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<!DOCTYPE html><html prefix="og: http://ogp.me/ns#" lang="en"><head><meta charSet="utf-8"/><meta name="viewport" content="width=device-width"/><link rel="preload" as="image" href="https://images.ctfassets.net/9htf9uzhsn4z/1WsmPlqM0qLqBSxTEvpYkK/12653a1435d1bbf5d91a6d3051d7b6a3/lulu-sell-direct-desktop-2x.png?w=2880&h=960&fm=webp" fetchpriority="high"/><link rel="preload" as="image" href="https://images.ctfassets.net/9htf9uzhsn4z/iBN50ckArT98SQjnPo3lW/dfe0d76c62daf3b35a9a2d541d2acc74/lulu-sell-direct-mobile-2x.png?w=600&h=720&fm=webp" fetchpriority="high"/><link rel="canonical" href="https://www.lulu.com/sell/sell-on-your-site"/><link rel="alternate" hrefLang="x-default" href="https://www.lulu.com/sell/sell-on-your-site"/><link rel="alternate" href="https://www.lulu.com/sell/sell-on-your-site" hrefLang="en"/><link rel="alternate" href="https://www.lulu.com/de/sell/sell-on-your-site" hrefLang="de"/><link rel="alternate" href="https://www.lulu.com/es/sell/sell-on-your-site" hrefLang="es"/><link rel="alternate" href="https://www.lulu.com/fr/sell/sell-on-your-site" hrefLang="fr"/><link rel="alternate" href="https://www.lulu.com/it/sell/sell-on-your-site" hrefLang="it"/><title>Sell Self-Published Books on Your Personal Website | Lulu</title><meta property="og:title" content="Sell Self-Published Books on Your Personal Website | Lulu"/><meta property="og:url" content="https://www.lulu.com/sell/sell-on-your-site"/><meta property="og:image" content="https://images.ctfassets.net/9htf9uzhsn4z/1M9XRbNH5nC1UFQSRhLnl4/58211dc374b85707e81755f83ec20b4a/lulu-sell-direct-open-graph-1x.png"/><meta property="og:description" content="Create your book & sell it on your own website with Lulu Direct ecommerce tools. Earn the highest possible revenue and keep your readers on your site."/><meta property="og:type" content="website"/><meta property="og:site_name" content="Lulu"/><meta property="og:locale" content="en_US"/><meta property="og:locale:alternate" content="de_DE"/><meta property="og:locale:alternate" content="es_ES"/><meta property="og:locale:alternate" content="fr_FR"/><meta property="og:locale:alternate" content="it_IT"/><meta name="description" content="Create your book & sell it on your own website with Lulu Direct ecommerce tools. Earn the highest possible revenue and keep your readers on your site."/><script type="application/ld+json">{ "@context": "http://schema.org", "@type": "Corporation", "name": "Sell Self-Published Books on Your Personal Website | Lulu", "description": "Create your book & sell it on your own website with Lulu Direct ecommerce tools. Earn the highest possible revenue and keep your readers on your site.", "logo": "https://www.lulu.com/_next/static/media/social_logo.ea0db9b3.png", "url": "https://www.lulu.com/sell/sell-on-your-site" }</script><meta name="robots" content="max-image-preview:large"/><meta name="next-head-count" content="26"/><script type="application/javascript" id="lulu_geolocation">window.user_geolocation = "SG"</script><link data-next-font="" rel="preconnect" href="/" crossorigin="anonymous"/><link rel="preload" href="/_next/static/css/7ef13bd55337290a.css" as="style"/><link rel="stylesheet" href="/_next/static/css/7ef13bd55337290a.css" data-n-g=""/><link rel="preload" href="/_next/static/css/e78e198c16ef6499.css" as="style"/><link rel="stylesheet" href="/_next/static/css/e78e198c16ef6499.css" data-n-p=""/><noscript data-n-css=""></noscript><script defer="" nomodule="" src="/_next/static/chunks/polyfills-78c92fac7aa8fdd8.js"></script><script src="/_next/static/chunks/webpack-6dcb439776a6a849.js" 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data-testid="main-nav-login-container-active"><span data-testid="main-nav-login">Sign in</span><span data-testid="main-nav-register">Register</span><div class="MainNavigation_breakLine__ckn4Y"></div><span data-testid="main-nav-order-lookup">Order Lookup</span></div></div></li><li class="MainNavigation_mobileMenu__4BerV"><div class="MainNavigation_navigationItemIcon__m2TIV"><i class="icon-navigation-menu" style="font-size:24px" role="img" aria-label="navigation-menu"></i></div></li></ul></nav></header><main class="fill-vertical-space"><div><section class="MainBanner-module_mainBannerWrapper__QQZHx"></section><div class="Grid-module_wrapperWithBgColor__I5JS8"><div class="grid-12 max-width-container res-top-padding-48 res-bottom-padding-48"><div class="col-4 col-m-big-6 col-s-10 col-start-s-2 res-horizontal-padding-24" style="position:relative"><div class="ImageTextBullet-module_imageTextBullet__LyNej"><div class="ImageTextBullet-module_imageContainer__T3MzP"><picture><source srcSet="https://images.ctfassets.net/9htf9uzhsn4z/yx6FZsLtkBNGNsiM2Aoqw/d5258666cd48d1d2f59b52f9d75560b8/lulu-icon-affordable.svg" type="image/svg+xml"/><img srcSet="https://images.ctfassets.net/9htf9uzhsn4z/yx6FZsLtkBNGNsiM2Aoqw/d5258666cd48d1d2f59b52f9d75560b8/lulu-icon-affordable.svg" src="https://images.ctfassets.net/9htf9uzhsn4z/yx6FZsLtkBNGNsiM2Aoqw/d5258666cd48d1d2f59b52f9d75560b8/lulu-icon-affordable.svg" alt="Lulu Icon Keep 100% of Your Profit" class="ImageWithMetadata-module_metadataImage__VCVHc ImageTextBullet-module_image__uLZ6i" fetchpriority="auto"/></picture></div><h3 class="contentful-h3 ImageTextBullet-module_title__iq2Qp">Keep 100% of Your Profit</h3><h3 class="contentful-h3 subhead almost-black-text-60 ImageTextBullet-module_description__cH9cC" style="text-align:center">Sell directly and keep all of your revenue</h3></div></div><div class="col-4 col-m-big-6 col-s-10 col-start-s-2 res-horizontal-padding-24" style="position:relative"><div class="ImageTextBullet-module_imageTextBullet__LyNej"><div class="ImageTextBullet-module_imageContainer__T3MzP"><picture><source srcSet="https://images.ctfassets.net/9htf9uzhsn4z/73FJBr7MD0IUO1gaHkVXnM/9cd2d48d3f8f60d31ab5119a524fa29a/lulu-icon-white-label.svg" type="image/svg+xml"/><img srcSet="https://images.ctfassets.net/9htf9uzhsn4z/73FJBr7MD0IUO1gaHkVXnM/9cd2d48d3f8f60d31ab5119a524fa29a/lulu-icon-white-label.svg" src="https://images.ctfassets.net/9htf9uzhsn4z/73FJBr7MD0IUO1gaHkVXnM/9cd2d48d3f8f60d31ab5119a524fa29a/lulu-icon-white-label.svg" alt="Lulu Icon White-Label & Automated Fulfillment" class="ImageWithMetadata-module_metadataImage__VCVHc ImageTextBullet-module_image__uLZ6i" fetchpriority="auto"/></picture></div><h3 class="contentful-h3 ImageTextBullet-module_title__iq2Qp">White-Label & Automated Fulfillment</h3><h3 class="contentful-h3 subhead almost-black-text-60 ImageTextBullet-module_description__cH9cC" style="text-align:center">Brand packing slips with your logo and fulfill orders with print-on-demand</h3></div></div><div class="col-4 col-m-big-6 col-start-m-big-4 col-s-10 col-start-s-2 res-horizontal-padding-24" style="position:relative"><div class="ImageTextBullet-module_imageTextBullet__LyNej"><div class="ImageTextBullet-module_imageContainer__T3MzP"><picture><source srcSet="https://images.ctfassets.net/9htf9uzhsn4z/2yhLWDAZSdAFnGclIepQfE/22b35fef99f2df01dfb636f5647314fc/lulu-icon-dashboard.svg" type="image/svg+xml"/><img srcSet="https://images.ctfassets.net/9htf9uzhsn4z/2yhLWDAZSdAFnGclIepQfE/22b35fef99f2df01dfb636f5647314fc/lulu-icon-dashboard.svg" src="https://images.ctfassets.net/9htf9uzhsn4z/2yhLWDAZSdAFnGclIepQfE/22b35fef99f2df01dfb636f5647314fc/lulu-icon-dashboard.svg" alt="Lulu Icon Retain Customer Data" class="ImageWithMetadata-module_metadataImage__VCVHc ImageTextBullet-module_image__uLZ6i" fetchpriority="auto"/></picture></div><h3 class="contentful-h3 ImageTextBullet-module_title__iq2Qp">Retain Customer Data</h3><h3 class="contentful-h3 subhead almost-black-text-60 ImageTextBullet-module_description__cH9cC" style="text-align:center">Collect email addresses to build direct connections with your fans</h3></div></div></div></div><div class="Grid-module_wrapperWithBgColor__I5JS8"><div class="grid-12 max-width-container res-top-padding-48 res-bottom-padding-48"><div class="col-8 col-start-3 col-l-8 col-start-l-3 col-m-big-10 col-start-m-big-2" style="position:relative"><section class=""><div class="rich-text-container text-center"><h2 class="contentful-h2 large headline-900" style="color:#0A101A">What Is Lulu Direct?</h2></div><div class="rich-text-container text-center"><h2 class="contentful-h2 subhead text-line-height-150" style="color:#6C7076">Lulu Direct enables authors, creators, businesses, and publishers to take advantage of direct-to-consumer sales, combined with the ease and flexibility of print-on-demand. Have books, workbooks, journals, magazines, calendars, and more custom printed. Now available with popular ecommerce and hosting platforms like Shopify, Wix, and WooCommerce on WordPress, this cutting-edge technology makes fulfillment and supply chain logistics easy for creators.</h2></div></section></div><div class="col-6 col-start-4 col-l-8 col-start-l-3 col-m-10 col-start-m-2 col-s-10 col-start-s-2 res-top-padding-48 res-bottom-padding-48" style="position:relative"><div class="Video-module_videoContainer__Fbe0e"><span class="Video-module_playButtonWrapper__5Q0ZM" aria-label="Load video"><span class="Video-module_playButtonWrapper_playButton__scZiJ"><svg viewBox="0 0 24 24"><path d="M8,5.14V19.14L19,12.14L8,5.14Z"></path></svg></span><img alt="Video thumbnail" src="https://img.youtube.com/vi/WwCDMFuk6Xg/maxresdefault.jpg"/></span></div></div></div></div><div class="res-bottom-padding-56" id="cover-design"><section class=""><div class="rich-text-container text-center"><h2 class="contentful-h2 large" style="color:#0A101A">Lulu Direct Integrations</h2></div></section><div class="Grid-module_wrapperWithBgColor__I5JS8" data-testid="element-card-collection"><div class="grid-12 max-width-container grid-12 max-width-container res-top-padding-8 res-bottom-padding-48"><div class="col-12" style="position:relative"></div><div class="col-3 col-l-6 col-m-big-6 col-m-12 res-bottom-padding-24" style="position:relative"><div style="border-radius:4px;background-color:#FFFFFF" class="NewElementCard-module_elementCard__OciVn NewElementCard-module_elementCardIsFullHeight__YyILn NewElementCard-module_dropShadow__E4eP5 NewElementCard-module_dropShadowOnHover__XavO1 NewElementCard-module_dropShadow__E4eP5 NewElementCard-module_zoomImageOnHover__kWBko"><a href="/sell/sell-on-your-site/wix" target="_self"><picture><source srcSet="https://images.ctfassets.net/9htf9uzhsn4z/73Ueys4hy0BB9sL15hCWaD/adee5c1094918c1426520eaea80a069a/lulu-wix-integration-card-2x.jpg?w=2880&h=960&fm=webp 1x, https://images.ctfassets.net/9htf9uzhsn4z/73Ueys4hy0BB9sL15hCWaD/adee5c1094918c1426520eaea80a069a/lulu-wix-integration-card-2x.jpg?w=4000&h=1920&fm=webp 1.3x" type="image/webp"/><img srcSet="https://images.ctfassets.net/9htf9uzhsn4z/73Ueys4hy0BB9sL15hCWaD/adee5c1094918c1426520eaea80a069a/lulu-wix-integration-card-2x.jpg?w=2880&h=960&fm=webp 1x, https://images.ctfassets.net/9htf9uzhsn4z/73Ueys4hy0BB9sL15hCWaD/adee5c1094918c1426520eaea80a069a/lulu-wix-integration-card-2x.jpg?w=4000&h=1920&fm=webp 1.3x" src="https://images.ctfassets.net/9htf9uzhsn4z/73Ueys4hy0BB9sL15hCWaD/adee5c1094918c1426520eaea80a069a/lulu-wix-integration-card-2x.jpg?w=2880&h=960&fm=webp" alt="Wix Logo on a Lulu Direct integration card" class="ImageWithMetadata-module_metadataImage__VCVHc" fetchpriority="auto"/></picture></a><section class=""><div class="rich-text-container text-left res-top-padding-16 res-bottom-padding-8"><h3 class="contentful-h3 text-no-margin" style="color:#0A101A"><b>Wix</b></h3></div><div class="rich-text-container text-left res-bottom-padding-16"><p class="contentful-body text-no-margin almost-black-text-60">Sell your books on your Wix site through Lulu Direct. Connecting is simple and lets you dropship print-on-demand books from your Wix store.</p></div></section><div class="res-vertical-padding-8 Button-module_align_bottom-left__Qczt-"><a aria-disabled="false" class="Button-module_button__rRap7 Button-module_primary__nJCSR Button-module_medium__kQNzs Button-module_responsive__nlU7B" href="/sell/sell-on-your-site/wix" rel="noopener noreferrer" target="_self">Sell With Wix</a></div></div></div><div class="col-3 col-l-6 col-m-big-6 col-m-12 res-bottom-padding-24" style="position:relative"><div style="border-radius:4px" class="NewElementCard-module_elementCard__OciVn NewElementCard-module_elementCardIsFullHeight__YyILn NewElementCard-module_dropShadow__E4eP5 NewElementCard-module_dropShadowOnHover__XavO1 NewElementCard-module_dropShadow__E4eP5 NewElementCard-module_zoomImageOnHover__kWBko"><a href="/sell/sell-on-your-site/woocommerce" target="_self"><picture><source srcSet="https://images.ctfassets.net/9htf9uzhsn4z/5ERIRQxeIVisG6H9dvsvjJ/de5855bd15b4fae01ac9ffe89eccb424/lulu-integration-woocommerce-card.svg" type="image/svg+xml"/><img srcSet="https://images.ctfassets.net/9htf9uzhsn4z/5ERIRQxeIVisG6H9dvsvjJ/de5855bd15b4fae01ac9ffe89eccb424/lulu-integration-woocommerce-card.svg" src="https://images.ctfassets.net/9htf9uzhsn4z/5ERIRQxeIVisG6H9dvsvjJ/de5855bd15b4fae01ac9ffe89eccb424/lulu-integration-woocommerce-card.svg" alt="lulu direct integration with woocommerce logo card" class="ImageWithMetadata-module_metadataImage__VCVHc" fetchpriority="auto"/></picture></a><section class=""><div class="rich-text-container text-left res-top-padding-16 res-bottom-padding-8"><h3 class="contentful-h3 text-no-margin" style="color:#0A101A">WooCommerce for WordPress</h3></div><div class="rich-text-container text-left res-bottom-padding-16"><p class="contentful-body text-no-margin almost-black-text-60">Connect your WordPress site using WooCommerce to the Lulu Direct dashboard. Connecting books is easy and orders are automatically sent to Lulu for printing and shipping.</p></div></section><div class="res-vertical-padding-8 Button-module_align_bottom-left__Qczt-"><a aria-disabled="false" class="Button-module_button__rRap7 Button-module_primary__nJCSR Button-module_medium__kQNzs Button-module_responsive__nlU7B" href="/sell/sell-on-your-site/woocommerce" rel="noopener noreferrer" target="_self">Sell With WooCommerce</a></div></div></div><div class="col-3 col-l-6 col-m-big-6 col-m-12 res-bottom-padding-24" style="position:relative"><div style="border-radius:4px" class="NewElementCard-module_elementCard__OciVn NewElementCard-module_elementCardIsFullHeight__YyILn NewElementCard-module_dropShadow__E4eP5 NewElementCard-module_dropShadowOnHover__XavO1 NewElementCard-module_dropShadow__E4eP5 NewElementCard-module_zoomImageOnHover__kWBko"><a href="/sell/sell-on-your-site/shopify" target="_self"><picture><source srcSet="https://images.ctfassets.net/9htf9uzhsn4z/5tH51aY6W01hciif27HIZ1/521e6817e28cf59827cd686cfd96bc95/lulu-integration-shopify-card.svg" type="image/svg+xml"/><img srcSet="https://images.ctfassets.net/9htf9uzhsn4z/5tH51aY6W01hciif27HIZ1/521e6817e28cf59827cd686cfd96bc95/lulu-integration-shopify-card.svg" src="https://images.ctfassets.net/9htf9uzhsn4z/5tH51aY6W01hciif27HIZ1/521e6817e28cf59827cd686cfd96bc95/lulu-integration-shopify-card.svg" alt="lulu direct integration with shopify logo card" class="ImageWithMetadata-module_metadataImage__VCVHc" fetchpriority="auto"/></picture></a><section class=""><div class="rich-text-container text-left res-top-padding-16 res-bottom-padding-8"><h3 class="contentful-h3 text-no-margin" style="color:#0A101A">Shopify</h3></div><div class="rich-text-container text-left res-bottom-padding-16"><p class="contentful-body text-no-margin almost-black-text-60">With Lulu Direct for Shopify, you can easily sell your books through your Shopify store. Connect today to dropship your books to readers all over the world.</p></div></section><div class="res-vertical-padding-8 Button-module_align_bottom-left__Qczt-"><a aria-disabled="false" class="Button-module_button__rRap7 Button-module_primary__nJCSR Button-module_medium__kQNzs Button-module_responsive__nlU7B" href="/sell/sell-on-your-site/shopify" rel="noopener noreferrer" target="_self">Sell With Shopify</a></div></div></div><div class="col-3 col-l-6 col-m-big-6 col-m-12 res-bottom-padding-24" style="position:relative"><div style="border-radius:4px" class="NewElementCard-module_elementCard__OciVn NewElementCard-module_elementCardIsFullHeight__YyILn NewElementCard-module_dropShadow__E4eP5 NewElementCard-module_dropShadowOnHover__XavO1 NewElementCard-module_dropShadow__E4eP5 NewElementCard-module_zoomImageOnHover__kWBko"><a href="/sell/sell-on-your-site/print-api" target="_self"><picture><source srcSet="https://images.ctfassets.net/9htf9uzhsn4z/Dr0qeNBL4PC1uFXxJSFSb/23c9c3d23aa047983ed666f0fdf1e437/lulu-integration-lulu-api-card.svg" type="image/svg+xml"/><img srcSet="https://images.ctfassets.net/9htf9uzhsn4z/Dr0qeNBL4PC1uFXxJSFSb/23c9c3d23aa047983ed666f0fdf1e437/lulu-integration-lulu-api-card.svg" src="https://images.ctfassets.net/9htf9uzhsn4z/Dr0qeNBL4PC1uFXxJSFSb/23c9c3d23aa047983ed666f0fdf1e437/lulu-integration-lulu-api-card.svg" alt="lulu direct book printing api logo card" class="ImageWithMetadata-module_metadataImage__VCVHc" fetchpriority="auto"/></picture></a><section class=""><div class="rich-text-container text-left res-top-padding-16 res-bottom-padding-8"><h3 class="contentful-h3 text-no-margin" style="color:#0A101A">Lulu Print API</h3></div><div class="rich-text-container text-left res-bottom-padding-16"><p class="contentful-body text-no-margin almost-black-text-60">Integrate Lulu's global print network using the Print API. There are no fees and you pay only to print and ship orders.</p></div></section><div class="res-vertical-padding-8 Button-module_align_bottom-left__Qczt-"><a aria-disabled="false" class="Button-module_button__rRap7 Button-module_primary__nJCSR Button-module_medium__kQNzs Button-module_responsive__nlU7B" href="/sell/sell-on-your-site/print-api" rel="noopener noreferrer" target="_self">Sell With Lulu API</a></div></div></div></div></div></div><div style="--bgColor:#E9EDF6" class="Grid-module_wrapperWithBgColor__I5JS8"><div class="grid-12 max-width-container res-top-padding-128 res-bottom-padding-56"><div class="col-6 col-start-4 col-l-8 col-start-l-3 col-m-big-10 col-start-m-big-2 col-s-10 col-start-s-2" style="position:relative"><div class="EmbeddedForm-module_container__0zZm-"><div data-testid="embeddedFreshsalesForm" id="formContainer"></div></div></div></div></div><div style="--bgColor:#E9EDF6" class="Grid-module_wrapperWithBgColor__I5JS8"><div class="grid-12 max-width-container res-top-padding-56 res-bottom-padding-56"><div class="col-12" style="position:relative"><section class=""><div class="rich-text-container text-center"><h2 class="contentful-h2 large" style="color:#0A101A">Hear Directly From Our Creators</h2></div></section></div><div class="col-2 col-start-2 col-m-3 col-start-m-1" style="position:relative"><div class="DefaultElementCard-module_elementCard__0CDBX" style="border-radius:4px"><div class="DefaultElementCard-module_imageContainer__lHB-4 DefaultElementCard-module_image__p6WdV" style="width:auto"><picture><source srcSet="https://images.ctfassets.net/9htf9uzhsn4z/1FeDU0cJytYS8trLZ44E8b/bb3eb9763d194b9a2cfe53fa0a809531/lulu-testimonial-joselyn-martinez-2x.jpg?w=2880&h=960&fm=webp 1x, https://images.ctfassets.net/9htf9uzhsn4z/1FeDU0cJytYS8trLZ44E8b/bb3eb9763d194b9a2cfe53fa0a809531/lulu-testimonial-joselyn-martinez-2x.jpg?w=4000&h=1920&fm=webp 1.3x" type="image/webp"/><img srcSet="https://images.ctfassets.net/9htf9uzhsn4z/1FeDU0cJytYS8trLZ44E8b/bb3eb9763d194b9a2cfe53fa0a809531/lulu-testimonial-joselyn-martinez-2x.jpg?w=2880&h=960&fm=webp 1x, https://images.ctfassets.net/9htf9uzhsn4z/1FeDU0cJytYS8trLZ44E8b/bb3eb9763d194b9a2cfe53fa0a809531/lulu-testimonial-joselyn-martinez-2x.jpg?w=4000&h=1920&fm=webp 1.3x" src="https://images.ctfassets.net/9htf9uzhsn4z/1FeDU0cJytYS8trLZ44E8b/bb3eb9763d194b9a2cfe53fa0a809531/lulu-testimonial-joselyn-martinez-2x.jpg?w=2880&h=960&fm=webp" alt="Joselyn Martinez" class="ImageWithMetadata-module_metadataImage__VCVHc" fetchpriority="auto"/></picture></div><div class="" style="width:auto"></div></div></div><div class="col-8 col-start-4 col-m-9 col-start-m-4" style="position:relative"><div class="DefaultElementCard-module_elementCard__0CDBX DefaultElementCard-module_elementCardIsFullHeight__RXv1z res-horizontal-padding-24" style="border-left:10px solid #FFE600;border-radius:4px"><div class="DefaultElementCard-module_contentContainer__2KBTV DefaultElementCard-module_contentContainerIsFullHeight__NJcDn" style="width:auto"><section class=""><div class="rich-text-container text-left"><h3 class="contentful-h3 headline-300 text-line-height-150" style="color:#0A101A">“Lulu Direct has offered me freedom and the ability to focus on other business areas by taking the shipping off my hands.”</h3></div><div class="rich-text-container text-left"><h4 class="contentful-h4 headline-700" style="color:#0A101A">– <i>Joselyn Martinez, </i><a href="https://themodernwomanplanner.com/"><i>themodernwomanplanner.com</i></a></h4></div></section></div></div></div><div class="col-2 col-start-2 col-m-3 col-start-m-1" style="position:relative"><div class="DefaultElementCard-module_elementCard__0CDBX" style="border-radius:4px"><div class="DefaultElementCard-module_imageContainer__lHB-4 DefaultElementCard-module_image__p6WdV" style="width:auto"><picture><source srcSet="https://images.ctfassets.net/9htf9uzhsn4z/6HK84IrVWSp7a7cXTypOsn/154ea9bc7fe769b616ec53d7f5bf2024/lulu-testimonial-phoebe-garnsworthy-2x.jpg?w=2880&h=960&fm=webp 1x, https://images.ctfassets.net/9htf9uzhsn4z/6HK84IrVWSp7a7cXTypOsn/154ea9bc7fe769b616ec53d7f5bf2024/lulu-testimonial-phoebe-garnsworthy-2x.jpg?w=4000&h=1920&fm=webp 1.3x" type="image/webp"/><img srcSet="https://images.ctfassets.net/9htf9uzhsn4z/6HK84IrVWSp7a7cXTypOsn/154ea9bc7fe769b616ec53d7f5bf2024/lulu-testimonial-phoebe-garnsworthy-2x.jpg?w=2880&h=960&fm=webp 1x, https://images.ctfassets.net/9htf9uzhsn4z/6HK84IrVWSp7a7cXTypOsn/154ea9bc7fe769b616ec53d7f5bf2024/lulu-testimonial-phoebe-garnsworthy-2x.jpg?w=4000&h=1920&fm=webp 1.3x" src="https://images.ctfassets.net/9htf9uzhsn4z/6HK84IrVWSp7a7cXTypOsn/154ea9bc7fe769b616ec53d7f5bf2024/lulu-testimonial-phoebe-garnsworthy-2x.jpg?w=2880&h=960&fm=webp" alt="Phoebe Garnsworthy" class="ImageWithMetadata-module_metadataImage__VCVHc" fetchpriority="auto"/></picture></div><div class="" style="width:auto"></div></div></div><div class="col-8 col-start-4 col-m-9 col-start-m-4" style="position:relative"><div class="DefaultElementCard-module_elementCard__0CDBX DefaultElementCard-module_elementCardIsFullHeight__RXv1z res-horizontal-padding-24" style="border-left:10px solid #22B5F0;border-radius:4px"><div class="DefaultElementCard-module_contentContainer__2KBTV DefaultElementCard-module_contentContainerIsFullHeight__NJcDn" style="width:auto"><section class=""><div class="rich-text-container text-left"><h3 class="contentful-h3 headline-300 text-line-height-150" style="color:#0A101A">“Having my own store has given me the freedom to look at my creativity as a profitable business and lifelong career.”</h3></div><div class="rich-text-container text-left"><h4 class="contentful-h4 headline-700" style="color:#0A101A"><i>– Phoebe Garnsworthy, </i><a href="https://www.phoebegarnsworthy.com/books/"><i>phoebegarnsworthy.com</i></a></h4></div></section></div></div></div></div></div><section class="grid-12 res-top-padding-128 res-bottom-padding-128 grid-12" style="background:#E9EDF6"><div class="max-width-container col-8 col-start-3 col-xl-10 col-start-xl-2 col-m-12 col-start-m-1"><div class="ImageBanner-module_imageBannerWrapper__LSevr grid-12 " style="border-radius:16px"><picture><source srcSet="https://images.ctfassets.net/9htf9uzhsn4z/2V2TKQYc2v8817KHDk4tge/7c9a401a24f01304328c59211d4f7be5/lulu-bookstore-lulu-direct-main-banner-mobile-med-2x.jpg?w=600&h=720&fm=webp 1x, https://images.ctfassets.net/9htf9uzhsn4z/2V2TKQYc2v8817KHDk4tge/7c9a401a24f01304328c59211d4f7be5/lulu-bookstore-lulu-direct-main-banner-mobile-med-2x.jpg?w=1200&h=1440&fm=webp 1.3x" type="image/webp" media="(max-width: 600px)"/><source srcSet="https://images.ctfassets.net/9htf9uzhsn4z/1u3jC14RiXTVctMZtGNPIz/5ccee20cd83a0bcb88b48a4e7204900e/lulu-bookstore-lulu-direct-main-banner-2x.jpg?w=2880&h=960&fm=webp 1x, https://images.ctfassets.net/9htf9uzhsn4z/1u3jC14RiXTVctMZtGNPIz/5ccee20cd83a0bcb88b48a4e7204900e/lulu-bookstore-lulu-direct-main-banner-2x.jpg?w=4000&h=1920&fm=webp 1.3x" type="image/webp"/><img srcSet="https://images.ctfassets.net/9htf9uzhsn4z/1u3jC14RiXTVctMZtGNPIz/5ccee20cd83a0bcb88b48a4e7204900e/lulu-bookstore-lulu-direct-main-banner-2x.jpg?w=2880&h=960&fm=webp 1x, https://images.ctfassets.net/9htf9uzhsn4z/1u3jC14RiXTVctMZtGNPIz/5ccee20cd83a0bcb88b48a4e7204900e/lulu-bookstore-lulu-direct-main-banner-2x.jpg?w=4000&h=1920&fm=webp 1.3x" src="https://images.ctfassets.net/9htf9uzhsn4z/1u3jC14RiXTVctMZtGNPIz/5ccee20cd83a0bcb88b48a4e7204900e/lulu-bookstore-lulu-direct-main-banner-2x.jpg?w=2880&h=960&fm=webp" alt="Lulu Direct Bookstore image featuring booksellers using integrations for Shopify, Wix, and WooCommerce online stores" class="ImageWithMetadata-module_metadataImage__VCVHc" fetchpriority="auto"/></picture><div class="ImageBanner-module_contentContainer__TvrbQ res-left-padding-48 res-top-padding-48 col-6 col-l-7 col-m-11"><h2 class="contentful-h2 large top white-text">Shop Direct from Indie Authors</h2><h2 class="contentful-h2 top subhead white-text">From novels and textbooks to calendars and coloring books, get the best content and directly support indie creators.</h2><div class="text-left res-vertical-padding-24"><div class="Button-module_align_left__UER8n"><a aria-disabled="false" class="Button-module_button__rRap7 Button-module_primary__nJCSR Button-module_medium__kQNzs Button-module_responsive__nlU7B" href="/bookstore/lulu-direct" rel="noopener noreferrer" target="_self">Shop Lulu Direct Sellers</a></div></div></div></div></div></section><div class="Grid-module_wrapperWithBgColor__I5JS8"><div class="grid-12 max-width-container res-top-padding-128"><div class="col-8 col-start-3 col-m-big-10 col-start-m-big-2 col-s-12 col-start-s-1" style="position:relative"><picture><source srcSet="https://images.ctfassets.net/9htf9uzhsn4z/6jvsj7LITxntZcRYmWLkdN/1b8c59cf9295c246ca5664341f045390/lulu-sell-on-your-sIte-books-image-2x.jpg?w=2880&h=960&fm=webp 1x, https://images.ctfassets.net/9htf9uzhsn4z/6jvsj7LITxntZcRYmWLkdN/1b8c59cf9295c246ca5664341f045390/lulu-sell-on-your-sIte-books-image-2x.jpg?w=4000&h=1920&fm=webp 1.3x" type="image/webp"/><img srcSet="https://images.ctfassets.net/9htf9uzhsn4z/6jvsj7LITxntZcRYmWLkdN/1b8c59cf9295c246ca5664341f045390/lulu-sell-on-your-sIte-books-image-2x.jpg?w=2880&h=960&fm=webp 1x, https://images.ctfassets.net/9htf9uzhsn4z/6jvsj7LITxntZcRYmWLkdN/1b8c59cf9295c246ca5664341f045390/lulu-sell-on-your-sIte-books-image-2x.jpg?w=4000&h=1920&fm=webp 1.3x" src="https://images.ctfassets.net/9htf9uzhsn4z/6jvsj7LITxntZcRYmWLkdN/1b8c59cf9295c246ca5664341f045390/lulu-sell-on-your-sIte-books-image-2x.jpg?w=2880&h=960&fm=webp" alt="Examples of self published books being sold through Shopify including coil bound cookbooks, paperback non-fiction, custom journals, & more" class="ImageWithMetadata-module_metadataImage__VCVHc" fetchpriority="auto"/></picture></div></div></div><div class="Grid-module_wrapperWithBgColor__I5JS8"><div class="grid-12 max-width-container res-bottom-padding-48 res-top-padding-48"><div class="col-12" style="position:relative"><section class=""><div class="rich-text-container text-center"><h2 class="contentful-h2 large" style="color:#0A101A">Lulu Direct FAQs</h2></div></section></div><div class="col-8 col-start-3 col-m-big-10 col-start-m-big-2 col-m-10 col-start-m-2" style="position:relative"><section class=""><div class="rich-text-container text-left res-bottom-padding-8"><h3 class="contentful-h3 headline-700 text-no-margin" style="color:#0A101A">What Is Lulu Direct?</h3></div><div class="rich-text-container text-left res-bottom-padding-24"><p class="contentful-body text-no-margin res-bottom-padding-8 almost-black-text-60">Lulu Direct connects Lulu's print-on-demand services to your website using popular ecommerce platforms like Shopify, Wix, or WooCommerce. You'll have access to all 3,000+ book format combinations Lulu offers and the freedom to design your interior and cover PDFs. </p><p class="contentful-body text-no-margin res-bottom-padding-8 almost-black-text-60">When you publish a book using Lulu Direct, your customers will buy directly from you. Lulu will handle printing and shipping the book to your customer while you pay Lulu for printing and shipping costs.</p></div></section></div><div class="col-8 col-start-3 col-m-big-10 col-start-m-big-2 col-m-10 col-start-m-2" style="position:relative"><section class=""><div class="rich-text-container text-left res-bottom-padding-8"><h3 class="contentful-h3 headline-700 text-no-margin" style="color:#0A101A">Why Should I Use Lulu Direct?</h3></div><div class="rich-text-container text-left res-bottom-padding-24"><p class="contentful-body text-no-margin res-bottom-padding-8 almost-black-text-60">Do you have an audience for your content, products, or services? Lulu Direct is perfect for creators and authors who are growing their business.</p><p class="contentful-body text-no-margin res-bottom-padding-8 almost-black-text-60">When you sell your books directly to your audience, you can capture your reader's email contact information for future marketing efforts. You’ll retain 100% of your revenue, only paying Lulu for printing and shipping costs, and enjoy white-label fulfillment for all your orders.</p><p class="contentful-body text-no-margin res-bottom-padding-8 almost-black-text-60">Because Lulu Direct is free to use and connects to popular ecommerce platforms, adding books to your store is simple.</p></div></section></div><div class="col-8 col-start-3 col-m-big-10 col-start-m-big-2 col-m-10 col-start-m-2" style="position:relative"><section class=""><div class="rich-text-container text-left res-bottom-padding-8"><h3 class="contentful-h3 headline-700 text-no-margin" style="color:#0A101A">What Are The Benefits Of Lulu Direct? </h3></div><div class="rich-text-container text-left res-bottom-padding-24"><p class="contentful-body text-no-margin almost-black-text-60">Lulu Direct connects Lulu’s print-on-demand and fulfillment to your website. Using Lulu Direct brings several benefits to your content business:</p><ul><li><p class="contentful-body text-no-margin almost-black-text-60">Retain 100% of your revenue</p></li><li><p class="contentful-body text-no-margin almost-black-text-60">White-label shipping for all orders</p></li><li><p class="contentful-body text-no-margin almost-black-text-60">Fully automated sales, printing, and shipping</p></li><li><p class="contentful-body text-no-margin almost-black-text-60">Support for multiple product variants</p></li><li><p class="contentful-body text-no-margin almost-black-text-60">Bulk ordering with the Order Import tool</p></li></ul><p class="contentful-body text-no-margin almost-black-text-60">When you use Lulu Direct to sell your book, customers buy from you directly. You control the price and know exactly how much you'll earn from every sale. With white-label receipts, your customers only see you and your brand when they order your book. </p></div></section></div><div class="col-8 col-start-3 col-m-big-10 col-start-m-big-2 col-m-10 col-start-m-2" style="position:relative"><section class="res-bottom-padding-24"><div class="rich-text-container text-left res-bottom-padding-8"><h3 class="contentful-h3 headline-700 text-no-margin" style="color:#0A101A">How Does Lulu Direct Work?</h3></div><div class="rich-text-container text-left"><p class="contentful-body text-no-margin res-bottom-padding-8 almost-black-text-60">Once you’ve connected a Lulu Project to your website through Lulu Direct, your customers can purchase your book directly.</p><p class="contentful-body text-no-margin res-bottom-padding-8 almost-black-text-60">When they purchase, Lulu will automatically charge the payment method you’ve saved with us to pay for printing and shipping. Then, the book’s files are sent to the printer, where we’ll print, bind, and package the book for delivery. Finally, we ship the book directly to your reader.</p><p class="contentful-body text-no-margin res-bottom-padding-8 almost-black-text-60">After setting up all of Lulu Direct’s features, the entire ordering process can be automated, freeing you up to create more content!</p></div></section></div><div class="col-8 col-start-3 col-m-big-10 col-start-m-big-2 col-m-10 col-start-m-2" style="position:relative"><section class=""><div class="rich-text-container text-left res-bottom-padding-8"><h3 class="contentful-h3 headline-700 text-no-margin">Can Each Of My Customers Personalize Their Individual Order?</h3></div><div class="rich-text-container text-left"><p class="contentful-body text-no-margin res-bottom-padding-8 almost-black-text-60">Yes, with Lulu Print API, you can create personalized books, accept orders through your site with those personalizations, and send the orders to Lulu’s printers.</p><p class="contentful-body text-no-margin res-bottom-padding-8 almost-black-text-60">Our Shopify app, Wix, and WooCommerce integrations do not have personalization options for individual projects. Each book you sell using Lulu Direct must be connected to the Shopify app, Wix, or WooCommerce with prepared files. 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