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(PDF) The Transformation of Woman Stereotype Presented to Children through Disney's Animated Fairy Tales

<!DOCTYPE html> <html > <head> <meta charset="utf-8"> <meta rel="search" type="application/opensearchdescription+xml" href="/open_search.xml" title="Academia.edu"> <meta content="width=device-width, initial-scale=1" name="viewport"> <meta name="google-site-verification" content="bKJMBZA7E43xhDOopFZkssMMkBRjvYERV-NaN4R6mrs"> <meta name="csrf-param" content="authenticity_token" /> <meta name="csrf-token" content="rFF-EDeRr9Sgwv6MWNoYysVDtMv_KbbaNfxlqvD0ZNrT0sZPeoGmCGwG-8gqeHRFcf25XymUZm8INReG7VswQg" /> <meta name="citation_title" content="The Transformation of Woman Stereotype Presented to Children through Disney&amp;#39;s Animated Fairy Tales" /> <meta name="citation_publication_date" content="2023/01/01" /> <meta name="citation_journal_title" content="Knowledge" /> <meta name="citation_author" content="Vera Virijevic Mitrovic" /> <meta name="twitter:card" content="summary" /> <meta name="twitter:url" content="https://www.academia.edu/116811354/The_Transformation_of_Woman_Stereotype_Presented_to_Children_through_Disneys_Animated_Fairy_Tales" /> <meta name="twitter:title" content="The Transformation of Woman Stereotype Presented to Children through Disney&#39;s Animated Fairy Tales" /> <meta name="twitter:description" content="Proceeding from the need to use one concrete example to show the power with which media and modern visual content can have an impact on children of an early age, we point to the inexhaustible field of psychological influence and sociological response" /> <meta name="twitter:image" content="https://0.academia-photos.com/214900459/152357723/141954003/s200_vera.virijevic_mitrovic.jpg" /> <meta property="fb:app_id" content="2369844204" /> <meta property="og:type" content="article" /> <meta property="og:url" content="https://www.academia.edu/116811354/The_Transformation_of_Woman_Stereotype_Presented_to_Children_through_Disneys_Animated_Fairy_Tales" /> <meta property="og:title" content="The Transformation of Woman Stereotype Presented to Children through Disney&#39;s Animated Fairy Tales" /> <meta property="og:image" content="http://a.academia-assets.com/images/open-graph-icons/fb-paper.gif" /> <meta property="og:description" content="Proceeding from the need to use one concrete example to show the power with which media and modern visual content can have an impact on children of an early age, we point to the inexhaustible field of psychological influence and sociological response" /> <meta property="article:author" content="https://independent.academia.edu/VeraVirijevicMitrovic" /> <meta name="description" content="Proceeding from the need to use one concrete example to show the power with which media and modern visual content can have an impact on children of an early age, we point to the inexhaustible field of psychological influence and sociological response" /> <title>(PDF) The Transformation of Woman Stereotype Presented to Children through Disney&#39;s Animated Fairy Tales</title> <link rel="canonical" href="https://www.academia.edu/116811354/The_Transformation_of_Woman_Stereotype_Presented_to_Children_through_Disneys_Animated_Fairy_Tales" /> <script async src="https://www.googletagmanager.com/gtag/js?id=G-5VKX33P2DS"></script> <script> window.dataLayer = window.dataLayer || []; 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with particular reference to the importance of the influence that popular cartoons have on the age of preschool children. We use the method of analysis and comparison of a sample of fairy tales, according to the chronology of creation, taking into account both the meaning of the story and the scenario, as well as the wealth of visual and musical content with which these popular animated films captivate children. The analysis shows that the changes in social stereotypes of women in the range from the middle of the 20th century to today are clearly evident in the representation of women in the animated Disney fairy tale, as well as changes in the importance and role of male characters. Taking into account the enormous viewership and popularity of these cartoons, we conclude that through an animated film as one of the powerful media content that influences preschool children, it is possible to project the ideal of a woman-heroine to the youngest age of girls, simultaneously portraying changes in the stereotype of their partners. Forming the image of a woman as girls who identify with Disney princesses would like to become can have a far-reaching sociological impact in the formation of attitudes, both about the role of women in the modern social moment, and about gender identity in general. Gender roles and their psychological characteristics have completely changed in the twenty-first century compared to the twentieth century. The revolution in terms of 3d animation and graphic solutions, i.e. the artistic embodiment of that virtual world, is followed by a revolution in terms of the role and characteristics of male and female characters in an animated fairy tale.In the current social moment, an important task for educators is the question of recognizing in video content for children the redefinition of the concepts of gender and sex. The recommendation of this research is that educators become aware of the influence of visual arts on the creation of gender stereotypes, select and present them in a way that does not violate the democratic standards of modern society, but also does not offend the tradition and importance of the natural family environment from which most children come.Considering the conclusions about the powerful and effective influence of the mass media on the formation and choice of ideals that are recommended to children of an early age through animated content, the question arises of the need for parents and educators to become aware of these influences and, with such knowledge, offer children positive views and interpretations, as well as selection of alternative visual contents.","author":[{"@context":"https://schema.org","@type":"Person","name":"Vera Virijevic Mitrovic","url":"https://independent.academia.edu/VeraVirijevicMitrovic"}],"contributor":[],"dateCreated":"2024-03-28","dateModified":"2024-03-28","datePublished":"2023-01-01","headline":"The Transformation of Woman Stereotype Presented to Children through Disney's Animated Fairy Tales","identifier":{"@type":"PropertyValue","propertyID":"DOI","value":"10.5281/ZENODO.10116800"},"image":"https://attachments.academia-assets.com/112837854/thumbnails/1.jpg","inLanguage":"en","keywords":["Animation","The Disney Princesses","Preschool Children","Media Influences","Gender 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heroines of animated fairy tales by The Walt Disney Studios; with particular reference to the importance of the influence that popular cartoons have on the age of preschool children. We use the method of analysis and comparison of a sample of fairy tales, according to the chronology of creation, taking into account both the meaning of the story and the scenario, as well as the wealth of visual and musical content with which these popular animated films captivate children. The analysis shows that the changes in social stereotypes of women in the range from the middle of the 20th century to today are clearly evident in the representation of women in the animated Disney fairy tale, as well as changes in the importance and role of male characters. Taking into account the enormous viewership and popularity of these cartoons, we conclude that through an animated film as one of the powerful media content that influences preschool children, it is possible to project the ideal of a woman-heroine to the youngest age of girls, simultaneously portraying changes in the stereotype of their partners. Forming the image of a woman as girls who identify with Disney princesses would like to become can have a far-reaching sociological impact in the formation of attitudes, both about the role of women in the modern social moment, and about gender identity in general. Gender roles and their psychological characteristics have completely changed in the twenty-first century compared to the twentieth century. The revolution in terms of 3d animation and graphic solutions, i.e. the artistic embodiment of that virtual world, is followed by a revolution in terms of the role and characteristics of male and female characters in an animated fairy tale.In the current social moment, an important task for educators is the question of recognizing in video content for children the redefinition of the concepts of gender and sex. The recommendation of this research is that educators become aware of the influence of visual arts on the creation of gender stereotypes, select and present them in a way that does not violate the democratic standards of modern society, but also does not offend the tradition and importance of the natural family environment from which most children come.Considering the conclusions about the powerful and effective influence of the mass media on the formation and choice of ideals that are recommended to children of an early age through animated content, the question arises of the need for parents and educators to become aware of these influences and, with such knowledge, offer children positive views and interpretations, as well as selection of alternative visual contents.","publication_date":"2023,,","publication_name":"Knowledge"},"document_type":"paper","pre_hit_view_count_baseline":null,"quality":"high","language":"en","title":"The Transformation of Woman Stereotype Presented to Children through Disney's Animated Fairy Tales","broadcastable":true,"draft":null,"has_indexable_attachment":true,"indexable":true}}["work"]; window.loswp.workCoauthors = [214900459]; window.loswp.locale = "en"; window.loswp.countryCode = "SG"; window.loswp.cwvAbTestBucket = ""; window.loswp.designVariant = "ds_vanilla"; window.loswp.fullPageMobileSutdModalVariant = "full_page_mobile_sutd_modal"; window.loswp.useOptimizedScribd4genScript = false; window.loginModal = {}; window.loginModal.appleClientId = 'edu.academia.applesignon'; window.userInChina = "false";</script><script defer="" src="https://accounts.google.com/gsi/client"></script><div class="ds-loswp-container"><div class="ds-work-card--grid-container"><div class="ds-work-card--container js-loswp-work-card"><div class="ds-work-card--cover"><div class="ds-work-cover--wrapper"><div class="ds-work-cover--container"><button class="ds-work-cover--clickable js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;swp-splash-paper-cover&quot;,&quot;attachmentId&quot;:112837854,&quot;attachmentType&quot;:&quot;pdf&quot;}"><img alt="First page of “The Transformation of Woman Stereotype Presented to Children through Disney&#39;s Animated Fairy Tales”" class="ds-work-cover--cover-thumbnail" src="https://0.academia-photos.com/attachment_thumbnails/112837854/mini_magick20240803-1-nchuzv.png?1722643873" /><img alt="PDF Icon" class="ds-work-cover--file-icon" src="//a.academia-assets.com/images/single_work_splash/adobe_icon.svg" /><div class="ds-work-cover--hover-container"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">download</span><p>Download Free PDF</p></div><div class="ds-work-cover--ribbon-container">Download Free PDF</div><div class="ds-work-cover--ribbon-triangle"></div></button></div></div></div><div class="ds-work-card--work-information"><h1 class="ds-work-card--work-title">The Transformation of Woman Stereotype Presented to Children through Disney&#39;s Animated Fairy Tales</h1><div class="ds-work-card--work-authors ds-work-card--detail"><a class="ds-work-card--author js-wsj-grid-card-author ds2-5-body-md ds2-5-body-link" data-author-id="214900459" href="https://independent.academia.edu/VeraVirijevicMitrovic"><img alt="Profile image of Vera Virijevic Mitrovic" class="ds-work-card--author-avatar" src="https://0.academia-photos.com/214900459/152357723/141954003/s65_vera.virijevic_mitrovic.jpg" />Vera Virijevic Mitrovic</a></div><div class="ds-work-card--detail"><p class="ds-work-card--detail ds2-5-body-sm">2023, Knowledge</p><a class="js-loswp-work-card-doi-link ds2-5-body-sm ds2-5-body-link" href="https://doi.org/10.5281/ZENODO.10116800" rel="nofollow">https://doi.org/10.5281/ZENODO.10116800</a><div class="ds-work-card--work-metadata"><div class="ds-work-card--work-metadata__stat"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">visibility</span><p class="ds2-5-body-sm" id="work-metadata-view-count">…</p></div><div class="ds-work-card--work-metadata__stat"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">description</span><p class="ds2-5-body-sm">6 pages</p></div><div class="ds-work-card--work-metadata__stat"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">link</span><p class="ds2-5-body-sm">1 file</p></div></div><script>(async () => { const workId = 116811354; 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if (!viewCountBody) { throw new Error('Failed to find work views element'); } viewCountBody.textContent = `${commaizedViewCount} views`; } catch (error) { // Remove the whole views element if there was some issue parsing. document.getElementById('work-metadata-view-count')?.parentNode?.remove(); throw new Error(`Failed to parse view count: ${viewCount}`, error); } }; // If the DOM is still loading, wait for it to be ready before updating the view count. if (document.readyState === "loading") { document.addEventListener('DOMContentLoaded', () => { updateViewCount(viewCount); }); // Otherwise, just update it immediately. } else { updateViewCount(viewCount); } })();</script></div><p class="ds-work-card--work-abstract ds-work-card--detail ds2-5-body-md">Proceeding from the need to use one concrete example to show the power with which media and modern visual content can have an impact on children of an early age, we point to the inexhaustible field of psychological influence and sociological response to Walt Disney&#39;s animated fairy tales.In this paper, our goal is to determine the appearance and change of gender stereotypes, first of all, the change of stereotypes of women and their social role through the characters of princessesthe main heroines of animated fairy tales by The Walt Disney Studios; with particular reference to the importance of the influence that popular cartoons have on the age of preschool children. We use the method of analysis and comparison of a sample of fairy tales, according to the chronology of creation, taking into account both the meaning of the story and the scenario, as well as the wealth of visual and musical content with which these popular animated films captivate children. The analysis shows that the changes in social stereotypes of women in the range from the middle of the 20th century to today are clearly evident in the representation of women in the animated Disney fairy tale, as well as changes in the importance and role of male characters. Taking into account the enormous viewership and popularity of these cartoons, we conclude that through an animated film as one of the powerful media content that influences preschool children, it is possible to project the ideal of a woman-heroine to the youngest age of girls, simultaneously portraying changes in the stereotype of their partners. Forming the image of a woman as girls who identify with Disney princesses would like to become can have a far-reaching sociological impact in the formation of attitudes, both about the role of women in the modern social moment, and about gender identity in general. Gender roles and their psychological characteristics have completely changed in the twenty-first century compared to the twentieth century. The revolution in terms of 3d animation and graphic solutions, i.e. the artistic embodiment of that virtual world, is followed by a revolution in terms of the role and characteristics of male and female characters in an animated fairy tale.In the current social moment, an important task for educators is the question of recognizing in video content for children the redefinition of the concepts of gender and sex. The recommendation of this research is that educators become aware of the influence of visual arts on the creation of gender stereotypes, select and present them in a way that does not violate the democratic standards of modern society, but also does not offend the tradition and importance of the natural family environment from which most children come.Considering the conclusions about the powerful and effective influence of the mass media on the formation and choice of ideals that are recommended to children of an early age through animated content, the question arises of the need for parents and educators to become aware of these influences and, with such knowledge, offer children positive views and interpretations, as well as selection of alternative visual contents.</p><div class="ds-work-card--button-container"><button class="ds2-5-button js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;continue-reading-button--work-card&quot;,&quot;attachmentId&quot;:112837854,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;workUrl&quot;:&quot;https://www.academia.edu/116811354/The_Transformation_of_Woman_Stereotype_Presented_to_Children_through_Disneys_Animated_Fairy_Tales&quot;}">See full PDF</button><button class="ds2-5-button ds2-5-button--secondary js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;download-pdf-button--work-card&quot;,&quot;attachmentId&quot;:112837854,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;workUrl&quot;:&quot;https://www.academia.edu/116811354/The_Transformation_of_Woman_Stereotype_Presented_to_Children_through_Disneys_Animated_Fairy_Tales&quot;}"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">download</span>Download PDF</button></div><div class="ds-signup-banner-trigger-container"><div class="ds-signup-banner-trigger ds-signup-banner-trigger-control"></div></div><div class="ds-signup-banner ds-signup-banner-control"><div id="ds-signup-banner-close-button"><button class="ds2-5-button ds2-5-button--secondary ds2-5-button--inverse"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">close</span></button></div><div class="ds-signup-banner-ctas"><img src="//a.academia-assets.com/images/academia-logo-capital-white.svg" /><h4 class="ds2-5-heading-serif-sm">Sign up for access to the world's latest research</h4><button class="ds2-5-button ds2-5-button--inverse ds2-5-button--full-width js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;signup-banner&quot;}">Sign up for free<span class="material-symbols-outlined" style="font-size: 20px" translate="no">arrow_forward</span></button></div><div class="ds-signup-banner-divider"></div><div class="ds-signup-banner-reasons"><div class="ds-signup-banner-reasons-item"><span class="material-symbols-outlined" style="font-size: 24px" translate="no">check</span><span>Get notified about relevant papers</span></div><div class="ds-signup-banner-reasons-item"><span class="material-symbols-outlined" style="font-size: 24px" translate="no">check</span><span>Save papers to use in your research</span></div><div class="ds-signup-banner-reasons-item"><span class="material-symbols-outlined" style="font-size: 24px" translate="no">check</span><span>Join the discussion with peers</span></div><div class="ds-signup-banner-reasons-item"><span class="material-symbols-outlined" style="font-size: 24px" translate="no">check</span><span>Track your impact</span></div></div></div><script>(() => { // Set up signup banner show/hide behavior: // 1. 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My sincere thanks go to Professor Faiza SENOUCI, my dear respected supervisor, whose advices, kindness, and support paved the way for this work to be fulfilled. Additional heartfelt thanks to you for always believing in me. With deepest gratitude, I share the credit of my dissertation with Ms. Meryem MENGOUSHI. You are the candle light that illuminated my way towards fulfilling this work which would have remained a simple idea without the invaluable help and guidance you provided me with. A special acknowledgement is conveyed to the jury members, the respected teachers Mrs. Souad HAMIDI, as well as Dr. Fatiha BELMERABET. Thank you for accepting to read and examine my thesis. I would also like to express love and gratitude to Dr. Fatima NEBATI and Dr. Wassila MOURO. I consider myself profoundly fortunate that, once upon a time, I was your student. Last but not least, I wish to thank everyone who granted me help and support during the realization of this dissertation.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;Gender Stereotypes in Disney Princesses’ Animated Movies: The Case of Cinderella (1950) and Beauty and the Beast (1991)&quot;,&quot;attachmentId&quot;:98779829,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/97051000/Gender_Stereotypes_in_Disney_Princesses_Animated_Movies_The_Case_of_Cinderella_1950_and_Beauty_and_the_Beast_1991_&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/97051000/Gender_Stereotypes_in_Disney_Princesses_Animated_Movies_The_Case_of_Cinderella_1950_and_Beauty_and_the_Beast_1991_"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="1" data-entity-id="73245610" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/73245610/From_fairy_tales_to_disney_movies_gender_roles_and_stereotypes_then_and_now">From fairy tales to disney movies: gender roles and stereotypes then and now</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="33551748" href="https://independent.academia.edu/UmmeHaneeSharif">Umme Hanee Sharif</a></div><p class="ds-related-work--metadata ds2-5-body-xs">2016</p><p class="ds-related-work--abstract ds2-5-body-sm">This thesis studies classic fairy tales of the seventeenth, eighteenth and the nineteenth centuries by Charles Perrault, the Grimm Brothers and Hans Christian Andersen to observe how gender stereotypes and gender roles are portrayed. These tales not only indoctrinate gender roles for men and women, but also reflect the value system of contemporary patriarchal society. The paper will also explore different Disney films to understand how much the modern representations of classic fairy tales changed gender stereotypes and role models with the passage of time. This paper has six chapter. The first chapter is the introductory part. The second gives a brief history of fairy tales. Then the third, fourth and fifth chapters analyse different fairy tales and character. Finally there is chapter six which is the conclusion.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;From fairy tales to disney movies: gender roles and stereotypes then and now&quot;,&quot;attachmentId&quot;:81841353,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/73245610/From_fairy_tales_to_disney_movies_gender_roles_and_stereotypes_then_and_now&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/73245610/From_fairy_tales_to_disney_movies_gender_roles_and_stereotypes_then_and_now"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="2" data-entity-id="50168388" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/50168388/Between_Gender_and_History_The_Feminine_and_the_Masculine_in_Disney_Princess_Animated_Films">Between Gender and History: The Feminine and the Masculine in Disney Princess Animated Films</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="30671712" href="https://independent.academia.edu/PierreMarcus">Marcus Pierre de Carvalho Baptista</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Between Gender and History: The Feminine and the Masculine in Disney Princess Animated Films, 2020</p><p class="ds-related-work--abstract ds2-5-body-sm">Is the distinction between man and woman natural or is it a social construction? Bordieu (2002), when discussing the differentiation between the sexes, points out that the anatomical opposition between the male and female bodies would have been used to justify and naturalize the different social roles attributed to men and women. When we think about history, an inevitable element over time is always present: transformations. The relationships established between the male and the female are no different. These relations were many until the twentieth century and it is at that moment that changes are perceived concerning the roles assigned to both genders. The aim of this work was to analyze the transformations of the feminine and the masculine in the Disney princess films during the 20 th and early 21 st centuries. The methodology used was bibliographic research, with Bourdieu (2002), Chartier (2002) and Castells (2006) being the main references. Two moments of the representation of the female and the male were observed in the analyzed animations: until the 1960s, an image constructed by the patriarchy predominated; after 1980, one for feminism, enabling a new representation of women and men.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;Between Gender and History: The Feminine and the Masculine in Disney Princess Animated Films&quot;,&quot;attachmentId&quot;:68255805,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/50168388/Between_Gender_and_History_The_Feminine_and_the_Masculine_in_Disney_Princess_Animated_Films&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/50168388/Between_Gender_and_History_The_Feminine_and_the_Masculine_in_Disney_Princess_Animated_Films"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="3" data-entity-id="73259005" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/73259005/Visual_Media_and_Communication_A_Conundrum_of_Gender_Disparity_in_Animated_World">Visual Media and Communication: A Conundrum of Gender Disparity in Animated World</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="56274867" href="https://independent.academia.edu/bhartimagotra">bharti magotra</a></div><p class="ds-related-work--metadata ds2-5-body-xs">International Journal of Media Journalism and Mass Communications, 2018</p><p class="ds-related-work--abstract ds2-5-body-sm">Visual narration being an important mode of communication has been rapidly spreading all over the country and is &quot;the most pervasive and one of the most powerful&quot; (Wood, 2014: 3).Children start watching television at the very early stage of their life. They become eager watchers as soon as they reach2 to 4 years of age. In light of this fact, an excessive number of youngsters are watching television excessively and the cartoons that they watch have turned out to be an addiction. Children distinguish promptly with cartoon characters, such characters can be sure good examples that empower good conduct among children. Krish, for instance, always helps people of his surroundings. On the other side, there can be bad character that provides no moral lesson to children like Kidmara. Cartoons play an essential part in framing children&quot;s perception about male and female. They observe the behaviour and action of the characters and try to copy them. Being susceptible to gender stereotypes that are portrayed on television, particularly in cartoon series, they reinforce those accepted behavior shown through media, in their lives. Likewise, in an article by Arma (2010), &quot;The effect of cartoon movies on children&#39;s gender development&quot;, the focus is on pros and cons of animated series and the roles that are ascribed to cartoons. The paper claims that the cartoon movies are not limited to entertainment purposes but they involve socializing aspects, gender stereotyping being one of them. Further, Arma also highlights that characters in the movies can be both human and nonhuman or living or non-living objects. Non-living and non-human characters show human highlights, for example, they can talk, walk simply like people. These types of characters are important in the movies because of their human like features. In some cartoons, lifeless and animal characters play stereotypical female or male roles. In some cartoon movies, sex reassignment takes place wherein a female character disguises as male or vice-a-versa intrigued with magical realism. Likewise, in cartoon movies sex transformation also takes place which often creates uneasiness or nervousness among children. Children have no sense of understanding; they don&quot;t realize that there exists a remarkable gap between reality and fantasy. Such kind of transformations in cartoon series affects the psyche of the child and its development. So, gender disparity is clearly reflected through the characters roles. In cue with this, the research paper not only reveals inequity prevailing in animated world but also seeks for a solution to neutralize them.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;Visual Media and Communication: A Conundrum of Gender Disparity in Animated World&quot;,&quot;attachmentId&quot;:81848869,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/73259005/Visual_Media_and_Communication_A_Conundrum_of_Gender_Disparity_in_Animated_World&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/73259005/Visual_Media_and_Communication_A_Conundrum_of_Gender_Disparity_in_Animated_World"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="4" data-entity-id="104042615" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/104042615/Gender_Conditioning_through_Animated_Cartoons_A_Study_on_Select_Cartoons_that_Shaped_Our_Childhood">Gender Conditioning through Animated Cartoons A Study on Select Cartoons that Shaped Our Childhood</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="133104887" href="https://independent.academia.edu/MithunThulasi">Mithun Thulasi</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Rajasthali Journal, 2022</p><p class="ds-related-work--abstract ds2-5-body-sm">The paper titled “Gender Conditioning through Animated Cartoons: A Study on Select Cartoons that shaped our childhood” concentrates on the portrayal of cartoon characters as stereotypes of gender relations pertaining in the society and the social conditioning offered through them at an early age. The first chapter “Introduction” deals with the evolution of cartoons from its initial phases to its present stage. Its technological evolution and its emergence as an important sector of entertainment among children also brings forth the recent studies of gender in popular culture in general and cartoons in particular. The second chapter “Gender Conditioning through Animated Cartoons: A Study on Select Cartoons that shaped our Childhood” provides information regarding the observations made pertaining to the factors contribution to the Conditioning of a gender identity in children through cartoons, as to how they have become tools of social conditioning in children and their impact on the behaviour of an individual socialized into the society. The third chapter “conclusion” sums up the entire idea of Gender Conditioning through cartoons by scaling up the impact on a larger level and gives a glimpse of the counter trend emerging in relation to cartoons in the contemporary world.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;Gender Conditioning through Animated Cartoons A Study on Select Cartoons that Shaped Our Childhood&quot;,&quot;attachmentId&quot;:103876503,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/104042615/Gender_Conditioning_through_Animated_Cartoons_A_Study_on_Select_Cartoons_that_Shaped_Our_Childhood&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/104042615/Gender_Conditioning_through_Animated_Cartoons_A_Study_on_Select_Cartoons_that_Shaped_Our_Childhood"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="5" data-entity-id="83564438" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/83564438/The_Gender_Role_Portrayal_Of_Disney_Princesses_And_Its_Impact_On_The_Audience">The Gender Role Portrayal Of Disney Princesses And Its Impact On The Audience</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="26636760" href="https://bu-th.academia.edu/RosechongpornKomolsevin">Rosechongporn Komolsevin</a></div><p class="ds-related-work--abstract ds2-5-body-sm">With the voices from past literature and research, this paper explores areas of Disney princess movies over the decades in terms of the transitional female lead characters and the perceived impact of the said change on the audience in terms of their behavior and decision making. Disney as a global corporation has imposed on the psychological development of children in regards to identity management, gender performance, and racial stereotypes, forming an overall structure society has been reduced to confine in. The primary objective of this study therefore, is to find out how the characterization of gender perception of Disney princesses over the decades has left an impact on the audience and how the transition of Disney princesses and the portrayal of gender roles affect the audience. The research for this study has taken a qualitative approach by conducting interviews of exploratory nature consisting of open-ended question among audiences with the core focus on adolescents. This st...</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;The Gender Role Portrayal Of Disney Princesses And Its Impact On The Audience&quot;,&quot;attachmentId&quot;:88866901,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/83564438/The_Gender_Role_Portrayal_Of_Disney_Princesses_And_Its_Impact_On_The_Audience&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/83564438/The_Gender_Role_Portrayal_Of_Disney_Princesses_And_Its_Impact_On_The_Audience"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="6" data-entity-id="59325226" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/59325226/Gender_Construction_And_Media_Narratives_Representations_Of_Gender_In_Animated_Movies">Gender Construction And Media Narratives: Representations Of Gender In Animated Movies</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="147289408" href="https://independent.academia.edu/MARIANAEEM12">MARIA NAEEM</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Pakistan Journal of Gender Studies</p><p class="ds-related-work--abstract ds2-5-body-sm">Media, as an important and powerful social institution, contributes in the construction and reinforcement of perceptions and beliefs about gender. The media images of gender have been found stereotypical and discriminated while there have been many debates on the under representation and biased treatment of gender related issues. This research study particularly analyzed how media narratives play a part in the construction of gender identities in animated movies. The study focused to investigate how femininity and masculinity have been build up in movies, which sort of roles have been assigned to both genders and which identities have been emphasized in the animated movies of Time Warner and Walt Disney during the time period of 2008 to 2013. Gender schema and social learning theories gave implications to the research findings. Both quantitative and qualitative content analysis of fourteen animated movies was conducted. The study concluded that there is stereotypical representations...</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;Gender Construction And Media Narratives: Representations Of Gender In Animated Movies&quot;,&quot;attachmentId&quot;:73307047,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/59325226/Gender_Construction_And_Media_Narratives_Representations_Of_Gender_In_Animated_Movies&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/59325226/Gender_Construction_And_Media_Narratives_Representations_Of_Gender_In_Animated_Movies"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="7" data-entity-id="113142843" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/113142843/Princesses_and_wild_girls_New_female_identities_in_animated_cinema_for_young_viewers">Princesses and wild girls. New female identities in animated cinema for young viewers</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="13964614" href="https://unilink.academia.edu/DalilaForni">Dalila Forni</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Women&amp;Education, 2023</p><p class="ds-related-work--abstract ds2-5-body-sm">Female imaginary has undergone strong transformations in recent decades, leading to more complex and multifaceted representations of female protagonists in children&#39;s narratives. Through stories that employ numerous narrative and artistic techniques, today&#39;s filmic characters are demonstrating an increasing adherence to socio-cultural changes as they are giving voice to diversified forms of identity in order to deconstruct those stereotypes that, historically, have categorised girls and women, both real and fictional. Starting from a theoretical basis grounded in Gender Pedagogy and Film Studies, the paper aims to offer a pedagogical overview of the portrayals presented in contemporary children&#39;s cinema, from the latest Disney heroines to the female protagonists of Hayao Miyazaki&#39;s works, up to independent cinema&#39;s products. KEYWORDS Children&#39;s films, animated films, female representation, visual pedagogy, gender identity. Film per l&#39;infanzia, film d&#39;animazione, rappresentazione femminile, pedagogia visuale, identità di genere. L&#39;immaginario femminile costruito attraverso le narrazioni filmiche per l&#39;infanzia ha subìto negli ultimi decenni forti trasformazioni che hanno portato a rappresentazioni di protagoniste sempre più complesse e ricche di sfumature. Tramite storie che utilizzano tecniche narrative ed artistiche diverse, gli attuali personaggi filmici stanno dimostrando una sempre maggiore aderenza ai cambiamenti socio-culturali, dando voce a forme identitarie diversificate e oltre gli stereotipi che, storicamente, hanno caratterizzato bambine, ragazze, donne, tanto reali quanto fittizie. A partire da una base teorica fondata sulla Pedagogia di genere e sui Film Studies, il saggio intende offrire una riflessione pedagogica sui nuovi ritratti femminili nei film di animazione contemporanei attraverso una panoramica dei nuovi ritratti presentati nel cinema per l&#39;infanzia, dalle nuove eroine Disney al protagonismo femminile nelle opere di Hayao Miyazaki, fino ai prodotti del cinema indipendente.</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;Princesses and wild girls. New female identities in animated cinema for young viewers&quot;,&quot;attachmentId&quot;:110180019,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/113142843/Princesses_and_wild_girls_New_female_identities_in_animated_cinema_for_young_viewers&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/113142843/Princesses_and_wild_girls_New_female_identities_in_animated_cinema_for_young_viewers"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="8" data-entity-id="68191088" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/68191088/A_Comparative_Study_of_Gender_Roles_in_Animated_Films">A Comparative Study of Gender Roles in Animated Films</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="37182242" href="https://utar.academia.edu/edwinmichael">Edwin Michael</a></div><p class="ds-related-work--metadata ds2-5-body-xs">2012</p><p class="ds-related-work--abstract ds2-5-body-sm">Gender stereotyping always has and still exists in our society. However, this issue is getting conspicuously serious as gender stereotyping has now reached the young masses, who are much more accustomed to the easy, seemingly effortless influence of the mass media. In this study, the researchers have collectively delved into gender roles in animated movies, specifically. The objective of this research is to comprehend how gender perspectives and gender favouritism influence a particular film’s image of the world and the way narratives are being organized to emphasize the impact of male characters in movies, conducted through the research method of content analysis. The results point to the glaringly obvious scarcity of female characters as compared to male characters. As such, it is safe to assume that the presence of gender equality borders from slim to absolutely none. Should this problem persist, there is a plausible, almost certain chance that youngsters these days will undoubte...</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;A Comparative Study of Gender Roles in Animated Films&quot;,&quot;attachmentId&quot;:78755801,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/68191088/A_Comparative_Study_of_Gender_Roles_in_Animated_Films&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/68191088/A_Comparative_Study_of_Gender_Roles_in_Animated_Films"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div><div class="ds-related-work--container js-wsj-grid-card" data-collection-position="9" data-entity-id="65362631" data-sort-order="default"><a class="ds-related-work--title js-wsj-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/65362631/From_Snow_White_to_Tangled_Gender_and_Genre_Fiction_in_Disneys_Princess_Animations">From Snow White to Tangled: Gender and Genre Fiction in Disney&#39;s &quot;Princess&quot; Animations</a><div class="ds-related-work--metadata"><a class="js-wsj-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="52423934" href="https://independent.academia.edu/%C3%8DrisAlda%C3%8Dsleifsd%C3%B3ttir">Íris Alda Ísleifsdóttir</a></div><p class="ds-related-work--metadata ds2-5-body-xs">2013</p><p class="ds-related-work--abstract ds2-5-body-sm">It is hard to ignore the popularity of the Disney Princess franchise these days. Beginning with Snow White and the Seven Dwarf in 1937, it now includes Snow White, Cinderella, Aurora, Ariel, Belle, Jasmine, Pocahontas, Mulan, Tiana and Rapunzel. This essay attempts to show how gender identity in the Disney princess animations still conforms to outmoded patriarchal values. To critique the franchise and its ideology, this essay employs Hélène Cixous’s concept of ‘patriarchal binary’ to reveal how often Disney animations simplify and/or disempower the above-mentioned heroines. It examines how the Brothers Grimm and then Disney adapted the fairy tales so to conform better into the patriarchal society of their times and in what ways the Snow White model has persisted in spite of seventy years of rethinking gender roles and models. The essay then delves deeper into the gender identity of the princesses, witches, and heroes in these tales and shows how they are stereotyped in all Disney pr...</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;From Snow White to Tangled: Gender and Genre Fiction in Disney&#39;s \&quot;Princess\&quot; Animations&quot;,&quot;attachmentId&quot;:76992479,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/65362631/From_Snow_White_to_Tangled_Gender_and_Genre_Fiction_in_Disneys_Princess_Animations&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-wsj-grid-card-view-pdf" href="https://www.academia.edu/65362631/From_Snow_White_to_Tangled_Gender_and_Genre_Fiction_in_Disneys_Princess_Animations"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" translate="no">chevron_right</span></a></div></div></div></div><div class="ds-sticky-ctas--wrapper js-loswp-sticky-ctas hidden"><div class="ds-sticky-ctas--grid-container"><div class="ds-sticky-ctas--container"><button class="ds2-5-button js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;continue-reading-button--sticky-ctas&quot;,&quot;attachmentId&quot;:112837854,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;workUrl&quot;:null}">See full PDF</button><button class="ds2-5-button ds2-5-button--secondary js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;download-pdf-button--sticky-ctas&quot;,&quot;attachmentId&quot;:112837854,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;workUrl&quot;:null}"><span class="material-symbols-outlined" style="font-size: 20px" translate="no">download</span>Download PDF</button></div></div></div><div class="ds-below-fold--grid-container"><div class="ds-work--container js-loswp-embedded-document"><div class="attachment_preview" data-attachment="Attachment_112837854" style="display: none"><div class="js-scribd-document-container"><div class="scribd--document-loading js-scribd-document-loader" style="display: block;"><img alt="Loading..." src="//a.academia-assets.com/images/loaders/paper-load.gif" /><p>Loading Preview</p></div></div><div style="text-align: center;"><div class="scribd--no-preview-alert js-preview-unavailable"><p>Sorry, preview is currently unavailable. You can download the paper by clicking the button above.</p></div></div></div></div><div class="ds-sidebar--container js-work-sidebar"><div class="ds-related-content--container"><h2 class="ds-related-content--heading">Related papers</h2><div class="ds-related-work--container js-related-work-sidebar-card" data-collection-position="0" data-entity-id="44466501" data-sort-order="default"><a class="ds-related-work--title js-related-work-grid-card-title ds2-5-body-md ds2-5-body-link" href="https://www.academia.edu/44466501/Gender_Representation_in_Childrens_Popular_Visual_Content_A_Review">Gender Representation in Children&#39;s Popular Visual Content --A Review</a><div class="ds-related-work--metadata"><a class="js-related-work-grid-card-author ds2-5-body-sm ds2-5-body-link" data-author-id="16475709" href="https://iith.academia.edu/SonaliSrivastav">Sonali Srivastav</a></div><p class="ds-related-work--metadata ds2-5-body-xs">Communicator, 2019</p><div class="ds-related-work--ctas"><button class="ds2-5-text-link ds2-5-text-link--inline js-swp-download-button" data-signup-modal="{&quot;location&quot;:&quot;wsj-grid-card-download-pdf-modal&quot;,&quot;work_title&quot;:&quot;Gender Representation in Children&#39;s Popular Visual Content --A Review&quot;,&quot;attachmentId&quot;:64893827,&quot;attachmentType&quot;:&quot;pdf&quot;,&quot;work_url&quot;:&quot;https://www.academia.edu/44466501/Gender_Representation_in_Childrens_Popular_Visual_Content_A_Review&quot;,&quot;alternativeTracking&quot;:true}"><span class="material-symbols-outlined" style="font-size: 18px" translate="no">download</span><span class="ds2-5-text-link__content">Download free PDF</span></button><a class="ds2-5-text-link ds2-5-text-link--inline js-related-work-grid-card-view-pdf" href="https://www.academia.edu/44466501/Gender_Representation_in_Childrens_Popular_Visual_Content_A_Review"><span class="ds2-5-text-link__content">View PDF</span><span class="material-symbols-outlined" style="font-size: 18px" 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