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Selling Angles, Your Conversion Secret

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It&#039;s the foundation of your conversion optimization plan."><meta property="og:url" content="https://frictionlessco.wpengine.com/blog/selling-angles/"><meta property="og:site_name" content="Frictionless Commerce"><meta property="article:published_time" content="2022-01-01T21:37:02+00:00"><meta property="article:modified_time" content="2024-09-26T19:42:43+00:00"><meta property="og:image" content="https://frictionlessco.wpengine.com/wp-content/uploads/2022/01/Selling-Angles.png"><meta property="og:image:width" content="2160"><meta property="og:image:height" content="2160"><meta property="og:image:type" content="image/png"><meta name="author" content="Rishi Rawat"><meta name="twitter:card" content="summary_large_image"><meta name="twitter:creator" content="@BetterRetail"><meta name="twitter:site" content="@BetterRetail"><meta name="twitter:label1" content="Written by"><meta name="twitter:data1" content="Rishi Rawat"><meta name="twitter:label2" content="Est. reading time"><meta name="twitter:data2" content="6 minutes"><script type="application/ld+json" class="yoast-schema-graph">{"@context":"https://schema.org","@graph":[{"@type":"Article","@id":"https://frictionlessco.wpengine.com/blog/selling-angles/#article","isPartOf":{"@id":"https://frictionlessco.wpengine.com/blog/selling-angles/"},"author":{"name":"Rishi Rawat","@id":"https://frictionlessco.wpengine.com/#/schema/person/52c03e994a286bcc42d9e460f0708f96"},"headline":"Conversion Secret: Selling Angles","datePublished":"2022-01-01T21:37:02+00:00","dateModified":"2024-09-26T19:42:43+00:00","mainEntityOfPage":{"@id":"https://frictionlessco.wpengine.com/blog/selling-angles/"},"wordCount":1276,"commentCount":0,"publisher":{"@id":"https://frictionlessco.wpengine.com/#organization"},"image":{"@id":"https://frictionlessco.wpengine.com/blog/selling-angles/#primaryimage"},"thumbnailUrl":"https://frictionlessco.wpengine.com/wp-content/uploads/2022/01/Selling-Angles.png","articleSection":["Blog Posts"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https://frictionlessco.wpengine.com/blog/selling-angles/#respond"]}]},{"@type":"WebPage","@id":"https://frictionlessco.wpengine.com/blog/selling-angles/","url":"https://frictionlessco.wpengine.com/blog/selling-angles/","name":"Selling Angles, Your Conversion Secret","isPartOf":{"@id":"https://frictionlessco.wpengine.com/#website"},"primaryImageOfPage":{"@id":"https://frictionlessco.wpengine.com/blog/selling-angles/#primaryimage"},"image":{"@id":"https://frictionlessco.wpengine.com/blog/selling-angles/#primaryimage"},"thumbnailUrl":"https://frictionlessco.wpengine.com/wp-content/uploads/2022/01/Selling-Angles.png","datePublished":"2022-01-01T21:37:02+00:00","dateModified":"2024-09-26T19:42:43+00:00","description":"Selling Angles are the key insights on which your sales pitch is constructed. 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These steps include:</em></p><p><em>1.&nbsp;<a href="/blog/the-magic-of-deconstruction/">Deconstruction</a></em></p><p><em>2.&nbsp;Identify Selling Angles</em> <em>(You are here)</em></p><p><em>3.&nbsp;<a href="/blog/easy-pdp-optimization-trick-micro-improvements/">Micro-Improvements</a></em></p><p><em>4.&nbsp;<a href="/blog/long-form-sales-pitch/">Long-Form Sales Pitch</a></em></p><p><em>If you haven&#8217;t read the article in the first link above, then we highly recommend starting there. It will give you all the context you need to understand this step of our CRO process.</em></p></blockquote><p>Selling Angles are marketing hooks used to connect to the needs and desires of your shoppers. Selling Angles are identified at the end of the Deconstruction process.</p><p>It is the foundation on top of which your sales pitch is constructed.</p><div class="impact-featured-snippet">Is this article your point entry to our site? This selling angles article is part of a <strong>much larger</strong> conversion rate optimization topic. So if this article is your point of entry <a href="/blog/marketing-secrets/">click here</a> to see the big picture.</div><h2 class="wp-block-heading" id="h-selling-angle-example">Selling Angle Example</h2><p>One of my favorite selling angles is this one that Apple used when they launched the first iPod:</p><figure class="wp-block-image size-large is-resized"><img loading="lazy" decoding="async" data-src="https://frictionlessco.wpengine.com/wp-content/uploads/2022/01/Apple-Selling-Angle-1024x502.jpg" alt="Apple Selling Angle" class="wp-image-27181 lazyload" width="671" height="328" data-srcset="https://frictionlessco.wpengine.com/wp-content/uploads/2022/01/Apple-Selling-Angle-1024x502.jpg 1024w, https://frictionlessco.wpengine.com/wp-content/uploads/2022/01/Apple-Selling-Angle-300x147.jpg 300w, https://frictionlessco.wpengine.com/wp-content/uploads/2022/01/Apple-Selling-Angle-768x376.jpg 768w, https://frictionlessco.wpengine.com/wp-content/uploads/2022/01/Apple-Selling-Angle-100x49.jpg 100w, https://frictionlessco.wpengine.com/wp-content/uploads/2022/01/Apple-Selling-Angle-758x371.jpg 758w, https://frictionlessco.wpengine.com/wp-content/uploads/2022/01/Apple-Selling-Angle-880x431.jpg 880w, https://frictionlessco.wpengine.com/wp-content/uploads/2022/01/Apple-Selling-Angle.jpg 1280w" data-sizes="(max-width: 671px) 100vw, 671px" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" style="--smush-placeholder-width: 671px; --smush-placeholder-aspect-ratio: 671/328;"></figure><p>If you pay attention to the image above you&#8217;ll see that a Selling Angle is just a sales angle or marketing that the brand uses to drive up sales.</p><h2 class="wp-block-heading" id="h-what-are-selling-angles-in-marketing">What Are Selling Angles in Marketing?</h2><p>Because we&#8217;re living in a loud world with many brands shouting to grab the users&#8217; attention Selling Angles help make our marketing stand out. This matters because no matter <strong>how awesome</strong> your product if you can&#8217;t <strong>grab</strong> the user who is only giving you her <strong>partial attention</strong> nothing else will matter. Think about it: how many cold emails do you respond to? I&#8217;m assuming less than 1%. And I&#8217;m betting the reason you responded was that that one cold email had a unique Selling Angle.</p><h2 class="wp-block-heading" id="h-selling-angles-explained-using-an-example">Selling Angles Explained Using An Example</h2><p>The <a href="https://namawell.com/products/vitality-5800" target="_blank" rel="noopener">Vitality 5800</a> is a popular cold press juicer:</p><figure class="wp-block-image size-large is-resized"><img loading="lazy" decoding="async" data-src="https://frictionlessco.wpengine.com/wp-content/uploads/2022/01/Vitality-5800-Selling-Angles-1024x937.png" alt="Vitality 5800 Selling Angles" class="wp-image-26426 lazyload" width="508" height="465" data-srcset="https://frictionlessco.wpengine.com/wp-content/uploads/2022/01/Vitality-5800-Selling-Angles-1024x937.png 1024w, https://frictionlessco.wpengine.com/wp-content/uploads/2022/01/Vitality-5800-Selling-Angles-300x275.png 300w, https://frictionlessco.wpengine.com/wp-content/uploads/2022/01/Vitality-5800-Selling-Angles-768x703.png 768w, https://frictionlessco.wpengine.com/wp-content/uploads/2022/01/Vitality-5800-Selling-Angles-100x92.png 100w, https://frictionlessco.wpengine.com/wp-content/uploads/2022/01/Vitality-5800-Selling-Angles-758x694.png 758w, https://frictionlessco.wpengine.com/wp-content/uploads/2022/01/Vitality-5800-Selling-Angles-880x806.png 880w, https://frictionlessco.wpengine.com/wp-content/uploads/2022/01/Vitality-5800-Selling-Angles.png 1088w" data-sizes="(max-width: 508px) 100vw, 508px" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" style="--smush-placeholder-width: 508px; --smush-placeholder-aspect-ratio: 508/465;"></figure><p>Here are six major Selling Angles—the things that I believe shoppers will really resonate with—that I identified after studying their product page. I identified these six selling angles by thinking about the <a href="/blog/the-9-truths-about-online-shoppers/">nine truths about online shoppers</a>.</p><p>Selling Angles ordered by importance:</p><p><strong>1:</strong>&nbsp;Like lawnmowers cutting grass, fast juicers pulverize fruits at&nbsp;<strong>incredibly high speeds</strong>. This model does 43 s l o w revolutions per minute, which keeps micro-nutrients and flavors intact.</p><p class="has-background" style="background-color:#fbf8ee">Using the lawnmower analogy in the Selling Angle is leveraging #5 from our checklist: <a href="/blog/the-9-truths-about-online-shoppers/#5">PEOPLE ARE VISUAL ANIMALS</a>.</p><p><strong>2:</strong> At first glance, all augers may look the same. This patented one endured 14 years of refinements so it could meet you today.</p><p class="has-background" style="background-color:#fbf8ee">Using the endured 14 years of refinements line is leveraging #3 from our checklist: <a href="/blog/the-9-truths-about-online-shoppers/#3">PEOPLE ROOT FOR PEOPLE WHO BEAT THE ODDS</a>.</p><p><strong>3:</strong> 60% more juice.</p><p class="has-background" style="background-color:#fbf8ee">60% more juice is leveraging #5 from our checklist: <a href="/blog/the-9-truths-about-online-shoppers/#5">PEOPLE ARE VISUAL ANIMALS</a>.</p><p><strong>4:</strong> Thanks to the safety sensor, our machine <strong>will not run</strong> until everything is connected properly. Juice is important, safety is important-er.</p><p class="has-background" style="background-color:#fbf8ee">Here we&#8217;re leveraging #2 from our checklist: <a href="/blog/the-9-truths-about-online-shoppers/#2">WE FIND EXPERTISE SEXY</a>.</p><p><strong>5:</strong> The spinning brush cleans the <strong>inside</strong> of the chamber and strainer at the <strong>same time</strong>, which prevents clogging. Easy cleanup is a detail we obsess over.</p><p class="has-background" style="background-color:#fbf8ee">Here we&#8217;re leveraging #2 from our checklist: <a href="/blog/the-9-truths-about-online-shoppers/#2">WE FIND EXPERTISE SEXY</a>.</p><p><strong>6:</strong> Turns out, you need 6,212 micro-perforations for silky smooth juice.</p><p class="has-background" style="background-color:#fbf8ee">Here we&#8217;re leveraging #2 from our checklist: <a href="/blog/the-9-truths-about-online-shoppers/#2">WE FIND EXPERTISE SEXY</a>.</p><p>You&#8217;ll notice we leverage expertise a lot. It&#8217;s a killer conversion hook.</p><p>I now have my key selling angles, which I use as a jumping-off point to begin constructing my sales pitch.</p><p>But before we do that we need to identify our main selling angles, and they become the point of view (POV) of our concept. The remaining selling angles play a supporting role.</p><p>In the juicer example above #1 and #2 are the most important ideas.</p><h3 class="wp-block-heading" id="h-why-having-a-point-of-view-matters">Why Having a Point of View Matters</h3><p>I like to think of a courtroom drama. The lawyer doesn&#8217;t attack with a random collection of ideas, no, she has a <strong>central idea</strong> upon which she rests her entire case. You&#8217;ll notice we use the lawyer analogy a lot when we talk about conversion copywriting, and that&#8217;s because we see no distinction between how a <a href="/blog/conversion-optimization-mental-model/">lawyer works and how a copywriter builds a written argument</a>.</p><h3 class="wp-block-heading" id="h-video-explanation-for-why-i-picked-these-six">Video Explanation for Why I Picked These Six:</h3><div class="x-frame-inner mbm"><div class="x-video x-video-embed" data-video-id="V67pl6HN0GY" data-testing><noscript><iframe width="auto" height="auto" src="https://www.youtube.com/embed/V67pl6HN0GY?rel=0&#038;enablejsapi=1" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="1"></iframe></noscript></div></div><h3 class="wp-block-heading" id="h-how-many-selling-angles-should-i-identify">How Many Selling Angles Should I Identify?</h3><p>Wolfgang Digital <a href="https://www.wolfgangdigital.com/kpi-2020/" target="_blank" rel="noopener">analyzed 130 million eCommerce site sessions</a> and calculated the average session duration (time on site) at <strong>2 minutes and 32 seconds</strong>.</p><p>This means we have 152 seconds to take the visitor from <strong>interest</strong> to a <strong>closed sale</strong>. That’s not a lot of time. That’s the hard time limit we&#8217;re fighting against.</p><p>It’s important to remember that every word on your page is a <strong>tax</strong> for the reader. The marketer must ask themself, “Is this specific section absolutely needed?”</p><p>Couldn&#8217;t you list 27 selling angles? Sure, but knowing the visitor will be gone in 152 seconds aren’t we better off focusing on our best six? This has two benefits:</p><ul class="wp-block-list"><li>You can maintain the shopper’s attention on a handful of (very) important and persuasive details. The alternative is spreading their attention across 27 details (which is a good way to overwhelm the shopper).</li><li>You can focus on writing a much more focused and persuasive pitch with just 6 selling angles to worry about.</li></ul><p>You need to have the <strong>courage to eliminate everything</strong> but the very strongest selling angles.</p><p>If you end up identifying a lot of selling angles, then you can use one set of selling angles for one page and a different set for another version of the page. Once you&#8217;ve done that, you can run the two pages <strong>head-to-head as an A/B test</strong> to see which combination of selling angles are more effective.</p><div class="clarity-question"><p class="question" data-topic="Is this idea of focusing on a few KEY Selling Angles clear?"><span>Is this idea of focusing on a few KEY Selling Angles clear?</span>&nbsp;<span class="nowrap"><button class="button" data-val="yes">👍</button>/<button class="button" data-val="no">👎</button></span></p><div class="sense-yes hide"><p>Glad that makes sense.</p></div><div class="sense-no hide"><img loading="lazy" decoding="async" style="width: 55px;border-radius: 35px;margin-right: 12px;vertical-align: middle;" alt="" data-src="https://secure.gravatar.com/avatar/25fcd4f68975480bcbc0f314520b58c5?s=150&amp;d=identicon&amp;r=g" class="ls-is-cached lazyloaded" src="https://secure.gravatar.com/avatar/25fcd4f68975480bcbc0f314520b58c5?s=150&amp;d=identicon&amp;r=g"><p style="display: inline-block !important;width: calc(100% - 70px);vertical-align: middle;margin: 0;">Uh oh! Let's get in touch so I can explain this better.</p><p style="margin: 0;">&nbsp;</p><div class="wpcf7 no-js" id="wpcf7-f23839-o1" lang="en-US" dir="ltr" data-wpcf7-id="23839"><div class="screen-reader-response"><p role="status" aria-live="polite" aria-atomic="true"></p><ul></ul></div><form action="https://frictionlessco.wpengine.com/wp-json/wp/v2/posts?page=37&#038;per_page=3&#038;_embed=1&#038;order=desc#wpcf7-f23839-o1" method="post" class="wpcf7-form init" aria-label="Contact form" novalidate="novalidate" data-status="init"><div style="display: none;"><input data-hj-allow type="hidden" name="_wpcf7" value="23839"> <input data-hj-allow type="hidden" name="_wpcf7_version" value="6.0.4"> <input data-hj-allow type="hidden" name="_wpcf7_locale" value="en_US"> <input data-hj-allow type="hidden" name="_wpcf7_unit_tag" value="wpcf7-f23839-o1"> <input data-hj-allow type="hidden" name="_wpcf7_container_post" value="0"> <input data-hj-allow type="hidden" name="_wpcf7_posted_data_hash" value=""> <input data-hj-allow type="hidden" name="_wpcf7_recaptcha_response" value=""></div><p><span class="wpcf7-form-control-wrap" data-name="email"><input data-hj-allow size="40" maxlength="400" class="wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email" aria-required="true" aria-invalid="false" placeholder="email@example.com" value="" type="email" name="email"></span></p><p><span class="wpcf7-form-control-wrap" data-name="ref-url"><input data-hj-allow size="40" maxlength="400" class="wpcf7-form-control wpcf7-text" aria-invalid="false" value="not submitted - error" type="text" name="ref-url"></span></p><p><span class="wpcf7-form-control-wrap" data-name="linked-content"><textarea data-hj-allow cols="40" rows="10" maxlength="2000" class="wpcf7-form-control wpcf7-textarea" aria-invalid="false" name="linked-content">no value - error</textarea></span></p><p><span class="wpcf7-form-control-wrap" data-name="comment"><textarea data-hj-allow cols="40" rows="10" maxlength="2000" class="wpcf7-form-control wpcf7-textarea" aria-invalid="false" placeholder="Clear communication matters. 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I appreciate you taking the time." name="comment"></textarea></span></p><p><input data-hj-allow class="wpcf7-form-control wpcf7-submit has-spinner" type="submit" value="Submit"></p><p style="display: none !important;" class="akismet-fields-container" data-prefix="_wpcf7_ak_"><label>&#916;<textarea data-hj-allow name="_wpcf7_ak_hp_textarea" cols="45" rows="8" maxlength="100"></textarea></label><input data-hj-allow type="hidden" id="ak_js_1" name="_wpcf7_ak_js" value="4"><script>document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() );</script></p><div class="wpcf7-response-output" aria-hidden="true"></div></form></div></div><p class="no-thanks hide">We'll talk soon!</p></div><h3 class="wp-block-heading" id="h-what-didn-t-make-the-shortlist-in-the-vitality-5800-example">What <span style="text-decoration: underline;">Didn&#8217;t</span> Make the Shortlist in the Vitality 5800 Example</h3><p>The product page mentioned many details that didn’t make my shortlist:</p><p>— The motor noise (so my kids can remain asleep while I’m juicing).</p><p>— Motor only uses 150 watts of power.</p><p>— The mouth has a slight forward-degree incline for easy insertion.</p><p>— Child safe design. The small mouth prevents small hands from entering the chute.</p><p>— You can attach the hopper left to right or right to left— perfect for both left and right-handed people.</p><p>— The auger has been designed to minimize oxidation.</p><p>— Pure Press technology allows you to insert the whole fruit or vegetable.</p><p>The marketer’s job is to prioritize relentlessly. Remember: we have just <strong>2 minutes and 32 seconds</strong> with our visitor. I would much rather just focus on my strongest selling angles.</p><p>For those still on the fence I made this video:</p><h3 class="wp-block-heading" id="h-how-i-decided-on-what-didn-t-make-the-shortlist">How I Decided on What <span style="text-decoration: underline;">Didn&#8217;t</span> Make the Shortlist</h3><div class="x-frame-inner mbm"><div class="x-video x-video-embed" data-video-id="96UgxAlhps4" data-testing><noscript><iframe width="auto" height="auto" src="https://www.youtube.com/embed/96UgxAlhps4?rel=0&#038;enablejsapi=1" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen="1"></iframe></noscript></div></div><div class="clarity-question"><p class="question" data-topic="Does this make sense?"><span>Does this make sense?</span>&nbsp;<span class="nowrap"><button class="button" data-val="yes">👍</button>/<button class="button" data-val="no">👎</button></span></p><div class="sense-yes hide"><p>🙌</p></div><div class="sense-no hide"><img loading="lazy" decoding="async" style="width: 55px;border-radius: 35px;margin-right: 12px;vertical-align: middle;" alt="" data-src="https://secure.gravatar.com/avatar/25fcd4f68975480bcbc0f314520b58c5?s=150&amp;d=identicon&amp;r=g" class="ls-is-cached lazyloaded" src="https://secure.gravatar.com/avatar/25fcd4f68975480bcbc0f314520b58c5?s=150&amp;d=identicon&amp;r=g"><p style="display: inline-block !important;width: calc(100% - 70px);vertical-align: middle;margin: 0;">Uh oh! Let's get in touch so I can explain this better.</p><p style="margin: 0;">&nbsp;</p><div class="wpcf7 no-js" id="wpcf7-f23839-o2" lang="en-US" dir="ltr" data-wpcf7-id="23839"><div class="screen-reader-response"><p role="status" aria-live="polite" aria-atomic="true"></p><ul></ul></div><form action="https://frictionlessco.wpengine.com/wp-json/wp/v2/posts?page=37&#038;per_page=3&#038;_embed=1&#038;order=desc#wpcf7-f23839-o2" method="post" class="wpcf7-form init" aria-label="Contact form" novalidate="novalidate" data-status="init"><div style="display: none;"><input data-hj-allow type="hidden" name="_wpcf7" value="23839"> <input data-hj-allow type="hidden" name="_wpcf7_version" value="6.0.4"> <input data-hj-allow type="hidden" name="_wpcf7_locale" value="en_US"> <input data-hj-allow type="hidden" name="_wpcf7_unit_tag" value="wpcf7-f23839-o2"> <input data-hj-allow type="hidden" name="_wpcf7_container_post" value="0"> <input data-hj-allow type="hidden" name="_wpcf7_posted_data_hash" value=""> <input data-hj-allow type="hidden" name="_wpcf7_recaptcha_response" value=""></div><p><span class="wpcf7-form-control-wrap" data-name="email"><input data-hj-allow size="40" maxlength="400" class="wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email" aria-required="true" aria-invalid="false" placeholder="email@example.com" value="" type="email" name="email"></span></p><p><span class="wpcf7-form-control-wrap" data-name="ref-url"><input data-hj-allow size="40" maxlength="400" class="wpcf7-form-control wpcf7-text" aria-invalid="false" value="not submitted - error" type="text" name="ref-url"></span></p><p><span class="wpcf7-form-control-wrap" data-name="linked-content"><textarea data-hj-allow cols="40" rows="10" maxlength="2000" class="wpcf7-form-control wpcf7-textarea" aria-invalid="false" name="linked-content">no value - error</textarea></span></p><p><span class="wpcf7-form-control-wrap" data-name="comment"><textarea data-hj-allow cols="40" rows="10" maxlength="2000" class="wpcf7-form-control wpcf7-textarea" aria-invalid="false" placeholder="Clear communication matters. Please let me know what was unclear so I can personally clarify it for you. I appreciate you taking the time." name="comment"></textarea></span></p><p><input data-hj-allow class="wpcf7-form-control wpcf7-submit has-spinner" type="submit" value="Submit"></p><p style="display: none !important;" class="akismet-fields-container" data-prefix="_wpcf7_ak_"><label>&#916;<textarea data-hj-allow name="_wpcf7_ak_hp_textarea" cols="45" rows="8" maxlength="100"></textarea></label><input data-hj-allow type="hidden" id="ak_js_2" name="_wpcf7_ak_js" value="209"><script>document.getElementById( "ak_js_2" ).setAttribute( "value", ( new Date() ).getTime() );</script></p><div class="wpcf7-response-output" aria-hidden="true"></div></form></div></div><p class="no-thanks hide">We'll talk soon!</p></div><h2 class="wp-block-heading" id="h-what-if-we-pick-the-wrong-selling-angles">What if We Pick the Wrong Selling Angles?</h2><p>It’s possible.</p><p>This is why you need to create a few variations based on the shortlisted selling angles and set them up as A/B tests.</p><p>The A/B testing process will reveal what combinations of selling angles generate the biggest impact.</p><p>If you are Type A and want to know <strong>specifically which selling angles resonated the loudest,</strong> then we have a solution for you.</p><p>Right after any important selling angle section add a line like this (what we call a <strong>feedback beacon</strong>):</p><p class="has-background" style="background-color:#fbf8ee">Does this [feature name] seem compelling? {Yes} / {No}</p><p>With this Feedback Beacon in place, you&#8217;ll be able to see how each selling angle did <strong>individually</strong>. 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div.Column__content, html div#om-ludlgzuadn1nhcq8pny9 .losangeles-c-canvas div.Element__content, html div#om-ludlgzuadn1nhcq8pny9 .losangeles-c-canvas div.Row__content { margin: 0; border: 0; font-size: 100%; font: inherit; vertical-align: baseline; }</style><style id="om-ludlgzuadn1nhcq8pny9-CampaignCSS" type="text/css">html div#om-ludlgzuadn1nhcq8pny9 .losangeles-c-canvas *:not(.ignore-reset):not([class^="wpforms-"]) { box-sizing: border-box; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-c-canvas .Element__content { min-height: 30px; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-c-canvas button:not(.ignore-reset):not([class^="wpforms-"]) { width: auto; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-FieldsElement--wrapper input:not([type="submit"]):not(.ignore-reset):not([class^="wpforms-"]), html div#om-ludlgzuadn1nhcq8pny9 .losangeles-FieldsElement--wrapper select:not(.ignore-reset):not([class^="wpforms-"]), html div#om-ludlgzuadn1nhcq8pny9 .losangeles-FieldsElement--wrapper 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div#om-ludlgzuadn1nhcq8pny9 .losangeles-FieldsElement--wrapper.FieldsElement--horizontal input:not(.ignore-reset) {} html div#om-ludlgzuadn1nhcq8pny9 .losangeles-FieldsElement--wrapper.FieldsElement--horizontal .FieldsElement--privacyText:not(.ignore-reset) {} html div#om-ludlgzuadn1nhcq8pny9 .losangeles-FieldsElement--wrapper strong:not(.ignore-reset):not([class^="wpforms-"]) { font-weight: bolder; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-FieldsElement--wrapper em:not(.ignore-reset):not([class^="wpforms-"]) { font-style: italic; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-FieldsElement--wrapper ul:not(.ignore-reset):not([class^="wpforms-"]) { list-style-type: disc; margin: 1em 0 1em 1.5em; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-FieldsElement--wrapper ol:not(.ignore-reset):not([class^="wpforms-"]) { list-style: decimal; margin: 1em 0 1em 1.5em; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-FieldsElement--wrapper sup:not(.ignore-reset):not([class^="wpforms-"]) { top: 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p:last-of-type:not(.ignore-reset):not([class^="wpforms-"]) { margin-bottom: 0; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-TextElement--content strong:not(.ignore-reset):not([class^="wpforms-"]) { font-weight: bolder; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-TextElement--content em:not(.ignore-reset):not([class^="wpforms-"]) { font-style: italic; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-TextElement--content ul:not(.ignore-reset):not([class^="wpforms-"]) { list-style-type: disc; margin: 1em 0 1em 1.5em; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-TextElement--content ol:not(.ignore-reset):not([class^="wpforms-"]) { list-style: decimal; margin: 1em 0 1em 1.5em; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-TextElement--content sup:not(.ignore-reset):not([class^="wpforms-"]) { top: -0.5em; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-TextElement--content sub:not(.ignore-reset):not([class^="wpforms-"]) { bottom: -0.5em; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-TextElement--content sub:not(.ignore-reset):not([class^="wpforms-"]), html div#om-ludlgzuadn1nhcq8pny9 .losangeles-TextElement--content sup:not(.ignore-reset):not([class^="wpforms-"]) { font-size: 75%; line-height: 0; position: relative; vertical-align: baseline; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-TextElement--content p:not(.ignore-reset):not([class^="wpforms-"]) { margin: 0 0 5px; font-weight: inherit !important; letter-spacing: inherit !important; text-transform: inherit !important; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-TextElement--content span.fr-emoticon:not(.ignore-reset):not([class^="wpforms-"]) { vertical-align: middle !important; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-TextElement--content p:first-of-type:not(.ignore-reset):not([class^="wpforms-"]) { margin-top: 0; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-TextElement--content p:last-of-type:not(.ignore-reset):not([class^="wpforms-"]) { margin-bottom: 0; } @media screen and (min-width: 1px) and (max-width: 768px) { html div#om-ludlgzuadn1nhcq8pny9 .losangeles-ClosePosition--top-right { right: 0 !important; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-ClosePosition--top-left { left: 0 !important; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-ClosePosition--bottom-right { right: 0 !important; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-ClosePosition--bottom-left { left: 0 !important; } html div#om-ludlgzuadn1nhcq8pny9 .Row .Row__content, html div#om-ludlgzuadn1nhcq8pny9 .om-row .Row__content { flex-direction: column; } html div#om-ludlgzuadn1nhcq8pny9 .Row .Row__content .Column, html div#om-ludlgzuadn1nhcq8pny9 .om-row .Row__content .om-column { width: 100% !important; } html div#om-ludlgzuadn1nhcq8pny9 .FieldsElement--horizontal button { width: 100% !important; } } @media screen and (min-width: 1px) and (max-width: 428px) {}</style><style id="om-ludlgzuadn1nhcq8pny9-CustomCSS" type="text/css"></style><div class="Row__StyledRow-sc-3p43ya-0 kSOuyC losangeles-row losangeles-row-1 Row om-row"><div class="losangeles-row-content Row__content"><div class="losangeles-row-inner" style="display:flex;width:100%;flex-direction:inherit;align-items:flex-start;background:transparent;border-style:solid;border-color:#000000;border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0;border-right-width:0;border-bottom-width:0;border-left-width:0;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0;margin-top:0;margin-right:0;margin-bottom:0;margin-left:0;box-shadow:0px 0px 0px 0px #ffffff;max-width:100%;z-index:0"><div class="losangeles-column losangeles-col-1 Column om-column" style="display:inline-block;width:100%"><div class="losangeles-col-content Column__content" style="height:100%"><div class="losangeles-col-inner" style="align-items:flex-start;background:transparent;border-style:solid;border-color:#000000;border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0;border-right-width:0;border-bottom-width:0;border-left-width:0;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0;margin-top:0;margin-right:0;margin-bottom:0;margin-left:0;box-shadow:0px 0px 0px 0px #ffffff;max-width:100%;z-index:0;height:100%"><div class="losangeles-element losangeles-ele-1 Element om-element"><div class="losangeles-ele-content Element__content"><div id="losangeles-ImageElement--wrapper--tYbJuAYPLUPhe3DKcOSw" class="losangeles-imge-wrapper losangeles-ImageElement--wrapper" style="border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0;border-right-width:0;border-bottom-width:0;border-left-width:0;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:-42px;margin-right:0px;margin-bottom:0px;margin-left:0px;background:transparent;border-style:solid;border-color:#000000;box-shadow:0px 0px 0px 0px #ffffff;width:auto;max-width:100%;position:relative;z-index:0;overflow:visible;text-align:center;font-size:0"><div class="losangeles-imge-content losangeles-ImageElement--content"><img loading="lazy" alt="fried_egg.png" src="https://frictionlessco.wpengine.com/wp-content/uploads/2023/07/062b9fe9a19e1658980128-fried_egg.webp" style="max-width:100%;height:auto;display:inline;border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;border-style:solid;border-color:#ffffff;box-shadow:0px 0px 0px 0px #ffffff;opacity:1;width:9%" width="88" height="88"></div></div></div></div></div></div></div></div></div></div><div class="Row__StyledRow-sc-3p43ya-0 kSOuyC losangeles-row losangeles-row-2 Row om-row"><div class="losangeles-row-content Row__content"><div class="losangeles-row-inner" style="display:flex;width:100%;flex-direction:inherit;align-items:center;background:transparent;border-style:solid;border-color:#000000;border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0;border-right-width:0;border-bottom-width:0;border-left-width:0;padding-top:0px;padding-right:0px;padding-bottom:20px;padding-left:0px;margin-top:0;margin-right:0;margin-bottom:0;margin-left:0;box-shadow:0px 0px 0px 0px #ffffff;max-width:100%;z-index:0"><div class="losangeles-column losangeles-col-1 Column om-column" style="display:inline-block;width:66.666%"><div class="losangeles-col-content Column__content" style="height:100%"><div class="losangeles-col-inner" style="align-items:flex-start;background:transparent;border-style:solid;border-color:#000000;border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0;border-right-width:0;border-bottom-width:0;border-left-width:0;padding-top:0px;padding-right:20px;padding-bottom:0px;padding-left:0px;margin-top:0;margin-right:0;margin-bottom:0;margin-left:0;box-shadow:0px 0px 0px 0px #ffffff;max-width:100%;z-index:0;height:100%"><div class="losangeles-element losangeles-ele-1 Element om-element"><div class="losangeles-ele-content Element__content"><div class="losangeles-te-wrapper losangeles-TextElement--wrapper" id="losangeles-TextElement--wrapper--vWCEBOrIhgFgfhAenHBr" style="border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;background:transparent;border-style:solid;border-color:#000000;box-shadow:0px 0px 0px 0px #ffffff;width:auto;max-width:100%;position:relative;z-index:0"><div class="losangeles-te-content losangeles-TextElement--content" style="overflow-wrap:break-word;color:#000000;font-family: 'PT Sans',sans-serif;;font-weight:900;font-size:16px;text-transform:none;text-decoration:none;line-height:1;letter-spacing:0;font-style:normal;text-align:left"><p style="margin-bottom: -1em;"><span style="color: rgb(250, 197, 28); font-size: 15px; font-family: 'PT Sans',sans-serif;;"><span style="color: rgb(239, 239, 239); font-size: 26px; font-family: 'PT Sans',sans-serif;;"><strong>I like seeing marketing ideas I've never seen before</strong></span></span></p></div></div></div></div><div class="losangeles-element losangeles-ele-2 Element om-element"><div class="losangeles-ele-content Element__content"><div class="losangeles-te-wrapper losangeles-TextElement--wrapper" id="losangeles-TextElement--wrapper--DoFr7jLRv0TF2t2AJ0UL" style="border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:10px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;background:transparent;border-style:solid;border-color:#000000;box-shadow:0px 0px 0px 0px #ffffff;width:auto;max-width:100%;position:relative;z-index:0"><div class="losangeles-te-content losangeles-TextElement--content" style="overflow-wrap:break-word;color:#000000;font-family: 'PT Sans',sans-serif;;font-weight:500;font-size:16px;text-transform:none;text-decoration:none;line-height:1.4;letter-spacing:0;font-style:normal;text-align:left"><p><span style="color: rgb(250, 197, 28);"><strong>True or False?</strong> </span><strong>??</strong></p></div></div></div></div></div></div></div><div class="losangeles-column losangeles-col-2 Column om-column" style="display:inline-block;width:33.333%"><div class="losangeles-col-content Column__content" style="height:100%"><div class="losangeles-col-inner" 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div#om-ludlgzuadn1nhcq8pny9 .losangeles-TextElement--content p:not(.ignore-reset):not([class^="wpforms-"]) { margin: 0 0 5px; font-weight: inherit !important; letter-spacing: inherit !important; text-transform: inherit !important; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-TextElement--content span.fr-emoticon:not(.ignore-reset):not([class^="wpforms-"]) { vertical-align: middle !important; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-TextElement--content p:first-of-type:not(.ignore-reset):not([class^="wpforms-"]) { margin-top: 0; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-TextElement--content p:last-of-type:not(.ignore-reset):not([class^="wpforms-"]) { margin-bottom: 0; } @media screen and (min-width: 1px) and (max-width: 768px) { html div#om-ludlgzuadn1nhcq8pny9 .losangeles-ClosePosition--top-right { right: 0 !important; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-ClosePosition--top-left { left: 0 !important; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-ClosePosition--bottom-right { right: 0 !important; } html div#om-ludlgzuadn1nhcq8pny9 .losangeles-ClosePosition--bottom-left { left: 0 !important; } html div#om-ludlgzuadn1nhcq8pny9 .Row .Row__content, html div#om-ludlgzuadn1nhcq8pny9 .om-row .Row__content { flex-direction: column; } html div#om-ludlgzuadn1nhcq8pny9 .Row .Row__content .Column, html div#om-ludlgzuadn1nhcq8pny9 .om-row .Row__content .om-column { width: 100% !important; } html div#om-ludlgzuadn1nhcq8pny9 .FieldsElement--horizontal button { width: 100% !important; } } @media screen and (min-width: 1px) and (max-width: 428px) {}</style><style id="om-ludlgzuadn1nhcq8pny9-CustomCSS" type="text/css"></style><div class="Row__StyledRow-sc-3p43ya-0 kSOuyC losangeles-row losangeles-row-1 Row om-row"><div class="losangeles-row-content Row__content"><div class="losangeles-row-inner" style="display:flex;width:100%;flex-direction:inherit;align-items:flex-start;background:transparent;border-style:solid;border-color:#000000;border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0;border-right-width:0;border-bottom-width:0;border-left-width:0;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0;margin-top:0;margin-right:0;margin-bottom:0;margin-left:0;box-shadow:0px 0px 0px 0px #ffffff;max-width:100%;z-index:0"><div class="losangeles-column losangeles-col-1 Column om-column" style="display:inline-block;width:100%"><div class="losangeles-col-content Column__content" style="height:100%"><div class="losangeles-col-inner" style="align-items:flex-start;background:transparent;border-style:solid;border-color:#000000;border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0;border-right-width:0;border-bottom-width:0;border-left-width:0;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0;margin-top:0;margin-right:0;margin-bottom:0;margin-left:0;box-shadow:0px 0px 0px 0px #ffffff;max-width:100%;z-index:0;height:100%"><div class="losangeles-element losangeles-ele-1 Element om-element"><div class="losangeles-ele-content Element__content"><div id="losangeles-ImageElement--wrapper--vnkqw3MksZrXEaaEllkz" class="losangeles-imge-wrapper losangeles-ImageElement--wrapper" style="border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0;border-right-width:0;border-bottom-width:0;border-left-width:0;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:-42px;margin-right:0px;margin-bottom:0px;margin-left:0px;background:transparent;border-style:solid;border-color:#000000;box-shadow:0px 0px 0px 0px #ffffff;width:auto;max-width:100%;position:relative;z-index:0;overflow:visible;text-align:center;font-size:0"><div class="losangeles-imge-content losangeles-ImageElement--content"><img loading="lazy" alt="fried_egg.png" src="https://a.omappapi.com/users/0e52f7b8c2d3/images/062b9fe9a19e1658980128-fried_egg.png" style="max-width:100%;height:auto;display:inline;border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;border-style:solid;border-color:#ffffff;box-shadow:0px 0px 0px 0px #ffffff;opacity:1;width:9%" width="88" height="88"></div></div></div></div></div></div></div></div></div></div><div class="Row__StyledRow-sc-3p43ya-0 kSOuyC losangeles-row losangeles-row-2 Row om-row"><div class="losangeles-row-content Row__content"><div class="losangeles-row-inner" style="display:flex;width:100%;flex-direction:inherit;align-items:center;background:transparent;border-style:solid;border-color:#000000;border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0;border-right-width:0;border-bottom-width:0;border-left-width:0;padding-top:0px;padding-right:0px;padding-bottom:20px;padding-left:0px;margin-top:0;margin-right:0;margin-bottom:0;margin-left:0;box-shadow:0px 0px 0px 0px #ffffff;max-width:100%;z-index:0"><div class="losangeles-column losangeles-col-1 Column om-column" style="display:inline-block;width:66.666%"><div class="losangeles-col-content Column__content" style="height:100%"><div class="losangeles-col-inner" style="align-items:flex-start;background:transparent;border-style:solid;border-color:#000000;border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0;border-right-width:0;border-bottom-width:0;border-left-width:0;padding-top:0px;padding-right:20px;padding-bottom:0px;padding-left:0px;margin-top:0;margin-right:0;margin-bottom:0;margin-left:0;box-shadow:0px 0px 0px 0px #ffffff;max-width:100%;z-index:0;height:100%"><div class="losangeles-element losangeles-ele-1 Element om-element"><div class="losangeles-ele-content Element__content"><div class="losangeles-te-wrapper losangeles-TextElement--wrapper" id="losangeles-TextElement--wrapper--UJyhtb57KCnt5HBgvuyg" style="border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;background:transparent;border-style:solid;border-color:#000000;box-shadow:0px 0px 0px 0px #ffffff;width:auto;max-width:100%;position:relative;z-index:0"><div class="losangeles-te-content losangeles-TextElement--content" style="overflow-wrap:break-word;color:#000000;font-family: 'PT Sans',sans-serif;;font-weight:900;font-size:16px;text-transform:none;text-decoration:none;line-height:1;letter-spacing:0;font-style:normal;text-align:left"><p style="margin-bottom: -1em;"><span style="color: rgb(255, 255, 255); font-size: 28px; font-family: 'PT Sans',sans-serif;;" id="step-2-title">Then you are in the right place.</span></p></div></div></div></div><div class="losangeles-element losangeles-ele-2 Element om-element"><div class="losangeles-ele-content Element__content"><div class="losangeles-te-wrapper losangeles-TextElement--wrapper" id="losangeles-TextElement--wrapper--S9N11wKnuVltQhNqYNpD" style="border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:10px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;background:transparent;border-style:solid;border-color:#000000;box-shadow:0px 0px 0px 0px #ffffff;width:auto;max-width:100%;position:relative;z-index:0"><div class="losangeles-te-content losangeles-TextElement--content" style="overflow-wrap:break-word;color:#000000;font-family: 'PT Sans',sans-serif;;font-weight:500;font-size:16px;text-transform:none;text-decoration:none;line-height:1.4;letter-spacing:0;font-style:normal;text-align:left"><p><span style="color: rgb(250, 197, 28); font-size: 18px; font-family: 'PT Sans',sans-serif;;" id="step-2-text">Receive 1 unique conversions idea in your inbox every week. Interested?</span></p></div></div></div></div></div></div></div><div class="losangeles-column losangeles-col-2 Column om-column" style="display:inline-block;width:33.333%"><div class="losangeles-col-content Column__content" style="height:100%"><div class="losangeles-col-inner" style="align-items:flex-start;background:transparent;border-style:solid;border-color:#000000;border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0;border-right-width:0;border-bottom-width:0;border-left-width:0;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0;margin-top:0;margin-right:0;margin-bottom:0;margin-left:0;box-shadow:0px 0px 0px 0px #ffffff;max-width:100%;z-index:0;height:100%"><div class="losangeles-element losangeles-ele-1 Element om-element"><div class="losangeles-ele-content Element__content"><div class="losangeles-fe-wrapper losangeles-FieldsElement--wrapper FieldsElement--vertical" 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nameField.remove(); submitButton.remove(); document .querySelector("#step-2-title") .innerText = "We'll be in touch!"; document .querySelector("#step-2-text") .innerText = "Check your inbox to confirm your subscription."; subscribe({title: "OptinMonster Blog Subscribe", text: `Someone just subscribed on the website\n\nname: ${name}\nemail: ${email}\nlocation: ${window.location.href}`, email, name}); } submitButton.addEventListener("click", submitOptinMonsterForm); })();</script><div id="optin-monster-mobile-blog-step-1" class="fc-hide toledo-campaign Campaign CampaignType--popup Campaign--css" style="border: 0px; float: none; letter-spacing: normal; outline: none; text-decoration: none; text-indent: 0px; text-shadow: none; text-transform: none; visibility: visible; line-height: 1; font-family: 'PT Sans',sans-serif;; box-shadow: none; -webkit-font-smoothing: antialiased; appearance: none; position: fixed; z-index: 888888888; inset: 0px; zoom: 1; width: 100%; height: 100%; margin: 0px; padding: 0px; overflow: hidden auto; background: rgb(0, 0, 0); opacity: 1;"><style>#optin-monster-mobile-blog-step-1:not(.fc-hide) { display: flex; align-items: center; }</style><div id="om-nkf06pfm4j4qq7elntdt-optin" class="toledo-c-canvas Campaign__canvas" style="width: 100%; max-width: 700px; position: absolute; display: block; left: 0px; margin-bottom: 0px; transition: top 0.2s ease 0s, left 0.2s ease 0s, margin-bottom 0.2s ease 0s;" role="dialog" aria-live="polite"><div class="toledo-c-wrapper Campaign__innerWrapper" style="outline:none;position:relative" tabindex="0"><div class="toledo-c-alpha Campaign__alphaLayer" style="background:rgba(255, 255,255,0);border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;border-color:#b1bacb;border-style:none;border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;box-shadow:0px 0px 0px 0px #ffffff;position:relative"><div class="toledo-c-bravo 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.toledo-c-canvas h4:not(.ignore-reset):not([class^="wpforms-"]), html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas h5:not(.ignore-reset):not([class^="wpforms-"]), html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas h6:not(.ignore-reset):not([class^="wpforms-"]), html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas p, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas blockquote, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas pre, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas a:not(.ignore-reset):not([class^="wpforms-"]), html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas abbr, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas acronym, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas address, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas big, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas cite, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas code, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas del, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas dfn, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas em, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas img, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas ins, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas kbd, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas q, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas s, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas samp, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas small, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas strike, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas strong, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas sub, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas sup, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas tt, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas var, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas b, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas u, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas center, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas dl, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas dt, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas dd, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas ol:not(.ignore-reset):not([class^="wpforms-"]), html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas ul:not(.ignore-reset):not([class^="wpforms-"]), html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas li:not(.ignore-reset):not([class^="wpforms-"]), html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas fieldset, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas form:not([class^="wpforms-"]), html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas label:not(.ignore-reset):not([class^="wpforms-"]), html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas legend, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas table, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas caption, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas tbody, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas tfoot, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas thead, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas tr, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas th, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas td, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas article, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas aside, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas canvas, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas details, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas embed, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas figure, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas figcaption, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas footer, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas header, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas hgroup, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas menu, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas nav, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas output, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas ruby, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas section, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas summary, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas time, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas mark, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas audio, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas video, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas i:not(.fa):not([class^="wpforms-"]), html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas object { margin: 0; padding: 0; border: 0; font-size: 100%; font: inherit; vertical-align: baseline; } html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas div.Campaign__content, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas div.Column__content, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas div.Element__content, html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas div.Row__content { margin: 0; border: 0; font-size: 100%; font: inherit; vertical-align: baseline; }</style><style id="om-nkf06pfm4j4qq7elntdt-CampaignCSS" type="text/css">html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas *:not(.ignore-reset):not([class^="wpforms-"]) { box-sizing: border-box; } html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas .Element__content { min-height: 30px; } html div#om-nkf06pfm4j4qq7elntdt .toledo-c-canvas button:not(.ignore-reset):not([class^="wpforms-"]) { width: auto; } html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper input:not([type="submit"]):not(.ignore-reset):not([class^="wpforms-"]), html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper select:not(.ignore-reset):not([class^="wpforms-"]), html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper textarea:not(.ignore-reset):not([class^="wpforms-"]) { background-color: #fff; width: 100%; height: auto; border: 1px solid; padding: 10px 6px; overflow: hidden; margin: 0; vertical-align: middle; font-style: normal; width: 100%; line-height: 1.5; } html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper textarea:not(.ignore-reset):not([class^="wpforms-"]) { height: 60px; } html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper textarea:not(.ignore-reset):not([class^="wpforms-"]), html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper input:not(.ignore-reset):not([class^="wpforms-"]) { overflow: hidden; -webkit-appearance: none; } html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper input[type=submit]:not(.ignore-reset):not([class^="wpforms-"]), html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper button:not(.ignore-reset):not([class^="wpforms-"]) { cursor: pointer; } html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper input[type=checkbox]:not(.ignore-reset):not([class^="wpforms-"]), html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper input[type=radio]:not(.ignore-reset):not([class^="wpforms-"]) { width: auto !important; outline: invert none medium; padding: 0; margin: 0; height: auto !important; box-shadow: none; -webkit-box-shadow: none; -moz-box-shadow: none; display: inline; } html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper input[type=checkbox]:not(.ignore-reset):not([class^="wpforms-"]) { -webkit-appearance: checkbox; } html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper input[type=radio]:not(.ignore-reset):not([class^="wpforms-"]) { -webkit-appearance: radio; } html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper.FieldsElement--vertical input:not(.ignore-reset) {} html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper.FieldsElement--horizontal button:not(.ignore-reset), html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper.FieldsElement--horizontal input:not(.ignore-reset) {} html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper.FieldsElement--horizontal .FieldsElement--privacyText:not(.ignore-reset) {} html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper strong:not(.ignore-reset):not([class^="wpforms-"]) { font-weight: bolder; } html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper em:not(.ignore-reset):not([class^="wpforms-"]) { font-style: italic; } html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper ul:not(.ignore-reset):not([class^="wpforms-"]) { list-style-type: disc; margin: 1em 0 1em 1.5em; } html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper ol:not(.ignore-reset):not([class^="wpforms-"]) { list-style: decimal; margin: 1em 0 1em 1.5em; } html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper sup:not(.ignore-reset):not([class^="wpforms-"]) { top: -0.5em; } html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper sub:not(.ignore-reset):not([class^="wpforms-"]) { bottom: -0.5em; } html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper sub:not(.ignore-reset):not([class^="wpforms-"]), html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper sup:not(.ignore-reset):not([class^="wpforms-"]) { font-size: 75%; line-height: 0; position: relative; vertical-align: baseline; } html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper p:not(.ignore-reset):not([class^="wpforms-"]) { margin: 0 0 5px; font-weight: inherit !important; line-height: inherit !important; letter-spacing: inherit !important; text-transform: inherit !important; } html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper p:first-of-type:not(.ignore-reset):not([class^="wpforms-"]) { margin-top: 0; } html div#om-nkf06pfm4j4qq7elntdt .toledo-FieldsElement--wrapper p:last-of-type:not(.ignore-reset):not([class^="wpforms-"]) { margin-bottom: 0; } html div#om-nkf06pfm4j4qq7elntdt .toledo-TextElement--content strong:not(.ignore-reset):not([class^="wpforms-"]) { font-weight: bolder; } html div#om-nkf06pfm4j4qq7elntdt .toledo-TextElement--content em:not(.ignore-reset):not([class^="wpforms-"]) { font-style: italic; } html div#om-nkf06pfm4j4qq7elntdt .toledo-TextElement--content ul:not(.ignore-reset):not([class^="wpforms-"]) { list-style-type: disc; margin: 1em 0 1em 1.5em; } html div#om-nkf06pfm4j4qq7elntdt .toledo-TextElement--content ol:not(.ignore-reset):not([class^="wpforms-"]) { list-style: decimal; margin: 1em 0 1em 1.5em; } html div#om-nkf06pfm4j4qq7elntdt .toledo-TextElement--content sup:not(.ignore-reset):not([class^="wpforms-"]) { top: -0.5em; } html div#om-nkf06pfm4j4qq7elntdt .toledo-TextElement--content sub:not(.ignore-reset):not([class^="wpforms-"]) { bottom: -0.5em; } html div#om-nkf06pfm4j4qq7elntdt .toledo-TextElement--content sub:not(.ignore-reset):not([class^="wpforms-"]), html div#om-nkf06pfm4j4qq7elntdt .toledo-TextElement--content sup:not(.ignore-reset):not([class^="wpforms-"]) { font-size: 75%; line-height: 0; position: relative; vertical-align: baseline; } html div#om-nkf06pfm4j4qq7elntdt .toledo-TextElement--content p:not(.ignore-reset):not([class^="wpforms-"]) { margin: 0 0 5px; font-weight: inherit !important; letter-spacing: inherit !important; text-transform: inherit !important; } html div#om-nkf06pfm4j4qq7elntdt .toledo-TextElement--content span.fr-emoticon:not(.ignore-reset):not([class^="wpforms-"]) { vertical-align: middle !important; } html div#om-nkf06pfm4j4qq7elntdt .toledo-TextElement--content p:first-of-type:not(.ignore-reset):not([class^="wpforms-"]) { margin-top: 0; } html div#om-nkf06pfm4j4qq7elntdt .toledo-TextElement--content p:last-of-type:not(.ignore-reset):not([class^="wpforms-"]) { margin-bottom: 0; } @media screen and (min-width: 1px) and (max-width: 768px) { html div#om-nkf06pfm4j4qq7elntdt .toledo-ClosePosition--top-right { right: 0 !important; } html div#om-nkf06pfm4j4qq7elntdt .toledo-ClosePosition--top-left { left: 0 !important; } html div#om-nkf06pfm4j4qq7elntdt .toledo-ClosePosition--bottom-right { right: 0 !important; } html div#om-nkf06pfm4j4qq7elntdt .toledo-ClosePosition--bottom-left { left: 0 !important; } html div#om-nkf06pfm4j4qq7elntdt .Row .Row__content, html div#om-nkf06pfm4j4qq7elntdt .om-row .Row__content { flex-direction: column; } html div#om-nkf06pfm4j4qq7elntdt .Row .Row__content .Column, html div#om-nkf06pfm4j4qq7elntdt .om-row .Row__content .om-column { width: 100% !important; } html div#om-nkf06pfm4j4qq7elntdt .FieldsElement--horizontal button { width: 100% !important; } } @media screen and (min-width: 1px) and (max-width: 428px) {}</style><style id="om-nkf06pfm4j4qq7elntdt-CustomCSS" type="text/css"></style><div class="Row__StyledRow-sc-3p43ya-0 kSOuyC toledo-row toledo-row-1 Row om-row"><div class="toledo-row-content Row__content"><div class="toledo-row-inner" style="display:flex;width:100%;flex-direction:inherit;align-items:flex-start;background:transparent;border-style:solid;border-color:#000000;border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0;margin-top:0;margin-right:0;margin-bottom:0;margin-left:0;box-shadow:0px 0px 0px 0px #ffffff;max-width:100%;z-index:0"><div class="toledo-column toledo-col-1 Column om-column" style="display:inline-block;width:100%"><div class="toledo-col-content Column__content" style="height:100%"><br><img loading="lazy" src="https://frictionlessco.wpengine.com/wp-content/uploads/2023/08/Rishi-Pointer.png" style="max-width: 100%; display: block; margin: 0 auto;"><style>[src="https://frictionlessco.wpengine.com/wp-content/uploads/2023/08/Rishi-Pointer.png"] { margin-top: 60px !important; max-height: 25vh; } @media (max-height: 520px) { [src="https://frictionlessco.wpengine.com/wp-content/uploads/2023/08/Rishi-Pointer.png"] { display: none !important; } }</style></div></div></div></div></div><style>@media (max-width: 750px) { .optin-monster-close { position: fixed; z-index: 1000000; width: 100%; font-size: 1.2em; border: 0; padding: 8px; right: 0 !important; top: 0; background: #fff; border-bottom: solid #000; color: #000; height: 45px; } .optin-monster-close svg { display: none; } .optin-monster-close::before { content: "× Close"; } } @media (min-width: 750px) { .optin-monster-close { padding: var(--fc-close-button-padding, 0); cursor: pointer; z-index: 9999999999999999999; border: none; line-height: 0; background: transparent; position: fixed; left: calc(50vw + var(--fc-lightbox-width) / 2); transform: translateX(-100%); min-width: unset; box-shadow: unset; } .optin-monster-close svg { width: 20px; fill: var(--fc-accent); } } /* Mobile */ @media (max-width: 750px) { .optin-monster-close { position: fixed; z-index: 1000000; width: 100%; font-size: 1.2em; border: 0; padding: 8px; left: 0; top: 0; margin-top: 0; background: #000; border-bottom: solid #fff; color: #fff; height: 45px; border-radius: 4px 4px 0 0; animation-name: fcSlideIn; animation-iteration-count: 1; animation-timing-function: linear; animation-duration: 0.3s; } .fc-lightbox.fc-fade-out > .optin-monster-close { animation-name: fcSlideOut; animation-iteration-count: 1; animation-timing-function: linear; animation-duration: 0.3s; } .optin-monster-close svg { display: none; } .optin-monster-close::before { content: "× Close"; } }</style><button class="optin-monster-close" aria-label="Close"><svg xmlns="https://www.w3.org/2000/svg" viewBox="0 0 24 24"><path d="M390,308l-7.72,7.72-2.63-2.63,7.72-7.72-8.27-8.27,2.8-2.8,8.27,8.27,7.72-7.72,2.63,2.63-7.72,7.72,8.27,8.27-2.8,2.8Z" transform="translate(-379.1 -294.3)"></path></svg></button><div class="Row__StyledRow-sc-3p43ya-0 kSOuyC toledo-row toledo-row-2 Row om-row"><div class="toledo-row-content Row__content"><div class="toledo-row-inner" style="display:flex;width:100%;flex-direction:inherit;align-items:flex-start;background:transparent;border-style:solid;border-color:#000000;border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0;margin-top:0;margin-right:0;margin-bottom:0;margin-left:0;box-shadow:0px 0px 0px 0px #ffffff;max-width:100%;z-index:0"><div class="toledo-column toledo-col-1 Column om-column" style="display:inline-block;width:100%"><div class="toledo-col-content Column__content" style="height:100%"><div class="toledo-col-inner" style="align-items:flex-start;background:transparent;border-style:solid;border-color:#000000;border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0;margin-top:0;margin-right:0;margin-bottom:0;margin-left:0;box-shadow:0px 0px 0px 0px #ffffff;max-width:100%;z-index:0;height:100%"><div class="toledo-element toledo-ele-1 Element om-element"><div class="toledo-ele-content Element__content"><div class="toledo-te-wrapper toledo-TextElement--wrapper" id="toledo-TextElement--wrapper--yguSlYcdinSdTozV9b6y" style="border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:20px;margin-right:20px;margin-bottom:0px;margin-left:20px;background:transparent;border-style:solid;border-color:#000000;box-shadow:0px 0px 0px 0px #ffffff;width:auto;max-width:100%;position:relative;z-index:0"><div class="toledo-te-content toledo-TextElement--content" style="overflow-wrap:break-word;color:#fff;font-family: 'PT Sans',sans-serif;;font-weight:500;font-size:16px;text-transform:none;text-decoration:none;line-height:1.2;letter-spacing:0;font-style:normal;text-align:left"><p style="text-align: center; font-size: 26px; margin-bottom: 16px;">We use a <strong>specific</strong> copywriting formula to convert new shoppers to a site.</p><p style="text-align: center; margin-bottom: 12px;"><span style="color: rgb(255,255,255);font-size: 16px;font-family: 'PT Sans',sans-serif;;">Each week we'll email you an example to your inbox. Interested?</span></p></div></div></div></div></div></div></div></div></div></div><div class="Row__StyledRow-sc-3p43ya-0 kSOuyC toledo-row toledo-row-3 Row om-row"><div class="toledo-row-content Row__content"><div class="toledo-row-inner" style="display:flex;width:100%;flex-direction:inherit;align-items:flex-start;background:transparent;border-style:solid;border-color:#000000;border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0;margin-top:0;margin-right:0;margin-bottom:0;margin-left:0;box-shadow:0px 0px 0px 0px #ffffff;max-width:100%;z-index:0"><div class="toledo-column toledo-col-1 Column om-column" style="display:inline-block;width:100%"><div class="toledo-col-content Column__content" style="height:100%"><div class="toledo-col-inner" style="align-items:flex-start;background:transparent;border-style:solid;border-color:#000000;border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0;margin-right:0px;margin-bottom:0px;margin-left:0px;box-shadow:0px 0px 0px 0px #ffffff;max-width:100%;z-index:0;height:100%"><div class="toledo-element toledo-ele-2 Element om-element"><div class="toledo-ele-content Element__content"><div class="toledo-be-wrapper toledo-ButtonElement--wrapper" id="toledo-ButtonElement--wrapper--QnInJFIU4DT8P7IbAxbq" style="text-align:left;border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0;border-right-width:0;border-bottom-width:0;border-left-width:0;padding-top:5px;padding-right:5px;padding-bottom:5px;padding-left:5px;margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;background:transparent;border-style:solid;border-color:#000000;box-shadow:0px 0px 0px 0px #ffffff;width:auto;max-width:100%;position:relative;z-index:0"><div class="toledo-be-content toledo-ButtonElement--content"><button id="toledo-ButtonElement--QnInJFIU4DT8P7IbAxbq" name="toledo-button--QnInJFIU4DT8P7IbAxbq" class="StyledIconButtonElement-sc-114x20d-0 boMxjc toledo-field-button" title=" No Thanks" value=" No Thanks" aria-live="polite" type="button" tabindex="0" style="color: #fff !important;font-size: 16px !important;">No Thanks</button></div></div></div></div><br><div class="toledo-element toledo-ele-1 Element om-element"><div class="toledo-ele-content Element__content"><div class="toledo-fe-wrapper toledo-FieldsElement--wrapper FieldsElement--vertical" id="toledo-FieldsElement--wrapper--bEVMFUnNpj01R289MUSW" style="border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0;border-right-width:0;border-bottom-width:0;border-left-width:0;padding-top:0%;padding-right:12%;padding-bottom:0%;padding-left:12%;margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;background:transparent;border-style:solid;border-color:#000000;box-shadow:0px 0px 0px 0px #ffffff;width:auto;max-width:100%;position:relative;z-index:0"><div class="toledo-fe-content toledo-FieldsElement--content" style="display:block;flex-wrap:wrap;position:relative" data-recaptcha-enabled="true" data-error-style="{&quot;color&quot;:&quot;#aa6463&quot;,&quot;fontFamily&quot;:&quot;Arial&quot;,&quot;fontWeight&quot;:600,&quot;fontSize&quot;:&quot;14px&quot;,&quot;textTransform&quot;:&quot;none&quot;,&quot;textDecoration&quot;:&quot;none&quot;,&quot;lineHeight&quot;:&quot;20px&quot;,&quot;letterSpacing&quot;:&quot;0&quot;,&quot;fontStyle&quot;:&quot;normal&quot;,&quot;marginTop&quot;:&quot;0px&quot;,&quot;marginRight&quot;:&quot;0px&quot;,&quot;marginLeft&quot;:&quot;0px&quot;,&quot;marginBottom&quot;:&quot;10px&quot;,&quot;textAlign&quot;:&quot;left&quot;,&quot;paddingTop&quot;:&quot;12px&quot;,&quot;paddingRight&quot;:&quot;12px&quot;,&quot;paddingBottom&quot;:&quot;12px&quot;,&quot;paddingLeft&quot;:&quot;12px&quot;,&quot;borderRadius&quot;:&quot;3px&quot;,&quot;background&quot;:&quot;#ffefef&quot;,&quot;borderTopWidth&quot;:&quot;2px&quot;,&quot;borderRightWidth&quot;:&quot;2px&quot;,&quot;borderBottomWidth&quot;:&quot;2px&quot;,&quot;borderLeftWidth&quot;:&quot;2px&quot;,&quot;borderStyle&quot;:&quot;solid&quot;,&quot;borderColor&quot;:&quot;#f99&quot;,&quot;width&quot;:&quot;100%&quot;,&quot;borderBottomLeftRadius&quot;:&quot;0px&quot;,&quot;borderBottomRightRadius&quot;:&quot;0px&quot;,&quot;borderTopLeftRadius&quot;:&quot;0px&quot;,&quot;borderTopRightRadius&quot;:&quot;0px&quot;}"><span class="VisuallyHidden__Wrapper-sc-1t41di1-0 ilhvcZ"><input data-hj-allow type="text" aria-hidden="true" aria-label="For internal use only" id="toledo-field-comments" name="toledo-comments" class="toledo-field-comments" placeholder="" autocomplete="off" value=""></span><label for="toledo-field-name" class="FieldsElement__LabelElement-uzeler-1 jOIiqJ">Name</label><input data-hj-allow type="text" id="toledo-field-name" name="toledo-name" class="FieldsElement__InputElement-uzeler-0 blqrKb toledo-field-name" placeholder="First name..." style="border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;margin-top:0px;margin-right:0px;margin-bottom:10px;margin-left:0px;padding-top:15px;padding-right:12px;padding-bottom:15px;padding-left:12px;color:#484848;font-family: 'PT Sans',sans-serif;;font-weight:400;font-size:20px;text-transform:none;text-decoration:none;line-height:1;letter-spacing:0;font-style:normal;background:#ffffff;box-shadow:none;border-style:none;border-color:rgba(0,0,0,.35);display:block;max-width:100%;width:100%" tabindex="0" required="" data-name="Name" data-error="The Name field is required." aria-label="Name" autocomplete="on" value="" aria-live="polite"> <label for="toledo-field-email" class="FieldsElement__LabelElement-uzeler-1 jOIiqJ"></label><input data-hj-allow type="email" id="toledo-field-email" name="toledo-email" class="FieldsElement__InputElement-uzeler-0 blqrKb toledo-field-email" placeholder="Email..." style="border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;margin-top:0px;margin-right:0px;margin-bottom:10px;margin-left:0px;padding-top:15px;padding-right:12px;padding-bottom:15px;padding-left:12px;color:#484848;font-family: 'PT Sans',sans-serif;;font-weight:400;font-size:20px;text-transform:none;text-decoration:none;line-height:1;letter-spacing:0;font-style:normal;background:#ffffff;box-shadow:none;border-style:none;border-color:rgba(0,0,0,.35);display:block;max-width:100%;width:100%" aria-live="polite" tabindex="0" required="" data-name="Email Address" data-error="The Email field is required." autocomplete="on" value=""><div id="toledo-FieldsElementButtonWrapper--bEVMFUnNpj01R289MUSW" class="toledo-feb-wrapper toledo-ButtonElement--wrapper" style="text-align:left"><div class="toledo-feb-content toledo-ButtonElement--content"><button id="toledo-FieldsElementButton--bEVMFUnNpj01R289MUSW" name="toledo-submit" class="StyledIconButtonElement-sc-114x20d-0 FieldsElementButton__InputElement-eeqzeo-0 cCQVmI toledo-field-submit" title="Submit" value="Submit" aria-live="polite" type="submit" tabindex="0">Let's Go</button></div></div></div></div></div></div></div></div></div></div></div></div><div id="om-nkf06pfm4j4qq7elntdt-CustomJS" style="display:none"></div></div></div></div></div></div><style data-styled="true" data-styled-version="5.1.1">#optin-monster-mobile-blog-step-1 .toledo-c-content:has(input:focus) :is(img, p, [title=" No Thanks"]) { display: none !important; } .boMxjc { background: transparent !important; border-bottom-left-radius: 0 !important; border-bottom-right-radius: 0 !important; border-bottom-width: 0 !important; border-color: rgba(0,0,0,.35) !important; border-left-width: 0 !important; border-right-width: 0 !important; border-style: none !important; 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toledo-campaign Campaign CampaignType--popup Campaign--css" style="border: 0px; float: none; letter-spacing: normal; outline: none; text-decoration: none; text-indent: 0px; text-shadow: none; text-transform: none; visibility: visible; line-height: 1; font-family: 'PT Sans',sans-serif;; box-shadow: none; -webkit-font-smoothing: antialiased; appearance: none; position: fixed; z-index: 888888888; inset: 0px; zoom: 1; width: 100%; height: 100%; margin: 0px; padding: 0px; overflow: hidden auto; background: rgb(0, 0, 0); opacity: 1;"><button class="CloseButton__ButtonElement-sc-79mh24-0 hhaWQF losangeles-CloseButton losangeles-close losangeles-ClosePosition--top-right" style="top:0;right:0;bottom:auto;left:auto" title="Close"><svg viewBox="0 0 1792 1792" style="display:block;height:24px;width:24px"><path d="M1490 1322q0 40-28 68l-136 136q-28 28-68 28t-68-28l-294-294-294 294q-28 28-68 28t-68-28l-136-136q-28-28-28-68t28-68l294-294-294-294q-28-28-28-68t28-68l136-136q28-28 68-28t68 28l294 294 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om-column" style="display:inline-block;width:100%"><div class="toledo-col-content Column__content" style="height:100%"><div class="toledo-col-inner" style="align-items:flex-start;background:transparent;border-style:solid;border-color:#000000;border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0;margin-top:0;margin-right:0;margin-bottom:0;margin-left:0;box-shadow:0px 0px 0px 0px #ffffff;max-width:100%;z-index:0;height:100%"><div class="toledo-element toledo-ele-1 Element om-element"><div class="toledo-ele-content Element__content"><div class="toledo-se-wrapper toledo-SpacerElement--wrapper" id="toledo-SpacerElement--wrapper--I7VfArTbtd2pVHP76EfK"><div class="toledo-se-content toledo-SpacerElement--content" 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style="border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:0px;margin-right:0px;margin-bottom:0px;margin-left:0px;background:transparent;border-style:solid;border-color:#000000;box-shadow:0px 0px 0px 0px #ffffff;width:auto;max-width:100%;position:relative;z-index:0"><div class="toledo-te-content toledo-TextElement--content" style="overflow-wrap:break-word;color:#000000;font-family: 'PT Sans',sans-serif;;font-weight:700;font-size:16px;text-transform:none;text-decoration:none;line-height:1;letter-spacing:0;font-style:normal;text-align:left"><p style="text-align: left; margin-left: 40px;"><span style="color: #ffffff;font-size: 28px;font-family: 'PT Sans',sans-serif;;">See you Monday!</span></p></div></div></div></div></div></div></div></div></div></div><div class="Row__StyledRow-sc-3p43ya-0 kSOuyC toledo-row toledo-row-2 Row om-row"><div class="toledo-row-content Row__content"><div class="toledo-row-inner" style="display:flex;width:100%;flex-direction:inherit;align-items:flex-start;background:transparent;border-style:solid;border-color:#000000;border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0;margin-top:0;margin-right:0;margin-bottom:0;margin-left:0;box-shadow:0px 0px 0px 0px #ffffff;max-width:100%;z-index:0"><div class="toledo-column toledo-col-1 Column om-column" style="display:inline-block;width:100%"><div class="toledo-col-content Column__content" style="height:100%"><div class="toledo-col-inner" style="align-items:flex-start;background:transparent;border-style:solid;border-color:#000000;border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0;margin-top:0;margin-right:0;margin-bottom:0;margin-left:0;box-shadow:0px 0px 0px 0px #ffffff;max-width:100%;z-index:0;height:100%"><div class="toledo-element toledo-ele-1 Element om-element"><div class="toledo-ele-content Element__content"><div class="toledo-te-wrapper toledo-TextElement--wrapper" id="toledo-TextElement--wrapper--yguSlYcdinSdTozV9b6y" style="border-top-left-radius:0%;border-top-right-radius:0%;border-bottom-right-radius:0%;border-bottom-left-radius:0%;border-top-width:0px;border-right-width:0px;border-bottom-width:0px;border-left-width:0px;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;margin-top:20px;margin-right:20px;margin-bottom:0px;margin-left:20px;background:transparent;border-style:solid;border-color:#000000;box-shadow:0px 0px 0px 0px #ffffff;width:auto;max-width:100%;position:relative;z-index:0"><div class="toledo-te-content toledo-TextElement--content" style="overflow-wrap:break-word;color:#000000;font-family: 'PT Sans',sans-serif;;font-weight:500;font-size:16px;text-transform:none;text-decoration:none;line-height:1.2;letter-spacing:0;font-style:normal;text-align:left"><p style="margin-left: 20px;"><span style="color: rgb(255,255,255);font-size: 20px;font-family: 'PT Sans',sans-serif;;">Check your inbox to confirm your subscription. Next stop, higher conversions.</span><br><br></p></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div></div><script>(function () { async function subscribe({title, text, email, name}) {} let mobilePageVisits = 0; if (localStorage.getItem("page-visits-optin-monster-mobile-blog")) { mobilePageVisits = parseInt(localStorage.getItem("page-visits-optin-monster-mobile-blog")); } localStorage.setItem("page-visits-optin-monster-mobile-blog", mobilePageVisits + 1); const showThisForm = () => { const isMobileDevice = /Android|webOS|iPhone|iPad|iPod|BlackBerry|IEMobile|Opera Mini/i.test(navigator.userAgent); const isMobile = window.innerWidth <= 768; return document .location .href .includes("blog") && mobilePageVisits >= 3 && isMobile && !localStorage.getItem("optin-monster-mobile-blog-closed") && isMobileDevice; }; const step1 = document.querySelector(`#optin-monster-mobile-blog-step-1`); const step1CloseButton = step1.querySelector(`[value=" No Thanks"]`); // Show form? if (showThisForm()) { step1 .classList .remove("fc-hide"); } const closeStep1 = () => { step1 .classList .add("fc-hide"); localStorage.setItem("optin-monster-mobile-blog-closed", true); } const openStep2 = () => { step1 .classList .add("fc-hide"); step2 .classList .remove("fc-hide"); } step1CloseButton.addEventListener("click", closeStep1); step1 .querySelector(".optin-monster-close") .addEventListener("click", closeStep1); const step2 = document.querySelector(`#optin-monster-mobile-blog-step-2`); const step2CloseButton = step2.querySelector(`[title="Close"]`); const nameField = step1.querySelector(`#toledo-field-name`); const emailField = step1.querySelector(`#toledo-field-email`); const submitButton = step1.querySelector(`[type="submit"]`); const closeStep2 = () => { step2 .classList .add("fc-hide"); localStorage.setItem("optin-monster-desktop-blog-closed", true); } step2CloseButton.addEventListener("click", closeStep2); function addFormError(error) { const existingError = document.getElementById("optin-monster-error"); if (existingError) existingError.remove(); const output = `<div id="optin-monster-error" style="color: red; margin-top: 4px;">${error}</div>`; submitButton.insertAdjacentHTML("afterEnd", output) }; function submitOptinMonsterForm() { console.log("Submitting...") const name = nameField.value; const email = emailField.value; if (!name) { return addFormError("Name Field is Required"); } if (!email) { return addFormError("Email Field is Required"); } if (!email.includes("@") || !email.split("@")[1].includes(".")) { return addFormError("Please provide a valid email"); } subscribe({title: "OptinMonster Blog Subscribe", text: `Someone just subscribed on the website\n\nname: ${name}\nemail: ${email}\nlocation: ${window.location.href}`, email, name}); openStep2(); } submitButton.addEventListener("click", submitOptinMonsterForm); })();</script></body></html>

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