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(PDF) [TRADUÇÃO] Comunicação e inteligência artificial: novos desafios e oportunidades para a pesquisa em comunicação | Francisco Trento, David Gunkel, and Daniela Norcia Goncalves - Academia.edu

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Resumo: Este" /> <title>(PDF) [TRADUÇÃO] Comunicação e inteligência artificial: novos desafios e oportunidades para a pesquisa em comunicação | Francisco Trento, David Gunkel, and Daniela Norcia Goncalves - Academia.edu</title> <link rel="canonical" href="https://www.academia.edu/32147824/_TRADU%C3%87%C3%83O_Comunicac_a_o_e_intelige_ncia_artificial_novos_desafios_e_oportunidades_para_a_pesquisa_em_comunicac_a_o" /> <script async src="https://www.googletagmanager.com/gtag/js?id=G-5VKX33P2DS"></script> <script> window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('config', 'G-5VKX33P2DS', { cookie_domain: 'academia.edu', send_page_view: false, }); gtag('event', 'page_view', { 'controller': "single_work", 'action': "show", 'controller_action': 'single_work#show', 'logged_in': 'false', 'edge': 'unknown', // Send nil if there is no A/B test bucket, in case some records get logged // with missing data - that way we can distinguish between the two cases. // ab_test_bucket should be of the form <ab_test_name>:<bucket> 'ab_test_bucket': null, }) </script> <script> var $controller_name = 'single_work'; var $action_name = "show"; var $rails_env = 'production'; var $app_rev = '49879c2402910372f4abc62630a427bbe033d190'; var $domain = 'academia.edu'; var $app_host = "academia.edu"; var $asset_host = "academia-assets.com"; var $start_time = new Date().getTime(); var $recaptcha_key = "6LdxlRMTAAAAADnu_zyLhLg0YF9uACwz78shpjJB"; var $recaptcha_invisible_key = "6Lf3KHUUAAAAACggoMpmGJdQDtiyrjVlvGJ6BbAj"; var $disableClientRecordHit = false; </script> <script> window.require = { config: function() { return function() {} } } </script> <script> window.Aedu = window.Aedu || {}; window.Aedu.hit_data = null; window.Aedu.serverRenderTime = new Date(1732428287000); window.Aedu.timeDifference = new Date().getTime() - 1732428287000; </script> <script type="application/ld+json">{"@context":"https://schema.org","@type":"ScholarlyArticle","abstract":"Este é um artigo publicado em acesso aberto (Open Access) sob a licença Creative Commons Attribution, que permite uso, distribuição e reprodução em qualquer meio, sem restrições desde que o trabalho original seja corretamente citado. Resumo: Este artigo advoga em favor de significativas reorientações e reconceitualizações dos estudos do campo da Comunicação, de maneira a acomodar as oportunidades e desafios introduzidos pelas máquinas cada vez mais inteligentes. Particularmente, buscamos demonstrar, por um lado, como e porque a atividade comunicacional vem sendo considerada uma condição definidora da inteligência artificial (IA) e, por outro lado, como a teoria da IA e o desenvolvimento de aplicações que a envolvam complica a ideia do sujeito de comunicação, urgindo requerer modificações significantes tanto em seu aparato conceitual quanto em sua estrutura filosófica. Abstract: Communication and artificial intelligence: new and opportunities and challenges for communication research-This essay advocates for a significant reorientation and reconceptualization of communication studies in order to accommodate the opportunities and challenges introduced by increasingly intelligent machines. In particular, it demonstrates, on the one hand, how and why the activity of communication has been considered a defining condition for artificial intelligence (AI) and, on the other hand, how the theory of AI and the development of AI applications complicate the subject of communication, requiring significant modifications in its conceptual apparatus and philosophical framework. Introdução Reconhecidamente ou não, comunicação e inteligência artificial estão intimamente relacionadas. Por um lado, a comunicação vem sendo um instrumental tanto para a teoria 1 O presente texto é uma versão reduzida de Gunkel, David J. (2012). Communication and Artificial Intelligence: Opportunities and Challenges for the 21st Century. Communication +1: Vol. 1. 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Resumo: Este artigo advoga em favor de significativas reorientações e reconceitualizações dos estudos do campo da Comunicação, de maneira a acomodar as oportunidades e desafios introduzidos pelas máquinas cada vez mais inteligentes. Particularmente, buscamos demonstrar, por um lado, como e porque a atividade comunicacional vem sendo considerada uma condição definidora da inteligência artificial (IA) e, por outro lado, como a teoria da IA e o desenvolvimento de aplicações que a envolvam complica a ideia do sujeito de comunicação, urgindo requerer modificações significantes tanto em seu aparato conceitual quanto em sua estrutura filosófica. Abstract: Communication and artificial intelligence: new and opportunities and challenges for communication research-This essay advocates for a significant reorientation and reconceptualization of communication studies in order to accommodate the opportunities and challenges introduced by increasingly intelligent machines. In particular, it demonstrates, on the one hand, how and why the activity of communication has been considered a defining condition for artificial intelligence (AI) and, on the other hand, how the theory of AI and the development of AI applications complicate the subject of communication, requiring significant modifications in its conceptual apparatus and philosophical framework. Introdução Reconhecidamente ou não, comunicação e inteligência artificial estão intimamente relacionadas. Por um lado, a comunicação vem sendo um instrumental tanto para a teoria 1 O presente texto é uma versão reduzida de Gunkel, David J. (2012). Communication and Artificial Intelligence: Opportunities and Challenges for the 21st Century. Communication +1: Vol. 1. Disponível em:"},"document_type":"paper","pre_hit_view_count_baseline":null,"quality":"high","language":"pt","title":"[TRADUÇÃO] Comunicação e inteligência artificial: novos desafios e oportunidades para a pesquisa em comunicação","broadcastable":true,"draft":false,"has_indexable_attachment":true,"indexable":true}}["work"]; window.loswp.workCoauthors = [49277262,38706,560309]; window.loswp.locale = "en"; window.loswp.countryCode = "SG"; window.loswp.cwvAbTestBucket = ""; window.loswp.designVariant = "ds_vanilla"; window.loswp.fullPageMobileSutdModalVariant = "control"; window.loswp.useOptimizedScribd4genScript = false; window.loswp.appleClientId = 'edu.academia.applesignon';</script><script defer="" src="https://accounts.google.com/gsi/client"></script><div class="ds-loswp-container"><div class="ds-work-card--grid-container"><div class="ds-work-card--container js-loswp-work-card"><div class="ds-work-card--cover"><div class="ds-work-cover--wrapper"><div class="ds-work-cover--container"><button class="ds-work-cover--clickable js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;swp-splash-paper-cover&quot;,&quot;attachmentId&quot;:52387720,&quot;attachmentType&quot;:&quot;pdf&quot;}"><img alt="First page of “[TRADUÇÃO] Comunicação e inteligência artificial: novos desafios e oportunidades para a pesquisa em comunicação”" class="ds-work-cover--cover-thumbnail" src="https://0.academia-photos.com/attachment_thumbnails/52387720/mini_magick20190123-14469-35atsd.png?1548233998" /><img alt="PDF Icon" class="ds-work-cover--file-icon" src="//a.academia-assets.com/assets/single_work_splash/adobe.icon-574afd46eb6b03a77a153a647fb47e30546f9215c0ee6a25df597a779717f9ef.svg" /><div class="ds-work-cover--hover-container"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">download</span><p>Download Free PDF</p></div><div class="ds-work-cover--ribbon-container">Download Free PDF</div><div class="ds-work-cover--ribbon-triangle"></div></button></div></div></div><div class="ds-work-card--work-information"><h1 class="ds-work-card--work-title">[TRADUÇÃO] Comunicação e inteligência artificial: novos desafios e oportunidades para a pesquisa em comunicação</h1><div class="ds-work-card--work-authors ds-work-card--detail"><a class="ds-work-card--author js-wsj-grid-card-author ds2-5-body-md ds2-5-body-link" data-author-id="49277262" href="https://edutecno.academia.edu/DanielaNorcia"><img alt="Profile image of Daniela Norcia Goncalves" class="ds-work-card--author-avatar" src="https://0.academia-photos.com/49277262/16858505/36158625/s65_daniela.norcia_goncalves.jpg" />Daniela Norcia Goncalves</a><a class="ds-work-card--author js-wsj-grid-card-author ds2-5-body-md ds2-5-body-link" data-author-id="38706" href="https://niu.academia.edu/DavidGunkel"><img alt="Profile image of David Gunkel" class="ds-work-card--author-avatar" src="https://0.academia-photos.com/38706/12902/1444983/s65_david.gunkel.jpg" />David Gunkel</a><a class="ds-work-card--author js-wsj-grid-card-author ds2-5-body-md ds2-5-body-link" data-author-id="560309" href="https://uniarts.academia.edu/FranciscoTrento"><img alt="Profile image of Francisco Trento" class="ds-work-card--author-avatar" src="https://0.academia-photos.com/560309/201215/20071847/s65_francisco.trento.jpeg" />Francisco Trento</a></div><p class="ds-work-card--work-abstract ds-work-card--detail ds2-5-body-md">Este é um artigo publicado em acesso aberto (Open Access) sob a licença Creative Commons Attribution, que permite uso, distribuição e reprodução em qualquer meio, sem restrições desde que o trabalho original seja corretamente citado. Resumo: Este artigo advoga em favor de significativas reorientações e reconceitualizações dos estudos do campo da Comunicação, de maneira a acomodar as oportunidades e desafios introduzidos pelas máquinas cada vez mais inteligentes. Particularmente, buscamos demonstrar, por um lado, como e porque a atividade comunicacional vem sendo considerada uma condição definidora da inteligência artificial (IA) e, por outro lado, como a teoria da IA e o desenvolvimento de aplicações que a envolvam complica a ideia do sujeito de comunicação, urgindo requerer modificações significantes tanto em seu aparato conceitual quanto em sua estrutura filosófica. Abstract: Communication and artificial intelligence: new and opportunities and challenges for communication research-This essay advocates for a significant reorientation and reconceptualization of communication studies in order to accommodate the opportunities and challenges introduced by increasingly intelligent machines. In particular, it demonstrates, on the one hand, how and why the activity of communication has been considered a defining condition for artificial intelligence (AI) and, on the other hand, how the theory of AI and the development of AI applications complicate the subject of communication, requiring significant modifications in its conceptual apparatus and philosophical framework. Introdução Reconhecidamente ou não, comunicação e inteligência artificial estão intimamente relacionadas. Por um lado, a comunicação vem sendo um instrumental tanto para a teoria 1 O presente texto é uma versão reduzida de Gunkel, David J. (2012). Communication and Artificial Intelligence: Opportunities and Challenges for the 21st Century. Communication +1: Vol. 1. Disponível em:</p><div class="ds-work-card--button-container"><button class="ds2-5-button js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;continue-reading-button--work-card&quot;,&quot;attachmentId&quot;:52387720,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;workUrl&quot;:&quot;https://www.academia.edu/32147824/_TRADU%C3%87%C3%83O_Comunicac_a_o_e_intelige_ncia_artificial_novos_desafios_e_oportunidades_para_a_pesquisa_em_comunicac_a_o&quot;}">See full PDF</button><button class="ds2-5-button ds2-5-button--secondary js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;download-pdf-button--work-card&quot;,&quot;attachmentId&quot;:52387720,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;workUrl&quot;:&quot;https://www.academia.edu/32147824/_TRADU%C3%87%C3%83O_Comunicac_a_o_e_intelige_ncia_artificial_novos_desafios_e_oportunidades_para_a_pesquisa_em_comunicac_a_o&quot;}"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">download</span>Download PDF</button></div></div></div></div><div data-auto_select="false" data-client_id="331998490334-rsn3chp12mbkiqhl6e7lu2q0mlbu0f1b" data-doc_id="52387720" data-landing_url="https://www.academia.edu/32147824/_TRADU%C3%87%C3%83O_Comunicac_a_o_e_intelige_ncia_artificial_novos_desafios_e_oportunidades_para_a_pesquisa_em_comunicac_a_o" data-login_uri="https://www.academia.edu/registrations/google_one_tap" data-moment_callback="onGoogleOneTapEvent" id="g_id_onload"></div><div class="ds-top-related-works--grid-container"><div class="ds-related-content--container ds-top-related-works--container"><h2 class="ds-related-content--heading">Related papers</h2><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="0" data-entity-id="32163103" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/32163103/Comunica%C3%A7%C3%A3o_e_intelig%C3%AAncia_artificial_novos_desafios_e_oportunidades_para_a_pesquisa_em_comunica%C3%A7%C3%A3o_Portuguese_Translation_">Comunicação e inteligência artificial: novos desafios e oportunidades para a pesquisa em comunicação (Portuguese Translation)</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="38706" href="https://niu.academia.edu/DavidGunkel">David Gunkel</a></div><p class="ds-related-work--metadata ds2-5-body-xs">2017</p><p class="ds-related-work--abstract ds2-5-body-sm">Este artigo advoga em favor de significativas reorientações e reconceitualizações dos estudos do campo da Comunicação, de maneira a acomodar as oportunidades e desafios introduzidos pelas máquinas cada vez mais inteligentes. Particularmente, buscamos demonstrar, por um lado, como e porque a atividade comunicacional vem sendo considerada uma condição definidora da inteligência artificial (IA) e, por outro lado, como a teoria da IA e o desenvolvimento de aplicações que a envolvam complica a ideia do sujeito de comunicação, urgindo requerer modificações significantes tanto em seu aparato conceitual quanto em sua estrutura filosófica. This essay advocates for a significant reorientation and reconceptualization of communication studies in order to accommodate the opportunities and challenges introduced by increasingly intelligent machines. In particular, it demonstrates, on the one hand, how and why the activity of communication has been considered a defining condition for artificial intelligence (AI) and, on the other hand, how the theory of AI and the development of AI applications complicate the subject of communication, requiring significant modifications in its conceptual apparatus and philosophical framework.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;Comunicação e inteligência artificial: novos desafios e oportunidades para a pesquisa em comunicação (Portuguese Translation)&quot;,&quot;attachmentId&quot;:52404777,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/32163103/Comunica%C3%A7%C3%A3o_e_intelig%C3%AAncia_artificial_novos_desafios_e_oportunidades_para_a_pesquisa_em_comunica%C3%A7%C3%A3o_Portuguese_Translation_&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/32163103/Comunica%C3%A7%C3%A3o_e_intelig%C3%AAncia_artificial_novos_desafios_e_oportunidades_para_a_pesquisa_em_comunica%C3%A7%C3%A3o_Portuguese_Translation_"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="1" data-entity-id="123135900" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/123135900/A_Intelig%C3%AAncia_Artificial_a_intelig%C3%AAncia_humana_e_a_pesquisa_em_comunica%C3%A7%C3%A3o">A Inteligência Artificial, a inteligência humana e a pesquisa em comunicação</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="5875040" href="https://usp-br.academia.edu/richardromancini">Richard Romancini</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Matrizes, 2023</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;A Inteligência Artificial, a inteligência humana e a pesquisa em comunicação&quot;,&quot;attachmentId&quot;:117642339,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/123135900/A_Intelig%C3%AAncia_Artificial_a_intelig%C3%AAncia_humana_e_a_pesquisa_em_comunica%C3%A7%C3%A3o&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/123135900/A_Intelig%C3%AAncia_Artificial_a_intelig%C3%AAncia_humana_e_a_pesquisa_em_comunica%C3%A7%C3%A3o"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="2" data-entity-id="56649726" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/56649726/A_influ%C3%AAncia_da_intelig%C3%AAncia_artificial_nas_rela%C3%A7%C3%B5es_comunicacionais">A influência da inteligência artificial nas relações comunicacionais</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="145855449" href="https://independent.academia.edu/MissilaCardozo1">Missila Cardozo</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Paradoxos</p><p class="ds-related-work--abstract ds2-5-body-sm">Este artigo se propõe a discutir como a inteligência artificial tem influenciado as relações comunicacionais na sociedade contemporânea, uma vez que tanto esta tecnologia como as suas vertentes machine learning e deep learning já têm sido exploradas em diversas áreas, como jornalismo, publicidade e games. A pesquisa objetiva evidenciar, por meio de iniciativas já contempladas no mercado, a necessidade de uma nova postura por parte dos profissionais, baseada no conhecimento da tecnologia e de suas aplicações. Metodologicamente, faz o cruzamento de referenciais teóricos e artigos científicos de caráter multidisciplinar para observar estudos de casos que demonstram como a esfera comunicacional tem se valido das novas tecnologias para criar envolvimento e relacionamento com seus públicos.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;A influência da inteligência artificial nas relações comunicacionais&quot;,&quot;attachmentId&quot;:71931798,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/56649726/A_influ%C3%AAncia_da_intelig%C3%AAncia_artificial_nas_rela%C3%A7%C3%B5es_comunicacionais&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/56649726/A_influ%C3%AAncia_da_intelig%C3%AAncia_artificial_nas_rela%C3%A7%C3%B5es_comunicacionais"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="3" data-entity-id="94329089" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/94329089/Intelig%C3%AAncia_Artificial_Comunica%C3%A7%C3%A3o_e_Engana%C3%A7%C3%A3o">Inteligência Artificial, Comunicação e Enganação</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="328167" href="https://unito.academia.edu/SimoneNatale">Simone Natale</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Fronteiras - estudos midiáticos 23.3 , 2021</p><p class="ds-related-work--abstract ds2-5-body-sm">Este ensaio é a tradução de uma versão revisada e adaptada da introdução do livro Deceitful Media: Artificial Intelligence and Social Life after the Turing Test, de Simone Natale, publicado pela Oxford University Press em 2021. Focando especificamente em inteligências artificiais comunicativas, o livro nos convida a reformular a questão-chave sobre a IA: não o quão inteligentes as máquinas são, mas o quão inteligentes elas parecem ser. O que chamamos de “IA” não é, portanto, uma forma de inteligência, mas sim um reflexo do usuário humano, pois tecnologias como assistentes de voz utilizam a dinâmica da projeção e do estereótipo como meio de alinhamento com nossos hábitos e convenções sociais existentes. Este trecho apresenta os principais argumentos do livro e introduz a noção de “enganação banal”, descrevendo mecanismos e práticas enganosas que estão inseridas em tecnologias de comunicação e contribuem para sua integração na vida cotidiana. Também discute a relação entre estudos de comunicação e mídia e IA, além de defender a utilidade de uma perspectiva que enquadra a IA dentro da história e da teoria da mídia.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;Inteligência Artificial, Comunicação e Enganação&quot;,&quot;attachmentId&quot;:96816253,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/94329089/Intelig%C3%AAncia_Artificial_Comunica%C3%A7%C3%A3o_e_Engana%C3%A7%C3%A3o&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/94329089/Intelig%C3%AAncia_Artificial_Comunica%C3%A7%C3%A3o_e_Engana%C3%A7%C3%A3o"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="4" data-entity-id="122067686" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/122067686/CFP_Intelig%C3%AAncia_artificial_e_ci%C3%AAncias_sociais">CFP | Inteligência artificial e ciências sociais</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="46151629" href="https://uniandes.academia.edu/res">Revista de Estudios Sociales</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Revista de Estudios Sociales, 2025</p><p class="ds-related-work--abstract ds2-5-body-sm">Este número temático busca usar métodos e abordagens de pesquisa em ciências sociais para entender o efeito que os sistemas de IA estão tendo em três áreas específicas: relações interpessoais, ordem social e interações entre IA, Estado e democracia. Queremos restringir essa chamada a estudos que façam uma contribuição empírica ou ofereçam um desenvolvimento conceitual relevante em qualquer uma das ciências sociais.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;CFP | Inteligência artificial e ciências sociais&quot;,&quot;attachmentId&quot;:116804309,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/122067686/CFP_Intelig%C3%AAncia_artificial_e_ci%C3%AAncias_sociais&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/122067686/CFP_Intelig%C3%AAncia_artificial_e_ci%C3%AAncias_sociais"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="5" data-entity-id="124224406" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/124224406/Inteligencia_Artificial_na_Educa%C3%A7%C3%A3o_e_na_Comunica%C3%A7%C3%A3o">Inteligencia Artificial na Educação e na Comunicação</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="61143302" href="https://univ-paris3.academia.edu/SuzanaMagalh%C3%A3es">Suzana M A R L Y Magalhães</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Artificial Intelligence in Education and Communication, 2023</p><p class="ds-related-work--abstract ds2-5-body-sm">O esforço coordenado dos especialistas de ensino e de comunicação social resultou na exploração de tema novo, sobre o qual ainda não se tem estudos aprofundados, e que exige ainda a elaboração de estudos diagnósticos e de abordagens prospectivas: a inteligência artificial. Para tal, os quinze artigos cuidadosamente preparados enfocaram temas relevantes atualmente para a sociedade e para o sistema de ensino e de comunicação social do Exército, dentre os quais: a percepção dos docentes do Colégio Militar da Vila Militar e do próprio CEP\FDC sobre a sua preparação para lidar com a inteligência artificial; o impacto da IA no ambiente militar e no sistema de avaliação do DECEx; os usos do aplicativo IPCFEx, TFM e saúde para a promoção da capacitação física e saúde; a utilização da ferramenta de Inteligência Artificial Generativa (IAG), no intuito de construir a identidade visual de evento científico; o mapeamento de competências digitais para melhorar a personalização e a interatividade na EaD, ponderando a inteligência artificial. The coordinated effort of teaching and social communication specialists resulted in the exploration of a new topic, on which there is still no in-depth study, and which still requires the development of diagnostic studies and prospective approaches: artificial intelligence. To this end, the fifteen carefully prepared articles focused on topics currently relevant to society and the Army&#39;s education and social communication system, among which: the perception of teachers at the Colégio Militar da Vila Militar and the CEP\FDC itself about the its preparation to deal with artificial intelligence; the impact of AI on the military environment and on the DECEx assessment system; the uses of the IPCFEx, TFM and health application to promote physical training and health; the use of the Generative Artificial Intelligence (IAG) tool, in order to build the visual identity of a scientific event; the mapping of digital skills to improve personalization and interactivity in distance learning, considering artificial intelligence.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;Inteligencia Artificial na Educação e na Comunicação&quot;,&quot;attachmentId&quot;:118490886,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/124224406/Inteligencia_Artificial_na_Educa%C3%A7%C3%A3o_e_na_Comunica%C3%A7%C3%A3o&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/124224406/Inteligencia_Artificial_na_Educa%C3%A7%C3%A3o_e_na_Comunica%C3%A7%C3%A3o"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="6" data-entity-id="117990360" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/117990360/Dossi%C3%AA_Pesquisa_em_comunica%C3%A7%C3%A3o_desafios_avan%C3%A7os_e_limita%C3%A7%C3%B5es">Dossiê Pesquisa em comunicação, desafios, avanços e limitações</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="46607972" href="https://ufpr.academia.edu/LucianaPanke">Luciana Panke</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Ação Midiática - Estudos em Comunicação, Sociedade e Cultura, 2011</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;Dossiê Pesquisa em comunicação, desafios, avanços e limitações&quot;,&quot;attachmentId&quot;:113719643,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/117990360/Dossi%C3%AA_Pesquisa_em_comunica%C3%A7%C3%A3o_desafios_avan%C3%A7os_e_limita%C3%A7%C3%B5es&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/117990360/Dossi%C3%AA_Pesquisa_em_comunica%C3%A7%C3%A3o_desafios_avan%C3%A7os_e_limita%C3%A7%C3%B5es"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="7" data-entity-id="38324180" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/38324180/Recurso_extraordina_rio_e_intelige_ncia_artificial_novas_perspectivas_JOTA_Info_pdf">Recurso extraordinário e inteligência artificial_ novas perspectivas - JOTA Info.pdf</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="41182829" href="https://unb.academia.edu/LuisManoelBorgesdoVale">Luis Manoel Borges do Vale</a></div><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;Recurso extraordinário e inteligência artificial_ novas perspectivas - JOTA Info.pdf&quot;,&quot;attachmentId&quot;:58374471,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/38324180/Recurso_extraordina_rio_e_intelige_ncia_artificial_novas_perspectivas_JOTA_Info_pdf&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/38324180/Recurso_extraordina_rio_e_intelige_ncia_artificial_novas_perspectivas_JOTA_Info_pdf"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="8" data-entity-id="32835209" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/32835209/Intersec%C3%A7%C3%B5es_entre_Comunica%C3%A7%C3%A3o_Mente_Humana_e_Sistemas_Tecnol%C3%B3gicos_Inteligentes">Intersecções entre Comunicação, Mente Humana e Sistemas Tecnológicos Inteligentes</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="58313" href="https://unifesp.academia.edu/WalterLima">Walter Lima</a></div><p class="ds-related-work--abstract ds2-5-body-sm">Os desafios da interdisciplinaridade no campo da Comunicação Social não são diferentes dos desafios de outras áreas do conhecimento científico. A eficiência da disciplinariedade como formato mais adequado para construção da representação da realidade por intermédio da Ciência são fatores da expansão e consolidação dessa forma de avanço científico nos últimos séculos. 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