CINXE.COM

<!DOCTYPE html><html lang="en-US"><head><meta charset="UTF-8" /><meta http-equiv="x-ua-compatible" content="ie=edge" /><meta name="viewport" content="width=device-width, initial-scale=1" /><link rel="profile" href="http://gmpg.org/xfn/11" /><link rel="dns-prefetch" href="//cdn.hu-manity.co" /> <script type="text/javascript">var huOptions = {"appID":"tintupcom-e0397ec","currentLanguage":"en","blocking":false,"globalCookie":false};</script> <script type="text/javascript" src="//cdn.hu-manity.co/hu-banner.min.js"></script><meta name='robots' content='index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1' /><link media="all" href="https://www.tintup.com/blog/wp-content/cache/autoptimize/css/autoptimize_b3c6161ec8ccaef572a35afc4ea7d9d2.css" rel="stylesheet"><title>How to Measure Brand Advocacy - TINT</title><link rel="preload" as="font" href="https://www.tintup.com/blog/wp-content/themes/contentberg/css/icons/fonts/ts-icons.woff2?v1" type="font/woff2" crossorigin="anonymous" /><meta name="description" content="Measuring brand advocacy efforts helps optimize conversions & sales, identify influential UGC, and prove ROI. Here’s what you should know." /><link rel="canonical" href="https://www.tintup.com/blog/how-to-measure-brand-advocacy/" /><meta property="og:locale" content="en_US" /><meta property="og:type" content="article" /><meta property="og:title" content="How to Measure Brand Advocacy - TINT" /><meta property="og:description" content="Measuring brand advocacy efforts helps optimize conversions & sales, identify influential UGC, and prove ROI. Here’s what you should know." /><meta property="og:url" content="https://www.tintup.com/blog/how-to-measure-brand-advocacy/" /><meta property="og:site_name" content="TINT" /><meta property="article:published_time" content="2022-06-04T01:24:29+00:00" /><meta property="article:modified_time" content="2025-01-14T14:52:33+00:00" /><meta property="og:image" content="https://www.tintup.com/blog/wp-content/uploads/26-X3.jpg" /><meta property="og:image:width" content="1600" /><meta property="og:image:height" content="1076" /><meta property="og:image:type" content="image/jpeg" /><meta name="author" content="Jordan Ben" /><meta name="twitter:card" content="summary_large_image" /><meta name="twitter:label1" content="Written by" /><meta name="twitter:data1" content="Jordan Ben" /><meta name="twitter:label2" content="Est. reading time" /><meta name="twitter:data2" content="5 minutes" /> <script type="application/ld+json" class="yoast-schema-graph">{"@context":"https://schema.org","@graph":[{"@type":"WebPage","@id":"https://www.tintup.com/blog/how-to-measure-brand-advocacy/","url":"https://www.tintup.com/blog/how-to-measure-brand-advocacy/","name":"How to Measure Brand Advocacy - TINT","isPartOf":{"@id":"https://www.tintup.com/blog/#website"},"datePublished":"2022-06-04T01:24:29+00:00","dateModified":"2025-01-14T14:52:33+00:00","author":{"@id":"https://www.tintup.com/blog/#/schema/person/1be7330583c97544c4fd3f33d2c440a7"},"description":"Measuring brand advocacy efforts helps optimize conversions & sales, identify influential UGC, and prove ROI. Here’s what you should know.","breadcrumb":{"@id":"https://www.tintup.com/blog/how-to-measure-brand-advocacy/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https://www.tintup.com/blog/how-to-measure-brand-advocacy/"]}]},{"@type":"BreadcrumbList","@id":"https://www.tintup.com/blog/how-to-measure-brand-advocacy/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https://www.tintup.com/blog/"},{"@type":"ListItem","position":2,"name":"How to Measure Brand Advocacy"}]},{"@type":"WebSite","@id":"https://www.tintup.com/blog/#website","url":"https://www.tintup.com/blog/","name":"TINT","description":"Community Powered Marketing, UGC, Influencer Blog","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://www.tintup.com/blog/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https://www.tintup.com/blog/#/schema/person/1be7330583c97544c4fd3f33d2c440a7","name":"Jordan Ben","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https://www.tintup.com/blog/#/schema/person/image/","url":"https://www.tintup.com/blog/wp-content/uploads/cropped-1683497267698-96x96.jpg","contentUrl":"https://www.tintup.com/blog/wp-content/uploads/cropped-1683497267698-96x96.jpg","caption":"Jordan Ben"},"description":"VP, Product Strategy","url":"https://www.tintup.com/blog/author/jordan/"}]}</script> <link rel='dns-prefetch' href='//js.hs-scripts.com' /><link rel='dns-prefetch' href='//www.tintup.com' /><link rel="alternate" type="application/rss+xml" title="TINT » Feed" href="https://www.tintup.com/blog/feed/" /> <script type="text/javascript">window._wpemojiSettings = {"baseUrl":"https:\/\/s.w.org\/images\/core\/emoji\/15.0.3\/72x72\/","ext":".png","svgUrl":"https:\/\/s.w.org\/images\/core\/emoji\/15.0.3\/svg\/","svgExt":".svg","source":{"concatemoji":"https:\/\/www.tintup.com\/blog\/wp-includes\/js\/wp-emoji-release.min.js?ver=ac0752c02c07ccce1205b87aa404fbd5"}}; /*! This file is auto-generated */ !function(i,n){var o,s,e;function c(e){try{var t={supportTests:e,timestamp:(new Date).valueOf()};sessionStorage.setItem(o,JSON.stringify(t))}catch(e){}}function p(e,t,n){e.clearRect(0,0,e.canvas.width,e.canvas.height),e.fillText(t,0,0);var t=new Uint32Array(e.getImageData(0,0,e.canvas.width,e.canvas.height).data),r=(e.clearRect(0,0,e.canvas.width,e.canvas.height),e.fillText(n,0,0),new Uint32Array(e.getImageData(0,0,e.canvas.width,e.canvas.height).data));return t.every(function(e,t){return e===r[t]})}function u(e,t,n){switch(t){case"flag":return n(e,"\ud83c\udff3\ufe0f\u200d\u26a7\ufe0f","\ud83c\udff3\ufe0f\u200b\u26a7\ufe0f")?!1:!n(e,"\ud83c\uddfa\ud83c\uddf3","\ud83c\uddfa\u200b\ud83c\uddf3")&&!n(e,"\ud83c\udff4\udb40\udc67\udb40\udc62\udb40\udc65\udb40\udc6e\udb40\udc67\udb40\udc7f","\ud83c\udff4\u200b\udb40\udc67\u200b\udb40\udc62\u200b\udb40\udc65\u200b\udb40\udc6e\u200b\udb40\udc67\u200b\udb40\udc7f");case"emoji":return!n(e,"\ud83d\udc26\u200d\u2b1b","\ud83d\udc26\u200b\u2b1b")}return!1}function f(e,t,n){var r="undefined"!=typeof WorkerGlobalScope&&self instanceof WorkerGlobalScope?new OffscreenCanvas(300,150):i.createElement("canvas"),a=r.getContext("2d",{willReadFrequently:!0}),o=(a.textBaseline="top",a.font="600 32px Arial",{});return e.forEach(function(e){o[e]=t(a,e,n)}),o}function t(e){var t=i.createElement("script");t.src=e,t.defer=!0,i.head.appendChild(t)}"undefined"!=typeof Promise&&(o="wpEmojiSettingsSupports",s=["flag","emoji"],n.supports={everything:!0,everythingExceptFlag:!0},e=new Promise(function(e){i.addEventListener("DOMContentLoaded",e,{once:!0})}),new Promise(function(t){var n=function(){try{var e=JSON.parse(sessionStorage.getItem(o));if("object"==typeof e&&"number"==typeof e.timestamp&&(new Date).valueOf()<e.timestamp+604800&&"object"==typeof e.supportTests)return e.supportTests}catch(e){}return null}();if(!n){if("undefined"!=typeof Worker&&"undefined"!=typeof OffscreenCanvas&&"undefined"!=typeof URL&&URL.createObjectURL&&"undefined"!=typeof Blob)try{var e="postMessage("+f.toString()+"("+[JSON.stringify(s),u.toString(),p.toString()].join(",")+"));",r=new Blob([e],{type:"text/javascript"}),a=new Worker(URL.createObjectURL(r),{name:"wpTestEmojiSupports"});return void(a.onmessage=function(e){c(n=e.data),a.terminate(),t(n)})}catch(e){}c(n=f(s,u,p))}t(n)}).then(function(e){for(var t in e)n.supports[t]=e[t],n.supports.everything=n.supports.everything&&n.supports[t],"flag"!==t&&(n.supports.everythingExceptFlag=n.supports.everythingExceptFlag&&n.supports[t]);n.supports.everythingExceptFlag=n.supports.everythingExceptFlag&&!n.supports.flag,n.DOMReady=!1,n.readyCallback=function(){n.DOMReady=!0}}).then(function(){return e}).then(function(){var e;n.supports.everything||(n.readyCallback(),(e=n.source||{}).concatemoji?t(e.concatemoji):e.wpemoji&&e.twemoji&&(t(e.twemoji),t(e.wpemoji)))}))}((window,document),window._wpemojiSettings);</script> <script type="text/javascript" src="https://www.tintup.com/blog/wp-includes/js/jquery/jquery.min.js?ver=3.7.1" id="jquery-core-js"></script> <script></script><link rel="https://api.w.org/" href="https://www.tintup.com/blog/wp-json/" /><link rel="alternate" title="JSON" type="application/json" href="https://www.tintup.com/blog/wp-json/wp/v2/posts/14681" /><link rel="EditURI" type="application/rsd+xml" title="RSD" href="https://www.tintup.com/blog/xmlrpc.php?rsd" /><link rel='shortlink' href='https://www.tintup.com/blog/?p=14681' /><link rel="alternate" title="oEmbed (JSON)" type="application/json+oembed" href="https://www.tintup.com/blog/wp-json/oembed/1.0/embed?url=https%3A%2F%2Fwww.tintup.com%2Fblog%2Fhow-to-measure-brand-advocacy%2F" /><link rel="alternate" title="oEmbed (XML)" type="text/xml+oembed" href="https://www.tintup.com/blog/wp-json/oembed/1.0/embed?url=https%3A%2F%2Fwww.tintup.com%2Fblog%2Fhow-to-measure-brand-advocacy%2F&format=xml" /> <script class="hsq-set-content-id" data-content-id="blog-post">var _hsq = _hsq || []; _hsq.push(["setContentType", "blog-post"]);</script> <script type="text/javascript">(function(url){ if(/(?:Chrome\/26\.0\.1410\.63 Safari\/537\.31|WordfenceTestMonBot)/.test(navigator.userAgent)){ return; } var addEvent = function(evt, handler) { if (window.addEventListener) { document.addEventListener(evt, handler, false); } else if (window.attachEvent) { document.attachEvent('on' + evt, handler); } }; var removeEvent = function(evt, handler) { if (window.removeEventListener) { document.removeEventListener(evt, handler, false); } else if (window.detachEvent) { document.detachEvent('on' + evt, handler); } }; var evts = 'contextmenu dblclick drag dragend dragenter dragleave dragover dragstart drop keydown keypress keyup mousedown mousemove mouseout mouseover mouseup mousewheel scroll'.split(' '); var logHuman = function() { if (window.wfLogHumanRan) { return; } window.wfLogHumanRan = true; var wfscr = document.createElement('script'); wfscr.type = 'text/javascript'; wfscr.async = true; wfscr.src = url + '&r=' + Math.random(); (document.getElementsByTagName('head')[0]||document.getElementsByTagName('body')[0]).appendChild(wfscr); for (var i = 0; i < evts.length; i++) { removeEvent(evts[i], logHuman); } }; for (var i = 0; i < evts.length; i++) { addEvent(evts[i], logHuman); } })('//www.tintup.com/blog/?wordfence_lh=1&hid=073CB2A4AC2DF78706354C061015F850');</script><script>var Sphere_Plugin = {"ajaxurl":"https:\/\/www.tintup.com\/blog\/wp-admin\/admin-ajax.php"};</script> <script>var BunyadSchemeKey = 'bunyad-scheme'; (() => { const d = document.documentElement; const c = d.classList; var scheme = localStorage.getItem(BunyadSchemeKey); if (scheme) { d.dataset.origClass = c; scheme === 'dark' ? c.remove('s-light', 'site-s-light') : c.remove('s-dark', 'site-s-dark'); c.add('site-s-' + scheme, 's-' + scheme); } })();</script> <link rel="icon" href="https://www.tintup.com/blog/wp-content/uploads/cropped-TINT-icon-45x45.png" sizes="32x32" /><link rel="icon" href="https://www.tintup.com/blog/wp-content/uploads/cropped-TINT-icon-300x300.png" sizes="192x192" /><link rel="apple-touch-icon" href="https://www.tintup.com/blog/wp-content/uploads/cropped-TINT-icon-300x300.png" /><meta name="msapplication-TileImage" content="https://www.tintup.com/blog/wp-content/uploads/cropped-TINT-icon-300x300.png" /> <noscript><style>.wpb_animate_when_almost_visible { opacity: 1; }</style></noscript> <script async src="https://www.googletagmanager.com/gtag/js?id=G-FG68S1LWW5"></script> <script>window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag('js', new Date()); gtag('config', 'G-FG68S1LWW5');</script> </head><body class="post-template-default single single-post postid-14681 single-format-standard cookies-not-set no-sidebar layout-creative has-lb wpb-js-composer js-comp-ver-7.0 vc_responsive"><div class="main-wrap"><header id="main-head" class="main-head head-nav-below has-search-modal simple simple-boxed"><div class="inner inner-head" data-sticky-bar="normal"><div class="wrap cf wrap-head"><div class="left-contain"> <span class="mobile-nav"><i class="tsi tsi-bars"></i></span><div class="title ts-logo"> <a href="https://www.tintup.com" title="TINT" rel="home"> <img src="https://www.tintup.com/blog/wp-content/uploads/TINT_logo.png" class="logo-image" alt="TINT" /> </a></div></div><div class="navigation-wrap inline"><nav class="navigation inline simple light" data-sticky-bar="normal"><div class="menu-categories-container"><ul id="menu-categories" class="menu"><li id="menu-item-13729" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-home menu-item-13729"><a href="https://www.tintup.com/blog/"><span>Blog</span></a></li><li id="menu-item-15264" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-has-children menu-cat-532 menu-item-has-children item-mega-menu menu-item-15264"><a href="https://www.tintup.com/blog/category/community-powered-marketing/"><span>Community Powered Marketing</span></a><div class="sub-menu mega-menu wrap"><div class="column sub-cats"><ol class="sub-nav"><li class="menu-item menu-item-type-taxonomy menu-item-object-category current-post-ancestor current-menu-parent current-post-parent menu-cat-526 menu-item-15265"><a href="https://www.tintup.com/blog/category/advocacy-ugc/"><span>Advocacy & UGC</span></a></li><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-527 menu-item-15267"><a href="https://www.tintup.com/blog/category/consumer-insights/"><span>Consumer Insights</span></a></li><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-528 menu-item-15268"><a href="https://www.tintup.com/blog/category/loyalty-engagement/"><span>Loyalty & Engagement</span></a></li><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-522 menu-item-15269"><a href="https://www.tintup.com/blog/category/sampling/"><span>Sampling</span></a></li><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-533 menu-item-15270"><a href="https://www.tintup.com/blog/category/trial-awareness/"><span>Trial & Awareness</span></a></li><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-519 menu-item-15271"><a href="https://www.tintup.com/blog/category/zero-party-data/"><span>Zero Party Data</span></a></li><li class="menu-item view-all menu-cat-532"><a href="https://www.tintup.com/blog/category/community-powered-marketing/"><span>View All</span></a></li></ol></div><section class="column recent-posts"><div class="posts-wrap" data-posts="4" data-id="526" data-page="1" data-pages="7" data-submenu="1"><div class="ts-row cf posts posts-1"><div class="col-3 post"> <a href="https://www.tintup.com/blog/study-word-of-mouth-greater-impact-on-purchase-decisions/" class="image-link"> <picture class="attachment-post-thumbnail size-post-thumbnail wp-post-image" title="[STUDY] Word-of-Mouth Greater Impact on Purchase Decisions" decoding="async"> <source type="image/webp" srcset="https://www.tintup.com/blog/wp-content/uploads/Study-shows-Word-of-Mouth-has-greater-influence-on-purchase-decisions_TINT-270x180.png.webp 270w, https://www.tintup.com/blog/wp-content/uploads/Study-shows-Word-of-Mouth-has-greater-influence-on-purchase-decisions_TINT-770x515.png.webp 770w, https://www.tintup.com/blog/wp-content/uploads/Study-shows-Word-of-Mouth-has-greater-influence-on-purchase-decisions_TINT-370x245.png.webp 370w" sizes="(max-width: 270px) 100vw, 270px"/> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/Study-shows-Word-of-Mouth-has-greater-influence-on-purchase-decisions_TINT-270x180.png" alt="Woman consulting her phone in grocery aisle" decoding="async" srcset="https://www.tintup.com/blog/wp-content/uploads/Study-shows-Word-of-Mouth-has-greater-influence-on-purchase-decisions_TINT-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/Study-shows-Word-of-Mouth-has-greater-influence-on-purchase-decisions_TINT-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/Study-shows-Word-of-Mouth-has-greater-influence-on-purchase-decisions_TINT-370x245.png 370w" sizes="(max-width: 270px) 100vw, 270px"/> </picture> </a> <a href="https://www.tintup.com/blog/study-word-of-mouth-greater-impact-on-purchase-decisions/" class="post-title">[STUDY] Word-of-Mouth Greater Impact on Purchase Decisions</a><div class="post-meta"> <time class="post-date" datetime="2024-05-03T12:35:21-05:00">May 3, 2024</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/how-to-generate-ugc-for-cpg-with-an-online-brand-community/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/cpg-sampling_TINT-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Two women drinking boxed water" title="How to Generate UGC for CPG with an Online Brand Community" decoding="async" srcset="https://www.tintup.com/blog/wp-content/uploads/cpg-sampling_TINT-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/cpg-sampling_TINT-300x200.png 300w, https://www.tintup.com/blog/wp-content/uploads/cpg-sampling_TINT-1024x683.png 1024w, https://www.tintup.com/blog/wp-content/uploads/cpg-sampling_TINT-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/cpg-sampling_TINT-370x245.png 370w, https://www.tintup.com/blog/wp-content/uploads/cpg-sampling_TINT.png 1200w" sizes="(max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/how-to-generate-ugc-for-cpg-with-an-online-brand-community/" class="post-title">How to Generate UGC for CPG with an Online Brand Community</a><div class="post-meta"> <time class="post-date" datetime="2023-09-08T10:33:27-05:00">September 8, 2023</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/what-is-a-brand-ambassador-program/" class="image-link"> </a> <a href="https://www.tintup.com/blog/what-is-a-brand-ambassador-program/" class="post-title">What is a Brand Ambassador Program? – Guide & Examples</a><div class="post-meta"> <time class="post-date" datetime="2023-02-01T12:20:33-06:00">February 1, 2023</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/4-brand-advocacy-campaigns-that-got-it-right/" class="image-link"> </a> <a href="https://www.tintup.com/blog/4-brand-advocacy-campaigns-that-got-it-right/" class="post-title">4 Brand Advocacy Campaigns That Got it Right</a><div class="post-meta"> <time class="post-date" datetime="2022-06-28T16:55:13-05:00">June 28, 2022</time></div></div></div></div><div class="posts-wrap" data-posts="4" data-id="527" data-page="1" data-pages="9" data-submenu="1"><div class="ts-row cf posts posts-1"><div class="col-3 post"> <a href="https://www.tintup.com/blog/relevance-of-consumer-preferences-in-food-bev-marketing/" class="image-link"> <picture class="attachment-post-thumbnail size-post-thumbnail wp-post-image" title="Relevance of Consumer Preferences in Food & Bev Marketing" decoding="async"> <source type="image/webp" srcset="https://www.tintup.com/blog/wp-content/uploads/Consumer-Preferences-in-Food-Bev-Marketing-270x180.jpg.webp" sizes="(max-width: 270px) 100vw, 270px"/> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/Consumer-Preferences-in-Food-Bev-Marketing-270x180.jpg" alt="" decoding="async" srcset="https://www.tintup.com/blog/wp-content/uploads/Consumer-Preferences-in-Food-Bev-Marketing-270x180.jpg.webp 270w, https://www.tintup.com/blog/wp-content/uploads/Consumer-Preferences-in-Food-Bev-Marketing-770x515.jpg.webp 770w, https://www.tintup.com/blog/wp-content/uploads/Consumer-Preferences-in-Food-Bev-Marketing-370x245.jpg.webp 370w" sizes="(max-width: 270px) 100vw, 270px"/> </picture> </a> <a href="https://www.tintup.com/blog/relevance-of-consumer-preferences-in-food-bev-marketing/" class="post-title">Relevance of Consumer Preferences in Food & Bev Marketing</a><div class="post-meta"> <time class="post-date" datetime="2024-03-13T08:14:18-05:00">March 13, 2024</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/why-online-community-is-the-ultimate-insights-solution/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/Online-community_TINT.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="A small group of people sharing a table, sitting around their computers" title="Turning Data Into Action – Why an Online Community is the Ultimate Insights Solution" decoding="async" loading="lazy" /> </a> <a href="https://www.tintup.com/blog/why-online-community-is-the-ultimate-insights-solution/" class="post-title">Turning Data Into Action – Why an Online Community is the Ultimate Insights Solution</a><div class="post-meta"> <time class="post-date" datetime="2023-08-23T16:19:31-05:00">August 23, 2023</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/emotional-profiling-survey-insights-for-ice-cream-brands/" class="image-link"> <picture class="attachment-post-thumbnail size-post-thumbnail wp-post-image" title="Emotional Profiling Survey Reveals Actionable Insights for Ice Cream Brands" decoding="async" loading="lazy"> <source type="image/webp" srcset="https://www.tintup.com/blog/wp-content/uploads/TINT_Emotional-Profiling-Reveals-Actionable-Insights-for-Ice-Cream-Brands-270x180.png.webp 270w, https://www.tintup.com/blog/wp-content/uploads/TINT_Emotional-Profiling-Reveals-Actionable-Insights-for-Ice-Cream-Brands-770x515.png.webp 770w, https://www.tintup.com/blog/wp-content/uploads/TINT_Emotional-Profiling-Reveals-Actionable-Insights-for-Ice-Cream-Brands-370x245.png.webp 370w" sizes="auto, (max-width: 270px) 100vw, 270px"/> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/TINT_Emotional-Profiling-Reveals-Actionable-Insights-for-Ice-Cream-Brands-270x180.png" alt="Image of hands holding ice cream cones" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/TINT_Emotional-Profiling-Reveals-Actionable-Insights-for-Ice-Cream-Brands-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/TINT_Emotional-Profiling-Reveals-Actionable-Insights-for-Ice-Cream-Brands-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/TINT_Emotional-Profiling-Reveals-Actionable-Insights-for-Ice-Cream-Brands-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px"/> </picture> </a> <a href="https://www.tintup.com/blog/emotional-profiling-survey-insights-for-ice-cream-brands/" class="post-title">Emotional Profiling Survey Reveals Actionable Insights for Ice Cream Brands</a><div class="post-meta"> <time class="post-date" datetime="2022-08-23T12:45:50-05:00">August 23, 2022</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/how-consumer-insights-goes-beyond-market-research/" class="image-link"> </a> <a href="https://www.tintup.com/blog/how-consumer-insights-goes-beyond-market-research/" class="post-title">How Consumer Insights Goes Beyond Market Research</a><div class="post-meta"> <time class="post-date" datetime="2022-08-09T00:01:32-05:00">August 9, 2022</time></div></div></div></div><div class="posts-wrap" data-posts="4" data-id="528" data-page="1" data-pages="9" data-submenu="1"><div class="ts-row cf posts posts-1"><div class="col-3 post"> <a href="https://www.tintup.com/blog/voice-of-customer/" class="image-link"> <picture class="attachment-post-thumbnail size-post-thumbnail wp-post-image" title="Voice of Customer: Your Secret Weapon for Success" decoding="async" loading="lazy"> <source type="image/webp" srcset="https://www.tintup.com/blog/wp-content/uploads/TINT-Voice-of-Customer-Blog-Header-270x180.png.webp 270w, https://www.tintup.com/blog/wp-content/uploads/TINT-Voice-of-Customer-Blog-Header-770x515.png.webp 770w, https://www.tintup.com/blog/wp-content/uploads/TINT-Voice-of-Customer-Blog-Header-370x245.png.webp 370w" sizes="auto, (max-width: 270px) 100vw, 270px"/> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/TINT-Voice-of-Customer-Blog-Header-270x180.png" alt="woman holding megaphone next to letters V O C." decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/TINT-Voice-of-Customer-Blog-Header-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/TINT-Voice-of-Customer-Blog-Header-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/TINT-Voice-of-Customer-Blog-Header-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px"/> </picture> </a> <a href="https://www.tintup.com/blog/voice-of-customer/" class="post-title">Voice of Customer: Your Secret Weapon for Success</a><div class="post-meta"> <time class="post-date" datetime="2024-11-06T16:59:03-06:00">November 6, 2024</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/unlocking-the-power-of-ambassador-marketing-comprehensive-guide/" class="image-link"> <picture class="attachment-post-thumbnail size-post-thumbnail wp-post-image" title="Unlocking the Power of Ambassador Marketing: Comprehensive Guide" decoding="async" loading="lazy"> <source type="image/webp" srcset="https://www.tintup.com/blog/wp-content/uploads/ambassador-marketing-comprehensive-guide_TINT-270x180.jpg.webp" sizes="auto, (max-width: 270px) 100vw, 270px"/> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/ambassador-marketing-comprehensive-guide_TINT-270x180.jpg" alt="guide to ambassador marketing - brand ambassadors smiling and having fun" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/ambassador-marketing-comprehensive-guide_TINT-270x180.jpg.webp 270w, https://www.tintup.com/blog/wp-content/uploads/ambassador-marketing-comprehensive-guide_TINT-300x200.jpg.webp 300w, https://www.tintup.com/blog/wp-content/uploads/ambassador-marketing-comprehensive-guide_TINT-1024x683.jpg.webp 1024w, https://www.tintup.com/blog/wp-content/uploads/ambassador-marketing-comprehensive-guide_TINT-1536x1024.jpg.webp 1536w, https://www.tintup.com/blog/wp-content/uploads/ambassador-marketing-comprehensive-guide_TINT-770x515.jpg.webp 770w, https://www.tintup.com/blog/wp-content/uploads/ambassador-marketing-comprehensive-guide_TINT-370x245.jpg.webp 370w" sizes="auto, (max-width: 270px) 100vw, 270px"/> </picture> </a> <a href="https://www.tintup.com/blog/unlocking-the-power-of-ambassador-marketing-comprehensive-guide/" class="post-title">Unlocking the Power of Ambassador Marketing: Comprehensive Guide</a><div class="post-meta"> <time class="post-date" datetime="2024-01-29T17:49:50-06:00">January 29, 2024</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/8-ideas-to-upgrade-your-loyalty-program-strategy/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/Loyalty_Blog_TINT-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="A woman sitting on the floor, leaned against her sofa with her laptop on her lap." title="8 Ideas to Upgrade Your Loyalty Program Strategy" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/Loyalty_Blog_TINT-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/Loyalty_Blog_TINT-300x200.png 300w, https://www.tintup.com/blog/wp-content/uploads/Loyalty_Blog_TINT-1024x683.png 1024w, https://www.tintup.com/blog/wp-content/uploads/Loyalty_Blog_TINT-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/Loyalty_Blog_TINT-370x245.png 370w, https://www.tintup.com/blog/wp-content/uploads/Loyalty_Blog_TINT.png 1200w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/8-ideas-to-upgrade-your-loyalty-program-strategy/" class="post-title">8 Ideas to Upgrade Your Loyalty Program Strategy</a><div class="post-meta"> <time class="post-date" datetime="2023-08-14T12:20:40-05:00">August 14, 2023</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/what-is-a-cx-platform-and-why-is-it-important/" class="image-link"> </a> <a href="https://www.tintup.com/blog/what-is-a-cx-platform-and-why-is-it-important/" class="post-title">What is a CX Platform and Why is it Important?</a><div class="post-meta"> <time class="post-date" datetime="2022-06-20T18:30:48-05:00">June 20, 2022</time></div></div></div></div><div class="posts-wrap" data-posts="4" data-id="522" data-page="1" data-pages="2" data-submenu="1"><div class="ts-row cf posts posts-1"><div class="col-3 post"> <a href="https://www.tintup.com/blog/how-to-do-digital-product-sampling/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/Digital-Product-Sampling_blog_TINT.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Two women talking to a camera as they show off makeup products" title="How to Do Digital Product Sampling" decoding="async" loading="lazy" /> </a> <a href="https://www.tintup.com/blog/how-to-do-digital-product-sampling/" class="post-title">How to Do Digital Product Sampling</a><div class="post-meta"> <time class="post-date" datetime="2023-08-11T12:09:44-05:00">August 11, 2023</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/social-sampling-that-gets-results/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/Social-Sampling_Blog_TINT-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Four friends, each with a beverage in their hand" title="Social Sampling That Gets Results" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/Social-Sampling_Blog_TINT-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/Social-Sampling_Blog_TINT-300x200.png 300w, https://www.tintup.com/blog/wp-content/uploads/Social-Sampling_Blog_TINT-1024x683.png 1024w, https://www.tintup.com/blog/wp-content/uploads/Social-Sampling_Blog_TINT-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/Social-Sampling_Blog_TINT-370x245.png 370w, https://www.tintup.com/blog/wp-content/uploads/Social-Sampling_Blog_TINT.png 1200w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/social-sampling-that-gets-results/" class="post-title">Social Sampling That Gets Results</a><div class="post-meta"> <time class="post-date" datetime="2023-08-11T11:57:41-05:00">August 11, 2023</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/product-sampling-community-guide/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/Product-Sampling_Featured-Image_TINT-270x180.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Product Sampling" title="Product Sampling Community Guide" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/Product-Sampling_Featured-Image_TINT-270x180.jpg 270w, https://www.tintup.com/blog/wp-content/uploads/Product-Sampling_Featured-Image_TINT-300x200.jpg 300w, https://www.tintup.com/blog/wp-content/uploads/Product-Sampling_Featured-Image_TINT-1024x684.jpg 1024w, https://www.tintup.com/blog/wp-content/uploads/Product-Sampling_Featured-Image_TINT-770x515.jpg 770w, https://www.tintup.com/blog/wp-content/uploads/Product-Sampling_Featured-Image_TINT-370x245.jpg 370w, https://www.tintup.com/blog/wp-content/uploads/Product-Sampling_Featured-Image_TINT.jpg 1200w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/product-sampling-community-guide/" class="post-title">Product Sampling Community Guide</a><div class="post-meta"> <time class="post-date" datetime="2023-08-10T16:41:47-05:00">August 10, 2023</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/product-sampling-programs-why-do-they-matter/" class="image-link"> </a> <a href="https://www.tintup.com/blog/product-sampling-programs-why-do-they-matter/" class="post-title">Product Sampling Programs – Why Do They Matter?</a><div class="post-meta"> <time class="post-date" datetime="2022-08-16T00:01:05-05:00">August 16, 2022</time></div></div></div></div><div class="posts-wrap" data-posts="4" data-id="533" data-page="1" data-pages="1" data-submenu="1"><div class="ts-row cf posts posts-1"></div></div><div class="posts-wrap" data-posts="4" data-id="519" data-page="1" data-pages="2" data-submenu="1"><div class="ts-row cf posts posts-1"><div class="col-3 post"> <a href="https://www.tintup.com/blog/what-is-zero-party-data/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/Data-Insights_TINT-1-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="A man staring at his computer screen" title="What is Zero Party Data – Everything Marketers Need to Know" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/Data-Insights_TINT-1-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/Data-Insights_TINT-1-300x200.png 300w, https://www.tintup.com/blog/wp-content/uploads/Data-Insights_TINT-1-1024x683.png 1024w, https://www.tintup.com/blog/wp-content/uploads/Data-Insights_TINT-1-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/Data-Insights_TINT-1-370x245.png 370w, https://www.tintup.com/blog/wp-content/uploads/Data-Insights_TINT-1.png 1200w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/what-is-zero-party-data/" class="post-title">What is Zero Party Data – Everything Marketers Need to Know</a><div class="post-meta"> <time class="post-date" datetime="2023-08-24T16:29:07-05:00">August 24, 2023</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/ultimate-guide-to-zero-party-data-for-cpg-brands/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/Zero-Party-Data-Guide_Featured-Image_TINT-270x180.jpeg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="A woman shopping at a grocery store" title="Ultimate Guide to Zero Party Data for CPG Brands" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/Zero-Party-Data-Guide_Featured-Image_TINT-270x180.jpeg 270w, https://www.tintup.com/blog/wp-content/uploads/Zero-Party-Data-Guide_Featured-Image_TINT-370x245.jpeg 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/ultimate-guide-to-zero-party-data-for-cpg-brands/" class="post-title">Ultimate Guide to Zero Party Data for CPG Brands</a><div class="post-meta"> <time class="post-date" datetime="2023-01-24T11:44:16-06:00">January 24, 2023</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/how-to-collect-zero-party-data-2023/" class="image-link"> <picture class="attachment-post-thumbnail size-post-thumbnail wp-post-image" title="How to Collect Zero Party Data – Complete Guide" decoding="async" loading="lazy"> <source type="image/webp" srcset="https://www.tintup.com/blog/wp-content/uploads/how-to-collect-zero-party-data-TINT-270x180.png.webp 270w, https://www.tintup.com/blog/wp-content/uploads/how-to-collect-zero-party-data-TINT-370x245.png.webp 370w" sizes="auto, (max-width: 270px) 100vw, 270px"/> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/how-to-collect-zero-party-data-TINT-270x180.png" alt="how to collect zero party data" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/how-to-collect-zero-party-data-TINT-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/how-to-collect-zero-party-data-TINT-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px"/> </picture> </a> <a href="https://www.tintup.com/blog/how-to-collect-zero-party-data-2023/" class="post-title">How to Collect Zero Party Data – Complete Guide</a><div class="post-meta"> <time class="post-date" datetime="2022-12-14T15:06:57-06:00">December 14, 2022</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/how-to-use-zero-party-data/" class="image-link"> <picture class="attachment-post-thumbnail size-post-thumbnail wp-post-image" title="How to Use Zero Party Data" decoding="async" loading="lazy"> <source type="image/webp" srcset="https://www.tintup.com/blog/wp-content/uploads/How-to-Use-Zero-Party-Data_TINT-270x180.png.webp 270w, https://www.tintup.com/blog/wp-content/uploads/How-to-Use-Zero-Party-Data_TINT-300x200.png.webp 300w, https://www.tintup.com/blog/wp-content/uploads/How-to-Use-Zero-Party-Data_TINT-770x515.png.webp 770w, https://www.tintup.com/blog/wp-content/uploads/How-to-Use-Zero-Party-Data_TINT-370x245.png.webp 370w, https://www.tintup.com/blog/wp-content/uploads/How-to-Use-Zero-Party-Data_TINT.png.webp 1000w" sizes="auto, (max-width: 270px) 100vw, 270px"/> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/How-to-Use-Zero-Party-Data_TINT-270x180.png" alt="" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/How-to-Use-Zero-Party-Data_TINT-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/How-to-Use-Zero-Party-Data_TINT-300x200.png 300w, https://www.tintup.com/blog/wp-content/uploads/How-to-Use-Zero-Party-Data_TINT-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/How-to-Use-Zero-Party-Data_TINT-370x245.png 370w, https://www.tintup.com/blog/wp-content/uploads/How-to-Use-Zero-Party-Data_TINT.png 1000w" sizes="auto, (max-width: 270px) 100vw, 270px"/> </picture> </a> <a href="https://www.tintup.com/blog/how-to-use-zero-party-data/" class="post-title">How to Use Zero Party Data</a><div class="post-meta"> <time class="post-date" datetime="2022-10-11T11:42:18-05:00">October 11, 2022</time></div></div></div></div><div class="posts-wrap" data-posts="4" data-id="532" data-page="1" data-pages="10" data-submenu="1"><div class="ts-row cf posts posts-1"><div class="col-3 post"> <a href="https://www.tintup.com/blog/what-is-a-brand-ambassador/" class="image-link"> <picture class="attachment-post-thumbnail size-post-thumbnail wp-post-image" title="What is a Brand Ambassador?" decoding="async" loading="lazy"> <source type="image/webp" srcset="https://www.tintup.com/blog/wp-content/uploads/What-is-a-Brand-Ambassador-270x180.png.webp 270w, https://www.tintup.com/blog/wp-content/uploads/What-is-a-Brand-Ambassador-770x515.png.webp 770w, https://www.tintup.com/blog/wp-content/uploads/What-is-a-Brand-Ambassador-370x245.png.webp 370w" sizes="auto, (max-width: 270px) 100vw, 270px"/> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/What-is-a-Brand-Ambassador-270x180.png" alt="" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/What-is-a-Brand-Ambassador-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/What-is-a-Brand-Ambassador-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/What-is-a-Brand-Ambassador-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px"/> </picture> </a> <a href="https://www.tintup.com/blog/what-is-a-brand-ambassador/" class="post-title">What is a Brand Ambassador?</a><div class="post-meta"> <time class="post-date" datetime="2025-01-29T16:06:08-06:00">January 29, 2025</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/5-ways-marketers-can-foster-brand-love/" class="image-link"> <picture class="attachment-post-thumbnail size-post-thumbnail wp-post-image" title="5 Ways Marketers Can Foster Brand Love" decoding="async" loading="lazy"> <source type="image/webp" srcset="https://www.tintup.com/blog/wp-content/uploads/5-Ways-Marketers-Can-Foster-Brand-Love_TINT-270x180.png.webp 270w, https://www.tintup.com/blog/wp-content/uploads/5-Ways-Marketers-Can-Foster-Brand-Love_TINT-300x200.png.webp 300w, https://www.tintup.com/blog/wp-content/uploads/5-Ways-Marketers-Can-Foster-Brand-Love_TINT-770x515.png.webp 770w, https://www.tintup.com/blog/wp-content/uploads/5-Ways-Marketers-Can-Foster-Brand-Love_TINT-370x245.png.webp 370w, https://www.tintup.com/blog/wp-content/uploads/5-Ways-Marketers-Can-Foster-Brand-Love_TINT.png.webp 1000w" sizes="auto, (max-width: 270px) 100vw, 270px"/> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/5-Ways-Marketers-Can-Foster-Brand-Love_TINT-270x180.png" alt="Woman in gold shirt making heart with hands" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/5-Ways-Marketers-Can-Foster-Brand-Love_TINT-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/5-Ways-Marketers-Can-Foster-Brand-Love_TINT-300x200.png 300w, https://www.tintup.com/blog/wp-content/uploads/5-Ways-Marketers-Can-Foster-Brand-Love_TINT-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/5-Ways-Marketers-Can-Foster-Brand-Love_TINT-370x245.png 370w, https://www.tintup.com/blog/wp-content/uploads/5-Ways-Marketers-Can-Foster-Brand-Love_TINT.png 1000w" sizes="auto, (max-width: 270px) 100vw, 270px"/> </picture> </a> <a href="https://www.tintup.com/blog/5-ways-marketers-can-foster-brand-love/" class="post-title">5 Ways Marketers Can Foster Brand Love</a><div class="post-meta"> <time class="post-date" datetime="2024-02-14T12:07:43-06:00">February 14, 2024</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/stop-building-your-brands-community-on-someone-elses-site/" class="image-link"> <picture class="attachment-post-thumbnail size-post-thumbnail wp-post-image" title="API and Algorithm Anxiety? Stop Building Your Brand’s Community On Someone Else’s Site" decoding="async" loading="lazy"> <source type="image/webp" srcset="https://www.tintup.com/blog/wp-content/uploads/samuel-cruz-8wlxGDOAXSM-unsplash-270x180.jpg.webp" sizes="auto, (max-width: 270px) 100vw, 270px"/> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/samuel-cruz-8wlxGDOAXSM-unsplash-270x180.jpg" alt="" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/samuel-cruz-8wlxGDOAXSM-unsplash-270x180.jpg.webp 270w, https://www.tintup.com/blog/wp-content/uploads/samuel-cruz-8wlxGDOAXSM-unsplash-300x200.jpg.webp 300w, https://www.tintup.com/blog/wp-content/uploads/samuel-cruz-8wlxGDOAXSM-unsplash-1024x684.jpg.webp 1024w, https://www.tintup.com/blog/wp-content/uploads/samuel-cruz-8wlxGDOAXSM-unsplash-1536x1026.jpg.webp 1536w, https://www.tintup.com/blog/wp-content/uploads/samuel-cruz-8wlxGDOAXSM-unsplash-770x515.jpg.webp 770w, https://www.tintup.com/blog/wp-content/uploads/samuel-cruz-8wlxGDOAXSM-unsplash-370x245.jpg.webp 370w" sizes="auto, (max-width: 270px) 100vw, 270px"/> </picture> </a> <a href="https://www.tintup.com/blog/stop-building-your-brands-community-on-someone-elses-site/" class="post-title">API and Algorithm Anxiety? Stop Building Your Brand’s Community On Someone Else’s Site</a><div class="post-meta"> <time class="post-date" datetime="2024-02-07T10:56:49-06:00">February 7, 2024</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/future-forward-brands-community-powered-marketing-in-2024/" class="image-link"> <picture class="attachment-post-thumbnail size-post-thumbnail wp-post-image" title="Future-Forward Brands Look to Community Powered Marketing in 2024" decoding="async" loading="lazy"> <source type="image/webp" srcset="https://www.tintup.com/blog/wp-content/uploads/year-of-community-powered-marketing-270x180.png.webp 270w, https://www.tintup.com/blog/wp-content/uploads/year-of-community-powered-marketing-370x245.png.webp 370w" sizes="auto, (max-width: 270px) 100vw, 270px"/> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/year-of-community-powered-marketing-270x180.png" alt="" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/year-of-community-powered-marketing-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/year-of-community-powered-marketing-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px"/> </picture> </a> <a href="https://www.tintup.com/blog/future-forward-brands-community-powered-marketing-in-2024/" class="post-title">Future-Forward Brands Look to Community Powered Marketing in 2024</a><div class="post-meta"> <time class="post-date" datetime="2024-01-08T09:26:38-06:00">January 8, 2024</time></div></div></div></div><div class="navigate"> <a href="#" class="show-prev disabled"><i class="tsi tsi-angle-left"></i><span class="visuallyhidden">Previous</span></a> <a href="#" class="show-next"><i class="tsi tsi-angle-right"></i><span class="visuallyhidden">Next</span></a></div></section></div></li><li id="menu-item-13399" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-has-children menu-cat-476 menu-item-has-children item-mega-menu menu-item-13399"><a href="https://www.tintup.com/blog/category/user-generated-content/"><span>User-Generated Content</span></a><div class="sub-menu mega-menu wrap"><div class="column sub-cats"><ol class="sub-nav"><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-477 menu-item-13404"><a href="https://www.tintup.com/blog/category/user-generated-content/why-ugc/"><span>Why UGC</span></a></li><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-478 menu-item-13402"><a href="https://www.tintup.com/blog/category/user-generated-content/ugc-research-and-trends/"><span>UGC Research & Trends</span></a></li><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-479 menu-item-13400"><a href="https://www.tintup.com/blog/category/user-generated-content/tips-guides-how-tos/"><span>Tips, Guides, and How-To’s</span></a></li><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-529 menu-item-15272"><a href="https://www.tintup.com/blog/category/ratings-reviews/"><span>Ratings & Reviews</span></a></li><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-480 menu-item-13401"><a href="https://www.tintup.com/blog/category/user-generated-content/ugc-examples/"><span>UGC Examples</span></a></li><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-481 menu-item-13403"><a href="https://www.tintup.com/blog/category/user-generated-content/ugc-tools/"><span>UGC Tools</span></a></li><li class="menu-item view-all menu-cat-476"><a href="https://www.tintup.com/blog/category/user-generated-content/"><span>View All</span></a></li></ol></div><section class="column recent-posts"><div class="posts-wrap" data-posts="4" data-id="477" data-page="1" data-pages="4" data-submenu="1"><div class="ts-row cf posts posts-1"><div class="col-3 post"> <a href="https://www.tintup.com/blog/user-generated-content-definition/" class="image-link"> <picture class="attachment-post-thumbnail size-post-thumbnail wp-post-image" title="What is User-Generated Content: Complete Guide to UGC" decoding="async" loading="lazy"> <source type="image/webp" srcset="https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-270x180.png.webp 270w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-300x201.png.webp 300w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-1024x684.png.webp 1024w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-770x515.png.webp 770w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-370x245.png.webp 370w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT.png.webp 1200w" sizes="auto, (max-width: 270px) 100vw, 270px"/> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-270x180.png" alt="User generated content photos of real people using product" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-300x201.png 300w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-1024x684.png 1024w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-370x245.png 370w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT.png 1200w" sizes="auto, (max-width: 270px) 100vw, 270px"/> </picture> </a> <a href="https://www.tintup.com/blog/user-generated-content-definition/" class="post-title">What is User-Generated Content: Complete Guide to UGC</a><div class="post-meta"> <time class="post-date" datetime="2024-02-18T10:47:26-06:00">February 18, 2024</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/influencer-marketing-2021-influencer-focus/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/3-types-of-influencers-TINT-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="types of influencers" title="Influencer Marketing in 2022: 3 Types of Influencers To Focus On" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/3-types-of-influencers-TINT-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/3-types-of-influencers-TINT-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/3-types-of-influencers-TINT-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/influencer-marketing-2021-influencer-focus/" class="post-title">Influencer Marketing in 2022: 3 Types of Influencers To Focus On</a><div class="post-meta"> <time class="post-date" datetime="2022-04-19T12:03:27-05:00">April 19, 2022</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/4-ways-user-generated-content-impacts-businesses-in-2022/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/Impact-TINT-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Marble Impact on Newton's Cradle next to TINT logo" title="4 Ways User-Generated Content Impacts Businesses in 2022" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/Impact-TINT-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/Impact-TINT-300x200.png 300w, https://www.tintup.com/blog/wp-content/uploads/Impact-TINT-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/Impact-TINT-370x245.png 370w, https://www.tintup.com/blog/wp-content/uploads/Impact-TINT.png 1024w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/4-ways-user-generated-content-impacts-businesses-in-2022/" class="post-title">4 Ways User-Generated Content Impacts Businesses in 2022</a><div class="post-meta"> <time class="post-date" datetime="2022-03-17T11:59:50-05:00">March 17, 2022</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/what-can-solve-the-biggest-challenges-faced-by-marketers-today/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/marketing-challenges-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="woman holding her head while working at laptop" title="What Can Solve the Biggest Challenges Faced by Marketers Today?" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/marketing-challenges-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/marketing-challenges-300x200.png 300w, https://www.tintup.com/blog/wp-content/uploads/marketing-challenges-1024x683.png 1024w, https://www.tintup.com/blog/wp-content/uploads/marketing-challenges-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/marketing-challenges-370x245.png 370w, https://www.tintup.com/blog/wp-content/uploads/marketing-challenges.png 1500w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/what-can-solve-the-biggest-challenges-faced-by-marketers-today/" class="post-title">What Can Solve the Biggest Challenges Faced by Marketers Today?</a><div class="post-meta"> <time class="post-date" datetime="2022-02-07T10:45:00-06:00">February 7, 2022</time></div></div></div></div><div class="posts-wrap" data-posts="4" data-id="478" data-page="1" data-pages="3" data-submenu="1"><div class="ts-row cf posts posts-1"><div class="col-3 post"> <a href="https://www.tintup.com/blog/authentic-ratings-and-reviews/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/Consumers-Want-More-Ratings-and-Reviews-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" title="Consumers Want Authentic Ratings and Reviews" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/Consumers-Want-More-Ratings-and-Reviews-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/Consumers-Want-More-Ratings-and-Reviews-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/Consumers-Want-More-Ratings-and-Reviews-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/authentic-ratings-and-reviews/" class="post-title">Consumers Want Authentic Ratings and Reviews</a><div class="post-meta"> <time class="post-date" datetime="2023-02-16T00:09:28-06:00">February 16, 2023</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/top-user-generated-content-statistics-to-watch-in-2023/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/Top-UGC-Stats-to-Watch_2023_TINT-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Top UGC Stats to Watch in 2023" title="Top User-Generated Content Statistics to Watch" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/Top-UGC-Stats-to-Watch_2023_TINT-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/Top-UGC-Stats-to-Watch_2023_TINT-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/Top-UGC-Stats-to-Watch_2023_TINT-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/top-user-generated-content-statistics-to-watch-in-2023/" class="post-title">Top User-Generated Content Statistics to Watch</a><div class="post-meta"> <time class="post-date" datetime="2023-02-14T16:32:38-06:00">February 14, 2023</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/how-different-industries-use-ugc/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/How-Different-Industries-Use-UGC_TINT-270x180.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Six images featuring user-generated content across different industries – a woman swimming, a woman checking her make-up in the mirror, hands holding smoothies, a woman taking a photo, a hand holding a cream, and a woman walking as she shows off her sneakers." title="How Different Industries Use UGC" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/How-Different-Industries-Use-UGC_TINT-270x180.jpg 270w, https://www.tintup.com/blog/wp-content/uploads/How-Different-Industries-Use-UGC_TINT-770x515.jpg 770w, https://www.tintup.com/blog/wp-content/uploads/How-Different-Industries-Use-UGC_TINT-370x245.jpg 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/how-different-industries-use-ugc/" class="post-title">How Different Industries Use UGC</a><div class="post-meta"> <time class="post-date" datetime="2023-02-09T11:13:11-06:00">February 9, 2023</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/7-marketing-themes-and-7-marketing-predictions-for-2022/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/7-marketing-themes-and-7-marketing-predictions-for-2022-e1643066127644-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="sign on beach with arrows pointing toward future and past" title="7 Marketing Themes and 7 Marketing Predictions for 2022" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/7-marketing-themes-and-7-marketing-predictions-for-2022-e1643066127644-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/7-marketing-themes-and-7-marketing-predictions-for-2022-e1643066127644-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/7-marketing-themes-and-7-marketing-predictions-for-2022-e1643066127644-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/7-marketing-themes-and-7-marketing-predictions-for-2022/" class="post-title">7 Marketing Themes and 7 Marketing Predictions for 2022</a><div class="post-meta"> <time class="post-date" datetime="2022-01-27T09:43:22-06:00">January 27, 2022</time></div></div></div></div><div class="posts-wrap" data-posts="4" data-id="479" data-page="1" data-pages="9" data-submenu="1"><div class="ts-row cf posts posts-1"><div class="col-3 post"> <a href="https://www.tintup.com/blog/user-generated-content-definition/" class="image-link"> <picture class="attachment-post-thumbnail size-post-thumbnail wp-post-image" title="What is User-Generated Content: Complete Guide to UGC" decoding="async" loading="lazy"> <source type="image/webp" srcset="https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-270x180.png.webp 270w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-300x201.png.webp 300w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-1024x684.png.webp 1024w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-770x515.png.webp 770w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-370x245.png.webp 370w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT.png.webp 1200w" sizes="auto, (max-width: 270px) 100vw, 270px"/> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-270x180.png" alt="User generated content photos of real people using product" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-300x201.png 300w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-1024x684.png 1024w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-370x245.png 370w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT.png 1200w" sizes="auto, (max-width: 270px) 100vw, 270px"/> </picture> </a> <a href="https://www.tintup.com/blog/user-generated-content-definition/" class="post-title">What is User-Generated Content: Complete Guide to UGC</a><div class="post-meta"> <time class="post-date" datetime="2024-02-18T10:47:26-06:00">February 18, 2024</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/you-ask-tint-answers-employee-generated-content-faqs/" class="image-link"> </a> <a href="https://www.tintup.com/blog/you-ask-tint-answers-employee-generated-content-faqs/" class="post-title">You Ask, TINT Answers: Employee-Generated Content FAQs</a><div class="post-meta"> <time class="post-date" datetime="2022-04-27T12:44:54-05:00">April 27, 2022</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/employee-generated-content/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/guide-to-employee-generated-content-270x180.webp" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" title="Guide to Employee-Generated Content: What Is It, Why You Need It, and How To Do It" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/guide-to-employee-generated-content-270x180.webp 270w, https://www.tintup.com/blog/wp-content/uploads/guide-to-employee-generated-content-770x515.webp 770w, https://www.tintup.com/blog/wp-content/uploads/guide-to-employee-generated-content-370x245.webp 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/employee-generated-content/" class="post-title">Guide to Employee-Generated Content: What Is It, Why You Need It, and How To Do It</a><div class="post-meta"> <time class="post-date" datetime="2022-04-13T09:00:41-05:00">April 13, 2022</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/how-to-increase-engagement-and-boost-roi-in-2022/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/How-to-Increase-Social-Media-Engagement-and-Boost-ROI-in-2022-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="filming video content in an urban center with TINT overlay" title="How to Increase Engagement and Boost ROI in 2022" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/How-to-Increase-Social-Media-Engagement-and-Boost-ROI-in-2022-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/How-to-Increase-Social-Media-Engagement-and-Boost-ROI-in-2022-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/How-to-Increase-Social-Media-Engagement-and-Boost-ROI-in-2022-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/how-to-increase-engagement-and-boost-roi-in-2022/" class="post-title">How to Increase Engagement and Boost ROI in 2022</a><div class="post-meta"> <time class="post-date" datetime="2022-01-31T16:43:58-06:00">January 31, 2022</time></div></div></div></div><div class="posts-wrap" data-posts="4" data-id="529" data-page="1" data-pages="5" data-submenu="1"><div class="ts-row cf posts posts-1"><div class="col-3 post"> <a href="https://www.tintup.com/blog/ftc-new-rule-fake-reviews-for-marketers/" class="image-link"> <picture class="attachment-post-thumbnail size-post-thumbnail wp-post-image" title="FTC’s New Rule on Fake Reviews: What It Means for Marketers" decoding="async" loading="lazy"> <source type="image/webp" srcset="https://www.tintup.com/blog/wp-content/uploads/FTC-Reviews-Rule-Change-270x180.png.webp 270w, https://www.tintup.com/blog/wp-content/uploads/FTC-Reviews-Rule-Change-770x515.png.webp 770w, https://www.tintup.com/blog/wp-content/uploads/FTC-Reviews-Rule-Change-370x245.png.webp 370w" sizes="auto, (max-width: 270px) 100vw, 270px"/> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/FTC-Reviews-Rule-Change-270x180.png" alt="Federal Trade Commission building in Washington DC with Star Rating overlay" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/FTC-Reviews-Rule-Change-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/FTC-Reviews-Rule-Change-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/FTC-Reviews-Rule-Change-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px"/> </picture> </a> <a href="https://www.tintup.com/blog/ftc-new-rule-fake-reviews-for-marketers/" class="post-title">FTC’s New Rule on Fake Reviews: What It Means for Marketers</a><div class="post-meta"> <time class="post-date" datetime="2024-08-22T10:45:57-05:00">August 22, 2024</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/how-to-ask-for-a-review/" class="image-link"> <picture class="attachment-post-thumbnail size-post-thumbnail wp-post-image" title="How to Ask for a Review" decoding="async" loading="lazy"> <source type="image/webp" srcset="https://www.tintup.com/blog/wp-content/uploads/How-To-Ask-For-A-Review-270x180.png.webp 270w, https://www.tintup.com/blog/wp-content/uploads/How-To-Ask-For-A-Review-770x515.png.webp 770w, https://www.tintup.com/blog/wp-content/uploads/How-To-Ask-For-A-Review-370x245.png.webp 370w" sizes="auto, (max-width: 270px) 100vw, 270px"/> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/How-To-Ask-For-A-Review-270x180.png" alt="" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/How-To-Ask-For-A-Review-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/How-To-Ask-For-A-Review-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/How-To-Ask-For-A-Review-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px"/> </picture> </a> <a href="https://www.tintup.com/blog/how-to-ask-for-a-review/" class="post-title">How to Ask for a Review</a><div class="post-meta"> <time class="post-date" datetime="2024-08-05T23:27:50-05:00">August 5, 2024</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/introducing-tint-ratings-reviews/" class="image-link"> <picture class="attachment-post-thumbnail size-post-thumbnail wp-post-image" title="Introducing TINT Ratings & Reviews" decoding="async" loading="lazy"> <source type="image/webp" srcset="https://www.tintup.com/blog/wp-content/uploads/TINT-Ratings_reviews_solution-270x180.jpg.webp" sizes="auto, (max-width: 270px) 100vw, 270px"/> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/TINT-Ratings_reviews_solution-270x180.jpg" alt="Introducing TINT Ratings & Reviews" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/TINT-Ratings_reviews_solution-270x180.jpg.webp 270w, https://www.tintup.com/blog/wp-content/uploads/TINT-Ratings_reviews_solution-770x515.jpg.webp 770w, https://www.tintup.com/blog/wp-content/uploads/TINT-Ratings_reviews_solution-370x245.jpg.webp 370w" sizes="auto, (max-width: 270px) 100vw, 270px"/> </picture> </a> <a href="https://www.tintup.com/blog/introducing-tint-ratings-reviews/" class="post-title">Introducing TINT Ratings & Reviews</a><div class="post-meta"> <time class="post-date" datetime="2024-07-23T16:55:22-05:00">July 23, 2024</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/how-to-use-an-online-community-to-get-more-product-reviews-right-now/" class="image-link"> <picture class="attachment-post-thumbnail size-post-thumbnail wp-post-image" title="How to Use an Online Community to Get More Product Reviews Right Now" decoding="async" loading="lazy"> <source type="image/webp" srcset="https://www.tintup.com/blog/wp-content/uploads/How-to-use-an-online-community-to-get-more-product-reviews-right-now_TINT-270x180.png.webp 270w, https://www.tintup.com/blog/wp-content/uploads/How-to-use-an-online-community-to-get-more-product-reviews-right-now_TINT-300x200.png.webp 300w, https://www.tintup.com/blog/wp-content/uploads/How-to-use-an-online-community-to-get-more-product-reviews-right-now_TINT-770x515.png.webp 770w, https://www.tintup.com/blog/wp-content/uploads/How-to-use-an-online-community-to-get-more-product-reviews-right-now_TINT-370x245.png.webp 370w, https://www.tintup.com/blog/wp-content/uploads/How-to-use-an-online-community-to-get-more-product-reviews-right-now_TINT.png.webp 1000w" sizes="auto, (max-width: 270px) 100vw, 270px"/> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/How-to-use-an-online-community-to-get-more-product-reviews-right-now_TINT-270x180.png" alt="Smiling woman on mobile phone" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/How-to-use-an-online-community-to-get-more-product-reviews-right-now_TINT-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/How-to-use-an-online-community-to-get-more-product-reviews-right-now_TINT-300x200.png 300w, https://www.tintup.com/blog/wp-content/uploads/How-to-use-an-online-community-to-get-more-product-reviews-right-now_TINT-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/How-to-use-an-online-community-to-get-more-product-reviews-right-now_TINT-370x245.png 370w, https://www.tintup.com/blog/wp-content/uploads/How-to-use-an-online-community-to-get-more-product-reviews-right-now_TINT.png 1000w" sizes="auto, (max-width: 270px) 100vw, 270px"/> </picture> </a> <a href="https://www.tintup.com/blog/how-to-use-an-online-community-to-get-more-product-reviews-right-now/" class="post-title">How to Use an Online Community to Get More Product Reviews Right Now</a><div class="post-meta"> <time class="post-date" datetime="2023-04-18T09:56:03-05:00">April 18, 2023</time></div></div></div></div><div class="posts-wrap" data-posts="4" data-id="480" data-page="1" data-pages="3" data-submenu="1"><div class="ts-row cf posts posts-1"><div class="col-3 post"> <a href="https://www.tintup.com/blog/should-your-retail-brand-go-dtc/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc-270x180.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" title="Should Your Retail Brand Go DTC?" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc-270x180.jpg 270w, https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc-300x200.jpg 300w, https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc-770x515.jpg 770w, https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc-370x245.jpg 370w, https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc.jpg 1000w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/should-your-retail-brand-go-dtc/" class="post-title">Should Your Retail Brand Go DTC?</a><div class="post-meta"> <time class="post-date" datetime="2021-10-07T00:34:52-05:00">October 7, 2021</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/instagram-stories-inspiration/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/Instagram-Stories-Inspiration-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" title="Need Instagram Stories Inspiration?" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/Instagram-Stories-Inspiration-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/Instagram-Stories-Inspiration-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/Instagram-Stories-Inspiration-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/instagram-stories-inspiration/" class="post-title">Need Instagram Stories Inspiration?</a><div class="post-meta"> <time class="post-date" datetime="2021-07-05T15:32:01-05:00">July 5, 2021</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/user-generated-content-customer-journey/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/user-generated-content-customer-journey-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" title="User-Generated Content and the Customer Journey" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/user-generated-content-customer-journey-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/user-generated-content-customer-journey-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/user-generated-content-customer-journey-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/user-generated-content-customer-journey/" class="post-title">User-Generated Content and the Customer Journey</a><div class="post-meta"> <time class="post-date" datetime="2021-06-02T11:06:10-05:00">June 2, 2021</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/social-ecommerce-funnel/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/social-ecommerce-funnel-1-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" title="The Social eCommerce Funnel" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/social-ecommerce-funnel-1-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/social-ecommerce-funnel-1-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/social-ecommerce-funnel-1-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/social-ecommerce-funnel/" class="post-title">The Social eCommerce Funnel</a><div class="post-meta"> <time class="post-date" datetime="2021-05-03T16:03:06-05:00">May 3, 2021</time></div></div></div></div><div class="posts-wrap" data-posts="4" data-id="481" data-page="1" data-pages="3" data-submenu="1"><div class="ts-row cf posts posts-1"><div class="col-3 post"> <a href="https://www.tintup.com/blog/2021-year-in-review-for-tint-the-year-of-integration-and-innovation/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/TINT_Year-in-review_San-Antonio-Sunset-270x180.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Sunset over Downtown San Antonio - Year in Review for TINT" title="2021 Year in Review for TINT: The Year of Integration and Innovation" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/TINT_Year-in-review_San-Antonio-Sunset-270x180.jpg 270w, https://www.tintup.com/blog/wp-content/uploads/TINT_Year-in-review_San-Antonio-Sunset-770x515.jpg 770w, https://www.tintup.com/blog/wp-content/uploads/TINT_Year-in-review_San-Antonio-Sunset-370x245.jpg 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/2021-year-in-review-for-tint-the-year-of-integration-and-innovation/" class="post-title">2021 Year in Review for TINT: The Year of Integration and Innovation</a><div class="post-meta"> <time class="post-date" datetime="2021-12-28T13:31:21-06:00">December 28, 2021</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/now-in-canva-your-best-ugc/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/TINT-INTEGRATION-WITH-CANVA-FEATURED-2-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="TINT and Canva Integration Featured" title="Now In Canva, Your Best UGC" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/TINT-INTEGRATION-WITH-CANVA-FEATURED-2-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/TINT-INTEGRATION-WITH-CANVA-FEATURED-2-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/TINT-INTEGRATION-WITH-CANVA-FEATURED-2-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/now-in-canva-your-best-ugc/" class="post-title">Now In Canva, Your Best UGC</a><div class="post-meta"> <time class="post-date" datetime="2021-11-04T12:37:32-05:00">November 4, 2021</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/tint-launches-integration-with-hootsuite-amplify/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/TINTxAmplify-1-270x180.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" title="TINT Launches Integration with Hootsuite Amplify to Provide Better UGC & EGC" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/TINTxAmplify-1-270x180.jpg 270w, https://www.tintup.com/blog/wp-content/uploads/TINTxAmplify-1-770x515.jpg 770w, https://www.tintup.com/blog/wp-content/uploads/TINTxAmplify-1-370x245.jpg 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/tint-launches-integration-with-hootsuite-amplify/" class="post-title">TINT Launches Integration with Hootsuite Amplify to Provide Better UGC & EGC</a><div class="post-meta"> <time class="post-date" datetime="2021-10-26T15:57:11-05:00">October 26, 2021</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/how-people-will-perceive-your-content-tool/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/tint-attentionscore-heatmapfeature-min-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="TINT Attention Score" title="Want to know how people will perceive your content? There’s a tool for that" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/tint-attentionscore-heatmapfeature-min-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/tint-attentionscore-heatmapfeature-min-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/tint-attentionscore-heatmapfeature-min-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/how-people-will-perceive-your-content-tool/" class="post-title">Want to know how people will perceive your content? There’s a tool for that</a><div class="post-meta"> <time class="post-date" datetime="2021-08-25T15:23:34-05:00">August 25, 2021</time></div></div></div></div><div class="posts-wrap" data-posts="4" data-id="476" data-page="1" data-pages="18" data-submenu="1"><div class="ts-row cf posts posts-1"><div class="col-3 post"> <a href="https://www.tintup.com/blog/user-generated-content-definition/" class="image-link"> <picture class="attachment-post-thumbnail size-post-thumbnail wp-post-image" title="What is User-Generated Content: Complete Guide to UGC" decoding="async" loading="lazy"> <source type="image/webp" srcset="https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-270x180.png.webp 270w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-300x201.png.webp 300w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-1024x684.png.webp 1024w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-770x515.png.webp 770w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-370x245.png.webp 370w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT.png.webp 1200w" sizes="auto, (max-width: 270px) 100vw, 270px"/> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-270x180.png" alt="User generated content photos of real people using product" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-300x201.png 300w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-1024x684.png 1024w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT-370x245.png 370w, https://www.tintup.com/blog/wp-content/uploads/User-Generated-Content_TINT.png 1200w" sizes="auto, (max-width: 270px) 100vw, 270px"/> </picture> </a> <a href="https://www.tintup.com/blog/user-generated-content-definition/" class="post-title">What is User-Generated Content: Complete Guide to UGC</a><div class="post-meta"> <time class="post-date" datetime="2024-02-18T10:47:26-06:00">February 18, 2024</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/authentic-ratings-and-reviews/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/Consumers-Want-More-Ratings-and-Reviews-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" title="Consumers Want Authentic Ratings and Reviews" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/Consumers-Want-More-Ratings-and-Reviews-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/Consumers-Want-More-Ratings-and-Reviews-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/Consumers-Want-More-Ratings-and-Reviews-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/authentic-ratings-and-reviews/" class="post-title">Consumers Want Authentic Ratings and Reviews</a><div class="post-meta"> <time class="post-date" datetime="2023-02-16T00:09:28-06:00">February 16, 2023</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/top-user-generated-content-statistics-to-watch-in-2023/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/Top-UGC-Stats-to-Watch_2023_TINT-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Top UGC Stats to Watch in 2023" title="Top User-Generated Content Statistics to Watch" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/Top-UGC-Stats-to-Watch_2023_TINT-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/Top-UGC-Stats-to-Watch_2023_TINT-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/Top-UGC-Stats-to-Watch_2023_TINT-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/top-user-generated-content-statistics-to-watch-in-2023/" class="post-title">Top User-Generated Content Statistics to Watch</a><div class="post-meta"> <time class="post-date" datetime="2023-02-14T16:32:38-06:00">February 14, 2023</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/how-different-industries-use-ugc/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/How-Different-Industries-Use-UGC_TINT-270x180.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Six images featuring user-generated content across different industries – a woman swimming, a woman checking her make-up in the mirror, hands holding smoothies, a woman taking a photo, a hand holding a cream, and a woman walking as she shows off her sneakers." title="How Different Industries Use UGC" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/How-Different-Industries-Use-UGC_TINT-270x180.jpg 270w, https://www.tintup.com/blog/wp-content/uploads/How-Different-Industries-Use-UGC_TINT-770x515.jpg 770w, https://www.tintup.com/blog/wp-content/uploads/How-Different-Industries-Use-UGC_TINT-370x245.jpg 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/how-different-industries-use-ugc/" class="post-title">How Different Industries Use UGC</a><div class="post-meta"> <time class="post-date" datetime="2023-02-09T11:13:11-06:00">February 9, 2023</time></div></div></div></div><div class="navigate"> <a href="#" class="show-prev disabled"><i class="tsi tsi-angle-left"></i><span class="visuallyhidden">Previous</span></a> <a href="#" class="show-next"><i class="tsi tsi-angle-right"></i><span class="visuallyhidden">Next</span></a></div></section></div></li><li id="menu-item-13405" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-has-children menu-cat-244 menu-item-has-children item-mega-menu menu-item-13405"><a href="https://www.tintup.com/blog/category/influencer-marketing/"><span>Influencer Marketing</span></a><div class="sub-menu mega-menu wrap"><div class="column sub-cats"><ol class="sub-nav"><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-482 menu-item-13406"><a href="https://www.tintup.com/blog/category/influencer-marketing/about-influencer-marketing/"><span>About Influencer Marketing</span></a></li><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-483 menu-item-13408"><a href="https://www.tintup.com/blog/category/influencer-marketing/influencer-marketing-research-and-trends/"><span>Influencer Marketing Research and Trends</span></a></li><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-484 menu-item-13409"><a href="https://www.tintup.com/blog/category/influencer-marketing/influencer-marketing-tips-guides-and-how-tos/"><span>Influencer Marketing Tips and How To’s</span></a></li><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-485 menu-item-13407"><a href="https://www.tintup.com/blog/category/influencer-marketing/influencer-marketing-examples/"><span>Influencer Marketing Examples</span></a></li><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-486 menu-item-13410"><a href="https://www.tintup.com/blog/category/influencer-marketing/influencer-marketing-tools/"><span>Influencer Marketing Tools</span></a></li><li class="menu-item view-all menu-cat-244"><a href="https://www.tintup.com/blog/category/influencer-marketing/"><span>View All</span></a></li></ol></div><section class="column recent-posts"><div class="posts-wrap" data-posts="4" data-id="482" data-page="1" data-pages="2" data-submenu="1"><div class="ts-row cf posts posts-1"><div class="col-3 post"> <a href="https://www.tintup.com/blog/influencer-marketing-2021-influencer-focus/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/3-types-of-influencers-TINT-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="types of influencers" title="Influencer Marketing in 2022: 3 Types of Influencers To Focus On" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/3-types-of-influencers-TINT-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/3-types-of-influencers-TINT-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/3-types-of-influencers-TINT-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/influencer-marketing-2021-influencer-focus/" class="post-title">Influencer Marketing in 2022: 3 Types of Influencers To Focus On</a><div class="post-meta"> <time class="post-date" datetime="2022-04-19T12:03:27-05:00">April 19, 2022</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/microinfluencer-questions/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/Questions-Answered-About-Micro-Influencers-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" title="Questions Answered about Micro-Influencers" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/Questions-Answered-About-Micro-Influencers-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/Questions-Answered-About-Micro-Influencers-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/Questions-Answered-About-Micro-Influencers-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/microinfluencer-questions/" class="post-title">Questions Answered about Micro-Influencers</a><div class="post-meta"> <time class="post-date" datetime="2021-08-02T09:32:39-05:00">August 2, 2021</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/marketers-guide-to-the-creator-economy/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/Creator-Economy-Header-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" title="Marketer’s Guide to the Creator Economy" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/Creator-Economy-Header-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/Creator-Economy-Header-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/Creator-Economy-Header-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/marketers-guide-to-the-creator-economy/" class="post-title">Marketer’s Guide to the Creator Economy</a><div class="post-meta"> <time class="post-date" datetime="2021-05-19T15:31:05-05:00">May 19, 2021</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/fake-famous-a-review-for-marketers/" class="image-link"> <img width="240" height="180" src="https://www.tintup.com/blog/wp-content/uploads/boris-yue-R5eO7HBpElM-unsplash-scaled.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" title="Fake Famous: A Review for Marketers" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/boris-yue-R5eO7HBpElM-unsplash-scaled.jpg 2560w, https://www.tintup.com/blog/wp-content/uploads/boris-yue-R5eO7HBpElM-unsplash-300x225.jpg 300w, https://www.tintup.com/blog/wp-content/uploads/boris-yue-R5eO7HBpElM-unsplash-1024x769.jpg 1024w, https://www.tintup.com/blog/wp-content/uploads/boris-yue-R5eO7HBpElM-unsplash-768x577.jpg 768w" sizes="auto, (max-width: 240px) 100vw, 240px" /> </a> <a href="https://www.tintup.com/blog/fake-famous-a-review-for-marketers/" class="post-title">Fake Famous: A Review for Marketers</a><div class="post-meta"> <time class="post-date" datetime="2021-02-09T15:00:19-06:00">February 9, 2021</time></div></div></div></div><div class="posts-wrap" data-posts="4" data-id="483" data-page="1" data-pages="1" data-submenu="1"><div class="ts-row cf posts posts-1"><div class="col-3 post"> <a href="https://www.tintup.com/blog/top-influencer-marketing-trends-for-2022/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/blog-image-influencer-trends-1-1-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Man sitting on a ledge overlooking the ocean" title="Top Influencer Marketing Trends for 2022" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/blog-image-influencer-trends-1-1-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/blog-image-influencer-trends-1-1-300x200.png 300w, https://www.tintup.com/blog/wp-content/uploads/blog-image-influencer-trends-1-1-1024x683.png 1024w, https://www.tintup.com/blog/wp-content/uploads/blog-image-influencer-trends-1-1-1536x1024.png 1536w, https://www.tintup.com/blog/wp-content/uploads/blog-image-influencer-trends-1-1-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/blog-image-influencer-trends-1-1-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/top-influencer-marketing-trends-for-2022/" class="post-title">Top Influencer Marketing Trends for 2022</a><div class="post-meta"> <time class="post-date" datetime="2022-03-29T18:06:13-05:00">March 29, 2022</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/5-influencer-marketing-trends-to-watch-in-2020/" class="image-link"> <img width="270" height="165" src="https://www.tintup.com/blog/wp-content/uploads/photo-1572270184090-3c5a62939cfa-770x470.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" title="5 Influencer Marketing Trends To Watch in 2020" decoding="async" loading="lazy" /> </a> <a href="https://www.tintup.com/blog/5-influencer-marketing-trends-to-watch-in-2020/" class="post-title">5 Influencer Marketing Trends To Watch in 2020</a><div class="post-meta"> <time class="post-date" datetime="2019-12-19T07:28:00-06:00">December 19, 2019</time></div></div></div></div><div class="posts-wrap" data-posts="4" data-id="484" data-page="1" data-pages="1" data-submenu="1"><div class="ts-row cf posts posts-1"><div class="col-3 post"> <a href="https://www.tintup.com/blog/create-ideal-dedicated-space-for-social-media-videos/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/social-media-videos-home-setup-270x180.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" title="How to Create the Ideal Dedicated Space for Social Media Videos" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/social-media-videos-home-setup-270x180.jpg 270w, https://www.tintup.com/blog/wp-content/uploads/social-media-videos-home-setup-300x200.jpg 300w, https://www.tintup.com/blog/wp-content/uploads/social-media-videos-home-setup-770x515.jpg 770w, https://www.tintup.com/blog/wp-content/uploads/social-media-videos-home-setup-370x245.jpg 370w, https://www.tintup.com/blog/wp-content/uploads/social-media-videos-home-setup.jpg 1000w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/create-ideal-dedicated-space-for-social-media-videos/" class="post-title">How to Create the Ideal Dedicated Space for Social Media Videos</a><div class="post-meta"> <time class="post-date" datetime="2021-08-04T10:07:02-05:00">August 4, 2021</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/ask-tint-november-2020-digital-summit-at-home/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/Digital-Summit-2020-TINT-270x180.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" title="Ask TINT: November 2020 – Digital Summit at Home" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/Digital-Summit-2020-TINT-270x180.jpg 270w, https://www.tintup.com/blog/wp-content/uploads/Digital-Summit-2020-TINT-370x245.jpg 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/ask-tint-november-2020-digital-summit-at-home/" class="post-title">Ask TINT: November 2020 – Digital Summit at Home</a><div class="post-meta"> <time class="post-date" datetime="2020-11-22T13:40:53-06:00">November 22, 2020</time></div></div></div></div><div class="posts-wrap" data-posts="4" data-id="485" data-page="1" data-pages="1" data-submenu="1"><div class="ts-row cf posts posts-1"><div class="col-3 post"> <a href="https://www.tintup.com/blog/should-your-retail-brand-go-dtc/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc-270x180.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" title="Should Your Retail Brand Go DTC?" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc-270x180.jpg 270w, https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc-300x200.jpg 300w, https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc-770x515.jpg 770w, https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc-370x245.jpg 370w, https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc.jpg 1000w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/should-your-retail-brand-go-dtc/" class="post-title">Should Your Retail Brand Go DTC?</a><div class="post-meta"> <time class="post-date" datetime="2021-10-07T00:34:52-05:00">October 7, 2021</time></div></div></div></div><div class="posts-wrap" data-posts="4" data-id="486" data-page="1" data-pages="1" data-submenu="1"><div class="ts-row cf posts posts-1"><div class="col-3 post"> <a href="https://www.tintup.com/blog/what-facebook-rights-management-tool-means-for-ugc/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/Facebook-Rights-Manager-270x180.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" title="What Facebook Rights Management Tool means for UGC" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/Facebook-Rights-Manager-270x180.jpg 270w, https://www.tintup.com/blog/wp-content/uploads/Facebook-Rights-Manager-370x245.jpg 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/what-facebook-rights-management-tool-means-for-ugc/" class="post-title">What Facebook Rights Management Tool means for UGC</a><div class="post-meta"> <time class="post-date" datetime="2020-10-01T12:20:51-05:00">October 1, 2020</time></div></div></div></div><div class="posts-wrap" data-posts="4" data-id="244" data-page="1" data-pages="6" data-submenu="1"><div class="ts-row cf posts posts-1"><div class="col-3 post"> <a href="https://www.tintup.com/blog/influencers-creators-ugc-whats-the-difference/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/Creators-vs-Influencers_TINT-270x180.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="A close-up of a person taking pictures of their food with the food in the background." title="Influencers, Creators, UGC: What’s the Difference? " decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/Creators-vs-Influencers_TINT-270x180.jpg 270w, https://www.tintup.com/blog/wp-content/uploads/Creators-vs-Influencers_TINT-300x200.jpg 300w, https://www.tintup.com/blog/wp-content/uploads/Creators-vs-Influencers_TINT-1024x684.jpg 1024w, https://www.tintup.com/blog/wp-content/uploads/Creators-vs-Influencers_TINT-770x515.jpg 770w, https://www.tintup.com/blog/wp-content/uploads/Creators-vs-Influencers_TINT-370x245.jpg 370w, https://www.tintup.com/blog/wp-content/uploads/Creators-vs-Influencers_TINT.jpg 1200w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/influencers-creators-ugc-whats-the-difference/" class="post-title">Influencers, Creators, UGC: What’s the Difference? </a><div class="post-meta"> <time class="post-date" datetime="2023-01-19T11:42:01-06:00">January 19, 2023</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/influencer-marketing-2021-influencer-focus/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/3-types-of-influencers-TINT-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="types of influencers" title="Influencer Marketing in 2022: 3 Types of Influencers To Focus On" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/3-types-of-influencers-TINT-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/3-types-of-influencers-TINT-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/3-types-of-influencers-TINT-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/influencer-marketing-2021-influencer-focus/" class="post-title">Influencer Marketing in 2022: 3 Types of Influencers To Focus On</a><div class="post-meta"> <time class="post-date" datetime="2022-04-19T12:03:27-05:00">April 19, 2022</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/top-influencer-marketing-trends-for-2022/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/blog-image-influencer-trends-1-1-270x180.png" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="Man sitting on a ledge overlooking the ocean" title="Top Influencer Marketing Trends for 2022" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/blog-image-influencer-trends-1-1-270x180.png 270w, https://www.tintup.com/blog/wp-content/uploads/blog-image-influencer-trends-1-1-300x200.png 300w, https://www.tintup.com/blog/wp-content/uploads/blog-image-influencer-trends-1-1-1024x683.png 1024w, https://www.tintup.com/blog/wp-content/uploads/blog-image-influencer-trends-1-1-1536x1024.png 1536w, https://www.tintup.com/blog/wp-content/uploads/blog-image-influencer-trends-1-1-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/blog-image-influencer-trends-1-1-370x245.png 370w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/top-influencer-marketing-trends-for-2022/" class="post-title">Top Influencer Marketing Trends for 2022</a><div class="post-meta"> <time class="post-date" datetime="2022-03-29T18:06:13-05:00">March 29, 2022</time></div></div><div class="col-3 post"> <a href="https://www.tintup.com/blog/should-your-retail-brand-go-dtc/" class="image-link"> <img width="270" height="180" src="https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc-270x180.jpg" class="attachment-post-thumbnail size-post-thumbnail wp-post-image" alt="" title="Should Your Retail Brand Go DTC?" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc-270x180.jpg 270w, https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc-300x200.jpg 300w, https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc-770x515.jpg 770w, https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc-370x245.jpg 370w, https://www.tintup.com/blog/wp-content/uploads/should-you-go-dtc.jpg 1000w" sizes="auto, (max-width: 270px) 100vw, 270px" /> </a> <a href="https://www.tintup.com/blog/should-your-retail-brand-go-dtc/" class="post-title">Should Your Retail Brand Go DTC?</a><div class="post-meta"> <time class="post-date" datetime="2021-10-07T00:34:52-05:00">October 7, 2021</time></div></div></div></div><div class="navigate"> <a href="#" class="show-prev disabled"><i class="tsi tsi-angle-left"></i><span class="visuallyhidden">Previous</span></a> <a href="#" class="show-next"><i class="tsi tsi-angle-right"></i><span class="visuallyhidden">Next</span></a></div></section></div></li><li id="menu-item-13412" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-13412"><a href="#"><span>Marketing</span></a><ul class="sub-menu"><li id="menu-item-13413" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-13413"><a href="https://www.tintup.com/blog/tag/marketing/"><span>All Marketing</span></a></li><li id="menu-item-13418" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-13418"><a href="https://www.tintup.com/blog/tag/brand-marketing/"><span>Brand Marketing</span></a></li><li id="menu-item-15273" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-537 menu-item-15273"><a href="https://www.tintup.com/blog/category/dtc-ecommerce/"><span>DTC & Ecommerce</span></a></li><li id="menu-item-13415" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-13415"><a href="https://www.tintup.com/blog/tag/digital-advertising/"><span>Digital Advertising</span></a></li><li id="menu-item-13416" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-13416"><a href="https://www.tintup.com/blog/tag/event-marketing/"><span>Event Marketing</span></a></li><li id="menu-item-13414" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-13414"><a href="https://www.tintup.com/blog/tag/organic-social-media/"><span>Organic Social Media</span></a></li><li id="menu-item-15266" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-cat-534 menu-item-15266"><a href="https://www.tintup.com/blog/category/relationship-marketing/"><span>Relationship Marketing</span></a></li></ul></li><li id="menu-item-13760" class="new-demo-button menu-item menu-item-type-custom menu-item-object-custom menu-item-13760"><a href="https://www.tintup.com/demo/"><span>Request Demo</span></a></li></ul></div></nav></div><div class="actions"> <a href="#" title="Search" class="search-link"><i class="tsi tsi-search"></i></a></div></div></div></header><div class="single-creative css-parallax"><div class="cf"><div class="featured"><div class="overlay post-meta the-post-meta"> <span class="post-cat"> <a href="https://www.tintup.com/blog/category/advocacy-ugc/" class="category">Advocacy & UGC</a> </span><h1 class="post-title">How to Measure Brand Advocacy</h1> <span class="post-by meta-item">By <span><a href="https://www.tintup.com/blog/author/jordan/" title="Posts by Jordan Ben" rel="author">Jordan Ben</a></span> </span> <span class="meta-sep"></span> <time class="post-date" datetime="2022-06-03T20:24:29-05:00">June 3, 2022</time> <span class="meta-sep"></span> <span class="meta-item read-time">6 Mins Read</span></div></div></div><div class="main wrap"><div id="post-14681" class="the-post-modern post-14681 post type-post status-publish format-standard category-advocacy-ugc"><div class="ts-row cf"><div class="col-8 main-content cf"><article class="the-post"><div class="post-content description cf entry-content content-spacious-full"><p><span style="font-weight: 400;">A successful <a href="https://www.tintup.com/blog/brand-advocacy-explained/" target="_blank" rel="noopener">brand advocacy</a> strategy can create powerful Word-of-Mouth (WOM) marketing to elevate awareness and consideration. It can enhance your brand’s social proof through high-quality ratings & reviews. And it can inspire authentic user-generated content (UGC) to build trust across advertising and social campaigns. </span></p><p><span style="font-weight: 400;">But how do you define and measure “success” in largely organic, multi-objective, multi-channel, qualitative campaigns?</span></p><p><span style="font-weight: 400;">This is a critical question for marketers who navigate by metrics, measuring their progress, mapping KPIs against campaign goals, and course-correcting as required. How do you prove ROI if you don’t have the right metrics? </span></p><p><span style="font-weight: 400;">As a platform that powers hundreds of brands to activate millions of consumers in brand advocacy, we know how to calculate the value and impact of programs. We’ll cover how you can measure brand advocacy below. But first, let’s talk about some of the other reasons it’s important. </span></p><h4><strong>Why is it Important to Measure Brand Advocacy?</strong></h4><p><span style="font-weight: 400;">Beyond enabling you to prove the ROI of your efforts, measuring brand advocacy empowers you to know what kind of brand advocate generates the most conversions and sales. When you understand this, you can double down on what’s working best for your brand. The same goes for figuring out which channels are most effective, and what type of user-generated content most resonates with friends and followers. </span></p><p><b>These insights allow you to fuel your future brand advocacy campaigns and find success.</b><span style="font-weight: 400;"> </span></p><h4><strong>What Metrics are Important to Track? </strong></h4><p><span style="font-weight: 400;">There is no one-size-fits-all measurement for Brand Advocacy because there are multiple ways that your consumers will be having a positive impact on your brand. </span><span style="font-weight: 400;"><br /> </span><span style="font-weight: 400;"><br /> </span><span style="font-weight: 400;">So we’ve come up with six crucial metrics that track the WOM, social proof, and influence of your advocates. </span></p><h4><strong>Quantity of posts and channels</strong></h4><p><span style="font-weight: 400;">One of the primary goals for brand advocacy campaigns is the creation of UGC—user-generated content. </span></p><p><span style="font-weight: 400;">It’s quite simple: More UGC means more chances of increasing your overall reach. This means that it’s important to track how many new pieces of UGC are created by your brand advocacy efforts. </span></p><p><span style="font-weight: 400;">Tracking where advocates are posting and the types of posts is important as well. This data can fuel future marketing strategies and help you understand which platforms work best. </span></p><h4><strong>Consumer-generated impressions</strong></h4><p><span style="font-weight: 400;">In addition to measuring the creation of content, you need to measure how many people it is reaching. Your consumer-generated impressions measure how many people see your advocates’ content. Each person that consumes some of the UGC created by your advocates is a potential new consumer, and may even become a raving brand advocate.</span></p><h4><strong>Friend and follower engagement</strong></h4><p><span style="font-weight: 400;">Beyond impressions, you’ll want to measure how your audience engages with this content. By engagement, we mean likes, shares, clicks, and comments. </span></p><p><span style="font-weight: 400;">Engagement levels can help you determine the quality of the content. If one piece of UGC is being shared on a viral level, you might have stumbled across a recipe for success for future content.</span></p><h4><strong>Ratings and reviews</strong></h4><p><span style="font-weight: 400;">Effective brand advocacy campaigns can be used to drive more authentic review generation, such as with sampling campaigns. Measuring the creation of </span><a href="https://www.tintup.com/ratings-reviews-platform/" target="_blank" rel="noopener"><span style="font-weight: 400;">authentic reviews</span></a><span style="font-weight: 400;"> is important since they have such a substantial impact on purchase decision-making and consumer acquisition. </span></p><h4><strong>Share of voice</strong></h4><p><span style="font-weight: 400;">Share of voice involves social listening and can help you track your brand advocacy when compared to your competitors. Some community platforms track this using a third party. For example, the TINT Community Platform tracks share of voice using Salesforce Social Studio. </span></p><h4><strong>Net Promoter Score (NPS)</strong></h4><p><span style="font-weight: 400;">Net promoter score is a measurement of both customer loyalty and satisfaction. It’s a score that measures how likely your customers are to recommend your product or service to their friends, family, and peers. The higher your score, the more likely you are to have raving advocates spreading the word about your brand. </span></p><p><span style="font-weight: 400;">NPS is one of the most widely known and accepted metrics for measuring overall brand advocacy. </span></p><p><span style="font-weight: 400;">If you want to raise your NPS, an </span><a href="https://www.tintup.com/solutions/owned-brand-community/" target="_blank" rel="noopener"><span style="font-weight: 400;">online brand community</span></a><span style="font-weight: 400;"> is one of the best ways to do it. It’s a place to cultivate consumers to become advocates and boost your score. On average, our clients see a 48% lift in Net Promoter Score within the first 100 days of launching their new community.</span></p><p><span style="font-weight: 400;">Speaking of community…</span></p><h4><strong>How an Online Brand Community can Help Measure Brand Advocacy</strong></h4><p><span style="font-weight: 400;">We previously shared why an online brand community is one of the best tools for <a href="https://www.tintup.com/blog/how-to-build-brand-advocacy/">managing brand advocacy marketing</a> efforts. So it should be no surprise that it is also one of the best ways to measure your campaigns as well, providing you with a single tool to accurately track brand advocacy, double down on what’s working, and eliminate what isn’t. </span></p><p><span style="font-weight: 400;">When choosing a community platform, you need to take ease of use into consideration. TINT, for example, has a client success team ready to set you up for success—with brand advocacy campaigns and other acquisition and loyalty-building efforts as well. </span></p><p><span style="font-weight: 400;">Communities allow you to empower brand advocates to use brand-supplied social sharing tools. When you ask brand advocates to share on their own, you’re relying on every advocate to remember to actually report back. When advocates use tools powered by your brand community, you skip the guesswork and get a clearer picture of your sharing statistics. TINT’s Single-Click Sharing™ tool is a great example of this—it allows advocates to post reviews and share to social channels without ever leaving the platform. </span></p><p><span style="font-weight: 400;">You’ll also be able to track a sizable portion of your user-generated content in one convenient location. UGC can be shared across a wide variety of channels, so the ability to monitor connected channels from your community increases overall efficiency.</span></p><p><span style="font-weight: 400;">Conversion tracking is made easier using your online brand community, as well. By arming your advocates with a specific link, you can enable tracking on that link and get an accurate representation of conversion metrics.</span></p><p><span style="font-weight: 400;">Lastly, your community can act as your own sourcing engine for shared content. For example, you can identify high-quality content and flag the creator of the content to focus on activating them again in the future. </span></p><p><span style="font-weight: 400;">Similarly, you can use your community to tag and organize content to repurpose in advertising or other brand content. </span></p><p><span style="font-weight: 400;">When figuring out how to measure brand advocacy, your online brand community is one of the most valuable resources at your disposal. Not only does it allow you to more accurately measure campaigns, but it also helps increase efficiency in the process.</span></p><h4><strong>Questions About How to Measure Brand Advocacy?</strong></h4><p><span style="font-weight: 400;">The TINT team is always here to answer your brand advocacy questions. <a href="https://www.tintup.com/contact">Reach out to us</a>—we’re happy to help.</span></p><p><span style="color: #111111; font-family: Roboto, Arial, sans-serif; font-size: 1.21em; font-weight: bold;">Interested in more?</span></p><p><a style="font-size: 19px;" href="https://www.tintup.com/demo">Sign up for a demo today.</a></p></div><div class="the-post-foot cf"><div class="tag-share cf"><div class="post-share"></div></div></div><div class="author-box"><div class="image"><img alt='Avatar photo' src='https://www.tintup.com/blog/wp-content/uploads/cropped-1683497267698-82x82.jpg' srcset='https://www.tintup.com/blog/wp-content/uploads/cropped-1683497267698-164x164.jpg 2x' class='avatar avatar-82 photo' height='82' width='82' loading='lazy' decoding='async'/></div><div class="content"> <span class="author"> <span>Author</span> <a href="https://www.tintup.com/blog/author/jordan/" title="Posts by Jordan Ben" rel="author">Jordan Ben</a> </span><p class="text author-bio">VP, Product Strategy</p><ul class="social-icons"></ul></div></div><section class="related-posts grid-3"><h4 class="section-head"><span class="title">Related Posts</span></h4><div class="ts-row posts cf"><article class="post col-4"> <a href="https://www.tintup.com/blog/study-word-of-mouth-greater-impact-on-purchase-decisions/" title="[STUDY] Word-of-Mouth Greater Impact on Purchase Decisions" class="image-link"> <picture class="image wp-post-image" title="[STUDY] Word-of-Mouth Greater Impact on Purchase Decisions" decoding="async" loading="lazy"> <source type="image/webp" srcset="https://www.tintup.com/blog/wp-content/uploads/Study-shows-Word-of-Mouth-has-greater-influence-on-purchase-decisions_TINT-770x515.png.webp 770w, https://www.tintup.com/blog/wp-content/uploads/Study-shows-Word-of-Mouth-has-greater-influence-on-purchase-decisions_TINT-270x180.png.webp 270w" sizes="auto, (max-width: 770px) 100vw, 770px"/> <img width="770" height="515" src="https://www.tintup.com/blog/wp-content/uploads/Study-shows-Word-of-Mouth-has-greater-influence-on-purchase-decisions_TINT-770x515.png" alt="Woman consulting her phone in grocery aisle" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/Study-shows-Word-of-Mouth-has-greater-influence-on-purchase-decisions_TINT-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/Study-shows-Word-of-Mouth-has-greater-influence-on-purchase-decisions_TINT-270x180.png 270w" sizes="auto, (max-width: 770px) 100vw, 770px"/> </picture> </a><div class="content"><h3 class="post-title"><a href="https://www.tintup.com/blog/study-word-of-mouth-greater-impact-on-purchase-decisions/" class="post-link">[STUDY] Word-of-Mouth Greater Impact on Purchase Decisions</a></h3><div class="post-meta"> <time class="post-date" datetime="2024-05-03T12:35:21-05:00">May 3, 2024</time></div></div></article ><article class="post col-4"> <a href="https://www.tintup.com/blog/how-to-generate-ugc-for-cpg-with-an-online-brand-community/" title="How to Generate UGC for CPG with an Online Brand Community" class="image-link"> <img width="770" height="515" src="https://www.tintup.com/blog/wp-content/uploads/cpg-sampling_TINT-770x515.png" class="image wp-post-image" alt="Two women drinking boxed water" title="How to Generate UGC for CPG with an Online Brand Community" decoding="async" loading="lazy" srcset="https://www.tintup.com/blog/wp-content/uploads/cpg-sampling_TINT-770x515.png 770w, https://www.tintup.com/blog/wp-content/uploads/cpg-sampling_TINT-300x200.png 300w, https://www.tintup.com/blog/wp-content/uploads/cpg-sampling_TINT-1024x683.png 1024w, https://www.tintup.com/blog/wp-content/uploads/cpg-sampling_TINT-270x180.png 270w" sizes="auto, (max-width: 770px) 100vw, 770px" /> </a><div class="content"><h3 class="post-title"><a href="https://www.tintup.com/blog/how-to-generate-ugc-for-cpg-with-an-online-brand-community/" class="post-link">How to Generate UGC for CPG with an Online Brand Community</a></h3><div class="post-meta"> <time class="post-date" datetime="2023-09-08T10:33:27-05:00">September 8, 2023</time></div></div></article ><article class="post col-4"> <a href="https://www.tintup.com/blog/what-is-a-brand-ambassador-program/" title="What is a Brand Ambassador Program? – Guide & Examples" class="image-link"> </a><div class="content"><h3 class="post-title"><a href="https://www.tintup.com/blog/what-is-a-brand-ambassador-program/" class="post-link">What is a Brand Ambassador Program? – Guide & Examples</a></h3><div class="post-meta"> <time class="post-date" datetime="2023-02-01T12:20:33-06:00">February 1, 2023</time></div></div></article ></div></section></article></div></div></div></div></div><footer class="main-footer dark bold"><section class="lower-footer cf"><div class="wrap"><ul class="social-icons"><li> <a href="https://www.instagram.com/tint/" class="social-link" target="_blank" title="Instagram"> <i class="tsi tsi-instagram"></i> <span class="label">Instagram</span> </a></li><li> <a href="https://www.linkedin.com/company/team-tint/" class="social-link" target="_blank" title="LinkedIn"> <i class="tsi tsi-linkedin"></i> <span class="label">LinkedIn</span> </a></li></ul><div class="links"><div class="menu-footer-2024-container"><ul id="menu-footer-2024" class="menu"><li id="menu-item-15661" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15661"><a href="https://www.tintup.com/">Platform</a><ul class="sub-menu"><li id="menu-item-15666" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15666"><a href="https://www.tintup.com/solutions/owned-brand-community/">Brand Communities</a></li><li id="menu-item-15667" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15667"><a href="https://www.tintup.com/user-generated-content-platform">User-Generated Content</a></li><li id="menu-item-15668" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15668"><a href="https://www.tintup.com/ratings-reviews-platform/">Ratings & Reviews</a></li><li id="menu-item-15669" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15669"><a href="https://www.tintup.com/product-sampling/">Product Sampling</a></li><li id="menu-item-15670" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15670"><a href="https://www.tintup.com/social-ecommerce">Social Commerce</a></li><li id="menu-item-15671" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15671"><a href="https://www.tintup.com/experiences">Contests & Campaigns</a></li><li id="menu-item-15672" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15672"><a href="https://www.tintup.com/influencer-marketing-platform/">Influencers & Creators</a></li><li id="menu-item-15673" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15673"><a href="https://www.tintup.com/social-publishing-scheduling/">Social Scheduling</a></li><li id="menu-item-15674" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15674"><a href="https://www.tintup.com/loyalty-rewards/">Loyalty & Rewards</a></li></ul></li><li id="menu-item-15662" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15662"><a href="https://www.tintup.com/resources/case-studies/">Industries</a><ul class="sub-menu"><li id="menu-item-15675" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15675"><a href="https://www.tintup.com/resources/case-studies/?jsf=jet-engine:case-studies&meta=industry!is_custom_checkbox:CPG">CPG</a></li><li id="menu-item-15676" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15676"><a href="https://www.tintup.com/resources/case-studies/?jsf=jet-engine:case-studies&meta=industry!is_custom_checkbox:Health%20%26%20Beauty">Health & Beauty</a></li><li id="menu-item-15677" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15677"><a href="https://www.tintup.com/resources/case-studies/?jsf=jet-engine:case-studies&meta=industry!is_custom_checkbox:Food%20%26%20Beverage">Food & Beverage</a></li><li id="menu-item-15678" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15678"><a href="https://www.tintup.com/resources/case-studies/?jsf=jet-engine:case-studies&meta=industry!is_custom_checkbox:Retail">Retail</a></li><li id="menu-item-15679" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15679"><a href="https://www.tintup.com/resources/case-studies/?%20Tourism&jsf=jet-engine:case-studies&meta=industry!is_custom_checkbox:Hospitality%20%26%20Travel">Hospitality & Travel</a></li><li id="menu-item-15680" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15680"><a href="https://www.tintup.com/events/">Events</a></li></ul></li><li id="menu-item-15663" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15663"><a href="https://www.tintup.com/integrations/">Integrations</a><ul class="sub-menu"><li id="menu-item-15681" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15681"><a href="https://www.tintup.com/integrations/shopify/">Shopify</a></li><li id="menu-item-15682" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15682"><a href="https://www.tintup.com/integrations/zinrelo/">Zinrelo</a></li><li id="menu-item-15683" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15683"><a href="https://www.tintup.com/integrations/hootsuite/">Hootsuite</a></li><li id="menu-item-15684" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15684"><a href="https://www.tintup.com/integrations/canva/">Canva</a></li><li id="menu-item-15685" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15685"><a href="https://www.tintup.com/integrations/acquia/">Acquia DAM</a></li><li id="menu-item-15686" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15686"><a href="https://www.tintup.com/integrations/">See all integrations</a></li></ul></li><li id="menu-item-15664" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15664"><a href="https://www.tintup.com/">Resources</a><ul class="sub-menu"><li id="menu-item-15687" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-home menu-item-15687"><a href="https://www.tintup.com/blog/">Blog</a></li><li id="menu-item-15688" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15688"><a href="https://www.tintup.com/podcasts/">Podcast</a></li><li id="menu-item-15689" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15689"><a href="https://www.tintup.com/resources/case-studies/">Case Studies</a></li><li id="menu-item-15690" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15690"><a href="https://www.tintup.com/webinars">Webinars & Events</a></li><li id="menu-item-15691" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15691"><a href="https://www.tintup.com/state-of-community-powered-marketing/">State of Community Powered Marketing</a></li><li id="menu-item-15692" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15692"><a href="https://futureofmarketing.tintup.com/newsletter/">Future of Marketing</a></li></ul></li><li id="menu-item-15665" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-15665"><a href="https://www.tintup.com/about">Company</a><ul class="sub-menu"><li id="menu-item-15693" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15693"><a href="https://www.tintup.com/press">Newsroom</a></li><li id="menu-item-15694" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15694"><a href="https://www.tintup.com/solutions/tintgreen/">TINT Green</a></li><li id="menu-item-15695" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15695"><a href="https://www.tintup.com/careers">Careers</a></li><li id="menu-item-15696" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15696"><a href="https://www.tintup.com/partners">Partnerships</a></li><li id="menu-item-15697" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15697"><a href="https://www.tintup.com/join-creator-network/">Join Creator Network</a></li><li id="menu-item-15698" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-15698"><a href="https://www.tintup.com/demo/">Demo</a></li></ul></li></ul></div></div><p class="copyright">Copyright © 2024 <a href="https://www.tintup.com">TINT</a></p><div class="to-top"> <a href="#" class="back-to-top"><i class="tsi tsi-angle-up"></i> Top</a></div></div></section></footer></div><div class="mobile-menu-container off-canvas" id="mobile-menu"> <a href="#" class="close"><i class="tsi tsi-times"></i></a><div class="logo ts-logo"></div><ul id="menu-mobile" class="mobile-menu"><li id="menu-item-13601" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-13601"><a href="https://tintup.com">TINT</a></li><li id="menu-item-13600" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-13600"><a href="https://www.tintup.com/blog/homepage/">Blog</a></li><li id="menu-item-13594" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-has-children menu-item-13594" [class]="'"menu-item menu-item-type-taxonomy menu-item-object-category menu-item-has-children menu-item-13594"' + ( mobileNav.item13594 ? 'active item-active' : '' )"><a href="https://www.tintup.com/blog/category/user-generated-content/">User-Generated Content</a><span class="chevron" tabindex=0 role="button" on="tap:AMP.setState( { mobileNav: { item13594: !mobileNav.item13594 } })"><i class="tsi tsi-chevron-down"></i></span><ul class="sub-menu"><li id="menu-item-13599" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13599"><a href="https://www.tintup.com/blog/category/user-generated-content/why-ugc/">Why UGC</a></li><li id="menu-item-13595" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13595"><a href="https://www.tintup.com/blog/category/user-generated-content/tips-guides-how-tos/">Tips, Guides, and How-To’s</a></li><li id="menu-item-13596" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13596"><a href="https://www.tintup.com/blog/category/user-generated-content/ugc-examples/">UGC Examples</a></li><li id="menu-item-13597" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13597"><a href="https://www.tintup.com/blog/category/user-generated-content/ugc-research-and-trends/">UGC Research & Trends</a></li><li id="menu-item-13598" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13598"><a href="https://www.tintup.com/blog/category/user-generated-content/ugc-tools/">UGC Tools</a></li></ul></li><li id="menu-item-13588" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-has-children menu-item-13588" [class]="'"menu-item menu-item-type-taxonomy menu-item-object-category menu-item-has-children menu-item-13588"' + ( mobileNav.item13588 ? 'active item-active' : '' )"><a href="https://www.tintup.com/blog/category/influencer-marketing/">Influencer Marketing</a><span class="chevron" tabindex=0 role="button" on="tap:AMP.setState( { mobileNav: { item13588: !mobileNav.item13588 } })"><i class="tsi tsi-chevron-down"></i></span><ul class="sub-menu"><li id="menu-item-13589" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13589"><a href="https://www.tintup.com/blog/category/influencer-marketing/about-influencer-marketing/">About Influencer Marketing</a></li><li id="menu-item-13590" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13590"><a href="https://www.tintup.com/blog/category/influencer-marketing/influencer-marketing-examples/">Influencer Marketing Examples</a></li><li id="menu-item-13591" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13591"><a href="https://www.tintup.com/blog/category/influencer-marketing/influencer-marketing-research-and-trends/">Influencer Marketing Research and Trends</a></li><li id="menu-item-13592" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13592"><a href="https://www.tintup.com/blog/category/influencer-marketing/influencer-marketing-tips-guides-and-how-tos/">Influencer Marketing Tips and How To’s</a></li><li id="menu-item-13593" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-13593"><a href="https://www.tintup.com/blog/category/influencer-marketing/influencer-marketing-tools/">Influencer Marketing Tools</a></li></ul></li><li id="menu-item-13603" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-home menu-item-has-children menu-item-13603" [class]="'"menu-item menu-item-type-custom menu-item-object-custom menu-item-home menu-item-has-children menu-item-13603"' + ( mobileNav.item13603 ? 'active item-active' : '' )"><a href="https://www.tintup.com/blog#">Marketing</a><span class="chevron" tabindex=0 role="button" on="tap:AMP.setState( { mobileNav: { item13603: !mobileNav.item13603 } })"><i class="tsi tsi-chevron-down"></i></span><ul class="sub-menu"><li id="menu-item-13604" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-13604"><a href="https://www.tintup.com/blog/tag/organic-social-media/">Organic Social Media</a></li><li id="menu-item-13605" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-13605"><a href="https://www.tintup.com/blog/tag/digital-advertising/">Digital Advertising</a></li><li id="menu-item-13606" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-13606"><a href="https://www.tintup.com/blog/tag/event-marketing/">Event Marketing</a></li><li id="menu-item-13607" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-13607"><a href="https://www.tintup.com/blog/tag/internal-communications/">Internal Communications</a></li><li id="menu-item-13608" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-13608"><a href="https://www.tintup.com/blog/tag/brand-marketing/">Brand Marketing</a></li><li id="menu-item-13615" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-13615"><a href="https://www.tintup.com/blog/tag/marketing/">All Marketing</a></li></ul></li><li id="menu-item-13609" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-home menu-item-has-children menu-item-13609" [class]="'"menu-item menu-item-type-custom menu-item-object-custom menu-item-home menu-item-has-children menu-item-13609"' + ( mobileNav.item13609 ? 'active item-active' : '' )"><a href="https://www.tintup.com/blog#">Industries</a><span class="chevron" tabindex=0 role="button" on="tap:AMP.setState( { mobileNav: { item13609: !mobileNav.item13609 } })"><i class="tsi tsi-chevron-down"></i></span><ul class="sub-menu"><li id="menu-item-13610" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-13610"><a href="https://www.tintup.com/blog/tag/travel-tourism/">Travel & Tourism</a></li><li id="menu-item-13611" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-13611"><a href="https://www.tintup.com/blog/tag/hospitality/">Hospitality</a></li><li id="menu-item-13612" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-13612"><a href="https://www.tintup.com/blog/tag/retail/">Retail</a></li><li id="menu-item-13613" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-13613"><a href="https://www.tintup.com/blog/tag/ecommerce/">eCommerce</a></li><li id="menu-item-13614" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-13614"><a href="https://www.tintup.com/blog/tag/hr-recruitment/">HR & Recruitment</a></li></ul></li><li id="menu-item-13602" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-13602"><a href="https://www.tintup.com/demo/?utm_source=Blog">Request Demo</a></li></ul></div><div class="search-modal-wrap"><div class="search-modal-box" role="dialog" aria-modal="true"><form method="get" class="search-form" action="https://www.tintup.com/blog/"> <input type="search" class="search-field" name="s" placeholder="Search..." value="" required /> <button type="submit" class="search-submit visuallyhidden">Submit</button><p class="message"> Type above and press <em>Enter</em> to search. Press <em>Esc</em> to cancel.</p></form></div></div> <script type="text/javascript" id="leadin-script-loader-js-js-extra">var leadin_wordpress = {"userRole":"visitor","pageType":"post","leadinPluginVersion":"11.1.21"};</script> <script type="text/javascript" src="https://js.hs-scripts.com/715411.js?integration=WordPress&ver=11.1.21" id="leadin-script-loader-js-js"></script> <script type="text/javascript" id="contentberg-theme-js-extra">var Bunyad = {"custom_ajax_url":"\/blog\/how-to-measure-brand-advocacy\/"};</script> <script></script> <script data-cfasync='false'>var t = window; document.addEventListener("DOMContentLoaded", function(){ t.loadCSS||(t.loadCSS=function(){});var e=loadCSS.relpreload={};if(e.support=function(){var e;try{e=t.document.createElement("link").relList.supports("preload")}catch(t){e=!1}return function(){return e}}(),e.bindMediaToggle=function(t){function e(){t.media=a}var a=t.media||"all";t.addEventListener?t.addEventListener("load",e):t.attachEvent&&t.attachEvent("onload",e),setTimeout(function(){t.rel="stylesheet",t.media="only x"}),setTimeout(e,3e3)},e.poly=function(){if(!e.support())for(var a=t.document.getElementsByTagName("link"),n=0;n<a.length;n++){var o=a[n];"preload"!==o.rel||"style"!==o.getAttribute("as")||o.getAttribute("data-loadcss")||(o.setAttribute("data-loadcss",!0),e.bindMediaToggle(o))}},!e.support()){e.poly();var a=t.setInterval(e.poly,500);t.addEventListener?t.addEventListener("load",function(){e.poly(),t.clearInterval(a)}):t.attachEvent&&t.attachEvent("onload",function(){e.poly(),t.clearInterval(a)})}"undefined"!=typeof exports?exports.loadCSS=loadCSS:t.loadCSS=loadCSS } );</script> <script defer src="https://www.tintup.com/blog/wp-content/cache/autoptimize/js/autoptimize_aca8c56ea5ac12916e6b948742683f30.js"></script></body></html>