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Clozd Platform: Comprehensive Solutions & Tools Suite
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Win-loss insights. <span class="text-span-1075">All in one place.</span></div><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/64f777a27058581872591a04_Group%201754.svg" loading="lazy" alt="" class="banner-x mobile"/></div><div class="cg-right cg-mid"><a href="https://www.clozd.com/clozd-gong?utm_source=banner&utm_medium=website&utm_campaign=gong" class="button-17 w-button">Learn More</a><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/64f777a27058581872591a04_Group%201754.svg" loading="lazy" alt="" class="banner-x"/></div></div><div class="new-nav-container-2"><div class="nav-left-2 nav-left"><a href="/" class="new-nav-logo w-inline-block"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/659ee1e8eae8b02644701ebf_Group%2011342.svg" loading="lazy" alt="" class="image-4523 new-logo"/><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/659ee1da8f84e59a19ae151f_Group%2011341.svg" loading="lazy" alt="logo home"/></a><div class="nav-title-product">Product</div><div class="product-nav-2 standard-drop-shadow nav-2024"><div class="arrow-box-white product"></div><div class="div-block-410"></div><div class="nav-section-wrap prod-ns-wrap"><div class="div-block-409"><div class="nav-item-left product"><div class="nav-sec-head">Product</div><div class="nav-internal-wrap"><a href="/clozd-platform" aria-current="page" class="t-nav w-inline-block w--current"><div class="nav-ico"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/675b14d396ef2502609532eb_platform-overview.svg" loading="lazy" alt="" class="nav-ico-img"/></div><div class="nav-txt"><div class="wla nav-txt-wrapper"><h1 class="nav-head-top">Platform Overview</h1><div class="hover-arrow"><div class="code-embed-5 w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div></div></div><p class="nav-body">Your hub for strategic and competitive insights</p></div></a><a href="/live-interviews" class="t-nav w-inline-block"><div class="nav-txt"><div class="wla nav-txt-wrapper"><h1 class="nav-head">Live Interviews</h1><div class="hover-arrow"><div class="code-embed-5 w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div></div></div><p class="nav-body">Utilize the most powerful feedback channel</p></div></a><a href="/product/flexinterviews" class="t-nav w-inline-block"><div class="nav-txt"><div class="wla nav-txt-wrapper"><h1 class="nav-head">Flex Interviews</h1><div class="hover-arrow"><div class="code-embed-5 w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div></div></div><p class="nav-body">Collect rich feedback conveniently and at scale</p></div></a><a href="/surveys" class="t-nav w-inline-block"><div class="nav-txt"><div class="wla nav-txt-wrapper"><h1 class="nav-head">Surveys</h1><div class="hover-arrow"><div class="code-embed-5 w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div></div></div><p class="nav-body">Reach a more representative sample of your pipeline</p></div></a></div></div><div class="nav-item-center solutions-center"><div class="nav-sec-head">Program</div><div class="nav-internal-wrap"><a href="/win-loss-consultants" class="t-nav w-inline-block"><div class="nav-ico"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/675b14f1ca367d87083bdeec_program-overview.svg" loading="lazy" alt="" class="nav-ico-img"/></div><div class="nav-txt"><div class="wla nav-txt-wrapper"><h1 class="nav-head-top">Program Overview</h1><div class="hover-arrow"><div class="code-embed-5 w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div></div></div><p class="nav-body">An ideal blend of expertise and innovative tech</p></div></a><a href="/platform/data-collection" class="t-nav w-inline-block"><div class="nav-txt"><div class="wla nav-txt-wrapper"><h1 class="nav-head">Gather Feedback</h1><div class="hover-arrow"><div class="code-embed-5 w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div></div></div><p class="nav-body">Learn how we capture in-depth buyer feedback at scale</p></div></a><a href="/platform/analysis" class="t-nav w-inline-block"><div class="nav-txt"><div class="wla nav-txt-wrapper"><h1 class="nav-head">Analyze Data</h1><div class="hover-arrow"><div class="code-embed-5 w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div></div></div><p class="nav-body">Uncover powerful insights with the Clozd Platform</p></div></a><a href="/platform/share" class="t-nav w-inline-block"><div class="nav-txt"><div class="wla nav-txt-wrapper"><h1 class="nav-head">Share Insights</h1><div class="hover-arrow"><div class="code-embed-5 w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div></div></div><p class="nav-body">Easily organize and distribute win-loss insights</p></div></a></div></div></div><div class="nav-item-bottom solutions-center"><div class="features-wrap"><div class="nav-sec-head-sub">Features</div></div><div class="product-bottom-features-box"><a href="/integration-hub" class="link-block-56 w-inline-block"><div class="features-boxes feat-left"><div class="hover-wrap"><div class="features-text-head">Integrations</div><div class="hover-arrow features-arrow"><div class="code-embed-5 w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div></div></div><div class="features-description">Connect Clozd with your other everyday tools</div></div></a><a href="https://trust.clozd.com/" target="_blank" class="link-block-55 w-inline-block"><div class="features-boxes feat-right"><div class="hover-wrap"><div class="features-text-head">Security</div><div class="hover-arrow features-arrow"><div class="code-embed-5 w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div></div></div><div class="features-description">SOC 2 Type II and ISO 27001 certified</div></div></a></div></div></div><a href="/talk-with-us-modal" class="link-block-51 w-inline-block"><div class="nav-item-right-solutions solutions"><div><h1 class="right-head-title">Learn more about our innovative platform</h1></div><div class="db-wrap"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/675b225615a3d2a41ee39b45_hd-2.svg" loading="lazy" alt="" class="image-453645"/><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/675b1dfc471b7a168875744e_db-window.png" loading="lazy" alt="" class="db-window-nav"/></div><div class="demo-nav"><div class="nav-txt"><div class="wla nav-txt-wrapper"><h1 class="demo-arrow-link">Book a demo</h1><div class="demo-arrow"><div class="code-embed-5 blue-demo db-demo-prod w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div><div class="code-embed-5 white-demo w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#fff"/> </svg></div></div></div></div></div></div></a></div><div class="nav-title-solutions">Solutions</div><div class="solutions-nav-2 standard-drop-shadow nav-2024"><div class="arrow-box-white solutions"></div><div class="div-block-410 solutions"></div><div class="nav-section-wrap solutions-wrap"><div class="div-block-409 solutions-holder"><div class="nav-item-left solutions"><div class="nav-sec-head">Use Cases</div><div class="nav-internal-wrap"><a href="/win-loss-analysis" class="t-nav w-inline-block"><div class="nav-ico"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/675b153e56056e7ce3be0e54_wla-icon.png" loading="lazy" alt="" class="nav-ico-img"/></div><div class="nav-txt"><div class="wla nav-txt-wrapper"><h1 class="nav-head-top">Win-Loss Analysis</h1><div class="hover-arrow"><div class="code-embed-5 w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div></div></div><p class="nav-body">Find out exactly why you win and lose business</p></div></a><a href="/churn-analysis" class="t-nav w-inline-block"><div class="nav-ico"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/64d50893d5af80cdf55e2e2b_Group%20(48).svg" loading="lazy" alt="" class="nav-ico-img"/></div><div class="nav-txt"><div class="wla nav-txt-wrapper"><h1 class="nav-head-top">Churn Analysis</h1><div class="hover-arrow"><div class="code-embed-5 w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div></div></div><p class="nav-body">Eliminate the high cost of customer churn</p></div></a></div></div><div class="nav-item-center sol-right"><div class="nav-sec-head">Team</div><div class="nav-internal-wrap solutions-rght"><a href="/persona-sales" class="t-nav team-nav w-inline-block"><div class="nav-txt"><div class="wla nav-txt-wrapper"><h1 class="nav-head-top">Sales</h1><div class="hover-arrow"><div class="code-embed-5 w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div></div></div><p class="nav-body">Boost your team's productivity and performance</p></div></a><a href="/persona-marketing" class="t-nav team-nav w-inline-block"><div class="nav-txt"><div class="wla nav-txt-wrapper"><h1 class="nav-head">Marketing</h1><div class="hover-arrow"><div class="code-embed-5 w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div></div></div><p class="nav-body">Learn how Clozd helps marketers build influence</p></div></a><a href="/persona-executives" class="t-nav team-nav w-inline-block"><div class="nav-txt"><div class="wla nav-txt-wrapper"><h1 class="nav-head">Executives</h1><div class="hover-arrow"><div class="code-embed-5 w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div></div></div><p class="nav-body">Accelerate your company's revenue growth</p></div></a></div></div></div><a href="/talk-with-us-modal" class="link-block-53 w-inline-block"><div class="nav-item-bottom sol-bottom"><div class="demo-bottom-txt"><p class="nav-head demo-head">Learn more about our innovative platform</p></div><div class="db-btm-wrp"><div class="grad-lf"></div><div class="absolute-wrap"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/675c7d955b7b659fcc73f779_half-dash.svg" loading="lazy" alt="" class="db-window"/><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/675c72947099803d066262c9_db-top-half.svg" loading="lazy" alt="" class="image-453646"/></div><div class="grad-rg"></div></div><div class="demo-box"><div class="demo-nav bottom-nav"><div class="nav-txt"><div class="wla nav-txt-wrapper"><h1 class="demo-arrow-link">Book a demo</h1><div class="demo-arrow"><div class="code-embed-5 blue-demo db-sol-arrow w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div><div class="code-embed-5 white-demo w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#fff"/> </svg></div></div></div></div></div></div></div></a></div></div><div class="nav-title-resources">Resources</div><div class="resources-nav-2 standard-drop-shadow nav-2024"><div class="arrow-box-white"></div><div class="resource-nav-arrow-bl"></div><div class="nav-section-wrap-resources"><div class="div-block-409"><div class="nav-item-left resources"><div class="nav-sec-head">Resources</div><div class="nav-internal-wrap"><a href="/resource-library" class="t-nav w-inline-block"><div class="nav-ico"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/675b17024dcfbdcac8846360_resource-library.svg" loading="lazy" alt="" class="nav-ico-img"/></div><div class="nav-txt"><div class="wla nav-txt-wrapper"><h1 class="nav-head-top">Resource Library</h1><div class="hover-arrow"><div class="code-embed-5 w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div></div></div><p class="nav-body">The most in-depth, insightful win-loss content</p></div></a><a href="/blog" class="t-nav w-inline-block"><div class="nav-txt"><div class="wla nav-txt-wrapper"><h1 class="nav-head">Win-Loss Blog</h1><div class="hover-arrow"><div class="code-embed-5 w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div></div></div><p class="nav-body">Access game-changing content from win-loss experts</p></div></a><a href="/customer-stories" class="t-nav w-inline-block"><div class="nav-txt"><div class="wla nav-txt-wrapper"><h1 class="nav-head">Customer Stories</h1><div class="hover-arrow"><div class="code-embed-5 w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div></div></div><p class="nav-body">See how real companies are leveraging win-loss insights</p></div></a><a href="/resources/definitive-guide-to-win-loss-analysis" class="t-nav w-inline-block"><div class="nav-txt"><div class="wla nav-txt-wrapper"><h1 class="nav-head">Definitive Guide to Win-Loss Analysis</h1><div class="hover-arrow"><div class="code-embed-5 w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div></div></div><p class="nav-body">Unlock the power of direct buyer feedback</p></div></a><a href="/revenue-calculator" class="t-nav w-inline-block"><div class="nav-txt"><div class="wla nav-txt-wrapper"><h1 class="nav-head">ROI Calculator</h1><div class="hover-arrow"><div class="code-embed-5 w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="13" viewBox="0 0 14 13" fill="none"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25V5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div></div></div><p class="nav-body">See how much you can increase your revenue</p></div></a></div></div><a href="/talk-with-us-modal" class="resource-sectional-link w-inline-block"><div class="nav-item-center resources behind-clozd"><div class="webinar-wrap"><div class="webinar-head">Webinar Series</div><div class="nav-internal-wrap clozd-doors"><div class="behind-clozd-nohover w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="204" height="146" viewBox="0 0 204 146" fill="none"> <g clip-path="url(#clip0_11837_4962)"> <path d="M146 89.7699C146 89.7699 145.93 89.8999 145.88 89.9599C143.4 93.3199 138.02 95.6599 133.95 95.6599C129.88 95.6599 128.2 93.9299 127.43 91.5199C126.71 93.3899 124.03 96.6099 118.18 95.7499C110.36 94.6099 109.05 87.4599 110.37 81.1899C112.54 71.8399 120.21 67.1499 130.89 69.7399L132.87 57.9599C133 57.2299 133.53 56.6299 134.26 56.4299L144.24 53.7499C144.92 53.5599 145.55 54.1499 145.43 54.8399L140.08 85.1399C139.64 87.7299 140.46 88.5499 141.66 88.5499C143.24 88.5499 144.19 88.0399 146.02 86.7099C146.09 86.6399 146.15 86.6399 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13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25H13V5.75H1V7.25Z" fill="#14A6F8"/> </svg></div></div></div><p class="nav-body">Help us build the future of win-loss analysis</p></div></a></div></div></div></div></div><div class="nav-right"><a href="/talk-with-us-modal" class="btn-black-4 w-button">Talk with us</a><a href="https://app.clozd.com/auth/login" target="_blank" class="login-nav-container w-inline-block"><div class="login-nav">Log in</div><div class="html-embed-2 w-embed"><svg width="14" height="13" viewBox="0 0 14 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path fill="CurrentColor" d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25L1 5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 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.text-block-2033.mobile-menu { display: block !important; } .new-logo { transition: 2s; } .new-nav-logo:hover > .new-logo { transform: rotate(360deg); } @media (max-width: 1250px) { .nav-item-right-solutions.solutions{ display: none } .product-nav-2.standard-drop-shadow.nav-2024{ width: 875px; } } @media (max-width: 1015px) { .solutions-nav-2.standard-drop-shadow.nav-2024{ margin-left: 40px; } .arrow-box-white.solutions, .div-block-410.solutions{ margin-left: 285px; } } </style></div><div class="html-embed-29 w-embed w-script"><script type="text/javascript"> // Store UTMs in localStorage var params = window.location.search.substring(1).split('&'); params.forEach(function (param) { var keyValue = param.split('='); var paramName = keyValue[0]; var paramValue = keyValue[1]; // For UTMs, extract the desired value and save it in localStorage if (paramName.startsWith('utm_')) { localStorage.setItem(paramName, decodeURIComponent(paramValue)); // Save the raw value directly as a string } }); // Retrieve and console log UTMs from localStorage function logUTMsFromLocalStorage() { for (var i = 0; i < localStorage.length; i++) { var paramName = localStorage.key(i); var paramValue = localStorage.getItem(paramName); // console.log(paramName + ': ' + paramValue); } } window.onload = function () { logUTMsFromLocalStorage(); }; </script></div></div><section class="platform-section-head"><div class="platform-wrapper"><div class="platform-top"><div class="text-patina">The Clozd Platform</div><h1 class="main-h">Clozd powers win-loss analysis with innovative software</h1><div class="div-block-377"><p class="main-p">The Clozd Platform is your hub for strategic and competitive insights. This premier software automates the entire win-loss process and provides ongoing, org-wide visibility into why you really win and lose.</p><a href="/talk-with-us-modal" class="demo-btn pr btn-gradient-home w-button">Get a demo</a></div></div><div class="platform-bottom"><div class="platform-hero-container"><img loading="lazy" src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/65fc90fbdfd94af2b27f4ca1_Mask%20group%20(84).svg" alt="" class="image-453565"/><div class="images-container"><img id="dashboardIMG" loading="lazy" alt="" src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/668ecb99c8e321f0f470de7a_Group%20(81).svg" class="shadow-standard dashboardimg"/><img id="winratesIMG" loading="lazy" alt="" src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/668ecbde1d81908df236c70d_Group%2011422.svg" class="shadow-standard winratesimg"/><img id="dealsIMG" loading="lazy" alt="" src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/668ecc007815ee6b354ff7f6_Group%20(82).svg" class="shadow-standard dealsimg"/><img id="decisionsIMG" loading="lazy" alt="" src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/668ecc2153d8d26ba2c59c8b_Group%20(83).svg" class="shadow-standard decisionsimg"/><img id="competitorsIMG" loading="lazy" alt="" src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/668ecc3fb8ecc739894ff3a3_Group%20(84).svg" class="shadow-standard competitorimg"/><div id="platform-video" style="padding-top:56.27659574468085%" class="platform-video new w-video w-embed"><iframe class="embedly-embed" src="//cdn.embedly.com/widgets/media.html?src=https%3A%2F%2Fplayer.vimeo.com%2Fvideo%2F891638060%3Fh%3D5c15f29090%26app_id%3D122963&dntp=1&display_name=Vimeo&url=https%3A%2F%2Fvimeo.com%2F891638060%2F5c15f29090&image=http%3A%2F%2Fi.vimeocdn.com%2Fvideo%2F1764389081-9da58d14401f24ddf3b79e113b35fd849137efb0905704af7c26d9f0de7b373a-d_1280&key=c4e54deccf4d4ec997a64902e9a30300&type=text%2Fhtml&schema=vimeo" width="940" height="529" scrolling="no" allowfullscreen title="The Clozd Platform"></iframe></div><div class="platform-glass-sm-2"></div><div class="platform-glass-lg"></div><div class="code-embed-8 w-embed"><style> /*transform: scale(1); transform: translateX(0); animation: pulse 8s infinite; animation: shrinkIn 2s ease-in 1s;*/ .shadow-standard{ animation: growIn .5s linear; } .platform-glass-lg{ animation: shrinkIn .75s linear; } .platform-glass-sm-2{ animation: shrinkIn .75s linear; } @keyframes shrinkIn { 0% { transform: scale(1.08); opacity: 0; } 100% { transform: scale(1); opacity: .33; } } @keyframes growIn { 0% { transform: scale(0.89); opacity: 0; } 100% { transform: scale(1); opacity: 1; } } @keyframes pulse { 0% { transform: scale(0.98); /*box-shadow: 0 0 0 0 rgba(0, 0, 0, 0.7);*/ } 70% { transform: scale(1); /*box-shadow: 0 0 0 10px rgba(0, 0, 0, 0);*/ } 100% { transform: scale(0.98); /*box-shadow: 0 0 0 0 rgba(0, 0, 0, 0);*/ } } @keyframes shift { 0% { transform: translateX(0px); /*box-shadow: 0 0 0 0 rgba(0, 0, 0, 0.7);*/ } 25% { transform: translateX(-5px); /*box-shadow: 0 0 0 10px rgba(0, 0, 0, 0);*/ } 75% { transform: translateX(5px); /*box-shadow: 0 0 0 10px rgba(0, 0, 0, 0);*/ } 100% { transform: translateX(0px); /*box-shadow: 0 0 0 0 rgba(0, 0, 0, 0);*/ } } </style></div></div><div class="pic-change-container"><div class="photo-change"><div id="overview" class="photo-item"><div class="text-block-2146">Overview</div><div class="play-svg w-embed"><svg xmlns="http://www.w3.org/2000/svg" width="10" height="12" viewBox="0 0 10 12" fill="none"> <path d="M10 6.21436L0.25 11.8435L0.250001 0.58519L10 6.21436Z" fill="#1F2528"/> </svg> <style> .photo-item.active svg path{ fill: #fff; } </style></div></div><div id="dashboard" class="photo-item active"><div class="text-block-2146">Dashboard</div></div><div id="winrates" class="photo-item"><div class="text-block-2143">Win Rates</div></div><div id="deals" class="photo-item"><div class="text-block-2144">Deals</div></div><div id="decisions" class="photo-item long"><div class="text-block-2147">Decision Drivers</div></div><div id="competitors" class="photo-item"><div class="text-block-2145">Competitors</div></div><div class="active-bubble"></div></div></div></div></div></div></section><section class="feedback-channels-new"><div class="fbc-n"><div class="fbc-top"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6601b0c3201928100fba550e_Mask%20group%20(79).png" loading="lazy" sizes="(max-width: 479px) 349.953125px, (max-width: 767px) 319.953125px, (max-width: 991px) 349.953125px, (max-width: 1279px) 940px, 1080px" srcset="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6601b0c3201928100fba550e_Mask%20group%20(79)-p-500.png 500w, https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6601b0c3201928100fba550e_Mask%20group%20(79)-p-800.png 800w, https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6601b0c3201928100fba550e_Mask%20group%20(79).png 940w" alt="" class="image-453579"/><div class="text-patina pr">Feedback channels</div><div class="h-secondary top">Deliver <span class="text-span-1164">meaningful buyer intelligence</span>—at scale</div><p class="main-p pr">Clozd's win-loss programs automate feedback collection and analysis, creating a continuous stream of insights that flow back to all relevant stakeholders.</p></div><div class="fbc-mid"><div class="fbc-item"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6601ada3a65d8c5d785aaa3b_Group%20(74).svg" loading="lazy" alt=""/><div class="fbc-item-title">Live Interviews</div><p class="main-p pr">Buyer interviews are the best way to get meaningful feedback from your prospects and customers. Clozd’s unrivaled combination of technology and services delivers useful, user-friendly feedback in real time.</p><div class="fbc-arrow-container"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/654d32bc8e203c10820cae87_Group%201836%20(1).svg" loading="lazy" alt="" class="check"/><p class="main-p small m">Effective win-loss interviews are probing and adaptive conversations, not scripted surveys.</p></div><div class="fbc-arrow-container"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/654d32bc8e203c10820cae87_Group%201836%20(1).svg" loading="lazy" alt="" class="check"/><p class="main-p small m">AI-powered interview transcripts and summaries are automatically created in near real time once the interview is conducted.</p></div><a href="/live-interviews" class="link-block-47 new w-inline-block"><div class="text-block-2148">Learn more</div><div class="code-embed-2 w-embed"><svg width="14" height="13" viewBox="0 0 14 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25L1 5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25L13 7.25L13 5.75L1 5.75L1 7.25Z" fill="currentColor"/> </svg></div></a></div><div class="fbc-item"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/668c0d3847a8cb0d39574d75_Group%2011440.svg" loading="lazy" alt=""/><div class="fbc-item-title">Flex Interviews</div><p class="main-p pr">Flex Interviews deliver rich, qualitative insights and enable you to scale your win-loss program to capture feedback across your pipeline and identify important trends.</p><div class="fbc-arrow-container"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/654d32bc8e203c10820cae87_Group%201836%20(1).svg" loading="lazy" alt="" class="check"/><p class="main-p small m">Your buyers have the flexibility to respond when and where it’s most convenient for them.</p></div><div class="fbc-arrow-container"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/654d32bc8e203c10820cae87_Group%201836%20(1).svg" loading="lazy" alt="" class="check"/><p class="main-p small m">Buyers submit their feedback in their own voice through video or audio recordings.</p></div><div class="fbc-arrow-container"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/654d32bc8e203c10820cae87_Group%201836%20(1).svg" loading="lazy" alt="" class="check"/><p class="main-p small m">Flexible interview options are designed to fit your company’s objectives and budget.</p></div><a href="/product/flexinterviews" class="link-block-47 new w-inline-block"><div class="text-block-2148">Learn more</div><div class="code-embed-2 w-embed"><svg width="14" height="13" viewBox="0 0 14 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25L1 5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25L13 7.25L13 5.75L1 5.75L1 7.25Z" fill="currentColor"/> </svg></div></a></div><div class="fbc-item"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6601afcacd5e89172ba1d9b6_Group%20(75).svg" loading="lazy" alt=""/><div class="fbc-item-title">Surveys</div><p class="main-p pr">Automated win-loss surveys are about convenience. Clozd augments the qualitative interviews through robust survey (quantitative) capabilities, helping you collect additional win-loss data at scale and reach a broader, more representative sample of your pipeline.</p><a href="/surveys" class="link-block-47 new survey-lm w-inline-block"><div class="text-block-2148">Learn more</div><div class="code-embed-2 w-embed"><svg width="14" height="13" viewBox="0 0 14 13" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M1 5.75C0.585786 5.75 0.25 6.08579 0.25 6.5C0.25 6.91421 0.585786 7.25 1 7.25L1 5.75ZM13.5303 7.03033C13.8232 6.73744 13.8232 6.26256 13.5303 5.96967L8.75736 1.1967C8.46447 0.903806 7.98959 0.903806 7.6967 1.1967C7.40381 1.48959 7.40381 1.96447 7.6967 2.25736L11.9393 6.5L7.6967 10.7426C7.40381 11.0355 7.40381 11.5104 7.6967 11.8033C7.98959 12.0962 8.46447 12.0962 8.75736 11.8033L13.5303 7.03033ZM1 7.25L13 7.25L13 5.75L1 5.75L1 7.25Z" fill="currentColor"/> </svg></div></a></div></div><div class="uncover-bottom mid"><a href="/platform/data-collection" class="grad-bubble old new w-inline-block"><div class="text-block-2024">Take a deeper dive into how Clozd gathers in-depth buyer feedback.</div><div class="div-block-343"><div class="text-block-2025">Read more</div><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/654d37d7c5dab1d0769df01d_Arrow%206%20(13).svg" loading="lazy" alt=""/></div></a></div></div></section><div class="quote-head-2 wl refresh"><div class="quote-mobile-container-2"><div id="box" class="crm-bottom wl"><div class="b-t"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/66229b97b6c2000030dca5a0_Group%20(5).png" loading="lazy" alt="" class="image-453553"/><p class="paragraph-191"><span class="text-span-1165">We engage with Clozd to learn how we can improve our win rate and build a sustainable competitive advantage.</span> We started out with a traditional win-loss program where we interview prospects and customers from closed-won and closed-lost opps to uncover and understand the reasons why we win and lose deals.”</p></div><div class="b-t bottom"><div class="div-block-376"><div class="text-block-2136"><span class="text-span-1155">Heather Pepe</span> | Senior Manager of Solutions Marketing</div><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/668c212d492c7c162bb1b41b_Group%2011366.png" loading="lazy" alt="" class="image-453560"/></div><div><a href="https://www.clozd.com/blog/calendly" target="_blank" class="cs-link w-inline-block"><div class="text-block-2123">Read more reviews</div><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/648799b2446e03fb29e30061_Arrow%206%20(1).png" loading="lazy" alt="right arrow " class="image-453501"/></a></div></div></div></div></div><section class="uncover-key-section"><div class="uncover-key-head"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6601b198201928100fbb5b48_Group%2011522.svg" loading="lazy" alt="" class="image-453568"/><div class="uncover-top"><div class="text-patina pr">Decision Drivers</div><div class="h-secondary uncover">Uncover key factors and trends</div><p class="main-p pr">Clozd identifies specific factors that had the biggest impact on your buyer's final decision. We call these Decision Drivers. These drivers help you identify both strengths and weaknesses in the way you build, market, and sell your product.</p></div><div class="uncover-mid mob"><div class="key-left"><div class="fbc-item-title bottom"><span class="text-span-1166">Use customer <br/>feedback</span> to prioritize strategic initiatives</div><p class="main-p pr">By identifying and prioritizing the most important Decision Drivers, you can focus your resources and efforts on the specific areas that will have the greatest impact on your success.</p></div><div class="key-right"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/668c43783396805e8662afa4_Group%2011408.svg" loading="lazy" alt="" class="image-453569 new"/><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/668c438a3396805e8662be2f_Group%2011395.svg" loading="lazy" alt="" class="image-453570"/><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6601b29c337f8cc21d504281_Vector%20(69).svg" loading="lazy" alt="" class="image-453571"/></div></div><div class="uncover-mid botom"><div class="key-right"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/668c4c1e00edb815a6702cb6_Why%20We%20Win%20(6).svg" loading="lazy" alt="" class="image-453569"/><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/668c4c81205c676904b2a08f_Why%20We%20Lose%20(6).svg" loading="lazy" alt="" class="image-453570 agg"/><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6601b2d38eb76698ea41c71f_Vector%20(70).svg" loading="lazy" alt="" class="image-453571 upside"/></div><div class="key-left other"><div class="fbc-item-title bottom">Aggregate<span class="text-span-1166"> the data</span></div><p class="main-p pr">Over time, the Clozd Platform aggregates and visualizes the most common Decision Drivers, giving you visibility into important trends. You can also filter the data to specific products, timelines, deal sizes, and more.</p></div></div><div class="uncover-bottom"><a href="/platform/analysis" class="grad-bubble2 old new w-inline-block"><div class="text-block-2024">Learn how to leverage your buyers’ most important Decision Drivers.</div><div class="div-block-343"><div class="text-block-2025">Take me there</div><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/654d37d7c5dab1d0769df01d_Arrow%206%20(13).svg" loading="lazy" alt=""/></div></a></div></div></section><section class="custom-reports-section"><div class="cr-head"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/669149b690099cf221794a50_Group%2011517%20(6).svg" loading="lazy" alt="" class="image-453583"/><div class="cr-top"><div class="h-secondary top mid"><span class="text-span-1166">Build custom </span><span class="text-span-1167">reports</span></div></div><p class="main-p pr top">Using streamlined global templates, platform users can easily create self-service reports and dashboards on the win-loss data they’ve collected. These reports feature live, filterable data and are Excel-ready.</p><div class="cr-bottom"><div class="cr-left"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/668d58245649d5ba20758b2d_Group%20(80).svg" loading="lazy" alt="" class="image-453584"/></div><div class="cr-right"><div class="cr-item"><div class="cr-item-left"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/668d5741dccd56a0f3cc9757_Group%2011350%20(3).svg" loading="lazy" alt=""/></div><div class="cr-item-right"><div class="fbc-item-title bottom"><span class="text-span-1166">Timely </span>insights</div><p class="main-p pr">Instead of waiting for a program report at the end of the quarter, custom reports deliver relevant insights into the hands of those who can act on them in an efficient, timely manner. This saves precious time and specificity, and it enables key stakeholders to use win-loss insights to affect change immediately.</p></div></div><div class="cr-item"><div class="cr-item-left"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/668d57e0df7a8e9b15079e96_Group%2011349%20(4).svg" loading="lazy" alt=""/></div><div class="cr-item-right"><div class="fbc-item-title bottom"><span class="text-span-1166">Actionable </span>data</div><p class="main-p pr">Frequent, specific reports make your win-loss data more digestible and actionable. So instead of spending your time searching through large chunks of data, you can take specific actions that will drive the biggest impact on your company’s objectives.</p></div></div><div class="cr-item"><div class="cr-item-left"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/668d57ef58e8d6bbd3078b48_Group%2011348%20(1).svg" loading="lazy" alt=""/></div><div class="cr-item-right"><div class="fbc-item-title bottom"><span class="text-span-1166">Automated </span>delivery</div><p class="main-p pr">Custom reports can be shared with an automatic email push at a specified cadence, which allows you to consistently distribute important information. Executives and other stakeholders can keep a constant pulse on why they’re winning and losing without having to spend valuable time searching for the information.</p></div></div></div></div><div class="grad-container"><a href="/platform/share" class="grad-bubble3 old new w-inline-block"><div class="text-block-2024 _3">Use win-loss data to build cross-functional alignment.</div><div class="div-block-343"><div class="text-block-2025">Learn how</div><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/654d37d7c5dab1d0769df01d_Arrow%206%20(13).svg" loading="lazy" alt=""/></div></a></div></div></section><section class="connect-section"><div class="connect-head"><div class="connect-left"><div class="text-patina pr">Decision Drivers</div><div class="fbc-item-title bottom">Connect<span class="text-span-1166"> with other platforms</span></div><p class="main-p pr">Once your win-loss reports and dashboards are ready, our system automates the process of sharing those insights throughout your organization—through Slack, Teams, your CRM, or email. Another key feature is your ability to export your data via API to tools like Tableau or Domo.</p><a href="/integration-hub" class="btn-blue pr integrations-btn w-button">View integrations</a></div><div class="connect-right"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6601b4d0130edb43b8a730e4_Vector%20(71).svg" loading="lazy" alt="" class="image-453573"/><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/668d5ff55b6e47e91cdc2fd6_Mask%20Group%20-%202024-07-09T100606.499.svg" loading="lazy" alt="" class="image-453574"/><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/668d6009e4374443f75f0123_Mask%20Group%20-%202024-07-09T100627.246.svg" loading="lazy" alt="" class="image-453575"/><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/668d60171c8e8728a02e58c7_Mask%20Group%20-%202024-07-09T100642.324.svg" loading="lazy" alt="" class="image-453577"/><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/668d6023698932b0cc026245_Mask%20Group%20-%202024-07-09T100653.045.svg" loading="lazy" alt="" class="image-453576"/><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/668d6047b189495cc139be2b_Mask%20Group%20-%202024-07-09T100731.212.svg" loading="lazy" alt="" class="image-453578"/></div></div></section><div class="started-head-home-2"><div class="started-container-5"><div class="started-left-3"><h1 class="heading-66">Ready to <strong>get started?</strong></h1><p class="paragraph-52">Explore how win-loss analysis can help your buiness win more. Last chance plug for clozd.</p><a href="#" class="btn-gradient-home-2 w-button">Talk With Us</a></div><div class="started-mid-2"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6362ad699321fe6c5829a757_Group.svg" loading="lazy" alt="win loss analysis" class="image-141"/><h1 class="heading-62">Win-loss analysis</h1><p class="paragraph-40">Explore how win-loss analysis can help your business win more.</p><div class="learn-more-container"><a href="#" class="link-15">Learn More</a><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6362aeb8841d9933e9a609cc_Arrow%206.svg" loading="lazy" alt="black arrow right"/></div></div><div class="started-mid-2"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6362af5342239716781d0a40_Group%20(1).svg" loading="lazy" alt="churn analysis " class="image-141"/><h1 class="heading-62">Churn analysis</h1><p class="paragraph-40">Explore how churn analysis can help your business win more.</p><div class="learn-more-container"><a href="#" class="link-15">Learn More</a><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6362aeb8841d9933e9a609cc_Arrow%206.svg" loading="lazy" alt="black arrow right"/></div></div></div><div class="started-container-4 pr"><div class="started-containercrm"><div class="started-left-3"><h1 class="heading-66">Ready to <strong>get started?</strong></h1><p class="rtgs-para">Try out Clozd for free to analyze one of your own wins or losses.</p><a href="/free-interview" class="btn-gradient-home ready w-button">Try Clozd free</a></div><div class="rtgs-card-wrap"><div class="started-mid-2"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6500b16f02e9b8b7b1d47189_Group%20(56).svg" loading="lazy" alt="" class="image-141 data platform"/><h1 class="heading-62">Win-loss Analysis</h1><p class="paragraph-40 data">Clozd will help you improve your sales win rate</p><a href="/win-loss-analysis" class="learn-more-container w-inline-block"><div class="wl-learn">Learn how</div><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6362aeb8841d9933e9a609cc_Arrow%206.svg" loading="lazy" alt="black arrow right" class="black-arrow-wl"/><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6362af9f8f1604bd678d2e87_Arrow%206%20(1).svg" loading="lazy" alt="arrow right " class="blue-arrow-wl"/></a></div><div class="started-mid-2"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6696a98b8a525fcc47b7901b_Group%2011530%20(1).svg" loading="lazy" alt="" class="image-141 mag"/><h1 class="heading-62">Churn Analysis</h1><p class="paragraph-40 data analysis">Boost customer retention by partnering with Clozd</p><a href="/churn-analysis" class="learn-more-container2 w-inline-block"><div class="wl-learn2">Show me</div><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6362aeb8841d9933e9a609cc_Arrow%206.svg" loading="lazy" alt="black arrow right" 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class="slide-13 w-slide"><div class="review-top-3"><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6362af9f8f160431a18d2e85_Group%20(7).svg" loading="lazy" alt="quote " class="image-230"/><h1 class="heading-69">Clozd helps us understand, with confidence, why we win and lose deals."</h1></div><div class="review-bottom-2"><div class="review-left"><p class="reviewee-name"><span class="text-span-1152">Ike Nwabah</span> | VP of Marketing</p><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6362af8f6f9a014c7910e09e_Group%20970.svg" loading="lazy" alt="tableau " class="image-62"/></div><div class="review-right-3"><a data-w-id="6e0bb5fa-101a-5a62-088d-ffb4e512907c" href="https://www.g2.com/products/clozd-clozd/reviews/clozd-review-7806957" target="_blank" class="link-block-11 w-inline-block"><div class="text-block-105">Read review</div><img src="https://cdn.prod.website-files.com/602c29edc35660e6c913f956/6362af9f8f1604bd678d2e87_Arrow%206%20(1).svg" 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