Soluciones y consultoría IT para el sector del gran consumo

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aria-label="aria-label" name="keyword" data-searchInputItemId="{50439A3C-90C3-4127-903D-BBA8C2188B5E}" data-autocomplete="1"> <div class="input-group-appendx"> <button type="submit" class="btn btn-secondary "> Search <div class="cta-search"> <div class="icon"> <svg aria-hidden="true" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 16 16"><path d="M11.435 10.063h-.723l-.256-.247a5.92 5.92 0 001.437-3.87 5.946 5.946 0 10-5.947 5.947 5.92 5.92 0 003.87-1.437l.247.256v.723L14.637 16 16 14.637l-4.565-4.574zm-5.489 0A4.111 4.111 0 011.83 5.946 4.111 4.111 0 015.946 1.83a4.111 4.111 0 014.117 4.116 4.111 4.111 0 01-4.117 4.117z" fill="#141414" fill-rule="evenodd" /></svg> </div> </div> </button> </div> </div> <div class="tt-menu"> </div> </form> </div> </div> <div class="jumbotron jumbotron-fluid has-background " style="background-image: url('https://mc-8afc6902-e56c-432c-8c3f-3991-cdn-endpoint.azureedge.net/-/media/project/emea/es/hero-video-stills/industries-consumer-goods-es-poster.jpg?cx=0.5&cy=0.5&cw=2000&ch=1124&hash=C33BE159DB7B7BC8EEE6F76C1374E72E') "> <div class="background-video"> <video preload="auto" autoplay loop muted poster="https://mc-8afc6902-e56c-432c-8c3f-3991-cdn-endpoint.azureedge.net/-/media/project/emea/es/hero-video-stills/industries-consumer-goods-es-poster.jpg?cx=0.5&cy=0.5&cw=2000&ch=1124&hash=C33BE159DB7B7BC8EEE6F76C1374E72E"> <source src="https://mc-8afc6902-e56c-432c-8c3f-3991-cdn-endpoint.azureedge.net/-/media/project/emea/es/hero-videos/industries-consumer-goods-es.mp4" type="video/mp4"> </video> </div> <div class="overlay"></div> <div class="container-fluid hero-content"> <div class="row"> <div class="col-md-7"> <p class="tag is-large">Gran Consumo</p> <h1 class="">Un nuevo impulso de crecimiento para el gran consumo</h1> <p class="is-x-large">Soluciones y servicios de consultoría para el sector del gran consumo</p> </div> </div> </div> </div> <main id="main" class=""> <section class="breadcrumbs "> <div class="container-fluid"> <nav aria-label="breadcrumb"> <ol class="breadcrumb"> <li class="breadcrumb-item " > <a href="/industries">Industrias</a> </li> <li class="breadcrumb-item active" aria-current="page"> Gran Consumo </li> </ol> </nav> </div> </section> <section class="wysiwyg-section bg-primary"> <div class="container-fluid"> <div class="wysiwyg-content"> <h2>ㅤ</h2> <p>El sector del gran consumo está pasando de ser una industria donde los principales motores eran el tamaño y la escala, a otra mucho más heterogénea y dinámica en la que los actores tradicionales se enfrentan a nuevos desafíos a la hora de generar valor y crecimiento. </p><p>Con la fragmentación de las categorías, los cambios en las expectativas de los consumidores, y el creciente protagonismo del comercio electrónico, las ventas directas al consumidor y las redes sociales, las marcas nicho que dominan el mundo digital han sido las primeras que han sabido explotar estas tendencias para ganar clientes.</p><p>Para ir por delante en este entorno, las empresas de gran consumo deben aprovechar las tecnologías digitales para mejorar su agilidad y las capacidades clave que las diferencian de la competencia. Esta evolución es la que les permitirá crear una propuesta de valor diferencial para sus partners de retail y reforzar la lealtad de marca de los consumidores. </p> </div> </div> <div class="container-fluid"> <div class="text-center"> </div> </div> </section> <section class=" cards-section "> <div class="container-fluid"> <div class="section-title text-center"> <h2>LÍNEAS DE SERVICIO</h2> </div> <div class="bg-image-cards-wrapper"> <div class="row"> <div class="col-lg-4 col-md-6"> <div class="card card-bg-image has-rounded-corner is-rounded-top-right" style="background-image: url('')"> <div class="card-body"> <h5 class="card-title">Consultoría empresarial y tecnológica</h5> <p class="card-text">Con una amplia experiencia en consultoría estratégica y tecnológica para marcas de gran consumo, NTT DATA cuenta con profesionales especializados en el diseño de experiencias de usuario end-to-end que mejoran la eficiencia operativa y crean una propuesta de valor distintiva para la marca. </p> </div> <div class="overlay"></div> </div> </div> <div class="col-lg-4 col-md-6"> <div class="card card-bg-image has-rounded-corner is-rounded-top-right" style="background-image: url('')"> <div class="card-body"> <h5 class="card-title">Implementación de soluciones</h5> <p class="card-text">Además de implementar nuestras propias soluciones y las de nuestros partners, en NTT DATA podemos desarrollar soluciones B2B y DTC personalizadas para una amplia gama de plataformas en los entornos móvil, web, XR y cloud. </p> </div> <div class="overlay"></div> </div> </div> <div class="col-lg-4 col-md-6"> <div class="card card-bg-image has-rounded-corner is-rounded-top-right" style="background-image: url('')"> <div class="card-body"> <h5 class="card-title">Externalización</h5> <p class="card-text">Las marcas de gran cosumo confían en los recursos y la experiencia de NTT DATA para externalizar funciones no esenciales como las de atención al cliente o de tecnología de la información y, de esta forma, poder dedicar su inversión y su trabajo de gestión a las capacidades que las distinguen. </p> </div> <div class="overlay"></div> </div> </div> </div> </div> </div> </section> <section class=" cards-section "> <div class="container-fluid"> <div class="section-title text-center"> <h2>Nuestras Soluciones</h2> </div> <div class="bg-image-cards-wrapper"> <div class="row"> <div class="col-lg-4 col-md-6"> <div class="card card-bg-image has-rounded-corner is-rounded-top-right " style="background-image: url('https://mc-8afc6902-e56c-432c-8c3f-3991-cdn-endpoint.azureedge.net/-/media/project/emea/shared/syntphony/square-versions/sqr_product_conversational.jpg?cx=0.5&cy=0.5&cw=1000&ch=667&hash=7146A611DF315C87FD00D13F29A839E5')"> <div class="card-body"> <p class="tag" >Asset Based Solutions</p> <a href="https://syntphony.com/conversational-ai.html" target="_blank" class="stretched-link"> <h3 class="card-title h5">Syntphony Conversational AI</h3> </a> <p class="card-text">Syntphony Conversational AI es una plataforma empresarial para crear y gestionar agentes virtuales que utiliza la inteligencia artificial con IA Generativa para comprender y ofrecer respuestas hiperpersonalizadas a los usuarios.</p> </div> <div class="overlay"></div> <div class="card-footer"> <div class="cta--arrow"> <div class="icon"> <svg aria-hidden="true" width="11px" height="11px" viewBox="0 0 11 11" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"> <g id="Symbols" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"> <g class="arrow-group" transform="translate(-7.000000, -7.000000)"> <path d="M12.8824333,7 L18,12.5000197 L12.8824333,18 L11.8125183,16.8502914 L15.097,13.32 L7,13.3203142 L7,11.6788584 L15.097,11.678 L11.8125183,8.14970861 L12.8824333,7 Z"></path> </g> </g> </svg> </div> </div> </div> </div> </div> <div class="col-lg-4 col-md-6"> <div class="card card-bg-image has-rounded-corner is-rounded-top-right " style="background-image: url('https://mc-8afc6902-e56c-432c-8c3f-3991-cdn-endpoint.azureedge.net/-/media/project/emea/shared/syntphony/square-versions/sqr_product_payments.jpg?cx=0.5&cy=0.5&cw=1000&ch=667&hash=86ECE2F5A95B1CD85FC0937E9A1CFFC2')"> <div class="card-body"> <p class="tag" >Asset Based Solutions</p> <a href="https://syntphony.com/payments.html" target="_blank" class="stretched-link"> <h3 class="card-title h5">Syntphony Payments</h3> </a> <p class="card-text">Es plataforma para la gestión integral de pagos SaaS de NTT DATA. Ofrece control total y flexibilidad para crear valor para el cliente final y gestiona de forma segura todos los métodos y canales de pago.<br/></p> </div> <div class="overlay"></div> <div class="card-footer"> <div class="cta--arrow"> <div class="icon"> <svg aria-hidden="true" width="11px" height="11px" viewBox="0 0 11 11" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"> <g id="Symbols" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"> <g class="arrow-group" transform="translate(-7.000000, -7.000000)"> <path d="M12.8824333,7 L18,12.5000197 L12.8824333,18 L11.8125183,16.8502914 L15.097,13.32 L7,13.3203142 L7,11.6788584 L15.097,11.678 L11.8125183,8.14970861 L12.8824333,7 Z"></path> </g> </g> </svg> </div> </div> </div> </div> </div> <div class="col-lg-4 col-md-6"> <div class="card card-bg-image has-rounded-corner is-rounded-top-right " style="background-image: url('https://mc-8afc6902-e56c-432c-8c3f-3991-cdn-endpoint.azureedge.net/-/media/project/emea/shared/syntphony/square-versions/sqr_product_perfect.jpg?cx=0.5&cy=0.5&cw=1000&ch=667&hash=7917872CC8D00DABE6D4F73261E9B9FC')"> <div class="card-body"> <p class="tag" >Asset Based Solutions</p> <a href="https://syntphony.com/perfect-store.html" target="_blank" class="stretched-link"> <h3 class="card-title h5">Syntphony Perfect Store</h3> </a> <p class="card-text">Syntphony Perfect Store revoluciona el reconocimiento de productos y los pagos en tienda. Permite el reconocimiento directo de productos con realidad aumentada y aprendizaje automático impulsado por IA. Bienvenidos a la tienda perfecta y a la categoría perfecta.<br/></p> </div> <div class="overlay"></div> <div class="card-footer"> <div class="cta--arrow"> <div class="icon"> <svg aria-hidden="true" width="11px" height="11px" viewBox="0 0 11 11" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"> <g id="Symbols" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"> <g class="arrow-group" transform="translate(-7.000000, -7.000000)"> <path d="M12.8824333,7 L18,12.5000197 L12.8824333,18 L11.8125183,16.8502914 L15.097,13.32 L7,13.3203142 L7,11.6788584 L15.097,11.678 L11.8125183,8.14970861 L12.8824333,7 Z"></path> </g> </g> </svg> </div> </div> </div> </div> </div> <div class="col-lg-4 col-md-6"> <div class="card card-bg-image has-rounded-corner is-rounded-top-right " style="background-image: url('https://mc-8afc6902-e56c-432c-8c3f-3991-cdn-endpoint.azureedge.net/-/media/project/emea/shared/syntphony/square-versions/sqr_product_pricing.jpg?cx=0.5&cy=0.5&cw=1000&ch=667&hash=6863FFC07BC10A261A9359018355BCAE')"> <div class="card-body"> <p class="tag" >Asset Based Solutions</p> <a href="https://syntphony.com/pricing-management.html" target="_blank" class="stretched-link"> <h3 class="card-title h5">Syntphony Pricing Management</h3> </a> <p class="card-text">Precios más inteligentes y mayore ganancias. Syntphony Pricing Management aborda los retos de la fijación de precios tradicional con una gestión de precios inteligente que garantiza la coherencia en todos los canales. Permite hacer un seguimiento de cada proceso de fijación de precios en cualquier momento.</p> </div> <div class="overlay"></div> <div class="card-footer"> <div class="cta--arrow"> <div class="icon"> <svg aria-hidden="true" width="11px" height="11px" viewBox="0 0 11 11" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"> <g id="Symbols" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"> <g class="arrow-group" transform="translate(-7.000000, -7.000000)"> <path d="M12.8824333,7 L18,12.5000197 L12.8824333,18 L11.8125183,16.8502914 L15.097,13.32 L7,13.3203142 L7,11.6788584 L15.097,11.678 L11.8125183,8.14970861 L12.8824333,7 Z"></path> </g> </g> </svg> </div> </div> </div> </div> </div> <div class="col-lg-4 col-md-6"> <div class="card card-bg-image has-rounded-corner is-rounded-top-right " style="background-image: url('https://mc-8afc6902-e56c-432c-8c3f-3991-cdn-endpoint.azureedge.net/-/media/project/emea/shared/syntphony/square-versions/sqr_product_sales.jpg?cx=0.5&cy=0.5&cw=1000&ch=667&hash=E1E74E448766CBAEFC954EAEDC45BECC')"> <div class="card-body"> <p class="tag" >Asset Based Solutions</p> <a href="https://syntphony.com/sales.html" target="_blank" class="stretched-link"> <h3 class="card-title h5">Syntphony Sales</h3> </a> <p class="card-text">Es la plataforma SaaS centralizada que ofrece un conjunto completo de soluciones de venta omnicanal adaptadas a diversas necesidades, tanto físicas como digitales. Con una sólida arquitectura de servicios web y middleware de código abierto, garantiza una integración perfecta entre los principales proveedores de hardware.<br/></p> </div> <div class="overlay"></div> <div class="card-footer"> <div class="cta--arrow"> <div class="icon"> <svg aria-hidden="true" width="11px" height="11px" viewBox="0 0 11 11" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"> <g id="Symbols" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"> <g class="arrow-group" transform="translate(-7.000000, -7.000000)"> <path d="M12.8824333,7 L18,12.5000197 L12.8824333,18 L11.8125183,16.8502914 L15.097,13.32 L7,13.3203142 L7,11.6788584 L15.097,11.678 L11.8125183,8.14970861 L12.8824333,7 Z"></path> </g> </g> </svg> </div> </div> </div> </div> </div> <div class="col-lg-4 col-md-6"> <div class="card card-bg-image has-rounded-corner is-rounded-top-right " style="background-image: url('https://mc-8afc6902-e56c-432c-8c3f-3991-cdn-endpoint.azureedge.net/-/media/project/emea/shared/syntphony/square-versions/sqr_product_loyalty.jpg?cx=0.5&cy=0.5&cw=1000&ch=667&hash=A69D466FAA4EB01767FA310EAD673EC0')"> <div class="card-body"> <p class="tag" >Asset Based Solutions</p> <a href="https://syntphony.com/loyalty.html" target="_blank" class="stretched-link"> <h3 class="card-title h5">Syntphony Loyalty</h3> </a> <p class="card-text">Esla plataforma SaaS centralizada en la nube que integra todas las soluciones de fidelización para alcanzar los objetivos de negocio influyendo en el comportamiento de los clientes y sorprendiéndoles con una experiencia de usuario innovadora, útil y personalizada. Una solución que también incluye elementos colaborativos, redes sociales y gamificación.<br/></p> </div> <div class="overlay"></div> <div class="card-footer"> <div class="cta--arrow"> <div class="icon"> <svg aria-hidden="true" width="11px" height="11px" viewBox="0 0 11 11" version="1.1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink"> <g id="Symbols" stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"> <g class="arrow-group" transform="translate(-7.000000, -7.000000)"> <path d="M12.8824333,7 L18,12.5000197 L12.8824333,18 L11.8125183,16.8502914 L15.097,13.32 L7,13.3203142 L7,11.6788584 L15.097,11.678 L11.8125183,8.14970861 L12.8824333,7 Z"></path> </g> </g> </svg> </div> </div> </div> </div> </div> <div class="col-lg-4 col-md-6"> <div class="card card-bg-image has-rounded-corner is-rounded-top-right" style="background-image: url('')"> <div class="card-body"> <h5 class="card-title">Innovación</h5> <p class="card-text">La falta de ideas no es un 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