CINXE.COM

<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML+RDFa 1.0//EN" "http://www.w3.org/MarkUp/DTD/xhtml-rdfa-1.dtd"> <html xmlns="http://www.w3.org/1999/xhtml" lang="en" version="XHTML+RDFa 1.0" dir="ltr" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:dc="http://purl.org/dc/terms/" xmlns:foaf="http://xmlns.com/foaf/0.1/" xmlns:og="http://ogp.me/ns#" xmlns:rdfs="http://www.w3.org/2000/01/rdf-schema#" xmlns:sioc="http://rdfs.org/sioc/ns#" xmlns:sioct="http://rdfs.org/sioc/types#" xmlns:skos="http://www.w3.org/2004/02/skos/core#" xmlns:xsd="http://www.w3.org/2001/XMLSchema#"> <head profile="http://www.w3.org/1999/xhtml/vocab"> <meta http-equiv="Content-Type" content="text/html; charset=utf-8" /> <meta name="Generator" content="Drupal 7 (http://drupal.org)" /> <link rel="canonical" href="/templates-examples/merchandise" /> <link rel="shortlink" href="/node/51" /> <link rel="shortcut icon" href="https://identity.ucsf.edu/profiles/ucsf_b1gfoot/themes/ucsf_b1gfoot_theme/favicon.ico" type="image/vnd.microsoft.icon" /> <meta name="viewport" content="width=device-width, initial-scale=1, maximum-scale=1" /> <meta property="og:image" content="https://identity.ucsf.edu/profiles/ucsf_b1gfoot/themes/ucsf_b1gfoot_theme/img/img-metatag.jpg" /> <meta property="og:image:width" content="940" /> <meta property="twitter:image" content="https://identity.ucsf.edu/profiles/ucsf_b1gfoot/themes/ucsf_b1gfoot_theme/img/img-metatag.jpg" /> <meta property="twitter:card" content="summary" /> <meta property="og:site_name" content="UCSF Brand Identity" /> <meta property="twitter:url" content="https://identity.ucsf.edu/templates-examples/merchandise" /> <meta property="og:url" content="https://identity.ucsf.edu/templates-examples/merchandise" /> <meta property="twitter:title" content="Merchandise | UCSF Brand Identity" /> <meta property="og:title" content="Merchandise" /> <title>Merchandise | UCSF Brand Identity</title> <link type="text/css" rel="stylesheet" href="https://identity.ucsf.edu/sites/g/files/tkssra266/f/css/css_kShW4RPmRstZ3SpIC-ZvVGNFVAi0WEMuCnI0ZkYIaFw.css" media="all" /> <link type="text/css" rel="stylesheet" href="https://identity.ucsf.edu/sites/g/files/tkssra266/f/css/css_EJL_7lrjsH8BZ6q38g9TN9dgvY5IouUd4PiJZQyBEFI.css" media="all" /> <link type="text/css" rel="stylesheet" href="https://identity.ucsf.edu/sites/g/files/tkssra266/f/css/css_rV3Wod_e6ST6El0CA65NgFrvcFHnCpm1z0SGwM9reQg.css" media="all" /> <style type="text/css" media="all"> <![CDATA[/*> </style> <link type="text/css" rel="stylesheet" href="https://cdnjs.cloudflare.com/ajax/libs/hopscotch/0.2.5/css/hopscotch.min.css" media="all" /> <link type="text/css" rel="stylesheet" href="https://maxcdn.bootstrapcdn.com/font-awesome/4.4.0/css/font-awesome.min.css" media="all" /> <link type="text/css" rel="stylesheet" href="https://identity.ucsf.edu/sites/g/files/tkssra266/f/css/css_-5KGL3kpG9BJtjhjan_sSs2LNKUh8DXr0FbFKbHMQxM.css" media="all" /> <link type="text/css" rel="stylesheet" href="https://identity.ucsf.edu/sites/g/files/tkssra266/f/css/css_47DEQpj8HBSa-_TImW-5JCeuQeRkm5NMpJWZG3hSuFU.css" media="print" /> <style type="text/css" media="all"> <![CDATA[/*> </style> <link type="text/css" rel="stylesheet" href="https://identity.ucsf.edu/sites/g/files/tkssra266/f/css/css_StcZZY5AYSkYDUkI_3QyJhnZmk-OFdJWVY2A4NU11NA.css" media="all" /> <script type="text/javascript" src="https://identity.ucsf.edu/sites/g/files/tkssra266/f/js/js_Pt6OpwTd6jcHLRIjrE-eSPLWMxWDkcyYrPTIrXDSON0.js"></script> <script type="text/javascript" src="https://identity.ucsf.edu/sites/g/files/tkssra266/f/js/js_onbE0n0cQY6KTDQtHO_E27UBymFC-RuqypZZ6Zxez-o.js"></script> <script type="text/javascript" src="https://identity.ucsf.edu/sites/g/files/tkssra266/f/js/js_MItSgdSkwVZBTl5MsdgLy94Mp-HJ6pvBHirm2wMSuzA.js"></script> <script type="text/javascript" src="https://cdnjs.cloudflare.com/ajax/libs/hopscotch/0.2.5/js/hopscotch.min.js"></script> <script type="text/javascript" src="https://identity.ucsf.edu/sites/g/files/tkssra266/f/js/js_Md_O18EkEkENyifmdSaTOM057n9-b6JB039etuiVtGE.js"></script> <script type="text/javascript" src="https://www.googletagmanager.com/gtag/js?id=UA-174314-5"></script> <script type="text/javascript"> <![CDATA[//><!]]> </script> <script type="text/javascript"> <![CDATA[//><!]]> </script> <script type="text/javascript" src="https://identity.ucsf.edu/sites/g/files/tkssra266/f/js/js_3KU2G0XuUwThidq7lpTBQghUO1g1ty4dEdv-co66Xqw.js"></script> <script type="text/javascript" src="https://identity.ucsf.edu/sites/g/files/tkssra266/f/js/js__pev76oqunwyHrozBOUwthVLhzUZgLLfKlmOonOmdkg.js"></script> <script type="text/javascript"> <![CDATA[//><!]]> </script> </head> <body class="html not-front not-logged-in page-node page-node- page-node-51 node-type-page header--teal ucsf-b1gfoot font--header--helveticaneue nav--lock profile--grid sidebar sidebar--left sidebar-color--white" > <div id="skip-link"> <a href="#main-content" class="element-invisible element-focusable">Skip to main content</a> </div> <div id="page-wrapper"> <div id="page"> <div class="ucsf-top-header row-full-width no-logo"> <div class="inside"> <ul class="menu"> <li class="first"><a href="https://www.ucsf.edu">University of California San Francisco</a></li> <li><a href="https://www.ucsfhealth.org/">UCSF Health</a></li> <li><a href="https://www.ucsf.edu/search" title="">Search UCSF</a></li> <li><a href="https://www.ucsf.edu/about">About UCSF</a></li> </ul> </div> </div> <div id="header" class="row-full-width"> <div class="inside clearfix"> <h1 id="site-name"> <a href="/" title="Home" rel="home"> UCSF Brand Identity </a> </h1> <div class="region region-header"> <div id="block-search-form" class="block block-search"> <div class="content"> <form onsubmit="if(this.search_block_form.value=='Search'){ alert('Please enter a search'); return false; }" action="/templates-examples/merchandise" method="post" id="search-block-form" accept-charset="UTF-8"><div><div class="container-inline"> <h2 class="element-invisible">Search form</h2> <div class="form-item form-type-textfield form-item-search-block-form"> <label class="element-invisible" for="edit-search-block-form--2">Search... </label> <input title="Enter the terms you wish to search for." placeholder="Search..." class="text-input fa fa-search form-text" aria-hidden="" type="text" id="edit-search-block-form--2" name="search_block_form" value="" size="40" maxlength="128" /> </div> <div class="form-actions form-wrapper" id="edit-actions"><input type="submit" id="edit-submit" name="op" value="" class="form-submit" /></div><input type="hidden" name="form_build_id" value="form-M2j35YFDGDEgvmVXV-Oi3d-3cDNJw2IEWifra_RwU5Q" /> <input type="hidden" name="form_id" value="search_block_form" /> </div> </div></form> </div> </div> <div id="block-ucsf-b1gfoot-tweaks-header-socialmedia" class="block block-ucsf-b1gfoot-tweaks"> <div class="content"> <div class="nav-social"></div> </div> </div> <div id="block-menu-block-1" class="block block-menu-block"> <div class="content"> <div class="menu-block-wrapper menu-block-1 menu-name-main-menu parent-mlid-0 menu-level-1"> <ul class="menu"><li class="first expanded menu-mlid-1776"><a href="/brand-guide">Brand Guide</a><ul class="menu"><li class="first leaf menu-mlid-1811"><a href="/brand-guide/brand-story">Brand Story</a></li> <li class="leaf menu-mlid-1781"><a href="/brand-guide/logos">Logos</a></li> <li class="leaf menu-mlid-1786"><a href="/brand-guide/color">Color</a></li> <li class="leaf menu-mlid-1791"><a href="/brand-guide/fonts">Font/Typography</a></li> <li class="leaf menu-mlid-1796"><a href="/brand-guide/editorial-expression">Editorial Expression</a></li> <li class="leaf menu-mlid-1801"><a href="/brand-guide/visual-framework">Visual Framework</a></li> <li class="leaf menu-mlid-16836"><a href="/brand-guide/patterns" title="Patterns">Patterns</a></li> <li class="leaf menu-mlid-16831"><a href="/brand-guide/iconography">Iconography</a></li> <li class="leaf menu-mlid-1806"><a href="/brand-guide/using-ucsf-name">Using the UCSF Name</a></li> <li class="last leaf has-children menu-mlid-1816"><a href="/brand-guide/ucsf-health">UCSF Health Guidelines</a></li> </ul></li> <li class="expanded menu-mlid-2226"><a href="/print-digital">Print & Digital</a><ul class="menu"><li class="first leaf menu-mlid-1826"><a href="/print-digital/print-guidelines">Print Guidelines</a></li> <li class="leaf menu-mlid-1861"><a href="/print-digital/digital-guidelines">Digital Guidelines</a></li> <li class="leaf menu-mlid-1841"><a href="/print-digital/websites">Websites</a></li> <li class="last leaf menu-mlid-1866"><a href="/print-digital/social-media">Social Media</a></li> </ul></li> <li class="expanded menu-mlid-1731"><a href="/photography-video">Photography & Video</a><ul class="menu"><li class="first leaf menu-mlid-1846"><a href="/photography-and-video/photography-standards">Photography Standards</a></li> <li class="leaf menu-mlid-1876"><a href="/photography-video/brand-photography-library">Brand Photography Library</a></li> <li class="last leaf menu-mlid-1851"><a href="/photography-video/video-standards">Video Standards</a></li> </ul></li> <li class="expanded active-trail menu-mlid-1726"><a href="/templates-examples" class="active-trail">Templates & Examples</a><ul class="menu"><li class="first leaf menu-mlid-1741"><a href="/templates-examples/correspondence">Correspondence</a></li> <li class="leaf menu-mlid-1756"><a href="/templates-examples/presentation">Presentation</a></li> <li class="leaf menu-mlid-2231"><a href="/templates-examples/print-materials">Print Materials</a></li> <li class="leaf menu-mlid-2236"><a href="/templates-examples/posters-digital-signage">Posters & Digital Signage</a></li> <li class="leaf menu-mlid-1766"><a href="/templates-examples/campus-signage">Campus Signage</a></li> <li class="leaf active-trail active menu-mlid-1771"><a href="/templates-examples/merchandise" class="active-trail active">Merchandise</a></li> <li class="last leaf menu-mlid-13056"><a href="/zoom-backgrounds">Zoom Backgrounds</a></li> </ul></li> <li class="last leaf menu-mlid-1736"><a href="/faq-contact">FAQ</a></li> </ul></div> </div> </div> </div> </div> </div> <div id="breadcrumb" class="row-full-width"><div class="inside"><h2 class="element-invisible">You are here</h2><div class="breadcrumb"><a href="/">Home</a> > <a href="/templates-examples">Templates & Examples</a> > <span class="breadcrumb-page-title">Merchandise</span></div></div></div> <div class="content-top"> <div class="region region-content-top"> <div id="block-fieldblock-node-page-default-field-hero-header-content" class="block block-fieldblock"> <div class="content"> <div class="field field-name-field-hero-header-content field-type-text-long field-label-hidden"><div class="field-items"><div class="field-item even"><h1>Merchandise</h1> <p>The following page聽shows examples of how our visual system can come to life within UCSF branded apparel and merchandise. Branded merchandise using the UCSF logo must be approved by UCSF's Office of Communications.</p> </div></div></div> </div> </div> </div> </div> <div id="main-wrapper"> <div id="main" class="clearfix"> <div id="content" class="column"> <div class="inside"> <a id="main-content"></a> <div class="tabs"></div> <div class="region region-content"> <div id="block-system-main" class="block block-system"> <div class="content"> <div id="node-51" class="node node-page header--teal clearfix" about="/templates-examples/merchandise" typeof="sioc:Item foaf:Document"> <span property="dc:title" content="Merchandise" class="rdf-meta element-hidden"></span><span property="sioc:num_replies" content="0" datatype="xsd:integer" class="rdf-meta element-hidden"></span> <div class="content"> <div class="field field-name-field-body field-type-text-long field-label-hidden"><div class="field-items"><div class="field-item even"><h2>Apparel and Branded Items</h2> <p><strong>All non-clinical official apparel must be reviewed and approved by聽<a href="/cdn-cgi/l/email-protection#dab3bebfb4aeb3aea39aafb9a9bcf4bfbeaf">UCSF's Office of Communications</a> prior to production.</strong></p> <p>When designing official apparel, use the <a href="/brand-guide/logos">UCSF master logo</a> or your official department or division聽logo. Even on apparel, logos cannot be altered, and you should not place graphics or聽writing right next to the logo (i.e. Do not include the text "Center for XYZ" right under a UCSF logo.)聽</p> <p><strong><u>INSTRUCTIONS FOR DESIGNING AND ORDERING BRANDED ITEMS:</u> </strong></p> <ol> <li>Use an official UCSF logo and your lab/team/center/study/etc.聽name <em>written</em> in Arial or Garamond聽in a different location.聽If you are using a UCSF logo, your design must be compliant with聽the UCSF brand standards. If you're not sure which logo to use or want to request a logo for your department, take this short聽<a href="https://ucsf.co1.qualtrics.com/jfe/form/SV_a8BvvmElAbThP1k">Logo Quiz</a>聽to determine which UCSF logo is assigned to your area.</li> <li>Select a vendor to create a design aligned with UCSF brand standards. Reference our brand聽<a href="/brand-guide/color">colors</a> and <a href="/brand-guide/fonts">fonts</a>.聽Some apparel designs benefit from a <a href="/brand-guide/logos">logobox</a>. It鈥檚 a casual representation that works great for event specific merchandise. (Ex. AIDS Walk)</li> <li>Submit your design to the聽<a href="/cdn-cgi/l/email-protection#d8b1bcbdb6acb1aca198adbbabbef6bdbcad">UCSF's Office of Communications</a>聽for review.</li> <li>Once approved, order your merchandise.</li> </ol> <p>聽</p> <p><img alt="aids walk" height="344" src="/sites/g/files/tkssra266/f/wysiwyg/AIDSWalk2015_06_id_0.jpg" width="633" /></p> <h4>Logo Size</h4> <ul style="margin-left: 40px;"> <li>Logo sizing may be dependent on sizes and styles of apparel.</li> <li>The maximum area to represent your logo lock-up on official apparel is 4" wide or 1.5" high.</li> </ul> <p>聽</p> <div class="wysiwyg_twocols layout--50-50"> <div class="wysiwyg_twocols--first"> <h5>MAXIMUM WIDTH</h5> <hr /> <p><img alt="maximum width logo" height="540" src="/sites/g/files/tkssra266/f/wysiwyg/app6_mer_a_max_width%402x.png" width="750" /></p> <h5>聽</h5> </div> <div class="wysiwyg_twocols--second"> <h5>MAXIMUM HEIGHT</h5> <hr /> <p><img alt="MERCHANDISE MAX HEIGHT" height="540" src="/sites/g/files/tkssra266/f/wysiwyg/app6_mer_b_max_height%402x.png" typeof="foaf:Image" width="750" /></p> <p>聽</p> </div> </div> <h2>Examples</h2> <p><img alt="examples of branded merchandise" height="1042" src="/sites/g/files/tkssra266/f/wysiwyg/app6_merch_178_a.png" width="1604" /></p> <p>聽</p> <h4>Custom Promo Items</h4> <p>Depending on the design and logo use, we may ask you to print in two locations, which usually results in <em>slightly</em> higher cost per item. The lower cost option would be to use an official UCSF logo, and not include any addtional text.聽</p> <p>If ordering small promotional items like pens or buttons, consider the small printing space and readability. We suggest using <a href="/brand-guide/logos">UCSF master logo or logo box</a>.</p> <div class="wysiwyg_twocols layout--50-50"> <div class="wysiwyg_twocols--first"> <p><img alt="custom promo item examples" height="1146" src="/sites/g/files/tkssra266/f/wysiwyg/app6_merch_180_a.png" width="1604" /></p> </div> <div class="wysiwyg_twocols--second"> <p><img alt="custom promo item examples" height="1146" src="/sites/g/files/tkssra266/f/wysiwyg/app6_merch_180_b.png" width="1604" /></p> </div> </div> <h4>Lab Coats and Uniforms</h4> <p><strong>All clinical lab coats and official uniforms must be approved by the <a href="/cdn-cgi/l/email-protection#325a57535e465a5040535c5672475141541c575647">UCSF Health Marketing team</a> and the UCSF聽<a href="/cdn-cgi/l/email-protection#78111c1d160c110c01380d1b0b1e561d1c0d">Office of Communications</a>.</strong>聽</p> <p><strong>Preferred Vendors:</strong>聽UCSF has long-standing relationships with vendors who specialize in lab coats and uniforms. You may work with any vendor to order official apparel, however these vendors are aligned with UCSF brand standards.</p> <p><a class="btn--small btn--white--underline" href="http://missionlinen.com">Mission Linen</a></p> <p><a class="btn--small btn--white--underline" href="https://ucdavisstores.com/merchlist?searchtype=all&txtSearch=lab%20coat">UC DAVIS STORES</a></p> <p><img alt="lab coat examples" height="287" src="/sites/g/files/tkssra266/f/wysiwyg/app6_mer_c_apparel_photos%402x.png" width="1400" /></p> </div></div></div> </div> </div> </div> </div> </div> </div> </div> <div id="sidebar" class="column"> <div class="sidebar"> <div class="section"> <div class="region region-sidebar"> <div id="block-fieldblock-node-page-default-field-textarea-hero-sidebar" class="block block-fieldblock sidebar-banner"> <div class="content"> <div class="field field-name-field-textarea-hero-sidebar field-type-text-long field-label-hidden"><div class="field-items"><div class="field-item even"><p><a href="/templates-examples/correspondence">Correspondence聽禄</a></p> <p><a href="/templates-examples/presentation">Presentation聽禄</a></p> <p><a href="/templates-examples/print-materials">Print Materials聽</a><a href="/node/171">禄</a></p> <p><a href="/templates-examples/posters-digital-signage">Posters and Digital Signage聽禄</a></p> <p><a href="/templates-examples/campus-signage">Campus聽Signage聽禄</a></p> <p><strong><a href="/templates-examples/merchandise">Merchandise聽禄</a></strong></p> <p><a href="/zoom-backgrounds">Zoom Backgrounds聽禄</a></p> </div></div></div> </div> </div> </div> </div> </div> </div> </div></div> <div id="footer"> <div class="section"> <div class="region region-footer"> <div id="block-block-41" class="block block-block"> <div class="content"> <div class="wysiwyg_threecols layout--33-33-33"> <div class="wysiwyg_threecols--first bg--undefined bg--transparent"> <h5><a href="/brand-guide" style="color: #ffffff;">BRAND GUIDE</a></h5> <hr color="white" /> <p><a href="/brand-guide/logos" style="color: #ffffff;">Brand Story</a><br /> <a href="/brand-guide/logos" style="color: #ffffff;">Logos</a><br /> <a href="/brand-guide/color" style="color: #ffffff;">Colors</a><br /> <a href="/brand-guide/fonts" style="color: #ffffff;">Fonts/Typography</a><br /> <a href="/brand-guide/editorial-expression" style="color: #ffffff;">Editorial Expression</a><br /> <a href="/brand-guide/visual-framework" style="color: #ffffff;">Visual Framework</a><br /> <a href="/brand-guide/using-ucsf-name" style="color: #ffffff;">Using the UCSF Name</a><br /> <a href="/brand-guide/ucsf-health" style="color: #ffffff;">UCSF Health Guidelines</a></p> <p>聽</p> </div> <div class="wysiwyg_threecols--second bg--undefined bg--transparent"> <h5><a href="/print-digital" style="color: #ffffff;">PRINT & DIGITAL</a></h5> <hr color="white" /> <p><a href="/print-digital/digital-guidelines" style="color: #ffffff;">Print Guidelines</a><br /> <a href="/print-digital/digital-guidelines" style="color: #ffffff;">Digital Guidelines</a><br /> <a href="/print-digital/digital-colors" style="color: #ffffff;">Digital Colors</a><br /> <a href="/print-digital/websites" style="color: #ffffff;">Websites</a><br /> <a href="/print-digital/social-media" style="color: #ffffff;">Social Media</a></p> <p>聽</p> <h5><a href="/photography-video" style="color: #ffffff;">PHOTOGRAPHY & VIDEO</a></h5> <hr color="white" /> <p><a href="/photography-and-video/photography-standards" style="color: #ffffff;">Photography Standards</a><br /> <a href="/photography-video/brand-photography-library" style="color: #ffffff;">Brand Photography Library</a><br /> <a href="/photography-video/video-standards" style="color: #ffffff;">Video Standards</a></p> <p>聽</p> </div> <div class="wysiwyg_threecols--third bg--undefined bg--transparent"> <h5><a href="/templates-examples" style="color: #ffffff;">TEMPLATES & EXAMPLES</a></h5> <hr color="white" /> <p><a href="/templates-examples/correspondence" style="color: #ffffff;">Correspondence</a><br /> <a href="/templates-examples/presentation" style="color: #ffffff;">Presentation</a><br /> <a href="/templates-examples/print-materials" style="color: #ffffff;">Print Materials</a><br /> <a href="/templates-examples/posters-digital-signage" style="color: #ffffff;">Posters and Digital Signage</a><br /> <a href="/templates-examples/campus-signage" style="color: #ffffff;">Campus聽Signage</a><br /> <a href="/templates-examples/merchandise" style="color: #ffffff;">Merchandise</a></p> </div> </div> </div> </div> </div> <div class="footer-bottom"> <nav aria-label="Footer Navigation" class="footer--navigation"> <ul> <li><a href="https://www.ucsf.edu/accessibility-resources">Accessibility</a></li> <li><a href="https://www.ucsf.edu/website-privacy-policy">Privacy Policy</a></li> <li><a href="https://websites.ucsf.edu/website-terms-use">Terms of Use </a></li> <li><a href="https://websites.ucsf.edu/azlist">A-Z Website List</a></li> </ul> </nav> <div class="footer--copyright"> <p>© 2024 The Regents of the University of California</p> </div> </div> </div> </div> </div> </div> <script data-cfasync="false" src="/cdn-cgi/scripts/5c5dd728/cloudflare-static/email-decode.min.js"></script><script type="text/javascript"> <![CDATA[//><!]]> </script> <script type="text/javascript"> /*<![CDATA[*/ (function() { var sz = document.createElement('script'); sz.type = 'text/javascript'; sz.async = true; sz.src = '//siteimproveanalytics.com/js/siteanalyze_8343.js'; var s = document.getElementsByTagName('script')[0]; s.parentNode.insertBefore(sz, s); })(); /*]]>*/ </script> </body> </html>