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Alex Bakker | ISG
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In addition to leading the Primary Research practice at ISG, Alex also serves as the lead analyst on provider pursuit effectiveness, and helps IT service providers understand how they can improve performance in the competitive process. <br /> <div> </div> <a href="https://www.linkedin.com/in/alex-bakker-986a4018/" target="_blank">LinkedIn Profile</a></p> </div> </div> </section> <section class="articles-section padded-row mobile-gallery" id="768e52d5-569a-4f52-a49c-8b272b41eabc"> <h4 class="heading">Articles by Alex Bakker</h4> <div class="row mb-3"> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider--move-fast-and-make-things--why-businesses-are-leveraging-msps-for-genai" > <div class="card-body"> <h3 class="h6"> Index Insider: Move Fast and Make Things: Why Businesses Are Leveraging MSPs for GenAI </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider--generative-ai-2025---expertise-vs.-capacity" > <div class="card-body"> <h3 class="h6"> Index Insider: Generative AI 2025 – Expertise vs. Capacity </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider--generative-ai-use-cases---where-s-the-top-line" > <div class="card-body"> <h3 class="h6"> Index Insider: Generative AI Use Cases – Where’s the Top Line? </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider--will-the-bundled-deal-boom-continue" > <div class="card-body"> <h3 class="h6"> Index Insider: Will the Bundled Deal Boom Continue? </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/understanding-the-risks-of-insourcing-helps-unlock-the-rewards" > <div class="card-body"> <h3 class="h6"> Understanding the Risks of Insourcing Helps Unlock the Rewards </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider--cloud-migration-maturity-has-major-influence-on-cloud-priorities" > <div class="card-body"> <h3 class="h6"> Index Insider: Cloud Migration Maturity Has Major Influence on Cloud Priorities </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider--ai-drives-application-priorities--which-drive-cloud-priorities" > <div class="card-body"> <h3 class="h6"> Index Insider: AI Drives Application Priorities, Which Drive Cloud Priorities </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider--are-ai-savings-driving-or-delaying-outsourcing-activity" > <div class="card-body"> <h3 class="h6"> Index Insider: Are AI Savings Driving or Delaying Outsourcing Activity? </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider--uncertainty-amplifies-esg-challenges" > <div class="card-body"> <h3 class="h6"> Index Insider: Uncertainty Amplifies ESG Challenges </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider--migrate-to-the-cloud--or-just-rip-and-replace" > <div class="card-body"> <h3 class="h6"> Index Insider: Migrate to the Cloud, or Just Rip and Replace? </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider--esg-reporting-tops-enterprise-sustainability-sourcing-plans" > <div class="card-body"> <h3 class="h6"> Index Insider: ESG Reporting Tops Enterprise Sustainability Sourcing Plans </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider--ai-is-about-the-business--not-the-technology" > <div class="card-body"> <h3 class="h6"> Index Insider: AI Is About the Business, Not the Technology </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider--ai-as-forcing-function-for-legacy-apps" > <div class="card-body"> <h3 class="h6"> Index Insider: AI as Forcing Function for Legacy Apps </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider-enterprises-to-nearly-double-ai-spend-in-2024" > <div class="card-body"> <h3 class="h6"> Index Insider: Enterprises to Nearly Double AI Spend in 2024 </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider-adm-buyers-want-more-expertise-from-providers" > <div class="card-body"> <h3 class="h6"> Index Insider: ADM Buyers Want More Expertise from Providers </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider-share-of-it-spending-on-software-and-services-rose-in-2020" > <div class="card-body"> <h3 class="h6"> Index Insider: Share of IT spending on software and services rose in 2020 </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider-generative-ai-means-there-won-t-be-a-steady-state-in-it-projects" > <div class="card-body"> <h3 class="h6"> Index Insider: Generative AI Means There Won’t Be a Steady State in IT Projects </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider-banks-doubling-down-on-customer-experience-ai-in-2024" > <div class="card-body"> <h3 class="h6"> Index Insider: Banks Doubling Down on Customer Experience & AI in 2024 </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider-what-s-next-as-gcc-activity-surges" > <div class="card-body"> <h3 class="h6"> Index Insider: What’s Next as GCC Activity Surges </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider-the-surprising-role-of-culture-and-governance-in-sourcing-transactions" > <div class="card-body"> <h3 class="h6"> Index Insider: The Surprising Role of Culture and Governance in Sourcing Transactions </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider-2023-buyer-behavior-study-on-network-modernization" > <div class="card-body"> <h3 class="h6"> Index Insider: 2023 Buyer Behavior Study on Network Modernization </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider-global-capability-centers-top-drivers-and-inhibitors" > <div class="card-body"> <h3 class="h6"> Index Insider: Global Capability Centers: Top Drivers and Inhibitors </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider-how-large-enterprises-are-staffing-workplace-functions" > <div class="card-body"> <h3 class="h6"> Index Insider: How Large Enterprises Are Staffing Workplace Functions </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider-the-changing-role-of-the-cio" > <div class="card-body"> <h3 class="h6"> Index Insider: The Changing Role of the CIO </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider-artificial-intelligent-adversaries" > <div class="card-body"> <h3 class="h6"> Index Insider: Artificial, Intelligent Adversaries? </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider-smart-manufacturing-is-about-efficiency-not-growth-for-now" > <div class="card-body"> <h3 class="h6"> Index Insider: Smart Manufacturing Is About Efficiency, Not Growth – for Now </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a href="https://isg-one.com/articles/index-insider-can-you-pay-for-cybersecurity-performance" > <div class="card-body"> <h3 class="h6"> Index Insider: Can You Pay for Cybersecurity Performance? </h3> <span class="font-size-1 link">Learn More <i class="fas fa-angle-right fa-sm ml-1"></i></span> </div> </a> </article> </div> <div class="col-lg-3 col-md-6 mb-sm-8"> <article class="card h-100 insight-card transition-3d-hover"> <a 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