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(PDF) Children, media and globalisation: A research agenda for Africa | Francis B Nyamnjoh - Academia.edu

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window.loswp.shouldShowBulkDownload = true; window.loswp.showSignupCaptcha = false window.loswp.willEdgeCache = false; window.loswp.work = {"work":{"id":3033240,"created_at":"2013-03-16T14:52:47.136-07:00","from_world_paper_id":null,"updated_at":"2021-01-11T18:28:16.226-08:00","_data":{"abstract":"If globalisation is a process of accelerated flow of media content, to most African cultures and children it is also a process of accelerated exclusion. While African cultures are marginalized by the streamlined information and entertainment menu served by global media conglomerates, the bulk of African children are only spared by the fact that global availability is not synonymous with global affordability.","journal_name":"Children, Young People and Media Globalisation. 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While African cultures are marginalized by the streamlined information and entertainment menu served by global media conglomerates, the bulk of African children are only spared by the fact that global availability is not synonymous with global affordability.</p><div class="ds-work-card--button-container"><button class="ds2-5-button js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;continue-reading-button--work-card&quot;,&quot;attachmentId&quot;:30970430,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;workUrl&quot;:&quot;https://www.academia.edu/3033240/Children_media_and_globalisation_A_research_agenda_for_Africa&quot;}">See full PDF</button><button class="ds2-5-button ds2-5-button--secondary js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;download-pdf-button--work-card&quot;,&quot;attachmentId&quot;:30970430,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;workUrl&quot;:&quot;https://www.academia.edu/3033240/Children_media_and_globalisation_A_research_agenda_for_Africa&quot;}"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">download</span>Download PDF</button></div></div></div></div><div data-auto_select="false" data-client_id="331998490334-rsn3chp12mbkiqhl6e7lu2q0mlbu0f1b" data-doc_id="30970430" data-landing_url="https://www.academia.edu/3033240/Children_media_and_globalisation_A_research_agenda_for_Africa" data-login_uri="https://www.academia.edu/registrations/google_one_tap" data-moment_callback="onGoogleOneTapEvent" id="g_id_onload"></div><div class="ds-top-related-works--grid-container"><div class="ds-related-content--container ds-top-related-works--container"><h2 class="ds-related-content--heading">Related papers</h2><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="0" data-entity-id="36403915" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/36403915/Child_Exposure_to_Media_and_Cultural_Imperialism_Challenges_to_African_Socio_Cultural_and_Political_Development">Child Exposure to Media and Cultural Imperialism: Challenges to African Socio Cultural and Political Development</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="47187663" href="https://independent.academia.edu/SamuelOkey">Samuel Okey</a></div><p class="ds-related-work--abstract ds2-5-body-sm">A child is a gift to every social group in which the child is born and therefore must be raise to sustain the survival and development of that group. 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Meanwhile the paper acknowledges some level of limitations such as non-empirically justifiable based on primary data.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;Child Exposure to Media and Cultural Imperialism: Challenges to African Socio Cultural and Political Development&quot;,&quot;attachmentId&quot;:56315044,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/36403915/Child_Exposure_to_Media_and_Cultural_Imperialism_Challenges_to_African_Socio_Cultural_and_Political_Development&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/36403915/Child_Exposure_to_Media_and_Cultural_Imperialism_Challenges_to_African_Socio_Cultural_and_Political_Development"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="1" data-entity-id="2748411" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/2748411/Children_and_Media">Children and Media</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="498047" href="https://lboro.academia.edu/DavidBuckingham">David Buckingham</a></div><p class="ds-related-work--metadata ds2-5-body-xs">2002</p><p class="ds-related-work--abstract ds2-5-body-sm">As we have seen in Part One of this report, academic discussions of globalisation and its consequences have been quite diverse–and in some areas, quite strongly contested. For some authors, globalisation is merely a further logical stage in the development of capitalist modernity; while for others, it represents a distinctive break with the past, as embodied in the form of the modern nation state. 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In the developed world, much of research has focused on the effects of television exposure on children&amp;#39;s behavior and attitude formation. Other researches however, focused on effects on cognition. Yet the African child has been left out in such researches that continue to be conducted in developed world. Indeed, media research in Africa may not be meaningful without giving regard to Africanity among the children. This gives an open window through which one sees the peculiarities of the local culture in which African children grow as they get exposed to the media. While a number of Kenyan narratives celebrate the virtues of television including the discourses on coverage of the infamous terrorist attack in West Gate Shopping Mall in Nairobi, 21st September,2013,it appears that the role of television in Kenyan society is catapulting into political d...</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;Children and Television: The Looming Media Effect in Kenya&quot;,&quot;attachmentId&quot;:115556648,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/120392027/Children_and_Television_The_Looming_Media_Effect_in_Kenya&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/120392027/Children_and_Television_The_Looming_Media_Effect_in_Kenya"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="5" data-entity-id="60070499" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/60070499/Building_Media_Capacity_for_Children_Sustainability_in_Africa_Educational_and_Partnership_Imperatives">Building Media Capacity for Children Sustainability in Africa: Educational and Partnership Imperatives</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="2559416" href="https://covenantu.academia.edu/OlusolaOyero">Olusola Oyero</a></div><p class="ds-related-work--metadata ds2-5-body-xs">SAGE Open</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;Building Media Capacity for Children Sustainability in Africa: Educational and Partnership Imperatives&quot;,&quot;attachmentId&quot;:73674976,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/60070499/Building_Media_Capacity_for_Children_Sustainability_in_Africa_Educational_and_Partnership_Imperatives&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/60070499/Building_Media_Capacity_for_Children_Sustainability_in_Africa_Educational_and_Partnership_Imperatives"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="6" data-entity-id="104426082" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/104426082/The_media_and_African_child_formation_An_ethical_reflection">The media and African child formation: An ethical reflection</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="118110724" href="https://independent.academia.edu/judeonebunne">jude onebunne</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Creative Artist: A Journal of Theatre and Media Studies, 2014</p><p class="ds-related-work--abstract ds2-5-body-sm">The child occupies a very crucial place in every family, community and the entire human society. Among the cardinal African values, the child is highly ranked. Thus, offspring remains an essential aspect of African marriages. As the primary agent of socialization, the family plays a pivotal role in child formation. Apart from the general educational contents, African child formation importantly involves the inculcation of the effective African values that aid individual and societal integral developments. Within the platforms of both informal and formal education, the reality and place of the media in child formation is indubitable. As an important vehicle of information transmission, the media is pivotally positioned to provide platforms of exposures. Thus, with the activities of the media, the child is exposed to information that could add either positive or negative values to his/her process of formation. In the contemporary age of Information Communication Technology (ICT), the ...</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;The media and African child formation: An ethical reflection&quot;,&quot;attachmentId&quot;:104159732,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/104426082/The_media_and_African_child_formation_An_ethical_reflection&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/104426082/The_media_and_African_child_formation_An_ethical_reflection"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="7" data-entity-id="90420409" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/90420409/Engendering_childhood_concerning_the_content_of_South_African_Television_content">Engendering childhood: concerning the content of South African Television content</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="17698160" href="https://rhodes-za.academia.edu/PriscillaBoshoff">Priscilla A Boshoff</a></div><p class="ds-related-work--metadata ds2-5-body-xs">2008</p><p class="ds-related-work--abstract ds2-5-body-sm">The essays in this volume reflect a wide-range of issues and concerns related to children’s media culture in Africa. For example, several address the role of entertainment television in Addis Abba, Ghana, South Africa, Kenya, and Zambia and in the lives of Muslim children. Other essays introduce us to children-centered media from Ghana, South Africa, and Zimbabwe, and the innovative programs of PLAN-International. In addition to entertainment media and children-centered media, media education and digital media literacy are also discussed</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;Engendering childhood: concerning the content of South African Television content&quot;,&quot;attachmentId&quot;:93988595,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/90420409/Engendering_childhood_concerning_the_content_of_South_African_Television_content&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/90420409/Engendering_childhood_concerning_the_content_of_South_African_Television_content"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="8" data-entity-id="11603832" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/11603832/The_Migration_of_Meaning_Children_and_Global_Media">The Migration of Meaning: Children and Global Media</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="498047" href="https://lboro.academia.edu/DavidBuckingham">David Buckingham</a></div><p class="ds-related-work--abstract ds2-5-body-sm">Summary of some key arguments about childhood, media and migration from our book &#39;Global Children, Global Media&#39;</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;The Migration of Meaning: Children and Global Media&quot;,&quot;attachmentId&quot;:37080463,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/11603832/The_Migration_of_Meaning_Children_and_Global_Media&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/11603832/The_Migration_of_Meaning_Children_and_Global_Media"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="9" data-entity-id="121539517" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/121539517/African_Representation_in_Childrens_Media">African Representation in Children&#39;s Media</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="46135863" href="https://emerson.academia.edu/UrsulaAugust">Ursula August</a></div><p class="ds-related-work--abstract ds2-5-body-sm">It is well established that it is important for children to see their likeness in the media they consume (Pajares et al, 2009; Martins and Harrison, 2012; Scharrer, 2013; Ellithorpe and Bleakley, 2016). Not only is there more likelihood that children will learn prosocial behaviours from models that resembles them, but seeing oneself in the stories one consumes is important for self esteem (Martins and Harrison, 2012), &quot;social identity&quot; (Ellithorpe and Bleakley, 2016 pp. 1426), and how children imagine their future selves (Scharrer, 2013, pp. 267). Culture, too, is an important factor in developing a sense of self (Hall, 1993). In an effort to develop children&#39;s cultural learnings, parents will actively try to surround their children with media content that is culturally relevant. Large media resource outlets are beginning to include diversity as a genre when selecting children&#39;s shows in order to address the need for specific, particularly culturally specific content. However these lists are still broad and consequently, independent blogs are stepping in to provide parents with lists of media that they are looking for. This study is based on blog posts that aim to connect parents with African children&#39;s shows, short films and movies. Using content analysis methods, this paper analyzes the media listed on these blogs, controlling for coded stylings and themes that communicate &quot;African&quot;. There is an abundance of research on female and racial representations in children&#39;s media. This study, in a similar vein, analyzes the &quot;image&quot; of African culture that is presented, represented and circulated online. The study finds that the dominant themes in this content are African folktales and the dominant setting was in a village and in wide open spaces with wild animals. Very little of the content represented modern African lifelike cities-and very few shows were academically inclined (STEM, language etc). The majority of the shows demonstrated a stereotyped idea of Africa that has a long history. The results consider the ramifications of such representations.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;African Representation in Children&#39;s Media&quot;,&quot;attachmentId&quot;:116388292,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/121539517/African_Representation_in_Childrens_Media&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/121539517/African_Representation_in_Childrens_Media"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div></div></div><div class="ds-sticky-ctas--wrapper js-loswp-sticky-ctas hidden"><div class="ds-sticky-ctas--grid-container"><div class="ds-sticky-ctas--container"><button class="ds2-5-button js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;continue-reading-button--sticky-ctas&quot;,&quot;attachmentId&quot;:30970430,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;workUrl&quot;:null}">See full PDF</button><button class="ds2-5-button ds2-5-button--secondary js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;download-pdf-button--sticky-ctas&quot;,&quot;attachmentId&quot;:30970430,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;workUrl&quot;:null}"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">download</span>Download PDF</button></div></div></div><div class="ds-below-fold--grid-container"><div class="ds-work--container js-loswp-embedded-document"><div class="attachment_preview" data-attachment="Attachment_30970430" style="display: none"><div class="js-scribd-document-container"><div class="scribd--document-loading js-scribd-document-loader" style="display: block;"><img alt="Loading..." src="//a.academia-assets.com/images/loaders/paper-load.gif" /><p>Loading Preview</p></div></div><div style="text-align: center;"><div class="scribd--no-preview-alert js-preview-unavailable"><p>Sorry, preview is currently unavailable. 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