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Making of science apps: Not the usual suspects – IDEA

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aria-label="visitors (13 items)">visitors</a>, <a href="https://www.idea.org/blog/tag/visualization/" class="tag-cloud-link tag-link-199 tag-link-position-50" style="font-size: 21.044776119403px;" aria-label="visualization (6 items)">visualization</a> </div> </div> <div class="js-ajax-frame"> <section class="post-list"> <h3>Recent posts</h3> <article class="post"> <div class="article-footer"> <time datetime="2014">5 Mar 2014</time> <h4><a href="https://www.idea.org/blog/2014/03/05/gender-role-literacy-girls-in-science/">Gender role literacy: Girls in science?</a></h4> </div> <p>There are gender wars, and then there are casualties. It wasn’t until 2011 that the behemoth toymaker LEGO acknowledged girls’ desire to build with bricks, even though the company had long before made a seemingly effortless pivot to co-branding, video games, and major motion pictures. So it’s little wonder that girls face all-too-real obstacles when <a href="https://www.idea.org/blog/2014/03/05/gender-role-literacy-girls-in-science/">[&#8230;]</a></p> <a class="more" href="https://www.idea.org/blog/2014/03/05/gender-role-literacy-girls-in-science/">Read more</a> </article> <article class="post"> <div class="article-footer"> <time datetime="2013">9 Dec 2013</time> <h4><a href="https://www.idea.org/blog/2013/12/09/challenges-of-crowdsourcing-analysis-of-historypin/">Challenges of crowdsourcing: Analysis of Historypin</a></h4> </div> <p>Crowdsourcing can build virtual community, engage the public, and build large knowledge databases about science and culture. But what does it take, and how fast can you grow? For some insight, we look at a crowdsourced history site: Historypin is an appealing database of historical photos, with dates, locations, captions, and other metadata. It&#8217;s called History <a href="https://www.idea.org/blog/2013/12/09/challenges-of-crowdsourcing-analysis-of-historypin/">[&#8230;]</a></p> <a class="more" href="https://www.idea.org/blog/2013/12/09/challenges-of-crowdsourcing-analysis-of-historypin/">Read more</a> </article> <article class="post"> <div class="article-footer"> <time datetime="2013">18 Nov 2013</time> <h4><a href="https://www.idea.org/blog/2013/11/18/dinovember-creative-literacy-starts-young/">Dinovember: Creative literacy starts young</a></h4> </div> <p>“Uh-oh,” Refe Tuma heard his girls whisper. “Mom and Dad are not going to like this.” It&#8217;s Dinovember, and his family&#8217;s plastic dinosaurs have been getting into mischief all month. Every year, Tuma and his wife devote the month of November to &#8220;convincing our children that, while they sleep, their plastic dinosaur figures come to life.  Related <a href="https://www.idea.org/blog/2013/11/18/dinovember-creative-literacy-starts-young/">[&#8230;]</a></p> <a class="more" href="https://www.idea.org/blog/2013/11/18/dinovember-creative-literacy-starts-young/">Read more</a> </article> </section> </div> </div> </div> </div> </header> <main role="main" id="main"><div id="twocolumns"> <div class="container"> <h1>Making of science apps: Not the usual suspects</h1> <div class="twocolumns-holder"> <section id="content" class="about-holder img-posts"> <article class="post"> <p><img class="alignright size-full wp-image-920" title="Screen shot of a science app on the iPad" src="http://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-18-at-2.20.36-AM.png" alt="" width="209" height="145" srcset="https://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-18-at-2.20.36-AM.png 209w, https://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-18-at-2.20.36-AM-150x104.png 150w" sizes="(max-width: 209px) 100vw, 209px" /><!-- @font-face { font-family: "Times"; }p.MsoNormal, li.MsoNormal, div.MsoNormal { margin: 0in 0in 0.0001pt; font-size: 12pt; font-family: "Times New Roman"; }div.Section1 { page: Section1; } --> On the screens of millions of iPad and other mobile devices, moons and stars, elements and molecules swirl beneath our fingertips. Developer Mike Howard says he wants to &#8220;make you feel like you are actually there in orbit.&#8221; Theodore Gray wants you to look at the periodic table and be transported to the world of Harry Potter, feeling as &#8220;if you checked out a magical version of The Elements from the Hogwarts library.”</p> <p>Apps represent a shift in how students and the public learn about science. Currently, the best science apps are<strong> not</strong> being created by museums, traditional publishers, or curriculum developers &#8212; They are being created by enthusiastic solo developers, research centers, and new software companies with a penchant for science and public education. We&#8217;ll look at what motivated these app creators, what it took to make the apps, and how successful they have been.<span id="more-916"></span></p> <p><em><strong><img class="alignleft size-full wp-image-967" title="The elements" src="http://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-19-at-1.17.48-PM.png" alt="" width="257" height="195" srcset="https://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-19-at-1.17.48-PM.png 257w, https://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-19-at-1.17.48-PM-150x113.png 150w" sizes="(max-width: 257px) 100vw, 257px" />The Elements</strong></em> is one of the best known science apps for the iPad. This $14 app has now sold over <strong>186,000 copies</strong>. The app is a beautiful eBook &#8212; a coffee table book with interactivity &#8212; and is a modernization of the best-selling coffee table book by Theodore Gray. Mr. Gray is a software developer, as well as a science writer working to popularize science. In 1997, he co-founded the company that makes the computational software &#8220;Mathematica,&#8221; widely used in science, engineering, and mathematical fields. Mr. Gray says, &#8220;I became inspired to create living interactive books in 1988 and have been working on the problem ever since.&#8221; In 2002, Mr. Gray began collecting elements, a hobby into which he has invested &#8220;probably around 100,000 dollars, but it&#8217;s a little hard to say for sure. I haven&#8217;t really added it up.&#8221; Within a few months, he created a hobby website, where he shared photos and information about the elements. Soon after, Mr. Gray started writing a column for <em><a href="http://www.popsci.com/taxonomy/term/197">Popular Science</a></em> magazine with cool science demonstrations about elemental chemistry. Later, he decided to start selling a poster, and then a coffee-table book, upgrading the quality of the photos as he went. The book photos are unique. He notes, &#8220;Ninety-nine percent of the objects in the book and ebook are in my office somewhere.&#8221;</p> <p>Work on <em>The Elements</em> app started January 2010. It was a 4-person team, consisting of Mr. Gray, 2 partners (John Cromie and Max Whitby), and photographer Nick Mann. Virtually all the content already existed, so costs were minimal; they only spent a few hundred dollars  for  extra disk drives. Mr. Gray remembers, &#8220;There was no time to spend money. This was pure work, work, work&#8221; for 60 days. The result presents the periodic table as a luscious spread of animated photos (e.g., a rotating nugget for element Au). Tapping on any element fills the screen with a detailed view of the element, more rotating photos to spin with a fingertip, key facts, and short stories. There are several versions, including those for the iPad and iPhone, as well as a few language translations. The success of the app led Mr. Gray and his partners to start an ebook publishing company, <a href="http://www.touchpress.com/">Touch Press</a>. Their next ebook app, &#8220;Solar System,&#8221; was released two months ago. Mr. Gray says, &#8220;Solar System has done extremely well. Very roughly speaking it needed to earn about $250,000 [25 thousand downloads] to break even, and it did that in about five weeks.&#8221; And he hints that more titles are coming in 2011. (<a href="http://itunes.apple.com/app/the-elements-a-visual-exploration/id364147847?mt=8">iTunes link</a>)</p> <p><em><strong><img class="alignright size-full wp-image-968" title="Exoplanets" src="http://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-19-at-1.18.33-PM.png" alt="" width="154" height="227" srcset="https://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-19-at-1.18.33-PM.png 154w, https://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-19-at-1.18.33-PM-101x150.png 101w" sizes="(max-width: 154px) 100vw, 154px" />Exoplanet</strong></em> is a database of all known extrasolar planets. The free app has been downloaded approximately <strong>1 million times</strong>. It was created by <a href="http://hanno-rein.de/">Hanno Rein</a>, a 27-year-old astronomer who works on extrasolar planets at the Institute for Advanced Study. Dr. Rein was inspired by &#8220;playing with my new iPhone,&#8221; and after 2 evenings designing an app, and another 2 weeks of programming, he released a very simple app in Aug 2009. Dr. Rein has actively worked on it one or two nights per week ever since, continually improving the app. His audience is &#8220;science-interested people, as well as amateur and professional astronomers.&#8221; (<a href="http://itunes.apple.com/us/app/exoplanet/id327702034?mt=8">iTunes link</a>)</p> <p><em><strong><img class="alignleft size-full wp-image-971" title="SkySafari" src="http://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-19-at-1.20.26-PM.png" alt="" width="152" height="225" srcset="https://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-19-at-1.20.26-PM.png 152w, https://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-19-at-1.20.26-PM-101x150.png 101w" sizes="(max-width: 152px) 100vw, 152px" />SkySafari</strong></em> is a virtual telescope for exploring the night sky. You can pinch and zoom to look around the sky, or hold it upside down to see an annotated sky behind the device. The app has data on over 300,000 stars and deep sky objects, and photos of planets and moons. Since launching in June 2009, the app has been downloaded <strong>329,000 times</strong>. Half of downloads (160,000) have been on free promotion days. The app has two versions. The simpler version has had 92,000 purchases at prices between $1 to $3; a more advanced version has had 72,000 downloads at $10 or $15. More stars and 300 extra photos cost $5 more. The app was created by Tim DeBenedictis, a 39-year-old software developer and astronomy enthusiast in San Francisco. He started the app in his spare time while working for an astronomy software company in 2008, and formed his <a href="http://www.southernstars.com/products/skysafari/index.html">own company</a> in summer 2010. Development took the equivalent of 6 months, with programming by Mr. DeBenedictis and a freelance programmer, at a cost of $10,000.</p> <p>Promoting the app was a challenge at first. Mr. DeBenedictis says, &#8220;The first month, it sold 100 copies. It was very well received &#8212; reviews were great, but sales were pitiful.&#8221; Trade shows and email campaigns fell flat. The second month, Mr. DeBenedictis got creative. &#8220;[I] noticed buzz about the 20th anniversary of Neil Armstrong&#8217;s moon landing. On a whim, I decided to try an app giveaway in honor of the moon landing. I emailed a few bloggers, folks at <em>Sky &amp; Telescope</em> magazine, etc., set the app price to zero, and went to sleep.&#8221; Within a day, they had 135,000 free downloads, and a lot of buzz. &#8220;It was the push we needed to make the app a commercially viable business.&#8221; Another sales spike came from a top award at a trade show. But sales are cyclical and erratic, weekend sales double weekdays, winter is slow, and &#8220;sales vary dramatically day over day. Sales on a good day (such as last December&#8217;s total lunar eclipse) might be six times greater than sales on a bad day.&#8221; The app&#8217;s target market is a few thousand &#8220;very serious amateur astronomers&#8230;who use our app, with their iPad and telescope, out in the field,&#8221; plus a broader audience of &#8220;people worldwide who think &#8216;space is cool,&#8217; are casually interested in astronomy, and like apps.&#8221; (<a href="http://itunes.apple.com/us/app/skysafari/id319159213?mt=8">iTunes link</a> <a href="http://itunes.apple.com/us/app/skysafari-lite/id321419308?mt=8">and here</a>)</p> <p><em><strong><img class="alignright size-full wp-image-972" title="Luminos - view through Saturn's rings" src="http://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-19-at-1.20.37-PM.png" alt="" width="217" height="175" srcset="https://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-19-at-1.20.37-PM.png 217w, https://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-19-at-1.20.37-PM-150x120.png 150w" sizes="(max-width: 217px) 100vw, 217px" />Luminos</strong></em> is another astronomy app for the iPad. It is similar to SkySafari, but also allows the user to travel around the solar system, looking at stars and planets from many viewpoints. (The screenshot at right is a view through the rings of Saturn.) The $10 app launched in December 2010. Developer <a href="http://wobbleworks.com/luminos/">John Stephen</a> is in his mid-40s. He says, &#8220;[I have] written commercial software my entire career for companies like Adobe, Apple and Microsoft, but this is my first major self-published app.&#8221; He became interested in amateur astronomy around 10 years ago, and as a hobby worked on software to control his own telescope. When Apple announced the iPad in early 2010, he was inspired by the touch interface and the App Store business model. Using his old code as a starting point, he started planning the app in March 2010, started coding in May, and was done 6 months later. His only cost was a MacBook Pro for authoring the software; his partner created his user&#8217;s guide, and his brother helped with testing and market research. Mr. Stephen has not invested in advertising, and has not had success with small-scale promotion via forums and blogs. For the first 2 months, he sold only 2-3 copies of the app per day. Meanwhile, he worked on several improvements. He says, &#8220;[It was not until] Apple featured my app in the New and Noteworthy section that my sales really took off.&#8221; He says that if he can sustain his current sales rate, it will generate a nice income. However, it&#8217;s not enough income to support more than one person. He has tried putting the app on sale (20% off) a few times, but that had no significant change in units sold. Mr. Stephen designed the app for a broad audience, with technical features for amateur astronomers, and an appealing and intuitive interface that families can enjoy. (<a href="http://itunes.apple.com/us/app/luminos/id404664336?mt=8#">iTunes link</a>)</p> <p><strong><em><img class="alignleft size-full wp-image-973" title="Molecules" src="http://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-19-at-1.21.34-PM.png" alt="" width="153" height="218" srcset="https://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-19-at-1.21.34-PM.png 153w, https://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-19-at-1.21.34-PM-105x150.png 105w" sizes="(max-width: 153px) 100vw, 153px" />Molecules</em></strong> is an app for looking at any of thousands of molecules, spinning and zooming them in 3D. The free app was released in July 2008, and has been downloaded <strong>1,056,111 times</strong> as of last week. The developer, Brad Larson, lives in Madison, Wisconsin, and is the co-founder and  chief technology officer for a company that makes machines that dispense small quantities of fluids for creating microelectronics and doing microbiology research. Making apps is a hobby. Dr. Larson did programming as a kid, and minored in computer science in college. He has a Ph.D. in materials science. His brother does protein crystallography research, and provided the genesis of the idea for the app. Dr. Larson says, &#8220;[My brother] was talking one day about how hard it is to show 3D structures of molecules. He complained that he couldn&#8217;t hold a laptop in his hands while standing in front of his poster at a scientific conference.&#8221; At the time, the iPhone had recently been announced. &#8220;I thought that it was a crazy idea to try and display complex 3D objects like this on a mobile phone, but decided to try it out and see if it was possible.&#8221; Development was fast. He says, &#8220;It took me about 3 weeks of nights-and-weekends work to get the application ready for the launch of the App Store.&#8221; He had no costs and invested no money. Since 2008, he has improved the app, and worked less than 250 hours total. He has not worked to promote it. &#8220;Apple has promoted it themselves, so I&#8217;ve had to do little to get the word out about it.&#8221; Each time Apple promotes it, he gets a bump in downloads. Dr. Larson says, &#8220;The largest of these came when Apple placed a banner advertising Molecules on the front page of both the iPhone and iPad App Stores. That one promotion led to approximately 100,000 downloads in the week that it was up (the average had been about 500 downloads per day before that).&#8221; He has recorded a <a href="http://itunes.apple.com/itunes-u/advanced-iphone-development/id407243028">lecture for developers</a>, available in iTunes U.</p> <p>Downloads for Molecules &#8220;wildly exceeded my expectations,&#8221; says Dr. Larson. &#8220;[I originally] built Molecules for scientists, but almost all of my users are now interested in it for educational uses.  I&#8217;ve heard from many teachers, professors, students, and parents since the launch of the application, so I&#8217;m shifting the focus of the application toward their needs. For many researchers, the application is too limited in one way or another&#8230; so they&#8217;ve now fallen to being a secondary audience.&#8221; Some newer, technical molecule apps have been launched by other developers. He&#8217;s still dumbfounded by the app&#8217;s success, saying that his &#8220;niche scientific application has no business being downloaded this many times.&#8221; (<a href="http://itunes.apple.com/us/app/molecules/id284943090?mt=8">iTunes link</a>)</p> <p><em><strong><img class="alignright size-full wp-image-974" title="EarthObserver App" src="http://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-19-at-1.21.40-PM.png" alt="" width="225" height="171" srcset="https://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-19-at-1.21.40-PM.png 225w, https://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-19-at-1.21.40-PM-150x114.png 150w" sizes="(max-width: 225px) 100vw, 225px" />EarthObserver App</strong></em> is like a Google Maps for data. It was created by <a href="http://www.ldeo.columbia.edu/user/billr">Bill Ryan</a>, a marine geologist at Columbia University’s Lamont-Doherty Earth Observatory (<a href="http://www.ldeo.columbia.edu/about-ldeo">LDEO</a>), and launched in December 2010. Dr. Ryan says it has had about <strong>60,000 downloads</strong> in the first two months, though the rate of downloads dropped considerably when they raised the price from  free to $3 two weeks ago. The app is analogous to Google Maps, in that users can pinch and swipe to zoom and pan around the earth. But instead of roads and landmarks, EarthObserver App allows viewers to choose from dozens of overlays, ranging from color coded ocean salinity, to the extent of Antarctic sea ice spreads in different months, to infant mortality rates, to types of geology. The scope of data is impressive: terrestrial landscapes, oceans and seas, frozen ice caps, atmosphere and clouds, geologic terrains, topography, nautical charts, natural hazards, human impacts, and many other earth and environmental science topics. The data is compiled from published sources from various scientific teams and government agencies.</p> <div> <p>One of Dr. Ryan&#8217;s professional passions has been been to give people easy access to these kinds of data, and map that data on an interactive globe. Normally, this kind of data is published in journals, and saved on different web sites, with no consistent way to find it or to map it on a 3D globe. The first generation of programs were developed over the past several years, with funding from NSF. These were somewhat complicated to use, and currently have less than 5,000 users, who are mostly scientists. Dr. Ryan says that the next stage was to &#8220;completely simplify it and make it easy to use.&#8221; Development of the app took 6 months, from planning to submission to the app store. The app streams data from a database of approximately a terrabyte of storage. Dr. Ryan is the designer and content developer; one of his group&#8217;s employees did the programming. Funding for the app came internally from Columbia University. The resulting app is a huge stride towards being easy to use: “This exposes the public to far richer data than has ever been available, in a form that has enormous potential beyond the flat screen of a computer,” says Dr. Ryan. It broadens the audience to include people interested in earth and environmental sciences, and the curious public. The app “gives you a tactile experience of touching the earth that results in a real retention of information,” Dr. Ryan says. “It takes what traditionally has been in a big atlas with a complex legend and allows you to just tap your way in.” (<a href="http://itunes.apple.com/us/app/earthobserver/id405514799?mt=8#">iTunes link</a>)</p> <p><strong><em><img class="alignleft size-full wp-image-975" title="Moon Globe" src="http://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-19-at-1.22.27-PM.png" alt="" width="169" height="224" srcset="https://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-19-at-1.22.27-PM.png 169w, https://www.idea.org/blog/wp-content/uploads/2011/02/Screen-shot-2011-02-19-at-1.22.27-PM-113x150.png 113w" sizes="(max-width: 169px) 100vw, 169px" />Moon Globe</em></strong> and <em>Mars Globe</em> are 3D browsers, to spin and explore the Moon and Mars. The apps are free with slightly higher-resolution &#8220;HD&#8221; versions available for a dollar. Moon Globe is about to pass <strong>350,000 downloads</strong>. The apps were created by <a href="http://midnightmartian.com/MoonGlobe/">Mike Howard</a>, a 40-year-old software developer based near Saint Paul, Minnesota. Mr. Howard says, &#8220;I&#8217;m not a scientist or educator, just a space enthusiast with programming skills.&#8221; To fill in the science, he collaborated with his friend Emily Lakdawalla, a planetary geologist (her day job is Science and Technology Coordinator for <a href="http://www.planetary.org/">The Planetary Society</a>). Mr. Howard did the writing and programming, and Emily kept the science straight. He says, &#8220;All told, I would estimate that a solid person-year of development work has gone into the Globes.&#8221; The Mars Globe app took 8 months&#8217; work until launch in August 2009, and the Moon Globe app launched 2 months later. He has continued to improve both. &#8220;It seems unlikely the science apps will ever repay that investment in strictly financial terms,&#8221; he says. &#8220;The Globes are something of a side project; when I say they are a labor of love, I&#8217;m speaking factually, because they really don&#8217;t bring much in the way of income.&#8221; His primary income is from non-science apps, with his tile game Moonlight Mahjong drawing 20 times the revenue of his science apps. (<a href="http://itunes.apple.com/us/app/moon-globe-hd/id376000038?mt=8">iTunes link</a> <a href="http://itunes.apple.com/us/app/mars-globe-hd/id376020224?mt=8">and here</a>)</p> <p><strong><em> </em></strong></p> <p><strong>What does this mean?</strong></p> </div> <div> <p>These apps were created outside the current &#8220;informal science education&#8221; establishment, were developed on the cheap by experienced programmers, built on prior hobbies, interests, or databases, and drew on genuine interest in serving the public.</p> <p>Is it just a matter of time before museums, publishers, and schools get in on the action with a flood of great new science apps, or are their business models and processes incapable of making a transition to the new mobile world?</p> <p>And is there any real hope for app developers to succeed with paid apps if they are not featured by Apple? Dr. Larson believes there is, he says, &#8220;I&#8217;ve seen this in my own Pi Cubed application, and know a number of success stories that don&#8217;t involve the application in question being promoted or even making a top list.&#8221; Being featured helps, &#8220;but it may not be the cause of the application&#8217;s success.&#8221;</p> </div> <div class='yarpp-related'> <h3>Related posts:</h3><ol> <li><a href="https://www.idea.org/blog/2011/03/24/web-app-and-native-apps-for-museums-museums-mobile-2011/" rel="bookmark" title="Web apps and native apps for museums: Museums &#038; Mobile 2011">Web apps and native apps for museums: Museums &#038; Mobile 2011 </a> <small>Museums are going mobile, and many companies are eager to help. At yesterday&#8217;s Museums &amp; Mobile 2011 online conference,...</small></li> <li><a href="https://www.idea.org/blog/2011/10/27/museum-tour-apps-at-3rd-museums-mobile-conference/" rel="bookmark" title="Museum tour apps for &lt;$25k at Museums &#038; Mobile conference">Museum tour apps for <$25k at Museums &#038; Mobile conference </a> <small>It is getting easier and cheaper for cultural and scientific organizations make mobile, handheld tours. According to Nielsen, 40%...</small></li> <li><a href="https://www.idea.org/blog/2011/09/05/what-are-qr-codes-and-how-are-they-useful-for-outreach/" rel="bookmark" title="What are QR Codes? And how are they useful for outreach?">What are QR Codes? And how are they useful for outreach? </a> <small>QR codes are a way to send information to mobile devices (e.g., a smartphone) using its camera. 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IDEA.org said: Comments on science app development from @theodoregray @exoplanetapp @bradlarson @wobbleworks @MidnightMartian in our: <a href="http://t.co/u0yu8ek" rel="nofollow">http://t.co/u0yu8ek</a> [&#8230;]</p> <p><a rel='nofollow' class='comment-reply-link' href='https://www.idea.org/blog/2011/02/21/making-of-science-apps-not-the-usual-suspects/?replytocom=279#respond' onclick='return addComment.moveForm( "comment-279", "279", "respond", "916" )' aria-label='Reply to Tweets that mention IDEA » Making of science apps: Not the usual suspects -- Topsy.com'>Reply</a></p> </div> </div> </div> <div class="commentlist-item"> <div class="comment odd alt thread-odd thread-alt depth-1" id="comment-287"> <div class="commentlist-holder"> Mark <p class="meta"><a href="https://www.idea.org/blog/2011/02/21/making-of-science-apps-not-the-usual-suspects/#comment-287">21 Feb 2011, 8:58 pm</a></p> <p>Excellent article, really interesting seeing behind the curtain in the newest and, in terms of solo start-up operations, most exciting business model in modern times. </p> <p><a rel='nofollow' class='comment-reply-link' href='https://www.idea.org/blog/2011/02/21/making-of-science-apps-not-the-usual-suspects/?replytocom=287#respond' onclick='return addComment.moveForm( "comment-287", "287", "respond", "916" )' aria-label='Reply to Mark'>Reply</a></p> </div> </div> </div> <div class="commentlist-item"> <div class="pingback even thread-even depth-1" id="comment-508"> <div class="commentlist-holder"> <a href='http://www.idea.org/blog/2011/03/07/kids-can-make-great-online-history-exhibits-cheap-can-museums/' rel='external nofollow' class='url'>IDEA &raquo; Kids can make great online history exhibits cheap. Can museums?</a> <p class="meta"><a href="https://www.idea.org/blog/2011/02/21/making-of-science-apps-not-the-usual-suspects/#comment-508">07 Mar 2011, 3:35 pm</a></p> <p>[&#8230;] captions, to create a new kind of online art exhibit. And in the sciences, our blog post &#8220;Making of science apps: Not the usual suspects&#8221; talks about how eBook publisher TouchPress has created two interactive eBooks, on the [&#8230;]</p> <p><a rel='nofollow' class='comment-reply-link' href='https://www.idea.org/blog/2011/02/21/making-of-science-apps-not-the-usual-suspects/?replytocom=508#respond' onclick='return addComment.moveForm( "comment-508", "508", "respond", "916" )' aria-label='Reply to IDEA &raquo; Kids can make great online history exhibits cheap. Can museums?'>Reply</a></p> </div> </div> </div> <div class="commentlist-item"> <div class="comment odd alt thread-odd thread-alt depth-1" id="comment-586"> <div class="commentlist-holder"> Wotan <p class="meta"><a href="https://www.idea.org/blog/2011/02/21/making-of-science-apps-not-the-usual-suspects/#comment-586">25 Mar 2011, 6:31 am</a></p> <p>Is there a virtual environment for a Windows-based PC that could run iPad apps? </p> <p><a rel='nofollow' class='comment-reply-link' href='https://www.idea.org/blog/2011/02/21/making-of-science-apps-not-the-usual-suspects/?replytocom=586#respond' onclick='return addComment.moveForm( "comment-586", "586", "respond", "916" )' aria-label='Reply to Wotan'>Reply</a></p> </div> </div> <div class="commentlist-item"> <div class="comment even depth-2" id="comment-590"> <div class="commentlist-holder"> <a href='http://www.idea.org/blog' rel='external nofollow' class='url'>ideaorg</a> <p class="meta"><a href="https://www.idea.org/blog/2011/02/21/making-of-science-apps-not-the-usual-suspects/#comment-590">25 Mar 2011, 1:39 pm</a></p> <p>Not that I am aware of. In the case of iPad/iPhone apps, they are specifically compiled for the arm processor, and so a virtual environment would have to break the DRM and also emulate ARM on Intel. </p> <p><a rel='nofollow' class='comment-reply-link' href='https://www.idea.org/blog/2011/02/21/making-of-science-apps-not-the-usual-suspects/?replytocom=590#respond' onclick='return addComment.moveForm( "comment-590", "590", "respond", "916" )' aria-label='Reply to ideaorg'>Reply</a></p> </div> </div> </div> </div> <div class="commentlist-item"> <div class="pingback odd alt thread-even depth-1" id="comment-1363"> <div class="commentlist-holder"> <a href='http://rev50mstr.wordpress.com/2011/11/09/making-of-science-apps-not-the-usual-suspects/' rel='external nofollow' class='url'>Making of science apps: Not the usual suspects &laquo; The Educational Paradigm: Social Responsibility</a> <p class="meta"><a href="https://www.idea.org/blog/2011/02/21/making-of-science-apps-not-the-usual-suspects/#comment-1363">09 Nov 2011, 10:28 am</a></p> <p>[&#8230;] Making of science apps: Not the usual suspects. Share this: Apple Applications, Technology &larr; Finally something that makes me say&nbsp;hmmmmmm? [&#8230;]</p> <p><a rel='nofollow' class='comment-reply-link' href='https://www.idea.org/blog/2011/02/21/making-of-science-apps-not-the-usual-suspects/?replytocom=1363#respond' onclick='return addComment.moveForm( "comment-1363", "1363", "respond", "916" )' aria-label='Reply to Making of science apps: Not the usual suspects &laquo; The Educational Paradigm: Social Responsibility'>Reply</a></p> </div> </div> </div> <div class="commentlist-item"> <div class="pingback even thread-odd thread-alt depth-1" id="comment-1370"> <div class="commentlist-holder"> <a href='http://rev50mstr.wordpress.com/2011/11/20/beduc437-using-twitter-fall-2011-wip/' rel='external nofollow' class='url'>BEDUC437: Using Twitter Fall 2011 (WIP) &laquo; The Educational Paradigm: Social Responsibility</a> <p class="meta"><a href="https://www.idea.org/blog/2011/02/21/making-of-science-apps-not-the-usual-suspects/#comment-1370">20 Nov 2011, 9:19 am</a></p> <p>[&#8230;]   Rev50MstrRev50Mstr   Making of science apps#tfpx12 : Not the usual suspects <a href="http://bit.ly/uB6zE1" rel="nofollow">http://bit.ly/uB6zE1</a> via @AddThis 8 NovFavoriteReplyDelete     Rev50MstrRev50Mstr   Finally something that [&#8230;]</p> <p><a rel='nofollow' class='comment-reply-link' href='https://www.idea.org/blog/2011/02/21/making-of-science-apps-not-the-usual-suspects/?replytocom=1370#respond' onclick='return addComment.moveForm( "comment-1370", "1370", "respond", "916" )' aria-label='Reply to BEDUC437: Using Twitter Fall 2011 (WIP) &laquo; The Educational Paradigm: Social Responsibility'>Reply</a></p> </div> </div> </div> <div class="commentlist-item"> <div class="pingback odd alt thread-even depth-1" id="comment-1375"> <div class="commentlist-holder"> <a href='http://www.idea.org/blog/2011/11/29/put-3d-objects-at-your-visitors-fingertips-uvam-on-the-ipad/' rel='external nofollow' class='url'>IDEA &raquo; Put 3D objects at your visitors&#8217; fingertips: UVaM on the iPad</a> <p class="meta"><a href="https://www.idea.org/blog/2011/02/21/making-of-science-apps-not-the-usual-suspects/#comment-1375">29 Nov 2011, 11:13 am</a></p> <p>[&#8230;] private collectors or traditional publishers to obtain their content. Their Solar System app cost approx $250,000 to produce, so unlike UVaM, they have to choose sensationalist topics presented at middle school [&#8230;]</p> <p><a rel='nofollow' class='comment-reply-link' href='https://www.idea.org/blog/2011/02/21/making-of-science-apps-not-the-usual-suspects/?replytocom=1375#respond' onclick='return addComment.moveForm( "comment-1375", "1375", "respond", "916" )' aria-label='Reply to IDEA &raquo; Put 3D objects at your visitors&#8217; fingertips: UVaM on the iPad'>Reply</a></p> </div> </div> </div> <div class="commentlist-item"> <div class="pingback even thread-odd thread-alt depth-1" id="comment-1392"> <div class="commentlist-holder"> <a href='http://www.pearltrees.com/kwoodrum/all-grades-ipad/id3795141' rel='external nofollow' class='url'>All Grades Ipad by kwoodrum - Pearltrees</a> <p class="meta"><a href="https://www.idea.org/blog/2011/02/21/making-of-science-apps-not-the-usual-suspects/#comment-1392">02 Dec 2011, 7:14 pm</a></p> <p>[&#8230;] Gray, 2 partners (John Cromie and Max Whitby), and photographer Nick Mann. Virtually all the content already existed, so costs were minimal; they only spent a few hundred dollars for extra disk drives. Mr. Gray remembers, “There was no time to spend money. Making of science apps: Not the usual suspects [&#8230;]</p> <p><a rel='nofollow' class='comment-reply-link' href='https://www.idea.org/blog/2011/02/21/making-of-science-apps-not-the-usual-suspects/?replytocom=1392#respond' onclick='return addComment.moveForm( "comment-1392", "1392", "respond", "916" )' aria-label='Reply to All Grades Ipad by kwoodrum - Pearltrees'>Reply</a></p> </div> </div> </div> <div class="commentlist-item"> <div class="pingback odd alt thread-even depth-1" id="comment-1404"> <div class="commentlist-holder"> <a href='http://www.pearltrees.com/cmpetras' rel='external nofollow' class='url'>CarolLynn Petras (cmpetras) | Pearltrees</a> <p class="meta"><a href="https://www.idea.org/blog/2011/02/21/making-of-science-apps-not-the-usual-suspects/#comment-1404">15 Dec 2011, 3:13 pm</a></p> <p>[&#8230;] Making of science apps: Not the usual suspects Work on The Elements app started January 2010. [&#8230;]</p> <p><a rel='nofollow' class='comment-reply-link' href='https://www.idea.org/blog/2011/02/21/making-of-science-apps-not-the-usual-suspects/?replytocom=1404#respond' onclick='return addComment.moveForm( "comment-1404", "1404", "respond", "916" )' aria-label='Reply to CarolLynn Petras (cmpetras) | Pearltrees'>Reply</a></p> </div> </div> </div> </div> </section> <section class="comment-respond"> <div id="respond" class="comment-respond"> <h3 id="reply-title" class="comment-reply-title">Leave a Reply <small><a rel="nofollow" id="cancel-comment-reply-link" href="/blog/2011/02/21/making-of-science-apps-not-the-usual-suspects/#respond" style="display:none;">Cancel reply</a></small></h3> <form action="https://www.idea.org/blog/wp-comments-post.php" method="post" id="commentform" class="comment-form"> <p class="comment-notes"><span id="email-notes">Your email address will not be published.</span> Required fields are marked <span class="required">*</span></p><p class="comment-form-author"><label for="author">Name <span class="required">*</span></label> <input id="author" name="author" type="text" value="" size="30" maxlength="245" required='required' /></p> <p class="comment-form-email"><label for="email">Email <span class="required">*</span></label> <input id="email" name="email" type="text" value="" size="30" maxlength="100" aria-describedby="email-notes" required='required' /></p> <p class="comment-form-url"><label for="url">Website</label> <input id="url" name="url" type="text" value="" size="30" maxlength="200" /></p> <p class="comment-form-comment"><label for="comment">Comment</label> <textarea id="comment" name="comment" cols="45" rows="8" maxlength="65525" required="required"></textarea></p><p class="form-submit"><input name="submit" type="submit" id="submit" class="submit" value="Post Comment" /> <input type='hidden' name='comment_post_ID' value='916' id='comment_post_ID' /> <input type='hidden' name='comment_parent' id='comment_parent' value='0' /> </p><p style="display: none;"><input type="hidden" id="akismet_comment_nonce" name="akismet_comment_nonce" value="d66c1081a7" /></p><p style="display: none;"><input type="hidden" id="ak_js" name="ak_js" value="114"/></p> </form> </div><!-- #respond --> </section> </section> <aside id="sidebar"> <section class="widget inner-text"> <h3>Related posts</h3> <article class="post"> <h2><a href="https://www.idea.org/blog/2011/03/24/web-app-and-native-apps-for-museums-museums-mobile-2011/">Web apps and native apps for museums: Museums &#038; Mobile 2011<i class="icon-arrow-right-alt1"></i></a></h2> <p>Museums are going mobile, and many companies are eager to help. At yesterday&#8217;s Museums &amp; Mobile 2011 online conference, several vendors promoted their wares. This is a summary of products, approaches, and some alternatives&#8230; Related posts: Museum tour apps for <a href="https://www.idea.org/blog/2011/03/24/web-app-and-native-apps-for-museums-museums-mobile-2011/">[&#8230;]</a></p> </article> <article class="post"> <h2><a href="https://www.idea.org/blog/2011/10/27/museum-tour-apps-at-3rd-museums-mobile-conference/">Museum tour apps for <$25k at Museums &#038; Mobile conference<i class="icon-arrow-right-alt1"></i></a></h2> <p>It is getting easier and cheaper for cultural and scientific organizations make mobile, handheld tours. According to Nielsen, 40% of Americans with mobile phones are carrying smartphones; of those 40% run Android, and 28% have an Apple iPhone. This is a huge market, and by 2012, approximately half your audience could use your app from the <a href="https://www.idea.org/blog/2011/10/27/museum-tour-apps-at-3rd-museums-mobile-conference/">[&#8230;]</a></p> </article> <article class="post"> <h2><a href="https://www.idea.org/blog/2011/09/05/what-are-qr-codes-and-how-are-they-useful-for-outreach/">What are QR Codes? And how are they useful for outreach?<i class="icon-arrow-right-alt1"></i></a></h2> <div style="padding: 10px 0"><a href="https://www.idea.org/blog/2011/09/05/what-are-qr-codes-and-how-are-they-useful-for-outreach/"><img src="//img.youtube.com/vi/7OCyfV_k2_g/0.jpg" height="125" width="150" /></a></div> <p>QR codes are a way to send information to mobile devices (e.g., a smartphone) using its camera. You send a short blurb of text, or a web address (URL) by representing it as a code which people photograph from their phone. The codes are easy to generate. 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The app is currently featured in Apple&#8217;s app store. Here&#8217;s a 30 second demo: The app <a href="https://www.idea.org/blog/2011/05/06/wikinodes-app-breathes-new-life-into-encyclopedic-information/">[&#8230;]</a></p> <div style="clear:both"></div> </article> <article class="post"> <h2><a href="https://www.idea.org/blog/2011/04/11/science-game-contest-awarded-50k-prize-to-ineligible-candidate/">Science game contest awarded $50k prize to ineligible candidate<i class="icon-arrow-right-alt1"></i></a></h2> <p>The National STEM Video Game Challenge, awarded the $50k grand prize last week to a professional team that did not meet the eligibility criteria. This story came to my attention last week, when I wrote a blog post about a cool online science game for Middle School kids which won the grand prize as part of the <a href="https://www.idea.org/blog/2011/04/11/science-game-contest-awarded-50k-prize-to-ineligible-candidate/">[&#8230;]</a></p> </article> </section> </aside> </div> </div> </div> </main> <aside class="info-links"> <div class="container"> <div class="left-holder"> <p><time datetime="2011">21 Feb 2011</time> , post by <a href="https://www.idea.org/blog/author/idea/" title="Posts by IDEA" rel="author">IDEA</a></p> </div> <div class="right-holder"> <ul> <li><a href="https://www.idea.org/blog/tag/apps/">apps</a></li> <li><a href="https://www.idea.org/blog/tag/dissemination/">dissemination</a></li> <li><a href="https://www.idea.org/blog/tag/scientist/">scientist</a></li> <li><a href="https://www.idea.org/blog/tag/iphone/">iPhone</a></li> <li><a href="https://www.idea.org/blog/tag/solar-system/">solar system</a></li> <li><a href="https://www.idea.org/blog/tag/apple/">Apple</a></li> <li><a href="https://www.idea.org/blog/tag/ipad/">IPad</a></li> <li><a href="https://www.idea.org/blog/tag/ebooks/">ebooks</a></li> <li><a href="https://www.idea.org/blog/tag/mobile/">mobile</a></li> <li><a href="https://www.idea.org/blog/tag/costs/">costs</a></li> <li><a href="https://www.idea.org/blog/tag/data/">Data</a></li> </ul> </div> </div> </aside> <aside class="items-holder"> <div class="container"> <div class="list-items widget-apps-widget"><h3>Read more about <br class="separator"><strong>our language-related apps.</strong></h3> <ul> <li> <div class="item-holder"> <a href="http://www.idea.org/otherwordly"> <picture> <!--[if IE 9]><video style="display: none;"><![endif]--> <source srcset="https://www.idea.org/blog/wp-content/uploads/2023/09/otherwordly_appicon_1024px_rounded_01-35x36.png, https://www.idea.org/blog/wp-content/uploads/2023/09/otherwordly_appicon_1024px_rounded_01-70x70.png 2x" media="(max-width: 767px)"> <source srcset="https://www.idea.org/blog/wp-content/uploads/2023/09/otherwordly_appicon_1024px_rounded_01-70x70.png, https://www.idea.org/blog/wp-content/uploads/2023/09/otherwordly_appicon_1024px_rounded_01-140x140.png 2x"> <!--[if IE 9]></video><![endif]--> <img src="https://www.idea.org/blog/wp-content/uploads/2023/09/otherwordly_appicon_1024px_rounded_01-70x70.png" alt=""> </picture> <span class="title" style="color:#c46e3c">OtherWordly</span> </a> </div> </li> <li> <div class="hr"></div> <div class="item-holder"> <a href="http://www.idea.org/inotherwords"> <picture> <!--[if IE 9]><video style="display: none;"><![endif]--> <source srcset="https://www.idea.org/blog/wp-content/uploads/2023/09/inotherwords_appicon_1024px_rounded_01-35x36.png, https://www.idea.org/blog/wp-content/uploads/2023/09/inotherwords_appicon_1024px_rounded_01-70x70.png 2x" media="(max-width: 767px)"> <source srcset="https://www.idea.org/blog/wp-content/uploads/2023/09/inotherwords_appicon_1024px_rounded_01-70x70.png, https://www.idea.org/blog/wp-content/uploads/2023/09/inotherwords_appicon_1024px_rounded_01-140x140.png 2x"> <!--[if IE 9]></video><![endif]--> <img src="https://www.idea.org/blog/wp-content/uploads/2023/09/inotherwords_appicon_1024px_rounded_01-70x70.png" alt=""> </picture> <span class="title" style="color:#8b8be0">In Other Words</span> </a> </div> </li> <li> <div class="hr"></div> <div class="item-holder"> <a href="http://www.idea.org/linguabase"> <picture> <!--[if IE 9]><video style="display: none;"><![endif]--> <source srcset="https://www.idea.org/blog/wp-content/uploads/2023/09/linguabase_appicon_1024px_rounded_01-35x36.png, https://www.idea.org/blog/wp-content/uploads/2023/09/linguabase_appicon_1024px_rounded_01-70x70.png 2x" media="(max-width: 767px)"> <source srcset="https://www.idea.org/blog/wp-content/uploads/2023/09/linguabase_appicon_1024px_rounded_01-70x70.png, https://www.idea.org/blog/wp-content/uploads/2023/09/linguabase_appicon_1024px_rounded_01-140x140.png 2x"> <!--[if IE 9]></video><![endif]--> <img src="https://www.idea.org/blog/wp-content/uploads/2023/09/linguabase_appicon_1024px_rounded_01-70x70.png" alt=""> </picture> <span class="title" style="color:#b859cc">Liguabase</span> </a> </div> </li> </ul> </div> </div> </aside> <footer id="footer"> <div class="container"> <nav class="page-nav"> <ul> <li id="menu-item-4498" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-4498"><a href="https://www.idea.org/blog/">Home</a></li> <li id="menu-item-4497" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-4497"><a href="https://www.idea.org/blog/about/">Mission &#038; 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