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overflow: hidden; text-overflow: ellipsis; -webkit-line-clamp: 3; -webkit-box-orient: vertical; }</style><div class="col-xs-12 clearfix"><div class="u-floatLeft"><h1 class="PageHeader-title u-m0x u-fs30">Communication Design</h1><div class="u-tcGrayDark">17,070 Followers</div><div class="u-tcGrayDark u-mt2x">Recent papers in <b>Communication Design</b></div></div></div></div></div></div><div class="TabbedNavigation"><div class="container"><div class="row"><div class="col-xs-12 clearfix"><ul class="nav u-m0x u-p0x list-inline u-displayFlex"><li class="active"><a href="https://www.academia.edu/Documents/in/Communication_Design">Top Papers</a></li><li><a href="https://www.academia.edu/Documents/in/Communication_Design/MostCited">Most Cited Papers</a></li><li><a href="https://www.academia.edu/Documents/in/Communication_Design/MostDownloaded">Most Downloaded Papers</a></li><li><a href="https://www.academia.edu/Documents/in/Communication_Design/MostRecent">Newest Papers</a></li><li><a class="" href="https://www.academia.edu/People/Communication_Design">People</a></li></ul></div><style type="text/css">ul.nav{flex-direction:row}@media(max-width: 567px){ul.nav{flex-direction:column}.TabbedNavigation li{max-width:100%}.TabbedNavigation li.active{background-color:var(--background-grey, #dddde2)}.TabbedNavigation li.active:before,.TabbedNavigation li.active:after{display:none}}</style></div></div></div><div class="container"><div class="row"><div class="col-xs-12"><div class="u-displayFlex"><div class="u-flexGrow1"><div class="works"><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_15514760 coauthored" data-work_id="15514760" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/15514760/Narrare_il_Territorio_Dispositivi_e_Strategie_dInnovazione_per_gli_Spazi_Percepiti">Narrare il Territorio: Dispositivi e Strategie d'Innovazione per gli Spazi Percepiti</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">Osserviamo due importanti cambiamenti che coinvolgono molte realtà territoriali. Da una parte la loro identità è in costante trasformazione; un cambiamento che si traduce nella progressiva perdita del senso di appartenenza al luogo.... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_15514760" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">Osserviamo due importanti cambiamenti che coinvolgono molte realtà territoriali. <br />Da una parte la loro identità è in costante trasformazione; un <br />cambiamento che si traduce nella progressiva perdita del senso di appartenenza al luogo. <br />Contemporaneamente, l'industria turistica registra un aumentato interesse verso le mete minori e il turismo motivazionale, alla ricerca di un'esplorazione culturale e esperienziale dei luoghi. Per affrontare le sfide che l’attuale scenario propone, il Design della Comunicazione per lo spazio urbano necessita di nuovi paradigmi. Il degrado delle identità territoriali è proporzionale alla caducità dei significati e alla rapidità con cui tutto si trasforma. Rappresentare i luoghi è un'operazione concettuale prima che estetica. <br />Occorre sempre di più un design che funzioni da "dispositivo di decodifica" e rilettura, capace di mostrare punti di vista e memorie ancora esistenti anche se invisibili. In questo paper saranno trattati <br />i temi dell'"accesso comunicativo", inteso come strumento per tradurre e rappresentare lo spazio urbano, le sue molteplici identità e <br />alterità. <br />Il design della comunicazione si avvia così a diventare un punto d’incontro tra comunicazione funzionale (di orientamento) e il progetto di contenuti di approfondimento - dalla rappresentazione cartografica allo "spazio percepito" -, al fine di creare una connessione <br />tra cultura, turismo e territorio.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/15514760" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="d68b3bf48e204e4e49866e508236d35d" rel="nofollow" data-download="{"attachment_id":38704421,"asset_id":15514760,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/38704421/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="14877409" href="https://polimi.academia.edu/GBaule">Giovanni Baule</a><script data-card-contents-for-user="14877409" type="text/json">{"id":14877409,"first_name":"Giovanni","last_name":"Baule","domain_name":"polimi","page_name":"GBaule","display_name":"Giovanni Baule","profile_url":"https://polimi.academia.edu/GBaule?f_ri=11615","photo":"/images/s65_no_pic.png"}</script></span></span><span class="u-displayInlineBlock InlineList-item-text"> and <span class="u-textDecorationUnderline u-clickable InlineList-item-text js-work-more-authors-15514760">+2</span><div class="hidden js-additional-users-15514760"><div><span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a href="https://polimi.academia.edu/DanielaCalabi">Daniela Calabi</a></span></div><div><span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a href="https://polimi.academia.edu/sabrinascuri">sabrina scuri</a></span></div></div></span><script>(function(){ var popoverSettings = { el: $('.js-work-more-authors-15514760'), placement: 'bottom', hide_delay: 200, html: true, content: function(){ return $('.js-additional-users-15514760').html(); } } new HoverPopover(popoverSettings); })();</script></li><li class="js-paper-rank-work_15514760 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="15514760"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 15514760, container: ".js-paper-rank-work_15514760", }); });</script></li><li class="js-percentile-work_15514760 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 15514760; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_15514760"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_15514760 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="15514760"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 15514760; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=15514760]").text(description); $(".js-view-count-work_15514760").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_15514760").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="15514760"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">3</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="5282" href="https://www.academia.edu/Documents/in/Design_Research">Design Research</a>, <script data-card-contents-for-ri="5282" type="text/json">{"id":5282,"name":"Design Research","url":"https://www.academia.edu/Documents/in/Design_Research?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="7624" href="https://www.academia.edu/Documents/in/Place_Identity">Place Identity</a>, <script data-card-contents-for-ri="7624" type="text/json">{"id":7624,"name":"Place Identity","url":"https://www.academia.edu/Documents/in/Place_Identity?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a><script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=15514760]'), work: {"id":15514760,"title":"Narrare il Territorio: Dispositivi e Strategie d'Innovazione per gli Spazi Percepiti","created_at":"2015-09-08T09:43:37.102-07:00","url":"https://www.academia.edu/15514760/Narrare_il_Territorio_Dispositivi_e_Strategie_dInnovazione_per_gli_Spazi_Percepiti?f_ri=11615","dom_id":"work_15514760","summary":"Osserviamo due importanti cambiamenti che coinvolgono molte realtà territoriali.\r\nDa una parte la loro identità è in costante trasformazione; un\r\ncambiamento che si traduce nella progressiva perdita del senso di appartenenza al luogo.\r\nContemporaneamente, l'industria turistica registra un aumentato interesse verso le mete minori e il turismo motivazionale, alla ricerca di un'esplorazione culturale e esperienziale dei luoghi. Per affrontare le sfide che l’attuale scenario propone, il Design della Comunicazione per lo spazio urbano necessita di nuovi paradigmi. Il degrado delle identità territoriali è proporzionale alla caducità dei significati e alla rapidità con cui tutto si trasforma. Rappresentare i luoghi è un'operazione concettuale prima che estetica.\r\nOccorre sempre di più un design che funzioni da \"dispositivo di decodifica\" e rilettura, capace di mostrare punti di vista e memorie ancora esistenti anche se invisibili. In questo paper saranno trattati\r\ni temi dell'\"accesso comunicativo\", inteso come strumento per tradurre e rappresentare lo spazio urbano, le sue molteplici identità e\r\nalterità.\r\nIl design della comunicazione si avvia così a diventare un punto d’incontro tra comunicazione funzionale (di orientamento) e il progetto di contenuti di approfondimento - dalla rappresentazione cartografica allo \"spazio percepito\" -, al fine di creare una connessione\r\ntra cultura, turismo e territorio.","downloadable_attachments":[{"id":38704421,"asset_id":15514760,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":14877409,"first_name":"Giovanni","last_name":"Baule","domain_name":"polimi","page_name":"GBaule","display_name":"Giovanni Baule","profile_url":"https://polimi.academia.edu/GBaule?f_ri=11615","photo":"/images/s65_no_pic.png"},{"id":2646887,"first_name":"Daniela","last_name":"Calabi","domain_name":"polimi","page_name":"DanielaCalabi","display_name":"Daniela Calabi","profile_url":"https://polimi.academia.edu/DanielaCalabi?f_ri=11615","photo":"https://0.academia-photos.com/2646887/843491/1048320/s65_daniela.calabi.jpg"},{"id":30323603,"first_name":"sabrina","last_name":"scuri","domain_name":"polimi","page_name":"sabrinascuri","display_name":"sabrina scuri","profile_url":"https://polimi.academia.edu/sabrinascuri?f_ri=11615","photo":"https://0.academia-photos.com/30323603/8832640/19823726/s65_sabrina.scuri.jpg"}],"research_interests":[{"id":5282,"name":"Design Research","url":"https://www.academia.edu/Documents/in/Design_Research?f_ri=11615","nofollow":false},{"id":7624,"name":"Place Identity","url":"https://www.academia.edu/Documents/in/Place_Identity?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_40350563" data-work_id="40350563" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/40350563/Contextualizing_Care_in_Cultures">Contextualizing Care in Cultures</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">The nature of society means health and medical communication often occurs in different international and local settings. Such interactions generally involve offering care-practices that help individuals maintain or return to a level of... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_40350563" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">The nature of society means health and medical communication often occurs in different international and local settings. Such interactions generally involve offering care-practices that help individuals maintain or return to a level of health and wellness. These exchanges usually take place in different cultural, linguistic, and geopolitical environments involving individuals who: Provide care to others Educate others on care and caregiving Receive or participate in such care In these situations, care-related information must be contextualized to address how care is perceived and administered in such contexts. Doing so is not easy, for it requires an understanding of the cultural context of care. In this special issue, the authors examine a range of contexts of care to show how technical communicators and rhetoricians of health and medicine can work at the intersections of health, wellness, and culture to contribute to healthcare practice.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/40350563" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="0912bf3baa7d0c3ac5dfb24503328cd2" rel="nofollow" data-download="{"attachment_id":60596091,"asset_id":40350563,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/60596091/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="4607260" href="https://latech.academia.edu/KirkStAmant">Kirk St. Amant</a><script data-card-contents-for-user="4607260" type="text/json">{"id":4607260,"first_name":"Kirk","last_name":"St. Amant","domain_name":"latech","page_name":"KirkStAmant","display_name":"Kirk St. Amant","profile_url":"https://latech.academia.edu/KirkStAmant?f_ri=11615","photo":"https://0.academia-photos.com/4607260/2638089/3066551/s65_kirk.st._amant.jpg"}</script></span></span></li><li class="js-paper-rank-work_40350563 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="40350563"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 40350563, container: ".js-paper-rank-work_40350563", }); });</script></li><li class="js-percentile-work_40350563 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 40350563; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_40350563"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_40350563 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="40350563"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 40350563; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=40350563]").text(description); $(".js-view-count-work_40350563").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_40350563").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="40350563"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">15</a>  </div><span class="InlineList-item-text u-textTruncate u-pl10x"><a class="InlineList-item-text" data-has-card-for-ri="930" href="https://www.academia.edu/Documents/in/Intercultural_Communication">Intercultural Communication</a>, <script data-card-contents-for-ri="930" type="text/json">{"id":930,"name":"Intercultural Communication","url":"https://www.academia.edu/Documents/in/Intercultural_Communication?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="961" href="https://www.academia.edu/Documents/in/Health_Communication">Health Communication</a>, <script data-card-contents-for-ri="961" type="text/json">{"id":961,"name":"Health Communication","url":"https://www.academia.edu/Documents/in/Health_Communication?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="976" href="https://www.academia.edu/Documents/in/Composition_and_Rhetoric">Composition and Rhetoric</a>, <script data-card-contents-for-ri="976" type="text/json">{"id":976,"name":"Composition and Rhetoric","url":"https://www.academia.edu/Documents/in/Composition_and_Rhetoric?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="1345" href="https://www.academia.edu/Documents/in/International_Communication">International Communication</a><script data-card-contents-for-ri="1345" type="text/json">{"id":1345,"name":"International Communication","url":"https://www.academia.edu/Documents/in/International_Communication?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=40350563]'), work: {"id":40350563,"title":"Contextualizing Care in Cultures","created_at":"2019-09-14T15:07:37.120-07:00","url":"https://www.academia.edu/40350563/Contextualizing_Care_in_Cultures?f_ri=11615","dom_id":"work_40350563","summary":"The nature of society means health and medical communication often occurs in different international and local settings. Such interactions generally involve offering care-practices that help individuals maintain or return to a level of health and wellness. These exchanges usually take place in different cultural, linguistic, and geopolitical environments involving individuals who: Provide care to others Educate others on care and caregiving Receive or participate in such care In these situations, care-related information must be contextualized to address how care is perceived and administered in such contexts. Doing so is not easy, for it requires an understanding of the cultural context of care. In this special issue, the authors examine a range of contexts of care to show how technical communicators and rhetoricians of health and medicine can work at the intersections of health, wellness, and culture to contribute to healthcare practice.","downloadable_attachments":[{"id":60596091,"asset_id":40350563,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":4607260,"first_name":"Kirk","last_name":"St. Amant","domain_name":"latech","page_name":"KirkStAmant","display_name":"Kirk St. Amant","profile_url":"https://latech.academia.edu/KirkStAmant?f_ri=11615","photo":"https://0.academia-photos.com/4607260/2638089/3066551/s65_kirk.st._amant.jpg"}],"research_interests":[{"id":930,"name":"Intercultural Communication","url":"https://www.academia.edu/Documents/in/Intercultural_Communication?f_ri=11615","nofollow":false},{"id":961,"name":"Health Communication","url":"https://www.academia.edu/Documents/in/Health_Communication?f_ri=11615","nofollow":false},{"id":976,"name":"Composition and Rhetoric","url":"https://www.academia.edu/Documents/in/Composition_and_Rhetoric?f_ri=11615","nofollow":false},{"id":1345,"name":"International Communication","url":"https://www.academia.edu/Documents/in/International_Communication?f_ri=11615","nofollow":false},{"id":3937,"name":"Professional Communication","url":"https://www.academia.edu/Documents/in/Professional_Communication?f_ri=11615"},{"id":8733,"name":"Technical Communication","url":"https://www.academia.edu/Documents/in/Technical_Communication?f_ri=11615"},{"id":10332,"name":"Technical Writing","url":"https://www.academia.edu/Documents/in/Technical_Writing?f_ri=11615"},{"id":10854,"name":"Writing Studies","url":"https://www.academia.edu/Documents/in/Writing_Studies?f_ri=11615"},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615"},{"id":36495,"name":"Cross-Cultural Communication","url":"https://www.academia.edu/Documents/in/Cross-Cultural_Communication?f_ri=11615"},{"id":54146,"name":"Scientific and Technical Communication","url":"https://www.academia.edu/Documents/in/Scientific_and_Technical_Communication?f_ri=11615"},{"id":75550,"name":"Medical writing","url":"https://www.academia.edu/Documents/in/Medical_writing?f_ri=11615"},{"id":121462,"name":"Medical Communication","url":"https://www.academia.edu/Documents/in/Medical_Communication?f_ri=11615"},{"id":138819,"name":"Medical Discourse","url":"https://www.academia.edu/Documents/in/Medical_Discourse?f_ri=11615"},{"id":704967,"name":"Rhetoric of Health and Medicine","url":"https://www.academia.edu/Documents/in/Rhetoric_of_Health_and_Medicine?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_40077605" data-work_id="40077605" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/40077605/The_Dynamics_of_and_Need_to_Understand_Translation_and_Localization_in_Technical_Communication">The Dynamics of—and Need to Understand—Translation and Localization in Technical Communication</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">The entries in this volume introduce technical communicators to foundational practices, current approaches, and emerging trends in translation and localization. To do so, the editors of this collection purposefully recruited authors from... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_40077605" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">The entries in this volume introduce technical communicators to foundational practices, current approaches, and emerging trends in translation and localization. To do so, the editors of this collection purposefully recruited authors from the translation and localization industries. All of these contributors, moreover, have previous experiences, stretching back decades, working with technical communicators on international projects. Each individual was asked to contribute a chapter that explained, to a non-translator/non-localizer, what a particular translation or localization practice was and how it worked. Contributors were also asked to draw from their prior experiences working with technical communicators and focus on the question, “Based on your prior experiences working with technical communicators, what do they need to know to work effectively with translators and localizers?” The objective underlying this approach was to provide technical communicators with the understanding of translation and localization needed to work effectively with professionals in these fields.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/40077605" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="a65927f49226f2aa4a8f58307da70f3d" rel="nofollow" data-download="{"attachment_id":60282742,"asset_id":40077605,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/60282742/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="4607260" href="https://latech.academia.edu/KirkStAmant">Kirk St. Amant</a><script data-card-contents-for-user="4607260" type="text/json">{"id":4607260,"first_name":"Kirk","last_name":"St. Amant","domain_name":"latech","page_name":"KirkStAmant","display_name":"Kirk St. Amant","profile_url":"https://latech.academia.edu/KirkStAmant?f_ri=11615","photo":"https://0.academia-photos.com/4607260/2638089/3066551/s65_kirk.st._amant.jpg"}</script></span></span></li><li class="js-paper-rank-work_40077605 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="40077605"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 40077605, container: ".js-paper-rank-work_40077605", }); });</script></li><li class="js-percentile-work_40077605 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 40077605; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_40077605"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_40077605 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="40077605"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 40077605; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=40077605]").text(description); $(".js-view-count-work_40077605").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_40077605").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="40077605"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">17</a>  </div><span class="InlineList-item-text u-textTruncate u-pl10x"><a class="InlineList-item-text" data-has-card-for-ri="930" href="https://www.academia.edu/Documents/in/Intercultural_Communication">Intercultural Communication</a>, <script data-card-contents-for-ri="930" type="text/json">{"id":930,"name":"Intercultural Communication","url":"https://www.academia.edu/Documents/in/Intercultural_Communication?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="953" href="https://www.academia.edu/Documents/in/Rhetoric">Rhetoric</a>, <script data-card-contents-for-ri="953" type="text/json">{"id":953,"name":"Rhetoric","url":"https://www.academia.edu/Documents/in/Rhetoric?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="976" href="https://www.academia.edu/Documents/in/Composition_and_Rhetoric">Composition and Rhetoric</a>, <script data-card-contents-for-ri="976" type="text/json">{"id":976,"name":"Composition and Rhetoric","url":"https://www.academia.edu/Documents/in/Composition_and_Rhetoric?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="1186" href="https://www.academia.edu/Documents/in/Translation_Studies">Translation Studies</a><script data-card-contents-for-ri="1186" type="text/json">{"id":1186,"name":"Translation Studies","url":"https://www.academia.edu/Documents/in/Translation_Studies?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=40077605]'), work: {"id":40077605,"title":"The Dynamics of—and Need to Understand—Translation and Localization in Technical Communication","created_at":"2019-08-13T12:39:43.216-07:00","url":"https://www.academia.edu/40077605/The_Dynamics_of_and_Need_to_Understand_Translation_and_Localization_in_Technical_Communication?f_ri=11615","dom_id":"work_40077605","summary":"The entries in this volume introduce technical communicators to foundational practices, current approaches, and emerging trends in translation and localization. To do so, the editors of this collection purposefully recruited authors from the translation and localization industries. All of these contributors, moreover, have previous experiences, stretching back decades, working with technical communicators on international projects. Each individual was asked to contribute a chapter that explained, to a non-translator/non-localizer, what a particular translation or localization practice was and how it worked. Contributors were also asked to draw from their prior experiences working with technical communicators and focus on the question, “Based on your prior experiences working with technical communicators, what do they need to know to work effectively with translators and localizers?” The objective underlying this approach was to provide technical communicators with the understanding of translation and localization needed to work effectively with professionals in these fields.","downloadable_attachments":[{"id":60282742,"asset_id":40077605,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":4607260,"first_name":"Kirk","last_name":"St. Amant","domain_name":"latech","page_name":"KirkStAmant","display_name":"Kirk St. Amant","profile_url":"https://latech.academia.edu/KirkStAmant?f_ri=11615","photo":"https://0.academia-photos.com/4607260/2638089/3066551/s65_kirk.st._amant.jpg"}],"research_interests":[{"id":930,"name":"Intercultural Communication","url":"https://www.academia.edu/Documents/in/Intercultural_Communication?f_ri=11615","nofollow":false},{"id":953,"name":"Rhetoric","url":"https://www.academia.edu/Documents/in/Rhetoric?f_ri=11615","nofollow":false},{"id":976,"name":"Composition and Rhetoric","url":"https://www.academia.edu/Documents/in/Composition_and_Rhetoric?f_ri=11615","nofollow":false},{"id":1186,"name":"Translation Studies","url":"https://www.academia.edu/Documents/in/Translation_Studies?f_ri=11615","nofollow":false},{"id":1345,"name":"International Communication","url":"https://www.academia.edu/Documents/in/International_Communication?f_ri=11615"},{"id":3937,"name":"Professional Communication","url":"https://www.academia.edu/Documents/in/Professional_Communication?f_ri=11615"},{"id":8733,"name":"Technical Communication","url":"https://www.academia.edu/Documents/in/Technical_Communication?f_ri=11615"},{"id":10194,"name":"Localization","url":"https://www.academia.edu/Documents/in/Localization?f_ri=11615"},{"id":10332,"name":"Technical Writing","url":"https://www.academia.edu/Documents/in/Technical_Writing?f_ri=11615"},{"id":10854,"name":"Writing Studies","url":"https://www.academia.edu/Documents/in/Writing_Studies?f_ri=11615"},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615"},{"id":20482,"name":"Information Design","url":"https://www.academia.edu/Documents/in/Information_Design?f_ri=11615"},{"id":30347,"name":"Translation","url":"https://www.academia.edu/Documents/in/Translation?f_ri=11615"},{"id":36495,"name":"Cross-Cultural Communication","url":"https://www.academia.edu/Documents/in/Cross-Cultural_Communication?f_ri=11615"},{"id":54146,"name":"Scientific and Technical Communication","url":"https://www.academia.edu/Documents/in/Scientific_and_Technical_Communication?f_ri=11615"},{"id":67030,"name":"English--Professional Writing and Rhetoric","url":"https://www.academia.edu/Documents/in/English--Professional_Writing_and_Rhetoric?f_ri=11615"},{"id":113342,"name":"Professional Communications","url":"https://www.academia.edu/Documents/in/Professional_Communications?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_42834856" data-work_id="42834856" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/42834856/CIRAVEGNA_E_2010_Nuovi_percorsi_di_innovazione_Strumenti_di_sistematizzazione_e_consultazione_a_supporto_del_progetto_New_Paths_of_Innovation_Tools_of_Systematization_and_Consultation_to_Support_the_Project">CIRAVEGNA, E. (2010). Nuovi percorsi di innovazione. Strumenti di sistematizzazione e consultazione a supporto del progetto - New Paths of Innovation. Tools of Systematization and Consultation to Support the Project</a></div></div><div class="u-pb4x u-mt3x"></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/42834856" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="f315b0425f0bf75a51cffa73269da376" rel="nofollow" data-download="{"attachment_id":63068866,"asset_id":42834856,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/63068866/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="248313" href="https://unibo.academia.edu/ErikCiravegna">Erik Ciravegna</a><script data-card-contents-for-user="248313" type="text/json">{"id":248313,"first_name":"Erik","last_name":"Ciravegna","domain_name":"unibo","page_name":"ErikCiravegna","display_name":"Erik Ciravegna","profile_url":"https://unibo.academia.edu/ErikCiravegna?f_ri=11615","photo":"https://0.academia-photos.com/248313/53592/34392744/s65_erik.ciravegna.jpg"}</script></span></span></li><li class="js-paper-rank-work_42834856 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="42834856"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 42834856, container: ".js-paper-rank-work_42834856", }); 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$(".js-view-count[data-work-id=42834856]").text(description); $(".js-view-count-work_42834856").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_42834856").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="42834856"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">7</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="988" href="https://www.academia.edu/Documents/in/Design">Design</a>, <script data-card-contents-for-ri="988" type="text/json">{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="2915" href="https://www.academia.edu/Documents/in/Design_Methods">Design Methods</a>, <script data-card-contents-for-ri="2915" type="text/json">{"id":2915,"name":"Design Methods","url":"https://www.academia.edu/Documents/in/Design_Methods?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="5021" href="https://www.academia.edu/Documents/in/Packaging">Packaging</a>, <script data-card-contents-for-ri="5021" type="text/json">{"id":5021,"name":"Packaging","url":"https://www.academia.edu/Documents/in/Packaging?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="9363" href="https://www.academia.edu/Documents/in/Design_Innovation">Design Innovation</a><script data-card-contents-for-ri="9363" type="text/json">{"id":9363,"name":"Design Innovation","url":"https://www.academia.edu/Documents/in/Design_Innovation?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=42834856]'), work: {"id":42834856,"title":"CIRAVEGNA, E. (2010). Nuovi percorsi di innovazione. Strumenti di sistematizzazione e consultazione a supporto del progetto - New Paths of Innovation. Tools of Systematization and Consultation to Support the Project","created_at":"2020-04-23T15:18:40.050-07:00","url":"https://www.academia.edu/42834856/CIRAVEGNA_E_2010_Nuovi_percorsi_di_innovazione_Strumenti_di_sistematizzazione_e_consultazione_a_supporto_del_progetto_New_Paths_of_Innovation_Tools_of_Systematization_and_Consultation_to_Support_the_Project?f_ri=11615","dom_id":"work_42834856","summary":null,"downloadable_attachments":[{"id":63068866,"asset_id":42834856,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":248313,"first_name":"Erik","last_name":"Ciravegna","domain_name":"unibo","page_name":"ErikCiravegna","display_name":"Erik Ciravegna","profile_url":"https://unibo.academia.edu/ErikCiravegna?f_ri=11615","photo":"https://0.academia-photos.com/248313/53592/34392744/s65_erik.ciravegna.jpg"}],"research_interests":[{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false},{"id":2915,"name":"Design Methods","url":"https://www.academia.edu/Documents/in/Design_Methods?f_ri=11615","nofollow":false},{"id":5021,"name":"Packaging","url":"https://www.academia.edu/Documents/in/Packaging?f_ri=11615","nofollow":false},{"id":9363,"name":"Design Innovation","url":"https://www.academia.edu/Documents/in/Design_Innovation?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615"},{"id":159687,"name":"Design Methodology","url":"https://www.academia.edu/Documents/in/Design_Methodology?f_ri=11615"},{"id":3631748,"name":"Packaging Innovation","url":"https://www.academia.edu/Documents/in/Packaging_Innovation?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_42834657" data-work_id="42834657" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/42834657/BUCCHETTI_V_and_CIRAVEGNA_E_2011_Packaging_Design_and_Communication_Accessibility_a_Study_of_Access_Design">BUCCHETTI, V., & CIRAVEGNA, E. (2011). Packaging Design and Communication Accessibility: a Study of Access Design</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">The paper outlines, from the communication design perspective, the user-centred approach taken to address packaging design area and explores the potentialities of the project of information accessibility to deliver innovation from the... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_42834657" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">The paper outlines, from the communication design perspective, the user-centred approach taken to address packaging design area and explores the potentialities of the project of information accessibility to deliver innovation from the user's perspective. Packaging is analysed as a 'device for access', supporting the relations between product and user and ensuring the correct transfer of information conveyed. Communication design enhances, in this sense, its function of 'facilitator', enabling the access to contents (a set of data or an object) to different user-groups. In this view, a research study on the communication access to the product and its use (information for interaction) is presented. This study analysed, in particular, the modalities through which packages allow the information transfer and explored the factors determining the communication access in relation to packaging informative and prescriptive functions, in order to highlight the criticalities, determine some reference parameters and develop, lastly, some guidelines for designers and enterprises. Besides the graphical dimension, the research work also considered the qualities provided by the sensory modalities of sight and touch to facilitate the access to information and to the product.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/42834657" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="0801dce06d50ff40887e5e9e25f8770c" rel="nofollow" data-download="{"attachment_id":63068608,"asset_id":42834657,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/63068608/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="248313" href="https://unibo.academia.edu/ErikCiravegna">Erik Ciravegna</a><script data-card-contents-for-user="248313" type="text/json">{"id":248313,"first_name":"Erik","last_name":"Ciravegna","domain_name":"unibo","page_name":"ErikCiravegna","display_name":"Erik Ciravegna","profile_url":"https://unibo.academia.edu/ErikCiravegna?f_ri=11615","photo":"https://0.academia-photos.com/248313/53592/34392744/s65_erik.ciravegna.jpg"}</script></span></span></li><li class="js-paper-rank-work_42834657 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="42834657"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 42834657, container: ".js-paper-rank-work_42834657", }); 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$(".js-view-count[data-work-id=42834657]").text(description); $(".js-view-count-work_42834657").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_42834657").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="42834657"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">9</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="988" href="https://www.academia.edu/Documents/in/Design">Design</a>, <script data-card-contents-for-ri="988" type="text/json">{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="2915" href="https://www.academia.edu/Documents/in/Design_Methods">Design Methods</a>, <script data-card-contents-for-ri="2915" type="text/json">{"id":2915,"name":"Design Methods","url":"https://www.academia.edu/Documents/in/Design_Methods?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="3811" href="https://www.academia.edu/Documents/in/Inclusive_Design">Inclusive Design</a>, <script data-card-contents-for-ri="3811" type="text/json">{"id":3811,"name":"Inclusive Design","url":"https://www.academia.edu/Documents/in/Inclusive_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="5021" href="https://www.academia.edu/Documents/in/Packaging">Packaging</a><script data-card-contents-for-ri="5021" type="text/json">{"id":5021,"name":"Packaging","url":"https://www.academia.edu/Documents/in/Packaging?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=42834657]'), work: {"id":42834657,"title":"BUCCHETTI, V., \u0026 CIRAVEGNA, E. (2011). Packaging Design and Communication Accessibility: a Study of Access Design","created_at":"2020-04-23T14:42:40.739-07:00","url":"https://www.academia.edu/42834657/BUCCHETTI_V_and_CIRAVEGNA_E_2011_Packaging_Design_and_Communication_Accessibility_a_Study_of_Access_Design?f_ri=11615","dom_id":"work_42834657","summary":"The paper outlines, from the communication design perspective, the user-centred approach taken to address packaging design area and explores the potentialities of the project of information accessibility to deliver innovation from the user's perspective. Packaging is analysed as a 'device for access', supporting the relations between product and user and ensuring the correct transfer of information conveyed. Communication design enhances, in this sense, its function of 'facilitator', enabling the access to contents (a set of data or an object) to different user-groups. In this view, a research study on the communication access to the product and its use (information for interaction) is presented. This study analysed, in particular, the modalities through which packages allow the information transfer and explored the factors determining the communication access in relation to packaging informative and prescriptive functions, in order to highlight the criticalities, determine some reference parameters and develop, lastly, some guidelines for designers and enterprises. 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Le projet a conjugué pendant trois ans une approche spéculative de recherche – mêlant état des lieux, réflexion théorique, élaboration de modèles – à une démarche d’ordre pratique, qui a consisté à inventer et concevoir un nouveau système d’identification et de représentation pour l’université.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/42056002" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="ab2cec0120bf103009d61955f1363ab6" rel="nofollow" data-download="{"attachment_id":62182196,"asset_id":42056002,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/62182196/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="3816052" href="https://unistra.academia.edu/VivienPhilizot">Vivien Philizot</a><script data-card-contents-for-user="3816052" type="text/json">{"id":3816052,"first_name":"Vivien","last_name":"Philizot","domain_name":"unistra","page_name":"VivienPhilizot","display_name":"Vivien Philizot","profile_url":"https://unistra.academia.edu/VivienPhilizot?f_ri=11615","photo":"https://0.academia-photos.com/3816052/1389669/1710010/s65_vivien.philizot.jpg"}</script></span></span><span class="u-displayInlineBlock InlineList-item-text"> and <span class="u-textDecorationUnderline u-clickable InlineList-item-text js-work-more-authors-42056002">+1</span><div class="hidden js-additional-users-42056002"><div><span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a href="https://independent.academia.edu/PierreLitzler">Pierre Litzler</a></span></div></div></span><script>(function(){ var popoverSettings = { el: $('.js-work-more-authors-42056002'), placement: 'bottom', hide_delay: 200, html: true, content: function(){ return $('.js-additional-users-42056002').html(); 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container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_42056002 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="42056002"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 42056002; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=42056002]").text(description); $(".js-view-count-work_42056002").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_42056002").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="42056002"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">6</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="859" href="https://www.academia.edu/Documents/in/Communication">Communication</a>, <script data-card-contents-for-ri="859" type="text/json">{"id":859,"name":"Communication","url":"https://www.academia.edu/Documents/in/Communication?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="5079" href="https://www.academia.edu/Documents/in/Graphic_Design">Graphic Design</a>, <script data-card-contents-for-ri="5079" type="text/json">{"id":5079,"name":"Graphic Design","url":"https://www.academia.edu/Documents/in/Graphic_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="8367" href="https://www.academia.edu/Documents/in/Complexity">Complexity</a>, <script data-card-contents-for-ri="8367" type="text/json">{"id":8367,"name":"Complexity","url":"https://www.academia.edu/Documents/in/Complexity?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a><script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=42056002]'), work: {"id":42056002,"title":"Langages visuels et systèmes complexes","created_at":"2020-02-24T02:35:43.400-08:00","url":"https://www.academia.edu/42056002/Langages_visuels_et_syste_mes_complexes?f_ri=11615","dom_id":"work_42056002","summary":"Cet ouvrage rend compte du projet de recherche-action « Identités complexes : lisibilité et intelligibilité de l’Université de Strasbourg », qui s’est développé à partir d’une réflexion sur les potentialités du design graphique à contribuer à une meilleure représentation de l’Université de Strasbourg. Le projet a conjugué pendant trois ans une approche spéculative de recherche – mêlant état des lieux, réflexion théorique, élaboration de modèles – à une démarche d’ordre pratique, qui a consisté à inventer et concevoir un nouveau système d’identification et de représentation pour l’université.","downloadable_attachments":[{"id":62182196,"asset_id":42056002,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":3816052,"first_name":"Vivien","last_name":"Philizot","domain_name":"unistra","page_name":"VivienPhilizot","display_name":"Vivien Philizot","profile_url":"https://unistra.academia.edu/VivienPhilizot?f_ri=11615","photo":"https://0.academia-photos.com/3816052/1389669/1710010/s65_vivien.philizot.jpg"},{"id":37052268,"first_name":"Pierre","last_name":"Litzler","domain_name":"independent","page_name":"PierreLitzler","display_name":"Pierre Litzler","profile_url":"https://independent.academia.edu/PierreLitzler?f_ri=11615","photo":"https://0.academia-photos.com/37052268/11029121/12307833/s65_pierre.litzler.jpg"}],"research_interests":[{"id":859,"name":"Communication","url":"https://www.academia.edu/Documents/in/Communication?f_ri=11615","nofollow":false},{"id":5079,"name":"Graphic Design","url":"https://www.academia.edu/Documents/in/Graphic_Design?f_ri=11615","nofollow":false},{"id":8367,"name":"Complexity","url":"https://www.academia.edu/Documents/in/Complexity?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false},{"id":23735,"name":"Branding","url":"https://www.academia.edu/Documents/in/Branding?f_ri=11615"},{"id":97603,"name":"Visual Communication Design","url":"https://www.academia.edu/Documents/in/Visual_Communication_Design?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_30650659 coauthored" data-work_id="30650659" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/30650659/POSTER_O_design_participativo_de_materiais_inclusivos_para_adolescentes_com_dificuldades_intelectuais_e_desenvolvimentais">POSTER | O design participativo de materiais inclusivos para adolescentes com dificuldades intelectuais e desenvolvimentais</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">O presente poster apresenta a investigação em curso, de natureza qualitativa e exploratória, que surge da aparente ausência de recursos digitais e analógicos adequados à idade cronológica de alunos adolescentes com Necessidades Educativas... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_30650659" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">O presente poster apresenta a investigação em curso, de natureza qualitativa e exploratória, que surge da aparente ausência de recursos digitais e analógicos adequados à idade cronológica de alunos adolescentes com Necessidades Educativas Especiais (NEE) – mais especificamente, alunos com Dificuldades Intelectuais e Desenvolvimentais (DID). A maioria dos recursos utilizados por professores e familiares para o desenvolvimento de competências (incluindo as funcionais), apresenta temas, conteúdos, formas e uma linguagem gráfica próprios para a infância.<br />Pretende-se, através da metodologia do design participativo, a construção colaborativa de materiais inclusivos, direcionados a adolescentes com DID, que frequentem o 2º e 3º Ciclo do Ensino Básico (CEB). Neste estudo participam dois Agrupamentos do distrito de Aveiro, nos quais está a ser feito um levantamento dos recursos utilizados com estes alunos, com o intuito de proceder à análise e estudo comparativo entre os materiais existentes e os construídos. Das conclusões retiradas emergirá a proposta de uma metodologia de construção sustentável de materiais para este público. Tem-se assim como objectivo, investigar e apresentar um conjunto de estratégias e metodologias de apoio aos professores, aos profissionais de saúde e aos cuidadores que lhes permitam, no futuro, a criação e adequação de materiais ajustados às idiossincrasias de alunos adolescentes com DID.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/30650659" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="a3a7aa92dfe13c47ff6607f6995b0bf1" rel="nofollow" data-download="{"attachment_id":51094856,"asset_id":30650659,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/51094856/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="3216480" href="https://geobiotec.academia.edu/T%C3%A2niaVieira">Tânia Sardinha</a><script data-card-contents-for-user="3216480" type="text/json">{"id":3216480,"first_name":"Tânia","last_name":"Sardinha","domain_name":"geobiotec","page_name":"TâniaVieira","display_name":"Tânia Sardinha","profile_url":"https://geobiotec.academia.edu/T%C3%A2niaVieira?f_ri=11615","photo":"https://0.academia-photos.com/3216480/4382458/5086531/s65_t_nia.vieira.jpg"}</script></span></span><span class="u-displayInlineBlock InlineList-item-text"> and <span class="u-textDecorationUnderline u-clickable InlineList-item-text js-work-more-authors-30650659">+1</span><div class="hidden js-additional-users-30650659"><div><span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a href="https://aveiro.academia.edu/JoanaQuental">Joana Quental</a></span></div></div></span><script>(function(){ var popoverSettings = { el: $('.js-work-more-authors-30650659'), placement: 'bottom', hide_delay: 200, html: true, content: function(){ return $('.js-additional-users-30650659').html(); 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container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_30650659 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="30650659"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 30650659; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=30650659]").text(description); $(".js-view-count-work_30650659").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_30650659").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="30650659"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">3</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="988" href="https://www.academia.edu/Documents/in/Design">Design</a>, <script data-card-contents-for-ri="988" type="text/json">{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="3962" href="https://www.academia.edu/Documents/in/Visual_Literacy">Visual Literacy</a>, <script data-card-contents-for-ri="3962" type="text/json">{"id":3962,"name":"Visual Literacy","url":"https://www.academia.edu/Documents/in/Visual_Literacy?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a><script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=30650659]'), work: {"id":30650659,"title":"POSTER | O design participativo de materiais inclusivos para adolescentes com dificuldades intelectuais e desenvolvimentais","created_at":"2016-12-28T10:33:29.305-08:00","url":"https://www.academia.edu/30650659/POSTER_O_design_participativo_de_materiais_inclusivos_para_adolescentes_com_dificuldades_intelectuais_e_desenvolvimentais?f_ri=11615","dom_id":"work_30650659","summary":"O presente poster apresenta a investigação em curso, de natureza qualitativa e exploratória, que surge da aparente ausência de recursos digitais e analógicos adequados à idade cronológica de alunos adolescentes com Necessidades Educativas Especiais (NEE) – mais especificamente, alunos com Dificuldades Intelectuais e Desenvolvimentais (DID). A maioria dos recursos utilizados por professores e familiares para o desenvolvimento de competências (incluindo as funcionais), apresenta temas, conteúdos, formas e uma linguagem gráfica próprios para a infância.\nPretende-se, através da metodologia do design participativo, a construção colaborativa de materiais inclusivos, direcionados a adolescentes com DID, que frequentem o 2º e 3º Ciclo do Ensino Básico (CEB). Neste estudo participam dois Agrupamentos do distrito de Aveiro, nos quais está a ser feito um levantamento dos recursos utilizados com estes alunos, com o intuito de proceder à análise e estudo comparativo entre os materiais existentes e os construídos. Das conclusões retiradas emergirá a proposta de uma metodologia de construção sustentável de materiais para este público. Tem-se assim como objectivo, investigar e apresentar um conjunto de estratégias e metodologias de apoio aos professores, aos profissionais de saúde e aos cuidadores que lhes permitam, no futuro, a criação e adequação de materiais ajustados às idiossincrasias de alunos adolescentes com DID.\n","downloadable_attachments":[{"id":51094856,"asset_id":30650659,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":3216480,"first_name":"Tânia","last_name":"Sardinha","domain_name":"geobiotec","page_name":"TâniaVieira","display_name":"Tânia Sardinha","profile_url":"https://geobiotec.academia.edu/T%C3%A2niaVieira?f_ri=11615","photo":"https://0.academia-photos.com/3216480/4382458/5086531/s65_t_nia.vieira.jpg"},{"id":2836072,"first_name":"Joana","last_name":"Quental","domain_name":"aveiro","page_name":"JoanaQuental","display_name":"Joana Quental","profile_url":"https://aveiro.academia.edu/JoanaQuental?f_ri=11615","photo":"https://0.academia-photos.com/2836072/929571/1164173/s65_joana.quental.jpg"}],"research_interests":[{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false},{"id":3962,"name":"Visual Literacy","url":"https://www.academia.edu/Documents/in/Visual_Literacy?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_42798721" data-work_id="42798721" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/42798721/CIRAVEGNA_E_and_HORMAZABAL_J_2015_Dise%C3%B1o_de_packaging_para_la_sustentabilidad_medioambiental_entre_eco_eficiencia_y_comunicaci%C3%B3n_responsable">CIRAVEGNA, E., & HORMAZABAL, J. (2015). Diseño de packaging para la sustentabilidad medioambiental: entre eco-eficiencia y comunicación responsable</a></div></div><div class="u-pb4x u-mt3x"></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/42798721" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="ab800769010ff038020085179247cb7f" rel="nofollow" data-download="{"attachment_id":63067894,"asset_id":42798721,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/63067894/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="248313" href="https://unibo.academia.edu/ErikCiravegna">Erik Ciravegna</a><script data-card-contents-for-user="248313" type="text/json">{"id":248313,"first_name":"Erik","last_name":"Ciravegna","domain_name":"unibo","page_name":"ErikCiravegna","display_name":"Erik Ciravegna","profile_url":"https://unibo.academia.edu/ErikCiravegna?f_ri=11615","photo":"https://0.academia-photos.com/248313/53592/34392744/s65_erik.ciravegna.jpg"}</script></span></span></li><li class="js-paper-rank-work_42798721 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="42798721"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 42798721, container: ".js-paper-rank-work_42798721", }); 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$(".js-view-count[data-work-id=42798721]").text(description); $(".js-view-count-work_42798721").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_42798721").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="42798721"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">6</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="988" href="https://www.academia.edu/Documents/in/Design">Design</a>, <script data-card-contents-for-ri="988" type="text/json">{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="5021" href="https://www.academia.edu/Documents/in/Packaging">Packaging</a>, <script data-card-contents-for-ri="5021" type="text/json">{"id":5021,"name":"Packaging","url":"https://www.academia.edu/Documents/in/Packaging?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a>, <script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="18845" href="https://www.academia.edu/Documents/in/Environmental_Sustainability">Environmental Sustainability</a><script data-card-contents-for-ri="18845" type="text/json">{"id":18845,"name":"Environmental Sustainability","url":"https://www.academia.edu/Documents/in/Environmental_Sustainability?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=42798721]'), work: {"id":42798721,"title":"CIRAVEGNA, E., \u0026 HORMAZABAL, J. 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Diseño de packaging para la sustentabilidad medioambiental: entre eco-eficiencia y comunicación responsable","created_at":"2020-04-20T10:03:23.517-07:00","url":"https://www.academia.edu/42798721/CIRAVEGNA_E_and_HORMAZABAL_J_2015_Dise%C3%B1o_de_packaging_para_la_sustentabilidad_medioambiental_entre_eco_eficiencia_y_comunicaci%C3%B3n_responsable?f_ri=11615","dom_id":"work_42798721","summary":null,"downloadable_attachments":[{"id":63067894,"asset_id":42798721,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":248313,"first_name":"Erik","last_name":"Ciravegna","domain_name":"unibo","page_name":"ErikCiravegna","display_name":"Erik Ciravegna","profile_url":"https://unibo.academia.edu/ErikCiravegna?f_ri=11615","photo":"https://0.academia-photos.com/248313/53592/34392744/s65_erik.ciravegna.jpg"}],"research_interests":[{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false},{"id":5021,"name":"Packaging","url":"https://www.academia.edu/Documents/in/Packaging?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false},{"id":18845,"name":"Environmental Sustainability","url":"https://www.academia.edu/Documents/in/Environmental_Sustainability?f_ri=11615","nofollow":false},{"id":99003,"name":"Design for Sustainability","url":"https://www.academia.edu/Documents/in/Design_for_Sustainability?f_ri=11615"},{"id":1208617,"name":"Sustainability","url":"https://www.academia.edu/Documents/in/Sustainability?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_42835121" data-work_id="42835121" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/42835121/CIRAVEGNA_E_2008_Progettare_la_qualit%C3%A0_comunicativo_informativa_dellimballaggio_Metodi_e_strumenti_per_l_accesso_ai_contenuti_informativi_nel_packaging_design">CIRAVEGNA, E. (2008). Progettare la qualità comunicativo-informativa dell'imballaggio. Metodi e strumenti per l’accesso ai contenuti informativi nel packaging design</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest">Tesi di dottorato di Erik Ciravegna<br />Relatore prof. Valeria Bucchetti<br />Tutor prof. Giovanni Baule<br />Coordinatore prof. Ezio Manzini<br />Dottorato di ricerca in Disegno Industriale e Comunicazione Multimediale<br />XX ciclo<br />Politecnico di Milano</div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/42835121" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="d9cca2a4561fb5361066ac946ddf1f7b" rel="nofollow" data-download="{"attachment_id":63069205,"asset_id":42835121,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/63069205/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="248313" href="https://unibo.academia.edu/ErikCiravegna">Erik Ciravegna</a><script data-card-contents-for-user="248313" type="text/json">{"id":248313,"first_name":"Erik","last_name":"Ciravegna","domain_name":"unibo","page_name":"ErikCiravegna","display_name":"Erik Ciravegna","profile_url":"https://unibo.academia.edu/ErikCiravegna?f_ri=11615","photo":"https://0.academia-photos.com/248313/53592/34392744/s65_erik.ciravegna.jpg"}</script></span></span></li><li class="js-paper-rank-work_42835121 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="42835121"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 42835121, container: ".js-paper-rank-work_42835121", }); });</script></li><li class="js-percentile-work_42835121 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 42835121; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_42835121"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_42835121 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="42835121"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 42835121; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=42835121]").text(description); $(".js-view-count-work_42835121").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_42835121").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="42835121"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">5</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="988" href="https://www.academia.edu/Documents/in/Design">Design</a>, <script data-card-contents-for-ri="988" type="text/json">{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="2915" href="https://www.academia.edu/Documents/in/Design_Methods">Design Methods</a>, <script data-card-contents-for-ri="2915" type="text/json">{"id":2915,"name":"Design Methods","url":"https://www.academia.edu/Documents/in/Design_Methods?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="5021" href="https://www.academia.edu/Documents/in/Packaging">Packaging</a>, <script data-card-contents-for-ri="5021" type="text/json">{"id":5021,"name":"Packaging","url":"https://www.academia.edu/Documents/in/Packaging?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a><script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=42835121]'), work: {"id":42835121,"title":"CIRAVEGNA, E. (2008). Progettare la qualità comunicativo-informativa dell'imballaggio. Metodi e strumenti per l’accesso ai contenuti informativi nel packaging design","created_at":"2020-04-23T16:33:27.197-07:00","url":"https://www.academia.edu/42835121/CIRAVEGNA_E_2008_Progettare_la_qualit%C3%A0_comunicativo_informativa_dellimballaggio_Metodi_e_strumenti_per_l_accesso_ai_contenuti_informativi_nel_packaging_design?f_ri=11615","dom_id":"work_42835121","summary":"Tesi di dottorato di Erik Ciravegna\nRelatore prof. Valeria Bucchetti\nTutor prof. Giovanni Baule\nCoordinatore prof. Ezio Manzini\nDottorato di ricerca in Disegno Industriale e Comunicazione Multimediale\nXX ciclo\nPolitecnico di Milano","downloadable_attachments":[{"id":63069205,"asset_id":42835121,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":248313,"first_name":"Erik","last_name":"Ciravegna","domain_name":"unibo","page_name":"ErikCiravegna","display_name":"Erik Ciravegna","profile_url":"https://unibo.academia.edu/ErikCiravegna?f_ri=11615","photo":"https://0.academia-photos.com/248313/53592/34392744/s65_erik.ciravegna.jpg"}],"research_interests":[{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false},{"id":2915,"name":"Design Methods","url":"https://www.academia.edu/Documents/in/Design_Methods?f_ri=11615","nofollow":false},{"id":5021,"name":"Packaging","url":"https://www.academia.edu/Documents/in/Packaging?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false},{"id":159687,"name":"Design Methodology","url":"https://www.academia.edu/Documents/in/Design_Methodology?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_30940900" data-work_id="30940900" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/30940900/Mapping_Chandernagore_A_Collaborative_Approach_to_Heritage_Conservation">Mapping Chandernagore A Collaborative Approach to Heritage Conservation</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">This paper explores the role of a conservation professional, as a design strategist in urban heritage management, through a case study approach of the ‘Heritage & People of Chandernagore’ Project. Chandernagore, an erstwhile French Town,... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_30940900" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">This paper explores the role of a conservation professional, as a design strategist in urban heritage management, through a case study approach of the ‘Heritage & People of Chandernagore’ Project. Chandernagore, an erstwhile French Town, is situated about 40 kms north of Kolkata, along the Hooghly river. This project was an initiative of Aishwarya Tipnis Architects (ATA) supported by the Vielles Maison Francaise (VMF), Paris. The project has pioneered in the use of digital technology and open source GIS mapping to ‘crowd source’ content through citizen engagement activities in order to spread awareness and disseminate information about the town’s heritage. It demonstrates challenges of a semi-urban community, especially with inclusivity in the use of social media for citizen engagement, and corresponding solutions that encourage grass root level initiatives like participatory mapping for maximum public involvement.<br /><br />Keywords: Chandernagore. Heritage Conservation. Collaborative Design. Community Engagement. Planning. Participatory Approach. Inclusive.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/30940900" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="ba55e0b3f48f8c8bbd808152b5d38127" rel="nofollow" data-download="{"attachment_id":51370217,"asset_id":30940900,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/51370217/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="4952271" href="https://independent.academia.edu/ChitraChandrashekhar">Chitra Chandrashekhar</a><script data-card-contents-for-user="4952271" type="text/json">{"id":4952271,"first_name":"Chitra","last_name":"Chandrashekhar","domain_name":"independent","page_name":"ChitraChandrashekhar","display_name":"Chitra Chandrashekhar","profile_url":"https://independent.academia.edu/ChitraChandrashekhar?f_ri=11615","photo":"https://0.academia-photos.com/4952271/2141332/7878720/s65_chitra.chandrashekhar.jpg"}</script></span></span></li><li class="js-paper-rank-work_30940900 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="30940900"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 30940900, container: ".js-paper-rank-work_30940900", }); });</script></li><li class="js-percentile-work_30940900 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 30940900; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_30940900"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_30940900 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="30940900"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 30940900; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=30940900]").text(description); $(".js-view-count-work_30940900").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_30940900").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="30940900"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">6</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="1197" href="https://www.academia.edu/Documents/in/Digital_Humanities">Digital Humanities</a>, <script data-card-contents-for-ri="1197" type="text/json">{"id":1197,"name":"Digital Humanities","url":"https://www.academia.edu/Documents/in/Digital_Humanities?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="6735" href="https://www.academia.edu/Documents/in/Heritage_Conservation">Heritage Conservation</a>, <script data-card-contents-for-ri="6735" type="text/json">{"id":6735,"name":"Heritage Conservation","url":"https://www.academia.edu/Documents/in/Heritage_Conservation?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="9853" href="https://www.academia.edu/Documents/in/Collaborative_Design">Collaborative Design</a>, <script data-card-contents-for-ri="9853" type="text/json">{"id":9853,"name":"Collaborative Design","url":"https://www.academia.edu/Documents/in/Collaborative_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a><script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=30940900]'), work: {"id":30940900,"title":"Mapping Chandernagore A Collaborative Approach to Heritage Conservation","created_at":"2017-01-15T22:35:51.144-08:00","url":"https://www.academia.edu/30940900/Mapping_Chandernagore_A_Collaborative_Approach_to_Heritage_Conservation?f_ri=11615","dom_id":"work_30940900","summary":"This paper explores the role of a conservation professional, as a design strategist in urban heritage management, through a case study approach of the ‘Heritage \u0026 People of Chandernagore’ Project. Chandernagore, an erstwhile French Town, is situated about 40 kms north of Kolkata, along the Hooghly river. This project was an initiative of Aishwarya Tipnis Architects (ATA) supported by the Vielles Maison Francaise (VMF), Paris. The project has pioneered in the use of digital technology and open source GIS mapping to ‘crowd source’ content through citizen engagement activities in order to spread awareness and disseminate information about the town’s heritage. It demonstrates challenges of a semi-urban community, especially with inclusivity in the use of social media for citizen engagement, and corresponding solutions that encourage grass root level initiatives like participatory mapping for maximum public involvement.\n\nKeywords: Chandernagore. Heritage Conservation. Collaborative Design. Community Engagement. Planning. Participatory Approach. Inclusive.\n","downloadable_attachments":[{"id":51370217,"asset_id":30940900,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":4952271,"first_name":"Chitra","last_name":"Chandrashekhar","domain_name":"independent","page_name":"ChitraChandrashekhar","display_name":"Chitra Chandrashekhar","profile_url":"https://independent.academia.edu/ChitraChandrashekhar?f_ri=11615","photo":"https://0.academia-photos.com/4952271/2141332/7878720/s65_chitra.chandrashekhar.jpg"}],"research_interests":[{"id":1197,"name":"Digital Humanities","url":"https://www.academia.edu/Documents/in/Digital_Humanities?f_ri=11615","nofollow":false},{"id":6735,"name":"Heritage Conservation","url":"https://www.academia.edu/Documents/in/Heritage_Conservation?f_ri=11615","nofollow":false},{"id":9853,"name":"Collaborative Design","url":"https://www.academia.edu/Documents/in/Collaborative_Design?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false},{"id":26234,"name":"Community engagement","url":"https://www.academia.edu/Documents/in/Community_engagement?f_ri=11615"},{"id":46271,"name":"Strategy","url":"https://www.academia.edu/Documents/in/Strategy?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_4337403 coauthored" data-work_id="4337403" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/4337403/Communication_Design_and_the_Digital_Humanities_Visualizations_and_Interfaces_for_Humanities_Research">Communication Design and the Digital Humanities. Visualizations and Interfaces for Humanities Research</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">This paper presents an ongoing research focused on understanding the role that design, especially through the definition of information visualizations and interfaces, can have within digital humanities research. A review of the current... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_4337403" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">This paper presents an ongoing research focused on understanding the role that design, especially through the definition of information visualizations and interfaces, can have within digital humanities research. A review of the current involvement of design within the digital humanities is provided and several projects, coming from a two-year collaboration within a digital humanities initiative, are then presented and discussed in detail, with particular attention to the design processes involved. Finally, a collaborative model for research is articulated, emphasizing the need for new hybridized forms of thinking and making between designers, scholars and computer scientists</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/4337403" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="193aeca3e507f071dcb6a687b6cafcdf" rel="nofollow" data-download="{"attachment_id":31787223,"asset_id":4337403,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/31787223/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="177159" href="https://stanford.academia.edu/NicoleColeman">Nicole Coleman</a><script data-card-contents-for-user="177159" type="text/json">{"id":177159,"first_name":"Nicole","last_name":"Coleman","domain_name":"stanford","page_name":"NicoleColeman","display_name":"Nicole Coleman","profile_url":"https://stanford.academia.edu/NicoleColeman?f_ri=11615","photo":"https://gravatar.com/avatar/f08e44746a8a6a08a8a76eacac2476c2?s=65"}</script></span></span><span class="u-displayInlineBlock InlineList-item-text"> and <span class="u-textDecorationUnderline u-clickable InlineList-item-text js-work-more-authors-4337403">+1</span><div class="hidden js-additional-users-4337403"><div><span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a href="https://neu.academia.edu/PaoloCiuccarelli">Paolo Ciuccarelli</a></span></div></div></span><script>(function(){ var popoverSettings = { el: $('.js-work-more-authors-4337403'), placement: 'bottom', hide_delay: 200, html: true, content: function(){ return $('.js-additional-users-4337403').html(); } } new HoverPopover(popoverSettings); })();</script></li><li class="js-paper-rank-work_4337403 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="4337403"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 4337403, container: ".js-paper-rank-work_4337403", }); });</script></li><li class="js-percentile-work_4337403 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 4337403; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_4337403"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_4337403 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="4337403"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 4337403; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=4337403]").text(description); $(".js-view-count-work_4337403").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_4337403").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="4337403"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">6</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="489" href="https://www.academia.edu/Documents/in/Humanities_Computing_Digital_Humanities_">Humanities Computing (Digital Humanities)</a>, <script data-card-contents-for-ri="489" type="text/json">{"id":489,"name":"Humanities Computing (Digital Humanities)","url":"https://www.academia.edu/Documents/in/Humanities_Computing_Digital_Humanities_?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="1197" href="https://www.academia.edu/Documents/in/Digital_Humanities">Digital Humanities</a>, <script data-card-contents-for-ri="1197" type="text/json">{"id":1197,"name":"Digital Humanities","url":"https://www.academia.edu/Documents/in/Digital_Humanities?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="3424" href="https://www.academia.edu/Documents/in/Information_Visualization">Information Visualization</a>, <script data-card-contents-for-ri="3424" type="text/json">{"id":3424,"name":"Information Visualization","url":"https://www.academia.edu/Documents/in/Information_Visualization?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11467" href="https://www.academia.edu/Documents/in/Visual_Communication">Visual Communication</a><script data-card-contents-for-ri="11467" type="text/json">{"id":11467,"name":"Visual Communication","url":"https://www.academia.edu/Documents/in/Visual_Communication?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=4337403]'), work: {"id":4337403,"title":"Communication Design and the Digital Humanities. Visualizations and Interfaces for Humanities Research","created_at":"2013-08-26T23:12:20.679-07:00","url":"https://www.academia.edu/4337403/Communication_Design_and_the_Digital_Humanities_Visualizations_and_Interfaces_for_Humanities_Research?f_ri=11615","dom_id":"work_4337403","summary":"This paper presents an ongoing research focused on understanding the role that design, especially through the definition of information visualizations and interfaces, can have within digital humanities research. A review of the current involvement of design within the digital humanities is provided and several projects, coming from a two-year collaboration within a digital humanities initiative, are then presented and discussed in detail, with particular attention to the design processes involved. Finally, a collaborative model for research is articulated, emphasizing the need for new hybridized forms of thinking and making between designers, scholars and computer scientists","downloadable_attachments":[{"id":31787223,"asset_id":4337403,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":177159,"first_name":"Nicole","last_name":"Coleman","domain_name":"stanford","page_name":"NicoleColeman","display_name":"Nicole Coleman","profile_url":"https://stanford.academia.edu/NicoleColeman?f_ri=11615","photo":"https://gravatar.com/avatar/f08e44746a8a6a08a8a76eacac2476c2?s=65"},{"id":381772,"first_name":"Paolo","last_name":"Ciuccarelli","domain_name":"neu","page_name":"PaoloCiuccarelli","display_name":"Paolo Ciuccarelli","profile_url":"https://neu.academia.edu/PaoloCiuccarelli?f_ri=11615","photo":"https://0.academia-photos.com/381772/118578/138369/s65_paolo.ciuccarelli.jpg"}],"research_interests":[{"id":489,"name":"Humanities Computing (Digital Humanities)","url":"https://www.academia.edu/Documents/in/Humanities_Computing_Digital_Humanities_?f_ri=11615","nofollow":false},{"id":1197,"name":"Digital Humanities","url":"https://www.academia.edu/Documents/in/Digital_Humanities?f_ri=11615","nofollow":false},{"id":3424,"name":"Information Visualization","url":"https://www.academia.edu/Documents/in/Information_Visualization?f_ri=11615","nofollow":false},{"id":11467,"name":"Visual Communication","url":"https://www.academia.edu/Documents/in/Visual_Communication?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615"},{"id":47980,"name":"Data Visualization","url":"https://www.academia.edu/Documents/in/Data_Visualization?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_41696970" data-work_id="41696970" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/41696970/The_Design_of_Stereotype_and_the_Image">The Design of Stereotype and the Image</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">Our everyday life is influenced by an overproduction of images and by an iconogenic surplus that is connected to the proliferation of media. These contribute to both the quality and quantity of communication, but simultaneously amplify... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_41696970" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">Our everyday life is influenced by an overproduction of images and by an iconogenic surplus that is connected to the proliferation of media. These contribute to both the quality and quantity of communication, but simultaneously amplify the knowledge gap between an audience that is able to critically process messages and another that is affected uncritically by prejudices and stereotypes. Bellino argues for a critical media education to address this gap by encouraging the development of students' critical thinking and social awareness. In this article we will discuss the results of a research-driven design project in which visual communication design students engaged with theories of cultural stereotypes and critiqued the role of media in their perpetuation. We adopted Kolb's model of experiential learning as recent published research demonstrates that art and design students have difficulties in conventional academic approaches to learning theory. In this regard students learned theories of stereotype through doing and making and embodied this learning in their critical project outcomes.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/41696970" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="ac2903ee6dfd91e38e52a63ce3bea33d" rel="nofollow" data-download="{"attachment_id":61854898,"asset_id":41696970,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/61854898/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="83083" href="https://newcastle-au.academia.edu/MarkRoxburgh">Mark Roxburgh</a><script data-card-contents-for-user="83083" type="text/json">{"id":83083,"first_name":"Mark","last_name":"Roxburgh","domain_name":"newcastle-au","page_name":"MarkRoxburgh","display_name":"Mark Roxburgh","profile_url":"https://newcastle-au.academia.edu/MarkRoxburgh?f_ri=11615","photo":"https://0.academia-photos.com/83083/23130/21378/s65_mark.roxburgh.jpg"}</script></span></span></li><li class="js-paper-rank-work_41696970 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="41696970"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 41696970, container: ".js-paper-rank-work_41696970", }); });</script></li><li class="js-percentile-work_41696970 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 41696970; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_41696970"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_41696970 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="41696970"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 41696970; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=41696970]").text(description); $(".js-view-count-work_41696970").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_41696970").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="41696970"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">8</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="1903" href="https://www.academia.edu/Documents/in/Design_education">Design education</a>, <script data-card-contents-for-ri="1903" type="text/json">{"id":1903,"name":"Design education","url":"https://www.academia.edu/Documents/in/Design_education?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="1904" href="https://www.academia.edu/Documents/in/Design_practice">Design practice</a>, <script data-card-contents-for-ri="1904" type="text/json">{"id":1904,"name":"Design practice","url":"https://www.academia.edu/Documents/in/Design_practice?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="5281" href="https://www.academia.edu/Documents/in/Design_Theory">Design Theory</a>, <script data-card-contents-for-ri="5281" type="text/json">{"id":5281,"name":"Design Theory","url":"https://www.academia.edu/Documents/in/Design_Theory?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="6423" href="https://www.academia.edu/Documents/in/Media_Education">Media Education</a><script data-card-contents-for-ri="6423" type="text/json">{"id":6423,"name":"Media Education","url":"https://www.academia.edu/Documents/in/Media_Education?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=41696970]'), work: {"id":41696970,"title":"The Design of Stereotype and the Image","created_at":"2020-01-21T19:50:17.284-08:00","url":"https://www.academia.edu/41696970/The_Design_of_Stereotype_and_the_Image?f_ri=11615","dom_id":"work_41696970","summary":"Our everyday life is influenced by an overproduction of images and by an iconogenic surplus that is connected to the proliferation of media. These contribute to both the quality and quantity of communication, but simultaneously amplify the knowledge gap between an audience that is able to critically process messages and another that is affected uncritically by prejudices and stereotypes. Bellino argues for a critical media education to address this gap by encouraging the development of students' critical thinking and social awareness. In this article we will discuss the results of a research-driven design project in which visual communication design students engaged with theories of cultural stereotypes and critiqued the role of media in their perpetuation. We adopted Kolb's model of experiential learning as recent published research demonstrates that art and design students have difficulties in conventional academic approaches to learning theory. In this regard students learned theories of stereotype through doing and making and embodied this learning in their critical project outcomes.","downloadable_attachments":[{"id":61854898,"asset_id":41696970,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":83083,"first_name":"Mark","last_name":"Roxburgh","domain_name":"newcastle-au","page_name":"MarkRoxburgh","display_name":"Mark Roxburgh","profile_url":"https://newcastle-au.academia.edu/MarkRoxburgh?f_ri=11615","photo":"https://0.academia-photos.com/83083/23130/21378/s65_mark.roxburgh.jpg"}],"research_interests":[{"id":1903,"name":"Design education","url":"https://www.academia.edu/Documents/in/Design_education?f_ri=11615","nofollow":false},{"id":1904,"name":"Design practice","url":"https://www.academia.edu/Documents/in/Design_practice?f_ri=11615","nofollow":false},{"id":5281,"name":"Design Theory","url":"https://www.academia.edu/Documents/in/Design_Theory?f_ri=11615","nofollow":false},{"id":6423,"name":"Media Education","url":"https://www.academia.edu/Documents/in/Media_Education?f_ri=11615","nofollow":false},{"id":10394,"name":"Critical design practice","url":"https://www.academia.edu/Documents/in/Critical_design_practice?f_ri=11615"},{"id":11467,"name":"Visual Communication","url":"https://www.academia.edu/Documents/in/Visual_Communication?f_ri=11615"},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615"},{"id":97603,"name":"Visual Communication Design","url":"https://www.academia.edu/Documents/in/Visual_Communication_Design?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_42834722" data-work_id="42834722" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/42834722/CIRAVEGNA_E_2010_La_qualit%C3%A0_del_packaging_Sistemi_per_l_accesso_comunicativo_informativo_dell_imballaggio">CIRAVEGNA, E. (2010). La qualità del packaging. Sistemi per l’accesso comunicativo-informativo dell’imballaggio</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">Il volume affronta l’accessibilità comunicativa del packaging, che viene qui analizzato come dispositivo per l'accesso. Attraverso le componenti comunicative progettate, l’imballaggio determina l’identità del prodotto e favorisce la... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_42834722" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">Il volume affronta l’accessibilità comunicativa del packaging, che viene qui analizzato come dispositivo per l'accesso. Attraverso le componenti comunicative progettate, l’imballaggio determina l’identità del prodotto e favorisce la relazione di quest’ultimo – e dei contenuti informativi che a esso si accompagno – con il destinatario. Vengono esaminate, in particolare, le modalità secondo cui l’imballaggio consente il trasferimento di informazioni ed esplorati i fattori che determinano la qualità comunicativa dell’artefatto per definire, in relazione a essa, alcuni parametri di riferimento. Infine, anche attraverso la stesura di linee-guida, viene delineato un sistema di metodi e strumenti a supporto della progettazione delle dimensioni comunicativo-informative del packaging.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/42834722" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="6596d77288b63d6636a23207a8ee80bc" rel="nofollow" data-download="{"attachment_id":63068684,"asset_id":42834722,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/63068684/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="248313" href="https://unibo.academia.edu/ErikCiravegna">Erik Ciravegna</a><script data-card-contents-for-user="248313" type="text/json">{"id":248313,"first_name":"Erik","last_name":"Ciravegna","domain_name":"unibo","page_name":"ErikCiravegna","display_name":"Erik Ciravegna","profile_url":"https://unibo.academia.edu/ErikCiravegna?f_ri=11615","photo":"https://0.academia-photos.com/248313/53592/34392744/s65_erik.ciravegna.jpg"}</script></span></span></li><li class="js-paper-rank-work_42834722 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="42834722"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 42834722, container: ".js-paper-rank-work_42834722", }); 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$(".js-view-count[data-work-id=42834722]").text(description); $(".js-view-count-work_42834722").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_42834722").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="42834722"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">6</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="2602" href="https://www.academia.edu/Documents/in/Accessibility">Accessibility</a>, <script data-card-contents-for-ri="2602" type="text/json">{"id":2602,"name":"Accessibility","url":"https://www.academia.edu/Documents/in/Accessibility?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="2915" href="https://www.academia.edu/Documents/in/Design_Methods">Design Methods</a>, <script data-card-contents-for-ri="2915" type="text/json">{"id":2915,"name":"Design Methods","url":"https://www.academia.edu/Documents/in/Design_Methods?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="3386" href="https://www.academia.edu/Documents/in/Design_for_Social_Innovation">Design for Social Innovation</a>, <script data-card-contents-for-ri="3386" type="text/json">{"id":3386,"name":"Design for Social Innovation","url":"https://www.academia.edu/Documents/in/Design_for_Social_Innovation?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="5021" href="https://www.academia.edu/Documents/in/Packaging">Packaging</a><script data-card-contents-for-ri="5021" type="text/json">{"id":5021,"name":"Packaging","url":"https://www.academia.edu/Documents/in/Packaging?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=42834722]'), work: {"id":42834722,"title":"CIRAVEGNA, E. (2010). La qualità del packaging. Sistemi per l’accesso comunicativo-informativo dell’imballaggio","created_at":"2020-04-23T14:53:39.766-07:00","url":"https://www.academia.edu/42834722/CIRAVEGNA_E_2010_La_qualit%C3%A0_del_packaging_Sistemi_per_l_accesso_comunicativo_informativo_dell_imballaggio?f_ri=11615","dom_id":"work_42834722","summary":"Il volume affronta l’accessibilità comunicativa del packaging, che viene qui analizzato come dispositivo per l'accesso. Attraverso le componenti comunicative progettate, l’imballaggio determina l’identità del prodotto e favorisce la relazione di quest’ultimo – e dei contenuti informativi che a esso si accompagno – con il destinatario. Vengono esaminate, in particolare, le modalità secondo cui l’imballaggio consente il trasferimento di informazioni ed esplorati i fattori che determinano la qualità comunicativa dell’artefatto per definire, in relazione a essa, alcuni parametri di riferimento. Infine, anche attraverso la stesura di linee-guida, viene delineato un sistema di metodi e strumenti a supporto della progettazione delle dimensioni comunicativo-informative del packaging.","downloadable_attachments":[{"id":63068684,"asset_id":42834722,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":248313,"first_name":"Erik","last_name":"Ciravegna","domain_name":"unibo","page_name":"ErikCiravegna","display_name":"Erik Ciravegna","profile_url":"https://unibo.academia.edu/ErikCiravegna?f_ri=11615","photo":"https://0.academia-photos.com/248313/53592/34392744/s65_erik.ciravegna.jpg"}],"research_interests":[{"id":2602,"name":"Accessibility","url":"https://www.academia.edu/Documents/in/Accessibility?f_ri=11615","nofollow":false},{"id":2915,"name":"Design Methods","url":"https://www.academia.edu/Documents/in/Design_Methods?f_ri=11615","nofollow":false},{"id":3386,"name":"Design for Social Innovation","url":"https://www.academia.edu/Documents/in/Design_for_Social_Innovation?f_ri=11615","nofollow":false},{"id":5021,"name":"Packaging","url":"https://www.academia.edu/Documents/in/Packaging?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615"},{"id":159687,"name":"Design Methodology","url":"https://www.academia.edu/Documents/in/Design_Methodology?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_70525955" data-work_id="70525955" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/70525955/The_City_Identity_Communication_Design_Colour_and_Sound">The City Identity: Communication Design, Colour and Sound</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">The current city is essentially a visual, acoustic and kinetic manifestation, but it’s also a psychic landscape not lacking of vacuity of sense and discontinuity. It’s argued the strategic necessity of a design that projects by the... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_70525955" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">The current city is essentially a visual, acoustic and kinetic manifestation, but it’s also a psychic landscape not lacking of vacuity of sense and discontinuity. It’s argued the strategic necessity of a design that projects by the functions extension and improves its influence as a system that catches the identities, giving back meaning to territories and improvement strategies. A new design philosophy becomes necessary, which action strategic centre is in people’s life environment for the extension from human design to ambient design. Sound also belongs to the strategic requalification project. R. M. Schafer said that today the world suffers from the overflow of sounds: there is too much acoustic information thus only a small part of it can be clearly perceived. Regarding this are mentioned some didactic project experiences done at Politecnico di Milano, Facoltà del Design, that keep a planning approach sustainable to the urban landscape, starting from perceptive aspects and in particular the chromatic and acoustic ones.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/70525955" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="2646887" href="https://polimi.academia.edu/DanielaCalabi">Daniela Calabi</a><script data-card-contents-for-user="2646887" type="text/json">{"id":2646887,"first_name":"Daniela","last_name":"Calabi","domain_name":"polimi","page_name":"DanielaCalabi","display_name":"Daniela Calabi","profile_url":"https://polimi.academia.edu/DanielaCalabi?f_ri=11615","photo":"https://0.academia-photos.com/2646887/843491/1048320/s65_daniela.calabi.jpg"}</script></span></span></li><li class="js-paper-rank-work_70525955 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="70525955"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 70525955, container: ".js-paper-rank-work_70525955", }); 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$(".js-view-count[data-work-id=70525955]").text(description); $(".js-view-count-work_70525955").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_70525955").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="70525955"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">5</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="48" href="https://www.academia.edu/Documents/in/Engineering">Engineering</a>, <script data-card-contents-for-ri="48" type="text/json">{"id":48,"name":"Engineering","url":"https://www.academia.edu/Documents/in/Engineering?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="7624" href="https://www.academia.edu/Documents/in/Place_Identity">Place Identity</a>, <script data-card-contents-for-ri="7624" type="text/json">{"id":7624,"name":"Place Identity","url":"https://www.academia.edu/Documents/in/Place_Identity?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a>, <script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="15687" href="https://www.academia.edu/Documents/in/Soundscape_Design">Soundscape Design</a><script data-card-contents-for-ri="15687" type="text/json">{"id":15687,"name":"Soundscape Design","url":"https://www.academia.edu/Documents/in/Soundscape_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=70525955]'), work: {"id":70525955,"title":"The City Identity: Communication Design, Colour and Sound","created_at":"2022-02-05T03:42:39.123-08:00","url":"https://www.academia.edu/70525955/The_City_Identity_Communication_Design_Colour_and_Sound?f_ri=11615","dom_id":"work_70525955","summary":"The current city is essentially a visual, acoustic and kinetic manifestation, but it’s also a psychic landscape not lacking of vacuity of sense and discontinuity. It’s argued the strategic necessity of a design that projects by the functions extension and improves its influence as a system that catches the identities, giving back meaning to territories and improvement strategies. A new design philosophy becomes necessary, which action strategic centre is in people’s life environment for the extension from human design to ambient design. Sound also belongs to the strategic requalification project. R. M. Schafer said that today the world suffers from the overflow of sounds: there is too much acoustic information thus only a small part of it can be clearly perceived. Regarding this are mentioned some didactic project experiences done at Politecnico di Milano, Facoltà del Design, that keep a planning approach sustainable to the urban landscape, starting from perceptive aspects and in particular the chromatic and acoustic ones.","downloadable_attachments":[],"ordered_authors":[{"id":2646887,"first_name":"Daniela","last_name":"Calabi","domain_name":"polimi","page_name":"DanielaCalabi","display_name":"Daniela Calabi","profile_url":"https://polimi.academia.edu/DanielaCalabi?f_ri=11615","photo":"https://0.academia-photos.com/2646887/843491/1048320/s65_daniela.calabi.jpg"}],"research_interests":[{"id":48,"name":"Engineering","url":"https://www.academia.edu/Documents/in/Engineering?f_ri=11615","nofollow":false},{"id":7624,"name":"Place Identity","url":"https://www.academia.edu/Documents/in/Place_Identity?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false},{"id":15687,"name":"Soundscape Design","url":"https://www.academia.edu/Documents/in/Soundscape_Design?f_ri=11615","nofollow":false},{"id":545023,"name":"Colour Design","url":"https://www.academia.edu/Documents/in/Colour_Design?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_70525921" data-work_id="70525921" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/70525921/Communication_Design_for_Urban_Environment_Formats_for_an_accessible_communication_of_places">Communication Design for Urban Environment. Formats for an accessible communication of places</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">We can observe two important changes that involve many territorial realities. On the one hand their identity is constantly changing, causing a progressive loss of the sense of belonging. On the other, tourism industry registers an... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_70525921" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">We can observe two important changes that involve many territorial realities. On the one hand their identity is constantly changing, causing a progressive loss of the sense of belonging. On the other, tourism industry registers an increased interest in experiences which involve at the same time natural, cultural and social aspects of the place. In this context, the communication design for urban environment needs to find new paradigms in order to deal with the ongoing changes. The direction suggested in this paper regards the topic of the ‘communicative access’, intended as a tool to make the urban space comprehensible. In this sense, communication design becomes a meeting point between a functional communication (for the orientation) and the design of in-depth contents at different levels - from the cartographic representation to the ‘perceived space’. Therefore, the suggested design approach is focused on the development of formats and tools for the re-semanticization of places by means of unconventional points of view. The design effort regards content and languages, searching for new interlinks between storytelling and physical spaces.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/70525921" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="2646887" href="https://polimi.academia.edu/DanielaCalabi">Daniela Calabi</a><script data-card-contents-for-user="2646887" type="text/json">{"id":2646887,"first_name":"Daniela","last_name":"Calabi","domain_name":"polimi","page_name":"DanielaCalabi","display_name":"Daniela Calabi","profile_url":"https://polimi.academia.edu/DanielaCalabi?f_ri=11615","photo":"https://0.academia-photos.com/2646887/843491/1048320/s65_daniela.calabi.jpg"}</script></span></span></li><li class="js-paper-rank-work_70525921 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="70525921"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 70525921, container: ".js-paper-rank-work_70525921", }); });</script></li><li class="js-percentile-work_70525921 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 70525921; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_70525921"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_70525921 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="70525921"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 70525921; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=70525921]").text(description); $(".js-view-count-work_70525921").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_70525921").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="70525921"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">4</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="2433" href="https://www.academia.edu/Documents/in/Place_and_Identity">Place and Identity</a>, <script data-card-contents-for-ri="2433" type="text/json">{"id":2433,"name":"Place and Identity","url":"https://www.academia.edu/Documents/in/Place_and_Identity?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="7624" href="https://www.academia.edu/Documents/in/Place_Identity">Place Identity</a>, <script data-card-contents-for-ri="7624" type="text/json">{"id":7624,"name":"Place Identity","url":"https://www.academia.edu/Documents/in/Place_Identity?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a>, <script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="2093371" href="https://www.academia.edu/Documents/in/Design_Identity">Design Identity</a><script data-card-contents-for-ri="2093371" type="text/json">{"id":2093371,"name":"Design Identity","url":"https://www.academia.edu/Documents/in/Design_Identity?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=70525921]'), work: {"id":70525921,"title":"Communication Design for Urban Environment. Formats for an accessible communication of places","created_at":"2022-02-05T03:42:25.956-08:00","url":"https://www.academia.edu/70525921/Communication_Design_for_Urban_Environment_Formats_for_an_accessible_communication_of_places?f_ri=11615","dom_id":"work_70525921","summary":"We can observe two important changes that involve many territorial realities. On the one hand their identity is constantly changing, causing a progressive loss of the sense of belonging. On the other, tourism industry registers an increased interest in experiences which involve at the same time natural, cultural and social aspects of the place. In this context, the communication design for urban environment needs to find new paradigms in order to deal with the ongoing changes. The direction suggested in this paper regards the topic of the ‘communicative access’, intended as a tool to make the urban space comprehensible. In this sense, communication design becomes a meeting point between a functional communication (for the orientation) and the design of in-depth contents at different levels - from the cartographic representation to the ‘perceived space’. Therefore, the suggested design approach is focused on the development of formats and tools for the re-semanticization of places by means of unconventional points of view. The design effort regards content and languages, searching for new interlinks between storytelling and physical spaces.","downloadable_attachments":[],"ordered_authors":[{"id":2646887,"first_name":"Daniela","last_name":"Calabi","domain_name":"polimi","page_name":"DanielaCalabi","display_name":"Daniela Calabi","profile_url":"https://polimi.academia.edu/DanielaCalabi?f_ri=11615","photo":"https://0.academia-photos.com/2646887/843491/1048320/s65_daniela.calabi.jpg"}],"research_interests":[{"id":2433,"name":"Place and Identity","url":"https://www.academia.edu/Documents/in/Place_and_Identity?f_ri=11615","nofollow":false},{"id":7624,"name":"Place Identity","url":"https://www.academia.edu/Documents/in/Place_Identity?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false},{"id":2093371,"name":"Design Identity","url":"https://www.academia.edu/Documents/in/Design_Identity?f_ri=11615","nofollow":false}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_25725177 coauthored" data-work_id="25725177" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/25725177/Komentarz_do_2_wydania_Zmiana_Przez_Design_jak_design_thinking_zmienia_organizacje_i_wp%C5%82ywa_na_innowacyjno%C5%9B%C4%87">Komentarz do 2. wydania Zmiana Przez Design: jak design thinking zmienia organizacje i wpływa na innowacyjność</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">Książka Tima Browna nie jest typowym podręcznikiem z zakresu projektowania i komunikacji. To bardziej początek dyskusji nad możliwościami organizacji procesu projektowego w ramach metodologii design thinking. Tim Brown widzi design przede... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_25725177" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">Książka Tima Browna nie jest typowym podręcznikiem z zakresu projektowania i komunikacji. To bardziej początek dyskusji nad możliwościami organizacji procesu projektowego w ramach metodologii design thinking. Tim Brown widzi design przede wszystkim jako dostarczanie innowacji w kontekście zaistniałych problemów projektowych. Istotą projektowania staje się zrozumienie zjawisk i zmian zachodzących we współczesnym społeczeństwie — i nie ma tu znaczenia, czy problem dotyka kontekstu globalnego, lokalnego czy biznesowego. Projektowanie polega na zrozumieniu problemu i dostarczeniu rozwiązań prostych w użyciu. Myślenie projektowe to w tym wypadku specyficzne podejście do pracy kreatywnej, niekoniecznie przypisane do powtarzalnego algorytmu działań. To przede wszystkim praca diagnostyczna, która ma na celu wychwycenie przyczyn obserwowanych problemów i dostarczenie kreatywnych rozwiązań. To również, a może przede wszystkim, pobudzanie kreatywności w ramach dywergencyjnego generowania pomysłów i prototypowania potencjalnych rozwiązań w myśl zasady kaizen: pomyłki koryguj na bieżąco i ulepszanie nie ma końca.<br /><br />Drugie wydanie książki Tima Browna zostało opatrzona dwoma komentarzami, które z perspektywy czasu wydają się istotnym uzupełnieniem polskiego wydania. Komentarz Mariusza Wszołka i Michała Grecha wprowadza w problematykę designu i w zakres teoretyczno-metodologiczny design thinking. Autorzy proponują również systematyzację pojęć z zakresu metodologii pracy projektowej. Michael Fleischer w swoim komentarzu precyzyjnie opisuje kontekst teoretyczny i metodologiczny procesu projektowego zorientowanego na rozwiązywanie problemów z perspektywy systemowej. Tekst Fleischera stawia pojęcie problemu projektowego w zupełnie nowym świetle, dając tym samym odmienny punkt wyjścia w procesie projektowym, który trafnie ilustruje cytat Alberta Einsteina: Nie możemy rozwiązywać problemów, używając takiego samego schematu myślowego, jakim posługiwaliśmy się w trakcie ich pojawienia się.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/25725177" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="d3afe6e1abbbe5460e9ef8eeea8ee6e8" rel="nofollow" data-download="{"attachment_id":46073939,"asset_id":25725177,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/46073939/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="40882472" href="https://swps-uni.academia.edu/MariuszWszo%C5%82ek">Mariusz Wszołek</a><script data-card-contents-for-user="40882472" type="text/json">{"id":40882472,"first_name":"Mariusz","last_name":"Wszołek","domain_name":"swps-uni","page_name":"MariuszWszołek","display_name":"Mariusz Wszołek","profile_url":"https://swps-uni.academia.edu/MariuszWszo%C5%82ek?f_ri=11615","photo":"https://0.academia-photos.com/40882472/11122882/12412757/s65_mariusz.wszo_ek.jpg"}</script></span></span><span class="u-displayInlineBlock InlineList-item-text"> and <span class="u-textDecorationUnderline u-clickable InlineList-item-text js-work-more-authors-25725177">+1</span><div class="hidden js-additional-users-25725177"><div><span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a href="https://wroc.academia.edu/Micha%C5%82Grech">Michał Grech</a></span></div></div></span><script>(function(){ var popoverSettings = { el: $('.js-work-more-authors-25725177'), placement: 'bottom', hide_delay: 200, html: true, content: function(){ return $('.js-additional-users-25725177').html(); 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container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_25725177 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="25725177"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 25725177; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=25725177]").text(description); $(".js-view-count-work_25725177").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_25725177").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="25725177"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">6</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="859" href="https://www.academia.edu/Documents/in/Communication">Communication</a>, <script data-card-contents-for-ri="859" type="text/json">{"id":859,"name":"Communication","url":"https://www.academia.edu/Documents/in/Communication?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="988" href="https://www.academia.edu/Documents/in/Design">Design</a>, <script data-card-contents-for-ri="988" type="text/json">{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="3637" href="https://www.academia.edu/Documents/in/Advertising">Advertising</a>, <script data-card-contents-for-ri="3637" type="text/json">{"id":3637,"name":"Advertising","url":"https://www.academia.edu/Documents/in/Advertising?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a><script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=25725177]'), work: {"id":25725177,"title":"Komentarz do 2. wydania Zmiana Przez Design: jak design thinking zmienia organizacje i wpływa na innowacyjność","created_at":"2016-05-30T09:41:49.252-07:00","url":"https://www.academia.edu/25725177/Komentarz_do_2_wydania_Zmiana_Przez_Design_jak_design_thinking_zmienia_organizacje_i_wp%C5%82ywa_na_innowacyjno%C5%9B%C4%87?f_ri=11615","dom_id":"work_25725177","summary":"Książka Tima Browna nie jest typowym podręcznikiem z zakresu projektowania i komunikacji. To bardziej początek dyskusji nad możliwościami organizacji procesu projektowego w ramach metodologii design thinking. Tim Brown widzi design przede wszystkim jako dostarczanie innowacji w kontekście zaistniałych problemów projektowych. Istotą projektowania staje się zrozumienie zjawisk i zmian zachodzących we współczesnym społeczeństwie — i nie ma tu znaczenia, czy problem dotyka kontekstu globalnego, lokalnego czy biznesowego. Projektowanie polega na zrozumieniu problemu i dostarczeniu rozwiązań prostych w użyciu. Myślenie projektowe to w tym wypadku specyficzne podejście do pracy kreatywnej, niekoniecznie przypisane do powtarzalnego algorytmu działań. To przede wszystkim praca diagnostyczna, która ma na celu wychwycenie przyczyn obserwowanych problemów i dostarczenie kreatywnych rozwiązań. To również, a może przede wszystkim, pobudzanie kreatywności w ramach dywergencyjnego generowania pomysłów i prototypowania potencjalnych rozwiązań w myśl zasady kaizen: pomyłki koryguj na bieżąco i ulepszanie nie ma końca.\n\nDrugie wydanie książki Tima Browna zostało opatrzona dwoma komentarzami, które z perspektywy czasu wydają się istotnym uzupełnieniem polskiego wydania. Komentarz Mariusza Wszołka i Michała Grecha wprowadza w problematykę designu i w zakres teoretyczno-metodologiczny design thinking. Autorzy proponują również systematyzację pojęć z zakresu metodologii pracy projektowej. Michael Fleischer w swoim komentarzu precyzyjnie opisuje kontekst teoretyczny i metodologiczny procesu projektowego zorientowanego na rozwiązywanie problemów z perspektywy systemowej. Tekst Fleischera stawia pojęcie problemu projektowego w zupełnie nowym świetle, dając tym samym odmienny punkt wyjścia w procesie projektowym, który trafnie ilustruje cytat Alberta Einsteina: Nie możemy rozwiązywać problemów, używając takiego samego schematu myślowego, jakim posługiwaliśmy się w trakcie ich pojawienia się.","downloadable_attachments":[{"id":46073939,"asset_id":25725177,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":40882472,"first_name":"Mariusz","last_name":"Wszołek","domain_name":"swps-uni","page_name":"MariuszWszołek","display_name":"Mariusz Wszołek","profile_url":"https://swps-uni.academia.edu/MariuszWszo%C5%82ek?f_ri=11615","photo":"https://0.academia-photos.com/40882472/11122882/12412757/s65_mariusz.wszo_ek.jpg"},{"id":32663778,"first_name":"Michał","last_name":"Grech","domain_name":"wroc","page_name":"MichałGrech","display_name":"Michał Grech","profile_url":"https://wroc.academia.edu/Micha%C5%82Grech?f_ri=11615","photo":"https://0.academia-photos.com/32663778/11547130/33841812/s65_micha_.grech.jpeg"}],"research_interests":[{"id":859,"name":"Communication","url":"https://www.academia.edu/Documents/in/Communication?f_ri=11615","nofollow":false},{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false},{"id":3637,"name":"Advertising","url":"https://www.academia.edu/Documents/in/Advertising?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false},{"id":19100,"name":"Design thinking","url":"https://www.academia.edu/Documents/in/Design_thinking?f_ri=11615"},{"id":97603,"name":"Visual Communication Design","url":"https://www.academia.edu/Documents/in/Visual_Communication_Design?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_20032694 coauthored" data-work_id="20032694" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/20032694/Zmiana_przez_Design">Zmiana przez Design</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">Książka Tima Browna Zmiana przez design to przede wszystkim zaproszenie do dyskusji nad rolą designu we współczesnym świecie. To również inna perspektywa spojrzenia na design – jako metodę rozwiązywania problemów projektowych i czynienia... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_20032694" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">Książka Tima Browna Zmiana przez design to przede wszystkim zaproszenie do dyskusji nad rolą designu we współczesnym świecie. To również inna perspektywa spojrzenia na design – jako metodę rozwiązywania problemów projektowych i czynienia tych rozwiązań prostymi w użyciu. Tim Brown przekłada także design na rozwój organizacji, zaznaczając, że samo projektowanie nie może ograniczać się do formy, ale ma kompleksowo realizować zakładane funkcje. Myślenie projektowe to bardziej kultura pracy zorientowana na interdyscyplinarne podejście do rozwiązania problemów projektowych niż kolejne narzędzie w rękach projektantów.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/20032694" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="491336a4d5d652ae97eb149eb2335f92" rel="nofollow" data-download="{"attachment_id":40967158,"asset_id":20032694,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/40967158/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="39129423" href="https://independent.academia.edu/MHoffner">Marta Hoffner</a><script data-card-contents-for-user="39129423" type="text/json">{"id":39129423,"first_name":"Marta","last_name":"Hoffner","domain_name":"independent","page_name":"MHoffner","display_name":"Marta Hoffner","profile_url":"https://independent.academia.edu/MHoffner?f_ri=11615","photo":"/images/s65_no_pic.png"}</script></span></span><span class="u-displayInlineBlock InlineList-item-text"> and <span class="u-textDecorationUnderline u-clickable InlineList-item-text js-work-more-authors-20032694">+1</span><div class="hidden js-additional-users-20032694"><div><span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a href="https://swps-uni.academia.edu/MariuszWszo%C5%82ek">Mariusz Wszołek</a></span></div></div></span><script>(function(){ var popoverSettings = { el: $('.js-work-more-authors-20032694'), placement: 'bottom', hide_delay: 200, html: true, content: function(){ return $('.js-additional-users-20032694').html(); 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container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_20032694 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="20032694"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 20032694; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=20032694]").text(description); $(".js-view-count-work_20032694").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_20032694").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="20032694"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">4</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="988" href="https://www.academia.edu/Documents/in/Design">Design</a>, <script data-card-contents-for-ri="988" type="text/json">{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a>, <script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="19100" href="https://www.academia.edu/Documents/in/Design_thinking">Design thinking</a>, <script data-card-contents-for-ri="19100" type="text/json">{"id":19100,"name":"Design thinking","url":"https://www.academia.edu/Documents/in/Design_thinking?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="82715" href="https://www.academia.edu/Documents/in/Human-Centered_Design">Human-Centered Design</a><script data-card-contents-for-ri="82715" type="text/json">{"id":82715,"name":"Human-Centered Design","url":"https://www.academia.edu/Documents/in/Human-Centered_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=20032694]'), work: {"id":20032694,"title":"Zmiana przez Design","created_at":"2016-01-05T03:39:58.506-08:00","url":"https://www.academia.edu/20032694/Zmiana_przez_Design?f_ri=11615","dom_id":"work_20032694","summary":"Książka Tima Browna Zmiana przez design to przede wszystkim zaproszenie do dyskusji nad rolą designu we współczesnym świecie. To również inna perspektywa spojrzenia na design – jako metodę rozwiązywania problemów projektowych i czynienia tych rozwiązań prostymi w użyciu. Tim Brown przekłada także design na rozwój organizacji, zaznaczając, że samo projektowanie nie może ograniczać się do formy, ale ma kompleksowo realizować zakładane funkcje. Myślenie projektowe to bardziej kultura pracy zorientowana na interdyscyplinarne podejście do rozwiązania problemów projektowych niż kolejne narzędzie w rękach projektantów.","downloadable_attachments":[{"id":40967158,"asset_id":20032694,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":39129423,"first_name":"Marta","last_name":"Hoffner","domain_name":"independent","page_name":"MHoffner","display_name":"Marta Hoffner","profile_url":"https://independent.academia.edu/MHoffner?f_ri=11615","photo":"/images/s65_no_pic.png"},{"id":40882472,"first_name":"Mariusz","last_name":"Wszołek","domain_name":"swps-uni","page_name":"MariuszWszołek","display_name":"Mariusz Wszołek","profile_url":"https://swps-uni.academia.edu/MariuszWszo%C5%82ek?f_ri=11615","photo":"https://0.academia-photos.com/40882472/11122882/12412757/s65_mariusz.wszo_ek.jpg"}],"research_interests":[{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false},{"id":19100,"name":"Design thinking","url":"https://www.academia.edu/Documents/in/Design_thinking?f_ri=11615","nofollow":false},{"id":82715,"name":"Human-Centered Design","url":"https://www.academia.edu/Documents/in/Human-Centered_Design?f_ri=11615","nofollow":false}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_45163138" data-work_id="45163138" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/45163138/How_to_make_your_designs_more_effective_with_a_functional_layout">How to make your designs more effective with a functional layout</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">Fundamentally, with every design solution, we are trying to present information in the best possible way to make communication easier. n this paper, we will be talking about functionality of layouts and how to ameliorate them by following... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_45163138" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">Fundamentally, with every design solution, we are trying to present information in the best possible way to make communication easier. n this paper, we will be talking about functionality of layouts and how to ameliorate them by following a set of iterative protocols. We will be using an existing website layout as a case study as we procedurally try to enhance it by applying these protocols.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/45163138" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="b176ba850e3d40e0df0540f7907ad8a8" rel="nofollow" data-download="{"attachment_id":65748928,"asset_id":45163138,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/65748928/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="184028226" href="https://wiztoonz.academia.edu/MaheshRavi">Mahesh Ravi</a><script data-card-contents-for-user="184028226" type="text/json">{"id":184028226,"first_name":"Mahesh","last_name":"Ravi","domain_name":"wiztoonz","page_name":"MaheshRavi","display_name":"Mahesh Ravi","profile_url":"https://wiztoonz.academia.edu/MaheshRavi?f_ri=11615","photo":"https://gravatar.com/avatar/1de777ff6acf3af0c820d25a5d3698a9?s=65"}</script></span></span></li><li class="js-paper-rank-work_45163138 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="45163138"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 45163138, container: ".js-paper-rank-work_45163138", }); });</script></li><li class="js-percentile-work_45163138 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 45163138; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_45163138"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_45163138 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="45163138"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 45163138; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=45163138]").text(description); $(".js-view-count-work_45163138").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_45163138").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="45163138"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">16</a>  </div><span class="InlineList-item-text u-textTruncate u-pl10x"><a class="InlineList-item-text" data-has-card-for-ri="988" href="https://www.academia.edu/Documents/in/Design">Design</a>, <script data-card-contents-for-ri="988" type="text/json">{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="3419" href="https://www.academia.edu/Documents/in/Multimedia">Multimedia</a>, <script data-card-contents-for-ri="3419" type="text/json">{"id":3419,"name":"Multimedia","url":"https://www.academia.edu/Documents/in/Multimedia?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="4416" href="https://www.academia.edu/Documents/in/Interaction_Design">Interaction Design</a>, <script data-card-contents-for-ri="4416" type="text/json">{"id":4416,"name":"Interaction Design","url":"https://www.academia.edu/Documents/in/Interaction_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="5079" href="https://www.academia.edu/Documents/in/Graphic_Design">Graphic Design</a><script data-card-contents-for-ri="5079" type="text/json">{"id":5079,"name":"Graphic Design","url":"https://www.academia.edu/Documents/in/Graphic_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=45163138]'), work: {"id":45163138,"title":"How to make your designs more effective with a functional layout","created_at":"2021-02-21T06:18:31.144-08:00","url":"https://www.academia.edu/45163138/How_to_make_your_designs_more_effective_with_a_functional_layout?f_ri=11615","dom_id":"work_45163138","summary":"Fundamentally, with every design solution, we are trying to present information in the best possible way to make communication easier. n this paper, we will be talking about functionality of layouts and how to ameliorate them by following a set of iterative protocols. We will be using an existing website layout as a case study as we procedurally try to enhance it by applying these protocols.","downloadable_attachments":[{"id":65748928,"asset_id":45163138,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":184028226,"first_name":"Mahesh","last_name":"Ravi","domain_name":"wiztoonz","page_name":"MaheshRavi","display_name":"Mahesh Ravi","profile_url":"https://wiztoonz.academia.edu/MaheshRavi?f_ri=11615","photo":"https://gravatar.com/avatar/1de777ff6acf3af0c820d25a5d3698a9?s=65"}],"research_interests":[{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false},{"id":3419,"name":"Multimedia","url":"https://www.academia.edu/Documents/in/Multimedia?f_ri=11615","nofollow":false},{"id":4416,"name":"Interaction Design","url":"https://www.academia.edu/Documents/in/Interaction_Design?f_ri=11615","nofollow":false},{"id":5079,"name":"Graphic Design","url":"https://www.academia.edu/Documents/in/Graphic_Design?f_ri=11615","nofollow":false},{"id":8048,"name":"Typography","url":"https://www.academia.edu/Documents/in/Typography?f_ri=11615"},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615"},{"id":24717,"name":"Print Publishing Layout \u0026 Design","url":"https://www.academia.edu/Documents/in/Print_Publishing_Layout_and_Design?f_ri=11615"},{"id":65768,"name":"Website Design","url":"https://www.academia.edu/Documents/in/Website_Design?f_ri=11615"},{"id":80890,"name":"History of Graphic Design","url":"https://www.academia.edu/Documents/in/History_of_Graphic_Design?f_ri=11615"},{"id":97603,"name":"Visual Communication Design","url":"https://www.academia.edu/Documents/in/Visual_Communication_Design?f_ri=11615"},{"id":121470,"name":"Computer Graphics and Multimedia","url":"https://www.academia.edu/Documents/in/Computer_Graphics_and_Multimedia?f_ri=11615"},{"id":123515,"name":"Graphics Design","url":"https://www.academia.edu/Documents/in/Graphics_Design?f_ri=11615"},{"id":302692,"name":"Layout","url":"https://www.academia.edu/Documents/in/Layout?f_ri=11615"},{"id":344089,"name":"Typography Design","url":"https://www.academia.edu/Documents/in/Typography_Design?f_ri=11615"},{"id":367717,"name":"Visual Communications","url":"https://www.academia.edu/Documents/in/Visual_Communications?f_ri=11615"},{"id":604591,"name":"Design Communication","url":"https://www.academia.edu/Documents/in/Design_Communication?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_5607705" data-work_id="5607705" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/5607705/Searching_for_wisdom_Experimenting_with_visualization_using_the_DIKW_model"> Searching for wisdom. Experimenting with visualization using the DIKW model</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">The last 10 years have been a time of experimentation, research and intense discussion in the discipline of Information Visualization. A fundamental notion for this discipline is the Data-Information-Knowledge-Wisdom hierarchy. Even if at... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_5607705" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">The last 10 years have been a time of experimentation, research and intense discussion in the discipline of Information Visualization. A fundamental notion for this discipline is the Data-Information-Knowledge-Wisdom hierarchy. Even if at the top of this model, Wisdom is typically put aside: the DIKW has often become DIK. Representing and visualizing Wisdom presents cultural constrains and posed conceptual challenges. This paper presents the results of a three years research on the possible relevance of the DIKW model applied in the context of Communication Graphic Design education. It investigates how the DIKW can provide a relevant framework to help student in understanding the difference between data visualization, information visualization, knowledge visualization and wisdom visualization. Instead of reducing the model to DIK we purposely challenge students to reflect on the concept of Wisdom and experiment on possible ways of visualizing it. Addressing the concept of Wisdom visualization is an attempt to push the boundaries of this discipline toward a deeper understanding of the quality of data we visualize.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/5607705" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="d559a8e5ca07da5f0b9c64a1b72dec72" rel="nofollow" data-download="{"attachment_id":32683393,"asset_id":5607705,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/32683393/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="117232" href="https://pratt.academia.edu/gaiascagnetti">gaia scagnetti</a><script data-card-contents-for-user="117232" type="text/json">{"id":117232,"first_name":"gaia","last_name":"scagnetti","domain_name":"pratt","page_name":"gaiascagnetti","display_name":"gaia scagnetti","profile_url":"https://pratt.academia.edu/gaiascagnetti?f_ri=11615","photo":"https://0.academia-photos.com/117232/31519/28967/s65_gaia.scagnetti.jpg"}</script></span></span></li><li class="js-paper-rank-work_5607705 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="5607705"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 5607705, container: ".js-paper-rank-work_5607705", }); });</script></li><li class="js-percentile-work_5607705 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 5607705; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_5607705"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_5607705 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="5607705"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 5607705; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=5607705]").text(description); $(".js-view-count-work_5607705").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_5607705").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="5607705"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">6</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="1903" href="https://www.academia.edu/Documents/in/Design_education">Design education</a>, <script data-card-contents-for-ri="1903" type="text/json">{"id":1903,"name":"Design education","url":"https://www.academia.edu/Documents/in/Design_education?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="3424" href="https://www.academia.edu/Documents/in/Information_Visualization">Information Visualization</a>, <script data-card-contents-for-ri="3424" type="text/json">{"id":3424,"name":"Information Visualization","url":"https://www.academia.edu/Documents/in/Information_Visualization?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="7674" href="https://www.academia.edu/Documents/in/Wisdom">Wisdom</a>, <script data-card-contents-for-ri="7674" type="text/json">{"id":7674,"name":"Wisdom","url":"https://www.academia.edu/Documents/in/Wisdom?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a><script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=5607705]'), work: {"id":5607705,"title":" Searching for wisdom. Experimenting with visualization using the DIKW model","created_at":"2014-01-05T00:18:00.199-08:00","url":"https://www.academia.edu/5607705/Searching_for_wisdom_Experimenting_with_visualization_using_the_DIKW_model?f_ri=11615","dom_id":"work_5607705","summary":"The last 10 years have been a time of experimentation, research and intense discussion in the discipline of Information Visualization. A fundamental notion for this discipline is the Data-Information-Knowledge-Wisdom hierarchy. Even if at the top of this model, Wisdom is typically put aside: the DIKW has often become DIK. Representing and visualizing Wisdom presents cultural constrains and posed conceptual challenges. This paper presents the results of a three years research on the possible relevance of the DIKW model applied in the context of Communication Graphic Design education. It investigates how the DIKW can provide a relevant framework to help student in understanding the difference between data visualization, information visualization, knowledge visualization and wisdom visualization. Instead of reducing the model to DIK we purposely challenge students to reflect on the concept of Wisdom and experiment on possible ways of visualizing it. Addressing the concept of Wisdom visualization is an attempt to push the boundaries of this discipline toward a deeper understanding of the quality of data we visualize.","downloadable_attachments":[{"id":32683393,"asset_id":5607705,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":117232,"first_name":"gaia","last_name":"scagnetti","domain_name":"pratt","page_name":"gaiascagnetti","display_name":"gaia scagnetti","profile_url":"https://pratt.academia.edu/gaiascagnetti?f_ri=11615","photo":"https://0.academia-photos.com/117232/31519/28967/s65_gaia.scagnetti.jpg"}],"research_interests":[{"id":1903,"name":"Design education","url":"https://www.academia.edu/Documents/in/Design_education?f_ri=11615","nofollow":false},{"id":3424,"name":"Information Visualization","url":"https://www.academia.edu/Documents/in/Information_Visualization?f_ri=11615","nofollow":false},{"id":7674,"name":"Wisdom","url":"https://www.academia.edu/Documents/in/Wisdom?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false},{"id":15456,"name":"Knowledge Visualization","url":"https://www.academia.edu/Documents/in/Knowledge_Visualization?f_ri=11615"},{"id":47980,"name":"Data Visualization","url":"https://www.academia.edu/Documents/in/Data_Visualization?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_1818692" data-work_id="1818692" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/1818692/The_Visual_Communication_of_Ecological_Literacy_Designing_Learning_and_Emergent_Ecological_Perception_PhD_Intro_Chapter_One_">The Visual Communication of Ecological Literacy: Designing, Learning and Emergent Ecological Perception - PhD (Intro + Chapter One)</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">One of the major premises of this thesis is that fragmentary thinking is an obstacle to sustainability and reductive attitudes towards knowledge cannot address problems associated with complex ecological systems, or social and economic... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_1818692" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">One of the major premises of this thesis is that fragmentary thinking is an obstacle to sustainability and reductive attitudes towards knowledge cannot address problems associated with complex ecological systems, or social and economic systems for that matter. Responding to this dilemma, this project uses a whole systems approach facilitated by visual communication. Ecological literacy (EL) is a powerful concept developed by sustainability educators that has the potential to create an integrated foundation for understanding environmental problems and potential solutions. Unfortunately, ecological literacy has largely failed to spread across disciplinary boundaries in the two decades since the concept was first conceived. To address this problem this project will create learning processes for ecological literacy facilitated by visual communications with a focus on audiences in the design industry and design education. This research serves to synthesise different traditions while producing new visual displays and transformative learning processes. It aims to help learners develop new cognitive and social capacities including the agency to put new ideas and values into practice.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/1818692" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="c4d734bbfdec6fec5e39052210e22448" rel="nofollow" data-download="{"attachment_id":25192385,"asset_id":1818692,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/25192385/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="32833" href="https://bathspa.academia.edu/JoannaBoehnert">Joanna Boehnert</a><script data-card-contents-for-user="32833" type="text/json">{"id":32833,"first_name":"Joanna","last_name":"Boehnert","domain_name":"bathspa","page_name":"JoannaBoehnert","display_name":"Joanna Boehnert","profile_url":"https://bathspa.academia.edu/JoannaBoehnert?f_ri=11615","photo":"https://0.academia-photos.com/32833/10637/19735593/s65_joanna_jody_.boehnert.jpg"}</script></span></span></li><li class="js-paper-rank-work_1818692 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="1818692"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 1818692, container: ".js-paper-rank-work_1818692", }); });</script></li><li class="js-percentile-work_1818692 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 1818692; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_1818692"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_1818692 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="1818692"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 1818692; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=1818692]").text(description); $(".js-view-count-work_1818692").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_1818692").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="1818692"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">13</a>  </div><span class="InlineList-item-text u-textTruncate u-pl10x"><a class="InlineList-item-text" data-has-card-for-ri="867" href="https://www.academia.edu/Documents/in/Perception">Perception</a>, <script data-card-contents-for-ri="867" type="text/json">{"id":867,"name":"Perception","url":"https://www.academia.edu/Documents/in/Perception?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="988" href="https://www.academia.edu/Documents/in/Design">Design</a>, <script data-card-contents-for-ri="988" type="text/json">{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="3457" href="https://www.academia.edu/Documents/in/Learning_and_Teaching">Learning and Teaching</a>, <script data-card-contents-for-ri="3457" type="text/json">{"id":3457,"name":"Learning and Teaching","url":"https://www.academia.edu/Documents/in/Learning_and_Teaching?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="4114" href="https://www.academia.edu/Documents/in/Ecological_Design">Ecological Design</a><script data-card-contents-for-ri="4114" type="text/json">{"id":4114,"name":"Ecological Design","url":"https://www.academia.edu/Documents/in/Ecological_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=1818692]'), work: {"id":1818692,"title":"The Visual Communication of Ecological Literacy: Designing, Learning and Emergent Ecological Perception - PhD (Intro + Chapter One)","created_at":"2012-07-28T19:56:08.461-07:00","url":"https://www.academia.edu/1818692/The_Visual_Communication_of_Ecological_Literacy_Designing_Learning_and_Emergent_Ecological_Perception_PhD_Intro_Chapter_One_?f_ri=11615","dom_id":"work_1818692","summary":"One of the major premises of this thesis is that fragmentary thinking is an obstacle to sustainability and reductive attitudes towards knowledge cannot address problems associated with complex ecological systems, or social and economic systems for that matter. Responding to this dilemma, this project uses a whole systems approach facilitated by visual communication. Ecological literacy (EL) is a powerful concept developed by sustainability educators that has the potential to create an integrated foundation for understanding environmental problems and potential solutions. Unfortunately, ecological literacy has largely failed to spread across disciplinary boundaries in the two decades since the concept was first conceived. To address this problem this project will create learning processes for ecological literacy facilitated by visual communications with a focus on audiences in the design industry and design education. This research serves to synthesise different traditions while producing new visual displays and transformative learning processes. It aims to help learners develop new cognitive and social capacities including the agency to put new ideas and values into practice.","downloadable_attachments":[{"id":25192385,"asset_id":1818692,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":32833,"first_name":"Joanna","last_name":"Boehnert","domain_name":"bathspa","page_name":"JoannaBoehnert","display_name":"Joanna Boehnert","profile_url":"https://bathspa.academia.edu/JoannaBoehnert?f_ri=11615","photo":"https://0.academia-photos.com/32833/10637/19735593/s65_joanna_jody_.boehnert.jpg"}],"research_interests":[{"id":867,"name":"Perception","url":"https://www.academia.edu/Documents/in/Perception?f_ri=11615","nofollow":false},{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false},{"id":3457,"name":"Learning and Teaching","url":"https://www.academia.edu/Documents/in/Learning_and_Teaching?f_ri=11615","nofollow":false},{"id":4114,"name":"Ecological Design","url":"https://www.academia.edu/Documents/in/Ecological_Design?f_ri=11615","nofollow":false},{"id":4524,"name":"Sustainable Development","url":"https://www.academia.edu/Documents/in/Sustainable_Development?f_ri=11615"},{"id":4902,"name":"Ecological Literacy","url":"https://www.academia.edu/Documents/in/Ecological_Literacy?f_ri=11615"},{"id":5079,"name":"Graphic Design","url":"https://www.academia.edu/Documents/in/Graphic_Design?f_ri=11615"},{"id":5382,"name":"Environmental Communication","url":"https://www.academia.edu/Documents/in/Environmental_Communication?f_ri=11615"},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615"},{"id":18845,"name":"Environmental Sustainability","url":"https://www.academia.edu/Documents/in/Environmental_Sustainability?f_ri=11615"},{"id":24061,"name":"Sustainable Design","url":"https://www.academia.edu/Documents/in/Sustainable_Design?f_ri=11615"},{"id":316560,"name":"Ecological Literacy, Place-Based Education, Arts and Culture","url":"https://www.academia.edu/Documents/in/Ecological_Literacy_Place-Based_Education_Arts_and_Culture?f_ri=11615"},{"id":635409,"name":"Education for Sustainable Development","url":"https://www.academia.edu/Documents/in/Education_for_Sustainable_Development?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_20032675" data-work_id="20032675" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/20032675/Komunikacje_w_rozmowie_2">Komunikacje w rozmowie 2</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">Książka jest zbiorem artykułów z cyklicznych spotkań Komunikacje w rozmowie. Wśród artykułów można znaleźć zarówno prace teoretyczne, jak i wyniki badań i analiz. „Komunikacje w rozmowie” organizowane są we współpracy z klubokawiarnią... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_20032675" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">Książka jest zbiorem artykułów z cyklicznych spotkań Komunikacje w rozmowie. Wśród artykułów można znaleźć zarówno prace teoretyczne, jak i wyniki badań i analiz. „Komunikacje w rozmowie” organizowane są we współpracy z klubokawiarnią Literatka.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/20032675" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="42ec00294e6ba60cd26fb45aa99ec7ea" rel="nofollow" data-download="{"attachment_id":40967108,"asset_id":20032675,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/40967108/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="40882472" href="https://swps-uni.academia.edu/MariuszWszo%C5%82ek">Mariusz Wszołek</a><script data-card-contents-for-user="40882472" type="text/json">{"id":40882472,"first_name":"Mariusz","last_name":"Wszołek","domain_name":"swps-uni","page_name":"MariuszWszołek","display_name":"Mariusz Wszołek","profile_url":"https://swps-uni.academia.edu/MariuszWszo%C5%82ek?f_ri=11615","photo":"https://0.academia-photos.com/40882472/11122882/12412757/s65_mariusz.wszo_ek.jpg"}</script></span></span></li><li class="js-paper-rank-work_20032675 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="20032675"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 20032675, container: ".js-paper-rank-work_20032675", }); 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$(".js-view-count[data-work-id=20032675]").text(description); $(".js-view-count-work_20032675").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_20032675").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="20032675"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">4</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="859" href="https://www.academia.edu/Documents/in/Communication">Communication</a>, <script data-card-contents-for-ri="859" type="text/json">{"id":859,"name":"Communication","url":"https://www.academia.edu/Documents/in/Communication?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="988" href="https://www.academia.edu/Documents/in/Design">Design</a>, <script data-card-contents-for-ri="988" type="text/json">{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a>, <script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="19100" href="https://www.academia.edu/Documents/in/Design_thinking">Design thinking</a><script data-card-contents-for-ri="19100" type="text/json">{"id":19100,"name":"Design thinking","url":"https://www.academia.edu/Documents/in/Design_thinking?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=20032675]'), work: {"id":20032675,"title":"Komunikacje w rozmowie 2","created_at":"2016-01-05T03:38:24.692-08:00","url":"https://www.academia.edu/20032675/Komunikacje_w_rozmowie_2?f_ri=11615","dom_id":"work_20032675","summary":"Książka jest zbiorem artykułów z cyklicznych spotkań Komunikacje w rozmowie. Wśród artykułów można znaleźć zarówno prace teoretyczne, jak i wyniki badań i analiz. „Komunikacje w rozmowie” organizowane są we współpracy z klubokawiarnią Literatka.","downloadable_attachments":[{"id":40967108,"asset_id":20032675,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":40882472,"first_name":"Mariusz","last_name":"Wszołek","domain_name":"swps-uni","page_name":"MariuszWszołek","display_name":"Mariusz Wszołek","profile_url":"https://swps-uni.academia.edu/MariuszWszo%C5%82ek?f_ri=11615","photo":"https://0.academia-photos.com/40882472/11122882/12412757/s65_mariusz.wszo_ek.jpg"}],"research_interests":[{"id":859,"name":"Communication","url":"https://www.academia.edu/Documents/in/Communication?f_ri=11615","nofollow":false},{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false},{"id":19100,"name":"Design thinking","url":"https://www.academia.edu/Documents/in/Design_thinking?f_ri=11615","nofollow":false}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_78834448" data-work_id="78834448" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/78834448/The_Immersive_Effect_in_Communication_of_Territory_A_New_Design_Approach_to_Satisfy_Cultural_Tourism_Demand">The Immersive Effect in Communication of Territory: A New Design Approach to Satisfy Cultural Tourism Demand</a></div></div><div class="u-pb4x u-mt3x"></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/78834448" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="0829a219faccdedad52622eb80a26e28" rel="nofollow" data-download="{"attachment_id":85738461,"asset_id":78834448,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/85738461/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="30323603" href="https://polimi.academia.edu/sabrinascuri">sabrina scuri</a><script data-card-contents-for-user="30323603" type="text/json">{"id":30323603,"first_name":"sabrina","last_name":"scuri","domain_name":"polimi","page_name":"sabrinascuri","display_name":"sabrina scuri","profile_url":"https://polimi.academia.edu/sabrinascuri?f_ri=11615","photo":"https://0.academia-photos.com/30323603/8832640/19823726/s65_sabrina.scuri.jpg"}</script></span></span></li><li class="js-paper-rank-work_78834448 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="78834448"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 78834448, container: ".js-paper-rank-work_78834448", }); });</script></li><li class="js-percentile-work_78834448 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 78834448; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_78834448"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_78834448 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="78834448"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 78834448; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=78834448]").text(description); $(".js-view-count-work_78834448").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_78834448").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="78834448"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">2</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a>, <script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="291637" href="https://www.academia.edu/Documents/in/Tourism_promotion">Tourism promotion</a><script data-card-contents-for-ri="291637" type="text/json">{"id":291637,"name":"Tourism promotion","url":"https://www.academia.edu/Documents/in/Tourism_promotion?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=78834448]'), work: {"id":78834448,"title":"The Immersive Effect in Communication of Territory: A New Design Approach to Satisfy Cultural Tourism Demand","created_at":"2022-05-09T03:00:10.917-07:00","url":"https://www.academia.edu/78834448/The_Immersive_Effect_in_Communication_of_Territory_A_New_Design_Approach_to_Satisfy_Cultural_Tourism_Demand?f_ri=11615","dom_id":"work_78834448","summary":null,"downloadable_attachments":[{"id":85738461,"asset_id":78834448,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":30323603,"first_name":"sabrina","last_name":"scuri","domain_name":"polimi","page_name":"sabrinascuri","display_name":"sabrina scuri","profile_url":"https://polimi.academia.edu/sabrinascuri?f_ri=11615","photo":"https://0.academia-photos.com/30323603/8832640/19823726/s65_sabrina.scuri.jpg"}],"research_interests":[{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false},{"id":291637,"name":"Tourism promotion","url":"https://www.academia.edu/Documents/in/Tourism_promotion?f_ri=11615","nofollow":false}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_23972243" data-work_id="23972243" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/23972243/G%C3%BCn%C3%BCm%C3%BCz_%C4%B0leti%C5%9Fim_Tasar%C4%B1m%C4%B1nda_%C3%96zg%C3%BCnl%C3%BCk_Kavram%C4%B1_%C3%9Czerine_Bir_%C4%B0nceleme">Günümüz İletişim Tasarımında Özgünlük Kavramı Üzerine Bir İnceleme</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">The concept of originality in communication design has become frequently encountered issue with the widespread use of the Internet and social media. The reason of this is designers, who may go beyond being inspired by a design and imitate... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_23972243" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">The concept of originality in communication design has become frequently encountered issue with the widespread use of the Internet and social media. The reason of this is designers,<br />who may go beyond being inspired by a design and imitate it in the level of plagiarism. The number of the canceled design contests due to allegations of plagiarism and copyright cases is increasing day by day. The purpose of this study, to investigate reasons of increasing similar communication design products and to offer solutions to be created more original works.<br />Designers can reach many stock images and works via internet in digital age. Although the technology makes the designer’s work easier sometimes, it can play a negative role in the development of original and creative designs. The websites that are used intensively by designers can pave the way for unoriginal works. The number of increasing unoriginal designs can depend on issues like; increasing popularity of stock image and template websites or the usage of international symbols in the works. Most of the time designers obtain the same visuals in their research on the internet may also be playing a role in the emergence of similar<br />works. As a result of these similarities, it can be thought that their works are unoriginal, and even designers are faced with accusations of plagiarism. In this study, the concept of<br />originality has been investigated via recent samples which have similarities in terms of the context and visual elements and discoursed the reasons beyond these similarities.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/23972243" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="fee2df85c80c0e6d9914b25df9113c85" rel="nofollow" data-download="{"attachment_id":44361955,"asset_id":23972243,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/44361955/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="328169" href="https://yildiz.academia.edu/ErtanToy">Ertan Toy</a><script data-card-contents-for-user="328169" type="text/json">{"id":328169,"first_name":"Ertan","last_name":"Toy","domain_name":"yildiz","page_name":"ErtanToy","display_name":"Ertan Toy","profile_url":"https://yildiz.academia.edu/ErtanToy?f_ri=11615","photo":"https://0.academia-photos.com/328169/136967/4226804/s65_ertan.toy.jpg"}</script></span></span></li><li class="js-paper-rank-work_23972243 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="23972243"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 23972243, container: ".js-paper-rank-work_23972243", }); });</script></li><li class="js-percentile-work_23972243 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 23972243; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_23972243"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_23972243 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="23972243"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 23972243; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=23972243]").text(description); $(".js-view-count-work_23972243").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_23972243").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="23972243"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">9</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a>, <script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="78856" href="https://www.academia.edu/Documents/in/Plagiarism">Plagiarism</a>, <script data-card-contents-for-ri="78856" type="text/json">{"id":78856,"name":"Plagiarism","url":"https://www.academia.edu/Documents/in/Plagiarism?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="97603" href="https://www.academia.edu/Documents/in/Visual_Communication_Design">Visual Communication Design</a>, <script data-card-contents-for-ri="97603" type="text/json">{"id":97603,"name":"Visual Communication Design","url":"https://www.academia.edu/Documents/in/Visual_Communication_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="260497" href="https://www.academia.edu/Documents/in/Inspiration">Inspiration</a><script data-card-contents-for-ri="260497" type="text/json">{"id":260497,"name":"Inspiration","url":"https://www.academia.edu/Documents/in/Inspiration?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=23972243]'), work: {"id":23972243,"title":"Günümüz İletişim Tasarımında Özgünlük Kavramı Üzerine Bir İnceleme","created_at":"2016-04-03T13:16:41.097-07:00","url":"https://www.academia.edu/23972243/G%C3%BCn%C3%BCm%C3%BCz_%C4%B0leti%C5%9Fim_Tasar%C4%B1m%C4%B1nda_%C3%96zg%C3%BCnl%C3%BCk_Kavram%C4%B1_%C3%9Czerine_Bir_%C4%B0nceleme?f_ri=11615","dom_id":"work_23972243","summary":"The concept of originality in communication design has become frequently encountered issue with the widespread use of the Internet and social media. The reason of this is designers,\nwho may go beyond being inspired by a design and imitate it in the level of plagiarism. The number of the canceled design contests due to allegations of plagiarism and copyright cases is increasing day by day. The purpose of this study, to investigate reasons of increasing similar communication design products and to offer solutions to be created more original works.\nDesigners can reach many stock images and works via internet in digital age. Although the technology makes the designer’s work easier sometimes, it can play a negative role in the development of original and creative designs. The websites that are used intensively by designers can pave the way for unoriginal works. The number of increasing unoriginal designs can depend on issues like; increasing popularity of stock image and template websites or the usage of international symbols in the works. Most of the time designers obtain the same visuals in their research on the internet may also be playing a role in the emergence of similar\nworks. As a result of these similarities, it can be thought that their works are unoriginal, and even designers are faced with accusations of plagiarism. In this study, the concept of\noriginality has been investigated via recent samples which have similarities in terms of the context and visual elements and discoursed the reasons beyond these similarities.","downloadable_attachments":[{"id":44361955,"asset_id":23972243,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":328169,"first_name":"Ertan","last_name":"Toy","domain_name":"yildiz","page_name":"ErtanToy","display_name":"Ertan Toy","profile_url":"https://yildiz.academia.edu/ErtanToy?f_ri=11615","photo":"https://0.academia-photos.com/328169/136967/4226804/s65_ertan.toy.jpg"}],"research_interests":[{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false},{"id":78856,"name":"Plagiarism","url":"https://www.academia.edu/Documents/in/Plagiarism?f_ri=11615","nofollow":false},{"id":97603,"name":"Visual Communication Design","url":"https://www.academia.edu/Documents/in/Visual_Communication_Design?f_ri=11615","nofollow":false},{"id":260497,"name":"Inspiration","url":"https://www.academia.edu/Documents/in/Inspiration?f_ri=11615","nofollow":false},{"id":505215,"name":"Grafik Tasarım","url":"https://www.academia.edu/Documents/in/Grafik_Tasarim?f_ri=11615"},{"id":519845,"name":"Iletişim Tasarımı","url":"https://www.academia.edu/Documents/in/Iletisim_Tasarimi?f_ri=11615"},{"id":574460,"name":"Originality in art","url":"https://www.academia.edu/Documents/in/Originality_in_art?f_ri=11615"},{"id":913655,"name":"Stock Images","url":"https://www.academia.edu/Documents/in/Stock_Images?f_ri=11615"},{"id":1367782,"name":"Gorsel Iletişim Tasarımı","url":"https://www.academia.edu/Documents/in/Gorsel_Iletisim_Tasarimi?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_42834299" data-work_id="42834299" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/42834299/BUCCHETTI_V_and_CIRAVEGNA_E_2013_Communication_Design_for_Welfare_and_Social_Policies">BUCCHETTI, V., & CIRAVEGNA, E. (2013). Communication Design for Welfare and Social Policies</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">This paper presents the case study of an applied research project called “Communication Design for Welfare and Social Policies” (Politecnico di Milano), which focused on the production of awareness-raising campaigns on social emergencies,... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_42834299" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">This paper presents the case study of an applied research project called “Communication Design for Welfare and Social Policies” (Politecnico di Milano), which focused on the production of awareness-raising campaigns on social emergencies, within the actions of the “Plan for the development of Welfare” of the Municipality of Milan. The Department of Social Policies and Culture of Health was, in particular, involved as an institutional partner; also, some Milanese citizens acted as active protagonists of the campaigns.<br />The project turned, this way, into a participative arena, shared at institutional level (cooperation between the university and local administration), and with the potential involvement of all the stakeholders of the social innovation process (non-governmental organisations, associations, groups<br />of citizens, private sponsors and business, etc.).<br />From a theoretical point of view, this paper outlines how Design, and particularly Communication Design, may support the spreading of social innovation, and contribute to the integration of innovation processes within the development of social policies of a government.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/42834299" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="e1b0eb3642ee8f7d1f90ae26bf7638d6" rel="nofollow" data-download="{"attachment_id":63068214,"asset_id":42834299,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/63068214/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="248313" href="https://unibo.academia.edu/ErikCiravegna">Erik Ciravegna</a><script data-card-contents-for-user="248313" type="text/json">{"id":248313,"first_name":"Erik","last_name":"Ciravegna","domain_name":"unibo","page_name":"ErikCiravegna","display_name":"Erik Ciravegna","profile_url":"https://unibo.academia.edu/ErikCiravegna?f_ri=11615","photo":"https://0.academia-photos.com/248313/53592/34392744/s65_erik.ciravegna.jpg"}</script></span></span></li><li class="js-paper-rank-work_42834299 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="42834299"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 42834299, container: ".js-paper-rank-work_42834299", }); 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$(".js-view-count[data-work-id=42834299]").text(description); $(".js-view-count-work_42834299").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_42834299").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="42834299"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">6</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="941" href="https://www.academia.edu/Documents/in/Social_Policy">Social Policy</a>, <script data-card-contents-for-ri="941" type="text/json">{"id":941,"name":"Social Policy","url":"https://www.academia.edu/Documents/in/Social_Policy?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="2918" href="https://www.academia.edu/Documents/in/Participatory_Design">Participatory Design</a>, <script data-card-contents-for-ri="2918" type="text/json">{"id":2918,"name":"Participatory Design","url":"https://www.academia.edu/Documents/in/Participatory_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="3386" href="https://www.academia.edu/Documents/in/Design_for_Social_Innovation">Design for Social Innovation</a>, <script data-card-contents-for-ri="3386" type="text/json">{"id":3386,"name":"Design for Social Innovation","url":"https://www.academia.edu/Documents/in/Design_for_Social_Innovation?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a><script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=42834299]'), work: {"id":42834299,"title":"BUCCHETTI, V., \u0026 CIRAVEGNA, E. 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The Department of Social Policies and Culture of Health was, in particular, involved as an institutional partner; also, some Milanese citizens acted as active protagonists of the campaigns.\nThe project turned, this way, into a participative arena, shared at institutional level (cooperation between the university and local administration), and with the potential involvement of all the stakeholders of the social innovation process (non-governmental organisations, associations, groups\nof citizens, private sponsors and business, etc.).\nFrom a theoretical point of view, this paper outlines how Design, and particularly Communication Design, may support the spreading of social innovation, and contribute to the integration of innovation processes within the development of social policies of a government.","downloadable_attachments":[{"id":63068214,"asset_id":42834299,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":248313,"first_name":"Erik","last_name":"Ciravegna","domain_name":"unibo","page_name":"ErikCiravegna","display_name":"Erik Ciravegna","profile_url":"https://unibo.academia.edu/ErikCiravegna?f_ri=11615","photo":"https://0.academia-photos.com/248313/53592/34392744/s65_erik.ciravegna.jpg"}],"research_interests":[{"id":941,"name":"Social Policy","url":"https://www.academia.edu/Documents/in/Social_Policy?f_ri=11615","nofollow":false},{"id":2918,"name":"Participatory Design","url":"https://www.academia.edu/Documents/in/Participatory_Design?f_ri=11615","nofollow":false},{"id":3386,"name":"Design for Social Innovation","url":"https://www.academia.edu/Documents/in/Design_for_Social_Innovation?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false},{"id":53343,"name":"Social Welfare","url":"https://www.academia.edu/Documents/in/Social_Welfare?f_ri=11615"},{"id":61498,"name":"Social Innovation","url":"https://www.academia.edu/Documents/in/Social_Innovation?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_29735205 coauthored" data-work_id="29735205" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/29735205/Communication_Design_Manifesto">Communication Design Manifesto</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest">10 Theses on Communication Design</div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/29735205" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="bff8d1b74c2d973bc23cf0bef5cf7fc0" rel="nofollow" data-download="{"attachment_id":50191369,"asset_id":29735205,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/50191369/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="993992" href="https://kea.academia.edu/RasmusSimonsen">Rasmus Simonsen</a><script data-card-contents-for-user="993992" type="text/json">{"id":993992,"first_name":"Rasmus","last_name":"Simonsen","domain_name":"kea","page_name":"RasmusSimonsen","display_name":"Rasmus Simonsen","profile_url":"https://kea.academia.edu/RasmusSimonsen?f_ri=11615","photo":"https://0.academia-photos.com/993992/406417/36782889/s65_rasmus.simonsen.png"}</script></span></span><span class="u-displayInlineBlock InlineList-item-text"> and <span class="u-textDecorationUnderline u-clickable InlineList-item-text js-work-more-authors-29735205">+1</span><div class="hidden js-additional-users-29735205"><div><span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a href="https://kea.academia.edu/helenejeuneallsopp">Helene Jeune-Allsopp</a></span></div></div></span><script>(function(){ var popoverSettings = { el: $('.js-work-more-authors-29735205'), placement: 'bottom', hide_delay: 200, html: true, content: function(){ return $('.js-additional-users-29735205').html(); } } new HoverPopover(popoverSettings); })();</script></li><li class="js-paper-rank-work_29735205 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="29735205"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 29735205, container: ".js-paper-rank-work_29735205", }); });</script></li><li class="js-percentile-work_29735205 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span 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$(".js-view-count[data-work-id=29735205]").text(description); $(".js-view-count-work_29735205").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_29735205").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="29735205"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">4</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="928" href="https://www.academia.edu/Documents/in/Media_Studies">Media Studies</a>, <script data-card-contents-for-ri="928" type="text/json">{"id":928,"name":"Media Studies","url":"https://www.academia.edu/Documents/in/Media_Studies?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="9491" href="https://www.academia.edu/Documents/in/Pedagogy">Pedagogy</a>, <script data-card-contents-for-ri="9491" type="text/json">{"id":9491,"name":"Pedagogy","url":"https://www.academia.edu/Documents/in/Pedagogy?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a>, <script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="175427" href="https://www.academia.edu/Documents/in/Undergraduate_Education">Undergraduate Education</a><script data-card-contents-for-ri="175427" type="text/json">{"id":175427,"name":"Undergraduate Education","url":"https://www.academia.edu/Documents/in/Undergraduate_Education?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=29735205]'), work: {"id":29735205,"title":"Communication Design Manifesto","created_at":"2016-11-08T10:06:42.619-08:00","url":"https://www.academia.edu/29735205/Communication_Design_Manifesto?f_ri=11615","dom_id":"work_29735205","summary":"10 Theses on Communication Design","downloadable_attachments":[{"id":50191369,"asset_id":29735205,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":993992,"first_name":"Rasmus","last_name":"Simonsen","domain_name":"kea","page_name":"RasmusSimonsen","display_name":"Rasmus Simonsen","profile_url":"https://kea.academia.edu/RasmusSimonsen?f_ri=11615","photo":"https://0.academia-photos.com/993992/406417/36782889/s65_rasmus.simonsen.png"},{"id":8415855,"first_name":"Helene","last_name":"Jeune-Allsopp","domain_name":"kea","page_name":"helenejeuneallsopp","display_name":"Helene Jeune-Allsopp","profile_url":"https://kea.academia.edu/helenejeuneallsopp?f_ri=11615","photo":"/images/s65_no_pic.png"}],"research_interests":[{"id":928,"name":"Media Studies","url":"https://www.academia.edu/Documents/in/Media_Studies?f_ri=11615","nofollow":false},{"id":9491,"name":"Pedagogy","url":"https://www.academia.edu/Documents/in/Pedagogy?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false},{"id":175427,"name":"Undergraduate Education","url":"https://www.academia.edu/Documents/in/Undergraduate_Education?f_ri=11615","nofollow":false}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_45091636" data-work_id="45091636" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/45091636/Il_discorso_dei_dati_Note_semiotiche_sulla_visualizzazione_delle_informazioni">Il discorso dei dati. Note semiotiche sulla visualizzazione delle informazioni</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">Forme di ragionamento diagrammatico sono sempre esistite (dai quipu Inca ai grafici statistici classici, consolidati nella prima metà dell’Ottocento), ma è con la diffusione massiva delle pratiche di visualizzazione, correlata alla... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_45091636" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">Forme di ragionamento diagrammatico sono sempre esistite (dai quipu Inca ai grafici statistici classici, consolidati nella prima metà dell’Ottocento), ma è con la diffusione massiva delle pratiche di visualizzazione, correlata alla necessità di gestire una mole di informazioni sempre più ingente e alla disponibilità di tecnologie digitali sempre più raffinate, che la rappresentazione visiva dei dati è entrata a pieno titolo nel nostro immaginario. Nell’era dei big data la visualizzazione delle informazioni è diventata un fenomeno di massa, che spesso però guardiamo distrattamente o non vediamo affatto. In altre parole, di infografiche, diagrammi e visualizzazioni spesso cogliamo soltanto i dati che riportano ma non lo specifico modo (e tutto da vedere) in cui ci sono dati, ovvero la peculiare forma visiva e grafica in cui ci sono offerti. <br />Da un punto di vista semiotico ci sembra invece rilevante – ed è questo l’oggetto dei saggi di questo libro – porre attenzione alle specifiche modalità di messa in discorso dei dati in esempi anche molto diversi tra loro: dall’Isotype all’infografica contemporanea, tra rappresentazione e visualizzazione dei dati; da alcune installazioni digitali interattive alla contaminazione tra media, come nella photoviz; dal giornalismo dei dati alla retorica della trasparenza negli open data.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/45091636" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="2ed39f49101fad10c2bb9e74aec8d5ab" rel="nofollow" data-download="{"attachment_id":65653095,"asset_id":45091636,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/65653095/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="3110265" href="https://polimi.academia.edu/ValentinaManchia">Valentina Manchia</a><script data-card-contents-for-user="3110265" type="text/json">{"id":3110265,"first_name":"Valentina","last_name":"Manchia","domain_name":"polimi","page_name":"ValentinaManchia","display_name":"Valentina Manchia","profile_url":"https://polimi.academia.edu/ValentinaManchia?f_ri=11615","photo":"https://0.academia-photos.com/3110265/1263727/1575088/s65_valentina.manchia.jpg"}</script></span></span></li><li class="js-paper-rank-work_45091636 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="45091636"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 45091636, container: ".js-paper-rank-work_45091636", }); });</script></li><li class="js-percentile-work_45091636 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 45091636; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_45091636"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_45091636 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="45091636"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 45091636; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=45091636]").text(description); $(".js-view-count-work_45091636").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_45091636").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="45091636"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">17</a>  </div><span class="InlineList-item-text u-textTruncate u-pl10x"><a class="InlineList-item-text" data-has-card-for-ri="98" href="https://www.academia.edu/Documents/in/Semiotics">Semiotics</a>, <script data-card-contents-for-ri="98" type="text/json">{"id":98,"name":"Semiotics","url":"https://www.academia.edu/Documents/in/Semiotics?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="863" href="https://www.academia.edu/Documents/in/Visual_Studies">Visual Studies</a>, <script data-card-contents-for-ri="863" type="text/json">{"id":863,"name":"Visual Studies","url":"https://www.academia.edu/Documents/in/Visual_Studies?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="1440" href="https://www.academia.edu/Documents/in/Visualization">Visualization</a>, <script data-card-contents-for-ri="1440" type="text/json">{"id":1440,"name":"Visualization","url":"https://www.academia.edu/Documents/in/Visualization?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="3225" href="https://www.academia.edu/Documents/in/Visual_Culture">Visual Culture</a><script data-card-contents-for-ri="3225" type="text/json">{"id":3225,"name":"Visual Culture","url":"https://www.academia.edu/Documents/in/Visual_Culture?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=45091636]'), work: {"id":45091636,"title":"Il discorso dei dati. Note semiotiche sulla visualizzazione delle informazioni","created_at":"2021-02-10T03:08:09.928-08:00","url":"https://www.academia.edu/45091636/Il_discorso_dei_dati_Note_semiotiche_sulla_visualizzazione_delle_informazioni?f_ri=11615","dom_id":"work_45091636","summary":"Forme di ragionamento diagrammatico sono sempre esistite (dai quipu Inca ai grafici statistici classici, consolidati nella prima metà dell’Ottocento), ma è con la diffusione massiva delle pratiche di visualizzazione, correlata alla necessità di gestire una mole di informazioni sempre più ingente e alla disponibilità di tecnologie digitali sempre più raffinate, che la rappresentazione visiva dei dati è entrata a pieno titolo nel nostro immaginario. Nell’era dei big data la visualizzazione delle informazioni è diventata un fenomeno di massa, che spesso però guardiamo distrattamente o non vediamo affatto. In altre parole, di infografiche, diagrammi e visualizzazioni spesso cogliamo soltanto i dati che riportano ma non lo specifico modo (e tutto da vedere) in cui ci sono dati, ovvero la peculiare forma visiva e grafica in cui ci sono offerti.\r\nDa un punto di vista semiotico ci sembra invece rilevante – ed è questo l’oggetto dei saggi di questo libro – porre attenzione alle specifiche modalità di messa in discorso dei dati in esempi anche molto diversi tra loro: dall’Isotype all’infografica contemporanea, tra rappresentazione e visualizzazione dei dati; da alcune installazioni digitali interattive alla contaminazione tra media, come nella photoviz; dal giornalismo dei dati alla retorica della trasparenza negli open data.","downloadable_attachments":[{"id":65653095,"asset_id":45091636,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":3110265,"first_name":"Valentina","last_name":"Manchia","domain_name":"polimi","page_name":"ValentinaManchia","display_name":"Valentina Manchia","profile_url":"https://polimi.academia.edu/ValentinaManchia?f_ri=11615","photo":"https://0.academia-photos.com/3110265/1263727/1575088/s65_valentina.manchia.jpg"}],"research_interests":[{"id":98,"name":"Semiotics","url":"https://www.academia.edu/Documents/in/Semiotics?f_ri=11615","nofollow":false},{"id":863,"name":"Visual Studies","url":"https://www.academia.edu/Documents/in/Visual_Studies?f_ri=11615","nofollow":false},{"id":1440,"name":"Visualization","url":"https://www.academia.edu/Documents/in/Visualization?f_ri=11615","nofollow":false},{"id":3225,"name":"Visual Culture","url":"https://www.academia.edu/Documents/in/Visual_Culture?f_ri=11615","nofollow":false},{"id":3424,"name":"Information Visualization","url":"https://www.academia.edu/Documents/in/Information_Visualization?f_ri=11615"},{"id":4399,"name":"Visual Semiotics","url":"https://www.academia.edu/Documents/in/Visual_Semiotics?f_ri=11615"},{"id":6865,"name":"Digital Culture","url":"https://www.academia.edu/Documents/in/Digital_Culture?f_ri=11615"},{"id":11467,"name":"Visual Communication","url":"https://www.academia.edu/Documents/in/Visual_Communication?f_ri=11615"},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615"},{"id":20482,"name":"Information Design","url":"https://www.academia.edu/Documents/in/Information_Design?f_ri=11615"},{"id":47980,"name":"Data Visualization","url":"https://www.academia.edu/Documents/in/Data_Visualization?f_ri=11615"},{"id":93455,"name":"Infographics and data visualization","url":"https://www.academia.edu/Documents/in/Infographics_and_data_visualization?f_ri=11615"},{"id":97603,"name":"Visual Communication Design","url":"https://www.academia.edu/Documents/in/Visual_Communication_Design?f_ri=11615"},{"id":126300,"name":"Big Data","url":"https://www.academia.edu/Documents/in/Big_Data?f_ri=11615"},{"id":137020,"name":"Semiotica","url":"https://www.academia.edu/Documents/in/Semiotica?f_ri=11615"},{"id":149466,"name":"Visuality","url":"https://www.academia.edu/Documents/in/Visuality?f_ri=11615"},{"id":191729,"name":"Semiotic Analysis","url":"https://www.academia.edu/Documents/in/Semiotic_Analysis?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_28749294" data-work_id="28749294" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/28749294/Meta_Identity_Graphic_Design_Master_Thesis">Meta-Identity – Graphic Design Master Thesis</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">The prerogative of identity design has always been to manage the visual representation of an object, individual, organisation. Traditionally, a visual identity revolves around a prime signifier, which is said to stand for a specific... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_28749294" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">The prerogative of identity design has always been to manage the visual representation of an object, individual, organisation. Traditionally, a visual identity revolves around a prime signifier, which is said to stand for a specific entity. Its objective is to fulfil the four fundamental functions of visual communication – to identify, to inform, to present and to promote – and to conform the perception of the audience. <br /> <br />While all the visual identities share the same objective, they employ different methods to achieve it. The design process, whether the identity is fixed or flexible, is generally focused on the appearance of a predetermined result. On the other hand, the human sense of the word identity can be achieved only by showing change over a period of time balancing between sameness and difference, repetition and variation. Consequently, an identity shouldn’t be defined merely statically or dynamically, but also behaviourally. <br /> <br />Thus a meta-approach, whose outputs aren’t determined in advance but are generated through a dialectic process, might be a viable option. The term ‘meta-identity’ has been coined to describe the typology of visual identity which ranges between parametric values theorised in the research. In particular, this project addresses the design process of typographic logo solutions and investigates how type design methodology could positively affect it. <br /> <br />Video: <a href="https://vimeo.com/183538660" rel="nofollow">https://vimeo.com/183538660</a>.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/28749294" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="cc7043eb0decad9e4fd85feb70c2937a" rel="nofollow" data-download="{"attachment_id":49162764,"asset_id":28749294,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/49162764/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="43197929" href="https://polimi.academia.edu/MarcelloJacopoBiffi">Marcello Jacopo Biffi</a><script data-card-contents-for-user="43197929" type="text/json">{"id":43197929,"first_name":"Marcello Jacopo","last_name":"Biffi","domain_name":"polimi","page_name":"MarcelloJacopoBiffi","display_name":"Marcello Jacopo Biffi","profile_url":"https://polimi.academia.edu/MarcelloJacopoBiffi?f_ri=11615","photo":"https://0.academia-photos.com/43197929/11569155/17231962/s65_marcello_jacopo.biffi.jpg"}</script></span></span></li><li class="js-paper-rank-work_28749294 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="28749294"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 28749294, container: ".js-paper-rank-work_28749294", }); });</script></li><li class="js-percentile-work_28749294 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 28749294; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_28749294"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_28749294 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="28749294"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 28749294; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=28749294]").text(description); $(".js-view-count-work_28749294").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_28749294").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="28749294"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">13</a>  </div><span class="InlineList-item-text u-textTruncate u-pl10x"><a class="InlineList-item-text" data-has-card-for-ri="98" href="https://www.academia.edu/Documents/in/Semiotics">Semiotics</a>, <script data-card-contents-for-ri="98" type="text/json">{"id":98,"name":"Semiotics","url":"https://www.academia.edu/Documents/in/Semiotics?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="988" href="https://www.academia.edu/Documents/in/Design">Design</a>, <script data-card-contents-for-ri="988" type="text/json">{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="5079" href="https://www.academia.edu/Documents/in/Graphic_Design">Graphic Design</a>, <script data-card-contents-for-ri="5079" type="text/json">{"id":5079,"name":"Graphic Design","url":"https://www.academia.edu/Documents/in/Graphic_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="5083" href="https://www.academia.edu/Documents/in/Logo_Design">Logo Design</a><script data-card-contents-for-ri="5083" type="text/json">{"id":5083,"name":"Logo Design","url":"https://www.academia.edu/Documents/in/Logo_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=28749294]'), work: {"id":28749294,"title":"Meta-Identity – Graphic Design Master Thesis","created_at":"2016-09-27T12:33:34.636-07:00","url":"https://www.academia.edu/28749294/Meta_Identity_Graphic_Design_Master_Thesis?f_ri=11615","dom_id":"work_28749294","summary":"The prerogative of identity design has always been to manage the visual representation of an object, individual, organisation. Traditionally, a visual identity revolves around a prime signifier, which is said to stand for a specific entity. Its objective is to fulfil the four fundamental functions of visual communication – to identify, to inform, to present and to promote – and to conform the perception of the audience.\r\n\r\nWhile all the visual identities share the same objective, they employ different methods to achieve it. The design process, whether the identity is fixed or flexible, is generally focused on the appearance of a predetermined result. On the other hand, the human sense of the word identity can be achieved only by showing change over a period of time balancing between sameness and difference, repetition and variation. Consequently, an identity shouldn’t be defined merely statically or dynamically, but also behaviourally.\r\n\r\nThus a meta-approach, whose outputs aren’t determined in advance but are generated through a dialectic process, might be a viable option. The term ‘meta-identity’ has been coined to describe the typology of visual identity which ranges between parametric values theorised in the research. In particular, this project addresses the design process of typographic logo solutions and investigates how type design methodology could positively affect it.\r\n\r\nVideo: https://vimeo.com/183538660.","downloadable_attachments":[{"id":49162764,"asset_id":28749294,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":43197929,"first_name":"Marcello Jacopo","last_name":"Biffi","domain_name":"polimi","page_name":"MarcelloJacopoBiffi","display_name":"Marcello Jacopo Biffi","profile_url":"https://polimi.academia.edu/MarcelloJacopoBiffi?f_ri=11615","photo":"https://0.academia-photos.com/43197929/11569155/17231962/s65_marcello_jacopo.biffi.jpg"}],"research_interests":[{"id":98,"name":"Semiotics","url":"https://www.academia.edu/Documents/in/Semiotics?f_ri=11615","nofollow":false},{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false},{"id":5079,"name":"Graphic Design","url":"https://www.academia.edu/Documents/in/Graphic_Design?f_ri=11615","nofollow":false},{"id":5083,"name":"Logo Design","url":"https://www.academia.edu/Documents/in/Logo_Design?f_ri=11615","nofollow":false},{"id":8048,"name":"Typography","url":"https://www.academia.edu/Documents/in/Typography?f_ri=11615"},{"id":11467,"name":"Visual Communication","url":"https://www.academia.edu/Documents/in/Visual_Communication?f_ri=11615"},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615"},{"id":17667,"name":"Typeface Design","url":"https://www.academia.edu/Documents/in/Typeface_Design?f_ri=11615"},{"id":23735,"name":"Branding","url":"https://www.academia.edu/Documents/in/Branding?f_ri=11615"},{"id":39786,"name":"Visual Identity","url":"https://www.academia.edu/Documents/in/Visual_Identity?f_ri=11615"},{"id":111897,"name":"Parametric Design","url":"https://www.academia.edu/Documents/in/Parametric_Design?f_ri=11615"},{"id":254570,"name":"Interpolation","url":"https://www.academia.edu/Documents/in/Interpolation?f_ri=11615"},{"id":345777,"name":"Design Fiction","url":"https://www.academia.edu/Documents/in/Design_Fiction?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_65555772" data-work_id="65555772" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/65555772/A_Communication_System_in_Urban_Design_Process_An_Algorithmic_Neighbourhood_Design_Approach">A Communication System in Urban Design Process: An Algorithmic Neighbourhood Design Approach</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">Our paper questions the aspects of design communication in urban design practices of both conventional and participatory design approaches. We offer a virtual design methodology to generate urban form as a middle approach between... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_65555772" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">Our paper questions the aspects of design communication in urban design practices of both conventional and participatory design approaches. We offer a virtual design methodology to generate urban form as a middle approach between conventional and participatory urban design processes. We hypothesise that a virtual participatory urban design platform can provide more design associated information for laypeople to participate in design decisionmaking. The conventional urban design approaches investigate urban form as purely through the lens of urban professionals. In participatory urban design approaches the design decisions remain as general assumptions because of lack of enough associated information like cost, building form and real-life visual perception etc. Therefore, we propose an approach to produce urban form taking advantages of virtual tools to engage stakeholders in complex urban design decision-making processes. We have created a platform to engage laypeople in design iter...</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/65555772" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="fd236fbc26e1d0688111a23cf975219c" rel="nofollow" data-download="{"attachment_id":77099312,"asset_id":65555772,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/77099312/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="37121" href="https://xjtlu.academia.edu/MarcAurelSchnabel">Marc Aurel Schnabel</a><script data-card-contents-for-user="37121" type="text/json">{"id":37121,"first_name":"Marc Aurel","last_name":"Schnabel","domain_name":"xjtlu","page_name":"MarcAurelSchnabel","display_name":"Marc Aurel Schnabel","profile_url":"https://xjtlu.academia.edu/MarcAurelSchnabel?f_ri=11615","photo":"https://0.academia-photos.com/37121/12314/132436882/s65_marc_aurel.schnabel.jpeg"}</script></span></span></li><li class="js-paper-rank-work_65555772 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="65555772"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 65555772, container: ".js-paper-rank-work_65555772", }); });</script></li><li class="js-percentile-work_65555772 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 65555772; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_65555772"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_65555772 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="65555772"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 65555772; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=65555772]").text(description); $(".js-view-count-work_65555772").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_65555772").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="65555772"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">7</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="2918" href="https://www.academia.edu/Documents/in/Participatory_Design">Participatory Design</a>, <script data-card-contents-for-ri="2918" type="text/json">{"id":2918,"name":"Participatory Design","url":"https://www.academia.edu/Documents/in/Participatory_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a>, <script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="45546" href="https://www.academia.edu/Documents/in/Co-design_Co-creation_participatory_design">Co-design/Co-creation/participatory design</a>, <script data-card-contents-for-ri="45546" type="text/json">{"id":45546,"name":"Co-design/Co-creation/participatory design","url":"https://www.academia.edu/Documents/in/Co-design_Co-creation_participatory_design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="77586" href="https://www.academia.edu/Documents/in/Virtual_Platforms">Virtual Platforms</a><script data-card-contents-for-ri="77586" type="text/json">{"id":77586,"name":"Virtual Platforms","url":"https://www.academia.edu/Documents/in/Virtual_Platforms?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=65555772]'), work: {"id":65555772,"title":"A Communication System in Urban Design Process: An Algorithmic Neighbourhood Design Approach","created_at":"2021-12-22T12:13:11.195-08:00","url":"https://www.academia.edu/65555772/A_Communication_System_in_Urban_Design_Process_An_Algorithmic_Neighbourhood_Design_Approach?f_ri=11615","dom_id":"work_65555772","summary":"Our paper questions the aspects of design communication in urban design practices of both conventional and participatory design approaches. We offer a virtual design methodology to generate urban form as a middle approach between conventional and participatory urban design processes. We hypothesise that a virtual participatory urban design platform can provide more design associated information for laypeople to participate in design decisionmaking. The conventional urban design approaches investigate urban form as purely through the lens of urban professionals. In participatory urban design approaches the design decisions remain as general assumptions because of lack of enough associated information like cost, building form and real-life visual perception etc. Therefore, we propose an approach to produce urban form taking advantages of virtual tools to engage stakeholders in complex urban design decision-making processes. We have created a platform to engage laypeople in design iter...","downloadable_attachments":[{"id":77099312,"asset_id":65555772,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":37121,"first_name":"Marc Aurel","last_name":"Schnabel","domain_name":"xjtlu","page_name":"MarcAurelSchnabel","display_name":"Marc Aurel Schnabel","profile_url":"https://xjtlu.academia.edu/MarcAurelSchnabel?f_ri=11615","photo":"https://0.academia-photos.com/37121/12314/132436882/s65_marc_aurel.schnabel.jpeg"}],"research_interests":[{"id":2918,"name":"Participatory Design","url":"https://www.academia.edu/Documents/in/Participatory_Design?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false},{"id":45546,"name":"Co-design/Co-creation/participatory design","url":"https://www.academia.edu/Documents/in/Co-design_Co-creation_participatory_design?f_ri=11615","nofollow":false},{"id":77586,"name":"Virtual Platforms","url":"https://www.academia.edu/Documents/in/Virtual_Platforms?f_ri=11615","nofollow":false},{"id":146216,"name":"Residential Neighbourhood Design","url":"https://www.academia.edu/Documents/in/Residential_Neighbourhood_Design?f_ri=11615"},{"id":604591,"name":"Design Communication","url":"https://www.academia.edu/Documents/in/Design_Communication?f_ri=11615"},{"id":3043792,"name":"algorithmic system","url":"https://www.academia.edu/Documents/in/algorithmic_system?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_16393318" data-work_id="16393318" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/16393318/The_Persona_Generator_a_feasibility_study_Fostering_a_human_centred_approach_for_sustainable_businesses_and_improved_quality_of_life">The Persona Generator: a feasibility study. Fostering a human centred approach for sustainable businesses and improved quality of life.</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">The purpose of this feasibility study is to evaluate feasibility, viability and desirability of an online value-driven venture called the Persona Generator. A double-sided platform able to collect real people's story and organise them to... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_16393318" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">The purpose of this feasibility study is to evaluate feasibility, viability and desirability of an online value-driven venture called the Persona Generator. A double-sided platform able to collect real people's story and organise them to automatically create personas, customer archetypes based on users insights. <br />The idea behind the project was born from the broad application of personas in communicating and put into practice user research in Human Centred Approaches. This study frames how the pace of change today makes it difficult for businesses to find effective and long-lasting solutions; the Big Data phenomenon and its potential in user research; our need for sharing and . <br />the Quantified Self Movement, as opponents to widespread fears of privacy violation. <br />Since the high cost of research is the first problem the Persona Generator would tackle, a large part of my research focused on methodology in qualitative research to retrieve in- context behavioural drivers. Following the Lean Startup path, primary research was conducted to get feedback from all subjects involved. <br />As a conclusion to this study, the value of personas in human centred research was put into question and a pivotal change in business model and value was proposed.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/16393318" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="cee29e77a8ae7a8427b63c4a3a5ad177" rel="nofollow" data-download="{"attachment_id":38973818,"asset_id":16393318,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/38973818/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="26282168" href="https://kingston.academia.edu/IreneCanuti">Irene Canuti</a><script data-card-contents-for-user="26282168" type="text/json">{"id":26282168,"first_name":"Irene","last_name":"Canuti","domain_name":"kingston","page_name":"IreneCanuti","display_name":"Irene Canuti","profile_url":"https://kingston.academia.edu/IreneCanuti?f_ri=11615","photo":"https://0.academia-photos.com/26282168/10270291/14925319/s65_irene.canuti.jpg"}</script></span></span></li><li class="js-paper-rank-work_16393318 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="16393318"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 16393318, container: ".js-paper-rank-work_16393318", }); 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$(".js-view-count[data-work-id=16393318]").text(description); $(".js-view-count-work_16393318").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_16393318").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="16393318"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">13</a>  </div><span class="InlineList-item-text u-textTruncate u-pl10x"><a class="InlineList-item-text" data-has-card-for-ri="1656" href="https://www.academia.edu/Documents/in/Social_Entrepreneurship">Social Entrepreneurship</a>, <script data-card-contents-for-ri="1656" type="text/json">{"id":1656,"name":"Social Entrepreneurship","url":"https://www.academia.edu/Documents/in/Social_Entrepreneurship?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="2875" href="https://www.academia.edu/Documents/in/User_Experience_UX_">User Experience (UX)</a>, <script data-card-contents-for-ri="2875" type="text/json">{"id":2875,"name":"User Experience (UX)","url":"https://www.academia.edu/Documents/in/User_Experience_UX_?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="3386" href="https://www.academia.edu/Documents/in/Design_for_Social_Innovation">Design for Social Innovation</a>, <script data-card-contents-for-ri="3386" type="text/json">{"id":3386,"name":"Design for Social Innovation","url":"https://www.academia.edu/Documents/in/Design_for_Social_Innovation?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="9853" href="https://www.academia.edu/Documents/in/Collaborative_Design">Collaborative Design</a><script data-card-contents-for-ri="9853" type="text/json">{"id":9853,"name":"Collaborative Design","url":"https://www.academia.edu/Documents/in/Collaborative_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=16393318]'), work: {"id":16393318,"title":"The Persona Generator: a feasibility study. Fostering a human centred approach for sustainable businesses and improved quality of life.","created_at":"2015-10-02T02:04:56.157-07:00","url":"https://www.academia.edu/16393318/The_Persona_Generator_a_feasibility_study_Fostering_a_human_centred_approach_for_sustainable_businesses_and_improved_quality_of_life?f_ri=11615","dom_id":"work_16393318","summary":"The purpose of this feasibility study is to evaluate feasibility, viability and desirability of an online value-driven venture called the Persona Generator. A double-sided platform able to collect real people's story and organise them to automatically create personas, customer archetypes based on users insights.\r\nThe idea behind the project was born from the broad application of personas in communicating and put into practice user research in Human Centred Approaches. This study frames how the pace of change today makes it difficult for businesses to find effective and long-lasting solutions; the Big Data phenomenon and its potential in user research; our need for sharing and .\r\nthe Quantified Self Movement, as opponents to widespread fears of privacy violation.\r\nSince the high cost of research is the first problem the Persona Generator would tackle, a large part of my research focused on methodology in qualitative research to retrieve in- context behavioural drivers. Following the Lean Startup path, primary research was conducted to get feedback from all subjects involved.\r\nAs a conclusion to this study, the value of personas in human centred research was put into question and a pivotal change in business model and value was proposed.","downloadable_attachments":[{"id":38973818,"asset_id":16393318,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":26282168,"first_name":"Irene","last_name":"Canuti","domain_name":"kingston","page_name":"IreneCanuti","display_name":"Irene Canuti","profile_url":"https://kingston.academia.edu/IreneCanuti?f_ri=11615","photo":"https://0.academia-photos.com/26282168/10270291/14925319/s65_irene.canuti.jpg"}],"research_interests":[{"id":1656,"name":"Social Entrepreneurship","url":"https://www.academia.edu/Documents/in/Social_Entrepreneurship?f_ri=11615","nofollow":false},{"id":2875,"name":"User Experience (UX)","url":"https://www.academia.edu/Documents/in/User_Experience_UX_?f_ri=11615","nofollow":false},{"id":3386,"name":"Design for Social Innovation","url":"https://www.academia.edu/Documents/in/Design_for_Social_Innovation?f_ri=11615","nofollow":false},{"id":9853,"name":"Collaborative Design","url":"https://www.academia.edu/Documents/in/Collaborative_Design?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615"},{"id":21556,"name":"Crowdsourcing","url":"https://www.academia.edu/Documents/in/Crowdsourcing?f_ri=11615"},{"id":44886,"name":"Empathy","url":"https://www.academia.edu/Documents/in/Empathy?f_ri=11615"},{"id":46173,"name":"User Research","url":"https://www.academia.edu/Documents/in/User_Research?f_ri=11615"},{"id":126300,"name":"Big Data","url":"https://www.academia.edu/Documents/in/Big_Data?f_ri=11615"},{"id":168672,"name":"Lean startup","url":"https://www.academia.edu/Documents/in/Lean_startup?f_ri=11615"},{"id":218916,"name":"Human Centred Design","url":"https://www.academia.edu/Documents/in/Human_Centred_Design?f_ri=11615"},{"id":433586,"name":"Quantified Self","url":"https://www.academia.edu/Documents/in/Quantified_Self?f_ri=11615"},{"id":1226770,"name":"Behavioural Economics","url":"https://www.academia.edu/Documents/in/Behavioural_Economics?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_4570155" data-work_id="4570155" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/4570155/Globalization_and_the_Digital_Divide">Globalization and the Digital Divide </a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">This text examines globalization and its effects from the perspective of how differences in access to online communication technologies between the economically developed countries and less economically developed countries is affecting... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_4570155" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">This text examines globalization and its effects from the perspective of how differences in access to online communication technologies between the economically developed countries and less economically developed countries is affecting social, economic, educational, and political developments in the world’s emerging economies. In so doing, the collection also examines how this situation is creating a global digital divide that will have adverse consequences for all nations. Each of the book’s chapters examines trends and ideas related to the global digital divide between economically developed countries and less economically developed nations. Through this approach, the contributors present perspectives from the economically developing nations themselves versus other texts that explore this topic from the perspective of economically developed countries. In this way, this volume offers a new and an important perspective to the growing literature on the global digital divide.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/4570155" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="220bfc80d313f32fd04b171eaf9b37ff" rel="nofollow" data-download="{"attachment_id":36984673,"asset_id":4570155,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/36984673/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="4607260" href="https://latech.academia.edu/KirkStAmant">Kirk St. Amant</a><script data-card-contents-for-user="4607260" type="text/json">{"id":4607260,"first_name":"Kirk","last_name":"St. Amant","domain_name":"latech","page_name":"KirkStAmant","display_name":"Kirk St. Amant","profile_url":"https://latech.academia.edu/KirkStAmant?f_ri=11615","photo":"https://0.academia-photos.com/4607260/2638089/3066551/s65_kirk.st._amant.jpg"}</script></span></span></li><li class="js-paper-rank-work_4570155 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="4570155"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 4570155, container: ".js-paper-rank-work_4570155", }); });</script></li><li class="js-percentile-work_4570155 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 4570155; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_4570155"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_4570155 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="4570155"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 4570155; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=4570155]").text(description); $(".js-view-count-work_4570155").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_4570155").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="4570155"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">11</a>  </div><span class="InlineList-item-text u-textTruncate u-pl10x"><a class="InlineList-item-text" data-has-card-for-ri="491" href="https://www.academia.edu/Documents/in/Information_Technology">Information Technology</a>, <script data-card-contents-for-ri="491" type="text/json">{"id":491,"name":"Information Technology","url":"https://www.academia.edu/Documents/in/Information_Technology?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="1345" href="https://www.academia.edu/Documents/in/International_Communication">International Communication</a>, <script data-card-contents-for-ri="1345" type="text/json">{"id":1345,"name":"International Communication","url":"https://www.academia.edu/Documents/in/International_Communication?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="1439" href="https://www.academia.edu/Documents/in/Globalization">Globalization</a>, <script data-card-contents-for-ri="1439" type="text/json">{"id":1439,"name":"Globalization","url":"https://www.academia.edu/Documents/in/Globalization?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="1759" href="https://www.academia.edu/Documents/in/Internet_Studies">Internet Studies</a><script data-card-contents-for-ri="1759" type="text/json">{"id":1759,"name":"Internet Studies","url":"https://www.academia.edu/Documents/in/Internet_Studies?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=4570155]'), work: {"id":4570155,"title":"Globalization and the Digital Divide ","created_at":"2013-09-24T00:52:12.743-07:00","url":"https://www.academia.edu/4570155/Globalization_and_the_Digital_Divide?f_ri=11615","dom_id":"work_4570155","summary":"This text examines globalization and its effects from the perspective of how differences in access to online communication technologies between the economically developed countries and less economically developed countries is affecting social, economic, educational, and political developments in the world’s emerging economies. In so doing, the collection also examines how this situation is creating a global digital divide that will have adverse consequences for all nations. Each of the book’s chapters examines trends and ideas related to the global digital divide between economically developed countries and less economically developed nations. Through this approach, the contributors present perspectives from the economically developing nations themselves versus other texts that explore this topic from the perspective of economically developed countries. In this way, this volume offers a new and an important perspective to the growing literature on the global digital divide.","downloadable_attachments":[{"id":36984673,"asset_id":4570155,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":4607260,"first_name":"Kirk","last_name":"St. Amant","domain_name":"latech","page_name":"KirkStAmant","display_name":"Kirk St. Amant","profile_url":"https://latech.academia.edu/KirkStAmant?f_ri=11615","photo":"https://0.academia-photos.com/4607260/2638089/3066551/s65_kirk.st._amant.jpg"}],"research_interests":[{"id":491,"name":"Information Technology","url":"https://www.academia.edu/Documents/in/Information_Technology?f_ri=11615","nofollow":false},{"id":1345,"name":"International Communication","url":"https://www.academia.edu/Documents/in/International_Communication?f_ri=11615","nofollow":false},{"id":1439,"name":"Globalization","url":"https://www.academia.edu/Documents/in/Globalization?f_ri=11615","nofollow":false},{"id":1759,"name":"Internet Studies","url":"https://www.academia.edu/Documents/in/Internet_Studies?f_ri=11615","nofollow":false},{"id":5401,"name":"Computer-Mediated Communication","url":"https://www.academia.edu/Documents/in/Computer-Mediated_Communication?f_ri=11615"},{"id":8733,"name":"Technical Communication","url":"https://www.academia.edu/Documents/in/Technical_Communication?f_ri=11615"},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615"},{"id":16416,"name":"Internet \u0026 Society","url":"https://www.academia.edu/Documents/in/Internet_and_Society?f_ri=11615"},{"id":20482,"name":"Information Design","url":"https://www.academia.edu/Documents/in/Information_Design?f_ri=11615"},{"id":30947,"name":"The Internet","url":"https://www.academia.edu/Documents/in/The_Internet?f_ri=11615"},{"id":73676,"name":"Cultural Globalization","url":"https://www.academia.edu/Documents/in/Cultural_Globalization?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_240311 coauthored" data-work_id="240311" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/240311/Design_Studies_Theory_and_Research_in_Graphic_Design">Design Studies: Theory and Research in Graphic Design</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">In an age of globalization and connectivity, the idea of "mainstream culture" has become quaint. Websites, magazines, books, and television have all honed in on ever-diversifying subcultures, hoping to carve out niche audiences that grow... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_240311" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">In an age of globalization and connectivity, the idea of "mainstream culture" has become quaint. Websites, magazines, books, and television have all honed in on ever-diversifying subcultures, hoping to carve out niche audiences that grow savvier and more narrowly sliced by the day. Consequently,the discipline of graphic design has undergone a sea change. Where visual communication was once informed by a designer's creative intuition, the proliferation of specialized audiences now calls for more research-based design processes. <br /> <br />Designers who ignore research run the risk of becoming mere tools for communication rather than bold voices. Design Studies, a collection of 27 essays from an international cast of top design researchers, sets out to mend this schism between research and practice. The texts presented here make a strong argument for performing rigorous experimentation and analysis. Each author outlines methods in which research has aided their designwhether by investigating how senior citizensreact to design aesthetics, how hip hop culture can inﬂuence design, or how design for Third World nations is affected by cultural differences. Contributors also outline inspired ways in which design educators can teach research methods to their students. Finally, Design Studies is rounded out by ﬁve annotated bibliographies to further aid designers in their research. This comprehensive reader is the deﬁnitive reference for this new direction in graphic design, and an essential resource for both students and practitioners.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/240311" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="97a8501cda22624d98dd95a1bbfdf4e7" rel="nofollow" data-download="{"attachment_id":40671191,"asset_id":240311,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/40671191/download_file?st=MTczMjc2NjMzMCw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="117245" href="https://umich.academia.edu/AudreyBennett">Audrey G Bennett</a><script data-card-contents-for-user="117245" type="text/json">{"id":117245,"first_name":"Audrey","last_name":"Bennett","domain_name":"umich","page_name":"AudreyBennett","display_name":"Audrey G Bennett","profile_url":"https://umich.academia.edu/AudreyBennett?f_ri=11615","photo":"https://0.academia-photos.com/117245/637131/12604217/s65_audrey.bennett.jpg"}</script></span></span><span class="u-displayInlineBlock InlineList-item-text"> and <span class="u-textDecorationUnderline u-clickable InlineList-item-text js-work-more-authors-240311">+2</span><div class="hidden js-additional-users-240311"><div><span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a href="https://rpi.academia.edu/RonEglash">Ron Eglash</a></span></div><div><span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a href="https://independent.academia.edu/JorgeFrascara">Jorge Frascara</a></span></div></div></span><script>(function(){ var popoverSettings = { el: $('.js-work-more-authors-240311'), placement: 'bottom', hide_delay: 200, html: true, content: function(){ return $('.js-additional-users-240311').html(); } } new HoverPopover(popoverSettings); })();</script></li><li class="js-paper-rank-work_240311 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="240311"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 240311, container: ".js-paper-rank-work_240311", }); });</script></li><li class="js-percentile-work_240311 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 240311; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_240311"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_240311 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="240311"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 240311; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=240311]").text(description); $(".js-view-count-work_240311").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_240311").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="240311"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">5</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="988" href="https://www.academia.edu/Documents/in/Design">Design</a>, <script data-card-contents-for-ri="988" type="text/json">{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11467" href="https://www.academia.edu/Documents/in/Visual_Communication">Visual Communication</a>, <script data-card-contents-for-ri="11467" type="text/json">{"id":11467,"name":"Visual Communication","url":"https://www.academia.edu/Documents/in/Visual_Communication?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a>, <script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="78683" href="https://www.academia.edu/Documents/in/Design_studies">Design studies</a><script data-card-contents-for-ri="78683" type="text/json">{"id":78683,"name":"Design studies","url":"https://www.academia.edu/Documents/in/Design_studies?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=240311]'), work: {"id":240311,"title":"Design Studies: Theory and Research in Graphic Design","created_at":"2010-05-27T23:04:13.355-07:00","url":"https://www.academia.edu/240311/Design_Studies_Theory_and_Research_in_Graphic_Design?f_ri=11615","dom_id":"work_240311","summary":"In an age of globalization and connectivity, the idea of \"mainstream culture\" has become quaint. Websites, magazines, books, and television have all honed in on ever-diversifying subcultures, hoping to carve out niche audiences that grow savvier and more narrowly sliced by the day. Consequently,the discipline of graphic design has undergone a sea change. Where visual communication was once informed by a designer's creative intuition, the proliferation of specialized audiences now calls for more research-based design processes.\r\n\r\nDesigners who ignore research run the risk of becoming mere tools for communication rather than bold voices. Design Studies, a collection of 27 essays from an international cast of top design researchers, sets out to mend this schism between research and practice. The texts presented here make a strong argument for performing rigorous experimentation and analysis. Each author outlines methods in which research has aided their designwhether by investigating how senior citizensreact to design aesthetics, how hip hop culture can inﬂuence design, or how design for Third World nations is affected by cultural differences. Contributors also outline inspired ways in which design educators can teach research methods to their students. Finally, Design Studies is rounded out by ﬁve annotated bibliographies to further aid designers in their research. This comprehensive reader is the deﬁnitive reference for this new direction in graphic design, and an essential resource for both students and practitioners.","downloadable_attachments":[{"id":40671191,"asset_id":240311,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":117245,"first_name":"Audrey","last_name":"Bennett","domain_name":"umich","page_name":"AudreyBennett","display_name":"Audrey G Bennett","profile_url":"https://umich.academia.edu/AudreyBennett?f_ri=11615","photo":"https://0.academia-photos.com/117245/637131/12604217/s65_audrey.bennett.jpg"},{"id":124723,"first_name":"Ron","last_name":"Eglash","domain_name":"rpi","page_name":"RonEglash","display_name":"Ron Eglash","profile_url":"https://rpi.academia.edu/RonEglash?f_ri=11615","photo":"https://0.academia-photos.com/124723/4176682/4863966/s65_ron.eglash.jpg_oh_0480e3075247d0ace1010b021f4969ec_oe_546e5030___gda___1417640531_091b6ebe37acc7684b77df0ed66b77ea"},{"id":17340142,"first_name":"Jorge","last_name":"Frascara","domain_name":"independent","page_name":"JorgeFrascara","display_name":"Jorge Frascara","profile_url":"https://independent.academia.edu/JorgeFrascara?f_ri=11615","photo":"https://0.academia-photos.com/17340142/4809290/5537833/s65_jorge.frascara.jpg_oh_e79fe50022aa955ce0a6a884399ac6fb_oe_54c377ba___gda___1422728758_857034926277a59fe1965f4da55d04c1"}],"research_interests":[{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false},{"id":11467,"name":"Visual Communication","url":"https://www.academia.edu/Documents/in/Visual_Communication?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false},{"id":78683,"name":"Design studies","url":"https://www.academia.edu/Documents/in/Design_studies?f_ri=11615","nofollow":false},{"id":97603,"name":"Visual Communication Design","url":"https://www.academia.edu/Documents/in/Visual_Communication_Design?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_37306614 coauthored" data-work_id="37306614" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/37306614/Manual_Communication_Design_Antologia">Manual Communication Design: Antologia</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">„Mamy najlepszych studentów na świecie” – wypowiadanie tego zdania jest zawsze wielką przyjemnością dla każdego wykładowcy. W naszej pracy dydaktycznej zdarza nam się to bardzo często. Na co dzień mamy bowiem do czynienia z ludźmi... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_37306614" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">„Mamy najlepszych studentów na świecie” – wypowiadanie tego zdania jest zawsze wielką przyjemnością dla każdego wykładowcy. W naszej pracy dydaktycznej zdarza nam się to bardzo często. Na co dzień mamy bowiem do czynienia z ludźmi ciekawymi świata, poszukującymi odpowiedzi na nurtujące ich, i nas przy okazji również, pytania dotyczące otaczającej rzeczywistości. Pytają, badają i wygłaszają inspirujące prezentacje w trakcie konferencji naukowych. I co więcej, wciąż dużo czytają, szukają nowych materiałów i inspiracji.<br /> <br />Niniejszy Manual II powstał właśnie z myślą o nich, ale rzecz jasna nie tylko. Często bowiem w trakcie zajęć otrzymywaliśmy pytania, jak kwestie teoretyczne, które prezentujemy w trakcie wykładów, przełożyć na konkretne badania? W jaki sposób ten sam problem można badać z wykorzystaniem różnych metod badawczych? Czym są w ogóle badania komunikacji? Jak konstruować narzędzia badawcze? Jak w sposób odpowiedni należy planować badania komunikacji? Postanowiliśmy więc zebrać w niniejszym tomie prace, które dotychczas publikowane były w różnorodnych opracowaniach zbiorowych, monografiach, czasopismach naukowych tworząc w ten sposób swoisty przewodnik po konstruktywistycznej teorii komunikacji społecznej i sposobach badania owej komunikacji. Z całą pewnością nie jest to typowy podręcznik, którego rolą jest wskazywanie konkretnych rozwiązań. Traktujemy go, podobnie jak nasze spotkania ze studentami, jako propozycje, które, mamy nadzieję, będą twórczo rozwijane przez czytelników.<br /> <br />Manual podzielony jest na trzy powiązane ze sobą części. Na pierwszą – Teorie – składają się teksty, których podstawową rolą jest wprowadzenie i wyjaśnienie kluczowych pojęć wykorzystywanych w naszych pracach badawczych oraz zasygnalizowanie najważniejszych założeń teoretycznych, co czynią w swoich tekstach miedzy innymi Michael Fleischer Zarys ogólnej teorii komunikacji i Typologia komunikacji i Annette Siemies Normalność i procedury normalizacyjne jako kategorie obserwacji dla badań komunikacji. Przybliżyć chcemy również bliską nam teorię systemów – tekst Doroty Płuchowskiej Koncepcja społeczeństwa światowego w ujęciu socjologicznej teorii systemów, ale również pokazać, jak owe koncepcje użyteczne są w kontekście takich problemów i jak doradztwo (Dorota Płuchowska), funkcjonowanie świata reklamy i przedsiębiorstw, corporate identity (Mariusz Wszołek i Martyna Gliniecka), czy też problematyki stylów życia (JanKomunikant).<br /> <br />W drugiej części  - Metodologie – zebrane zostały teksty, które pokazują na czym polega empiryczność w kontekście badań komunikacji – tekst Michaela Fleischera Jak empiryczna może być nauka o komunikacji?, jak również na czym polega badanie komunikacji oraz jak planować badania poświęcone komunikacji. Wśród nas są badacze, którzy w swojej codziennej pracy wykorzystują różnorodne metody i techniki badań, dzięki czemu na pewne problemy możemy spojrzeć z różnorodnych perspektyw. Komunikację badać można bowiem z wykorzystaniem zarówno ustrukturyzowanych badań ankietowych – Michał Grech Badanie wizerunku – metody ankietowe. Metodologia badań, jak i eksperymentów – Annette Siemies Jak badać komunikację – dlaczego potrzebujemy podejścia jakościowego i na czym ono polega? Kontekst teoretyczny dla badań z zakresu projektowania komunikacji, wykorzystywać w tym celu metody jakościowe, jak i ilościowe (lub łączone) – Marcin Pielużek Język, wartości, ideologia.<br /> <br />W końcu w trzeciej części – Projekty – prezentujemy konkretne przykłady badań bazujących na konstruktywistycznej teorii komunikacji oraz wykorzystujących proponowane przez nas metodologie. Jak pokazują zawarte w tej części teksty, sprawdzają się one w badaniu bardzo różnych, często mocno odległych od siebie zagadnień i problemów. Od badań koncentrujących się na współczesnej technologii i produktach (Annette Siemes, Martyna Gliniecka, Mariusz Wszołek, Krzysztof Moszczyński i Paweł Mackiewicz), poprzez problematykę stereotypizacji (Karolina Lachowska), po odkrywanie mechanizmów i funkcji komunikacyjnych treści generowanych w różnorodnych dyskursach (sub)kulturowych (Karolina Lachowska i Marcin Pielużek).<br /> <br />Niezależnie od tego, jak dalekie tematycznie są sobie artykuły zawarte w tej publikacji, nietrudno odnaleźć wspólny mianownik, jakim jest konstruktywistyczny paradygmat komunikacji społecznej. Na niniejszą publikację składają się teksty części naszego zespołu, który nieoficjalnie określany jest jako wrocławska szkoła komunikacji i designu. Znakomita część naszego zespołu skupiona jest wokół działalności naukowej i dydaktycznej Zakładu Communication Design, działającego przy Instytucie Dziennikarstwa i Komunikacji Społecznej Uniwersytetu Wrocławskiego.<br /> <br />Działalność naukowo-dydaktyczną, zorientowaną na problematykę komunikacji społecznej i designu zaproponował w 2007 roku prof. Michael Fleischer, uruchamiając wespół w zespół ze swoimi współpracownikami pierwszą w Polsce specjalność z obszaru projektowania komunikacji i wizerunku instytucji - Corporate Identity i Public Relations. W 2008 roku decyzją Rady Wydziału Filologicznego powstał Zakład Projektowania Komunikacji (Communication Design). W ramach pracy naukowej i dydaktycznej Zakładu duży nacisk kładziemy na badanie uwarunkowań, historii i aktualnego zastosowania designu komunikacji, które jest rozumiane przez nas jako podejście do procesu projektowego, sytuujące w centrum zainteresowania komunikację społeczną, rozumianą jako proces organizujący i stabilizujący życie społeczne — to zaś rozumiane jest jako samoorganizujący się system komunikacyjnych powiązań.<br /> <br />Nasze publikacje można określić jako różnorodne lub interdyscyplinarne, gdyż poruszane w nich problemy i zagadnienia dotyczą wielu aspektów z obszaru nauk społecznych, humanistycznych i wzorniczych. Wiodące obszary naszych zainteresowań badawczych i projektowych to: badanie komunikacji, teoria komunikacji, projektowanie komunikacji, badania wizerunku, procesy normalizacyjne, teoria systemów, paradygmat empiryczny, konstruktywizm, teoria dyskursu, lingwistyka kognitywna, corporate identity, design, reklama, analiza zawartości, dyskurs wizualny, sieci społeczne, kapitalizm, transformation design.<br /> <br />W ciągu ostatnich 10 lat wspólnie z wydawnictwem Libron z Krakowa i wydawnictwem Primum Verbum z Łodzi opublikowaliśmy ponad 40 monografii i prac zbiorowych - większość z tych prac jest dostępnych w tzw. wolnym dostępie na stronie pk.uni.wroc.pl oraz na stronie Instytutu Dziennikarstwa i Komunikacji Społecznej. W ramach serii wydawniczej Communication Design każdego roku wydajemy publikacje pokonferencyjne: “Badanie komunikacji” i “Projektowanie komunikacji” (wcześniej: “Badanie i projektowanie komunikacji” oraz “Teorie Komunikacji i Mediów”). Również ta publikacja jest częścią serii wydawniczej. Pierwsza część Manuala dotyczyła zagadnień związanych z reklamą i pracą kreatywną. Tym razem postanowiliśmy zebrać teksty, które uznajemy za węzłowe dla poznania specyfiki naszej pracy naukowej, dydaktycznej i projektowej. Nierzadko ciekawe teksty były i są rozrzucone po różnych monografiach i pracach zbiorowych. Nierzadko również mamy problem z przedstawieniem się na podstawie jasnego profilu dokonań - ten profil nie jest jasny i prawdopodobnie nigdy nie będzie, bo rzeczywistość społeczna jest zbyt ciekawa, żeby zajmować się ciągle jednym i tym samym. Uznaliśmy więc, że przyszedł czas, żeby zebrać, poprawić i przeredagować najważniejsze dla nas teksty i wydać w formie podręcznika “Manual”. Dla nas samych, dla koleżanek i kolegów po fachu, dla studentek i studentów.<br /> <br />Zespół pracowników i współpracowników Zakładu Projektowania Komunikacji stanowią: prof. Michael Fleischer, dr Annette Siemes, dr Michał Grech, dr Karolina Lachowska, dr Mariusz Wszołek, dr Dorota Płuchowska, dr Marcin Pielużek, dr Krzysztof Moszczyński, dr Michał Jakubowicz, mgr Martyna Gliniecka, mgr Kamil Olender, mgr Agata Blat, mgr Katarzyna Sowa, mgr Małgorzata Ciesielska.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/37306614" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="d35e5fe5f8a5f1de06f89953b0d54270" rel="nofollow" data-download="{"attachment_id":57262979,"asset_id":37306614,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/57262979/download_file?st=MTczMjc2NjMzMSw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="40882472" href="https://swps-uni.academia.edu/MariuszWszo%C5%82ek">Mariusz Wszołek</a><script data-card-contents-for-user="40882472" type="text/json">{"id":40882472,"first_name":"Mariusz","last_name":"Wszołek","domain_name":"swps-uni","page_name":"MariuszWszołek","display_name":"Mariusz Wszołek","profile_url":"https://swps-uni.academia.edu/MariuszWszo%C5%82ek?f_ri=11615","photo":"https://0.academia-photos.com/40882472/11122882/12412757/s65_mariusz.wszo_ek.jpg"}</script></span></span><span class="u-displayInlineBlock InlineList-item-text"> and <span class="u-textDecorationUnderline u-clickable InlineList-item-text js-work-more-authors-37306614">+1</span><div class="hidden js-additional-users-37306614"><div><span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a href="https://wroc.academia.edu/MarcinPielu%C5%BCek">Marcin Pielużek</a></span></div></div></span><script>(function(){ var popoverSettings = { el: $('.js-work-more-authors-37306614'), placement: 'bottom', hide_delay: 200, html: true, content: function(){ return $('.js-additional-users-37306614').html(); 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container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_37306614 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="37306614"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 37306614; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=37306614]").text(description); $(".js-view-count-work_37306614").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_37306614").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="37306614"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">3</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="859" href="https://www.academia.edu/Documents/in/Communication">Communication</a>, <script data-card-contents-for-ri="859" type="text/json">{"id":859,"name":"Communication","url":"https://www.academia.edu/Documents/in/Communication?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="3248" href="https://www.academia.edu/Documents/in/Constructivism">Constructivism</a>, <script data-card-contents-for-ri="3248" type="text/json">{"id":3248,"name":"Constructivism","url":"https://www.academia.edu/Documents/in/Constructivism?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a><script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=37306614]'), work: {"id":37306614,"title":"Manual Communication Design: Antologia","created_at":"2018-08-28T13:09:46.287-07:00","url":"https://www.academia.edu/37306614/Manual_Communication_Design_Antologia?f_ri=11615","dom_id":"work_37306614","summary":"„Mamy najlepszych studentów na świecie” – wypowiadanie tego zdania jest zawsze wielką przyjemnością dla każdego wykładowcy. W naszej pracy dydaktycznej zdarza nam się to bardzo często. Na co dzień mamy bowiem do czynienia z ludźmi ciekawymi świata, poszukującymi odpowiedzi na nurtujące ich, i nas przy okazji również, pytania dotyczące otaczającej rzeczywistości. Pytają, badają i wygłaszają inspirujące prezentacje w trakcie konferencji naukowych. I co więcej, wciąż dużo czytają, szukają nowych materiałów i inspiracji.\n \nNiniejszy Manual II powstał właśnie z myślą o nich, ale rzecz jasna nie tylko. Często bowiem w trakcie zajęć otrzymywaliśmy pytania, jak kwestie teoretyczne, które prezentujemy w trakcie wykładów, przełożyć na konkretne badania? W jaki sposób ten sam problem można badać z wykorzystaniem różnych metod badawczych? Czym są w ogóle badania komunikacji? Jak konstruować narzędzia badawcze? Jak w sposób odpowiedni należy planować badania komunikacji? Postanowiliśmy więc zebrać w niniejszym tomie prace, które dotychczas publikowane były w różnorodnych opracowaniach zbiorowych, monografiach, czasopismach naukowych tworząc w ten sposób swoisty przewodnik po konstruktywistycznej teorii komunikacji społecznej i sposobach badania owej komunikacji. Z całą pewnością nie jest to typowy podręcznik, którego rolą jest wskazywanie konkretnych rozwiązań. Traktujemy go, podobnie jak nasze spotkania ze studentami, jako propozycje, które, mamy nadzieję, będą twórczo rozwijane przez czytelników.\n \nManual podzielony jest na trzy powiązane ze sobą części. Na pierwszą – Teorie – składają się teksty, których podstawową rolą jest wprowadzenie i wyjaśnienie kluczowych pojęć wykorzystywanych w naszych pracach badawczych oraz zasygnalizowanie najważniejszych założeń teoretycznych, co czynią w swoich tekstach miedzy innymi Michael Fleischer Zarys ogólnej teorii komunikacji i Typologia komunikacji i Annette Siemies Normalność i procedury normalizacyjne jako kategorie obserwacji dla badań komunikacji. Przybliżyć chcemy również bliską nam teorię systemów – tekst Doroty Płuchowskiej Koncepcja społeczeństwa światowego w ujęciu socjologicznej teorii systemów, ale również pokazać, jak owe koncepcje użyteczne są w kontekście takich problemów i jak doradztwo (Dorota Płuchowska), funkcjonowanie świata reklamy i przedsiębiorstw, corporate identity (Mariusz Wszołek i Martyna Gliniecka), czy też problematyki stylów życia (JanKomunikant).\n \nW drugiej części - Metodologie – zebrane zostały teksty, które pokazują na czym polega empiryczność w kontekście badań komunikacji – tekst Michaela Fleischera Jak empiryczna może być nauka o komunikacji?, jak również na czym polega badanie komunikacji oraz jak planować badania poświęcone komunikacji. Wśród nas są badacze, którzy w swojej codziennej pracy wykorzystują różnorodne metody i techniki badań, dzięki czemu na pewne problemy możemy spojrzeć z różnorodnych perspektyw. Komunikację badać można bowiem z wykorzystaniem zarówno ustrukturyzowanych badań ankietowych – Michał Grech Badanie wizerunku – metody ankietowe. Metodologia badań, jak i eksperymentów – Annette Siemies Jak badać komunikację – dlaczego potrzebujemy podejścia jakościowego i na czym ono polega? Kontekst teoretyczny dla badań z zakresu projektowania komunikacji, wykorzystywać w tym celu metody jakościowe, jak i ilościowe (lub łączone) – Marcin Pielużek Język, wartości, ideologia.\n \nW końcu w trzeciej części – Projekty – prezentujemy konkretne przykłady badań bazujących na konstruktywistycznej teorii komunikacji oraz wykorzystujących proponowane przez nas metodologie. Jak pokazują zawarte w tej części teksty, sprawdzają się one w badaniu bardzo różnych, często mocno odległych od siebie zagadnień i problemów. Od badań koncentrujących się na współczesnej technologii i produktach (Annette Siemes, Martyna Gliniecka, Mariusz Wszołek, Krzysztof Moszczyński i Paweł Mackiewicz), poprzez problematykę stereotypizacji (Karolina Lachowska), po odkrywanie mechanizmów i funkcji komunikacyjnych treści generowanych w różnorodnych dyskursach (sub)kulturowych (Karolina Lachowska i Marcin Pielużek).\n \nNiezależnie od tego, jak dalekie tematycznie są sobie artykuły zawarte w tej publikacji, nietrudno odnaleźć wspólny mianownik, jakim jest konstruktywistyczny paradygmat komunikacji społecznej. Na niniejszą publikację składają się teksty części naszego zespołu, który nieoficjalnie określany jest jako wrocławska szkoła komunikacji i designu. Znakomita część naszego zespołu skupiona jest wokół działalności naukowej i dydaktycznej Zakładu Communication Design, działającego przy Instytucie Dziennikarstwa i Komunikacji Społecznej Uniwersytetu Wrocławskiego.\n \nDziałalność naukowo-dydaktyczną, zorientowaną na problematykę komunikacji społecznej i designu zaproponował w 2007 roku prof. Michael Fleischer, uruchamiając wespół w zespół ze swoimi współpracownikami pierwszą w Polsce specjalność z obszaru projektowania komunikacji i wizerunku instytucji - Corporate Identity i Public Relations. W 2008 roku decyzją Rady Wydziału Filologicznego powstał Zakład Projektowania Komunikacji (Communication Design). W ramach pracy naukowej i dydaktycznej Zakładu duży nacisk kładziemy na badanie uwarunkowań, historii i aktualnego zastosowania designu komunikacji, które jest rozumiane przez nas jako podejście do procesu projektowego, sytuujące w centrum zainteresowania komunikację społeczną, rozumianą jako proces organizujący i stabilizujący życie społeczne — to zaś rozumiane jest jako samoorganizujący się system komunikacyjnych powiązań.\n \nNasze publikacje można określić jako różnorodne lub interdyscyplinarne, gdyż poruszane w nich problemy i zagadnienia dotyczą wielu aspektów z obszaru nauk społecznych, humanistycznych i wzorniczych. Wiodące obszary naszych zainteresowań badawczych i projektowych to: badanie komunikacji, teoria komunikacji, projektowanie komunikacji, badania wizerunku, procesy normalizacyjne, teoria systemów, paradygmat empiryczny, konstruktywizm, teoria dyskursu, lingwistyka kognitywna, corporate identity, design, reklama, analiza zawartości, dyskurs wizualny, sieci społeczne, kapitalizm, transformation design.\n \nW ciągu ostatnich 10 lat wspólnie z wydawnictwem Libron z Krakowa i wydawnictwem Primum Verbum z Łodzi opublikowaliśmy ponad 40 monografii i prac zbiorowych - większość z tych prac jest dostępnych w tzw. wolnym dostępie na stronie pk.uni.wroc.pl oraz na stronie Instytutu Dziennikarstwa i Komunikacji Społecznej. W ramach serii wydawniczej Communication Design każdego roku wydajemy publikacje pokonferencyjne: “Badanie komunikacji” i “Projektowanie komunikacji” (wcześniej: “Badanie i projektowanie komunikacji” oraz “Teorie Komunikacji i Mediów”). Również ta publikacja jest częścią serii wydawniczej. Pierwsza część Manuala dotyczyła zagadnień związanych z reklamą i pracą kreatywną. Tym razem postanowiliśmy zebrać teksty, które uznajemy za węzłowe dla poznania specyfiki naszej pracy naukowej, dydaktycznej i projektowej. Nierzadko ciekawe teksty były i są rozrzucone po różnych monografiach i pracach zbiorowych. Nierzadko również mamy problem z przedstawieniem się na podstawie jasnego profilu dokonań - ten profil nie jest jasny i prawdopodobnie nigdy nie będzie, bo rzeczywistość społeczna jest zbyt ciekawa, żeby zajmować się ciągle jednym i tym samym. Uznaliśmy więc, że przyszedł czas, żeby zebrać, poprawić i przeredagować najważniejsze dla nas teksty i wydać w formie podręcznika “Manual”. Dla nas samych, dla koleżanek i kolegów po fachu, dla studentek i studentów.\n \nZespół pracowników i współpracowników Zakładu Projektowania Komunikacji stanowią: prof. Michael Fleischer, dr Annette Siemes, dr Michał Grech, dr Karolina Lachowska, dr Mariusz Wszołek, dr Dorota Płuchowska, dr Marcin Pielużek, dr Krzysztof Moszczyński, dr Michał Jakubowicz, mgr Martyna Gliniecka, mgr Kamil Olender, mgr Agata Blat, mgr Katarzyna Sowa, mgr Małgorzata Ciesielska.","downloadable_attachments":[{"id":57262979,"asset_id":37306614,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":40882472,"first_name":"Mariusz","last_name":"Wszołek","domain_name":"swps-uni","page_name":"MariuszWszołek","display_name":"Mariusz Wszołek","profile_url":"https://swps-uni.academia.edu/MariuszWszo%C5%82ek?f_ri=11615","photo":"https://0.academia-photos.com/40882472/11122882/12412757/s65_mariusz.wszo_ek.jpg"},{"id":21647193,"first_name":"Marcin","last_name":"Pielużek","domain_name":"wroc","page_name":"MarcinPielużek","display_name":"Marcin Pielużek","profile_url":"https://wroc.academia.edu/MarcinPielu%C5%BCek?f_ri=11615","photo":"https://0.academia-photos.com/21647193/5949965/6754138/s65_marcin.pielu_ek.jpg_oh_121f04f2aa4dcfe3f9caf82b549a92b6_oe_55158a59___gda___1424277454_7ac5e987cbacbb68ff6654d2e81a08e4"}],"research_interests":[{"id":859,"name":"Communication","url":"https://www.academia.edu/Documents/in/Communication?f_ri=11615","nofollow":false},{"id":3248,"name":"Constructivism","url":"https://www.academia.edu/Documents/in/Constructivism?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_8937555" data-work_id="8937555" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/8937555/Een_communicatieplan_schrijven">Een communicatieplan schrijven</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">Hoe schrijf een ontwikkel je een effectief communicatieplan> Welke fasen zijn van belang zijn bij een planmatige aanpak? Uit welke onderdelen bestaat een communicatieplan en wat is een handig stramien? En welke valkuilen kun je het beste... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_8937555" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">Hoe schrijf een ontwikkel je een effectief communicatieplan> Welke fasen zijn van belang zijn bij een planmatige aanpak? Uit welke onderdelen bestaat een communicatieplan en wat is een handig stramien? En welke valkuilen kun je het beste vermijden?</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/8937555" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="659e6d5e9c1db8d78b1f601149468a42" rel="nofollow" data-download="{"attachment_id":35259303,"asset_id":8937555,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/35259303/download_file?st=MTczMjc2NjMzMSw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="18100443" href="https://independent.academia.edu/EvanderSpek">Erik van der Spek</a><script data-card-contents-for-user="18100443" type="text/json">{"id":18100443,"first_name":"Erik","last_name":"van der Spek","domain_name":"independent","page_name":"EvanderSpek","display_name":"Erik van der Spek","profile_url":"https://independent.academia.edu/EvanderSpek?f_ri=11615","photo":"https://0.academia-photos.com/18100443/5045723/5789523/s65_erik.van_der_spek.jpg_oh_0d6afce75d4a280437254f91fe574290_oe_54ae53c9___gda___1420756818_d641ddf8c2a965a896a4128fa52daebd"}</script></span></span></li><li class="js-paper-rank-work_8937555 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="8937555"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 8937555, container: ".js-paper-rank-work_8937555", }); 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InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="117245" href="https://umich.academia.edu/AudreyBennett">Audrey G Bennett</a><script data-card-contents-for-user="117245" type="text/json">{"id":117245,"first_name":"Audrey","last_name":"Bennett","domain_name":"umich","page_name":"AudreyBennett","display_name":"Audrey G Bennett","profile_url":"https://umich.academia.edu/AudreyBennett?f_ri=11615","photo":"https://0.academia-photos.com/117245/637131/12604217/s65_audrey.bennett.jpg"}</script></span></span></li><li class="js-paper-rank-work_1618256 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="1618256"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 1618256, container: 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changes","url":"https://www.academia.edu/Documents/in/Social_changes?f_ri=11615"},{"id":147085,"name":"Typeface and Typography","url":"https://www.academia.edu/Documents/in/Typeface_and_Typography?f_ri=11615"},{"id":344089,"name":"Typography Design","url":"https://www.academia.edu/Documents/in/Typography_Design?f_ri=11615"},{"id":362919,"name":"Kinetic Typography","url":"https://www.academia.edu/Documents/in/Kinetic_Typography?f_ri=11615"},{"id":701177,"name":"Display Typography","url":"https://www.academia.edu/Documents/in/Display_Typography?f_ri=11615"},{"id":989625,"name":"Good Design","url":"https://www.academia.edu/Documents/in/Good_Design?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_41145285" data-work_id="41145285" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/41145285/Postalogos_Graphic_conventions_in_international_postal_logos">Postalogos - Graphic conventions in international postal logos</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">This project aims to investigate how the postal services translate themselves in their logos, since it is a common service to multiple regions of the world with a similar historical origin. Supporting itself in areas of study such as... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_41145285" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">This project aims to investigate how the postal services translate themselves in their logos, since it is a common service to multiple regions of the world with a similar historical origin. Supporting itself in areas of study such as postal history, elements of the postal universe, geography, geographic and cultural history of particular regions, the concept of logo, research methodologies and visual organization, semiotic notions and colour theory.<br /><br />It also explores the application of research and organization of information methodologies relating to the postal logos, as well as the analysis of particular cases of graphical information mapping methodologies which served as a basis of influence in the creation of the Postalogos website, which gathers, archives and maps the international postal logos in a platform, categorizing them according to geographical elements – continents and Europe’s special territories – and graphic elements – symbols, colours and typography.<br /><br />According to the results observed on the website through the categorization and comparison of the logos, a critical analysis of the logos was made in which speculations and observations are exposed about the values that postal services transmit intentionally or not through the use of certain symbols such as birds, coats of arms and letters and certain colours like blue and red.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/41145285" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="74eb93323d78519a9ae2ec3e3b5019e8" rel="nofollow" data-download="{"attachment_id":61392083,"asset_id":41145285,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/61392083/download_file?st=MTczMjc2NjMzMSw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="10140616" href="https://esad.academia.edu/In%C3%AAsVentura">Inês Santos</a><script data-card-contents-for-user="10140616" type="text/json">{"id":10140616,"first_name":"Inês","last_name":"Santos","domain_name":"esad","page_name":"InêsVentura","display_name":"Inês Santos","profile_url":"https://esad.academia.edu/In%C3%AAsVentura?f_ri=11615","photo":"https://0.academia-photos.com/10140616/7055587/57233032/s65_in_s.santos.jpg"}</script></span></span></li><li class="js-paper-rank-work_41145285 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="41145285"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 41145285, container: ".js-paper-rank-work_41145285", }); 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Supporting itself in areas of study such as postal history, elements of the postal universe, geography, geographic and cultural history of particular regions, the concept of logo, research methodologies and visual organization, semiotic notions and colour theory.\n\nIt also explores the application of research and organization of information methodologies relating to the postal logos, as well as the analysis of particular cases of graphical information mapping methodologies which served as a basis of influence in the creation of the Postalogos website, which gathers, archives and maps the international postal logos in a platform, categorizing them according to geographical elements – continents and Europe’s special territories – and graphic elements – symbols, colours and typography.\n\nAccording to the results observed on the website through the categorization and comparison of the logos, a critical analysis of the logos was made in which speculations and observations are exposed about the values that postal services transmit intentionally or not through the use of certain symbols such as birds, coats of arms and letters and certain colours like blue and red.\n","downloadable_attachments":[{"id":61392083,"asset_id":41145285,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":10140616,"first_name":"Inês","last_name":"Santos","domain_name":"esad","page_name":"InêsVentura","display_name":"Inês Santos","profile_url":"https://esad.academia.edu/In%C3%AAsVentura?f_ri=11615","photo":"https://0.academia-photos.com/10140616/7055587/57233032/s65_in_s.santos.jpg"}],"research_interests":[{"id":3424,"name":"Information Visualization","url":"https://www.academia.edu/Documents/in/Information_Visualization?f_ri=11615","nofollow":false},{"id":4783,"name":"Postal History","url":"https://www.academia.edu/Documents/in/Postal_History?f_ri=11615","nofollow":false},{"id":5079,"name":"Graphic Design","url":"https://www.academia.edu/Documents/in/Graphic_Design?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false},{"id":60757,"name":"Visual Research Methods","url":"https://www.academia.edu/Documents/in/Visual_Research_Methods?f_ri=11615"},{"id":74033,"name":"Mapping","url":"https://www.academia.edu/Documents/in/Mapping?f_ri=11615"},{"id":93455,"name":"Infographics and data visualization","url":"https://www.academia.edu/Documents/in/Infographics_and_data_visualization?f_ri=11615"},{"id":167291,"name":"Visual Research","url":"https://www.academia.edu/Documents/in/Visual_Research?f_ri=11615"},{"id":571643,"name":"Postal Service","url":"https://www.academia.edu/Documents/in/Postal_Service?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_8721935" data-work_id="8721935" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/8721935/Renkler_ve_Ambalaj_Tasar%C4%B1m%C4%B1nda_Raf_Etkisi">Renkler ve Ambalaj Tasarımında Raf Etkisi</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest">Görsel iletişimin temel öğesi renk ve ürüne yönelik tüketici algısı: Renkler ve Ambalaj Tasarımında Raf Etkisi<br />—<br />Gennaration, Dosya konusu: Renk, No: 19, Temmuz 2011.</div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/8721935" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span 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class="u-tcGrayDark u-fw700" data-has-card-for-user="309615" href="https://deu.academia.edu/omerdurmaz">Ömer Durmaz</a><script data-card-contents-for-user="309615" type="text/json">{"id":309615,"first_name":"Ömer","last_name":"Durmaz","domain_name":"deu","page_name":"omerdurmaz","display_name":"Ömer Durmaz","profile_url":"https://deu.academia.edu/omerdurmaz?f_ri=11615","photo":"https://0.academia-photos.com/309615/62307/92615208/s65__mer.durmaz.jpg"}</script></span></span></li><li class="js-paper-rank-work_8721935 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="8721935"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 8721935, container: ".js-paper-rank-work_8721935", }); });</script></li><li class="js-percentile-work_8721935 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget 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href="https://www.academia.edu/Documents/in/Mass_Communication">Mass Communication</a>, <script data-card-contents-for-ri="4730" type="text/json">{"id":4730,"name":"Mass Communication","url":"https://www.academia.edu/Documents/in/Mass_Communication?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="5021" href="https://www.academia.edu/Documents/in/Packaging">Packaging</a>, <script data-card-contents-for-ri="5021" type="text/json">{"id":5021,"name":"Packaging","url":"https://www.academia.edu/Documents/in/Packaging?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="5079" href="https://www.academia.edu/Documents/in/Graphic_Design">Graphic Design</a><script data-card-contents-for-ri="5079" type="text/json">{"id":5079,"name":"Graphic Design","url":"https://www.academia.edu/Documents/in/Graphic_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=8721935]'), work: {"id":8721935,"title":"Renkler ve Ambalaj Tasarımında Raf Etkisi","created_at":"2014-10-09T22:40:29.260-07:00","url":"https://www.academia.edu/8721935/Renkler_ve_Ambalaj_Tasar%C4%B1m%C4%B1nda_Raf_Etkisi?f_ri=11615","dom_id":"work_8721935","summary":"Görsel iletişimin temel öğesi renk ve ürüne yönelik tüketici algısı: Renkler ve Ambalaj Tasarımında Raf Etkisi\n—\nGennaration, Dosya konusu: Renk, No: 19, Temmuz 2011.","downloadable_attachments":[{"id":35071633,"asset_id":8721935,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":309615,"first_name":"Ömer","last_name":"Durmaz","domain_name":"deu","page_name":"omerdurmaz","display_name":"Ömer Durmaz","profile_url":"https://deu.academia.edu/omerdurmaz?f_ri=11615","photo":"https://0.academia-photos.com/309615/62307/92615208/s65__mer.durmaz.jpg"}],"research_interests":[{"id":39,"name":"Marketing","url":"https://www.academia.edu/Documents/in/Marketing?f_ri=11615","nofollow":false},{"id":4730,"name":"Mass Communication","url":"https://www.academia.edu/Documents/in/Mass_Communication?f_ri=11615","nofollow":false},{"id":5021,"name":"Packaging","url":"https://www.academia.edu/Documents/in/Packaging?f_ri=11615","nofollow":false},{"id":5079,"name":"Graphic Design","url":"https://www.academia.edu/Documents/in/Graphic_Design?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615"},{"id":13258,"name":"Marketing Research","url":"https://www.academia.edu/Documents/in/Marketing_Research?f_ri=11615"},{"id":85718,"name":"Marketing Communications","url":"https://www.academia.edu/Documents/in/Marketing_Communications?f_ri=11615"},{"id":97603,"name":"Visual Communication Design","url":"https://www.academia.edu/Documents/in/Visual_Communication_Design?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_5272458" data-work_id="5272458" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/5272458/Review_of_Rhetorical_Accessability_At_the_Intersection_of_Technical_Communication_and_Disability_Studies_edited_by_Lisa_Meloncon_Amityville_NY_Baywood_2013_247_pages_Communication_Design_Quarterly_2_1_pp_61_66">Review of Rhetorical Accessability: At the Intersection of Technical Communication and Disability Studies edited by Lisa Meloncon (Amityville, NY: Baywood, 2013, 247 pages). Communication Design Quarterly. 2(1), pp. 61-66.</a></div></div><div class="u-pb4x u-mt3x"></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/5272458" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="d49d21db96e28562445cd228b82b1279" rel="nofollow" data-download="{"attachment_id":32463407,"asset_id":5272458,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/32463407/download_file?st=MTczMjc2NjMzMSw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="2696387" href="https://michiganstate.academia.edu/JackHennes">Jack Hennes</a><script data-card-contents-for-user="2696387" type="text/json">{"id":2696387,"first_name":"Jack","last_name":"Hennes","domain_name":"michiganstate","page_name":"JackHennes","display_name":"Jack Hennes","profile_url":"https://michiganstate.academia.edu/JackHennes?f_ri=11615","photo":"https://0.academia-photos.com/2696387/864679/4824604/s65_jack.hennes.jpg"}</script></span></span></li><li class="js-paper-rank-work_5272458 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="5272458"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 5272458, container: ".js-paper-rank-work_5272458", }); 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W tym roku uznaliśmy, ze przyszedł czas na zmiany, których pierwsze konsekwencje znajdują swoje odzwierciedlenie w... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_36582788" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">Wspólny mianownik wszystkich naszych publikacji to komunikacja społeczna, media i szeroko rozumiane projektowanie. W tym roku uznaliśmy, ze przyszedł czas na zmiany, których pierwsze konsekwencje znajdują swoje odzwierciedlenie w niniejszej książce.<br /><br />Projektowanie komunikacji W tym tomie zajmujemy się zagadnieniami teoretycznymi, metodologicznymi z obszaru komunikacji społecznej, mediów, designu i reklamy. Widzimy tu również miejsce dla zastosowań projektowych z dziedzin projektowania komunikacji, corporate identity i polityki komunikacyjnej.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/36582788" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="6a1bb1046d99526f31c21925f04cf648" rel="nofollow" data-download="{"attachment_id":56510013,"asset_id":36582788,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/56510013/download_file?st=MTczMjc2NjMzMSw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="40882472" href="https://swps-uni.academia.edu/MariuszWszo%C5%82ek">Mariusz Wszołek</a><script data-card-contents-for-user="40882472" type="text/json">{"id":40882472,"first_name":"Mariusz","last_name":"Wszołek","domain_name":"swps-uni","page_name":"MariuszWszołek","display_name":"Mariusz Wszołek","profile_url":"https://swps-uni.academia.edu/MariuszWszo%C5%82ek?f_ri=11615","photo":"https://0.academia-photos.com/40882472/11122882/12412757/s65_mariusz.wszo_ek.jpg"}</script></span></span><span class="u-displayInlineBlock InlineList-item-text"> and <span class="u-textDecorationUnderline u-clickable InlineList-item-text js-work-more-authors-36582788">+1</span><div class="hidden js-additional-users-36582788"><div><span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a href="https://wroc.academia.edu/Micha%C5%82Grech">Michał Grech</a></span></div></div></span><script>(function(){ var popoverSettings = { el: $('.js-work-more-authors-36582788'), placement: 'bottom', hide_delay: 200, html: true, content: function(){ return $('.js-additional-users-36582788').html(); 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W tym roku uznaliśmy, ze przyszedł czas na zmiany, których pierwsze konsekwencje znajdują swoje odzwierciedlenie w niniejszej książce.\n\nProjektowanie komunikacji W tym tomie zajmujemy się zagadnieniami teoretycznymi, metodologicznymi z obszaru komunikacji społecznej, mediów, designu i reklamy. Widzimy tu również miejsce dla zastosowań projektowych z dziedzin projektowania komunikacji, corporate identity i polityki komunikacyjnej.\n\n","downloadable_attachments":[{"id":56510013,"asset_id":36582788,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":40882472,"first_name":"Mariusz","last_name":"Wszołek","domain_name":"swps-uni","page_name":"MariuszWszołek","display_name":"Mariusz Wszołek","profile_url":"https://swps-uni.academia.edu/MariuszWszo%C5%82ek?f_ri=11615","photo":"https://0.academia-photos.com/40882472/11122882/12412757/s65_mariusz.wszo_ek.jpg"},{"id":32663778,"first_name":"Michał","last_name":"Grech","domain_name":"wroc","page_name":"MichałGrech","display_name":"Michał Grech","profile_url":"https://wroc.academia.edu/Micha%C5%82Grech?f_ri=11615","photo":"https://0.academia-photos.com/32663778/11547130/33841812/s65_micha_.grech.jpeg"}],"research_interests":[{"id":859,"name":"Communication","url":"https://www.academia.edu/Documents/in/Communication?f_ri=11615","nofollow":false},{"id":863,"name":"Visual Studies","url":"https://www.academia.edu/Documents/in/Visual_Studies?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_35241953" data-work_id="35241953" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/35241953/Teorie_Komunikacji_i_Medi%C3%B3w_10">Teorie Komunikacji i Mediów 10</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">Szanowni Państwo. Z nieukrywaną radością oddajemy w Państwa ręce 10. tom publikacji po-konferencyjnej zatytułowany Teorie komunikacji i mediów. Jest to dla nas tom szczególny nie tylko ze względu na jubileuszową edycję, ale również – a... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_35241953" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">Szanowni Państwo. Z nieukrywaną radością oddajemy w Państwa ręce 10. tom publikacji po-konferencyjnej zatytułowany Teorie komunikacji i mediów. Jest to dla nas tom szczególny nie tylko ze względu na jubileuszową edycję, ale również – a może przede wszystkim – ze względu na to, że po 10 latach organizacji konferencji naukowej pod tym samym tytułem potwierdzają się nasze coroczne przewidywania. Różnorodność koncepcji teoretycznych i zainteresowań empirycznych z zakresu komunikacji społecznej i mediów pozwala wnioskować, że długo jeszcze nie grozi nam paradygmatyzacja całej dyscypliny. Bierze się to także stąd, że dynamika powstawania podsystemów komunikacji skutecznie tej możliwości zapobiega. Cenimy sobie twórcze napięcie w tej części systemu nauki i będziemy tej specyficznej atmosferyczności dyscypliny bronić. Dziękujemy wszystkim dotychczasowym autorom za owocną współpracę. Wydaliśmy 10 obfitych prac naukowych, które są możliwe do pobrania w tzw. wolnym dostępie na stronie Instytutu Dziennikarstwa i Komunikacji Społecznej Uniwersytetu Wrocławskiego. Jubileuszowe edycje różnych tomów (nie tylko naukowych) obfitują w stosowne podsumowania i podziękowania. Pozwolą jednak Państwo, że my tej tradycji trzymać się nie będziemy, bo dla nas to po prostu kolejna książka o komunikacji. I za to serdecznie dziękujemy naszym autorom, bo bez nich – wiadomo.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/35241953" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="d6583cf167563eefb598f123bd7d9d56" rel="nofollow" data-download="{"attachment_id":55101310,"asset_id":35241953,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/55101310/download_file?st=MTczMjc2NjMzMSw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="40882472" href="https://swps-uni.academia.edu/MariuszWszo%C5%82ek">Mariusz Wszołek</a><script data-card-contents-for-user="40882472" type="text/json">{"id":40882472,"first_name":"Mariusz","last_name":"Wszołek","domain_name":"swps-uni","page_name":"MariuszWszołek","display_name":"Mariusz Wszołek","profile_url":"https://swps-uni.academia.edu/MariuszWszo%C5%82ek?f_ri=11615","photo":"https://0.academia-photos.com/40882472/11122882/12412757/s65_mariusz.wszo_ek.jpg"}</script></span></span></li><li class="js-paper-rank-work_35241953 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="35241953"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 35241953, container: ".js-paper-rank-work_35241953", }); });</script></li><li class="js-percentile-work_35241953 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 35241953; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_35241953"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_35241953 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="35241953"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 35241953; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=35241953]").text(description); $(".js-view-count-work_35241953").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_35241953").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="35241953"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">4</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="859" href="https://www.academia.edu/Documents/in/Communication">Communication</a>, <script data-card-contents-for-ri="859" type="text/json">{"id":859,"name":"Communication","url":"https://www.academia.edu/Documents/in/Communication?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="928" href="https://www.academia.edu/Documents/in/Media_Studies">Media Studies</a>, <script data-card-contents-for-ri="928" type="text/json">{"id":928,"name":"Media Studies","url":"https://www.academia.edu/Documents/in/Media_Studies?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="1237" href="https://www.academia.edu/Documents/in/Social_Sciences">Social Sciences</a>, <script data-card-contents-for-ri="1237" type="text/json">{"id":1237,"name":"Social Sciences","url":"https://www.academia.edu/Documents/in/Social_Sciences?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a><script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=35241953]'), work: {"id":35241953,"title":"Teorie Komunikacji i Mediów 10","created_at":"2017-11-24T07:44:01.543-08:00","url":"https://www.academia.edu/35241953/Teorie_Komunikacji_i_Medi%C3%B3w_10?f_ri=11615","dom_id":"work_35241953","summary":"Szanowni Państwo. Z nieukrywaną radością oddajemy w Państwa ręce 10. tom publikacji po-konferencyjnej zatytułowany Teorie komunikacji i mediów. Jest to dla nas tom szczególny nie tylko ze względu na jubileuszową edycję, ale również – a może przede wszystkim – ze względu na to, że po 10 latach organizacji konferencji naukowej pod tym samym tytułem potwierdzają się nasze coroczne przewidywania. Różnorodność koncepcji teoretycznych i zainteresowań empirycznych z zakresu komunikacji społecznej i mediów pozwala wnioskować, że długo jeszcze nie grozi nam paradygmatyzacja całej dyscypliny. Bierze się to także stąd, że dynamika powstawania podsystemów komunikacji skutecznie tej możliwości zapobiega. Cenimy sobie twórcze napięcie w tej części systemu nauki i będziemy tej specyficznej atmosferyczności dyscypliny bronić. Dziękujemy wszystkim dotychczasowym autorom za owocną współpracę. Wydaliśmy 10 obfitych prac naukowych, które są możliwe do pobrania w tzw. wolnym dostępie na stronie Instytutu Dziennikarstwa i Komunikacji Społecznej Uniwersytetu Wrocławskiego. Jubileuszowe edycje różnych tomów (nie tylko naukowych) obfitują w stosowne podsumowania i podziękowania. Pozwolą jednak Państwo, że my tej tradycji trzymać się nie będziemy, bo dla nas to po prostu kolejna książka o komunikacji. I za to serdecznie dziękujemy naszym autorom, bo bez nich – wiadomo.","downloadable_attachments":[{"id":55101310,"asset_id":35241953,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":40882472,"first_name":"Mariusz","last_name":"Wszołek","domain_name":"swps-uni","page_name":"MariuszWszołek","display_name":"Mariusz Wszołek","profile_url":"https://swps-uni.academia.edu/MariuszWszo%C5%82ek?f_ri=11615","photo":"https://0.academia-photos.com/40882472/11122882/12412757/s65_mariusz.wszo_ek.jpg"}],"research_interests":[{"id":859,"name":"Communication","url":"https://www.academia.edu/Documents/in/Communication?f_ri=11615","nofollow":false},{"id":928,"name":"Media Studies","url":"https://www.academia.edu/Documents/in/Media_Studies?f_ri=11615","nofollow":false},{"id":1237,"name":"Social Sciences","url":"https://www.academia.edu/Documents/in/Social_Sciences?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_44948469 coauthored" data-work_id="44948469" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/44948469/Deep_Mapping_for_Environmental_Communication_Design">Deep Mapping for Environmental Communication Design</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">This article shares lessons from designing EcoTour, a multimedia environmental advocacy project in a state park, and it describes theoretical, practical, and pedagogical connections between locative media and community-engaged design.... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_44948469" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">This article shares lessons from designing EcoTour, a multimedia environmental advocacy project in a state park, and it describes theoretical, practical, and pedagogical connections between locative media and community-engaged design. While maps can help share information about places, people, and change, they also limit how we visualize complex stories. Using deep mapping, and blending augmented reality with digital maps, EcoTour helps people understand big problems like climate change within the context of their local community. This article demonstrates the rhetorical potential of community-engaged design strategies to affect users, prompt action, and create more democratic discourse in environmental communication.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/44948469" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="558490bf9d5b58db8c73f424d45cd0a5" rel="nofollow" data-download="{"attachment_id":65478320,"asset_id":44948469,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/65478320/download_file?st=MTczMjc2NjMzMSw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="3292165" href="https://uri.academia.edu/MadisonJones">Madison P Jones</a><script data-card-contents-for-user="3292165" type="text/json">{"id":3292165,"first_name":"Madison","last_name":"Jones","domain_name":"uri","page_name":"MadisonJones","display_name":"Madison P Jones","profile_url":"https://uri.academia.edu/MadisonJones?f_ri=11615","photo":"https://0.academia-photos.com/3292165/2892985/34175540/s65_madison.jones.png"}</script></span></span><span class="u-displayInlineBlock InlineList-item-text"> and <span class="u-textDecorationUnderline u-clickable InlineList-item-text js-work-more-authors-44948469">+1</span><div class="hidden js-additional-users-44948469"><div><span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a href="https://florida.academia.edu/SButts">Shannon Butts</a></span></div></div></span><script>(function(){ var popoverSettings = { el: $('.js-work-more-authors-44948469'), placement: 'bottom', hide_delay: 200, html: true, content: function(){ return $('.js-additional-users-44948469').html(); 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container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_44948469 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="44948469"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 44948469; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=44948469]").text(description); $(".js-view-count-work_44948469").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_44948469").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="44948469"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">5</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="859" href="https://www.academia.edu/Documents/in/Communication">Communication</a>, <script data-card-contents-for-ri="859" type="text/json">{"id":859,"name":"Communication","url":"https://www.academia.edu/Documents/in/Communication?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="5382" href="https://www.academia.edu/Documents/in/Environmental_Communication">Environmental Communication</a>, <script data-card-contents-for-ri="5382" type="text/json">{"id":5382,"name":"Environmental Communication","url":"https://www.academia.edu/Documents/in/Environmental_Communication?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="5673" href="https://www.academia.edu/Documents/in/Augmented_Reality">Augmented Reality</a>, <script data-card-contents-for-ri="5673" type="text/json">{"id":5673,"name":"Augmented Reality","url":"https://www.academia.edu/Documents/in/Augmented_Reality?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="10248" href="https://www.academia.edu/Documents/in/Environmental_Rhetoric">Environmental Rhetoric</a><script data-card-contents-for-ri="10248" type="text/json">{"id":10248,"name":"Environmental Rhetoric","url":"https://www.academia.edu/Documents/in/Environmental_Rhetoric?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=44948469]'), work: {"id":44948469,"title":"Deep Mapping for Environmental Communication Design","created_at":"2021-01-21T07:25:35.897-08:00","url":"https://www.academia.edu/44948469/Deep_Mapping_for_Environmental_Communication_Design?f_ri=11615","dom_id":"work_44948469","summary":"This article shares lessons from designing EcoTour, a multimedia environmental advocacy project in a state park, and it describes theoretical, practical, and pedagogical connections between locative media and community-engaged design. While maps can help share information about places, people, and change, they also limit how we visualize complex stories. Using deep mapping, and blending augmented reality with digital maps, EcoTour helps people understand big problems like climate change within the context of their local community. This article demonstrates the rhetorical potential of community-engaged design strategies to affect users, prompt action, and create more democratic discourse in environmental communication.","downloadable_attachments":[{"id":65478320,"asset_id":44948469,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":3292165,"first_name":"Madison","last_name":"Jones","domain_name":"uri","page_name":"MadisonJones","display_name":"Madison P Jones","profile_url":"https://uri.academia.edu/MadisonJones?f_ri=11615","photo":"https://0.academia-photos.com/3292165/2892985/34175540/s65_madison.jones.png"},{"id":67241199,"first_name":"Shannon","last_name":"Butts","domain_name":"florida","page_name":"SButts","display_name":"Shannon Butts","profile_url":"https://florida.academia.edu/SButts?f_ri=11615","photo":"https://0.academia-photos.com/67241199/17493489/17567977/s65_shannon.butts.jpg"}],"research_interests":[{"id":859,"name":"Communication","url":"https://www.academia.edu/Documents/in/Communication?f_ri=11615","nofollow":false},{"id":5382,"name":"Environmental Communication","url":"https://www.academia.edu/Documents/in/Environmental_Communication?f_ri=11615","nofollow":false},{"id":5673,"name":"Augmented Reality","url":"https://www.academia.edu/Documents/in/Augmented_Reality?f_ri=11615","nofollow":false},{"id":10248,"name":"Environmental Rhetoric","url":"https://www.academia.edu/Documents/in/Environmental_Rhetoric?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_15963153" data-work_id="15963153" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/15963153/L_identit%C3%A9_visuelle_dans_la_communication_d_une_organisation">L’identité visuelle dans la communication d’une organisation.</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">Dans ce séminaire nous traitons ce qu’on appelle « identité visuelle », c’est-à-dire l’usage systématique d’un ensemble de signes récurrents (verbaux, iconiques, plastiques, sonores, …) dans tous les supports et dans toutes les actions de... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_15963153" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">Dans ce séminaire nous traitons ce qu’on appelle « identité visuelle », c’est-à-dire l’usage systématique d’un ensemble de signes récurrents (verbaux, iconiques, plastiques, sonores, …) dans tous les supports et dans toutes les actions de communication d’une organisation.<br />Les signes utilisés pour exprimer l’identité visuelle constituent le cœur du langage de communication d’une organisation</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/15963153" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="f62ea9702f4328bf3408e3d3b8528180" rel="nofollow" data-download="{"attachment_id":38835829,"asset_id":15963153,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/38835829/download_file?st=MTczMjc2NjMzMSw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="3087315" href="https://inalco.academia.edu/PeterStockinger">Peter Stockinger</a><script data-card-contents-for-user="3087315" type="text/json">{"id":3087315,"first_name":"Peter","last_name":"Stockinger","domain_name":"inalco","page_name":"PeterStockinger","display_name":"Peter Stockinger","profile_url":"https://inalco.academia.edu/PeterStockinger?f_ri=11615","photo":"https://0.academia-photos.com/3087315/1595922/18293345/s65_peter.stockinger.jpg"}</script></span></span></li><li class="js-paper-rank-work_15963153 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="15963153"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 15963153, container: ".js-paper-rank-work_15963153", }); });</script></li><li class="js-percentile-work_15963153 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 15963153; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_15963153"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_15963153 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="15963153"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 15963153; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=15963153]").text(description); $(".js-view-count-work_15963153").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_15963153").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="15963153"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">16</a>  </div><span class="InlineList-item-text u-textTruncate u-pl10x"><a class="InlineList-item-text" data-has-card-for-ri="5083" href="https://www.academia.edu/Documents/in/Logo_Design">Logo Design</a>, <script data-card-contents-for-ri="5083" type="text/json">{"id":5083,"name":"Logo Design","url":"https://www.academia.edu/Documents/in/Logo_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="5090" href="https://www.academia.edu/Documents/in/Corporate_Identity_Design">Corporate Identity Design</a>, <script data-card-contents-for-ri="5090" type="text/json">{"id":5090,"name":"Corporate Identity Design","url":"https://www.academia.edu/Documents/in/Corporate_Identity_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a>, <script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="39786" href="https://www.academia.edu/Documents/in/Visual_Identity">Visual Identity</a><script data-card-contents-for-ri="39786" type="text/json">{"id":39786,"name":"Visual Identity","url":"https://www.academia.edu/Documents/in/Visual_Identity?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=15963153]'), work: {"id":15963153,"title":"L’identité visuelle dans la communication d’une organisation.","created_at":"2015-09-21T01:32:32.049-07:00","url":"https://www.academia.edu/15963153/L_identit%C3%A9_visuelle_dans_la_communication_d_une_organisation?f_ri=11615","dom_id":"work_15963153","summary":"Dans ce séminaire nous traitons ce qu’on appelle « identité visuelle », c’est-à-dire l’usage systématique d’un ensemble de signes récurrents (verbaux, iconiques, plastiques, sonores, …) dans tous les supports et dans toutes les actions de communication d’une organisation.\nLes signes utilisés pour exprimer l’identité visuelle constituent le cœur du langage de communication d’une organisation\n","downloadable_attachments":[{"id":38835829,"asset_id":15963153,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":3087315,"first_name":"Peter","last_name":"Stockinger","domain_name":"inalco","page_name":"PeterStockinger","display_name":"Peter Stockinger","profile_url":"https://inalco.academia.edu/PeterStockinger?f_ri=11615","photo":"https://0.academia-photos.com/3087315/1595922/18293345/s65_peter.stockinger.jpg"}],"research_interests":[{"id":5083,"name":"Logo Design","url":"https://www.academia.edu/Documents/in/Logo_Design?f_ri=11615","nofollow":false},{"id":5090,"name":"Corporate Identity Design","url":"https://www.academia.edu/Documents/in/Corporate_Identity_Design?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false},{"id":39786,"name":"Visual Identity","url":"https://www.academia.edu/Documents/in/Visual_Identity?f_ri=11615","nofollow":false},{"id":81878,"name":"Corporate Identity Management","url":"https://www.academia.edu/Documents/in/Corporate_Identity_Management?f_ri=11615"},{"id":97603,"name":"Visual Communication Design","url":"https://www.academia.edu/Documents/in/Visual_Communication_Design?f_ri=11615"},{"id":141250,"name":"Advertising and Visual Communication Design","url":"https://www.academia.edu/Documents/in/Advertising_and_Visual_Communication_Design?f_ri=11615"},{"id":147747,"name":"Corporate Identity, Image and Reputation","url":"https://www.academia.edu/Documents/in/Corporate_Identity_Image_and_Reputation?f_ri=11615"},{"id":172140,"name":"Comunicazione","url":"https://www.academia.edu/Documents/in/Comunicazione?f_ri=11615"},{"id":198109,"name":"Corporate Visual Identity","url":"https://www.academia.edu/Documents/in/Corporate_Visual_Identity?f_ri=11615"},{"id":492095,"name":"Advertising and Marketing Communications","url":"https://www.academia.edu/Documents/in/Advertising_and_Marketing_Communications?f_ri=11615"},{"id":536011,"name":"Communication, Corporate Reputation, Corporate Identity","url":"https://www.academia.edu/Documents/in/Communication_Corporate_Reputation_Corporate_Identity?f_ri=11615"},{"id":588198,"name":"Advertising and Branding","url":"https://www.academia.edu/Documents/in/Advertising_and_Branding?f_ri=11615"},{"id":645953,"name":"Communication Visuelle","url":"https://www.academia.edu/Documents/in/Communication_Visuelle?f_ri=11615"},{"id":758387,"name":"Logo Design, Logotypes, Visual Identity","url":"https://www.academia.edu/Documents/in/Logo_Design_Logotypes_Visual_Identity?f_ri=11615"},{"id":1379397,"name":"Corporate Identity Image and Reputation","url":"https://www.academia.edu/Documents/in/Corporate_Identity_Image_and_Reputation-1?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_1374486" data-work_id="1374486" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/1374486/Redesigning_Theory_The_Art_of_Making_Real_the_Counter_Factual_in_the_Indecent_Institution">Redesigning Theory: The Art of Making-Real the Counter-Factual in the Indecent Institution</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest">The radicality of what was known as 'French theory' allowed itself to be evinced by the post-theory anti-intellectuals because it never managed to turn its institutional critique into a material practice. In short, Theory lacked Design.</div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/1374486" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="98a86043021a29ed4fdd090b2f64b444" rel="nofollow" data-download="{"attachment_id":8574323,"asset_id":1374486,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/8574323/download_file?st=MTczMjc2NjMzMSw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="83171" href="https://uts.academia.edu/camerontonkinwise">cameron tonkinwise</a><script data-card-contents-for-user="83171" type="text/json">{"id":83171,"first_name":"cameron","last_name":"tonkinwise","domain_name":"uts","page_name":"camerontonkinwise","display_name":"cameron tonkinwise","profile_url":"https://uts.academia.edu/camerontonkinwise?f_ri=11615","photo":"https://0.academia-photos.com/83171/23151/21398/s65_cameron.tonkinwise.jpg"}</script></span></span></li><li class="js-paper-rank-work_1374486 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="1374486"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 1374486, container: ".js-paper-rank-work_1374486", }); });</script></li><li class="js-percentile-work_1374486 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 1374486; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_1374486"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_1374486 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="1374486"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 1374486; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=1374486]").text(description); $(".js-view-count-work_1374486").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_1374486").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="1374486"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">4</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="3354" href="https://www.academia.edu/Documents/in/Poststructuralism">Poststructuralism</a>, <script data-card-contents-for-ri="3354" type="text/json">{"id":3354,"name":"Poststructuralism","url":"https://www.academia.edu/Documents/in/Poststructuralism?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a>, <script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="27573" href="https://www.academia.edu/Documents/in/Derrida">Derrida</a>, <script data-card-contents-for-ri="27573" type="text/json">{"id":27573,"name":"Derrida","url":"https://www.academia.edu/Documents/in/Derrida?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="1014641" href="https://www.academia.edu/Documents/in/Ulmer">Ulmer</a><script data-card-contents-for-ri="1014641" type="text/json">{"id":1014641,"name":"Ulmer","url":"https://www.academia.edu/Documents/in/Ulmer?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=1374486]'), work: {"id":1374486,"title":"Redesigning Theory: The Art of Making-Real the Counter-Factual in the Indecent Institution","created_at":"2012-02-11T05:08:16.855-08:00","url":"https://www.academia.edu/1374486/Redesigning_Theory_The_Art_of_Making_Real_the_Counter_Factual_in_the_Indecent_Institution?f_ri=11615","dom_id":"work_1374486","summary":"The radicality of what was known as 'French theory' allowed itself to be evinced by the post-theory anti-intellectuals because it never managed to turn its institutional critique into a material practice. In short, Theory lacked Design.","downloadable_attachments":[{"id":8574323,"asset_id":1374486,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":83171,"first_name":"cameron","last_name":"tonkinwise","domain_name":"uts","page_name":"camerontonkinwise","display_name":"cameron tonkinwise","profile_url":"https://uts.academia.edu/camerontonkinwise?f_ri=11615","photo":"https://0.academia-photos.com/83171/23151/21398/s65_cameron.tonkinwise.jpg"}],"research_interests":[{"id":3354,"name":"Poststructuralism","url":"https://www.academia.edu/Documents/in/Poststructuralism?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false},{"id":27573,"name":"Derrida","url":"https://www.academia.edu/Documents/in/Derrida?f_ri=11615","nofollow":false},{"id":1014641,"name":"Ulmer","url":"https://www.academia.edu/Documents/in/Ulmer?f_ri=11615","nofollow":false}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_312207" data-work_id="312207" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/312207/Sentire_il_design_Sinestesie_nel_progetto_di_comunicazione">Sentire il design. Sinestesie nel progetto di comunicazione</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">"Dalla IV di copertina Sentire il design significa cogliere sensazioni con l'orecchio, ma anche tastare, odorare, vedere, gustare il progetto. L'abilità del progettista visivo sta certo nel far vedere, nel definire gerarchie percettive... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_312207" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">"Dalla IV di copertina <br /> <br />Sentire il design significa cogliere sensazioni con l'orecchio, ma anche tastare, odorare, vedere, gustare il progetto. L'abilità del progettista visivo sta certo nel far vedere, nel definire gerarchie percettive fra scritture e figure, ma anche nella capacità di orchestrare i registri sensoriali e di scegliere cosa lasciar catturare all'occhio e cosa invece agli altri sensi. Ciò non vale solo per artefatti pluriregistro come i multimedia; anche un libro comporta un coinvolgimento sensoriale plurimo, ha una tattilità, un peso, un odore, produce sonorità nell'azione dello sfogliare. Il volume mostra l'importanza, i caratteri e i modi di una progettazione mirata alla totalità del sensorio. Affronta gli aspetti fondamentali che legano sinestesia, comunicazione visiva e formazione del designer, delineando le conoscenze scientifiche sull'interazione sensoriale e sulla sinestesia ed esemplificando manifestazioni e casi propri della scrittura e, più in generale, del design della comunicazione. L'autrice rilegge alcuni esempi storici della grafica - dalla tipografia futurista alle esperienze formative del Bauhaus, fino ai recenti sviluppi indotti dal digitale con artefatti cinetici e interattivi - cercando ogni volta di ricostruire le relazioni fra gli intrecci fenomenici e i corrispettivi linguistici, tra le sensazioni e le parole. "</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/312207" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="3fcf7c53336bd9dd1ab4cad519e8efec" rel="nofollow" data-download="{"attachment_id":30190264,"asset_id":312207,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/30190264/download_file?st=MTczMjc2NjMzMSw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="240174" href="https://polimi.academia.edu/DinaRicc%C3%B2">Dina Riccò</a><script data-card-contents-for-user="240174" type="text/json">{"id":240174,"first_name":"Dina","last_name":"Riccò","domain_name":"polimi","page_name":"DinaRiccò","display_name":"Dina Riccò","profile_url":"https://polimi.academia.edu/DinaRicc%C3%B2?f_ri=11615","photo":"https://0.academia-photos.com/240174/2978196/3494351/s65_dina.ricc_.jpg"}</script></span></span></li><li class="js-paper-rank-work_312207 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="312207"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 312207, container: ".js-paper-rank-work_312207", }); 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Affronta gli aspetti fondamentali che legano sinestesia, comunicazione visiva e formazione del designer, delineando le conoscenze scientifiche sull'interazione sensoriale e sulla sinestesia ed esemplificando manifestazioni e casi propri della scrittura e, più in generale, del design della comunicazione. L'autrice rilegge alcuni esempi storici della grafica - dalla tipografia futurista alle esperienze formative del Bauhaus, fino ai recenti sviluppi indotti dal digitale con artefatti cinetici e interattivi - cercando ogni volta di ricostruire le relazioni fra gli intrecci fenomenici e i corrispettivi linguistici, tra le sensazioni e le parole. \"","downloadable_attachments":[{"id":30190264,"asset_id":312207,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":240174,"first_name":"Dina","last_name":"Riccò","domain_name":"polimi","page_name":"DinaRiccò","display_name":"Dina Riccò","profile_url":"https://polimi.academia.edu/DinaRicc%C3%B2?f_ri=11615","photo":"https://0.academia-photos.com/240174/2978196/3494351/s65_dina.ricc_.jpg"}],"research_interests":[{"id":2317,"name":"Design Creativity","url":"https://www.academia.edu/Documents/in/Design_Creativity?f_ri=11615","nofollow":false},{"id":3014,"name":"Design and Emotion (Architecture)","url":"https://www.academia.edu/Documents/in/Design_and_Emotion_Architecture_?f_ri=11615","nofollow":false},{"id":3142,"name":"Synaesthesia","url":"https://www.academia.edu/Documents/in/Synaesthesia?f_ri=11615","nofollow":false},{"id":5084,"name":"Basic Design","url":"https://www.academia.edu/Documents/in/Basic_Design?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615"},{"id":33685,"name":"Motion Graphics","url":"https://www.academia.edu/Documents/in/Motion_Graphics?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_7973096" data-work_id="7973096" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/7973096/%E8%A6%96%E8%A6%BA%E8%B3%87%E8%A8%8A%E8%A8%AD%E8%A8%88%E7%9A%84%E5%9F%BA%E7%A4%8E%E5%85%83%E7%B4%A0%E8%88%87%E6%A6%82%E5%BF%B5">視覺資訊設計的基礎元素與概念</a></div></div><div class="u-pb4x u-mt3x"></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/7973096" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="ff8dd54ee24d8ab7bd36c86ef410a4a5" rel="nofollow" data-download="{"attachment_id":34442908,"asset_id":7973096,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/34442908/download_file?st=MTczMjc2NjMzMSw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="4966854" href="https://ntust.academia.edu/TSLin">T.S. Lin</a><script data-card-contents-for-user="4966854" type="text/json">{"id":4966854,"first_name":"T.S.","last_name":"Lin","domain_name":"ntust","page_name":"TSLin","display_name":"T.S. Lin","profile_url":"https://ntust.academia.edu/TSLin?f_ri=11615","photo":"https://0.academia-photos.com/4966854/2149793/3803036/s65_t.s..lin.jpg"}</script></span></span></li><li class="js-paper-rank-work_7973096 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="7973096"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 7973096, container: ".js-paper-rank-work_7973096", }); });</script></li><li class="js-percentile-work_7973096 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 7973096; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_7973096"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_7973096 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="7973096"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 7973096; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=7973096]").text(description); $(".js-view-count-work_7973096").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_7973096").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="7973096"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">5</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="11467" href="https://www.academia.edu/Documents/in/Visual_Communication">Visual Communication</a>, <script data-card-contents-for-ri="11467" type="text/json">{"id":11467,"name":"Visual Communication","url":"https://www.academia.edu/Documents/in/Visual_Communication?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a>, <script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="488738" href="https://www.academia.edu/Documents/in/Visual_information">Visual information</a>, <script data-card-contents-for-ri="488738" type="text/json">{"id":488738,"name":"Visual information","url":"https://www.academia.edu/Documents/in/Visual_information?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="576393" href="https://www.academia.edu/Documents/in/Basic_Design_principles_Graphic_Design">Basic Design principles: Graphic Design</a><script data-card-contents-for-ri="576393" type="text/json">{"id":576393,"name":"Basic Design principles: Graphic Design","url":"https://www.academia.edu/Documents/in/Basic_Design_principles_Graphic_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=7973096]'), work: {"id":7973096,"title":"視覺資訊設計的基礎元素與概念","created_at":"2014-08-14T06:44:04.996-07:00","url":"https://www.academia.edu/7973096/%E8%A6%96%E8%A6%BA%E8%B3%87%E8%A8%8A%E8%A8%AD%E8%A8%88%E7%9A%84%E5%9F%BA%E7%A4%8E%E5%85%83%E7%B4%A0%E8%88%87%E6%A6%82%E5%BF%B5?f_ri=11615","dom_id":"work_7973096","summary":null,"downloadable_attachments":[{"id":34442908,"asset_id":7973096,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":4966854,"first_name":"T.S.","last_name":"Lin","domain_name":"ntust","page_name":"TSLin","display_name":"T.S. Lin","profile_url":"https://ntust.academia.edu/TSLin?f_ri=11615","photo":"https://0.academia-photos.com/4966854/2149793/3803036/s65_t.s..lin.jpg"}],"research_interests":[{"id":11467,"name":"Visual Communication","url":"https://www.academia.edu/Documents/in/Visual_Communication?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false},{"id":488738,"name":"Visual information","url":"https://www.academia.edu/Documents/in/Visual_information?f_ri=11615","nofollow":false},{"id":576393,"name":"Basic Design principles: Graphic Design","url":"https://www.academia.edu/Documents/in/Basic_Design_principles_Graphic_Design?f_ri=11615","nofollow":false},{"id":852259,"name":"Informative Communication","url":"https://www.academia.edu/Documents/in/Informative_Communication?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_6806893" data-work_id="6806893" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/6806893/Friedman_2000_Design_Knowledge_Context_Content_Continuity">Friedman. 2000. Design Knowledge: Context, Content, Continuity.</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">Design is a broad field of making and planning disciplines. These include industrial design, graphic design, textile design, furniture design, information design, process design, product design, interface design, transportation design,... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_6806893" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">Design is a broad field of making and planning disciplines. These include industrial design, graphic design, textile design, furniture design, information design, process design, product design, interface design, transportation design, systems design, urban design, design leadership and design management and well as architecture, engineering, information technology, and computer science. Around the world, conferences, colloquia, seminars, and discussions now focus on design research and on the kinds of design theory that support fruitful research. One purpose of these conferences and meetings is to analyze the field. Another is to generate, develop, and articulate streams of research and theory construction.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/6806893" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="a7ff75a1af7ce2cf03d59eaa5a094e76" rel="nofollow" data-download="{"attachment_id":33968704,"asset_id":6806893,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/33968704/download_file?st=MTczMjc2NjMzMSw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="28209" href="https://tongji.academia.edu/KenFriedman">Ken Friedman</a><script data-card-contents-for-user="28209" type="text/json">{"id":28209,"first_name":"Ken","last_name":"Friedman","domain_name":"tongji","page_name":"KenFriedman","display_name":"Ken Friedman","profile_url":"https://tongji.academia.edu/KenFriedman?f_ri=11615","photo":"https://0.academia-photos.com/28209/9195/1357766/s65_ken.friedman.jpeg"}</script></span></span></li><li class="js-paper-rank-work_6806893 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="6806893"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 6806893, container: ".js-paper-rank-work_6806893", }); 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$(".js-view-count[data-work-id=6806893]").text(description); $(".js-view-count-work_6806893").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_6806893").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="6806893"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">30</a>  </div><span class="InlineList-item-text u-textTruncate u-pl10x"><a class="InlineList-item-text" data-has-card-for-ri="32" href="https://www.academia.edu/Documents/in/Organizational_Behavior">Organizational Behavior</a>, <script data-card-contents-for-ri="32" type="text/json">{"id":32,"name":"Organizational Behavior","url":"https://www.academia.edu/Documents/in/Organizational_Behavior?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="137" href="https://www.academia.edu/Documents/in/Economic_History">Economic History</a>, <script data-card-contents-for-ri="137" type="text/json">{"id":137,"name":"Economic History","url":"https://www.academia.edu/Documents/in/Economic_History?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="803" href="https://www.academia.edu/Documents/in/Philosophy">Philosophy</a>, <script data-card-contents-for-ri="803" type="text/json">{"id":803,"name":"Philosophy","url":"https://www.academia.edu/Documents/in/Philosophy?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="988" href="https://www.academia.edu/Documents/in/Design">Design</a><script data-card-contents-for-ri="988" type="text/json">{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=6806893]'), work: {"id":6806893,"title":"Friedman. 2000. Design Knowledge: Context, Content, Continuity.","created_at":"2014-04-19T14:48:12.862-07:00","url":"https://www.academia.edu/6806893/Friedman_2000_Design_Knowledge_Context_Content_Continuity?f_ri=11615","dom_id":"work_6806893","summary":"Design is a broad field of making and planning disciplines. These include industrial design, graphic design, textile design, furniture design, information design, process design, product design, interface design, transportation design, systems design, urban design, design leadership and design management and well as architecture, engineering, information technology, and computer science. Around the world, conferences, colloquia, seminars, and discussions now focus on design research and on the kinds of design theory that support fruitful research. One purpose of these conferences and meetings is to analyze the field. Another is to generate, develop, and articulate streams of research and theory construction.","downloadable_attachments":[{"id":33968704,"asset_id":6806893,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":28209,"first_name":"Ken","last_name":"Friedman","domain_name":"tongji","page_name":"KenFriedman","display_name":"Ken Friedman","profile_url":"https://tongji.academia.edu/KenFriedman?f_ri=11615","photo":"https://0.academia-photos.com/28209/9195/1357766/s65_ken.friedman.jpeg"}],"research_interests":[{"id":32,"name":"Organizational Behavior","url":"https://www.academia.edu/Documents/in/Organizational_Behavior?f_ri=11615","nofollow":false},{"id":137,"name":"Economic History","url":"https://www.academia.edu/Documents/in/Economic_History?f_ri=11615","nofollow":false},{"id":803,"name":"Philosophy","url":"https://www.academia.edu/Documents/in/Philosophy?f_ri=11615","nofollow":false},{"id":988,"name":"Design","url":"https://www.academia.edu/Documents/in/Design?f_ri=11615","nofollow":false},{"id":1241,"name":"Knowledge Management","url":"https://www.academia.edu/Documents/in/Knowledge_Management?f_ri=11615"},{"id":1583,"name":"Industrial Ecology","url":"https://www.academia.edu/Documents/in/Industrial_Ecology?f_ri=11615"},{"id":1735,"name":"History of Economic Thought","url":"https://www.academia.edu/Documents/in/History_of_Economic_Thought?f_ri=11615"},{"id":2347,"name":"Organizational Learning","url":"https://www.academia.edu/Documents/in/Organizational_Learning?f_ri=11615"},{"id":2606,"name":"Innovation statistics","url":"https://www.academia.edu/Documents/in/Innovation_statistics?f_ri=11615"},{"id":2919,"name":"Organizational Culture","url":"https://www.academia.edu/Documents/in/Organizational_Culture?f_ri=11615"},{"id":2993,"name":"Sociology of Knowledge","url":"https://www.academia.edu/Documents/in/Sociology_of_Knowledge?f_ri=11615"},{"id":3952,"name":"Industrial Design","url":"https://www.academia.edu/Documents/in/Industrial_Design?f_ri=11615"},{"id":4728,"name":"Systems Thinking","url":"https://www.academia.edu/Documents/in/Systems_Thinking?f_ri=11615"},{"id":5009,"name":"Strategic Management","url":"https://www.academia.edu/Documents/in/Strategic_Management?f_ri=11615"},{"id":5079,"name":"Graphic Design","url":"https://www.academia.edu/Documents/in/Graphic_Design?f_ri=11615"},{"id":5281,"name":"Design Theory","url":"https://www.academia.edu/Documents/in/Design_Theory?f_ri=11615"},{"id":5282,"name":"Design Research","url":"https://www.academia.edu/Documents/in/Design_Research?f_ri=11615"},{"id":6513,"name":"Engineering Product Design","url":"https://www.academia.edu/Documents/in/Engineering_Product_Design?f_ri=11615"},{"id":6514,"name":"Product Design","url":"https://www.academia.edu/Documents/in/Product_Design?f_ri=11615"},{"id":9363,"name":"Design Innovation","url":"https://www.academia.edu/Documents/in/Design_Innovation?f_ri=11615"},{"id":10431,"name":"Organizational Leadership","url":"https://www.academia.edu/Documents/in/Organizational_Leadership?f_ri=11615"},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615"},{"id":16626,"name":"Innovation and Knowledge Management","url":"https://www.academia.edu/Documents/in/Innovation_and_Knowledge_Management?f_ri=11615"},{"id":17317,"name":"Strategic Design","url":"https://www.academia.edu/Documents/in/Strategic_Design?f_ri=11615"},{"id":18368,"name":"Knowledge Economy","url":"https://www.academia.edu/Documents/in/Knowledge_Economy?f_ri=11615"},{"id":19100,"name":"Design thinking","url":"https://www.academia.edu/Documents/in/Design_thinking?f_ri=11615"},{"id":20482,"name":"Information Design","url":"https://www.academia.edu/Documents/in/Information_Design?f_ri=11615"},{"id":44096,"name":"Knowledge","url":"https://www.academia.edu/Documents/in/Knowledge?f_ri=11615"},{"id":61738,"name":"Architectural Design","url":"https://www.academia.edu/Documents/in/Architectural_Design?f_ri=11615"},{"id":61835,"name":"Urban Design","url":"https://www.academia.edu/Documents/in/Urban_Design?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_10010665" data-work_id="10010665" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/10010665/Effectiveness_of_Anti_Drink_Driving_Campaign_and_Its_Impact_to_Drivers">Effectiveness of Anti-Drink Driving Campaign and Its Impact to Drivers</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">Road traffic injuries are a major public health problem and a leading cause of death and injury around the world .The consumption of alcohol, even in relatively small amounts, increases the risk of being involved in a crash for drivers... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_10010665" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">Road traffic injuries are a major public health problem and a leading cause of death and injury around the world .The consumption of alcohol, even in relatively small amounts, increases the risk of being involved in a crash for drivers .Not only does ,alcohol impair processes critical to safe road use, such as vision and reaction time, it is also associated with impaired judgment and it is often linked to other high-risk road use behaviors such as speeding or not using seat-belts .Unfortunately, in many countries, the scale of the problem is not well understood and there is little public awareness of this issue.<br />Many social awareness projects on anti drink driving have resulted in drink driving being much more widely recognized in the community. Drivers have also recognized drink driving is prohibited, but the significant problem is still remaining. Some drivers deliberately ignore this and some drivers due to lack of awareness. To challenge the wrong perception and wrong belief of drivers and their lack of awareness it is very needed to have effective and targeted awareness campaign to raise public awareness.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/10010665" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="99e449b045c7281730126987435543d2" rel="nofollow" data-download="{"attachment_id":36147216,"asset_id":10010665,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/36147216/download_file?st=MTczMjc2NjMzMSw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="9714536" href="https://mrt.academia.edu/PavithraWickramarachchi">Pavithra Wickramarachchi</a><script data-card-contents-for-user="9714536" type="text/json">{"id":9714536,"first_name":"Pavithra","last_name":"Wickramarachchi","domain_name":"mrt","page_name":"PavithraWickramarachchi","display_name":"Pavithra Wickramarachchi","profile_url":"https://mrt.academia.edu/PavithraWickramarachchi?f_ri=11615","photo":"https://0.academia-photos.com/9714536/3330173/3918511/s65_pavithra.wickramarachchi.jpg"}</script></span></span></li><li class="js-paper-rank-work_10010665 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="10010665"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 10010665, container: ".js-paper-rank-work_10010665", }); });</script></li><li class="js-percentile-work_10010665 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 10010665; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_10010665"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_10010665 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="10010665"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 10010665; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=10010665]").text(description); $(".js-view-count-work_10010665").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_10010665").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="10010665"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">2</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="11467" href="https://www.academia.edu/Documents/in/Visual_Communication">Visual Communication</a>, <script data-card-contents-for-ri="11467" type="text/json">{"id":11467,"name":"Visual Communication","url":"https://www.academia.edu/Documents/in/Visual_Communication?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a><script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=10010665]'), work: {"id":10010665,"title":"Effectiveness of Anti-Drink Driving Campaign and Its Impact to Drivers","created_at":"2015-01-05T01:50:30.125-08:00","url":"https://www.academia.edu/10010665/Effectiveness_of_Anti_Drink_Driving_Campaign_and_Its_Impact_to_Drivers?f_ri=11615","dom_id":"work_10010665","summary":"Road traffic injuries are a major public health problem and a leading cause of death and injury around the world .The consumption of alcohol, even in relatively small amounts, increases the risk of being involved in a crash for drivers .Not only does ,alcohol impair processes critical to safe road use, such as vision and reaction time, it is also associated with impaired judgment and it is often linked to other high-risk road use behaviors such as speeding or not using seat-belts .Unfortunately, in many countries, the scale of the problem is not well understood and there is little public awareness of this issue.\nMany social awareness projects on anti drink driving have resulted in drink driving being much more widely recognized in the community. Drivers have also recognized drink driving is prohibited, but the significant problem is still remaining. Some drivers deliberately ignore this and some drivers due to lack of awareness. To challenge the wrong perception and wrong belief of drivers and their lack of awareness it is very needed to have effective and targeted awareness campaign to raise public awareness.","downloadable_attachments":[{"id":36147216,"asset_id":10010665,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":9714536,"first_name":"Pavithra","last_name":"Wickramarachchi","domain_name":"mrt","page_name":"PavithraWickramarachchi","display_name":"Pavithra Wickramarachchi","profile_url":"https://mrt.academia.edu/PavithraWickramarachchi?f_ri=11615","photo":"https://0.academia-photos.com/9714536/3330173/3918511/s65_pavithra.wickramarachchi.jpg"}],"research_interests":[{"id":11467,"name":"Visual Communication","url":"https://www.academia.edu/Documents/in/Visual_Communication?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_28916051" data-work_id="28916051" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/28916051/Gestalt_Attention_for_Complex_Abstract_Situations_Visual_Hierarchy_for_Interaction_and_Interface_Design">Gestalt Attention for Complex, Abstract Situations: Visual Hierarchy for Interaction & Interface Design</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">Roesler (2009) introduced the interface malfunction and mental model failures from his lessons on Three Mile Island; it suggests the need for full consideration of the situation in the data of display (which data is presented) as the... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_28916051" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">Roesler (2009) introduced the interface malfunction and mental model failures from his lessons<br />on Three Mile Island; it suggests the need for full consideration of the situation in the data of<br />display (which data is presented) as the product of both human reasoning and machine support.<br />Design that uses Gestalt theory for the cognitive context in visual communication design has<br />widely been used (Davis, 2012). This research suggests problems with understanding of<br />dominance among major groupings to show what people see or what people ignore. It is unclear<br />how much dominance there is among grouping principles when they are intermingled. In hazard<br />control situations, interaction and interface design cannot be practiced without understanding<br />what elements are dominant and to what degree. It is vital that communication designers<br />understand visual dominance or visual capture and precedence over haptic and auditory<br />information when applying interaction and interface design.<br />Appreciation of visual dominance in design would help to ensure that the interface reaches<br />viewers or users immediately and with an accurate understanding of complex and abstract<br />hazardous situations. Such design considerations should give better situational understanding and<br />also eliminate miscommunication. Additionally, during unexpected circumstances, these designs<br />prevent errors of control. This research poster will examine if there is a dominant pattern in the<br />relationship between grouping principles intermingled for Gestalt. Such an understanding should<br />be implemented for design – to prioritize perceptually what the audience should first consider for<br />better decision-making during the first critical moments of complex and abstract situations.<br />The focus of the research is not the brain’s cognitive process to program gestalt attention, but<br />rather a qualitative investigation of what viewers really understand. The analysis of the data will<br />be based on grounded theory, encoding the viewer’s answer for the open-ended questions to the<br />visual stimuli. The research will present the patterns of the viewers’ responses on the<br />experimental protocol. It will examine if there is any tendency in terms of visual dominance in<br />the viewer’s attention that can be explained by using Proximity, Similarity, Common-Fate, Good-<br />Continuation, and Closure to describe the patterns or relationship system.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/28916051" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="502347b01c61ab5c19375152d6620f53" rel="nofollow" data-download="{"attachment_id":49350525,"asset_id":28916051,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/49350525/download_file?st=MTczMjc2NjMzMSw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="77603" href="https://georgian.academia.edu/JinsookKim">Jinsook Kim</a><script data-card-contents-for-user="77603" type="text/json">{"id":77603,"first_name":"Jinsook","last_name":"Kim","domain_name":"georgian","page_name":"JinsookKim","display_name":"Jinsook Kim","profile_url":"https://georgian.academia.edu/JinsookKim?f_ri=11615","photo":"https://0.academia-photos.com/77603/63180/19008253/s65_jinsook.kim.jpg"}</script></span></span></li><li class="js-paper-rank-work_28916051 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="28916051"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 28916051, container: ".js-paper-rank-work_28916051", }); });</script></li><li class="js-percentile-work_28916051 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 28916051; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_28916051"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_28916051 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="28916051"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 28916051; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=28916051]").text(description); $(".js-view-count-work_28916051").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_28916051").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="28916051"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">8</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="2915" href="https://www.academia.edu/Documents/in/Design_Methods">Design Methods</a>, <script data-card-contents-for-ri="2915" type="text/json">{"id":2915,"name":"Design Methods","url":"https://www.academia.edu/Documents/in/Design_Methods?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="4008" href="https://www.academia.edu/Documents/in/Visual_attention">Visual attention</a>, <script data-card-contents-for-ri="4008" type="text/json">{"id":4008,"name":"Visual attention","url":"https://www.academia.edu/Documents/in/Visual_attention?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="4416" href="https://www.academia.edu/Documents/in/Interaction_Design">Interaction Design</a>, <script data-card-contents-for-ri="4416" type="text/json">{"id":4416,"name":"Interaction Design","url":"https://www.academia.edu/Documents/in/Interaction_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="5282" href="https://www.academia.edu/Documents/in/Design_Research">Design Research</a><script data-card-contents-for-ri="5282" type="text/json">{"id":5282,"name":"Design Research","url":"https://www.academia.edu/Documents/in/Design_Research?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=28916051]'), work: {"id":28916051,"title":"Gestalt Attention for Complex, Abstract Situations: Visual Hierarchy for Interaction \u0026 Interface Design","created_at":"2016-10-04T10:27:18.534-07:00","url":"https://www.academia.edu/28916051/Gestalt_Attention_for_Complex_Abstract_Situations_Visual_Hierarchy_for_Interaction_and_Interface_Design?f_ri=11615","dom_id":"work_28916051","summary":"Roesler (2009) introduced the interface malfunction and mental model failures from his lessons\non Three Mile Island; it suggests the need for full consideration of the situation in the data of\ndisplay (which data is presented) as the product of both human reasoning and machine support.\nDesign that uses Gestalt theory for the cognitive context in visual communication design has\nwidely been used (Davis, 2012). This research suggests problems with understanding of\ndominance among major groupings to show what people see or what people ignore. It is unclear\nhow much dominance there is among grouping principles when they are intermingled. In hazard\ncontrol situations, interaction and interface design cannot be practiced without understanding\nwhat elements are dominant and to what degree. It is vital that communication designers\nunderstand visual dominance or visual capture and precedence over haptic and auditory\ninformation when applying interaction and interface design.\nAppreciation of visual dominance in design would help to ensure that the interface reaches\nviewers or users immediately and with an accurate understanding of complex and abstract\nhazardous situations. Such design considerations should give better situational understanding and\nalso eliminate miscommunication. Additionally, during unexpected circumstances, these designs\nprevent errors of control. This research poster will examine if there is a dominant pattern in the\nrelationship between grouping principles intermingled for Gestalt. Such an understanding should\nbe implemented for design – to prioritize perceptually what the audience should first consider for\nbetter decision-making during the first critical moments of complex and abstract situations.\nThe focus of the research is not the brain’s cognitive process to program gestalt attention, but\nrather a qualitative investigation of what viewers really understand. The analysis of the data will\nbe based on grounded theory, encoding the viewer’s answer for the open-ended questions to the\nvisual stimuli. The research will present the patterns of the viewers’ responses on the\nexperimental protocol. It will examine if there is any tendency in terms of visual dominance in\nthe viewer’s attention that can be explained by using Proximity, Similarity, Common-Fate, Good-\nContinuation, and Closure to describe the patterns or relationship system.","downloadable_attachments":[{"id":49350525,"asset_id":28916051,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":77603,"first_name":"Jinsook","last_name":"Kim","domain_name":"georgian","page_name":"JinsookKim","display_name":"Jinsook Kim","profile_url":"https://georgian.academia.edu/JinsookKim?f_ri=11615","photo":"https://0.academia-photos.com/77603/63180/19008253/s65_jinsook.kim.jpg"}],"research_interests":[{"id":2915,"name":"Design Methods","url":"https://www.academia.edu/Documents/in/Design_Methods?f_ri=11615","nofollow":false},{"id":4008,"name":"Visual attention","url":"https://www.academia.edu/Documents/in/Visual_attention?f_ri=11615","nofollow":false},{"id":4416,"name":"Interaction Design","url":"https://www.academia.edu/Documents/in/Interaction_Design?f_ri=11615","nofollow":false},{"id":5282,"name":"Design Research","url":"https://www.academia.edu/Documents/in/Design_Research?f_ri=11615","nofollow":false},{"id":10735,"name":"Gestalt Psychology","url":"https://www.academia.edu/Documents/in/Gestalt_Psychology?f_ri=11615"},{"id":11466,"name":"Interface Design","url":"https://www.academia.edu/Documents/in/Interface_Design?f_ri=11615"},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615"},{"id":1931322,"name":"Visual Hierarchy","url":"https://www.academia.edu/Documents/in/Visual_Hierarchy?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_66293218" data-work_id="66293218" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/66293218/Legal_Design_Patterns_towards_a_new_language_for_legal_information_design">Legal Design Patterns: towards a new language for legal information design</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">Patterns are a central tool in legal design. They are conceptual schemes or entities describing solutions to a recurring legal problem, helping to make contracts, disclosures and policies accessible to users and easier to prepare. In this... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_66293218" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">Patterns are a central tool in legal design. They are conceptual schemes or entities describing solutions to a recurring legal problem, helping to make contracts, disclosures and policies accessible to users and easier to prepare. In this paper, we take stock of existing legal design patterns and pattern libraries and present the idea of a legal design pattern language intended to lead to documenting and sharing good practices across disciplines and to more actionable pattern libraries.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/66293218" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="1013c0a429e5885d8031a96fd2094b63" rel="nofollow" data-download="{"attachment_id":77542852,"asset_id":66293218,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/77542852/download_file?st=MTczMjc2NjMzMSw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="2752428" href="https://independent.academia.edu/StefaniaPassera">Stefania Passera</a><script data-card-contents-for-user="2752428" type="text/json">{"id":2752428,"first_name":"Stefania","last_name":"Passera","domain_name":"independent","page_name":"StefaniaPassera","display_name":"Stefania Passera","profile_url":"https://independent.academia.edu/StefaniaPassera?f_ri=11615","photo":"https://0.academia-photos.com/2752428/893013/1115827/s65_stefania.passera.jpg"}</script></span></span></li><li class="js-paper-rank-work_66293218 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="66293218"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 66293218, container: ".js-paper-rank-work_66293218", }); });</script></li><li class="js-percentile-work_66293218 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 66293218; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_66293218"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_66293218 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="66293218"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 66293218; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=66293218]").text(description); $(".js-view-count-work_66293218").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_66293218").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="66293218"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">13</a>  </div><span class="InlineList-item-text u-textTruncate u-pl10x"><a class="InlineList-item-text" data-has-card-for-ri="1440" href="https://www.academia.edu/Documents/in/Visualization">Visualization</a>, <script data-card-contents-for-ri="1440" type="text/json">{"id":1440,"name":"Visualization","url":"https://www.academia.edu/Documents/in/Visualization?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="9324" href="https://www.academia.edu/Documents/in/Design_Patterns">Design Patterns</a>, <script data-card-contents-for-ri="9324" type="text/json">{"id":9324,"name":"Design Patterns","url":"https://www.academia.edu/Documents/in/Design_Patterns?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a>, <script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="20482" href="https://www.academia.edu/Documents/in/Information_Design">Information Design</a><script data-card-contents-for-ri="20482" type="text/json">{"id":20482,"name":"Information Design","url":"https://www.academia.edu/Documents/in/Information_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=66293218]'), work: {"id":66293218,"title":"Legal Design Patterns: towards a new language for legal information design","created_at":"2021-12-28T21:03:37.748-08:00","url":"https://www.academia.edu/66293218/Legal_Design_Patterns_towards_a_new_language_for_legal_information_design?f_ri=11615","dom_id":"work_66293218","summary":"Patterns are a central tool in legal design. They are conceptual schemes or entities describing solutions to a recurring legal problem, helping to make contracts, disclosures and policies accessible to users and easier to prepare. In this paper, we take stock of existing legal design patterns and pattern libraries and present the idea of a legal design pattern language intended to lead to documenting and sharing good practices across disciplines and to more actionable pattern libraries.","downloadable_attachments":[{"id":77542852,"asset_id":66293218,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":2752428,"first_name":"Stefania","last_name":"Passera","domain_name":"independent","page_name":"StefaniaPassera","display_name":"Stefania Passera","profile_url":"https://independent.academia.edu/StefaniaPassera?f_ri=11615","photo":"https://0.academia-photos.com/2752428/893013/1115827/s65_stefania.passera.jpg"}],"research_interests":[{"id":1440,"name":"Visualization","url":"https://www.academia.edu/Documents/in/Visualization?f_ri=11615","nofollow":false},{"id":9324,"name":"Design Patterns","url":"https://www.academia.edu/Documents/in/Design_Patterns?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false},{"id":20482,"name":"Information Design","url":"https://www.academia.edu/Documents/in/Information_Design?f_ri=11615","nofollow":false},{"id":59537,"name":"Transparency","url":"https://www.academia.edu/Documents/in/Transparency?f_ri=11615"},{"id":93204,"name":"Pattern languages","url":"https://www.academia.edu/Documents/in/Pattern_languages?f_ri=11615"},{"id":121292,"name":"Consumer protection law","url":"https://www.academia.edu/Documents/in/Consumer_protection_law?f_ri=11615"},{"id":180347,"name":"Visualisation","url":"https://www.academia.edu/Documents/in/Visualisation?f_ri=11615"},{"id":312019,"name":"Contract Design","url":"https://www.academia.edu/Documents/in/Contract_Design?f_ri=11615"},{"id":324109,"name":"Pattern Language","url":"https://www.academia.edu/Documents/in/Pattern_Language?f_ri=11615"},{"id":439279,"name":"Data protection law","url":"https://www.academia.edu/Documents/in/Data_protection_law?f_ri=11615"},{"id":1315545,"name":"Legal Design","url":"https://www.academia.edu/Documents/in/Legal_Design?f_ri=11615"},{"id":1385371,"name":"Pattern Library","url":"https://www.academia.edu/Documents/in/Pattern_Library?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_312186" data-work_id="312186" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/312186/Sinestesie_per_il_design_Le_interazioni_sensoriali_nellepoca_dei_multimedia">Sinestesie per il design. Le interazioni sensoriali nell'epoca dei multimedia</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">"Dalla IV di copertina Capita, talvolta, di percepire sensazioni multiple o, meglio, contemporanee, come per esempio un suono o un gusto che ha una valenza di colore, un azzurro alla voce di un flauto, uno scarlatto con un sapore... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_312186" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">"Dalla IV di copertina <br /> <br />Capita, talvolta, di percepire sensazioni multiple o, meglio, contemporanee, come per esempio un suono o un gusto che ha una valenza di colore, un azzurro alla voce di un flauto, uno scarlatto con un sapore aspro, quasi che i nostri sensi non siano solo cinque, ma esista anche una capacità di percezione sensoriale simultanea, quella che viene definita sinestesia. Questa realtà, indagata sin dai tempi antichi, viene esplorata dall'autrice in una prospettiva progettuale, partendo dal fatto che il nostro rapporto con gli oggetti d'uso quotidiano sottende il coinvolgimento dei sensi nella loro singola specificità, ma ancor più esalta i naturali meccanismi d'interdipendenza presenti fra i sistemi sensoriali dell'uomo. <br />Gli artefatti, gli ambienti, sono da intendere non solo come forme che assolvono a determinate funzioni, ma anche - e primariamente - come fattori che provocano un aggregato di percezioni. <br />Il libro è idealmente distinto in due parti: la prima è rivolta all'analisi dell'interiorità delle sensazioni e delle loro modalità d'interagire in presenza di percezioni simultanee, con il coinvolgimento di saperi presi a prestito dalla filosofia, dalla medicina, in particolare dalla neurologia, e dalla psicologia della percezione; la seconda è rivolta all'esame dell'esteriorità dei dati sensibili - suoni, colori, forme, animazioni - e dei loro modi di essere rappresentati, con esemplificazioni di pratiche sinestesiche tratte dalla letteratura, dalle arti visive e musicali, dalla storia degli oggetti e dai prodotti della multimedialità. <br />Se il lavoro dei progettisti si deve confrontare, e sempre più intensamente, con la manipolazione di dati sensoriali (visivi, ma anche tattili, propriocettivi, vestibolari e uditivi), Sinestesie per il design risponde all'istanza di una guida nella caotica presenza di stimoli di questa nostra epoca multimediale."</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/312186" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="5b96781dad8a58e9dbe06a1d5152d833" rel="nofollow" data-download="{"attachment_id":30190265,"asset_id":312186,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/30190265/download_file?st=MTczMjc2NjMzMSw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="240174" href="https://polimi.academia.edu/DinaRicc%C3%B2">Dina Riccò</a><script data-card-contents-for-user="240174" type="text/json">{"id":240174,"first_name":"Dina","last_name":"Riccò","domain_name":"polimi","page_name":"DinaRiccò","display_name":"Dina Riccò","profile_url":"https://polimi.academia.edu/DinaRicc%C3%B2?f_ri=11615","photo":"https://0.academia-photos.com/240174/2978196/3494351/s65_dina.ricc_.jpg"}</script></span></span></li><li class="js-paper-rank-work_312186 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="312186"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 312186, container: ".js-paper-rank-work_312186", }); });</script></li><li class="js-percentile-work_312186 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 312186; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_312186"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_312186 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="312186"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 312186; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=312186]").text(description); $(".js-view-count-work_312186").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_312186").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="312186"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">6</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="2317" href="https://www.academia.edu/Documents/in/Design_Creativity">Design Creativity</a>, <script data-card-contents-for-ri="2317" type="text/json">{"id":2317,"name":"Design Creativity","url":"https://www.academia.edu/Documents/in/Design_Creativity?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="3014" href="https://www.academia.edu/Documents/in/Design_and_Emotion_Architecture_">Design and Emotion (Architecture)</a>, <script data-card-contents-for-ri="3014" type="text/json">{"id":3014,"name":"Design and Emotion (Architecture)","url":"https://www.academia.edu/Documents/in/Design_and_Emotion_Architecture_?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="3142" href="https://www.academia.edu/Documents/in/Synaesthesia">Synaesthesia</a>, <script data-card-contents-for-ri="3142" type="text/json">{"id":3142,"name":"Synaesthesia","url":"https://www.academia.edu/Documents/in/Synaesthesia?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="5084" href="https://www.academia.edu/Documents/in/Basic_Design">Basic Design</a><script data-card-contents-for-ri="5084" type="text/json">{"id":5084,"name":"Basic Design","url":"https://www.academia.edu/Documents/in/Basic_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=312186]'), work: {"id":312186,"title":"Sinestesie per il design. Le interazioni sensoriali nell'epoca dei multimedia","created_at":"2010-08-29T21:14:01.438-07:00","url":"https://www.academia.edu/312186/Sinestesie_per_il_design_Le_interazioni_sensoriali_nellepoca_dei_multimedia?f_ri=11615","dom_id":"work_312186","summary":"\"Dalla IV di copertina\r\n \r\nCapita, talvolta, di percepire sensazioni multiple o, meglio, contemporanee, come per esempio un suono o un gusto che ha una valenza di colore, un azzurro alla voce di un flauto, uno scarlatto con un sapore aspro, quasi che i nostri sensi non siano solo cinque, ma esista anche una capacità di percezione sensoriale simultanea, quella che viene definita sinestesia. Questa realtà, indagata sin dai tempi antichi, viene esplorata dall'autrice in una prospettiva progettuale, partendo dal fatto che il nostro rapporto con gli oggetti d'uso quotidiano sottende il coinvolgimento dei sensi nella loro singola specificità, ma ancor più esalta i naturali meccanismi d'interdipendenza presenti fra i sistemi sensoriali dell'uomo.\r\nGli artefatti, gli ambienti, sono da intendere non solo come forme che assolvono a determinate funzioni, ma anche - e primariamente - come fattori che provocano un aggregato di percezioni.\r\nIl libro è idealmente distinto in due parti: la prima è rivolta all'analisi dell'interiorità delle sensazioni e delle loro modalità d'interagire in presenza di percezioni simultanee, con il coinvolgimento di saperi presi a prestito dalla filosofia, dalla medicina, in particolare dalla neurologia, e dalla psicologia della percezione; la seconda è rivolta all'esame dell'esteriorità dei dati sensibili - suoni, colori, forme, animazioni - e dei loro modi di essere rappresentati, con esemplificazioni di pratiche sinestesiche tratte dalla letteratura, dalle arti visive e musicali, dalla storia degli oggetti e dai prodotti della multimedialità.\r\nSe il lavoro dei progettisti si deve confrontare, e sempre più intensamente, con la manipolazione di dati sensoriali (visivi, ma anche tattili, propriocettivi, vestibolari e uditivi), Sinestesie per il design risponde all'istanza di una guida nella caotica presenza di stimoli di questa nostra epoca multimediale.\"","downloadable_attachments":[{"id":30190265,"asset_id":312186,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":240174,"first_name":"Dina","last_name":"Riccò","domain_name":"polimi","page_name":"DinaRiccò","display_name":"Dina Riccò","profile_url":"https://polimi.academia.edu/DinaRicc%C3%B2?f_ri=11615","photo":"https://0.academia-photos.com/240174/2978196/3494351/s65_dina.ricc_.jpg"}],"research_interests":[{"id":2317,"name":"Design Creativity","url":"https://www.academia.edu/Documents/in/Design_Creativity?f_ri=11615","nofollow":false},{"id":3014,"name":"Design and Emotion (Architecture)","url":"https://www.academia.edu/Documents/in/Design_and_Emotion_Architecture_?f_ri=11615","nofollow":false},{"id":3142,"name":"Synaesthesia","url":"https://www.academia.edu/Documents/in/Synaesthesia?f_ri=11615","nofollow":false},{"id":5084,"name":"Basic Design","url":"https://www.academia.edu/Documents/in/Basic_Design?f_ri=11615","nofollow":false},{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615"},{"id":33685,"name":"Motion Graphics","url":"https://www.academia.edu/Documents/in/Motion_Graphics?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div><div class="u-borderBottom1 u-borderColorGrayLighter"><div class="clearfix u-pv7x u-mb0x js-work-card work_31568538" data-work_id="31568538" itemscope="itemscope" itemtype="https://schema.org/ScholarlyArticle"><div class="header"><div class="title u-fontSerif u-fs22 u-lineHeight1_3"><a class="u-tcGrayDarkest js-work-link" href="https://www.academia.edu/31568538/Manual_reklama_podr%C4%99cznik_z_zakresu_projektowania_komunikacji">Manual - reklama: podręcznik z zakresu projektowania komunikacji</a></div></div><div class="u-pb4x u-mt3x"><div class="summary u-fs14 u-fw300 u-lineHeight1_5 u-tcGrayDarkest"><div class="summarized">Manual to w prostym tłumaczeniu z języka angielskiego Podręcznik . I tak wł aś nie należ y rozumieć nową grupę książek wydawaną przez Instytut Dziennikarstwa i Komunikacji Społecznej Uniwersytetu Wrocławskiego w serii wydawniczej... <a class="more_link u-tcGrayDark u-linkUnstyled" data-container=".work_31568538" data-show=".complete" data-hide=".summarized" data-more-link-behavior="true" href="#">more</a></div><div class="complete hidden">Manual to w prostym tłumaczeniu z języka angielskiego Podręcznik . I tak wł aś nie należ y rozumieć nową grupę książek wydawaną przez Instytut Dziennikarstwa i Komunikacji Społecznej Uniwersytetu Wrocławskiego w serii wydawniczej Communication Design. Projektowanie komunikacji to skomplikowana dyscyplina teoretyczno-badawczo-projektowa, którą trudno sprowadzić do prostej operacjonalizacji zjawiska. Już sam fakt toczącej się dyskusji na gruncie naukowym i projektowym na temat zależ noś ci różnych przestrzeni projektowych (reklamy, marketingu, designu, public relations, brandingu czy polityki komunikacyjnej) wskazuje na trudnoś ci w wyznaczeniu granic paradygmatu całej dyscypliny. Grupa publikacji, którą rozpoczyna niniejsza książka, ma przede wszystkim na celu wskazać na wę zł owe punkty projektowania komunikacji jako dyscypliny relewantnej dla nauk humanistycznych. Stoimy bowiem na stanowisku, ż e skoro można projektować i badać język (językoznawstwo) czy literaturę (literaturoznawstwo), to tak samo można badać i projektować komunikację w sensie społecznym. O relewancji tej dyscypliny niech świadczy chociaż by fakt bezpośredniego przełożenia rezultatów badań i projektów na aspekty gospodarczo-rynkowe w kontekście przemysł ów kreatywnych. Otwiera się w tym miejscu szerokie pole dla nauk humanistycznych, które dotychczas wykazują znaczą cą trudność w wykorzystywaniu swoich osiągnięć na gruncie gospodarczo-rynkowym. Grupa podręczników, którą rozpoczyna książka o Reklamie , nie ma bliżej określonej formy autorskiej. Planujemy zarówno prace zbiorowe, takie jak niniejsza publikacja, jak i prace autorskie, które będą dotyczył y różnych obszarów projektowania komunikacji. Liczymy, że podręczniki te będą pomocne studentom i studentkom kierunków humanistycznych, społecznych i zapewne artystycznych. Liczymy również na to, ż e publikowane prace staną się bazą rozwoju projektowania komunikacji jako dyscypliny naukowej będącej integralną częścią nauk humanistycznych.</div></div></div><ul class="InlineList u-ph0x u-fs13"><li class="InlineList-item logged_in_only"><div class="share_on_academia_work_button"><a class="academia_share Button Button--inverseBlue Button--sm js-bookmark-button" data-academia-share="Work/31568538" data-share-source="work_strip" data-spinner="small_white_hide_contents"><i class="fa fa-plus"></i><span class="work-strip-link-text u-ml1x" data-content="button_text">Bookmark</span></a></div></li><li class="InlineList-item"><div class="download"><a id="4e2dac9c51f869ceb8021ea7304eac44" rel="nofollow" data-download="{"attachment_id":51903611,"asset_id":31568538,"asset_type":"Work","always_allow_download":false,"track":null,"button_location":"work_strip","source":null,"hide_modal":null}" class="Button Button--sm Button--inverseGreen js-download-button prompt_button doc_download" href="https://www.academia.edu/attachments/51903611/download_file?st=MTczMjc2NjMzMSw4LjIyMi4yMDguMTQ2&s=work_strip"><i class="fa fa-arrow-circle-o-down fa-lg"></i><span class="u-textUppercase u-ml1x" data-content="button_text">Download</span></a></div></li><li class="InlineList-item"><ul class="InlineList InlineList--bordered u-ph0x"><li class="InlineList-item InlineList-item--bordered"><span class="InlineList-item-text">by <span itemscope="itemscope" itemprop="author" itemtype="https://schema.org/Person"><a class="u-tcGrayDark u-fw700" data-has-card-for-user="40882472" href="https://swps-uni.academia.edu/MariuszWszo%C5%82ek">Mariusz Wszołek</a><script data-card-contents-for-user="40882472" type="text/json">{"id":40882472,"first_name":"Mariusz","last_name":"Wszołek","domain_name":"swps-uni","page_name":"MariuszWszołek","display_name":"Mariusz Wszołek","profile_url":"https://swps-uni.academia.edu/MariuszWszo%C5%82ek?f_ri=11615","photo":"https://0.academia-photos.com/40882472/11122882/12412757/s65_mariusz.wszo_ek.jpg"}</script></span></span></li><li class="js-paper-rank-work_31568538 InlineList-item InlineList-item--bordered hidden"><span class="js-paper-rank-view hidden u-tcGrayDark" data-paper-rank-work-id="31568538"><i class="u-m1x fa fa-bar-chart"></i><strong class="js-paper-rank"></strong></span><script>$(function() { new Works.PaperRankView({ workId: 31568538, container: ".js-paper-rank-work_31568538", }); });</script></li><li class="js-percentile-work_31568538 InlineList-item InlineList-item--bordered hidden u-tcGrayDark"><span class="percentile-widget hidden"><span class="u-mr2x percentile-widget" style="display: none">•</span><span class="u-mr2x work-percentile"></span></span><script>$(function () { var workId = 31568538; window.Academia.workPercentilesFetcher.queue(workId, function (percentileText) { var container = $(".js-percentile-work_31568538"); container.find('.work-percentile').text(percentileText.charAt(0).toUpperCase() + percentileText.slice(1)); container.find('.percentile-widget').show(); container.find('.percentile-widget').removeClass('hidden'); }); });</script></li><li class="js-view-count-work_31568538 InlineList-item InlineList-item--bordered hidden"><div><span><span class="js-view-count view-count u-mr2x" data-work-id="31568538"><i class="fa fa-spinner fa-spin"></i></span><script>$(function () { var workId = 31568538; window.Academia.workViewCountsFetcher.queue(workId, function (count) { var description = window.$h.commaizeInt(count) + " " + window.$h.pluralize(count, 'View'); $(".js-view-count[data-work-id=31568538]").text(description); $(".js-view-count-work_31568538").attr('title', description).tooltip(); }); });</script></span><script>$(function() { $(".js-view-count-work_31568538").removeClass('hidden') })</script></div></li><li class="InlineList-item u-positionRelative" style="max-width: 250px"><div class="u-positionAbsolute" data-has-card-for-ri-list="31568538"><i class="fa fa-tag InlineList-item-icon u-positionRelative"></i>  <a class="InlineList-item-text u-positionRelative">7</a>  </div><span class="InlineList-item-text u-textTruncate u-pl9x"><a class="InlineList-item-text" data-has-card-for-ri="859" href="https://www.academia.edu/Documents/in/Communication">Communication</a>, <script data-card-contents-for-ri="859" type="text/json">{"id":859,"name":"Communication","url":"https://www.academia.edu/Documents/in/Communication?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="1751" href="https://www.academia.edu/Documents/in/Creativity">Creativity</a>, <script data-card-contents-for-ri="1751" type="text/json">{"id":1751,"name":"Creativity","url":"https://www.academia.edu/Documents/in/Creativity?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="3637" href="https://www.academia.edu/Documents/in/Advertising">Advertising</a>, <script data-card-contents-for-ri="3637" type="text/json">{"id":3637,"name":"Advertising","url":"https://www.academia.edu/Documents/in/Advertising?f_ri=11615","nofollow":false}</script><a class="InlineList-item-text" data-has-card-for-ri="11615" href="https://www.academia.edu/Documents/in/Communication_Design">Communication Design</a><script data-card-contents-for-ri="11615" type="text/json">{"id":11615,"name":"Communication Design","url":"https://www.academia.edu/Documents/in/Communication_Design?f_ri=11615","nofollow":false}</script></span></li><script>(function(){ if (true) { new Aedu.ResearchInterestListCard({ el: $('*[data-has-card-for-ri-list=31568538]'), work: {"id":31568538,"title":"Manual - reklama: podręcznik z zakresu projektowania komunikacji","created_at":"2017-02-22T13:55:34.248-08:00","url":"https://www.academia.edu/31568538/Manual_reklama_podr%C4%99cznik_z_zakresu_projektowania_komunikacji?f_ri=11615","dom_id":"work_31568538","summary":"Manual to w prostym tłumaczeniu z języka angielskiego Podręcznik . 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Stoimy bowiem na stanowisku, ż e skoro można projektować i badać język (językoznawstwo) czy literaturę (literaturoznawstwo), to tak samo można badać i projektować komunikację w sensie społecznym. O relewancji tej dyscypliny niech świadczy chociaż by fakt bezpośredniego przełożenia rezultatów badań i projektów na aspekty gospodarczo-rynkowe w kontekście przemysł ów kreatywnych. Otwiera się w tym miejscu szerokie pole dla nauk humanistycznych, które dotychczas wykazują znaczą cą trudność w wykorzystywaniu swoich osiągnięć na gruncie gospodarczo-rynkowym. Grupa podręczników, którą rozpoczyna książka o Reklamie , nie ma bliżej określonej formy autorskiej. Planujemy zarówno prace zbiorowe, takie jak niniejsza publikacja, jak i prace autorskie, które będą dotyczył y różnych obszarów projektowania komunikacji. Liczymy, że podręczniki te będą pomocne studentom i studentkom kierunków humanistycznych, społecznych i zapewne artystycznych. Liczymy również na to, ż e publikowane prace staną się bazą rozwoju projektowania komunikacji jako dyscypliny naukowej będącej integralną częścią nauk humanistycznych.","downloadable_attachments":[{"id":51903611,"asset_id":31568538,"asset_type":"Work","always_allow_download":false}],"ordered_authors":[{"id":40882472,"first_name":"Mariusz","last_name":"Wszołek","domain_name":"swps-uni","page_name":"MariuszWszołek","display_name":"Mariusz 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Advertising","url":"https://www.academia.edu/Documents/in/Ambient_Advertising?f_ri=11615"}]}, }) } })();</script></ul></li></ul></div></div></div><div class="u-taCenter Pagination"><ul class="pagination"><li class="next_page"><a href="/Documents/in/Communication_Design?after=50%2C31568538" rel="next">Next</a></li><li class="last next"><a href="/Documents/in/Communication_Design?page=last">Last »</a></li></ul></div></div><div class="hidden-xs hidden-sm"><div class="u-pl6x"><div style="width: 300px;"><div class="panel panel-flat u-mt7x"><div class="panel-heading u-p5x"><div class="u-tcGrayDark u-taCenter u-fw700 u-textUppercase">Related Topics</div></div><ul class="list-group"><li class="list-group-item media_v2 u-mt0x u-p3x"><div class="media-body"><div class="u-tcGrayDarker u-fw700"><a class="u-tcGrayDarker" href="https://www.academia.edu/Documents/in/Design_education">Design education</a></div></div><div class="media-right media-middle"><a class="u-tcGreen u-textDecorationNone 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