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https://s46182.pcdn.co/wp-content/uploads/2025/01/nav-featured-2025-trends-small-135x76.jpg 135w, https://s46182.pcdn.co/wp-content/uploads/2025/01/nav-featured-2025-trends-small-172x97.jpg 172w, https://s46182.pcdn.co/wp-content/uploads/2025/01/nav-featured-2025-trends-small-92x52.jpg 92w" sizes="(max-width: 373px) 100vw, 373px" /> <div class="wds-megamenu-post-select-widget__content"> <h3 class="wds-megamenu-post-select-widget__title"> Principales Tendencias en Ad Tech a Tener en Cuenta en 2025 <span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span> </h3> <p class="wds-megamenu-post-select-widget__excerpt">Estas son las cinco principales tendencias en ad tech que debes considerar al planificar para 2025.</p> </div> </a> </div> </li> </ul> </li> </ul> 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</section> </section> <section id="block-content" class="w-100"> <div id="block_3a09bb21aaac374d56f9f29042dc1440" class="block-ie-announcement-call-to-action ie-stone-mode"> <div class="container-fluid wrapper"> <div class="row"> <div class="article-content p-3"> <header class="entry-header"> <h2 class="entry-title"><a href="https://www.indexexchange.com/es/series/tv-streaming/" target="" rel="bookmark">Index Explains: TV en streaming</a></h2> </header> <div class="entry-content"> <p>La publicidad en v铆deo es sofisticada, pero no tiene por qu茅 ser confusa. Sintonice nuestra nueva serie de v铆deos en la que desmenuzamos todas las complejidades de la TV en streaming.</p> <a href="https://www.indexexchange.com/es/series/tv-streaming/" target="" class="read-more">Ver ahora <span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span></a> </div> </div> <div class="article-image p-3"> <div> <img decoding="async" class="attachment-thumbnail size-thumbnail wp-post-image" src="https://s46182.pcdn.co/wp-content/uploads/2023/04/index-explains-homepage-700x700-1-5.png" alt="Index Explains: TV en streaming"> </div> </div> </div> </div> </div> <div id="block_60801140b93c4bd6c992998e05e11560" class="block-ie-hero-about" style="background: url('https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-global-map-3200x1800-1.png') no-repeat center; background-size: cover;"> <div class="container-fluid wrapper"> <div class="row"> <div class="col-lg-5 content mb-5 mb-lg-0"> <h2 data-aos="fade-up" data-aos-delay="100"> Somos una plataforma global de suministro que revoluciona la tecnolog铆a publicitaria </h2> <p data-aos="fade-up" data-aos-delay="300">Nuestro ad exchange permite que propietarios de medios consigan mayores ingresos y que profesionales del marketing lleguen a consumidores con cualquier formato de anuncio.</p> <div data-aos="fade-up" data-aos-delay="300"> <a href="https://www.indexexchange.com/es/soluciones/" class="read-more"> Nuestras soluciones <span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span> </a> </div> </div> <div class="col-lg-6 offset-lg-1" data-aos="fade-up"> <img decoding="async" src="https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-global-ssp-solutions.png" srcset="https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-global-ssp-solutions.png 1600w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-global-ssp-solutions-768x432.png 768w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-global-ssp-solutions-1024x576.png 1024w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-global-ssp-solutions-1536x864.png 1536w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-global-ssp-solutions-621x349.png 621w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-global-ssp-solutions-540x304.png 540w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-global-ssp-solutions-695x391.png 695w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-global-ssp-solutions-350x197.png 350w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-global-ssp-solutions-373x210.png 373w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-global-ssp-solutions-526x296.png 526w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-global-ssp-solutions-1052x592.png 1052w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-global-ssp-solutions-135x76.png 135w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-global-ssp-solutions-172x97.png 172w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-global-ssp-solutions-92x52.png 92w" sizes="(max-width: 1600px) 100vw, 1600px" alt="Index Exchange UI login" class="img-fluid parallax" data-aos="fade-up" data-aos-delay="200"> </div> </div> </div> </div> <div id="block_8491a631dc2cc7201b8976a77798fade" class="block-ie-hero-about ie-dark-mode" style="background: #00291f url('#') no-repeat center; background-size: cover;"> <div class="container-fluid wrapper"> <div class="row"> <div class="col-lg-5 content mb-5 mb-lg-0"> <h2 data-aos="fade-up" data-aos-delay="100"> M谩s calidad, eficiencia y transparencia en todos los canales </h2> <p data-aos="fade-up" data-aos-delay="300">Nuestra vocaci贸n es crear un marketplace omnicanal seguro y transparente que ofrezca a consumidores finales una experiencia en la que puedan confiar.</p> <div data-aos="fade-up" data-aos-delay="300"> <a href="https://www.indexexchange.com/es/platform/" class="read-more"> Nuestros productos <span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span> </a> </div> </div> <div class="col-lg-6 offset-lg-1" data-aos="fade-up"> <img decoding="async" src="https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-products-marketplaces.png" srcset="https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-products-marketplaces.png 1600w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-products-marketplaces-768x432.png 768w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-products-marketplaces-1024x576.png 1024w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-products-marketplaces-1536x864.png 1536w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-products-marketplaces-621x349.png 621w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-products-marketplaces-540x304.png 540w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-products-marketplaces-695x391.png 695w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-products-marketplaces-350x197.png 350w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-products-marketplaces-373x210.png 373w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-products-marketplaces-526x296.png 526w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-products-marketplaces-1052x592.png 1052w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-products-marketplaces-135x76.png 135w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-products-marketplaces-172x97.png 172w, https://s46182.pcdn.co/wp-content/uploads/2025/02/homepage-products-marketplaces-92x52.png 92w" sizes="(max-width: 1600px) 100vw, 1600px" alt="Index Marketplaces product illustration" class="img-fluid parallax" data-aos="fade-up" data-aos-delay="200"> </div> </div> </div> </div> <div id="block_9d1662890bdaf87104b9607ff1f97db7" class="block-ie-hero-featured-tiles"> <div class="container-fluid wrapper"> <div class="row"> <div class="col-md-12"> <h2>Mira c贸mo marcamos la diferencia</h2> </div> <div class="featured-page mb-5" data-aos="fade-up" data-aos-delay="100"> <div class="content-wrap d-flex align-items-end h-100 bg-image" style="background-image: url('https://s46182.pcdn.co/wp-content/uploads/2022/10/the-efficienciy-of-index-posters-1536x1134-1-5.jpg')"> <div class="bg-white"> <h3> Nuestro objetivo es ofrecer la m谩xima eficiencia en el mercado. </h3> <a href="https://www.indexexchange.com/es/acerca-index-exchange/" class="read-more"> Esta es nuestra historia <span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span> </a> </div> </div> </div> <div class="featured-page mb-5" data-aos="fade-up" data-aos-delay="200"> <div class="content-wrap d-flex align-items-end h-100 bg-image" style="background-image: url('https://s46182.pcdn.co/wp-content/uploads/2024/01/3200x1800CareersPages-4.jpg')"> <div class="bg-white"> <h3> Nuestro equipo est谩 cambiando la ad tech para mejor. </h3> <a href="https://www.indexexchange.com/es/oportunidades-laborales/" class="read-more"> 脷nete <span class="ml-1"><svg width="15" height="13" viewBox="0 0 15 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M8.40087 11.4375L12.1997 7.30415H0V5.74859H12.1997L8.40087 1.61526L9.57308 0.526367L15 6.52637L9.57308 12.5264L8.40087 11.4375Z" fill="currentColor"/> </svg> </span> </a> </div> </div> </div> </div> </div> </div> <div id="block_3956c2d7749a40f31265fa74d6811414" class="block-ie-latest-videos-carousel ie-stone-mode order--image_top "> <div class="container-fluid wrapper"> <div class="row"> <div class="col-md-12"> <div class="block-title"> <h2 class="title">Lo 煤ltimo de Index Explains</h2> </div> </div> </div> <div class="ie-latest-videos-carousel"> <div class="carousel-cell"> <a href="https://www.indexexchange.com/es/video-series/anuncios-eventos-en-vivo/"> <div class="title-wrap d-none d-md-flex"> <h3 class="title">El ciclo de vida completo de la publicaci贸n de anuncios de 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