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Read to learn about these scams and how to stay safe."/><meta name="twitter:card" content="summary_large_image"/><meta name="twitter:site" content="@getresponse"/><meta property="og:title" content="Is Affiliate Marketing Legit? How to Avoid Scams [2025]"/><meta property="og:description" content="Affiliate marketing is legit but there are various affiliate marketing scams out there. Read to learn about these scams and how to stay safe."/><meta property="og:url" content="https://www.getresponse.com/blog/is-affiliate-marketing-legit-how-to-avoid-scams"/><meta property="og:type" content="website"/><meta property="og:image" content="https://gr-dms.s3.amazonaws.com/blog/sites/5/2024/11/1153/blog-post-social-sharing-images-55.png"/><link rel="canonical" href="https://www.getresponse.com/blog/is-affiliate-marketing-legit-how-to-avoid-scams"/><meta http-equiv="content-language" content="en"/><script type="application/ld+json">{"@context":"https://schema.org","@type":"BlogPosting","mainEntityOfPage":{"@type":"WebPage","@id":"https%3A%2F%2Fwww.getresponse.com%2Fblog%2Fis-affiliate-marketing-legit-how-to-avoid-scams","url":"https%3A%2F%2Fwww.getresponse.com%2Fblog%2Fis-affiliate-marketing-legit-how-to-avoid-scams"},"headline":"Is Affiliate Marketing Legit? How to Avoid Scams [2025]","image":"https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1154/blog-post-social-sharing-images-56.png","datePublished":"2024-11-05T12:10:50.000Z","dateModified":"2024-12-17T14:33:34.000Z","author":[{"name":"Nael Chhaytli","image":"https://us-wd.gr-cdn.com/blog/sites/5/2024/01/1704/nael-chhayti_400x400-av.png","description":"Nael Chhaytli is a Content Marketing Manager at GetResponse and a Digital Marketing Expert with a diverse background in marketing specialisations. He has used his expertise to drive success and growth for businesses in the service, SaaS, and e-commerce sectors.","jobTitle":"Senior Content Marketing Specialist","url":"https://www.getresponse.com/blog/authors/nael-chhaytli","@type":"Person"}],"publisher":{"@type":"Organization","name":"GetResponse","url":"https://www.getresponse.com","logo":{"@type":"ImageObject","url":"https://upload.wikimedia.org/wikipedia/commons/2/2c/GetResponse_Logo.png"}},"description":"Affiliate marketing is a booming industry, valued at an impressive $12 billion worldwide. Many affiliate marketers have built substantial fortunes in the industry. 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3.8v17.1h-6.3v-1.9c0-.8.1-1.7.1-1.7h-.1s-4.3 4.3-11.8 4.3c-10.5 0-19.5-8-19.5-20.9 0-11.6 8.8-20.5 20.4-20.5M200.3 7.6h14.3c7.3 0 12.5 4.5 12.5 12.1 0 7.2-5 10.2-6.7 10.6v.1s1.2.6 2 2l3.9 7.7c.6 1.2 1.6 1.3 2.8 1.3h.7v6.3H226c-3 0-4.3-.5-5.6-3l-5.1-10.1c-.8-1.6-1.7-1.9-3.8-1.9h-3.7v15h-7.4V7.6zm13.3 18.8c3.7 0 5.9-2.3 5.9-6.3 0-3.9-2.2-6.2-5.8-6.2h-6v12.5z"></path></svg></a></div><button class="Header_mobileMenuToggler__paQtv" aria-label="menu"></button><nav class="Header_nav___ff4b"><div class="MenuItem_item__MmCYd"><button class="MenuDialog_button__hRWHE"><div class="MenuDialog_cloak__Kr8kv"></div><div class="MenuDialog_wayback__zsJve"></div><span>Product<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 4 8" width="4" height="8"><path d="M0 8h1.3L4 3.9 1.3 0H0l2.3 4z"></path></svg><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 41.52 24.55" width="15" height="9"><path fill="none" stroke="#202730" stroke-linecap="round" stroke-miterlimit="10" stroke-width="7.58" d="m3.79 3.79 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stroke-width="1.5"><path d="M17.12 6.173H6.87c-.547 0-.99.498-.99 1.113v9.417c0 .615.443 1.113.99 1.113h10.25c.547 0 .99-.498.99-1.113V7.286c0-.615-.443-1.113-.99-1.113zM9.5 9.356h5M9.5 11.471h5M11.38 14.644h3.12"></path><path d="M20.84 3H3.16c-1.094 0-1.98.997-1.98 2.228v13.545c0 1.23.886 2.227 1.98 2.227h17.68c1.094 0 1.98-.997 1.98-2.227V5.228c0-1.23-.886-2.228-1.98-2.228z"></path></g></svg><a href="https://www.getresponse.com/features/list-building/form-builder">Signup forms</a></span></li><li><span class="SubmenuListItem_item__zYBYW"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24" class="SubmenuListItem_icon__G0lru" color="#00baff"><path stroke="#00a2ff" stroke-miterlimit="10" stroke-width="1.5" d="M3.81 10.24h16.38m-8.19 0V21m5.54 0H6.46C5 21 3.82 19.81 3.81 18.35V5.65C3.81 4.19 5 3 6.46 3h11.09c1.46 0 2.64 1.19 2.65 2.65v12.7c0 1.46-1.19 2.64-2.65 2.65z"></path></svg><span class="Badge_badge__g5gXS">AI</span><a href="https://www.getresponse.com/features/landing-page-creator">Landing pages</a></span></li><li><span class="SubmenuListItem_item__zYBYW"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24" class="SubmenuListItem_icon__G0lru" color="#00baff"><g stroke="#00a2ff" stroke-linecap="round" stroke-miterlimit="10" stroke-width="1.5"><path d="M14.65 10.41h4.23M14.65 13.59h4.23M14.65 16.76h3.17M5.22 14.75l2.01-2.12 1.48 1.91 1.16-1.06 1.59 1.69m-5.82-4.76a.496.496 0 0 0-.53.47v5.35c-.02.28.19.51.47.53h5.35c.28.02.51-.19.53-.47v-5.35a.496.496 0 0 0-.47-.53h-.06z"></path><path d="M19.52 3H4.48a2.54 2.54 0 0 0-2.54 2.54v12.92A2.54 2.54 0 0 0 4.48 21h15.04a2.54 2.54 0 0 0 2.54-2.54V5.54A2.54 2.54 0 0 0 19.52 3zM1.94 6.18h19.59"></path></g></svg><span class="Badge_badge__g5gXS">AI</span><a href="https://www.getresponse.com/features/website-builder">Website builder</a></span></li><li><span class="SubmenuListItem_item__zYBYW"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24" class="SubmenuListItem_icon__G0lru" color="#00baff"><path stroke="#00a2ff" stroke-miterlimit="10" stroke-width="1.5" d="m9 20.5-.01-8.46-5.42-6.15c-.72-.96-.6-1.69-.48-2.05.24-.6.96-.84 1.93-.84h13.97c.96 0 1.69.36 1.93.84.12.36.24 1.08-.48 2.05l-5.42 6.14v5.24c0 .23-.12.45-.32.57l-5.21 3.11c-.15.09-.35.04-.44-.11a.33.33 0 0 1-.05-.16z"></path></svg><a href="https://www.getresponse.com/features/conversion-funnel">Conversion funnel</a></span></li></ul></div><div class=""><div class="SubmenuList_label__Fqw_p"><a href="https://www.getresponse.com/solutions/customer-engagement">Communicate<span class="SubmenuProducts_chevron__e0GVq"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="14" fill="none" viewBox="0 0 14 14"><g stroke-linecap="round" stroke-miterlimit="10" stroke-width="2"><path d="M5.35 10.3 8.65 7M5.35 3.7 8.65 7"></path></g></svg></span></a></div><ul class="SubmenuList_list__xwjbd"><li><span class="SubmenuListItem_item__zYBYW"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24" class="SubmenuListItem_icon__G0lru" color="#00baff"><path stroke="#00a2ff" stroke-miterlimit="10" stroke-width="1.5" d="m2.805 6.68 7.923 5.802c.715.53 1.7.53 2.414 0l7.924-5.802m-1.45 11.81H4.395c-.91 0-1.645-.737-1.656-1.657V7.156c0-.91.736-1.645 1.656-1.656h15.22c.908 0 1.644.736 1.655 1.656v9.688c0 .91-.736 1.645-1.656 1.656z"></path></svg><span class="Badge_badge__g5gXS">AI</span><a href="https://www.getresponse.com/features/email-marketing">Email marketing</a></span></li><li><span class="SubmenuListItem_item__zYBYW"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24" class="SubmenuListItem_icon__G0lru" color="#00baff"><g stroke="#00a2ff" stroke-linecap="round" stroke-miterlimit="10" stroke-width="1.5"><path d="M20.69 3.86H3.31a1.86 1.86 0 0 0-1.86 1.86v12.42A1.86 1.86 0 0 0 3.31 20h17.38a1.86 1.86 0 0 0 1.86-1.86V5.72a1.86 1.86 0 0 0-1.86-1.86zM12 7.83 8.4 9.82M12 16.08V7.83M6.41 2v3.72M17.59 2v3.72"></path></g></svg><span class="Badge_badge__g5gXS">AI</span><a href="https://www.getresponse.com/features/email-marketing/autoresponder">Autoresponders</a></span></li><li><span class="SubmenuListItem_item__zYBYW"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24" class="SubmenuListItem_icon__G0lru" color="#00baff"><path stroke="#00a2ff" stroke-linecap="round" stroke-miterlimit="10" stroke-width="1.5" d="M22.011 13.359v-2.695c-1.38-.49-2.25-.624-2.684-1.682s.09-1.782.713-3.096l-1.904-1.904c-1.303.624-2.027 1.147-3.096.702S13.837 3.37 13.347 2h-2.694c-.49 1.37-.624 2.25-1.682 2.684s-1.782-.09-3.096-.713L3.971 5.875c.624 1.314 1.147 2.038.713 3.096S3.359 10.174 2 10.653v2.694c1.359.49 2.25.624 2.684 1.682.445 1.069-.1 1.804-.702 3.096l1.904 1.904c1.303-.624 2.038-1.147 3.096-.713S10.185 20.63 10.664 22h2.695c.49-1.37.623-2.25 1.692-2.695 1.058-.434 1.77.078 3.085.713l1.904-1.904c-.624-1.303-1.147-2.027-.713-3.096.435-1.07 1.314-1.18 2.684-1.66zM11.543 9.416l2.829 1.637c.534.312.713.991.412 1.526-.1.167-.234.312-.412.412l-2.829 1.637a1.115 1.115 0 0 1-1.67-.969v-3.263c0-.612.501-1.113 1.114-1.113.2 0 .39.044.556.133z"></path></svg><a href="https://www.getresponse.com/features/marketing-automation">Marketing automation</a></span></li><li><span class="SubmenuListItem_item__zYBYW"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24" class="SubmenuListItem_icon__G0lru" color="#00baff"><path stroke="#00a2ff" stroke-miterlimit="10" stroke-width="1.5" d="M21.66 21H2.34c-.83.05-1.54-.59-1.59-1.42V4.47c.02-.83.71-1.49 1.54-1.47h19.37c.83-.05 1.54.59 1.59 1.42v15.11c-.02.83-.71 1.49-1.54 1.47z"></path><path fill="#00a2ff" d="M5.89 5.25a.56.56 0 1 1-1.12 0 .56.56 0 1 1 1.12 0M8.14 5.25a.56.56 0 1 1-1.12 0 .56.56 0 1 1 1.12 0M3.64 5.25a.56.56 0 1 1-1.12 0 .56.56 0 1 1 1.12 0"></path><g stroke="#00a2ff" stroke-miterlimit="10" stroke-width="1.5"><path d="M13 16.78c0 .52-.42.95-.95.95s-.95-.42-.95-.95"></path><path stroke-linecap="round" d="M13.34 8.02c-.03-.71-.62-1.26-1.33-1.23-.67.03-1.2.56-1.23 1.23"></path><path stroke-linecap="round" d="M10.78 8.02c-.7.3-1.31.76-1.79 1.35-.41.66-.63 1.43-.61 2.21v2.63l-.81.84c-.18.2-.22.49-.1.74.1.25.34.41.61.42h7.97c.27 0 .5-.17.61-.42.12-.24.08-.53-.1-.74l-.81-.84v-2.63c.02-.78-.19-1.55-.61-2.21a4.7 4.7 0 0 0-1.79-1.35"></path></g></svg><a href="https://www.getresponse.com/features/web-push-notifications">Web push notifications</a></span></li><li><span class="SubmenuListItem_item__zYBYW"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24" class="SubmenuListItem_icon__G0lru" color="#00baff"><g stroke="#00a2ff"><g stroke-linecap="round" stroke-miterlimit="10" stroke-width="1.5"><path d="M19.51 6.44h-6.95c-.83-.02-1.52.64-1.54 1.47v3.7c0 .84.69 1.51 1.53 1.5h.57v1.69l2.18-1.69h4.18c.84.02 1.53-.65 1.54-1.48V7.94c.03-.8-.59-1.47-1.39-1.5h-.11z"></path><path d="M16.1 13.69v6.54c.04.93-.68 1.72-1.61 1.76H6.65c-.93-.01-1.68-.77-1.67-1.71V3.76c-.04-.93.68-1.72 1.61-1.76h7.84c.93.01 1.68.77 1.67 1.7v2.2M8.88 4.35h3.33"></path></g><path fill="#00a2ff" stroke-width="0.5" d="M11.38 19.48c0 .46-.37.83-.83.83s-.83-.37-.83-.83.37-.83.83-.83.83.37.83.83z"></path></g></svg><a href="https://www.getresponse.com/features/sms-text-automation">SMS marketing</a></span></li></ul></div><div class=""><div class="SubmenuList_label__Fqw_p"><a href="https://www.getresponse.com/solutions/ecommerce-marketing">Promote and sell<span class="SubmenuProducts_chevron__e0GVq"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="14" fill="none" viewBox="0 0 14 14"><g stroke-linecap="round" stroke-miterlimit="10" stroke-width="2"><path d="M5.35 10.3 8.65 7M5.35 3.7 8.65 7"></path></g></svg></span></a></div><ul class="SubmenuList_list__xwjbd"><li><span class="SubmenuListItem_item__zYBYW"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24" class="SubmenuListItem_icon__G0lru" color="#00baff"><path fill="#00a2ff" d="M2 2.25a.75.75 0 1 0 0 1.5zm5.384 13.555.734-.155-.002-.01-.002-.008zm12.98-.123-.733-.16-.003.012zm1.617-7.16.731.167.001-.005zM2 3.75h1.171v-1.5H2zm1.171 0c.258 0 .405.11.53.292.146.212.211.455.267.637l1.435-.433c-.037-.125-.162-.613-.467-1.055-.326-.473-.89-.941-1.765-.941zm.797.93.035.14.096.394a2615.649 2615.649 0 0 1 2.147 9.034l.296 1.254.083.351.022.092.006.024v.006l.001.001.73-.171.73-.173v-.002l-.002-.006q-.001-.008-.005-.023l-.022-.093c-.02-.08-.047-.2-.083-.35L6.8 10.075c-.656-2.771-1.34-5.648-1.396-5.83zm3.416 11.125-.733.155v.002l.002.01.023.092q.022.086.068.222c.061.176.16.418.312.667.3.49.886 1.115 1.863 1.115v-1.5c-.238 0-.42-.131-.583-.398a2 2 0 0 1-.219-.525v.003h.001v.001zm1.535 2.263h9.92v-1.5h-9.92zm9.92 0c.964 0 1.54-.627 1.837-1.129a3.8 3.8 0 0 0 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2.454zm.96-.954c.532 0 .96.43.96.954h1.5a2.457 2.457 0 0 0-2.46-2.454zM20.425 6.37c-.877 0-1.536.498-2.045 1.022-.49.504-1.007 1.222-1.478 1.794-1.002 1.219-2.139 2.268-4.074 2.268v1.5c2.624 0 4.146-1.493 5.233-2.816.574-.698.958-1.251 1.395-1.7.416-.43.707-.567.97-.567zm-7.597 5.084c-2.219 0-2.984-2.159-2.212-3.4l-1.274-.792c-1.348 2.168.006 5.692 3.486 5.692z"></path><path stroke="#00a2ff" stroke-linecap="round" stroke-miterlimit="10" stroke-width="1.5" d="m14.404.915-2.28 2.28m4.693.134-2.28 2.28m0 2.145 1.074-1.073-4.56-4.56L9.98 3.195a3.22 3.22 0 0 0 0 4.56 3.22 3.22 0 0 0 4.559 0z"></path></svg><a href="https://www.getresponse.com/solutions/ecommerce-marketing#one-click-integrations">Ecommerce integrations</a></span></li><li><span class="SubmenuListItem_item__zYBYW"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24" class="SubmenuListItem_icon__G0lru" color="#00baff"><g stroke="#00a2ff" stroke-linecap="round" stroke-miterlimit="10" stroke-width="1.5"><path d="M20.85 3.75H3.15c-.69-.01-1.27.54-1.28 1.24v14.02c.01.69.58 1.25 1.28 1.24h17.69c.69.01 1.27-.54 1.28-1.24V4.99c-.01-.69-.58-1.25-1.28-1.24zM5.81 16.13h9.28M5.81 13.03h12.38M17.16 6.33l2.06 2.06M17.16 8.39l2.06-2.06"></path></g></svg><a href="https://www.getresponse.com/features/popup-creator">Popup creator</a></span></li><li><span class="SubmenuListItem_item__zYBYW"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24" class="SubmenuListItem_icon__G0lru" color="#00baff"><g stroke="#00a2ff" stroke-linecap="round" stroke-miterlimit="10" stroke-width="1.5"><path d="M12.43 6.87h-6.8M.77 2.99h2.77c1.06 0 1.34 1.1 1.43 1.43s2.55 10.74 2.55 10.74.3 1.44 1.44 1.44h9.37c1.11 0 1.4-1.41 1.43-1.56.07-.31.22-1.01.41-1.85M17.25 21.5a1.55 1.55 0 1 0 0-3.1 1.55 1.55 0 0 0 0 3.1zM9.85 21.5a1.55 1.55 0 1 0 0-3.1 1.55 1.55 0 0 0 0 3.1z"></path><path d="M22.62 2.5h-9.47a.61.61 0 0 0-.61.61v9.47c0 .337.273.61.61.61h9.47a.61.61 0 0 0 .61-.61V3.11a.61.61 0 0 0-.61-.61z"></path></g><path fill="#00a2ff" d="M15.95 9.43h1.53l.37 1.05H19l-1.76-4.86H16.2l-1.71 4.86h1.13l.35-1.05zm.34-1.01.42-1.26.43 1.26zM20.82 5.62h-1.17v4.86h1.17z"></path></svg><a href="https://www.getresponse.com/features/product-recommendations">AI recommendations</a></span></li><li><span class="SubmenuListItem_item__zYBYW"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24" class="SubmenuListItem_icon__G0lru" color="#00baff"><path stroke="#00a2ff" stroke-linecap="round" stroke-miterlimit="10" stroke-width="1.5" d="M6.83 8.28v7.44l11.84 5.25q.075.03.15.03c.19-.01.35-.16.35-.36V3.35v.02q0-.075-.03-.15c-.08-.18-.29-.26-.47-.18zm0 0v7.45H3.35a1.97 1.97 0 0 1-1.94-2v-3.46c-.01-1.08.86-1.98 1.94-1.99zm9.06 1.25c-.99-1.19-4.15-1.3-4.04.79.06 1.19 1.36 1.4 1.36 1.4.8.2 2.71.49 2.57 1.71-.22 1.99-3.05 1.84-4.19.81m2.24-6.82v1.27m0 6.29v1.27m-8.21-.52H3.29l1.76 5.2h2.33zm16.96-3.72c.03-1.92-1.5-3.49-3.42-3.52v7.03c1.91-.03 3.44-1.6 3.42-3.51z"></path></svg><a href="https://www.getresponse.com/features/paid-ads">Paid ads</a></span></li></ul></div><span class="SubmenuProducts_topLabelContent__Pqn62">CONTENT MONETIZATION</span><div class=""><div class="SubmenuList_label__Fqw_p"><a href="https://www.getresponse.com/solutions/selling-knowledge">Monetize your knowledge<span class="SubmenuProducts_chevron__e0GVq"><svg xmlns="http://www.w3.org/2000/svg" width="14" height="14" fill="none" viewBox="0 0 14 14"><g stroke-linecap="round" stroke-miterlimit="10" stroke-width="2"><path d="M5.35 10.3 8.65 7M5.35 3.7 8.65 7"></path></g></svg></span></a></div><ul class="SubmenuList_list__xwjbd"><li><span class="SubmenuListItem_item__zYBYW"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24" class="SubmenuListItem_icon__G0lru" color="#00baff"><g stroke="#00a2ff" stroke-linecap="round" stroke-linejoin="round" stroke-width="1.5"><path d="M.9 9.736 12 3l11.1 6.726L12 16.452z"></path><path d="M5.23 12.375v5.617C5.23 19.45 8.26 21 12 21s6.77-1.55 6.77-3.008v-5.617"></path><path d="M12 9.736H.9v5.127"></path></g></svg><span class="Badge_badge__g5gXS">AI</span><a href="https://www.getresponse.com/features/course-creator">Course creator</a></span></li><li><span class="SubmenuListItem_item__zYBYW"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24" class="SubmenuListItem_icon__G0lru" color="#00baff"><path stroke="#00a2ff" stroke-linecap="round" stroke-miterlimit="10" stroke-width="1.5" d="m19.31 7.573 2.28 1.963c.246.21.392.519.392.846v9.89c0 .964-.782 1.728-1.727 1.728H3.782C2.8 22 2 21.2 2 20.218v-9.845c0-.318.145-.628.39-.846l2.283-1.963m14.636 4.29V3.11C19.31 2.5 18.81 2 18.2 2H5.782c-.61 0-1.11.5-1.11 1.11v8.717m-2.136-1.436 8.155 5.863a2.18 2.18 0 0 0 2.6 0l8.282-5.981m-9.691.163 1.518 1.528M8.936 8.882 10.4 7.409l2.255 2.255-1.473 1.472a1.583 1.583 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How to avoid scams (2025)</h1><div class="SinglePostDetails_info__8SEyP SinglePostDetails_long__qAUbv SinglePostHeader_details__fxbxu"><div class="SinglePostDetails_time__yitzO"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24" aria-label="Reading time"><path stroke="#717171" stroke-miterlimit="10" stroke-width="2" d="M12 22c5.523 0 10-4.477 10-10S17.523 2 12 2 2 6.477 2 12s4.477 10 10 10Z"></path><path stroke="#717171" stroke-linecap="round" stroke-width="2" d="M12 12h6M12 12V6"></path></svg>16 min</div><div class="SinglePostDetails_date__z6Md7"><span><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" fill="none" viewBox="0 0 24 24"><rect width="18" height="16" x="3" y="5" stroke="#717171" stroke-linecap="round" stroke-miterlimit="10" stroke-width="2" rx="3"></rect><path stroke="#717171" stroke-width="2" d="M3 11h18"></path><path stroke="#717171" stroke-linecap="round" stroke-width="2" d="M8 3v4M16 3v4"></path></svg></span>Updated: <time dateTime="2024-12-17T14:33:34.000Z">Dec 17, 2024</time></div><div class="SinglePostDetails_author__qyxmG"><a class="SinglePostDetails_author__qyxmG" href="https://www.getresponse.com/blog/authors/nael-chhaytli"><img src="https://us-rd.gr-cdn.com/24x/https://us-wd.gr-cdn.com/blog/sites/5/2024/01/1704/nael-chhayti_400x400-av.png" srcSet="https://us-rd.gr-cdn.com/48x/https://us-wd.gr-cdn.com/blog/sites/5/2024/01/1704/nael-chhayti_400x400-av.png 2x" alt="Nael Chhaytli" height="24" width="24"/><span>Nael Chhaytli</span></a></div></div></header></div><div class="_slug__mainColumn__Gi186"><div class="_slug__mobileOnly__0B_tt"><nav aria-labelledby=":Rbha6:" class="TableOfContents_container__A0_vi"><h2 id=":Rbha6:" class="TableOfContents_header__5f9NF"><img src="https://us-wn-g.gr-cdn.com/_next/static/media/icon.a5cd9734.svg" width="17" height="16" class="TableOfContents_icon__Rqps_" alt=""/>Table of contents</h2><ol class="TableOfContents_list__OL4uU"><li><a href="#:R8:">What is affiliate marketing?</a></li><li><a href="#:Rs:">Is affiliate marketing legitimate?</a></li><li><a href="#:R16:">Affiliate marketers—watch out for these scams </a><ol><li><a href="#:R1e:">1. Get-rich-quick schemes</a></li><li><a href="#:R1o:">2. Pay-to-join programs</a></li><li><a href="#:R22:">3. Shady influencers and products</a></li><li><a href="#:R2c:">4. Pyramid schemes and MLMs</a></li><li><a href="#:R2o:">5. Phishing scams</a></li></ol></li><li><a href="#:R30:">Companies running affiliate marketing—watch out for these scams </a></li><li><a href="#:R5e:">Tips to avoid affiliate marketing scams</a><ol><li><a href="#:R5k:">Ask online affiliate marketing communities</a></li><li><a href="#:R5s:">Choose reputable affiliate platforms</a></li><li><a href="#:R62:">Choose familiar products and services</a></li><li><a href="#:R68:">Monitor your website traffic</a></li><li><a href="#:R6g:">Check for longer cookie duration</a></li><li><a href="#:R6m:">Check for testimonials</a></li><li><a href="#:R6s:">Examine commission structure and terms and conditions</a></li><li><a href="#:R72:">Ask for a free signup</a></li><li><a href="#:R78:">Check for anti-fraud policy</a></li></ol></li><li><a href="#:R7g:">Never fall victim to affiliate marketing fraud again</a></li></ol><button type="button" class="TableOfContents_button__LFphI" aria-hidden="true"><img 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h2{color:var(--wp--preset--color--black);font-family:var(--wp--preset--font-family--rubik);font-size:var(--wp--preset--font-size--h-2);font-weight:500;line-height:36px;margin-bottom:16px;margin-top:16px;padding-bottom:12px;padding-top:12px}:where(.single-post-content) h3{color:var(--wp--preset--color--black);font-family:var(--wp--preset--font-family--rubik);font-size:var(--wp--preset--font-size--h-3);font-weight:500;line-height:32px;margin-bottom:16px;margin-top:16px;padding-bottom:12px;padding-top:12px}:where(.single-post-content) .wp-block-heading{font-weight:500}:where(.single-post-content) p{color:var(--wp--preset--color--black);font-family:var(--wp--preset--font-family--noto-serif);font-weight:400;line-height:1.5;margin-bottom:16px;margin-top:16px;padding-bottom:12px;padding-top:12px}:where(.single-post-content) p a:where(:not(.wp-element-button)){color:var(--wp--preset--color--blue-gr);font-weight:400}:where(.single-post-content) p a:where(:not(.wp-element-button)):hover{color:var(--wp--preset--color--hover-blue-gr)}:where(.single-post-content) .wp-block-heading{font-weight:500}:where(.single-post-content) p{color:var(--wp--preset--color--black);font-family:var(--wp--preset--font-family--noto-serif);font-weight:400;line-height:1.5;margin-bottom:16px;margin-top:16px;padding-bottom:12px;padding-top:12px}:where(.single-post-content) p a:where(:not(.wp-element-button)){color:var(--wp--preset--color--blue-gr);font-weight:400}:where(.single-post-content) p a:where(:not(.wp-element-button)):hover{color:var(--wp--preset--color--hover-blue-gr)}:where(.single-post-content) ul{font-family:var(--wp--preset--font-family--noto-serif);font-size:var(--wp--preset--font-size--paragraph);font-weight:400;line-height:24px}</style><div class="single-post-content"><div class="entry-content wp-block-post-content has-global-padding is-layout-constrained wp-embed-responsive"> <p>Affiliate marketing is a booming industry, valued at an impressive<a href="https://saasscout.com/statistics/affiliate-marketing-statistics/"> $12 billion worldwide</a>. Many affiliate marketers have built substantial fortunes in the industry. Major brands like Amazon, eBay, and Shopify rely on it as a core part of their<a href="https://www.getresponse.com/blog/saas-marketing-strategy-tips"> marketing strategy</a>.</p> <p>However, its popularity also means that scams have become a significant concern in the affiliate marketing world. Unethical practices and various types of fraud deceive affiliate marketers and companies looking to launch affiliate programs.</p> <p>In this article, let’s go through the common affiliate marketing scams you might encounter and discuss practical tips on how to steer clear of them.</p> <h2 id=":R8:" class="level-2 wp-block-heading">What is affiliate marketing?</h2> <p>Affiliate marketing is a way to earn money by promoting other people’s products or services. You sign up as an affiliate, get a unique link to share, and when someone clicks on your link and makes a purchase, you earn a commission.</p> <p>It’s a popular way of<a href="https://www.getresponse.com/blog/make-money-online"> making money online</a> because you don’t need to create your own brand or products. A few other reasons why affiliate marketing is popular include:</p> <ul> <li>You don’t need a lot of money to get started.</li> <li>You can<a href="https://www.getresponse.com/blog/make-money-from-home"> work from anywhere</a> and set your hours.</li> <li>You earn commissions as a form of passive income even when you’re not actively working.</li> <li>You promote other people’s products, so you don’t have to deal with production or<a href="https://www.getresponse.com/blog/ecommerce-merchandising"> product merchandising</a>.</li> </ul> <p>You might think affiliate marketing is shady. However, many large and reputable companies use it to reach more customers, so it’s a standard and accepted practice in the business world.</p> <p>Check this out:</p> <figure class="wp-block-image size-full"><img srcSet="https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1013/sephora-affiliate-benefits.png?width=412 412w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1013/sephora-affiliate-benefits.png?width=653 653w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1013/sephora-affiliate-benefits.png?width=824 824w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1013/sephora-affiliate-benefits.png?width=1306 1306w" sizes="(max-width: 967px) min(calc(100vw - 60px), 653px), 653px" decoding="async" loading="lazy" width="1476" height="674" src="https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1013/sephora-affiliate-benefits.png" alt="Sephora affiliate program benefits" class="wp-image-70337" style="object-fit:cover"/></figure> <p>Sephora is a well-known business and runs a robust affiliate program.</p> <figure class="wp-block-image size-full is-resized"><img srcSet="https://us-wd.gr-cdn.com/blog/sites/5/2024/11/0945/8976rUuN-image.png?width=412 412w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/0945/8976rUuN-image.png?width=653 653w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/0945/8976rUuN-image.png?width=824 824w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/0945/8976rUuN-image.png?width=1306 1306w" sizes="(max-width: 967px) min(calc(100vw - 60px), 653px), 653px" decoding="async" src="https://us-wd.gr-cdn.com/blog/sites/5/2024/11/0945/8976rUuN-image.png" alt="" class="wp-image-70331" style="width:320px" width="320"/></figure> <p>This email by Base is an example of how legitimate businesses reach out to prospective affiliates to promote their affiliate program.</p> <h2 id=":Rs:" class="level-2 wp-block-heading">Is affiliate marketing legitimate?</h2> <p>Yes, affiliate marketing is a legal and legitimate business as long as you follow the rules set by authorities. </p> <p>For example, in the United States, the<a href="https://www.ftc.gov/business-guidance/resources/ftcs-endorsement-guides-what-people-are-asking"> Federal Trade Commission (FTC)</a> has guidelines that require affiliates to disclose their relationships with the companies they promote. This means you have to tell your audience that you might earn a commission if they purchase through your link.</p> <p>Affiliate marketing is also ethical when done right. You just need to be honest with your audience and only promote products you genuinely believe in.</p> <p>Keep in mind that affiliate marketing isn’t a quick way to get rich. You won’t make a lot of money instantly without putting in effort. To succeed as an affiliate marketer, you need to be prepared to work hard and<a href="https://www.getresponse.com/blog/what-is-audience-development"> build a large audience</a>. Only then will you start seeing meaningful earnings from your promotions.</p> <h2 id=":R16:" class="level-2 wp-block-heading">Affiliate marketers—watch out for these scams </h2> <p>Not every affiliate program is reliable. While there are<a href="https://www.getresponse.com/blog/high-ticket-affiliate-marketing"> high-ticket programs</a> that pay their affiliates on time, offer high-quality products, and provide fair commissions, these are the rare gems.</p> <p>Unfortunately, many programs are associated with low commissions, late payments, and poor support. Some might even be involved in affiliate marketing fraud. </p> <p>This means you must be aware of the affiliate marketing scams you may encounter before venturing into it. Let’s look at five common scams affiliates face.</p> <h3 id=":R1e:" class="wp-block-heading" data-table-of-content="true">1. Get-rich-quick schemes</h3> <p>Get-rich-quick schemes are misleading offers that promise fast and easy money with little effort. Such schemes try to lure you in with the idea that you can make a lot of money very quickly just by joining an affiliate program.</p> <p>The best way to identify a get-rich-scheme scam is the unreal promise it offers. If you come across an affiliate program that claims you can earn thousands of dollars within weeks or even days without working hard, stay away from it. If an opportunity sounds too good to be true, it probably is.</p> <p>These affiliate marketing scams use aggressive sales tactics to get you to sign up quickly. This could include limited-time offers, high-pressure sales calls, or urgent messages that push you to make a quick decision. The purpose of these tactics is to rush you into joining without fully understanding what you’re getting into. </p> <p>Plus, such programs don’t provide clear information about how you will earn money. They offer vague details on the steps you must take or the effort required to succeed. In contrast, a legitimate affiliate program will provide clear guidelines and establish realistic expectations about the earning potential.</p> <h3 id=":R1o:" class="wp-block-heading" data-table-of-content="true">2. Pay-to-join programs</h3> <p>Pay-to-join programs are affiliate marketing scams where you must pay an upfront fee to become an affiliate. They often promise high earnings or exclusive access to special tools and resources.</p> <p>Many of these programs do not provide clear or realistic information about how you will earn or how much you can expect to make. They focus on getting new members to pay rather than helping affiliates succeed.</p> <p>What’s more, the primary way to make money in these programs is by recruiting others to pay and join the program. This creates a pyramid-like structure where your earnings depend on how many people you can recruit rather than on selling actual products.</p> <p>Asking for money upfront in the affiliate marketing industry is a major red flag.</p> <h3 id=":R22:" class="wp-block-heading" data-table-of-content="true">3. Shady influencers and products</h3> <p>One of the most common affiliate marketing scams to watch out for is fake influencers and products. In this type of scam, you are asked to promote someone who claims to be an expert or guru. </p> <p>These fake influencers sell low-quality courses or training sessions. As an affiliate marketer, you are encouraged to get people to sign up for these courses, follow the influencer on social media, or join their<a href="https://www.getresponse.com/blog/email-list-building-ideas"> email list</a>. In return, you’re promised a generous commission.</p> <p>However, these scammers usually don’t pay out because they either don’t track your leads properly or refuse to acknowledge any sales you’ve made.</p> <p>Plus, the products you promote as an affiliate marketer can make or break your reputation. If your readers fail to get the promised value out of the products you promote, you will be called out for fraud and lose your audience.</p> <h3 id=":R2c:" class="wp-block-heading" data-table-of-content="true">4. Pyramid schemes and MLMs</h3> <p>Pyramid schemes and multi-level marketing (MLM) companies often masquerade as legitimate affiliate marketing opportunities. But these schemes simply exploit people’s desire for easy money.</p> <p>In a pyramid scheme, you earn money by bringing in new people who pay an entry fee. You make money from their fees, and they make money from the fees of people they recruit—the process continues down through multiple levels. </p> <p>The problem with pyramid schemes is that only those at the top make significant money, while those at the bottom often lose their investment. If a program primarily rewards you for recruiting others rather than for selling products or services, it’s likely a pyramid scheme.</p> <p>MLMs earn you commissions based on your sales and the sales made by people you recruit. While MLMs are legal, they can be structured in ways that make it very difficult to earn a substantial income unless you are at the top of the hierarchy. </p> <p>Plus, an MLM that focuses more on recruitment and less on<a href="https://www.getresponse.com/blog/how-to-sell-digital-products"> selling actual products</a> can resemble a pyramid scheme.</p> <h3 id=":R2o:" class="wp-block-heading" data-table-of-content="true">5. Phishing scams</h3> <p>Phishing is when scammers try to trick an affiliate marketer into giving away sensitive information, <a href="https://www.getresponse.com/blog/3-secure-ways-communicate-passwords-matters">such as passwords</a> or credit card numbers.</p> <p>Phishing scams use<a href="https://www.getresponse.com/blog/the-weirdest-spam-emails-from-2022"> fake emails</a> that mimic official communication from well-known affiliate platforms. These emails may include urgent messages asking you to reset your password to verify your account or update your payment information.</p> <p>They often look convincing, with logos and email addresses that appear genuine. If you click on the links in these emails, you are directed to a fake affiliate marketing website designed to capture your login details or other sensitive information.</p> <h2 id=":R30:" class="level-2 wp-block-heading">Companies running affiliate marketing—watch out for these scams </h2> <p>It’s time to discuss the other side of the coin—affiliates scamming businesses. As a business, you might come across affiliates who use your brand to sell low-quality products or manipulate traffic with bots, providing little real value.</p> <p>Here are six scams you should watch out for if you are a company running an affiliate program.</p> <h3 class="wp-block-heading">1. Spoof traffic</h3> <p>Spoof traffic is fake or non-human traffic sent to your website, making it look like there are more visitors than there actually are.</p> <p>The fake affiliate traffic is generated by bots or scripts that mimic real users. The purpose is to deceive you into believing that the traffic is genuine, but all you get are false clicks and conversions.</p> <p>You end up paying for fake leads or sales that never actually occurred. It drains your budget and reduces the effectiveness of your affiliate marketing efforts.</p> <h3 class="wp-block-heading">2. Lead frauds</h3> <p>Lead fraud is a type of online marketing scam where businesses pay affiliates to bring in potential customers, also known as leads. The problem arises when scammers generate fake leads instead of real, interested customers.</p> <p>These fake leads can be created using various techniques that make them look legitimate at first glance but offer no real value to your business. Some scammers use stolen user data to fill out<a href="https://www.getresponse.com/blog/lead-capture-forms"> lead capture forms</a> and make it appear as though real people are signing up or showing interest. </p> <p>Others buy unverified leads from shady third-party sources, which are often just a list of random or outdated contact information. More sophisticated scammers may use bot traffic to fill out forms with fake data.</p> <p>Once these fake leads are submitted, the affiliate gets paid, even though there’s no chance of converting these leads into paying customers.</p> <h3 class="wp-block-heading">3. Transaction frauds</h3> <p>In this type of affiliate marketing fraud, scammers generate fake sales to earn commissions. The fraudsters may use stolen credit cards or dummy payment accounts to create these fake transactions.</p> <p>Once a sale is recorded, the affiliate becomes eligible for a commission, but the transaction itself is not legitimate. This means that your business may end up paying out commissions for sales that never occurred.</p> <p>In many cases, after the fake transaction is processed, the real credit card owner or payment account holder notices the unauthorized charge and requests a refund or initiates a chargeback. When this happens, your business is left not only with the loss of the commission paid out but also with the costs associated with the refund or chargeback process.</p> <p>Some scammers take it a step further by manipulating your conversion tracking data to make it appear as though they are driving more sales than they actually are. This kind of fraud is difficult to detect because it involves tampering with your system’s data.</p> <h3 class="wp-block-heading">4. URL hijacking</h3> <p>Take a look at this:</p> <figure class="wp-block-image size-full"><img srcSet="https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1006/examples-of-url-hijacking.png?width=412 412w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1006/examples-of-url-hijacking.png?width=653 653w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1006/examples-of-url-hijacking.png?width=824 824w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1006/examples-of-url-hijacking.png?width=1306 1306w" sizes="(max-width: 967px) min(calc(100vw - 60px), 653px), 653px" decoding="async" loading="lazy" width="1024" height="536" src="https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1006/examples-of-url-hijacking.png" alt="Examples of URL hijacking from hostinger" class="wp-image-70334" style="object-fit:cover"/></figure> <p>URL hijacking, also known as domain squatting, is a scam in affiliate marketing where fraudsters<a href="https://www.getresponse.com/blog/custom-domain-for-email-marketing"> register domain names</a> that are very similar to your website. A few examples of hijacking include:</p> <ul> <li><strong>Misspelled domain</strong>—If your legitimate affiliate program runs on bestlaptops.com, a scammer may register bestlatops.com (missing a letter “p”) to target users who accidentally mistype the URL.</li> <li><strong>Hyphenated domain</strong>—If your website is onlinestore.com, a scammer could register online-store.com with a hyphen, making it easy for users to confuse the two.</li> <li><strong>Different domain extensions</strong>—If your business operates under fitnessgear.com, a scammer might register fitnessgear.net or fitnessgear.co, using a different domain extension to mislead users.</li> </ul> <p>Once customers land on the fake site, they may be automatically redirected to your real website. The redirection allows the scammer to earn a commission as an affiliate, even though they did nothing to genuinely drive the traffic.</p> <p>URL hijacking also affects your <a href="https://www.getresponse.com/blog/check-revise-seo-strategy">search engine optimization (SEO) strategy</a>. Scammers may clone your website’s content or use similar keywords, diluting your brand’s online presence and negatively impacting your<a href="https://www.getresponse.com/blog/7-tips-optimize-landing-page-search-engines-seo"> search engine rankings</a>.</p> <p>Plus, some fraudulent affiliates may set up redirects in a way that hides the squatted domain from appearing as a referral source. This makes it difficult to detect this type of affiliate marketing scam through tools like Google Analytics.</p> <h3 class="wp-block-heading">5. Cookie stuffing</h3> <p>Cookie stuffing is another fraudulent tactic in which scammers secretly place affiliate tracking cookies on a user’s device without their knowledge or consent. The cookies contain the scammer’s affiliate ID and track the user’s activity across various websites. </p> <p>If the user later visits your site and makes a purchase, the scammer receives a commission as if they had referred the user to the site, even though they had no role in the transaction.</p> <figure class="wp-block-image size-full"><img srcSet="https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1010/cookie-stuffing.png?width=412 412w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1010/cookie-stuffing.png?width=653 653w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1010/cookie-stuffing.png?width=824 824w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1010/cookie-stuffing.png?width=1306 1306w" sizes="(max-width: 967px) min(calc(100vw - 60px), 653px), 653px" decoding="async" loading="lazy" width="1400" height="1482" src="https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1010/cookie-stuffing.png" alt="The three steps of the cookie stuffing process" class="wp-image-70335" style="object-fit:cover"/></figure> <p>Phishing tactics and malicious<a href="https://www.getresponse.com/blog/what-are-popups"> pop-ups</a> are most commonly used to secretly install these cookies on users’ browsers. In some cases, simply visiting a webpage controlled by the scammer can result in a cookie being placed on the user’s device, even if the user doesn’t click on any<a href="https://www.getresponse.com/blog/how-to-promote-affiliate-links"> affiliate links</a>.</p> <p>These cookies can be set to never expire unless the user manually deletes them, so the scammer can continue to earn commissions on future purchases made by the user.</p> <p>Cookie stuffing is harmful because it undermines the integrity of legitimate affiliate programs. It allows scammers to take credit for sales they didn’t generate, leading to undeserved, inflated payouts.</p> <h3 class="wp-block-heading">6. Google Ad hijacking</h3> <p>In this scam, scammers create fake ads that mimic your company’s genuine ads and appear on Google search results. The ads often target branded keywords related to your business or products. </p> <p>Here is an example:</p> <figure class="wp-block-image size-full"><img srcSet="https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1011/google-ad-hijacking.png?width=412 412w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1011/google-ad-hijacking.png?width=653 653w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1011/google-ad-hijacking.png?width=824 824w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1011/google-ad-hijacking.png?width=1306 1306w" sizes="(max-width: 967px) min(calc(100vw - 60px), 653px), 653px" decoding="async" loading="lazy" width="862" height="606" src="https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1011/google-ad-hijacking.png" alt="" class="wp-image-70336" style="object-fit:cover"/></figure> <p>When customers search for your brand and click on these fraudulent ads, they are taken to a landing page created by scammers that closely resembles your website. This page may use a domain name very similar to yours, often with a slight typo.</p> <p>The fake<a href="https://www.getresponse.com/blog/landing-pages"> landing page</a> looks convincing and prompts users to click a “buy” button, which directs them to your real website. The affiliate gets credit for the sale because the customer originally clicked on the scammer’s ad.</p> <p>You end up paying the scammer a commission for sales that should have come directly from your ad placement.</p> <h2 id=":R5e:" class="level-2 wp-block-heading">Tips to avoid affiliate marketing scams</h2> <p>Scams don’t mean the affiliate marketing industry isn’t real or valuable. It’s a legitimate field with great opportunities, but you must be careful when selecting affiliate programs or affiliate marketers. </p> <p>Here are a few tips to help you avoid affiliate marketing scams.</p> <h3 id=":R5k:" class="wp-block-heading" data-table-of-content="true">Ask online affiliate marketing communities</h3> <p>The best way to verify whether an affiliate marketing program is legitimate is to ask about it in communities and forums. Some are easily accessible, like subreddits, Facebook, and LinkedIn groups.</p> <p>Other affiliate communities are more exclusive and might have a paid membership. Nevertheless, these forums and communities are very reliable when it comes to verifying the legitimacy of a specific affiliate program. Given that some members might’ve already tried the program, you have in mind and can share their experience. </p> <figure class="wp-block-image size-full"><img srcSet="https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1031/screenshot-2024-11-21-at-11.31.16.png?width=412 412w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1031/screenshot-2024-11-21-at-11.31.16.png?width=653 653w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1031/screenshot-2024-11-21-at-11.31.16.png?width=824 824w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1031/screenshot-2024-11-21-at-11.31.16.png?width=1306 1306w" sizes="(max-width: 967px) min(calc(100vw - 60px), 653px), 653px" decoding="async" loading="lazy" width="778" height="405" src="https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1031/screenshot-2024-11-21-at-11.31.16.png" alt="" class="wp-image-70950" style="object-fit:cover"/></figure> <h3 id=":R5s:" class="wp-block-heading" data-table-of-content="true">Choose reputable affiliate platforms</h3> <p>To create a successful affiliate marketing business, look for the<a href="https://www.getresponse.com/blog/best-affiliate-marketing-programs"> best affiliate programs</a> that have been around for a while and have a good reputation in the industry. For example, Amazon Associates and ClickBank have many reviews on TrustPilot and affiliate marketing forums that can help you gauge their reliability.</p> <p>You also want to verify the company behind the platform. Look for detailed company information on their website, including contact details and a physical address. Platforms such as CJ Affiliate and Rakuten Marketing offer this level of transparency, so it’s a good idea to use them.</p> <h3 id=":R62:" class="wp-block-heading" data-table-of-content="true">Choose familiar products and services</h3> <p>It’s a good idea to start promoting products or services you know. If you’ve used a product or service yourself that has numerous positive reviews and is widely recognized, it’s more likely to be a safe choice for affiliate marketing.</p> <p>Promoting familiar products reduces the risk of promoting scams or low-quality products. You’ll maintain your reputation and be less likely to be fooled by false claims or misleading information.</p> <h3 id=":R68:" class="wp-block-heading" data-table-of-content="true">Monitor your website traffic</h3> <p>If you notice a sudden spike in traffic from sources you haven’t promoted, it could be a sign of an affiliate marketing scam.</p> <p>Regularly review your traffic sources. Ensure that most visitors come from legitimate channels, such as <a href="https://www.getresponse.com/blog/email-marketing-examples">email campaigns</a> or<a href="https://www.getresponse.com/blog/41-quick-social-media-marketing-tips-every-small-business-owner-know"> social media posts</a>. Investigate further if you see much traffic coming from unfamiliar or suspicious sources.</p> <p>Additionally, monitor your conversion rates—the percentage of visitors who complete an action, like making a purchase. An unusually high traffic volume with low conversions might suggest click fraud or misleading marketing tactics.</p> <h3 id=":R6g:" class="wp-block-heading" data-table-of-content="true">Check for longer cookie duration</h3> <p>If you’re an affiliate marketer checking out an affiliate program, pay close attention to the cookie duration. The cookie duration is the duration a customer’s activity is tracked after they click your affiliate link.</p> <p>A longer cookie duration means you have more time to earn a commission if that customer decides to purchase later. Look for programs that offer at least 30 days of cookie duration.</p> <h3 id=":R6m:" class="wp-block-heading" data-table-of-content="true">Check for testimonials</h3> <p><a href="https://www.getresponse.com/blog/why-customer-testimonials-are-the-ultimate-marketing-tools">Genuine testimonials</a> give you a good idea of what others think about a program. Seeing positive reviews from real users is a good sign that the program is trustworthy.</p> <p>Be careful, though—sometimes testimonials can also be fake. Look for authentic detailed reviews and see if the people behind them are real and active. Taking a few minutes to read through testimonials can save you from falling into affiliate marketing scams.</p> <h3 id=":R6s:" class="wp-block-heading" data-table-of-content="true">Examine commission structure and terms and conditions</h3> <p>The commission structure tells you how much you’ll earn from each sale, so make sure it’s fair and clearly outlined. Some affiliate programs may offer high commissions, but check if there are any hidden catches, like high payout thresholds or other restrictions.</p> <p>Also, go through the terms and conditions carefully. Here, you’ll find details about payment schedules, cookie duration, and other<a href="https://www.getresponse.com/blog/legal-policies-for-digital-creators"> important legal policies</a>. If something doesn’t seem right or is too vague, walk away.</p> <h3 id=":R72:" class="wp-block-heading" data-table-of-content="true">Ask for a free signup</h3> <p>Before signing up for an affiliate marketing program, check if it requires any payment. Most legitimate affiliate programs are free to join, so if you’re asked to pay, you’re probably looking at affiliate fraud.</p> <p>Ask the affiliate program directly if they offer a free signup option. If they insist on a payment, take a step back and evaluate the situation. Legit affiliate sites make money when you successfully promote their products, not by charging you to join.</p> <h3 id=":R78:" class="wp-block-heading" data-table-of-content="true">Check for anti-fraud policy</h3> <p>Before you <a href="https://www.getresponse.com/blog/affiliate-marketing-with-no-money">start affiliate marketing</a>, ensure the affiliate site you are signing up for has an anti-fraud policy.</p> <p>A good affiliate program will prioritize fraud prevention to protect both you and itself. Look for information about how it handles fraud or whether it has fraud detection systems.</p> <p>If you can’t find this information easily, don’t hesitate to ask the company’s<a href="https://www.getresponse.com/blog/customer-service-email-templates"> customer support</a> team.</p> <h2 id=":R7g:" class="level-2 wp-block-heading">Never fall victim to affiliate marketing fraud again</h2> <p>So, is affiliate marketing real and legit? Yes, but like any business, it requires strong integrity and hard work. It isn’t a shortcut to wealth, but with dedication and the right approach, affiliate marketing can be lucrative. </p> <p>On the bright side, it offers flexibility, a wide range of meaningful and helpful products to promote, and the chance to earn money online<a href="https://www.getresponse.com/blog/affiliate-marketing-with-no-money"> without much investment</a>.</p> <p>Follow our tips to avoid scams, and you’ll be better prepared to take advantage of affiliate marketing opportunities in 2025.</p> </div></div><hr class="Hr_hr__NzJhS"/><footer class="SinglePostAuthor_footer__BHDFL"><div class="SinglePostAuthor_author__44bJO"><a href="https://www.getresponse.com/blog/authors/nael-chhaytli"><img src="https://us-rd.gr-cdn.com/80x/https://us-wd.gr-cdn.com/blog/sites/5/2024/01/1704/nael-chhayti_400x400-av.png" srcSet="https://us-rd.gr-cdn.com/160x/https://us-wd.gr-cdn.com/blog/sites/5/2024/01/1704/nael-chhayti_400x400-av.png 2x" alt="Nael Chhaytli" height="80" width="80"/></a></div><a class="SinglePostAuthor_name__y6ptV" href="https://www.getresponse.com/blog/authors/nael-chhaytli">Nael Chhaytli</a><div class="SinglePostAuthor_description__SuOui">Nael Chhaytli is a Content Marketing Manager at GetResponse and a Digital Marketing Expert with a diverse background in marketing specialisations. 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LoBrutto" height="24" width="24"/><span>John P. LoBrutto</span></div></div></article></div></div></div></section></aside><aside class="_slug__aside__7eTgv"><div class="_slug__tocStickyWrapper__rBdPx" style="--position:static"><div class="_slug__desktopOnly__xQKAB"><nav aria-labelledby=":Rdha6:" class="TableOfContents_container__A0_vi"><h2 id=":Rdha6:" class="TableOfContents_header__5f9NF"><img src="https://us-wn-g.gr-cdn.com/_next/static/media/icon.a5cd9734.svg" width="17" height="16" class="TableOfContents_icon__Rqps_" alt=""/>Table of contents</h2><ol class="TableOfContents_list__OL4uU"><li><a href="#:R8:">What is affiliate marketing?</a></li><li><a href="#:Rs:">Is affiliate marketing legitimate?</a></li><li><a href="#:R16:">Affiliate marketers—watch out for these scams </a><ol><li><a href="#:R1e:">1. Get-rich-quick schemes</a></li><li><a href="#:R1o:">2. Pay-to-join programs</a></li><li><a href="#:R22:">3. Shady influencers and products</a></li><li><a href="#:R2c:">4. Pyramid schemes and MLMs</a></li><li><a href="#:R2o:">5. Phishing scams</a></li></ol></li><li><a href="#:R30:">Companies running affiliate marketing—watch out for these scams </a></li><li><a href="#:R5e:">Tips to avoid affiliate marketing scams</a><ol><li><a href="#:R5k:">Ask online affiliate marketing communities</a></li><li><a href="#:R5s:">Choose reputable affiliate platforms</a></li><li><a href="#:R62:">Choose familiar products and services</a></li><li><a href="#:R68:">Monitor your website traffic</a></li><li><a href="#:R6g:">Check for longer cookie duration</a></li><li><a href="#:R6m:">Check for testimonials</a></li><li><a href="#:R6s:">Examine commission structure and terms and conditions</a></li><li><a href="#:R72:">Ask for a free signup</a></li><li><a href="#:R78:">Check for anti-fraud policy</a></li></ol></li><li><a href="#:R7g:">Never fall victim to affiliate marketing fraud again</a></li></ol><button type="button" class="TableOfContents_button__LFphI" aria-hidden="true"><img src="https://us-wn-g.gr-cdn.com/_next/static/media/chevron.97998091.svg" width="24" height="24" alt=""/></button></nav></div></div><div><aside aria-labelledby=":R1lha6:" class="SubscribeForm_newsletter__7GB7f" data-test="blog-newsletter" id="newsletter-section"><div class="SubscribeForm_wrapper__43NTt"><form class="SubscribeForm_form__o7hM3" name="newsletter" method="post" action="/blog#newsletter-section" novalidate=""><h2 id=":R1lha6:">Subscribe for fresh tips & top articles</h2><div><div class="SubscribeForm_formGroup__zNMfJ "><input name="name" aria-label="Full name" placeholder="Full name" type="text" required="" data-ats-blog-newsletter-form="name_input" data-track="newsletter_name_input" data-test="newsletter_name_input" class=""/></div><div class="SubscribeForm_formGroup__zNMfJ "><input name="email" aria-label="Email address" placeholder="Email address" type="email" required="" data-ats-blog-newsletter-form="email_input" data-track="newsletter_email_input" data-test="newsletter_email_input" class=""/></div><input type="hidden" name="thanYouPage" value="https://lp.getresponse.com/blog-newsletter-thank-you"/><div class="SubscribeForm_formGroup__zNMfJ SubscribeForm_buttonGroup__PojAY"><button class="SubscribeForm_button__jUeJa" type="submit" name="submit" data-ats-blog-newsletter-form="button" data-test="newsletter_submit">SIGN ME UP</button></div></div><small class="SubscribeForm_terms___vEN1"><a href="https://www.getresponse.com/about/contact-us" target="_blank">GetResponse S.A.</a> needs data contained in this form to provide you with materials you requested. 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How to avoid scams (2025)","content_html":"\n\u003cp\u003eAffiliate marketing is a booming industry, valued at an impressive\u003ca href=\"https://saasscout.com/statistics/affiliate-marketing-statistics/\"\u003e $12 billion worldwide\u003c/a\u003e. Many affiliate marketers have built substantial fortunes in the industry. Major brands like Amazon, eBay, and Shopify rely on it as a core part of their\u003ca href=\"https://www.getresponse.com/blog/saas-marketing-strategy-tips\"\u003e marketing strategy\u003c/a\u003e.\u003c/p\u003e\n\n\n\n\u003cp\u003eHowever, its popularity also means that scams have become a significant concern in the affiliate marketing world. Unethical practices and various types of fraud deceive affiliate marketers and companies looking to launch affiliate programs.\u003c/p\u003e\n\n\n\n\u003cp\u003eIn this article, let’s go through the common affiliate marketing scams you might encounter and discuss practical tips on how to steer clear of them.\u003c/p\u003e\n\n\n\n\u003ch2 id=\":R8:\" class=\"level-2 wp-block-heading\"\u003eWhat is affiliate marketing?\u003c/h2\u003e\n\n\n\n\u003cp\u003eAffiliate marketing is a way to earn money by promoting other people’s products or services. You sign up as an affiliate, get a unique link to share, and when someone clicks on your link and makes a purchase, you earn a commission.\u003c/p\u003e\n\n\n\n\u003cp\u003eIt’s a popular way of\u003ca href=\"https://www.getresponse.com/blog/make-money-online\"\u003e making money online\u003c/a\u003e because you don’t need to create your own brand or products. A few other reasons why affiliate marketing is popular include:\u003c/p\u003e\n\n\n\n\u003cul\u003e\n\u003cli\u003eYou don’t need a lot of money to get started.\u003c/li\u003e\n\n\n\n\u003cli\u003eYou can\u003ca href=\"https://www.getresponse.com/blog/make-money-from-home\"\u003e work from anywhere\u003c/a\u003e and set your hours.\u003c/li\u003e\n\n\n\n\u003cli\u003eYou earn commissions as a form of passive income even when you’re not actively working.\u003c/li\u003e\n\n\n\n\u003cli\u003eYou promote other people’s products, so you don’t have to deal with production or\u003ca href=\"https://www.getresponse.com/blog/ecommerce-merchandising\"\u003e product merchandising\u003c/a\u003e.\u003c/li\u003e\n\u003c/ul\u003e\n\n\n\n\u003cp\u003eYou might think affiliate marketing is shady. However, many large and reputable companies use it to reach more customers, so it’s a standard and accepted practice in the business world.\u003c/p\u003e\n\n\n\n\u003cp\u003eCheck this out:\u003c/p\u003e\n\n\n\n\u003cfigure class=\"wp-block-image size-full\"\u003e\u003cimg srcSet=\"https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1013/sephora-affiliate-benefits.png?width=412 412w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1013/sephora-affiliate-benefits.png?width=653 653w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1013/sephora-affiliate-benefits.png?width=824 824w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1013/sephora-affiliate-benefits.png?width=1306 1306w\" sizes=\"(max-width: 967px) min(calc(100vw - 60px), 653px), 653px\" decoding=\"async\" loading=\"lazy\" width=\"1476\" height=\"674\" src=\"https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1013/sephora-affiliate-benefits.png\" alt=\"Sephora affiliate program benefits\" class=\"wp-image-70337\" style=\"object-fit:cover\"/\u003e\u003c/figure\u003e\n\n\n\n\u003cp\u003eSephora is a well-known business and runs a robust affiliate program.\u003c/p\u003e\n\n\n\n\u003cfigure class=\"wp-block-image size-full is-resized\"\u003e\u003cimg srcSet=\"https://us-wd.gr-cdn.com/blog/sites/5/2024/11/0945/8976rUuN-image.png?width=412 412w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/0945/8976rUuN-image.png?width=653 653w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/0945/8976rUuN-image.png?width=824 824w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/0945/8976rUuN-image.png?width=1306 1306w\" sizes=\"(max-width: 967px) min(calc(100vw - 60px), 653px), 653px\" decoding=\"async\" src=\"https://us-wd.gr-cdn.com/blog/sites/5/2024/11/0945/8976rUuN-image.png\" alt=\"\" class=\"wp-image-70331\" style=\"width:320px\" width=\"320\"/\u003e\u003c/figure\u003e\n\n\n\n\u003cp\u003eThis email by Base is an example of how legitimate businesses reach out to prospective affiliates to promote their affiliate program.\u003c/p\u003e\n\n\n\n\u003ch2 id=\":Rs:\" class=\"level-2 wp-block-heading\"\u003eIs affiliate marketing legitimate?\u003c/h2\u003e\n\n\n\n\u003cp\u003eYes, affiliate marketing is a legal and legitimate business as long as you follow the rules set by authorities. \u003c/p\u003e\n\n\n\n\u003cp\u003eFor example, in the United States, the\u003ca href=\"https://www.ftc.gov/business-guidance/resources/ftcs-endorsement-guides-what-people-are-asking\"\u003e Federal Trade Commission (FTC)\u003c/a\u003e has guidelines that require affiliates to disclose their relationships with the companies they promote. This means you have to tell your audience that you might earn a commission if they purchase through your link.\u003c/p\u003e\n\n\n\n\u003cp\u003eAffiliate marketing is also ethical when done right. You just need to be honest with your audience and only promote products you genuinely believe in.\u003c/p\u003e\n\n\n\n\u003cp\u003eKeep in mind that affiliate marketing isn’t a quick way to get rich. You won’t make a lot of money instantly without putting in effort. To succeed as an affiliate marketer, you need to be prepared to work hard and\u003ca href=\"https://www.getresponse.com/blog/what-is-audience-development\"\u003e build a large audience\u003c/a\u003e. Only then will you start seeing meaningful earnings from your promotions.\u003c/p\u003e\n\n\n\n\u003ch2 id=\":R16:\" class=\"level-2 wp-block-heading\"\u003eAffiliate marketers—watch out for these scams \u003c/h2\u003e\n\n\n\n\u003cp\u003eNot every affiliate program is reliable. While there are\u003ca href=\"https://www.getresponse.com/blog/high-ticket-affiliate-marketing\"\u003e high-ticket programs\u003c/a\u003e that pay their affiliates on time, offer high-quality products, and provide fair commissions, these are the rare gems.\u003c/p\u003e\n\n\n\n\u003cp\u003eUnfortunately, many programs are associated with low commissions, late payments, and poor support. Some might even be involved in affiliate marketing fraud. \u003c/p\u003e\n\n\n\n\u003cp\u003eThis means you must be aware of the affiliate marketing scams you may encounter before venturing into it. Let’s look at five common scams affiliates face.\u003c/p\u003e\n\n\n\n\u003ch3 id=\":R1e:\" class=\"wp-block-heading\" data-table-of-content=\"true\"\u003e1. Get-rich-quick schemes\u003c/h3\u003e\n\n\n\n\u003cp\u003eGet-rich-quick schemes are misleading offers that promise fast and easy money with little effort. Such schemes try to lure you in with the idea that you can make a lot of money very quickly just by joining an affiliate program.\u003c/p\u003e\n\n\n\n\u003cp\u003eThe best way to identify a get-rich-scheme scam is the unreal promise it offers. If you come across an affiliate program that claims you can earn thousands of dollars within weeks or even days without working hard, stay away from it. If an opportunity sounds too good to be true, it probably is.\u003c/p\u003e\n\n\n\n\u003cp\u003eThese affiliate marketing scams use aggressive sales tactics to get you to sign up quickly. This could include limited-time offers, high-pressure sales calls, or urgent messages that push you to make a quick decision. The purpose of these tactics is to rush you into joining without fully understanding what you’re getting into. \u003c/p\u003e\n\n\n\n\u003cp\u003ePlus, such programs don’t provide clear information about how you will earn money. They offer vague details on the steps you must take or the effort required to succeed. In contrast, a legitimate affiliate program will provide clear guidelines and establish realistic expectations about the earning potential.\u003c/p\u003e\n\n\n\n\u003ch3 id=\":R1o:\" class=\"wp-block-heading\" data-table-of-content=\"true\"\u003e2. Pay-to-join programs\u003c/h3\u003e\n\n\n\n\u003cp\u003ePay-to-join programs are affiliate marketing scams where you must pay an upfront fee to become an affiliate. They often promise high earnings or exclusive access to special tools and resources.\u003c/p\u003e\n\n\n\n\u003cp\u003eMany of these programs do not provide clear or realistic information about how you will earn or how much you can expect to make. They focus on getting new members to pay rather than helping affiliates succeed.\u003c/p\u003e\n\n\n\n\u003cp\u003eWhat’s more, the primary way to make money in these programs is by recruiting others to pay and join the program. This creates a pyramid-like structure where your earnings depend on how many people you can recruit rather than on selling actual products.\u003c/p\u003e\n\n\n\n\u003cp\u003eAsking for money upfront in the affiliate marketing industry is a major red flag.\u003c/p\u003e\n\n\n\n\u003ch3 id=\":R22:\" class=\"wp-block-heading\" data-table-of-content=\"true\"\u003e3. Shady influencers and products\u003c/h3\u003e\n\n\n\n\u003cp\u003eOne of the most common affiliate marketing scams to watch out for is fake influencers and products. In this type of scam, you are asked to promote someone who claims to be an expert or guru. \u003c/p\u003e\n\n\n\n\u003cp\u003eThese fake influencers sell low-quality courses or training sessions. As an affiliate marketer, you are encouraged to get people to sign up for these courses, follow the influencer on social media, or join their\u003ca href=\"https://www.getresponse.com/blog/email-list-building-ideas\"\u003e email list\u003c/a\u003e. In return, you’re promised a generous commission.\u003c/p\u003e\n\n\n\n\u003cp\u003eHowever, these scammers usually don’t pay out because they either don’t track your leads properly or refuse to acknowledge any sales you’ve made.\u003c/p\u003e\n\n\n\n\u003cp\u003ePlus, the products you promote as an affiliate marketer can make or break your reputation. If your readers fail to get the promised value out of the products you promote, you will be called out for fraud and lose your audience.\u003c/p\u003e\n\n\n\n\u003ch3 id=\":R2c:\" class=\"wp-block-heading\" data-table-of-content=\"true\"\u003e4. Pyramid schemes and MLMs\u003c/h3\u003e\n\n\n\n\u003cp\u003ePyramid schemes and multi-level marketing (MLM) companies often masquerade as legitimate affiliate marketing opportunities. But these schemes simply exploit people’s desire for easy money.\u003c/p\u003e\n\n\n\n\u003cp\u003eIn a pyramid scheme, you earn money by bringing in new people who pay an entry fee. You make money from their fees, and they make money from the fees of people they recruit—the process continues down through multiple levels. \u003c/p\u003e\n\n\n\n\u003cp\u003eThe problem with pyramid schemes is that only those at the top make significant money, while those at the bottom often lose their investment. If a program primarily rewards you for recruiting others rather than for selling products or services, it’s likely a pyramid scheme.\u003c/p\u003e\n\n\n\n\u003cp\u003eMLMs earn you commissions based on your sales and the sales made by people you recruit. While MLMs are legal, they can be structured in ways that make it very difficult to earn a substantial income unless you are at the top of the hierarchy. \u003c/p\u003e\n\n\n\n\u003cp\u003ePlus, an MLM that focuses more on recruitment and less on\u003ca href=\"https://www.getresponse.com/blog/how-to-sell-digital-products\"\u003e selling actual products\u003c/a\u003e can resemble a pyramid scheme.\u003c/p\u003e\n\n\n\n\u003ch3 id=\":R2o:\" class=\"wp-block-heading\" data-table-of-content=\"true\"\u003e5. Phishing scams\u003c/h3\u003e\n\n\n\n\u003cp\u003ePhishing is when scammers try to trick an affiliate marketer into giving away sensitive information, \u003ca href=\"https://www.getresponse.com/blog/3-secure-ways-communicate-passwords-matters\"\u003esuch as passwords\u003c/a\u003e or credit card numbers.\u003c/p\u003e\n\n\n\n\u003cp\u003ePhishing scams use\u003ca href=\"https://www.getresponse.com/blog/the-weirdest-spam-emails-from-2022\"\u003e fake emails\u003c/a\u003e that mimic official communication from well-known affiliate platforms. These emails may include urgent messages asking you to reset your password to verify your account or update your payment information.\u003c/p\u003e\n\n\n\n\u003cp\u003eThey often look convincing, with logos and email addresses that appear genuine. If you click on the links in these emails, you are directed to a fake affiliate marketing website designed to capture your login details or other sensitive information.\u003c/p\u003e\n\n\n\n\u003ch2 id=\":R30:\" class=\"level-2 wp-block-heading\"\u003eCompanies running affiliate marketing—watch out for these scams \u003c/h2\u003e\n\n\n\n\u003cp\u003eIt’s time to discuss the other side of the coin—affiliates scamming businesses. As a business, you might come across affiliates who use your brand to sell low-quality products or manipulate traffic with bots, providing little real value.\u003c/p\u003e\n\n\n\n\u003cp\u003eHere are six scams you should watch out for if you are a company running an affiliate program.\u003c/p\u003e\n\n\n\n\u003ch3 class=\"wp-block-heading\"\u003e1. Spoof traffic\u003c/h3\u003e\n\n\n\n\u003cp\u003eSpoof traffic is fake or non-human traffic sent to your website, making it look like there are more visitors than there actually are.\u003c/p\u003e\n\n\n\n\u003cp\u003eThe fake affiliate traffic is generated by bots or scripts that mimic real users. The purpose is to deceive you into believing that the traffic is genuine, but all you get are false clicks and conversions.\u003c/p\u003e\n\n\n\n\u003cp\u003eYou end up paying for fake leads or sales that never actually occurred. It drains your budget and reduces the effectiveness of your affiliate marketing efforts.\u003c/p\u003e\n\n\n\n\u003ch3 class=\"wp-block-heading\"\u003e2. Lead frauds\u003c/h3\u003e\n\n\n\n\u003cp\u003eLead fraud is a type of online marketing scam where businesses pay affiliates to bring in potential customers, also known as leads. The problem arises when scammers generate fake leads instead of real, interested customers.\u003c/p\u003e\n\n\n\n\u003cp\u003eThese fake leads can be created using various techniques that make them look legitimate at first glance but offer no real value to your business. Some scammers use stolen user data to fill out\u003ca href=\"https://www.getresponse.com/blog/lead-capture-forms\"\u003e lead capture forms\u003c/a\u003e and make it appear as though real people are signing up or showing interest. \u003c/p\u003e\n\n\n\n\u003cp\u003eOthers buy unverified leads from shady third-party sources, which are often just a list of random or outdated contact information. More sophisticated scammers may use bot traffic to fill out forms with fake data.\u003c/p\u003e\n\n\n\n\u003cp\u003eOnce these fake leads are submitted, the affiliate gets paid, even though there’s no chance of converting these leads into paying customers.\u003c/p\u003e\n\n\n\n\u003ch3 class=\"wp-block-heading\"\u003e3. Transaction frauds\u003c/h3\u003e\n\n\n\n\u003cp\u003eIn this type of affiliate marketing fraud, scammers generate fake sales to earn commissions. The fraudsters may use stolen credit cards or dummy payment accounts to create these fake transactions.\u003c/p\u003e\n\n\n\n\u003cp\u003eOnce a sale is recorded, the affiliate becomes eligible for a commission, but the transaction itself is not legitimate. This means that your business may end up paying out commissions for sales that never occurred.\u003c/p\u003e\n\n\n\n\u003cp\u003eIn many cases, after the fake transaction is processed, the real credit card owner or payment account holder notices the unauthorized charge and requests a refund or initiates a chargeback. When this happens, your business is left not only with the loss of the commission paid out but also with the costs associated with the refund or chargeback process.\u003c/p\u003e\n\n\n\n\u003cp\u003eSome scammers take it a step further by manipulating your conversion tracking data to make it appear as though they are driving more sales than they actually are. This kind of fraud is difficult to detect because it involves tampering with your system’s data.\u003c/p\u003e\n\n\n\n\u003ch3 class=\"wp-block-heading\"\u003e4. URL hijacking\u003c/h3\u003e\n\n\n\n\u003cp\u003eTake a look at this:\u003c/p\u003e\n\n\n\n\u003cfigure class=\"wp-block-image size-full\"\u003e\u003cimg srcSet=\"https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1006/examples-of-url-hijacking.png?width=412 412w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1006/examples-of-url-hijacking.png?width=653 653w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1006/examples-of-url-hijacking.png?width=824 824w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1006/examples-of-url-hijacking.png?width=1306 1306w\" sizes=\"(max-width: 967px) min(calc(100vw - 60px), 653px), 653px\" decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"536\" src=\"https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1006/examples-of-url-hijacking.png\" alt=\"Examples of URL hijacking from hostinger\" class=\"wp-image-70334\" style=\"object-fit:cover\"/\u003e\u003c/figure\u003e\n\n\n\n\u003cp\u003eURL hijacking, also known as domain squatting, is a scam in affiliate marketing where fraudsters\u003ca href=\"https://www.getresponse.com/blog/custom-domain-for-email-marketing\"\u003e register domain names\u003c/a\u003e that are very similar to your website. A few examples of hijacking include:\u003c/p\u003e\n\n\n\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eMisspelled domain\u003c/strong\u003e—If your legitimate affiliate program runs on bestlaptops.com, a scammer may register bestlatops.com (missing a letter “p”) to target users who accidentally mistype the URL.\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eHyphenated domain\u003c/strong\u003e—If your website is onlinestore.com, a scammer could register online-store.com with a hyphen, making it easy for users to confuse the two.\u003c/li\u003e\n\n\n\n\u003cli\u003e\u003cstrong\u003eDifferent domain extensions\u003c/strong\u003e—If your business operates under fitnessgear.com, a scammer might register fitnessgear.net or fitnessgear.co, using a different domain extension to mislead users.\u003c/li\u003e\n\u003c/ul\u003e\n\n\n\n\u003cp\u003eOnce customers land on the fake site, they may be automatically redirected to your real website. The redirection allows the scammer to earn a commission as an affiliate, even though they did nothing to genuinely drive the traffic.\u003c/p\u003e\n\n\n\n\u003cp\u003eURL hijacking also affects your \u003ca href=\"https://www.getresponse.com/blog/check-revise-seo-strategy\"\u003esearch engine optimization (SEO) strategy\u003c/a\u003e. Scammers may clone your website’s content or use similar keywords, diluting your brand’s online presence and negatively impacting your\u003ca href=\"https://www.getresponse.com/blog/7-tips-optimize-landing-page-search-engines-seo\"\u003e search engine rankings\u003c/a\u003e.\u003c/p\u003e\n\n\n\n\u003cp\u003ePlus, some fraudulent affiliates may set up redirects in a way that hides the squatted domain from appearing as a referral source. This makes it difficult to detect this type of affiliate marketing scam through tools like Google Analytics.\u003c/p\u003e\n\n\n\n\u003ch3 class=\"wp-block-heading\"\u003e5. Cookie stuffing\u003c/h3\u003e\n\n\n\n\u003cp\u003eCookie stuffing is another fraudulent tactic in which scammers secretly place affiliate tracking cookies on a user’s device without their knowledge or consent. The cookies contain the scammer’s affiliate ID and track the user’s activity across various websites. \u003c/p\u003e\n\n\n\n\u003cp\u003eIf the user later visits your site and makes a purchase, the scammer receives a commission as if they had referred the user to the site, even though they had no role in the transaction.\u003c/p\u003e\n\n\n\n\u003cfigure class=\"wp-block-image size-full\"\u003e\u003cimg srcSet=\"https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1010/cookie-stuffing.png?width=412 412w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1010/cookie-stuffing.png?width=653 653w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1010/cookie-stuffing.png?width=824 824w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1010/cookie-stuffing.png?width=1306 1306w\" sizes=\"(max-width: 967px) min(calc(100vw - 60px), 653px), 653px\" decoding=\"async\" loading=\"lazy\" width=\"1400\" height=\"1482\" src=\"https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1010/cookie-stuffing.png\" alt=\"The three steps of the cookie stuffing process\" class=\"wp-image-70335\" style=\"object-fit:cover\"/\u003e\u003c/figure\u003e\n\n\n\n\u003cp\u003ePhishing tactics and malicious\u003ca href=\"https://www.getresponse.com/blog/what-are-popups\"\u003e pop-ups\u003c/a\u003e are most commonly used to secretly install these cookies on users’ browsers. In some cases, simply visiting a webpage controlled by the scammer can result in a cookie being placed on the user’s device, even if the user doesn’t click on any\u003ca href=\"https://www.getresponse.com/blog/how-to-promote-affiliate-links\"\u003e affiliate links\u003c/a\u003e.\u003c/p\u003e\n\n\n\n\u003cp\u003eThese cookies can be set to never expire unless the user manually deletes them, so the scammer can continue to earn commissions on future purchases made by the user.\u003c/p\u003e\n\n\n\n\u003cp\u003eCookie stuffing is harmful because it undermines the integrity of legitimate affiliate programs. It allows scammers to take credit for sales they didn’t generate, leading to undeserved, inflated payouts.\u003c/p\u003e\n\n\n\n\u003ch3 class=\"wp-block-heading\"\u003e6. Google Ad hijacking\u003c/h3\u003e\n\n\n\n\u003cp\u003eIn this scam, scammers create fake ads that mimic your company’s genuine ads and appear on Google search results. The ads often target branded keywords related to your business or products. \u003c/p\u003e\n\n\n\n\u003cp\u003eHere is an example:\u003c/p\u003e\n\n\n\n\u003cfigure class=\"wp-block-image size-full\"\u003e\u003cimg srcSet=\"https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1011/google-ad-hijacking.png?width=412 412w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1011/google-ad-hijacking.png?width=653 653w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1011/google-ad-hijacking.png?width=824 824w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1011/google-ad-hijacking.png?width=1306 1306w\" sizes=\"(max-width: 967px) min(calc(100vw - 60px), 653px), 653px\" decoding=\"async\" loading=\"lazy\" width=\"862\" height=\"606\" src=\"https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1011/google-ad-hijacking.png\" alt=\"\" class=\"wp-image-70336\" style=\"object-fit:cover\"/\u003e\u003c/figure\u003e\n\n\n\n\u003cp\u003eWhen customers search for your brand and click on these fraudulent ads, they are taken to a landing page created by scammers that closely resembles your website. This page may use a domain name very similar to yours, often with a slight typo.\u003c/p\u003e\n\n\n\n\u003cp\u003eThe fake\u003ca href=\"https://www.getresponse.com/blog/landing-pages\"\u003e landing page\u003c/a\u003e looks convincing and prompts users to click a “buy” button, which directs them to your real website. The affiliate gets credit for the sale because the customer originally clicked on the scammer’s ad.\u003c/p\u003e\n\n\n\n\u003cp\u003eYou end up paying the scammer a commission for sales that should have come directly from your ad placement.\u003c/p\u003e\n\n\n\n\u003ch2 id=\":R5e:\" class=\"level-2 wp-block-heading\"\u003eTips to avoid affiliate marketing scams\u003c/h2\u003e\n\n\n\n\u003cp\u003eScams don’t mean the affiliate marketing industry isn’t real or valuable. It’s a legitimate field with great opportunities, but you must be careful when selecting affiliate programs or affiliate marketers. \u003c/p\u003e\n\n\n\n\u003cp\u003eHere are a few tips to help you avoid affiliate marketing scams.\u003c/p\u003e\n\n\n\n\u003ch3 id=\":R5k:\" class=\"wp-block-heading\" data-table-of-content=\"true\"\u003eAsk online affiliate marketing communities\u003c/h3\u003e\n\n\n\n\u003cp\u003eThe best way to verify whether an affiliate marketing program is legitimate is to ask about it in communities and forums. Some are easily accessible, like subreddits, Facebook, and LinkedIn groups.\u003c/p\u003e\n\n\n\n\u003cp\u003eOther affiliate communities are more exclusive and might have a paid membership. Nevertheless, these forums and communities are very reliable when it comes to verifying the legitimacy of a specific affiliate program. Given that some members might’ve already tried the program, you have in mind and can share their experience. \u003c/p\u003e\n\n\n\n\u003cfigure class=\"wp-block-image size-full\"\u003e\u003cimg srcSet=\"https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1031/screenshot-2024-11-21-at-11.31.16.png?width=412 412w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1031/screenshot-2024-11-21-at-11.31.16.png?width=653 653w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1031/screenshot-2024-11-21-at-11.31.16.png?width=824 824w, https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1031/screenshot-2024-11-21-at-11.31.16.png?width=1306 1306w\" sizes=\"(max-width: 967px) min(calc(100vw - 60px), 653px), 653px\" decoding=\"async\" loading=\"lazy\" width=\"778\" height=\"405\" src=\"https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1031/screenshot-2024-11-21-at-11.31.16.png\" alt=\"\" class=\"wp-image-70950\" style=\"object-fit:cover\"/\u003e\u003c/figure\u003e\n\n\n\n\u003ch3 id=\":R5s:\" class=\"wp-block-heading\" data-table-of-content=\"true\"\u003eChoose reputable affiliate platforms\u003c/h3\u003e\n\n\n\n\u003cp\u003eTo create a successful affiliate marketing business, look for the\u003ca href=\"https://www.getresponse.com/blog/best-affiliate-marketing-programs\"\u003e best affiliate programs\u003c/a\u003e that have been around for a while and have a good reputation in the industry. For example, Amazon Associates and ClickBank have many reviews on TrustPilot and affiliate marketing forums that can help you gauge their reliability.\u003c/p\u003e\n\n\n\n\u003cp\u003eYou also want to verify the company behind the platform. Look for detailed company information on their website, including contact details and a physical address. Platforms such as CJ Affiliate and Rakuten Marketing offer this level of transparency, so it’s a good idea to use them.\u003c/p\u003e\n\n\n\n\u003ch3 id=\":R62:\" class=\"wp-block-heading\" data-table-of-content=\"true\"\u003eChoose familiar products and services\u003c/h3\u003e\n\n\n\n\u003cp\u003eIt’s a good idea to start promoting products or services you know. If you’ve used a product or service yourself that has numerous positive reviews and is widely recognized, it’s more likely to be a safe choice for affiliate marketing.\u003c/p\u003e\n\n\n\n\u003cp\u003ePromoting familiar products reduces the risk of promoting scams or low-quality products. You’ll maintain your reputation and be less likely to be fooled by false claims or misleading information.\u003c/p\u003e\n\n\n\n\u003ch3 id=\":R68:\" class=\"wp-block-heading\" data-table-of-content=\"true\"\u003eMonitor your website traffic\u003c/h3\u003e\n\n\n\n\u003cp\u003eIf you notice a sudden spike in traffic from sources you haven’t promoted, it could be a sign of an affiliate marketing scam.\u003c/p\u003e\n\n\n\n\u003cp\u003eRegularly review your traffic sources. Ensure that most visitors come from legitimate channels, such as \u003ca href=\"https://www.getresponse.com/blog/email-marketing-examples\"\u003eemail campaigns\u003c/a\u003e or\u003ca href=\"https://www.getresponse.com/blog/41-quick-social-media-marketing-tips-every-small-business-owner-know\"\u003e social media posts\u003c/a\u003e. Investigate further if you see much traffic coming from unfamiliar or suspicious sources.\u003c/p\u003e\n\n\n\n\u003cp\u003eAdditionally, monitor your conversion rates—the percentage of visitors who complete an action, like making a purchase. An unusually high traffic volume with low conversions might suggest click fraud or misleading marketing tactics.\u003c/p\u003e\n\n\n\n\u003ch3 id=\":R6g:\" class=\"wp-block-heading\" data-table-of-content=\"true\"\u003eCheck for longer cookie duration\u003c/h3\u003e\n\n\n\n\u003cp\u003eIf you’re an affiliate marketer checking out an affiliate program, pay close attention to the cookie duration. The cookie duration is the duration a customer’s activity is tracked after they click your affiliate link.\u003c/p\u003e\n\n\n\n\u003cp\u003eA longer cookie duration means you have more time to earn a commission if that customer decides to purchase later. Look for programs that offer at least 30 days of cookie duration.\u003c/p\u003e\n\n\n\n\u003ch3 id=\":R6m:\" class=\"wp-block-heading\" data-table-of-content=\"true\"\u003eCheck for testimonials\u003c/h3\u003e\n\n\n\n\u003cp\u003e\u003ca href=\"https://www.getresponse.com/blog/why-customer-testimonials-are-the-ultimate-marketing-tools\"\u003eGenuine testimonials\u003c/a\u003e give you a good idea of what others think about a program. Seeing positive reviews from real users is a good sign that the program is trustworthy.\u003c/p\u003e\n\n\n\n\u003cp\u003eBe careful, though—sometimes testimonials can also be fake. Look for authentic detailed reviews and see if the people behind them are real and active. Taking a few minutes to read through testimonials can save you from falling into affiliate marketing scams.\u003c/p\u003e\n\n\n\n\u003ch3 id=\":R6s:\" class=\"wp-block-heading\" data-table-of-content=\"true\"\u003eExamine commission structure and terms and conditions\u003c/h3\u003e\n\n\n\n\u003cp\u003eThe commission structure tells you how much you’ll earn from each sale, so make sure it’s fair and clearly outlined. Some affiliate programs may offer high commissions, but check if there are any hidden catches, like high payout thresholds or other restrictions.\u003c/p\u003e\n\n\n\n\u003cp\u003eAlso, go through the terms and conditions carefully. Here, you’ll find details about payment schedules, cookie duration, and other\u003ca href=\"https://www.getresponse.com/blog/legal-policies-for-digital-creators\"\u003e important legal policies\u003c/a\u003e. If something doesn’t seem right or is too vague, walk away.\u003c/p\u003e\n\n\n\n\u003ch3 id=\":R72:\" class=\"wp-block-heading\" data-table-of-content=\"true\"\u003eAsk for a free signup\u003c/h3\u003e\n\n\n\n\u003cp\u003eBefore signing up for an affiliate marketing program, check if it requires any payment. Most legitimate affiliate programs are free to join, so if you’re asked to pay, you’re probably looking at affiliate fraud.\u003c/p\u003e\n\n\n\n\u003cp\u003eAsk the affiliate program directly if they offer a free signup option. If they insist on a payment, take a step back and evaluate the situation. Legit affiliate sites make money when you successfully promote their products, not by charging you to join.\u003c/p\u003e\n\n\n\n\u003ch3 id=\":R78:\" class=\"wp-block-heading\" data-table-of-content=\"true\"\u003eCheck for anti-fraud policy\u003c/h3\u003e\n\n\n\n\u003cp\u003eBefore you \u003ca href=\"https://www.getresponse.com/blog/affiliate-marketing-with-no-money\"\u003estart affiliate marketing\u003c/a\u003e, ensure the affiliate site you are signing up for has an anti-fraud policy.\u003c/p\u003e\n\n\n\n\u003cp\u003eA good affiliate program will prioritize fraud prevention to protect both you and itself. Look for information about how it handles fraud or whether it has fraud detection systems.\u003c/p\u003e\n\n\n\n\u003cp\u003eIf you can’t find this information easily, don’t hesitate to ask the company’s\u003ca href=\"https://www.getresponse.com/blog/customer-service-email-templates\"\u003e customer support\u003c/a\u003e team.\u003c/p\u003e\n\n\n\n\u003ch2 id=\":R7g:\" class=\"level-2 wp-block-heading\"\u003eNever fall victim to affiliate marketing fraud again\u003c/h2\u003e\n\n\n\n\u003cp\u003eSo, is affiliate marketing real and legit? Yes, but like any business, it requires strong integrity and hard work. It isn’t a shortcut to wealth, but with dedication and the right approach, affiliate marketing can be lucrative. \u003c/p\u003e\n\n\n\n\u003cp\u003eOn the bright side, it offers flexibility, a wide range of meaningful and helpful products to promote, and the chance to earn money online\u003ca href=\"https://www.getresponse.com/blog/affiliate-marketing-with-no-money\"\u003e without much investment\u003c/a\u003e.\u003c/p\u003e\n\n\n\n\u003cp\u003eFollow our tips to avoid scams, and you’ll be better prepared to take advantage of affiliate marketing opportunities in 2025.\u003c/p\u003e\n","url":"is-affiliate-marketing-legit-how-to-avoid-scams","author":{"name":"Nael Chhaytli","first_name":"Nael","avatar2x":"https://us-wd.gr-cdn.com/blog/sites/5/2024/01/1704/nael-chhayti_400x400-av.png","author_link":"https://www.getresponse.com/blog/authors/nael-chhaytli","description":"Nael Chhaytli is a Content Marketing Manager at GetResponse and a Digital Marketing Expert with a diverse background in marketing specialisations. He has used his expertise to drive success and growth for businesses in the service, SaaS, and e-commerce sectors.","author_job_title":"Senior Content Marketing Specialist","author_slug":"nael-chhaytli"},"datePublished":"2024-11-05T12:10:50.000Z","dateModified":"2024-12-17T14:33:34.000Z","primaryTag":null,"postTags":[],"metaTitle":"Is Affiliate Marketing Legit? How to Avoid Scams [2025]","metaDescription":"Affiliate marketing is legit but there are various affiliate marketing scams out there. Read to learn about these scams and how to stay safe.","og_image":"https://gr-dms.s3.amazonaws.com/blog/sites/5/2024/11/1153/blog-post-social-sharing-images-55.png","media":"https://us-wd.gr-cdn.com/blog/sites/5/2024/11/1154/blog-post-social-sharing-images-56.png","lang":"en","stripCss":"body :where(.single-post-content){--wp--preset--color--black: #000000;--wp--preset--color--cyan-bluish-gray: #abb8c3;--wp--preset--color--white: #ffffff;--wp--preset--color--pale-pink: #f78da7;--wp--preset--color--vivid-red: #cf2e2e;--wp--preset--color--luminous-vivid-orange: #ff6900;--wp--preset--color--luminous-vivid-amber: #fcb900;--wp--preset--color--light-green-cyan: #7bdcb5;--wp--preset--color--vivid-green-cyan: #00d084;--wp--preset--color--pale-cyan-blue: #8ed1fc;--wp--preset--color--vivid-cyan-blue: #0693e3;--wp--preset--color--vivid-purple: #9b51e0;--wp--preset--color--blue-gr: #00a2ff;--wp--preset--color--hover-blue-gr: #000000;--wp--preset--color--grey-frost: 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