Alexa Skills Kit for Business | Amazon Alexa Developers

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dppnLevel3Nav"> <li class="dppnfItem "> <a href="https://developer.amazon.com/en-US/docs/alexa/ask-overviews/what-is-the-alexa-skills-kit.html" class="dppnfLink"> <span class="dppnfTitle">Alexa Skills Kit</span> <span class="dppnfSubtitle"> </span> </a> </li> <li class="dppnfItem "> <a href="https://developer.amazon.com/docs/smarthome/understand-the-smart-home-skill-api.html" class="dppnfLink"> <span class="dppnfTitle">Smart Home Skills</span> <span class="dppnfSubtitle"> </span> </a> </li> <li class="dppnfItem "> <a href="https://developer.amazon.com/docs/smapi/ask-cli-intro.html" class="dppnfLink"> <span class="dppnfTitle">ASK CLI and SMAPI</span> <span class="dppnfSubtitle"> </span> </a> </li> </ul> </div> </li> <li class="dppnfItem accrItem"> <span class="dppnfLink"> <span class="dppnfTitle">Connect Your Device to Alexa</span> <span class="dppnfSubtitle"></span> </span> <div class="dpIconArrow accrHandle"></div> <div class="dppnLevel3NavWrap"> <ul class="dppnFlyout dppnLevel3Nav"> <li class="dppnfItem "> <a href="https://developer.amazon.com/docs/alexa/ack/overview.html" class="dppnfLink"> <span class="dppnfTitle">Alexa Connect Kit</span> <span class="dppnfSubtitle"> </span> </a> </li> <li class="dppnfItem "> <a href="https://developer.amazon.com/docs/smarthome/understand-the-smart-home-skill-api.html" class="dppnfLink"> <span class="dppnfTitle">Smart Home Skills</span> <span class="dppnfSubtitle"> </span> </a> </li> </ul> </div> </li> <li class="dppnfItem accrItem"> <span class="dppnfLink"> <span class="dppnfTitle">Alexa Smart Properties</span> <span class="dppnfSubtitle"></span> </span> <div class="dpIconArrow accrHandle"></div> <div class="dppnLevel3NavWrap"> <ul class="dppnFlyout dppnLevel3Nav"> <li class="dppnfItem "> <a href="https://developer.amazon.com/en-US/docs/alexa/alexa-smart-properties/about-alexa-for-hospitality.html" class="dppnfLink"> <span class="dppnfTitle">Hospitality</span> <span class="dppnfSubtitle"> </span> </a> </li> <li class="dppnfItem "> <a href="https://developer.amazon.com/en-US/docs/alexa/alexa-smart-properties/about-alexa-for-residential.html" class="dppnfLink"> <span class="dppnfTitle">Residential</span> <span class="dppnfSubtitle"> </span> </a> </li> <li class="dppnfItem "> <a href="https://developer.amazon.com/en-US/docs/alexa/alexa-smart-properties/about-asp-in-senior-living.html" class="dppnfLink"> <span class="dppnfTitle">Senior Living</span> <span class="dppnfSubtitle"> </span> </a> </li> <li class="dppnfItem "> <a href="https://developer.amazon.com/en-US/docs/alexa/alexa-smart-properties/about-asp-in-healthcare.html" class="dppnfLink"> <span class="dppnfTitle">Healthcare</span> <span class="dppnfSubtitle"> </span> </a> </li> </ul> </div> </li> <li class="dppnfItem accrItem"> <a href="https://developer.amazon.com/en-US/alexa/trainings_and_workshops" class="dppnfLink"> <span class="dppnfTitle">Alexa Trainings and Workshops</span> <span class="dppnfSubtitle"> </span> </a> </li> </ul> </div> </div> </li> <li class="dppnItem accrItem"> <a href="https://developer.amazon.com/en-US/blogs/alexa" class="dppnLink"> Blog </a> <div class="dpIconArrow accrHandle"></div> <div class="dppnFlyoutWrap"> <div class="dppnSecondaryNavWrap"> <ul class="dppnFlyout dppnSecondaryNav"> <li class="dppnfItem accrItem"> <a href="https://developer.amazon.com/en-US/blogs/alexa/alexa-skills-kit" class="dppnfLink"> <span class="dppnfTitle">Alexa Skills Kit</span> <span class="dppnfSubtitle"> </span> </a> </li> <li class="dppnfItem accrItem"> <a href="https://developer.amazon.com/en-US/blogs/alexa/device-makers" class="dppnfLink"> <span class="dppnfTitle">Device Makers</span> <span class="dppnfSubtitle"> </span> </a> </li> <li class="dppnfItem accrItem"> <a href="https://developer.amazon.com/en-US/blogs/alexa/alexa-auto" class="dppnfLink"> <span class="dppnfTitle">Alexa Auto</span> <span class="dppnfSubtitle"> </span> </a> </li> <li class="dppnfItem accrItem"> <a href="https://www.amazon.science/tag/alexa" class="dppnfLink"> <span class="dppnfTitle">Alexa Science</span> <span class="dppnfSubtitle"> </span> </a> </li> </ul> </div> </div> </li> <li class="dppnItem accrItem"> <a href="https://developer.amazon.com/en-US/alexa/insider" class="dppnLink"> Alexa Insider </a> </li> </ul> </nav> </div> </header> </div> </div> </div> <div class="root responsivegrid"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="SubNavComponent aem-GridColumn aem-GridColumn--default--12"> <div class="content"> <div style="background-color:#e6e6e6" class="blog-sub-header-component"> <div class="d-none d-sm-none d-md-block"> <ul class="sub-nav-items mt-none mb-none "> <li class="sub-nav-item "> <a class="font-black" href="/en-US/alexa/alexa-skills-kit"><span>Alexa Skills Kit</span></a> </li> <li class="sub-nav-item "><a class="font-black" href="/en-US/alexa/alexa-skills-kit/start"><span>Get Started</span></a></li> <li class="sub-nav-item "><a class="font-black" href="/en-US/alexa/alexa-skills-kit/get-deeper"><span>Get Deeper</span></a></li> <li class="sub-nav-item active"><a class="font-black" href="/en-US/alexa/alexa-skills-kit/grow-your-business"><span>Grow Your Business</span></a></li> <li class="sub-nav-item "><a class="font-black" href="/en-US/alexa/alexa-skills-kit/new"><span>What's New</span></a></li> <li class="sub-nav-item"> <div class="btn-section"> <a href="https://developer.amazon.com/alexa/console/ask" tabindex="0" target="https://developer.amazon.com/alexa/console/ask" class="cta-button d-inline-flex align-items-center justify-content-center cta-royal-blue">Console</a> </div> </li> </ul> </div> <div class="d-block d-sm-none d-none d-sm-block d-md-none"> <div id="subNabMControls" data-interval="false" style="background-color:#e6e6e6" class="sub-nav-items carousel slide mt-none mb-none" data-ride="carousel"> <div class="carousel-inner"> <div class="sub-nav-item carousel-item active"><a class="font-black" href="/en-US/alexa/alexa-skills-kit"><span>Alexa Skills Kit</span></a></div> <div class="sub-nav-item carousel-item "><a class="font-black" href="/en-US/alexa/alexa-skills-kit/start"><span>Get Started</span></a></div> <div class="sub-nav-item carousel-item "><a class="font-black" href="/en-US/alexa/alexa-skills-kit/get-deeper"><span>Get Deeper</span></a></div> <div class="sub-nav-item carousel-item selectedactive"><a class="font-black" href="/en-US/alexa/alexa-skills-kit/grow-your-business"><span>Grow Your Business</span></a></div> <div class="sub-nav-item carousel-item "><a class="font-black" href="/en-US/alexa/alexa-skills-kit/new"><span>What's New</span></a></div> <div class="sub-nav-item carousel-item"> <div class="btn-section"> <a href="https://developer.amazon.com/alexa/console/ask" tabindex="0" target="https://developer.amazon.com/alexa/console/ask" class="cta-button d-inline-flex align-items-center justify-content-center cta-royal-blue">Console</a> </div> </div> </div> <a 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srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/alexa-live/2021/backgrounds/al_2021_savethedate_hero_blank_1680x800@2x.png" /> </picture> <div class="inner-wrap-indent px-3 px-md-5"> <div class="row-component_wrapper p-large"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="columncontrol aem-GridColumn aem-GridColumn--default--12"> <div class="column-control col-12 px-0 mt-none mb-none "> <div class="column-control_wrapper" style="background:none"> <div class="column-control_wrapper_container65-35 clearfix gutter-blog"> <div class="column-control_wrapper_container65-35 content-section gutter-blog p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="title aem-GridColumn aem-GridColumn--default--12"> <div class="title-comp mt-none mb-small font-white"> <div class="title-comp_wrapper"> <a class="title-link" id="build-with-amazons-newest-devices-amp-services"></a> <div class="title-left text-left "> <h3><strong>Build with Amazon's Newest Devices & Services</strong></h3> </div> </div> </div> </div> <div class="text aem-GridColumn aem-GridColumn--default--12"> <div class="text-comp mt-none mb-none font-white"> <div class="text-comp_wrapper"> <div class="description "> <p></p><div style="text-align: left;"><strong>Introducing new products and services that bring ambient intelligence to life.</strong></div> <p></p> </div> </div> </div> </div> </div> </div> <div class="content-section gutter-blog p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="buttonComponent aem-GridColumn aem-GridColumn--default--12"> <div class="btn-section text-center mt-none mb-none " id="alexa-live"> <a href="https://developer.amazon.com/en-US/blogs/alexa/alexa-skills-kit/2021/09/build-with-amazons-newest-devices-and-services" tabindex="0" target="_blank" role="button" class="cta-button d-inline-flex align-items-center justify-content-center cta-blue ">Learn More</a> </div></div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div></div> <div class="rowComponent aem-GridColumn aem-GridColumn--default--12"> <div class="row-container " style="min-height: px;"> <div class="mt-none mb-none" style="background-color:none; "> <div class="inner-wrap-indent px-3 px-md-5"> <div class="row-component_wrapper p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="text aem-GridColumn aem-GridColumn--default--12"> <div class="text-comp mt-large mb-large font-black"> <div class="text-comp_wrapper"> <div class="description "> <p></p><p><a href="/en-US/alexa/alexa-skills-kit">Alexa Skills Kit </a>   >    <b>Grow Your Business</b></p> <p></p> </div> </div> </div> </div> </div> </div> </div> </div> </div></div> <div class="rowComponent aem-GridColumn aem-GridColumn--default--12"> <div class="row-container " style="min-height: px;"> <div class="mt-none mb-none" style="background-color:none; "> <div class="inner-wrap-indent px-3 px-md-5"> <div class="row-component_wrapper p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="columncontrol aem-GridColumn aem-GridColumn--default--12"> <div class="column-control col-12 px-0 mt-none mb-2x-large "> <div class="column-control_wrapper" style="background:none"> <div class="column-control_wrapper_container65-35 clearfix gutter-large"> <div class="column-control_wrapper_container65-35 content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="title aem-GridColumn aem-GridColumn--default--12"> <div class="title-comp mt-none mb-none font-black"> <div class="title-comp_wrapper"> <a class="title-link" id="grow-your-business-with-voice"></a> <div class="title-left text-left "> <h1>Grow Your Business with Voice</h1> </div> </div> </div> </div> <div class="text aem-GridColumn aem-GridColumn--default--12"> <div class="text-comp mt-none mb-none font-black"> <div class="text-comp_wrapper"> <div class="description "> <p></p><p>Voice interfaces have changed how people interact with technology and services. Customers use Alexa billions of times each week through hundreds of millions of Alexa devices, in their living rooms, kitchens, bedrooms, cars, and more. They use voice in place of mobile devices and in situations where they used no device previously. You can take advantage to better serve your current customers as well as reach and acquire new ones. </p> <p></p> </div> </div> </div> </div> </div> </div> <div class="content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="image-component aem-GridColumn aem-GridColumn--default--12"> <div class="image-rte "> <div class="image-rte_wrapper "> <div class="image-pos"> <div class="image-wrap d-flex align-items-center justify-content-start "> <picture> <source media="(min-width: 768px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/hf/hero-feature_business_528x200.png/_jcr_content/renditions/cq5dam.web.1280.1280.webp"></source> <source media="(max-width: 767px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/hf/hero-feature_business_528x200.png/_jcr_content/renditions/cq5dam.web.668.432.webp"></source> <img alt="Grow Your Business" src="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/hf/hero-feature_business_528x200.png" /> </picture> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> <div class="columncontrol aem-GridColumn aem-GridColumn--default--12"> <div class="column-control col-12 px-0 mt-none mb-2x-large "> <div class="column-control_wrapper" style="background:none"> <div class="column-control_wrapper_container33-33-33 clearfix gutter-large"> <div class="content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="image-rte aem-GridColumn aem-GridColumn--default--12"> <div class="image-rte font-black mt-none mb-none " id="expand-your-reach"> <div class="image-rte_wrapper" style="background:none"> <div class="textHold "> <div class="text-wrap text-left "> <h5>Expand Your Reach</h5> </div> <div class="rte-text "><p>Make it easy for customers to access your news, music, and other content and services using their voices, whether at home or on the go.</p> </div> </div> </div> </div></div> </div> </div> <div class="content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="image-rte aem-GridColumn aem-GridColumn--default--12"> <div class="image-rte font-black mt-none mb-none " id="let-your-brand-speak"> <div class="image-rte_wrapper" style="background:none"> <div class="textHold "> <div class="text-wrap text-left "> <h5>Let Your Brand Speak</h5> </div> <div class="rte-text "><p>Build experiences that let customers interact with your games, characters, and other brand assets in new ways. You can also innovate building voice-only experiences.</p> </div> </div> </div> </div></div> </div> </div> <div class="content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="image-rte aem-GridColumn aem-GridColumn--default--12"> <div class="image-rte font-black mt-none mb-none " id="sell-goods-and-services"> <div class="image-rte_wrapper" style="background:none"> <div class="textHold "> <div class="text-wrap text-left "> <h5>Sell Goods and Services</h5> </div> <div class="rte-text "><p>Generate additional revenue by selling your company's goods and services or premium content using transaction features.</p> </div> </div> </div> </div></div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div></div> <div class="rowComponent aem-GridColumn aem-GridColumn--default--12"> <div class="row-container " style="min-height: px;"> <div class="mt-none mb-none" style="background-color:#f6f6f6; "> <div class="inner-wrap-indent px-3 px-md-5"> <div class="row-component_wrapper p-medium"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="title aem-GridColumn aem-GridColumn--default--12"> <div class="title-comp mt-none mb-none font-black"> <div class="title-comp_wrapper"> <a class="title-link" id="on-this-page"></a> <div class="left "> <h6>On this page:</h6> </div> </div> </div> </div> <div class="text aem-GridColumn aem-GridColumn--default--12"> <div class="text-comp mt-none mb-none font-black" id="on-this-page"> <div class="text-comp_wrapper"> <div class="description "> <p><a href="#expands-reach">Expand Your Reach </a>   |    <a href="#brand-speaks">Let Your Brand Speak</a>    |     <a href="#sells-goods-services">Sell Goods and Services</a>    |    <a href="#ways-to-market-your-skills">Ways to Market Your Skills</a>     |     <a href="#additional-resources">Additional Resources</a> </p> </div> </div> </div> </div> </div> </div> </div> </div> </div></div> <div class="rowComponent aem-GridColumn aem-GridColumn--default--12"> <div class="row-container " style="min-height: px;"> <div class="mt-none mb-none" style="background-color:none; "> <div class="inner-wrap-indent px-3 px-md-5"> <div class="row-component_wrapper p-large"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="columncontrol aem-GridColumn aem-GridColumn--default--12"> <div class="column-control col-12 px-0 mt-none mb-2x-large "> <div class="column-control_wrapper" style="background:none"> <div class="column-control_wrapper_container65-35 clearfix gutter-large"> <div class="column-control_wrapper_container65-35 content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="title aem-GridColumn aem-GridColumn--default--12"> <div class="title-comp mt-none mb-large font-black" id="expands-reach"> <div class="title-comp_wrapper"> <a class="title-link" id="expand-your-reach"></a> <div class="title-left text-left "> <h2>Expand Your Reach</h2> </div> </div> </div> </div> <div class="text aem-GridColumn aem-GridColumn--default--12"> <div class="text-comp mt-none mb-none font-black"> <div class="text-comp_wrapper"> <div class="description "> <p>Engage millions of new and existing customers wherever they are. Let customers use their voices to easily access your news, music, and other content and services at home, on the go, and through multiple device types—including smart speakers, smart TVs, cars, headphones, and more.</p> </div> </div> </div> </div> </div> </div> <div class="content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> </div> </div> </div> </div> </div> </div> <div class="rowComponent aem-GridColumn aem-GridColumn--default--12"> <div class="row-container " style="min-height: px;"> <div style="background-color:#FFFFFF; "> <div class="inner-wrap-indent px-3 px-md-5"> <div class="row-component_wrapper "> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="columncontrol aem-GridColumn aem-GridColumn--default--12"> <div class="column-control col-12 px-0 mt-none mb-none "> <div class="column-control_wrapper" style="background:none"> <div class="column-control_wrapper_container33-33-33 clearfix gutter-large"> <div class="content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="image-rte aem-GridColumn aem-GridColumn--default--12"> <div class="image-rte font-black mt-none mb-none " id="expand-your-reach_headspace"> <div class="image-rte_wrapper" style="background:none"> <div class="image-pos"> <a href="https://build.amazonalexadev.com/rs/365-EFI-026/images/RAIN_Headspace_Final05082020.pdf" target="_blank" tabindex="0"> <div class="image-wrap d-flex align-items-center justify-content-start"> <picture> <source media="(min-width: 768px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/blog-headers/case-study_headspace_954x240.png/_jcr_content/renditions/cq5dam.web.1380.1380.webp"></source> <source media="(max-width: 767px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/blog-headers/case-study_headspace_954x240.png/_jcr_content/renditions/cq5dam.web.768.432.webp"></source> <img class="banner-image" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/blog-headers/case-study_headspace_954x240.png" /> </picture> </div> </a> </div> <div class="textHold yesTP"> <div class="text-wrap text-left "> <h6>Headspace</h6> </div> <div class="rte-text "><p>Headspace reimagined its meditation app for voice to provide a customer experience free of mobile interruptions. Customers are responding to the simpler and more seamless option by linking accounts, trying premium experiences, and coming back for more.   </p> </div> <div class="cta-wrap text-left"> <a class="cta-link " tabindex="0" href="https://build.amazonalexadev.com/rs/365-EFI-026/images/RAIN_Headspace_Final05082020.pdf" style="color:#0066C0" target="_blank">Read Story</a> </div> </div> </div> </div></div> </div> </div> <div class="content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="image-rte aem-GridColumn aem-GridColumn--default--12"> <div class="image-rte font-black mt-none mb-none " id="expand-your-reach_indusassist"> <div class="image-rte_wrapper" style="background:none"> <div class="image-pos"> <a href="https://build.amazonalexadev.com/rs/365-EFI-026/images/ActiveAI_IndusInd_Final05082020.pdf" target="_blank" tabindex="0"> <div class="image-wrap d-flex align-items-center justify-content-start"> <picture> <source media="(min-width: 768px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/blog-headers/blog_indusind_954x240.png/_jcr_content/renditions/cq5dam.web.1380.1380.webp"></source> <source media="(max-width: 767px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/blog-headers/blog_indusind_954x240.png/_jcr_content/renditions/cq5dam.web.768.432.webp"></source> <img class="banner-image" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/blog-headers/blog_indusind_954x240.png" /> </picture> </div> </a> </div> <div class="textHold yesTP"> <div class="text-wrap text-left "> <h6>IndusAssist</h6> </div> <div class="rte-text "><p>Induslnd Bank created IndusAssist, a secure voice banking solution, to address its customers’ most common informational and transactional needs. The bank drove fast adoption of IndusAssist which now covers 74% of all customer transactions requests. </p> </div> <div class="cta-wrap text-left"> <a class="cta-link " tabindex="0" href="https://build.amazonalexadev.com/rs/365-EFI-026/images/ActiveAI_IndusInd_Final05082020.pdf" style="color:#0066C0" target="_blank">Read Story</a> </div> </div> </div> </div></div> </div> </div> <div class="content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="image-rte aem-GridColumn aem-GridColumn--default--12"> <div class="image-rte font-black mt-none mb-none " id="expand-your-reach_npr"> <div class="image-rte_wrapper" style="background:none"> <div class="image-pos"> <a href="https://build.amazonalexadev.com/rs/365-EFI-026/images/VaynerMedia_NPRWaitWaitWhatQuiz_08042020%281%29.pdf" target="_blank" tabindex="0"> <div class="image-wrap d-flex align-items-center justify-content-start"> <picture> <source media="(min-width: 768px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/case-study_npr_954x240.png/_jcr_content/renditions/cq5dam.web.1380.1380.webp"></source> <source media="(max-width: 767px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/case-study_npr_954x240.png/_jcr_content/renditions/cq5dam.web.768.432.webp"></source> <img class="banner-image" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/case-study_npr_954x240.png" /> </picture> </div> </a> </div> <div class="textHold yesTP"> <div class="text-wrap text-left "> <h6>NPR: Wait Wait Quiz</h6> </div> <div class="rte-text "><p>NPR worked with VaynerMedia to design a highly engaging Alexa skill that remains fresh with timely new quiz questions refreshed every week. The interactive game that tests fans' knowledge supports customer retention, helping it maintain a sizable recurring weekly audience. The skill has received over 4,000 reviews as of June 2020.</p> </div> <div class="cta-wrap text-left"> <a class="cta-link " tabindex="0" href="https://build.amazonalexadev.com/rs/365-EFI-026/images/VaynerMedia_NPRWaitWaitWhatQuiz_08042020%281%29.pdf" style="color:#0066C0" target="_blank">Read Story</a> </div> </div> </div> </div></div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div></div> </div> </div> </div> </div> </div></div> <div class="rowComponent aem-GridColumn aem-GridColumn--default--12"> <div class="row-container " style="min-height: px;"> <div style="background-color:#FFFFFF; "> <div class="inner-wrap-indent px-3 px-md-5"> <div class="row-component_wrapper "> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="image-component aem-GridColumn aem-GridColumn--default--12"> <div class="image-rte "> <div class="image-rte_wrapper "> <div class="image-pos"> <div class="image-wrap d-flex align-items-center justify-content-start "> <picture> <source media="(min-width: 768px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/layout-graphics/line_darkgrey_1280x1.png/_jcr_content/renditions/cq5dam.web.1280.1280.webp"></source> <source media="(max-width: 767px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/layout-graphics/line_darkgrey_300x1.png/_jcr_content/renditions/cq5dam.web.1280.1280.webp"></source> <img alt="line-break" src="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/layout-graphics/line_darkgrey_1280x1.png" /> </picture> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div></div> <div class="rowComponent aem-GridColumn aem-GridColumn--default--12"> <div class="row-container " style="min-height: px;"> <div class="mt-none mb-none" style="background-color:none; "> <div class="inner-wrap-indent px-3 px-md-5"> <div class="row-component_wrapper p-large"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="columncontrol aem-GridColumn aem-GridColumn--default--12"> <div class="column-control col-12 px-0 mt-none mb-2x-large "> <div class="column-control_wrapper" style="background:none"> <div class="column-control_wrapper_container65-35 clearfix gutter-large"> <div class="column-control_wrapper_container65-35 content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="title aem-GridColumn aem-GridColumn--default--12"> <div class="title-comp mt-none mb-large font-black" id="brand-speaks"> <div class="title-comp_wrapper"> <a class="title-link" id="let-your-brand-speak"></a> <div class="title-left text-left "> <h2>Let Your Brand Speak</h2> </div> </div> </div> </div> <div class="text aem-GridColumn aem-GridColumn--default--12"> <div class="text-comp mt-none mb-none font-black"> <div class="text-comp_wrapper"> <div class="description "> <p>Use voice to close the distance between your brand and your customers. Make it simple, natural, and hands-free for customers to interact with your products and services. Utilize the games, stories, and content you’ve already made, or create new voice-first experiences for your customers.</p> </div> </div> </div> </div> </div> </div> <div class="content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> </div> </div> </div> </div> </div> </div> <div class="rowComponent aem-GridColumn aem-GridColumn--default--12"> <div class="row-container " style="min-height: px;"> <div style="background-color:#FFFFFF; "> <div class="inner-wrap-indent px-3 px-md-5"> <div class="row-component_wrapper "> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="columncontrol aem-GridColumn aem-GridColumn--default--12"> <div class="column-control col-12 px-0 mt-none mb-none "> <div class="column-control_wrapper" style="background:none"> <div class="column-control_wrapper_container33-33-33 clearfix gutter-large"> <div class="content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="image-rte aem-GridColumn aem-GridColumn--default--12"> <div class="image-rte font-black mt-none mb-none " id="let-your-brand-speak_ubisoft"> <div class="image-rte_wrapper" style="background:none"> <div class="image-pos"> <a href="https://build.amazonalexadev.com/rs/365-EFI-026/images/RGA_Ubisoft_Final05082020.pdf" target="_self" tabindex="0"> <div class="image-wrap d-flex align-items-center justify-content-start"> <picture> <source media="(min-width: 768px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/blog-headers/case-study_ubisoft_954x240.png/_jcr_content/renditions/cq5dam.web.1380.1380.webp"></source> <source media="(max-width: 767px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/blog-headers/case-study_ubisoft_954x240.png/_jcr_content/renditions/cq5dam.web.768.432.webp"></source> <img class="banner-image" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/blog-headers/case-study_ubisoft_954x240.png" /> </picture> </div> </a> </div> <div class="textHold yesTP"> <div class="text-wrap text-left "> <h6>Ubisoft</h6> </div> <div class="rte-text "><p>To drum up excitement for the launch of Assassin’s Creed Odyssey, Ubisoft created a game companion experience for Alexa. In the Spartan skill, Alexios delivers in-game information, answers questions, and even tells jokes to engage and delight fans at home. Ubisoft also produced a funny and well-received video featuring Alexios in action.</p> </div> <div class="cta-wrap text-left"> <a class="cta-link " tabindex="0" href="https://build.amazonalexadev.com/rs/365-EFI-026/images/RGA_Ubisoft_Final05082020.pdf" style="color:#0066C0" target="_self">Read Story</a> </div> </div> </div> </div></div> </div> </div> <div class="content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="image-rte aem-GridColumn aem-GridColumn--default--12"> <div class="image-rte font-black mt-none mb-none " id="let-your-brand-speak_disney"> <div class="image-rte_wrapper" style="background:none"> <div class="image-pos"> <a href="https://build.amazonalexadev.com/rs/365-EFI-026/images/Creativity_Disney%20Hits%20Challenge_Final050720.pdf" target="_self" tabindex="0"> <div class="image-wrap d-flex align-items-center justify-content-start"> <picture> <source media="(min-width: 768px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/case-study_disney-records_954x240.png/_jcr_content/renditions/cq5dam.web.1380.1380.webp"></source> <source media="(max-width: 767px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/case-study_disney-records_954x240.png/_jcr_content/renditions/cq5dam.web.768.432.webp"></source> <img class="banner-image" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/case-study_disney-records_954x240.png" /> </picture> </div> </a> </div> <div class="textHold yesTP"> <div class="text-wrap text-left "> <h6>Disney: Disney Music Group</h6> </div> <div class="rte-text "><p>The Disney Hits Challenge skill collaborated with Creativity Inc to offer a new way for customers to engage with Disney’s music library and discover the Disney Hits playlist on streaming music services. Disney supports the skill with a digital campaign across their owned channels, including DTC emails, social media, and live event activations. A trailer explaining the gameplay also went live on YouTube and across socials at launch. It has received more than 500,000 unique plays.</p> </div> <div class="cta-wrap text-left"> <a class="cta-link " tabindex="0" href="https://build.amazonalexadev.com/rs/365-EFI-026/images/Creativity_Disney%20Hits%20Challenge_Final050720.pdf" style="color:#0066C0" target="_self">Read Story</a> </div> </div> </div> </div></div> </div> </div> <div class="content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="image-rte aem-GridColumn aem-GridColumn--default--12"> <div class="image-rte font-black mt-none mb-none " id="expand-your-reach_generalmills"> <div class="image-rte_wrapper" style="background:none"> <div class="image-pos"> <a href="https://build.amazonalexadev.com/rs/365-EFI-026/images/Xandra_LuckyCharms_Final05082020.pdf" target="_self" tabindex="0"> <div class="image-wrap d-flex align-items-center justify-content-start"> <picture> <source media="(min-width: 768px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/case-study_lucky-charms_954x240.png/_jcr_content/renditions/cq5dam.web.1380.1380.webp"></source> <source media="(max-width: 767px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/case-study_lucky-charms_954x240.png/_jcr_content/renditions/cq5dam.web.768.432.webp"></source> <img class="banner-image" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/case-study_lucky-charms_954x240.png" /> </picture> </div> </a> </div> <div class="textHold yesTP"> <div class="text-wrap text-left "> <h6>General Mills: Lucky Charms</h6> </div> <div class="rte-text "><p>Lucky Charms partnered with Xandra to create one of the first story telling Alexa skills for a CPG brand in an effort to elevate their presence and drive instant association among the increasing number of families using voice assistants at home. Lucky and his magical friends take customers on an immersive choose-your-own-adventure that allows for experimentation in their modern story telling strategy and the creation of a sonic identity. The skill is highly engaging, with over 160 sessions per day on average.</p> </div> <div class="cta-wrap text-left"> <a class="cta-link " tabindex="0" href="https://build.amazonalexadev.com/rs/365-EFI-026/images/Xandra_LuckyCharms_Final05082020.pdf" style="color:#0066C0" target="_self">Read Story</a> </div> </div> </div> </div></div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div></div> </div> </div> </div> </div> </div></div> <div class="rowComponent aem-GridColumn aem-GridColumn--default--12"> <div class="row-container " style="min-height: px;"> <div style="background-color:#FFFFFF; "> <div class="inner-wrap-indent px-3 px-md-5"> <div class="row-component_wrapper "> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="image-component aem-GridColumn aem-GridColumn--default--12"> <div class="image-rte "> <div class="image-rte_wrapper "> <div class="image-pos"> <div class="image-wrap d-flex align-items-center justify-content-start "> <picture> <source media="(min-width: 768px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/layout-graphics/line_darkgrey_1280x1.png/_jcr_content/renditions/cq5dam.web.1280.1280.webp"></source> <source media="(max-width: 767px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/layout-graphics/line_darkgrey_300x1.png/_jcr_content/renditions/cq5dam.web.1280.1280.webp"></source> <img alt="line-break" src="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/layout-graphics/line_darkgrey_1280x1.png" /> </picture> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div></div> <div class="rowComponent aem-GridColumn aem-GridColumn--default--12"> <div class="row-container " style="min-height: px;"> <div class="mt-none mb-none" style="background-color:none; "> <div class="inner-wrap-indent px-3 px-md-5"> <div class="row-component_wrapper p-large"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="columncontrol aem-GridColumn aem-GridColumn--default--12"> <div class="column-control col-12 px-0 mt-none mb-2x-large "> <div class="column-control_wrapper" style="background:none"> <div class="column-control_wrapper_container65-35 clearfix gutter-large"> <div class="column-control_wrapper_container65-35 content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="title aem-GridColumn aem-GridColumn--default--12"> <div class="title-comp mt-none mb-large font-black" id="sells-goods-services"> <div class="title-comp_wrapper"> <a class="title-link" id="sell-goods-and-services"></a> <div class="title-left text-left "> <h2>Sell Goods and Services</h2> </div> </div> </div> </div> <div class="text aem-GridColumn aem-GridColumn--default--12"> <div class="text-comp mt-none mb-medium font-black"> <div class="text-comp_wrapper"> <div class="description "> <p>Become a pioneer and build the future of premium and shopping experiences on voice. With Alexa, you can sell your company's goods and services or premium voice content using transaction features.</p> </div> </div> </div> </div> <div class="buttonComponent aem-GridColumn aem-GridColumn--default--12"> <div class="btn-section text-left mt-none mb-none "> <a href="/en-US/alexa/alexa-skills-kit/get-deeper/transaction-api" tabindex="0" target="_self" role="button" class="cta-button d-inline-flex align-items-center justify-content-center cta-blue ">Learn More</a> </div></div> </div> </div> <div class="content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> </div> </div> </div> </div> </div> </div> <div class="rowComponent aem-GridColumn aem-GridColumn--default--12"> <div class="row-container " style="min-height: px;"> <div style="background-color:#FFFFFF; "> <div class="inner-wrap-indent px-3 px-md-5"> <div class="row-component_wrapper "> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="columncontrol aem-GridColumn aem-GridColumn--default--12"> <div class="column-control col-12 px-0 mt-none mb-large "> <div class="column-control_wrapper" style="background:none"> <div class="column-control_wrapper_container33-33-33 clearfix gutter-large"> <div class="content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="image-rte aem-GridColumn aem-GridColumn--default--12"> <div class="image-rte font-black mt-none mb-none " id="sell-goods-and-services_sony-pictures-television"> <div class="image-rte_wrapper" style="background:none"> <div class="image-pos"> <a href="https://developer.amazon.com/en-US/blogs/alexa/alexa-skills-kit/2019/06/sony-pictures-television-grows-its-brand-and-reaches-new-customers-with-monetized-alexa-skills-jeopardy-and-who-wants-to-be-a-millionaire" target="_blank" tabindex="0"> <div class="image-wrap d-flex align-items-center justify-content-start"> <picture> <source media="(min-width: 768px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/blog-headers/case-study_sony_954x240.png/_jcr_content/renditions/cq5dam.web.1380.1380.webp"></source> <source media="(max-width: 767px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/blog-headers/case-study_sony_954x240.png/_jcr_content/renditions/cq5dam.web.768.432.webp"></source> <img class="banner-image" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/blog-headers/case-study_sony_954x240.png" /> </picture> </div> </a> </div> <div class="textHold yesTP"> <div class="text-wrap text-left "> <h6>Sony Pictures Television </h6> </div> <div class="rte-text "><p>Sony Pictures Television built Alexa skills to bring Jeopardy! and Who Wants to Be a Millionaire to millions of fans at home. Both games include premium content—Jeopardy! via a subscription and Millionaire via a consumable model—to give fans more of the content they love.  </p> </div> <div class="cta-wrap text-left"> <a class="cta-link " tabindex="0" href="https://developer.amazon.com/en-US/blogs/alexa/alexa-skills-kit/2019/06/sony-pictures-television-grows-its-brand-and-reaches-new-customers-with-monetized-alexa-skills-jeopardy-and-who-wants-to-be-a-millionaire" style="color:#0066C0" target="_blank">Read Story</a> </div> </div> </div> </div></div> </div> </div> <div class="content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="image-rte aem-GridColumn aem-GridColumn--default--12"> <div class="image-rte font-black mt-none mb-none " id="sell-goods-and-services_headsup"> <div class="image-rte_wrapper" style="background:none"> <div class="image-pos"> <a href="https://build.amazonalexadev.com/rs/365-EFI-026/images/VaynerMedia_HeadsUp_Final05072020.pdf" target="_blank" tabindex="0"> <div class="image-wrap d-flex align-items-center justify-content-start"> <picture> <source media="(min-width: 768px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/case-study_heads-up_954x240.png/_jcr_content/renditions/cq5dam.web.1380.1380.webp"></source> <source media="(max-width: 767px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/case-study_heads-up_954x240.png/_jcr_content/renditions/cq5dam.web.768.432.webp"></source> <img class="banner-image" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/case-study_heads-up_954x240.png" /> </picture> </div> </a> </div> <div class="textHold yesTP"> <div class="text-wrap text-left "> <h6>The Ellen DeGeneres Show: HeadsUp!</h6> </div> <div class="rte-text "><p>VaynerMedia helped The Ellen DeGeneres Show translate their popular game Heads Up! into a voice-first experience, reimagining the gameplay to be driven by audio clues. Fans of the game and show loved the voice-first game, so much so that they played through the content quickly and wanted more. Listening to their customer’s feedback, they created more content and introduced In-Skill Purchasing (ISP) options, allowing customers to purchase additional premium content from within the skill.</p> </div> <div class="cta-wrap text-left"> <a class="cta-link " tabindex="0" href="https://build.amazonalexadev.com/rs/365-EFI-026/images/VaynerMedia_HeadsUp_Final05072020.pdf" style="color:#0066C0" target="_blank">Read Story</a> </div> </div> </div> </div></div> </div> </div> <div class="content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="image-rte aem-GridColumn aem-GridColumn--default--12"> <div class="image-rte font-black mt-none mb-none " id="expand-your-reach_luminary"> <div class="image-rte_wrapper" style="background:none"> <div class="image-pos"> <a href="https://build.amazonalexadev.com/rs/365-EFI-026/images/RAIN_Luminary_Final05072020.pdf" target="_self" tabindex="0"> <div class="image-wrap d-flex align-items-center justify-content-start"> <picture> <source media="(min-width: 768px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/case-study_luminary_954x240.png/_jcr_content/renditions/cq5dam.web.1380.1380.webp"></source> <source media="(max-width: 767px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/case-study_luminary_954x240.png/_jcr_content/renditions/cq5dam.web.768.432.webp"></source> <img class="banner-image" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/case-studies/case-study_luminary_954x240.png" /> </picture> </div> </a> </div> <div class="textHold yesTP"> <div class="text-wrap text-left "> <h6>Luminary</h6> </div> <div class="rte-text "><p>Luminary, a leading premium podcasting service, worked with Rain to bring their service to customers through their Alexa devices as a new way for listeners to enjoy their content. To attract new listeners, they integrated monetization into their skill in the form of subscriptions. This includes the use of the Buy Once Enjoy Everywhere (BOEE) model where users can subscribe through the skill and also have access to Luminary Premium on their other devices.</p> </div> <div class="cta-wrap text-left"> <a class="cta-link " tabindex="0" href="https://build.amazonalexadev.com/rs/365-EFI-026/images/RAIN_Luminary_Final05072020.pdf" style="color:#0066C0" target="_self">Read Story</a> </div> </div> </div> </div></div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div></div> </div> </div> </div> </div> </div></div> <div class="rowComponent aem-GridColumn aem-GridColumn--default--12"> <div class="row-container " style="min-height: px;"> <div class="mt-none mb-none" style="background-color:#f6f6f6; "> <div class="inner-wrap-indent px-3 px-md-5"> <div class="row-component_wrapper p-large"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="title aem-GridColumn aem-GridColumn--default--12"> <div class="title-comp mt-none mb-none font-black"> <div class="title-comp_wrapper"> <a class="title-link" id="ready-to-start"></a> <div class="title-left text-left "> <h2>Ready to Start?</h2> </div> </div> </div> </div> <div class="text aem-GridColumn aem-GridColumn--default--12"> <div class="text-comp mt-none mb-medium font-black"> <div class="text-comp_wrapper"> <div class="description "> <p></p><div style="text-align: left;">Start building your skill with the Alexa Skills Kit, or hire an experienced agency to build your skill for you.</div> <p></p> </div> </div> </div> </div> <div class="columncontrol aem-GridColumn aem-GridColumn--default--12"> <div class="column-control col-12 px-0 mt-none mb-none " id="not-a-developer"> <div class="column-control_wrapper" style="background:none"> <div class="column-control_wrapper_container16-16-16-16-16-16 clearfix gutter-none"> <div class="content-section gutter-none p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="buttonComponent aem-GridColumn aem-GridColumn--default--12"> <div class="btn-section text-center mt-none mb-none " id="ready-to-start_get-started"> <a href="/en-US/alexa/alexa-skills-kit/start" tabindex="0" target="_self" role="button" class="cta-button d-inline-flex align-items-center justify-content-center cta-royal-blue ">Get Started</a> </div></div> </div> </div> <div class="content-section gutter-none p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="buttonComponent aem-GridColumn aem-GridColumn--default--12"> <div class="btn-section text-center mt-none mb-none " id="ready-to-start_find-an-agency"> <a href="https://developer.amazon.com/en-US/alexa/skill-building-agencies" tabindex="0" target="_self" role="button" class="cta-button d-inline-flex align-items-center justify-content-center cta-green ">Find an Agency</a> </div></div> </div> </div> <div class="content-section gutter-none p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> </div> </div> <div class="content-section gutter-none p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> </div> </div> <div class="content-section gutter-none p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> </div> </div> <div class="content-section gutter-none p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div></div> <div class="rowComponent aem-GridColumn aem-GridColumn--default--12"> <div class="row-container " style="min-height: px;"> <div class="mt-none mb-none" style="background-color:none; "> <div class="inner-wrap-indent px-3 px-md-5"> <div class="row-component_wrapper p-large"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="title aem-GridColumn aem-GridColumn--default--12"> <div class="title-comp mt-none mb-large font-black"> <div class="title-comp_wrapper"> <a class="title-link" id="ways-to-market-your-skills"></a> <div class="title-left text-left "> <h2>Ways to Market Your Skills</h2> </div> </div> </div> </div> <div class="rowComponent aem-GridColumn aem-GridColumn--default--12"> <div class="row-container " style="min-height: px;"> <div style="background-color:#FFFFFF; "> <div class="inner-wrap-indent px-3 px-md-5"> <div class="row-component_wrapper "> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="columncontrol aem-GridColumn aem-GridColumn--default--12"> <div class="column-control col-12 px-0 mt-none mb-none "> <div class="column-control_wrapper" style="background:none"> <div class="column-control_wrapper_container33-33-33 clearfix gutter-large"> <div class="content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="image-rte aem-GridColumn aem-GridColumn--default--12"> <div class="image-rte font-black mt-none mb-none " id="reach-more-customers-with-quick-links-for-alexa-(beta)"> <div class="image-rte_wrapper" style="background:none"> <div class="textHold "> <div class="text-wrap text-left "> <h5>Reach More Customers with Quick Links for Alexa (Beta)</h5> </div> <div class="rte-text "><p>Add a link from your mobile app, website, or online ads that customers can click to launch your skill.</p> </div> <div class="cta-wrap text-left"> <a class="cta-link " tabindex="0" href="https://developer.amazon.com/en-US/blogs/alexa/alexa-skills-kit/2020/07/quick-links-custom-tasks-isp" style="color:#0066C0" target="_self">Learn More</a> </div> </div> </div> </div></div> </div> </div> <div class="content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="image-rte aem-GridColumn aem-GridColumn--default--12"> <div class="image-rte font-black mt-none mb-none " id="promotion-by-amazon"> <div class="image-rte_wrapper" style="background:none"> <div class="textHold "> <div class="text-wrap text-left "> <h5>Promotion by Amazon</h5> </div> <div class="rte-text "><p>Make your skill more likely to be promoted across Amazon’s marketing channels.</p> </div> <div class="cta-wrap text-left"> <a class="cta-link " tabindex="0" href="https://developer.amazon.com/en-US/blogs/alexa/alexa-skills-kit/2018/07/best-practices-to-make-your-alexa-skills-eligible-for-amazon-promotion" style="color:#0066C0" target="_self">Learn More</a> </div> </div> </div> </div></div> </div> </div> <div class="content-section gutter-large p-none"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="image-rte aem-GridColumn aem-GridColumn--default--12"> <div class="image-rte font-black mt-none mb-none " id="marketing-guidelines"> <div class="image-rte_wrapper" style="background:none"> <div class="textHold "> <div class="text-wrap text-left "> <h5>Marketing Guidelines</h5> </div> <div class="rte-text "><p>Refer to our guidelines for using the Amazon Echo and Alexa brands.</p> </div> <div class="cta-wrap text-left"> <a class="cta-link " tabindex="0" href="https://developer.amazon.com/en-US/docs/alexa/faq/alexa-skills-marketing-guidelines.html" style="color:#0066C0" target="_self">See Guidelines</a> </div> </div> </div> </div></div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div></div> </div> </div> </div> </div> </div></div> <div class="rowComponent aem-GridColumn aem-GridColumn--default--12"> <div class="row-container " style="min-height: px;"> <div style="background-color:#FFFFFF; "> <div class="inner-wrap-indent px-3 px-md-5"> <div class="row-component_wrapper "> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="image-component aem-GridColumn aem-GridColumn--default--12"> <div class="image-rte "> <div class="image-rte_wrapper "> <div class="image-pos"> <div class="image-wrap d-flex align-items-center justify-content-start "> <picture> <source media="(min-width: 768px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/layout-graphics/line_darkgrey_1280x1.png/_jcr_content/renditions/cq5dam.web.1280.1280.webp"></source> <source media="(max-width: 767px)" srcset="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/layout-graphics/line_darkgrey_300x1.png/_jcr_content/renditions/cq5dam.web.1280.1280.webp"></source> <img alt="line-break" src="//ds6yc8t7pnx74.cloudfront.net/content/dam/alexa/common/layout-graphics/line_darkgrey_1280x1.png" /> </picture> </div> </div> </div> </div> </div> </div> </div> </div> </div> </div></div> <div class="rowComponent aem-GridColumn aem-GridColumn--default--12"> <div class="row-container " style="min-height: px;"> <div class="mt-none mb-none" style="background-color:#404951; "> <div class="inner-wrap-indent px-3 px-md-5"> <div class="row-component_wrapper p-large"> <div class="aem-Grid aem-Grid--12 aem-Grid--default--12 "> <div class="columncontrol aem-GridColumn aem-GridColumn--default--12"> <div 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