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target="_self" > <span class="submenu-item-title">Commerce Growth</span> <span class="description">자동화된 신규고객 확보 및 기존고객 유지를 원하는 마케터와 대행사를 위한 플랫폼</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link" href="https://www.criteo.com/kr/platform/commerce-max/" target="_self" > <span class="submenu-item-title">Commerce Max</span> <span class="description">오픈 인터넷에서 리테일 미디어를 찾는 브랜드와 대행사를 위한 플랫폼</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link" href="https://www.criteo.com/kr/platform/commerce-yield/" target="_self" > <span class="submenu-item-title">Commerce Yield</span> <span class="description">디지털 애셋의 수익을 관리, 확장 및 극대화하고자 하는 유통사, 마켓플레이스 및 커머스 기업용</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link" href="https://www.criteo.com/kr/platform/commerce-grid/" target="_self" > <span class="submenu-item-title">Commerce Grid</span> <span class="description">커머스와 미디어를 프로그래밍 방식으로 연결하려는 매체사, 대행사 및 리테일사를 위한 플랫폼</span> </a> </li> </ul> 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href="https://www.criteo.com/kr/technology/predictive-bidding/" target="_self" > <span class="submenu-item-title">Predictive Bidding </span> <span class="description">각 유저의 예상 가치를 기준으로 한 입찰을 통해 비용을 절감합니다</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link" href="https://www.criteo.com/kr/technology/product-recommendations/" target="_self" > <span class="submenu-item-title">Product Recommendations </span> <span class="description">구매 의도를 기반으로 추천하여 더 많은 판매를 유도합니다</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link" href="https://www.criteo.com/kr/technology/shopper-graph/" target="_self" > <span class="submenu-item-title">Shopper Graph</span> <span class="description">구매자ID와 커머스 데이터를 연결해 캠패인을 확장하고 최적화 합니다</span> </a> </li> </ul> </div></div> </div> </li> <li class="main-menu-item"> <a class="main-menu-item-link" > <span class="main-menu-item-title">Solutions <span class="arrow-2023"></span></span> </a> <div class="submenu-groups"> <div 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class="submenu-item-title">Contextual Advertising </span> <span class="description">커머스 데이터와 컨텍츄얼 데이터를 결합하여 타겟팅을 향상시키세요</span> </a> </li> </ul> </div></div> <div class="submenu-group"> <div class="back-button close-submenu-group">뒤로 가기</div> <div class="submenu-title-wrapper"> <div class="submenu-title-wrapper-inner"> <span class="submenu-title pseudo-link">Retail Media<span class="arrow-2023"></span></span> </div> <div class="submenu-description">브랜드, 대행사 및 유통사를 위한 활성화 & 수익화 솔루션</div> </div> <div class="submenu-items"> <ul class="submenu"> <li class="submenu-item "> <a class="submenu-item-link" href="https://www.criteo.com/kr/solutions/retail-media-platform/" target="_self" > <span class="submenu-item-title">Retail Media</span> <span class="description">관련성 높은 광고를 통해 디지털 판매 지점 근처에 있는 고객에게 도달 및 전환을 높이세요</span> </a> </li> </ul> </div></div> </div> </li> <li class="main-menu-item"> <a class="main-menu-item-link" > <span class="main-menu-item-title">Resources<span 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어드레서빌리티 전략에 대해 알아보세요</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link" href="https://www.criteo.com/kr/help-center/" target="_self" > <span class="submenu-item-title">Help Center</span> <span class="description">크리테오 캠페인을 극대화하는 데 도움이 되는 FAQ, 가이드 등 제공</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link" href="https://www.criteo.com/kr/events/" target="_self" > <span class="submenu-item-title">Events</span> <span class="description">크리테오의 최신 정보를 확인하세요</span> </a> </li> </ul> </div></div> <div class="submenu-group"> <div class="back-button close-submenu-group">뒤로 가기</div> <div class="submenu-title-wrapper"> <div class="submenu-title-wrapper-inner"> <span class="submenu-title pseudo-link">Creative Formats<span class="arrow-2023"></span></span> </div> <div class="submenu-description">광고 포맷 및 실제 광고 사례</div> </div> <div class="submenu-items"> <ul class="submenu"> <li class="submenu-item "> <a class="submenu-item-link" href="https://www.criteo.com/kr/digital-ad-formats/" target="_self" > <span class="submenu-item-title">Digital Ad Formats </span> <span class="description">동영상, 어댑티브, 리치 미디어 등을 위한 다양한 광고 포맷</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link" href="https://www.criteo.com/kr/ad-gallery/" target="_self" > <span class="submenu-item-title">Ad Gallery </span> <span class="description">다양한 포맷, 업계 및 지역에서의 실제 활용 사례</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link" href="https://www.criteo.com/kr/technology/dco/" target="_self" > <span class="submenu-item-title">Dynamic Creative Optimization+</span> <span class="description">광고 노출을 높이기 위해 실시간으로 크리에이티브를 생성합니다</span> </a> </li> <li class="submenu-item "> <a class="submenu-item-link" href="https://www.criteo.com/kr/solutions/ad-trust-and-safety/" target="_self" > <span class="submenu-item-title">Ad Trust and Safety</span> <span class="description">최고 수준의 품질과 성능을 유지하세요</span> </a> </li> </ul> 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class="layout__product_details customizable intro_inside_a_column" > <div class="container"> <div class="row details-row first last odd"> <div class="col-lg-10 offset-lg-1"> <div class="row content-row align-items-center"> <div class="column-left col-lg-6"> <img src="https://www.criteo.com/kr/wp-content/uploads/sites/7/2022/06/Criteo-Quality-Image-v1.svg" alt=""> </div> <div class="column-right col-lg-6"> <div class="column-right-content"> <div class="subtitle">제어할 수 있는 안전</div><div class="description list-style-checkmark"><p>최고 수준의 품질과 성능을 유지하면서 안전에 대한 각 니즈에 맞는 솔루션을 제공합니다.</p> </div> </div> </div> </div> </div> </div> </div> </section> <script> jQuery(function() { jQuery('.add-box.match-height').matchHeight(); }); </script><style>@media (max-width: 767px) {#why-it-matters{ padding-bottom: 170px !important;}}</style> <section ID="why-it-matters" class="layout__product_details customizable Light_Smoke has-additional-boxes" style=" padding-bottom: 170px;"> <div class="container"> <div class="row"> <div class="col-lg-6 offset-lg-3 text-center"> <div class="intro-block no-description "> <div class="uppercase-labels caption mb-stack-4">왜 중요할까요?</div> <h2 class="h4 title">브랜드 안전과 관련된 최신 리소스를 참조하세요.<br /> </h2> </div> </div> </div> <div class="row details-row first last even"> <div class="col-lg-10 offset-lg-1"> <div class="row content-row align-items-center"> <div class="column-left col-lg-6"> </div> <div class="column-right col-lg-6"> <div class="column-right-content"> </div> </div> </div> </div> </div> </div> </section> <section class="add-boxes-section pb-6"> <div class="container"> <div class="row"> <div class="col-lg-6"> <div class="add-box hoverable clickable match-height no-icon align-items-center"> <div class="right "> <h3>모바일 인앱 광고에서 부정 광고를 방지하기 위한 노력: 크리테오 & Pixalate Q&A</h3> <div class="description">Blog</div> <div class="link-arrow">⟶</div> </div> <a class="overlay-link" 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지표입니다.</h2> <div class="description"><p>크리테오는 구매자와 판매자의 마케팅 목표와 브랜드 요구 사항에 부합하는 신뢰할 수 있는 광고 생태계를 유지하기 위해 노력하고 있습니다.</p> </div> </div> </div> <div class="col-lg-6 offset-lg-1"> <div class="row"> <div class="col-lg-6"> <div class="box"> <span class="icon" style="background-image: url(https://www.criteo.com/kr/wp-content/uploads/sites/7/2022/06/Inventory-Quality-Icon.svg) !important;"></span> <h3>인벤토리 품질</h3> <div class="description list-style-checkmark"><p>브랜드와 캠페인의 성과를 보호하기 위해 엄격한 품질 표준을 적용합니다.</p> </div> </div> </div> <div class="col-lg-6"> <div class="box"> <span class="icon" style="background-image: url(https://www.criteo.com/kr/wp-content/uploads/sites/7/2022/06/Brand-Suitability-Icon.svg) !important;"></span> <h3>브랜드 적합성</h3> <div class="description list-style-checkmark"><p>세분화된 제어를 통해 브랜드의 아이덴티티와 기준에 부합하는 콘텐츠와 인벤토리에만 광고가 표시되도록 합니다.</p> </div> </div> </div> <div class="col-lg-6"> <div class="box"> <span class="icon" style="background-image: url(https://www.criteo.com/kr/wp-content/uploads/sites/7/2022/06/Traffic-Quality-icon.svg) !important;"></span> <h3>트래픽 품질</h3> <div class="description list-style-checkmark"><p>고급 탐지 및 방지 시스템은 브랜드와 상품에 실제로 관심이 있는 사용자들에게 도달할 수 있도록 지원합니다.</p> </div> </div> </div> <div class="col-lg-6"> <div class="box"> <span class="icon" style="background-image: url(https://www.criteo.com/kr/wp-content/uploads/sites/7/2022/06/Ad-Safety-Icon.svg) !important;"></span> <h3>광고 안전성</h3> <div class="description list-style-checkmark"><p>포괄적인 광고 지침 및 전용 머신 러닝을 통해 게재된 광고가 제휴매체사의 기준에 부합하도록 합니다.</p> </div> </div> </div> <div class="col-lg-6"> <div class="box"> <span class="icon" style="background-image: url(https://www.criteo.com/kr/wp-content/uploads/sites/7/2022/06/Ad-Quality-Icon.svg) !important;"></span> <h3>광고 품질</h3> <div class="description list-style-checkmark"><p>배너가 디자인된 대로 표시되고 모든 환경에서 최상의 상태로 작동하도록 보장합니다.</p> </div> </div> </div> </div> </div> </div> </div> </section> 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