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Media Marketing</li> </ul> </div> </div> </div> <div class="site-sub-content clearfix"> <div class="container-fluid"> <div class="row alternative-row"> <div class="col-lg-9 col-sm-9 col-xs-12 site-content-left"> <div class="category-post-list post-list"> <article id="post-1843" > <div class="post-wrapper"> <div class="post-header"> <ul class="post-information"> <li class="author"><i class="fa fa-user"></i> Author: <span><a href="https://blog.socialmediastrategiessummit.com/author/phil/" title="Posts by Phil Norris" rel="author">Phil Norris</a></span></li> <li class="separator">&#45;</li> <li class="date"><i class="fa fa-calendar-check-o"></i> Date: <span>July 18, 2024</span></li> </ul> <h2><a href="https://blog.socialmediastrategiessummit.com/ultimate-guide-to-using-instagram-stories-in-marketing/" title="The Ultimate Guide To Using Instagram Stories in Marketing">The Ultimate Guide To Using Instagram Stories in Marketing</a></h2> </div> <div class="post-image"> <a href="https://blog.socialmediastrategiessummit.com/ultimate-guide-to-using-instagram-stories-in-marketing/" title="The Ultimate Guide To Using Instagram Stories in Marketing"> <img width="1300" height="630" src="data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAABRQAAAJ2AQMAAAAUs5x0AAAAA1BMVEUAAACnej3aAAAAAXRSTlMAQObYZgAAAHtJREFUGBntwTEBAAAAwiD7p14MH2AAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAJwGTpwAB1IC3OQAAAABJRU5ErkJggg==" class="attachment-eventstation-blog-list size-eventstation-blog-list wp-post-image lazyload" alt="instagram stories marketing" decoding="async" data-wp-pid="1848" data-src="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2019/06/luke-van-zyl-571729-unsplash-1300x630.jpg?x37903" data-eio-rwidth="1300" data-eio-rheight="630" /><noscript><img width="1300" height="630" src="https://blog.socialmediastrategiessummit.com/wp-content/uploads/2019/06/luke-van-zyl-571729-unsplash-1300x630.jpg?x37903" class="attachment-eventstation-blog-list size-eventstation-blog-list wp-post-image" alt="instagram stories marketing" decoding="async" data-wp-pid="1848" data-eio="l" /></noscript> </a> <div class="category"><ul class="post-categories"> <li><a href="https://blog.socialmediastrategiessummit.com/category/instagram/" rel="category tag">Instagram</a></li> <li><a href="https://blog.socialmediastrategiessummit.com/category/social-media-marketing/" rel="category tag">Social Media Marketing</a></li></ul></div> </div> <div class="post-excerpt"> <p>Instagram launched Stories in 2016 in response to the growing demand for ephemeral content, which was popularized by Snapchat. That was a smart move. Today, 900+ million people use Instagram Stories every day. For context, if Instagram Stories were its own platform, it’d be the world’s eighth-largest social network. 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