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class="entry-crumb" itemprop="breadcrumb" href="http://web.archive.org/web/20140830034655/http://technorati.com/">Home</a> <span class="td-sp td-sp-breadcrumb-arrow td-bread-sep"></span> <span>Knowledge Base</span></div> <header> <h1 itemprop="name" class="entry-title td-page-title"> <span>Knowledge Base</span> </h1> </header> <ul class="td-category td-category-page-subcats"><li><span class="td-category-page-sub-ind"></span></li> <li class="entry-category"><a href="http://web.archive.org/web/20140830034655/http://technorati.com/category/knowledge-base/advertising-technology/">Advertising Technology</a></li> <li class="entry-category"><a href="http://web.archive.org/web/20140830034655/http://technorati.com/category/knowledge-base/expert-interviews/">Expert Interviews</a></li> <li class="entry-category"><a href="http://web.archive.org/web/20140830034655/http://technorati.com/category/knowledge-base/online-publishing/">Online Publishing</a></li> <li class="entry-category"><a 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title="Ad first looks, big-time pub programmatic growth, and Forensiq fraud">Ad first looks, big-time pub programmatic growth, and Forensiq fraud</a></h3> <div class="meta-info"> <time itemprop="dateCreated" class="entry-date updated" datetime="2014-08-22T00:06:18+00:00">Aug 22, 2014</time><meta itemprop="interactionCount" content="UserComments:1"/> <div class="entry-comments-views"></div> </div> <p><div class="td-post-text-content">Here are a few highlights from some of the industry news we came across this week.</div></p> <div class="more-link-wrap wpb_button td_read_more clearfix"> <a href="http://web.archive.org/web/20140830034655/http://technorati.com/ad-first-looks-big-time-pub-programmatic-growth-forensiq-fraud/">Continue</a> </div> </div> </div> <div class="td_mod_wrap td_mod8 td_mod_no_thumb" itemscope itemtype="http://schema.org/Article"> <div class="item-details"> <h3 itemprop="name" class="entry-title"><a itemprop="url" href="http://web.archive.org/web/20140830034655/http://technorati.com/create-refreshing-content-to-get-results/" rel="bookmark" title="Create refreshing content to get results">Create refreshing content to get results</a></h3> <div class="meta-info"> <time itemprop="dateCreated" class="entry-date updated" datetime="2014-08-14T08:39:03+00:00">Aug 14, 2014</time><meta itemprop="interactionCount" content="UserComments:2"/> <div class="entry-comments-views"></div> </div> <p><div class="td-post-text-content">If you follow marketing trends, you know that content marketing is all the rage. But as with most marketing tactics, the key to successful content marketing requires a bit of sweat and strategy. 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