Kennisbank - DDMA

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--tw-shadow-colored: 0 1px 3px 0 var(--tw-shadow-color), 0 1px 2px -1px var(--tw-shadow-color); box-shadow: var(--tw-ring-offset-shadow, 0 0 #0000), var(--tw-ring-shadow, 0 0 #0000), var(--tw-shadow) } .wpsm-detail-item-body p { margin-top: 0px; margin-bottom: 0.75rem } .wpsm-detail-item-body > *:last-child { margin-bottom: 0px } /* Detail: General component */ .wpsm-detail-item-general { display: table; width: 100%; table-layout: fixed; border-collapse: collapse; padding: 0px } .wpsm-detail-item-general-row { border-width: 0px; border-bottom-width: 1px; border-style: solid; --tw-border-opacity: 1; border-color: rgb(229 229 229 / var(--tw-border-opacity)) } .wpsm-detail-item-general-row:first-child td { padding-top: 0px } .wpsm-detail-item-general-row:last-child { border-width: 0px } .wpsm-detail-item-general-row:last-child td { padding-bottom: 0px } .wpsm-detail-item-general-label { text-align: left } .wpsm-detail-item-general-link { text-decoration-line: underline; text-underline-offset: 2px } .wpsm-detail-item-general-link:hover { text-decoration-line: none } .wpsm-detail-item-general td { padding-top: 0.5rem; padding-bottom: 0.5rem; text-align: left } .wpsm-detail-item-general-collection { margin: 0px; list-style-type: none } .wpsm-detail-item-general-collection > :not([hidden]) ~ :not([hidden]) { --tw-space-x-reverse: 0; margin-right: calc(0.25rem * var(--tw-space-x-reverse)); margin-left: calc(0.25rem * calc(1 - var(--tw-space-x-reverse))) } .wpsm-detail-item-general-collection { padding: 0px } .wpsm-detail-item-general-collection li { display: inline-block } /* Detail: Plugins component */ .wpsm-detail-item-plugins { width: 100% } .wpsm-detail-item-plugins-row { margin-bottom: 0.125rem; display: grid; gap: 1rem; padding-top: 0.5rem; padding-bottom: 0.5rem; padding-left: 0.75rem; padding-right: 0.75rem; font-size: 0.875rem; line-height: 1.25rem } @media (min-width: 768px) { .wpsm-detail-item-plugins-row { grid-template-columns: repeat(4, minmax(0, 1fr)) } } .wpsm-detail-item-plugins-row:first-child { display: none; padding-top: 0px } @media (min-width: 768px) { .wpsm-detail-item-plugins-row:first-child { display: grid } } .wpsm-detail-item-plugins-row-red { background-image: linear-gradient(to right, var(--tw-gradient-stops)); --tw-gradient-from: #fee2e2; --tw-gradient-to: rgb(254 226 226 / 0); --tw-gradient-stops: var(--tw-gradient-from), var(--tw-gradient-to); --tw-gradient-to: #fef2f2; --tw-text-opacity: 1; color: rgb(127 29 29 / var(--tw-text-opacity)) } .wpsm-detail-item-plugins-row-green { background-image: linear-gradient(to right, var(--tw-gradient-stops)); --tw-gradient-from: #dcfce7; --tw-gradient-to: rgb(220 252 231 / 0); --tw-gradient-stops: var(--tw-gradient-from), var(--tw-gradient-to); --tw-gradient-to: #f0fdf4; --tw-text-opacity: 1; color: rgb(20 83 45 / var(--tw-text-opacity)) } /* Detail: Directory Sizes component */ .wpsm-detail-item-ds { display: table; width: 100%; table-layout: fixed; border-collapse: collapse; padding: 0px } .wpsm-detail-item-ds-row { border-width: 0px; border-bottom-width: 1px; border-style: solid; --tw-border-opacity: 1; border-color: rgb(229 229 229 / var(--tw-border-opacity)) } .wpsm-detail-item-ds-row:first-child td { padding-top: 0px } .wpsm-detail-item-ds-row:last-child { border-width: 0px } .wpsm-detail-item-ds-row:last-child td { padding-bottom: 0px } .wpsm-detail-item-ds-label { display: flex; align-items: center } .wpsm-detail-item-ds-label > :not([hidden]) ~ :not([hidden]) { --tw-space-x-reverse: 0; margin-right: calc(0.5rem * var(--tw-space-x-reverse)); margin-left: calc(0.5rem * calc(1 - var(--tw-space-x-reverse))) } .wpsm-detail-item-ds td { padding-top: 0.5rem; padding-bottom: 0.5rem; text-align: left } /* Detail: Insights component */ .wpsm-detail-item-insights { display: flex; align-items: center } .wpsm-detail-item-insights > :not([hidden]) ~ :not([hidden]) { --tw-space-x-reverse: 0; margin-right: calc(0.5rem * var(--tw-space-x-reverse)); margin-left: calc(0.5rem * calc(1 - var(--tw-space-x-reverse))) } .wpsm-detail-item-insights-link { cursor: pointer; border-radius: 0.375rem; border-width: 2px; border-style: solid; --tw-border-opacity: 1; border-color: rgb(82 82 82 / var(--tw-border-opacity)); background-color: transparent; padding-top: 0.5rem; padding-bottom: 0.5rem; padding-left: 0.75rem; padding-right: 0.75rem; font-size: 0.75rem; line-height: 1rem; font-weight: 600; --tw-text-opacity: 1; color: rgb(0 0 0 / var(--tw-text-opacity)); text-decoration-line: none } .wpsm-detail-item-insights-link:hover { --tw-border-opacity: 1; border-color: rgb(0 0 0 / var(--tw-border-opacity)); --tw-bg-opacity: 1; background-color: rgb(0 0 0 / var(--tw-bg-opacity)); --tw-text-opacity: 1; color: rgb(255 255 255 / var(--tw-text-opacity)); text-decoration-line: none } </style> <style id='wp-sites-monitor-sites-monitor-list-style-inline-css' type='text/css'> .wpsm-main-loader { display: flex; align-items: center; justify-content: center } .wpsm-main-loader svg { margin-top: 0px } .wpsm-table-container { margin-bottom: 0.75rem; overflow-x: auto; border-radius: 0.375rem; --tw-bg-opacity: 1; background-color: rgb(255 255 255 / var(--tw-bg-opacity)); --tw-shadow: 0 1px 3px 0 rgb(0 0 0 / 0.1), 0 1px 2px -1px rgb(0 0 0 / 0.1); --tw-shadow-colored: 0 1px 3px 0 var(--tw-shadow-color), 0 1px 2px -1px var(--tw-shadow-color); box-shadow: var(--tw-ring-offset-shadow, 0 0 #0000), var(--tw-ring-shadow, 0 0 #0000), var(--tw-shadow) } .wpsm-table { margin-top: 0px !important; 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background-color: transparent; padding: 0px; font-weight: 600 } .wpsm-table .wpsm-table-head-label-clickable { cursor: pointer } .wpsm-table .wpsm-table-head-label svg { margin: 0px } .wpsm-table .wpsm-table-head-label span { display: flex; align-items: center; justify-content: flex-start } .wpsm-table .wpsm-table-body { font-size: 0.875rem; line-height: 1.25rem } .wpsm-table .wpsm-table-body tr { border-width: 0px } .wpsm-table .wpsm-table-body tr:nth-child(odd) { --tw-bg-opacity: 1; background-color: rgb(250 250 250 / var(--tw-bg-opacity)) } .wpsm-table .wpsm-table-body td { min-width: 165px; padding: 0.75rem; text-align: left } .wpsm-table .wpsm-table-link { --tw-text-opacity: 1; color: rgb(0 0 0 / var(--tw-text-opacity)); text-decoration-line: none } .wpsm-table .wpsm-table-link:hover { text-decoration-line: underline } .wpsm-table .wpsm-table-label-collection { margin: 0px; list-style-type: none } .wpsm-table .wpsm-table-label-collection > :not([hidden]) ~ :not([hidden]) { --tw-space-x-reverse: 0; margin-right: calc(0.25rem * var(--tw-space-x-reverse)); margin-left: calc(0.25rem * calc(1 - var(--tw-space-x-reverse))) } .wpsm-table .wpsm-table-label-collection { padding: 0px } .wpsm-table .wpsm-table-label-collection li { margin: 0px; display: inline-block; padding: 0px } .wpsm-table .wpsm-table-badge-collection { margin: 0px; list-style-type: none } .wpsm-table .wpsm-table-badge-collection > :not([hidden]) ~ :not([hidden]) { --tw-space-x-reverse: 0; margin-right: calc(-0.25rem * var(--tw-space-x-reverse)); margin-left: calc(-0.25rem * calc(1 - var(--tw-space-x-reverse))) } .wpsm-table .wpsm-table-badge-collection { padding: 0px } .wpsm-table .wpsm-table-badge-collection li { margin: 0px; display: inline-block; padding: 0px } .wpsm-badge { display: flex; height: 1.5rem; width: 1.5rem; align-items: center; justify-content: center; border-radius: 9999px; --tw-bg-opacity: 1; background-color: rgb(187 247 208 / var(--tw-bg-opacity)); --tw-text-opacity: 1; color: rgb(20 83 45 / var(--tw-text-opacity)) } .wpsm-badge.wpsm-badge-blue { --tw-bg-opacity: 1; background-color: rgb(191 219 254 / var(--tw-bg-opacity)); --tw-text-opacity: 1; color: rgb(30 58 138 / var(--tw-text-opacity)) } .wpsm-badge.wpsm-badge-red { --tw-bg-opacity: 1; background-color: rgb(254 202 202 / var(--tw-bg-opacity)); --tw-text-opacity: 1; color: rgb(127 29 29 / var(--tw-text-opacity)) } .wpsm-label { display: flex; align-items: center; justify-content: center; border-radius: 0.25rem; padding-left: 0.25rem; padding-right: 0.25rem; padding-top: 0.125rem; padding-bottom: 0.125rem; --tw-text-opacity: 1; color: rgb(82 82 82 / var(--tw-text-opacity)) } .wpsm-label.wpsm-label-green { --tw-bg-opacity: 1; background-color: rgb(187 247 208 / var(--tw-bg-opacity)); --tw-text-opacity: 1; color: rgb(20 83 45 / var(--tw-text-opacity)) } .wpsm-label.wpsm-label-orange { --tw-bg-opacity: 1; background-color: rgb(254 215 170 / var(--tw-bg-opacity)); --tw-text-opacity: 1; color: rgb(124 45 18 / var(--tw-text-opacity)) } .wpsm-label.wpsm-label-desc { font-size: 0.75rem; line-height: 1rem } .wpsm-paging { margin-top: 1.5rem; display: flex; width: 100%; justify-content: space-between } .wpsm-paging-prev, .wpsm-paging-next { cursor: pointer; border-radius: 0.25rem; border-style: none; --tw-bg-opacity: 1; background-color: rgb(0 0 0 / var(--tw-bg-opacity)); padding-top: 0.375rem; padding-bottom: 0.375rem; padding-left: 0.75rem; padding-right: 0.75rem; font-size: 1rem; line-height: 1.5rem; --tw-text-opacity: 1; color: rgb(255 255 255 / var(--tw-text-opacity)) } .wpsm-paging-prev:hover, .wpsm-paging-next:hover { --tw-bg-opacity: 1; background-color: rgb(64 64 64 / var(--tw-bg-opacity)) } .wpsm-paging-prev:disabled, .wpsm-paging-next:disabled { visibility: hidden } .wpsm-search { margin-bottom: 1.5rem; border-radius: 0.375rem; border-width: 0px; padding-top: 0.5rem; padding-bottom: 0.5rem; padding-left: 0.75rem; padding-right: 0.75rem; font-size: 1rem; line-height: 1.5rem; --tw-shadow: 0 1px 3px 0 rgb(0 0 0 / 0.1), 0 1px 2px -1px rgb(0 0 0 / 0.1); --tw-shadow-colored: 0 1px 3px 0 var(--tw-shadow-color), 0 1px 2px -1px var(--tw-shadow-color); 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class="facetwp-sort"></div> </div> </div> </div> <div id="js-facetwp-results" class="yard-blocks-facetwp__template"> <div class="load-icon" aria-label="Laden"></div> <div class="facetwp-template" data-name="search"><div class="row js-facetwp-animation-wrapper"> <div class="js-facetwp-animation-column col-md-12 mb-lg-4 mb-2"> <div class="card card--default card--horizontal mx-0 border-0"> <div class="card-img-top position-relative overflow-hidden"> <img decoding="async" class="card-img-bg" src="https://ddma.nl/wp-content/uploads/2023/08/Herziene-Code-Fieldmarketing-in-werking-getreden-768x512.jpg" alt="" loading="lazy"> <div class="card-read-more"> Lees meer </div> </div> <div class="card-body"> <div class="card-tag-wrapper"> <span class="card-tag | d-inline-block mr-1 mr-md-2 mb-md-3"> DDMA </span> <span class="card-tag | d-inline-block mr-1 mr-md-2 mb-md-3"> Fieldmarketing </span> </div> <div class="d-flex flex-wrap align-items-center mb-1 mb-md-2"> <div class="card-member-only | w-100 mb-1 mb-sm-0 mr-3"> <i class="fa-regular fa-lock mr-1 mr-md-2"></i> <span class="font-weight-bold">Members-only</span> </div> <span class="card-label | d-inline-block mr-2"> Onderzoek </span> <span class="card-label-separator | mr-2">|</span> <time datetime="2024-11-21" class="date date-- card-date"> 21 november 2024 </time> </div> <h3 class="card-title"> <a class="a-linkable-area" href="https://ddma.nl/kennisbank/ddma-fieldmarketing-monitor-2024-meer-nederlanders-staan-open-voor-fieldmarketing-voor-goede-doelen-gepercipieerde-frequentie-is-een-aandachtspunt/">DDMA Fieldmarketing Monitor 2024: meer Nederlanders staan open voor fieldmarketing voor goede doelen, gepercipieerde frequentie is een aandachtspunt</a> </h3> <div class="card-excerpt"> Het percentage Nederlanders dat openstaat voor fieldmarketing door een commerci毛le organisatie is gelijk gebleven aan 2022, voor goede doelen is deze groep significant gegroeid. Dit blijkt uit de DDMA Fieldmarketing Monitor 2024, een consumentenonderzoek van branchevereniging DDMA, die de huidige situatie van fieldmarketing in Nederland… </div> </div> </div> </div> <div class="js-facetwp-animation-column col-md-12 mb-lg-4 mb-2"> <div class="card card--default card--horizontal mx-0 border-0"> <div class="card-img-top position-relative overflow-hidden"> <img decoding="async" class="card-img-bg" src="https://ddma.nl/wp-content/uploads/2022/01/Jan-Hendrik-Fleury-200x200-1.jpg" alt="" loading="lazy"> <div class="card-read-more"> Lees meer </div> </div> <div class="card-body"> <div class="card-tag-wrapper"> <span class="card-tag | d-inline-block mr-1 mr-md-2 mb-md-3"> DDMA </span> </div> <div class="d-flex flex-wrap align-items-center mb-1 mb-md-2"> <span class="card-label | d-inline-block mr-2"> Artikel </span> <span class="card-label-separator | mr-2">|</span> <time datetime="2024-11-21" class="date date-- card-date"> 21 november 2024 </time> </div> <h3 class="card-title"> <a class="a-linkable-area" href="https://ddma.nl/kennisbank/commissievoorzitter-jan-hendrik-fleury-over-20-jaar-ddma/">Commissievoorzitter Jan Hendrik Fleury over 20 jaar DDMA</a> </h3> <div class="card-excerpt"> Jan Hendrik is al 12 jaar actief bij DDMA. Eerst als commissielid en inmiddels acht jaar als voorzitter van de commissie Data, Decisions en Engagement. Hoe kijkt hij terug op DDMA’s 20-jarig jubileum? </div> </div> </div> </div> <div class="js-facetwp-animation-column col-md-12 mb-lg-4 mb-2"> <div class="card card--default card--horizontal mx-0 border-0"> <div class="card-img-top position-relative overflow-hidden"> <img decoding="async" class="card-img-bg" src="https://ddma.nl/wp-content/uploads/2024/11/Isa-Nieuwstad-768x621.jpeg" alt="" loading="lazy"> <div class="card-read-more"> Lees meer </div> </div> <div class="card-body"> <div class="card-tag-wrapper"> <span class="card-tag | d-inline-block mr-1 mr-md-2 mb-md-3"> Legal </span> </div> <div class="d-flex flex-wrap align-items-center mb-1 mb-md-2"> <span class="card-label | d-inline-block mr-2"> Nieuws </span> <span class="card-label-separator | mr-2">|</span> <time datetime="2024-11-21" class="date date-- card-date"> 21 november 2024 </time> </div> <h3 class="card-title"> <a class="a-linkable-area" href="https://ddma.nl/kennisbank/nieuwe-collega-isa-nieuwstad-versterkt-ddma-legal-team/">Nieuwe collega: Isa Nieuwstad versterkt DDMA legal team</a> </h3> <div class="card-excerpt"> Wij hebben onlangs Isa Nieuwstad aangesteld als junior legal counsel. </div> </div> </div> </div> <div class="js-facetwp-animation-column col-md-12 mb-lg-4 mb-2"> <div class="card card--default card--horizontal mx-0 border-0"> <div class="card-img-top position-relative overflow-hidden"> <img decoding="async" class="card-img-bg" src="https://ddma.nl/wp-content/uploads/2022/01/Vlag-Europa.jpg" alt="" loading="lazy"> <div class="card-read-more"> Lees meer </div> </div> <div class="card-body"> <div class="card-tag-wrapper"> <span class="card-tag | d-inline-block mr-1 mr-md-2 mb-md-3"> AVG </span> <span class="card-tag | d-inline-block mr-1 mr-md-2 mb-md-3"> Legal </span> </div> <div class="d-flex flex-wrap align-items-center mb-1 mb-md-2"> <span class="card-label | d-inline-block mr-2"> Artikel </span> <span class="card-label-separator | mr-2">|</span> <time datetime="2024-11-20" class="date date-- card-date"> 20 november 2024 </time> </div> <h3 class="card-title"> <a class="a-linkable-area" href="https://ddma.nl/kennisbank/nieuwe-richtlijnen-gerechtvaardigd-belang-van-de-edpb/">Nieuwe richtlijnen gerechtvaardigd belang van de EDPB </a> </h3> <div class="card-excerpt"> Op 9 oktober publiceerde de European Data Protection Board (EDPB), de koepelorganisatie van Europese privacytoezichthouders, nieuwe richtlijnen voor de uitleg van het gerechtvaardigd belang als verwerkingsgrondslag onder de Algemene Verordening Gegevensbescherming (AVG). Het gerechtvaardigd belang is een veelbesproken onderwerp, omdat het organisaties de mogelijkheid biedt… </div> </div> </div> </div> <div class="js-facetwp-animation-column col-md-12 mb-lg-4 mb-2"> <div class="card card--default card--horizontal mx-0 border-0"> <div class="card-img-top position-relative overflow-hidden"> <img decoding="async" class="card-img-bg" src="https://ddma.nl/wp-content/uploads/2024/11/Luuk.jpg" alt="" loading="lazy"> <div class="card-read-more"> Lees meer </div> </div> <div class="card-body"> <div class="card-tag-wrapper"> <span class="card-tag | d-inline-block mr-1 mr-md-2 mb-md-3"> DDMA </span> </div> <div class="d-flex flex-wrap align-items-center mb-1 mb-md-2"> <span class="card-label | d-inline-block mr-2"> Nieuws </span> <span class="card-label-separator | mr-2">|</span> <time datetime="2024-11-19" class="date date-- card-date"> 19 november 2024 </time> </div> <h3 class="card-title"> <a class="a-linkable-area" href="https://ddma.nl/kennisbank/ddma-stelt-luuk-ros-aan-als-teamlead-content-community/">DDMA stelt Luuk Ros aan als teamlead content & community</a> </h3> <div class="card-excerpt"> DDMA, de branchevereniging voor data en marketing, heeft Luuk Ros, hiervoor werkzaam als Manager Merk & Media bij NIMA en hoofdredacteur bij Marketingfacts, aangesteld als teamlead content & community. </div> </div> </div> </div> <div class="js-facetwp-animation-column col-md-12 mb-lg-4 mb-2"> <div class="card card--default card--horizontal mx-0 border-0"> <div class="card-img-top position-relative overflow-hidden"> <img decoding="async" class="card-img-bg" src="https://ddma.nl/wp-content/uploads/2024/11/Data-Driven-Marketing-Onderzoek-2024-Deep-dive-1-Datakwaliteit-en-beschikbaarheid-voor-veel-organisaties-in-de-marketingsector-nog-een-hoofdpijndossier-768x512.jpg" alt="" loading="lazy"> <div class="card-read-more"> Lees meer </div> </div> <div class="card-body"> <div class="card-tag-wrapper"> <span class="card-tag | d-inline-block mr-1 mr-md-2 mb-md-3"> Data, Decisions & Engagement </span> </div> <div class="d-flex flex-wrap align-items-center mb-1 mb-md-2"> <span class="card-label | d-inline-block mr-2"> Artikel </span> <span class="card-label-separator | mr-2">|</span> <time datetime="2024-11-19" class="date date-- card-date"> 19 november 2024 </time> </div> <h3 class="card-title"> <a class="a-linkable-area" href="https://ddma.nl/kennisbank/data-driven-marketing-onderzoek-2024-deep-dive-1-datakwaliteit-en-beschikbaarheid-voor-veel-organisaties-in-de-marketingsector-nog-een-hoofdpijndossier/">Data-Driven Marketing Onderzoek 2024 – Deep dive 1: Datakwaliteit en -beschikbaarheid voor veel organisaties in de marketingsector nog een hoofdpijndossier</a> </h3> <div class="card-excerpt"> De beschikbaarheid, kwaliteit en toepassing van data blijft nog vaak onbenut binnen de marketingsector in Nederland. Dit blijkt uit het Data-Driven Marketing Onderzoek (DDMO) 2024, een jaarlijks onderzoek van branchevereniging DDMA onder de marketingsector in Nederland. In de afgelopen 3 jaar is er geen ontwikkeling… </div> </div> </div> </div> <div class="js-facetwp-animation-column col-md-12 mb-lg-4 mb-2"> <div class="card card--default card--horizontal mx-0 border-0"> <div class="card-img-top position-relative overflow-hidden"> <img decoding="async" class="card-img-bg" src="https://ddma.nl/wp-content/uploads/2024/11/Lucy-van-der-Helm-768x512.jpg" alt="" loading="lazy"> <div class="card-read-more"> Lees meer </div> </div> <div class="card-body"> <div class="card-tag-wrapper"> <span class="card-tag | d-inline-block mr-1 mr-md-2 mb-md-3"> DDMA </span> </div> <div class="d-flex flex-wrap align-items-center mb-1 mb-md-2"> <span class="card-label | d-inline-block mr-2"> Artikel </span> <span class="card-label-separator | mr-2">|</span> <time datetime="2024-11-18" class="date date-- card-date"> 18 november 2024 </time> </div> <h3 class="card-title"> <a class="a-linkable-area" href="https://ddma.nl/kennisbank/oud-interimdirecteur-en-bestuurslid-lucy-van-der-helm-over-20-jaar-ddma/">Oud-Interimdirecteur en -bestuurslid Lucy van der Helm over 20 jaar DDMA</a> </h3> <div class="card-excerpt"> Lucy van der Helm (directeur bij SIRE) heeft een lange geschiedenis bij DDMA. Zo zat ze in het bestuur van 2004 tot en met 2018. Daarna keerde ze in 2023 terug als interim directeur. Hoe kijkt zij terug op 20 jaar DDMA? </div> </div> </div> </div> <div class="js-facetwp-animation-column col-md-12 mb-lg-4 mb-2"> <div class="card card--default card--horizontal mx-0 border-0"> <div class="card-img-top position-relative overflow-hidden"> <img decoding="async" class="card-img-bg" src="https://ddma.nl/wp-content/uploads/2024/11/Noor-Cloo-768x512.jpg" alt="" loading="lazy"> <div class="card-read-more"> Lees meer </div> </div> <div class="card-body"> <div class="card-tag-wrapper"> <span class="card-tag | d-inline-block mr-1 mr-md-2 mb-md-3"> DDMA </span> </div> <div class="d-flex flex-wrap align-items-center mb-1 mb-md-2"> <span class="card-label | d-inline-block mr-2"> Artikel </span> <span class="card-label-separator | mr-2">|</span> <time datetime="2024-11-15" class="date date-- card-date"> 15 november 2024 </time> </div> <h3 class="card-title"> <a class="a-linkable-area" href="https://ddma.nl/kennisbank/bestuursvoorzitter-noor-cloo-20-jaar-ddma/">Bestuursvoorzitter Noor Cloo: 20 jaar DDMA</a> </h3> <div class="card-excerpt"> Noor Cloo, algemeen directeur bij Loyalty Management Nederland, zit sinds 2020 in het DDMA-bestuur. Eerst als lid, en sinds 2023 als voorzitter. Hoe kijkt zij terug op haar tijd bij DDMA en de afgelopen 20 jaar? </div> </div> </div> </div> <div class="js-facetwp-animation-column col-md-12 mb-lg-4 mb-2"> <div class="card card--default card--horizontal mx-0 border-0"> <div class="card-img-top position-relative overflow-hidden"> <img decoding="async" class="card-img-bg" src="https://ddma.nl/wp-content/uploads/2024/11/Transparant-Werken-als-Influencer-Vier-lessen-uit-de-Monitoring-van-de-Stichting-Reclame-Code-768x512.jpg" alt="" loading="lazy"> <div class="card-read-more"> Lees meer </div> </div> <div class="card-body"> <div class="card-tag-wrapper"> <span class="card-tag | d-inline-block mr-1 mr-md-2 mb-md-3"> Influencermarketing </span> <span class="card-tag | d-inline-block mr-1 mr-md-2 mb-md-3"> Social Media </span> </div> <div class="d-flex flex-wrap align-items-center mb-1 mb-md-2"> <span class="card-label | d-inline-block mr-2"> Artikel </span> <span class="card-label-separator | mr-2">|</span> <time datetime="2024-11-14" class="date date-- card-date"> 14 november 2024 </time> </div> <h3 class="card-title"> <a class="a-linkable-area" href="https://ddma.nl/kennisbank/transparant-werken-als-influencer-vier-lessen-uit-de-monitoring-van-de-stichting-reclame-code/">Transparant Werken als Influencer: Vier lessen uit de Monitoring van de Stichting Reclame Code</a> </h3> <div class="card-excerpt"> Iedere door influencerregels.com gecertificeerde influencer wordt door de Stichting Reclame Code (SRC) steekproefsgewijs gemonitord. Als de SRC een overtreding ontdekt, stuurt zij een advies naar de betreffende influencer. Uit de adviezen die tot nu toe zijn gegeven, zijn een aantal lessen te trekken. Hieronder zetten… </div> </div> </div> </div> <div class="js-facetwp-animation-column col-md-12 mb-lg-4 mb-2"> <div class="card card--default card--horizontal mx-0 border-0"> <div class="card-img-top position-relative overflow-hidden"> <img decoding="async" class="card-img-bg" src="https://ddma.nl/wp-content/uploads/2021/11/Diana-Janssen-1-768x512.jpg" alt="" loading="lazy"> <div class="card-read-more"> Lees meer </div> </div> <div class="card-body"> <div class="card-tag-wrapper"> <span class="card-tag | d-inline-block mr-1 mr-md-2 mb-md-3"> DDMA </span> </div> <div class="d-flex flex-wrap align-items-center mb-1 mb-md-2"> <span class="card-label | d-inline-block mr-2"> Artikel </span> <span class="card-label-separator | mr-2">|</span> <time datetime="2024-11-14" class="date date-- card-date"> 14 november 2024 </time> </div> <h3 class="card-title"> <a class="a-linkable-area" href="https://ddma.nl/kennisbank/oud-directeur-diana-janssen-20-jaar-ddma/">Oud-directeur Diana Janssen: 20 jaar DDMA</a> </h3> <div class="card-excerpt"> Van de 20 jaar dat DDMA bestaat, stond Diana Janssen 17 jaar aan het roer als directeur van de vereniging. Hoe kijkt zij terug op de afgelopen twee decennia? </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="row"> <div class="col-lg-12 mt-3"> <div class="facetwp-pager"></div> </div> </div> </div> </div></div> </div></div></div> </main> <div class="newsletter-container | container"> <div class="newsletter p-4 p-lg-5 bg-secondary my-7"> <div class="row"> <div class="col-md-6"> <div class="newsletter-column"> <h2 class="is-style-ddma text-primary mb-4">Op de hoogte blijven?</h2> <a href="/aanmelden-nieuwsbrief/" class="btn-arrow | btn btn-primary">Meld je aan voor onze nieuwsbrief</a> </div> </div> <div class="col-md-6"> <div class="seperator pt-4 pt-md-0 pl-md-5 pr-md-6 pb-md-3 h-100"> <h2 class="is-style-ddma text-primary mb-4">Meer weten?</h2> <div class="is-style-arrow | d-flex align-items-center flex-wrap justify-content-between"> <a href="/over-ons/wie-we-zijn/" class="wp-block-button__link has-white-background-color"> Dit bieden wij </a> <a href="/word-lid/" class="wp-block-button__link has-white-background-color"> Word lid </a> </div> </div> </div> </div> </div> </div> </div> <footer class="footer bg-secondary"> <div class="container | py-5"> <div class="row"> <div class="col-sm-6 col-lg-4"> <div class="sidebar-footer-1 widget_block " id="block-3"><div class="inner-wrapper"> <h2 class="wp-block-heading" id="contact">Contact</h2> </div></div><div class="sidebar-footer-1 widget_block widget_text " id="block-23"><div class="inner-wrapper"> <p><strong>DDMA</strong><br><strong>Data-Driven Marketing Association<br></strong>WG-Plein 185<br>1054 SC Amsterdam<br><strong>T </strong><a href="tel:0204528413">020 4528413</a><br><strong>E </strong><a href="mailto:info@ddma.nl">info@ddma.nl</a></p> </div></div><div class="sidebar-footer-1 widget_block widget_text " id="block-17"><div class="inner-wrapper"> <p><a href="https://ddma.nl/privacy-statement/" data-type="URL" data-id="https://ddma.nl/privacy-statement/">Privacy statement</a></p> </div></div> </div> <div class="col-sm-6 col-lg-4"> <div class="sidebar-footer-2 widget_block " id="block-14"><div class="inner-wrapper"> <h2 class="wp-block-heading" id="onze-diensten">Onze diensten</h2> </div></div><div class="sidebar-footer-2 widget_block widget_text " id="block-19"><div class="inner-wrapper"> <p><a href="https://ddma.nl/kennisbank/" data-type="URL" data-id="https://ddma.nl/kennisbank/">Kennisbank</a><br><a href="https://ddma.nl/events/" data-type="URL" data-id="https://ddma.nl/events/">Events</a><br><a href="https://ddma.nl/legal/legal-helpdesk/">Legal helpdesk</a><br><a href="https://ddma.nl/legal/documentatie/" data-type="URL" data-id="https://ddma.nl/legal/documentatie/">Legal documentatie</a><br><a href="https://ddma.nl/legal/educatie/" data-type="URL" data-id="https://ddma.nl/legal/educatie/">Legal educatie</a><br><a href="https://ddma.nl/legal/privacy-waarborg/" data-type="URL" data-id="https://ddma.nl/legal/privacy-waarborg/">Privacy Waarborg</a></p> </div></div> </div> <div class="col-sm-6 col-lg-4"> <div class="sidebar-footer-3 widget_block " id="block-6"><div class="inner-wrapper"> <h2 class="wp-block-heading" id="over-ons">Over ons</h2> </div></div><div class="sidebar-footer-3 widget_block widget_text " id="block-24"><div class="inner-wrapper"> <p><a href="https://ddma.nl/over-ons/wie-we-zijn/" data-type="URL" data-id="https://ddma.nl/over-ons/wie-we-zijn/">Wie we zijn<br></a><a href="https://ddma.nl/over-ons/standpunten/" data-type="URL" data-id="https://ddma.nl/over-ons/standpunten/">Standpunten</a><br><a href="https://ddma.nl/word-lid/" data-type="URL" data-id="https://ddma.nl/word-lid/">Lidmaatschap<br></a><a href="https://ddma.nl/over-ons/onze-leden/" data-type="URL" data-id="https://ddma.nl/over-ons/onze-leden/">Onze leden<br></a><a href="https://ddma.nl/over-ons/bestuur-en-team/" data-type="URL" data-id="https://ddma.nl/over-ons/bestuur-en-team/">Bestuur en team</a><br><a href="https://ddma.nl/over-ons/vertrouwenspersoon/">Vertrouwenspersoon</a><a href="https://ddma.nl/over-ons/bestuur-en-team/" data-type="URL" data-id="https://ddma.nl/over-ons/bestuur-en-team/"><br></a><a href="https://ddma.nl/over-ons/vacatures/" data-type="URL" data-id="https://ddma.nl/over-ons/vacatures/">Vacatures</a></p> </div></div> <div class="footer-socials | d-flex"> <a href="https://www.linkedin.com/company/ddma/" class="social-icon " aria-label="LinkedIn van DDMA" target=_blank rel=noopener > <i class="fab fa-linkedin" aria-hidden="true"></i> </a> </div> </div> </div> </div> <div class="footer-bottom | bg-primary py-3"> <div class="container text-center"> <p class="mb-0">© DDMA - 2024</p> </div> </div> </footer> </div> <script> ( function ( body ) { 'use strict'; 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class=\"facetwp-display-value\">Experimentation & Optimisation<\/span><span class=\"facetwp-counter\">(92)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"fieldmarketing\"><span class=\"facetwp-display-value\">Fieldmarketing<\/span><span class=\"facetwp-counter\">(21)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"fondsenwerving\"><span class=\"facetwp-display-value\">Fondsenwerving<\/span><span class=\"facetwp-counter\">(15)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"influencermarketing\"><span class=\"facetwp-display-value\">Influencermarketing<\/span><span class=\"facetwp-counter\">(62)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"legal\"><span class=\"facetwp-display-value\">Legal<\/span><span class=\"facetwp-counter\">(327)<\/span><\/button><div class=\"facetwp-depth\"><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"ai-act\"><span class=\"facetwp-display-value\">AI Act<\/span><span class=\"facetwp-counter\">(9)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"avg\"><span class=\"facetwp-display-value\">AVG<\/span><span class=\"facetwp-counter\">(116)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"data-buiten-eu\"><span class=\"facetwp-display-value\">Data delen buiten EU<\/span><span class=\"facetwp-counter\">(23)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"digital-service-markets-act\"><span class=\"facetwp-display-value\">Digital Services & Markets Act<\/span><span class=\"facetwp-counter\">(15)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"eprivacy-verordening\"><span class=\"facetwp-display-value\">ePrivacy Verordening<\/span><span class=\"facetwp-counter\">(19)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"nudging\"><span class=\"facetwp-display-value\">Nudging<\/span><span class=\"facetwp-counter\">(18)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"telecommunicatiewet\"><span class=\"facetwp-display-value\">Telecommunicatiewet<\/span><span class=\"facetwp-counter\">(27)<\/span><\/button><\/div><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"marketingteam-van-de-toekomst\"><span class=\"facetwp-display-value\">Marketingteam van de toekomst<\/span><span class=\"facetwp-counter\">(32)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"post\"><span class=\"facetwp-display-value\">Post<\/span><span class=\"facetwp-counter\">(37)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"privacy\"><span class=\"facetwp-display-value\">Privacy<\/span><span class=\"facetwp-counter\">(60)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"search\"><span class=\"facetwp-display-value\">Search<\/span><span class=\"facetwp-counter\">(96)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"social-media\"><span class=\"facetwp-display-value\">Social Media<\/span><span class=\"facetwp-counter\">(92)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"telemarketing\"><span class=\"facetwp-display-value\">Telemarketing<\/span><span class=\"facetwp-counter\">(66)<\/span><\/button>","article_type":"<button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"artikel\"><span class=\"facetwp-display-value\">Artikel<\/span><span class=\"facetwp-counter\">(458)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"case\"><span class=\"facetwp-display-value\">Case<\/span><span class=\"facetwp-counter\">(54)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"interview\"><span class=\"facetwp-display-value\">Interview<\/span><span class=\"facetwp-counter\">(66)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"legal-documentatie\"><span class=\"facetwp-display-value\">Legal documentatie<\/span><span class=\"facetwp-counter\">(29)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"nieuws\"><span class=\"facetwp-display-value\">Nieuws<\/span><span class=\"facetwp-counter\">(363)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"onderzoek\"><span class=\"facetwp-display-value\">Onderzoek<\/span><span class=\"facetwp-counter\">(77)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"opname\"><span class=\"facetwp-display-value\">Opname<\/span><span class=\"facetwp-counter\">(9)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"podcast\"><span class=\"facetwp-display-value\">Podcast<\/span><span class=\"facetwp-counter\">(23)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"video\"><span class=\"facetwp-display-value\">Video<\/span><span class=\"facetwp-counter\">(18)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"whitepaper\"><span class=\"facetwp-display-value\">Whitepaper<\/span><span class=\"facetwp-counter\">(32)<\/span><\/button><button aria-controls=\"searchResults\" class=\"facetwp-checkbox\" data-value=\"zelfreguleringscode\"><span class=\"facetwp-display-value\">Zelfreguleringscode<\/span><span 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