CINXE.COM
Our history | Strategy&
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class="slimheader-close search-hide" aria-label="Menu Close"></button> </div> <div class="sublevel-search-container search-hide"> <div class="search-loading"> <div class="slim-search-loader"></div> <p>Loading Results</p> </div> <p class="slim-search-no-results is-hidden">No Match Found</p> <div class="slim-search-results"> <button class="btn view-all-search is-hidden" href="https://www.strategyand.pwc.com/gx/en/search.html"> View All Results </button> </div> </div> </div> </div> <input type="hidden" id="locale" value='en_01'/> <input type="hidden" name="mod_signInHref" class="mod_signInHref"/> <input type="hidden" name="mod_createAccountHref" class="mod_createAccountHref"/> <input type="hidden" name="mod_userLoginStatus" class="mod_userLoginStatus"/> <script> //Analytics : Triggers loginSuccessful event on inter user's login $(document).ready(function(){ var prepareUserRegLinks; var internal_login_status_cookie = Cookies.get("internal-login-status"); if(internal_login_status_cookie){ $(document).trigger("loginSuccessful"); rmvCookie("internal-login-status","/"); } //PR-2366: User Access Control landing page's requestAccess button link updates based on user's request. if ($('#access-control-section').length > 0) { var accessControlSection = $('#access-control-section'); var accessControlButtonWrapper = $('#access-control-section').find($('#pwc-access-button')); var accessControlButton = $(accessControlButtonWrapper).find('a'); const requestClasses = {requestAccess:"request-access", requestPending : "request-pending", requestApproved : "request-approved"}; $(accessControlSection).find('.help-block').html('Some error occured with creating access control request'); var userLoginStatus, approvalStatus=""; var currentPagePath = $('.currentPagePath').val(); var currLocale= "en_01"; var randomNo = Math.round(new Date().getTime() + (Math.random() * 100)); var datapp = 'currentPagePath='+ encodeURIComponent(currentPagePath) + '&currLocale='+ encodeURIComponent(currLocale) + '&'+randomNo+'='; $.ajax('/bin/dpe/logindata', { data: datapp, type: "GET", dataType: 'json', contentType: 'application/json; charset=utf-8', mimeType: 'application/json; charset=utf-8', success: function (rawData, status, xhr) { SuccessCode = rawData.SuccessCode; switch (SuccessCode) { case '[0000]': $(accessControlSection).find($('#accessControl_GeneralError')).hide(); userLoginStatus = rawData.userLoginStatus; if(rawData.approvalStatus && rawData.approvalStatus !== "undefined"){ approvalStatus = rawData.approvalStatus; } $(".mod_userLoginStatus").attr("value",userLoginStatus); prepareUserRegLinks(userLoginStatus, approvalStatus); break; case '[1111]': default: $(accessControlSection).find($('#accessControl_GeneralError')).show(); } }, error: function (xhr, status, err) { $(accessControlSection).find($('#accessControl_GeneralError')).show(); $(accessControlButton).button('reset'); prepareUserRegLinks(false, approvalStatus); } }); prepareUserRegLinks = function(userLoginStatus, 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This depth of knowledge and understanding offers many benefits to both our clients and our colleagues</p> </div> <script src="/etc.clientlibs/pwc/components/modernized/content/richtext/clientlibs-button.min.05014ed24e6422289f02e026aef427f0.js"></script> </div> </div> </div> </div> </div> </div> </section> </div> <div class="section container responsivegrid"> <section id="content2" class="cmp-container page-section page-section--col-white videobghost " data-wcmmode="false" data-parallax="true" data-videoParallax="false" data-videoId="videoelementac8b0571-e936-1555-6c87-a9e76ee4c862" data-videoAutoplay="false" data-videoLoop="false" style="height:; background-size:cover; background-position:center top; background-image:; background-color:; "> <div class="parsys sectionpar"> <div class="columnControl"> <div class="parsys_column pwccol1-longform-left "> <div class="parsys_column pwccol1-longform-left-c0"> <div id="container-598a3d8603" class="cmp-container"> <div class="text parbase section"><div></div> <div class="text-component"> <p>Strategy& was born in 2014 when Booz & Company became part of the PwC network, joining forces to create a new kind of consulting business – one that combines a century of strategic expertise with the technology and scale to make strategy real.</p> </div> </div> <div class="image img-alignment-center"> <div class="asset-sharing-component image-asset "> <img class="js-lazy-loading mod__image_p image-component_background " data-image="/gx/en/about/img-strategyand-history.jpg" alt="Our founder" data-emptytext="Image" style="height:auto; padding-top:; max-height:;"/> </div> </div> <div class="text parbase section"><div></div> <div class="text-component"> <p>Strategy& is enriched by a unique heritage – the combination of our many proud legacies.</p> <p>Booz & Company established the consulting profession in Chicago back in 1914 – and was the first firm to use the term “management consultant.” For almost a century, the firm helped clients all over the world navigate changing landscapes, develop their differentiation, and win in their market. </p> <p>Throughout the years, our many achievements included helping establish the contract system for Hollywood movies in the 50s, rescuing Chrysler from bankruptcy in the 70s, inventing the concept of “supply chain management” in the 80s and, more recently, supporting the transformation of McGraw-Hill into S&P Global.</p> <p>This heritage is part of our DNA. Every day, we benefit from and build upon our legacy of practical strategy. Colleagues who join Strategy& benefit immeasurably from a culture focused on professional development and global collaboration. Clients benefit from our many decades’ experience identifying and building winning capabilities, and our unwavering commitment to get the right answer.</p> <p>Today, Strategy& is PwC’s global strategy consulting business, and the only at-scale strategy business inside a professional services network. 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