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center;background-size:cover}.turquoise-bckgr-block-w-ilustr h2{text-align:center;color:#FFF !important}</style><div class=page-information><div class="container py-5"><div class=row><div class="col-12 col-lg-6"><h1 class="col-12 text-center text-lg-left">Managed Prebid</h1><p class="title-desc col-12 pb-3 text-center text-lg-left">A service that gives publishers control, transparency, and Prebid technology to run on their own GoogleAdManager (GAM) accounts. Extend your demand partners, improve ad operation teams, or outsource them.</p><div class="col-12 text-center text-lg-left pb-4"> <a class=sign-up-turquoise target=_blank href="https://signup.setupad.com/?type=4"> Sign Up Now </a></div><div class="col-8 text-center text-lg-left d-flex justify-content-between pt-4"> <img class="technology-logo no-lazy" src=https://setupad.com/wp-content/themes/setupad/assets/img/landing/cloudflare_logo_gray.svg alt="cloudflare logo" style> <img class="technology-logo no-lazy" src=https://setupad.com/wp-content/themes/setupad/assets/img/landing/azure_logo_gray.svg alt="azure logo" style></div></div><div class="d-none d-lg-block col-6 my-auto"> <img class=no-lazy src=https://setupad.com/wp-content/themes/setupad/assets/img/landing/setupad-header-bidding-SaaS.svg alt="setupad prebid self serve"></div></div></div><div class=page-information-content-separator-blue></div><div class=bg-white><div class="container py-5"><div class="faq-intro-outro row py-lg-5 mx-0"><h2 class="col-12 text-center pb-5">Cooperation Types</h2><div class="col-12 col-md-6"> <img class=no-lazy src=https://setupad.com/wp-content/themes/setupad/assets/img/landing/setupad-header-bidding-wrapper.svg alt="setupad header bidding wrapper"></div><div class="col-12 col-md-6"><h3>Setupad Prebid</h3><p>Setupad Prebid provides advanced header bidding technology that integrates directly into a publisher’s Google Ad Manager (GAM) account. This solution optimizes direct sales campaigns alongside Google AdX, AdSense, and Prebid programmatic demand. By leveraging this tailored setup, publishers can efficiently use their own SSP accounts while also opting into Setupad’s reseller SSPs for additional demand.</p></div></div><div class=row><div class="col-12 pl-sm-0 pt-4"><div class="faq-description col-12"><div class="faq-question py-3"><h3>For publishers with Google Ad Manager (GAM), direct campaigns, and Adx account</h3> <svg xmlns=http://www.w3.org/2000/svg width=17 height=4 viewBox="0 0 17 4" fill=none> <line x1=15.5 y1=2.1825 x2=1.5 y2=2.1825 stroke=#033A59 stroke-width=3 stroke-linecap=round /> </svg></div><div class="faq-answer pt-5 row"><div class="col-12 col-md-6"><p>Setupad Prebid seamlessly integrates into your existing GAM setup to enhance header bidding execution and connect you with premium demand partners. This integration gives you full control over your Prebid connections, allowing better optimization of your own demand channels. Setupad provides support with GAM and Prebid, as well as the implementation process in collaboration with your IT team.</p></div><div class="col-12 col-md-6"><h4 class="mt-0">Direct vs Programmatic effect</h4><p class=small-desc>Optimize your direct campaigns with programmatic to push its eCPM well above the average.</p><h4>Access to Premium Demand</h4><p class=small-desc>Connect your GAM directly with Setupad’s 30+ premium SSPs, maximizing competition and revenue.</p><h4>Transparency</h4><p class=small-desc>Gross revenue transparency, full reporting, and control over your ad operations within your own GAM account.</p></div></div></div><hr class=faq-separator><div class="faq-description col-12"><div class="faq-question py-3"><h3>For publishers upgrading to GAM with GoogleAdx</h3> <svg xmlns=http://www.w3.org/2000/svg width=17 height=18 viewBox="0 0 17 18" fill=none> <line x1=8.5 y1=1.6825 x2=8.5 y2=15.6825 stroke=#212529 stroke-width=3 stroke-linecap=round /> <line x1=15.5 y1=8.6825 x2=1.5 y2=8.6825 stroke=#212529 stroke-width=3 stroke-linecap=round /> </svg></div><div class="faq-answer pt-5 row"><div class="col-12 col-md-6"><p>Setupad can provide access to its AdX through Google’s MCM program, allowing you to benefit from full-service ad management and advanced header bidding in your GAM account. Access top SSPs and maximize your revenue potential. If you don’t have a GAM account yet, Setupad can streamline the signup process and assist with implementation.</p></div><div class="col-12 col-md-6"><h4 class="mt-0">Direct Adx payments</h4><p class=small-desc>Receive direct Net30 payments from Google.</p><h4>Transparency</h4><p class=small-desc>Gross revenue transparency and control over your ad operations within your own GAM account.</p><h4>Access to Premium Demand</h4><p class=small-desc>Connect with Setupad’s 30+ premium SSPs, maximizing competition and revenue.</p><h4>Additional sales channels</h4><p class=small-desc>Enable OpenBidding and benefit from Setupad’s programmatic deals.</p></div></div></div><hr class=faq-separator><div class="faq-description col-12"><div class="faq-question py-3"><h3>For publishers sticking with AdSense</h3> <svg xmlns=http://www.w3.org/2000/svg width=17 height=18 viewBox="0 0 17 18" fill=none> <line x1=8.5 y1=1.6825 x2=8.5 y2=15.6825 stroke=#212529 stroke-width=3 stroke-linecap=round /> <line x1=15.5 y1=8.6825 x2=1.5 y2=8.6825 stroke=#212529 stroke-width=3 stroke-linecap=round /> </svg></div><div class="faq-answer pt-5 row"><div class="col-12 col-md-6"><p>Setupad Prebid seamlessly integrates with your AdSense account, combining AdSense demand with Setupad’s premium SSPs. This setup in your GAM account, which Setupad can assist with, increases competition for your inventory, driving AdSense to pay higher prices and maximizing your revenue.</p></div><div class="col-12 col-md-6"><h4 class="mt-0">Enhanced Revenue</h4><p class=small-desc>Boost your total earnings by adding Setupad’s premium demand to your AdSense.</p><h4>Transparency</h4><p class=small-desc>Access gross revenue transparency and control ad operations within your GAM account.</p><h4>Reduced latency</h4><p class=small-desc>Benefit from Setupad’s minified code and Prebid Server S2S connections with top SSPs, ensuring your website’s loading speed remains unaffected.</p></div></div></div></div></div><div class="row py-lg-5 faq-intro-outro mx-0"><div class="col-12 col-md-6"> <img class=no-lazy src=https://setupad.com/wp-content/themes/setupad/assets/img/landing/new-setupad-client-ui-guide.png alt="setupad header bidding wrapper"></div><div class="col-12 col-md-6"><h3>Setupad Wrapper</h3><p>Setupad Wrapper is a fully managed header bidding solution designed for publishers who want to maximize their ad revenue without the hassle of managing the technical details. Our team handles everything from setup to ongoing optimization, ensuring your inventory is always filled with high-quality, high-paying ads. Ideal for publishers who want a hands-off approach to monetization but still demand top-tier results.</p></div><div class="col-12 row pt-3"><div class="col-12 col-md-4"><h4>End-to-End Management</h4><p class=small-desc>We manage everything from ad tag creation to the integration of premium SSPs</p></div><div class="col-12 col-md-4"><h4>High-Quality Ads</h4><p class=small-desc>Access to top-tier advertisers ensures your site displays only premium content</p></div><div class="col-12 col-md-4"><h4>Optimized Revenue</h4><p class=small-desc>Continuous monitoring and optimization to maximize your earnings</p></div></div></div></div></div><style>strong{font-weight:bold}.success-story-block-inner{border-radius:24px;display:flex;flex-wrap:wrap;background-color:#1AB6C5;color:#FFF;height:100%}.col-md-4:nth-child(2) .success-story-block-inner{background-color:#104E66}.success-story-block-inner div{width:80%}.rpm-cpm-numb{font-family:Space Grotesk;font-size:40px;font-weight:100;line-heoight:1}.rpm-cpm-name{font-family:Space Grotesk;font-size:18px;font-weight:100}.client-story-excerpt p{font-family:Inter;font-size:14px;font-weight:300;line-height:20px;color:#FFF}.client-story-excerpt a{color:#FFF;text-decoration:underline}.client-story-button{font-family:Inter;font-weight:600;font-size:16px;border-radius:50px;min-height:48px;line-height:46px;display:block;color:#1AB6C5 !important;background-color:#F8F8F8;text-decoration:none !important}.col-md-4:nth-child(2) .success-story-block-inner .client-story-button{color:#033A59 !important}</style><div class="bg-white py-5"><div class="container py-5"><h2 class="text-center">Client Success Stories</h2><div class="row pt-3"><div class="col-12 col-md-4 pl-md-0 pt-3"><div class="d-flex align-items-start flex-column success-story-block-inner py-5"><div class="rpm-cpm-numb mx-auto"> +309%</div><div class="rpm-cpm-name mx-auto"> Monthly Ad Revenue Increase</div><div class="client-story-excerpt mx-auto pt-4"><p>“Switching to Setupad was extraordinarily beneficial, resulting in a remarkable increase in ad revenue. Compared to standalone Adsense, <strong>our revenue skyrocketed by more than 300%.</strong>”</p><p>Joacim<br> Founder of <a href=https://www.ascii-code.com/ >Ascii-code.com</a></p></div><div class="mt-auto mx-auto pt-4"> <a class="client-story-button text-center mx-auto mt-4 mt-lg-0 scroll-sign-up" href=https://setupad.com/blog/ad-revenue-increase-case-study/ >Read case study</a></div></div></div><div class="col-12 col-md-4 pl-md-0 pt-3"><div class="d-flex align-items-start flex-column success-story-block-inner py-5"><div class="rpm-cpm-numb mx-auto"> +192%</div><div class="rpm-cpm-name mx-auto"> Monthly Ad Revenue Increase</div><div class="client-story-excerpt mx-auto pt-4"><p>“Setupad helped us with the layout of the mobile version, which was basically reinvented. <strong>We got rid of the poor-performing ads and added more top-performing mobile ads.</strong>”</p><p>Dmytro <br> Head of Digital at <a href=https://www.kyivpost.com/ >Kyivpost.com</a></p></div><div class="mt-auto mx-auto pt-4"> <a class="client-story-button text-center mx-auto mt-4 mt-lg-0 scroll-sign-up" href=https://setupad.com/blog/kyiv-post-revenue-growth-case-study/ >Read case study</a></div></div></div><div class="col-12 col-md-4 pl-md-0 pt-3"><div class="d-flex align-items-start flex-column success-story-block-inner py-5"><div class="rpm-cpm-numb mx-auto"> +Doubled</div><div class="rpm-cpm-name mx-auto"> Prebid Demand</div><div class="client-story-excerpt mx-auto pt-4"><p>“Firstly, compared to traditional methods of direct buying, we use less workforce for media buying. This leaves more time for our employees to hone their digital expertise and <strong>provide better services for our clients.</strong>”</p><p>Team<br> <a href=https://inspiragrupa.com/en/>Inspira Grupa</a></p></div><div class="mt-auto mx-auto pt-4"> <a class="client-story-button text-center mx-auto mt-4 mt-lg-0 scroll-sign-up" href=https://setupad.com/blog/inspira-grupa-agency-ssp-case-study/ >Read case study</a></div></div></div></div></div></div><div class=bg-blueish><div class="container py-5 mx-auto"><div class="row py-5 justify-content-center"><div class="col-12 text-center"><h2>Advancements</h2></div><div class="row d-flex align-items-stretch px-5 px-md-0"><div class="col-12 col-md-6 pb-3 pb-md-0 d-flex"><div class="benefits-wrap d-flex flex-column p-3 flex-grow-1"><div class="row pl-3 py-3"><div class="d-flex my-auto pr-3"> <img src=https://setupad.com/wp-content/themes/setupad/assets/img/landing/target.svg alt=target></div><div class="d-flex my-auto"><h3 class="my-auto ml-2 ml-md-0">More Filled Ad Impressions</h3></div></div><p>Our lightweight Auction Controller code, delivered via Cloudflare, hosted in Azure and Setupad proprietary CDN, speeds up ad loading times by connecting to the nearest ad server. This ensures auctions start faster, leading to more filled ad impressions and better viewability.</p></div></div><div class="col-12 col-md-6 pb-3 pb-md-0 d-flex"><div class="benefits-wrap d-flex flex-column p-3 flex-grow-1"><div class="row pl-3 py-3"><div class="d-flex my-auto pr-3"> <img src=https://setupad.com/wp-content/themes/setupad/assets/img/landing/target.svg alt=target></div><div class="d-flex my-auto"><h3 class="my-auto ml-2 ml-md-0">Efficient Targeting</h3></div></div><p>Our lightweight Auction Controller code, stored on a CDN, speeds up ad loading times by connecting to the nearest ad server. This ensures auctions start faster, leading to more filled ad impressions and increased revenue</p></div></div></div><div class="row d-flex align-items-stretch px-5 px-md-0 pt-5"><div class="col-12 col-md-6 pb-3 pb-md-0 d-flex"><div class="benefits-wrap d-flex flex-column p-3 flex-grow-1"><div class="row pl-3 py-3"><div class="d-flex my-auto pr-3"> <img src=https://setupad.com/wp-content/themes/setupad/assets/img/landing/target.svg alt=target></div><div class="d-flex my-auto"><h3 class="my-auto ml-2 ml-md-0">Faster Bid Response</h3></div></div><p>The Setupad ad server facilitates faster bid responses by connecting to a limitless number of demand partners with a single server call. These server-to-server (S2S) connections enhance bidding efficiency, resulting in extra revenue through increased demand</p></div></div><div class="col-12 col-md-6 pb-3 pb-md-0 d-flex"><div class="benefits-wrap d-flex flex-column p-3 flex-grow-1"><div class="row pl-3 py-3"><div class="d-flex my-auto pr-3"> <img src=https://setupad.com/wp-content/themes/setupad/assets/img/landing/target.svg alt=target></div><div class="d-flex my-auto"><h3 class="my-auto ml-2 ml-md-0">Comprehensive Auction Technology</h3></div></div><p>Our Hybrid Header Bidding Solution combines the most up-to-date and complete stack, unifying four main auction technologies—Prebid browser-side, Prebid server-side, Google’s Open Bidding (S2S), and Amazon’s Transparent Ad Marketplace (S2S). This approach maximizes your ad revenue potential by leveraging the strengths of multiple auction methods</p></div></div></div><div class="row d-flex align-items-stretch px-5 px-md-0 pt-5"><div class="col-12 col-md-6 pb-3 pb-md-0 d-flex"><div class="benefits-wrap d-flex flex-column p-3 flex-grow-1"><div class="row pl-3 py-3"><div class="d-flex my-auto pr-3"> <img src=https://setupad.com/wp-content/themes/setupad/assets/img/landing/target.svg alt=target></div><div class="d-flex my-auto"><h3 class="my-auto ml-2 ml-md-0">Smart Ad Refresh</h3></div></div><p>Leverage a smart ad refresh algorithm across your entire ad inventory, including direct campaign impressions. This feature refreshes only viewable ads, maintaining a steady eCPM from programmatic demand. Fine-tuned refresh intervals maximize revenue while preserving a seamless user experience.</p></div></div><div class="col-12 col-md-6 pb-3 pb-md-0 d-flex"><div class="benefits-wrap d-flex flex-column p-3 flex-grow-1"><div class="row pl-3 py-3"><div class="d-flex my-auto pr-3"> <img src=https://setupad.com/wp-content/themes/setupad/assets/img/landing/target.svg alt=target></div><div class="d-flex my-auto"><h3 class="my-auto ml-2 ml-md-0">Premium Ad Quality and User Safety</h3></div></div><p>Setupad ensures premium ad quality by using an extensive blocklist and real-time blocking software. This combination protects your site from malicious ads, ensuring a safe and premium user experience</p></div></div></div><div class="row d-flex align-items-stretch px-5 px-md-0 pt-5"><div class="col-12 col-md-6 pb-3 pb-md-0 d-flex"><div class="benefits-wrap d-flex flex-column p-3 flex-grow-1"><div class="row pl-3 py-3"><div class="d-flex my-auto pr-3"> <img src=https://setupad.com/wp-content/themes/setupad/assets/img/landing/target.svg alt=target></div><div class="d-flex my-auto"><h3 class="my-auto ml-2 ml-md-0">Google Chrome Extension</h3></div></div><p>The Setupad Chrome Extension offers you real-time monitoring of ad auctions. It enables effective blocking of competitor ads across all demand sources, giving you more control over the ads displayed on your site.</p></div></div><div class="col-12 col-md-6 pb-3 pb-md-0 d-flex"><div class="benefits-wrap d-flex flex-column p-3 flex-grow-1"><div class="row pl-3 py-3"><div class="d-flex my-auto pr-3"> <img src=https://setupad.com/wp-content/themes/setupad/assets/img/landing/target.svg alt=target></div><div class="d-flex my-auto"><h3 class="my-auto ml-2 ml-md-0">Centralized Reporting for Better Insights</h3></div></div><p>Our Powerful Dashboard aggregates data from all demand partners and sources, including Prebid.js client, server-side Prebid, Google Open Bidding, and Amazon’s Transparent Ad Marketplace. 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