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Blog - Marketing Automation Corp

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data-element_type="column" id="header-logo"> <div class="elementor-widget-wrap elementor-element-populated"> <div class="elementor-element elementor-element-c6be9f8 elementor-widget elementor-widget-theme-site-logo elementor-widget-image" data-id="c6be9f8" data-element_type="widget" data-widget_type="theme-site-logo.default"> <div class="elementor-widget-container"> <a href="https://marketing-automation.ca/en-us/"> <img width="160" height="81" src="https://marketing-automation.ca/wp-content/uploads/2022/09/mac-logo.svg" class="attachment-full size-full wp-image-29" alt="mac-logo" /> </a> </div> </div> </div> </div> </div> </section> </div> </div> </div> </section> </div> <div data-elementor-type="wp-page" data-elementor-id="9764" class="elementor elementor-9764" data-elementor-post-type="page"> <div class="elementor-element elementor-element-3af5c9d e-con-full e-flex e-con e-parent" data-id="3af5c9d" data-element_type="container" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}"> <div class="elementor-element elementor-element-8a9ac87 e-con-full e-flex e-con e-child" data-id="8a9ac87" data-element_type="container"> <div class="elementor-element elementor-element-21a0bd2 e-con-full e-flex e-con e-child" data-id="21a0bd2" data-element_type="container"> <div class="elementor-element elementor-element-737e2db elementor-widget elementor-widget-heading" data-id="737e2db" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h1 class="elementor-heading-title elementor-size-default">Resources</h1> </div> </div> <div class="elementor-element elementor-element-e440013 elementor-widget elementor-widget-heading" data-id="e440013" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h1 class="elementor-heading-title elementor-size-default">The MAC Blog</h1> </div> </div> <div class="elementor-element elementor-element-00af900 elementor-icon-list--layout-inline elementor-align-center elementor-hidden-tablet elementor-hidden-mobile elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list" data-id="00af900" data-element_type="widget" data-widget_type="icon-list.default"> <div class="elementor-widget-container"> <ul class="elementor-icon-list-items elementor-inline-items"> <li class="elementor-icon-list-item elementor-inline-item"> <a href="https://marketing-automation.ca/en-us/case-studies/"> <span class="elementor-icon-list-text">Case Studies</span> </a> </li> <li class="elementor-icon-list-item elementor-inline-item"> <a href="https://marketing-automation.ca/en-us/webinars-on-demand/"> <span class="elementor-icon-list-text">Webinars On-Demand</span> </a> </li> <li class="elementor-icon-list-item elementor-inline-item"> <a href="https://marketing-automation.ca/en-us/ebooks-more/"> <span class="elementor-icon-list-text">Ebooks & More</span> </a> </li> </ul> 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class="elementor-element elementor-element-559c2ef elementor-widget elementor-widget-html" data-id="559c2ef" data-element_type="widget" data-widget_type="html.default"> <div class="elementor-widget-container"> <!-- Filter Container --> <div class="filter-container" style="display:flex;width:100%;flex-direction:row;justify-content:center;align-items:center;"> <!-- Input Field for Filtering --> <input style="border:1px solid #d9d9d9;font-family:quicksand;" type="text" id="filter-input" placeholder="Search"> <!-- Span to Display Item Count --> <span id="item-count" style="font-family:quicksand;font-size:15px;color:grey;text-wrap:nowrap;margin-left:20px;"></span> </div> <!-- Message for No Results --> <div id="no-results-message" style="display:none;text-align:center; color:#fff; font-family:'Work Sans', sans-serif;margin-top:20px;"> Sorry, no results match your search. </div> <script type="rocketlazyloadscript"> // Ensure the document is fully loaded before executing the script jQuery(document).ready(function($) { var filterTimeout; // Timeout variable to control the delay in filtering updateItemCount(); // Call to initial function to update item count // MutationObserver to monitor changes in the Elementor loop container var observer = new MutationObserver(function(mutations) { mutations.forEach(function(mutation) { // Check if new nodes (items) are added to the DOM if (mutation.addedNodes.length > 0) { updateItemCount(); // Update the item count when new items are added } }); }); // Configure the observer to watch for changes in the child elements of the loop container observer.observe(document.querySelector('.elementor .e-loop-item').parentNode, { childList: true // Monitor for added or removed child nodes }); // Event listener for changes in the filter input field $('#filter-input').on('input', function() { clearTimeout(filterTimeout); // Clear previous timeout to prevent multiple triggers filterTimeout = setTimeout(function() { var searchText = $('#filter-input').val().toLowerCase(); // Get the current input text and convert to lowercase // Iterate over each loop item and apply filter logic $('.elementor .e-loop-item').each(function() { var itemText = $(this).text().toLowerCase(); // Get text of the item and convert to lowercase if (itemText.includes(searchText)) { $(this).css('display', ''); // Show item if it matches the search text } else { $(this).css('display', 'none'); // Hide item if it does not match the search text } }); updateItemCount(); // Update the item count after applying the filter }, 1000); // Set a delay of 1 second before triggering the filter function }); // Event delegation for handling click on "Load More" button $(document).on('click', '.e-loop__load-more .elementor-button-link.elementor-button', function() { $('#filter-input').val(''); // Clear the filter input field $('.elementor .e-loop-item').css('display', ''); // Reset display of all items to default updateItemCount(); // Update the item count after loading more items }); // Function to update the display of the total and visible item count function updateItemCount() { var totalItems = $('.elementor .e-loop-item').length; // Count total items var visibleItems = $('.elementor .e-loop-item').filter(function() { return $(this).css('display') !== 'none'; // Count visible items }).length; $('#item-count').text('Showing ' + visibleItems + '/' + totalItems + ' items'); // Update text of item count display // Show or hide the "no results" message based on visible item count if (visibleItems === 0) { $('#no-results-message').show(); // Show message if no items are visible } else { $('#no-results-message').hide(); // Hide message if items are visible } } }); </script> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="elementor-element elementor-element-ddf272e e-flex e-con-boxed e-con e-parent" data-id="ddf272e" data-element_type="container" 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elementor-widget__width-auto elementor-absolute elementor-widget elementor-widget-post-info" data-id="f8af3f1" data-element_type="widget" data-settings="{&quot;_position&quot;:&quot;absolute&quot;}" data-widget_type="post-info.default"> <div class="elementor-widget-container"> <ul class="elementor-inline-items elementor-icon-list-items elementor-post-info"> <li class="elementor-icon-list-item elementor-repeater-item-14b9aee elementor-inline-item" itemprop="about"> <span class="elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms"> <span class="elementor-post-info__terms-list"> <span class="elementor-post-info__terms-list-item">Blog</span> </span> </span> </li> </ul> </div> </div> <div class="elementor-element elementor-element-74516be elementor-widget elementor-widget-theme-post-excerpt" data-id="74516be" data-element_type="widget" data-widget_type="theme-post-excerpt.default"> <div class="elementor-widget-container"> Discover how regular platform audits are helpful for optimizing marketing automation success and ensuring efficient... </div> </div> <div class="elementor-element elementor-element-9d0ace2 elementor-align-center elementor-widget elementor-widget-button" data-id="9d0ace2" data-element_type="widget" data-widget_type="button.default"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"> <a class="elementor-button elementor-button-link elementor-size-sm elementor-animation-float" href="https://marketing-automation.ca/en-us/blog/why-regular-platform-audits-are-essential-for-marketing-automation-success/" target="_blank"> <span class="elementor-button-content-wrapper"> <span class="elementor-button-text">Read More &nbsp; →</span> </span> </a> </div> </div> </div> </div> </div> </div> <div data-elementor-type="loop-item" data-elementor-id="9884" class="elementor elementor-9884 e-loop-item e-loop-item-10136 post-10136 post type-post status-publish format-standard has-post-thumbnail hentry category-blog-us" data-elementor-post-type="elementor_library" data-custom-edit-handle="1"> <div class="elementor-element elementor-element-e1aabe4 e-flex e-con-boxed e-con e-parent" data-id="e1aabe4" data-element_type="container" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}"> <div class="e-con-inner"> <div class="elementor-element elementor-element-5c9ba4d elementor-widget elementor-widget-image" data-id="5c9ba4d" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <a href="https://marketing-automation.ca/en-us/blog/5-key-benefits-of-integrating-crm-and-marketing-automation-platforms/" target="_blank"> <img decoding="async" width="800" height="420" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20420'%3E%3C/svg%3E" class="attachment-large size-large wp-image-10137" alt="" 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format-standard has-post-thumbnail hentry category-blog-us" data-elementor-post-type="elementor_library" data-custom-edit-handle="1"> <div class="elementor-element elementor-element-e1aabe4 e-flex e-con-boxed e-con e-parent" data-id="e1aabe4" data-element_type="container" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}"> <div class="e-con-inner"> <div class="elementor-element elementor-element-5c9ba4d elementor-widget elementor-widget-image" data-id="5c9ba4d" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <a href="https://marketing-automation.ca/en-us/blog/responsible-ai-best-practices-for-marketing-automation/" target="_blank"> <img decoding="async" width="800" height="420" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20420'%3E%3C/svg%3E" class="attachment-large size-large wp-image-9989" alt="" 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best practices for implementing responsible AI in marketing automation to ensure ethical and effective... </div> </div> <div class="elementor-element elementor-element-9d0ace2 elementor-align-center elementor-widget elementor-widget-button" data-id="9d0ace2" data-element_type="widget" data-widget_type="button.default"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"> <a class="elementor-button elementor-button-link elementor-size-sm elementor-animation-float" href="https://marketing-automation.ca/en-us/blog/responsible-ai-best-practices-for-marketing-automation/" target="_blank"> <span class="elementor-button-content-wrapper"> <span class="elementor-button-text">Read More &nbsp; →</span> </span> </a> </div> </div> </div> </div> </div> </div> <div data-elementor-type="loop-item" data-elementor-id="9884" class="elementor elementor-9884 e-loop-item e-loop-item-9978 post-9978 post type-post status-publish format-standard has-post-thumbnail hentry category-blog-us" data-elementor-post-type="elementor_library" data-custom-edit-handle="1"> <div class="elementor-element elementor-element-e1aabe4 e-flex e-con-boxed e-con e-parent" data-id="e1aabe4" data-element_type="container" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}"> <div class="e-con-inner"> <div class="elementor-element elementor-element-5c9ba4d elementor-widget elementor-widget-image" data-id="5c9ba4d" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <a href="https://marketing-automation.ca/en-us/blog/omnichannel-vs-multichannel-which-marketing-strategy-suits-you-best/" target="_blank"> <img decoding="async" width="800" height="420" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20420'%3E%3C/svg%3E" class="attachment-large size-large wp-image-9979" alt="" 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elementor-element-f8af3f1 elementor-align-center elementor-widget__width-auto elementor-absolute elementor-widget elementor-widget-post-info" data-id="f8af3f1" data-element_type="widget" data-settings="{&quot;_position&quot;:&quot;absolute&quot;}" data-widget_type="post-info.default"> <div class="elementor-widget-container"> <ul class="elementor-inline-items elementor-icon-list-items elementor-post-info"> <li class="elementor-icon-list-item elementor-repeater-item-14b9aee elementor-inline-item" itemprop="about"> <span class="elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms"> <span class="elementor-post-info__terms-list"> <span class="elementor-post-info__terms-list-item">Blog</span> </span> </span> </li> </ul> </div> </div> <div class="elementor-element elementor-element-74516be elementor-widget elementor-widget-theme-post-excerpt" data-id="74516be" data-element_type="widget" data-widget_type="theme-post-excerpt.default"> <div 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format-standard has-post-thumbnail hentry category-blog-us" data-elementor-post-type="elementor_library" data-custom-edit-handle="1"> <div class="elementor-element elementor-element-e1aabe4 e-flex e-con-boxed e-con e-parent" data-id="e1aabe4" data-element_type="container" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}"> <div class="e-con-inner"> <div class="elementor-element elementor-element-5c9ba4d elementor-widget elementor-widget-image" data-id="5c9ba4d" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <a href="https://marketing-automation.ca/en-us/blog/getting-started-with-account-based-marketing-in-2024/" target="_blank"> <img decoding="async" width="800" height="420" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20420'%3E%3C/svg%3E" class="attachment-large size-large wp-image-9917" alt="" data-lazy-srcset="https://marketing-automation.ca/wp-content/uploads/2024/07/Getting-Started-w.-ABM-1024x538.jpg 1024w, https://marketing-automation.ca/wp-content/uploads/2024/07/Getting-Started-w.-ABM-300x158.jpg 300w, https://marketing-automation.ca/wp-content/uploads/2024/07/Getting-Started-w.-ABM-768x403.jpg 768w, https://marketing-automation.ca/wp-content/uploads/2024/07/Getting-Started-w.-ABM-600x315.jpg 600w, https://marketing-automation.ca/wp-content/uploads/2024/07/Getting-Started-w.-ABM.jpg 1200w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://marketing-automation.ca/wp-content/uploads/2024/07/Getting-Started-w.-ABM-1024x538.jpg" /><noscript><img loading="lazy" decoding="async" width="800" height="420" src="https://marketing-automation.ca/wp-content/uploads/2024/07/Getting-Started-w.-ABM-1024x538.jpg" class="attachment-large size-large wp-image-9917" alt="" 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data-element_type="widget" data-widget_type="theme-post-excerpt.default"> <div class="elementor-widget-container"> Learn how to implement account-based marketing (ABM) in 2024 to boost ROI, align teams, and... </div> </div> <div class="elementor-element elementor-element-9d0ace2 elementor-align-center elementor-widget elementor-widget-button" data-id="9d0ace2" data-element_type="widget" data-widget_type="button.default"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"> <a class="elementor-button elementor-button-link elementor-size-sm elementor-animation-float" href="https://marketing-automation.ca/en-us/blog/getting-started-with-account-based-marketing-in-2024/" target="_blank"> <span class="elementor-button-content-wrapper"> <span class="elementor-button-text">Read More &nbsp; →</span> </span> </a> </div> </div> </div> </div> </div> </div> <div data-elementor-type="loop-item" data-elementor-id="9884" class="elementor elementor-9884 e-loop-item 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class="elementor-post-info__terms-list-item">Blog</span> </span> </span> </li> </ul> </div> </div> <div class="elementor-element elementor-element-74516be elementor-widget elementor-widget-theme-post-excerpt" data-id="74516be" data-element_type="widget" data-widget_type="theme-post-excerpt.default"> <div class="elementor-widget-container"> Maximize your marketing and sales teams’ success with our ultimate guide to Marketo Sales Insight... </div> </div> <div class="elementor-element elementor-element-9d0ace2 elementor-align-center elementor-widget elementor-widget-button" data-id="9d0ace2" data-element_type="widget" data-widget_type="button.default"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"> <a class="elementor-button elementor-button-link elementor-size-sm elementor-animation-float" href="https://marketing-automation.ca/en-us/blog/the-ultimate-guide-to-marketo-sales-insight/" target="_blank"> <span class="elementor-button-content-wrapper"> <span 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data-id="74516be" data-element_type="widget" data-widget_type="theme-post-excerpt.default"> <div class="elementor-widget-container"> <p>Why are 64% of global software decision-makers choosing to level up with asset organization software?... </div> </div> <div class="elementor-element elementor-element-9d0ace2 elementor-align-center elementor-widget elementor-widget-button" data-id="9d0ace2" data-element_type="widget" data-widget_type="button.default"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"> <a class="elementor-button elementor-button-link elementor-size-sm elementor-animation-float" href="https://marketing-automation.ca/en-us/blog/adobe-experience-manager-best-practices-for-organizing-digital-assets/" target="_blank"> <span class="elementor-button-content-wrapper"> <span class="elementor-button-text">Read More &nbsp; →</span> </span> </a> </div> </div> </div> </div> </div> </div> <div data-elementor-type="loop-item" data-elementor-id="9884" 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elementor-post-info__item elementor-post-info__item--type-terms"> <span class="elementor-post-info__terms-list"> <span class="elementor-post-info__terms-list-item">Blog</span> </span> </span> </li> </ul> </div> </div> <div class="elementor-element elementor-element-74516be elementor-widget elementor-widget-theme-post-excerpt" data-id="74516be" data-element_type="widget" data-widget_type="theme-post-excerpt.default"> <div class="elementor-widget-container"> <p>What do you do when you receive generic emails? 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data-custom-edit-handle="1"> <div class="elementor-element elementor-element-e1aabe4 e-flex e-con-boxed e-con e-parent" data-id="e1aabe4" data-element_type="container" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}"> <div class="e-con-inner"> <div class="elementor-element elementor-element-5c9ba4d elementor-widget elementor-widget-image" data-id="5c9ba4d" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <a href="https://marketing-automation.ca/en-us/blog/revenue-operations-why-attribution-reporting-is-a-must-have-for-ma/" target="_blank"> <img decoding="async" width="800" height="420" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20420'%3E%3C/svg%3E" class="attachment-large size-large wp-image-9424" alt="" data-lazy-srcset="https://marketing-automation.ca/wp-content/uploads/2024/04/blog-67-small-image-1024x538.jpg 1024w, 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elementor-widget elementor-widget-post-info" data-id="f8af3f1" data-element_type="widget" data-settings="{&quot;_position&quot;:&quot;absolute&quot;}" data-widget_type="post-info.default"> <div class="elementor-widget-container"> <ul class="elementor-inline-items elementor-icon-list-items elementor-post-info"> <li class="elementor-icon-list-item elementor-repeater-item-14b9aee elementor-inline-item" itemprop="about"> <span class="elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms"> <span class="elementor-post-info__terms-list"> <span class="elementor-post-info__terms-list-item">Blog</span> </span> </span> </li> </ul> </div> </div> <div class="elementor-element elementor-element-74516be elementor-widget elementor-widget-theme-post-excerpt" data-id="74516be" data-element_type="widget" data-widget_type="theme-post-excerpt.default"> <div class="elementor-widget-container"> Discover why attribution reporting is essential for optimizing marketing 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data-elementor-post-type="elementor_library" data-custom-edit-handle="1"> <div class="elementor-element elementor-element-e1aabe4 e-flex e-con-boxed e-con e-parent" data-id="e1aabe4" data-element_type="container" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}"> <div class="e-con-inner"> <div class="elementor-element elementor-element-5c9ba4d elementor-widget elementor-widget-image" data-id="5c9ba4d" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <a href="https://marketing-automation.ca/en-us/blog/an-expert-comparison-of-the-generative-ai-tools-available-in-each-ma-platform/" target="_blank"> <img decoding="async" width="800" height="420" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20420'%3E%3C/svg%3E" class="attachment-large size-large wp-image-9245" alt="" 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https://marketing-automation.ca/wp-content/uploads/2024/04/blog-66-small-image-300x158.jpg 300w, https://marketing-automation.ca/wp-content/uploads/2024/04/blog-66-small-image-768x403.jpg 768w, https://marketing-automation.ca/wp-content/uploads/2024/04/blog-66-small-image-600x315.jpg 600w, https://marketing-automation.ca/wp-content/uploads/2024/04/blog-66-small-image.jpg 1200w" sizes="(max-width: 800px) 100vw, 800px" /></noscript> </a> </div> </div> <div class="elementor-element elementor-element-6d73d05 elementor-widget elementor-widget-heading" data-id="6d73d05" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default"><a href="https://marketing-automation.ca/en-us/blog/an-expert-comparison-of-the-generative-ai-tools-available-in-each-ma-platform/" target="_blank">An Expert Comparison of the Generative AI Tools Available in Each MA Platform</a></h2> </div> </div> <div class="elementor-element elementor-element-f8af3f1 elementor-align-center elementor-widget__width-auto elementor-absolute elementor-widget elementor-widget-post-info" data-id="f8af3f1" data-element_type="widget" data-settings="{&quot;_position&quot;:&quot;absolute&quot;}" data-widget_type="post-info.default"> <div class="elementor-widget-container"> <ul class="elementor-inline-items elementor-icon-list-items elementor-post-info"> <li class="elementor-icon-list-item elementor-repeater-item-14b9aee elementor-inline-item" itemprop="about"> <span class="elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms"> <span class="elementor-post-info__terms-list"> <span class="elementor-post-info__terms-list-item">Blog</span> </span> </span> </li> </ul> </div> </div> <div class="elementor-element elementor-element-74516be elementor-widget elementor-widget-theme-post-excerpt" data-id="74516be" data-element_type="widget" data-widget_type="theme-post-excerpt.default"> <div class="elementor-widget-container"> Explore our expert comparison of generative AI tools across various marketing automation platforms to optimize... </div> </div> <div class="elementor-element elementor-element-9d0ace2 elementor-align-center elementor-widget elementor-widget-button" data-id="9d0ace2" data-element_type="widget" data-widget_type="button.default"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"> <a class="elementor-button elementor-button-link elementor-size-sm elementor-animation-float" href="https://marketing-automation.ca/en-us/blog/an-expert-comparison-of-the-generative-ai-tools-available-in-each-ma-platform/" target="_blank"> <span class="elementor-button-content-wrapper"> <span class="elementor-button-text">Read More &nbsp; →</span> </span> </a> </div> </div> </div> </div> </div> </div> <div data-elementor-type="loop-item" data-elementor-id="9884" class="elementor elementor-9884 e-loop-item e-loop-item-9169 post-9169 post 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class="elementor-post-info__terms-list-item">Blog</span> </span> </span> </li> </ul> </div> </div> <div class="elementor-element elementor-element-74516be elementor-widget elementor-widget-theme-post-excerpt" data-id="74516be" data-element_type="widget" data-widget_type="theme-post-excerpt.default"> <div class="elementor-widget-container"> Our certified marketing automation experts reveal their favorite MA integrations you can use to streamline... </div> </div> <div class="elementor-element elementor-element-9d0ace2 elementor-align-center elementor-widget elementor-widget-button" data-id="9d0ace2" data-element_type="widget" data-widget_type="button.default"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"> <a class="elementor-button elementor-button-link elementor-size-sm elementor-animation-float" href="https://marketing-automation.ca/en-us/blog/our-top-4-favorite-ma-integration-pairings/" target="_blank"> <span class="elementor-button-content-wrapper"> 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data-id="f8af3f1" data-element_type="widget" data-settings="{&quot;_position&quot;:&quot;absolute&quot;}" data-widget_type="post-info.default"> <div class="elementor-widget-container"> <ul class="elementor-inline-items elementor-icon-list-items elementor-post-info"> <li class="elementor-icon-list-item elementor-repeater-item-14b9aee elementor-inline-item" itemprop="about"> <span class="elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms"> <span class="elementor-post-info__terms-list"> <span class="elementor-post-info__terms-list-item">Blog</span> </span> </span> </li> </ul> </div> </div> <div class="elementor-element elementor-element-74516be elementor-widget elementor-widget-theme-post-excerpt" data-id="74516be" data-element_type="widget" data-widget_type="theme-post-excerpt.default"> <div class="elementor-widget-container"> Discover the intricacies of bot clicks and ad fraud in digital marketing. 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Learn how to... </div> </div> <div class="elementor-element elementor-element-9d0ace2 elementor-align-center elementor-widget elementor-widget-button" data-id="9d0ace2" data-element_type="widget" data-widget_type="button.default"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"> <a class="elementor-button elementor-button-link elementor-size-sm elementor-animation-float" href="https://marketing-automation.ca/en-us/blog/click-or-con-navigating-the-web-of-bot-clicks-and-ad-fraud/" target="_blank"> <span class="elementor-button-content-wrapper"> <span class="elementor-button-text">Read More &nbsp; →</span> </span> </a> </div> </div> </div> </div> </div> </div> <div data-elementor-type="loop-item" data-elementor-id="9884" class="elementor elementor-9884 e-loop-item e-loop-item-8232 post-8232 post type-post status-publish format-standard has-post-thumbnail hentry category-blog-us" data-elementor-post-type="elementor_library" data-custom-edit-handle="1"> <div 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data-settings="{&quot;_position&quot;:&quot;absolute&quot;}" data-widget_type="post-info.default"> <div class="elementor-widget-container"> <ul class="elementor-inline-items elementor-icon-list-items elementor-post-info"> <li class="elementor-icon-list-item elementor-repeater-item-14b9aee elementor-inline-item" itemprop="about"> <span class="elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms"> <span class="elementor-post-info__terms-list"> <span class="elementor-post-info__terms-list-item">Blog</span> </span> </span> </li> </ul> </div> </div> <div class="elementor-element elementor-element-74516be elementor-widget elementor-widget-theme-post-excerpt" data-id="74516be" data-element_type="widget" data-widget_type="theme-post-excerpt.default"> <div class="elementor-widget-container"> Discover the perfect synergy between customer relationship management (CRM) systems and marketing automation (MA) solutions.... </div> </div> <div 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data-widget_type="post-info.default"> <div class="elementor-widget-container"> <ul class="elementor-inline-items elementor-icon-list-items elementor-post-info"> <li class="elementor-icon-list-item elementor-repeater-item-14b9aee elementor-inline-item" itemprop="about"> <span class="elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms"> <span class="elementor-post-info__terms-list"> <span class="elementor-post-info__terms-list-item">Blog</span> </span> </span> </li> </ul> </div> </div> <div class="elementor-element elementor-element-74516be elementor-widget elementor-widget-theme-post-excerpt" data-id="74516be" data-element_type="widget" data-widget_type="theme-post-excerpt.default"> <div class="elementor-widget-container"> Discover the benefits of hiring a marketing automation consultant. Streamline operations and maximize ROI with... </div> </div> <div class="elementor-element elementor-element-9d0ace2 elementor-align-center elementor-widget elementor-widget-button" data-id="9d0ace2" data-element_type="widget" data-widget_type="button.default"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"> <a class="elementor-button elementor-button-link elementor-size-sm elementor-animation-float" href="https://marketing-automation.ca/en-us/blog/why-hire-a-marketing-automation-consultant/" target="_blank"> <span class="elementor-button-content-wrapper"> <span class="elementor-button-text">Read More &nbsp; →</span> </span> </a> </div> </div> </div> </div> </div> </div> <div data-elementor-type="loop-item" data-elementor-id="9884" class="elementor elementor-9884 e-loop-item e-loop-item-8051 post-8051 post type-post status-publish format-standard has-post-thumbnail hentry category-blog-us" data-elementor-post-type="elementor_library" data-custom-edit-handle="1"> <div class="elementor-element elementor-element-e1aabe4 e-flex e-con-boxed e-con e-parent" data-id="e1aabe4" data-element_type="container" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}"> <div class="e-con-inner"> <div class="elementor-element elementor-element-5c9ba4d elementor-widget elementor-widget-image" data-id="5c9ba4d" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <a href="https://marketing-automation.ca/en-us/blog/part-3-adobe-marketo-measures-full-path-attribution-model/" target="_blank"> <img decoding="async" width="800" height="420" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20420'%3E%3C/svg%3E" class="attachment-large size-large wp-image-7706" alt="Branded image of a graph." data-lazy-srcset="https://marketing-automation.ca/wp-content/uploads/2023/05/blog-54-small-image-1024x538.jpg 1024w, https://marketing-automation.ca/wp-content/uploads/2023/05/blog-54-small-image-300x158.jpg 300w, https://marketing-automation.ca/wp-content/uploads/2023/05/blog-54-small-image-768x403.jpg 768w, https://marketing-automation.ca/wp-content/uploads/2023/05/blog-54-small-image-600x315.jpg 600w, https://marketing-automation.ca/wp-content/uploads/2023/05/blog-54-small-image.jpg 1200w" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="https://marketing-automation.ca/wp-content/uploads/2023/05/blog-54-small-image-1024x538.jpg" /><noscript><img loading="lazy" decoding="async" width="800" height="420" src="https://marketing-automation.ca/wp-content/uploads/2023/05/blog-54-small-image-1024x538.jpg" class="attachment-large size-large wp-image-7706" alt="Branded image of a graph." srcset="https://marketing-automation.ca/wp-content/uploads/2023/05/blog-54-small-image-1024x538.jpg 1024w, https://marketing-automation.ca/wp-content/uploads/2023/05/blog-54-small-image-300x158.jpg 300w, https://marketing-automation.ca/wp-content/uploads/2023/05/blog-54-small-image-768x403.jpg 768w, https://marketing-automation.ca/wp-content/uploads/2023/05/blog-54-small-image-600x315.jpg 600w, https://marketing-automation.ca/wp-content/uploads/2023/05/blog-54-small-image.jpg 1200w" sizes="(max-width: 800px) 100vw, 800px" /></noscript> </a> </div> </div> <div class="elementor-element elementor-element-6d73d05 elementor-widget elementor-widget-heading" data-id="6d73d05" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default"><a href="https://marketing-automation.ca/en-us/blog/part-3-adobe-marketo-measures-full-path-attribution-model/" target="_blank">Part 3: Adobe Marketo Measure’s Full Path Attribution Model</a></h2> </div> </div> <div class="elementor-element elementor-element-f8af3f1 elementor-align-center elementor-widget__width-auto elementor-absolute elementor-widget 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important... </div> </div> <div class="elementor-element elementor-element-9d0ace2 elementor-align-center elementor-widget elementor-widget-button" data-id="9d0ace2" data-element_type="widget" data-widget_type="button.default"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"> <a class="elementor-button elementor-button-link elementor-size-sm elementor-animation-float" href="https://marketing-automation.ca/en-us/blog/part-3-adobe-marketo-measures-full-path-attribution-model/" target="_blank"> <span class="elementor-button-content-wrapper"> <span class="elementor-button-text">Read More &nbsp; →</span> </span> </a> </div> </div> </div> </div> </div> </div> <div data-elementor-type="loop-item" data-elementor-id="9884" class="elementor elementor-9884 e-loop-item e-loop-item-7851 post-7851 post type-post status-publish format-standard has-post-thumbnail hentry category-blog-us" data-elementor-post-type="elementor_library" data-custom-edit-handle="1"> <div class="elementor-element elementor-element-e1aabe4 e-flex e-con-boxed e-con e-parent" data-id="e1aabe4" data-element_type="container" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}"> <div class="e-con-inner"> <div class="elementor-element elementor-element-5c9ba4d elementor-widget elementor-widget-image" data-id="5c9ba4d" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <a href="https://marketing-automation.ca/en-us/blog/adobe-marketo-measures-w-shaped-attribution-model/" target="_blank"> <img decoding="async" width="800" height="420" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20420'%3E%3C/svg%3E" class="attachment-large size-large wp-image-7705" alt="Graph showcasing the first touch attribution model." data-lazy-srcset="https://marketing-automation.ca/wp-content/uploads/2023/05/blog-54-small-image-1024x538.jpg 1024w, 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https://marketing-automation.ca/wp-content/uploads/2023/05/blog-54-small-image-300x158.jpg 300w, https://marketing-automation.ca/wp-content/uploads/2023/05/blog-54-small-image-768x403.jpg 768w, https://marketing-automation.ca/wp-content/uploads/2023/05/blog-54-small-image-600x315.jpg 600w, https://marketing-automation.ca/wp-content/uploads/2023/05/blog-54-small-image.jpg 1200w" sizes="(max-width: 800px) 100vw, 800px" /></noscript> </a> </div> </div> <div class="elementor-element elementor-element-6d73d05 elementor-widget elementor-widget-heading" data-id="6d73d05" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default"><a href="https://marketing-automation.ca/en-us/blog/adobe-marketo-measures-w-shaped-attribution-model/" target="_blank">Part 2: Adobe Marketo Measure’s W-Shaped Attribution Model</a></h2> </div> </div> <div class="elementor-element elementor-element-f8af3f1 elementor-align-center elementor-widget__width-auto elementor-absolute elementor-widget elementor-widget-post-info" data-id="f8af3f1" data-element_type="widget" data-settings="{&quot;_position&quot;:&quot;absolute&quot;}" data-widget_type="post-info.default"> <div class="elementor-widget-container"> <ul class="elementor-inline-items elementor-icon-list-items elementor-post-info"> <li class="elementor-icon-list-item elementor-repeater-item-14b9aee elementor-inline-item" itemprop="about"> <span class="elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms"> <span class="elementor-post-info__terms-list"> <span class="elementor-post-info__terms-list-item">Blog</span> </span> </span> </li> </ul> </div> </div> <div class="elementor-element elementor-element-74516be elementor-widget elementor-widget-theme-post-excerpt" data-id="74516be" data-element_type="widget" data-widget_type="theme-post-excerpt.default"> <div class="elementor-widget-container"> An 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https://marketing-automation.ca/wp-content/uploads/2022/09/blog-3-small-image-300x158.jpg 300w, https://marketing-automation.ca/wp-content/uploads/2022/09/blog-3-small-image-768x403.jpg 768w, https://marketing-automation.ca/wp-content/uploads/2022/09/blog-3-small-image.jpg 1200w" sizes="(max-width: 800px) 100vw, 800px" /></noscript> </a> </div> </div> <div class="elementor-element elementor-element-6d73d05 elementor-widget elementor-widget-heading" data-id="6d73d05" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default"><a href="https://marketing-automation.ca/en-us/blog/improve-sales-closing-rate-and-market-penetration-with-marketing-automation-platforms/" target="_blank">Improve Sales Closing Rate and Market Penetration with Marketing Automation Platforms</a></h2> </div> </div> <div class="elementor-element elementor-element-f8af3f1 elementor-align-center 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data-id="74516be" data-element_type="widget" data-widget_type="theme-post-excerpt.default"> <div class="elementor-widget-container"> The choice of whether or not to outsource is common in business, and when it... </div> </div> <div class="elementor-element elementor-element-9d0ace2 elementor-align-center elementor-widget elementor-widget-button" data-id="9d0ace2" data-element_type="widget" data-widget_type="button.default"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"> <a class="elementor-button elementor-button-link elementor-size-sm elementor-animation-float" href="https://marketing-automation.ca/en-us/blog/reducing-costs-when-it-pays-to-outsource-marketing-automation/" target="_blank"> <span class="elementor-button-content-wrapper"> <span class="elementor-button-text">Read More &nbsp; →</span> </span> </a> </div> </div> </div> </div> </div> </div> <div data-elementor-type="loop-item" data-elementor-id="9884" class="elementor elementor-9884 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data-widget_type="theme-post-excerpt.default"> <div class="elementor-widget-container"> Hubspot offers its users a variety of sales enablement... </div> </div> <div class="elementor-element elementor-element-9d0ace2 elementor-align-center elementor-widget elementor-widget-button" data-id="9d0ace2" data-element_type="widget" data-widget_type="button.default"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"> <a class="elementor-button elementor-button-link elementor-size-sm elementor-animation-float" href="https://marketing-automation.ca/en-us/blog/3-tips-for-using-sequences-in-hubspot/" target="_blank"> <span class="elementor-button-content-wrapper"> <span class="elementor-button-text">Read More &nbsp; →</span> </span> </a> </div> </div> </div> </div> </div> </div> <div data-elementor-type="loop-item" data-elementor-id="9884" class="elementor elementor-9884 e-loop-item e-loop-item-5341 post-5341 post type-post status-publish format-standard 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data-custom-edit-handle="1"> <div class="elementor-element elementor-element-e1aabe4 e-flex e-con-boxed e-con e-parent" data-id="e1aabe4" data-element_type="container" data-settings="{&quot;background_background&quot;:&quot;classic&quot;}"> <div class="e-con-inner"> <div class="elementor-element elementor-element-5c9ba4d elementor-widget elementor-widget-image" data-id="5c9ba4d" data-element_type="widget" data-widget_type="image.default"> <div class="elementor-widget-container"> <a href="https://marketing-automation.ca/en-us/blog/how-to-use-salesforce-flow-to-automate-your-business-processes/" target="_blank"> <img decoding="async" width="800" height="420" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20420'%3E%3C/svg%3E" class="attachment-large size-large wp-image-5407" alt="" data-lazy-srcset="https://marketing-automation.ca/wp-content/uploads/2022/05/blog-37-small-image-1024x538.jpg 1024w, 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data-settings="{&quot;_position&quot;:&quot;absolute&quot;}" data-widget_type="post-info.default"> <div class="elementor-widget-container"> <ul class="elementor-inline-items elementor-icon-list-items elementor-post-info"> <li class="elementor-icon-list-item elementor-repeater-item-14b9aee elementor-inline-item" itemprop="about"> <span class="elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms"> <span class="elementor-post-info__terms-list"> <span class="elementor-post-info__terms-list-item">Blog</span> </span> </span> </li> </ul> </div> </div> <div class="elementor-element elementor-element-74516be elementor-widget elementor-widget-theme-post-excerpt" data-id="74516be" data-element_type="widget" data-widget_type="theme-post-excerpt.default"> <div class="elementor-widget-container"> Accurate reporting is critical to your business' success... </div> </div> <div class="elementor-element elementor-element-9d0ace2 elementor-align-center elementor-widget 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elementor-widget-heading" data-id="6d73d05" data-element_type="widget" data-widget_type="heading.default"> <div class="elementor-widget-container"> <h2 class="elementor-heading-title elementor-size-default"><a href="https://marketing-automation.ca/en-us/blog/how-the-apple-ios-15-mail-privacy-update-impacts-email-marketing/" target="_blank">How the Apple iOS 15 Mail Privacy Update Impacts Email Marketing</a></h2> </div> </div> <div class="elementor-element elementor-element-f8af3f1 elementor-align-center elementor-widget__width-auto elementor-absolute elementor-widget elementor-widget-post-info" data-id="f8af3f1" data-element_type="widget" data-settings="{&quot;_position&quot;:&quot;absolute&quot;}" data-widget_type="post-info.default"> <div class="elementor-widget-container"> <ul class="elementor-inline-items elementor-icon-list-items elementor-post-info"> <li class="elementor-icon-list-item elementor-repeater-item-14b9aee elementor-inline-item" itemprop="about"> <span class="elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms"> <span class="elementor-post-info__terms-list"> <span class="elementor-post-info__terms-list-item">Blog</span> </span> </span> </li> </ul> </div> </div> <div class="elementor-element elementor-element-74516be elementor-widget elementor-widget-theme-post-excerpt" data-id="74516be" data-element_type="widget" data-widget_type="theme-post-excerpt.default"> <div class="elementor-widget-container"> The latest iOS 15 update recently dropped and it has everyone... </div> </div> <div class="elementor-element elementor-element-9d0ace2 elementor-align-center elementor-widget elementor-widget-button" data-id="9d0ace2" data-element_type="widget" data-widget_type="button.default"> <div class="elementor-widget-container"> <div class="elementor-button-wrapper"> <a class="elementor-button elementor-button-link elementor-size-sm elementor-animation-float" 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