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Branding & Logos - GambleAware
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href="/advice/for-family-and-friends/advice-if-youre-affected-by-someone-s-gambling/">Advice if you're affected by someone’s gambling</a> </li> <li class="header__sublevel-item"> <a class="header-small-link" href="/advice/for-family-and-friends/helping-someone-who-gambles/">Helping someone who gambles</a> </li> <li class="header__sublevel-item"> <a class="header-small-link" href="/advice/for-family-and-friends/talking-about-gambling/">Talking about gambling</a> </li> <li class="header__sublevel-item"> <a class="header-small-link" href="/advice/for-family-and-friends/the-signs-of-gambling-harms/">The signs of gambling harms</a> </li> <li class="header__sublevel-item"> <a class="header-small-link" href="/advice/for-family-and-friends/help-with-budgeting-and-finances/">Help with budgeting and finances</a> </li> <li class="header__sublevel-item"> <a class="header-small-link" href="/advice/for-family-and-friends/understanding-the-risks-of-gambling/">Understanding the risks of gambling</a> </li> <li class="header__sublevel-item"> <a class="header-small-link" href="/advice/for-family-and-friends/helping-a-young-person-who-gambles/">Helping a young person who gambles</a> </li> </ul> </div> </div> </li> </ul> </div> </div> </div> </li> <li class="header__item js-header-sublevel"> <button class="header__button chevron-btn js-header-first-level-button js-header-button" type="button" aria-expanded="false" aria-controls="header-first-level-1" data-is-open="false">Tools and support</button> <div class="header__first-level js-header-first-level" id="header-first-level-1"> <div class="header__first-level-wrap"> <div class="header__notch js-header-notch"></div> <div class="header__first-level-top"> <a class="header-arrow-link" href="/tools-and-support/"> <span class="header-arrow-link__text">Tools and support</span> <span class="header-arrow-link__icon font-ico-arrow-right"></span> </a> </div> <div class="header__first-level-bottom"> <ul class="header__column"> <li class="header__column-item"> <a class="header-icon-link" href="/tools-and-support/gambling-harms-assessment/"> <span class="header-icon-link__icon font-ico-light-bulb"></span> <span class="header-icon-link__text">Gambling harms assessment</span> </a> </li> <li class="header__column-item"> <a class="header-icon-link" href="/tools-and-support/gambling-spend-calculator/"> <span class="header-icon-link__icon font-ico-calculator"></span> <span class="header-icon-link__text">Gambling spend calculator</span> </a> </li> <li class="header__column-item"> <a class="header-icon-link" href="/tools-and-support/gambling-blocking-and-self-exclusion/"> <span class="header-icon-link__icon font-ico-no-phone"></span> <span class="header-icon-link__text">Gambling blocking and self-exclusion</span> </a> </li> <li class="header__column-item"> <a class="header-icon-link" href="/tools-and-support/limiting-gambling-ads-online/"> <span class="header-icon-link__icon font-ico-mute"></span> <span class="header-icon-link__text">Limiting gambling ads online</span> </a> </li> </ul> <ul class="header__column"> <li class="header__column-item"> <a class="header-icon-link" href="/tools-and-support/support-in-your-area/"> <span class="header-icon-link__icon font-ico-person-search"></span> <span class="header-icon-link__text">Support in your area</span> </a> </li> <li class="header__column-item"> <a class="header-icon-link" href="/tools-and-support/national-gambling-support-network/"> <span class="header-icon-link__icon font-ico-people-group"></span> <span class="header-icon-link__text">National Gambling Support Network</span> </a> </li> <li class="header__column-item"> <a class="header-icon-link" href="/tools-and-support/referring-a-patient-to-support/"> <span class="header-icon-link__icon font-ico-connection"></span> <span class="header-icon-link__text">Referring a patient to support</span> </a> </li> <li class="header__column-item"> <a class="header-icon-link" href="/tools-and-support/resources-for-professionals/"> <span class="header-icon-link__icon font-ico-charts"></span> <span class="header-icon-link__text">Resources for professionals</span> </a> </li> </ul> </div> </div> </div> </li> <li class="header__item js-header-sublevel"> <button class="header__button chevron-btn js-header-first-level-button js-header-button" type="button" aria-expanded="false" aria-controls="header-first-level-2" data-is-open="false">Our research</button> <div class="header__first-level js-header-first-level" id="header-first-level-2"> <div class="header__first-level-wrap"> <div class="header__notch js-header-notch"></div> <div class="header__first-level-top"> <a class="header-arrow-link" href="/our-research/"> <span class="header-arrow-link__text">Our research</span> <span class="header-arrow-link__icon font-ico-arrow-right"></span> </a> </div> <div class="header__first-level-bottom"> <ul class="header__column"> <li class="header__column-item"> <a class="header-icon-link" href="/our-research/publication-library/"> <span class="header-icon-link__icon font-ico-book"></span> <span class="header-icon-link__text">Publication library</span> </a> </li> <li class="header__column-item"> <a class="header-icon-link" href="/our-research/our-research-strategy/"> <span class="header-icon-link__icon font-ico-chess"></span> <span class="header-icon-link__text">Our research strategy</span> </a> </li> <li class="header__column-item"> <a class="header-icon-link" href="/our-research/understanding-gambling-harms/"> <span class="header-icon-link__icon font-ico-dice"></span> <span class="header-icon-link__text">Understanding gambling harms</span> </a> </li> <li class="header__column-item"> <a class="header-icon-link" href="/our-research/gambling-harm-stigma/"> <span class="header-icon-link__icon font-ico-mental-warning"></span> <span class="header-icon-link__text">Gambling harm stigma</span> </a> </li> </ul> <ul class="header__column"> <li class="header__column-item"> <a class="header-icon-link" href="/our-research/impact-on-communities/"> <span class="header-icon-link__icon font-ico-people-group"></span> <span class="header-icon-link__text">Impact on communities</span> </a> </li> <li class="header__column-item"> <a class="header-icon-link" href="/our-research/prevention-programmes/"> <span class="header-icon-link__icon font-ico-protection-bubble"></span> <span class="header-icon-link__text">Prevention programmes</span> </a> </li> <li class="header__column-item"> <a class="header-icon-link" href="/our-research/support-and-treatment-services/"> <span class="header-icon-link__icon font-ico-support-group"></span> <span class="header-icon-link__text">Support and treatment services</span> </a> </li> <li class="header__column-item"> <a class="header-icon-link" href="/our-research/policy-and-regulation/"> <span class="header-icon-link__icon font-ico-checkboard"></span> <span class="header-icon-link__text">Policy and regulation</span> </a> </li> </ul> <ul class="header__column"> <li class="header__column-item"> <a class="header-icon-link" href="/what-we-do/what-we-fund/live-funding-opportunities/"> <span class="header-icon-link__icon font-ico-savings"></span> <span class="header-icon-link__text">Live funding opportunities</span> </a> </li> </ul> </div> </div> </div> </li> <li class="header__item js-header-sublevel"> <button class="header__button chevron-btn js-header-first-level-button js-header-button" type="button" aria-expanded="false" aria-controls="header-first-level-3" data-is-open="false">What we do</button> <div class="header__first-level js-header-first-level" id="header-first-level-3"> <div class="header__first-level-wrap"> <div class="header__notch js-header-notch"></div> <div class="header__first-level-top"> <a class="header-arrow-link" href="/what-we-do/"> <span class="header-arrow-link__text">What we do</span> <span class="header-arrow-link__icon font-ico-arrow-right"></span> </a> </div> <div class="header__first-level-bottom"> <ul class="header__column"> <li class="header__column-item js-header-second-level-item"> <a class="header-icon-link header-icon-link--desktop" href="/what-we-do/our-strategy/"> <span class="header-icon-link__icon font-ico-multiple-checks"></span> <span class="header-icon-link__text header-icon-link__text--mobile-chevron">Our strategy</span> </a> <button class="header-icon-link header-icon-link--mobile js-header-second-level-button" type="button" aria-controls="navigation-first-column-0" aria-expanded="false"> <span class="header-icon-link__icon font-ico-multiple-checks"></span> <span class="header-icon-link__text header-icon-link__text--mobile-chevron">Our strategy</span> </button> <div class="header__sublevel-wrap js-header-second-level" id="navigation-first-column-0" data-is-open="false"> <div class="header__sublevel-holder"> <ul class="header__sublevel-list"> <li class="header__sublevel-first"> <a class="header-small-link" href="/what-we-do/our-strategy/">Our strategy</a> </li> <li class="header__sublevel-item"> <a class="header-small-link" href="/what-we-do/our-strategy/lived-experience-community/">Lived experience community</a> </li> <li class="header__sublevel-item"> <a class="header-small-link" href="/what-we-do/our-strategy/our-videos/">Our videos</a> </li> </ul> </div> </div> </li> <li class="header__column-item js-header-second-level-item"> <a class="header-icon-link header-icon-link--desktop" href="/what-we-do/how-we-are-governed/"> <span class="header-icon-link__icon font-ico-people-group"></span> <span class="header-icon-link__text header-icon-link__text--mobile-chevron">How we are governed</span> </a> <button class="header-icon-link header-icon-link--mobile js-header-second-level-button" type="button" aria-controls="navigation-first-column-1" aria-expanded="false"> <span class="header-icon-link__icon font-ico-people-group"></span> <span class="header-icon-link__text header-icon-link__text--mobile-chevron">How we are governed</span> </button> <div class="header__sublevel-wrap js-header-second-level" id="navigation-first-column-1" data-is-open="false"> <div class="header__sublevel-holder"> <ul class="header__sublevel-list"> <li class="header__sublevel-first"> <a class="header-small-link" href="/what-we-do/how-we-are-governed/">How we are governed</a> </li> <li class="header__sublevel-item"> <a class="header-small-link" href="/what-we-do/how-we-are-governed/our-people/">Our people</a> </li> <li class="header__sublevel-item"> <a class="header-small-link" href="/what-we-do/how-we-are-governed/how-we-are-funded/">How we are funded</a> </li> <li class="header__sublevel-item"> <a class="header-small-link" href="/what-we-do/how-we-are-governed/our-committees/">Our committees</a> </li> <li class="header__sublevel-item"> <a class="header-small-link" href="/what-we-do/how-we-are-governed/annual-reports-and-minutes/">Annual reports and minutes</a> </li> </ul> 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href="/" class="breadcrumbs__item-link">Home</a> </li> <li class="breadcrumbs__item"> <a href="/what-we-do/" class="breadcrumbs__item-link">What we do</a> </li> <li class="breadcrumbs__item breadcrumbs__item--active"> <a href="/what-we-do/branding-logos/" class="breadcrumbs__item-link">Branding and logos</a> </li> </ul> </div> <div class="standard-banner__container"> <div class="standard-banner__content"> <h1 class="standard-banner__content-title h1">Branding and logos</h1> <div class="standard-banner__content-text body-m rte"><p>The GambleAware website offers a range of integrated support services for people who are experiencing gambling harm, to help prevent it from escalating further.</p> <p>Find out how to download our logo for advertising and the regulations set out by the Gambling Commission and the Betting and Gaming Council.</p></div> </div> </div> </div> </section> <main class="main" data-itemsPerPage="0"> <div class="main__container" data-pageKey="4f01a072-be07-4ab3-8344-7a98432a786d"> <section class="anchor-list js-anchor-list margin-extra-large" data-script="anchor-list"> <div class="wrap wrap--narrow"> <div class="anchor-list__content"> <h2 class="anchor-list__text body-l medium">On this page:</h2> <ul class="anchor-list__list"> <li class="anchor-list__item"> <a class="anchor-list-link js-link-label" href="#logo-advertising-requirements"> <span class="anchor-list-link__icon font-ico-circle-arrow-down"></span> <span class="anchor-list-link__text body-m">The requirement to use our logo for advertising</span> </a> </li> <li class="anchor-list__item"> <a class="anchor-list-link js-link-label" href="#using-our-logo"> <span class="anchor-list-link__icon font-ico-circle-arrow-down"></span> <span class="anchor-list-link__text body-m">Using our logo</span> </a> </li> <li class="anchor-list__item"> <a class="anchor-list-link js-link-label" href="#safer-gambling"> <span class="anchor-list-link__icon font-ico-circle-arrow-down"></span> <span class="anchor-list-link__text body-m">GambleAware safer gambling messaging and signposting guidelines</span> </a> </li> </ul> </div> </div> </section><section class="margin-extra-large" id=logo-advertising-requirements data-script="table"> <div class="wrap wrap--narrow"> <div class="rte"> <h2><span class="color-tangerine">The requirement to use our logo for advertising</span></h2> <p>The <a rel="noopener" href="https://www.gamblingcommission.gov.uk/licensees-and-businesses/guide/lccp" target="_blank">Gambling Commission’s Licence Conditions and Codes of Practice</a> set out the requirements all licensees must meet in order to hold a Gambling Commission licence.<br><br>Alongside guidance more broadly on the marketing of gambling, the code states that ‘Licensees should follow any relevant industry code on advertising, notably the Gambling Industry Code for Socially Responsible Advertising’ (<a rel="noopener" href="https://www.gamblingcommission.gov.uk/licensees-and-businesses/lccp/condition/5-1-8-compliance-with-industry-advertising-codes" target="_blank">section 5.1.8</a>).<br><br>We do not control what is recommended within the code.<br><br>Sections 26 to 30 of the Industry Code for Socially Responsible Advertising (IGRG) provide an overview of the IGRG’s recommendations to signpost to GambleAware. The code suggests that GambleAware is there “to provide a single resource for those seeking advice and guidance. It also provides links to specialist support and treatment for those who need it”.<br><br><a rel="noopener" href="https://bettingandgamingcouncil.com/members/igrg" target="_blank">Read the IGRG on the Betting and Gaming Council website</a></p> </div> </div> </section> <section class="margin-extra-large" id=using-our-logo data-script="table"> <div class="wrap wrap--narrow"> <div class="rte"> <h2><span class="color-tangerine">Using our logo</span></h2> <p>If you want to use our logo, email your request to <a href="mailto:info@gambleaware.org">info@gambleaware.org</a>.<br><br>The use of our logo does not mean that we endorse a particular gambling product, company or brand.<br><br>It is our priority to make sure that people who need advice, tools and support can find it as easily as possible. To raise awareness about GambleAware and the services we commission, we encourage all gambling-related communications to include our logo alongside the message ‘Advice | Tools | Support’. We also encourage gambling operators to embed a link to our website.</p> </div> </div> </section> <section class="margin-none" id=safer-gambling data-script="table"> <div class="wrap wrap--narrow wrap--bg-color wrap--grey"> <div class="rte"> <h2>GambleAware safer gambling messaging and signposting guidelines</h2> <p>These guidelines explain how to improve existing safer gambling messaging on gambling operator adverts. This guidance was created to:</p> <ul> <li>reduce gambling harm</li> <li>improve how support is signposted to those experiencing gambling harm</li> </ul> <p>These guidelines are for anyone involved in creating communications for gambling operators. They are also for anyone with an interest in safer gambling messaging. This includes:</p> <ul> <li>people who work in other capacities at an operator</li> <li>people who work in the media, in advertising or at charities looking to raise awareness of the risks involved in gambling</li> </ul> <p style="font-weight: bold;"><a rel="noopener" href="/media/tpgc1x3e/ga_operatorguidelines_final_21-10-24-2.pdf" target="_blank"><span class="NormalTextRun SCXW160556522 BCX0" data-ccp-charstyle="Hyperlink">Read our safer gambling messaging and signposting guidelines</span> </a></p> </div> </div> </section> </div> <div class="gleap js-gealp" data-script="gleap"> <div class="wrap"> <div class="gleap__container"> <div class="gleap-title h3">Is this page useful?</div> <div class="gleap__controls"> <div><b class="btn btn--inverted js-gleap-button" data-answer='Yes'>Yes</b> </div> <div><b class="btn btn--inverted js-gleap-button" data-answer='No'>No</b> </div> </div> <div><b class="btn btn--secondary js-gleap-button" data-answer='Report a problem'>Report a problem with this page</b> </div> </div> </div> </div> <section class="contact-banner" > <div class="wrap"> <div class="contact-banner__container"> <div class="contact-banner__column"> <div class="contact-banner__logo-container"> <img class="contact-banner__logo" src="/media/3wslw2i4/gamble-aware-logo.svg" alt="" /> <img class="contact-banner__logo contact-banner__logo--second" src="/media/pusbbkde/contact-logo.svg" alt="" /> </div> <h2 class="contact-banner__title h2">However you’re feeling right now, we’re here to help.</h2> </div> <div class="contact-banner__column"> <div class="contact-banner__subcolumn"> <div class="rte"><p>The <a href="/tools-and-support/national-gambling-support-network/" title="The National Gambling Support Network">National Gambling Support Network</a> helps people struggling with gambling, and people who are worried about someone else’s gambling.</p> <p>Call or chat online to an advisor, and speak one-to-one for confidential advice, information and support.</p> <p><span class="body-small">Delivered by <a rel="noopener" href="https://www.gamcare.org.uk/" target="_blank" title="GamCare">GamCare</a></span></p> <p><span class="body-small">24 hours a day • 7 days a week • UK only</span></p></div> </div> <div class="contact-banner__subcolumn"> <a class="cta cta--tangerine-50 js-support-tracking" data-value="Footer" href="/tools-and-support/support-in-your-area/" target="_self" rel="noopener noreferrer" id=""> <span class="icon-start icon font-ico-group"></span> <span> Find support in your area </span> </a> <button type="button" class="cta cta--primary cta--chatbot js-modal-chatbot-open js-tracking-livechat" data-value="Footer"><span class="icon font-ico-chat"></span><span>Live chat</span></button> <div class="modal js-modal-chatbot js-modal-chatbot-default" aria-expanded="false" > <div class="wrap"> <div class="modal__container" data-script="figure"> <div class="chatbot js-service-modal-container"> <button class="chatbot-button btn-close js-modal-chatbot-close"> <span class="sr-only">Close Chat Modal</span> <span>Close</span> <span class="icon font-ico-close"></span> </button> <h3 class="chatbot-title h3">Chat with an adviser</h3> <div class="chatbot__description rte body-s" ><p>The National Gambling Helpline’s live chat is free and confidential. If you’re ready to talk, the team are here to listen, 24 hours a day, every day of the year.</p></div> <div class="chatbot__form"> <iframe title="GamCare Chatbot" src=https://app.five9.eu/consoles/ChatConsole/index.html?title=Gamcare%20Chat&tenant=GamCare-%20(thru%20babble)&profiles=GambleAware&showProfiles=true&autostart=true&theme=https%3A%2F%2Fstage-gambleaware.uksouth01.umbraco.io%2Fcss%2Fstyle.min.css%3Fv%3D638671766815059399&surveyOptions=%7B%22showComment%22%3Atrue%2C%22requireComment%22%3Afalse%7D&fields=%7B%22name%22%3A%7B%22value%22%3A%22%22%2C%22show%22%3Atrue%2C%22label%22%3A%22Name%22%7D%2C%22email%22%3A%7B%22value%22%3A%22%22%2C%22show%22%3Atrue%2C%22label%22%3A%22Email%22%7D%2C%22Question%22%3A%7B%22value%22%3A%22%22%2C%22show%22%3Afalse%2C%22label%22%3A%22Question%22%2C%22required%22%3Afalse%7D%2C%22UserLocale%22%3A%7B%22value%22%3A%22en%22%2C%22show%22%3Afalse%7D%7D&playSoundOnMessage=true&allowCustomerToControlSoundPlay=false&showEmailButton=true&useBusinessHours=false&showPrintButton=false&allowUsabilityMenu=false&enableCallback=false&callbackList=&allowRequestLiveAgent=false></iframe> </div> <div class="chatbot__caption rte"> <p>The live chat is delivered by GamCare and only available to people in England, Scotland and Wales. If you’d prefer to speak to an adviser over the phone, call <span class="phone-number"><a href="tel:08088020133">0808 8020 133</a></span> For information on <a href="tel:08088020133" title="0808 8020 133"></a>how GamCare collect and process data, read the <a rel="noopener" href="https://www.gamcare.org.uk/privacy/privacy-support-and-treatment-services/" target="_blank">GamCare privacy policy.</a></p> </div> </div> </div> </div> </div> <a class="cta cta--primary cta--phone-number js-tracking-telephone" data-value="Footer" href="tel:08088020133"> <span class="font-ico-phone icon"></span> <span>Call 0808 8020 133</span> </a> </div> </div> </div> </div> </section> </main> <footer class="footer"> <div class="wrap"> <ul class="footer__nav"> <li class="footer__nav-item"> <a class="link body-s" href="/terms-and-conditions/" target="_self" rel="noopener noreferrer" >Terms and conditions</a> </li> <li class="footer__nav-item"> <a class="link body-s" href="/policies/" target="_self" rel="noopener noreferrer" >Policies</a> </li> <li class="footer__nav-item"> <a class="link body-s" href="/join-our-team/" target="_self" rel="noopener noreferrer" >Join our team</a> </li> <li class="footer__nav-item"> <a class="link body-s" href="/what-we-do/branding-logos/" target="_self" rel="noopener noreferrer" >Branding and logos</a> </li> <li class="footer__nav-item"> <a class="link body-s" href="/donate/" target="_self" rel="noopener noreferrer" >Donate</a> </li> <li class="footer__nav-item"> <a class="link body-s" href="/about-us/" target="_self" rel="noopener noreferrer" >About us</a> </li> <li class="footer__nav-item"> <a class="link body-s" href="/contact-us/" target="_self" rel="noopener noreferrer" >Contact us</a> </li> </ul> <div class="footer__bottom"> <span class="footer__copyright body-s">Copyright 2024 GambleAware®</span> <div class="footer__socials"> <a class="footer__social footer__social--x" href=https://x.com/gambleawaregb?t=0VxH5ZGDq50vzhksa59y5Q&s=09 target="_blank" rel="noopener noreferrer" > <span class="sr-only">x</span> </a> <a class="footer__social footer__social--facebook" href=https://www.facebook.com/@gambleawaregb/ target="_blank" rel="noopener noreferrer" > <span class="sr-only">facebook</span> </a> <a class="footer__social footer__social--instagram" href=https://www.instagram.com/gambleawaregb?igsh=NHB1aGxmcXJlNDVq target="_blank" rel="noopener noreferrer" > <span class="sr-only">instagram</span> </a> </div> </div> </div> </footer> <script nonce="k8cv5LtDwSIcf29KuReBzOSH9EMa6QUeJMqUBRpvsos="> if(location.href.endsWith("/donate") || location.href.endsWith("/donate/")) { const formContainer = document.querySelector('.donate-form__content'); formContainer.addEventListener('click', function (event) { if (event.target.name === '7662c8d0-8f41-4bd6-f9ac-105084dab722') { $("textarea[name='8f59ff8a-db2c-4112-deec-cc30568c98f1']").parent().parent().attr("style",""); if (event.target.value === 'Other - Please specify how you have calculated your donation') { $("textarea[name='8f59ff8a-db2c-4112-deec-cc30568c98f1']").parent().parent().attr("style","display:block!important"); } } }); } </script> </body> </html><input type="hidden" value="/umbraco/api/filters/getArticles" id="filtersEndpoint">