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class="mobile_menu_bar"></span> </div> </div> </div> </div> </div> </div> </div> </div> </div> </header> <div id="et-main-area"> <div id="main-content"> <article id="post-191" class="post-191 page type-page status-publish has-post-thumbnail hentry"> <div class="entry-content"> <div class="et-l et-l--post"> <div class="et_builder_inner_content et_pb_gutters3"> <div class="et_pb_section et_pb_section_0 et_pb_with_background et_section_regular" > <div class="et_pb_row et_pb_row_0"> <div class="et_pb_column et_pb_column_4_4 et_pb_column_0 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module dsm_text_notation dsm_text_notation_0 et_pb_text_align_center et_pb_bg_layout_light"> <div class="et_pb_module_inner"> <h1 class="dsm-text-notation-main et_pb_module_header"><span class="dsm-text-notation-before">Grab your buyer's attention with a </span><span data-notation="[{"type":"highlight","color":"#bbeee2","stroke-width":"4","iterations":"2","brackets":"left|right","viewport":"80%","delay":"0ms","divi-animate":"none","divi-animate-duration":"1000ms","divi-animate-delay":"0ms"}]" class="dsm-text-notation-middle">clear </span><span class="dsm-text-notation-after">and human message</span></h1> </div> </div><div class="et_pb_module et_pb_text et_pb_text_0 et_pb_text_align_center et_pb_bg_layout_light"> <div class="et_pb_text_inner"><p>Positioning and messaging development for growth-stage<br />and established B2B tech companies.</p></div> </div><div class="et_pb_button_module_wrapper et_pb_button_0_wrapper et_pb_button_alignment_center et_pb_module "> <a class="et_pb_button et_pb_button_0 et_pb_bg_layout_light" href="https://punchy.co/contact/" data-icon="5">Talk To Us</a> </div> </div> </div> </div><div class="et_pb_section et_pb_section_1 et_pb_with_background et_section_regular" > <div class="et_pb_row et_pb_row_1 et_animated"> <div class="et_pb_column et_pb_column_4_4 et_pb_column_1 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module et_pb_text et_pb_text_1 et_pb_text_align_center et_pb_bg_layout_light"> <div class="et_pb_text_inner" data-et-multi-view="{"schema":{"content":{"desktop":"<h1>Get the messaging strategy to hit your growth goals<\/h1>\n<p><span>Positioning and messaging a fast-growing tech company has lots of challenges. We help you solve them, so you can stand out and sell more.<\/span><\/p>","tablet":"<h1>Great words are just the tip of the iceberg<\/h1>\n<p>we solve the really, really hard parts of positioning fast-growth competitive markets.<\/p>","phone":"<h1><span>A messaging process for fast-moving companies like yours<\/span><\/h1>\n<p><span>Let us do the heavy lifting while you supply valuable input.<\/span><\/p>"}},"slug":"et_pb_text"}" data-et-multi-view-load-tablet-hidden="true" data-et-multi-view-load-phone-hidden="true"><h1>Get the messaging strategy to hit your growth goals</h1> <p><span>Positioning and messaging a fast-growing tech company has lots of challenges. We help you solve them, so you can stand out and sell more.</span></p></div> </div> </div> </div><div class="et_pb_row et_pb_row_2 et_animated et_pb_equal_columns et_pb_gutters2"> <div class="et_pb_column et_pb_column_1_2 et_pb_column_2 et_pb_css_mix_blend_mode_passthrough"> <div class="et_pb_module et_pb_blurb et_pb_blurb_0 et_pb_text_align_left et_pb_blurb_position_top et_pb_bg_layout_dark"> <div class="et_pb_blurb_content"> <div class="et_pb_main_blurb_image"><span class="et_pb_image_wrap et_pb_only_image_mode_wrap"><img decoding="async" src="https://punchy7.wpengine.com/wp-content/uploads/2022/08/lightning.png" alt="" class="et-waypoint et_pb_animation_top et_pb_animation_top_tablet et_pb_animation_top_phone" /></span></div> <div class="et_pb_blurb_container"> <h4 class="et_pb_module_header"><span>Align your team at light speed</span></h4> <div class="et_pb_blurb_description"><p>Reaching internal alignment can be tough (maybe even impossible). Get a third-party expert to take it off your plate and nail it. After all, this is all we do.</p></div> </div> </div> </div> </div><div class="et_pb_column et_pb_column_1_2 et_pb_column_3 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module et_pb_blurb et_pb_blurb_1 et_pb_text_align_left et_pb_blurb_position_top et_pb_bg_layout_dark"> <div class="et_pb_blurb_content"> <div class="et_pb_main_blurb_image"><span class="et_pb_image_wrap et_pb_only_image_mode_wrap"><img decoding="async" src="https://punchy7.wpengine.com/wp-content/uploads/2022/08/megaphone.png" alt="" class="et-waypoint et_pb_animation_top et_pb_animation_top_tablet et_pb_animation_top_phone" /></span></div> <div class="et_pb_blurb_container"> <h4 class="et_pb_module_header"><span> Rally your team behind a consistent message</span></h4> <div class="et_pb_blurb_description"><p>Get your growing marketing and sales team telling the same clear story that can keep up as you scale.</p></div> </div> </div> </div> </div> </div><div class="et_pb_row et_pb_row_3 et_animated et_pb_equal_columns et_pb_gutters2"> <div class="et_pb_column et_pb_column_1_2 et_pb_column_4 et_pb_css_mix_blend_mode_passthrough"> <div class="et_pb_module et_pb_blurb et_pb_blurb_2 et_pb_text_align_left et_pb_blurb_position_top et_pb_bg_layout_dark"> <div class="et_pb_blurb_content"> <div class="et_pb_main_blurb_image"><span class="et_pb_image_wrap et_pb_only_image_mode_wrap"><img decoding="async" src="https://punchy7.wpengine.com/wp-content/uploads/2022/08/story.png" alt="" class="et-waypoint et_pb_animation_top et_pb_animation_top_tablet et_pb_animation_top_phone" /></span></div> <div class="et_pb_blurb_container"> <h4 class="et_pb_module_header"><span>Tell a unique (and un-copyable) story</span></h4> <div class="et_pb_blurb_description"><p>Competitors can’t copy and paste an authentic message. Stand out from the white noise everyone else is making and tell the story only you can own.</p></div> </div> </div> </div> </div><div class="et_pb_column et_pb_column_1_2 et_pb_column_5 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module et_pb_blurb et_pb_blurb_3 et_pb_text_align_left et_pb_blurb_position_top et_pb_bg_layout_dark"> <div class="et_pb_blurb_content"> <div class="et_pb_main_blurb_image"><span class="et_pb_image_wrap et_pb_only_image_mode_wrap"><img decoding="async" src="https://punchy7.wpengine.com/wp-content/uploads/2022/08/map.png" alt="" class="et-waypoint et_pb_animation_top et_pb_animation_top_tablet et_pb_animation_top_phone" /></span></div> <div class="et_pb_blurb_container"> <h4 class="et_pb_module_header"><span>Position your ever-evolving solution</span></h4> <div class="et_pb_blurb_description"><p>Solutions evolve, opportunities emerge, priorities shift and buyers change. That’s growth! Get a messaging strategy that supports it.</p></div> </div> </div> </div> </div> </div><div class="et_pb_row et_pb_row_4 et_animated et_pb_equal_columns et_pb_gutters2"> <div class="et_pb_column et_pb_column_1_2 et_pb_column_6 et_pb_css_mix_blend_mode_passthrough"> <div class="et_pb_module et_pb_blurb et_pb_blurb_4 et_pb_text_align_left et_pb_blurb_position_top et_pb_bg_layout_dark"> <div class="et_pb_blurb_content"> <div class="et_pb_main_blurb_image"><span class="et_pb_image_wrap et_pb_only_image_mode_wrap"><img decoding="async" src="https://punchy7.wpengine.com/wp-content/uploads/2022/08/box.png" alt="" class="et-waypoint et_pb_animation_top et_pb_animation_top_tablet et_pb_animation_top_phone" /></span></div> <div class="et_pb_blurb_container"> <h4 class="et_pb_module_header"><span>Get outta features and functionality (and into value)</span></h4> <div class="et_pb_blurb_description"><p>Talking about features makes you sound like everyone else. Paint a bigger picture with value-driven messaging buyers connect with.</p></div> </div> </div> </div> </div><div class="et_pb_column et_pb_column_1_2 et_pb_column_7 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module et_pb_blurb et_pb_blurb_5 et_pb_text_align_left et_pb_blurb_position_top et_pb_bg_layout_dark"> <div class="et_pb_blurb_content"> <div class="et_pb_main_blurb_image"><span class="et_pb_image_wrap et_pb_only_image_mode_wrap"><img decoding="async" src="https://punchy7.wpengine.com/wp-content/uploads/2022/08/mountain.png" alt="" class="et-waypoint et_pb_animation_top et_pb_animation_top_tablet et_pb_animation_top_phone" /></span></div> <div class="et_pb_blurb_container"> <h4 class="et_pb_module_header"><span>Put your solution in the right category</span></h4> <div class="et_pb_blurb_description"><p>Should you create a category? Maybe – or maybe not. We’ll help you find the right answer based on your goals, your market, and where you’re headed.</p></div> </div> </div> </div> </div> </div> </div><div class="et_pb_section et_pb_section_2 et_pb_with_background et_section_regular" > <div class="et_pb_row et_pb_row_5 et_animated"> <div class="et_pb_column et_pb_column_4_4 et_pb_column_8 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module et_pb_text et_pb_text_2 et_pb_text_align_center et_pb_bg_layout_light"> <div class="et_pb_text_inner"><h1><span>A messaging process for fast-moving companies like yours</span></h1> <p><span>Let us do the heavy lifting while you supply valuable input.</span></p></div> </div> </div> </div><div class="et_pb_row et_pb_row_6 et_animated et_pb_equal_columns et_pb_gutters2"> <div class="et_pb_column et_pb_column_2_5 et_pb_column_9 et_pb_css_mix_blend_mode_passthrough et_pb_column_empty"> </div><div class="et_pb_column et_pb_column_3_5 et_pb_column_10 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module et_pb_text et_pb_text_3 et_pb_text_align_left et_pb_bg_layout_light"> <div class="et_pb_text_inner"><h1>Uncover hidden messaging gems</h1> <p>The best strategy is rooted in research, and we dig right in. We talk to your leadership, interview customers, and scope out the competition to find the best ingredients for a successful message.</p></div> </div><div class="et_pb_module dsm_icon_list dsm_icon_list_0"> <div class="et_pb_module_inner"> <ul class="dsm_icon_list_items dsm_icon_list_ltr_direction dsm_icon_list_layout_vertical"><li class="dsm_icon_list_child dsm_icon_list_child_0"> <span class="dsm_icon_list_wrapper"><span class="dsm_icon_list_icon"></span></span><span class="dsm_icon_list_text">Competitive analysis</span> </li><li class="dsm_icon_list_child dsm_icon_list_child_1"> <span class="dsm_icon_list_wrapper"><span class="dsm_icon_list_icon"></span></span><span class="dsm_icon_list_text">Stakeholder perspectives</span> </li><li class="dsm_icon_list_child dsm_icon_list_child_2"> <span class="dsm_icon_list_wrapper"><span class="dsm_icon_list_icon"></span></span><span class="dsm_icon_list_text">Customer interviews</span> </li></ul> </div> </div> </div> </div> </div><div class="et_pb_section et_pb_section_3 et_section_regular" > <div class="et_pb_row et_pb_row_7 et_animated et_pb_equal_columns et_pb_gutters2"> <div class="et_pb_column et_pb_column_3_5 et_pb_column_11 et_pb_css_mix_blend_mode_passthrough"> <div class="et_pb_module et_pb_text et_pb_text_4 et_pb_text_align_left et_pb_bg_layout_light"> <div class="et_pb_text_inner"><h1>Get your team on board</h1> <p>Messaging without buy-in never takes off. So we guide your team through two collaborative workshops to make sure everyone aligns with the “why” behind your new strategy.</p></div> </div><div class="et_pb_module dsm_icon_list dsm_icon_list_1"> <div class="et_pb_module_inner"> <ul class="dsm_icon_list_items dsm_icon_list_ltr_direction dsm_icon_list_layout_vertical"><li class="dsm_icon_list_child dsm_icon_list_child_3"> <span class="dsm_icon_list_wrapper"><span class="dsm_icon_list_icon"></span></span><span class="dsm_icon_list_text">Findings & opportunities</span> </li><li class="dsm_icon_list_child dsm_icon_list_child_4"> <span class="dsm_icon_list_wrapper"><span class="dsm_icon_list_icon"></span></span><span class="dsm_icon_list_text">Messaging exercises</span> </li><li class="dsm_icon_list_child dsm_icon_list_child_5"> <span class="dsm_icon_list_wrapper"><span class="dsm_icon_list_icon"></span></span><span class="dsm_icon_list_text">Strategic alignment</span> </li></ul> </div> </div> </div><div class="et_pb_column et_pb_column_2_5 et_pb_column_12 et_pb_css_mix_blend_mode_passthrough et-last-child et_pb_column_empty"> </div> </div> </div><div class="et_pb_section et_pb_section_4 et_pb_with_background et_section_regular" > <div class="et_pb_row et_pb_row_8 et_animated et_pb_equal_columns et_pb_gutters2"> <div class="et_pb_column et_pb_column_2_5 et_pb_column_13 et_pb_css_mix_blend_mode_passthrough et_pb_column_empty"> </div><div class="et_pb_column et_pb_column_3_5 et_pb_column_14 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module et_pb_text et_pb_text_5 et_pb_text_align_left et_pb_bg_layout_light"> <div class="et_pb_text_inner"><h1>Create your awesome messaging</h1> <p>We carefully craft your new positioning and messaging strategy and wrap it all up into a super-spiffy guide. You even get copy examples to use as a swipe file anytime you need just the right words.</p></div> </div><div class="et_pb_module dsm_icon_list dsm_icon_list_2"> <div class="et_pb_module_inner"> <ul class="dsm_icon_list_items dsm_icon_list_ltr_direction dsm_icon_list_layout_vertical"><li class="dsm_icon_list_child dsm_icon_list_child_6"> <span class="dsm_icon_list_wrapper"><span class="dsm_icon_list_icon"></span></span><span class="dsm_icon_list_text">Category & positioning</span> </li><li class="dsm_icon_list_child dsm_icon_list_child_7"> <span class="dsm_icon_list_wrapper"><span class="dsm_icon_list_icon"></span></span><span class="dsm_icon_list_text">Messaging strategy</span> </li><li class="dsm_icon_list_child dsm_icon_list_child_8"> <span class="dsm_icon_list_wrapper"><span class="dsm_icon_list_icon"></span></span><span class="dsm_icon_list_text">Copy examples</span> </li></ul> </div> </div> </div> </div> </div><div class="et_pb_section et_pb_section_5 et_animated et_section_regular" > <div class="et_pb_row et_pb_row_9"> <div class="et_pb_column et_pb_column_4_4 et_pb_column_15 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module et_pb_text et_pb_text_6 et_pb_text_align_center et_pb_bg_layout_light"> <div class="et_pb_text_inner"><h2><span>Why clients 💜 us</span></h2></div> </div> </div> </div><div class="et_pb_row et_pb_row_10 et_pb_equal_columns"> <div class="et_pb_column et_pb_column_3_4 et_pb_column_16 et_pb_css_mix_blend_mode_passthrough"> <div class="et_pb_module et_pb_icon et_pb_icon_0"> <span class="et_pb_icon_wrap "><span class="et-pb-icon"></span></span> </div><div class="et_pb_module et_pb_text et_pb_text_7 et_pb_text_align_left et_pb_bg_layout_light"> <div class="et_pb_text_inner"><p><em>Working with Punchy was a treat, but most importantly it drove results. As a product marketing and exec team, we had a ton of good ideas, but we were struggling to narrow them down. Emma’s guidance and approach pushed us to focus and helped us put a stake in the ground around category and positioning. The messaging was delivered in a way that we were able to instantly action it. We added it into executive pitches and ran with it straight away. The positioning, narrative, and benefits are the foundation of our messaging strategy a year later.</em></p> <p><strong><span style="color: #ef5b70;">Julie Szatar<br />Head of Product Marketing, Loom</span></strong></p></div> </div><div class="et_pb_module et_pb_icon et_pb_icon_1"> <span class="et_pb_icon_wrap "><span class="et-pb-icon"></span></span> </div> </div><div class="et_pb_column et_pb_column_1_4 et_pb_column_17 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module et_pb_image et_pb_image_0"> <span class="et_pb_image_wrap "><img decoding="async" src="https://punchy7.wpengine.com/wp-content/uploads/2022/09/julie-szatar-loom-testimonial-2.png" alt="" title="julie-szatar-loom-testimonial-2" /></span> </div> </div> </div><div class="et_pb_row et_pb_row_11 et_pb_equal_columns"> <div class="et_pb_column et_pb_column_1_4 et_pb_column_18 et_pb_css_mix_blend_mode_passthrough"> <div class="et_pb_module et_pb_image et_pb_image_1"> <span class="et_pb_image_wrap "><img decoding="async" src="https://punchy7.wpengine.com/wp-content/uploads/2022/09/szatar-julie.png" alt="" title="szatar-julie" /></span> </div> </div><div class="et_pb_column et_pb_column_3_4 et_pb_column_19 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module et_pb_icon et_pb_icon_2"> <span class="et_pb_icon_wrap "><span class="et-pb-icon">{</span></span> </div><div class="et_pb_module et_pb_text et_pb_text_8 et_pb_text_align_left et_pb_bg_layout_light"> <div class="et_pb_text_inner"><p><em>Working with Punchy was a treat, but most importantly it drove results. As a product marketing and exec team, we had a ton of good ideas, but we were struggling to narrow them down. Emma’s guidance and approach pushed us to focus and helped us put a stake in the ground around category and positioning. The messaging was delivered in a way that we were able to instantly action it. We added it into executive pitches and ran with it straight away. The positioning, narrative, and benefits are the foundation of our messaging strategy a year later.</em></p> <p><strong><span style="color: #ef5b70;">Julie Szatar<br />Director of Product Marketing, Loom</span></strong></p></div> </div><div class="et_pb_module et_pb_icon et_pb_icon_3"> <span class="et_pb_icon_wrap "><span class="et-pb-icon">{</span></span> </div> </div> </div><div class="et_pb_row et_pb_row_12"> <div class="et_pb_column et_pb_column_4_4 et_pb_column_20 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_button_module_wrapper et_pb_button_1_wrapper et_pb_button_alignment_center et_pb_module "> <a class="et_pb_button et_pb_button_1 et_animated et_pb_bg_layout_light" href="https://punchy.co/testimonials/" data-icon="5">See more</a> </div> </div> </div> </div><div class="et_pb_section et_pb_section_6 et_section_regular" > <div class="et_pb_row et_pb_row_13"> <div class="et_pb_column et_pb_column_4_4 et_pb_column_21 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module dsm_text_notation dsm_text_notation_1 et_pb_text_align_center et_pb_bg_layout_light"> <div class="et_pb_module_inner"> <h1 class="dsm-text-notation-main et_pb_module_header"><span class="dsm-text-notation-before">Trusted by B2B tech </span><span data-notation="[{"type":"highlight","color":"#bbeee2","stroke-width":"5","iterations":"2","brackets":"left|right","viewport":"80%","delay":"0ms","divi-animate":"none","divi-animate-duration":"1000ms","divi-animate-delay":"0ms"}]" class="dsm-text-notation-middle">go-getters</span><span class="dsm-text-notation-after"> like you</span></h1> </div> </div> </div> </div><div class="et_pb_row et_pb_row_14 et_animated"> <div class="et_pb_column et_pb_column_1_4 et_pb_column_22 et_pb_css_mix_blend_mode_passthrough"> <div class="et_pb_module et_pb_image et_pb_image_2"> <span class="et_pb_image_wrap "><img decoding="async" src="https://punchy7.wpengine.com/wp-content/uploads/2022/08/Untitled-design-2022-07-14T105646.644-3-1.png" alt="" title="Untitled-design-2022-07-14T105646.644 (3)" /></span> </div> </div><div class="et_pb_column et_pb_column_1_4 et_pb_column_23 et_pb_css_mix_blend_mode_passthrough"> <div class="et_pb_module et_pb_image et_pb_image_3"> <span class="et_pb_image_wrap "><img decoding="async" src="https://punchy7.wpengine.com/wp-content/uploads/2022/08/Untitled-design-2022-07-14T105646.644-18.png" alt="" title="Untitled-design-2022-07-14T105646.644 (18)" /></span> </div> </div><div class="et_pb_column et_pb_column_1_4 et_pb_column_24 et_pb_css_mix_blend_mode_passthrough"> <div class="et_pb_module et_pb_image et_pb_image_4"> <span class="et_pb_image_wrap "><img decoding="async" src="https://punchy7.wpengine.com/wp-content/uploads/2022/08/Untitled-design-2022-07-14T105646.644-11.png" alt="" title="Untitled-design-2022-07-14T105646.644 (11)" /></span> </div> </div><div class="et_pb_column 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</div> </div> </div><div class="et_pb_section et_pb_section_8 et_section_regular" > <div class="et_pb_row et_pb_row_18"> <div class="et_pb_column et_pb_column_4_4 et_pb_column_35 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module dsm_text_notation dsm_text_notation_2 et_pb_text_align_center et_pb_bg_layout_light"> <div class="et_pb_module_inner"> <h1 class="dsm-text-notation-main et_pb_module_header"><span class="dsm-text-notation-before">Trusted by </span><span data-notation="[{"type":"highlight","color":"#bbeee2","stroke-width":"5","iterations":"2","brackets":"left|right","viewport":"80%","delay":"0ms","divi-animate":"none","divi-animate-duration":"1000ms","divi-animate-delay":"0ms"}]" class="dsm-text-notation-middle">awesome teams</span></h1> </div> </div> </div> </div><div class="et_pb_row et_pb_row_19"> <div class="et_pb_column et_pb_column_4_4 et_pb_column_36 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module 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data-dsm-image-description="" srcset="https://punchy.co/wp-content/uploads/2022/08/Untitled-design-2022-07-14T105646.644-3.png 372w, https://punchy.co/wp-content/uploads/2022/08/Untitled-design-2022-07-14T105646.644-3-300x110.png 300w" sizes="(max-width: 372px) 100vw, 372px" class="swiper-lazy" /></div><div class="swiper-slide dsm_image_carousel_item"><img loading="lazy" decoding="async" src="https://punchy.co/wp-content/uploads/2022/08/Untitled-design-2022-07-14T105646.644-6.png" alt="" title="Untitled-design-2022-07-14T105646.644 (6)" width="372" height="136" data-dsm-image-description="" srcset="https://punchy.co/wp-content/uploads/2022/08/Untitled-design-2022-07-14T105646.644-6.png 372w, https://punchy.co/wp-content/uploads/2022/08/Untitled-design-2022-07-14T105646.644-6-300x110.png 300w" sizes="(max-width: 372px) 100vw, 372px" class="swiper-lazy" /></div><div class="swiper-slide dsm_image_carousel_item"><img loading="lazy" decoding="async" 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et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module et_pb_text et_pb_text_9 et_pb_text_align_left et_pb_bg_layout_light"> <div class="et_pb_text_inner"><h3>Get better at messaging every week</h3> <p><span>Learn the ins and outs of positioning and messaging from our founder Emma. Punchy tips and techniques straight to your inbox.</span></p></div> </div><div class="et_pb_module et_pb_text et_pb_text_10 et_pb_text_align_left et_pb_bg_layout_light"> <div class="et_pb_text_inner"><p><div class="wpforms-container wpforms-container-full inline-fields" id="wpforms-230234"><form id="wpforms-form-230234" class="wpforms-validate wpforms-form wpforms-ajax-form" data-formid="230234" method="post" enctype="multipart/form-data" action="/messaging-strategy/" data-token="1fe648be8bc36b10e456390bbe173aac"><noscript class="wpforms-error-noscript">Please enable JavaScript in your browser to complete this form.</noscript><div class="wpforms-field-container"><div id="wpforms-230234-field_2-container" class="wpforms-field wpforms-field-name" data-field-id="2"><label class="wpforms-field-label wpforms-label-hide" for="wpforms-230234-field_2">First Name <span class="wpforms-required-label">*</span></label><input type="text" id="wpforms-230234-field_2" class="wpforms-field-large wpforms-field-required" name="wpforms[fields][2]" placeholder="First Name" required></div><div id="wpforms-230234-field_1-container" class="wpforms-field wpforms-field-email" data-field-id="1"><label class="wpforms-field-label wpforms-label-hide" for="wpforms-230234-field_1">Email <span class="wpforms-required-label">*</span></label><input type="email" id="wpforms-230234-field_1" class="wpforms-field-large wpforms-field-required" name="wpforms[fields][1]" placeholder="Email" spellcheck="false" required></div></div><div class="wpforms-submit-container" ><input type="hidden" name="wpforms[id]" value="230234"><input type="hidden" name="wpforms[author]" value="2"><input type="hidden" name="wpforms[post_id]" value="191"><button type="submit" name="wpforms[submit]" id="wpforms-submit-230234" class="wpforms-submit inline-fields" data-alt-text="Sending..." data-submit-text="Up my game!" aria-live="assertive" value="wpforms-submit">Up my game!</button><img loading="lazy" decoding="async" src="https://punchy.co/wp-content/plugins/wpforms/assets/images/submit-spin.svg" class="wpforms-submit-spinner" style="display: none;" width="26" height="26" alt="Loading"></div></form></div> </p></div> </div> </div> </div><div class="et_pb_row et_pb_row_22"> <div class="et_pb_column et_pb_column_4_4 et_pb_column_40 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module et_pb_icon et_pb_icon_4"> <span class="et_pb_icon_wrap "><span class="et-pb-icon"></span></span> </div><div class="et_pb_module dsm_card_carousel dsm_card_carousel_0 dsm_card_carousel_layout_stacked dsm_card_carousel_equal_height dsm_card_carousel_arrow_outside dsm_card_carousel_arrow_mobile_inside"> <div class="et_pb_module_inner"> <div class="swiper-container dsm_card_carousel_wrapper" dir="ltr" data-params="[{"effect":"default","slider_effect_shadows":false,"slider_effect_coverflow_rotate":"30","slider_effect_coverflow_depth":"0","loop":true,"slide_to_show":"1","slide_to_show_tablet":"1","slide_to_show_phone":"1","slide_to_scroll":"1","slide_to_scroll_tablet":"1","slide_to_scroll_phone":"1","space_between":"15","space_between_tablet":"15","space_between_phone":"15","centered_slides":false,"slide_row":"1","slide_row_tablet":"1","slide_row_phone":"1","speed":"2000","autoplay":true,"autoplay_speed":"5000","autoplay_viewport":"50%","touch_move":true,"grab":true,"pause_on_hover":true,"auto_height":false}]"> <div class="swiper-wrapper"><div class="dsm_card_carousel_child dsm_card_carousel_child_0 swiper-slide"> <div class="et_pb_module_inner"> <div class="dsm_card_wrapper et_pb_text_align_left et_pb_bg_layout_light"> <div class="dsm_card_carousel_child_description"><p><em>“I love Emma's phrasing examples. As a creative person, I need to see examples of word choice and sentence construction to generate ideas for my own work. The notion that great artists steal and then reconfigure and reimagine to make it their own is exactly it. I keep all of the newsletters for exactly this purpose.”</em></p> <p><span style="color: #ef5b70;"><strong><img loading="lazy" decoding="async" width="58" height="58" src="https://punchy7.wpengine.com/wp-content/uploads/2022/09/Natalie-Burge-modified.png" alt="" class="size-medium alignnone" /> NATALIE BURG </strong></span><br /><span style="font-size: 18px; line-height: 23px;"> Product Marketing Manager, Column Software PBC </span></p></div> </div> </div> </div><div class="dsm_card_carousel_child dsm_card_carousel_child_1 swiper-slide"> <div class="et_pb_module_inner"> <div class="dsm_card_wrapper et_pb_text_align_left et_pb_bg_layout_light"> <div class="dsm_card_carousel_child_description"><em>“Emma always tell me about something I can do that’s simple, achievable and effective.”</em></p> <p><span style="color: #ef5b70;"><img loading="lazy" decoding="async" width="58" height="58" src="https://punchy7.wpengine.com/wp-content/uploads/2022/09/Jonathan-Heawood-modified.png" alt="" class="size-medium alignnone" /><strong> JONATHAN HEAWOOD </strong></span><br /> <span style="font-size: 18px; line-height: 23px;"> Executive Director, Public Interest News Foundation </span></div> </div> </div> </div><div class="dsm_card_carousel_child dsm_card_carousel_child_2 swiper-slide"> <div class="et_pb_module_inner"> <div class="dsm_card_wrapper et_pb_text_align_left et_pb_bg_layout_light"> <div class="dsm_card_carousel_child_description"><p><em>"This newsletter isn’t like the others. 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Absolutely well done!”</em></p> <p><span style="color: #ef5b70;"><img loading="lazy" decoding="async" width="58" height="58" src="https://punchy7.wpengine.com/wp-content/uploads/2022/09/Cait-Gossert-modified.png" alt="" class="size-medium alignnone" /><strong> CAIT GOSSERT </strong></span><br /><span style="font-size: 18px; line-height: 23px;"> Senior Manager, PwC </span></p></div> </div> </div> </div></div> </div><div class="swiper-button-prev dsm_card_carousel_arrow" data-icon="4"></div><div class="swiper-button-next dsm_card_carousel_arrow" data-icon="5"></div><div class="swiper-pagination dsm_card_carousel_pagination"></div> </div> </div> </div> </div> </div><div class="et_pb_section et_pb_section_11 et_pb_with_background et_section_regular" > <div class="et_pb_row et_pb_row_23"> <div class="et_pb_column et_pb_column_4_4 et_pb_column_41 et_pb_css_mix_blend_mode_passthrough et-last-child"> <div class="et_pb_module dsm_text_notation dsm_text_notation_3 et_pb_text_align_center 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