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Robotics PR Agency: PR for Robotics Industry | PRLab
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class="ct-text-block" >We provide custom PR services in USA</div></div></div></div><div id="div_block-2060-23" class="ct-div-block oxel_megamenu__wrapper oxel_megamenu__wrapper--hidden" megamenu-link-id="5"><div id="div_block-2061-23" class="ct-div-block" ><div id="div_block-2062-23" class="ct-div-block menu-link-2" ><a id="link_text-2063-23" class="ct-link-text link-menu" href="https://prlab.co/about-us/clients/" target="_self" >Our Clients</a><div id="text_block-2064-23" class="ct-text-block" >We work with different clients across multiple industries</div></div><div id="div_block-2065-23" class="ct-div-block menu-link-2" ><a id="link_text-2066-23" class="ct-link-text link-menu" href="https://prlab.co/about-us/#philosophy-prlab" target="_self" >Our Philosophy</a><div id="text_block-2067-23" class="ct-text-block" >We like to do things differently at PRlab</div></div><div id="div_block-2068-23" class="ct-div-block menu-link-2" ><a id="link_text-2069-23" class="ct-link-text link-menu" href="https://prlab.co/blog/" target="_self" >PR Blog</a><div id="text_block-2070-23" class="ct-text-block" >Our blog shares knowledge across the marketing spectrum</div></div><div id="div_block-2071-23" class="ct-div-block menu-link-2" ><a id="link_text-2072-23" class="ct-link-text link-menu" href="https://prlab.co/resources/case-studies/" target="_self" >Case Studies</a><div id="text_block-2073-23" class="ct-text-block" >See how we develop custom PR strategies</div></div><div id="div_block-2077-23" class="ct-div-block menu-link-2" ><a id="link_text-2078-23" class="ct-link-text link-menu" href="https://prlab.co/about-us/the-pr-paradox-by-matias-rodsevich/" >The PR Paradox</a><div id="text_block-2079-23" class="ct-text-block" >"The PR Paradox" looks in depth at PR today</div></div><div id="div_block-2176-23" class="ct-div-block menu-link-2" ><a id="link_text-2177-23" class="ct-link-text link-menu" href="https://prlab.co/resources/" >PR Resources</a><div id="text_block-2178-23" class="ct-text-block" >Become a master of public relations.</div></div></div></div></div><div id='inner_content-19-225' class='ct-inner-content'><section id="section-3788-9285" class=" ct-section" ><div class="ct-section-inner-wrap"><h1 id="headline-3789-9285" class="ct-headline title-1-new">Robotics <span id="span-3790-9285" class="ct-span" >PR agency</span> <br></h1><div id="text_block-3791-9285" class="ct-text-block text-new" >As a Robotics PR agency, we’ve worked with several companies in the industry during the last four years. Our approach is developed to help these firms grow using the power of public relations.<br></div><div id="div_block-3792-9285" class="ct-div-block" ><a id="link_text-3793-9285" class="ct-link-text button-new" href="https://prlab.co/contact/" >Contact us</a><a id="link-3794-9285" class="ct-link button-new-white" href="https://prlab.co/resources/case-studies/" ><div id="text_block-3795-9285" class="ct-text-block" >Case Studies<br></div><img id="image-3796-9285" alt="Arrow" src="https://prlab.co/wp-content/uploads/2022/09/up-right-arrow.png" class="ct-image"/></a></div><div id="div_block-4040-9285" class="ct-div-block" ><div id="div_block-4041-9285" class="ct-div-block" ></div><div id="div_block-4042-9285" class="ct-div-block" ></div><img id="image-4043-9285" alt="Logo of Smart Robotics, client of our robotics PR firm" src="https://prlab.co/wp-content/uploads/2022/05/smart-robotics-logo.png" class="ct-image"/><img id="image-4044-9285" alt="Logo of Addverb Technologies, client of our robotics PR agency" src="https://prlab.co/wp-content/uploads/2024/02/Addverb-logo-client-of-prlab.png" class="ct-image"/><img id="image-4045-9285" alt="Logo of Bear Robotics, client of our robotics PR company" src="https://prlab.co/wp-content/uploads/2023/09/Logo_Bear_Robotics.png" class="ct-image"/><div id="div_block-4046-9285" class="ct-div-block" ></div><div id="div_block-4047-9285" class="ct-div-block" ></div></div></div></section><section id="section-3806-9285" class=" ct-section" ><div class="ct-section-inner-wrap"><h2 id="headline-3807-9285" class="ct-headline title-2-new">We consistently get our <span id="span-3808-9285" class="ct-span" >Robotics</span> clients top tier global media coverage</h2></div></section><div id="div_block-3810-9285" class="ct-div-block slider" ><div id="div_block-3811-9285" class="ct-div-block track effect" ></div></div><section id="section-3813-9285" class=" ct-section" ><div class="ct-section-inner-wrap"><h2 id="headline-3814-9285" class="ct-headline title-2-new">No fluff. <span id="span-3815-9285" class="ct-span" >We get results</span>. And we can prove it.<br></h2><div id="text_block-3816-9285" class="ct-text-block text-new" >In a competitive Robotics market, traditional press releases won't set you apart. Implement a PR strategy to establish trust with key stakeholders.<br></div><div id="div_block-3817-9285" class="ct-div-block" ><div id="div_block-3818-9285" class="ct-div-block" ><h3 id="headline-3819-9285" class="ct-headline title-block-new">Boost your Robotics brand awareness</h3><div id="text_block-3820-9285" class="ct-text-block text-block-new" >Differentiate yourself in the crowded Robotics sector with a strategic brand awareness campaign. Ensure key stakeholders recognize what sets you apart. Earned media in PR is crucial; our expertise lies in crafting compelling stories that capture journalists' attention.</div></div><div id="div_block-3821-9285" class="ct-div-block" ><div id="div_block-3822-9285" class="ct-div-block" ><img id="image-3823-9285" alt="People discussing how to "Boost your robotics brand awareness"" src="https://prlab.co/wp-content/uploads/2024/01/Internal-communications.jpg" class="ct-image"/></div></div></div><div id="div_block-3824-9285" class="ct-div-block" ><div id="div_block-3825-9285" class="ct-div-block" ><div id="div_block-3826-9285" class="ct-div-block" ><img id="image-3827-9285" alt="People planifying "Robotics thought leadership & trust building"" src="https://prlab.co/wp-content/uploads/2024/01/Media-management.jpg" class="ct-image"/></div></div><div id="div_block-3828-9285" class="ct-div-block" ><h3 id="headline-3829-9285" class="ct-headline title-block-new">Robotics thought leadership & trust building</h3><div id="text_block-3830-9285" class="ct-text-block text-block-new" > In the fiercely competitive Robotics landscape, being an industry leader is imperative. Establish trust with investors, partners, talent, and clients through a robust thought leadership strategy. We specialize in positioning you not just as a player but as THE player in your field..</div></div></div></div></section><section id="section-3832-9285" class=" ct-section" ><div class="ct-section-inner-wrap"><h2 id="headline-3833-9285" class="ct-headline title-2-new">Why trust us as your Robotics PR agency</h2><div id="text_block-3834-9285" class="ct-text-block text-new" >We are a Robotics PR firm specialized in startups, scaleups and corporations on a mission to revamp a broken industry<br></div><div id="_tabs-3835-9285" class="oxy-tabs-wrapper oxy-tabs" data-oxy-tabs-active-tab-class='tabs-7144-tab-active' data-oxy-tabs-contents-wrapper='_tabs_contents-3844-9285' ><div id="_tab-3836-9285" class="oxy-tab tabs-7144-tab tabs-7144-tab-active" ><div id="text_block-3837-9285" class="ct-text-block" >We are target-driven</div></div><div id="_tab-3838-9285" class="oxy-tab tabs-7144-tab tabs-7144-tab-active" ><div id="text_block-3839-9285" class="ct-text-block" >Building trust<br></div></div><div id="_tab-3840-9285" class="oxy-tab tabs-7144-tab tabs-7144-tab-active" ><div id="text_block-3841-9285" class="ct-text-block" >Creating value<br></div></div><div id="_tab-3842-9285" class="oxy-tab tabs-7144-tab tabs-7144-tab-active" ><div id="text_block-3843-9285" class="ct-text-block" >Media experts<br></div></div></div><div id="_tabs_contents-3844-9285" class="oxy-tabs-contents-wrapper oxy-tabs-contents" ><div id="_tab_content-3845-9285" class="oxy-tab-content tabs-contents-7144-tab oxy-tabs-contents-content-hidden" ><div id="div_block-3846-9285" class="ct-div-block" ><div id="div_block-3847-9285" class="ct-div-block" ><h3 id="headline-3848-9285" class="ct-headline title-block-new">We are target-driven</h3><div id="text_block-3849-9285" class="ct-text-block text-block-new" >Working with measurable KPIs means we have a strong focus on achieving the results you desire. We sit down to determine these and how we’ll achieve them.<br><br>These could include funding, increased coverage, or a larger market share. Clear metrics mean a precise analysis of results, allowing us to tailor and tweak as we go along.</div></div><div id="div_block-3850-9285" class="ct-div-block" ><img id="image-3851-9285" alt="Image for the section "we are target-driven"" src="https://prlab.co/wp-content/uploads/2024/01/Wellbeing.jpg" class="ct-image"/></div></div></div><div id="_tab_content-3852-9285" class="oxy-tab-content tabs-contents-7144-tab oxy-tabs-contents-content-hidden" ><div id="div_block-3853-9285" class="ct-div-block" ><div id="div_block-3854-9285" class="ct-div-block" ><h3 id="headline-3855-9285" class="ct-headline title-block-new">Building trust<br></h3><div id="text_block-3856-9285" class="ct-text-block text-block-new" >By distinguishing yourself from the competition through thought leadership and showing your offering's strengths, you'll build a loyal base that recognizes your authority and the trust and credibility of your brand.<br><br>This starts with positioning. Our team has the expertise and the skills to create narratives demonstrating your brand's USPs, vital in the field of robotics.<br></div></div><div id="div_block-3857-9285" class="ct-div-block" ><img id="image-3858-9285" alt="Image for the section "building trust"" src="https://prlab.co/wp-content/uploads/2024/01/We-focus-on-outcomes.jpg" class="ct-image"/></div></div></div><div id="_tab_content-3859-9285" class="oxy-tab-content tabs-contents-7144-tab oxy-tabs-contents-content-hidden" ><div id="div_block-3860-9285" class="ct-div-block" ><div id="div_block-3861-9285" class="ct-div-block" ><h3 id="headline-3862-9285" class="ct-headline title-block-new">Creating value<br></h3><div id="text_block-3863-9285" class="ct-text-block text-block-new" >PR is more than just press releases. It’s about creating value. Information needs to be timely, relevant, and impactful. Only then do you create actual value.<br><br>We do this using effective brand narration, situating you as the answer to a pain point and differentiating you from the crowd. With value creation comes growth and brand recognition.<br></div></div><div id="div_block-3864-9285" class="ct-div-block" ><img id="image-3865-9285" alt="Image for the section "Image for the section "creating value"" src="https://prlab.co/wp-content/uploads/2024/01/image-Brand-identity.jpg" class="ct-image"/></div></div></div><div id="_tab_content-3866-9285" class="oxy-tab-content tabs-contents-7144-tab oxy-tabs-contents-content-hidden" ><div id="div_block-3867-9285" class="ct-div-block" ><div id="div_block-3868-9285" class="ct-div-block" ><h3 id="headline-3869-9285" class="ct-headline title-block-new">Media experts<br></h3><div id="text_block-3870-9285" class="ct-text-block text-block-new" >Our team is skilled at catching the eye of media outlets. We know where and how to get coverage for maximum impact, giving you publicity for further traction.<br><br>We’ll help build a solid and consistent brand reputation. Your media relations will show your ideas, values, and innovation.<br></div></div><div id="div_block-3871-9285" class="ct-div-block" ><img id="image-3872-9285" alt="Image for the section "media experts"" src="https://prlab.co/wp-content/uploads/2024/01/team.jpg" class="ct-image"/></div></div></div></div></div></section><section id="section-3875-9285" class=" ct-section" ><div class="ct-section-inner-wrap"><h2 id="headline-3876-9285" class="ct-headline title-2-new">How do our Robotics PR services work?</h2><div id="text_block-3877-9285" class="ct-text-block text-new" >PRLab has a unique results-driven approach. We don’t start collaborations without a clear, custom-made set of KPIs that will ensure we get you the results we want<br></div><div id="div_block-3878-9285" class="ct-div-block" ><div id="_tabs_contents-3879-9285" class="oxy-tabs-contents-wrapper oxy-tabs-contents" ><div id="_tab_content-3880-9285" class="oxy-tab-content tabs-contents-9037-tab oxy-tabs-contents-content-hidden" ><div id="div_block-3881-9285" class="ct-div-block" ><img id="image-3882-9285" alt="Image for the step "measurable objectives"" src="https://prlab.co/wp-content/uploads/2024/01/Internal-communications-audit.jpg" class="ct-image"/></div><h3 id="headline-3883-9285" class="ct-headline title-block-new">Measurable objectives</h3><div id="text_block-3884-9285" class="ct-text-block text-block-new" >Our KPIs are SMART (Specific, Measurable, Achievable, Realistic, and Timely). We won't lead you down the wrong path and waste your budget.<br><br>Our emphasis is on clear and attainable targets. We won’t start anything unless we set realistic goals to get you where you want to be. This helps align strategies and objectives, leaving no room for ambiguity.</div></div><div id="_tab_content-3885-9285" class="oxy-tab-content tabs-contents-9037-tab oxy-tabs-contents-content-hidden" ><div id="div_block-3886-9285" class="ct-div-block" ><img id="image-3887-9285" alt="Image for the step "building trust"" src="https://prlab.co/wp-content/uploads/2023/09/the-best-internal-communication-examples-in-2024.jpg" class="ct-image"/></div><h3 id="headline-3888-9285" class="ct-headline title-block-new">Building trust</h3><div id="text_block-3889-9285" class="ct-text-block text-block-new" >As the field of Robotics widens and becomes more prevalent in our daily lives, it is increasingly necessary to dispel any concerns businesses and the public have and to build awareness and trust in using robots.<br><br>We can help you establish this trust and become recognized as an industry thought leader. We can also make you stand out from competitors as the field gradually becomes more competitive.</div></div><div id="_tab_content-3890-9285" class="oxy-tab-content tabs-contents-9037-tab oxy-tabs-contents-content-hidden" ><div id="div_block-3891-9285" class="ct-div-block" ><img id="image-3892-9285" alt="Image for the step "thought leadership"" src="https://prlab.co/wp-content/uploads/2021/02/thought-leadership-and-technology.jpg" class="ct-image"/></div><h3 id="headline-3893-9285" class="ct-headline title-block-new">Thought leadership<br></h3><div id="text_block-3894-9285" class="ct-text-block text-block-new" >Thought leadership is an excellent strategy in the area of robotics. We can help establish you as a leader in the field through careful positioning. We will showcase your opinions and innovations, helping to share your expertise and brand with wider audiences.<br><br>This fosters trust and credibility. Using our talented team of writers and content production resources, we can elevate you to a greater position of influence within the industry.</div></div><div id="_tab_content-3895-9285" class="oxy-tab-content tabs-contents-9037-tab oxy-tabs-contents-content-hidden" ><div id="div_block-3896-9285" class="ct-div-block" ><img id="image-3897-9285" alt="Image for the step "understanding the market"" src="https://prlab.co/wp-content/uploads/2024/01/Value-creation.jpg" class="ct-image"/></div><h3 id="headline-3898-9285" class="ct-headline title-block-new">Understanding the market<br></h3><div id="text_block-3899-9285" class="ct-text-block text-block-new" >We understand the market and how to communicate the value and uniqueness of your robotics firm to the public. We have a track record of success in this area and have built relationships with key players in the industry.<br><br>We can leverage these connections to generate interest and coverage for your brand and get you the airtime needed to develop.</div></div><div id="_tab_content-3900-9285" class="oxy-tab-content tabs-contents-9037-tab oxy-tabs-contents-content-hidden" ><div id="div_block-3901-9285" class="ct-div-block" ><img id="image-3902-9285" alt="Image for the step "integrated PR"" src="https://prlab.co/wp-content/uploads/2023/12/brainstorming.jpg" class="ct-image"/></div><h3 id="headline-3903-9285" class="ct-headline title-block-new">Integrated PR<br></h3><div id="text_block-3904-9285" class="ct-text-block text-block-new" >We help integrate your marketing efforts across all communications, ensuring your message is consistent across all channels. This helps you to manage your brand’s reputation, which goes a long way in building trust and credibility with your audience. It also helps to amplify your message.<br><br>Integrating your comms allows you to quickly adapt to changes in the media landscape, better handle a crisis, and build a stronger brand over time. By integrating PR across all marketing communications, you can create long-term partnerships.</div></div><div id="_tab_content-3905-9285" class="oxy-tab-content tabs-contents-9037-tab oxy-tabs-contents-content-hidden" ><div id="div_block-3906-9285" class="ct-div-block" ><img id="image-3907-9285" alt="Image for the step "tailored solutions"" src="https://prlab.co/wp-content/uploads/2024/01/Integrated-communications.jpg" class="ct-image"/></div><h3 id="headline-3908-9285" class="ct-headline title-block-new">Tailored solutions</h3><div id="text_block-3909-9285" class="ct-text-block text-block-new" >We get to know your business, working with you to understand the environment, market position, and the unique challenges presented. In the burgeoning field of robotics, it is essential to mix creativity and professionalism.<br><br>We work closely with you to understand the intricacies so we can communicate your unique value proposition. A customized strategy is essential for this.<br><br>We look at what sets you apart and how to craft messages that resonate with industry partners, customers, or investors.</div></div></div><div id="div_block-3910-9285" class="ct-div-block" ><div id="_tabs-3911-9285" class="oxy-tabs-wrapper oxy-tabs" data-oxy-tabs-active-tab-class='tabs-9037-tab-active' data-oxy-tabs-contents-wrapper='_tabs_contents-3879-9285' ><div id="_tab-3912-9285" class="oxy-tab tabs-9037-tab tabs-9037-tab-active" ><div id="text_block-3913-9285" class="ct-text-block" >Measurable objectives</div></div><div id="_tab-3914-9285" class="oxy-tab tabs-9037-tab tabs-9037-tab-active" ><div id="text_block-3915-9285" class="ct-text-block" >Building trust</div></div><div id="_tab-3916-9285" class="oxy-tab tabs-9037-tab tabs-9037-tab-active" ><div id="text_block-3917-9285" class="ct-text-block" >Thought leadership</div></div><div id="_tab-3918-9285" class="oxy-tab tabs-9037-tab tabs-9037-tab-active" ><div id="text_block-3919-9285" class="ct-text-block" >Understanding the market</div></div><div id="_tab-3920-9285" class="oxy-tab tabs-9037-tab tabs-9037-tab-active" ><div id="text_block-3921-9285" class="ct-text-block" >Integrated PR</div></div><div id="_tab-3922-9285" class="oxy-tab tabs-9037-tab tabs-9037-tab-active" ><div id="text_block-3923-9285" class="ct-text-block" >Tailored solutions</div></div></div><div id="div_block-3924-9285" class="ct-div-block" ><div id="div_block-3925-9285" class="ct-div-block" ><img id="image-3926-9285" alt="Logo of Addverb Technologies, a client of our Robotics PR agency" src="https://prlab.co/wp-content/uploads/2024/02/Addverb-logo-client-of-prlab.png" class="ct-image"/></div><div id="_rich_text-3927-9285" class="oxy-rich-text testimonials-text" ><p>To help achieve Addverb’s goals in the English-speaking media, PRLab was enlisted to gain more attention from the press, increase brand awareness...</p></div><a id="link_text-3928-9285" class="ct-link-text" href="https://prlab.co/about-us/clients/addverb/" >Success Study</a></div></div></div></div></section><section id="section-3930-9285" class=" ct-section" ><div class="ct-section-inner-wrap"><div id="div_block-3931-9285" class="ct-div-block" ><div id="div_block-3932-9285" class="ct-div-block" ><h2 id="headline-3933-9285" class="ct-headline title-block-new">We're experts in Robotics PR and we can prove it</h2><div id="_rich_text-3934-9285" class="oxy-rich-text testimonials-text" ><p>"Robotics PR is growing as firms see the importance of gaining employee, public, and the business world's trust in their endeavor. Partner with us – Having collaborated with several robotic firms, we know how to harness the power of robotics PR to improve your company's standing in the industry and to work effectively with your stakeholders."</p></div></div><div id="div_block-3935-9285" class="ct-div-block" ><img id="image-3936-9285" alt="Photo of Matias Rodsevich, a pioneer in Robotics PR" src="https://prlab.co/wp-content/uploads/2023/05/matias-rodsevich-international-pr-expert.webp" class="ct-image"/><div id="div_block-3937-9285" class="ct-div-block" ><div id="text_block-3938-9285" class="ct-text-block" >Matias Rodsevich<br></div><div id="text_block-3939-9285" class="ct-text-block" >Founder & CEO of PRLab,<br>a pioneer in robotics PR</div></div></div></div></div></section><section id="section-3941-9285" class=" ct-section" ><div class="ct-section-inner-wrap"><h2 id="headline-3942-9285" class="ct-headline title-2-new">Related services</h2><div id="text_block-3943-9285" class="ct-text-block text-new" >Covering all areas of the PR journey<br></div><div id="div_block-3944-9285" class="ct-div-block" ><div id="div_block-3945-9285" class="ct-div-block" ><div id="div_block-3946-9285" class="ct-div-block" ><a id="link-3947-9285" class="ct-link" href="https://prlab.co/pr-services/digital-pr-agency/" target="_self" ><h3 id="headline-3948-9285" class="ct-headline title-3-new">Digital PR <br></h3></a><div id="text_block-3949-9285" class="ct-text-block text-div-new" >We apply core PR principles in digital environments<br></div></div></div><div id="div_block-3950-9285" class="ct-div-block" ><div id="div_block-3951-9285" class="ct-div-block" ><a id="link-3952-9285" class="ct-link" href="https://prlab.co/pr-services/internal-communications/" target="_self" ><h3 id="headline-3953-9285" class="ct-headline title-3-new">Internal comms<br></h3></a><div id="text_block-3954-9285" class="ct-text-block text-div-new" >Internal communication services for corporates<br></div></div></div><div id="div_block-3955-9285" class="ct-div-block" ><div id="div_block-3956-9285" class="ct-div-block" ><a id="link-3957-9285" class="ct-link" href="https://prlab.co/pr-services/tech-pr-agency-for-startups/" target="_self" ><h3 id="headline-3958-9285" class="ct-headline title-3-new">Tech PR services<br></h3></a><div id="text_block-3959-9285" class="ct-text-block text-div-new" >Specializing in PR for tech companies and startups<br></div></div></div><div id="div_block-3960-9285" class="ct-div-block" ><div id="div_block-3961-9285" class="ct-div-block" ><a id="link-3962-9285" class="ct-link" href="https://prlab.co/pr-services/media-training/" target="_self" ><h3 id="headline-3963-9285" class="ct-headline title-3-new">Media training<br></h3></a><div id="text_block-3964-9285" class="ct-text-block text-div-new" >We build media relationships and train your team<br></div></div></div></div></div></section><section id="section-3966-9285" class=" ct-section" ><div class="ct-section-inner-wrap"><h2 id="headline-3967-9285" class="ct-headline title-2-new">Related sectors</h2><div id="text_block-3968-9285" class="ct-text-block text-new" >Covering all tech and related industries<br></div><div id="div_block-3969-9285" class="ct-div-block" ><div id="div_block-3970-9285" class="ct-div-block" ><div id="div_block-3971-9285" class="ct-div-block" ><a id="link-3972-9285" class="ct-link" href="https://prlab.co/sectors/manufacturing-and-industrial-pr-agency/" target="_self" ><h3 id="headline-3973-9285" class="ct-headline title-3-new">HighTech PR<br></h3></a><div id="text_block-3974-9285" class="ct-text-block text-div-new" >Trust PRLab as your HighTech PR agency<br></div></div></div><div id="div_block-3975-9285" class="ct-div-block" ><div id="div_block-3976-9285" class="ct-div-block" ><a id="link-3977-9285" class="ct-link" href="https://prlab.co/sectors/transportation-pr-agency/" target="_self" ><h3 id="headline-3978-9285" class="ct-headline title-3-new">Fintech PR<br></h3></a><div id="text_block-3979-9285" class="ct-text-block text-div-new" >Trust PRLab as your Fintech PR agency<br></div></div></div><div id="div_block-3980-9285" class="ct-div-block" ><div id="div_block-3981-9285" class="ct-div-block" ><a id="link-3982-9285" class="ct-link" href="https://prlab.co/sectors/pr-agency-for-ai-companies/" target="_self" ><h3 id="headline-3983-9285" class="ct-headline title-3-new">AI PR agency<br></h3></a><div id="text_block-3984-9285" class="ct-text-block text-div-new" >Trust PRLab as your AI PR agency<br></div></div></div></div></div></section><section id="section-3986-9285" class=" ct-section" ><div class="ct-section-inner-wrap"><h2 id="headline-3987-9285" class="ct-headline title-2-new">Still have questions?</h2><div id="div_block-3988-9285" class="ct-div-block oxel_accordion" ><div id="code_block-3989-9285" class="ct-code-block" ><!-- --></div><button id="div_block-3990-9285" class="ct-div-block oxel_accordion__row" aria-expanded="false"><div id="div_block-3991-9285" class="ct-div-block oxel_accordion__row_left" ><h3 id="headline-3992-9285" class="ct-headline title-faq">What is Robotics?</h3></div><div id="fancy_icon-3993-9285" class="ct-fancy-icon oxel_accordion__icon" ><svg id="svg-fancy_icon-3993-9285"><use xlink:href="#Lineariconsicon-chevron-down"></use></svg></div></button><div id="div_block-3994-9285" class="ct-div-block oxel_accordion__content oxel_accordion__content__hidden" ><div id="div_block-3995-9285" class="ct-div-block" ><div id="_rich_text-3996-9285" class="oxy-rich-text text-faq" ><p><dfn title="definition-robotics">Robotics</dfn> is the design, construction, and use of machines to perform specific tasks that humans may have previously done. Robots are already widely used in certain industries, such as manufacturing and the automobile industry, often performing simple and repetitive tasks or tasks that could be dangerous for humans. As the technology develops, robots are increasingly used in many other industries.</p></div></div></div><button id="div_block-3997-9285" class="ct-div-block oxel_accordion__row" aria-expanded="false"><div id="div_block-3998-9285" class="ct-div-block oxel_accordion__row_left" ><h3 id="headline-3999-9285" class="ct-headline title-faq">How large is the Robotics industry?</h3></div><div id="fancy_icon-4000-9285" class="ct-fancy-icon oxel_accordion__icon" ><svg id="svg-fancy_icon-4000-9285"><use xlink:href="#Lineariconsicon-chevron-down"></use></svg></div></button><div id="div_block-4001-9285" class="ct-div-block oxel_accordion__content oxel_accordion__content__hidden" ><div id="div_block-4002-9285" class="ct-div-block" ><div id="_rich_text-4003-9285" class="oxy-rich-text text-faq" ><p>Globally, the Robotics market is expected to witness significant growth as countries increasingly invest in Robotics to enhance productivity and efficiency across various industries. This covers industrial and service, and Consumer Robotics will also increase. Advances in AI, machine learning, and sensor tech are big drivers behind this.</p></div></div></div><button id="div_block-4004-9285" class="ct-div-block oxel_accordion__row" aria-expanded="false"><div id="div_block-4005-9285" class="ct-div-block oxel_accordion__row_left" ><h3 id="headline-4006-9285" class="ct-headline title-faq">What are some of the challenges in Robotics PR?</h3></div><div id="fancy_icon-4007-9285" class="ct-fancy-icon oxel_accordion__icon" ><svg id="svg-fancy_icon-4007-9285"><use xlink:href="#Lineariconsicon-chevron-down"></use></svg></div></button><div id="div_block-4008-9285" class="ct-div-block oxel_accordion__content oxel_accordion__content__hidden" ><div id="div_block-4009-9285" class="ct-div-block" ><div id="_rich_text-4010-9285" class="oxy-rich-text text-faq" ><p>One of the industries’ biggest challenges is simplifying technical jargon and complex topics such as AI and machine learning. Running PR campaigns in the robots field must show how applying these technologies has real-world benefits and solves problems or improves efficiencies in practice. Robotics PR also faces a steep battle with public opinion. Many are ambivalent about this technology, which could hold robot firms back. Here, public relations campaigns will need to emphasize the positive impacts they can have while transparently addressing ethics and concerns.</p></div></div></div><button id="div_block-4011-9285" class="ct-div-block oxel_accordion__row" aria-expanded="false"><div id="div_block-4012-9285" class="ct-div-block oxel_accordion__row_left" ><h3 id="headline-4013-9285" class="ct-headline title-faq">Why choose PRLab as your Robotics PR agency?</h3></div><div id="fancy_icon-4014-9285" class="ct-fancy-icon oxel_accordion__icon" ><svg id="svg-fancy_icon-4014-9285"><use xlink:href="#Lineariconsicon-chevron-down"></use></svg></div></button><div id="div_block-4015-9285" class="ct-div-block oxel_accordion__content oxel_accordion__content__hidden" ><div id="div_block-4016-9285" class="ct-div-block" ><div id="_rich_text-4017-9285" class="oxy-rich-text text-faq" ><p>We specialize in PR for the tech sector and know what it takes for a brand to stand out. We are experts at crafting tailored, thoughtful messages that engage audiences and land coverage. PRLab proactively monitors changes and developments in the industry to ensure any PR strategy remains relevant and effective. We focus on purpose-driven PR that delivers measurable results against business objectives, whatever they may be. We have a proven track record of successful campaigns for customers worldwide.</p></div></div></div><button id="div_block-4018-9285" class="ct-div-block oxel_accordion__row" aria-expanded="false"><div id="div_block-4019-9285" class="ct-div-block oxel_accordion__row_left" ><h3 id="headline-4020-9285" class="ct-headline title-faq">What is Robotics PR?</h3></div><div id="fancy_icon-4021-9285" class="ct-fancy-icon oxel_accordion__icon" ><svg id="svg-fancy_icon-4021-9285"><use xlink:href="#Lineariconsicon-chevron-down"></use></svg></div></button><div id="div_block-4022-9285" class="ct-div-block oxel_accordion__content oxel_accordion__content__hidden" ><div id="div_block-4023-9285" class="ct-div-block" ><div id="_rich_text-4024-9285" class="oxy-rich-text text-faq" ><p>Robotics PR manages the spread of information and maintains a positive public image for Robotics companies. Like other PR fields, Robotics PR aims to increase brand awareness and establish an organization as a thought leader and expert. Effective Robotics PR shows a company’s technical advancement and impact on an industry. It also involves engaging with various stakeholders, such as customers and other industry partners.</p></div></div></div><button id="div_block-4025-9285" class="ct-div-block oxel_accordion__row" aria-expanded="false"><div id="div_block-4026-9285" class="ct-div-block oxel_accordion__row_left" ><h3 id="headline-4027-9285" class="ct-headline title-faq">What are the specificities of public relations for these companies?</h3></div><div id="fancy_icon-4028-9285" class="ct-fancy-icon oxel_accordion__icon" ><svg id="svg-fancy_icon-4028-9285"><use xlink:href="#Lineariconsicon-chevron-down"></use></svg></div></button><div id="div_block-4029-9285" class="ct-div-block oxel_accordion__content oxel_accordion__content__hidden" ><div id="div_block-4030-9285" class="ct-div-block" ><div id="_rich_text-4031-9285" class="oxy-rich-text text-faq" ><p>The goal is to share technical information in a way that is accessible and engaging to audiences, especially B2B partners and investors. Robotics PR also involves highlighting the innovation of a company’s products or services and how they can benefit certain industries in terms of cost, efficiency, and accuracy.</p></div></div></div><button id="div_block-4032-9285" class="ct-div-block oxel_accordion__row" aria-expanded="false"><div id="div_block-4033-9285" class="ct-div-block oxel_accordion__row_left" ><h3 id="headline-4034-9285" class="ct-headline title-faq">How does a PR campaign for Robotics differ from that of other industries?</h3></div><div id="fancy_icon-4035-9285" class="ct-fancy-icon oxel_accordion__icon" ><svg id="svg-fancy_icon-4035-9285"><use xlink:href="#Lineariconsicon-chevron-down"></use></svg></div></button><div id="div_block-4036-9285" class="ct-div-block oxel_accordion__content oxel_accordion__content__hidden" ><div id="div_block-4037-9285" class="ct-div-block" ><div id="_rich_text-4038-9285" class="oxy-rich-text text-faq" ><p>The field is evolving rapidly regarding the number of players and the technology being developed. As such, staying current with these advancements and any potential regulations that could come into force is crucial. Effective Robotics campaigns could demonstrate their use in person to build trust. This could showcase capability and also address safety and reliability concerns.</p></div></div></div></div></div></section><div id="shortcode-3785-9285" class="ct-shortcode" ><script type="application/ld+json"> { "@context": "https://schema.org/", "@type": "Service", "name": "Robotics PR agency", "url": "https://prlab.co/sectors/robotics-pr-agency/", "description": "As a Robotics PR agency, we’ve worked with several robotics companies in the last four years. Our approach is developed to help these firms grow faster and more steadily using the power of PR.", "provider": { "@type": "Organization", "name": "PRLab | PR Agency - PR Firm", "url": "https://prlab.co", "description": "Global PR Firm with offices in Amsterdam, Stockholm, Austin & Munich. The leading global PR agency. 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It also involves engaging with various stakeholders, such as customers and other industry partners." } },{ "@type": "Question", "name": "How large is the Robotics industry?", "acceptedAnswer": { "@type": "Answer", "text": "Globally, the Robotics market is expected to witness significant growth as countries increasingly invest in robotics to enhance productivity and efficiency across various industries. This covers industrial and service, and consumer robotics will also increase. Advances in AI, machine learning, and sensor tech are big drivers behind this." } },{ "@type": "Question", "name": "What are the specificities of public relations for these companies?", "acceptedAnswer": { "@type": "Answer", "text": "The goal is to share technical information in a way that is accessible and engaging to audiences, especially B2B partners and investors. 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We are experts at crafting tailored, thoughtful messages that engage audiences and land coverage. PRLab proactively monitors changes and developments in the industry to ensure any PR strategy remains relevant and effective. We focus on purpose-driven PR that delivers measurable results against business objectives, whatever they may be. We have a proven track record of successful campaigns for customers worldwide." } }] } </script></div></div><section id="section-1819-23" class=" ct-section" ><div class="ct-section-inner-wrap"><div id="div_block-1820-23" class="ct-div-block" ><div id="div_block-1821-23" class="ct-div-block" ><img loading="lazy" id="image-1822-23" alt="Logo of PRLab, an international tech PR firm" src="https://prlab.co/wp-content/uploads/2023/04/prlab-logo-global-technology-pr-agency.svg" class="ct-image"/><div id="text_block-1823-23" class="ct-text-block banner-home" >Do you want to boost your growth with PR?<br></div><div id="_rich_text-1824-23" class="oxy-rich-text testimonials-text" >We've helped +100 clients achieve their business goals with the power of Strategic PR across key markets. All our PR strategies are custom-made to fit your needs and meet you at the stage of growth you're at. Tell us about yourself and how we can help you.</div><div id="div_block-2419-23" class="ct-div-block" ><a id="link_text-2420-23" class="ct-link-text button-new" href="https://prlab.co/contact/" >Grow your brand</a><a id="link-2421-23" class="ct-link button-new-white" href="https://www.linkedin.com/newsletters/7208789491539439616/?displayConfirmation=true" target="_blank" ><div id="text_block-2422-23" class="ct-text-block" >Subscribe to newsletter</div></a></div></div></div></div></section><section id="section-1828-23" class=" ct-section" ><div class="ct-section-inner-wrap"><div id="new_columns-1829-23" class="ct-new-columns" ><div id="div_block-1830-23" class="ct-div-block" ><div id="text_block-1831-23" class="ct-text-block" >About</div><a id="link_text-1832-23" class="ct-link-text link-footer" href="https://prlab.co/about-us/" >About Us</a><a id="link_text-1834-23" class="ct-link-text link-footer" href="https://prlab.co/about-us/clients/" >Clients<br></a><a id="link_text-1835-23" 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