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Localized Enterprise Programs : Suppliers’ Recruitment Drive
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Originally initiated in 2021, this program continues to operate with defined business-to-consumer (B2C) goals set for 2025. In particular, its primary objectives include promoting gender equality and social inclusivity within the supply chain, thereby fostering a more diverse and equitable business environment in Thailand. Moreover, the positive implications of this program extend beyond Unilever’s operations; it not only enhances supply chain resilience but also "contributes to the economic empowerment of diverse SMEs, supporting broader socio-economic growth in the region."","datePublished":"2024-09-25T16:06:02Z","headline":"Localized Enterprise Programs","publisher":{"@type":"Organization","name":"TREND HUNTER Inc.","url":"https:\/\/www.trendhunter.com","logo":{"@type":"ImageObject","url":"https:\/\/cdn.trendhunterstatic.com\/Logo2019-400.png"},"dateModified":"2024-09-25T16:06:02Z","mainEntityOfPage":"https:\/\/www.trendhunter.com\/trends\/suppliers-recruitment-drive"},"author":{"@type":"Person","name":"Debra John","url":"https:\/\/www.trendhunter.com\/DebraJ"},"image":{"@type":"ImageObject","url":"https:\/\/cdn.trendhunterstatic.com\/thumbs\/546\/suppliers-recruitment-drive.jpeg?auto=webp","width":800,"height":533}} </script> <style> :root{--btn-hover:#EA2027}; </style> <style> .tha__loginDialog{position:absolute; bottom:50%; transform:translateY(50%);background:rgba(255,255,255,0.7);padding:15px;width:calc(100% - 80px); margin:5px;left:5px;} .tha__loginDialogMessage{font-size:19px;text-align:center; font-weight:bold; margin-bottom:20px;} .tha__loginDialogButtons{text-align:center;} .tha__loginDialogButton{display:inline-block;width:auto;} .tha__loginDialogButton:first-child{margin-right:5px;} .tha__loginDialogButton:last-child{margin-left:5px;} .tha--toplist .tha__loginDialog{position:relative; bottom:0%; transform:none; width:100%; margin:0px; margin-bottom:var(--aspace); border:1px solid black;left:0px;background:white;} .tha--ideablurred .tha__articleInner{display:flex; flex-flow:column;} .tha--ideablurred .tha__gallery {order:0;} /*reverted*/ .tha--ideablurred .gal__mainImage{max-height:40vh; } .th--hasdisplay .tha--trends .tha__title2{text-align:left;} .th--hasdisplay .tha--trends .tha__references{text-align:left;} .tha--news .tha__scoreCont{display:none; } @media(max-width:767px){ .tha__loginDialog{width:calc(100% - 20px);} } </style> </head> <body class='th th--hasdisplay' data-url='/trends/suppliers-recruitment-drive' data-id='546574'> <header class='th__header thh thh--hasCatMenu thh--needsCatPages th__header--hasdisplay'> <!--[if lt IE 9]><div class='thh__ie8msg'>This site will not display correctly with your browser. 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class='tha__btn gal__similar' data-btn='gallerynext'> <div class='gal__similarNum'>10</div> <div class='gal__similarText'>SIMILAR</br>PHOTOS</div></button> </div> </div> <div class='tha__articleBody'> <a href='https://www.cleanthesky.com?source=eyJwIjoiaHR0cHM6XC9cL3d3dy50cmVuZGh1bnRlci5jb21cL3RyZW5kc1wvc3VwcGxpZXJzLXJlY3J1aXRtZW50LWRyaXZlIiwiYWQiOiJjbGVhbnRoZXNreS1iMy0yIn0%3D' class='tha__bb cts__banner' data-bn='cleanthesky-b3-2' style='width:300px; height:300px; float:right; margin:0px 0px 20px 20px;'><img alt='Clean the Sky - Positive Eco Trends & Breakthroughs' src='https://cdn.trendhunterstatic.com/banners/cleanthesky/cleanthesky-b3-2.png?auto=webp' width=300 height=300 /></a> <h2 class='tha__title2'>Unilever Introduced a Suppliers’ Recruitment Drive in Thailand</h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='/DebraJ'>Debra John</a> — September 25, 2024 — <a class='tha__bcLink tha__bcLink--category' href='/socialgood'>Social Good</a></div><div class='tha__referenceLinks'> References: <a target='_blank' href='https://www.weareaptn.org/2021/08/17/ossmep-x-unilever-suppliers-diversity-inclusion-project/' class='tha__referenceLink' rel='nofollow noreferrer'>weareaptn.org</a> & <a target='_blank' href='https://www.unilever.com/sustainability/equity-diversity-and-inclusion/promoting-diverse-suppliers/' class='tha__referenceLink' rel='nofollow noreferrer'>unilever</a></div></div><div class='tha__social'> <a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open("https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsuppliers-recruitment-drive","_blank");' rel='nofollow' href='javascript:void(0);' >Share on Facebook</a> <a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open("https://twitter.com/intent/tweet?text=Localized+Enterprise+Programs+-+Unilever+Introduced+a+Suppliers%E2%80%99+Recruitment+Drive+in+Thailand&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsuppliers-recruitment-drive","_blank");' href='javascript:void(0);'>Share on Twitter</a> <a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open("https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsuppliers-recruitment-drive&title=Localized+Enterprise+Programs+-+Unilever+Introduced+a+Suppliers%E2%80%99+Recruitment+Drive+in+Thailand","_blank");' href='javascript:void(0);'>Share on LinkedIn</a> <a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open("https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsuppliers-recruitment-drive&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F546%2Fsuppliers-recruitment-drive.jpeg%3Fauto%3Dwebp&description=Localized+Enterprise+Programs+-+Unilever+Introduced+a+Suppliers%E2%80%99+Recruitment+Drive+in+Thailand","_blank");' href='javascript:void(0);'>Share on Pinterest</a> </div><div class='tha__articleText tha__articleText--hasAt'>Unilever has partnered with the Thailand Office of SME Promotion Board (OSMEP) to launch "the country's first diverse suppliers’ recruitment drive; this initiative represents a nationwide effort to identify and engage local and diverse small and medium-sized enterprises (SMEs) to participate in Unilever’s supplier development program."<br /> <br /> Originally initiated in 2021, this program continues to operate with defined business-to-consumer (B2C) goals set for 2025. In particular, its primary objectives include promoting gender equality and social inclusivity within the supply chain, thereby fostering a more diverse and equitable business environment in Thailand. Moreover, the positive implications of this program extend beyond Unilever’s operations; it not only enhances supply chain resilience but also "contributes to the economic empowerment of diverse SMEs, supporting broader socio-economic growth in the region."<br /> <br /> Image Credit: Shutterstock</div><div class='tpt__aSecCont'><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Trend Themes</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Gender-inclusive Supply Chains - </b>Gender-inclusive supply chains are emerging as a pivotal strategy to foster diversity and equity within business operations, enhancing overall corporate social responsibility.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. SME Empowerment Programs - </b>SME empowerment programs are becoming crucial in driving regional economic growth and resilience through the active involvement of local small and medium-sized enterprises.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Localized Supplier Development - </b>Localized supplier development initiatives are being increasingly adopted to tailor support and resources to specific regional needs, thereby bolstering local economies.</div> </div></div> </div><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Industry Implications</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Consumer Goods - </b>The consumer goods industry can benefit from integrating diverse local suppliers to enhance supply chain robustness and drive socioeconomic improvement.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. SME Support Services - </b>SME support services are seeing a growing demand as large corporations and governments seek to empower small businesses for broader economic impact.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Diversity Consulting - </b>Diversity consulting is increasingly vital as companies aim to embed inclusive practices within their supply chains to meet evolving societal expectations.</div> </div></div> </div></div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>6</div><div class='tha__scoreLbl'>Score</div></div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:53%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:47%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:37%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:63%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:89%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:11%'></div></div></div></div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'></span><span class='demo__male demo__genderBox'></span><span class='demo__male demo__genderBox'></span><span class='demo__male demo__genderBox'></span><span class='demo__female demo__genderBox'></span><span class='demo__female demo__genderBox'></span><span class='demo__female demo__genderBox'></span><span class='demo__female demo__genderBox'></span></div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'></span><span class='demo__ageBox demo__child'></span><span class='demo__ageBox demo__kid'></span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'></span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'></span><span class='demo__ageBox demo__senior'></span></div></div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-0px;background-position-y:-158px ;background-color:#000000; '></div></div></div></div></div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='546574'>VIEW MORE STATS <i class='material-icons'>expand_more</i></button></a><a class='tha__articleBtn' href='https://www.trendhunter.com/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT</button></a><a class='tha__articleBtn' href='https://www.trendhunter.com/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY</button></a></div><div class='tha__advancedStats tas'></div> </div> </div> <div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:60%;'></div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:40%;'></div></div> </article> <aside class='tha__asideCont'> <a href='https://www.trendhunter.com/megatrends' class='tha__sbb tha__sbb--tr' > Learn to Hunt Ideas <div class='tha__sbbImg thai thai--bg' style='background-image:url("https://cdn.trendhunterstatic.com/icons/tha/lazyplaceholder.jpeg");' data-src='https://cdn.trendhunterstatic.com/i/2023/learn-to-hunt-ideas-and-trends2.png?auto=webp'></div> </a> <div class="sbb2 sbb2--display"> <div class="sbb2__display"> <a href="https://www.cleanthesky.com?source=eyJwIjoiaHR0cHM6XC9cL3d3dy50cmVuZGh1bnRlci5jb21cL3RyZW5kc1wvc3VwcGxpZXJzLXJlY3J1aXRtZW50LWRyaXZlIiwiYWQiOiJjbGVhbnRoZXNreS1iMzYtOSJ9"><img class="cts__banner" data-bn="cleanthesky-b36-9" alt="Clean the Sky - Positive Eco Trends & Breakthroughs" src="https://cdn.trendhunterstatic.com/banners/cleanthesky/cleanthesky-b36-9.png?auto=webp" width=300 height=600 /></a> </div> </div> </aside> </div> <div class='tha__bottom'> <div class='tha__relPage' data-page='0'><a data-is='230c' data-id='535153' data-pc='1' href='/trends/diversitypromoting' class='tha__relArticle thar thar--five '> <div class='thar__imgCont'><img width=468 height=150 class='thar__img' alt='Diversity-Promoting Beauty Campaigns' loading='lazy' src='https://cdn.trendhunterstatic.com/phpthumbnails/535/535153/535153_1_230c.jpeg?auto=webp' /></div> <div class='thar__text'> <div class='thar__title1'>Diversity-Promoting Beauty Campaigns</div> <div class='thar__title2'>e.l.f. 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type='application/json'>{"546574":{"cn":"Social Good","cu":"socialgood","t1":"Localized Enterprise Programs","pc":"1","ab":"<h2 class='tha__title2'>Unilever Introduced a Suppliers\u2019 Recruitment Drive in Thailand<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/DebraJ'>Debra John<\/a> \u2014 September 25, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/socialgood'>Social Good<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.weareaptn.org\/2021\/08\/17\/ossmep-x-unilever-suppliers-diversity-inclusion-project\/' class='tha__referenceLink' rel='nofollow noreferrer'>weareaptn.org<\/a> & <a target='_blank' href='https:\/\/www.unilever.com\/sustainability\/equity-diversity-and-inclusion\/promoting-diverse-suppliers\/' class='tha__referenceLink' rel='nofollow noreferrer'>unilever<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsuppliers-recruitment-drive\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Localized+Enterprise+Programs+-+Unilever+Introduced+a+Suppliers%E2%80%99+Recruitment+Drive+in+Thailand&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsuppliers-recruitment-drive\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsuppliers-recruitment-drive&title=Localized+Enterprise+Programs+-+Unilever+Introduced+a+Suppliers%E2%80%99+Recruitment+Drive+in+Thailand\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsuppliers-recruitment-drive&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F546%2Fsuppliers-recruitment-drive.jpeg%3Fauto%3Dwebp&description=Localized+Enterprise+Programs+-+Unilever+Introduced+a+Suppliers%E2%80%99+Recruitment+Drive+in+Thailand\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Unilever has partnered with the Thailand Office of SME Promotion Board (OSMEP) to launch \"the country's first diverse suppliers\u2019 recruitment drive; this initiative represents a nationwide effort to identify and engage local and diverse small and medium-sized enterprises (SMEs) to participate in Unilever\u2019s supplier development program.\"<br \/>\n<br \/>\nOriginally initiated in 2021, this program continues to operate with defined business-to-consumer (B2C) goals set for 2025. In particular, its primary objectives include promoting gender equality and social inclusivity within the supply chain, thereby fostering a more diverse and equitable business environment in Thailand. Moreover, the positive implications of this program extend beyond Unilever\u2019s operations; it not only enhances supply chain resilience but also \"contributes to the economic empowerment of diverse SMEs, supporting broader socio-economic growth in the region.\"<br \/>\n<br \/>\nImage Credit: Shutterstock<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Gender-inclusive Supply Chains - <\/b>Gender-inclusive supply chains are emerging as a pivotal strategy to foster diversity and equity within business operations, enhancing overall corporate social responsibility.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. SME Empowerment Programs - <\/b>SME empowerment programs are becoming crucial in driving regional economic growth and resilience through the active involvement of local small and medium-sized enterprises.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Localized Supplier Development - <\/b>Localized supplier development initiatives are being increasingly adopted to tailor support and resources to specific regional needs, thereby bolstering local economies.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Consumer Goods - <\/b>The consumer goods industry can benefit from integrating diverse local suppliers to enhance supply chain robustness and drive socioeconomic improvement.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. SME Support Services - <\/b>SME support services are seeing a growing demand as large corporations and governments seek to empower small businesses for broader economic impact.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Diversity Consulting - <\/b>Diversity consulting is increasingly vital as companies aim to embed inclusive practices within their supply chains to meet evolving societal expectations.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>6<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:53%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:47%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:37%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:63%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:89%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:11%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-0px;background-position-y:-158px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='546574'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:60%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:40%;'><\/div><\/div>","u":"\/trends\/suppliers-recruitment-drive","t":"Localized Enterprise Programs : Suppliers’ Recruitment Drive "},"539495":{"cn":"Fashion","cu":"fashion","t1":"Sustainable Singaporean Skincare","pc":"1","ab":"<h2 class='tha__title2'>Belle Femme Offers Inclusive and Accessible Skincare Solutions<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/kanesadavid'>Kanesa D<\/a> \u2014 July 11, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/socialgood'>Social Good<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/bellefemmesg.com\/' class='tha__referenceLink' rel='nofollow noreferrer'>bellefemmesg<\/a> & <a target='_blank' href='https:\/\/sg.finance.yahoo.com\/news\/belle-femme-launches-range-sustainable-040500687.html' class='tha__referenceLink' rel='nofollow noreferrer'>sg.finance.yahoo<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbelle-femme\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Sustainable+Singaporean+Skincare+-+Belle+Femme+Offers+Inclusive+and+Accessible+Skincare+Solutions&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbelle-femme\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbelle-femme&title=Sustainable+Singaporean+Skincare+-+Belle+Femme+Offers+Inclusive+and+Accessible+Skincare+Solutions\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbelle-femme&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F546%2Fsuppliers-recruitment-drive.jpeg%3Fauto%3Dwebp&description=Sustainable+Singaporean+Skincare+-+Belle+Femme+Offers+Inclusive+and+Accessible+Skincare+Solutions\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Singaporean skincare brand Belle Femme is debuting a new website for its personal care products, providing consumers with eco-conscious and effective solutions through a new online medium. With a solid commitment to sustainability, Belle Femme is pioneering eco-friendly packaging and sourcing ingredients exclusively from certified ethical suppliers, appealing to shoppers who value the impact of their purchases. <br \/>\n<br \/>\nThese eco-minded practices are integral to the brand's mission of minimizing waste and reducing carbon emissions throughout its supply chain. Despite the diverse brands and products in the market, Belle Femme remains dedicated to maintaining affordability without compromising its sustainability goals.<br \/>\n<br \/>\nInterested consumers can now purchase Belle Femme's products in stores and online through the brand's new online platform.<br \/>\n<br \/>\nImage Credit: Belle Femme<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Eco-friendly Packaging - <\/b>Belle Femme\u2019s commitment to eco-friendly packaging offers an innovative approach to reducing environmental impact in the skincare industry.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Ethical Sourcing - <\/b>Sourcing ingredients exclusively from certified ethical suppliers sets a new standard in responsible production for personal care brands.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Affordable Sustainability - <\/b>Maintaining affordable pricing while upholding sustainability goals addresses the growing consumer demand for green yet accessible products.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Skincare - <\/b>The introduction of inclusive and eco-conscious skincare solutions meets the needs of a diversified market looking for ethical and eco-friendly alternatives.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. E-commerce - <\/b>Launching an online platform for sustainable skincare products taps into the rising trend of digital retail and remote shopping preferences.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Sustainable Packaging - <\/b>Innovating within sustainable packaging provides opportunities for reducing waste and improving the environmental footprint of consumer goods.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>7.7<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:76%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:24%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:76%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:24%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:78%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:22%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='539495'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:77%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:23%;'><\/div><\/div>","u":"\/trends\/belle-femme","t":"Sustainable Singaporean Skincare : belle femme"},"537720":{"cn":"Marketing","cu":"marketing","t1":"Beauty Tech Initiatives","pc":"1","ab":"<h2 class='tha__title2'>L\u2019Or\u00e9al Brings Big Bang Beauty Teach Innovation Program to Northern Asia<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/DebraJ'>Debra John<\/a> \u2014 June 25, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/socialgood'>Social Good<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.beautypackaging.com\/contents\/view_breaking-news\/2024-06-24\/loreal-launches-big-bang-beauty-tech-innovation-program-in-north-asia\/' class='tha__referenceLink' rel='nofollow noreferrer'>beautypackaging<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbig-bang-beauty\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Beauty+Tech+Initiatives+-+L%E2%80%99Or%C3%A9al+Brings+Big+Bang+Beauty+Teach+Innovation+Program+to+Northern+Asia&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbig-bang-beauty\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbig-bang-beauty&title=Beauty+Tech+Initiatives+-+L%E2%80%99Or%C3%A9al+Brings+Big+Bang+Beauty+Teach+Innovation+Program+to+Northern+Asia\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbig-bang-beauty&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F546%2Fsuppliers-recruitment-drive.jpeg%3Fauto%3Dwebp&description=Beauty+Tech+Initiatives+-+L%E2%80%99Or%C3%A9al+Brings+Big+Bang+Beauty+Teach+Innovation+Program+to+Northern+Asia\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>L\u2019Or\u00e9al expands its Big Bang Beauty Tech Innovation Program to Northern Asia, bringing to life L'Or\u00e9al North Asia Zone's Beauty Triangle strategy, which aims to integrate the distinct strengths of China-Beauty, Korea-Beauty, and Japan-Beauty.\"<br \/>\n<br \/>\nThis strategic growth aims to maximize synergies and foster increased collaboration, capitalizing on the unique and robust ecosystem of the region. By harnessing the \"combined expertise and innovations from China, Korea, and Japan, L'Or\u00e9al is positioned to drive significant advancements in the beauty industry.\"<br \/>\n<br \/>\nIn the tech industry, L'Or\u00e9al's Big Bang Beauty Tech Innovation Program catalyzes technological advancements. By fostering collaboration between beauty and tech sectors, the program encourages the development of cutting-edge technologies and smart beauty solutions. This includes advancements in personalized skincare, AI-driven beauty tools, and sustainable packaging innovations. The program's focus on technology-driven beauty solutions will not only enhance consumer experiences but also drive growth and innovation within the tech industry.<br \/>\n<br \/>\nImage Credit: L\u2019Or\u00e9al<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Personalized Skincare Solutions - <\/b>The merger of beauty and technology is leading to highly customized skincare regimens through advanced AI analytics.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. AI-driven Beauty Tools - <\/b>Technological innovation is producing intelligent beauty tools that adapt to users' needs in real-time, offering a more tailored beauty experience.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Sustainable Beauty Packaging - <\/b>Eco-friendly packaging innovation is gaining traction as the beauty industry seeks environmentally sustainable solutions, reducing its carbon footprint.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Beauty Industry - <\/b>Digital transformation in the beauty sector opens new frontiers for personalized, intelligent, and sustainable beauty solutions.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Tech Industry - <\/b>Technological advancements fostered by beauty tech programs are spurring new developments in AI, smart devices, and sustainable materials.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Sustainability Industry - <\/b>The focus on sustainable innovation within beauty tech highlights the industry's role in promoting eco-friendly practices and materials.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>6.7<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:66%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:34%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:61%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:39%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:75%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:25%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-0px;background-position-y:-158px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='537720'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:67%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:33%;'><\/div><\/div>","u":"\/trends\/big-bang-beauty","t":"Beauty Tech Initiatives : Big Bang Beauty"},"543159":{"cn":"Social Good","cu":"socialgood","t1":"Food Insecurity Retail Campaigns","pc":"1","ab":"<h2 class='tha__title2'>Asda 'You Buy, We Donate' Benefits BBC Children in Need<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/Michael.Hemsworth'>Michael Hemsworth<\/a> \u2014 August 15, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/socialgood'>Social Good<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.unilever.co.uk' class='tha__referenceLink' rel='nofollow noreferrer'>unilever<\/a> & <a target='_blank' href='https:\/\/grocerytrader.co.uk\/unilever-partners-with-asda-to-help-combat-food-insecurity\/' class='tha__referenceLink' rel='nofollow noreferrer'>grocerytrader<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fasda-you-buy-we-donate\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Food+Insecurity+Retail+Campaigns+-+Asda+%27You+Buy%2C+We+Donate%27+Benefits+BBC+Children+in+Need&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fasda-you-buy-we-donate\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fasda-you-buy-we-donate&title=Food+Insecurity+Retail+Campaigns+-+Asda+%27You+Buy%2C+We+Donate%27+Benefits+BBC+Children+in+Need\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fasda-you-buy-we-donate&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F546%2Fsuppliers-recruitment-drive.jpeg%3Fauto%3Dwebp&description=Food+Insecurity+Retail+Campaigns+-+Asda+%27You+Buy%2C+We+Donate%27+Benefits+BBC+Children+in+Need\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>The Asda 'You Buy, We Donate' campaign is being run thanks to a partnership between Unilever and Asda in the UK to benefit BBC Children in Need in the UK as a way to raise funds for those who need it. The campaign is running from August 8 through September 10, 2024 at Asda locations and showcases a number of Unilever brands including Hellmann's, Pot Noodle and Radox. The campaign aims to drive awareness of food insecurity during school holidays and will be promoted through in-store marketing endeavors at Asda locations across the UK to help spur involvement.<br \/>\n<br \/>\nCustomer Director for Asda at Unilever Jo Taylor spoke on the Asda 'You Buy, We Donate' campaign saying, \"We are delighted to be working with two influential partners in Asda and the iconic BBC Children in Need this year to continue the support for helping to end food poverty for children in the UK. Our ambition is to create positive and lasting change across the UK for the children who need it most.\u201d<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Innovative Social Responsibility Campaigns - <\/b>Businesses partnering with non-profits to address food insecurity represent a forward-thinking approach to corporate social responsibility.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Collaborative Retail Partnerships - <\/b>Retailers collaborating with major brands to support charitable initiatives can create impactful campaigns that resonate with consumers.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. In-store Marketing for Social Causes - <\/b>Leveraging in-store marketing to promote awareness for social issues like food insecurity highlights the evolving role of retail spaces.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Retail Industry - <\/b>Transforming traditional retail strategies to incorporate social impact initiatives can foster consumer loyalty and engagement.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Nonprofit Sector - <\/b>Collaborations with commercial brands open new avenues for funding and visibility for nonprofit organizations addressing urgent social needs.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Food and Beverage Industry - <\/b>Brands focusing on partnerships that emphasize social responsibility can enhance their market positioning and consumer trust.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>6.1<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:55%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:45%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:45%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:55%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:83%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:17%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__child'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid'><\/span><span class='demo__ageBox demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-0px;background-position-y:-316px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='543159'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:61%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:39%;'><\/div><\/div>","u":"\/trends\/asda-you-buy-we-donate","t":"Food Insecurity Retail Campaigns : Asda 'You Buy, We Donate'"},"540216":{"cn":"Eco","cu":"eco","t1":"Environmental Sustainability Business Initiatives","pc":"1","ab":"<h2 class='tha__title2'>Butterfly Pavilion Organized a Special Coalition<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/knedelch'>Kalin Ned<\/a> \u2014 July 17, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/socialgood'>Social Good<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/butterflies.org\/bee-sustainable\/' class='tha__referenceLink' rel='nofollow noreferrer'>butterflies.org<\/a> & <a target='_blank' href='https:\/\/www.accesswire.com\/viewarticle.aspx?id=889614&lang=en' class='tha__referenceLink' rel='nofollow noreferrer'>accesswire<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbutterfly-pavilions\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Environmental+Sustainability+Business+Initiatives+-+Butterfly+Pavilion+Organized+a+Special+Coalition&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbutterfly-pavilions\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbutterfly-pavilions&title=Environmental+Sustainability+Business+Initiatives+-+Butterfly+Pavilion+Organized+a+Special+Coalition\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbutterfly-pavilions&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F546%2Fsuppliers-recruitment-drive.jpeg%3Fauto%3Dwebp&description=Environmental+Sustainability+Business+Initiatives+-+Butterfly+Pavilion+Organized+a+Special+Coalition\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Arrow Electronics has joined a notable initiative, organized by the Butterfly Pavilion. It aims at promoting environmental sustainability through the Businesses for Environmental Excellence (BEE) Sustainable Partners Program. Butterfly Pavilion's coalition focuses on the conservation of essential pollinators such as butterflies, bees, and beetles. <br \/>\n<br \/>\nAs part of this program, member companies are committed to restoring or conserving a significant area of habitat \u2014 300 acres across eight municipalities in Colorado. The Butterfly Pavilion will contribute by providing educational resources, including expert-led sessions at member sites that emphasize the importance of pollinators. Additionally, employees from participating companies will have the chance to engage directly with horticulture teams, aiding in habitat restoration efforts in nearby public spaces.<br \/>\n<br \/>\nImage Credit: Butterfly Pavilion<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Corporate Ecosystem Partnerships - <\/b>Collaborative efforts between corporations and environmental organizations highlight a trend in addressing sustainability on a larger scale.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Employee Engagement in Conservation - <\/b>Involving employees in hands-on conservation efforts is growing as a method to align corporate culture with environmental values.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Pollinator-focused Sustainability - <\/b>Emphasis on pollinator conservation showcases a specialized approach to environmental sustainability, targeting key species crucial for ecosystem health.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Electronics - <\/b>The electronics industry is embracing sustainability initiatives, reflecting a shift towards corporate responsibility and environmental stewardship.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Environmental Education - <\/b>Providing educational resources on pollinator conservation represents a burgeoning opportunity within the environmental education sector.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Corporate Social Responsibility - <\/b>Companies are increasingly integrating sustainable practices into their CSR strategies, enhancing their commitment to community and ecological well-being.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>5.4<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:43%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:57%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:41%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:59%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:79%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:21%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='540216'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:54%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:46%;'><\/div><\/div>","u":"\/trends\/butterfly-pavilions","t":"Environmental Sustainability Business Initiatives : Butterfly Pavilion"},"535153":{"cn":"Social Good","cu":"socialgood","t1":"Diversity-Promoting Beauty Campaigns","pc":"1","ab":"<h2 class='tha__title2'>e.l.f. Cosmetics Releases a Thought-Provoking Message<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/knedelch'>Kalin Ned<\/a> \u2014 May 28, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/socialgood'>Social Good<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.instagram.com\/p\/C66hyCcLJR_\/?hl=en&img_index=1' class='tha__referenceLink' rel='nofollow noreferrer'>instagram<\/a> & <a target='_blank' href='https:\/\/www.elfbeauty.com\/so-many-dicks\/' class='tha__referenceLink' rel='nofollow noreferrer'>elfbeauty<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fdiversitypromoting\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Diversity-Promoting+Beauty+Campaigns+-+e.l.f.+Cosmetics+Releases+a+Thought-Provoking+Message&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fdiversitypromoting\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fdiversitypromoting&title=Diversity-Promoting+Beauty+Campaigns+-+e.l.f.+Cosmetics+Releases+a+Thought-Provoking+Message\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fdiversitypromoting&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F546%2Fsuppliers-recruitment-drive.jpeg%3Fauto%3Dwebp&description=Diversity-Promoting+Beauty+Campaigns+-+e.l.f.+Cosmetics+Releases+a+Thought-Provoking+Message\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>e.l.f. Cosmetics recently released a diversity-promoting and thought-provoking message highlighting gender and racial disparities on corporate boards, cleverly comparing the prevalence of men named Dick to the underrepresentation of various demographic groups. The company emphasizes the importance of diversity on boards, citing statistics showing that diverse boards tend to perform better \u2014 \"boards with more gender diversity are 27% more likely to outperform less gender diverse boards. And boards with more people of color are 13% more likely to outperform less diverse boards.\" <br \/>\n<br \/>\nAs part of its diversity-promoting campaign, e.l.f. Cosmetics provides information about its own board of directors, which boasts significant gender and racial diversity compared to many other publicly traded companies. This initiative may resonate with consumers who value diversity and inclusion in corporate governance and may draw attention to e.l.f. as a brand committed to social responsibility and equity.<br \/>\n<br \/>\nImage Credit: e.l.f. Cosmetics<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Diversity-focused Marketing - <\/b>Brands are increasingly leveraging campaigns that highlight diversity and inclusion to resonate with socially-conscious consumers.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Corporate Governance Transparency - <\/b>Companies showcasing the diversity of their leadership teams may gain favor among investors prioritizing ethical governance.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Performance Through Inclusion - <\/b>Emphasizing the correlation between diverse leadership and business success can shift industry standards toward more inclusive practices.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Beauty and Cosmetics - <\/b>The beauty sector is utilizing inclusive campaigns to build brand loyalty and align with consumer values on social issues.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Corporate Governance - <\/b>Firms within this industry are increasingly focusing on diversity as a mechanism for improving both performance and investor attractiveness.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Marketing and Advertising - <\/b>There's an emerging trend of integrating social responsibility messages into marketing strategies to enhance brand authenticity.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>4.9<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:40%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:60%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:36%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:64%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:72%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:28%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='535153'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:49%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:51%;'><\/div><\/div>","u":"\/trends\/diversitypromoting","t":"Diversity-Promoting Beauty Campaigns : Diversity-Promoting"},"536778":{"cn":"Business","cu":"business","t1":"Local Retail-Championing Initiatives","pc":"1","ab":"<h2 class='tha__title2'>The 'Reps are Local Too' Initiative is a Nationwide Movement<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/Colin96'>Colin Smith<\/a> \u2014 June 13, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/socialgood'>Social Good<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/seasideretailer.com\/article-1117-Reps-are-Local-Too-initiative-launches-to-strengthen-local-retail-communities.html' class='tha__referenceLink' rel='nofollow noreferrer'>seasideretailer<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Freps-are-local-too\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Local+Retail-Championing+Initiatives+-+The+%27Reps+are+Local+Too%27+Initiative+is+a+Nationwide+Movement&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Freps-are-local-too\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Freps-are-local-too&title=Local+Retail-Championing+Initiatives+-+The+%27Reps+are+Local+Too%27+Initiative+is+a+Nationwide+Movement\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Freps-are-local-too&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F546%2Fsuppliers-recruitment-drive.jpeg%3Fauto%3Dwebp&description=Local+Retail-Championing+Initiatives+-+The+%27Reps+are+Local+Too%27+Initiative+is+a+Nationwide+Movement\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>The \u201cReps are Local Too\u201d initiative is a collaborative movement within the retail sector, designed to emphasize the importance of local sales representatives in strengthening local retail communities. Inspired by the \u201cshop local\u201d ethos, this initiative brings together top rep agencies in the gift industry to advocate for the value of ordering from local sales representatives. <br \/>\n<br \/>\nThe movement is built on the foundation of trust and extensive expertise that local sales reps offer, which is often unparalleled by other sources. These representatives play a crucial role in lightening the buyer\u2019s load by performing a variety of tasks such as placing orders, checking on orders, providing product availability, taking inventories, identifying best sellers, assisting with merchandising, helping train store staff, following up on credit issues, and negotiating special terms. Their intimate knowledge of the community and investment in the surrounding towns make them invaluable partners for retail businesses.<br \/>\n<br \/>\nThe initiative, run primarily by Angela Schmook from Road Runners LLC, is supported by over 25 representative agencies nationwide, all uniting to champion local businesses and foster partnerships with representatives who understand the unique needs and dynamics of their local market. By collaborating with local reps, retailers can gain insights into products that resonate with their customers and cultivate enduring relationships that contribute to the vitality of their stores and communities. <br \/>\n<br \/>\nThe campaign, which will be noticeable throughout the Summer Market season, is supported by market centers and trade shows such as the Dallas Market Center, Atlanta Market Center, Las Vegas Market Center, Seattle Mart, and NY NOW. With a commitment to continuity beyond the summer market season, the \u201cReps are Local Too\u201d initiative aims to have a lasting impact well into 2025 and beyond.<br \/>\n<br \/>\nImage Credit: Road Runners LLC<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Localized Retail Support - <\/b>Emphasizing the role of local sales reps in community-based retail can bridge gaps between large-scale markets and intimate neighborhood stores.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Trust-based Sales Networks - <\/b>Building business on the foundation of trust and expertise offered by local representatives cultivates stronger customer relationships and loyalty.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Community-centric Retailing - <\/b>Fostering relationships with representatives who have an intimate knowledge of local markets enables personalized merchandising and inventory strategies.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Retail - <\/b>Blending local representative knowledge with retail strategies enhances community engagement and sales efficiency.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Sales and Marketing - <\/b>Utilizing local reps who can offer detailed product insights and tailored customer service helps in crafting targeted marketing campaigns.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Wholesale Industry - <\/b>Partnering with local sales representatives provides a competitive edge in product selection and supply chain management.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>4.2<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:30%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:70%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:23%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:77%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:74%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:26%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='536778'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:42%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:58%;'><\/div><\/div>","u":"\/trends\/reps-are-local-too","t":"Local Retail-Championing Initiatives : reps are local too"},"535705":{"cn":"Social Good","cu":"socialgood","t1":"Refugee-Supporting Workplace Initiatives","pc":"1","ab":"<h2 class='tha__title2'>IKEA is Extending its Refugee Employment Pilot<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/Colin96'>Colin Smith<\/a> \u2014 June 3, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/socialgood'>Social Good<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.ikea.com\/es\/en\/this-is-ikea\/employment-refugees-pubb25f2e19' class='tha__referenceLink' rel='nofollow noreferrer'>ikea<\/a> & <a target='_blank' href='https:\/\/www.fastcompany.com\/91038439\/ikea-most-innovative-companies-2024' class='tha__referenceLink' rel='nofollow noreferrer'>fastcompany<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fikea-employment-for-refugees\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Refugee-Supporting+Workplace+Initiatives+-+IKEA+is+Extending+its+Refugee+Employment+Pilot&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fikea-employment-for-refugees\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fikea-employment-for-refugees&title=Refugee-Supporting+Workplace+Initiatives+-+IKEA+is+Extending+its+Refugee+Employment+Pilot\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fikea-employment-for-refugees&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F546%2Fsuppliers-recruitment-drive.jpeg%3Fauto%3Dwebp&description=Refugee-Supporting+Workplace+Initiatives+-+IKEA+is+Extending+its+Refugee+Employment+Pilot\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>IKEA has demonstrated a continued commitment to supporting refugees and asylum seekers through its Refugee Workforce Inclusion program. Initially launched as a pilot, the program has evolved into a permanent recruitment pillar within IKEA Australia. The initiative began in 2021 and has since transitioned from an 8-week paid work placement to providing secure, ongoing employment opportunities for refugees and asylum seekers from diverse backgrounds. In partnership with Community Corporate, the program has offered paid work placements to more than 180 individuals from 23 different cultural backgrounds, speaking 40 different languages. In total, the pilot resulted in the employment of roughly 3,000 refugees by the beginning of 2024.<br \/>\n<br \/>\nGlobally, IKEA has announced new commitments to further the integration of refugees into the workforce by 2027. The Ingka Group, IKEA\u2019s largest retailer, aims to increase the employability of an additional 3,000 refugees and asylum seekers by the end of 2027. This goal builds upon the success of the Skills for Employment program, which surpassed its 2019 target by supporting 2,935 asylum seekers and refugees between 2019 and 2023, with 54% finding employment within or outside IKEA.<br \/>\n<br \/>\nImage Credit: IKEA<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Refugee Workforce Integration - <\/b>Companies are increasingly incorporating structured employment programs to assimilate refugees into their workforce, providing pathways to sustainable careers.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Corporate-social Partnerships - <\/b>Businesses are forming alliances with social enterprises to enhance recruitment processes and training for marginalized communities.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Multi-cultural Workplace Environments - <\/b>Organizations are leveraging diverse cultural backgrounds to foster inclusive and dynamic workplace environments.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Retail Industry - <\/b>Retailers are developing inclusive hiring initiatives to diversify their workforce and improve social impact.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Human Resources Solutions - <\/b>HR service providers are designing innovative recruitment and onboarding programs tailored for refugees and asylum seekers.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Corporate Social Responsibility Initiatives - <\/b>CSR-focused industries are prioritizing refugee employment programs as a significant aspect of their social impact strategies.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>3.1<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:12%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:88%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:8%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:92%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:73%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:27%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-553px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='535705'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:31%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:69%;'><\/div><\/div>","u":"\/trends\/ikea-employment-for-refugees","t":"Refugee-Supporting Workplace Initiatives : ikea employment for refugees"},"546554":{"cn":"Business","cu":"business","t1":"Digital Diversified Beverage Programs","pc":"1","ab":"<h2 class='tha__title2'>Diverse Powered Brands Provides Online Operations Solutions<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/DebraJ'>Debra John<\/a> \u2014 September 25, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/socialgood'>Social Good<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/diversepoweredbrands.com\/' class='tha__referenceLink' rel='nofollow noreferrer'>diversepoweredbrands<\/a> & <a target='_blank' href='https:\/\/wineindustryadvisor.com\/2024\/09\/16\/diverse-powered-brands-and-imi-announce-strategic-alliance\/' class='tha__referenceLink' rel='nofollow noreferrer'>wineindustryadvisor<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fdiverse-powered-brands\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Digital+Diversified+Beverage+Programs+-+Diverse+Powered+Brands+Provides+Online+Operations+Solutions&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fdiverse-powered-brands\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fdiverse-powered-brands&title=Digital+Diversified+Beverage+Programs+-+Diverse+Powered+Brands+Provides+Online+Operations+Solutions\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fdiverse-powered-brands&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F546%2Fsuppliers-recruitment-drive.jpeg%3Fauto%3Dwebp&description=Digital+Diversified+Beverage+Programs+-+Diverse+Powered+Brands+Provides+Online+Operations+Solutions\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Diverse Powered Brands, a digital platform that connects diverse suppliers in the beverage alcohol sector, has partnered with Incentive Marketing, Inc., a marketing agency serving chain hospitality, e-commerce, and retail clients. This collaboration offers operators a streamlined online solution to source from \"diverse-owned, led, or made brands during the Request for Proposal (RFP) process.\"<br \/>\n<br \/>\nThrough this partnership, off-site or onsite, e-commerce operators can access an RFP tool that simplifies the evaluation and selection of beverage brands for corporate programs at national and regional levels. The tool is designed to make sourcing more efficient by providing detailed brand information.<br \/>\n<br \/>\nProfiles on the platform include \"visual brand stories, videos, photos, and bios of owners and leaders, as well as distribution details, wholesaler data, certifications, and self-declaration forms.\" This comprehensive approach assists operators in identifying and vetting diverse beverage brands for their programs.<br \/>\n<br \/>\nImage Credit: Diverse Powered Brands<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Efficiency-focused E-commerce Tools - <\/b>The development of RFP tools that streamline the sourcing process for diverse beverage brands highlights the shift towards efficiency-centric ecommerce solutions.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Diversity-centric Supply Chains - <\/b>Brands that emphasize diverse-owned, led, or made products are redefining sourcing practices and promoting inclusivity in the beverage alcohol industry.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Visual Storytelling in Supplier Profiles - <\/b>The integration of multimedia elements like videos and photos into supplier profiles enriches the evaluation process, providing a clearer narrative of brand identity and quality.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Beverage Alcohol Sector - <\/b>The beverage alcohol industry is seeing a significant upswing in the adoption of digital tools for sourcing and highlighting diverse suppliers.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. E-commerce Solutions - <\/b>The rise of specialized online tools designed to streamline sourcing processes marks a notable evolution in the e-commerce sector.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Marketing and Advertising - <\/b>High-detail supplier profiles with multimedia support are transforming the marketing approach within the hospitality and retail industries.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>3.6<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:12%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:88%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:6%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:94%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:89%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:11%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='546554'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:36%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:64%;'><\/div><\/div>","u":"\/trends\/diverse-powered-brands","t":"Digital Diversified Beverage Programs : Diverse Powered Brands"},"543838":{"cn":"Social Good","cu":"socialgood","t1":"Local Economic Growth Initiatives","pc":"1","ab":"<h2 class='tha__title2'>Hershey's is Supporting Village Savings and Loan Associations<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/knedelch'>Kalin Ned<\/a> \u2014 August 22, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/socialgood'>Social Good<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.accesswire.com\/905279\/hersheys-supports-village-savings-and-loan-associations-to-propel-local-business-growth' class='tha__referenceLink' rel='nofollow noreferrer'>accesswire<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Flocal-economic-growth\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Local+Economic+Growth+Initiatives+-+Hershey%27s+is+Supporting+Village+Savings+and+Loan+Associations&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Flocal-economic-growth\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Flocal-economic-growth&title=Local+Economic+Growth+Initiatives+-+Hershey%27s+is+Supporting+Village+Savings+and+Loan+Associations\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Flocal-economic-growth&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F546%2Fsuppliers-recruitment-drive.jpeg%3Fauto%3Dwebp&description=Local+Economic+Growth+Initiatives+-+Hershey%27s+is+Supporting+Village+Savings+and+Loan+Associations\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Hershey's recent initiative to support Village Savings and Loan Associations in C\u00f4te d'Ivoire highlights the company's commitment to fostering local economic growth. Through its Cocoa For Good program, Hershey has enabled entrepreneurs like Madame Coulibaly to expand their businesses significantly. By joining a Village Savings and Loan Association, Madame Coulibaly accessed loans that allowed her to diversify her offerings, add a poultry business, and eventually double her profits. This financial support has not only stabilized her shop but also provided employment opportunities within her community.<br \/>\n<br \/>\nVillage Savings and Loan Associations are community-driven financial groups that offer an alternative to traditional banking in rural areas. These associations help members save money, access loans, and develop entrepreneurial skills. Hershey's involvement with Village Savings and Loan Associations reflects a broader commitment to enhancing financial literacy and boosting local economic growth in regions where it sources its cocoa.<br \/>\n<br \/>\nImage Credit: Hershey's<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Community-driven Financial Groups - <\/b>Village Savings and Loan Associations provide a grassroots alternative to traditional banking, enabling rural entrepreneurs to access critical financial services.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Corporate-supported Local Economies - <\/b>Hershey's initiative demonstrates how corporations can play a pivotal role in driving local economic prosperity by supporting community-based financial structures.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Entrepreneurial Skill Development - <\/b>By fostering entrepreneurial skills through financial literacy programs, companies like Hershey address both business growth and employment creation in rural communities.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Financial Services - <\/b>The expansion of Village Savings and Loan Associations showcases the demand for inclusive financial solutions in underserved rural markets.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Agriculture - <\/b>Supporting local entrepreneurs in the agricultural sector highlights the importance of financial access in bolstering farm-based economies.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Corporate Social Responsibility - <\/b>Hershey's Cocoa For Good program underlines the significance of integrated CSR initiatives that enhance community welfare and economic stability.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>3.1<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:5%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:95%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:3%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:97%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:84%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:16%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-79px ;background-color:#000000; 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