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href="https://socialmediastrategiessummit.com/home/contact-us.html">Contact Us</a></li> <li id="menu-item-30" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-30"><a title="Sponsor #SMSsummit" href="https://socialmediastrategiessummit.com/home/why-sponsor-an-smssummit-virtual-event.html">Sponsor #SMSsummit</a></li> <li id="menu-item-31" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-31"><a title="Speak At #SMSsummit" href="https://socialmediastrategiessummit.com/home/submit-a-speaking-proposal.html">Speak At #SMSsummit</a></li> </ul> </li> <li id="menu-item-1941" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-1941"><a>Search</a></li> </ul></div> </nav> </div> </header> </div> </div> <div class="eventstation-wrapper" id="general-wrapper"> <div class="content-heading"> <div class="container-fluid"> <div class="heading-navigation"> <i class="fa fa-pencil-square-o"></i> <ul> <li>Home</li> <li>/</li> <li>Social Media Marketing</li> </ul> </div> </div> </div> <div class="site-sub-content clearfix"> <div class="container-fluid"> <div class="row alternative-row"> <div class="col-lg-9 col-sm-9 col-xs-12 site-content-left"> <div class="category-post-list post-list"> <article id="post-1843" > <div class="post-wrapper"> <div class="post-header"> <ul class="post-information"> <li class="author"><i class="fa fa-user"></i> Author: <span><a href="https://blog.socialmediastrategiessummit.com/author/phil/" title="Posts by Phil Norris" rel="author">Phil Norris</a></span></li> <li class="separator">-</li> <li class="date"><i class="fa fa-calendar-check-o"></i> Date: <span>July 18, 2024</span></li> </ul> <h2><a href="https://blog.socialmediastrategiessummit.com/ultimate-guide-to-using-instagram-stories-in-marketing/" title="The Ultimate Guide To Using Instagram Stories in Marketing">The Ultimate Guide To Using Instagram Stories in Marketing</a></h2> </div> <div class="post-image"> <a href="https://blog.socialmediastrategiessummit.com/ultimate-guide-to-using-instagram-stories-in-marketing/" title="The Ultimate Guide To Using Instagram Stories in Marketing"> <img width="1300" height="630" src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAABRQAAAJ2AQMAAAAUs5x0AAAAA1BMVEUAAACnej3aAAAAAXRSTlMAQObYZgAAAHtJREFUGBntwTEBAAAAwiD7p14MH2AAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAJwGTpwAB1IC3OQAAAABJRU5ErkJggg==" class="attachment-eventstation-blog-list size-eventstation-blog-list wp-post-image lazyload" alt="instagram stories marketing" decoding="async" data-wp-pid="1848" data-src="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2019/06/luke-van-zyl-571729-unsplash-1300x630.jpg?x37903" data-eio-rwidth="1300" data-eio-rheight="630" /><noscript><img width="1300" height="630" src="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2019/06/luke-van-zyl-571729-unsplash-1300x630.jpg?x37903" class="attachment-eventstation-blog-list size-eventstation-blog-list wp-post-image" alt="instagram stories marketing" decoding="async" data-wp-pid="1848" data-eio="l" /></noscript> </a> <div class="category"><ul class="post-categories"> <li><a href="https://blog.socialmediastrategiessummit.com/category/instagram/" rel="category tag">Instagram</a></li> <li><a href="https://blog.socialmediastrategiessummit.com/category/social-media-marketing/" rel="category tag">Social Media Marketing</a></li></ul></div> </div> <div class="post-excerpt"> <p>Instagram launched Stories in 2016 in response to the growing demand for ephemeral content, which was popularized by Snapchat. That was a smart move. Today, 900+ million people use Instagram Stories every day. For context, if Instagram Stories were its own platform, it’d be the world’s eighth-largest social network. Given its popularity, it’s no surprise…</p> </div> <div class="post-bottom"> <a href="https://blog.socialmediastrategiessummit.com/ultimate-guide-to-using-instagram-stories-in-marketing/" title="The Ultimate Guide To Using Instagram Stories in Marketing" class="more"><span>Read More</span><i class="fa fa-angle-right"></i></a> </div> </div> </article> <article id="post-1060" > <div class="post-wrapper"> <div class="post-header"> <ul class="post-information"> <li class="author"><i class="fa fa-user"></i> Author: <span><a href="https://blog.socialmediastrategiessummit.com/author/phil/" title="Posts by Phil Norris" rel="author">Phil Norris</a></span></li> <li class="separator">-</li> <li class="date"><i class="fa fa-calendar-check-o"></i> Date: <span>December 20, 2023</span></li> </ul> <h2><a href="https://blog.socialmediastrategiessummit.com/creating-branded-social-graphics/" title="10 Tips For Creating Branded Social Graphics">10 Tips For Creating Branded Social Graphics</a></h2> </div> <div class="post-image"> <a href="https://blog.socialmediastrategiessummit.com/creating-branded-social-graphics/" title="10 Tips For Creating Branded Social Graphics"> <img width="1200" height="630" src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAABLAAAAJ2AQMAAAB1jukfAAAAA1BMVEUAAACnej3aAAAAAXRSTlMAQObYZgAAAHNJREFUGBntwQENAAAAwiD7p34ON2AAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAALcCc6kAAR4QJ8wAAAAASUVORK5CYII=" class="attachment-eventstation-blog-list size-eventstation-blog-list wp-post-image lazyload" alt="" decoding="async" data-wp-pid="1061" data-src="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2018/05/socialgraphics_feature-1200x630.jpg?x37903" data-srcset="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2018/05/socialgraphics_feature-1200x630.jpg 1200w, https://blog.socialmediastrategiessummit.com/wp-content/uploads/2018/05/socialgraphics_feature-300x158.jpg 300w" data-sizes="auto" data-eio-rwidth="1200" data-eio-rheight="630" /><noscript><img width="1200" height="630" src="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2018/05/socialgraphics_feature-1200x630.jpg?x37903" class="attachment-eventstation-blog-list size-eventstation-blog-list wp-post-image" alt="" decoding="async" srcset="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2018/05/socialgraphics_feature-1200x630.jpg 1200w, https://blog.socialmediastrategiessummit.com/wp-content/uploads/2018/05/socialgraphics_feature-300x158.jpg 300w" sizes="(max-width: 1200px) 100vw, 1200px" data-wp-pid="1061" data-eio="l" /></noscript> </a> <div class="category"><ul class="post-categories"> <li><a href="https://blog.socialmediastrategiessummit.com/category/content-creation/" rel="category tag">Content Creation</a></li> <li><a href="https://blog.socialmediastrategiessummit.com/category/social-media-strategies/" rel="category tag">Social Media Strategies</a></li></ul></div> </div> <div class="post-excerpt"> <p>Social media is visual media. And this is with good reason, as Dr John Medina mentions in his book Brain Rules: “If the information is presented orally, people remember about 10 percent, tested 72 hours after exposure. That figure goes up to 65 percent if you add a picture.” Even less ostensibly “aesthetic” social platforms…</p> </div> <div class="post-bottom"> <a href="https://blog.socialmediastrategiessummit.com/creating-branded-social-graphics/" title="10 Tips For Creating Branded Social Graphics" class="more"><span>Read More</span><i class="fa fa-angle-right"></i></a> </div> </div> </article> <article id="post-1711" > <div class="post-wrapper"> <div class="post-header"> <ul class="post-information"> <li class="author"><i class="fa fa-user"></i> Author: <span><a href="https://blog.socialmediastrategiessummit.com/author/phil/" title="Posts by Phil Norris" rel="author">Phil Norris</a></span></li> <li class="separator">-</li> <li class="date"><i class="fa fa-calendar-check-o"></i> Date: <span>June 19, 2023</span></li> </ul> <h2><a href="https://blog.socialmediastrategiessummit.com/top-14-instagram-live-tips/" title="23 Tips That Will Help You Master Instagram Live">23 Tips That Will Help You Master Instagram Live</a></h2> </div> <div class="post-image"> <a href="https://blog.socialmediastrategiessummit.com/top-14-instagram-live-tips/" title="23 Tips That Will Help You Master Instagram Live"> <img width="1300" height="630" src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAABRQAAAJ2AQMAAAAUs5x0AAAAA1BMVEUAAACnej3aAAAAAXRSTlMAQObYZgAAAHtJREFUGBntwTEBAAAAwiD7p14MH2AAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAJwGTpwAB1IC3OQAAAABJRU5ErkJggg==" class="attachment-eventstation-blog-list size-eventstation-blog-list wp-post-image lazyload" alt="instagram live" decoding="async" data-wp-pid="1715" data-src="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2019/03/hans-vivek-208969-unsplash-1300x630.jpg?x37903" data-eio-rwidth="1300" data-eio-rheight="630" /><noscript><img width="1300" height="630" src="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2019/03/hans-vivek-208969-unsplash-1300x630.jpg?x37903" class="attachment-eventstation-blog-list size-eventstation-blog-list wp-post-image" alt="instagram live" decoding="async" data-wp-pid="1715" data-eio="l" /></noscript> </a> <div class="category"><ul class="post-categories"> <li><a href="https://blog.socialmediastrategiessummit.com/category/instagram/" rel="category tag">Instagram</a></li></ul></div> </div> <div class="post-excerpt"> <p>Although Instagram is best known as a platform to share your most beautiful photographs, video is becoming a bigger and bigger part of the popular platform. Having launched Instagram Stories and IG Live in 2016, the platform (and its users) are embracing ephemeral and long-form videos. If you don’t currently have a video strategy on…</p> </div> <div class="post-bottom"> <a href="https://blog.socialmediastrategiessummit.com/top-14-instagram-live-tips/" title="23 Tips That Will Help You Master Instagram Live" class="more"><span>Read More</span><i class="fa fa-angle-right"></i></a> </div> </div> </article> <article id="post-276" > <div class="post-wrapper"> <div class="post-header"> <ul class="post-information"> <li class="author"><i class="fa fa-user"></i> Author: <span><a href="https://blog.socialmediastrategiessummit.com/author/phil/" title="Posts by Phil Norris" rel="author">Phil Norris</a></span></li> <li class="separator">-</li> <li class="date"><i class="fa fa-calendar-check-o"></i> Date: <span>January 26, 2023</span></li> </ul> <h2><a href="https://blog.socialmediastrategiessummit.com/how-to-build-and-maintain-an-engaged-facebook-community-group/" title="How to Build and Maintain an Engaged Facebook Community Group">How to Build and Maintain an Engaged Facebook Community Group</a></h2> </div> <div class="post-image"> <a href="https://blog.socialmediastrategiessummit.com/how-to-build-and-maintain-an-engaged-facebook-community-group/" title="How to Build and Maintain an Engaged Facebook Community Group"> <img width="1200" height="630" src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAABLAAAAJ2AQMAAAB1jukfAAAAA1BMVEUAAACnej3aAAAAAXRSTlMAQObYZgAAAHNJREFUGBntwQENAAAAwiD7p34ON2AAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAALcCc6kAAR4QJ8wAAAAASUVORK5CYII=" class="attachment-eventstation-blog-list size-eventstation-blog-list wp-post-image lazyload" alt="how to build a community" decoding="async" data-wp-pid="278" data-src="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2017/11/how-to-build-a-community-1200x630.jpg?x37903" data-srcset="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2017/11/how-to-build-a-community.jpg 1200w, https://blog.socialmediastrategiessummit.com/wp-content/uploads/2017/11/how-to-build-a-community-600x315.jpg 600w, https://blog.socialmediastrategiessummit.com/wp-content/uploads/2017/11/how-to-build-a-community-300x158.jpg 300w, https://blog.socialmediastrategiessummit.com/wp-content/uploads/2017/11/how-to-build-a-community-768x403.jpg 768w, https://blog.socialmediastrategiessummit.com/wp-content/uploads/2017/11/how-to-build-a-community-1024x538.jpg 1024w, https://blog.socialmediastrategiessummit.com/wp-content/uploads/2017/11/how-to-build-a-community-800x420.jpg 800w" data-sizes="auto" data-eio-rwidth="1200" data-eio-rheight="630" /><noscript><img width="1200" height="630" src="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2017/11/how-to-build-a-community-1200x630.jpg?x37903" class="attachment-eventstation-blog-list size-eventstation-blog-list wp-post-image" alt="how to build a community" decoding="async" srcset="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2017/11/how-to-build-a-community.jpg 1200w, https://blog.socialmediastrategiessummit.com/wp-content/uploads/2017/11/how-to-build-a-community-600x315.jpg 600w, https://blog.socialmediastrategiessummit.com/wp-content/uploads/2017/11/how-to-build-a-community-300x158.jpg 300w, https://blog.socialmediastrategiessummit.com/wp-content/uploads/2017/11/how-to-build-a-community-768x403.jpg 768w, https://blog.socialmediastrategiessummit.com/wp-content/uploads/2017/11/how-to-build-a-community-1024x538.jpg 1024w, https://blog.socialmediastrategiessummit.com/wp-content/uploads/2017/11/how-to-build-a-community-800x420.jpg 800w" sizes="(max-width: 1200px) 100vw, 1200px" data-wp-pid="278" data-eio="l" /></noscript> </a> <div class="category"><ul class="post-categories"> <li><a href="https://blog.socialmediastrategiessummit.com/category/facebook/" rel="category tag">Facebook</a></li> <li><a href="https://blog.socialmediastrategiessummit.com/category/social-media-strategies/" rel="category tag">Social Media Strategies</a></li></ul></div> </div> <div class="post-excerpt"> <p>Facebook Pages used to be a lucrative way for brands to connect with customers on Facebook. However, pages have seen a decline in organic reach in recent years, with the average organic Facebook Page post now seeing an engagement rate of just 0.07%. Ouch! This data doesn’t mean it’s time to pack up the team…</p> </div> <div class="post-bottom"> <a href="https://blog.socialmediastrategiessummit.com/how-to-build-and-maintain-an-engaged-facebook-community-group/" title="How to Build and Maintain an Engaged Facebook Community Group" class="more"><span>Read More</span><i class="fa fa-angle-right"></i></a> </div> </div> </article> <article id="post-1351" > <div class="post-wrapper"> <div class="post-header"> <ul class="post-information"> <li class="author"><i class="fa fa-user"></i> Author: <span><a href="https://blog.socialmediastrategiessummit.com/author/phil/" title="Posts by Phil Norris" rel="author">Phil Norris</a></span></li> <li class="separator">-</li> <li class="date"><i class="fa fa-calendar-check-o"></i> Date: <span>November 28, 2022</span></li> </ul> <h2><a href="https://blog.socialmediastrategiessummit.com/examples-of-high-converting-facebook-ads/" title="16 Stellar Examples of High-Converting Facebook Ads">16 Stellar Examples of High-Converting Facebook Ads</a></h2> </div> <div class="post-image"> <a href="https://blog.socialmediastrategiessummit.com/examples-of-high-converting-facebook-ads/" title="16 Stellar Examples of High-Converting Facebook Ads"> <img width="1280" height="630" src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAABQAAAAJ2AQAAAAAoQxIIAAAAAnRSTlMAAHaTzTgAAAB5SURBVHja7cGBAAAAAMOg+VMf4QJVAQAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAADwDYxFAAFuTR6TAAAAAElFTkSuQmCC" class="attachment-eventstation-blog-list size-eventstation-blog-list wp-post-image lazyload" alt="" decoding="async" data-wp-pid="3587" data-src="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2018/08/pexels-kaboompics-com-6168-1280x630.jpg?x37903" data-eio-rwidth="1280" data-eio-rheight="630" /><noscript><img width="1280" height="630" src="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2018/08/pexels-kaboompics-com-6168-1280x630.jpg?x37903" class="attachment-eventstation-blog-list size-eventstation-blog-list wp-post-image" alt="" decoding="async" data-wp-pid="3587" data-eio="l" /></noscript> </a> <div class="category"><ul class="post-categories"> <li><a href="https://blog.socialmediastrategiessummit.com/category/facebook/" rel="category tag">Facebook</a></li> <li><a href="https://blog.socialmediastrategiessummit.com/category/social-media-marketing/" rel="category tag">Social Media Marketing</a></li></ul></div> </div> <div class="post-excerpt"> <p>Facebook has a whopping 2.9 billion monthly active users, with an estimated 71% of internet users in the US using the platform regularly, from college students and young professionals to seasoned execs and stay-at-home moms. Just because everyone is hanging out there doesn’t mean posting for free will help you achieve your marketing goals. Nor…</p> </div> <div class="post-bottom"> <a href="https://blog.socialmediastrategiessummit.com/examples-of-high-converting-facebook-ads/" title="16 Stellar Examples of High-Converting Facebook Ads" class="more"><span>Read More</span><i class="fa fa-angle-right"></i></a> </div> </div> </article> <article id="post-1860" > <div class="post-wrapper"> <div class="post-header"> <ul class="post-information"> <li class="author"><i class="fa fa-user"></i> Author: <span><a href="https://blog.socialmediastrategiessummit.com/author/lauren_moreno/" title="Posts by Lauren Moreno" rel="author">Lauren Moreno</a></span></li> <li class="separator">-</li> <li class="date"><i class="fa fa-calendar-check-o"></i> Date: <span>June 20, 2019</span></li> </ul> <h2><a href="https://blog.socialmediastrategiessummit.com/what-to-do-with-your-live-video/" title="Here’s What To Do With Your Live Video Once It’s Over">Here’s What To Do With Your Live Video Once It’s Over</a></h2> </div> <div class="post-image"> <a href="https://blog.socialmediastrategiessummit.com/what-to-do-with-your-live-video/" title="Here’s What To Do With Your Live Video Once It’s Over"> <img width="620" height="412" src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAmwAAAGcAQMAAABeIW7iAAAAA1BMVEUAAACnej3aAAAAAXRSTlMAQObYZgAAADZJREFUGBntwYEAAAAAw6D7U0/hANUAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAA4BR/JAABhXbzcwAAAABJRU5ErkJggg==" class="attachment-eventstation-blog-list size-eventstation-blog-list wp-post-image lazyload" alt="Live video" decoding="async" data-wp-pid="1869" data-src="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2019/06/Screen-Shot-2019-06-20-at-12.59.46-PM.png?x37903" data-srcset="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2019/06/Screen-Shot-2019-06-20-at-12.59.46-PM.png 620w, https://blog.socialmediastrategiessummit.com/wp-content/uploads/2019/06/Screen-Shot-2019-06-20-at-12.59.46-PM-300x199.png 300w, https://blog.socialmediastrategiessummit.com/wp-content/uploads/2019/06/Screen-Shot-2019-06-20-at-12.59.46-PM-600x399.png 600w, https://blog.socialmediastrategiessummit.com/wp-content/uploads/2019/06/Screen-Shot-2019-06-20-at-12.59.46-PM-800x532.png 800w" data-sizes="auto" data-eio-rwidth="620" data-eio-rheight="412" /><noscript><img width="620" height="412" src="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2019/06/Screen-Shot-2019-06-20-at-12.59.46-PM.png?x37903" class="attachment-eventstation-blog-list size-eventstation-blog-list wp-post-image" alt="Live video" decoding="async" srcset="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2019/06/Screen-Shot-2019-06-20-at-12.59.46-PM.png 620w, https://blog.socialmediastrategiessummit.com/wp-content/uploads/2019/06/Screen-Shot-2019-06-20-at-12.59.46-PM-300x199.png 300w, https://blog.socialmediastrategiessummit.com/wp-content/uploads/2019/06/Screen-Shot-2019-06-20-at-12.59.46-PM-600x399.png 600w, https://blog.socialmediastrategiessummit.com/wp-content/uploads/2019/06/Screen-Shot-2019-06-20-at-12.59.46-PM-800x532.png 800w" sizes="(max-width: 620px) 100vw, 620px" data-wp-pid="1869" data-eio="l" /></noscript> </a> <div class="category"><ul class="post-categories"> <li><a href="https://blog.socialmediastrategiessummit.com/category/video/" rel="category tag">Video</a></li></ul></div> </div> <div class="post-excerpt"> <p>In April 2016, Facebook launched Facebook Live and the response from marketers was initially very positive. 25% of brands posted a live video that year (Buffer). Since then, the popular video medium has grown and been adopted by Instagram (IG Live), Twitter (Periscope), YouTube and Twitch among others. And customers have followed suit, with 82%…</p> </div> <div class="post-bottom"> <a href="https://blog.socialmediastrategiessummit.com/what-to-do-with-your-live-video/" title="Here’s What To Do With Your Live Video Once It’s Over" class="more"><span>Read More</span><i class="fa fa-angle-right"></i></a> </div> </div> </article> <article id="post-1832" > <div class="post-wrapper"> <div class="post-header"> <ul class="post-information"> <li class="author"><i class="fa fa-user"></i> Author: <span><a href="https://blog.socialmediastrategiessummit.com/author/lauren_moreno/" title="Posts by Lauren Moreno" rel="author">Lauren Moreno</a></span></li> <li class="separator">-</li> <li class="date"><i class="fa fa-calendar-check-o"></i> Date: <span>June 7, 2019</span></li> </ul> <h2><a href="https://blog.socialmediastrategiessummit.com/10-video-marketing-trends-you-need-to-follow-in-2019/" title="10 Video Marketing Trends You Need To Follow in 2019">10 Video Marketing Trends You Need To Follow in 2019</a></h2> </div> <div class="post-image"> <a href="https://blog.socialmediastrategiessummit.com/10-video-marketing-trends-you-need-to-follow-in-2019/" title="10 Video Marketing Trends You Need To Follow in 2019"> <img width="1300" height="630" src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAABRQAAAJ2AQMAAAAUs5x0AAAAA1BMVEUAAACnej3aAAAAAXRSTlMAQObYZgAAAHtJREFUGBntwTEBAAAAwiD7p14MH2AAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAJwGTpwAB1IC3OQAAAABJRU5ErkJggg==" class="attachment-eventstation-blog-list size-eventstation-blog-list wp-post-image lazyload" alt="video marketing trends" decoding="async" data-wp-pid="1834" data-src="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2019/06/hermes-rivera-603121-unsplash-1-1300x630.jpg?x37903" data-eio-rwidth="1300" data-eio-rheight="630" /><noscript><img width="1300" height="630" src="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2019/06/hermes-rivera-603121-unsplash-1-1300x630.jpg?x37903" class="attachment-eventstation-blog-list size-eventstation-blog-list wp-post-image" alt="video marketing trends" decoding="async" data-wp-pid="1834" data-eio="l" /></noscript> </a> <div class="category"><ul class="post-categories"> <li><a href="https://blog.socialmediastrategiessummit.com/category/video/" rel="category tag">Video</a></li></ul></div> </div> <div class="post-excerpt"> <p>For years, marketing experts have been discussing the importance of video in content marketing. In 2005, YouTube was launched. Today, it is the 2nd most visited website in the world and a key platform in reaching demographics from GenZ to Baby Boomers and nearly everyone in between. One year ago, Facebook’s Mark Zuckerberg said that…</p> </div> <div class="post-bottom"> <a href="https://blog.socialmediastrategiessummit.com/10-video-marketing-trends-you-need-to-follow-in-2019/" title="10 Video Marketing Trends You Need To Follow in 2019" class="more"><span>Read More</span><i class="fa fa-angle-right"></i></a> </div> </div> </article> <article id="post-1820" > <div class="post-wrapper"> <div class="post-header"> <ul class="post-information"> <li class="author"><i class="fa fa-user"></i> Author: <span><a href="https://blog.socialmediastrategiessummit.com/author/lauren_moreno/" title="Posts by Lauren Moreno" rel="author">Lauren Moreno</a></span></li> <li class="separator">-</li> <li class="date"><i class="fa fa-calendar-check-o"></i> Date: <span>May 24, 2019</span></li> </ul> <h2><a href="https://blog.socialmediastrategiessummit.com/best-brands-on-youtube/" title="Best Brands on YouTube: Our Top 10 of 2019">Best Brands on YouTube: Our Top 10 of 2019</a></h2> </div> <div class="post-image"> <a href="https://blog.socialmediastrategiessummit.com/best-brands-on-youtube/" title="Best Brands on YouTube: Our Top 10 of 2019"> <img width="1300" height="630" src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAABRQAAAJ2AQMAAAAUs5x0AAAAA1BMVEUAAACnej3aAAAAAXRSTlMAQObYZgAAAHtJREFUGBntwTEBAAAAwiD7p14MH2AAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAJwGTpwAB1IC3OQAAAABJRU5ErkJggg==" class="attachment-eventstation-blog-list size-eventstation-blog-list wp-post-image lazyload" alt="best-brands-on-youtube" decoding="async" data-wp-pid="1821" data-src="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2019/05/apple-blur-communication-533463-1300x630.jpg?x37903" data-eio-rwidth="1300" data-eio-rheight="630" /><noscript><img width="1300" height="630" src="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2019/05/apple-blur-communication-533463-1300x630.jpg?x37903" class="attachment-eventstation-blog-list size-eventstation-blog-list wp-post-image" alt="best-brands-on-youtube" decoding="async" data-wp-pid="1821" data-eio="l" /></noscript> </a> <div class="category"><ul class="post-categories"> <li><a href="https://blog.socialmediastrategiessummit.com/category/video/" rel="category tag">Video</a></li></ul></div> </div> <div class="post-excerpt"> <p>Video is a highly effective form of content. For marketers, it is an easy way to communicate their value proposition and engage their audience. And as social media and social advertising has become more important in marketing, the need for video as part of a content strategy has only increased. 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The customer can be shopping online from a desktop or mobile device, via phone, in a brick-and-mortar store, or a combination of all of these channels, and the experience will be seamless. 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