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IDC - Not found (404)

<!DOCTYPE html> <html lang="en"> <head> <title>IDC - Not found (404)</title> <meta name="description" content="IDC examines consumer markets by devices, applications, networks, and services to provide complete solutions for succeeding in these expanding markets."> <meta property="og:site_name" content="IDC: The premier global market intelligence company" /> <meta property="og:type" content="website" /> <script type="application/ld+json"> { "@context": "https://schema.org", "@type": "Organization", "url": "https://www.idc.com", "logo": "https://cdn.idc.com/COMMONS/IMAGES/IDC_LOGO_Google_Search.svg?guid=adca5a4f-ad60-49dd-aa3e-001ad0ce5783" } </script> <meta property="og:title" content="IDC - Not found (404)" /> <meta property="og:description" content="IDC examines consumer markets by devices, applications, networks, and services to provide complete solutions for succeeding in these expanding markets." /> <meta property="og:image" content="https://cdn.idc.com/COMMONS/IMAGES/og-image-2021-1200x630.jpg?guid=64bf436d-9a35-4b37-b393-70f6af665a20" /> <meta name="twitter:card" content="summary_large_image"> <meta name="twitter:title" content="IDC - Not found (404)"> <meta name="twitter:description" content="IDC examines consumer markets by devices, applications, networks, and services to provide complete solutions for succeeding in these expanding markets."> <meta property="twitter:image" content="https://cdn.idc.com/COMMONS/IMAGES/og-image-2021-1200x630.jpg?guid=64bf436d-9a35-4b37-b393-70f6af665a20" /> <meta charset="utf-8"> <meta http-equiv="X-UA-Compatible" content="IE=edge"> <meta name="viewport" content="width=device-width, initial-scale=1"> <meta name="_csrf" content="6d1f440d-8121-4712-bc77-7a93708a8def"/> <meta name="_csrf_header" content="X-XSRF-TOKEN"/> <script>var sageContextRoot = "/"</script> <link rel="stylesheet" href="https://use.typekit.net/ugz6gqu.css"> <link rel="stylesheet" href="https://cdn.icomoon.io/105419/IDCSUI/style.css?3us9n"> <link rel="stylesheet" type="text/css" href="https://cdn.idc.com/RESOURCES/PROJECTS/SUI/STYLES/shard-ui.min-062ffff4be754136d58eca1c9dfdcb9f.css"> <script> (function () { //embed TrustArc var tag = document.createElement( 'script' ); //to force US mode for debugging - add &country=us to script source; if(window.location.pathname == "/about/cookies"){ //always use non-intrusive variant on cookies page tag.src = 'https://consent.trustarc.com/notice?domain=idc.com&c=teconsent&text=true&js=nj&noticeType=bb&gtm=1&behavior=implied'; }else{ tag.src = 'https://consent.trustarc.com/notice?domain=idc.com&c=teconsent&text=true&js=nj&noticeType=bb&gtm=1'; } tag.async = false; document.head.appendChild(tag); //embed GTM var options = { 'gtm.start': new Date().getTime(), event: 'gtm.js' }; var environmentData = ""; var gtmId = "GTM-MLHV83" //non-IDC.com GTM container options["User_ID"] = "N/A"; //gets replaced with /N/A if GDPR isnt 3 or more inside GTM - Variable - "Session - User Id" options["region"] = "" || "N/A"; options["topic"] = "" || "N/A"; options["verticalMarket"] = "" || "N/A"; (function(w,d,s,l,i){w[l]=w[l]||[];w[l].push(options); var f=d.getElementsByTagName(s)[0],j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src='//www.googletagmanager.com/gtm.js?id='+i+dl+environmentData;f.parentNode.insertBefore(j,f); })(window,document,'script','dataLayer',gtmId); })(); </script> </head> <body class="bg-blue use-white-header"> <iframe title="Autologin" style="display: none;" src="https://cas.idc.com/sageValidate?service=https://www.idc.com&bounceBackUrl=/webchannel/common/action/autologinBounce.do"></iframe> <!-- Google Tag Manager --> <noscript><iframe src="//www.googletagmanager.com/ns.html?id=GTM-MLHV83" height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript> <!-- End Google Tag Manager --> <link rel="stylesheet" type="text/css" href="https://cdn.idc.com/RESOURCES/CSS/loginAs.header.java-9d388f677b52a13a32122b844bda1d5a.css"> <header data-header class="header grid-root" data-gtm-root="Header"> <div class="grid-container"> <nav class="header-nav" data-header-nav data-gtm-root="Nav"> <ul class="header-nav-list" role="menubar"> <li data-key="home" data-sep="" role="none" class="header-nav-item is-text is-icon" data-header-item-title="Home"> <a data-qa="home" class="header-nav-button" href="/" role="menuitem"> <span class="show-for-sr">Home</span><i data-icon="home"></i> </a> </li> <li data-key="research" data-sep="" role="none" class="header-nav-item is-text " data-header-item-title="Research"> <a class="header-nav-button" href="/research" role="menuitem"> Research </a> </li> <li data-key="data-analytics" data-sep="" role="none" class="header-nav-item is-text " data-header-item-title="Data & Analytics"> <a class="header-nav-button" href="/data-analytics" role="menuitem"> Data & Analytics </a> </li> <li data-key="custom-solutions" data-sep="" role="none" class="header-nav-item is-text " data-header-item-title="Custom Solutions"> <a class="header-nav-button" href="/custom-solutions" role="menuitem"> Custom Solutions </a> </li> <li data-key="events" data-sep="" role="none" class="header-nav-item is-text " data-header-item-title="Events"> <a class="header-nav-button" href="/events" role="menuitem"> Events </a> </li> <li role="separator" aria-hidden="true" class="divider"></li> <li data-key="analysts" data-sep="" role="none" class="header-nav-item is-text " data-header-item-title="Our Analysts"> <a class="header-nav-button" href="/analysts" role="menuitem"> Our Analysts </a> </li> <li data-key="about" data-sep="" role="none" class="header-nav-item is-text " data-header-item-title="About IDC"> <a class="header-nav-button" href="/about" role="menuitem"> About IDC </a> </li> <li data-key="resources" data-sep="" role="none" class="header-nav-item is-text " data-header-item-title="Resources"> <a class="header-nav-button" href="/resource-center" role="menuitem"> Resources </a> </li> <li role="separator" aria-hidden="true" class="divider"></li> <li data-key="myidc" data-sep="" role="none" class="header-nav-item is-text " data-header-item-title="MyIDC"> <a class="header-nav-button" href="/myidc" role="menuitem"> MyIDC </a> </li> <li role="none" class="region header-nav-item is-persistent" data-dropdown-menu data-header-locations> <button class="header-nav-button" role="menuitem" data-dropdown-menu-trigger> <span class="show-for-sr">Change website region. Expand to see list of available regions. Current region is:&nbsp;</span> IDC Global <i data-icon="arrow-head-down" data-icon-size="s"></i> </button> <ul class="header-nav-submenu full-width-small-only" data-dropdown-menu-nav> <li data-dropdown-menu-item="active"> <a href="/"> IDC Global </a> </li> <li data-dropdown-menu-item=""> <a href="/ap"> Asia/Pacific </a> </li> <li data-dropdown-menu-item=""> <a href="/cn"> China </a> </li> <li data-dropdown-menu-item=""> <a href="/eu"> Europe </a> </li> <li data-dropdown-menu-item=""> <a href="/jp"> Japan </a> </li> <li data-dropdown-menu-item=""> <a href="/latam"> Latin America </a> </li> <li data-dropdown-menu-item=""> <a href="/mea"> Middle East, Africa & T&#252;rkiye </a> </li> </ul> </li> <li data-dropdown-menu role="none" class="search header-nav-item is-persistent is-icon"> <button class="header-nav-button" data-skip-link="search" role="menuitem" data-dropdown-menu-trigger data-icon-after="magnifier" data-qa="magnifier-button"> <span class="show-for-sr">Search</span> </button> <ul class="header-nav-submenu full-width-small-only" data-dropdown-menu-nav> <li data-dropdown-menu-item role="menuitem"> <form data-dropdown-menu-item-custom data-filter-row data-filter-row-submit-sr-label="Search" action="/search/v3" method="get" role="search" data-gtm-root="Search" data-qa="search-form"> <input type="hidden" name="languages" value="eng"> <div data-field-text> <label>Search</label> <input data-search-autocomplete-typeahead name="query" data-qa="search-input"> </div> </form> </li> <li data-dropdown-menu-item> <a href="/search/advanced/form.do" data-qa="advanced-search-link"> <small>Advanced Search</small> </a> </li> </ul> </li> <li role="none" class="header-nav-item is-persistent is-icon" data-dropdown-menu> <button class="header-nav-button" role="menuitem" data-dropdown-menu-trigger data-icon-after="user" data-qa="account-dropdown-button"> <span class="show-for-sr">Account</span> </button> <ul class="header-nav-submenu" data-dropdown-menu-nav> <li data-dropdown-menu-item> <a href="/action/login.do?successUrl=https%3A%2F%2Fwww.idc.com%2F%2Ftel%3A%2B1" data-qa="login"> Login </a> </li> <li data-dropdown-menu-item> <a href="/action/register.do" data-qa="register"> Register </a> </li> </ul> </li> </ul> </nav> <div class="header-sticky"> <div class="header-sticky-location"> <img data-qa="logo" onclick="window.location.href='/'" class="logo-img" alt="IDC Logo; a globe followed by the letters 'IDC'" src="https://cdn.idc.com/RESOURCES/IMAGES/IDC_LOGO_Header_Blue_Color-890808bbd0af2d4f55548f363a768b49.svg"/> </div> <div class="header-sticky-actions"> <div class="spotlight-cta header-nav-item"> <div class="header-nav-button"> <a data-button="tertiary" class="spotlight-cta is-small" href="https://info.idc.com/become-a-client.html?utm_medium=idc-tagged&utm_source=idcweb-home&utm_campaign=us-idc-become-a-client&utm_idc=idh-0-idcus"> Become a Client </a> </div> </div> <div class="menu-trigger header-nav-item is-icon"> <button type="button" class="header-nav-button" data-modal-trigger="mobile-menu"> <i data-icon="hamburger"></i> <span class="show-for-sr">Menu</span> </button> </div> </div> </div> </div> </header> <div data-modal="mobile-menu" data-modal-menu data-modal-height="999999" data-gtm-root="Mobile Nav"> <a data-button="tertiary" class="spotlight-cta is-small" href="https://info.idc.com/become-a-client.html?utm_medium=idc-tagged&utm_source=idcweb-home&utm_campaign=us-idc-become-a-client&utm_idc=idh-0-idcus"> Become a Client </a> <nav data-header-treeview data-header-treeview-is-mobile class="side-content-nav" > <ul class="side-content-nav-list" role="tree"> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/" class="side-content-nav-button"> <span>Home</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" aria-expanded="false" class="side-content-nav-button" aria-owns="side-content-nav-side-research-subtree" data-icon-before="arrow-head"> <span>Research</span> </a> <ul id="side-content-nav-side-research-subtree" role="group" data-header-treeview-level="1" aria-label="Research" aria-hidden="true"> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/research" class="side-content-nav-button"> <span>About</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" aria-expanded="false" data-header-treeview-expand class="side-content-nav-button" aria-owns="side-content-nav-side-research-coverage-subtree" data-icon-before="arrow-head"> <span>Coverage</span> </a> <ul id="side-content-nav-side-research-coverage-subtree" role="group" data-header-treeview-level="2" aria-label="Coverage" aria-hidden="true"> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/research/tech-markets" class="side-content-nav-button"> <span>Technology Markets</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" aria-expanded="false" class="side-content-nav-button" aria-owns="side-content-nav-side-research-coverage-digital-business-subtree" data-icon-before="arrow-head"> <span>Digital Business</span> </a> <ul id="side-content-nav-side-research-coverage-digital-business-subtree" role="group" data-header-treeview-level="3" aria-label="Digital Business" aria-hidden="true"> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/research/digital-business" class="side-content-nav-button"> <span>About</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/research/digital-business/digital-enterprise" class="side-content-nav-button"> <span>Digital Enterprise</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/research/digital-business/digital-consumer" class="side-content-nav-button"> <span>Digital Consumer</span> </a> </li> </ul> </li> </ul> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/research/industry" class="side-content-nav-button"> <span>Industry</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" aria-expanded="false" class="side-content-nav-button" aria-owns="side-content-nav-side-research-tech-buyer-subtree" data-icon-before="arrow-head"> <span>Tech Buyer</span> </a> <ul id="side-content-nav-side-research-tech-buyer-subtree" role="group" data-header-treeview-level="2" aria-label="Tech Buyer" aria-hidden="true"> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/research/tech-buyer" class="side-content-nav-button"> <span>About</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/research/tech-buyer/research-and-advisory" class="side-content-nav-button"> <span>Research & Advisory</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/research/tech-buyer/leadership-and-development" class="side-content-nav-button"> <span>Leadership & Development</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/research/tech-buyer/metrics" class="side-content-nav-button"> <span>Metrics</span> </a> </li> </ul> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" aria-expanded="false" class="side-content-nav-button" aria-owns="side-content-nav-side-research-emerging-vendor-subtree" data-icon-before="arrow-head"> <span>Emerging Vendor</span> </a> <ul id="side-content-nav-side-research-emerging-vendor-subtree" role="group" data-header-treeview-level="2" aria-label="Emerging Vendor" aria-hidden="true"> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/research/emerging-vendor" class="side-content-nav-button"> <span>About</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/research/emerging-vendor/early-market-players" class="side-content-nav-button"> <span>Early Market Players</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/research/emerging-vendor/market-intelligence-seekers" class="side-content-nav-button"> <span>Market Intelligence Seekers</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/research/emerging-vendor/business-expansion-architects" class="side-content-nav-button"> <span>Business Expansion Architects</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/research/emerging-vendor/customer-stories" class="side-content-nav-button"> <span>Customer Stories</span> </a> </li> </ul> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/research/investment-research" class="side-content-nav-button"> <span>Investment Research</span> </a> </li> </ul> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" aria-expanded="false" class="side-content-nav-button" aria-owns="side-content-nav-side-data-analytics-subtree" data-icon-before="arrow-head"> <span>Data & Analytics</span> </a> <ul id="side-content-nav-side-data-analytics-subtree" role="group" data-header-treeview-level="1" aria-label="Data & Analytics" aria-hidden="true"> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/data-analytics" class="side-content-nav-button"> <span>About</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" aria-expanded="false" data-header-treeview-expand class="side-content-nav-button" aria-owns="side-content-nav-side-data-analytics-coverage-subtree" data-icon-before="arrow-head"> <span>Solutions</span> </a> <ul id="side-content-nav-side-data-analytics-coverage-subtree" role="group" data-header-treeview-level="2" aria-label="Solutions" aria-hidden="true"> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/data-analytics/black-book" class="side-content-nav-button"> <span>Black Book</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/data-analytics/channel-partner-ecosystem" class="side-content-nav-button"> <span>Channel Partner Ecosystem</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/product/velocity-sales-intelligence" class="side-content-nav-button"> <span>IDC Velocity</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/data-analytics/services-contracts-database" class="side-content-nav-button"> <span>Services Contracts Database</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/data-analytics/spending-guide" class="side-content-nav-button"> <span>Spending Guide</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/data-analytics/tracker" class="side-content-nav-button"> <span>Tracker<sup>庐</sup></span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/data-analytics/wallet" class="side-content-nav-button"> <span>Wallet</span> </a> </li> </ul> </li> </ul> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" aria-expanded="false" class="side-content-nav-button" aria-owns="side-content-nav-side-custom-solutions-subtree" data-icon-before="arrow-head"> <span>Custom Solutions</span> </a> <ul id="side-content-nav-side-custom-solutions-subtree" role="group" data-header-treeview-level="1" aria-label="Custom Solutions" aria-hidden="true"> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/custom-solutions" class="side-content-nav-button"> <span>About</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" aria-expanded="false" data-header-treeview-expand class="side-content-nav-button" aria-owns="side-content-nav-side-custom-solutions-coverage-subtree" data-icon-before="arrow-head"> <span>Solutions</span> </a> <ul id="side-content-nav-side-custom-solutions-coverage-subtree" role="group" data-header-treeview-level="2" aria-label="Solutions" aria-hidden="true"> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/custom-solutions/business-value" class="side-content-nav-button"> <span>Business Value</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/custom-solutions/content-marketing-services" class="side-content-nav-button"> <span>Content Marketing Services</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/custom-solutions/custom-analytics" class="side-content-nav-button"> <span>Custom Analytics</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/custom-solutions/licensed-and-customized-marketing-content" class="side-content-nav-button"> <span>Licensed & Customized Content</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/custom-solutions/partnering" class="side-content-nav-button"> <span>Partnering</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/custom-solutions/sales-enablement" class="side-content-nav-button"> <span>Sales Enablement</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/custom-solutions/strategic-market-insights" class="side-content-nav-button"> <span>Strategic Market Insights</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/custom-solutions/thought-leadership" class="side-content-nav-button"> <span>Thought Leadership</span> </a> </li> </ul> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/custom-solutions/customer-stories" class="side-content-nav-button"> <span>Customer Stories</span> </a> </li> </ul> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" aria-expanded="false" class="side-content-nav-button" aria-owns="side-content-nav-side-events-subtree" data-icon-before="arrow-head"> <span>Events</span> </a> <ul id="side-content-nav-side-events-subtree" role="group" data-header-treeview-level="1" aria-label="Events" aria-hidden="true"> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/events" class="side-content-nav-button"> <span>About</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/events/become-a-sponsor" class="side-content-nav-button"> <span>Become a Sponsor</span> </a> </li> </ul> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/analysts" class="side-content-nav-button"> <span>Our Analysts</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" aria-expanded="false" class="side-content-nav-button" aria-owns="side-content-nav-side-about-subtree" data-icon-before="arrow-head"> <span>About IDC</span> </a> <ul id="side-content-nav-side-about-subtree" role="group" data-header-treeview-level="1" aria-label="About IDC" aria-hidden="true"> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/about" class="side-content-nav-button"> <span>Overview</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/about/leadership" class="side-content-nav-button"> <span>Leadership</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/about/research-methodologies" class="side-content-nav-button"> <span>Research Methodologies</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/about/careers" class="side-content-nav-button"> <span>Careers</span> </a> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" href="/about/offices" class="side-content-nav-button"> <span>Offices</span> </a> </li> </ul> </li> <li role="none" class="side-content-nav-item"> <a role="treeitem" aria-expanded="false" class="side-content-nav-button" 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