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>Cleantech</a></div><div id="div_block-3545-11286" class="ct-div-block sector-menu" ><div id="text_block-3546-11286" class="ct-text-block" >⚕️</div><a id="link_text-3547-11286" class="ct-link-text " href="https://prlab.co/sectors/medtech-healthtech-pr-agency/" >HealthTech</a></div><div id="div_block-3548-11286" class="ct-div-block sector-menu" ><div id="text_block-3549-11286" class="ct-text-block" >🏥</div><a id="link_text-3550-11286" class="ct-link-text " href="https://prlab.co/sectors/healthcare-pr-agency/" >HealthCare</a></div><div id="div_block-3551-11286" class="ct-div-block sector-menu" ><div id="text_block-3552-11286" class="ct-text-block" >🏢</div><a id="link_text-3553-11286" class="ct-link-text " href="https://prlab.co/sectors/corporate-public-relations-agency/" >Corporate</a></div><div id="div_block-3557-11286" class="ct-div-block sector-menu" ><div id="text_block-3558-11286" class="ct-text-block" >✈️</div><a id="link_text-3559-11286" class="ct-link-text " href="https://prlab.co/sectors/supply-chain-pr-agency/" >Logistics</a></div><div id="div_block-3521-11286" class="ct-div-block sector-menu" ><div id="text_block-3522-11286" class="ct-text-block" >☁️</div><a id="link_text-3523-11286" class="ct-link-text " href="https://prlab.co/sectors/web3-pr-agency/" >Web3</a></div><div id="div_block-3554-11286" class="ct-div-block sector-menu" ><div id="text_block-3555-11286" class="ct-text-block" >🤑</div><a id="link_text-3556-11286" class="ct-link-text " href="https://prlab.co/sectors/crypto-pr-agency/" >Crypto</a></div><div id="div_block-3607-11286" class="ct-div-block sector-menu" ><div id="text_block-3608-11286" class="ct-text-block" >🏭</div><a id="link_text-3609-11286" class="ct-link-text " href="https://prlab.co/sectors/manufacturing-and-industrial-pr-agency/" >Industrial </a></div><div id="div_block-3804-11286" class="ct-div-block sector-menu" ><div id="text_block-3805-11286" class="ct-text-block" >🗣️</div><a id="link_text-3806-11286" class="ct-link-text " href="https://prlab.co/sectors/events-pr-agency/" >Events</a></div></div></div></section></div></div><div id="div_block-3765-11286" class="ct-div-block oxel_megamenu__wrapper oxel_megamenu__wrapper--hidden" megamenu-link-id="4"><div id="div_block-3766-11286" class="ct-div-block" ><section id="section-3767-11286" class=" ct-section" ><div class="ct-section-inner-wrap"><a id="div_block-3768-11286" class="ct-link div-menu" href="https://prlab.co/about-us/clients/" ><div id="text_block-3852-11286" class="ct-text-block menu-title-new" >Our clients</div><div id="text_block-3770-11286" class="ct-text-block menu-title-text" >We work with a diverse range of clients across multiple industries</div></a><a id="div_block-3780-11286" class="ct-link div-menu" href="https://prlab.co/blog/" ><div id="text_block-3857-11286" class="ct-text-block menu-title-new" >PR Blog</div><div id="text_block-3782-11286" class="ct-text-block menu-title-text" >Our blog shares insights across the public relations spectrum</div></a><a id="div_block-3771-11286" class="ct-link div-menu" href="https://prlab.co/resources/case-studies/" ><div id="text_block-3861-11286" class="ct-text-block menu-title-new" >Case studies</div><div id="text_block-3773-11286" class="ct-text-block menu-title-text" >Explore our case studies that demonstrate our results-driven approach</div></a><a id="div_block-3812-11286" class="ct-link div-menu" href="https://prlab.co/resources/" ><div id="text_block-3863-11286" class="ct-text-block menu-title-new" >Resources</div><div id="text_block-3814-11286" class="ct-text-block menu-title-text" >Articles, events & ebooks designed to enhance your PR strategy</div></a><a id="div_block-3774-11286" class="ct-link div-menu" href="https://prlab.co/about-us/#philosophy-prlab" ><div id="text_block-3859-11286" class="ct-text-block menu-title-new" >Our philosophy</div><div id="text_block-3776-11286" class="ct-text-block menu-title-text" >Discover more about PRLab and our unique philosophy</div></a><a id="div_block-3777-11286" class="ct-link div-menu" href="https://prlab.co/about-us/the-pr-paradox-by-matias-rodsevich/" ><div id="text_block-3865-11286" class="ct-text-block menu-title-new" >The PR Paradox</div><div id="text_block-3779-11286" class="ct-text-block menu-title-text" >The PR Paradox is an educational book on the nature of PR today</div></a></div></section></div></div></div><section id="section-2495-11311" class=" ct-section" ><div class="ct-section-inner-wrap"><div id="div_block-2496-11311" class="ct-div-block" ><h1 id="headline-2497-11311" class="ct-headline title-main"><span id="span-2551-11311" class="ct-span" >We are a SaaS PR agency on a mission to grow your brand</span></h1><div id="text_block-2501-11311" class="ct-text-block text-main" ><span id="span-2531-11311" class="ct-span" >As an SaaS PR agency, we’ve worked with more than 100 SaaS companies in the last 6 years. Our approach is developed to help SaaS companies grow faster with the power of PR.</span></div><div id="div_block-2561-11311" class="ct-div-block" ><a id="link_text-2562-11311" class="ct-link-text btn-2025-big" href="https://prlab.co/contact/" >Get a free quote</a><div id="div_block-2563-11311" class="ct-div-block" ><div id="div_block-2564-11311" class="ct-div-block" ><div id="text_block-2565-11311" class="ct-text-block" >4.9</div><div id="fancy_icon-2566-11311" class="ct-fancy-icon" ><svg id="svg-fancy_icon-2566-11311"><use xlink:href="#FontAwesomeicon-star"></use></svg></div><div id="fancy_icon-2567-11311" class="ct-fancy-icon" ><svg id="svg-fancy_icon-2567-11311"><use xlink:href="#FontAwesomeicon-star"></use></svg></div><div id="fancy_icon-2568-11311" class="ct-fancy-icon" ><svg id="svg-fancy_icon-2568-11311"><use xlink:href="#FontAwesomeicon-star"></use></svg></div><div id="fancy_icon-2569-11311" class="ct-fancy-icon" ><svg id="svg-fancy_icon-2569-11311"><use xlink:href="#FontAwesomeicon-star"></use></svg></div><div id="fancy_icon-2570-11311" class="ct-fancy-icon" ><svg id="svg-fancy_icon-2570-11311"><use xlink:href="#FontAwesomeicon-star"></use></svg></div></div><div id="text_block-2571-11311" class="ct-text-block" >Clutch reviews</div></div></div></div><div id="div_block-2513-11311" class="ct-div-block" ><div id="slider-2514-11311" class="ct-slider ct_unique_slider_7988" ><div class="oxygen-unslider-container"><ul><li><div id="slide-2515-11311" class="ct-slide" ><img id="image-2516-11311" alt="Press Coverage at TechCrunch Magazine, obtained for the SaaS company Fleksy" src="https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-techcrunch-magazine-obtained-for-the-saas-company-fleksy.jpg" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-techcrunch-magazine-obtained-for-the-saas-company-fleksy.jpg 797w, https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-techcrunch-magazine-obtained-for-the-saas-company-fleksy-243x300.jpg 243w, https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-techcrunch-magazine-obtained-for-the-saas-company-fleksy-768x948.jpg 768w" sizes="(max-width: 797px) 100vw, 797px" /></div></li><li><div id="slide-2517-11311" class="ct-slide" ><img id="image-2518-11311" alt="Press Coverage at TechCrunch Magazine, obtained for the SaaS company Opal" src="https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-techcrunch-magazine-obtained-for-the-saas-company-opal.jpg" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-techcrunch-magazine-obtained-for-the-saas-company-opal.jpg 797w, https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-techcrunch-magazine-obtained-for-the-saas-company-opal-243x300.jpg 243w, https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-techcrunch-magazine-obtained-for-the-saas-company-opal-768x948.jpg 768w" sizes="(max-width: 797px) 100vw, 797px" /></div></li><li><div id="slide-2519-11311" class="ct-slide" ><img id="image-2520-11311" alt="Press Coverage at Silicon Canals Magazine, obtained for the SaaS company Arkyn" src="https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-silicon-canals-magazine-obtained-for-the-saas-company-arkyn.jpg" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-silicon-canals-magazine-obtained-for-the-saas-company-arkyn.jpg 797w, https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-silicon-canals-magazine-obtained-for-the-saas-company-arkyn-243x300.jpg 243w, https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-silicon-canals-magazine-obtained-for-the-saas-company-arkyn-768x948.jpg 768w" sizes="(max-width: 797px) 100vw, 797px" /></div></li><li><div id="slide-2521-11311" class="ct-slide" ><img id="image-2522-11311" alt="Press Coverage at Fashion United Magazine, obtained for the SaaS company SendCloud" src="https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-fashion-united-magazine-obtained-for-the-saas-company-sendcloud.jpg" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-fashion-united-magazine-obtained-for-the-saas-company-sendcloud.jpg 797w, https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-fashion-united-magazine-obtained-for-the-saas-company-sendcloud-243x300.jpg 243w, https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-fashion-united-magazine-obtained-for-the-saas-company-sendcloud-768x948.jpg 768w" sizes="(max-width: 797px) 100vw, 797px" /></div></li></ul></div></div><div id="div_block-2553-11311" class="ct-div-block" ><div id="text_block-2554-11311" class="ct-text-block" >Samples of coverage that we have achieved</div><img id="image-2555-11311" alt="" src="https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_.png" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_.png 500w, https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_-300x300.png 300w, https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_-150x150.png 150w" sizes="(max-width: 500px) 100vw, 500px" /></div></div></div></section><section id="section-33-11306" class=" ct-section" ><div class="ct-section-inner-wrap"><div id="div_block-768-11306" class="ct-div-block" ><img id="image-769-11306" alt="" src="https://prlab.co/wp-content/uploads/2024/10/quote.png" class="ct-image" srcset="" sizes="(max-width: 128px) 100vw, 128px" /><div id="div_block-770-11306" class="ct-div-block" ></div><h3 id="headline-771-11306" class="ct-headline ">Trusted by 100+ clients worldwide</h3></div><div id="div_block-780-11306" class="ct-div-block" ><img loading="lazy" id="image-781-11306" alt="Logo of Solutions4Delivery client of our PR agency" src="https://prlab.co/wp-content/uploads/2024/02/solutions-4-delivery-client.png" class="ct-image logo-top" srcset="https://prlab.co/wp-content/uploads/2024/02/solutions-4-delivery-client.png 500w, https://prlab.co/wp-content/uploads/2024/02/solutions-4-delivery-client-300x300.png 300w, https://prlab.co/wp-content/uploads/2024/02/solutions-4-delivery-client-150x150.png 150w" sizes="(max-width: 500px) 100vw, 500px" /><img loading="lazy" id="image-782-11306" alt="Logo of Opal Security client of our PR agency" src="https://prlab.co/wp-content/uploads/2024/12/logo-of-opal-secutiry-client-of-prlab.png" class="ct-image logo-top" srcset="https://prlab.co/wp-content/uploads/2024/12/logo-of-opal-secutiry-client-of-prlab.png 500w, https://prlab.co/wp-content/uploads/2024/12/logo-of-opal-secutiry-client-of-prlab-300x300.png 300w, https://prlab.co/wp-content/uploads/2024/12/logo-of-opal-secutiry-client-of-prlab-150x150.png 150w" sizes="(max-width: 500px) 100vw, 500px" /><img loading="lazy" id="image-783-11306" alt="Logo of Office App client of our PR agency" src="https://prlab.co/wp-content/uploads/2022/11/office-app-1.png" class="ct-image logo-top" srcset="https://prlab.co/wp-content/uploads/2022/11/office-app-1.png 500w, https://prlab.co/wp-content/uploads/2022/11/office-app-1-300x300.png 300w, https://prlab.co/wp-content/uploads/2022/11/office-app-1-150x150.png 150w" sizes="(max-width: 500px) 100vw, 500px" /><img loading="lazy" id="image-784-11306" alt="Logo of PLTFRM client of our PR agency" src="https://prlab.co/wp-content/uploads/2021/06/pltfrm-clients-netherlands.png" class="ct-image logo-top" srcset="https://prlab.co/wp-content/uploads/2021/06/pltfrm-clients-netherlands.png 512w, https://prlab.co/wp-content/uploads/2021/06/pltfrm-clients-netherlands-300x300.png 300w, https://prlab.co/wp-content/uploads/2021/06/pltfrm-clients-netherlands-150x150.png 150w" sizes="(max-width: 512px) 100vw, 512px" /><img loading="lazy" id="image-785-11306" alt="Logo of Hello Customer client of our PR agency" src="https://prlab.co/wp-content/uploads/2021/11/hello-customer-logo.png" class="ct-image logo-top" srcset="https://prlab.co/wp-content/uploads/2021/11/hello-customer-logo.png 200w, https://prlab.co/wp-content/uploads/2021/11/hello-customer-logo-150x150.png 150w" sizes="(max-width: 200px) 100vw, 200px" /><img loading="lazy" id="image-786-11306" alt="Logo of Fleksy client of our PR agency" src="https://prlab.co/wp-content/uploads/2022/02/fleksy-logo-client-of-our-public-relations-agency.webp.png" class="ct-image logo-top" srcset="https://prlab.co/wp-content/uploads/2022/02/fleksy-logo-client-of-our-public-relations-agency.webp.png 200w, https://prlab.co/wp-content/uploads/2022/02/fleksy-logo-client-of-our-public-relations-agency.webp-150x150.png 150w" sizes="(max-width: 200px) 100vw, 200px" /><img loading="lazy" id="image-787-11306" alt="Logo of Arkyn client of our PR agency" src="https://prlab.co/wp-content/uploads/2022/04/arkyn-logo.png" class="ct-image logo-top" srcset="https://prlab.co/wp-content/uploads/2022/04/arkyn-logo.png 600w, https://prlab.co/wp-content/uploads/2022/04/arkyn-logo-300x300.png 300w, https://prlab.co/wp-content/uploads/2022/04/arkyn-logo-150x150.png 150w" sizes="(max-width: 600px) 100vw, 600px" /></div></div></section><section id="section-78-11306" class=" ct-section" ><div class="ct-section-inner-wrap"><h2 id="headline-79-11306" class="ct-headline title-2-main">No fluff. <span id="span-80-11306" class="ct-span" >We</span> <span id="span-81-11306" class="ct-span" >get</span> <span id="span-82-11306" class="ct-span" >results.</span> And we can prove it.</h2><div id="text_block-83-11306" class="ct-text-block text-description-main-page" ><span id="span-2169-11311" class="ct-span" >In a competitive SaaS market, traditional press releases won't set you apart. Implement a PR strategy to establish trust with key stakeholders.</span></div><div id="div_block-84-11306" class="ct-div-block" ><div id="div_block-85-11306" class="ct-div-block" ><h3 id="headline-86-11306" class="ct-headline title-3-main"><span id="span-2170-11311" class="ct-span" >Building brand awareness and thought leadership</span></h3><div id="text_block-87-11306" class="ct-text-block text-main" ><span id="span-2172-11311" class="ct-span" >Stand out in the crowded SaaS industry with a brand awareness campaign. In this competitive arena, thought leadership and trusted relationships are developed with investors, partners, and clients. We excel in securing journalist interest and in our ability to position you as a thought leader.</span></div><a id="link_text-2541-11311" class="ct-link-text btn-2025-small" href="https://prlab.co/contact/" >Book a discovery call</a></div><div id="div_block-89-11306" class="ct-div-block" ><div id="div_block-90-11306" class="ct-div-block" ><div id="div_block-91-11306" class="ct-div-block" ><img loading="lazy" id="image-92-11306" alt="Steffen Maier, co-founder of Impraise" src="https://prlab.co/wp-content/uploads/2024/01/steffenmeier.jpg" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2024/01/steffenmeier.jpg 766w, https://prlab.co/wp-content/uploads/2024/01/steffenmeier-224x300.jpg 224w" sizes="(max-width: 766px) 100vw, 766px" /></div><div id="div_block-93-11306" class="ct-div-block" ><div id="div_block-94-11306" class="ct-div-block" style="background-image:url(https://prlab.co/wp-content/uploads/2022/11/logo-impraise-impraise-client-of-our-technology-public-relations-firm-300x300.png);background-size: cover;" ></div><div id="text_block-95-11306" class="ct-text-block" ><span id="span-2185-11311" class="ct-span" >"PRLab got us over 50 pieces of coverage around our Series A funding news, including the Wall Street Journal. This has helped us establish relationships with new partners and investors, leading up to a successful acquisition."</span></div><div id="div_block-96-11306" class="ct-div-block" ><div id="text_block-97-11306" class="ct-text-block" ><span id="span-2186-11311" class="ct-span" >Steffen Maier</span><br></div><div id="text_block-98-11306" class="ct-text-block" ><span id="span-2188-11311" class="ct-span" >Co-founder, Impraise</span><br></div></div></div></div></div></div><div id="div_block-99-11306" class="ct-div-block" ><div id="div_block-100-11306" class="ct-div-block" ><div id="div_block-101-11306" class="ct-div-block" ><div id="div_block-102-11306" class="ct-div-block" ><img loading="lazy" id="image-103-11306" alt="Frida Fors Wallsbeck, Marketing Manager Nordics, Meltwater" src="https://prlab.co/wp-content/uploads/2024/11/Frida-Fors-Wallsbeck.jpg" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2024/11/Frida-Fors-Wallsbeck.jpg 854w, https://prlab.co/wp-content/uploads/2024/11/Frida-Fors-Wallsbeck-263x300.jpg 263w, https://prlab.co/wp-content/uploads/2024/11/Frida-Fors-Wallsbeck-768x876.jpg 768w" sizes="(max-width: 854px) 100vw, 854px" /></div><div id="div_block-104-11306" class="ct-div-block" ><div id="div_block-105-11306" class="ct-div-block" style="background-image:url(https://prlab.co/wp-content/uploads/2022/07/logo-of-meltwater-client-of-PRLab-300x300.png);background-size: cover;" ></div><div id="text_block-106-11306" class="ct-text-block" ><span id="span-2189-11311" class="ct-span" >"PRLab increased our share of voice and helped us become thought leaders in our space, which resulted in many new clients. The number of high-tier media coverage impressed us."</span></div><div id="div_block-107-11306" class="ct-div-block" ><div id="text_block-108-11306" class="ct-text-block" ><span id="span-2191-11311" class="ct-span" >Frida Fors Wallsbeck</span></div><div id="text_block-109-11306" class="ct-text-block" ><span id="span-2193-11311" class="ct-span" >Marketing Manager Nordics, Meltwater</span><br></div></div></div></div></div><div id="div_block-110-11306" class="ct-div-block" ><h3 id="headline-111-11306" class="ct-headline title-3-main"><span id="span-2174-11311" class="ct-span" >Investor and partner interest</span></h3><div id="text_block-112-11306" class="ct-text-block text-main" ><span id="span-2176-11311" class="ct-span" >Attract investors in the competitive SaaS sector by showcasing your innovation and growth potential. Communicate your success, market impact, and vision with a focused strategy to cut through the noise and speak directly to investment audiences.</span></div><a id="link_text-113-11306" class="ct-link-text link-btn" href="https://prlab.co/contact/" >Boost my exposure</a></div></div><div id="div_block-114-11306" class="ct-div-block" ><div id="div_block-115-11306" class="ct-div-block" ><h3 id="headline-116-11306" class="ct-headline title-3-main"><span id="span-2182-11311" class="ct-span" >SaaS market expansion through PR</span></h3><div id="text_block-117-11306" class="ct-text-block text-main" ><span id="span-2184-11311" class="ct-span" >Effortlessly expand into new SaaS markets with our PR prowess. Tailor a strong PR strategy for brand expansion, solidifying awareness and thought leadership in target regions. Our global team, equipped with local experts, ensures a personalized approach, making you not just a global entity but a local brand.</span></div><a id="link_text-118-11306" class="ct-link-text link-btn" href="https://prlab.co/contact/" >Boost my exposure</a></div><div id="div_block-119-11306" class="ct-div-block" ><div id="div_block-120-11306" class="ct-div-block" ><div id="div_block-121-11306" class="ct-div-block" ><img loading="lazy" id="image-122-11306" alt="Matthijs Onland, Country Manager, Wayflyer" src="https://prlab.co/wp-content/uploads/2023/11/Matthijs-Onland.jpeg" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2023/11/Matthijs-Onland.jpeg 800w, https://prlab.co/wp-content/uploads/2023/11/Matthijs-Onland-300x300.jpeg 300w, https://prlab.co/wp-content/uploads/2023/11/Matthijs-Onland-150x150.jpeg 150w, https://prlab.co/wp-content/uploads/2023/11/Matthijs-Onland-768x768.jpeg 768w" sizes="(max-width: 800px) 100vw, 800px" /></div><div id="div_block-123-11306" class="ct-div-block" ><div id="div_block-124-11306" class="ct-div-block" style="background-image:url(https://prlab.co/wp-content/uploads/2022/07/logo-of-wayflyer-blue-client-of-PRLab-300x300.png);background-size: cover;" ></div><div id="text_block-125-11306" class="ct-text-block" ><span id="span-2198-11311" class="ct-span" >"PRLab managed to help us enter the Dutch market via relevant constant media coverage. Their great content got listed frequently in key local outlets. They become part of our team, which was key."</span></div><div id="div_block-126-11306" class="ct-div-block" ><div id="text_block-127-11306" class="ct-text-block" ><span id="span-2200-11311" class="ct-span" >Matthijs Onland</span><br></div><div id="text_block-128-11306" class="ct-text-block" ><span id="span-2202-11311" class="ct-span" >Country Manager, Wayflyer</span><br></div></div></div></div></div></div></div></section><section id="section-841-11306" class=" ct-section" ><div class="ct-section-inner-wrap"><div id="div_block-892-11306" class="ct-div-block" ><div id="text_block-893-11306" class="ct-text-block testimonial-text-2025" ><span id="span-2204-11311" class="ct-span" >"SaaS is thriving with technological advancements and mass adoption, and a strong competitive environment persists. Partner with us – having collaborated with many global SaaS brands, we understand these challenges intimately and can weave captivating narratives."</span><br></div><img id="image-906-11306" alt="Photo of Matias Rodsevich, CEO of PRLab" src="https://prlab.co/wp-content/uploads/2023/05/matias-rodsevich-international-pr-expert.webp" class="ct-image"/><div id="text_block-900-11306" class="ct-text-block name-testimonials" >Matias Rodsevich</div><div id="text_block-901-11306" class="ct-text-block position-testimonial" >Founder & CEO of PRLab, a pioneer in <span id="span-2205-11311" class="ct-span" >SaaS</span> PR<br></div></div></div></section><section id="section-2095-11311" class=" ct-section" ><div class="ct-section-inner-wrap"><h2 id="headline-2096-11311" class="ct-headline title-2-main">Why trust us as your <span id="span-2097-11311" class="ct-span" >SaaS</span> <span id="span-2098-11311" class="ct-span" >PR </span><span id="span-2099-11311" class="ct-span" > agency</span></h2><div id="text_block-2100-11311" class="ct-text-block text-description-main-page" >We are a <span id="span-2210-11311" class="ct-span" >SaaS</span> PR firm specializing in getting you seen and heard by the right audiences, on a mission to revamp a broken PR industry</div><div id="_tabs-2101-11311" class="oxy-tabs-wrapper oxy-tabs" data-oxy-tabs-active-tab-class='tabs-7144-tab-active' data-oxy-tabs-contents-wrapper='_tabs_contents-2110-11311' ><div id="_tab-2102-11311" class="oxy-tab tabs-7144-tab tabs-7144-tab-active" ><div id="text_block-2103-11311" class="ct-text-block" ><span id="span-2432-11311" class="ct-span" >Growth-driven PR Impact</span></div></div><div id="_tab-2104-11311" class="oxy-tab tabs-7144-tab tabs-7144-tab-active" ><div id="text_block-2105-11311" class="ct-text-block" ><span id="span-2436-11311" class="ct-span" >Proactive news generation</span></div></div><div id="_tab-2106-11311" class="oxy-tab tabs-7144-tab tabs-7144-tab-active" ><div id="text_block-2107-11311" class="ct-text-block" ><span id="span-2442-11311" class="ct-span" >Results-oriented outcomes</span></div></div><div id="_tab-2108-11311" class="oxy-tab tabs-7144-tab tabs-7144-tab-active" ><div id="text_block-2109-11311" class="ct-text-block" ><span id="span-2448-11311" class="ct-span" >Proven success stories</span></div></div></div><div id="_tabs_contents-2110-11311" class="oxy-tabs-contents-wrapper oxy-tabs-contents" ><div id="_tab_content-2111-11311" class="oxy-tab-content tabs-contents-7144-tab oxy-tabs-contents-content-hidden" ><div id="div_block-2112-11311" class="ct-div-block" ><div id="div_block-2113-11311" class="ct-div-block" ><h3 id="headline-2114-11311" class="ct-headline title-3-main"><span id="span-2430-11311" class="ct-span" >Growth-driven PR Impact</span></h3><div id="text_block-2115-11311" class="ct-text-block text-main" ><span id="span-2434-11311" class="ct-span" >Our PR strategy influences every stage of your marketing funnel, from raising brand awareness to nurturing leads and building brand loyalty. We help your brand grow holistically. By combining data-driven insights with creative storytelling, our approach ensures measurable impact that will increase your brand's visibility, credibility, and overall business success.</span></div></div><div id="div_block-2116-11311" class="ct-div-block" ><img id="image-2117-11311" alt="PRLab team working" src="https://prlab.co/wp-content/uploads/2024/10/DSC_9188.jpg" class="ct-image"/></div></div></div><div id="_tab_content-2408-11311" class="oxy-tab-content tabs-contents-7144-tab oxy-tabs-contents-content-hidden" ><div id="div_block-2409-11311" class="ct-div-block" ><div id="div_block-2410-11311" class="ct-div-block" ><h3 id="headline-2411-11311" class="ct-headline title-3-main"><span id="span-2438-11311" class="ct-span" >Proactive news generation</span></h3><div id="text_block-2412-11311" class="ct-text-block text-main" ><span id="span-2440-11311" class="ct-span" >We don't sit and wait for news to happen; we make it. We position your brand as a player in the conversation by developing timely, relevant stories. Our expertise ensures your narrative captures journalist interest and engages your audience, driving relevance and media attention when and where it matters most.</span></div></div><div id="div_block-2413-11311" class="ct-div-block" ><img id="image-2414-11311" alt="PRLab CEO Matias Rodsevich working" src="https://prlab.co/wp-content/uploads/2024/10/DSC_9249.jpg" class="ct-image"/></div></div></div><div id="_tab_content-2415-11311" class="oxy-tab-content tabs-contents-7144-tab oxy-tabs-contents-content-hidden" ><div id="div_block-2416-11311" class="ct-div-block" ><div id="div_block-2417-11311" class="ct-div-block" ><h3 id="headline-2418-11311" class="ct-headline title-3-main"><span id="span-2444-11311" class="ct-span" >Results-oriented outcomes</span></h3><div id="text_block-2419-11311" class="ct-text-block text-main" ><span id="span-2446-11311" class="ct-span" >Our approach is to create actual impact and value with our PR efforts. Or else what is the point? That's why, for any set of goals that you might have, we design PR campaigns to effect measurable outcomes: heightened visibility, deeper engagement, and the long-term growth of your brand.</span></div></div><div id="div_block-2420-11311" class="ct-div-block" ><img id="image-2421-11311" alt="PRLab team working" src="https://prlab.co/wp-content/uploads/2024/10/DSC_9171.jpg" class="ct-image"/></div></div></div><div id="_tab_content-2422-11311" class="oxy-tab-content tabs-contents-7144-tab oxy-tabs-contents-content-hidden" ><div id="div_block-2423-11311" class="ct-div-block" ><div id="div_block-2424-11311" class="ct-div-block" ><h3 id="headline-2425-11311" class="ct-headline title-3-main"><span id="span-2450-11311" class="ct-span" >Proven success stories</span></h3><div id="text_block-2426-11311" class="ct-text-block text-main" ><span id="span-2452-11311" class="ct-span" >We have an excellent record of securing high-impact PR results that have helped our clients achieve their business goals with high-quality media coverage in cleantech. Tailored strategies connect your brand with the right journalists and publications, ensuring your story reaches the audiences that matter most. Your brand will gain trust and recognition in the market and become better positioned through our expertise.</span></div></div><div id="div_block-2427-11311" class="ct-div-block" ><img id="image-2428-11311" alt="PRLab team working" src="https://prlab.co/wp-content/uploads/2024/10/DSC_9134.jpg" class="ct-image"/></div></div></div></div></div></section><section id="section-936-11306" class=" ct-section" ><div class="ct-section-inner-wrap"><div id="div_block-959-11306" class="ct-div-block" ><img id="image-960-11306" alt="" src="https://prlab.co/wp-content/uploads/2024/10/quote.png" class="ct-image" srcset="" sizes="(max-width: 128px) 100vw, 128px" /><div id="div_block-961-11306" class="ct-div-block" ></div><h3 id="headline-962-11306" class="ct-headline ">Our clients have been featured on:</h3></div><div id="div_block-1241-11306" class="ct-div-block" ><img loading="lazy" id="image-1242-11306" alt="Logo of Fortune, one of the media in which our PR clients are featured." src="https://prlab.co/wp-content/uploads/2024/10/fortune-logo.png" class="ct-image logo-top"/><img loading="lazy" id="image-1249-11306" alt="Logo of TechCrunch, one of the media in which our PR clients are featured." src="https://prlab.co/wp-content/uploads/2024/10/TechCrunch_logo.png" class="ct-image logo-top"/><img loading="lazy" id="image-1243-11306" alt="Logo of Forbes, one of the media in which customers of our PR services are featured." src="https://prlab.co/wp-content/uploads/2024/10/forbes-logo.png" class="ct-image logo-top"/><img loading="lazy" id="image-1244-11306" alt="Logo of Reuters, one of the media in which customers of our PR services are featured." src="https://prlab.co/wp-content/uploads/2024/10/reuters-logo.png" class="ct-image logo-top"/><img loading="lazy" id="image-1245-11306" alt="Logo of The WSJ, one of the media in which customers of our PR company are featured." src="https://prlab.co/wp-content/uploads/2024/10/wsj.png" class="ct-image logo-top"/><img loading="lazy" id="image-1246-11306" alt="Logo of Silicon Canals, one of the media in which customers of our PR agency are featured." src="https://prlab.co/wp-content/uploads/2024/10/silicon-canals-logo.png" class="ct-image logo-top"/><img loading="lazy" id="image-1247-11306" alt="Logo of Startups Magazine, one of the media in which customers of our PR firm are featured." src="https://prlab.co/wp-content/uploads/2024/10/startup-magazine-logo.png" class="ct-image logo-top"/><img loading="lazy" id="image-1248-11306" alt="Logo of Bloomberg, one of the media in which customers of our public relations agency are featured." src="https://prlab.co/wp-content/uploads/2024/10/bloomberg-logo.png" class="ct-image logo-top"/><img loading="lazy" id="image-2493-11311" alt="Logo of Business Insider, one of the media in which our PR clients are featured." src="https://prlab.co/wp-content/uploads/2024/12/business-insider-logo.png" class="ct-image logo-top"/></div></div></section><section id="section-510-11306" class=" ct-section" ><div class="ct-section-inner-wrap"><div id="div_block-2088-11311" class="ct-div-block" ><div id="div_block-2573-11311" class="ct-div-block" ><img id="image-2574-11311" alt="" src="https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_.png" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_.png 500w, https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_-300x300.png 300w, https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_-150x150.png 150w" sizes="(max-width: 500px) 100vw, 500px" /><div id="text_block-2575-11311" class="ct-text-block" >Learn how our PR services work<br></div></div><h2 id="headline-631-11306" class="ct-headline title-2-main">How do our <span id="span-2211-11311" class="ct-span" >SaaS</span> PR services work?</h2><div id="text_block-641-11306" class="ct-text-block text-description-main-page" >PRLab has a unique results-driven approach. We don’t start collaborations without a clear, custom-made set of KPIs that will ensure we get you the results we want.</div></div><div id="div_block-2215-11311" class="ct-div-block" ><div id="div_block-2216-11311" class="ct-div-block" ><div id="div_block-2225-11311" class="ct-div-block" ><div id="div_block-2226-11311" class="ct-div-block" ><div id="div_block-2227-11311" class="ct-div-block" ><div id="text_block-2228-11311" class="ct-text-block" >1</div></div><div id="div_block-2229-11311" class="ct-div-block" ></div></div><div id="div_block-2230-11311" class="ct-div-block" ><h3 id="headline-2231-11311" class="ct-headline title-3-new-box"><span id="span-2278-11311" class="ct-span" >Onboarding and research</span></h3><div id="text_block-2232-11311" class="ct-text-block text-main" ><span id="span-2280-11311" class="ct-span" >We dive deep into your brand, industry, spokesperson, and USPs in order to develop a bespoke, effective PR strategy.</span></div></div></div><div id="div_block-2234-11311" class="ct-div-block" ><div id="div_block-2235-11311" class="ct-div-block" ><div id="div_block-2236-11311" class="ct-div-block" ><div id="text_block-2237-11311" class="ct-text-block" >2</div></div><div id="div_block-2238-11311" class="ct-div-block" ></div></div><div id="div_block-2239-11311" class="ct-div-block" ><h3 id="headline-2240-11311" class="ct-headline title-3-new-box"><span id="span-2282-11311" class="ct-span" >Editorial and PR calendar</span></h3><div id="text_block-2241-11311" class="ct-text-block text-main" ><span id="span-2293-11311" class="ct-span" >We create a PR calendar whereby we plan relevant trends and evergreen stories to make your brand timely and engaging.</span></div></div></div><div id="div_block-2243-11311" class="ct-div-block" ><div id="div_block-2244-11311" class="ct-div-block" ><div id="div_block-2245-11311" class="ct-div-block" ><div id="text_block-2246-11311" class="ct-text-block" >3</div></div><div id="div_block-2247-11311" class="ct-div-block" ></div></div><div id="div_block-2248-11311" class="ct-div-block" ><h3 id="headline-2249-11311" class="ct-headline title-3-new-box"><span id="span-2284-11311" class="ct-span" >Story experimentation</span></h3><div id="text_block-2250-11311" class="ct-text-block text-main" ><span id="span-2295-11311" class="ct-span" >We are pitching stories in different formats to test audience and media reactions with a view to refining our approach if and when needed.</span></div></div></div></div><div id="div_block-2253-11311" class="ct-div-block" ><div id="div_block-2254-11311" class="ct-div-block" ><div id="div_block-2255-11311" class="ct-div-block" ><div id="div_block-2256-11311" class="ct-div-block" ><div id="text_block-2257-11311" class="ct-text-block" >4</div></div><div id="div_block-2258-11311" class="ct-div-block" ></div></div><div id="div_block-2259-11311" class="ct-div-block" ><h3 id="headline-2260-11311" class="ct-headline title-3-new-box"><span id="span-2286-11311" class="ct-span" >Iteration of data-led strategy</span></h3><div id="text_block-2261-11311" class="ct-text-block text-main" ><span id="span-2297-11311" class="ct-span" >We analyze early results to optimize the public relations strategy for better performance in meeting your KPIs.</span></div></div></div><div id="div_block-2262-11311" class="ct-div-block" ><div id="div_block-2263-11311" class="ct-div-block" ><div id="div_block-2264-11311" class="ct-div-block" ><div id="text_block-2265-11311" class="ct-text-block" >5</div></div><div id="div_block-2266-11311" class="ct-div-block" ></div></div><div id="div_block-2267-11311" class="ct-div-block" ><h3 id="headline-2268-11311" class="ct-headline title-3-new-box"><span id="span-2288-11311" class="ct-span" >Alignment and progress</span></h3><div id="text_block-2269-11311" class="ct-text-block text-main" ><span id="span-2299-11311" class="ct-span" >We review progress regularly, sharing insights and proposing strategies to amplify growth and long-term PR success.</span></div></div></div><div id="div_block-2270-11311" class="ct-div-block" ><div id="div_block-2271-11311" class="ct-div-block" ><div id="div_block-2272-11311" class="ct-div-block" ><div id="text_block-2273-11311" class="ct-text-block" >6</div></div><div id="div_block-2274-11311" class="ct-div-block" ></div></div><div id="div_block-2275-11311" class="ct-div-block" ><h3 id="headline-2276-11311" class="ct-headline title-3-new-box"><span id="span-2291-11311" class="ct-span" >Marketing funnel analysis</span></h3><div id="text_block-2277-11311" class="ct-text-block text-main" ><span id="span-2301-11311" class="ct-span" >We measure the unseen impact of our efforts through insights to iterate and refine our approach to achieve even stronger results.</span></div></div></div></div></div></div></section><section id="section-2543-11311" class=" ct-section" ><div class="ct-section-inner-wrap"><div id="div_block-2544-11311" class="ct-div-block" ><h3 id="headline-2545-11311" class="ct-headline ">Join our community!</h3><div id="text_block-2546-11311" class="ct-text-block " >Join our newsletter to stay up to date on features and releases.<br></div></div><div id="div_block-2547-11311" class="ct-div-block" ><a id="link_text-2548-11311" class="ct-link-text btn-2025-small" href="https://tidy-kiwi-42349.myflodesk.com/f206a4m3xp" >Subscribe now</a><a id="link_text-2549-11311" class="ct-link-text link-btn" href="https://prlab.co/blog/" >Check our blog</a></div></div></section><section id="section-740-11306" class=" ct-section" ><div class="ct-section-inner-wrap"><div id="div_block-741-11306" class="ct-div-block" ><div id="div_block-742-11306" class="ct-div-block" ><a id="link-743-11306" class="ct-link " href="https://prlab.co/pr-services/international-pr-agency/" ><h3 id="headline-744-11306" class="ct-headline title-3-new-box">Global PR agency</h3><div id="text_block-745-11306" class="ct-text-block text-new-small" >We specialize in global PR for tech companies<br></div></a><a id="link-746-11306" class="ct-link box" href="https://prlab.co/pr-services/internal-communications/" ><h3 id="headline-747-11306" class="ct-headline title-3-new-box">Internal comms</h3><div id="text_block-748-11306" class="ct-text-block text-new-small" >Internal communication services for corporates<br></div></a><a id="link-749-11306" class="ct-link box" href="https://prlab.co/pr-services/digital-pr-agency/" ><h3 id="headline-750-11306" class="ct-headline title-3-new-box">Digital PR</h3><div id="text_block-751-11306" class="ct-text-block text-new-small" >We apply core PR principles to a digital context<br></div></a><a id="link-752-11306" class="ct-link box" href="https://prlab.co/pr-services/media-training/" ><h3 id="headline-753-11306" class="ct-headline title-3-new-box">Media training</h3><div id="text_block-754-11306" class="ct-text-block text-new-small" >We build media relationships and train your team<br></div></a><div id="div_block-2557-11311" class="ct-div-block" ><img id="image-2558-11311" alt="" src="https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_.png" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_.png 500w, https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_-300x300.png 300w, https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_-150x150.png 150w" sizes="(max-width: 500px) 100vw, 500px" /><div id="text_block-2559-11311" class="ct-text-block" >PR Services we help with</div></div></div><div id="div_block-758-11306" class="ct-div-block" ><h2 id="headline-759-11306" class="ct-headline title-2-main"><span id="span-760-11306" class="ct-span" >Grow</span> <span id="span-761-11306" class="ct-span" >your</span> <span id="span-762-11306" class="ct-span" >reach</span> with our results-driven tech PR services</h2><div id="text_block-763-11306" class="ct-text-block text-main" >Extend your influence and amplify your brand's visibility with our strategic B2B technology PR services. We are committed to impactful results tailored to your specific business needs.</div></div></div></div></section><section id="section-2121-11311" class=" ct-section" ><div class="ct-section-inner-wrap"><h2 id="headline-2122-11311" class="ct-headline title-2-main">Case studies with proven results</h2><div id="text_block-2123-11311" class="ct-text-block text-description-main-page" >Read our case studies to see how we tailored our approach to ensure we hit the desired outcomes unique to every client.</div><div id="div_block-2124-11311" class="ct-div-block" ><div id="div_block-2125-11311" class="ct-div-block" ><img loading="lazy" id="image-2126-11311" alt="Press Coverage at HR News Magazine, obtained for the SaaS company OfficeApp" src="https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-hr-news-magazine-obtained-for-the-saas-company-officeapp.jpg" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-hr-news-magazine-obtained-for-the-saas-company-officeapp.jpg 797w, https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-hr-news-magazine-obtained-for-the-saas-company-officeapp-243x300.jpg 243w, https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-hr-news-magazine-obtained-for-the-saas-company-officeapp-768x948.jpg 768w" sizes="(max-width: 797px) 100vw, 797px" /><div id="div_block-2127-11311" class="ct-div-block" ><div id="div_block-2128-11311" class="ct-div-block" ><h3 id="headline-2131-11311" class="ct-headline title-3-new-box"><span id="span-2383-11311" class="ct-span" >OfficeApp</span> case study</h3><div id="text_block-2132-11311" class="ct-text-block" ><span id="span-2387-11311" class="ct-span" >The most advanced engagement platform for professionals in offices</span><br></div><div id="text_block-2456-11311" class="ct-text-block " ><span id="span-2461-11311" class="ct-span" ><a href="https://prlab.co/about-us/clients/office-app/">Read case study</a></span></div></div><div id="div_block-2134-11311" class="ct-div-block" ><div id="div_block-2135-11311" class="ct-div-block" ><div id="div_block-2136-11311" class="ct-div-block" ><div id="text_block-2137-11311" class="ct-text-block" ><span id="span-2391-11311" class="ct-span" >920k</span><br></div><div id="text_block-2138-11311" class="ct-text-block" ><span id="span-2395-11311" class="ct-span" >Online readership</span><br></div></div><div id="div_block-2139-11311" class="ct-div-block" ><div id="text_block-2140-11311" class="ct-text-block" ><span id="span-2393-11311" class="ct-span" >50</span><br></div><div id="text_block-2141-11311" class="ct-text-block" ><span id="span-2397-11311" class="ct-span" >Publications</span><br></div></div></div></div></div></div><div id="div_block-2142-11311" class="ct-div-block" ><img loading="lazy" id="image-2143-11311" alt="Press Coverage at The Fintech Times Magazine, obtained for the SaaS company Wayflyer" src="https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-the-fintech-times-magazine-obtained-for-the-saas-company-wayflyer.jpg" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-the-fintech-times-magazine-obtained-for-the-saas-company-wayflyer.jpg 797w, https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-the-fintech-times-magazine-obtained-for-the-saas-company-wayflyer-243x300.jpg 243w, https://prlab.co/wp-content/uploads/2024/12/press-coverage-at-the-fintech-times-magazine-obtained-for-the-saas-company-wayflyer-768x948.jpg 768w" sizes="(max-width: 797px) 100vw, 797px" /><div id="div_block-2144-11311" class="ct-div-block" ><div id="div_block-2145-11311" class="ct-div-block" ><h3 id="headline-2148-11311" class="ct-headline title-3-new-box"><span id="span-2385-11311" class="ct-span" >Wayflyer</span> case study</h3><div id="text_block-2149-11311" class="ct-text-block" ><span id="span-2389-11311" class="ct-span" >Wayflyer is a revenue-based financing platform for e-commerce brands</span></div><div id="text_block-2468-11311" class="ct-text-block " ><span id="span-2469-11311" class="ct-span" ><a href="https://prlab.co/about-us/clients/wayflyer/">Read case study</a></span></div></div><div id="div_block-2151-11311" class="ct-div-block" ><div id="div_block-2152-11311" class="ct-div-block" ><div id="div_block-2153-11311" class="ct-div-block" ><div id="text_block-2154-11311" class="ct-text-block" ><span id="span-2399-11311" class="ct-span" >42</span><br></div><div id="text_block-2155-11311" class="ct-text-block" ><span id="span-2401-11311" class="ct-span" >Pieces of coverage</span><br></div></div><div id="div_block-2156-11311" class="ct-div-block" ><div id="text_block-2157-11311" class="ct-text-block" ><span id="span-2403-11311" class="ct-span" >50</span><br></div><div id="text_block-2158-11311" class="ct-text-block" ><span id="span-2405-11311" class="ct-span" >Average DA</span><br></div></div></div></div></div></div></div></div></section><section id="section-181-11306" class=" ct-section" ><div class="ct-section-inner-wrap"><h2 id="headline-1143-11306" class="ct-headline title-2-main">Solid track record in the <span id="span-1144-11306" class="ct-span" >following sectors</span></h2><div id="text_block-1194-11306" class="ct-text-block text-description-main-page" >We have proven experience in various sectors and have achieved demonstrable results for businesses across multiple tech verticals.</div><div id="div_block-1079-11306" class="ct-div-block" ><div id="div_block-2304-11311" class="ct-div-block box" ><h3 id="headline-2307-11311" class="ct-headline title-3-new-box"><span id="span-2308-11311" class="ct-span" ><a href="https://prlab.co/sectors/fintech-pr-agency/">Fintech PR</a></span></h3><div id="text_block-2310-11311" class="ct-text-block text-new-small" ><span id="span-2320-11311" class="ct-span" >Trust PRLab as your FinTech PR agency</span><br></div></div><div id="div_block-2312-11311" class="ct-div-block box" ><h3 id="headline-2313-11311" class="ct-headline title-3-new-box"><span id="span-2314-11311" class="ct-span" ><a href="https://prlab.co/sectors/hr-tech-pr-agency/">HR Tech PR</a></span></h3><div id="text_block-2315-11311" class="ct-text-block text-new-small" ><span id="span-2322-11311" class="ct-span" >Trust PRLab as your HR Tech PR agency</span><br></div></div><div id="div_block-2316-11311" class="ct-div-block box" ><h3 id="headline-2317-11311" class="ct-headline title-3-new-box"><span id="span-2318-11311" class="ct-span" ><a href="https://prlab.co/sectors/pr-agency-for-ai-companies/">AI PR</a></span></h3><div id="text_block-2319-11311" class="ct-text-block text-new-small" ><span id="span-2324-11311" class="ct-span" >Trust PRLab as your AI PR agency</span><br></div></div></div></div></section><section id="section-306-11306" class=" ct-section" ><div class="ct-section-inner-wrap"><h2 id="headline-307-11306" class="ct-headline title-2-main">Still have questions?</h2><div id="div_block-308-11306" class="ct-div-block" ><div id="_toggle-309-11306" class="oxy-toggle toggle-2963 toggle-2963-expanded" data-oxy-toggle-initial-state="closed" data-oxy-toggle-active-class="toggle-2963-expanded" ><div class='oxy-expand-collapse-icon' href='#'></div><div class='oxy-toggle-content'><h3 id="headline-310-11306" class="ct-headline faq-title-new"><span id="span-2325-11311" class="ct-span" >What is SaaS PR?</span></h3></div></div><div id="text_block-2327-11311" class="ct-text-block text-faq-new" ><span id="span-2328-11311" class="ct-span" >Technology is always on the move. Once noteworthy, cloud technology is now very common. With the growth of SaaS, this industry has become greatly crowded. That’s why SaaS PR is tasked with building awareness around your SaaS business to create talking points and brand recognition. The goal is to differentiate you from the masses so you can be realized as the industry leader you set out to be. The emphasis is on positioning. SaaS PR is employed to effectively pitch your value proposition to investors, reporters, publicists, and business prospects so that you can grow.</span></div></div><div id="div_block-312-11306" class="ct-div-block" ><div id="_toggle-313-11306" class="oxy-toggle toggle-2963 toggle-2963-expanded" data-oxy-toggle-initial-state="closed" data-oxy-toggle-active-class="toggle-2963-expanded" ><div class='oxy-expand-collapse-icon' href='#'></div><div class='oxy-toggle-content'><h3 id="headline-314-11306" class="ct-headline faq-title-new"><span id="span-2330-11311" class="ct-span" >Why is SaaS PR important?</span><br></h3></div></div><div id="text_block-2334-11311" class="ct-text-block text-faq-new" ><span id="span-2335-11311" class="ct-span" >PR is needed to communicate to the media, clients, investors, and other important stakeholders the value of your offering, to build a positive image around it, and to raise awareness. In a competitive field, SaaS PR can make all the difference to your product’s credibility and reputation. It also works to educate audiences on its benefits and how it is used. PR can get you included in the conversations affecting your market, and shine a light on your role in improving it.</span></div></div><div id="div_block-316-11306" class="ct-div-block" ><div id="_toggle-317-11306" class="oxy-toggle toggle-2963 toggle-2963-expanded" data-oxy-toggle-initial-state="closed" data-oxy-toggle-active-class="toggle-2963-expanded" ><div class='oxy-expand-collapse-icon' href='#'></div><div class='oxy-toggle-content'><h3 id="headline-318-11306" class="ct-headline faq-title-new"><span id="span-2364-11311" class="ct-span" >What are some of the specifics of SaaS PR?</span><br></h3></div></div><div id="text_block-2338-11311" class="ct-text-block text-faq-new" ><span id="span-2339-11311" class="ct-span" >SaaS PR can be more challenging than traditional PR. For one, the industry moves at an almost lightening like pace, and with it, industry jargon. An all round knowledge of SaaS goes a long way in a heavily interconnected industry. Your SaaS PR should focus not just on the technical merits of your product but also on the adoption and training involved in its implementation. This is a concern for many customers. Any PR strategy should consider this and leverage social proof. Use customer survey data to share with journalists as part of your outreach. The nature of SaaS means your business has a wealth of data available, so your PR campaign can incorporate engaging statistics and insights, showing just what sets your brand apart.</span></div></div><div id="div_block-320-11306" class="ct-div-block" ><div id="_toggle-321-11306" class="oxy-toggle toggle-2963 toggle-2963-expanded" data-oxy-toggle-initial-state="closed" data-oxy-toggle-active-class="toggle-2963-expanded" ><div class='oxy-expand-collapse-icon' href='#'></div><div class='oxy-toggle-content'><h3 id="headline-322-11306" class="ct-headline faq-title-new"><span id="span-2366-11311" class="ct-span" >What are some of the tactics you use for SaaS PR?</span><br></h3></div></div><div id="text_block-2341-11311" class="ct-text-block text-faq-new" ><span id="span-2342-11311" class="ct-span" >As your audience is mainly digital, using multiple digital distribution methods for maximum impact is a good idea. Consider webinars, placements in top trade journals, online reviews, and guest posts. Anything that shows your expertise, company values and is engaging is a must. Think about why people should care about your company and choose to be loyal to it. Think what you have to offer. Doing this will help you attain coverage in those tier-1 publications that could transform your trajectory.</span></div></div><div id="div_block-324-11306" class="ct-div-block" ><div id="_toggle-325-11306" class="oxy-toggle toggle-2963 toggle-2963-expanded" data-oxy-toggle-initial-state="closed" data-oxy-toggle-active-class="toggle-2963-expanded" ><div class='oxy-expand-collapse-icon' href='#'></div><div class='oxy-toggle-content'><h3 id="headline-326-11306" class="ct-headline faq-title-new"><span id="span-2368-11311" class="ct-span" >How do you measure the success of a SaaS PR campaign?</span><br></h3></div></div><div id="text_block-2344-11311" class="ct-text-block text-faq-new" ><span id="span-2345-11311" class="ct-span" >In our data-driven era, PR success can be measured by such metrics as impressions, sales, SEO, and backlinks. When we begin our collaboration together, we come up with a set of relevant KPIs that link to your organizational goals and marketing objectives. The effectiveness of your SaaS PR can be looked at holistically, looking at not just the amount of media placements, but also the quality and reach. This allows us a laser focus to create campaigns that help you reach your objectives, as opposed to guesswork.</span></div></div><div id="div_block-328-11306" class="ct-div-block" ><div id="_toggle-329-11306" class="oxy-toggle toggle-2963 toggle-2963-expanded" data-oxy-toggle-initial-state="closed" data-oxy-toggle-active-class="toggle-2963-expanded" ><div class='oxy-expand-collapse-icon' href='#'></div><div class='oxy-toggle-content'><h3 id="headline-330-11306" class="ct-headline faq-title-new"><span id="span-2372-11311" class="ct-span" >How long until we see results from your SaaS PR efforts?</span><br></h3></div></div><div id="text_block-2347-11311" class="ct-text-block text-faq-new" ><span id="span-2348-11311" class="ct-span" >The timeline for seeing tangible results from your SaaS PR campaign can vary according to various factors such as the chosen strategy (or strategies), current market trends, and goals set. More immediate results are often seen from timely and targeted press releases, media pitches, or social media campaigns. Getting your name out there and establishing your key execs as experts or thought leaders can take longer. Persistenyis key here. SEO and content marketing strategies can also be longer-term as you work to secure backlinks for authority. Brand reputation should be seen as a long-term endeavor.</span></div></div></div></section><div id="code_block-2476-11311" class="ct-code-block" ></div><div id="text_block-2478-11311" class="ct-text-block" ><span id="span-2479-11311" class="ct-span oxy-stock-content-styles" ><div class='heateorSssClear'></div><div class='heateor_sss_sharing_container heateor_sss_horizontal_sharing' data-heateor-sss-href='https://prlab.co/sectors/saas-pr-agency/'><div class='heateor_sss_sharing_title' style="font-weight:bold" >PRLab | PR Agency - PR Firm</div><div class="heateor_sss_sharing_ul"><a aria-label="Facebook" class="heateor_sss_facebook" href="https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fprlab.co%2Fsectors%2Fsaas-pr-agency%2F" title="Facebook" rel="nofollow noopener" target="_blank" style="font-size:32px!important;box-shadow:none;display:inline-block;vertical-align:middle"><span class="heateor_sss_svg" style="background-color:#0765FE;width:20px;height:20px;border-radius:3px;display:inline-block;opacity:1;float:left;font-size:32px;box-shadow:none;display:inline-block;font-size:16px;padding:0 4px;vertical-align:middle;background-repeat:repeat;overflow:hidden;padding:0;cursor:pointer;box-sizing:content-box"><svg style="display:block;" focusable="false" aria-hidden="true" xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 32 32"><path fill="white" d="M28 16c0-6.627-5.373-12-12-12S4 9.373 4 16c0 5.628 3.875 10.35 9.101 11.647v-7.98h-2.474V16H13.1v-1.58c0-4.085 1.849-5.978 5.859-5.978.76 0 2.072.15 2.608.298v3.325c-.283-.03-.775-.045-1.386-.045-1.967 0-2.728.745-2.728 2.683V16h3.92l-.673 3.667h-3.247v8.245C23.395 27.195 28 22.135 28 16Z"></path></svg></span></a><a aria-label="Linkedin" class="heateor_sss_button_linkedin" href="https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fprlab.co%2Fsectors%2Fsaas-pr-agency%2F" title="Linkedin" rel="nofollow noopener" target="_blank" style="font-size:32px!important;box-shadow:none;display:inline-block;vertical-align:middle"><span class="heateor_sss_svg heateor_sss_s__default heateor_sss_s_linkedin" style="background-color:#0077b5;width:20px;height:20px;border-radius:3px;display:inline-block;opacity:1;float:left;font-size:32px;box-shadow:none;display:inline-block;font-size:16px;padding:0 4px;vertical-align:middle;background-repeat:repeat;overflow:hidden;padding:0;cursor:pointer;box-sizing:content-box"><svg style="display:block;" focusable="false" aria-hidden="true" xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 32 32"><path d="M6.227 12.61h4.19v13.48h-4.19V12.61zm2.095-6.7a2.43 2.43 0 0 1 0 4.86c-1.344 0-2.428-1.09-2.428-2.43s1.084-2.43 2.428-2.43m4.72 6.7h4.02v1.84h.058c.56-1.058 1.927-2.176 3.965-2.176 4.238 0 5.02 2.792 5.02 6.42v7.395h-4.183v-6.56c0-1.564-.03-3.574-2.178-3.574-2.18 0-2.514 1.7-2.514 3.46v6.668h-4.187V12.61z" fill="white"></path></svg></span></a><a aria-label="X" class="heateor_sss_button_x" href="https://twitter.com/intent/tweet?text=SaaS%20PR%20Agency&url=https%3A%2F%2Fprlab.co%2Fsectors%2Fsaas-pr-agency%2F" title="X" rel="nofollow noopener" target="_blank" style="font-size:32px!important;box-shadow:none;display:inline-block;vertical-align:middle"><span class="heateor_sss_svg heateor_sss_s__default heateor_sss_s_x" style="background-color:#2a2a2a;width:20px;height:20px;border-radius:3px;display:inline-block;opacity:1;float:left;font-size:32px;box-shadow:none;display:inline-block;font-size:16px;padding:0 4px;vertical-align:middle;background-repeat:repeat;overflow:hidden;padding:0;cursor:pointer;box-sizing:content-box"><svg width="100%" height="100%" style="display:block;" focusable="false" aria-hidden="true" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 32 32"><path fill="white" d="M21.751 7h3.067l-6.7 7.658L26 25.078h-6.172l-4.833-6.32-5.531 6.32h-3.07l7.167-8.19L6 7h6.328l4.37 5.777L21.75 7Zm-1.076 16.242h1.7L11.404 8.74H9.58l11.094 14.503Z"></path></svg></span></a></div><div class="heateorSssClear"></div></div><div class='heateorSssClear'></div><script type="application/ld+json"> { "@context": "https://schema.org", "@type": "Service", "name": "SaaS PR agency", "url": "https://prlab.co/sectors/saas-pr-agency/", "mainEntityOfPage": { "@type": "WebPage", "@id": "https://prlab.co/sectors/saas-pr-agency/" }, "mainEntity": { "@type": "Service", "name": "SaaS PR agency" }, "description": "As an SaaS PR agency, we’ve worked with more than 100 SaaS companies in the last 6 years. 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Doing this will help you attain coverage in those tier-1 publications that could transform your trajectory." } },{ "@type": "Question", "name": "How do you measure the success of a SaaS PR campaign?", "acceptedAnswer": { "@type": "Answer", "text": "In our data-driven era, PR success can be measured by such metrics as impressions, sales, SEO, and backlinks. When we begin our collaboration together, we come up with a set of relevant KPIs that link to your organizational goals and marketing objectives. The effectiveness of your SaaS PR can be looked at holistically, looking at not just the amount of media placements, but also the quality and reach. This allows us a laser focus to create campaigns that help you reach your objectives, as opposed to guesswork." } },{ "@type": "Question", "name": "How long until we see results from your SaaS PR efforts?", "acceptedAnswer": { "@type": "Answer", "text": "The timeline for seeing tangible results from your SaaS PR campaign can vary according to various factors such as the chosen strategy (or strategies), current market trends, and goals set. More immediate results are often seen from timely and targeted press releases, media pitches, or social media campaigns. Getting your name out there and establishing your key execs as experts or thought leaders can take longer. Persistenyis key here. SEO and content marketing strategies can also be longer-term as you work to secure backlinks for authority. Brand reputation should be seen as a long-term endeavor." } }] } </script> </span></div><section id="section-2591-11286" class=" ct-section" ><div class="ct-section-inner-wrap"><h2 id="headline-2592-11286" class="ct-headline title-2-main">Do you want to <span id="span-2593-11286" class="ct-span" >boost your growth</span> with PR?</h2><div id="text_block-2594-11286" class="ct-text-block text-description-main-page" >We've helped +100 clients achieve their business goals with the power of Strategic PR across key markets. 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