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Consumer Goods Industry Insights Report - Salesforce.com

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"> <span class=" header-text "> Trade promotion execution shows room for improvement. </span> </h3> </div> </div> <div class="col text-left col-xs-12 col-sm-1 col-md-1 col-lg-1"> </div> </div> </div> </div> </div> <div class="columnContainer parbase section"><div class=" columns-wrapper bg-snow "> <div class="container"> <div class="row columns-wrapper "> <div class="col text-left col-xs-12 col-sm-3 col-md-3 col-lg-3"> </div> <div class="col text-left col-xs-12 col-sm-6 col-md-6 col-lg-6"><div class="bodyCopyComponent parbase section"><div class=" text-size-default col-xs-12 col-lg-10 "> <div style="text-align: center;">Despite carefully planning product and marketing strategies for brick-and-mortar retailers, many brands fail to achieve their stated objectives.</div> </div> </div> </div> <div class="col text-left col-xs-12 col-sm-3 col-md-3 col-lg-3"> </div> </div> </div> </div> </div> <div class="columnContainer parbase section"><div data-target-init-function="columnContainer.targetInit" class=" columns-wrapper column-container-component"> <div class="bg-snow bg-opacity">&nbsp; 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"> <span class=" header-text "> Digital marketing takes the lead. </span> </h3> </div> </div> <div class="col text-left col-xs-12 col-sm-1 col-md-1 col-lg-1"> </div> </div> </div> </div> </div> <div class="columnContainer parbase section"><div class=" columns-wrapper bg-snow "> <div class="container"> <div class="row columns-wrapper "> <div class="col text-left col-xs-12 col-sm-3 col-md-3 col-lg-3"> </div> <div class="col text-left col-xs-12 col-sm-6 col-md-6 col-lg-6"><div class="bodyCopyComponent parbase section"><div class=" text-size-default col-xs-12 col-lg-10 "> <div style="text-align: center;">CG marketers drive demand by meeting consumers where they spend their time — and increasingly, that’s online.</div> </div> </div> </div> <div class="col text-left col-xs-12 col-sm-3 col-md-3 col-lg-3"> </div> </div> </div> </div> </div> <div class="columnContainer parbase section"><div data-target-init-function="columnContainer.targetInit" class=" columns-wrapper column-container-component"> <div class="bg-snow bg-opacity">&nbsp; 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</div> <div class="container"> <div class="row columns-wrapper " style=" 500"> <div class="col text-left col-xs-12 col-sm-3 col-md-3 col-lg-3"> </div> <div class="col text-left col-xs-12 col-sm-9 col-md-9 col-lg-9"><div class="spacerComponent parbase section"><div class="spacer hidden-xs hidden-sm hidden-md hidden-lg" style="height:40px;"></div> </div> </div> </div> <div class="row"> </div> </div> </div> </div> <div class="columnContainer parbase section"><div data-target-init-function="columnContainer.targetInit" class=" columns-wrapper column-container-component"> <div class="bg-snow bg-opacity">&nbsp; </div> <div class="container"> <div class="row columns-wrapper " style=" 500"> <div class="col text-left col-xs-12 col-sm-12 col-md-1 col-lg-1"> </div> <div class="col text-left col-xs-12 col-sm-12 col-md-10 col-lg-10"><div class="spacerComponent parbase section"><div class="spacer hidden-sm hidden-md hidden-lg" style="height:20px;"></div> </div> <div class="spacerComponent parbase section"><div class="spacer hidden-xs" style="height:100px;"></div> </div> <div class="columnContainer parbase section"><div data-target-init-function="columnContainer.targetInit" class=" columns-wrapper container-fluid column-container-component"> <div class="bg-default bg-opacity">&nbsp; 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</div> <div class="row columns-wrapper " style=" 500"> <div class="col text-left col-xs-12 col-sm-12 col-md-12 col-lg-12"><div class="headingComponent parbase section"> <h2 id="more-resources" class=" avantgarde-m text-stratus text-center avant-garde-demi col-xs-12 col-sm-12 col-md-12 col-lg-12 margin-20-top-xs margin-20-bottom-lg " style="; "> <span class=" header-text "> More Resources </span> </h2> </div> </div> </div> <div class="row"> </div> </div> </div> <div class="columnContainer parbase section"><div data-target-init-function="columnContainer.targetInit" class=" columns-wrapper container-fluid margin-60-bottom-lg margin-30-bottom-md column-container-component"> <div class="bg-snow bg-opacity">&nbsp; </div> <div class="row columns-wrapper " style=" 500"> <div class="col text-left col-xs-12 col-sm-12 col-md-12 col-lg-12"><div class="columnContainer parbase section"><div data-target-init-function="columnContainer.targetInit" class=" columns-wrapper container-fluid column-container-component"> <div class="bg-snow bg-opacity">&nbsp; </div> <div class="row columns-wrapper " style=" 500"> <div class="col text-left col-xs-12 col-sm-4 col-md-4 col-lg-4"><div class="cardComponent parbase section"> <div class="thumbnail margin-0-top-lg margin-0-bottom-lg bg-snow resource-hub-1 " data-equalize="resource-hub-1"> <div class="thumbnail-content thumbnail-linked" data-href="/resources/customer-stories/kellogg-shelf-revenue/?d=cta-bottom-row-1"> <a href="/resources/customer-stories/kellogg-shelf-revenue/?d=cta-bottom-row-1" class="card-destination-link hidden-lg hidden-md hidden-sm hidden-xs" title="Ordering snacks? Kellogg can fill your cart for you, thanks to data.">Ordering snacks? 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