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Paid Social and PPC Case Studies | The SEO Works
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Are you looking to make a difference to your business with PPC? Look at the great paid social case study results we achieved for our clients, and then get in touch to see how we can help you do the same.</span></br></br> <span style="font-weight: 400">Our team of experts have the experience and expertise to create your business a bespoke PPC strategy that works.</span> </p> </div> </div> </div> </div> <div id="primary" class="content-area"> <main id="main" class="site-main"> <section> <!-- <div class="sections"> --> <div class="container"> <div class="row"> <div class="col-12"> <div class="home-sectors-portfolio_filter"> <div class="case-studies_filter case-studies_filter-sector"> <div class="filter"> <a href="https://www.seoworks.co.uk/case-studies/">All</a><a href="https://www.seoworks.co.uk/campaign/digital-pr"> Digital PR Case Studies</a><a href="https://www.seoworks.co.uk/campaign/ppc"> PPC Case Studies</a><a href="https://www.seoworks.co.uk/campaign/seo"> SEO Case Studies</a><a href="https://www.seoworks.co.uk/campaign/web"> Web Design Case Studies</a> </div> </div> </div> </div> </div> </div> <div class="container"> <div class="row"> <article class="col-sm-6 col-xl-4"> <div class="card"> <div class="card-image"> <figure> <a href="https://www.seoworks.co.uk/case-studies/furniture-ppc/"> <img width="364" height="156" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20364%20156'%3E%3C/svg%3E" class="attachment-post-thumbnail size-post-thumbnail" alt="EZ Living logo colour" decoding="async" fetchpriority="high" data-lazy-srcset="https://www.seoworks.co.uk/wp-content/uploads/2024/08/ezl_logo.webp 364w, https://www.seoworks.co.uk/wp-content/uploads/2024/08/ezl_logo-300x129.webp 300w, https://www.seoworks.co.uk/wp-content/uploads/2024/08/ezl_logo-200x86.webp 200w, https://www.seoworks.co.uk/wp-content/uploads/2024/08/ezl_logo-350x150.webp 350w" data-lazy-sizes="(max-width: 364px) 100vw, 364px" data-lazy-src="https://www.seoworks.co.uk/wp-content/uploads/2024/08/ezl_logo.webp" /><noscript><img 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--> </div> </div> </article> <article class="col-sm-6 col-xl-4"> <div class="card"> <div class="card-image"> <figure> <a href="https://www.seoworks.co.uk/case-studies/university-paid-advertising/"> <picture class="attachment-post-thumbnail size-post-thumbnail" decoding="async"> <source type="image/avif" data-lazy-srcset="https://www.seoworks.co.uk/wp-content/uploads/2024/08/TAB_col_white_background.png.avif 543w, https://www.seoworks.co.uk/wp-content/uploads/2024/08/TAB_col_white_background-300x127.png.avif 300w, https://www.seoworks.co.uk/wp-content/uploads/2024/08/TAB_col_white_background-200x85.png.avif 200w, https://www.seoworks.co.uk/wp-content/uploads/2024/08/TAB_col_white_background-350x148.png.avif 350w" srcset="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20543%20230'%3E%3C/svg%3E" data-lazy-sizes="(max-width: 543px) 100vw, 543px"/> <img width="543" height="230" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20543%20230'%3E%3C/svg%3E" alt="University of manchester logo" decoding="async" data-lazy-srcset="https://www.seoworks.co.uk/wp-content/uploads/2024/08/TAB_col_white_background.png 543w, https://www.seoworks.co.uk/wp-content/uploads/2024/08/TAB_col_white_background-300x127.png 300w, https://www.seoworks.co.uk/wp-content/uploads/2024/08/TAB_col_white_background-200x85.png 200w, https://www.seoworks.co.uk/wp-content/uploads/2024/08/TAB_col_white_background-350x148.png 350w" data-lazy-sizes="(max-width: 543px) 100vw, 543px" data-lazy-src="https://www.seoworks.co.uk/wp-content/uploads/2024/08/TAB_col_white_background.png"/> </picture> <noscript><picture class="attachment-post-thumbnail size-post-thumbnail" decoding="async"> <source type="image/avif" srcset="https://www.seoworks.co.uk/wp-content/uploads/2024/08/TAB_col_white_background.png.avif 543w, https://www.seoworks.co.uk/wp-content/uploads/2024/08/TAB_col_white_background-300x127.png.avif 300w, https://www.seoworks.co.uk/wp-content/uploads/2024/08/TAB_col_white_background-200x85.png.avif 200w, https://www.seoworks.co.uk/wp-content/uploads/2024/08/TAB_col_white_background-350x148.png.avif 350w" sizes="(max-width: 543px) 100vw, 543px"/> <img width="543" height="230" src="https://www.seoworks.co.uk/wp-content/uploads/2024/08/TAB_col_white_background.png" alt="University of manchester logo" decoding="async" srcset="https://www.seoworks.co.uk/wp-content/uploads/2024/08/TAB_col_white_background.png 543w, https://www.seoworks.co.uk/wp-content/uploads/2024/08/TAB_col_white_background-300x127.png 300w, https://www.seoworks.co.uk/wp-content/uploads/2024/08/TAB_col_white_background-200x85.png 200w, https://www.seoworks.co.uk/wp-content/uploads/2024/08/TAB_col_white_background-350x148.png 350w" sizes="(max-width: 543px) 100vw, 543px"/> </picture> </noscript> </a> </figure> </div> <div class="card-body"> <!-- <p class="card-date">Date posted: <span></span></p> --> <h5 class="card-title"><a href="https://www.seoworks.co.uk/case-studies/university-paid-advertising/">University PPC</a></h5> <div class="card-text"><p>Utilising Paid Search & Paid Social to increase traffic and engagement for a secondary service.</p> </div> <!-- <a href="" class="btn btn-readmore_blog">Read More</a> --> </div> </div> </article> <article class="col-sm-6 col-xl-4"> <div class="card"> <div class="card-image"> <figure> <a href="https://www.seoworks.co.uk/case-studies/outdoors-clothing-ppc/"> <img width="400" height="183" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20400%20183'%3E%3C/svg%3E" class="attachment-post-thumbnail size-post-thumbnail" alt="Logo" decoding="async" data-lazy-srcset="https://www.seoworks.co.uk/wp-content/uploads/2024/04/rlog.png 400w, https://www.seoworks.co.uk/wp-content/uploads/2024/04/rlog-300x137.png 300w, https://www.seoworks.co.uk/wp-content/uploads/2024/04/rlog-200x92.png 200w, https://www.seoworks.co.uk/wp-content/uploads/2024/04/rlog-350x160.png 350w" data-lazy-sizes="(max-width: 400px) 100vw, 400px" data-lazy-src="https://www.seoworks.co.uk/wp-content/uploads/2024/04/rlog.png" /><noscript><img width="400" height="183" src="https://www.seoworks.co.uk/wp-content/uploads/2024/04/rlog.png" class="attachment-post-thumbnail size-post-thumbnail" alt="Logo" decoding="async" srcset="https://www.seoworks.co.uk/wp-content/uploads/2024/04/rlog.png 400w, https://www.seoworks.co.uk/wp-content/uploads/2024/04/rlog-300x137.png 300w, https://www.seoworks.co.uk/wp-content/uploads/2024/04/rlog-200x92.png 200w, https://www.seoworks.co.uk/wp-content/uploads/2024/04/rlog-350x160.png 350w" sizes="(max-width: 400px) 100vw, 400px" /></noscript> </a> </figure> </div> <div class="card-body"> <!-- <p class="card-date">Date posted: <span></span></p> --> <h5 class="card-title"><a href="https://www.seoworks.co.uk/case-studies/outdoors-clothing-ppc/">Outdoors clothing PPC</a></h5> <div class="card-text"><p>Integrating search channels to increase ROI.</p> </div> <!-- <a href="" class="btn btn-readmore_blog">Read More</a> --> </div> </div> </article> <article class="col-sm-6 col-xl-4"> <div class="card"> <div class="card-image"> <figure> <a href="https://www.seoworks.co.uk/case-studies/customs-saas-ppc/"> <img width="249" height="75" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20249%2075'%3E%3C/svg%3E" class="attachment-post-thumbnail size-post-thumbnail" alt="Client logo" decoding="async" data-lazy-srcset="https://www.seoworks.co.uk/wp-content/uploads/2024/04/thyme-logo.png 249w, https://www.seoworks.co.uk/wp-content/uploads/2024/04/thyme-logo-200x60.png 200w" data-lazy-sizes="(max-width: 249px) 100vw, 249px" data-lazy-src="https://www.seoworks.co.uk/wp-content/uploads/2024/04/thyme-logo.png" /><noscript><img width="249" height="75" src="https://www.seoworks.co.uk/wp-content/uploads/2024/04/thyme-logo.png" class="attachment-post-thumbnail size-post-thumbnail" alt="Client logo" decoding="async" srcset="https://www.seoworks.co.uk/wp-content/uploads/2024/04/thyme-logo.png 249w, https://www.seoworks.co.uk/wp-content/uploads/2024/04/thyme-logo-200x60.png 200w" sizes="(max-width: 249px) 100vw, 249px" /></noscript> </a> </figure> </div> <div class="card-body"> <!-- <p class="card-date">Date posted: <span></span></p> --> <h5 class="card-title"><a href="https://www.seoworks.co.uk/case-studies/customs-saas-ppc/">Customs SAAS PPC</a></h5> <div class="card-text"><p>Growth through strategic PPC optimisation.</p> </div> <!-- <a href="" class="btn btn-readmore_blog">Read More</a> --> </div> </div> </article> <article class="col-sm-6 col-xl-4"> <div class="card"> <div class="card-image"> <figure> <a href="https://www.seoworks.co.uk/case-studies/life-sciences-ppc/"> <img width="200" height="200" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20200%20200'%3E%3C/svg%3E" class="attachment-post-thumbnail size-post-thumbnail" alt="Life sciences PPC" decoding="async" data-lazy-srcset="https://www.seoworks.co.uk/wp-content/uploads/2024/05/lifesciences4.png 200w, https://www.seoworks.co.uk/wp-content/uploads/2024/05/lifesciences4-150x150.png 150w" data-lazy-sizes="(max-width: 200px) 100vw, 200px" data-lazy-src="https://www.seoworks.co.uk/wp-content/uploads/2024/05/lifesciences4.png" /><noscript><img width="200" height="200" src="https://www.seoworks.co.uk/wp-content/uploads/2024/05/lifesciences4.png" class="attachment-post-thumbnail size-post-thumbnail" alt="Life sciences PPC" decoding="async" srcset="https://www.seoworks.co.uk/wp-content/uploads/2024/05/lifesciences4.png 200w, https://www.seoworks.co.uk/wp-content/uploads/2024/05/lifesciences4-150x150.png 150w" sizes="(max-width: 200px) 100vw, 200px" /></noscript> </a> </figure> </div> <div class="card-body"> <!-- <p class="card-date">Date posted: <span></span></p> --> <h5 class="card-title"><a href="https://www.seoworks.co.uk/case-studies/life-sciences-ppc/">Life Sciences PPC</a></h5> <div class="card-text"><p>A global PPC campaign for a leading life sciences company.</p> </div> <!-- <a href="" class="btn btn-readmore_blog">Read More</a> --> </div> </div> </article> <article class="col-sm-6 col-xl-4"> <div class="card"> <div class="card-image"> <figure> <a href="https://www.seoworks.co.uk/case-studies/care-home-ppc/"> <img width="400" height="185" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20400%20185'%3E%3C/svg%3E" class="attachment-post-thumbnail size-post-thumbnail" alt="Logo" decoding="async" data-lazy-srcset="https://www.seoworks.co.uk/wp-content/uploads/2024/04/care-logo2.png 400w, https://www.seoworks.co.uk/wp-content/uploads/2024/04/care-logo2-300x139.png 300w, https://www.seoworks.co.uk/wp-content/uploads/2024/04/care-logo2-200x93.png 200w, https://www.seoworks.co.uk/wp-content/uploads/2024/04/care-logo2-350x162.png 350w" data-lazy-sizes="(max-width: 400px) 100vw, 400px" data-lazy-src="https://www.seoworks.co.uk/wp-content/uploads/2024/04/care-logo2.png" /><noscript><img width="400" height="185" src="https://www.seoworks.co.uk/wp-content/uploads/2024/04/care-logo2.png" class="attachment-post-thumbnail size-post-thumbnail" alt="Logo" decoding="async" srcset="https://www.seoworks.co.uk/wp-content/uploads/2024/04/care-logo2.png 400w, https://www.seoworks.co.uk/wp-content/uploads/2024/04/care-logo2-300x139.png 300w, https://www.seoworks.co.uk/wp-content/uploads/2024/04/care-logo2-200x93.png 200w, https://www.seoworks.co.uk/wp-content/uploads/2024/04/care-logo2-350x162.png 350w" sizes="(max-width: 400px) 100vw, 400px" /></noscript> </a> </figure> </div> <div class="card-body"> <!-- <p class="card-date">Date posted: <span></span></p> --> <h5 class="card-title"><a href="https://www.seoworks.co.uk/case-studies/care-home-ppc/">Care home PPC</a></h5> <div class="card-text"><p>Getting much more from existing media spend.</p> </div> <!-- <a href="" class="btn btn-readmore_blog">Read More</a> --> </div> </div> </article> <article class="col-sm-6 col-xl-4"> <div class="card"> <div class="card-image"> <figure> <a href="https://www.seoworks.co.uk/case-studies/linkedin-ads-for-b2b/"> <img width="795" height="504" src="https://www.seoworks.co.uk/wp-content/uploads/2024/04/CPDlogo.png" class="attachment-post-thumbnail size-post-thumbnail" alt="CPD" decoding="async" srcset="https://www.seoworks.co.uk/wp-content/uploads/2024/04/CPDlogo.png 795w, https://www.seoworks.co.uk/wp-content/uploads/2024/04/CPDlogo-300x190.png 300w, https://www.seoworks.co.uk/wp-content/uploads/2024/04/CPDlogo-768x487.png 768w, https://www.seoworks.co.uk/wp-content/uploads/2024/04/CPDlogo-200x127.png 200w, https://www.seoworks.co.uk/wp-content/uploads/2024/04/CPDlogo-552x350.png 552w, https://www.seoworks.co.uk/wp-content/uploads/2024/04/CPDlogo-350x222.png 350w" sizes="(max-width: 795px) 100vw, 795px" /> </a> </figure> </div> <div class="card-body"> <!-- <p class="card-date">Date posted: <span></span></p> --> <h5 class="card-title"><a href="https://www.seoworks.co.uk/case-studies/linkedin-ads-for-b2b/">LinkedIn Ads for B2B</a></h5> <div class="card-text"><p>Generating more leads from LinkedIn at a lower CPA.</p> </div> <!-- <a href="" class="btn btn-readmore_blog">Read More</a> --> </div> </div> </article> <article class="col-sm-6 col-xl-4"> <div class="card"> <div class="card-image"> <figure> <a href="https://www.seoworks.co.uk/case-studies/garden-cabin-ppc/"> <img width="300" height="116" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20300%20116'%3E%3C/svg%3E" class="attachment-post-thumbnail size-post-thumbnail" alt="AC1" decoding="async" data-lazy-srcset="https://www.seoworks.co.uk/wp-content/uploads/2024/05/AC1.png 300w, https://www.seoworks.co.uk/wp-content/uploads/2024/05/AC1-200x77.png 200w" data-lazy-sizes="(max-width: 300px) 100vw, 300px" data-lazy-src="https://www.seoworks.co.uk/wp-content/uploads/2024/05/AC1.png" /><noscript><img width="300" height="116" src="https://www.seoworks.co.uk/wp-content/uploads/2024/05/AC1.png" class="attachment-post-thumbnail size-post-thumbnail" alt="AC1" decoding="async" srcset="https://www.seoworks.co.uk/wp-content/uploads/2024/05/AC1.png 300w, https://www.seoworks.co.uk/wp-content/uploads/2024/05/AC1-200x77.png 200w" sizes="(max-width: 300px) 100vw, 300px" /></noscript> </a> </figure> </div> <div class="card-body"> <!-- <p class="card-date">Date posted: <span></span></p> --> <h5 class="card-title"><a href="https://www.seoworks.co.uk/case-studies/garden-cabin-ppc/">Garden cabin PPC</a></h5> <div class="card-text"><p>Generating a huge return for a home and garden brand.</p> </div> <!-- <a href="" class="btn btn-readmore_blog">Read More</a> --> </div> </div> </article> <article class="col-sm-6 col-xl-4"> <div class="card"> <div class="card-image"> <figure> <a href="https://www.seoworks.co.uk/case-studies/manufacturing-ppc/"> <img width="444" height="113" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20444%20113'%3E%3C/svg%3E" class="attachment-post-thumbnail size-post-thumbnail" alt="Manufacturing PPC" decoding="async" data-lazy-srcset="https://www.seoworks.co.uk/wp-content/uploads/2023/11/king.png 444w, https://www.seoworks.co.uk/wp-content/uploads/2023/11/king-300x76.png 300w, https://www.seoworks.co.uk/wp-content/uploads/2023/11/king-200x51.png 200w, https://www.seoworks.co.uk/wp-content/uploads/2023/11/king-350x89.png 350w" data-lazy-sizes="(max-width: 444px) 100vw, 444px" data-lazy-src="https://www.seoworks.co.uk/wp-content/uploads/2023/11/king.png" /><noscript><img width="444" height="113" src="https://www.seoworks.co.uk/wp-content/uploads/2023/11/king.png" class="attachment-post-thumbnail size-post-thumbnail" alt="Manufacturing PPC" decoding="async" srcset="https://www.seoworks.co.uk/wp-content/uploads/2023/11/king.png 444w, https://www.seoworks.co.uk/wp-content/uploads/2023/11/king-300x76.png 300w, https://www.seoworks.co.uk/wp-content/uploads/2023/11/king-200x51.png 200w, https://www.seoworks.co.uk/wp-content/uploads/2023/11/king-350x89.png 350w" sizes="(max-width: 444px) 100vw, 444px" /></noscript> </a> </figure> </div> <div class="card-body"> <!-- <p class="card-date">Date posted: <span></span></p> --> <h5 class="card-title"><a href="https://www.seoworks.co.uk/case-studies/manufacturing-ppc/">Manufacturing PPC</a></h5> <div class="card-text"><p>Improving the PPC performance of a bearings and power transmissions supplier.</p> </div> <!-- <a href="" class="btn btn-readmore_blog">Read More</a> --> </div> </div> </article> </div> </div> <!-- </div> --> </section> 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