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アドレッサビリティのポートフォリオ - Index Exchange
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decoding="async" class="img-fluid" src="https://s46182.pcdn.co/wp-content/uploads/2021/11/ADDRESABILITYPORTFOLIO_RBG-6.png" alt="Addressability Portfolio" /> </div> <div class="alternate-block-text d-md-none"> <p><span style="font-weight: 400">貴社のビジネスに最適なアドレッサビリティー・ソリューションを柔軟にお選びいただけます。</span></p> </div> </div> </div> </div> </div> <div id="block_4b0cc9f1320b088eab4a683df3a7aaef" class="block-ie-image-title-content"> <div class="container-fluid wrapper ie-ptb-none"> <div class="row d-flex justify-content-between align-items-center"> <div class="col-md-6 order-2 order-md-1" style=""> <div class="image image-align-left"> <img decoding="async" class="img-fluid" src="https://s46182.pcdn.co/wp-content/uploads/2021/11/person_using_secure_laptop_in_the_park-6.jpg" alt="person_using_secure_laptop_in_the_park" /> </div> </div> <div class="col-md-5 order-1 order-md-2"> <div class="title"> <h2>貴社とお客様にとってより良いデータ管理</h2> </div> <div class="content"> <p><span style="font-weight: 400">サードパーティークッキーの終焉と、モバイル端末の広告識別子の制限、プライバシー関連の法規制の進化により、さまざまな新たなアドレッサビリティー・ソリューションが誕生しました。Index Exchangeのアドレッサビリティー・ソリューションは、貴社の指針やビジネス目標に最も適した戦略とパートナー選びで、適切なオーディエンスに到達できる柔軟性と、管理機能を提供します。</span></p> </div> </div> </div> </div> </div> <div id="block_461026fde54fcf9f4219b739435489b4" class="block-ie-feature-repeater"> <div class="container-fluid wrapper ie-ptb-none"> <div class="row d-flex justify-content-between"> <div class="col-md-4"> <div class="section-title ie-sm-section-title d-none d-md-block"> <h2 class="title">当社がサポートするアドレッサビリティ・ソリューション</h2> </div> <div class="section-title d-block d-md-none"> <h2 class="title">当社がサポートするアドレッサビリティ・ソリューション</h2> </div> </div> <div class="col-md-6"> <div class="feature-list d-flex flex-row justify-content-evenly"> <div class="icon-wrap"> <div class="icon d-flex justify-content-center align-items-center"> <img decoding="async" src="https://s46182.pcdn.co/wp-content/uploads/2021/11/UNIID-2-1-6.png" alt="Astronomy, Outer Space, Space" class="img-fluid" /> </div> </div> <div class="content"> <h3 class="title">ユニバーサルID</h3><p><span style="font-weight: 400">Universal IDは、プライバシー優先で、人ベースのメッセージと測定を実現します。機能性と、消費者権利に対する尊重に関し、当社が定める高い基準を満たしたプロバイダー数社と協業し、メディアオーナーやマーケター、また消費者の皆様にサードパーティークッキーよりも優れた代替策を提供しています。</span></p> <a href="https://www.indexexchange.com/jp/solution/partners-integrations/" class="readmore-link">当社のパートナーと導入をご覧ください <span class="icon-arrow-right"></span></a> </div> </div> <div class="feature-list d-flex flex-row justify-content-evenly"> <div class="icon-wrap"> <div class="icon d-flex justify-content-center align-items-center"> <img decoding="async" src="https://s46182.pcdn.co/wp-content/uploads/2021/11/COHORTS_2-1-6.png" alt="Bowling, Sport, Sports" class="img-fluid" /> </div> </div> <div class="content"> <h3 class="title">コホートと集団オーディエンス</h3><p><span style="font-weight: 400">Index Exchangeは、Googleのプライバシーサンドボックス・ソリューションの一般利用が可能になることを受け、オーディエンスがメールやログインで認証を提供しない場合にも、スケールの大きなアドレッサビリティーとマネタイゼーションを可能にするお手伝いをします。また当社では、データを共有したりプライバシーを侵害したりすることなく、集団オーディエンスに到達できるデータクリーンルームもサポートしています。</span></p> </div> </div> <div class="feature-list d-flex flex-row justify-content-evenly"> <div class="icon-wrap"> <div class="icon d-flex justify-content-center align-items-center"> <img decoding="async" src="https://s46182.pcdn.co/wp-content/uploads/2021/11/PUBFIRSTPARTY-2-1-6.png" alt="Lock" class="img-fluid" /> </div> </div> <div class="content"> <h3 class="title">パブリッシャーのファーストパーティーデータ</h3><p><span style="font-weight: 400">Index Exchangeでは、メディアオーナーとパブリッシャーの皆様独自のファーストパーティーデータの有効化を可能にします。カスタム化された分類や、高度なコンテキスト・ソリューションまで、これらのセグメントは、バイヤーがウェブのあらゆる場所で適切なオーディエンスに到達するのに役立ちます。</span></p> </div> </div> </div> </div> </div> </div> <div id="block_59ea323c4e33a2b8374350e7b29fc281" class="block-ie-call-to-action"> <section id="call-to-action" class="w-100"> <div class="container-fluid wrapper"> <div 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</div> <div id="block_d7494cbba806261bea7c11841ac43f31" class="block-ie-industry-certifications"> <div class="container"> <div class="row justify-content-center"> <div class="col-auto"> <h2 class="mb-5">アドレッサビリティー・パートナー</h2> </div> </div> <div class="row justify-content-center"> <div class="col-auto col-item mt-3 mb-3"> <img fetchpriority="high" decoding="async" width="250" height="250" src="https://s46182.pcdn.co/wp-content/uploads/2021/11/UnifiedID2Web-6.png" class="attachment-thumbnail size-thumbnail" alt="Unified ID 2.0" /> </div> <div class="col-auto col-item mt-3 mb-3"> <img decoding="async" width="250" height="250" src="https://s46182.pcdn.co/wp-content/uploads/2024/08/liveramp-partner-logo-v2.png" class="attachment-thumbnail size-thumbnail" alt="LiveRamp logo" srcset="https://s46182.pcdn.co/wp-content/uploads/2024/08/liveramp-partner-logo-v2.png 250w, https://s46182.pcdn.co/wp-content/uploads/2024/08/liveramp-partner-logo-v2-240x240.png 240w, 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class="article-grid bg-white h-100"> <div class="image" style="background-image: url('https://s46182.pcdn.co/wp-content/uploads/2024/11/MC-11319-Black-Friday-Blog-Cover-Photo-1024x450.jpg')"></div> <div class="content"> <div> <div class="article-meta d-flex justify-content-between align-items-center"> <span class="post-tags"> <a href="https://www.indexexchange.com/jp/category/articles-jp/" rel="tag">記事</a> </span> <span class="post-date"> <time datetime="2024年Nov月25日">2024年Nov月25日</time> </span> </div> <div class="article-title"> <h2 class="title"><a href="https://www.indexexchange.com/jp/2024/11/25/curation-transforming-programmatic-advertising/">キュレーションがプログラマティック広告にもたらす変化</a></h2> </div> </div> <div class="entry-content"> <p> 現代の複雑なデジタル業界において、適切なオーディエンスにリーチすることは非常に重要であると同時に、今まで以上に難しくなっています。キュレーションは、プログラマティック広告に、正確で、効率的なアプローチをもたらします。 </p> <a href="https://www.indexexchange.com/jp/2024/11/25/curation-transforming-programmatic-advertising/" class="read-more">詳しく見る<span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span></a> </div> </div> </div> </div> <div class="col-md-4 mb-5"> <div class="article-grid bg-white h-100"> <div class="image" style="background-image: url('https://s46182.pcdn.co/wp-content/uploads/2024/08/MC-10139-Privacy-Sandbox-testing-blog-post-Header-V2-1-1024x576.jpg')"></div> <div class="content"> <div> <div class="article-meta d-flex justify-content-between align-items-center"> <span class="post-tags"> <a href="https://www.indexexchange.com/jp/category/articles-jp/" rel="tag">記事</a> </span> <span class="post-date"> <time datetime="2024年Jul月11日">2024年Jul月11日</time> </span> </div> <div class="article-title"> <h2 class="title"><a href="https://www.indexexchange.com/jp/2024/07/11/insights-privacy-sandbox-testing/">プライバシーサンドボックスのテストに関するインサイト</a></h2> </div> </div> <div class="entry-content"> <p> 1月に、GoogleがChromeのトラフィックの1%でサードパーティクッキーを無効にして以来、当社はProtected Audience(PA)とTopicsプライバシーサンドボックスAPIのテストに積極的に取り組んでいます。 </p> <a href="https://www.indexexchange.com/jp/2024/07/11/insights-privacy-sandbox-testing/" class="read-more">詳しく見る<span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span></a> </div> </div> </div> </div> <div class="col-md-4 mb-5"> <div class="article-grid bg-white h-100"> <div class="image" style="background-image: url('https://s46182.pcdn.co/wp-content/uploads/2024/08/unlocking-power-curation-header-1024x576.png')"></div> <div class="content"> <div> <div class="article-meta d-flex justify-content-between align-items-center"> <span class="post-tags"> <a href="https://www.indexexchange.com/jp/category/articles-jp/" rel="tag">記事</a> </span> <span class="post-date"> <time datetime="2024年Jun月26日">2024年Jun月26日</time> </span> </div> <div class="article-title"> <h2 class="title"><a href="https://www.indexexchange.com/jp/2024/06/26/unlocking-power-curation-index-marketplaces/">マーケットプレイスを最大限に活用する</a></h2> </div> </div> <div class="entry-content"> <p> メディアバイイングがキュレーションへと移行し続ける状況で、Index Exchangeのマーケットプレイスはより強力で、効率的、スムーズなプログラマティック売買を実現します。 </p> <a href="https://www.indexexchange.com/jp/2024/06/26/unlocking-power-curation-index-marketplaces/" class="read-more">詳しく見る<span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span></a> </div> </div> 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