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Foundry : Cloud Computing Study
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.inner-masthead --> </header><!-- #masthead --> <main id="primary" class="site-main"> <article id="post-111704" class="post-111704 page type-page status-publish has-post-thumbnail hentry"> <div class="entry-content"> <style> </style> <div id="pixel-grid-block_e348f69efce8e8a95f9b44a7e48021be" class="pixel-entry custom-block contain right " style="background-color:#f5fafd; color:#000000;"> <div class="pixgrid-max grid-x"> <div class="pixgrid-image small-12 medium-12 large-6 cell contain"> <div class="pixgrid-image-inner"> <img fetchpriority="high" decoding="async" width="640" height="360" src="https://foundryco.com/wp-content/uploads/2024/08/R-WS-Cloud-2024_main-photo.jpg?w=640" class="attachment-large size-large" alt="" srcset="https://foundryco.com/wp-content/uploads/2024/08/R-WS-Cloud-2024_main-photo.jpg 1600w, https://foundryco.com/wp-content/uploads/2024/08/R-WS-Cloud-2024_main-photo.jpg?resize=300,168 300w, https://foundryco.com/wp-content/uploads/2024/08/R-WS-Cloud-2024_main-photo.jpg?resize=768,432 768w, https://foundryco.com/wp-content/uploads/2024/08/R-WS-Cloud-2024_main-photo.jpg?resize=1024,576 1024w, https://foundryco.com/wp-content/uploads/2024/08/R-WS-Cloud-2024_main-photo.jpg?resize=1536,864 1536w, https://foundryco.com/wp-content/uploads/2024/08/R-WS-Cloud-2024_main-photo.jpg?resize=18,10 18w, https://foundryco.com/wp-content/uploads/2024/08/R-WS-Cloud-2024_main-photo.jpg?resize=1400,788 1400w, https://foundryco.com/wp-content/uploads/2024/08/R-WS-Cloud-2024_main-photo.jpg?resize=89,50 89w, https://foundryco.com/wp-content/uploads/2024/08/R-WS-Cloud-2024_main-photo.jpg?resize=1300,730 1300w" sizes="(max-width: 640px) 100vw, 640px" /> </div> </div><!-- .pixgrid-image --> <div class="pixgrid-wysiwyg small-12 medium-12 large-6 cell"> <h6><span style="font-weight: 400;">Research</span></h6> <h1>Cloud Computing Study 2024</h1> <p>Insight into cloud computing trends among technology decision-makers, including usage and plans across multiple cloud services, investments, business drivers and shifting services and applications to the cloud.</p> <!-- CHECK FOR VIDEO --> <!-- CHECK FOR VIDEO --> <div class="cta-wrap"> </div> </div><!-- .pixgrid-wysiwyg --> </div><!-- .pixgrid-max --> </div><!-- .pixel-entry --> <style> #sticky-cta-block_9d95d840d8b5c137d9551c96c320d9f2 .sticky-link a {color:#ffffff;border:1px solid #ffffff;} #sticky-cta-block_9d95d840d8b5c137d9551c96c320d9f2 .sticky-link a:hover {color:#fff;border:1px solid #000;} </style> <div id="sticky-start"> <section id="sticky-cta-block_9d95d840d8b5c137d9551c96c320d9f2" class="sticky-cta custom-block show-for-medium" style="background:#003e51;color:#ffffff;"> <div class="block-inner sticky-cta-inner"> Read the executive summary <div class="sticky-link"> <a href="https://resources.foundryco.com/download/cloud-computing-executive-summary" target="_blank">Get the report</a> </div> </div><!-- .block-inner --> </section><!-- .the-cta --> </div> <style> #three-up-block_eabac4b142178713251c20a68fbb2ffc .itemup-cta a {color:#000000;} #three-up-block_eabac4b142178713251c20a68fbb2ffc .itemup-cta a:hover {opacity:.9;} </style> <section id="three-up-block_eabac4b142178713251c20a68fbb2ffc" class="three-up custom-block" style="background:#ffffff;color:#000000;"> <div class="block-inner"> <div class="grid-x grid-margin-x"> <div class="small-12 no-secondary cell"> </div> </div> <div class="grid-x grid-margin-x table-it"> <div class="small-12 medium-6 large-4 cell style-1 not-padded no-cta"> <h3 class="itemup-title">63%</h3><!-- END .itemup-title --> <div class="itemup-line" style="background:#9bcbeb;"></div><!-- END .itemup-line --> <div class="itemup-content"> <p class="p1">of IT decision-makers agree that their organization has accelerated its migration to the cloud over the past 12 months</p> </div><!-- END .itemup-content --> </div><!-- END .cell style --> <div class="small-12 medium-6 large-4 cell style-1 not-padded no-cta"> <h3 class="itemup-title">70%</h3><!-- END .itemup-title --> <div class="itemup-line" style="background:#9bcbeb;"></div><!-- END .itemup-line --> <div class="itemup-content"> <p class="p1">agree that their organization is defaulting to cloud-based services when upgrading or purchasing new technical capabilities</p> </div><!-- END .itemup-content --> </div><!-- END .cell style --> <div class="small-12 medium-6 large-4 cell style-1 not-padded no-cta"> <h3 class="itemup-title">60%</h3><!-- END .itemup-title --> <div class="itemup-line" style="background:#9bcbeb;"></div><!-- END .itemup-line --> <div class="itemup-content"> <p class="p1">agree that cloud capabilities helped their organization achieve increased and sustainable revenue this past year</p> </div><!-- END .itemup-content --> </div><!-- END .cell style --> </div><!-- END .grid-x --> </div><!-- .block-inner --> </section><!-- .the-cta --> <h2 class="wp-block-heading has-text-align-center" id="h-key-findings">Key findings</h2> <style> </style> <div id="pixel-grid-block_e890002e5d599a4297556f7bcd166925" class="pixel-entry custom-block contain left " style="background-color:; color:;"> <div class="pixgrid-max grid-x"> <div class="pixgrid-image small-12 medium-12 large-6 cell contain"> <div class="pixgrid-image-inner"> <img decoding="async" width="600" height="517" src="https://foundryco.com/wp-content/uploads/2024/08/R-WS_cloud24_pie_600x575-e1724632269727.png?w=600" class="attachment-large size-large" alt="" srcset="https://foundryco.com/wp-content/uploads/2024/08/R-WS_cloud24_pie_600x575-e1724632269727.png 600w, https://foundryco.com/wp-content/uploads/2024/08/R-WS_cloud24_pie_600x575-e1724632269727.png?resize=300,259 300w, https://foundryco.com/wp-content/uploads/2024/08/R-WS_cloud24_pie_600x575-e1724632269727.png?resize=14,12 14w, https://foundryco.com/wp-content/uploads/2024/08/R-WS_cloud24_pie_600x575-e1724632269727.png?resize=58,50 58w" sizes="(max-width: 600px) 100vw, 600px" /> </div> </div><!-- .pixgrid-image --> <div class="pixgrid-wysiwyg small-12 medium-12 large-6 cell"> <h4>Cloud budgets are strong in 2024</h4> <p>Tech leaders are optimistic about their cloud investments for the next year as 65% expect an increase in their cloud budgets and 31% plan to keep them steady. This year, the average IT budget stands at $329 million, with enterprise companies spending $458 million and SMBs average $168 million. Of these budgets, about $95 million—or 29%—is allocated to cloud products and services. The reasons behind this cloud enthusiasm are varied: 34% of companies are focused on enhancing security and governance, 33% are aiming for better scalability, and 29% are eager to accelerate AI and machine learning adoption.</p> <!-- CHECK FOR VIDEO --> <!-- CHECK FOR VIDEO --> <div class="cta-wrap"> </div> </div><!-- .pixgrid-wysiwyg --> </div><!-- .pixgrid-max --> </div><!-- .pixel-entry --> <style> </style> <div id="pixel-grid-block_e94703e84b0633286a1fceb15166dc71" class="pixel-entry custom-block contain right " style="background-color:; color:;"> <div class="pixgrid-max grid-x"> <div class="pixgrid-image small-12 medium-12 large-6 cell contain"> <div class="pixgrid-image-inner"> <img decoding="async" width="600" height="433" src="https://foundryco.com/wp-content/uploads/2024/08/R-WS_cloud24_stat-90_600x500-e1724632295668.png?w=600" class="attachment-large size-large" alt="" srcset="https://foundryco.com/wp-content/uploads/2024/08/R-WS_cloud24_stat-90_600x500-e1724632295668.png 600w, https://foundryco.com/wp-content/uploads/2024/08/R-WS_cloud24_stat-90_600x500-e1724632295668.png?resize=300,217 300w, https://foundryco.com/wp-content/uploads/2024/08/R-WS_cloud24_stat-90_600x500-e1724632295668.png?resize=18,12 18w, https://foundryco.com/wp-content/uploads/2024/08/R-WS_cloud24_stat-90_600x500-e1724632295668.png?resize=69,50 69w" sizes="(max-width: 600px) 100vw, 600px" /> </div> </div><!-- .pixgrid-image --> <div class="pixgrid-wysiwyg small-12 medium-12 large-6 cell"> <h4>But what’s stalling cloud adoption?</h4> <p>Over the past year, 90% of organizations have faced challenges in their cloud adoption journey. The top obstacle has been budget and cost concerns, affecting 48% of companies. These issues range from managing and controlling cloud costs, worrying about long-term expenses, and dealing with budget constraints, to a lack of visibility into spending and difficulties managing multi-cloud environments. Despite these hurdles, 51% trust their FinOps programs to manage the costs of running Generative AI in the cloud, and 60% anticipate that their organization will establish dedicated roles to oversee cloud cost management in the coming year.</p> <!-- CHECK FOR VIDEO --> <!-- CHECK FOR VIDEO --> <div class="cta-wrap"> </div> </div><!-- .pixgrid-wysiwyg --> </div><!-- .pixgrid-max --> </div><!-- .pixel-entry --> <style> </style> <div id="pixel-grid-block_1e389af2cb2dddfb49ed2cbefe06a4d9" class="pixel-entry custom-block contain left " style="background-color:; color:;"> <div class="pixgrid-max grid-x"> <div class="pixgrid-image small-12 medium-12 large-6 cell contain"> <div class="pixgrid-image-inner"> <img loading="lazy" decoding="async" width="600" height="430" src="https://foundryco.com/wp-content/uploads/2024/08/R-WS_cloud24_stat-60_600x500-e1724632328639.png?w=600" class="attachment-large size-large" alt="" srcset="https://foundryco.com/wp-content/uploads/2024/08/R-WS_cloud24_stat-60_600x500-e1724632328639.png 600w, https://foundryco.com/wp-content/uploads/2024/08/R-WS_cloud24_stat-60_600x500-e1724632328639.png?resize=300,215 300w, https://foundryco.com/wp-content/uploads/2024/08/R-WS_cloud24_stat-60_600x500-e1724632328639.png?resize=18,12 18w, https://foundryco.com/wp-content/uploads/2024/08/R-WS_cloud24_stat-60_600x500-e1724632328639.png?resize=70,50 70w" sizes="auto, (max-width: 600px) 100vw, 600px" /> </div> </div><!-- .pixgrid-image --> <div class="pixgrid-wysiwyg small-12 medium-12 large-6 cell"> <h4>How cloud buyers are leveraging AI</h4> <div class="group/conversation-turn relative flex w-full min-w-0 flex-col agent-turn"> <div class="flex-col gap-1 md:gap-3"> <div class="flex max-w-full flex-col flex-grow"> <div class="min-h-[20px] text-message flex w-full flex-col items-end gap-2 break-words [.text-message+&]:mt-5 overflow-x-auto whitespace-normal" dir="auto" data-message-author-role="assistant" data-message-id="c24e125b-3069-417b-9093-3e7346b51b68"> <div class="flex w-full flex-col gap-1 empty:hidden first:pt-[3px]"> <div class="markdown prose w-full break-words dark:prose-invert light"> <p>Given the heightened focus on AI this year, it’s no surprise that cloud-based AI/machine learning capabilities have been identified as the top growth area by 30% of IT decision-makers in this year’s survey. This interest is even higher among enterprise organizations (34%). Organizations are leveraging AI in the cloud for various use cases, including data analytics (53%), Gen AI (52%), and machine learning (44%), with predictive analytics (41%) and Natural Language Processing (28%) also being prominent. It’s worth noting that only 60% of tech buyers are clear about their cloud provider’s roadmap for integrating AI tools into their platforms.</p> </div> </div> </div> </div> </div> </div> <!-- CHECK FOR VIDEO --> <!-- CHECK FOR VIDEO --> <div class="cta-wrap"> </div> </div><!-- .pixgrid-wysiwyg --> </div><!-- .pixgrid-max --> </div><!-- .pixel-entry --> <div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex"> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow"></div> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow" style="flex-basis:1000px"> <div id="idg-slider-block_628c95fee047955eb97793f95cf2fa8f" class="image-gallery custom-block"> <div class="tab-slider-feed"> <div class="single-tab-entry"> <div class="the-tab-image"> <figure> <img decoding="async" width="1280" height="720" src="https://foundryco.com/wp-content/uploads/2024/08/Slide1.png?w=1280&h=720&crop=1" class="attachment-blog-pinned size-blog-pinned" alt="" loading="eager" srcset="https://foundryco.com/wp-content/uploads/2024/08/Slide1.png 1280w, https://foundryco.com/wp-content/uploads/2024/08/Slide1.png?resize=300,168 300w, https://foundryco.com/wp-content/uploads/2024/08/Slide1.png?resize=768,432 768w, https://foundryco.com/wp-content/uploads/2024/08/Slide1.png?resize=1024,576 1024w, https://foundryco.com/wp-content/uploads/2024/08/Slide1.png?resize=18,10 18w, https://foundryco.com/wp-content/uploads/2024/08/Slide1.png?resize=89,50 89w" sizes="(max-width: 1280px) 100vw, 1280px" /> </figure> </div> </div><!-- END .single-tab-entry --> <div class="single-tab-entry"> <div class="the-tab-image"> <figure> <img decoding="async" width="1280" height="720" src="https://foundryco.com/wp-content/uploads/2024/08/Slide2.png?w=1280&h=720&crop=1" class="attachment-blog-pinned size-blog-pinned" alt="" loading="eager" srcset="https://foundryco.com/wp-content/uploads/2024/08/Slide2.png 1280w, https://foundryco.com/wp-content/uploads/2024/08/Slide2.png?resize=300,168 300w, https://foundryco.com/wp-content/uploads/2024/08/Slide2.png?resize=768,432 768w, https://foundryco.com/wp-content/uploads/2024/08/Slide2.png?resize=1024,576 1024w, https://foundryco.com/wp-content/uploads/2024/08/Slide2.png?resize=18,10 18w, https://foundryco.com/wp-content/uploads/2024/08/Slide2.png?resize=89,50 89w" sizes="(max-width: 1280px) 100vw, 1280px" /> </figure> </div> </div><!-- END .single-tab-entry --> <div class="single-tab-entry"> <div class="the-tab-image"> <figure> <img decoding="async" width="1280" height="720" src="https://foundryco.com/wp-content/uploads/2024/08/Slide4.png?w=1280&h=720&crop=1" class="attachment-blog-pinned size-blog-pinned" alt="" loading="eager" srcset="https://foundryco.com/wp-content/uploads/2024/08/Slide4.png 1280w, https://foundryco.com/wp-content/uploads/2024/08/Slide4.png?resize=300,168 300w, https://foundryco.com/wp-content/uploads/2024/08/Slide4.png?resize=768,432 768w, https://foundryco.com/wp-content/uploads/2024/08/Slide4.png?resize=1024,576 1024w, https://foundryco.com/wp-content/uploads/2024/08/Slide4.png?resize=18,10 18w, https://foundryco.com/wp-content/uploads/2024/08/Slide4.png?resize=89,50 89w" sizes="(max-width: 1280px) 100vw, 1280px" /> </figure> </div> </div><!-- END .single-tab-entry --> <div class="single-tab-entry"> <div class="the-tab-image"> <figure> <img decoding="async" width="1280" height="720" src="https://foundryco.com/wp-content/uploads/2024/08/Slide5.png?w=1280&h=720&crop=1" class="attachment-blog-pinned size-blog-pinned" alt="" loading="eager" srcset="https://foundryco.com/wp-content/uploads/2024/08/Slide5.png 1280w, https://foundryco.com/wp-content/uploads/2024/08/Slide5.png?resize=300,168 300w, https://foundryco.com/wp-content/uploads/2024/08/Slide5.png?resize=768,432 768w, 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src="https://foundryco.com/wp-content/uploads/2024/08/Slide9.png?w=600&h=320&crop=1" class="attachment-blog-thumbnail size-blog-thumbnail" alt="" loading="eager" srcset="https://foundryco.com/wp-content/uploads/2024/08/Slide9.png?resize=18,10 18w, https://foundryco.com/wp-content/uploads/2024/08/Slide9.png?resize=600,320 600w" sizes="(max-width: 600px) 100vw, 600px" /> </figure> </div> <div class="single-tab-thumbs"> <div class="tab-indicator"></div> <figure> <img decoding="async" width="600" height="320" src="https://foundryco.com/wp-content/uploads/2024/08/Slide10.png?w=600&h=320&crop=1" class="attachment-blog-thumbnail size-blog-thumbnail" alt="" loading="eager" srcset="https://foundryco.com/wp-content/uploads/2024/08/Slide10.png?resize=18,10 18w, https://foundryco.com/wp-content/uploads/2024/08/Slide10.png?resize=600,320 600w" sizes="(max-width: 600px) 100vw, 600px" /> </figure> </div> </div><!-- END .tab-slider-feed --> </div><!-- END .idg-blockslider --> <p class="has-text-align-center"><a href="https://1624046.fs1.hubspotusercontent-na1.net/hubfs/1624046/Cloud%20Computing%202024_Sample%20Slides.pdf" target="_blank" rel="noreferrer noopener">Click to enlarge these sample slides</a></p> </div> <div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow"></div> </div> <section id="whats-new-block_43a4f49ac7a37398d30a1239cf690e6e" class="whats-new custom-block" style="background-color: #f5fafd; color: "> <h3 class="simple-main-title">Related resources</h3> <div class="simple-buttons"> <!-- THE BUTTON REPEATER --> <div class="simple-wrap grid-x grid-margin-x"> <div class="simple-button-entry cell small-12 medium-4"> <div class="color-break top" style="background-color: "></div> <a href="https://resources.foundryco.com/download/cloud-tech-marketers-guide" target="_self"><img loading="lazy" decoding="async" width="600" height="320" src="https://foundryco.com/wp-content/uploads/2021/03/C-SM_Guide-cloud_TW_1600x900_overall.png?w=600&h=320&crop=1" class="attachment-blog-thumbnail size-blog-thumbnail" alt="cloud-buyers-marketing-guide" srcset="https://foundryco.com/wp-content/uploads/2021/03/C-SM_Guide-cloud_TW_1600x900_overall.png?resize=18,10 18w, https://foundryco.com/wp-content/uploads/2021/03/C-SM_Guide-cloud_TW_1600x900_overall.png?resize=600,320 600w" sizes="auto, (max-width: 600px) 100vw, 600px" /></a> <p>Based on Foundry’s Cloud Computing and Buyers’ Journey research, this guide dives into actionable insights regarding the cloud computing purchase process. </p> <a class="main-link" target="_blank" href="https://resources.foundryco.com/download/cloud-tech-marketers-guide">How to market your cloud solutions <i class="fas fa-chevron-right"></i></a> <div class="color-break bottom" style="background-color: "></div> </div><!-- END .simple-button-entry --> <div class="simple-button-entry cell small-12 medium-4"> <div class="color-break top" style="background-color: "></div> <a href="https://resources.foundryco.com/download/cloud-computing-executive-summary" target="_self"><img loading="lazy" decoding="async" width="600" height="320" src="https://foundryco.com/wp-content/uploads/2024/08/R-WS_1600x900_cloud24_exec-summ_thumb.png?w=600&h=320&crop=1" class="attachment-blog-thumbnail size-blog-thumbnail" alt="" srcset="https://foundryco.com/wp-content/uploads/2024/08/R-WS_1600x900_cloud24_exec-summ_thumb.png?resize=18,10 18w, https://foundryco.com/wp-content/uploads/2024/08/R-WS_1600x900_cloud24_exec-summ_thumb.png?resize=600,320 600w" sizes="auto, (max-width: 600px) 100vw, 600px" /></a> <p>Research report on the 2024 cloud computing study provides insight on cloud trends including business drivers, investments, and challenges. </p> <a class="main-link" target="_blank" href="https://resources.foundryco.com/download/cloud-computing-executive-summary">Cloud research executive summary <i class="fas fa-chevron-right"></i></a> <div class="color-break bottom" style="background-color: "></div> </div><!-- END .simple-button-entry --> <div class="simple-button-entry cell small-12 medium-4"> <div class="color-break top" style="background-color: "></div> <a href="https://foundryco.com/audiences/cloud" target="_self"><img loading="lazy" decoding="async" width="600" height="320" src="https://foundryco.com/wp-content/uploads/2024/04/foundry_audience_cloud.png?w=600&h=320&crop=1" class="attachment-blog-thumbnail size-blog-thumbnail" alt="foundry_audience_cloud" /></a> <p>Foundry attracts a substantial audience of cloud-focused IT decision-makers. This active audience plays a pivotal role in shaping the future of cloud technology.</p> <a class="main-link" target="_blank" href="https://foundryco.com/audiences/cloud">Cloud audience insight <i class="fas fa-chevron-right"></i></a> <div class="color-break bottom" style="background-color: "></div> </div><!-- END .simple-button-entry --> </div> <!-- END BUTTON REPEATER --> </div><!-- END .simple-buttons --> </section> <!-- SIMPLE BUTTON STYLE --> <div id="sticky-stop" class="repeat-btn-grid custom-block three"> <h3 class="simple-main-title">More Foundry research studies</h3> <div class="simple-buttons"> <!-- THE BUTTON REPEATER --> <div class="simple-wrap jane-simple"> <div class="simple-button-entry olive"> <a href="https://foundryco.com/tools-for-marketers/research-abm-intent-benchmarking-study/" target="_blank"> <h4>ABM & Intent<i class="fas fa-chevron-right"></i></h4> </a> <div class="color-break"></div> </div><!-- END .simple-button-entry --> <div class="simple-button-entry olive"> <a href="https://foundryco.com/tools-for-marketers/research-ai-priorities/" target="_self"> <h4>AI Priorities<i class="fas fa-chevron-right"></i></h4> </a> <div class="color-break"></div> </div><!-- END .simple-button-entry --> <div class="simple-button-entry olive"> <a href="https://foundryco.com/research/cio-tech-priorities/" target="_blank"> <h4>CIO Tech Priorities<i class="fas fa-chevron-right"></i></h4> </a> <div class="color-break"></div> </div><!-- END .simple-button-entry --> <div class="simple-button-entry olive"> <a href="https://foundryco.com/tools-for-marketers/research-cloud-computing/" target="_self"> <h4>Cloud Computing<i class="fas fa-chevron-right"></i></h4> </a> <div class="color-break"></div> </div><!-- END .simple-button-entry --> <div class="simple-button-entry olive"> <a href="https://foundryco.com/tools-for-marketers/research-customer-engagement/" target="_self"> <h4>Customer Engagement<i class="fas fa-chevron-right"></i></h4> </a> <div class="color-break"></div> </div><!-- END .simple-button-entry --> <div class="simple-button-entry olive"> <a href="https://foundryco.com/tools-for-marketers/research-partner-marketing/" target="_self"> <h4>Partner Marketing<i class="fas fa-chevron-right"></i></h4> </a> <div class="color-break"></div> </div><!-- END .simple-button-entry --> <div class="simple-button-entry olive"> <a href="https://foundryco.com/tools-for-marketers/research-role-and-influence/" target="_blank"> <h4>Role & Influence<i class="fas fa-chevron-right"></i></h4> </a> <div class="color-break"></div> </div><!-- END .simple-button-entry --> <div class="simple-button-entry olive"> <a href="https://foundryco.com/tools-for-marketers/research-security-priorities/" target="_self"> <h4>Security Priorities<i class="fas fa-chevron-right"></i></h4> </a> <div class="color-break"></div> </div><!-- END .simple-button-entry --> <div class="simple-button-entry olive"> <a href="https://foundryco.com/research/state-of-the-cio/" 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