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class="title-area"><p class="site-title"><a href="https://www.zoeticamedia.com/">Zoetica Media</a></p></div><div class="widget-area header-widget-area"><section id="nav_menu-2" class="widget widget_nav_menu"><div class="widget-wrap"><nav class="nav-header"><ul id="menu-nav-menu" class="menu genesis-nav-menu"><li id="menu-item-2025" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-home current-menu-item page_item page-item-152 current_page_item menu-item-2025"><a href="https://www.zoeticamedia.com/" aria-current="page"><span >Home</span></a></li> <li id="menu-item-2026" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2026"><a href="https://www.zoeticamedia.com/services"><span >Services</span></a></li> <li id="menu-item-2387" class="menu-item menu-item-type-post_type menu-item-object-portfolio menu-item-2387"><a href="https://www.zoeticamedia.com/portfolio/speaking"><span >Speaking</span></a></li> <li id="menu-item-2027" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2027"><a href="https://www.zoeticamedia.com/about-us"><span >About</span></a></li> <li id="menu-item-2176" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2176"><a href="https://www.zoeticamedia.com/social_media_resources"><span >Resources</span></a></li> <li id="menu-item-2031" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2031"><a href="https://www.zoeticamedia.com/blog"><span >Blog</span></a></li> <li id="menu-item-2028" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-2028"><a href="https://www.zoeticamedia.com/contact"><span >Contact</span></a></li> </ul></nav></div></section> </div></div></header><div class="site-container"><div id="home-top" class="home-top widget-area"><div class="wrap"><section id="text-12" class="widget widget_text"><div class="widget-wrap"><h4 class="widget-title widgettitle">Your Stories. Our Strategy.</h4> <div class="textwidget"><h3>Bringing Your Communication to Life</h3> <p><a href="#home-middle" class="button">Our Services</a></p> </div> </div></section> </div></div><div class="site-inner"><div class="content-sidebar-wrap"><main class="content"><div id="home-middle" class="home-middle widget-area"><div class="wrap"><section id="featured-content-4" class="featured-content-our-services featuredpost widget featured-content"><div class="featured-content-our-services featuredpost widget-wrap"><h4 class="widget-title widgettitle">our services</h4> <article class="post-2058 portfolio type-portfolio status-publish has-post-thumbnail entry gs-1 gs-odd gs-even gs-featured-content-entry" aria-label="Training and Support"><a href="https://www.zoeticamedia.com/portfolio/training-support" title="Training and Support" class="alignnone"><img fetchpriority="high" width="380" height="380" src="https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/Training-380x380-380x380.jpg" class="entry-image attachment-portfolio gsfc-alignnone" alt="" itemprop="image" decoding="async" srcset="https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/Training-380x380.jpg 380w, https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/Training-380x380-150x150.jpg 150w, https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/Training-380x380-300x300.jpg 300w" sizes="(max-width: 380px) 100vw, 380px" /></a><h2 class="entry-title"><a href="https://www.zoeticamedia.com/portfolio/training-support" title="Training and Support">Training and Support</a></h2><p>If you are planning a social media project and not sure you have the staff to implement it, we can help you build capacity. We can also <a class="more-link" href="https://www.zoeticamedia.com/portfolio/training-support" rel="nofollow">read more...</a></p></article><article class="post-2053 portfolio type-portfolio status-publish has-post-thumbnail entry gs-2 gs-even gs-featured-content-entry" aria-label="Digital Strategy"><a href="https://www.zoeticamedia.com/portfolio/digital-strategy" title="Digital Strategy" class="alignnone"><img width="380" height="380" src="https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/Strategy-Target-380x380-380x380.jpg" class="entry-image attachment-portfolio gsfc-alignnone" alt="" itemprop="image" decoding="async" srcset="https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/Strategy-Target-380x380.jpg 380w, https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/Strategy-Target-380x380-150x150.jpg 150w, https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/Strategy-Target-380x380-300x300.jpg 300w" sizes="(max-width: 380px) 100vw, 380px" /></a><h2 class="entry-title"><a href="https://www.zoeticamedia.com/portfolio/digital-strategy" title="Digital Strategy">Digital Strategy</a></h2><p>Many organizations say they can build a strategy, but it’s what we do best at Zoetica. We find out what’s important to you, and devise <a class="more-link" href="https://www.zoeticamedia.com/portfolio/digital-strategy" rel="nofollow">read more...</a></p></article><article class="post-2056 portfolio type-portfolio status-publish has-post-thumbnail entry gs-3 gs-odd gs-even gs-featured-content-entry" aria-label="Social Media Measurement"><a href="https://www.zoeticamedia.com/portfolio/social-media-measurement" title="Social Media Measurement" class="alignnone"><img loading="lazy" width="380" height="380" src="https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/measurement-380x380.jpg" class="entry-image attachment-portfolio gsfc-alignnone" alt="" itemprop="image" decoding="async" srcset="https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/measurement.jpg 380w, https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/measurement-150x150.jpg 150w, https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/measurement-300x300.jpg 300w" sizes="(max-width: 380px) 100vw, 380px" /></a><h2 class="entry-title"><a href="https://www.zoeticamedia.com/portfolio/social-media-measurement" title="Social Media Measurement">Social Media Measurement</a></h2><p>We are among a small group of strategists who look at social media through the lens of business objectives and then analyze success with <a class="more-link" href="https://www.zoeticamedia.com/portfolio/social-media-measurement" rel="nofollow">read more...</a></p></article><article class="post-2055 portfolio type-portfolio status-publish has-post-thumbnail entry gs-4 gs-even gs-featured-content-entry" aria-label="Influencer Outreach"><a href="https://www.zoeticamedia.com/portfolio/influencer-outreach" title="Influencer Outreach" class="alignnone"><img loading="lazy" width="380" height="380" src="https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/Influencers-380x380-380x380.jpg" class="entry-image attachment-portfolio gsfc-alignnone" alt="" itemprop="image" decoding="async" srcset="https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/Influencers-380x380.jpg 380w, https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/Influencers-380x380-150x150.jpg 150w, https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/Influencers-380x380-300x300.jpg 300w" sizes="(max-width: 380px) 100vw, 380px" /></a><h2 class="entry-title"><a href="https://www.zoeticamedia.com/portfolio/influencer-outreach" title="Influencer Outreach">Influencer Outreach</a></h2><p>We love connecting organizations with the key influencers that matter to them, and we excel at finding the right influencers for each <a class="more-link" href="https://www.zoeticamedia.com/portfolio/influencer-outreach" rel="nofollow">read more...</a></p></article><article class="post-2057 portfolio type-portfolio status-publish has-post-thumbnail entry gs-5 gs-odd gs-featured-content-entry" aria-label="Speaking"><a href="https://www.zoeticamedia.com/portfolio/speaking" title="Speaking" class="alignnone"><img loading="lazy" width="380" height="380" src="https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/Speaking-380x380-380x380.jpg" class="entry-image attachment-portfolio gsfc-alignnone" alt="" itemprop="image" decoding="async" srcset="https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/Speaking-380x380.jpg 380w, https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/Speaking-380x380-150x150.jpg 150w, https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/Speaking-380x380-300x300.jpg 300w" sizes="(max-width: 380px) 100vw, 380px" /></a><h2 class="entry-title"><a href="https://www.zoeticamedia.com/portfolio/speaking" title="Speaking">Speaking</a></h2><p>Zoetica's CEO, <a href="https://www.zoeticamedia.com/about-us">Kami Watson Huyse</a>, is a dynamic speaker, engaging audiences with <a class="more-link" href="https://www.zoeticamedia.com/portfolio/speaking" rel="nofollow">read more...</a></p></article><article class="post-2052 portfolio type-portfolio status-publish has-post-thumbnail entry gs-6 gs-even gs-featured-content-entry" aria-label="Crisis Communication and Guidelines"><a href="https://www.zoeticamedia.com/portfolio/crisis-communication-guidelines" title="Crisis Communication and Guidelines" class="alignnone"><img loading="lazy" width="380" height="380" src="https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/P6174212-380x380.jpg" class="entry-image attachment-portfolio gsfc-alignnone" alt="" itemprop="image" decoding="async" srcset="https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/P6174212-380x380.jpg 380w, https://zoetica.wpenginepowered.com/wp-content/uploads/2014/02/P6174212-150x150.jpg 150w" sizes="(max-width: 380px) 100vw, 380px" /></a><h2 class="entry-title"><a href="https://www.zoeticamedia.com/portfolio/crisis-communication-guidelines" title="Crisis Communication and Guidelines">Crisis Communication and Guidelines</a></h2><p>Smart organizations need to develop crisis communication guidelines for responding to their digital stakeholders before they hit the reply <a class="more-link" href="https://www.zoeticamedia.com/portfolio/crisis-communication-guidelines" rel="nofollow">read more...</a></p></article></div></section> </div></div><div id="home-bottom" class="home-bottom widget-area"><div class="wrap"><section id="featured-content-5" class="featured-content- featuredpost widget featured-content"><div class="featured-content- featuredpost widget-wrap"><article class="post-4341 post type-post status-publish format-standard has-post-thumbnail category-smbhou category-create tag-customer-journey entry gs-1 gs-odd gs-even gs-featured-content-entry" aria-label="From Social Media to Sales: How to Create Unforgettable Customer Journeys"><h2 class="entry-title"><a href="https://www.zoeticamedia.com/from-social-media-to-sales-how-to-create-unforgettable-customer-journeys" title="From Social Media to Sales: How to Create Unforgettable Customer Journeys">From Social Media to Sales: How to Create Unforgettable Customer Journeys</a></h2><p>Have you ever wondered how to turn your social media connections into loyal, lifelong customers? Digital marketing strategist <a href="https://www.linkedin.com/in/sabrinakillgo/">Sabrina Killgo</a> is <a class="more-link" href="https://www.zoeticamedia.com/from-social-media-to-sales-how-to-create-unforgettable-customer-journeys" rel="nofollow">read more...</a></p></article><article class="post-4283 post type-post status-publish format-standard category-smbhou category-create tag-short-form-video tag-video entry gs-2 gs-even gs-featured-content-entry" aria-label="Unlock the Secrets to Creating Standout Short-Form Videos"><h2 class="entry-title"><a href="https://www.zoeticamedia.com/unlock-the-secrets-to-creating-standout-short-form-videos" title="Unlock the Secrets to Creating Standout Short-Form Videos">Unlock the Secrets to Creating Standout Short-Form Videos</a></h2><p><br>In an age where attention spans are fleeting and content is consumed in rapid bursts, short-form videos have become the go-to way to captivate audiences. With the right blend of creativity, <a class="more-link" href="https://www.zoeticamedia.com/unlock-the-secrets-to-creating-standout-short-form-videos" rel="nofollow">read more...</a></p></article><article class="post-4306 post type-post status-publish format-standard has-post-thumbnail category-connect category-smart-social-secrets tag-linkedin tag-networking entry gs-3 gs-odd gs-even gs-featured-content-entry" aria-label="How to Supercharge your Networking on LinkedIn and Other Platforms"><h2 class="entry-title"><a href="https://www.zoeticamedia.com/how-to-supercharge-your-networking-on-linkedin-and-other-platforms" title="How to Supercharge your Networking on LinkedIn and Other Platforms">How to Supercharge your Networking on LinkedIn and Other Platforms</a></h2><p><br>If you're looking to take your LinkedIn networking to the next level but feel unsure where to begin, Zoetica Media founder Kami Huyse <a <a class="more-link" href="https://www.zoeticamedia.com/how-to-supercharge-your-networking-on-linkedin-and-other-platforms" rel="nofollow">read more...</a></p></article><article class="post-4248 post type-post status-publish format-standard category-smbhou category-connect tag-community-2 tag-diversity tag-inclusivity entry gs-4 gs-even gs-featured-content-entry" aria-label="Embracing Diversity in Marketing"><h2 class="entry-title"><a href="https://www.zoeticamedia.com/embracing-diversity-in-marketing" title="Embracing Diversity in Marketing">Embracing Diversity in Marketing</a></h2><p><br>If customers can’t see themselves mirrored in a brand or company’s marketing, there’s a strong possibility they’ll feel the product or service isn’t meant for them. Marketing should reflect the <a class="more-link" href="https://www.zoeticamedia.com/embracing-diversity-in-marketing" rel="nofollow">read more...</a></p></article><article class="post-4302 post type-post status-publish format-standard has-post-thumbnail category-clarity tag-branding tag-personal-branding entry gs-5 gs-odd gs-featured-content-entry" aria-label="How To Unleash Your Superpower Online"><h2 class="entry-title"><a href="https://www.zoeticamedia.com/how-to-unleash-your-superpower-online" title="How To Unleash Your Superpower Online">How To Unleash Your Superpower Online</a></h2><p><br>Standing out in today's crowded marketplace can feel impossible. 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