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id="mw-head-base" class="noprint"></div> <div id="content" class="mw-body" role="main"> <a id="top"></a> <div id="siteNotice"></div> <div class="mw-indicators"> </div> <h1 id="firstHeading" class="firstHeading" lang="en">McFarland & Company</h1> <div id="bodyContent" class="mw-body-content"> <div id="siteSub">From Wikipedia, the free encyclopedia</div> <div id="contentSub"><span class="mw-redirectedfrom"> (Redirected from <a href="/web/20150515100158/http://en.wikipedia.org/w/index.php?title=McFarland_%26_Co.&redirect=no" title="McFarland & Co.">McFarland & Co.</a>)</span></div> <div id="jump-to-nav" class="mw-jump"> Jump to: <a href="#mw-head">navigation</a>, <a href="#p-search">search</a> </div> <div id="mw-content-text" lang="en" dir="ltr" class="mw-content-ltr"><table class="infobox vcard" style="width:22em"> <caption class="fn org">McFarland & Company</caption> <tr> <td colspan="2" style="text-align:center"><a href="/web/20150515100158/http://en.wikipedia.org/wiki/File:McFarland_%26_Company_logo.JPG" class="image"><img alt="McFarland & Company logo.JPG" src="//web.archive.org/web/20150515100158im_/http://upload.wikimedia.org/wikipedia/en/f/f4/McFarland_%26_Company_logo.JPG" width="250" height="125" data-file-width="250" data-file-height="125"/></a></td> </tr> <tr> <th scope="row" style="text-align:left"><a href="/web/20150515100158/http://en.wikipedia.org/wiki/Parent_company" title="Parent company">Parent company</a></th> <td>Independent</td> </tr> <tr> <th scope="row" style="text-align:left">Status</th> <td class="category">Active</td> </tr> <tr> <th scope="row" style="text-align:left">Founded</th> <td>1979</td> </tr> <tr> <th scope="row" style="text-align:left">Founder</th> <td>Robert Franklin</td> </tr> <tr> <th scope="row" style="text-align:left">Country of origin</th> <td>United States</td> </tr> <tr> <th scope="row" style="text-align:left">Headquarters location</th> <td class="label"><a href="/web/20150515100158/http://en.wikipedia.org/wiki/Jefferson,_North_Carolina" title="Jefferson, North Carolina">Jefferson, North Carolina</a></td> </tr> <tr> <th scope="row" style="text-align:left">Distribution</th> <td>Worldwide</td> </tr> <tr> <th scope="row" style="text-align:left">Key people</th> <td>Robert Franklin, Rhonda Herman</td> </tr> <tr> <th scope="row" style="text-align:left">Publication types</th> <td>academic and adult nonfiction, scholarly journals</td> </tr> <tr> <th scope="row" style="text-align:left">Nonfiction topics</th> <td>pop culture, sports, military history, transportation, chess, medieval studies, literary criticism, librarianship</td> </tr> <tr> <th scope="row" style="text-align:left">Number of employees</th> <td>About 50</td> </tr> <tr> <th scope="row" style="text-align:left">Official website</th> <td class="url"><span class="url"><a rel="nofollow" class="external text" href="https://web.archive.org/web/20150515100158/http://www.mcfarlandbooks.com/">www<wbr/>.mcfarlandbooks<wbr/>.com</a></span></td> </tr> </table> <p><b>McFarland & Company, Inc.</b> is a <a href="/web/20150515100158/http://en.wikipedia.org/wiki/Book_publisher" title="Book publisher" class="mw-redirect">book publisher</a> of primarily academic and adult nonfiction based in <a href="/web/20150515100158/http://en.wikipedia.org/wiki/Jefferson,_North_Carolina" title="Jefferson, North Carolina">Jefferson, North Carolina</a>. Its president and <a href="/web/20150515100158/http://en.wikipedia.org/wiki/Editor-in-chief" title="Editor-in-chief">editor-in-chief</a> is Robert Franklin, who founded the company in 1979.<sup id="cite_ref-UNC_1-0" class="reference"><a href="#cite_note-UNC-1"><span>[</span>1<span>]</span></a></sup><sup id="cite_ref-2" class="reference"><a href="#cite_note-2"><span>[</span>2<span>]</span></a></sup><sup id="cite_ref-3" class="reference"><a href="#cite_note-3"><span>[</span>3<span>]</span></a></sup> McFarland employs a staff of about 50, and as of 2011 had published approximately 5,000 titles.<sup id="cite_ref-MT03312005_4-0" class="reference"><a href="#cite_note-MT03312005-4"><span>[</span>4<span>]</span></a></sup></p> <p></p> <div id="toc" class="toc"> <div id="toctitle"> <h2>Contents</h2> </div> <ul> <li class="toclevel-1 tocsection-1"><a href="#Subject_matter"><span class="tocnumber">1</span> <span class="toctext">Subject matter</span></a></li> <li class="toclevel-1 tocsection-2"><a href="#List_of_scholarly_journals"><span class="tocnumber">2</span> <span class="toctext">List of scholarly journals</span></a></li> <li class="toclevel-1 tocsection-3"><a href="#References"><span class="tocnumber">3</span> <span class="toctext">References</span></a></li> <li class="toclevel-1 tocsection-4"><a href="#External_links"><span class="tocnumber">4</span> <span class="toctext">External links</span></a></li> </ul> </div> <p></p> <h2><span class="mw-headline" id="Subject_matter">Subject matter</span><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/web/20150515100158/http://en.wikipedia.org/w/index.php?title=McFarland_%26_Company&action=edit&section=1" title="Edit section: Subject matter">edit</a><span class="mw-editsection-bracket">]</span></span></h2> <p>Its target markets are <a href="/web/20150515100158/http://en.wikipedia.org/wiki/Libraries" title="Libraries" class="mw-redirect">libraries</a> and direct mailing to enthusiasts in niche categories.<sup id="cite_ref-UNC_1-1" class="reference"><a href="#cite_note-UNC-1"><span>[</span>1<span>]</span></a></sup> The company is known for its <a href="/web/20150515100158/http://en.wikipedia.org/wiki/Sports" title="Sports" class="mw-redirect">sports</a> literature, especially <a href="/web/20150515100158/http://en.wikipedia.org/wiki/Baseball_history" title="Baseball history" class="mw-redirect">baseball history</a>,<sup id="cite_ref-UNC_1-2" class="reference"><a href="#cite_note-UNC-1"><span>[</span>1<span>]</span></a></sup> as well as books about chess<sup id="cite_ref-5" class="reference"><a href="#cite_note-5"><span>[</span>5<span>]</span></a></sup> and film.<sup id="cite_ref-6" class="reference"><a href="#cite_note-6"><span>[</span>6<span>]</span></a></sup> According to the <i><a href="/web/20150515100158/http://en.wikipedia.org/wiki/Mountain_Times" title="Mountain Times">Mountain Times</a>,</i> McFarland publishes about 275 scholarly monograph and reference book titles a year.<sup id="cite_ref-MT03312005_4-1" class="reference"><a href="#cite_note-MT03312005-4"><span>[</span>4<span>]</span></a></sup><sup id="cite_ref-MT12132007_7-0" class="reference"><a href="#cite_note-MT12132007-7"><span>[</span>7<span>]</span></a></sup></p> <h2><span class="mw-headline" id="List_of_scholarly_journals">List of scholarly journals</span><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/web/20150515100158/http://en.wikipedia.org/w/index.php?title=McFarland_%26_Company&action=edit&section=2" title="Edit section: List of scholarly journals">edit</a><span class="mw-editsection-bracket">]</span></span></h2> <ul> <li><i>Base Ball: A Journal of the Early Game</i></li> <li><i>Black Ball: A Journal of the Negro Leagues</i></li> <li><i>Clues: A Journal of Detection</i></li> <li><i><a href="/web/20150515100158/http://en.wikipedia.org/wiki/Journal_of_Information_Ethics" title="Journal of Information Ethics">Journal of Information Ethics</a></i></li> <li><i><a href="/web/20150515100158/http://en.wikipedia.org/wiki/North_Korean_Review" title="North Korean Review">North Korean Review</a></i></li> </ul> <h2><span class="mw-headline" id="References">References</span><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/web/20150515100158/http://en.wikipedia.org/w/index.php?title=McFarland_%26_Company&action=edit&section=3" title="Edit section: References">edit</a><span class="mw-editsection-bracket">]</span></span></h2> <div class="reflist" style="list-style-type: decimal;"> <ol class="references"> <li id="cite_note-UNC-1"><span class="mw-cite-backlink">^ <a href="#cite_ref-UNC_1-0"><sup><i><b>a</b></i></sup></a> <a href="#cite_ref-UNC_1-1"><sup><i><b>b</b></i></sup></a> <a href="#cite_ref-UNC_1-2"><sup><i><b>c</b></i></sup></a></span> <span class="reference-text"><span class="citation web"><a rel="nofollow" class="external text" href="https://web.archive.org/web/20150515100158/http://www.unc.edu/depts/ppps/NCSLNews/houses/houses.html">"Publishing Houses – What's New"</a>. <i>The North Carolina Sports Literature Newsletter</i>. <a href="/web/20150515100158/http://en.wikipedia.org/wiki/University_of_North_Carolina" title="University of North Carolina">University of North Carolina</a><span class="reference-accessdate">. Retrieved <span class="nowrap">2013-12-13</span></span>.</span><span title="ctx_ver=Z39.88-2004&rfr_id=info%3Asid%2Fen.wikipedia.org%3AMcFarland+%26+Company&rft.atitle=Publishing+Houses+%E2%80%93+What%27s+New&rft.genre=article&rft_id=http%3A%2F%2Fwww.unc.edu%2Fdepts%2Fppps%2FNCSLNews%2Fhouses%2Fhouses.html&rft.jtitle=The+North+Carolina+Sports+Literature+Newsletter&rft.pub=University+of+North+Carolina&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal" class="Z3988"><span style="display:none;"> </span></span></span></li> <li id="cite_note-2"><span class="mw-cite-backlink"><b><a href="#cite_ref-2">^</a></b></span> <span class="reference-text"><span class="citation news">Roark, Fawn (2004-09-30). <a rel="nofollow" class="external text" href="https://web.archive.org/web/20150515100158/http://www.mountaintimes.com/mtweekly/2004/0930/mcfarland.php3">"McFarland President To Speak At Entrepreneurial Conference"</a>. <i><a href="/web/20150515100158/http://en.wikipedia.org/wiki/Mountain_Times" title="Mountain Times">Mountain Times</a></i><span class="reference-accessdate">. Retrieved <span class="nowrap">2013-12-13</span></span>.</span><span title="ctx_ver=Z39.88-2004&rfr_id=info%3Asid%2Fen.wikipedia.org%3AMcFarland+%26+Company&rft.atitle=McFarland+President+To+Speak+At+Entrepreneurial+Conference&rft.aufirst=Fawn&rft.aulast=Roark&rft.au=Roark%2C+Fawn&rft.date=2004-09-30&rft.genre=article&rft_id=http%3A%2F%2Fwww.mountaintimes.com%2Fmtweekly%2F2004%2F0930%2Fmcfarland.php3&rft.jtitle=Mountain+Times&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal" class="Z3988"><span style="display:none;"> </span></span></span></li> <li id="cite_note-3"><span class="mw-cite-backlink"><b><a href="#cite_ref-3">^</a></b></span> <span class="reference-text"><span class="citation web"><a rel="nofollow" class="external text" href="https://web.archive.org/web/20150515100158/http://www.mcfarlandbooks.com/about-mcfarland/company-history/">"Company History"</a>. <i>McFarlandBooks.com</i><span class="reference-accessdate">. Retrieved <span class="nowrap">2013-12-13</span></span>.</span><span title="ctx_ver=Z39.88-2004&rfr_id=info%3Asid%2Fen.wikipedia.org%3AMcFarland+%26+Company&rft.atitle=Company+History&rft.genre=article&rft_id=http%3A%2F%2Fwww.mcfarlandbooks.com%2Fabout-mcfarland%2Fcompany-history%2F&rft.jtitle=McFarlandBooks.com&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal" class="Z3988"><span style="display:none;"> </span></span></span></li> <li id="cite_note-MT03312005-4"><span class="mw-cite-backlink">^ <a href="#cite_ref-MT03312005_4-0"><sup><i><b>a</b></i></sup></a> <a href="#cite_ref-MT03312005_4-1"><sup><i><b>b</b></i></sup></a></span> <span class="reference-text"><span class="citation web"><a rel="nofollow" class="external text" href="https://web.archive.org/web/20150515100158/http://archives.mountaintimes.com/mtweekly/2005/0331/mcfarland.php3">"McFarland & Company Announces Promotion"</a>. <i><a href="/web/20150515100158/http://en.wikipedia.org/wiki/Mountain_Times" title="Mountain Times">Mountain Times</a></i>. 2005-03-31<span class="reference-accessdate">. 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Retrieved <span class="nowrap">2013-12-13</span></span>.</span><span title="ctx_ver=Z39.88-2004&rfr_id=info%3Asid%2Fen.wikipedia.org%3AMcFarland+%26+Company&rft.atitle=Amazon.com+trying+to+wring+deep+discounts+from+publishers&rft.aufirst=Amy&rft.aulast=Martinez&rft.au=Martinez%2C+Amy&rft.date=2012-04-01&rft.genre=article&rft_id=http%3A%2F%2Fseattletimes.com%2Fhtml%2Fbusinesstechnology%2F2017889877_amazonpublisher02.html&rft.jtitle=Seattle+Times&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal" class="Z3988"><span style="display:none;"> </span></span></span></li> <li id="cite_note-6"><span class="mw-cite-backlink"><b><a href="#cite_ref-6">^</a></b></span> <span class="reference-text"><span class="citation news">Curan, Kenneth (2004-12-16). <a rel="nofollow" class="external text" href="https://web.archive.org/web/20150515100158/http://articles.latimes.com/2004/dec/16/news/wk-giftsintro16">"Calendar's picks for your pickiest"</a>. <i><a href="/web/20150515100158/http://en.wikipedia.org/wiki/Los_Angeles_Times" title="Los Angeles Times">Los Angeles Times</a></i><span class="reference-accessdate">. Retrieved <span class="nowrap">2013-12-13</span></span>.</span><span title="ctx_ver=Z39.88-2004&rfr_id=info%3Asid%2Fen.wikipedia.org%3AMcFarland+%26+Company&rft.atitle=Calendar%27s+picks+for+your+pickiest&rft.au=Curan%2C+Kenneth&rft.aufirst=Kenneth&rft.aulast=Curan&rft.date=2004-12-16&rft.genre=article&rft_id=http%3A%2F%2Farticles.latimes.com%2F2004%2Fdec%2F16%2Fnews%2Fwk-giftsintro16&rft.jtitle=Los+Angeles+Times&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal" class="Z3988"><span style="display:none;"> </span></span></span></li> <li id="cite_note-MT12132007-7"><span class="mw-cite-backlink"><b><a href="#cite_ref-MT12132007_7-0">^</a></b></span> <span class="reference-text"><span class="citation news"><a rel="nofollow" class="external text" href="https://web.archive.org/web/20150515100158/http://archives.mountaintimes.com/mtweekly/2007/1213/mcfarland.php3">"VP celebrates 25 years at McFarland"</a>. <i><a href="/web/20150515100158/http://en.wikipedia.org/wiki/Mountain_Times" title="Mountain Times">Mountain Times</a></i>. 2007-12-13<span class="reference-accessdate">. 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