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<!DOCTYPE html> <html class='v2 list-page' dir='ltr' itemscope='' itemtype='http://schema.org/Blog' lang='en' xmlns='http://www.w3.org/1999/xhtml' xmlns:b='http://www.google.com/2005/gml/b' xmlns:data='http://www.google.com/2005/gml/data' xmlns:expr='http://www.google.com/2005/gml/expr'> <head> <link href='https://www.blogger.com/static/v1/widgets/3566091532-css_bundle_v2.css' rel='stylesheet' type='text/css'/> <title> Google Analytics Solutions: June 2011 </title> <meta content='width=device-width, height=device-height, minimum-scale=1.0, initial-scale=1.0, user-scalable=0' name='viewport'/> <meta content='IE=Edge' http-equiv='X-UA-Compatible'/> <meta content='Google Analytics Solutions' property='og:title'/> <meta content='en_US' property='og:locale'/> <meta content='https://analytics.googleblog.com/2011/06/' property='og:url'/> <meta content='Google Analytics Solutions' property='og:site_name'/>  <meta content='Google Analytics Solutions' property='og:title'/> <meta content='summary' name='twitter:card'/> <meta content='@google' name='twitter:creator'/> <link href='https://fonts.googleapis.com/css?family=Roboto:400italic,400,500,500italic,700,700italic' rel='stylesheet' type='text/css'/> <link href='https://fonts.googleapis.com/icon?family=Material+Icons' rel='stylesheet'/> <script src='https://ajax.googleapis.com/ajax/libs/jquery/1.11.3/jquery.min.js' type='text/javascript'></script> <script src='https://apis.google.com/js/platform.js'></script>  <style id='page-skin-1' type='text/css'></style> <style id='template-skin-1' type='text/css'></style>  <meta content='text/html; 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-webkit-font-smoothing: antialiased; } body { padding: 0; /* This ensures that the scroll bar is always present, which is needed */ /* because content render happens after page load; otherwise the header */ /* would "bounce" in-between states. */ min-height: 150%; } h2 { font-size: 16px; } h1, h2, h3, h4, h5 { line-height: 2em; } html, h4, h5, h6 { font-size: 14px; } a, a:visited { color: #4184F3; text-decoration: none; } a:focus, a:hover, a:active { text-decoration: none; } .Header { margin-top: 15px; } .Header h1 { font-size: 32px; font-weight: 300; line-height: 32px; height: 42px; } .header-inner .Header .titlewrapper { padding: 0; margin-top: 30px; } .header-inner .Header .descriptionwrapper { padding: 0; margin: 0; } .cols-wrapper { margin-top: 120px; } .footer-outer, .google-footer-outer { padding: 0 60px; } .header-outer { padding: 0 20px; position: fixed; width: 100%; top: 0px; height: 71px; z-index: 999; box-shadow: 0px 0px 4px #888; } .header-inner { height: 100px; position: relative; } html, .header-inner a { color: #212121; color: rgba(0,0,0,.87); } .header-inner .google-logo { display: inline-block; background-size: contain; z-index: 1; height: 46px; overflow: hidden; margin-top: 4px; } .header-left { position: absolute; top: 35%; -webkit-transform: translateY(-50%); transform: translateY(-50%); margin-top: 12px; width: 100%; } .google-logo { margin-left: -4px; } .header-inner .google-logo img { height: 30px; margin-top: 4px; } #google-footer { position: relative; font-size: 13px; list-style: none; text-align: right; } #google-footer a { color: #444; } #google-footer ul { margin: 0; padding: 0; height: 144px; line-height: 144px; } #google-footer ul li { display: inline; } #google-footer ul li:before { color: #999; content: "\00b7"; font-weight: bold; margin: 5px; } #google-footer ul li:first-child:before { content: ''; } #google-footer .google-logo-dark { left: 0; margin-top: -16px; position: absolute; top: 50%; } /** Sitemap links. **/ .footer-inner-2 { font-size: 14px; padding-top: 42px; padding-bottom: 74px; } .footer-inner-2 .HTML h2 { color: #212121; color: rgba(0,0,0,.87); font-size: 14px; font-weight: 500; padding-left: 0; margin: 10px 0; } .footer-inner-2 .HTML ul { font-weight: normal; list-style: none; padding-left: 0; } .footer-inner-2 .HTML li { line-height: 24px; padding: 0; } .footer-inner-2 li a { color: rgba(65,132,243,.87); } /** Archive widget. **/ .BlogArchive { font-size: 13px; font-weight: normal; } .BlogArchive .widget-content { display: none; } .BlogArchive h2, .Label h2 { color: #4184F3; text-decoration: none; } .BlogArchive .hierarchy li { display: inline-block; } /* Specificity needed here to override widget CSS defaults. */ .BlogArchive #ArchiveList ul li, .BlogArchive #ArchiveList ul ul li { margin: 0; padding-left: 0; text-indent: 0; } .BlogArchive .intervalToggle { cursor: pointer; } .BlogArchive .expanded .intervalToggle .new-toggle { -ms-transform: rotate(180deg); transform: rotate(180deg); } .BlogArchive .new-toggle { float: right; padding-top: 3px; opacity: 0.87; } #ArchiveList { text-transform: uppercase; } #ArchiveList .expanded > ul:last-child { margin-bottom: 16px; } #ArchiveList .archivedate { width: 100%; } /* Months */ .BlogArchive .items { max-width: 150px; margin-left: -4px; } .BlogArchive .expanded .items { margin-bottom: 10px; overflow: hidden; } .BlogArchive .items > ul { float: left; height: 32px; } .BlogArchive .items a { padding: 0 4px; } .Label { font-size: 13px; font-weight: normal; } .sidebar-icon { display: inline-block; width: 24px; height: 24px; vertical-align: middle; margin-right: 12px; margin-top: -1px } .Label a { margin-right: 4px; } .Label .widget-content { display: none; } .FollowByEmail { font-size: 13px; font-weight: normal; } .FollowByEmail h2 { background: url("data:image/png;base64,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"); background-repeat: no-repeat; background-position: 0 50%; text-indent: 30px; } .FollowByEmail .widget-content { display: none; } .searchBox input { border: 1px solid #eee; color: #212121; color: rgba(0,0,0,.87); font-size: 14px; padding: 8px 8px 8px 40px; width: 164px; font-family: Roboto, sans-serif; background: url("https://www.gstatic.com/images/icons/material/system/1x/search_grey600_24dp.png") 8px center no-repeat; } .searchBox ::-webkit-input-placeholder { /* WebKit, Blink, Edge */ color: rgba(0,0,0,.54); } .searchBox :-moz-placeholder { /* Mozilla Firefox 4 to 18 */ color: #000; opacity: 0.54; } .searchBox ::-moz-placeholder { /* Mozilla Firefox 19+ */ color: #000; opacity: 0.54; } .searchBox :-ms-input-placeholder { /* Internet Explorer 10-11 */ color: #757575; } .widget-item-control { margin-top: 0px; } .section { margin: 0; padding: 0; } #sidebar-top { border: 1px solid #eee; } #sidebar-top > div { margin: 16px 0; } .widget ul { line-height: 1.6; } /* Navigation */ .nav { position: absolute; top: 16px; right: 50px; } .nav ul { list-style: none; } .nav ul li { display: inline; margin-right: 10px; } /* Featured section*/ .featured { background-color: #FAFAFA; padding: 36px 40px 56px 40px; margin: 62px 0; } .featured .feature-section { color: #E46841; font-weight: bold; font-size: 14px; margin-top: 0; margin-bottom: 36px; } .featured h2 { font: Roboto, sans-serif; font-weight: normal; font-size: 24px; margin-bottom: 26px; line-height:0; } .featured .feature-desc { font-weight: normal; font-size: 17px; font: Roboto, sans-serif; line-height: 32px; margin-top: 0; margin-bottom: 0; } .featured .feature-desc a { text-decoration: underline; color: #000; font-weight: bold; } /*main post*/ .post { display: inline-block; margin-bottom:30px; } #main .post .title { margin: 0; } #main .post .title a, .featured .title { color: #212121; color: rgba(0,0,0,.87); font-weight: normal; font-size: 24px; } #main .post .title a:hover { text-decoration:none; color:#4184F3; } .message, #main .post .post-header { margin: 0; padding: 0; } #main .post .post-header .caption, #main .post .post-header .labels-caption, #main .post .post-footer .caption, #main .post .post-footer .labels-caption { color: #444; font-weight: 500; } #main .tr-caption-container td { text-align: left; } #main .post .tr-caption { color: #757575; color: rgba(0,0,0,.54); display: block; max-width: 560px; padding-bottom: 20px; } #main .post .tr-caption-container { line-height: 24px; margin: -1px 0 0 0 !important; padding: 4px 0; text-align: left; } #main .post .post-header .published{ font-size:11px; font-weight:bold; } .post-header .publishdate { font-size: 17px; font-weight:normal; color: #757575; color: rgba(0,0,0,.54); } #main .post .post-footer{ font-size:12px; padding-bottom: 21px; } .label-footer { margin-bottom: 12px; margin-top: 12px; } .comment-img { margin-right: 16px; opacity: 0.54; vertical-align: middle; } #main .post .post-header .published { margin-bottom: 40px; margin-top: -2px; } .post .post-content { color: #212121; color: rgba(0,0,0,.87); font-size: 17px; margin: 25px 0 36px 0; line-height: 32px; } .post-body .post-content ul, .post-body .post-content ol { margin: 16px 0; padding: 0 48px; } .post-summary { display: none; } /* Another old-style caption. */ .post-content div i, .post-content div + i { font-size: 14px; font-style: normal; color: #757575; color: rgba(0,0,0,.54); display: block; line-height: 24px; margin-bottom: 16px; text-align: left; } /* Another old-style caption (with link) */ .post-content a > i { color: #4184F3 !important; } /* Old-style captions for images. */ .post-content .separator + div:not(.separator) { margin-top: -16px; } /* Capture section headers. */ .post-content br + br + b, .post-content .space + .space + b, .post-content .separator + b { display: inline-block; margin-bottom: 8px; margin-top: 24px; } .post-content li { line-height: 32px; } /* Override all post images/videos to left align. */ .post-content .separator, .post-content > div { text-align: left; } .post-content .separator > a, .post-content .separator > span { margin-left: 0 !important; } .post-content img { max-width: 100%; height: auto; width: auto; } .post-content .tr-caption-container img { margin-bottom: 12px; } .post-content iframe, .post-content embed { max-width: 100%; } .post-content .carousel-container { margin-bottom: 48px; } #main .post-content b { font-weight: 500; } /* These are the main paragraph spacing tweaks. */ #main .post-content br { content: ' '; display: block; padding: 4px; } .post-content .space { display: block; height: 8px; } .post-content iframe + .space, .post-content iframe + br { padding: 0 !important; } #main .post .jump-link { margin-bottom:10px; } .post-content img, .post-content iframe { margin: 30px 0 20px 0; } .post-content > img:first-child, .post-content > iframe:first-child { margin-top: 0; } .col-right .section { padding: 0 16px; } #aside { background:#fff; border:1px solid #eee; border-top: 0; } #aside .widget { margin:0; } #aside .widget h2, #ArchiveList .toggle + a.post-count-link { color: #212121; color: rgba(0,0,0,.87); font-weight: 400 !important; margin: 0; } #ArchiveList .toggle { float: right; } #ArchiveList .toggle .material-icons { padding-top: 4px; } #sidebar .tab { cursor: pointer; } #sidebar .tab .arrow { display: inline-block; float: right; } #sidebar .tab .icon { display: inline-block; vertical-align: top; height: 24px; width: 24px; margin-right: 13px; margin-left: -1px; margin-top: 1px; color: #757575; color: rgba(0,0,0,.54); } #sidebar .widget-content > :first-child { padding-top: 8px; } #sidebar .active .tab .arrow { -ms-transform: rotate(180deg); transform: rotate(180deg); } #sidebar .arrow { color: #757575; color: rgba(0,0,0,.54); } #sidebar .widget h2 { font-size: 14px; line-height: 24px; display: inline-block; } #sidebar .widget .BlogArchive { padding-bottom: 8px; } #sidebar .widget { border-bottom: 1px solid #eee; box-shadow: 0px 1px 0 white; margin-bottom: 0; padding: 14px 0; min-height: 20px; } #sidebar .widget:last-child { border-bottom: none; box-shadow: none; margin-bottom: 0; } #sidebar ul { margin: 0; padding: 0; } #sidebar ul li { list-style:none; padding:0; } #sidebar ul li a { line-height: 32px; } #sidebar .archive { background-image: url("data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAABAAAAAYCAYAAADzoH0MAAAAGXRFWHRTb2Z0d2FyZQBBZG9iZSBJbWFnZVJlYWR5ccllPAAAAE1JREFUeNpiNDY23s9AAWBioBCwYBM8c+YMVsUmJibEGYBNMS5DaeMFfDYSZQA2v9I3FrB5AZeriI4FmnrBccCT8mhmGs1MwyAzAQQYAKEWG9zm9QFEAAAAAElFTkSuQmCC"); height: 24px; line-height: 24px; padding-left: 30px; } #sidebar .labels { background-image: url("data:image/png;base64,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"); height: 20px; line-height: 20px; padding-left: 30px; } #sidebar .rss a { background-image: url("data:image/png;base64,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"); } #sidebar .subscription a { background-image: url("data:image/png;base64,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"); } #sidebar-bottom { background: #f5f5f5; border-top:1px solid #eee; } #sidebar-bottom .widget { border-bottom: 1px solid #e0e0e0; padding: 15px 0; text-align: center; } #sidebar-bottom > div:last-child { border-bottom: 0; } #sidebar-bottom .text { line-height: 20px; } /* Home, forward, and backward pagination. */ .blog-pager { border-top : 1px #e0e0e0 solid; padding-top: 10px; margin-top: 15px; text-align: right !important; } #blog-pager { margin-botom: 0; margin-top: -14px; padding: 16px 0 0 0; } #blog-pager a { display: inline-block; } .blog-pager i.disabled { opacity: 0.2 !important; } .blog-pager i { color: black; margin-left: 16px; opacity: 0.54; } .blog-pager i:hover, .blog-pager i:active { opacity: 0.87; } #blog-pager-older-link, #blog-pager-newer-link { float: none; } .gplus-profile { background-color: #fafafa; border: 1px solid #eee; overflow: hidden; width: 212px; } .gplus-profile-inner { margin-left: -1px; margin-top: -1px; } /* Sidebar follow buttons. */ .followgooglewrapper { padding: 12px 0 0 0; } .loading { visibility: hidden; } .detail-page .post-footer .cmt_iframe_holder { padding-top: 40px !important; } /** Desktop **/ @media (max-width: 1200px) { .header-outer { height: 100px; } .nav { top: 60px; left: 40px; } .featured .title { line-height: 1em; } } @media (max-width: 900px) { .col-right { display: none; } .col-main { margin-right: 0; min-width: initial; } .footer-outer { display: none; } .cols-wrapper { min-width: initial; } .google-footer-outer { background-color: #f5f5f5; } #main .post .title a{ line-height: 1em; } } /** Custom for nav**/ @media (max-width: 820px) { .header-outer { height: 71px; } .nav { display: none; } } /** Tablet **/ @media (max-width: 712px) { .header-outer, .cols-wrapper, .footer-outer, .google-footer-outer { padding: 0 40px; } } /* An extra breakpoint accommodating for long blog titles. */ @media (max-width: 600px) { .header-left { height: 100%; top: inherit; margin-top: 0; -webkit-transform: initial; transform: initial; } .header-title { margin-top: 18px; } .header-inner .google-logo { height: 40px; margin-top: 3px; } .header-inner .google-logo img { height: 30px; } .header-title { margin-left: 0; } .header-title h2 { font-size: 24px; line-height: 40px; } .header-desc { bottom: 24px; position: absolute; } } /** Mobile/small desktop window; also landscape. **/ @media (max-width: 480px), (max-height: 480px) { .header-outer, .cols-wrapper, .footer-outer, .google-footer-outer { padding: 0 16px; } .cols-wrapper { margin-top: 0; } .featured { margin-top: 100px; } .post-header .publishdate, .post .post-content { font-size: 16px; } .post .post-content { line-height: 28px; margin-bottom: 30px; } .post { margin-top: 30px; } .byline-author { display: block; font-size: 12px; line-height: 24px; margin-top: 6px; } #main .post .title a { font-weight: 500; color: #4c4c4c; color: rgba(0,0,0,.70); } #main .post .post-header { padding-bottom: 12px; } #main .post .post-header .published { margin-bottom: -8px; margin-top: 3px; } .post .read-more { display: block; margin-top: 14px; } .post .tr-caption { font-size: 12px; } #main .post .title a { font-size: 20px; line-height: 30px; } .post-content iframe { /* iframe won't keep aspect ratio when scaled down. */ max-height: 240px; } .post-content .separator img, .post-content .tr-caption-container img, .post-content iframe { margin-left: -16px; max-width: inherit; width: calc(100% + 32px); } .post-content table, .post-content td { width: 100%; } #blog-pager { margin: 0; padding: 16px 0; } /** List page tweaks. **/ .list-page .post-original { display: none; } .list-page .post-summary { display: block; } .list-page .comment-container { display: none; } .list-page #blog-pager { padding-top: 0; border: 0; margin-top: -8px; } .list-page .label-footer { display: none; } .list-page #main .post .post-footer { border-bottom: 1px solid #eee; margin: -16px 0 0 0; padding: 0 0 20px 0; } .list-page .post .share { display: none; } /** Detail page tweaks. **/ .detail-page .post-footer .cmt_iframe_holder { padding-top: 32px !important; 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var a = axel * 10000000000000; document.write('<iframe src="https://2542116.fls.doubleclick.net/activityi;src=2542116;type=gblog;cat=googl0;ord=ord=' + a + '?" width="1" height="1" frameborder="0" style="display:none"></iframe>'); </script> <noscript> <img alt='' height='1' src='https://ad.doubleclick.net/ddm/activity/src=2542116;type=gblog;cat=googl0;ord=1?' width='1'/> </noscript>   <div class='header-outer'> <div class='header-inner'> <div class='section' id='header'><div class='widget Header' data-version='1' id='Header1'> <div class='header-left'> <div class='header-title'> <a class='google-logo' href='https://analytics.googleblog.com/'> <img src="//4.bp.blogspot.com/-zPIetIdlxhM/WKbfEpWJJkI/AAAAAAAATXo/mThItnppPMAy95wK9aspY1gWpju-vQQXwCK4B/s1600/Google_Analytics_Solutions_Lockup_color.png"> </a> </div> <div class='header-desc'> </div> </div> </div></div> </div> <div class='nav'> <ul> <li><a href='http://analytics.blogspot.in/search/label/Analytics'>Analytics</a></li> <li><a href='http://analytics.blogspot.in/search/label/Tag%20Manager'>Tag Management</a></li> <li><a href='http://analytics.blogspot.in/search/label/Experimentation'>Experimentation</a></li> <li><a href='http://analytics.blogspot.in/search/label/Attribution'>Attribution</a></li> <li><a href='http://analytics.blogspot.in/search/label/Audiences'>Audiences</a></li> <li><a href='http://analytics.blogspot.in/search/label/Data%20Studio'>Data Studio</a></li> <li><a href='http://analytics.blogspot.in/search/label/Business%20Insights'>Insights</a></li> </ul> </div> </div>  <div class='cols-wrapper loading'> <div class='col-main-wrapper'> <div class='col-main'> <div class='featured'> <p class='feature-section'>FEATURED</p> <p class='feature-desc'>We’ve moved. For new posts about enterprise products, check out the new <a href='https://www.blog.google/products/marketingplatform/360/' target='_blank'>Google Marketing Platform blog</a>. For information on free products, follow our new <a href='https://www.blog.google/products/marketingplatform/analytics/' target='_blank'>Google Analytics products blog</a>. Don’t worry: We’ll still keep this blog around in case you want to check out past posts.</p> </div> <div class='section' id='main'><div class='widget Blog' data-version='1' id='Blog1'> <div class='post' data-id='3085291113861436706' itemscope='' itemtype='http://schema.org/BlogPosting'> <h2 class='title' itemprop='name'> <a href='https://analytics.googleblog.com/2011/06/1-reporting-in-google-webmaster-tools.html' itemprop='url' title='+1 reporting in Google Webmaster Tools and Google Analytics'> +1 reporting in Google Webmaster Tools and Google Analytics </a> </h2> <div class='post-header'> <div class='published'> <span class='publishdate' itemprop='datePublished'> June 29, 2011 </span> </div> </div> <div class='post-body'> <div class='post-content' itemprop='articleBody'> <script type='text/template'> <div style="text-align: left;"><i>Cross-posted from the AdSense and Google Webmaster blogs</i>.</div><div><br /> </div><div>It’s been a busy week for us here at the Googleplex. First we released <a href="http://googlewebmastercentral.blogspot.com/2011/06/1-around-world.html">+1 buttons to Google search sites globally</a>, then we announced the beginning of <a href="http://googleblog.blogspot.com/2011/06/introducing-google-project-real-life.html">the Google+ project</a>. </div><div><br /> </div><div>The +1 button and the Google+ project are both about making it easier to <a href="//youtu.be/xwnJ5Bl4kLI">connect with the people you trust online</a>. For the +1 button, that means bringing advice from trusted friends and contacts right into Google search, letting the users who love your web content recommend it at the moment of decision. </div><div><br /> </div><div>But when you’re managing a website, it's usually not real until you can measure it. So we’re happy to say we’ve got one more announcement to make -- today we’re releasing reports that show you the value +1 buttons bring to your site. </div><div><br /> </div><div>First, +1 metrics in <a href="https://www.google.com/webmasters/tools/">Google Webmaster Tools</a> can show you how the +1 button affects the traffic coming to your pages:</div><div><br /> </div><div><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj049cO4QRKdH9HV4DL2jomymM76sT4cNWxjZ0AGisnTD5Z4LHxG7fi-UX8CYqDkhk7hyphenhyphenGVhn2JIn1kImm-cknkSZRwwx_GZ2y0dxMHUvU5QT2kabpKFf1zC5HbccZ1bN0BG_DR/s1600/socialbutton-wmt.png"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5623690170005189058" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj049cO4QRKdH9HV4DL2jomymM76sT4cNWxjZ0AGisnTD5Z4LHxG7fi-UX8CYqDkhk7hyphenhyphenGVhn2JIn1kImm-cknkSZRwwx_GZ2y0dxMHUvU5QT2kabpKFf1zC5HbccZ1bN0BG_DR/s400/socialbutton-wmt.png" style="cursor: pointer; display: block; height: 227px; margin-bottom: 10px; margin-left: auto; margin-right: auto; margin-top: 0px; text-align: center; width: 400px;" /></a></div><div><ul><li>The <a href="//www.google.com/support/webmasters/bin/answer.py?answer=1140189&topic=1140191&utm_source=gablog&utm_medium=blog&utm_campaign=socialTracking">Search Impact report</a> gives you an idea of how +1‘s affect your organic search traffic. You can find out if your clickthrough rate changes when personalized recommendations help your content stand out. Do this by comparing clicks and impressions on search results with and without +1 annotations. We’ll only show statistics on clickthrough rate changes when you have enough impressions for a meaningful comparison.</li> <li>The <a href="//www.google.com/support/webmasters/bin/answer.py?hl=en&answer=1140192&utm_source=gablog&utm_campaign=socialTracking&utm_medium=blog">Activity report</a> shows you how many times your pages have been +1’d, from buttons both on your site and on other pages (such as Google search).</li> <li>Finally, the <a href="//www.google.com/support/webmasters/bin/answer.py?answer=1198127&topic=1140191&utm_source=gablog&utm_medium=blog&utm_campaign=socialTracking">Audience report</a> shows you aggregate geographic and demographic information about the Google users who’ve +1’d your pages. To protect privacy, we’ll only show audience information when a significant number of users have +1’d pages from your site.</li> </ul></div><div>Use the +1 Metrics menu on the side of the page to view your reports. If you haven’t yet verified your site on Google Webmaster Tools, you can <a href="//www.google.com/support/webmasters/bin/answer.py?hl=en&answer=35179">follow these instructions</a> to get access. </div><div><br /> </div><div>Finally, you can also see how users share your content using other buttons besides +1 by using <a href="//www.google.com/support/analyticshelp/bin/answer.py?answer=1316556&topic=1316551">Social Plugin Analytics in Google Analytics</a>. Once you configure the JavaScript for Analytics, the Social Engagement reports help you compare the various types of sharing actions that occur on your pages.</div><div><br /> </div><div><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh3ACZ0-16M5sFrjTyb2_FwXfvUH5UQJHBIAlAAMubl97KGaz0beB9dYM6g9BftLrWqJEf26B3hpCAauIl1wYPsxoMeKAnH0hhIyoNySk5SrQ6saBTW0Eyr7GjK8JqveA3ONUcc/s1600/socialbutton-ga.png"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5623690163307321794" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh3ACZ0-16M5sFrjTyb2_FwXfvUH5UQJHBIAlAAMubl97KGaz0beB9dYM6g9BftLrWqJEf26B3hpCAauIl1wYPsxoMeKAnH0hhIyoNySk5SrQ6saBTW0Eyr7GjK8JqveA3ONUcc/s400/socialbutton-ga.png" style="cursor: pointer; display: block; height: 292px; margin-bottom: 10px; margin-left: auto; margin-right: auto; margin-top: 0px; text-align: center; width: 400px;" /></a></div><div><ul><li>The <b>Social Engagement</b> report lets you see how site behavior changes for visits that include clicks on +1 buttons or other social actions. This allows you to determine, for example, whether people who +1 your pages during a visit are likely to spend more time on your site than people who don’t. </li> <li>The <b>Social Actions</b> report lets you analyse the number of social actions (+1 clicks, Tweets, etc) taken on your site, all in one place. </li> <li>The <b>Social Pages</b> report allows you to compare the pages on your site to see which are driving the highest the number of social actions. </li> </ul></div><div>Over the next few days (and if you’re using the default version of the latest Google Analytics tracking code), if you’ve <a href="//www.google.com/webmasters/+1/button/">added +1 buttons to your site</a> we’ll automatically enable Social Plugin Analytics for +1 in your account. You can <a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingSocial.html">enable analytics for other social plugins</a> in just a few simple steps. </div><div><br /> </div><div>Social reporting is just getting started. As people continue to find new ways to interact across the web, we look forward to new reports that help business owners understand the value that social actions are providing to their business. So +1 to data!</div><div><br /> </div><div><span class="Apple-style-span" style="color: #333333; font-family: arial, helvetica, sans-serif; font-size: 13px;"><b>UPDATE:</b> 7/8/11 5:30pm PST, corrected references to the social plugin analytics feature.</span></div><br /> <span class="byline-author">Posted by Dan Rodney, Software Engineer</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </script> <noscript> <div style="text-align: left;"><i>Cross-posted from the AdSense and Google Webmaster blogs</i>.</div><div><br /> </div><div>It’s been a busy week for us here at the Googleplex. First we released <a href="http://googlewebmastercentral.blogspot.com/2011/06/1-around-world.html">+1 buttons to Google search sites globally</a>, then we announced the beginning of <a href="http://googleblog.blogspot.com/2011/06/introducing-google-project-real-life.html">the Google+ project</a>. </div><div><br /> </div><div>The +1 button and the Google+ project are both about making it easier to <a href="//youtu.be/xwnJ5Bl4kLI">connect with the people you trust online</a>. For the +1 button, that means bringing advice from trusted friends and contacts right into Google search, letting the users who love your web content recommend it at the moment of decision. </div><div><br /> </div><div>But when you’re managing a website, it's usually not real until you can measure it. So we’re happy to say we’ve got one more announcement to make -- today we’re releasing reports that show you the value +1 buttons bring to your site. </div><div><br /> </div><div>First, +1 metrics in <a href="https://www.google.com/webmasters/tools/">Google Webmaster Tools</a> can show you how the +1 button affects the traffic coming to your pages:</div><div><br /> </div><div><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj049cO4QRKdH9HV4DL2jomymM76sT4cNWxjZ0AGisnTD5Z4LHxG7fi-UX8CYqDkhk7hyphenhyphenGVhn2JIn1kImm-cknkSZRwwx_GZ2y0dxMHUvU5QT2kabpKFf1zC5HbccZ1bN0BG_DR/s1600/socialbutton-wmt.png"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5623690170005189058" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj049cO4QRKdH9HV4DL2jomymM76sT4cNWxjZ0AGisnTD5Z4LHxG7fi-UX8CYqDkhk7hyphenhyphenGVhn2JIn1kImm-cknkSZRwwx_GZ2y0dxMHUvU5QT2kabpKFf1zC5HbccZ1bN0BG_DR/s400/socialbutton-wmt.png" style="cursor: pointer; display: block; height: 227px; margin-bottom: 10px; margin-left: auto; margin-right: auto; margin-top: 0px; text-align: center; width: 400px;" /></a></div><div><ul><li>The <a href="//www.google.com/support/webmasters/bin/answer.py?answer=1140189&topic=1140191&utm_source=gablog&utm_medium=blog&utm_campaign=socialTracking">Search Impact report</a> gives you an idea of how +1‘s affect your organic search traffic. You can find out if your clickthrough rate changes when personalized recommendations help your content stand out. Do this by comparing clicks and impressions on search results with and without +1 annotations. We’ll only show statistics on clickthrough rate changes when you have enough impressions for a meaningful comparison.</li> <li>The <a href="//www.google.com/support/webmasters/bin/answer.py?hl=en&answer=1140192&utm_source=gablog&utm_campaign=socialTracking&utm_medium=blog">Activity report</a> shows you how many times your pages have been +1’d, from buttons both on your site and on other pages (such as Google search).</li> <li>Finally, the <a href="//www.google.com/support/webmasters/bin/answer.py?answer=1198127&topic=1140191&utm_source=gablog&utm_medium=blog&utm_campaign=socialTracking">Audience report</a> shows you aggregate geographic and demographic information about the Google users who’ve +1’d your pages. To protect privacy, we’ll only show audience information when a significant number of users have +1’d pages from your site.</li> </ul></div><div>Use the +1 Metrics menu on the side of the page to view your reports. If you haven’t yet verified your site on Google Webmaster Tools, you can <a href="//www.google.com/support/webmasters/bin/answer.py?hl=en&answer=35179">follow these instructions</a> to get access. </div><div><br /> </div><div>Finally, you can also see how users share your content using other buttons besides +1 by using <a href="//www.google.com/support/analyticshelp/bin/answer.py?answer=1316556&topic=1316551">Social Plugin Analytics in Google Analytics</a>. Once you configure the JavaScript for Analytics, the Social Engagement reports help you compare the various types of sharing actions that occur on your pages.</div><div><br /> </div><div><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh3ACZ0-16M5sFrjTyb2_FwXfvUH5UQJHBIAlAAMubl97KGaz0beB9dYM6g9BftLrWqJEf26B3hpCAauIl1wYPsxoMeKAnH0hhIyoNySk5SrQ6saBTW0Eyr7GjK8JqveA3ONUcc/s1600/socialbutton-ga.png"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5623690163307321794" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh3ACZ0-16M5sFrjTyb2_FwXfvUH5UQJHBIAlAAMubl97KGaz0beB9dYM6g9BftLrWqJEf26B3hpCAauIl1wYPsxoMeKAnH0hhIyoNySk5SrQ6saBTW0Eyr7GjK8JqveA3ONUcc/s400/socialbutton-ga.png" style="cursor: pointer; display: block; height: 292px; margin-bottom: 10px; margin-left: auto; margin-right: auto; margin-top: 0px; text-align: center; width: 400px;" /></a></div><div><ul><li>The <b>Social Engagement</b> report lets you see how site behavior changes for visits that include clicks on +1 buttons or other social actions. This allows you to determine, for example, whether people who +1 your pages during a visit are likely to spend more time on your site than people who don’t. </li> <li>The <b>Social Actions</b> report lets you analyse the number of social actions (+1 clicks, Tweets, etc) taken on your site, all in one place. </li> <li>The <b>Social Pages</b> report allows you to compare the pages on your site to see which are driving the highest the number of social actions. </li> </ul></div><div>Over the next few days (and if you’re using the default version of the latest Google Analytics tracking code), if you’ve <a href="//www.google.com/webmasters/+1/button/">added +1 buttons to your site</a> we’ll automatically enable Social Plugin Analytics for +1 in your account. You can <a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingSocial.html">enable analytics for other social plugins</a> in just a few simple steps. </div><div><br /> </div><div>Social reporting is just getting started. As people continue to find new ways to interact across the web, we look forward to new reports that help business owners understand the value that social actions are providing to their business. So +1 to data!</div><div><br /> </div><div><span class="Apple-style-span" style="color: #333333; font-family: arial, helvetica, sans-serif; font-size: 13px;"><b>UPDATE:</b> 7/8/11 5:30pm PST, corrected references to the social plugin analytics feature.</span></div><br /> <span class="byline-author">Posted by Dan Rodney, Software Engineer</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </noscript> </div> </div> <div class='share'> <span class='gplus-share social-wrapper' data-href='https://plus.google.com/share?url=https://analytics.googleblog.com/2011/06/1-reporting-in-google-webmaster-tools.html'> <img alt='Share on Google+' height='24' src='https://www.gstatic.com/images/branding/google_plus/2x/ic_w_post_gplus_black_24dp.png' width='24'/> </span> <span class='twitter-custom social-wrapper' data-href='http://twitter.com/share?text=Google Analytics Solutions:+1 reporting in Google Webmaster Tools and Google Analytics&url=https://analytics.googleblog.com/2011/06/1-reporting-in-google-webmaster-tools.html&via=google'> <img alt='Share on Twitter' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_twitter_black_24dp.png' width='24'/> </span> <span class='fb-custom social-wrapper' data-href='https://www.facebook.com/sharer.php?u=https://analytics.googleblog.com/2011/06/1-reporting-in-google-webmaster-tools.html'> <img alt='Share on Facebook' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_facebook_black_24dp.png' width='24'/> </span> </div> </div> <div class='post' data-id='8138615375981232185' itemscope='' itemtype='http://schema.org/BlogPosting'> <h2 class='title' itemprop='name'> <a href='https://analytics.googleblog.com/2011/06/new-google-analytics-improvements-in_23.html' itemprop='url' title='New Google Analytics: Improvements in Mobile Reporting'> New Google Analytics: Improvements in Mobile Reporting </a> </h2> <div class='post-header'> <div class='published'> <span class='publishdate' itemprop='datePublished'> June 23, 2011 </span> </div> </div> <div class='post-body'> <div class='post-content' itemprop='articleBody'> <script type='text/template'> <div style="text-align: left;"><i>This is part of our <a href="http://analytics.blogspot.com/search/label/New%20Google%20Analytics?utm_source=gablog&utm_medium=blog&utm_campaign=newga-blog&utm_content=mobilereports">series of posts</a> highlighting the <a href="//www.youtube.com/watch?v=3KaHlt5pKSY&playnext=1&list=PL2F48091EFBD18CF5">new Google Analytics</a>. The new version of Google Analytics is currently available in beta to all Analytics users. And <a href="http://twitter.com/#!/googleanalytics">follow Google Analytics on Twitter</a> for the latest updates. This week, we’ll discuss some recent improvements to mobile reporting in Google Analytics.</i></div><div style="text-align: left;"><br /></div><div>Internet traffic from mobile devices is growing rapidly with <a href="http://www.slideshare.net/kleinerperkins/kpcb-top-10-mobile-trends-feb-2011/7">smartphones and tablets expected to outsell computers this year</a>. Google Analytics already provides a number of ways to track this growing mobile Internet usage from standard tracking on smartphones to <a href="http://code.google.com/mobile/analytics/docs/?utm_source=gablog&utm_medium=blog&utm_campaign=newga-blog&utm_content=mobilesection">SDKs for embedding Google Analytics into applications in iOS and Android</a>. We’re hard at work at delivering more.</div><div><br /></div><div>Today you'll see small first step along our path to improve mobile reporting inside Google Analytics: a new Mobile section in Visitors reporting.</div><div><br /></div><div><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhHN_7ppMfs7IFKOu60csjIFSH86gQWv3PC39yaa33CL_4e9D9mCtHjyS8Kj3mxwVqyy91EZle8uN1XF5uO1ceRRZvr8heygulixb_CLpeLu4T699g574NYRqEpkN6O8Qez44XF/s1600/mobile-newsection-box.png" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5621489790363913282" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhHN_7ppMfs7IFKOu60csjIFSH86gQWv3PC39yaa33CL_4e9D9mCtHjyS8Kj3mxwVqyy91EZle8uN1XF5uO1ceRRZvr8heygulixb_CLpeLu4T699g574NYRqEpkN6O8Qez44XF/s400/mobile-newsection-box.png" style="display: block; margin-top: 0px; margin-right: auto; margin-bottom: 10px; margin-left: auto; text-align: center; cursor: pointer; width: 237px; height: 355px; " /></a></div><div>Inside the Mobile section you’ll find two new reports. The first is a Mobile Overview report, which shows the simple breakdown between mobile traffic and non-mobile traffic.</div><div><br /></div><div>The second report is the Devices report, which provides information about the various mobile devices that visit your site. As part of this report, we’ve added three new dimensions: Mobile Device Info, Mobile Device Branding, and Mobile Input Selector. Data for all these dimensions is available starting from June 6, 2011.</div><div><br /></div><div>Mobile Device Info is the actual hardware that visited your site. One of the nice benefits of this report is you can quickly see a picture of any device. While you’ve probably seen an iPhone in person and have an idea about how your site will look on one, that might not be the case for less common devices like for example, the Nokia E63. Click the camera icon next to any device to see pictures of it.</div><div><br /></div><div><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh3qCba0F21OHaUl4n1H6NyacAxiJzLzCJ5oAaXEIg3LxEyXPzi4qqU6KI7Lp01aap7ZPdP7C23rnt78fgAL04jTLPGWvMSmOXj7XqcJFIjfLbXuCTdtI8g5bSyQgvYYGhe5PZk/s1600/mobile-device-image-cropped.png" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5621489783149513938" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh3qCba0F21OHaUl4n1H6NyacAxiJzLzCJ5oAaXEIg3LxEyXPzi4qqU6KI7Lp01aap7ZPdP7C23rnt78fgAL04jTLPGWvMSmOXj7XqcJFIjfLbXuCTdtI8g5bSyQgvYYGhe5PZk/s400/mobile-device-image-cropped.png" style="display: block; margin-top: 0px; margin-right: auto; margin-bottom: 10px; margin-left: auto; text-align: center; cursor: pointer; width: 400px; height: 230px; " /></a></div><div><br /></div><div>Mobile Device Branding lets you see the brand associated with the phone. Depending on the device this might be the manufacturer or the carrier. Mobile Input Selector shows the primary input method for the device, whether it’s a touch screen, a clickwheel (like you’ll find on a Blackberry), or even a stylus.</div><div><br /></div><div>And if you haven’t tried out the <a href="http://analytics.blogspot.com/2011/06/new-google-analytics-improvements-in.html?utm_source=gablog&utm_medium=blog&utm_campaign=newga-blog&utm_content=mobilesection">improvements to map overlay reports</a> that we talked about last week, give them a try in the Mobile reports to visualize where your mobile traffic is coming from.</div><br /><span class="byline-author">Posted by Trevor Claiborne, Google Analytics Team</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </script> <noscript> <div style="text-align: left;"><i>This is part of our <a href="http://analytics.blogspot.com/search/label/New%20Google%20Analytics?utm_source=gablog&utm_medium=blog&utm_campaign=newga-blog&utm_content=mobilereports">series of posts</a> highlighting the <a href="//www.youtube.com/watch?v=3KaHlt5pKSY&playnext=1&list=PL2F48091EFBD18CF5">new Google Analytics</a>. The new version of Google Analytics is currently available in beta to all Analytics users. And <a href="http://twitter.com/#!/googleanalytics">follow Google Analytics on Twitter</a> for the latest updates. This week, we’ll discuss some recent improvements to mobile reporting in Google Analytics.</i></div><div style="text-align: left;"><br /></div><div>Internet traffic from mobile devices is growing rapidly with <a href="http://www.slideshare.net/kleinerperkins/kpcb-top-10-mobile-trends-feb-2011/7">smartphones and tablets expected to outsell computers this year</a>. Google Analytics already provides a number of ways to track this growing mobile Internet usage from standard tracking on smartphones to <a href="http://code.google.com/mobile/analytics/docs/?utm_source=gablog&utm_medium=blog&utm_campaign=newga-blog&utm_content=mobilesection">SDKs for embedding Google Analytics into applications in iOS and Android</a>. We’re hard at work at delivering more.</div><div><br /></div><div>Today you'll see small first step along our path to improve mobile reporting inside Google Analytics: a new Mobile section in Visitors reporting.</div><div><br /></div><div><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhHN_7ppMfs7IFKOu60csjIFSH86gQWv3PC39yaa33CL_4e9D9mCtHjyS8Kj3mxwVqyy91EZle8uN1XF5uO1ceRRZvr8heygulixb_CLpeLu4T699g574NYRqEpkN6O8Qez44XF/s1600/mobile-newsection-box.png" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5621489790363913282" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhHN_7ppMfs7IFKOu60csjIFSH86gQWv3PC39yaa33CL_4e9D9mCtHjyS8Kj3mxwVqyy91EZle8uN1XF5uO1ceRRZvr8heygulixb_CLpeLu4T699g574NYRqEpkN6O8Qez44XF/s400/mobile-newsection-box.png" style="display: block; margin-top: 0px; margin-right: auto; margin-bottom: 10px; margin-left: auto; text-align: center; cursor: pointer; width: 237px; height: 355px; " /></a></div><div>Inside the Mobile section you’ll find two new reports. The first is a Mobile Overview report, which shows the simple breakdown between mobile traffic and non-mobile traffic.</div><div><br /></div><div>The second report is the Devices report, which provides information about the various mobile devices that visit your site. As part of this report, we’ve added three new dimensions: Mobile Device Info, Mobile Device Branding, and Mobile Input Selector. Data for all these dimensions is available starting from June 6, 2011.</div><div><br /></div><div>Mobile Device Info is the actual hardware that visited your site. One of the nice benefits of this report is you can quickly see a picture of any device. While you’ve probably seen an iPhone in person and have an idea about how your site will look on one, that might not be the case for less common devices like for example, the Nokia E63. Click the camera icon next to any device to see pictures of it.</div><div><br /></div><div><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh3qCba0F21OHaUl4n1H6NyacAxiJzLzCJ5oAaXEIg3LxEyXPzi4qqU6KI7Lp01aap7ZPdP7C23rnt78fgAL04jTLPGWvMSmOXj7XqcJFIjfLbXuCTdtI8g5bSyQgvYYGhe5PZk/s1600/mobile-device-image-cropped.png" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5621489783149513938" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh3qCba0F21OHaUl4n1H6NyacAxiJzLzCJ5oAaXEIg3LxEyXPzi4qqU6KI7Lp01aap7ZPdP7C23rnt78fgAL04jTLPGWvMSmOXj7XqcJFIjfLbXuCTdtI8g5bSyQgvYYGhe5PZk/s400/mobile-device-image-cropped.png" style="display: block; margin-top: 0px; margin-right: auto; margin-bottom: 10px; margin-left: auto; text-align: center; cursor: pointer; width: 400px; height: 230px; " /></a></div><div><br /></div><div>Mobile Device Branding lets you see the brand associated with the phone. Depending on the device this might be the manufacturer or the carrier. Mobile Input Selector shows the primary input method for the device, whether it’s a touch screen, a clickwheel (like you’ll find on a Blackberry), or even a stylus.</div><div><br /></div><div>And if you haven’t tried out the <a href="http://analytics.blogspot.com/2011/06/new-google-analytics-improvements-in.html?utm_source=gablog&utm_medium=blog&utm_campaign=newga-blog&utm_content=mobilesection">improvements to map overlay reports</a> that we talked about last week, give them a try in the Mobile reports to visualize where your mobile traffic is coming from.</div><br /><span class="byline-author">Posted by Trevor Claiborne, Google Analytics Team</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </noscript> </div> </div> <div class='share'> <span class='gplus-share social-wrapper' data-href='https://plus.google.com/share?url=https://analytics.googleblog.com/2011/06/new-google-analytics-improvements-in_23.html'> <img alt='Share on Google+' height='24' src='https://www.gstatic.com/images/branding/google_plus/2x/ic_w_post_gplus_black_24dp.png' width='24'/> </span> <span class='twitter-custom social-wrapper' data-href='http://twitter.com/share?text=Google Analytics Solutions:New Google Analytics: Improvements in Mobile Reporting&url=https://analytics.googleblog.com/2011/06/new-google-analytics-improvements-in_23.html&via=google'> <img alt='Share on Twitter' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_twitter_black_24dp.png' width='24'/> </span> <span class='fb-custom social-wrapper' data-href='https://www.facebook.com/sharer.php?u=https://analytics.googleblog.com/2011/06/new-google-analytics-improvements-in_23.html'> <img alt='Share on Facebook' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_facebook_black_24dp.png' width='24'/> </span> </div> </div> <div class='post' data-id='5793610358832946338' itemscope='' itemtype='http://schema.org/BlogPosting'> <h2 class='title' itemprop='name'> <a href='https://analytics.googleblog.com/2011/06/web-analytics-tv-19-most-productive.html' itemprop='url' title='Web Analytics TV #19 - The Most Productive Episode'> Web Analytics TV #19 - The Most Productive Episode </a> </h2> <div class='post-header'> <div class='published'> <span class='publishdate' itemprop='datePublished'> June 21, 2011 </span> </div> </div> <div class='post-body'> <div class='post-content' itemprop='articleBody'> <script type='text/template'> Welcome to one of our most productive episodes of Web Analytics TV yet! We had so much fun doing this one, you are going to have a blast as well.<br /><br />Web Analytics TV, as you well know by now, is powered by your questions. In this episode we had questions from Australia, Brazil, India, Denmark, England, Netherlands and so many other places. Y’all rock!<br /><br />If you’re new to this show, our process for this show is simple.<br /><br /><b>Step 1</b>: You ask, or vote on, your favorite web analytics questions. Vote on next week’s questions using this <a href="https://www.google.com/moderator/#15/e=8d3ed&t=8d3ed.40">Web Analytics TV Google Moderator</a> site.<br /><br /><b>Step 2</b>: From a secret undisclosed location at the Googleplex <a href="http://www.kaushik.net/avinash/">Avinash Kaushik</a> & Nick Mihailovski answer them. : )<br /><br />In this episode we bring back the “Ninja of the Episode” and award it to <b>Aaron from Tasmania, Australia</b>. Really great questions Aaron. Just email us and we’ll send you a signed copy of Web analytics 2.0.<br /><br />Here is the list of <a href="https://www.google.com/moderator/#15/e=7a903&t=7a903.40&f=7a903.347c4a">last weeks questions</a>.<br /><br /><b>In this action packed episode we discuss:</b><br /><ul><li>(1:36) Cookies and laws (and milk)</li><li>(2:28) Setting multiple conditions for goals via Advanced Segments</li><li>(4:45) Using event tracking and custom reports to track calendars</li><li>(6:45) Getting site link data in Google Analytics</li><li>(7:37) Tracking conversions for individual products</li><li>(9:25) Best practices for setting up Google Analytics for different clients</li><li>(10:35) Tracking shopping carts on different domains</li><li>(11:54) Tracking internal site search on AJAX-type site search</li><li>(13:50) Combining referrals from different sites</li><li>(15:30) Implementing cross domain tracking with the async-tracking code</li><li>(17:05) How to determine when data is sampled</li><li>(19:42) Browser support for page speed reports</li><li>(22:08) Getting the name of each configured goal via the API</li><li>(23:16) When the GAIQ test will include version 5 content</li><li>(24:08) Getting hourly overview metrics in Google Analytics</li><li>(25:11) Differences between webmaster tools clicks and visits in GA</li><li>(26:18) How much income should you have to employee a web analyst</li><li>(30:06) Goal completions by different landing pages</li><li>(31:19) Visit duration calculation in Google Analytics</li><li>(32:53) Where to find e-commerce city and region data in Google Analytics</li><li>(34:02) Stopping other sites from sending fake traffic</li><li>(34:55) Virtual page views showing up in custom reports</li></ul><center><iframe width="560" height="349" src="//www.youtube.com/embed/EKWEemm6ous" frameborder="0" allowfullscreen=""></iframe><br /></center><br /><b>Here are the links to the topics we discuss:</b><br /><ul><li><a href="http://yoast.com/track-seo-rankings-and-sitelinks-with-google-analytics-ii/">Tracking SEO rankings and sitelinks with Google Analytics</a> by André Scholten</li><li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApiDomainDirectory.html#_gat.GA_Tracker_._setDomainName">Using setDomainName to set GA cookies to a root domain</a></li><li><a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingSite.html">Cross domain tracking with async tracking</a></li><li><a href="http://code.google.com/apis/analytics/docs/mgmt/mgmtFeedReference.html#goalFeed">Goal configuration data in the Management API</a></li><li><a href="http://excel.nextanalytics.com/dashboards-excel-web-analytics/bid/34475/Excel-Analytics-Shows-Trend-and-Patterns-in-Time-and-Day-of-Week">Hourly traffic pattern reports in Excel from the API</a> by Next Analytics</li><li><a href="//www.blogger.com/"><span id="goog_561142079"></span>How analytics tools calculate Time on Site<span id="goog_561142080"></span></a> by Avinash Kaushik</li><li><a href="http://convalytics.com/spam/google-analytics-referrer-spam/">Using a hostname filter to reduce spam</a> by Jason Green</li></ul>As always, if you need help setting up Google Analytics or leveraging the advanced configuration options, we recommend hiring a <a href="//www.google.com/analytics/partners.html">Google Analytics Certified Partner</a>.<br /><br />If you found this post or video helpful, we'd love to hear your comments. Please share them via the comment form below.<br /><br />This series would not be possible without your awesome questions. Please submit them on our <a href="https://www.google.com/moderator/#15/e=8d3ed&t=8d3ed.40">public Google Moderator site</a>, and while you are there don’t forget to vote for your favourite questions. Avinash and I will answer them in a couple of weeks with yet another entertaining video.<br /><br /><span class="byline-author">Posted by Nick Mihailovski, Google Analytics Team</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </script> <noscript> Welcome to one of our most productive episodes of Web Analytics TV yet! We had so much fun doing this one, you are going to have a blast as well.<br /><br />Web Analytics TV, as you well know by now, is powered by your questions. In this episode we had questions from Australia, Brazil, India, Denmark, England, Netherlands and so many other places. Y’all rock!<br /><br />If you’re new to this show, our process for this show is simple.<br /><br /><b>Step 1</b>: You ask, or vote on, your favorite web analytics questions. Vote on next week’s questions using this <a href="https://www.google.com/moderator/#15/e=8d3ed&t=8d3ed.40">Web Analytics TV Google Moderator</a> site.<br /><br /><b>Step 2</b>: From a secret undisclosed location at the Googleplex <a href="http://www.kaushik.net/avinash/">Avinash Kaushik</a> & Nick Mihailovski answer them. : )<br /><br />In this episode we bring back the “Ninja of the Episode” and award it to <b>Aaron from Tasmania, Australia</b>. Really great questions Aaron. Just email us and we’ll send you a signed copy of Web analytics 2.0.<br /><br />Here is the list of <a href="https://www.google.com/moderator/#15/e=7a903&t=7a903.40&f=7a903.347c4a">last weeks questions</a>.<br /><br /><b>In this action packed episode we discuss:</b><br /><ul><li>(1:36) Cookies and laws (and milk)</li><li>(2:28) Setting multiple conditions for goals via Advanced Segments</li><li>(4:45) Using event tracking and custom reports to track calendars</li><li>(6:45) Getting site link data in Google Analytics</li><li>(7:37) Tracking conversions for individual products</li><li>(9:25) Best practices for setting up Google Analytics for different clients</li><li>(10:35) Tracking shopping carts on different domains</li><li>(11:54) Tracking internal site search on AJAX-type site search</li><li>(13:50) Combining referrals from different sites</li><li>(15:30) Implementing cross domain tracking with the async-tracking code</li><li>(17:05) How to determine when data is sampled</li><li>(19:42) Browser support for page speed reports</li><li>(22:08) Getting the name of each configured goal via the API</li><li>(23:16) When the GAIQ test will include version 5 content</li><li>(24:08) Getting hourly overview metrics in Google Analytics</li><li>(25:11) Differences between webmaster tools clicks and visits in GA</li><li>(26:18) How much income should you have to employee a web analyst</li><li>(30:06) Goal completions by different landing pages</li><li>(31:19) Visit duration calculation in Google Analytics</li><li>(32:53) Where to find e-commerce city and region data in Google Analytics</li><li>(34:02) Stopping other sites from sending fake traffic</li><li>(34:55) Virtual page views showing up in custom reports</li></ul><center><iframe width="560" height="349" src="//www.youtube.com/embed/EKWEemm6ous" frameborder="0" allowfullscreen=""></iframe><br /></center><br /><b>Here are the links to the topics we discuss:</b><br /><ul><li><a href="http://yoast.com/track-seo-rankings-and-sitelinks-with-google-analytics-ii/">Tracking SEO rankings and sitelinks with Google Analytics</a> by André Scholten</li><li><a href="http://code.google.com/apis/analytics/docs/gaJS/gaJSApiDomainDirectory.html#_gat.GA_Tracker_._setDomainName">Using setDomainName to set GA cookies to a root domain</a></li><li><a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingSite.html">Cross domain tracking with async tracking</a></li><li><a href="http://code.google.com/apis/analytics/docs/mgmt/mgmtFeedReference.html#goalFeed">Goal configuration data in the Management API</a></li><li><a href="http://excel.nextanalytics.com/dashboards-excel-web-analytics/bid/34475/Excel-Analytics-Shows-Trend-and-Patterns-in-Time-and-Day-of-Week">Hourly traffic pattern reports in Excel from the API</a> by Next Analytics</li><li><a href="//www.blogger.com/"><span id="goog_561142079"></span>How analytics tools calculate Time on Site<span id="goog_561142080"></span></a> by Avinash Kaushik</li><li><a href="http://convalytics.com/spam/google-analytics-referrer-spam/">Using a hostname filter to reduce spam</a> by Jason Green</li></ul>As always, if you need help setting up Google Analytics or leveraging the advanced configuration options, we recommend hiring a <a href="//www.google.com/analytics/partners.html">Google Analytics Certified Partner</a>.<br /><br />If you found this post or video helpful, we'd love to hear your comments. Please share them via the comment form below.<br /><br />This series would not be possible without your awesome questions. Please submit them on our <a href="https://www.google.com/moderator/#15/e=8d3ed&t=8d3ed.40">public Google Moderator site</a>, and while you are there don’t forget to vote for your favourite questions. Avinash and I will answer them in a couple of weeks with yet another entertaining video.<br /><br /><span class="byline-author">Posted by Nick Mihailovski, Google Analytics Team</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </noscript> </div> </div> <div class='share'> <span class='gplus-share social-wrapper' data-href='https://plus.google.com/share?url=https://analytics.googleblog.com/2011/06/web-analytics-tv-19-most-productive.html'> <img alt='Share on Google+' height='24' src='https://www.gstatic.com/images/branding/google_plus/2x/ic_w_post_gplus_black_24dp.png' width='24'/> </span> <span class='twitter-custom social-wrapper' data-href='http://twitter.com/share?text=Google Analytics Solutions:Web Analytics TV #19 - The Most Productive Episode&url=https://analytics.googleblog.com/2011/06/web-analytics-tv-19-most-productive.html&via=google'> <img alt='Share on Twitter' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_twitter_black_24dp.png' width='24'/> </span> <span class='fb-custom social-wrapper' data-href='https://www.facebook.com/sharer.php?u=https://analytics.googleblog.com/2011/06/web-analytics-tv-19-most-productive.html'> <img alt='Share on Facebook' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_facebook_black_24dp.png' width='24'/> </span> </div> </div> <div class='post' data-id='1913542457038877890' itemscope='' itemtype='http://schema.org/BlogPosting'> <h2 class='title' itemprop='name'> <a href='https://analytics.googleblog.com/2011/06/new-google-analytics-improvements-in.html' itemprop='url' title='New Google Analytics: Improvements in Map Overlay reports'> New Google Analytics: Improvements in Map Overlay reports </a> </h2> <div class='post-header'> <div class='published'> <span class='publishdate' itemprop='datePublished'> June 15, 2011 </span> </div> </div> <div class='post-body'> <div class='post-content' itemprop='articleBody'> <script type='text/template'> <div style="text-align: left;"><i>This is part of our <a href="http://analytics.blogspot.com/search/label/New%20Google%20Analytics?utm_source=gablog&utm_medium=blog&utm_campaign=newga-blog&utm_content=mapoverlay">series of posts</a> highlighting the <a href="//www.youtube.com/watch?v=3KaHlt5pKSY&playnext=1&list=PL2F48091EFBD18CF5">new Google Analytics</a>. The new version of Google Analytics is currently available in beta to all Analytics users. And <a href="http://twitter.com/#!/googleanalytics">follow Google Analytics on Twitter</a> for the latest updates. This week, a few engineers from our team are sharing improvements they’ve made to Map Overlay reports.</i></div><div><br /></div><div>In GA, we're always looking for ways to improve existing reports. For example, we noticed that you can only see state (i.e. province/region) breakdowns if you're looking at the United States. Surely, this information ought to be available for other parts of the world?!</div><div><br /></div><div>It seemed like something that could be done in a short amount of time and yield a big win for our users. So, we're glad to announce that as of this week's release, you can now see region level maps of over 170 countries!</div><div><br /></div><div>To try it out, simply go to the Location report (under <i>Visitors</i> > <i>Demographics</i>) and click a country. We'll try France: </div><div><br /></div><div><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj1OXl3b_IW9SoAgsc2JTUhe9IktcqpY1-ejhrcid62-jjwnn4UWLne0yMXY1xZwhEUjc3TPf0O6Th6FP-BBcqoXirsc8x1PSI3fKR0KjjbLNCPI2xm6mjoJvyCmZW9K20eHNdo/s1600/mapoverlay-france1.png" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5618280847134610834" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj1OXl3b_IW9SoAgsc2JTUhe9IktcqpY1-ejhrcid62-jjwnn4UWLne0yMXY1xZwhEUjc3TPf0O6Th6FP-BBcqoXirsc8x1PSI3fKR0KjjbLNCPI2xm6mjoJvyCmZW9K20eHNdo/s400/mapoverlay-france1.png" style="display: block; margin-top: 0px; margin-right: auto; margin-bottom: 10px; margin-left: auto; text-align: center; cursor: pointer; width: 400px; height: 388px; " /></a></div><div><br /></div><div>Voila! We can see at a glance that Ile-de-France sends the most visits to our site. To see cities, just click <i>City</i> in the <i>Viewing:</i> list immediately below the map. Once you're on the cities view, you can try out another feature we rolled out recently -- a magnifying glass that appears when cities are clustered closely together.</div><div><br /></div><div><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgUneDZSV9t9rINnFK3jUxQW25FiH3g3hkiBp1SjmLbNSRjHgchz6B1sT2r7EKQW2QbAbF_1fyJnfKmDozpeTcHsLt7lH7PgK8JukRSa-V6iHFEKy9vZXqMIFzjKKn9XVHS8BjD/s1600/mapoverlay-france2.png" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5618280848082811666" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgUneDZSV9t9rINnFK3jUxQW25FiH3g3hkiBp1SjmLbNSRjHgchz6B1sT2r7EKQW2QbAbF_1fyJnfKmDozpeTcHsLt7lH7PgK8JukRSa-V6iHFEKy9vZXqMIFzjKKn9XVHS8BjD/s400/mapoverlay-france2.png" style="display: block; margin-top: 0px; margin-right: auto; margin-bottom: 10px; margin-left: auto; text-align: center; cursor: pointer; width: 400px; height: 246px; " /></a></div><div><br /></div><div>Enjoy the new features in your maps. We hope they speed you on your way to gaining actionable insights and metrics. Happy analyzing!</div><div><br /></div><div><i>P.S.</i> Did you know you get map overlay in more places than just the Visitors > Demographics > Location report? Take a look at the tab on the Visitors > Technology > Mobile report</div><div><br /></div><div>Posted by Eyal, Jerry, Yinnon, and Brian, Google Analytics Frontend Team</div> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </script> <noscript> <div style="text-align: left;"><i>This is part of our <a href="http://analytics.blogspot.com/search/label/New%20Google%20Analytics?utm_source=gablog&utm_medium=blog&utm_campaign=newga-blog&utm_content=mapoverlay">series of posts</a> highlighting the <a href="//www.youtube.com/watch?v=3KaHlt5pKSY&playnext=1&list=PL2F48091EFBD18CF5">new Google Analytics</a>. The new version of Google Analytics is currently available in beta to all Analytics users. And <a href="http://twitter.com/#!/googleanalytics">follow Google Analytics on Twitter</a> for the latest updates. This week, a few engineers from our team are sharing improvements they’ve made to Map Overlay reports.</i></div><div><br /></div><div>In GA, we're always looking for ways to improve existing reports. For example, we noticed that you can only see state (i.e. province/region) breakdowns if you're looking at the United States. Surely, this information ought to be available for other parts of the world?!</div><div><br /></div><div>It seemed like something that could be done in a short amount of time and yield a big win for our users. So, we're glad to announce that as of this week's release, you can now see region level maps of over 170 countries!</div><div><br /></div><div>To try it out, simply go to the Location report (under <i>Visitors</i> > <i>Demographics</i>) and click a country. We'll try France: </div><div><br /></div><div><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj1OXl3b_IW9SoAgsc2JTUhe9IktcqpY1-ejhrcid62-jjwnn4UWLne0yMXY1xZwhEUjc3TPf0O6Th6FP-BBcqoXirsc8x1PSI3fKR0KjjbLNCPI2xm6mjoJvyCmZW9K20eHNdo/s1600/mapoverlay-france1.png" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5618280847134610834" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj1OXl3b_IW9SoAgsc2JTUhe9IktcqpY1-ejhrcid62-jjwnn4UWLne0yMXY1xZwhEUjc3TPf0O6Th6FP-BBcqoXirsc8x1PSI3fKR0KjjbLNCPI2xm6mjoJvyCmZW9K20eHNdo/s400/mapoverlay-france1.png" style="display: block; margin-top: 0px; margin-right: auto; margin-bottom: 10px; margin-left: auto; text-align: center; cursor: pointer; width: 400px; height: 388px; " /></a></div><div><br /></div><div>Voila! We can see at a glance that Ile-de-France sends the most visits to our site. To see cities, just click <i>City</i> in the <i>Viewing:</i> list immediately below the map. Once you're on the cities view, you can try out another feature we rolled out recently -- a magnifying glass that appears when cities are clustered closely together.</div><div><br /></div><div><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgUneDZSV9t9rINnFK3jUxQW25FiH3g3hkiBp1SjmLbNSRjHgchz6B1sT2r7EKQW2QbAbF_1fyJnfKmDozpeTcHsLt7lH7PgK8JukRSa-V6iHFEKy9vZXqMIFzjKKn9XVHS8BjD/s1600/mapoverlay-france2.png" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5618280848082811666" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgUneDZSV9t9rINnFK3jUxQW25FiH3g3hkiBp1SjmLbNSRjHgchz6B1sT2r7EKQW2QbAbF_1fyJnfKmDozpeTcHsLt7lH7PgK8JukRSa-V6iHFEKy9vZXqMIFzjKKn9XVHS8BjD/s400/mapoverlay-france2.png" style="display: block; margin-top: 0px; margin-right: auto; margin-bottom: 10px; margin-left: auto; text-align: center; cursor: pointer; width: 400px; height: 246px; " /></a></div><div><br /></div><div>Enjoy the new features in your maps. We hope they speed you on your way to gaining actionable insights and metrics. Happy analyzing!</div><div><br /></div><div><i>P.S.</i> Did you know you get map overlay in more places than just the Visitors > Demographics > Location report? Take a look at the tab on the Visitors > Technology > Mobile report</div><div><br /></div><div>Posted by Eyal, Jerry, Yinnon, and Brian, Google Analytics Frontend Team</div> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </noscript> </div> </div> <div class='share'> <span class='gplus-share social-wrapper' data-href='https://plus.google.com/share?url=https://analytics.googleblog.com/2011/06/new-google-analytics-improvements-in.html'> <img alt='Share on Google+' height='24' src='https://www.gstatic.com/images/branding/google_plus/2x/ic_w_post_gplus_black_24dp.png' width='24'/> </span> <span class='twitter-custom social-wrapper' data-href='http://twitter.com/share?text=Google Analytics Solutions:New Google Analytics: Improvements in Map Overlay reports&url=https://analytics.googleblog.com/2011/06/new-google-analytics-improvements-in.html&via=google'> <img alt='Share on Twitter' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_twitter_black_24dp.png' width='24'/> </span> <span class='fb-custom social-wrapper' data-href='https://www.facebook.com/sharer.php?u=https://analytics.googleblog.com/2011/06/new-google-analytics-improvements-in.html'> <img alt='Share on Facebook' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_facebook_black_24dp.png' width='24'/> </span> </div> </div> <div class='post' data-id='7632091469688583812' itemscope='' itemtype='http://schema.org/BlogPosting'> <h2 class='title' itemprop='name'> <a href='https://analytics.googleblog.com/2011/06/summer-time-and-learnings-easy.html' itemprop='url' title='Summer time and the learning's easy!'> Summer time and the learning's easy! </a> </h2> <div class='post-header'> <div class='published'> <span class='publishdate' itemprop='datePublished'> June 13, 2011 </span> </div> </div> <div class='post-body'> <div class='post-content' itemprop='articleBody'> <script type='text/template'> <div>Our Google Analytics Certified Partners (<a href="//www.google.com/analytics/partners.html">GACPs</a>) are busy over the summer making sure Google Analytics and Website Optimizer users have plenty of opportunities to learn the basics, deep-dive the data, master the technical stuff and tune for conversions!</div><div><br /></div><div>So if you're in need of some fast-track training, why not join them? Here's the June schedule for US and Europe:<br /><br /><table align="center" border="0" cellspacing="0" cellpadding="5"><tbody><tr><td>Tue-Fri, June 14-17, 2011</td><td><a href="http://www.ivantage.co.uk/internet-marketing-training/google-analytics-adwords-website-optmizer-training-courses.htm">Dallas, TX</a></td></tr><tr><td>Wed-Fri, Jun 22-24, 2011</td><td><a href="http://seminars.websharedesign.com/">San Diego, CA</a></td></tr><tr><td>Tue-Fri, June 28-July 1 2011</td><td><a href="http://www.ivantage.co.uk/internet-marketing-training/google-analytics-sfs-training.htm">London, UK</a></td></tr><tr><td>Wed-Thur, July 6-7, 2011</td><td><a href="http://www.managementschool.uhi.ac.uk/cpd/programme/73/Google-Analytics-Seminars-for-Success-Analytics-101-Introduction-and-User-Training-with-Management-School-Associate-Lecturer-and-Google-Analytics-Certified-Partner-Vicky-Brock">Glassgow, Scotland</a></td></tr><tr><td>Tue-Thur July 12-14, 2011</td><td><a href="http://lunametrics.com/google-analytics-training/seminars/">Philadelphia, PA</a></td></tr><tr><td>Wed-Fri July 13-15, 2011 </td><td><a href="http://seminars.websharedesign.com/">Boston MA</a></td></tr></tbody></table><br />If these dates don’t work for you, see the complete <a href="http://services.google.com/ads_inquiry/awseminars">Seminars for Success schedule</a>.</div><div><br /></div><div>This is what you’ll learn by attending a seminar with one of our GACPs:</div><div><br /></div><div><a href="//www.google.com/adwords/seminars/analytics1.html">Google Analytics 101 – Introduction & User Training</a></div><div>Whether you’re just getting started or have been involved with Google Analytics for a while, if you’re looking for a thorough training in all of the reports Google Analytics provides, this is the course for you. First, you’ll get a detailed background in the web analytics industry. Then you’ll go through a detailed examination of all of the reports Google Analytics has to offer, with real-world examples of how they can help you. You’ll also learn how to segment your site’s users, spot key trends, and of course, how to take your web analytics data and use it to your advantage.</div><div><br /></div><div><a href="//www.google.com/adwords/seminars/analytics2.html">Google Analytics 201 – Advanced Analysis Techniques</a></div><div>If you’re already familiar with the basics of Google Analytics and are looking to become more sophisticated in your analysis, this course will show you how to do just that. Whether your business goals are user engagement, lead generation, or e-commerce, you’ll benefit from learning how to use the most advanced analysis features of Google Analytics, like Intelligence and Advanced Segmentation.</div><div><br /></div><div><a href="//www.google.com/adwords/seminars/analytics3.html">Google Analytics 301 – Implementation & Advanced Topics</a></div><div>For those who are comfortable with Google Analytics but want to dive deeper into the technical side of GA, this advanced technical implementation course is for you. This training is tailored a bit more toward the tech-savvy, but is extremely valuable to anyone who wants to learn what Google Analytics can do when taken beyond the “plain vanilla” implementation. You’ll go “under the hood” of Google Analytics and learn about filter configuration and setup, opportunities for advanced, custom implementations, as well as the newest beta features that are rolling out.</div><div><br /></div><div><a href="//www.google.com/adwords/seminars/wso.html">Website Optimizer</a></div><div>Once you’ve nailed down your Google Analytics implementation, you’re ready to start taking action on your data by testing your website. This interactive training in Google Website Optimizer teaches you how to test your site to improve your users’ experience and your business’s bottom line. Attendees will receive a strong background in landing page testing and testing best practices, many real-world case studies, and an optional, hands-on lab experience in starting both A/B and Multivariate tests.</div><div><br /></div><div>If you've been wanting to increase your knowledge on Google Analytics, Seminars are one of the best ways. Seminars are going on across the United States and Europe. If these days don't work for you check out the <a href="http://services.google.com/ads_inquiry/awseminars">full seminar schedule</a>. </div><br /><span class="byline-author">Posted by Trevor Claiborne, Google Analytics Team</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </script> <noscript> <div>Our Google Analytics Certified Partners (<a href="//www.google.com/analytics/partners.html">GACPs</a>) are busy over the summer making sure Google Analytics and Website Optimizer users have plenty of opportunities to learn the basics, deep-dive the data, master the technical stuff and tune for conversions!</div><div><br /></div><div>So if you're in need of some fast-track training, why not join them? Here's the June schedule for US and Europe:<br /><br /><table align="center" border="0" cellspacing="0" cellpadding="5"><tbody><tr><td>Tue-Fri, June 14-17, 2011</td><td><a href="http://www.ivantage.co.uk/internet-marketing-training/google-analytics-adwords-website-optmizer-training-courses.htm">Dallas, TX</a></td></tr><tr><td>Wed-Fri, Jun 22-24, 2011</td><td><a href="http://seminars.websharedesign.com/">San Diego, CA</a></td></tr><tr><td>Tue-Fri, June 28-July 1 2011</td><td><a href="http://www.ivantage.co.uk/internet-marketing-training/google-analytics-sfs-training.htm">London, UK</a></td></tr><tr><td>Wed-Thur, July 6-7, 2011</td><td><a href="http://www.managementschool.uhi.ac.uk/cpd/programme/73/Google-Analytics-Seminars-for-Success-Analytics-101-Introduction-and-User-Training-with-Management-School-Associate-Lecturer-and-Google-Analytics-Certified-Partner-Vicky-Brock">Glassgow, Scotland</a></td></tr><tr><td>Tue-Thur July 12-14, 2011</td><td><a href="http://lunametrics.com/google-analytics-training/seminars/">Philadelphia, PA</a></td></tr><tr><td>Wed-Fri July 13-15, 2011 </td><td><a href="http://seminars.websharedesign.com/">Boston MA</a></td></tr></tbody></table><br />If these dates don’t work for you, see the complete <a href="http://services.google.com/ads_inquiry/awseminars">Seminars for Success schedule</a>.</div><div><br /></div><div>This is what you’ll learn by attending a seminar with one of our GACPs:</div><div><br /></div><div><a href="//www.google.com/adwords/seminars/analytics1.html">Google Analytics 101 – Introduction & User Training</a></div><div>Whether you’re just getting started or have been involved with Google Analytics for a while, if you’re looking for a thorough training in all of the reports Google Analytics provides, this is the course for you. First, you’ll get a detailed background in the web analytics industry. Then you’ll go through a detailed examination of all of the reports Google Analytics has to offer, with real-world examples of how they can help you. You’ll also learn how to segment your site’s users, spot key trends, and of course, how to take your web analytics data and use it to your advantage.</div><div><br /></div><div><a href="//www.google.com/adwords/seminars/analytics2.html">Google Analytics 201 – Advanced Analysis Techniques</a></div><div>If you’re already familiar with the basics of Google Analytics and are looking to become more sophisticated in your analysis, this course will show you how to do just that. Whether your business goals are user engagement, lead generation, or e-commerce, you’ll benefit from learning how to use the most advanced analysis features of Google Analytics, like Intelligence and Advanced Segmentation.</div><div><br /></div><div><a href="//www.google.com/adwords/seminars/analytics3.html">Google Analytics 301 – Implementation & Advanced Topics</a></div><div>For those who are comfortable with Google Analytics but want to dive deeper into the technical side of GA, this advanced technical implementation course is for you. This training is tailored a bit more toward the tech-savvy, but is extremely valuable to anyone who wants to learn what Google Analytics can do when taken beyond the “plain vanilla” implementation. You’ll go “under the hood” of Google Analytics and learn about filter configuration and setup, opportunities for advanced, custom implementations, as well as the newest beta features that are rolling out.</div><div><br /></div><div><a href="//www.google.com/adwords/seminars/wso.html">Website Optimizer</a></div><div>Once you’ve nailed down your Google Analytics implementation, you’re ready to start taking action on your data by testing your website. This interactive training in Google Website Optimizer teaches you how to test your site to improve your users’ experience and your business’s bottom line. Attendees will receive a strong background in landing page testing and testing best practices, many real-world case studies, and an optional, hands-on lab experience in starting both A/B and Multivariate tests.</div><div><br /></div><div>If you've been wanting to increase your knowledge on Google Analytics, Seminars are one of the best ways. Seminars are going on across the United States and Europe. If these days don't work for you check out the <a href="http://services.google.com/ads_inquiry/awseminars">full seminar schedule</a>. </div><br /><span class="byline-author">Posted by Trevor Claiborne, Google Analytics Team</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </noscript> </div> </div> <div class='share'> <span class='gplus-share social-wrapper' data-href='https://plus.google.com/share?url=https://analytics.googleblog.com/2011/06/summer-time-and-learnings-easy.html'> <img alt='Share on Google+' height='24' src='https://www.gstatic.com/images/branding/google_plus/2x/ic_w_post_gplus_black_24dp.png' width='24'/> </span> <span class='twitter-custom social-wrapper' data-href='http://twitter.com/share?text=Google Analytics Solutions:Summer time and the learning's easy!&url=https://analytics.googleblog.com/2011/06/summer-time-and-learnings-easy.html&via=google'> <img alt='Share on Twitter' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_twitter_black_24dp.png' width='24'/> </span> <span class='fb-custom social-wrapper' data-href='https://www.facebook.com/sharer.php?u=https://analytics.googleblog.com/2011/06/summer-time-and-learnings-easy.html'> <img alt='Share on Facebook' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_facebook_black_24dp.png' width='24'/> </span> </div> </div> <div class='post' data-id='329257134329983221' itemscope='' itemtype='http://schema.org/BlogPosting'> <h2 class='title' itemprop='name'> <a href='https://analytics.googleblog.com/2011/06/pilot-webmaster-tools-in-google.html' itemprop='url' title='Pilot the Webmaster Tools in Google Analytics integration'> Pilot the Webmaster Tools in Google Analytics integration </a> </h2> <div class='post-header'> <div class='published'> <span class='publishdate' itemprop='datePublished'> June 7, 2011 </span> </div> </div> <div class='post-body'> <div class='post-content' itemprop='articleBody'> <script type='text/template'> <div style="text-align: left;">Google Analytics or Webmaster Tools, which tool should you use? For many webmasters and online marketers, the answer is both. Much of the data in Google Analytics is about what happens after a user chooses to visit your site; whereas, Webmaster Tools reports are more focused on data from before the user makes that choice.</div><div><br /></div><div>We’ve heard from many of you that an integration between Webmaster Tools and Google Analytics is at the top of your wishlists. So, today we’re happy to announce that we’re starting <a href="//goo.gl/RP1KH">a limited pilot</a> of just such an integration.</div><div><br /></div><div>The initial release will be a set of reports in Google Analytics using search data from Google Webmaster Tools. This includes query information, clicks, impressions, clickthrough rate, and average position. You’ll also be able to use Google Analytics advanced data filtering and visualizations with this data.</div><div><br /></div><div><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiPP5JFJOHxB-L-qJ8nDXGajRHML-wfsAm6CFpJXM1vrsiff_ZxhL7FNwtEthhJ54oM3f1jw8Gr_YNqxb89rIXMpqa8iCFVkT_Hsp_vpZWutvTzwuvf6M7TgXKj67T_iumrWIV8/s1600/wmt-ga-nosearch.png" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5615495387045518322" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiPP5JFJOHxB-L-qJ8nDXGajRHML-wfsAm6CFpJXM1vrsiff_ZxhL7FNwtEthhJ54oM3f1jw8Gr_YNqxb89rIXMpqa8iCFVkT_Hsp_vpZWutvTzwuvf6M7TgXKj67T_iumrWIV8/s400/wmt-ga-nosearch.png" style="display: block; margin-top: 0px; margin-right: auto; margin-bottom: 10px; margin-left: auto; text-align: center; cursor: pointer; width: 400px; height: 342px; " /></a></div><div><br /></div><div>We hope this will be the first of many ways to surface Webmaster Tools data in Google Analytics to give you a more thorough picture of your site’s performance. We’re looking forward to working with members of the pilot to help us identify the best ways to make this happen. If you’re interested in using these reports, <strike><a href="//goo.gl/RP1KH">please sign up for the pilot</a></strike> (see below).</div><div><br /></div><div><b>Update July 15th, 2011, 2:25pm PST</b>: We've closed the sign up sheet for the pilot for now. We'll update you when we open up sign ups again.</div><br /><span class="byline-author">Posted by Trevor Claiborne, Google Analytics Team</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </script> <noscript> <div style="text-align: left;">Google Analytics or Webmaster Tools, which tool should you use? For many webmasters and online marketers, the answer is both. Much of the data in Google Analytics is about what happens after a user chooses to visit your site; whereas, Webmaster Tools reports are more focused on data from before the user makes that choice.</div><div><br /></div><div>We’ve heard from many of you that an integration between Webmaster Tools and Google Analytics is at the top of your wishlists. So, today we’re happy to announce that we’re starting <a href="//goo.gl/RP1KH">a limited pilot</a> of just such an integration.</div><div><br /></div><div>The initial release will be a set of reports in Google Analytics using search data from Google Webmaster Tools. This includes query information, clicks, impressions, clickthrough rate, and average position. You’ll also be able to use Google Analytics advanced data filtering and visualizations with this data.</div><div><br /></div><div><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiPP5JFJOHxB-L-qJ8nDXGajRHML-wfsAm6CFpJXM1vrsiff_ZxhL7FNwtEthhJ54oM3f1jw8Gr_YNqxb89rIXMpqa8iCFVkT_Hsp_vpZWutvTzwuvf6M7TgXKj67T_iumrWIV8/s1600/wmt-ga-nosearch.png" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5615495387045518322" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiPP5JFJOHxB-L-qJ8nDXGajRHML-wfsAm6CFpJXM1vrsiff_ZxhL7FNwtEthhJ54oM3f1jw8Gr_YNqxb89rIXMpqa8iCFVkT_Hsp_vpZWutvTzwuvf6M7TgXKj67T_iumrWIV8/s400/wmt-ga-nosearch.png" style="display: block; margin-top: 0px; margin-right: auto; margin-bottom: 10px; margin-left: auto; text-align: center; cursor: pointer; width: 400px; height: 342px; " /></a></div><div><br /></div><div>We hope this will be the first of many ways to surface Webmaster Tools data in Google Analytics to give you a more thorough picture of your site’s performance. We’re looking forward to working with members of the pilot to help us identify the best ways to make this happen. If you’re interested in using these reports, <strike><a href="//goo.gl/RP1KH">please sign up for the pilot</a></strike> (see below).</div><div><br /></div><div><b>Update July 15th, 2011, 2:25pm PST</b>: We've closed the sign up sheet for the pilot for now. We'll update you when we open up sign ups again.</div><br /><span class="byline-author">Posted by Trevor Claiborne, Google Analytics Team</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </noscript> </div> </div> <div class='share'> <span class='gplus-share social-wrapper' data-href='https://plus.google.com/share?url=https://analytics.googleblog.com/2011/06/pilot-webmaster-tools-in-google.html'> <img alt='Share on Google+' height='24' src='https://www.gstatic.com/images/branding/google_plus/2x/ic_w_post_gplus_black_24dp.png' width='24'/> </span> <span class='twitter-custom social-wrapper' data-href='http://twitter.com/share?text=Google Analytics Solutions:Pilot the Webmaster Tools in Google Analytics integration&url=https://analytics.googleblog.com/2011/06/pilot-webmaster-tools-in-google.html&via=google'> <img alt='Share on Twitter' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_twitter_black_24dp.png' width='24'/> </span> <span class='fb-custom social-wrapper' data-href='https://www.facebook.com/sharer.php?u=https://analytics.googleblog.com/2011/06/pilot-webmaster-tools-in-google.html'> <img alt='Share on Facebook' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_facebook_black_24dp.png' width='24'/> </span> </div> </div> <div class='post' data-id='471698570381958862' itemscope='' itemtype='http://schema.org/BlogPosting'> <h2 class='title' itemprop='name'> <a href='https://analytics.googleblog.com/2011/06/custom-variables-fairmont-and-swissotel.html' itemprop='url' title='Custom Variables: Fairmont and Swissotel use-cases'> Custom Variables: Fairmont and Swissotel use-cases </a> </h2> <div class='post-header'> <div class='published'> <span class='publishdate' itemprop='datePublished'> June 2, 2011 </span> </div> </div> <div class='post-body'> <div class='post-content' itemprop='articleBody'> <script type='text/template'> The introduction of <a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingCustomVariables.html">custom variables</a> to Google Analytics opened up many possibilities in measurement for site owners. It allows you to extend the dimensions tracked by Google Analytics to include facets that are meaningful to your business. For example, wouldn’t you like to know how your logged in members behaved differently than your casual visitors? Or which categories of content your visitors are consuming?<br /> <br /> <a href="http://www.linkedin.com/in/barbarapezzi">Barbara Pezzi</a>, Director of Analytics and Search Optimisation, <a href="http://www.frhi.com/">Fairmont Raffles Hotels International</a>, has been kind enough to share her use-cases for the different types of custom variables. Head on over to the <a href="http://conversionroom-japac.blogspot.com/?utm_source=gablog&utm_medium=article&utm_campaign=GA+Blog+-+CV+Recap">APAC Conversion Room blog</a> to find out more about:<br /> <ul><li><a href="http://conversionroom-japac.blogspot.com/2011/04/extending-google-analytics-measurement.html?utm_source=gablog&utm_medium=article&utm_campaign=GA+Blog+-+CV+Recap">Visitor-level custom variables</a>: Swissotel were able to segment their visitors based on membership levels, understand their preferences, and then target their marketing efforts accordingly.</li> <li><a href="http://conversionroom-japac.blogspot.com/2011/04/extending-google-analytics-measurement_26.html?utm_source=gablog&utm_medium=article&utm_campaign=GA+Blog+-+CV+Recap">Session-level custom variables</a>: Fairmont measured which booking method (i.e. single vs multiple) was more popular on their booking engine; and were able to understand which method appealed to which types of customers.</li> <li><a href="http://conversionroom-japac.blogspot.com/2011/05/extending-google-analytics-measurement.html?utm_source=gablog&utm_medium=article&utm_campaign=GA+Blog+-+CV+Recap">Page-level custom variables</a>: Swissotel used page-level custom variables to group pages according to the language of the content. With these groupings they were able to conveniently analyse the behaviour patterns and preferences of visitors according to the language of content consumed.</li> </ul>We would also love to hear how you use custom variables. If you have any tips or suggestions, please leave them in the comments of <a href="http://conversionroom-japac.blogspot.com/?utm_source=gablog&utm_medium=article&utm_campaign=GA+Blog+-+CV+Recap">Barbara’s articles</a>.<br /> <br /> <span class="byline-author">Posted by <a href="http://twitter.com/vinoaj">Vinoaj Vijeyakumaar</a>, Senior Conversion Specialist, Google Southeast Asia</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </script> <noscript> The introduction of <a href="http://code.google.com/apis/analytics/docs/tracking/gaTrackingCustomVariables.html">custom variables</a> to Google Analytics opened up many possibilities in measurement for site owners. It allows you to extend the dimensions tracked by Google Analytics to include facets that are meaningful to your business. For example, wouldn’t you like to know how your logged in members behaved differently than your casual visitors? Or which categories of content your visitors are consuming?<br /> <br /> <a href="http://www.linkedin.com/in/barbarapezzi">Barbara Pezzi</a>, Director of Analytics and Search Optimisation, <a href="http://www.frhi.com/">Fairmont Raffles Hotels International</a>, has been kind enough to share her use-cases for the different types of custom variables. Head on over to the <a href="http://conversionroom-japac.blogspot.com/?utm_source=gablog&utm_medium=article&utm_campaign=GA+Blog+-+CV+Recap">APAC Conversion Room blog</a> to find out more about:<br /> <ul><li><a href="http://conversionroom-japac.blogspot.com/2011/04/extending-google-analytics-measurement.html?utm_source=gablog&utm_medium=article&utm_campaign=GA+Blog+-+CV+Recap">Visitor-level custom variables</a>: Swissotel were able to segment their visitors based on membership levels, understand their preferences, and then target their marketing efforts accordingly.</li> <li><a href="http://conversionroom-japac.blogspot.com/2011/04/extending-google-analytics-measurement_26.html?utm_source=gablog&utm_medium=article&utm_campaign=GA+Blog+-+CV+Recap">Session-level custom variables</a>: Fairmont measured which booking method (i.e. single vs multiple) was more popular on their booking engine; and were able to understand which method appealed to which types of customers.</li> <li><a href="http://conversionroom-japac.blogspot.com/2011/05/extending-google-analytics-measurement.html?utm_source=gablog&utm_medium=article&utm_campaign=GA+Blog+-+CV+Recap">Page-level custom variables</a>: Swissotel used page-level custom variables to group pages according to the language of the content. With these groupings they were able to conveniently analyse the behaviour patterns and preferences of visitors according to the language of content consumed.</li> </ul>We would also love to hear how you use custom variables. If you have any tips or suggestions, please leave them in the comments of <a href="http://conversionroom-japac.blogspot.com/?utm_source=gablog&utm_medium=article&utm_campaign=GA+Blog+-+CV+Recap">Barbara’s articles</a>.<br /> <br /> <span class="byline-author">Posted by <a href="http://twitter.com/vinoaj">Vinoaj Vijeyakumaar</a>, Senior Conversion Specialist, Google Southeast Asia</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </noscript> </div> </div> <div class='share'> <span class='gplus-share social-wrapper' data-href='https://plus.google.com/share?url=https://analytics.googleblog.com/2011/06/custom-variables-fairmont-and-swissotel.html'> <img alt='Share on Google+' height='24' src='https://www.gstatic.com/images/branding/google_plus/2x/ic_w_post_gplus_black_24dp.png' width='24'/> </span> <span class='twitter-custom social-wrapper' data-href='http://twitter.com/share?text=Google Analytics Solutions:Custom Variables: Fairmont and Swissotel use-cases&url=https://analytics.googleblog.com/2011/06/custom-variables-fairmont-and-swissotel.html&via=google'> <img alt='Share on Twitter' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_twitter_black_24dp.png' width='24'/> </span> <span class='fb-custom social-wrapper' data-href='https://www.facebook.com/sharer.php?u=https://analytics.googleblog.com/2011/06/custom-variables-fairmont-and-swissotel.html'> <img alt='Share on Facebook' height='24' src='https://www.gstatic.com/images/icons/material/system/2x/post_facebook_black_24dp.png' width='24'/> </span> </div> </div> <div class='post' data-id='3067063100876398329' itemscope='' itemtype='http://schema.org/BlogPosting'> <h2 class='title' itemprop='name'> <a href='https://analytics.googleblog.com/2011/06/making-of-google-analytics-v5.html' itemprop='url' title='The Making of Google Analytics v5'> The Making of Google Analytics v5 </a> </h2> <div class='post-header'> <div class='published'> <span class='publishdate' itemprop='datePublished'> June 1, 2011 </span> </div> </div> <div class='post-body'> <div class='post-content' itemprop='articleBody'> <script type='text/template'> <div><i>This is part of our <a href="http://analytics.blogspot.com/search/label/New%20Google%20Analytics?utm_source=gablog&utm_medium=blog&utm_campaign=newga-blog&utm_content=makingof">series of posts</a> highlighting the <a href="http://analytics.blogspot.com/2011/03/looking-towards-future-of-google.html?utm_source=gablog&utm_medium=blog&utm_campaign=newga-blog&utm_content=makingof">new Google Analytics</a>. The new version of Google Analytics is currently available in beta to all Analytics users. And <a href="http://twitter.com/#!/googleanalytics">follow Google Analytics on Twitter</a> for the latest updates. This week we’re sharing a few new features in our Intelligence reports.</i></div><div><br /> </div><div>Since we launched the new Google Analytics, we've been talking to many of you about the new version, and <a href="https://services.google.com/fb/forms/newanalyticsfeedback/?utm_source=gablog&utm_medium=blog&utm_campaign=newga-blog&utm_content=makingof">getting your feedback</a>. One question we got was about our goals for the new version and why we made the changes we did. So, we got a few members of the Google Analytics team together to share their stories of how the new version began, our approach, and our goals in building it. Along the way, they also share a bit about what you can expect in the future from Google Analytics.</div><div><br /> </div><div><b>The Making of Google Analytics v5</b></div><div><br /> </div><div><iframe allowfullscreen="" frameborder="0" height="349" src="//www.youtube.com/embed/3KaHlt5pKSY" width="560"></iframe></div><div><br /> </div><div>We also put together a second video where the team runs through a few of the many new features in Google Analytics v5:</div><div><br /> </div><div><b>What’s New in Google Analytics v5</b></div><div><br /> </div><div><iframe allowfullscreen="" frameborder="0" height="349" src="//www.youtube.com/embed/Y14qGVW4n8A" width="560"></iframe></div><div><br /> </div><div>You can find more information on many of these in the <a href="http://analytics.blogspot.com/search/label/New%20Google%20Analytics?utm_source=gablog&utm_medium=blog&utm_campaign=newga-blog&utm_content=makingof">New Google Analytics blog series</a> including a few that aren’t mentioned in the video like <a href="http://analytics.blogspot.com/2011/05/measure-page-load-time-with-site-speed.html?utm_source=gablog&utm_medium=blog&utm_campaign=newga-blog&utm_content=makingof">Site Speed</a> and <a href="http://analytics.blogspot.com/2011/05/new-google-analytics-overview-reports.html?utm_source=gablog&utm_medium=blog&utm_campaign=newga-blog&utm_content=makingof">new overview reports</a>. And like Sagnik says at the end of the video, there’s much more to come in Google Analytics. Stay tuned!</div><br /> <span class="byline-author">Posted by Trevor Claiborne, Google Analytics Team</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </script> <noscript> <div><i>This is part of our <a href="http://analytics.blogspot.com/search/label/New%20Google%20Analytics?utm_source=gablog&utm_medium=blog&utm_campaign=newga-blog&utm_content=makingof">series of posts</a> highlighting the <a href="http://analytics.blogspot.com/2011/03/looking-towards-future-of-google.html?utm_source=gablog&utm_medium=blog&utm_campaign=newga-blog&utm_content=makingof">new Google Analytics</a>. The new version of Google Analytics is currently available in beta to all Analytics users. And <a href="http://twitter.com/#!/googleanalytics">follow Google Analytics on Twitter</a> for the latest updates. This week we’re sharing a few new features in our Intelligence reports.</i></div><div><br /> </div><div>Since we launched the new Google Analytics, we've been talking to many of you about the new version, and <a href="https://services.google.com/fb/forms/newanalyticsfeedback/?utm_source=gablog&utm_medium=blog&utm_campaign=newga-blog&utm_content=makingof">getting your feedback</a>. One question we got was about our goals for the new version and why we made the changes we did. So, we got a few members of the Google Analytics team together to share their stories of how the new version began, our approach, and our goals in building it. Along the way, they also share a bit about what you can expect in the future from Google Analytics.</div><div><br /> </div><div><b>The Making of Google Analytics v5</b></div><div><br /> </div><div><iframe allowfullscreen="" frameborder="0" height="349" src="//www.youtube.com/embed/3KaHlt5pKSY" width="560"></iframe></div><div><br /> </div><div>We also put together a second video where the team runs through a few of the many new features in Google Analytics v5:</div><div><br /> </div><div><b>What’s New in Google Analytics v5</b></div><div><br /> </div><div><iframe allowfullscreen="" frameborder="0" height="349" src="//www.youtube.com/embed/Y14qGVW4n8A" width="560"></iframe></div><div><br /> </div><div>You can find more information on many of these in the <a href="http://analytics.blogspot.com/search/label/New%20Google%20Analytics?utm_source=gablog&utm_medium=blog&utm_campaign=newga-blog&utm_content=makingof">New Google Analytics blog series</a> including a few that aren’t mentioned in the video like <a href="http://analytics.blogspot.com/2011/05/measure-page-load-time-with-site-speed.html?utm_source=gablog&utm_medium=blog&utm_campaign=newga-blog&utm_content=makingof">Site Speed</a> and <a href="http://analytics.blogspot.com/2011/05/new-google-analytics-overview-reports.html?utm_source=gablog&utm_medium=blog&utm_campaign=newga-blog&utm_content=makingof">new overview reports</a>. And like Sagnik says at the end of the video, there’s much more to come in Google Analytics. Stay tuned!</div><br /> <span class="byline-author">Posted by Trevor Claiborne, Google Analytics Team</span> <span itemprop='author' itemscope='itemscope' itemtype='http://schema.org/Person'> <meta content='https://plus.google.com/116899029375914044550' itemprop='url'/> </span> </noscript> </div> </div> <div class='share'> <span class='gplus-share social-wrapper' data-href='https://plus.google.com/share?url=https://analytics.googleblog.com/2011/06/making-of-google-analytics-v5.html'> <img alt='Share on Google+' height='24' src='https://www.gstatic.com/images/branding/google_plus/2x/ic_w_post_gplus_black_24dp.png' width='24'/> </span> <span class='twitter-custom social-wrapper' data-href='http://twitter.com/share?text=Google Analytics Solutions:The Making of Google Analytics v5&url=https://analytics.googleblog.com/2011/06/making-of-google-analytics-v5.html&via=google'> <img alt='Share on Twitter' height='24' 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href='javascript:void(0)'> <i class='material-icons arrow'>  </i> </span> <a class='toggle' href='javascript:void(0)' style='display: none'> <span class='zippy'> <i class='material-icons'>  </i>   </span> </a> <a class='post-count-link' href='https://analytics.googleblog.com/2018/'> 2018 </a> </div> <div class='items'> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2018/07/'> Jul </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2018/06/'> Jun </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2018/05/'> May </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2018/03/'> Mar </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2018/02/'> Feb </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2018/01/'> Jan </a> </div> <div class='items'> </div> </li> </ul> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class='intervalToggle'> <span class='new-toggle' href='javascript:void(0)'> <i class='material-icons arrow'>  </i> </span> <a class='toggle' href='javascript:void(0)' style='display: none'> <span class='zippy'> <i class='material-icons'>  </i>   </span> </a> <a class='post-count-link' href='https://analytics.googleblog.com/2017/'> 2017 </a> </div> <div class='items'> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2017/12/'> Dec </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2017/11/'> Nov </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2017/10/'> Oct </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2017/09/'> Sep </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2017/08/'> Aug </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2017/07/'> Jul </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2017/06/'> Jun </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2017/05/'> May </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2017/04/'> Apr </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2017/03/'> Mar </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2017/02/'> Feb </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2017/01/'> Jan </a> </div> <div class='items'> </div> </li> </ul> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class='intervalToggle'> <span class='new-toggle' href='javascript:void(0)'> <i class='material-icons arrow'>  </i> </span> <a class='toggle' href='javascript:void(0)' style='display: none'> <span class='zippy'> <i class='material-icons'>  </i>   </span> </a> <a class='post-count-link' href='https://analytics.googleblog.com/2016/'> 2016 </a> </div> <div class='items'> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2016/12/'> Dec </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2016/11/'> Nov </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2016/10/'> Oct </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2016/09/'> Sep </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2016/08/'> Aug </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2016/07/'> Jul </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2016/06/'> Jun </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2016/05/'> May </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2016/04/'> Apr </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2016/03/'> Mar </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2016/02/'> Feb </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2016/01/'> Jan </a> </div> <div class='items'> </div> </li> </ul> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class='intervalToggle'> <span class='new-toggle' href='javascript:void(0)'> <i class='material-icons arrow'>  </i> </span> <a class='toggle' href='javascript:void(0)' style='display: none'> <span class='zippy'> <i class='material-icons'>  </i>   </span> </a> <a class='post-count-link' href='https://analytics.googleblog.com/2015/'> 2015 </a> </div> <div class='items'> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2015/12/'> Dec </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2015/11/'> Nov </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2015/10/'> Oct </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2015/09/'> Sep </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2015/08/'> Aug </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2015/07/'> Jul </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2015/06/'> Jun </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2015/05/'> May </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2015/04/'> Apr </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2015/03/'> Mar </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2015/02/'> Feb </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2015/01/'> Jan </a> </div> <div class='items'> </div> </li> </ul> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class='intervalToggle'> <span class='new-toggle' href='javascript:void(0)'> <i class='material-icons arrow'>  </i> </span> <a class='toggle' href='javascript:void(0)' style='display: none'> <span class='zippy'> <i class='material-icons'>  </i>   </span> </a> <a class='post-count-link' href='https://analytics.googleblog.com/2014/'> 2014 </a> </div> <div class='items'> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2014/12/'> Dec </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2014/11/'> Nov </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2014/10/'> Oct </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2014/09/'> Sep </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2014/07/'> Jul </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2014/06/'> Jun </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2014/05/'> May </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2014/04/'> Apr </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2014/03/'> Mar </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2014/02/'> Feb </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2014/01/'> Jan </a> </div> <div class='items'> </div> </li> </ul> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class='intervalToggle'> <span class='new-toggle' href='javascript:void(0)'> <i class='material-icons arrow'>  </i> </span> <a class='toggle' href='javascript:void(0)' style='display: none'> <span class='zippy'> <i class='material-icons'>  </i>   </span> </a> <a class='post-count-link' href='https://analytics.googleblog.com/2013/'> 2013 </a> </div> <div class='items'> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2013/12/'> Dec </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2013/11/'> Nov </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2013/10/'> Oct </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2013/09/'> Sep </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2013/08/'> Aug </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2013/07/'> Jul </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2013/06/'> Jun </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2013/05/'> May </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2013/04/'> Apr </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2013/03/'> Mar </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2013/02/'> Feb </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2013/01/'> Jan </a> </div> <div class='items'> </div> </li> </ul> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class='intervalToggle'> <span class='new-toggle' href='javascript:void(0)'> <i class='material-icons arrow'>  </i> </span> <a class='toggle' href='javascript:void(0)' style='display: none'> <span class='zippy'> <i class='material-icons'>  </i>   </span> </a> <a class='post-count-link' href='https://analytics.googleblog.com/2012/'> 2012 </a> </div> <div class='items'> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2012/12/'> Dec </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2012/11/'> Nov </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2012/10/'> Oct </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2012/09/'> Sep </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2012/08/'> Aug </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2012/07/'> Jul </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2012/06/'> Jun </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2012/05/'> May </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2012/04/'> Apr </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2012/03/'> Mar </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2012/02/'> Feb </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2012/01/'> Jan </a> </div> <div class='items'> </div> </li> </ul> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate expanded'> <div class='intervalToggle'> <span class='new-toggle' href='javascript:void(0)'> <i class='material-icons arrow'>  </i> </span> <a class='toggle' href='javascript:void(0)' style='display: none'> <span class='zippy toggle-open'> <i class='material-icons'>  </i>   </span> </a> <a class='post-count-link' href='https://analytics.googleblog.com/2011/'> 2011 </a> </div> <div class='items'> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2011/12/'> Dec </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a class='post-count-link' href='https://analytics.googleblog.com/2011/11/'> Nov </a> </div> <div class='items'> </div> </li> </ul> <ul class='hierarchy'> <li class='archivedate collapsed'> <div class=''> <a 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