CINXE.COM

<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN" "http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd"> <html xmlns="http://www.w3.org/1999/xhtml" lang="en-US" xml:lang="en-US"> <head profile="http://gmpg.org/xfn/11"> <meta http-equiv="Content-Type" content="text/html; charset=UTF-8" /> <meta name="robots" content="noindex,noodp,noydir" /> <meta name="viewport" content="width=device-width, initial-scale=1.0"/><title>Uncategorized</title> <meta name='robots' content='max-image-preview:large' /> <link rel='dns-prefetch' href='//stats.wp.com' /> <link rel='dns-prefetch' href='//fonts.googleapis.com' /> <link rel="alternate" type="application/rss+xml" title="Matt Cutts: Gadgets, Google, and SEO » Feed" href="https://www.mattcutts.com/blog/feed/" /> <link rel="alternate" type="application/rss+xml" title="Matt Cutts: Gadgets, Google, and SEO » Comments Feed" href="https://www.mattcutts.com/blog/comments/feed/" /> <link rel="alternate" type="application/rss+xml" title="Matt Cutts: Gadgets, Google, and SEO » Uncategorized Category Feed" href="https://www.mattcutts.com/blog/type/uncategorized/feed/" /> <link rel="canonical" href="https://www.mattcutts.com/blog/type/uncategorized/" /> <script type="text/javascript"> /* <![CDATA[ */ window._wpemojiSettings = {"baseUrl":"https:\/\/s.w.org\/images\/core\/emoji\/14.0.0\/72x72\/","ext":".png","svgUrl":"https:\/\/s.w.org\/images\/core\/emoji\/14.0.0\/svg\/","svgExt":".svg","source":{"concatemoji":"https:\/\/www.mattcutts.com\/blog\/wp-includes\/js\/wp-emoji-release.min.js?ver=6.4.5"}}; /*! This file is auto-generated */ !function(i,n){var o,s,e;function c(e){try{var t={supportTests:e,timestamp:(new Date).valueOf()};sessionStorage.setItem(o,JSON.stringify(t))}catch(e){}}function p(e,t,n){e.clearRect(0,0,e.canvas.width,e.canvas.height),e.fillText(t,0,0);var t=new Uint32Array(e.getImageData(0,0,e.canvas.width,e.canvas.height).data),r=(e.clearRect(0,0,e.canvas.width,e.canvas.height),e.fillText(n,0,0),new Uint32Array(e.getImageData(0,0,e.canvas.width,e.canvas.height).data));return t.every(function(e,t){return e===r[t]})}function u(e,t,n){switch(t){case"flag":return n(e,"\ud83c\udff3\ufe0f\u200d\u26a7\ufe0f","\ud83c\udff3\ufe0f\u200b\u26a7\ufe0f")?!1:!n(e,"\ud83c\uddfa\ud83c\uddf3","\ud83c\uddfa\u200b\ud83c\uddf3")&&!n(e,"\ud83c\udff4\udb40\udc67\udb40\udc62\udb40\udc65\udb40\udc6e\udb40\udc67\udb40\udc7f","\ud83c\udff4\u200b\udb40\udc67\u200b\udb40\udc62\u200b\udb40\udc65\u200b\udb40\udc6e\u200b\udb40\udc67\u200b\udb40\udc7f");case"emoji":return!n(e,"\ud83e\udef1\ud83c\udffb\u200d\ud83e\udef2\ud83c\udfff","\ud83e\udef1\ud83c\udffb\u200b\ud83e\udef2\ud83c\udfff")}return!1}function f(e,t,n){var r="undefined"!=typeof WorkerGlobalScope&&self instanceof WorkerGlobalScope?new OffscreenCanvas(300,150):i.createElement("canvas"),a=r.getContext("2d",{willReadFrequently:!0}),o=(a.textBaseline="top",a.font="600 32px Arial",{});return e.forEach(function(e){o[e]=t(a,e,n)}),o}function t(e){var t=i.createElement("script");t.src=e,t.defer=!0,i.head.appendChild(t)}"undefined"!=typeof Promise&&(o="wpEmojiSettingsSupports",s=["flag","emoji"],n.supports={everything:!0,everythingExceptFlag:!0},e=new Promise(function(e){i.addEventListener("DOMContentLoaded",e,{once:!0})}),new Promise(function(t){var n=function(){try{var e=JSON.parse(sessionStorage.getItem(o));if("object"==typeof e&&"number"==typeof e.timestamp&&(new Date).valueOf()<e.timestamp+604800&&"object"==typeof e.supportTests)return e.supportTests}catch(e){}return null}();if(!n){if("undefined"!=typeof Worker&&"undefined"!=typeof OffscreenCanvas&&"undefined"!=typeof URL&&URL.createObjectURL&&"undefined"!=typeof Blob)try{var e="postMessage("+f.toString()+"("+[JSON.stringify(s),u.toString(),p.toString()].join(",")+"));",r=new Blob([e],{type:"text/javascript"}),a=new Worker(URL.createObjectURL(r),{name:"wpTestEmojiSupports"});return void(a.onmessage=function(e){c(n=e.data),a.terminate(),t(n)})}catch(e){}c(n=f(s,u,p))}t(n)}).then(function(e){for(var t in e)n.supports[t]=e[t],n.supports.everything=n.supports.everything&&n.supports[t],"flag"!==t&&(n.supports.everythingExceptFlag=n.supports.everythingExceptFlag&&n.supports[t]);n.supports.everythingExceptFlag=n.supports.everythingExceptFlag&&!n.supports.flag,n.DOMReady=!1,n.readyCallback=function(){n.DOMReady=!0}}).then(function(){return e}).then(function(){var e;n.supports.everything||(n.readyCallback(),(e=n.source||{}).concatemoji?t(e.concatemoji):e.wpemoji&&e.twemoji&&(t(e.twemoji),t(e.wpemoji)))}))}((window,document),window._wpemojiSettings); /* ]]> */ </script> <link rel='stylesheet' id='eleven40-css' href='https://www.mattcutts.com/blog/wp-content/themes/mattcutts3/style.css?ver=1.0' type='text/css' media='all' /> <style id='wp-emoji-styles-inline-css' type='text/css'> img.wp-smiley, img.emoji { display: inline !important; border: none !important; box-shadow: none !important; height: 1em !important; width: 1em !important; margin: 0 0.07em !important; vertical-align: -0.1em !important; background: none !important; padding: 0 !important; } </style> <link rel='stylesheet' id='wp-block-library-css' href='https://www.mattcutts.com/blog/wp-includes/css/dist/block-library/style.min.css?ver=6.4.5' type='text/css' media='all' /> <link rel='stylesheet' id='mediaelement-css' href='https://www.mattcutts.com/blog/wp-includes/js/mediaelement/mediaelementplayer-legacy.min.css?ver=4.2.17' type='text/css' media='all' /> <link rel='stylesheet' id='wp-mediaelement-css' href='https://www.mattcutts.com/blog/wp-includes/js/mediaelement/wp-mediaelement.min.css?ver=6.4.5' type='text/css' media='all' /> <style id='jetpack-sharing-buttons-style-inline-css' type='text/css'> .jetpack-sharing-buttons__services-list{display:flex;flex-direction:row;flex-wrap:wrap;gap:0;list-style-type:none;margin:5px;padding:0}.jetpack-sharing-buttons__services-list.has-small-icon-size{font-size:12px}.jetpack-sharing-buttons__services-list.has-normal-icon-size{font-size:16px}.jetpack-sharing-buttons__services-list.has-large-icon-size{font-size:24px}.jetpack-sharing-buttons__services-list.has-huge-icon-size{font-size:36px}@media print{.jetpack-sharing-buttons__services-list{display:none!important}}.editor-styles-wrapper .wp-block-jetpack-sharing-buttons{gap:0;padding-inline-start:0}ul.jetpack-sharing-buttons__services-list.has-background{padding:1.25em 2.375em} </style> <style id='classic-theme-styles-inline-css' type='text/css'> /*! This file is auto-generated */ .wp-block-button__link{color:#fff;background-color:#32373c;border-radius:9999px;box-shadow:none;text-decoration:none;padding:calc(.667em + 2px) calc(1.333em + 2px);font-size:1.125em}.wp-block-file__button{background:#32373c;color:#fff;text-decoration:none} </style> <style id='global-styles-inline-css' type='text/css'> body{--wp--preset--color--black: #000000;--wp--preset--color--cyan-bluish-gray: #abb8c3;--wp--preset--color--white: #ffffff;--wp--preset--color--pale-pink: #f78da7;--wp--preset--color--vivid-red: #cf2e2e;--wp--preset--color--luminous-vivid-orange: #ff6900;--wp--preset--color--luminous-vivid-amber: #fcb900;--wp--preset--color--light-green-cyan: #7bdcb5;--wp--preset--color--vivid-green-cyan: #00d084;--wp--preset--color--pale-cyan-blue: #8ed1fc;--wp--preset--color--vivid-cyan-blue: #0693e3;--wp--preset--color--vivid-purple: #9b51e0;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple: linear-gradient(135deg,rgba(6,147,227,1) 0%,rgb(155,81,224) 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan: linear-gradient(135deg,rgb(122,220,180) 0%,rgb(0,208,130) 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange: linear-gradient(135deg,rgba(252,185,0,1) 0%,rgba(255,105,0,1) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red: linear-gradient(135deg,rgba(255,105,0,1) 0%,rgb(207,46,46) 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray: linear-gradient(135deg,rgb(238,238,238) 0%,rgb(169,184,195) 100%);--wp--preset--gradient--cool-to-warm-spectrum: linear-gradient(135deg,rgb(74,234,220) 0%,rgb(151,120,209) 20%,rgb(207,42,186) 40%,rgb(238,44,130) 60%,rgb(251,105,98) 80%,rgb(254,248,76) 100%);--wp--preset--gradient--blush-light-purple: linear-gradient(135deg,rgb(255,206,236) 0%,rgb(152,150,240) 100%);--wp--preset--gradient--blush-bordeaux: linear-gradient(135deg,rgb(254,205,165) 0%,rgb(254,45,45) 50%,rgb(107,0,62) 100%);--wp--preset--gradient--luminous-dusk: linear-gradient(135deg,rgb(255,203,112) 0%,rgb(199,81,192) 50%,rgb(65,88,208) 100%);--wp--preset--gradient--pale-ocean: linear-gradient(135deg,rgb(255,245,203) 0%,rgb(182,227,212) 50%,rgb(51,167,181) 100%);--wp--preset--gradient--electric-grass: linear-gradient(135deg,rgb(202,248,128) 0%,rgb(113,206,126) 100%);--wp--preset--gradient--midnight: linear-gradient(135deg,rgb(2,3,129) 0%,rgb(40,116,252) 100%);--wp--preset--font-size--small: 13px;--wp--preset--font-size--medium: 20px;--wp--preset--font-size--large: 36px;--wp--preset--font-size--x-large: 42px;--wp--preset--spacing--20: 0.44rem;--wp--preset--spacing--30: 0.67rem;--wp--preset--spacing--40: 1rem;--wp--preset--spacing--50: 1.5rem;--wp--preset--spacing--60: 2.25rem;--wp--preset--spacing--70: 3.38rem;--wp--preset--spacing--80: 5.06rem;--wp--preset--shadow--natural: 6px 6px 9px rgba(0, 0, 0, 0.2);--wp--preset--shadow--deep: 12px 12px 50px rgba(0, 0, 0, 0.4);--wp--preset--shadow--sharp: 6px 6px 0px rgba(0, 0, 0, 0.2);--wp--preset--shadow--outlined: 6px 6px 0px -3px rgba(255, 255, 255, 1), 6px 6px rgba(0, 0, 0, 1);--wp--preset--shadow--crisp: 6px 6px 0px rgba(0, 0, 0, 1);}:where(.is-layout-flex){gap: 0.5em;}:where(.is-layout-grid){gap: 0.5em;}body .is-layout-flow > .alignleft{float: left;margin-inline-start: 0;margin-inline-end: 2em;}body .is-layout-flow > .alignright{float: right;margin-inline-start: 2em;margin-inline-end: 0;}body .is-layout-flow > .aligncenter{margin-left: auto !important;margin-right: auto !important;}body .is-layout-constrained > .alignleft{float: left;margin-inline-start: 0;margin-inline-end: 2em;}body .is-layout-constrained > .alignright{float: right;margin-inline-start: 2em;margin-inline-end: 0;}body .is-layout-constrained > .aligncenter{margin-left: auto !important;margin-right: auto !important;}body .is-layout-constrained > :where(:not(.alignleft):not(.alignright):not(.alignfull)){max-width: var(--wp--style--global--content-size);margin-left: auto !important;margin-right: auto !important;}body .is-layout-constrained > .alignwide{max-width: var(--wp--style--global--wide-size);}body .is-layout-flex{display: flex;}body .is-layout-flex{flex-wrap: wrap;align-items: center;}body .is-layout-flex > *{margin: 0;}body .is-layout-grid{display: grid;}body .is-layout-grid > *{margin: 0;}:where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;}:where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;}.has-black-color{color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-color{color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-color{color: var(--wp--preset--color--white) !important;}.has-pale-pink-color{color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-color{color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-color{color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-color{color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-color{color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-color{color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-color{color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-color{color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-color{color: var(--wp--preset--color--vivid-purple) !important;}.has-black-background-color{background-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-background-color{background-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-background-color{background-color: var(--wp--preset--color--white) !important;}.has-pale-pink-background-color{background-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-background-color{background-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-background-color{background-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-background-color{background-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-background-color{background-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-background-color{background-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-background-color{background-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-background-color{background-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-background-color{background-color: var(--wp--preset--color--vivid-purple) !important;}.has-black-border-color{border-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-border-color{border-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-border-color{border-color: var(--wp--preset--color--white) !important;}.has-pale-pink-border-color{border-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-border-color{border-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-border-color{border-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-border-color{border-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-border-color{border-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-border-color{border-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-border-color{border-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-border-color{border-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-border-color{border-color: var(--wp--preset--color--vivid-purple) !important;}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background: var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important;}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background: var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important;}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important;}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important;}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background: var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important;}.has-cool-to-warm-spectrum-gradient-background{background: var(--wp--preset--gradient--cool-to-warm-spectrum) !important;}.has-blush-light-purple-gradient-background{background: var(--wp--preset--gradient--blush-light-purple) !important;}.has-blush-bordeaux-gradient-background{background: var(--wp--preset--gradient--blush-bordeaux) !important;}.has-luminous-dusk-gradient-background{background: var(--wp--preset--gradient--luminous-dusk) !important;}.has-pale-ocean-gradient-background{background: var(--wp--preset--gradient--pale-ocean) !important;}.has-electric-grass-gradient-background{background: var(--wp--preset--gradient--electric-grass) !important;}.has-midnight-gradient-background{background: var(--wp--preset--gradient--midnight) !important;}.has-small-font-size{font-size: var(--wp--preset--font-size--small) !important;}.has-medium-font-size{font-size: var(--wp--preset--font-size--medium) !important;}.has-large-font-size{font-size: var(--wp--preset--font-size--large) !important;}.has-x-large-font-size{font-size: var(--wp--preset--font-size--x-large) !important;} .wp-block-navigation a:where(:not(.wp-element-button)){color: inherit;} :where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;} :where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;} .wp-block-pullquote{font-size: 1.5em;line-height: 1.6;} </style> <link rel='stylesheet' id='googlefonts-css' href='https://fonts.googleapis.com/css?family=Merriweather:400&subset=latin' type='text/css' media='all' /> <link rel='stylesheet' id='open-sans-css' href='https://fonts.googleapis.com/css?family=Open+Sans%3A300italic%2C400italic%2C600italic%2C300%2C400%2C600&subset=latin%2Clatin-ext&display=fallback&ver=6.4.5' type='text/css' media='all' /> <link rel='stylesheet' id='jetpack_css-css' href='https://www.mattcutts.com/blog/wp-content/plugins/jetpack/css/jetpack.css?ver=13.6.1' type='text/css' media='all' />  <link rel="https://api.w.org/" href="https://www.mattcutts.com/blog/wp-json/" /><link rel="alternate" type="application/json" href="https://www.mattcutts.com/blog/wp-json/wp/v2/categories/1" /><link rel="EditURI" type="application/rsd+xml" title="RSD" href="https://www.mattcutts.com/blog/xmlrpc.php?rsd" /> <style type='text/css' media='screen'> body{ font-family:"Merriweather", arial, sans-serif;} </style>  <style>img#wpstats{display:none}</style> <link rel="icon" href="https://www.mattcutts.com/blog/wp-content/themes/mattcutts3/images/favicon.ico" /> <link rel="next" href="https://www.mattcutts.com/blog/type/uncategorized/page/2/" /> <style type="text/css">#header { background: url(https://www.mattcutts.com/blog/wp-content/themes/mattcutts3/images/header.png) no-repeat !important; }</style>  <meta property="og:type" content="website" /> <meta property="og:title" content="Uncategorized" /> <meta property="og:url" content="https://www.mattcutts.com/blog/type/uncategorized/" /> <meta property="og:site_name" content="Matt Cutts: Gadgets, Google, and SEO" /> <meta property="og:image" content="https://s0.wp.com/i/blank.jpg" /> <meta property="og:image:alt" content="" /> <meta property="og:locale" content="en_US" />  </head> <body class="archive category category-uncategorized category-1 header-full-width content-sidebar"><div id="wrap"><div id="nav"><div class="wrap"><ul id="menu-top-menu" class="menu genesis-nav-menu menu-primary"><li id="menu-item-10" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-home menu-item-10"><a href="http://www.mattcutts.com/blog/">Home</a></li> <li id="menu-item-5829" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-5829"><a href="http://www.mattcutts.com/blog/about-me/">About Me</a></li> <li id="menu-item-5825" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-5825"><a href="https://www.mattcutts.com/blog/type/googleseo/">Google/SEO</a></li> <li id="menu-item-5826" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-5826"><a href="http://www.mattcutts.com/blog/disclaimer/">Disclaimer</a></li> <li id="menu-item-5827" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-5827"><a href="http://www.mattcutts.com/blog/disclosure/">Disclosure</a></li> </ul></div></div> <div id="wrap-inner"> <div id="header"><div class="wrap"><div id="title-area"><p id="title"><a href="https://www.mattcutts.com/blog/">Matt Cutts: Gadgets, Google, and SEO</a></p></div></div></div><div id="inner"><div class="wrap"><div id="content-sidebar-wrap"><div id="content" class="hfeed"><div class="post-6852 post type-post status-publish format-standard hentry category-uncategorized entry"><h2 class="entry-title"><a class="entry-title-link" rel="bookmark" href="https://www.mattcutts.com/blog/berkshire-hathaway/">Berkshire Hathaway</a></h2> <div class="post-info">by <span class="author vcard"><span class="fn"><a href="https://www.mattcutts.com/blog/author/admin/" rel="author">Matt Cutts</a></span></span> on <span class="date published time" title="2015-04-08T23:47:33-07:00">April 8, 2015</span> <span class="categories">in <a href="https://www.mattcutts.com/blog/type/uncategorized/" rel="category tag">Uncategorized</a></span> </div><div class="entry-content"><p>My taste in financial advice runs toward the <a href="https://www.mattcutts.com/blog/scott-adams-financial-advice/">simple</a> and the <a href="https://www.mattcutts.com/blog/make-money-investing-tips/">lessons I’ve learned the hard way</a>. But I still like reading about investing/finance, and I recently read through the <a href="http://www.berkshirehathaway.com/2014ar/2014ar.pdf">2014 annual report for Berkshire Hathaway</a>.</p> <p>Given that it was the 50th anniversary of Warren Buffett taking charge of Berkshire, I have to admit that I expected more nuggets of wisdom. I did have two favorite quotes though. On page 19, Buffett writes “Huge institutional investors, viewed as a group, have long underperformed the unsophisticated index-fund investor who simply sits tight for decades.” So take it from Warren Buffett: broad-based index funds with low fees will outperform most active management. That’s something that most people saving for retirement–which should be almost everyone–should keep in mind.</p> <p>The other quote I liked was on page 35: “In our view, it is madness to risk losing what you <em>need</em> in pursuing what you simply <em>desire</em>.” That’s some serious life wisdom there, not just good financial sense.</p> <p>I have to say though, I was troubled by a recent report from the Center for Public Integrity and the Seattle Times. The report contends that Clayton Homes, a subsidiary of Berkshire, <a href="http://www.publicintegrity.org/2015/04/03/17024/warren-buffetts-mobile-home-empire-preys-poor">preys on vulnerable people in all kinds of ways</a>, including predatory sales and lending practices. The article is long, but it’s worth reading all of it.</p> <p>A follow-up post <a href="http://www.publicintegrity.org/2015/04/06/17081/look-berkshire-hathaways-response-mobile-home-trap-investigation">digs into Berkshire’s response to the story</a>.</p> </div><div class="post-meta"></div></div><div class="post-5983 post type-post status-publish format-standard hentry category-googleseo category-uncategorized entry"><h2 class="entry-title"><a class="entry-title-link" rel="bookmark" href="https://www.mattcutts.com/blog/webmaster-feature-requests/">What would you like to see from Webmaster Tools in 2014?</a></h2> <div class="post-info">by <span class="author vcard"><span class="fn"><a href="https://www.mattcutts.com/blog/author/admin/" rel="author">Matt Cutts</a></span></span> on <span class="date published time" title="2013-11-21T08:44:30-07:00">November 21, 2013</span> <span class="categories">in <a href="https://www.mattcutts.com/blog/type/googleseo/" rel="category tag">Google/SEO</a>, <a href="https://www.mattcutts.com/blog/type/uncategorized/" rel="category tag">Uncategorized</a></span> </div><div class="entry-content"><p>A few years ago, I <a href="https://www.mattcutts.com/blog/webmaster-console-features/">asked on my blog</a> what people would like from Google’s <a href="https://www.google.com/webmasters/">free webmaster tools</a>. It’s pretty cool to re-read that post now, because we’ve delivered on a lot of peoples’ requests.</p> <p>At this point, our webmaster console will alert you to <a href="http://googlewebmastercentral.blogspot.com/2013/08/manual-actions-viewer.html">manual webspam actions</a> that will directly affect your site. We’ve recently rolled out better visibility on <a href="http://googlewebmastercentral.blogspot.com/2013/10/easier-recovery-for-hacked-sites.html">website security issues</a>, including radically improved resources for <a href="https://www.google.com/webmasters/hacked/">hacked site help</a>. We’ve also <a href="http://googlewebmastercentral.blogspot.com/2013/09/better-backlink-data-for-site-owners.html">improved the backlinks</a> that we show to publishers and site owners. Along the way, we’ve also created a website that explains <a href="https://www.google.com/insidesearch/howsearchworks/">how search works</a>, and Google has done <a href="https://sites.google.com/site/webmasterhelpforum/en/office-hours">dozens of “office hours” hangouts</a> for websites. And we’re just about to hit 15 million views on ~500 different <a href="https://www.youtube.com/user/GoogleWebmasterHelp/">webmaster videos</a>.</p> <p>So here’s my question: <strong>what would you like to see from Webmaster Tools (or the larger team) in 2014</strong>? I’ll throw out a few ideas below, but please leave suggestions in the comments. Bear in mind that I’m not promising we’ll do any of these–this is just to get your mental juices going.</p> <p>Some things that I could imagine people wanting:</p> <ul> <li>Make it easier/faster to claim authorship or do authorship markup.</li> <li>Improved reporting of spam, bugs, errors, or issues. Maybe people who do very good spam reports could be “deputized” so their future spam reports would be fast-tracked. Or perhaps a karma, cred, or peer-based system could bubble up the most important issues, bad search results, etc.</li> <li>Option to download the web pages that Google has seen from your site, in case a catastrophe like a hard drive failure or a virus takes down your entire website.</li> <li>Checklists or help for new businesses that are just starting out.</li> <li>Periodic reports with advice on improving areas like mobile or page speed.</li> <li>Send Google “fat pings” of content before publishing it on the web, to make it easier for Google to tell where content appeared first on the web.</li> <li>Better tools for detecting or reporting duplicate content or scrapers.</li> <li>Show pages that don’t validate.</li> <li>Show the source pages that link to your 404 pages, so you can contact other sites and ask if they want to fix their broken links.</li> <li>Or almost as nice: tell the pages on your website that lead to 404s or broken links, so that site owners can fix their own broken links.</li> <li>Better or faster bulk url removal (maybe pages that match a specific phrase?).</li> <li>Refreshing the existing data in Webmaster Tools faster or better.</li> <li>Improve robots.txt checker to handle even longer files.</li> <li>Ways for site owners to tell us more about their site: anything from country-level data to language to authorship to what content management system (CMS) you use on different parts of the site. That might help Google improve how it crawls different parts of a domain.</li> </ul> <p>To be clear, this is just some personal brainstorming–I’m not saying that the Webmaster Tools team will work on any of these. What I’d really like to hear is what <strong>you</strong> would like to see in 2014, either in Webmaster Tools or from the larger team that works with webmasters and site owners.</p> </div><div class="post-meta"></div></div><div class="navigation"><div class="pagination-next alignright"><a href="https://www.mattcutts.com/blog/type/uncategorized/page/2/" >Next Page »</a></div></div></div><div id="sidebar" class="sidebar widget-area"><div id="text-2" class="widget widget_text"><div class="widget-wrap"><h4 class="widget-title widgettitle">Follow me</h4> <div class="textwidget">- <a href="http://twitter.com/mattcutts">Twitter</a><br /> - <a href="https://www.youtube.com/c/mattcutts">YouTube</a><br /> - <a href="https://www.instagram.com/mattcutts/">Instagram</a><br /> - <a href="https://www.linkedin.com/in/mattcutts/">LinkedIn</a> <br /> - <a href="https://www.ted.com/speakers/matt_cutts">TED</a></div> </div></div> <div id="categories-3" class="widget widget_categories"><div class="widget-wrap"><h4 class="widget-title widgettitle">Categories</h4> <ul> <li class="cat-item cat-item-3"><a href="https://www.mattcutts.com/blog/type/30-days/">30 days</a> (40) </li> <li class="cat-item cat-item-4"><a href="https://www.mattcutts.com/blog/type/android/">Android</a> (7) </li> <li class="cat-item cat-item-6"><a href="https://www.mattcutts.com/blog/type/booksmagazines/">Books/Magazines</a> (29) </li> <li class="cat-item cat-item-7"><a href="https://www.mattcutts.com/blog/type/chrome/">Chrome</a> (25) </li> <li class="cat-item cat-item-8"><a href="https://www.mattcutts.com/blog/type/food/">Food</a> (6) </li> <li class="cat-item cat-item-9"><a href="https://www.mattcutts.com/blog/type/fun/">Fun</a> (48) </li> <li class="cat-item cat-item-10"><a href="https://www.mattcutts.com/blog/type/gadgetshack/">Gadgets/Hack</a> (97) </li> <li class="cat-item cat-item-11"><a href="https://www.mattcutts.com/blog/type/games/">Games</a> (5) </li> <li class="cat-item cat-item-12"><a href="https://www.mattcutts.com/blog/type/glossarydefinitions/">Glossary/Definitions</a> (2) </li> <li class="cat-item cat-item-13"><a href="https://www.mattcutts.com/blog/type/googleseo/">Google/SEO</a> (554) </li> <li class="cat-item cat-item-27"><a href="https://www.mattcutts.com/blog/type/halloween/">Halloween</a> (19) </li> <li class="cat-item cat-item-14"><a href="https://www.mattcutts.com/blog/type/how-to/">How to</a> (60) </li> <li class="cat-item cat-item-15"><a href="https://www.mattcutts.com/blog/type/iphone/">iPhone</a> (17) </li> <li class="cat-item cat-item-16"><a href="https://www.mattcutts.com/blog/type/leftovers/">Leftovers</a> (5) </li> <li class="cat-item cat-item-17"><a href="https://www.mattcutts.com/blog/type/linux/">Linux/Ubuntu</a> (28) </li> <li class="cat-item cat-item-18"><a href="https://www.mattcutts.com/blog/type/movies/">Movies/Videos</a> (27) </li> <li class="cat-item cat-item-19"><a href="https://www.mattcutts.com/blog/type/music/">Music</a> (6) </li> <li class="cat-item cat-item-20"><a href="https://www.mattcutts.com/blog/type/personal/">Personal</a> (144) </li> <li class="cat-item cat-item-21"><a href="https://www.mattcutts.com/blog/type/productivity/">Productivity</a> (32) </li> <li class="cat-item cat-item-22"><a href="https://www.mattcutts.com/blog/type/television/">Television</a> (3) </li> <li class="cat-item cat-item-23"><a href="https://www.mattcutts.com/blog/type/travel/">Travel</a> (30) </li> <li class="cat-item cat-item-1 current-cat"><a aria-current="page" href="https://www.mattcutts.com/blog/type/uncategorized/">Uncategorized</a> (4) </li> <li class="cat-item cat-item-24"><a href="https://www.mattcutts.com/blog/type/webnet/">Web/Net</a> (74) </li> <li class="cat-item cat-item-25"><a href="https://www.mattcutts.com/blog/type/weblogblog/">Weblog/blog</a> (109) </li> </ul> </div></div> <div id="meta-3" class="widget widget_meta"><div class="widget-wrap"><h4 class="widget-title widgettitle">Meta</h4> <ul> <li><a href="https://www.mattcutts.com/blog/wp-login.php">Log in</a></li> <li><a href="https://www.mattcutts.com/blog/feed/">Entries feed</a></li> <li><a href="https://www.mattcutts.com/blog/comments/feed/">Comments feed</a></li> <li><a href="https://wordpress.org/">WordPress.org</a></li> </ul> </div></div> </div></div></div></div><div id="footer" class="footer"><div class="wrap"><div class="gototop"><p><a href="#wrap" rel="nofollow">Return to top of page</a></p></div><div class="creds"><p>Copyright © 2024 · <a href="http://themeshaper.com">Matt Cutts Theme</a> on <a href="https://www.studiopress.com/">Genesis Framework</a> · <a href="https://wordpress.org/">WordPress</a> · <a href="https://www.mattcutts.com/blog/wp-login.php">Log in</a></p></div></div></div> </div> </div><img alt='css.php' src="https://www.mattcutts.com/blog/wp-content/plugins/cookies-for-comments/css.php?k=3de531496ba0108e2c81ab744516ec0d&o=i&t=1943848582" width='1' height='1' /><script type="text/javascript" src="https://stats.wp.com/e-202448.js" id="jetpack-stats-js" data-wp-strategy="defer"></script> <script type="text/javascript" id="jetpack-stats-js-after"> /* <![CDATA[ */ _stq = window._stq || []; _stq.push([ "view", JSON.parse("{\"v\":\"ext\",\"blog\":\"51241449\",\"post\":\"0\",\"tz\":\"-7\",\"srv\":\"www.mattcutts.com\",\"j\":\"1:13.6.1\"}") ]); _stq.push([ "clickTrackerInit", "51241449", "0" ]); /* ]]> */ </script> </body></html>