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best practices to the latest industry insights</p></div></div></section><section class="section section--featured bg--light" data-v-71e13d3c data-v-aaeacad2><div class="container" data-v-71e13d3c><h2 data-v-71e13d3c>Featured</h2><div class="grid-wrapper default" data-v-2175fbb6 data-v-71e13d3c><div class="grid" data-v-4db7b9a3 data-v-71e13d3c><div class="grid-item col-12 col-md-6 col-lg-4" data-v-28988b40 data-v-19b2d2a8 data-v-71e13d3c><a href="/blog/10-benefits-of-digital-asset-management/" class="nostyle" data-v-19b2d2a8><div class="post-item d--center" data-v-19b2d2a8><div class="post-item__img pos--rel" data-v-19b2d2a8><div class="pii" style="background-image:url(https://canto-wp-media.s3.amazonaws.com/app/uploads/2022/02/20193933/benefits-of-a-DAM_feature.20240808073216839.jpg);" data-v-19b2d2a8></div></div><div class="post-item__content" data-v-19b2d2a8><h3 data-v-19b2d2a8>10 benefits of digital asset management</h3><p data-v-19b2d2a8>Digital assets are at the core of every 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They help us brand our company, sell our products, and communicate...</p><p class="link" data-v-19b2d2a8>Read more</p></div></div></a></div><div class="grid-item col-12 col-md-6 col-lg-4" data-v-28988b40 data-v-19b2d2a8 data-v-71e13d3c><a href="/blog/marketing-stack/" class="nostyle" data-v-19b2d2a8><div class="post-item d--center" data-v-19b2d2a8><div class="post-item__img pos--rel" data-v-19b2d2a8><div class="pii" style="background-image:url(https://canto-wp-media.s3.amazonaws.com/app/uploads/2023/11/25215623/marketing-stack-feature.jpg);" data-v-19b2d2a8></div></div><div class="post-item__content" data-v-19b2d2a8><h3 data-v-19b2d2a8>How to build an unbeatable marketing tech stack in 2025</h3><p data-v-19b2d2a8>Key highlights: A connected marketing stack streamlines marketing operations, accelerates content production, and enhances distribution Unbeatable MarTech stacks enhance productivity...</p><p class="link" data-v-19b2d2a8>Read more</p></div></div></a></div><div class="grid-item col-12 col-md-6 col-lg-4" data-v-28988b40 data-v-19b2d2a8 data-v-71e13d3c><a href="/blog/pim-and-dam-systems/" class="nostyle" data-v-19b2d2a8><div class="post-item d--center" data-v-19b2d2a8><div class="post-item__img pos--rel" data-v-19b2d2a8><div class="pii" style="background-image:url(https://canto-wp-media.s3.amazonaws.com/app/uploads/2024/12/03161223/marketing-strategy-with-a-PIM-and-DAM-feature.jpg);" data-v-19b2d2a8></div></div><div class="post-item__content" data-v-19b2d2a8><h3 data-v-19b2d2a8>Unify your marketing strategy with a PIM and DAM system</h3><p data-v-19b2d2a8>Key highlights Difference between PIM and DAM systems: PIM systems store and manage product information, whereas DAM systems store and...</p><p class="link" data-v-19b2d2a8>Read more</p></div></div></a></div></div></div></div></section><section class="section section--filter" data-v-76f5a860 data-v-aaeacad2><div class="container" data-v-76f5a860><div class="c-filter" data-v-76f5a860><ul data-v-76f5a860><li data-v-76f5a860><a href="/blog/" aria-current="page" class="nostyle all active--exact active" data-v-76f5a860>All</a></li><li data-v-76f5a860><a href="/post-category/ai/" class="nostyle" data-v-76f5a860>Artificial Intelligence</a></li><li data-v-76f5a860><a href="/post-category/branding/" class="nostyle" data-v-76f5a860>Branding</a></li><li data-v-76f5a860><a href="/post-category/industry-insights/" class="nostyle" data-v-76f5a860>Industry insights</a></li><li data-v-76f5a860><a href="/post-category/inside-canto/" class="nostyle" data-v-76f5a860>Inside Canto</a></li><li data-v-76f5a860><a href="/post-category/marketing-communication/" class="nostyle" data-v-76f5a860>Marketing communication</a></li><li data-v-76f5a860><a href="/post-category/marketing-technology/" class="nostyle" data-v-76f5a860>Marketing technology</a></li><li data-v-76f5a860><a href="/post-category/photo-management/" class="nostyle" data-v-76f5a860>Photo management</a></li></ul></div></div></section><section class="section section--posts" data-v-72115351 data-v-aaeacad2><div class="container" data-v-72115351><div class="grid-wrapper default" data-v-2175fbb6 data-v-72115351><div class="grid" data-v-4db7b9a3 data-v-72115351><div class="grid-item col-12 col-md-6 col-lg-4" data-v-28988b40 data-v-19b2d2a8 data-v-72115351><a href="/blog/pim-integration/" class="nostyle" data-v-19b2d2a8><div class="post-item d--center" data-v-19b2d2a8><div class="post-item__img pos--rel" data-v-19b2d2a8><div class="pii" style="background-image:url(https://canto-wp-media.s3.amazonaws.com/app/uploads/2025/03/11182552/optimizing-PIM-feature-300x158.jpg);" data-v-19b2d2a8></div></div><div class="post-item__content" data-v-19b2d2a8><div class="post-item__date" data-v-19b2d2a8><time datetime="2025-03-11T18:26:48" data-v-19b2d2a8>March 11, 2025</time></div><h3 data-v-19b2d2a8>Optimizing PIM integration strategies for scalable e-commerce success</h3><p data-v-19b2d2a8>In our current digital reality, e-commerce brands need accurate, consistent data across all channels to stay competitive and drive sales....</p><p class="link" data-v-19b2d2a8>Read more</p></div></div></a></div><div class="grid-item col-12 col-md-6 col-lg-4" data-v-28988b40 data-v-19b2d2a8 data-v-72115351><a href="/blog/catalog-management/" class="nostyle" data-v-19b2d2a8><div class="post-item d--center" data-v-19b2d2a8><div class="post-item__img pos--rel" data-v-19b2d2a8><div class="pii" style="background-image:url(https://canto-wp-media.s3.amazonaws.com/app/uploads/2025/03/07175039/catalog-management-feature-300x175.jpg);" data-v-19b2d2a8></div></div><div class="post-item__content" data-v-19b2d2a8><div class="post-item__date" data-v-19b2d2a8><time datetime="2025-03-07T18:58:13" data-v-19b2d2a8>March 7, 2025</time></div><h3 data-v-19b2d2a8>Transform your catalog management strategy to accelerate growth</h3><p data-v-19b2d2a8>Catalog management is the centerpiece of any thriving e-commerce business. Imagine your online store running like a well-oiled machine, products...</p><p class="link" data-v-19b2d2a8>Read more</p></div></div></a></div><div class="grid-item col-12 col-md-6 col-lg-4" data-v-28988b40 data-v-19b2d2a8 data-v-72115351><a href="/blog/blog-product-content-management/" class="nostyle" data-v-19b2d2a8><div class="post-item d--center" data-v-19b2d2a8><div class="post-item__img pos--rel" data-v-19b2d2a8><div class="pii" style="background-image:url(https://canto-wp-media.s3.amazonaws.com/app/uploads/2025/03/05152038/effective-product-content-management-strategy-feature-300x150.jpg);" data-v-19b2d2a8></div></div><div class="post-item__content" data-v-19b2d2a8><div class="post-item__date" data-v-19b2d2a8><time datetime="2025-03-05T10:18:23" data-v-19b2d2a8>March 5, 2025</time></div><h3 data-v-19b2d2a8>How to create a winning product content management strategy with DAM and PIM</h3><p data-v-19b2d2a8>Struggling to keep product images, videos, and data consistent across channels? You’re not alone. Marketing, e-commerce, and creative teams often...</p><p class="link" data-v-19b2d2a8>Read more</p></div></div></a></div><div class="grid-item col-12 col-md-6 col-lg-4" data-v-28988b40 data-v-19b2d2a8 data-v-72115351><a href="/blog/what-is-rich-content/" class="nostyle" data-v-19b2d2a8><div class="post-item d--center" data-v-19b2d2a8><div class="post-item__img pos--rel" data-v-19b2d2a8><div class="pii" style="background-image:url(https://canto-wp-media.s3.amazonaws.com/app/uploads/2025/03/03004128/Essential-Product-Information-feature-300x158.jpg);" data-v-19b2d2a8></div></div><div class="post-item__content" data-v-19b2d2a8><div class="post-item__date" data-v-19b2d2a8><time datetime="2025-03-02T00:50:52" data-v-19b2d2a8>March 2, 2025</time></div><h3 data-v-19b2d2a8>Elevate your brand: Mastering the art of rich content</h3><p data-v-19b2d2a8>Online brands have seconds to make a meaningful impression. That’s why mastering your product information is essential in the digital...</p><p class="link" data-v-19b2d2a8>Read more</p></div></div></a></div><div class="grid-item col-12 col-md-6 col-lg-4" data-v-28988b40 data-v-19b2d2a8 data-v-72115351><a href="/blog/product-information/" class="nostyle" data-v-19b2d2a8><div class="post-item d--center" data-v-19b2d2a8><div class="post-item__img pos--rel" data-v-19b2d2a8><div class="pii" style="background-image:url(https://canto-wp-media.s3.amazonaws.com/app/uploads/2025/03/02225917/understanding-product-information-feature-300x175.jpg);" data-v-19b2d2a8></div></div><div class="post-item__content" data-v-19b2d2a8><div class="post-item__date" data-v-19b2d2a8><time datetime="2025-03-01T23:06:24" data-v-19b2d2a8>March 1, 2025</time></div><h3 data-v-19b2d2a8>Unlock e-commerce success with product information essentials</h3><p data-v-19b2d2a8>E-commerce success and product information are inextricably linked. As the lifeblood of online retail, product information influences consumer decisions and...</p><p class="link" data-v-19b2d2a8>Read more</p></div></div></a></div><div class="grid-item col-12 col-md-6 col-lg-4" data-v-28988b40 data-v-19b2d2a8 data-v-72115351><a href="/blog/digital-content-marketing/" class="nostyle" data-v-19b2d2a8><div class="post-item d--center" data-v-19b2d2a8><div class="post-item__img pos--rel" data-v-19b2d2a8><div class="pii" style="background-image:url(https://canto-wp-media.s3.amazonaws.com/app/uploads/2025/03/02223952/future-of-digital-content-feature-300x175.jpg);" data-v-19b2d2a8></div></div><div class="post-item__content" data-v-19b2d2a8><div class="post-item__date" data-v-19b2d2a8><time datetime="2025-02-28T22:48:30" data-v-19b2d2a8>February 28, 2025</time></div><h3 data-v-19b2d2a8>The future of digital content marketing: 6 strategies for success</h3><p data-v-19b2d2a8>If your digital content isn’t cutting through the noise, you’re not alone. Every day, brands churn out mountains of digital...</p><p class="link" data-v-19b2d2a8>Read more</p></div></div></a></div><div class="grid-item col-12 col-md-6 col-lg-4" data-v-28988b40 data-v-19b2d2a8 data-v-72115351><a href="/blog/pim-vs-erp/" class="nostyle" data-v-19b2d2a8><div class="post-item d--center" data-v-19b2d2a8><div class="post-item__img pos--rel" data-v-19b2d2a8><div class="pii" style="background-image:url(https://canto-wp-media.s3.amazonaws.com/app/uploads/2025/02/27160318/PIM-vs-ERP_feature-300x150.jpg);" data-v-19b2d2a8></div></div><div class="post-item__content" data-v-19b2d2a8><div class="post-item__date" data-v-19b2d2a8><time datetime="2025-02-27T11:07:51" data-v-19b2d2a8>February 27, 2025</time></div><h3 data-v-19b2d2a8>PIM vs ERP: Key Differences Explained</h3><p data-v-19b2d2a8>The world of software solutions is full of acronyms and when it comes to business management systems, two stand out:...</p><p class="link" data-v-19b2d2a8>Read more</p></div></div></a></div><div class="grid-item col-12 col-md-6 col-lg-4" data-v-28988b40 data-v-19b2d2a8 data-v-72115351><a href="/blog/product-experience-management/" class="nostyle" data-v-19b2d2a8><div class="post-item d--center" data-v-19b2d2a8><div class="post-item__img pos--rel" data-v-19b2d2a8><div class="pii" style="background-image:url(https://canto-wp-media.s3.amazonaws.com/app/uploads/2025/02/13194921/DAM-PIM-PXM-feature-300x158.jpg);" data-v-19b2d2a8></div></div><div class="post-item__content" data-v-19b2d2a8><div class="post-item__date" data-v-19b2d2a8><time datetime="2025-02-13T14:40:37" data-v-19b2d2a8>February 13, 2025</time></div><h3 data-v-19b2d2a8>How a DAM + PIM platform transforms your product experience management strategy</h3><p data-v-19b2d2a8>Maintaining a consistent, on-brand product experience across channels isn’t easy. Product data lives in spreadsheets, updates happen manually, and teams...</p><p class="link" data-v-19b2d2a8>Read more</p></div></div></a></div><div class="grid-item col-12 col-md-6 col-lg-4" data-v-28988b40 data-v-19b2d2a8 data-v-72115351><a href="/blog/state-of-digital-content/" class="nostyle" data-v-19b2d2a8><div class="post-item d--center" data-v-19b2d2a8><div class="post-item__img pos--rel" data-v-19b2d2a8><div class="pii" style="background-image:url(https://canto-wp-media.s3.amazonaws.com/app/uploads/2025/02/11143619/state-of-digital-content-feature-300x175.jpg);" data-v-19b2d2a8></div></div><div class="post-item__content" data-v-19b2d2a8><div class="post-item__date" data-v-19b2d2a8><time datetime="2025-02-11T14:43:42" data-v-19b2d2a8>February 11, 2025</time></div><h3 data-v-19b2d2a8>The state of digital content 2025: Solving an impossible equation</h3><p data-v-19b2d2a8>While 77% of content and creative professionals expect to produce more digital content this year, only a quarter feel they...</p><p class="link" data-v-19b2d2a8>Read more</p></div></div></a></div></div></div><nav role="navigation" aria-label="Pagination Navigation" class="pagination" data-v-72115351 data-v-72115351><a href="/blog/" aria-current="true" aria-label="Current page. 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All rights reserved.</p></div></div></div></footer><button class="totop" data-v-d799f740 data-v-b08e1f5c>TOP</button></div></div> <script>window.__INITIAL_STATE__={"data":{"en":{"pageInfo":{"totalPages":77,"currentPage":1,"totalItems":685,"hasPreviousPage":false,"hasNextPage":true},"edges":[{"node":{"id":"69458","date":"2025-03-11T18:26:48","title":"Optimizing PIM integration strategies for scalable e-commerce success","excerpt":"In our current digital reality, e-commerce brands need accurate, consistent data across all channels to stay competitive and drive sales. So, managing product information is more than important; it’s essential to e-commerce success. That’s where product information management (PIM) comes in. A PIM system helps businesses efficiently organize, manage, and distribute product data. 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