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<!Doctype html> <html lang='en'> <head> <title>National Post: Jeremy Gutsche and Trend Hunter on Wine Trends : the National Post Jeremy Gutsche</title> <link rel='canonical' href='https://www.trendhunter.com/trends/the-national-post-jeremy-gutsche' /> <meta property='fb:page_id' content='58207373724' /> <meta property='title' content='National Post: Jeremy Gutsche and Trend Hunter on Wine Trends the National Post Jeremy Gutsche'/> <meta name='description' content='the National Post Jeremy Gutsche - Innovation keynote speaker and Trend Hunter CEO Jeremy Gutsche was recently interviewed by the National Post to provide insight into the top wine t...'/> <meta name='keywords' content='the National Post Jeremy Gutsche, the-national-post-jeremy-gutsche'/> <meta name='copyright' content='Trend Hunter Inc.'> <meta property='image' content='https://cdn.trendhunterstatic.com/thumbs/the-national-post-jeremy-gutsche.jpeg?auto=webp'/> <link rel='image_src' type='image/jpeg' href='https://cdn.trendhunterstatic.com/thumbs/the-national-post-jeremy-gutsche.jpeg?auto=webp'/> <meta property='og:title' content='National Post: Jeremy Gutsche and Trend Hunter on Wine Trends' /> <meta property='og:description' content='the National Post Jeremy Gutsche - Innovation keynote speaker and Trend Hunter CEO Jeremy Gutsche was recently interviewed by the National Post to provide insight into the top wine t...'/> <meta property='og:url' content='https://www.trendhunter.com/trends/the-national-post-jeremy-gutsche'/> <meta property='og:site_name' content='TrendHunter.com'/> <meta property='og:image' content='https://cdn.trendhunterstatic.com/thumbs/the-national-post-jeremy-gutsche.jpeg?auto=webp'/> <meta property='og:type' content='article'/> <link rel='preload' href='https://cdn.trendhunterstatic.com/thumbs/the-national-post-jeremy-gutsche.jpeg?auto=webp' as='image'> <link rel='amphtml' href='https://www.trendhunter.com/amp/trends/the-national-post-jeremy-gutsche'> <meta name='viewport' content='width=device-width, initial-scale=1.0'> <meta charset='UTF-8'> <link rel="apple-touch-icon" sizes="180x180" href="https://cdn.trendhunterstatic.com/icons/manifest/apple-touch-icon.png"> <link rel="icon" type="image/png" sizes="32x32" href="https://cdn.trendhunterstatic.com/icons/manifest/favicon-32x32.png"> <link rel="icon" type="image/png" sizes="16x16" href="https://cdn.trendhunterstatic.com/icons/manifest/favicon-16x16.png"> <link rel="mask-icon" href="https://cdn.trendhunterstatic.com/icons/manifest/safari-pinned-tab.svg" color="#000000"> <meta name="theme-color" content="#000000"> <link rel="manifest" href="https://www.trendhunter.com/apps/inc/manifest.json"> <meta property='fb:app_id' content='85925738555' /> <meta name='copyright' content='Trend Hunter Inc.'> <link rel='preconnect' href='https://www.trendhunter.com' /><link rel='preconnect' href='https://fonts.gstatic.com' /> <link href='https://fonts.googleapis.com/css2?family=Roboto+Mono&family=Roboto:wght@100;300;400;500;700&family=Material+Icons&display=swap' rel='preload' as='style'> <link href='https://fonts.googleapis.com/css2?family=Roboto+Mono&family=Roboto:wght@100;300;400;500;700&family=Material+Icons&display=swap' rel='stylesheet'> <link href='https://www.trendhunter.com/apps/css/style?s=all&v=17320.4' rel='stylesheet' async type='text/css'> <script type='application/ld+json'> {"@context":"https:\/\/schema.org","@type":"Article","articleBody":"<a target="_blank" href="http:\/\/www.jeremygutsche.com\/">Innovation keynote speaker<\/a> and Trend Hunter CEO Jeremy Gutsche was recently interviewed by the National Post to provide insight into the top wine trends in Canada. Prior to the interview, Gutsche was hired by <a target="_blank" rel="nofollow" href="http:\/\/www.wolfblasswines.com\/">Wolf Blass<\/a> to do the same, and his research revealed fascinating information. His research, which was crowdsourced and filtered by a global network of 120,000 members, showed that Canadians are attracted to wine for reasons other than its consumption. His research points to the increasing demand for a unique consumer experience. People are purchasing wine these days to enjoy as a group at gatherings and celebrations. Wine has become a representation of people -- friends and family -- coming together. Another way in which consumers are enjoying wine is through travel. Canadians are creating elaborate vacations around wine tastings and special vineyards. Luckily for Canadians, one doesn't have to cross the border for a "winecation." Places like the Okanagan Valley offer breathtaking landscapes and delicious varieties of wine. <b>Read the full article at <a target="_blank" rel="nofollow" href="http:\/\/life.nationalpost.com\/2013\/09\/24\/forks-the-road-the-okanagans-spirit-ridge-vineyard\/">The National Post<\/a>.<\/b> Forks & The Road: The Okanagan’s Spirit Ridge Vineyard NATIONAL POST "Gutsche’s just-revealed research found wine is on Canadians’ agendas in more ways than just consumption. Among the key trends he identified was that wine has become the reason to gather, not just what we enjoy when we gather. Thus he predicts a boom in winecations for those who seek experiences in wine country. Where best to do this for a uniquely Canadian experience?"","datePublished":"2013-09-26T16:52:02Z","headline":"National Post: Jeremy Gutsche and Trend Hunter on Wine Trends","publisher":{"@type":"Organization","name":"TREND HUNTER Inc.","url":"https:\/\/www.trendhunter.com","logo":{"@type":"ImageObject","url":"https:\/\/cdn.trendhunterstatic.com\/Logo2019-400.png"},"dateModified":"2013-09-26T16:52:02Z","mainEntityOfPage":"https:\/\/www.trendhunter.com\/trends\/the-national-post-jeremy-gutsche"},"author":{"@type":"Person","name":"Jaime Neely","url":"https:\/\/www.trendhunter.com\/Jaime"},"image":{"@type":"ImageObject","url":"https:\/\/cdn.trendhunterstatic.com\/thumbs\/the-national-post-jeremy-gutsche.jpeg?auto=webp","width":800,"height":371}} </script> <style> :root{--btn-hover:#EA2027}; </style> <style> .tha__loginDialog{position:absolute; bottom:50%; transform:translateY(50%);background:rgba(255,255,255,0.7);padding:15px;width:calc(100% - 80px); margin:5px;left:5px;} 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class='gal__similarText'>SIMILAR</br>PHOTOS</div></button> </div> </div> <div class='tha__articleBody'> <a href='https://www.cleanthesky.com?source=eyJwIjoiaHR0cHM6XC9cL3d3dy50cmVuZGh1bnRlci5jb21cL3RyZW5kc1wvdGhlLW5hdGlvbmFsLXBvc3QtamVyZW15LWd1dHNjaGUiLCJhZCI6ImNsZWFudGhlc2t5LWIzLTMifQ%3D%3D' class='tha__bb cts__banner' data-bn='cleanthesky-b3-3' style='width:300px; height:300px; float:right; margin:0px 0px 20px 20px;'><img alt='Clean the Sky - Positive Eco Trends & Breakthroughs' src='https://cdn.trendhunterstatic.com/banners/cleanthesky/cleanthesky-b3-3.png?auto=webp' width=300 height=300 /></a> <h2 class='tha__title2'></h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='/Jaime'>Jaime Neely</a> — September 26, 2013 — <a class='tha__bcLink tha__bcLink--category' href='/about'>About</a></div><div class='tha__referenceLinks'> References: <a target='_blank' href='http://www.jeremygutsche.com/' class='tha__referenceLink' rel='nofollow noreferrer'>jeremygutsche</a> & <a target='_blank' href='http://life.nationalpost.com/2013/09/24/forks-the-road-the-okanagans-spirit-ridge-vineyard/' class='tha__referenceLink' rel='nofollow noreferrer'>life.nationalpost</a></div></div><div class='tha__social'> <a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open("https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fthe-national-post-jeremy-gutsche","_blank");' rel='nofollow' href='javascript:void(0);' >Share on Facebook</a> <a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open("https://twitter.com/intent/tweet?text=National+Post%3A+Jeremy+Gutsche+and+Trend+Hunter+on+Wine+Trends+-+&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fthe-national-post-jeremy-gutsche","_blank");' href='javascript:void(0);'>Share on Twitter</a> <a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open("https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fthe-national-post-jeremy-gutsche&title=National+Post%3A+Jeremy+Gutsche+and+Trend+Hunter+on+Wine+Trends+-+","_blank");' href='javascript:void(0);'>Share on LinkedIn</a> <a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open("https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fthe-national-post-jeremy-gutsche&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fthe-national-post-jeremy-gutsche.jpeg%3Fauto%3Dwebp&description=National+Post%3A+Jeremy+Gutsche+and+Trend+Hunter+on+Wine+Trends+-+","_blank");' href='javascript:void(0);'>Share on Pinterest</a> </div><div class='tha__articleText tha__articleText--hasAt'><a target="_blank" href="http://www.jeremygutsche.com/">Innovation keynote speaker</a> and Trend Hunter CEO Jeremy Gutsche was recently interviewed by the National Post to provide insight into the top wine trends in Canada. Prior to the interview, Gutsche was hired by <a target="_blank" rel="nofollow" href="http://www.wolfblasswines.com/">Wolf Blass</a> to do the same, and his research revealed fascinating information.<br /> <br /> His research, which was crowdsourced and filtered by a global network of 120,000 members, showed that Canadians are attracted to wine for reasons other than its consumption. His research points to the increasing demand for a unique consumer experience. People are purchasing wine these days to enjoy as a group at gatherings and celebrations. Wine has become a representation of people -- friends and family -- coming together.<br /> <br /> Another way in which consumers are enjoying wine is through travel. Canadians are creating elaborate vacations around wine tastings and special vineyards. Luckily for Canadians, one doesn't have to cross the border for a "winecation." Places like the Okanagan Valley offer breathtaking landscapes and delicious varieties of wine.<br /> <br /> <b>Read the full article at <a target="_blank" rel="nofollow" href="http://life.nationalpost.com/2013/09/24/forks-the-road-the-okanagans-spirit-ridge-vineyard/">The National Post</a>.</b><br /> <br /> Forks & The Road: The Okanagan’s Spirit Ridge Vineyard<br /> <br /> NATIONAL POST<br /> <br /> "Gutsche’s just-revealed research found wine is on Canadians’ agendas in more ways than just consumption. Among the key trends he identified was that wine has become the reason to gather, not just what we enjoy when we gather. Thus he predicts a boom in winecations for those who seek experiences in wine country. Where best to do this for a uniquely Canadian experience?"</div><div class='tpt__aSecCont'><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Trend Themes</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Wine Tourism - </b>Opportunity in wine companies expanding their offerings to include travel and tourism experiences.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Wine as a Social Experience - </b>Opportunity in wine companies creating events and experiences that bring people together for social and celebratory occasions.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Crowdsourced Research - </b>Opportunity in utilizing a network of consumers and enthusiasts to gather insights and feedback on industry trends and customer preferences.</div> </div></div> </div><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Industry Implications</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Wine Industry - </b>Opportunity in creating experiential offerings that go beyond traditional wine tastings and tap into the social and travel aspects of wine.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Travel and Hospitality Industry - </b>Opportunity in partnering with wine companies to offer wine-centric travel experiences and packages.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Market Research Industry - </b>Opportunity in providing crowdsourced research services to help wine companies better understand customer preferences and industry trends.</div> </div></div> </div></div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>0.8</div><div class='tha__scoreLbl'>Score</div></div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:15%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:85%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:2%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:98%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness</div><div class='tha__scoreBar'><div 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href='\/about'>About<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='http:\/\/www.jeremygutsche.com\/' class='tha__referenceLink' rel='nofollow noreferrer'>jeremygutsche<\/a> & <a target='_blank' href='http:\/\/life.nationalpost.com\/2013\/09\/24\/forks-the-road-the-okanagans-spirit-ridge-vineyard\/' class='tha__referenceLink' rel='nofollow noreferrer'>life.nationalpost<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fthe-national-post-jeremy-gutsche\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=National+Post%3A+Jeremy+Gutsche+and+Trend+Hunter+on+Wine+Trends+-+&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fthe-national-post-jeremy-gutsche\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fthe-national-post-jeremy-gutsche&title=National+Post%3A+Jeremy+Gutsche+and+Trend+Hunter+on+Wine+Trends+-+\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fthe-national-post-jeremy-gutsche&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fthe-national-post-jeremy-gutsche.jpeg%3Fauto%3Dwebp&description=National+Post%3A+Jeremy+Gutsche+and+Trend+Hunter+on+Wine+Trends+-+\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'><a target=\"_blank\" href=\"http:\/\/www.jeremygutsche.com\/\">Innovation keynote speaker<\/a> and Trend Hunter CEO Jeremy Gutsche was recently interviewed by the National Post to provide insight into the top wine trends in Canada. Prior to the interview, Gutsche was hired by <a target=\"_blank\" rel=\"nofollow\" href=\"http:\/\/www.wolfblasswines.com\/\">Wolf Blass<\/a> to do the same, and his research revealed fascinating information.<br \/>\n<br \/>\nHis research, which was crowdsourced and filtered by a global network of 120,000 members, showed that Canadians are attracted to wine for reasons other than its consumption. His research points to the increasing demand for a unique consumer experience. People are purchasing wine these days to enjoy as a group at gatherings and celebrations. Wine has become a representation of people -- friends and family -- coming together.<br \/>\n<br \/>\nAnother way in which consumers are enjoying wine is through travel. Canadians are creating elaborate vacations around wine tastings and special vineyards. Luckily for Canadians, one doesn't have to cross the border for a \"winecation.\" Places like the Okanagan Valley offer breathtaking landscapes and delicious varieties of wine.<br \/>\n<br \/>\n<b>Read the full article at <a target=\"_blank\" rel=\"nofollow\" href=\"http:\/\/life.nationalpost.com\/2013\/09\/24\/forks-the-road-the-okanagans-spirit-ridge-vineyard\/\">The National Post<\/a>.<\/b><br \/>\n<br \/>\nForks & The Road: The Okanagan\u2019s Spirit Ridge Vineyard<br \/>\n<br \/>\nNATIONAL POST<br \/>\n<br \/>\n\"Gutsche\u2019s just-revealed research found wine is on Canadians\u2019 agendas in more ways than just consumption. Among the key trends he identified was that wine has become the reason to gather, not just what we enjoy when we gather. Thus he predicts a boom in winecations for those who seek experiences in wine country. Where best to do this for a uniquely Canadian experience?\"<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Wine Tourism - <\/b>Opportunity in wine companies expanding their offerings to include travel and tourism experiences.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Wine as a Social Experience - <\/b>Opportunity in wine companies creating events and experiences that bring people together for social and celebratory occasions.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Crowdsourced Research - <\/b>Opportunity in utilizing a network of consumers and enthusiasts to gather insights and feedback on industry trends and customer preferences.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Wine Industry - <\/b>Opportunity in creating experiential offerings that go beyond traditional wine tastings and tap into the social and travel aspects of wine.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Travel and Hospitality Industry - <\/b>Opportunity in partnering with wine companies to offer wine-centric travel experiences and packages.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Market Research Industry - <\/b>Opportunity in providing crowdsourced research services to help wine companies better understand customer preferences and industry trends.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>0.8<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:15%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:85%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:2%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:98%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:8%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:92%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-474px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='213591'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:8%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:92%;'><\/div><\/div>","u":"\/trends\/the-national-post-jeremy-gutsche","t":"National Post: Jeremy Gutsche and Trend Hunter on Wine Trends : the National Post Jeremy Gutsche"},"494182":{"cn":"Lifestyle","cu":"lifestyle","t1":"Indigenous-Owned Wine Brands","pc":"5","ab":"<h2 class='tha__title2'>Nk\u2019Mip Cellars Celebrates 20 Years of Honouring Its Origins<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/Grace.Mahas'>Grace Mahas<\/a> \u2014 December 7, 2022 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/about'>About<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.nkmipcellars.com\/About-Us' class='tha__referenceLink' rel='nofollow noreferrer'>nkmipcellars<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fnkmip-cellars\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Indigenous-Owned+Wine+Brands+-+Nk%E2%80%99Mip+Cellars+Celebrates+20+Years+of+Honouring+Its+Origins&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fnkmip-cellars\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fnkmip-cellars&title=Indigenous-Owned+Wine+Brands+-+Nk%E2%80%99Mip+Cellars+Celebrates+20+Years+of+Honouring+Its+Origins\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fnkmip-cellars&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fthe-national-post-jeremy-gutsche.jpeg%3Fauto%3Dwebp&description=Indigenous-Owned+Wine+Brands+-+Nk%E2%80%99Mip+Cellars+Celebrates+20+Years+of+Honouring+Its+Origins\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Through their unique approach to winemaking, Nk'Mip Cellars brings Canadians back to their origin story - one steeped in Indigenous history and rooted in the land. Nk\u2019Mip was originally founded by members of the Osoyoos Indian Band and Canadians can support local artists, acknowledge harvest traditions, and celebrate the season by giving a bottle from the Indigenous-owned winery this season. The brand offers a range of exceptional wine including the Nk\u2019Mip Talon, the Nk\u2019Mip Chardonnay, Nk\u2019Mip White Mer\u2019r\u2019iym, Mer'r'iym 2019, and the Nk\u2019Mip Red Mer\u2019r\u2019iym.<br \/>\n<br \/>\nNk\u2019Mip is hosting a number of seasonal activities at the estate where wine and food enthusiasts can enjoy the best of what Nk\u2019Mip has to offer. This includes Holiday Inspiration food and wine pairing (On weekends) that features four wines paired with holiday-inspired food bites. Fans can also attend the Winter Dinner Series (Dec 17th, February 11th) which features a welcome wine and a four-course menu with wine pairings created special for each event by Nk\u2019mip\u2019s chef. The winery is whimsically decorated for the occasion.<br \/>\n<br \/>\nImage Credit: Nk\u2019Mip Cellars<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Indigenous-owned Wineries - <\/b>The trend of Indigenous-owned wineries focuses on the unique approach to winemaking that celebrates history and is rooted in the land, offering opportunities for collaborations with local artists and events showcasing traditions.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Cultural Heritage Brands - <\/b>This trend involves incorporating cultural heritage into branding, offering opportunities for brands to incorporate unique cultural stories and local traditions into their products.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Seasonal Food and Wine Pairing Events - <\/b>The trend of seasonal food and wine pairing events creates immersive experiences that offer opportunities for wineries to partner with chefs, create exclusive menus and inspire loyalty from customers.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Wine - <\/b>The wine industry has an opportunity to innovate by expanding the market to celebrate and showcase indigenous-owned wineries, creative and inspired partnerships and immersive experiences.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Hospitality - <\/b>The hospitality industry can take inspiration from the seasonal food and wine pairing events by collaborating with wineries and local chefs to offer unique dining experiences and celebratory events.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Tourism - <\/b>The tourism industry can leverage Indigenous-owned wineries to promote unique experiences that celebrate local culture, traditions, and stories for visitors seeking authentic and memorable experiences.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>2.7<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:24%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:76%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:26%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:74%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:30%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:70%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='494182'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:27%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:73%;'><\/div><\/div>","u":"\/trends\/nkmip-cellars","t":"Indigenous-Owned Wine Brands : Nk’Mip Cellars"},"520868":{"cn":"Marketing","cu":"marketing","t1":"Toronto Art Wine Colllabs","pc":"2","ab":"<h2 class='tha__title2'>The Prisoner Wine Co. and Artist Justin Broadbent Celebrate Canadian Art<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/Grace.Mahas'>Grace Mahas<\/a> \u2014 December 7, 2023 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/about'>About<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.justinbroadbent.com\/' class='tha__referenceLink' rel='nofollow noreferrer'>justinbroadbent<\/a> & <a target='_blank' href='https:\/\/theprisonerwinecompany.com\/' class='tha__referenceLink' rel='nofollow noreferrer'>theprisonerwinecompany<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fthe-prisoner-wine-co-and-artist-justin-broadbent\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Toronto+Art+Wine+Colllabs+-+The+Prisoner+Wine+Co.+and+Artist+Justin+Broadbent+Celebrate+Canadian+Art&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fthe-prisoner-wine-co-and-artist-justin-broadbent\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fthe-prisoner-wine-co-and-artist-justin-broadbent&title=Toronto+Art+Wine+Colllabs+-+The+Prisoner+Wine+Co.+and+Artist+Justin+Broadbent+Celebrate+Canadian+Art\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fthe-prisoner-wine-co-and-artist-justin-broadbent&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fthe-national-post-jeremy-gutsche.jpeg%3Fauto%3Dwebp&description=Toronto+Art+Wine+Colllabs+-+The+Prisoner+Wine+Co.+and+Artist+Justin+Broadbent+Celebrate+Canadian+Art\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>The Prisoner Wine Co., renowned for its audacious and innovative approach to winemaking, has announced an exciting collaboration with Toronto-based multimedia artist Justin Broadbent. This partnership culminates in an exclusive art series that celebrates Canadian artists who are breaking barriers and reshaping the realm of creativity.<br \/>\n<br \/>\nThe art series was unveiled on November 16 at Five Brock, a venue formerly known as Only One Gallery. This event allowed attendees to immerse themselves in an art experience that aligns with The Prisoner Wine Co.'s philosophy of embracing fearless thinking and bold ideas. Justin Broadbent attended, providing personal insights into his creative process and the inspirations behind each artwork, as well as sharing the stories of the featured Canadian artists.<br \/>\n<br \/>\nThe event was not only a celebration of groundbreaking art but also a tribute to exceptional wine. Guests araised a glass to honor the achievements of these remarkable Canadian artists and to appreciate the fusion of art and fine wine that defies convention. This one-night-only event was a memorable experience for art enthusiasts and wine connoisseurs alike.<br \/>\n<br \/>\nImage Credit: Justin Broadbent<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Innovative Collaborations - <\/b>The collaboration between The Prisoner Wine Co. and artist Justin Broadbent demonstrates a trend of innovative partnerships that bring together different industries and creative perspectives.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Embracing Fearless Thinking - <\/b>The art series by The Prisoner Wine Co. celebrates Canadian artists who are breaking barriers, reflecting a trend of embracing fearless thinking in the realm of creativity.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Fusion of Art and Fine Wine - <\/b>The event that combined art and wine by The Prisoner Wine Co. showcases a trend of blending different sensory experiences for a unique and memorable occasion.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Wine Industry - <\/b>The collaboration between The Prisoner Wine Co. and artist Justin Broadbent opens up opportunities for innovation within the wine industry by merging the worlds of wine and art.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Art Industry - <\/b>The art series by The Prisoner Wine Co. highlights potential disruptions in the art industry by showcasing artists who are pushing boundaries and reshaping creativity.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Event Planning Industry - <\/b>The one-night-only event by The Prisoner Wine Co. and Justin Broadbent demonstrates the potential for disruptive innovation within the event planning industry, as it combines immersive art experiences with fine wine tastings.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>4.3<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:38%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:62%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:37%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:63%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:54%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:46%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='520868'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:43%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:57%;'><\/div><\/div>","u":"\/trends\/the-prisoner-wine-co-and-artist-justin-broadbent","t":"Toronto Art Wine Colllabs : The Prisoner Wine Co. and Artist Justin Broadbent"},"550492":{"cn":"Lifestyle","cu":"lifestyle","t1":"Personified Wine Campaigns","pc":"1","ab":"<h2 class='tha__title2'>Wines of Ontario\u2019s Pleasure to Meet You Spotlights Locally Grown Wine<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/LauraMcQuarrie'>Laura McQuarrie<\/a> \u2014 November 6, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/about'>About<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/pleasuretomeetyou.ca\/' class='tha__referenceLink' rel='nofollow noreferrer'>pleasuretomeetyou<\/a> & <a target='_blank' href='https:\/\/www.facebook.com\/photo.php?fbid=925337872968447&set=pb.100064767274038.-2207520000&type=3&locale=nb_NO' class='tha__referenceLink' rel='nofollow noreferrer'>facebook<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fpleasure-to-meet-you\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Personified+Wine+Campaigns+-+Wines+of+Ontario%E2%80%99s+Pleasure+to+Meet+You+Spotlights+Locally+Grown+Wine&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fpleasure-to-meet-you\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fpleasure-to-meet-you&title=Personified+Wine+Campaigns+-+Wines+of+Ontario%E2%80%99s+Pleasure+to+Meet+You+Spotlights+Locally+Grown+Wine\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fpleasure-to-meet-you&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fthe-national-post-jeremy-gutsche.jpeg%3Fauto%3Dwebp&description=Personified+Wine+Campaigns+-+Wines+of+Ontario%E2%80%99s+Pleasure+to+Meet+You+Spotlights+Locally+Grown+Wine\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>To highlight the quality and authenticity of wine made from 100% locally grown Ontario grapes, Wines of Ontario launched the Pleasure to Meet You campaign. <br \/>\n <br \/>\nFocusing on helping people find wines that match their style, taste preferences, and desired drinking occasions, the Ontario VQA campaign personifies popular wine types. While sparkling wines are likened to entertainers that bring excitement and effervescence wherever they go, Gamay is positioned as a versatile companion for both casual BBQs and formal events. <br \/>\n<br \/>\nOn social media, Wines of Ontario followers will see Spotify playlists and gift lifts curated to fit the vibe of each varietal. In this spirit, wine lovers can take a short quiz to be matched with 10 eligible Ontario wines on the campaign site.<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Personified Product Campaigns - <\/b>By giving products human-like characteristics, brands can create more relatable and memorable marketing experiences.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Customized Consumer Engagement - <\/b>Interactive elements like quizzes and curated playlists foster deeper connections with consumers by offering personalized recommendations.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Local Authenticity Marketing - <\/b>Emphasizing the origin and local production of products can enhance consumer trust and perceived quality.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Wine Industry - <\/b>Innovative marketing strategies, such as personification, can redefine consumer relationships and increase brand loyalty.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Digital Marketing - <\/b>Incorporating interactive and personalized digital elements into campaigns can significantly boost user engagement and brand awareness.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Agriculture and Local Produce - <\/b>Highlighting the locality and authenticity of agricultural products can differentiate brands in a crowded market, appealing to consumers' desire for quality and transparency.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>5.4<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:34%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:66%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:30%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:70%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:98%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:2%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='550492'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:54%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:46%;'><\/div><\/div>","u":"\/trends\/pleasure-to-meet-you","t":"Personified Wine Campaigns : Pleasure to Meet You"},"477815":{"cn":"Lifestyle","cu":"lifestyle","t1":"Orchid-Inspired Canadian Wines","pc":"3","ab":"<h2 class='tha__title2'>Grow Wild Offers Two Delicious Wines that are Free of Chemicals<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/Grace.Mahas'>Grace Mahas<\/a> \u2014 May 5, 2022 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/about'>About<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.lcbo.com\/en\/grow-wild-ravishing-ros-c-vqa-19748' class='tha__referenceLink' rel='nofollow noreferrer'>lcbo<\/a> & <a target='_blank' href='https:\/\/www.lcbo.com\/en\/grow-wild-enchanting-white-vqa-20259' class='tha__referenceLink' rel='nofollow noreferrer'>lcbo<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fgrow-wild-1\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Orchid-Inspired+Canadian+Wines+-+Grow+Wild+Offers+Two+Delicious+Wines+that+are+Free+of+Chemicals&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fgrow-wild-1\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fgrow-wild-1&title=Orchid-Inspired+Canadian+Wines+-+Grow+Wild+Offers+Two+Delicious+Wines+that+are+Free+of+Chemicals\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fgrow-wild-1&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fthe-national-post-jeremy-gutsche.jpeg%3Fauto%3Dwebp&description=Orchid-Inspired+Canadian+Wines+-+Grow+Wild+Offers+Two+Delicious+Wines+that+are+Free+of+Chemicals\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Grow Wild, the Ontario wine brand committed to sustainability, released two refreshing wines in time for summer -- the Enchanting White and the Ravishing Ros\u00e9. Made locally from a healthy vineyard, both wines make the perfect guilt-free treat.<br \/>\n<br \/>\nThe Ravishing Ros\u00e9 is made from grapes harvested in the Okanagan Valley. There is 50% Merlot, 29% Syrah, and 21% Pinot Noir in this blend. It has aromas of pink grapefruit, strawberry, and crushed gravel and is dry-to-off-dry. The Enchanting White, on the other hand, features aromatic notes of ripe pear, tart apple, and hints of elderflower. The vino is dry and medium-bodied with strong acidity. <br \/>\n<br \/>\nCanadians can find Growing Wild's Enchanting White and Ravishing Ros\u00e9 at the LCBO and other wine retailers.<br \/>\n<br \/>\nImage Credit: Grow Wild<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Sustainable Wines - <\/b>Develop eco-friendly wines that cater to the growing demand for sustainable products.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Locally Sourced Wines - <\/b>Create wines made from grapes harvested from nearby vineyards to appeal to consumers looking for locally sourced products and support local businesses.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Chemical-free Wines - <\/b>Develop wines that are free of chemicals to provide a healthier drinking option and appeal to health-conscious consumers.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Wine Production - <\/b>Produce environmentally friendly, locally sourced, and chemical-free wines that cater to sustainable and health-conscious consumers.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Sustainable Agriculture - <\/b>Work with vineyards to implement eco-friendly farming practices and promote sustainability in agriculture.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Retail - <\/b>Sell eco-friendly, locally sourced, and chemical-free wines to consumers looking for sustainable, healthy, and locally sourced products.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>1.8<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:26%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:74%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:6%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:94%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:22%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:78%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='477815'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:18%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:82%;'><\/div><\/div>","u":"\/trends\/grow-wild-1","t":"Orchid-Inspired Canadian Wines : Grow Wild 1"},"544550":{"cn":"Lifestyle","cu":"lifestyle","t1":"Luxurious Wine Pop-Ups","pc":"1","ab":"<h2 class='tha__title2'>Kim Crawford will Host a Golden Wine Lounge at The Well Toronto<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/DebraJ'>Debra John<\/a> \u2014 August 30, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/about'>About<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.kimcrawfordwines.com\/1' class='tha__referenceLink' rel='nofollow noreferrer'>kimcrawfordwines<\/a> & <a target='_blank' href='https:\/\/thewelltoronto.com\/whats-on\/kim-crawford-golden-wine-lounge\/' class='tha__referenceLink' rel='nofollow noreferrer'>thewelltoronto<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fkim-crawford\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Luxurious+Wine+Pop-Ups+-+Kim+Crawford+will+Host+a+Golden+Wine+Lounge+at+The+Well+Toronto&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fkim-crawford\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fkim-crawford&title=Luxurious+Wine+Pop-Ups+-+Kim+Crawford+will+Host+a+Golden+Wine+Lounge+at+The+Well+Toronto\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fkim-crawford&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fthe-national-post-jeremy-gutsche.jpeg%3Fauto%3Dwebp&description=Luxurious+Wine+Pop-Ups+-+Kim+Crawford+will+Host+a+Golden+Wine+Lounge+at+The+Well+Toronto\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Kim Crawford will host its inaugural Golden Wine Lounge at The Well Toronto, providing a distinctive opportunity for guests to celebrate fine wine; attendees will have the chance to enjoy \"Kim Crawford\u2019s renowned Sauvignon Blanc and Ros\u00e9, along with the new low-calorie Illuminate varieties,\" all within a stylish and welcoming setting.<br \/>\n<br \/>\nGuests can enhance their visit with \"makeup touch-ups from the local beauty brand Fancy Face and indulge in a curated charcuterie selection from \u00c0 La Table.\" Additionally, attendees will have the chance to win a trip to New Zealand, along with other exclusive prizes. Moreover, the event supports local businesses through collaborations with Fancy Face and \u00c0 La Table, providing a unique localized event. This creates a memorable social experience, enhancing the connection between the brand and its audience, and fostering community engagement.<br \/>\n<br \/>\nImage Credit: Kim Crawford \/ The Well Toronto<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Experiential Marketing - <\/b>Hosting interactive and luxurious events like the Golden Wine Lounge creates memorable experiences that enhance brand loyalty and engagement.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Collaborative Pop-ups - <\/b>Partnering with local businesses for exclusive events provides a unique platform to support and promote community-based enterprises while elevating the overall experience.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Health-conscious Beverages - <\/b>Introducing low-calorie wine options caters to an increasingly health-aware consumer base, broadening product appeal.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Hospitality - <\/b>Creating luxurious and themed pop-up lounges that offer immersive experiences can attract a discerning clientele looking for unique social experiences.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Food and Beverage - <\/b>Engaging consumers with exclusive tastings of new and premium product lines at stylish events can drive interest and sales in the evolving beverage market.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Beauty and Personal Care - <\/b>Integrating beauty services into social events offers a holistic lifestyle experience, appealing to guests seeking comprehensive and indulgent occasions.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>3.8<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:14%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:86%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:14%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:86%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:86%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:14%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span style='background-color:#000000' class='demo__female demo__genderBox demo__genderBox--on'><\/span><span style='background-color:#000000' class='demo__female demo__genderBox demo__genderBox--on'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-316px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='544550'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:38%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:62%;'><\/div><\/div>","u":"\/trends\/kim-crawford","t":"Luxurious Wine Pop-Ups : Kim Crawford "},"482106":{"cn":"Lifestyle","cu":"lifestyle","t1":"Full-Sized Wine Samples","pc":"2","ab":"<h2 class='tha__title2'>Wine Rack Rescues Toronto Park Hangs with In-Store Picnic Tables & Samples<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/Grace.Mahas'>Grace Mahas<\/a> \u2014 June 29, 2022 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/about'>About<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.winerack.com\/' class='tha__referenceLink' rel='nofollow noreferrer'>winerack<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Ftoronto-park-hangs\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Full-Sized+Wine+Samples+-+Wine+Rack+Rescues+Toronto+Park+Hangs+with+In-Store+Picnic+Tables+%26+Samples&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Ftoronto-park-hangs\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Ftoronto-park-hangs&title=Full-Sized+Wine+Samples+-+Wine+Rack+Rescues+Toronto+Park+Hangs+with+In-Store+Picnic+Tables+%26+Samples\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Ftoronto-park-hangs&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fthe-national-post-jeremy-gutsche.jpeg%3Fauto%3Dwebp&description=Full-Sized+Wine+Samples+-+Wine+Rack+Rescues+Toronto+Park+Hangs+with+In-Store+Picnic+Tables+%26+Samples\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>This Canada Day long weekend, select Wine Racks in Toronto that are close to the city's most popular parks will offer in-store picnic tables and samples of Bask canned beverages or a glass of Bask wine. <br \/>\n<br \/>\nSince the City of Toronto has banned the consumption of alcoholic beverages in public parks, Wine Rack is \"coming to the rescue by providing Torontonians with a convenient (and legal) space to casually sip wine before heading outside with friends.\" To further help park goers this long weekend, the Wine Rack is also giving free picnic blankets with the purchase of Bask wine bottles.<br \/>\n<br \/>\nParticipating Wine Racks include the Trinity Bellwoods Wine Rack, the Christie Pitts Wine Rack, The Beaches Wine Rack, and the High Park. The initiative will take place between Friday, July 1, 2022 - Sunday, July 3, 2022.<br \/>\n<br \/>\nImage Credit: Shutterstock<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. In-store Tastings - <\/b>The trend of in-store tastings to draw customers can be further expanded by partnering with nearby parks and offering picnic tables.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Convenience and Compliance - <\/b>Providing a convenient and legal way for customers to consume alcoholic beverages in public areas can be a disruptive innovation opportunity in the liquor industry.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Brand Awareness Events - <\/b>Partnering with popular parks and offering free giveaways like picnic blankets can help increase brand awareness and customer loyalty.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Liquor Retail - <\/b>Liquor retail can capitalize on the need for legal and convenient ways for customers to enjoy alcoholic beverages in public spaces.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Outdoor Recreation - <\/b>Outdoor recreation industry can benefit from partnerships with liquor retailers to provide legal drinking spaces and incentives.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Promotional Products - <\/b>Promotional product industry can create customized picnic blankets to be given as freebies to increase brand awareness and loyalty.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>3.3<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:51%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:49%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:25%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:75%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:24%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:76%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='482106'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:33%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:67%;'><\/div><\/div>","u":"\/trends\/toronto-park-hangs","t":"Full-Sized Wine Samples : Toronto Park Hangs"},"433561":{"cn":"Marketing","cu":"marketing","t1":"Artisanal Wine Tasting Kits","pc":"1","ab":"<h2 class='tha__title2'>Grange of Prince Edward's Wine Tasting Kit Includes Four Wine Samples<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/knedelch'>Kalin Ned<\/a> \u2014 August 4, 2020 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/about'>About<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.grangewinery.com\/wine-shop\/tasting-kit' class='tha__referenceLink' rel='nofollow noreferrer'>grangewinery<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fwine-tasting-kit\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Artisanal+Wine+Tasting+Kits+-+Grange+of+Prince+Edward%27s+Wine+Tasting+Kit+Includes+Four+Wine+Samples&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fwine-tasting-kit\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fwine-tasting-kit&title=Artisanal+Wine+Tasting+Kits+-+Grange+of+Prince+Edward%27s+Wine+Tasting+Kit+Includes+Four+Wine+Samples\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fwine-tasting-kit&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fthe-national-post-jeremy-gutsche.jpeg%3Fauto%3Dwebp&description=Artisanal+Wine+Tasting+Kits+-+Grange+of+Prince+Edward%27s+Wine+Tasting+Kit+Includes+Four+Wine+Samples\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Grange of Prince Edward is a mother-daughter business in Canada's Prince Edward County and the brand has launched a wine tasting kit to help connoisseurs and beginners choose the bottle that suits them best. <br \/>\n<br \/>\nPackaged with a playfully rustic aesthetic, the kit includes Best of the Season wines\u2014a Chardonnay 2016, a Riesling 2018, a Pinot Noir 2016, and a Spiced White. Each 1 oz bottle boasts an information card that expands on the product. This includes tasting notes, a personal quote from the wine-makers, and the details of the specific batch, including its alcohol content per volume and the year it was made. On the flip-side, the cards boast a 'Drink Me' note, playfully hinting at a familiar Alice in Wonderland moment.<br \/>\n<br \/>\nImage Credit: Grange of Prince Edward<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Artisanal Wine Tasting Kits - <\/b>Artisanal wine tasting kits, like the one offered by Grange of Prince Edward, provide a unique and engaging experience for wine enthusiasts making at-home tastings accessible and enjoyable.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Personalized Tasting Experiences - <\/b>Personalized tasting experiences that highlight the unique flavors of a specific region or vineyard have the potential to disrupt the traditional wine industry by providing a more immersive and educational experience.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Sustainable Wine Production - <\/b>Increasing focus on environmentally conscious production methods, such as those utilized by Grange of Prince Edward, create opportunities for innovation in the wine industry to enhance product quality and reduce carbon footprint.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Wine Production - <\/b>Wine production companies, such as Grange of Prince Edward, can offer artisanal, personalized wine tasting experiences while utilizing sustainable production methods to appeal to environmentally conscious consumers.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Hospitality and Tourism - <\/b>The introduction of artisanal wine tasting kits and personalized tasting experiences provide an opportunity for the hospitality and tourism industry to offer interactive and unique wine experiences to guests, driving customer loyalty.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. E-commerce and Direct-to-consumer Sales - <\/b>The rise of e-commerce and direct-to-consumer sales provides an opportunity for wineries to reach a wider audience and showcase their unique products through personalized tasting kits, ultimately disrupting the traditional wine retail industry.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>4.6<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:66%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:34%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:61%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:39%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:12%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:88%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='433561'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:46%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:54%;'><\/div><\/div>","u":"\/trends\/wine-tasting-kit","t":"Artisanal Wine Tasting Kits : wine tasting kit "},"523556":{"cn":"Lifestyle","cu":"lifestyle","t1":"Overlooked Wine Bottle Experiences","pc":"1","ab":"<h2 class='tha__title2'>Bocca Di Lupo Introduces 'An a to Z Di Vini Divini'<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/ellensmiith'>Ellen Smith<\/a> \u2014 January 16, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/about'>About<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.boccadilupo.com\/' class='tha__referenceLink' rel='nofollow noreferrer'>boccadilupo<\/a> & <a target='_blank' href='https:\/\/www.thedrinksbusiness.com\/2024\/01\/bocca-di-lupo-launches-limited-edition-wine-pairings\/' class='tha__referenceLink' rel='nofollow noreferrer'>thedrinksbusiness<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fan-a-to-z-di-vini-divini\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Overlooked+Wine+Bottle+Experiences+-+Bocca+Di+Lupo+Introduces+%27An+a+to+Z+Di+Vini+Divini%27&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fan-a-to-z-di-vini-divini\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fan-a-to-z-di-vini-divini&title=Overlooked+Wine+Bottle+Experiences+-+Bocca+Di+Lupo+Introduces+%27An+a+to+Z+Di+Vini+Divini%27\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fan-a-to-z-di-vini-divini&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fthe-national-post-jeremy-gutsche.jpeg%3Fauto%3Dwebp&description=Overlooked+Wine+Bottle+Experiences+-+Bocca+Di+Lupo+Introduces+%27An+a+to+Z+Di+Vini+Divini%27\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Soho's esteemed Bocca di Lupo is captivating diners with its latest culinary venture, 'An A to Z di Vini Divini.' Conceived by restaurateur Jacob Kenedy and Rome-based food journalist Rachel Roddy, this innovative menu series is a continuation of the restaurant's exploration into overlooked Italian grapes and regions. <br \/>\n<br \/>\nTitled 'An A to Z of Italy,' last year's menu was inspired by Roddy's pasta cookbook. Now, 'An A to Z di Vini Divini' elevates the experience by pairing regional Italian cookery with lesser-known wines. This high-end introduction, curated by experts, caters to both seasoned wine enthusiasts and novices, offering a unique journey of discovery. Beyond its exclusivity, the trend taps into a broader market shift towards experiential dining, where the fusion of exquisite cuisine and distinct wines creates memorable, immersive encounters for the discerning diner.<br \/>\n<br \/>\nImage Credit: Bocca di Lupo<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Overlooked Italian Grapes - <\/b>An A to Z di Vini Divini menu series explores overlooked Italian grapes and regions, providing an opportunity for restaurants to showcase unique and rare wines.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Experiential Dining - <\/b>The trend towards experiential dining is growing, and the pairing of regional Italian cookery with lesser-known wines creates memorable encounters for diners, presenting opportunities for restaurants to differentiate themselves.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Curated Wine Experiences - <\/b>Curating high-end wine experiences, like An A to Z di Vini Divini, caters to both seasoned wine enthusiasts and novices, offering a unique journey of discovery and opening up opportunities for premium wine tastings.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Restaurants and Fine Dining - <\/b>Restaurants can tap into the trend of overlooked Italian grapes and regions by offering curated wine pairing experiences, attracting discerning diners who seek unique culinary adventures.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Wine Production and Sales - <\/b>The focus on overlooked Italian grapes presents an opportunity for wine producers and sellers to showcase and promote rare and unique wines, appealing to wine enthusiasts looking for new and exciting options.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Food and Beverage Events - <\/b>Experiential dining trends, like An A to Z di Vini Divini, can be leveraged by event organizers to create immersive food and wine experiences, attracting attendees who crave distinct culinary encounters.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>3.2<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:25%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:75%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:13%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:87%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:58%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:42%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='523556'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:32%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:68%;'><\/div><\/div>","u":"\/trends\/an-a-to-z-di-vini-divini","t":"Overlooked Wine Bottle Experiences : An a to Z Di Vini Divini"},"547734":{"cn":"Lifestyle","cu":"lifestyle","t1":"Wine Collection Expansions","pc":"5","ab":"<h2 class='tha__title2'>The Grange of Prince Edward Winery Adds to Its Signature Estate Series<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/GeorgiaNorsten'>Georgia Wray Norsten<\/a> \u2014 October 10, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/about'>About<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.grangewinery.com\/shop-wines' class='tha__referenceLink' rel='nofollow noreferrer'>grangewinery<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fwine-collection-expansion\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Wine+Collection+Expansions+-+The+Grange+of+Prince+Edward+Winery+Adds+to+Its+Signature+Estate+Series&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fwine-collection-expansion\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fwine-collection-expansion&title=Wine+Collection+Expansions+-+The+Grange+of+Prince+Edward+Winery+Adds+to+Its+Signature+Estate+Series\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fwine-collection-expansion&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fthe-national-post-jeremy-gutsche.jpeg%3Fauto%3Dwebp&description=Wine+Collection+Expansions+-+The+Grange+of+Prince+Edward+Winery+Adds+to+Its+Signature+Estate+Series\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>'The Grange of Prince Edward Winery' is making waves with the newest releases in its 'Signature Estate Series,' reflecting its ongoing dedication to excellence and the unique natural environment of Prince Edward County. These wines, all estate-grown on the revitalized 135-acre property in Hillier, Ontario, spotlight the Grange\u2019s low-intervention winemaking process and the care taken to preserve the distinctive qualities of the land.<br \/>\n<br \/>\nAmong the new releases, the '2023 Estate Cabernet Franc' stands out for its deep blackberry notes and roasted red pepper, a robust wine showcasing the Grange\u2019s prime Northfield block. The '2023 Estate Gamay,' from 22-year-old vines, offers a plummy fruit flavor with a touch of mocha, while the '2023 Estate Pinot Noir' emulates a silky palate with savory strawberry and tea leaf notes. Finally, the '2023 Estate Chardonnay' delivers a perfectly balanced minerality, sweet citrus, and lemon pound cake. These wines highlight the meticulous care and attention brought by viticulturist Mike Peddlesden and winemaker Jonas Newman. Available now, these new additions promise to further elevate the Grange\u2019s status in the Canadian wine scene.<br \/>\n<br \/>\nImage Credit: The Grange of Prince Edward Winery<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Estate-grown Wines - <\/b>Wines produced entirely on single estates, like those from The Grange, emphasize terroir and offer a sense of place.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Low-intervention Winemaking - <\/b>Winemaking practices that minimize chemical or technological intervention, as practiced by The Grange, appeal to consumers seeking natural and authentic wine experiences.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Revitalized Vineyards - <\/b>Revamping and cultivating historic vineyards, similar to The Grange's 135-acre property, highlight sustainable agriculture and heritage preservation.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Wine Production - <\/b>The wine production industry benefits from innovations in estate-grown practices and low-intervention techniques, promoting high-quality, terroir-driven wines.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Agriculture - <\/b>Agricultural industries gain from vineyard revitalization efforts, fostering sustainability and enhancing local ecosystem biodiversity.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Hospitality and Tourism - <\/b>The hospitality and tourism industry can leverage unique vineyard experiences and exclusive wine offerings to attract visitors seeking premium and authentic culinary experiences.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>5.8<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:30%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:70%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:52%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:48%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:93%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:7%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span class='demo__ageBox demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; 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