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Learn how you can connect with customers in the places they love to be.</strong></p></div><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class="align-start "><a href="https://advertising.amazon.com/register?ref_=a20m_us_gw_df_z1_rgstr" class="link link-type-button " aria-label="Link to register page" data-event-component-tag="link-d673f859-0130-4bd0-94c4-a3a9fd6b1905" data-use-url-params="false" data-link-behavior="currentTab">Register<div></div></a></div></div></div></div></div></div></div></div></div></div><div></div></div></div><div class="container padding-left-large padding-right-large padding-top-xxlarge padding-bottom-xxlarge a20m border-type-none background-color-transparent desktop" id="" style="width:100%;background-image:radial-gradient(at 25% 50%, transparent 0%, rgb(255, 256, 255) 100%)"><div class=" columns-wrapper a20m-columns-wrapper"><div class="a20m-columns-container columns-container columns-container--half columns-container--limit-width columns-container--desktop "><div class="container border-radius-16px a20m border-type-none background-color-transparent desktop" id="" style="width:100%;display:flex;align-items:center;position:relative"><div class=" a20m-column column column--default"><div></div><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><h2 class="heading align-start color-normal heading-size--normal">Amazon DSP: Where relevance delivers results</h2></div><div class="container padding-bottom-mini a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><p class="text align-start color-dark text--word-break--normal text-size--normal">Discover the omnichannel marketing solution that provides choice and flexibility to deliver relevant ad experiences that create meaningful connections between brands and customers.</p></div><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class="align-start "><a href="https://advertising.amazon.com/solutions/products/amazon-dsp?ref_=a20m_us_gw_df_z1_p_adsp" class="link link-type-button-outline " aria-label="Link to Amazon DSP page" data-event-component-tag="link-5526088d-9e58-41f0-8fc7-ddd399ab5200" data-use-url-params="false" data-link-behavior="currentTab">Learn more<div></div></a></div></div></div></div><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%;display:flex;align-items:center"><div class=" a20m-column column column--default"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class="image align-start lazy"><img src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/refreshCreative/AmazonDSP/mockImageDSP_01._BL10_FMwebp_._TTW_.png" data-src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/refreshCreative/AmazonDSP/mockImageDSP_01._TTW_.png" alt="" title="" height="412" width="732" style="height:auto;border-radius:0" data-max-image-preview="none"></div></div></div></div></div></div></div><div class="container bg-no-repeat padding-left-large padding-right-large padding-top-xxlarge padding-bottom-xxlarge a20m border-type-none background-color-transparent desktop" id="" style="width:100%;background-image:url('https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/refreshCreative/AmazonDSP/product_Background_023x.jpg');background-size:cover;background-position:center center"><div class=" columns-wrapper a20m-columns-wrapper"><div class="a20m-columns-container columns-container columns-container--half columns-container--limit-width columns-container--desktop "><div class="container padding-left-small padding-right-small a20m border-type-none background-color-transparent desktop" id="" style="width:100%;display:flex;align-items:center"><div class=" a20m-column column column--default"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class="align-start "><a href="https://advertising.amazon.com/events/unboxed?ref_=a20m_us_gw_df_z3_evnts_unbxd24_lvepst" class="link link-type-button-secondary-sec size-x-small " aria-label="Link to unBoxed event page" data-event-component-tag="link-a1d617d3-2893-4b68-9804-15c78be14d8a" data-use-url-params="false" data-link-behavior="currentTab">Watch our unBoxed keynotes to get the latest updates from our annual conference, including the latest news on AI and Amazon DSP<svg width="24px" height="24px" viewbox="0 0 20 19" fill="" class="icon icon-arrow-link"><g xmlns="http://www.w3.org/2000/svg" id="Buttons" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd" stroke-linecap="round"><g id="buttonStyling" transform="translate(-546.000000, -1221.000000)" stroke="#232F3F" stroke-width="2"><g id="arrowLinkSmall" transform="translate(547.000000, 1222.000000)"><polyline id="Path-2" stroke-linejoin="round" transform="translate(10.800000, 8.228571) rotate(-90.000000) translate(-10.800000, -8.228571) " points="7.71428571 6.68571429 10.8 9.77142857 13.8857143 6.68571429"></polyline><line x1="6.17142857" y1="14.4" x2="6.17142857" y2="2.05714286" id="Path-2-Copy" stroke-linejoin="round" transform="translate(6.171429, 8.228571) rotate(-90.000000) translate(-6.171429, -8.228571) "></line><path d="M2.72119538,12.4740161 C4.16167528,14.861031 6.78015598,16.4571429 9.77142857,16.4571429 C14.3159431,16.4571429 18,12.7730859 18,8.22857143 C18,3.68405692 14.3159431,0 9.77142857,0 C6.75626011,0 4.11986345,1.6217149 2.68689937,4.04048393" id="Path"></path></g></g></g></svg></a></div></div></div></div><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class=" a20m-column column column--default"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class="image align-start lazy"><img src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/campaigns/unboxed24/C1_CV1_EN_AMZN_1092x730_STATIC_034110_R1._TTW_._TTW_._BL10_FMwebp_SX1600_._TTW_.jpg" data-src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/campaigns/unboxed24/C1_CV1_EN_AMZN_1092x730_STATIC_034110_R1._TTW_._SX1600_FMjpg_._TTW_._TTW_.jpg" alt="unBoxed logo" title="" height="730" width="1092" style="height:auto;border-radius:16px" data-max-image-preview="none"></div></div></div></div></div></div></div><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class="a20m-personalization a20m-targeting-container targeting-container-a20m-gw-z4-post" style="display:block" data-csa-c-type="widget" data-csa-c-slot-id="a20m-targeting-a20m-gw-z4-post" data-csa-c-content-id="default-content"><input name="attach-csrf-token" hidden><div class="container padding-left-large padding-right-large padding-top-xxlarge padding-bottom-small a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class=" columns-wrapper a20m-columns-wrapper"><div class="a20m-columns-container columns-container columns-container--single columns-container--limit-width columns-container--desktop "><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class=" columns-wrapper a20m-columns-wrapper"><div class="a20m-columns-container columns-container columns-container--half columns-container--full-width columns-container--desktop "><div class="container padding-right-large a20m aos-wrapper border-type-none background-color-transparent desktop" id="" style="width:100%" data-aos="fade-right" data-aos-once="true" data-aos-delay="200" data-aos-duration="400"><div class=" a20m-column column column--default"><div class="container padding-bottom-small a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class="line color-cherry line-width--pill"></div></div><div class="container padding-bottom-mini a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><h2 class="heading align-start color-normal heading-size--medium">Solutions for every marketing objective</h2></div><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><p class="text align-start color-normal text--word-break--normal text-size--normal">No matter your primary objective, explore these resources that are best suited to help you accomplish your advertising plans.</p></div></div></div><div class="container border-radius-16px a20m aos-wrapper border-type-none background-color-transparent desktop" id="" style="width:100%;align-items:center;display:flex" data-aos="fade-left" data-aos-once="true" data-aos-delay="200" data-aos-duration="400"><div class=" a20m-column column column--default"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class="image align-center lazy"><img src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/pageElements/additiveGraphics/dotToArrowDownMobileCascade._BL10_FMwebp_._TTW_.png" data-src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/pageElements/additiveGraphics/dotToArrowDownMobileCascade._TTW_.png" alt="dot To Arrow" title="" height="80" width="375" style="height:auto;border-radius:0" data-max-image-preview="none"></div></div></div></div><div></div></div></div></div><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class=" columns-wrapper a20m-columns-wrapper"><div class="a20m-columns-container columns-container columns-container--half columns-container--full-width columns-container--desktop "><div class="container border-radius-16px a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class=" columns-wrapper a20m-columns-wrapper"><div class="a20m-columns-container columns-container columns-container--33-66 columns-container--full-width columns-container--desktop "><div class="container border-radius-16px a20m aos-wrapper border-type-none background-color-transparent desktop" id="" style="width:100%" data-aos="fade-up" data-aos-once="true" data-aos-delay="200" data-aos-duration="400"><div class=" a20m-column column column--default"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div title="https://advertising.amazon.com/objectives/reach-more-customers?ref_=a20m_us_gw_df_z4_obj_rmc" class="align-start"><a class="link-container align-start" href="https://advertising.amazon.com/objectives/reach-more-customers?ref_=a20m_us_gw_df_z4_obj_rmc" data-event-component-tag="linkContainer-1df32cfe-e378-459b-b53b-168092a39dbe" aria-label="Link to reach more customers objective page"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class="image align-center lazy"><img src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/pageElements/Icons/Royal/Exclusive-Amazon-_audiences_Royal1x._BL10_FMwebp_._TTW_.png" data-src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/pageElements/Icons/Royal/Exclusive-Amazon-_audiences_Royal1x._TTW_.png" alt="Reach more customers" title="" height="128" width="128" style="height:auto;border-radius:16px" data-max-image-preview="none"></div></div></a></div></div></div></div><div class="container a20m aos-wrapper border-type-none background-color-transparent desktop" id="" style="width:100%;align-items:center;display:flex" data-aos="fade" data-aos-once="true" data-aos-delay="200" data-aos-duration="400"><div class=" a20m-column column column--default"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class="align-start "><a href="https://advertising.amazon.com/objectives/reach-more-customers?ref_=a20m_us_gw_df_z4_obj_rmc" class="link link-type-button-secondary size-xx-small " aria-label="Link to reach more customers objective page" data-event-component-tag="link-649691a2-b779-458e-afa3-378af14770c4" data-use-url-params="false" data-link-behavior="currentTab">Reach more customers<svg width="22px" height="22px" viewbox="0 0 20 19" fill="" class="icon icon-arrow-link"><g xmlns="http://www.w3.org/2000/svg" id="Buttons" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd" stroke-linecap="round"><g id="buttonStyling" transform="translate(-546.000000, -1221.000000)" stroke="#232F3F" stroke-width="2"><g id="arrowLinkSmall" transform="translate(547.000000, 1222.000000)"><polyline id="Path-2" stroke-linejoin="round" transform="translate(10.800000, 8.228571) rotate(-90.000000) translate(-10.800000, -8.228571) " points="7.71428571 6.68571429 10.8 9.77142857 13.8857143 6.68571429"></polyline><line x1="6.17142857" y1="14.4" x2="6.17142857" y2="2.05714286" id="Path-2-Copy" stroke-linejoin="round" transform="translate(6.171429, 8.228571) rotate(-90.000000) translate(-6.171429, -8.228571) "></line><path d="M2.72119538,12.4740161 C4.16167528,14.861031 6.78015598,16.4571429 9.77142857,16.4571429 C14.3159431,16.4571429 18,12.7730859 18,8.22857143 C18,3.68405692 14.3159431,0 9.77142857,0 C6.75626011,0 4.11986345,1.6217149 2.68689937,4.04048393" id="Path"></path></g></g></g></svg></a></div></div><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><p class="text align-start color-dark text--word-break--normal text-size--small">Connect with your customers at the right time with messages that matter.</p></div></div></div><div class="container border-radius-16px a20m aos-wrapper border-type-none background-color-transparent desktop" id="" style="width:100%" data-aos="fade-up" data-aos-once="true" data-aos-delay="200" data-aos-duration="400"><div class=" a20m-column column column--default"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div title="https://advertising.amazon.com/objectives/increase-traffic?ref_=a20m_us_gw_df_z4_obj_it" class="align-start"><a class="link-container align-start" href="https://advertising.amazon.com/objectives/increase-traffic?ref_=a20m_us_gw_df_z4_obj_it" data-event-component-tag="linkContainer-f63f41f6-73e3-4bb1-a5e8-b21915c33b69" aria-label="Link to increase traffic objective page"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class="image align-center lazy"><img src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/pageElements/Icons/Royal/Brand-campaign-results_Royal1x._BL10_FMwebp_._TTW_.png" data-src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/pageElements/Icons/Royal/Brand-campaign-results_Royal1x._TTW_.png" alt="Increase traffic" title="" height="128" width="128" style="height:auto;border-radius:16px" data-max-image-preview="none"></div></div></a></div></div></div></div><div class="container a20m aos-wrapper border-type-none background-color-transparent desktop" id="" style="width:100%;align-items:center;display:flex" data-aos="fade" data-aos-once="true" data-aos-delay="200" data-aos-duration="400"><div class=" a20m-column column column--default"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class="align-start "><a href="https://advertising.amazon.com/objectives/increase-traffic?ref_=a20m_us_gw_df_z4_obj_it" class="link link-type-button-secondary size-xx-small " aria-label="Link to increase traffic objective page" data-event-component-tag="link-07192601-f45a-4266-b324-22464760b66d" data-use-url-params="false" data-link-behavior="currentTab">Increase traffic<svg width="22px" height="22px" viewbox="0 0 20 19" fill="" class="icon icon-arrow-link"><g xmlns="http://www.w3.org/2000/svg" id="Buttons" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd" stroke-linecap="round"><g id="buttonStyling" transform="translate(-546.000000, -1221.000000)" stroke="#232F3F" stroke-width="2"><g id="arrowLinkSmall" transform="translate(547.000000, 1222.000000)"><polyline id="Path-2" stroke-linejoin="round" transform="translate(10.800000, 8.228571) rotate(-90.000000) translate(-10.800000, -8.228571) " points="7.71428571 6.68571429 10.8 9.77142857 13.8857143 6.68571429"></polyline><line x1="6.17142857" y1="14.4" x2="6.17142857" y2="2.05714286" id="Path-2-Copy" stroke-linejoin="round" transform="translate(6.171429, 8.228571) rotate(-90.000000) translate(-6.171429, -8.228571) "></line><path d="M2.72119538,12.4740161 C4.16167528,14.861031 6.78015598,16.4571429 9.77142857,16.4571429 C14.3159431,16.4571429 18,12.7730859 18,8.22857143 C18,3.68405692 14.3159431,0 9.77142857,0 C6.75626011,0 4.11986345,1.6217149 2.68689937,4.04048393" id="Path"></path></g></g></g></svg></a></div></div><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><p class="text align-start color-dark text--word-break--normal text-size--small">Maximize customer engagement on your website or Brand Store.</p></div></div></div></div></div></div><div class="container border-radius-16px a20m border-type-none background-color-transparent desktop" id="" style="width:100%;margin-top:-100px"><div class=" columns-wrapper a20m-columns-wrapper"><div class="a20m-columns-container columns-container columns-container--33-66 columns-container--full-width columns-container--desktop "><div class="container border-radius-16px a20m aos-wrapper border-type-none background-color-transparent desktop" id="" style="width:100%" data-aos="fade-up" data-aos-once="true" data-aos-delay="200" data-aos-duration="400"><div class=" a20m-column column column--default"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div title="https://advertising.amazon.com/objectives/increase-sales?ref_=a20m_us_gw_df_z4_obj_is" class="align-start"><a class="link-container align-start" href="https://advertising.amazon.com/objectives/increase-sales?ref_=a20m_us_gw_df_z4_obj_is" data-event-component-tag="linkContainer-f1dbbffe-8a1d-4c3b-a6f7-29252480c3b8" aria-label="Link to increase sales objective page"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class="image align-center lazy"><img src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/pageElements/Icons/Royal/Cost-per-click_Royal1x._BL10_FMwebp_._TTW_.png" data-src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/pageElements/Icons/Royal/Cost-per-click_Royal1x._TTW_.png" alt="Increase sales" title="" height="128" width="128" style="height:auto;border-radius:16px" data-max-image-preview="none"></div></div></a></div></div></div></div><div class="container a20m aos-wrapper border-type-none background-color-transparent desktop" id="" style="width:100%;align-items:center;display:flex" data-aos="fade" data-aos-once="true" data-aos-delay="200" data-aos-duration="400"><div class=" a20m-column column column--default"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class="align-start "><a href="https://advertising.amazon.com/objectives/increase-sales?ref_=a20m_us_gw_df_z4_obj_is" class="link link-type-button-secondary size-xx-small " aria-label="Link to increase sales objective page" data-event-component-tag="link-fc9da370-c84a-4de7-b44e-7163a5ab0ee4" data-use-url-params="false" data-link-behavior="currentTab">Increase sales<svg width="22px" height="22px" viewbox="0 0 20 19" fill="" class="icon icon-arrow-link"><g xmlns="http://www.w3.org/2000/svg" id="Buttons" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd" stroke-linecap="round"><g id="buttonStyling" transform="translate(-546.000000, -1221.000000)" stroke="#232F3F" stroke-width="2"><g id="arrowLinkSmall" transform="translate(547.000000, 1222.000000)"><polyline id="Path-2" stroke-linejoin="round" transform="translate(10.800000, 8.228571) rotate(-90.000000) translate(-10.800000, -8.228571) " points="7.71428571 6.68571429 10.8 9.77142857 13.8857143 6.68571429"></polyline><line x1="6.17142857" y1="14.4" x2="6.17142857" y2="2.05714286" id="Path-2-Copy" stroke-linejoin="round" transform="translate(6.171429, 8.228571) rotate(-90.000000) translate(-6.171429, -8.228571) "></line><path d="M2.72119538,12.4740161 C4.16167528,14.861031 6.78015598,16.4571429 9.77142857,16.4571429 C14.3159431,16.4571429 18,12.7730859 18,8.22857143 C18,3.68405692 14.3159431,0 9.77142857,0 C6.75626011,0 4.11986345,1.6217149 2.68689937,4.04048393" id="Path"></path></g></g></g></svg></a></div></div><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><p class="text align-start color-dark text--word-break--normal text-size--small">Use insights that drive results on Amazon or third-party destinations.</p></div></div></div><div class="container border-radius-16px a20m aos-wrapper border-type-none background-color-transparent desktop" id="" style="width:100%" data-aos="fade-up" data-aos-once="true" data-aos-delay="200" data-aos-duration="400"><div class=" a20m-column column column--default"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div title="https://advertising.amazon.com/objectives/brand-awareness?ref_=a20m_us_gw_df_z4_obj_ba" class="align-start"><a class="link-container align-start" href="https://advertising.amazon.com/objectives/brand-awareness?ref_=a20m_us_gw_df_z4_obj_ba" data-event-component-tag="linkContainer-825f6db8-5a3d-4338-81fc-c1baa6838b91" aria-label="Link to build brand awareness objective page"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class="image align-center lazy"><img src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/pageElements/Icons/Royal/Discovery__awareness_Royal1x._BL10_FMwebp_._TTW_.png" data-src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/pageElements/Icons/Royal/Discovery__awareness_Royal1x._TTW_.png" alt="Build brand awareness" title="" height="128" width="128" style="height:auto;border-radius:16px" data-max-image-preview="none"></div></div></a></div></div></div></div><div class="container a20m aos-wrapper border-type-none background-color-transparent desktop" id="" style="width:100%;align-items:center;display:flex" data-aos="fade" data-aos-once="true" data-aos-delay="200" data-aos-duration="400"><div class=" a20m-column column column--default"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class="align-start "><a href="https://advertising.amazon.com/objectives/brand-awareness?ref_=a20m_us_gw_df_z4_obj_ba" class="link link-type-button-secondary size-xx-small " aria-label="Link to build brand awareness objective page" data-event-component-tag="link-fc9da370-c84a-4de7-b44e-7163a5ab0ee4" data-use-url-params="false" data-link-behavior="currentTab">Build brand awareness<svg width="22px" height="22px" viewbox="0 0 20 19" fill="" class="icon icon-arrow-link"><g xmlns="http://www.w3.org/2000/svg" id="Buttons" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd" stroke-linecap="round"><g id="buttonStyling" transform="translate(-546.000000, -1221.000000)" stroke="#232F3F" stroke-width="2"><g id="arrowLinkSmall" transform="translate(547.000000, 1222.000000)"><polyline id="Path-2" stroke-linejoin="round" transform="translate(10.800000, 8.228571) rotate(-90.000000) translate(-10.800000, -8.228571) " points="7.71428571 6.68571429 10.8 9.77142857 13.8857143 6.68571429"></polyline><line x1="6.17142857" y1="14.4" x2="6.17142857" y2="2.05714286" id="Path-2-Copy" stroke-linejoin="round" transform="translate(6.171429, 8.228571) rotate(-90.000000) translate(-6.171429, -8.228571) "></line><path d="M2.72119538,12.4740161 C4.16167528,14.861031 6.78015598,16.4571429 9.77142857,16.4571429 C14.3159431,16.4571429 18,12.7730859 18,8.22857143 C18,3.68405692 14.3159431,0 9.77142857,0 C6.75626011,0 4.11986345,1.6217149 2.68689937,4.04048393" id="Path"></path></g></g></g></svg></a></div></div><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><p class="text align-start color-dark text--word-break--normal text-size--small">Stay top of mind with memorable brand moments that capture attention.</p></div></div></div><div class="container border-radius-16px a20m aos-wrapper border-type-none background-color-transparent desktop" id="" style="width:100%" data-aos="fade-up" data-aos-once="true" data-aos-delay="200" data-aos-duration="400"><div class=" a20m-column column column--default"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div title="https://advertising.amazon.com/objectives/customer-loyalty?ref_=a20m_us_gw_df_z4_obj_cl" class="align-start"><a class="link-container align-start" href="https://advertising.amazon.com/objectives/customer-loyalty?ref_=a20m_us_gw_df_z4_obj_cl" data-event-component-tag="linkContainer-825f6db8-5a3d-4338-81fc-c1baa6838b91" aria-label="Link to improve customer loyalty objective page"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class="image align-center lazy"><img src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/pageElements/Icons/Royal/Social1x_Royal._BL10_FMwebp_._TTW_.png" data-src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/pageElements/Icons/Royal/Social1x_Royal._TTW_.png" alt="Improve customer loyalty" title="" height="128" width="128" style="height:auto;border-radius:16px" data-max-image-preview="none"></div></div></a></div></div></div></div><div class="container a20m aos-wrapper border-type-none background-color-transparent desktop" id="" style="width:100%;align-items:center;display:flex" data-aos="fade" data-aos-once="true" data-aos-delay="200" data-aos-duration="400"><div class=" a20m-column column column--default"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class="align-start "><a href="https://advertising.amazon.com/objectives/customer-loyalty?ref_=a20m_us_gw_df_z4_obj_cl" class="link link-type-button-secondary size-xx-small " aria-label="Link to improve customer loyalty objective page" data-event-component-tag="link-fc9da370-c84a-4de7-b44e-7163a5ab0ee4" data-use-url-params="false" data-link-behavior="currentTab">Improve customer loyalty<svg width="22px" height="22px" viewbox="0 0 20 19" fill="" class="icon icon-arrow-link"><g xmlns="http://www.w3.org/2000/svg" id="Buttons" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd" stroke-linecap="round"><g id="buttonStyling" transform="translate(-546.000000, -1221.000000)" stroke="#232F3F" stroke-width="2"><g id="arrowLinkSmall" transform="translate(547.000000, 1222.000000)"><polyline id="Path-2" stroke-linejoin="round" transform="translate(10.800000, 8.228571) rotate(-90.000000) translate(-10.800000, -8.228571) " points="7.71428571 6.68571429 10.8 9.77142857 13.8857143 6.68571429"></polyline><line x1="6.17142857" y1="14.4" x2="6.17142857" y2="2.05714286" id="Path-2-Copy" stroke-linejoin="round" transform="translate(6.171429, 8.228571) rotate(-90.000000) translate(-6.171429, -8.228571) "></line><path d="M2.72119538,12.4740161 C4.16167528,14.861031 6.78015598,16.4571429 9.77142857,16.4571429 C14.3159431,16.4571429 18,12.7730859 18,8.22857143 C18,3.68405692 14.3159431,0 9.77142857,0 C6.75626011,0 4.11986345,1.6217149 2.68689937,4.04048393" id="Path"></path></g></g></g></svg></a></div></div><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><p class="text align-start color-dark text--word-break--normal text-size--small">Reconnect your brand with the right audiences on Amazon and beyond.</p></div></div></div></div></div></div></div></div></div></div></div></div></div></div><div class="container padding-left-large padding-right-large padding-top-small padding-bottom-small a20m border-type-none background-color-transparent desktop" id="" style="width:100%;position:relative"><div class=" columns-wrapper a20m-columns-wrapper"><div class="a20m-columns-container columns-container columns-container--single columns-container--limit-width columns-container--desktop display-grid"><div class="container a20m aos-wrapper border-type-none background-color-transparent desktop" id="" style="width:100%" data-aos="fade" data-aos-once="true" data-aos-delay="200" data-aos-duration="400"><div class=" columns-wrapper a20m-columns-wrapper"><div class="a20m-columns-container columns-container columns-container--single columns-container--full-width columns-container--desktop "><div class="container padding-left-xxxlarge padding-right-xxxlarge a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class=" a20m-column column column--default"><div class="container padding-bottom-xsmall a20m aos-wrapper border-type-none background-color-transparent desktop" id="" style="width:100%" data-aos="flip-up" data-aos-once="true" data-aos-delay="200" data-aos-duration="400"><div class="image align-center lazy"><img src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/pageElements/dividers/pillDividers/divider_pill_centered_lightning._SL100_FMwebp_._TTW_.png" data-src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/pageElements/dividers/pillDividers/divider_pill_centered_lightning._TTW_.png" alt="Divider line" title="" height="50" width="102" style="height:25px;border-radius:0" data-max-image-preview="none"></div></div><div class="container a20m aos-wrapper border-type-none background-color-transparent desktop" id="results" style="width:100%" data-aos="fade-up" data-aos-once="true" data-aos-delay="200" data-aos-duration="400"><h3 class="heading align-center color-normal heading-size--large">Not sure where to start? </h3></div></div></div></div></div></div><div class="container background-color-white bg-no-repeat 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href="https://advertising.amazon.com/get-started?ref_=a20m_us_gw_df_z5_gsh" data-event-component-tag="linkContainer-2b4c984d-144d-4ab9-8bd7-6b5edb19c2f2"></a><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><a class="link-container align-start" href="https://advertising.amazon.com/get-started?ref_=a20m_us_gw_df_z5_gsh" data-event-component-tag="linkContainer-2b4c984d-144d-4ab9-8bd7-6b5edb19c2f2"></a><div class=" a20m-column column column--default"><a class="link-container align-start" href="https://advertising.amazon.com/get-started?ref_=a20m_us_gw_df_z5_gsh" data-event-component-tag="linkContainer-2b4c984d-144d-4ab9-8bd7-6b5edb19c2f2"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><h3 class="heading align-start color-normal heading-size--normal">Answer a few simple questions to get tailored recommendations designed exclusively for your business 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data-csa-c-slot-id="a20m-targeting-a20m-gw-z6-post" data-csa-c-content-id="default-content"><input name="attach-csrf-token" hidden><div class="container background-color-white padding-left-large padding-right-large padding-bottom-xlarge a20m border-type-none background-color-white desktop" id="" style="width:100%"><div class=" columns-wrapper a20m-columns-wrapper"><div class="a20m-columns-container columns-container columns-container--single columns-container--limit-width columns-container--desktop display-grid"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class=" columns-wrapper a20m-columns-wrapper"><div class="a20m-columns-container columns-container columns-container--single columns-container--full-width columns-container--desktop "><div class="container padding-left-xxxlarge padding-right-xxxlarge a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class=" a20m-column column column--default"><div class="container padding-bottom-xsmall a20m aos-wrapper border-type-none background-color-transparent desktop" id="" style="width:100%" data-aos="flip-up" data-aos-once="true" data-aos-delay="200" data-aos-duration="400"><div class="image align-center lazy"><img src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/pageElements/dividers/pillDividers/divider_pill_centered_seattl_skies._SL100_FMwebp_._TTW_.png" data-src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/pageElements/dividers/pillDividers/divider_pill_centered_seattl_skies._TTW_.png" alt="Divider line" title="" height="50" width="102" style="height:25px;border-radius:0" data-max-image-preview="none"></div></div><div class="container a20m aos-wrapper border-type-none background-color-transparent desktop" id="results" style="width:100%" data-aos="fade-up" data-aos-once="true" data-aos-delay="200" data-aos-duration="400"><h2 class="heading align-center color-normal 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id="" style="width:100%"><div class=" a20m-column column column--default"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class="image align-start lazy"><img src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/refreshCreative/home/april_2024/500_credit_thumbnail_img_01._BL10_FMwebp_._TTW_.jpg" data-src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/images/refreshCreative/home/april_2024/500_credit_thumbnail_img_01._TTW_.jpg" alt="Girl using an ipad" title="" height="730" width="1092" style="height:auto;border-radius:16px" data-max-image-preview="none"></div></div></div></div><div class="container background-color-white padding-left-small padding-right-small padding-top-small padding-bottom-small a20m border-type-none background-color-white desktop" id="" style="width:100%;display:flex;align-items:center"><div class=" a20m-column column column--default"><div class="container a20m border-type-none background-color-transparent desktop" id="results" style="width:100%"><h3 class="heading align-start color-normal heading-size--normal">Get <span><span class="text-color-picker color-picton-blue">$500 in ad credit</span></span> to help reach Amazon shoppers</h3></div><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><p class="text align-start color-normal text--word-break--normal text-size--normal">Whether you sell pizzas, cars, or theater tickets—or you offer educational programs, home repairs, or fitness classes—all businesses can start using Sponsored TV.</p></div><div class="container padding-top-xsmall a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class="align-start "><a href="https://advertising.amazon.com/small-business/beyond-amazon?ref_=a20m_us_gw_df_z6_lp_smbne" class="link link-type-button-outline " aria-label="Link to small business page" 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src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/icons/Certification_blue2x._TTW_._SL100_FMwebp_._TTW_.png" data-src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/icons/Certification_blue2x._TTW_._TTW_._TTW_.png" alt="Amazon Ads Academy icon" title="" height="257" width="257" style="height:100px;border-radius:0" data-max-image-preview="none"></div></div></a><div class="container padding-top-small a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><a class="link-container align-start" href="https://advertising.amazon.com/academy?ref_=a20m_us_gw_df_z7_aaa" data-event-component-tag="linkContainer-525fde66-321d-4f0a-9d3c-917deda871a6"></a><div class="align-start "><a class="link-container align-start" href="https://advertising.amazon.com/academy?ref_=a20m_us_gw_df_z7_aaa" data-event-component-tag="linkContainer-525fde66-321d-4f0a-9d3c-917deda871a6"></a><a href="https://advertising.amazon.com/academy?ref_=a20m_us_gw_df_z7_aaa" class="link link-type-button-secondary size-xxx-small " data-event-component-tag="link-a5b65ee5-50fa-4947-87c0-de7d323ffc8d" data-use-url-params="false" data-link-behavior="currentTab">Amazon Ads Academy<svg width="20px" height="20px" viewbox="0 0 20 19" fill="" class="icon icon-arrow-link"><g xmlns="http://www.w3.org/2000/svg" id="Buttons" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd" stroke-linecap="round"><g id="buttonStyling" transform="translate(-546.000000, -1221.000000)" stroke="#232F3F" stroke-width="2"><g id="arrowLinkSmall" transform="translate(547.000000, 1222.000000)"><polyline id="Path-2" stroke-linejoin="round" transform="translate(10.800000, 8.228571) rotate(-90.000000) translate(-10.800000, -8.228571) " points="7.71428571 6.68571429 10.8 9.77142857 13.8857143 6.68571429"></polyline><line x1="6.17142857" y1="14.4" x2="6.17142857" y2="2.05714286" id="Path-2-Copy" stroke-linejoin="round" transform="translate(6.171429, 8.228571) rotate(-90.000000) translate(-6.171429, -8.228571) "></line><path d="M2.72119538,12.4740161 C4.16167528,14.861031 6.78015598,16.4571429 9.77142857,16.4571429 C14.3159431,16.4571429 18,12.7730859 18,8.22857143 C18,3.68405692 14.3159431,0 9.77142857,0 C6.75626011,0 4.11986345,1.6217149 2.68689937,4.04048393" id="Path"></path></g></g></g></svg></a></div></div><div class="container padding-top-mini a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><p class="text align-start color-normal text--word-break--normal text-size--small">Want to help grow your business? Browse our library of free courses for all levels of advertisers.</p></div></div></div></div></div><div class="container a20m aos-wrapper border-type-none background-color-transparent desktop" id="" style="width:100%" data-aos="fade" data-aos-once="true" data-aos-delay="300" data-aos-duration="400"><div class=" a20m-column column column--default"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div title="https://advertising.amazon.com/resources/whats-new?ref_=a20m_us_gw_df_z7_wn" class="align-start"><a class="link-container align-start" href="https://advertising.amazon.com/resources/whats-new?ref_=a20m_us_gw_df_z7_wn" data-event-component-tag="linkContainer-c5dd02c4-5587-494d-9276-3270e5cc1855"><div class="container background-color-gray border-radius-pill padding-left-small padding-right-small padding-top-small padding-bottom-small a20m border-type-none background-color-gray desktop" id="" style="width:100%"><div class="image align-center lazy"><img src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/icons/Amplification_blue2x._TTW_._SL100_FMwebp_._TTW_.png" data-src="https://m.media-amazon.com/images/G/01/AdProductsWebsite/icons/Amplification_blue2x._TTW_._TTW_._TTW_.png" alt="Product announcements icon" title="" height="257" width="257" style="height:100px;border-radius:0" data-max-image-preview="none"></div></div></a><div class="container padding-top-small a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><a class="link-container align-start" href="https://advertising.amazon.com/resources/whats-new?ref_=a20m_us_gw_df_z7_wn" data-event-component-tag="linkContainer-c5dd02c4-5587-494d-9276-3270e5cc1855"></a><div class="align-start "><a class="link-container align-start" href="https://advertising.amazon.com/resources/whats-new?ref_=a20m_us_gw_df_z7_wn" data-event-component-tag="linkContainer-c5dd02c4-5587-494d-9276-3270e5cc1855"></a><a href="https://advertising.amazon.com/resources/whats-new?ref_=a20m_us_gw_df_z7_wn" class="link link-type-button-secondary size-xxx-small " data-event-component-tag="link-8e1e44b7-e520-46cf-be9e-214e53068858" data-use-url-params="false" data-link-behavior="currentTab">Product announcements<svg width="20px" height="20px" viewbox="0 0 20 19" fill="" class="icon icon-arrow-link"><g xmlns="http://www.w3.org/2000/svg" id="Buttons" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd" stroke-linecap="round"><g id="buttonStyling" transform="translate(-546.000000, -1221.000000)" stroke="#232F3F" stroke-width="2"><g id="arrowLinkSmall" transform="translate(547.000000, 1222.000000)"><polyline id="Path-2" stroke-linejoin="round" transform="translate(10.800000, 8.228571) rotate(-90.000000) translate(-10.800000, -8.228571) " points="7.71428571 6.68571429 10.8 9.77142857 13.8857143 6.68571429"></polyline><line x1="6.17142857" y1="14.4" x2="6.17142857" y2="2.05714286" id="Path-2-Copy" stroke-linejoin="round" transform="translate(6.171429, 8.228571) rotate(-90.000000) translate(-6.171429, -8.228571) "></line><path d="M2.72119538,12.4740161 C4.16167528,14.861031 6.78015598,16.4571429 9.77142857,16.4571429 C14.3159431,16.4571429 18,12.7730859 18,8.22857143 C18,3.68405692 14.3159431,0 9.77142857,0 C6.75626011,0 4.11986345,1.6217149 2.68689937,4.04048393" id="Path"></path></g></g></g></svg></a></div></div><div class="container padding-top-mini a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><p class="text align-start color-normal text--word-break--normal text-size--small">As the Amazon Ads suite of offerings continues to grow, stay on top of our newest ad solutions.</p></div></div></div></div></div></div></div></div></div></div></div><div></div><div class="container background-color-violet padding-left-xlarge padding-right-xlarge padding-top-xxlarge padding-bottom-small a20m border-type-none background-color-violet desktop" id="" style="width:100%"><div class=" columns-wrapper a20m-columns-wrapper"><div class="a20m-columns-container columns-container columns-container--single columns-container--limit-width columns-container--desktop "><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class=" a20m-column column column--default"><div class="container padding-bottom-small a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div class="line color-white line-width--pill"></div></div><div class="container padding-bottom-xmini a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><h3 class="heading align-start color-white heading-size--normal">Amazon Ads FAQ</h3></div><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><p class="text align-start color-white text--word-break--normal text-size--normal">Welcome to Amazon Ads. To help you get started, we've answered some of the most frequently asked questions from newcomers.</p></div></div></div><div class="container a20m box-shadow border-type-none background-color-transparent desktop" id="" style="width:100%"><div itemscope itemprop="mainEntity" itemtype="https://schema.org/Question" class=" accordion background-color-white" data-is-faq="true" data-event-component-tag="a20m_csa_gw_faq_acc_amzads"><div class="title_container"><div itemprop="name" class="title">What is Amazon Ads?</div><svg width="24" height="24" viewbox="0 0 28 28" class="accordionOpen" aria-label="open"><g stroke-width="1" fill="none" fill-rule="evenodd" stroke-linecap="round"><g transform="translate(-1043.000000, -38.000000)" stroke="#232F3F" stroke-width="3"><g transform="translate(40.000000, 40.000000)"><g transform="translate(1005.000000, 0.000000)"><path d="M12,0 L12,24 M24,12 L0,12"></path></g></g></g></g></svg><svg width="24" height="24" viewbox="0 0 27 3" class="accordionClose" aria-label="close"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd" stroke-linecap="round"><g transform="translate(-1043.000000, -43.000000)" stroke="#232F3F" stroke-width="3"><g transform="translate(1056.500000, 44.500000) rotate(-360.000000) translate(-1056.500000, -44.500000) translate(1044.500000, 44.000000)"><line x1="24" y1="0.5" x2="-5.66213743e-14" y2="0.5"></line></g></g></g></svg></div><div itemscope itemprop="acceptedAnswer" itemtype="https://schema.org/Answer" class="content"><div itemprop="text"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><p class="text align-start color-normal text--word-break--normal text-size--normal">Amazon Ads offers a range of products and information to help achieve advertising goals for registered sellers, vendors, book vendors, Kindle Direct Publishing authors, app developers, and/or agencies. (Refer to each product’s page for eligibility criteria.) With our insights, reach, and premium entertainment properties from music to streaming, you can connect with the right audiences in the right places, both on Amazon and wherever they spend time.</p></div></div></div></div></div><div class="container a20m box-shadow border-type-none background-color-transparent desktop" id="" style="width:100%"><div itemscope itemprop="mainEntity" itemtype="https://schema.org/Question" class=" accordion background-color-white" data-is-faq="true" data-event-component-tag="a20m_csa_gw_faq_acc_amzadwk"><div class="title_container"><div itemprop="name" class="title">How does Amazon Ads work?</div><svg width="24" height="24" viewbox="0 0 28 28" class="accordionOpen" aria-label="open"><g stroke-width="1" fill="none" fill-rule="evenodd" stroke-linecap="round"><g transform="translate(-1043.000000, -38.000000)" stroke="#232F3F" stroke-width="3"><g transform="translate(40.000000, 40.000000)"><g transform="translate(1005.000000, 0.000000)"><path d="M12,0 L12,24 M24,12 L0,12"></path></g></g></g></g></svg><svg width="24" height="24" viewbox="0 0 27 3" class="accordionClose" aria-label="close"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd" stroke-linecap="round"><g transform="translate(-1043.000000, -43.000000)" stroke="#232F3F" stroke-width="3"><g transform="translate(1056.500000, 44.500000) rotate(-360.000000) translate(-1056.500000, -44.500000) translate(1044.500000, 44.000000)"><line x1="24" y1="0.5" x2="-5.66213743e-14" y2="0.5"></line></g></g></g></svg></div><div itemscope itemprop="acceptedAnswer" itemtype="https://schema.org/Answer" class="content"><div itemprop="text"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><p class="text align-start color-normal text--word-break--normal text-size--normal">To get started with self-service advertising products, including <a href="https://advertising.amazon.com/solutions/products/sponsored-products?ref_=a20m_us_gw_faq_p_sp"><u>Sponsored Products</u></a>, <a href="https://advertising.amazon.com/solutions/products/sponsored-brands?ref_=a20m_us_gw_faq_p_sb"><u>Sponsored Brands</u></a>, <a href="https://advertising.amazon.com/solutions/products/sponsored-display?ref_=a20m_us_gw_faq_p_sd"><u>Sponsored Display</u></a>, and <a href="https://advertising.amazon.com/solutions/products/stores?ref_=a20m_us_gw_faq_p_st"><u>Stores</u></a>, visit the <a href="https://advertising.amazon.com/register?ref_=a20m_us_gw_faq_rgstr"><u>Register</u></a> page and choose one of the options to enroll.<br><br><a href="https://advertising.amazon.com/products/display-ads?ref_=a20m_us_gw_faq_p_da"><u>Display ads</u></a>, <a href="https://advertising.amazon.com/solutions/products/video-ads?ref_=a20m_us_gw_faq_p_va"><u>video ads</u></a>, and ads that run through the <a href="https://advertising.amazon.com/solutions/products/amazon-dsp?ref_=a20m_us_gw_faq_p_dsp"><u>Amazon DSP</u></a> can be managed independently or with an Amazon Ads account executive. </p></div></div></div></div></div><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div itemscope itemprop="mainEntity" itemtype="https://schema.org/Question" class=" accordion background-color-white" data-is-faq="true" data-event-component-tag="a20m_csa_gw_faq_acc_aac"><div class="title_container"><div itemprop="name" class="title">How much do Amazon Ads solutions cost?</div><svg width="24" height="24" viewbox="0 0 28 28" class="accordionOpen" aria-label="open"><g stroke-width="1" fill="none" fill-rule="evenodd" stroke-linecap="round"><g transform="translate(-1043.000000, -38.000000)" stroke="#232F3F" stroke-width="3"><g transform="translate(40.000000, 40.000000)"><g transform="translate(1005.000000, 0.000000)"><path d="M12,0 L12,24 M24,12 L0,12"></path></g></g></g></g></svg><svg width="24" height="24" viewbox="0 0 27 3" class="accordionClose" aria-label="close"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd" stroke-linecap="round"><g transform="translate(-1043.000000, -43.000000)" stroke="#232F3F" stroke-width="3"><g transform="translate(1056.500000, 44.500000) rotate(-360.000000) translate(-1056.500000, -44.500000) translate(1044.500000, 44.000000)"><line x1="24" y1="0.5" x2="-5.66213743e-14" y2="0.5"></line></g></g></g></svg></div><div itemscope itemprop="acceptedAnswer" itemtype="https://schema.org/Answer" class="content"><div itemprop="text"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><ul class="list list-style--default color-normal text-size--normal" start="1"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><li class="">Sponsored Products, Sponsored Brands, and Sponsored Display are <a href="https://advertising.amazon.com/library/guides/cost-per-click?ref_=a20m_us_gw_faq_lbr_gd_cpc"><u>cost-per-click ads</u></a>, meaning you pay only when customers click your ad, and you control your <a href="https://advertising.amazon.com/library/guides/advertising-budget?ref_=a20m_us_gw_faq_lbr_gd_adbgt"><u>campaign budget</u></a>.</li><li class="">The cost of <a href="https://advertising.amazon.com/library/guides/display-advertising?ref_=a20m_us_gw_faq_lbr_gd_dsplyadv"><u>display ad</u></a> and video ad campaigns can vary depending on format and placement.</li><li class="">Audio ads are sold on a <a href="https://advertising.amazon.com/library/guides/cost-per-mille?ref_=a20m_us_gw_faq_lbr_gd_cpm"><u>cost-per-mille</u></a> basis.</li><li class="">Advertising through a managed-service option with an Amazon Ads account executive (display ads, video ads, and ads that are run through the Amazon DSP) typically require a minimum spend of $50,000 (USD).</li><li class="">You can create a Store for free.</li></div></ul></div></div></div></div></div><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><div itemscope itemprop="mainEntity" itemtype="https://schema.org/Question" class=" accordion background-color-white" data-is-faq="true" data-event-component-tag="a20m_csa_gw_faq_acc_rprt"><div class="title_container"><div itemprop="name" class="title">What kind of reports are available to help measure my return on investment?</div><svg width="24" height="24" viewbox="0 0 28 28" class="accordionOpen" aria-label="open"><g stroke-width="1" fill="none" fill-rule="evenodd" stroke-linecap="round"><g transform="translate(-1043.000000, -38.000000)" stroke="#232F3F" stroke-width="3"><g transform="translate(40.000000, 40.000000)"><g transform="translate(1005.000000, 0.000000)"><path d="M12,0 L12,24 M24,12 L0,12"></path></g></g></g></g></svg><svg width="24" height="24" viewbox="0 0 27 3" class="accordionClose" aria-label="close"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd" stroke-linecap="round"><g transform="translate(-1043.000000, -43.000000)" stroke="#232F3F" stroke-width="3"><g transform="translate(1056.500000, 44.500000) rotate(-360.000000) translate(-1056.500000, -44.500000) translate(1044.500000, 44.000000)"><line x1="24" y1="0.5" x2="-5.66213743e-14" y2="0.5"></line></g></g></g></svg></div><div itemscope itemprop="acceptedAnswer" itemtype="https://schema.org/Answer" class="content"><div itemprop="text"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><p class="text align-start color-normal text--word-break--normal text-size--normal">Our reporting and measurement solutions help all advertisers—from start-ups to leading advertising agencies and established brands—accurately <a href="https://advertising.amazon.com/measurement-analytics?ref_=a20m_us_gw_faq_p_mea"><u>measure the impact of advertising</u></a> and make it easy to plan, optimize, and measure <a href="https://advertising.amazon.com/library/guides/marketing-strategy?ref_=a20m_us_gw_faq_lbr_gd_mktgstrtgy"><u>marketing strategies</u></a><u>.</u></p></div></div></div></div></div><div class="container a20m box-shadow border-type-none background-color-transparent desktop" id="" style="width:100%"><div itemscope itemprop="mainEntity" itemtype="https://schema.org/Question" class=" accordion background-color-white" data-is-faq="true" data-event-component-tag="a20m_csa_gw_faq_acc_optmzads"><div class="title_container"><div itemprop="name" class="title">How do you optimize ads on Amazon?</div><svg width="24" height="24" viewbox="0 0 28 28" class="accordionOpen" aria-label="open"><g stroke-width="1" fill="none" fill-rule="evenodd" stroke-linecap="round"><g transform="translate(-1043.000000, -38.000000)" stroke="#232F3F" stroke-width="3"><g transform="translate(40.000000, 40.000000)"><g transform="translate(1005.000000, 0.000000)"><path d="M12,0 L12,24 M24,12 L0,12"></path></g></g></g></g></svg><svg width="24" height="24" viewbox="0 0 27 3" class="accordionClose" aria-label="close"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd" stroke-linecap="round"><g transform="translate(-1043.000000, -43.000000)" stroke="#232F3F" stroke-width="3"><g transform="translate(1056.500000, 44.500000) rotate(-360.000000) translate(-1056.500000, -44.500000) translate(1044.500000, 44.000000)"><line x1="24" y1="0.5" x2="-5.66213743e-14" y2="0.5"></line></g></g></g></svg></div><div itemscope itemprop="acceptedAnswer" itemtype="https://schema.org/Answer" class="content"><div itemprop="text"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><p class="text align-start color-normal text--word-break--normal text-size--normal">Amazon Ads can help you optimize your campaigns and achieve <a href="https://advertising.amazon.com/library/guides/new-advertiser-success-guide?ref_=a20m_us_gw_faq_lbr_gd_nasg"><u>advertising success</u></a>. Find out more about our <a href="https://advertising.amazon.com/products?ref_=a20m_us_gw_faq_p"><u>ad products</u></a>, take <a href="https://advertising.amazon.com/academy?ref_=a20m_us_gw_faq_aaa"><u>Amazon Ads Academy</u></a> courses, and dive deep in our <a href="https://advertising.amazon.com/resources/library?ref_=a20m_us_gw_faq_lbr"><u>library of resources</u></a>.</p></div></div></div></div></div><div class="container a20m box-shadow border-type-none background-color-transparent desktop" id="" style="width:100%"><div itemscope itemprop="mainEntity" itemtype="https://schema.org/Question" class=" accordion background-color-white" data-is-faq="true" data-event-component-tag="a20m_csa_gw_faq_acc_bks"><div class="title_container"><div itemprop="name" class="title">How do you sell books with Amazon Ads?</div><svg width="24" height="24" viewbox="0 0 28 28" class="accordionOpen" aria-label="open"><g stroke-width="1" fill="none" fill-rule="evenodd" stroke-linecap="round"><g transform="translate(-1043.000000, -38.000000)" stroke="#232F3F" stroke-width="3"><g transform="translate(40.000000, 40.000000)"><g transform="translate(1005.000000, 0.000000)"><path d="M12,0 L12,24 M24,12 L0,12"></path></g></g></g></g></svg><svg width="24" height="24" viewbox="0 0 27 3" class="accordionClose" aria-label="close"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd" stroke-linecap="round"><g transform="translate(-1043.000000, -43.000000)" stroke="#232F3F" stroke-width="3"><g transform="translate(1056.500000, 44.500000) rotate(-360.000000) translate(-1056.500000, -44.500000) translate(1044.500000, 44.000000)"><line x1="24" y1="0.5" x2="-5.66213743e-14" y2="0.5"></line></g></g></g></svg></div><div itemscope itemprop="acceptedAnswer" itemtype="https://schema.org/Answer" class="content"><div itemprop="text"><div class="container a20m border-type-none background-color-transparent desktop" id="" style="width:100%"><p class="text align-start color-normal text--word-break--normal text-size--normal">With hundreds of millions of worldwide active customer accounts, Amazon is a place for readers to discover, purchase, and read books. Amazon Ads offers book marketing solutions that can help you reach all different types of book buyers wherever they are in their <a href="https://advertising.amazon.com/library/guides/marketing-funnel?ref_=a20m_us_gw_faq_lbr_gd_mktgfnl"><u>purchasing journey</u></a>, from <a href="https://advertising.amazon.com/library/guides/brand-awareness?ref_=a20m_us_gw_faq_lbr_gd_bdaws"><u>brand awareness</u></a> through to sale. Learn more about <a href="https://advertising.amazon.com/solutions/industries/book-ads?ref_=a20m_us_gw_faq_bads"><u>advertising books</u></a>.</p></div></div></div></div></div></div></div></div></div></div></div> </div> <footer id="a20m-footer" style="min-height: 150px; background-color: #232F3E;"></footer> <script defer src="https://d3to2j74noptt3.cloudfront.net/vendors.bundle.js" type="text/javascript"></script> <script defer src="https://d3to2j74noptt3.cloudfront.net/main.bundle.js" type="text/javascript"></script> <script> window.adpCall=function(){var u=arguments;return new Promise( function(i,l){window.adpQueue.push([i,l,u])})};window.adpQueue=[] </script> <script type="text/javascript"> window.adpConfig = { data: JSON.parse(`{"requestId":"GBM2KP6Y6M91XCMP89AV","stage":"Prod","geolocation":{"country":"SG","city":"SINGAPORE"}}`), waitForConsent: false, } </script> <script src="https://d3slx96v2kygpx.cloudfront.net/index_bundle.js" defer></script> <script> window.addEventListener('DOMContentLoaded', function() { new window.adpClass.ADPBehaviorDataCollection( window.adpConfig.waitForConsent, window.adpConfig.data.stage, "a20m", function() {return window.adpConfig.data.requestId;}, function() {return window.adpConfig.data.geolocation;}, ) }); 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