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404 Error - page not found </div> <div class="td-404-sub-title"> We're sorry, but the page you are looking for doesn't exist. </div> <div class="td-404-sub-sub-title"> You can go to the <a href="http://web.archive.org/web/20140830044757/http://technorati.com/">homepage</a> </div> <h4 class="block-title"><span>OUR LATEST POSTS</span></h4> <div class="td_mod_search td_mod_wrap " itemscope itemtype="http://schema.org/Article"> <div class="thumb-wrap"><a href="http://web.archive.org/web/20140830044757/http://technorati.com/inventory-quality-concern-brands-publishers/" rel="bookmark" title="Inventory quality top of mind when brands buy programmatically, and it should be for publishers too"><img width="150" height="150" itemprop="image" class="entry-thumb" src="http://web.archive.org/web/20140830044757im_/http://technorati.com/wp-content/uploads/2014/08/photo4-150x150.jpg" alt="" title="Inventory quality top of mind when brands buy programmatically, and it should be for publishers too"/></a></div> <div class="item-details"> <h3 itemprop="name" class="entry-title"><a itemprop="url" href="http://web.archive.org/web/20140830044757/http://technorati.com/inventory-quality-concern-brands-publishers/" rel="bookmark" title="Inventory quality top of mind when brands buy programmatically, and it should be for publishers too">Inventory quality top of mind when brands buy programmatically, and it should be for publishers too</a></h3> <div class="meta-info"> <div itemscope="" itemtype="http://schema.org/WebPage" class="entry-crumbs"><a class="entry-crumb" itemprop="breadcrumb" href="http://web.archive.org/web/20140830044757/http://technorati.com/">Home</a> <span class="td-sp td-sp-breadcrumb-arrow td-bread-sep"></span> <a class="entry-crumb" itemprop="breadcrumb" href="http://web.archive.org/web/20140830044757/http://technorati.com/category/knowledge-base/" title="View all posts in Knowledge Base">Knowledge Base</a> <span class="td-sp td-sp-breadcrumb-arrow td-bread-sep"></span> <a class="entry-crumb" itemprop="breadcrumb" href="http://web.archive.org/web/20140830044757/http://technorati.com/category/knowledge-base/advertising-technology/" title="View all posts in Advertising Technology">Advertising Technology</a> <span class="td-sp td-sp-breadcrumb-arrow td-bread-sep"></span> <span>Inventory quality top of mind when brands buy programmatically, and it should...</span></div> <span class="td-block-author">by <a itemprop="author" href="http://web.archive.org/web/20140830044757/http://technorati.com/author/swartzdesk/">John Swartz</a> - </span><meta itemprop="interactionCount" content="UserComments:0"/> <time itemprop="dateCreated" class="entry-date updated" datetime="2014-08-29T15:43:32+00:00">Aug 29, 2014</time><meta itemprop="interactionCount" content="UserComments:0"/> </div> <div class="td-post-text-content">As the vast majority of brands and agencies report buying display ads programmatically, brand-safe environments are a top priority for all involved.</div> </div> </div> <div class="td_mod_search td_mod_wrap td_mod_no_thumb" itemscope itemtype="http://schema.org/Article"> <div class="thumb-wrap"><a href="http://web.archive.org/web/20140830044757/http://technorati.com/ad-first-looks-big-time-pub-programmatic-growth-forensiq-fraud/" rel="bookmark"><img src="http://web.archive.org/web/20140830044757im_/http://technorati.com/wp-content/themes/NewspaperV37/images/no-img-post.png" alt="" title=""/></a></div> <div class="item-details"> <h3 itemprop="name" class="entry-title"><a itemprop="url" href="http://web.archive.org/web/20140830044757/http://technorati.com/ad-first-looks-big-time-pub-programmatic-growth-forensiq-fraud/" rel="bookmark" title="Ad first looks, big-time pub programmatic growth, and Forensiq fraud">Ad first looks, big-time pub programmatic growth, and Forensiq fraud</a></h3> <div class="meta-info"> <div itemscope="" itemtype="http://schema.org/WebPage" class="entry-crumbs"><a class="entry-crumb" itemprop="breadcrumb" href="http://web.archive.org/web/20140830044757/http://technorati.com/">Home</a> <span class="td-sp td-sp-breadcrumb-arrow td-bread-sep"></span> <a class="entry-crumb" itemprop="breadcrumb" href="http://web.archive.org/web/20140830044757/http://technorati.com/category/knowledge-base/" title="View all posts in Knowledge Base">Knowledge Base</a> <span class="td-sp td-sp-breadcrumb-arrow td-bread-sep"></span> <a class="entry-crumb" itemprop="breadcrumb" href="http://web.archive.org/web/20140830044757/http://technorati.com/category/knowledge-base/advertising-technology/" title="View all posts in Advertising Technology">Advertising Technology</a> <span class="td-sp td-sp-breadcrumb-arrow td-bread-sep"></span> <span>Ad first looks, big-time pub programmatic growth, and Forensiq fraud</span></div> <span class="td-block-author">by <a itemprop="author" href="http://web.archive.org/web/20140830044757/http://technorati.com/author/swartzdesk/">John Swartz</a> - </span><meta itemprop="interactionCount" content="UserComments:1"/> <time itemprop="dateCreated" class="entry-date updated" datetime="2014-08-22T00:06:18+00:00">Aug 22, 2014</time><meta itemprop="interactionCount" content="UserComments:1"/> </div> <div class="td-post-text-content">Here are a few highlights from some of the industry news we came across this week.</div> </div> </div> <div class="td_mod_search td_mod_wrap td_mod_no_thumb" itemscope itemtype="http://schema.org/Article"> <div class="thumb-wrap"><a href="http://web.archive.org/web/20140830044757/http://technorati.com/create-refreshing-content-to-get-results/" rel="bookmark"><img src="http://web.archive.org/web/20140830044757im_/http://technorati.com/wp-content/themes/NewspaperV37/images/no-img-post.png" alt="" title=""/></a></div> <div class="item-details"> <h3 itemprop="name" class="entry-title"><a itemprop="url" href="http://web.archive.org/web/20140830044757/http://technorati.com/create-refreshing-content-to-get-results/" rel="bookmark" title="Create refreshing content to get results">Create refreshing content to get results</a></h3> <div class="meta-info"> <div itemscope="" itemtype="http://schema.org/WebPage" class="entry-crumbs"><a class="entry-crumb" itemprop="breadcrumb" href="http://web.archive.org/web/20140830044757/http://technorati.com/">Home</a> <span class="td-sp td-sp-breadcrumb-arrow td-bread-sep"></span> <a class="entry-crumb" itemprop="breadcrumb" href="http://web.archive.org/web/20140830044757/http://technorati.com/category/knowledge-base/" title="View all posts in Knowledge Base">Knowledge Base</a> <span class="td-sp td-sp-breadcrumb-arrow td-bread-sep"></span> <a class="entry-crumb" itemprop="breadcrumb" href="http://web.archive.org/web/20140830044757/http://technorati.com/category/knowledge-base/online-publishing/" title="View all posts in Online Publishing">Online Publishing</a> <span class="td-sp td-sp-breadcrumb-arrow td-bread-sep"></span> <span>Create refreshing content to get results</span></div> <span class="td-block-author">by <a itemprop="author" href="http://web.archive.org/web/20140830044757/http://technorati.com/author/technorati/">Technorati</a> - </span><meta itemprop="interactionCount" content="UserComments:2"/> <time itemprop="dateCreated" class="entry-date updated" datetime="2014-08-14T08:39:03+00:00">Aug 14, 2014</time><meta itemprop="interactionCount" content="UserComments:2"/> </div> <div class="td-post-text-content">If you follow marketing trends, you know that content marketing is all the rage. 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