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role="presentation"><use xlink:href="/themes/contrib/oe_theme/dist/ec/images/icons/sprites/icons.svg#corner-arrow"></use></svg></li><li class="ecl-breadcrumb__segment" data-ecl-breadcrumb-item="static"><a href="/en/policies/audiovisual-and-media-services" class="ecl-link ecl-link--standalone ecl-link--no-visited ecl-breadcrumb__link" >Audiovisual and Media Services</a><svg class="ecl-icon ecl-icon--fluid ecl-breadcrumb__icon" focusable="false" aria-hidden="true" role="presentation"><use xlink:href="/themes/contrib/oe_theme/dist/ec/images/icons/sprites/icons.svg#corner-arrow"></use></svg></li><li class="ecl-breadcrumb__segment ecl-breadcrumb__current-page" data-ecl-breadcrumb-item="static" aria-current="page"><span>Creative Europe MEDIA Programme</span></li></ol></nav><div class="ecl-page-header__info"><h1 class="ecl-page-header__title"><span>Creative Europe MEDIA Programme</span></h1></div></div></div> </div> <main class="ecl-u-pb-xl" id="main-content"> <div class="ecl-container"> <div class="ecl-row"> <div class="ecl-col-s-12"> <div> <div data-drupal-messages-fallback class="hidden"></div><div id="block-machinetranslationmessage" class="ecl-u-mb-l"> </div> <div id="block-cnt-theme-main-page-content" class="ecl-u-mb-l"> <article> <div> <div class="ecl-row"> <div class="ecl-col-12"> </div> </div> <div class="ecl-row ecl-u-mb-xl"> <div class="content_main_wrapper ecl-col-s-12 ecl-col-l-8"> <div > <div class="ecl-u-type-m ecl-u-mb-xl"> <p class="ecl-page-header-standardised__description"> The MEDIA strand of the Creative Europe programme is designed to support European film and other audiovisual industries. </p> </div> <div class="ecl"><h2>What is Creative Europe MEDIA Programme?</h2> <p>Creative Europe is the EU programme <strong>supporting the cultural and creative sectors</strong>. The new Creative Europe 2021-2027, with a budget of €2.44 billion, will invest in actions that reinforce cultural diversity and respond to the needs and challenges of the cultural and creative sectors. Its novelties will contribute to the recovery of these sectors, reinforcing their efforts to become more digital, greener, more resilient and more inclusive.</p> <p>The programme is split in three different strands: MEDIA, <a href="https://ec.europa.eu/culture/funding-creative-europe/creative-europe-culture-sub-programme">CULTURE</a> and <a href="https://ec.europa.eu/culture/funding-creative-europe/cross-sectoral-strand">CROSS-SECTORAL</a>.</p> <p>In 2021, the MEDIA programme celebrated <a href="https://ec.europa.eu/commission/presscorner/detail/en/ip_21_104">30 years of support to European audiovisual content</a> and started a new programme for the 2021-2027 period, which supporting actions are divided in 4 thematic clusters, according to the goals they pursue:</p> <ol> <li><a href="https://digital-strategy.ec.europa.eu/en/policies/high-quality-audiovisual-content">content</a>: encouraging collaboration and innovation in the creation and production of high-quality works.</li> <li><a href="https://digital-strategy.ec.europa.eu/en/policies/business-innovation-audiovisual">business</a>: promoting business innovation, competitiveness, scalability and talents to strengthen Europe’s industry vis-à-vis global competitors.</li> <li><a href="https://digital-strategy.ec.europa.eu/en/policies/audience-development-european-audiovisual-content">audience</a>: strengthening the accessibility and visibility of works for their potential audiences, through distribution channels and audience development initiatives.</li> <li>policy: supporting policy discussion/exchange fora, studies and reports. Promoting awareness-raising activities.</li> </ol> <p> </p> <p>The MEDIA strand focuses on:</p> <ul> <li><strong>encouraging cooperation </strong>both across the value chain and at EU level in order to scale up audio-visual enterprises and European content globally;</li> <li><strong>nurturing talents</strong>, wherever they come from, and broadening participation and collaboration across countries;</li> <li><strong>enhancing global circulation</strong>, promotion and distribution of European audiovisual works, taking into account the new digital environment;</li> <li><strong>supporting the engagement and development of audiences </strong>of all ages, in particular young audiences, across Europe and beyond.</li> </ul> <h2> </h2> <p><a class="ecl-link ecl-link--cta ecl-link--icon ecl-link--icon-after" href="https://ec.europa.eu/info/funding-tenders/opportunities/portal/screen/opportunities/topic-search;callCode=null;freeTextSearchKeyword=;matchWholeText=true;typeCodes=0,1,2;statusCodes=31094502;programmePeriod=2021 - 2027;programCcm2Id=43251814;programDivisionCode=null;focusAreaCode=null;destination=null;mission=null;geographicalZonesCode=null;programmeDivisionProspect=null;startDateLte=null;startDateGte=null;crossCuttingPriorityCode=null;cpvCode=null;performanceOfDelivery=null;sortQuery=sortStatus;orderBy=asc;onlyTenders=false;topicListKey=topicSearchTablePageState?programmePeriod=2021%20-%202027&frameworkProgramme=43251814">Creative Europe MEDIA open calls</a></p> <h2> </h2> <h2>Where can I find out more?</h2> <p>You can contact the <a href="http://ec.europa.eu/programmes/creative-europe/tools/creative-desks_en.htm">Creative Europe Desks</a> in your national country</p> </div> </div> </div> <div class="ecl-col-s-12 ecl-col-l-4 sidebar"> <div> <div class="ecl-u-type-m"> <section>  <div class="ecl-u-pa-m ecl-u-border-all ecl-u-border-color-primary"> <script type="application/json">{"service":"share","version":"2.0","color":true}</script> </div>  </section> </div> </div> <div class="ecl-social-media-follow ecl-u-mt-l ecl-u-pa-m ecl-u-bg-primary"> <div class="cnt-row cnt-row__first"> <div class="ecl-u-mv-s"> <a href="https://digital-strategy.ec.europa.eu/en/library?type=28&topic=170" class="ecl-link ecl-link--standalone ecl-link--inverted" >Creative Europe MEDIA reports</a> </div> </div> <div class="cnt-row"> <div class="ecl-u-mv-s"> <a href="https://ec.europa.eu/programmes/creative-europe/projects/" class="ecl-link ecl-link--standalone ecl-link--inverted" >Project results</a> </div> </div> <div class="cnt-row"> <div class="ecl-u-mv-s"> <a href="https://www.instagram.com/creative.eu/" class="ecl-link ecl-link--standalone ecl-link--inverted" >Instagram: Creative.eu </a> </div> </div> <div class="cnt-row"> <div class="ecl-u-mv-s"> <a href="https://www.facebook.com/CreativeEuropeEU/" class="ecl-link ecl-link--standalone ecl-link--inverted" >Facebook: @CreativeEuropeEU</a> </div> </div> </div> <div><div class="ecl-u-mt-l"> <div class="ecl-social-media-follow ecl-social-media-follow--horizontal ecl-social-media-follow--left" ><p class="ecl-social-media-follow__description">Follow the latest progress and learn more about getting involved.</p><ul class="ecl-social-media-follow__list"><li class="ecl-social-media-follow__item"><a href="https://twitter.com/MEDIAprogEU" class="ecl-link ecl-link--standalone ecl-link--no-visited ecl-link--icon ecl-social-media-follow__link" ><svg class="ecl-icon ecl-icon--m ecl-link__icon ecl-social-media-follow__icon" focusable="false" aria-hidden="true" ><use xlink:href="/themes/contrib/oe_theme/dist/ec/images/icons-social-media/sprites/icons-social-media.svg#twitter"></use></svg><span class="ecl-link__label">Follow the EU programme supporting Europe's audiovisual sector @MEDIAprogEU</span></a></li></ul></div> </div> </div> </div> </div> <div class="ecl-row"> <div class="ecl-col-12"> <h2>Latest News</h2> <div class="views-element-container"><div class="js-view-dom-id-dc019b61f5adfc5beccdd48268c74947a74144aabe5e3c81032a760ebddcdab5"> <div class="views-view-grid horizontal cols-2 clearfix"> <div class="ecl-row"> <div class="ecl-col-m-6 ecl-u-d-flex"> <article class="ecl-u-d-flex ecl-u-pt-m ecl-u-border-bottom ecl-u-border-color-neutral ecl-u-mb-s"> <div class="ecl-u-flex-grow-1"> <div class="ecl-u-type-s ecl-u-type-color-grey-75 ecl-u-type-family-alt"> <span class="ecl-u-type-uppercase">PRESS RELEASE</span> | <time dateTime="13 February 2025">13 February 2025</time> </div> <a class="ecl-u-d-inline-block ecl-u-type-prolonged-m ecl-u-type-bold ecl-u-type-family-alt ecl-u-mt-xs ecl-link ecl-link--standalone" href="/en/news/14-eu-funded-films-nominated-berlin-international-film-festival" rel="bookmark"><span>14 EU-funded films nominated at Berlin International Film Festival</span> </a> <p class="ecl-u-type-paragraph ecl-u-type-color-grey-100 ecl-u-mt-xs"> <div class="cnt-teaser no-media ecl-u-type-m"> <p class="ecl-page-header-standardised__description"> <p>The 75th edition of the Berlin International Film Festival (Berlinale) began on 13 February 2025, featuring fourteen films, which have earned nominations in multiple categories.</p> </p> </div> </p> </div> <div class="ecl-u-media-ratio-3-2 ecl-u-media-bg-size-contain ecl-u-media-bg-repeat-none ecl-u-flex-shrink-0 ecl-u-ml-xl ecl-u-d-md-block" style="background-image:url(/sites/default/files/styles/newsroom_thumbnail/public/newsroom/items/Berlinale_2025_q8oQcWfRNdToNr3Z8FDM2f0LO0_186556.jpg?itok=lC6hpTv2);width:7.5rem"> </div> </article> </div> <div class="ecl-col-m-6 ecl-u-d-flex"> <article class="ecl-u-d-flex ecl-u-pt-m ecl-u-border-bottom ecl-u-border-color-neutral ecl-u-mb-s"> <div class="ecl-u-flex-grow-1"> <div class="ecl-u-type-s ecl-u-type-color-grey-75 ecl-u-type-family-alt"> <span class="ecl-u-type-uppercase">PRESS RELEASE</span> | <time dateTime="11 December 2024">11 December 2024</time> </div> <a class="ecl-u-d-inline-block ecl-u-type-prolonged-m ecl-u-type-bold ecl-u-type-family-alt ecl-u-mt-xs ecl-link ecl-link--standalone" href="/en/news/ukraine-joins-media-strand-creative-europe-programme" rel="bookmark"><span>Ukraine joins the MEDIA strand of the Creative Europe programme</span> </a> <p class="ecl-u-type-paragraph ecl-u-type-color-grey-100 ecl-u-mt-xs"> <div class="cnt-teaser no-media ecl-u-type-m"> <p class="ecl-page-header-standardised__description"> <p>Today, Ukraine joins the Media strand of the Creative Europe programme, which supports the audiovisual sector by funding selected projects related to film development and distribution, online and TV content, as well as the creation of innovative tools and business models in the audiovisual industry.</p> </p> </div> </p> </div> <div class="ecl-u-media-ratio-3-2 ecl-u-media-bg-size-contain ecl-u-media-bg-repeat-none ecl-u-flex-shrink-0 ecl-u-ml-xl ecl-u-d-md-block" style="background-image:url(/sites/default/files/styles/newsroom_thumbnail/public/newsroom/items/EU_flagCrea_EU__MEDIA_EN_PDLxUmCGUE7qMBukQMbFxAGgNM_180918.png?itok=bH3bK2JH);width:7.5rem"> </div> </article> </div> </div> <div class="ecl-row"> <div class="ecl-col-m-6 ecl-u-d-flex"> <article class="ecl-u-d-flex ecl-u-pt-m ecl-u-border-bottom ecl-u-border-color-neutral ecl-u-mb-s"> <div class="ecl-u-flex-grow-1"> <div class="ecl-u-type-s ecl-u-type-color-grey-75 ecl-u-type-family-alt"> <span class="ecl-u-type-uppercase">DIGIBYTE</span> | <time dateTime="22 November 2024">22 November 2024</time> </div> <a class="ecl-u-d-inline-block ecl-u-type-prolonged-m ecl-u-type-bold ecl-u-type-family-alt ecl-u-mt-xs ecl-link ecl-link--standalone" href="/en/news/european-cinema-nights-returns-2024-edition" rel="bookmark"><span>European Cinema Nights Returns for 2024 edition</span> </a> <p class="ecl-u-type-paragraph ecl-u-type-color-grey-100 ecl-u-mt-xs"> <div class="cnt-teaser no-media ecl-u-type-m"> <p class="ecl-page-header-standardised__description"> <p>The 2024 edition of the European Cinema Nights returns 2 to 6 December, with the theme ‘Sharing stories we love’.</p> </p> </div> </p> </div> <div class="ecl-u-media-ratio-3-2 ecl-u-media-bg-size-contain ecl-u-media-bg-repeat-none ecl-u-flex-shrink-0 ecl-u-ml-xl ecl-u-d-md-block" style="background-image:url(/sites/default/files/styles/newsroom_thumbnail/public/newsroom/items/iStock_GettyImages_1445871179__mesh_cube_XtDJt8UkGC4BW7IsGErqYAhgr0_178562.jpg?itok=Ibw-bttB);width:7.5rem"> </div> </article> </div> <div class="ecl-col-m-6 ecl-u-d-flex"> <article class="ecl-u-d-flex ecl-u-pt-m ecl-u-border-bottom ecl-u-border-color-neutral ecl-u-mb-s"> <div class="ecl-u-flex-grow-1"> <div class="ecl-u-type-s ecl-u-type-color-grey-75 ecl-u-type-family-alt"> <span class="ecl-u-type-uppercase">PRESS RELEASE</span> | <time dateTime="28 August 2024">28 August 2024</time> </div> <a class="ecl-u-d-inline-block ecl-u-type-prolonged-m ecl-u-type-bold ecl-u-type-family-alt ecl-u-mt-xs ecl-link ecl-link--standalone" href="/en/news/ten-eu-supported-works-nominated-venice-film-festival" rel="bookmark"><span>Ten EU-supported works nominated at Venice Film Festival</span> </a> <p class="ecl-u-type-paragraph ecl-u-type-color-grey-100 ecl-u-mt-xs"> <div class="cnt-teaser no-media ecl-u-type-m"> <p class="ecl-page-header-standardised__description"> <p>Ten EU-funded films and projects have been nominated to compete in the 81st edition of the Venice International Film Festival.</p> </p> </div> </p> </div> <div class="ecl-u-media-ratio-3-2 ecl-u-media-bg-size-contain ecl-u-media-bg-repeat-none ecl-u-flex-shrink-0 ecl-u-ml-xl ecl-u-d-md-block" style="background-image:url(/sites/default/files/styles/newsroom_thumbnail/public/newsroom/items/GettyImages1445871179__mesh_cube_IWc0Gf4cGmKFfV6Q7Gc9B6Po5S0_168392.jpg?itok=Uc0cVAip);width:7.5rem"> </div> </article> </div> </div> </div> </div> </div> <div class="ecl-u-mt-xl ecl-u-d-flex ecl-u-justify-content-end"> <a href="/en/related-content?topic=170" class="ecl-link ecl-link--standalone ecl-link--icon ecl-link--primary" ><span class="ecl-link__label">Browse MEDIA programme</span><svg class="ecl-icon ecl-icon--xs ecl-icon--rotate-90 ecl-link__icon" focusable="false" aria-hidden="true" ><use xlink:href="/themes/contrib/oe_theme/dist/ec/images/icons/sprites/icons.svg#corner-arrow"></use></svg></a></div> <div class="ecl-row"></div> <div class="cnt-full-width ecl-u-bg-neutral-40 ecl-u-mv-m ecl-u-pb-m"> <div style="position: static"> <div class="ecl-container ecl-u-mt-s ecl-u-mb-l"> <h2>Related Content</h2> <h3>Big Picture</h3> <div> <div class="ecl-row ecl-u-mb-2x"> <div class="ecl-col-m-3"> <div role="img" aria-label="Audiovisual and Media Services" class="ecl-u-media-ratio-3-2 ecl-u-media-bg-size-contain ecl-u-media-bg-repeat-none" style="background-image:url(/sites/default/files/styles/large/public/2021-03/AVMSD_0.jpg?itok=u03ihu31); width:auto"></div> </div> <div class="ecl-col-m-9"> <div class="ecl-content-block__title"> <a href="/en/policies/audiovisual-and-media-services" class="ecl-u-d-inline-block ecl-u-type-prolonged-m ecl-u-type-bold ecl-u-type-family-alt ecl-u-mt-xs ecl-link ecl-link--standalone"> Audiovisual and Media Services </a> </div> <p class="ecl-u-type-paragraph ecl-u-type-color-grey-100 ecl-u-mt-xs"> <div>These days we can watch our favourite programmes not just on TV, but also online. These shows are subject to the rules of the single market.</div> </p> </div> </div> </div> <div class="views-element-container"><div class="inline-scroll js-view-dom-id-6794e2a49c54656658a43b50f01c7805e4a5584a4ba66aaf942877fa6173b8bb"> <header> <h3>Dig deeper</h3> </header> <div> <ul class="cnt-hscroll-wrapper"> <li class="cnt-hscroll-card"> <article class="ecl-card" ><div class="ecl-card__body"><div class="ecl-content-block ecl-card__content-block" data-ecl-auto-init="ContentBlock" data-ecl-content-block ><div class="ecl-content-block__title" data-ecl-title-link><a href="/en/policies/european-audiovisual-policy" class="ecl-link ecl-link--standalone" >Creative Europe MEDIA — Supporting a holistic European audiovisual policy </a></div><div class="ecl-content-block__description"><div><p>A common European approach to the main audiovisual policy issues is essential for the consolidation of a European audiovisual single market.</p></div></div></div></div></article> </li> <li class="cnt-hscroll-card"> <article class="ecl-card" ><div class="ecl-card__body"><div class="ecl-content-block ecl-card__content-block" data-ecl-auto-init="ContentBlock" data-ecl-content-block ><div class="ecl-content-block__title" data-ecl-title-link><a href="/en/policies/high-quality-audiovisual-content" class="ecl-link ecl-link--standalone" >Creative Europe MEDIA — Supporting high-quality audiovisual content</a></div><div class="ecl-content-block__description"><div><p>The creation and production of high-quality content is the foundation of the European audiovisual industry.</p></div></div></div></div></article> </li> <li class="cnt-hscroll-card"> <article class="ecl-card" ><div class="ecl-card__body"><div class="ecl-content-block ecl-card__content-block" data-ecl-auto-init="ContentBlock" data-ecl-content-block ><div class="ecl-content-block__title" data-ecl-title-link><a href="/en/policies/business-innovation-audiovisual" class="ecl-link ecl-link--standalone" >Creative Europe MEDIA — Supporting business innovation in audiovisual</a></div><div class="ecl-content-block__description"><div><p>The MEDIA programme will support the audiovisual sector to create a business environment that can scale up the industry’s capacity at European level.</p></div></div></div></div></article> </li> <li class="cnt-hscroll-card"> <article class="ecl-card" ><div class="ecl-card__body"><div class="ecl-content-block ecl-card__content-block" data-ecl-auto-init="ContentBlock" data-ecl-content-block ><div class="ecl-content-block__title" data-ecl-title-link><a href="/en/policies/audience-development-european-audiovisual-content" class="ecl-link ecl-link--standalone" >Creative Europe MEDIA — Supporting audience development for European audiovisual content</a></div><div class="ecl-content-block__description"><div><p>The MEDIA programme will support innovative ways of engaging with audience at all levels to ensure the widest audience for European audiovisual works.</p></div></div></div></div></article> </li> </ul> </div> </div> </div> </div> </div> </div> <div> <div class="ecl-u-type-m"> <section class="cnct-page-footer ecl-u-mv-2xl"> <hr class="ecl-u-mv-xl"> <div class="ecl-row"> <div class="ecl-col-12 ecl-col-m-4"> <h4>Last update</h4> <p>17 October 2024</p> </div> <div class="ecl-col-12 ecl-col-m-4"></div> </div> <hr class="ecl-u-mv-xl"> <a href="/en/node/9610/printable/pdf" class="ecl-button ecl-button--secondary" target="_blank"><i class="cnt-btn-pdf" aria-hidden="true"></i>Print as PDF</a> </section> </div> </div> </div> </div> <div class="node_view"></div> </div> </article> </div> </div> </div> </div> </div> </main> <footer class="ecl-site-footer" ><div class="ecl-container ecl-site-footer__container"><div class="ecl-site-footer__row"><div class="ecl-site-footer__column"><div class="ecl-site-footer__section ecl-site-footer__section--site-info"><div class="ecl-site-footer__title"><a href="https://digital-strategy.ec.europa.eu/en" 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