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srcset="https://cdn.prod.website-files.com/66dffa95f947b62fb545cc4d/66f5caab3846a31589b0ca05_Case%20Study%20Banner%2008-p-500.webp 500w, https://cdn.prod.website-files.com/66dffa95f947b62fb545cc4d/66f5caab3846a31589b0ca05_Case%20Study%20Banner%2008-p-800.webp 800w, https://cdn.prod.website-files.com/66dffa95f947b62fb545cc4d/66f5caab3846a31589b0ca05_Case%20Study%20Banner%2008-p-1080.webp 1080w, https://cdn.prod.website-files.com/66dffa95f947b62fb545cc4d/66f5caab3846a31589b0ca05_Case%20Study%20Banner%2008.webp 1200w"/></div></div></div></section><section class="section major-obstacles"><div class="w-layout-blockcontainer container w-container"><div class="cardwrapper2"><div class="cs-industry-card"><img src="https://cdn.prod.website-files.com/66dffa95f947b62fb545cbea/66e4410dcb9b909a82e11ded_industrial-park.webp" loading="lazy" alt="" class="image-71"/><div><h5 class="cs-industry-card-title">Industry</h5><h5 class="cs-industry-card-title _18px">Finance </h5></div></div><div class="cs-industry-card"><img src="https://cdn.prod.website-files.com/66dffa95f947b62fb545cbea/66e44112fdb097e7be7183a4_suitcase.webp" loading="lazy" alt=""/><div><h5 class="cs-industry-card-title">Business Type</h5><h5 class="cs-industry-card-title _18px">B2B</h5></div></div><div class="cs-industry-card"><img src="https://cdn.prod.website-files.com/66dffa95f947b62fb545cbea/66e441104713130551c6e47e_placeholder.webp" loading="lazy" alt=""/><div><h5 class="cs-industry-card-title">Headquarters</h5><h5 class="cs-industry-card-title _18px">USA</h5></div></div></div></div></section><section class="section major-obstacles"><div class="w-layout-blockcontainer container w-container"><div class="title-wrap-center margin-bottom-0"><h2 class="heading-h2 text-center">Background</h2><div class="orange-hr _50px"></div><div class="body-p-cs width800px text-align-center w-richtext"><p>A private equity firm, X, with investments across Asia, Australia, and Europe, identified an opportunity in the fintech space in the region. The opportunity competes with traditional personal loans. X wanted to evaluate the main differentiators that make the target asset stand out and give it an edge in the market.</p></div></div></div></section><section class="section major-obstacles"><div class="w-layout-blockcontainer container w-container"><div><h2 class="heading-h2">Major Obstacles</h2><div class="orange-hr"></div><div><div class="major-obstacles-grid"><div class="major-obstacles-left"><img src="https://cdn.prod.website-files.com/66dffa95f947b62fb545cbea/66eade1a11a7ee81ddf696cb_case%20study%20-%20major%20obstacles.webp" loading="lazy" alt="" class="major-obstacles-image"/></div><div class="major-obstacles-right"><p class="body-p-cs">Before discovering Clootrack, X faced several critical issues. The company had limited time for decision-making, creating urgency and pressure. The available data, such as sales reports, financial statements, industry reports, and employee reports, didn't provide insights into customer views on the brand and competition. Traditional surveys take time and don't reveal trends over time. Additionally, their attempts at scraping and analyzing data from multiple sources were error-prone and yielded low accuracy due to unreliable keyword-based methods.</p></div></div></div></div></div></section><section class="section major-obstacles"><div class="w-layout-blockcontainer container w-container"><div><h2 class="heading-h2">Clootrack Solution</h2><div class="green-hr"></div><div><div class="major-obstacles-grid"><div class="major-obstacles-left"><img src="https://cdn.prod.website-files.com/66dffa95f947b62fb545cbea/66eade1b35e5d06bc4f7b6d2_case%20study%20-%20clootrack%20solutions.webp" loading="lazy" alt="" class="major-obstacles-image"/></div><div class="major-obstacles-right"><p class="body-p-cs">Before discovering Clootrack, X faced several critical issues. The company had limited time for decision-making, creating urgency and pressure. The available data, such as sales reports, financial statements, industry reports, and employee reports, didn't provide insights into customer views on the brand and competition. Traditional surveys take time and don't reveal trends over time. Additionally, their attempts at scraping and analyzing data from multiple sources were error-prone and yielded low accuracy due to unreliable keyword-based methods.</p></div></div></div></div></div></section><section class="section promise-result-section"><div class="w-layout-blockcontainer container w-container"><div class="title-wrap-center"><h2 class="heading-h2-white">Promise Result</h2><div class="orange-hr _50px"></div><div class="promise-result-para w-richtext"><p>Clootrack helped PE firm X gain valuable real-time customer insights, saving 188+ hours of time and allowing it to thoroughly understand and act on findings that improved the brand performance.</p><p>Here are some major findings that the Clootrack platform disclosed, which further allowed the firm to enhance its customer experience:</p><p>‍</p></div></div><div class="collection-list-wrapper-6 w-dyn-list"><div role="list" class="card2-promising-cards w-dyn-items"><div role="listitem" class="cs-industry-card w-dyn-item"><div><div class="rich-text-block-9 w-richtext"><figure class="w-richtext-align-center w-richtext-figure-type-image"><div><img src="https://cdn.prod.website-files.com/66dffa95f947b62fb545cc4d/66f6beba501875400034a32b_66f6bea580053c48e0c86169_Check-mark.webp" loading="lazy" alt=""/></div></figure><p>Personal loans, which are disbursed fast with minimum documentation, are preferred by customers.</p></div></div></div><div role="listitem" class="cs-industry-card w-dyn-item"><div><div class="rich-text-block-9 w-richtext"><figure class="w-richtext-align-center w-richtext-figure-type-image"><div><img src="https://cdn.prod.website-files.com/66dffa95f947b62fb545cc4d/66f6beba501875400034a32b_66f6bea580053c48e0c86169_Check-mark.webp" loading="lazy" alt=""/></div></figure><p>Interest rates though important, come lesser in order vis a vis easiness of availing loan.</p></div></div></div><div role="listitem" class="cs-industry-card w-dyn-item"><div><div class="rich-text-block-9 w-richtext"><figure class="w-richtext-align-center w-richtext-figure-type-image"><div><img src="https://cdn.prod.website-files.com/66dffa95f947b62fb545cc4d/66f6beba501875400034a32b_66f6bea580053c48e0c86169_Check-mark.webp" loading="lazy" alt=""/></div></figure><p>Though traditional banks have long been in the personal loan space, there is no clear leader in the category.</p><p>‍</p></div></div></div><div role="listitem" class="cs-industry-card w-dyn-item"><div><div class="rich-text-block-9 w-richtext"><figure class="w-richtext-align-center w-richtext-figure-type-image"><div><img src="https://cdn.prod.website-files.com/66dffa95f947b62fb545cc4d/66f6beba501875400034a32b_66f6bea580053c48e0c86169_Check-mark.webp" loading="lazy" alt=""/></div></figure><p>The opportunity at hand met several of the above customer expectations and hence had a good upside.<br/></p></div></div></div></div></div></div></section><section class="section major-obstacles"><div class="w-layout-blockcontainer container 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