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<li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="H02T7A-PDF-ENG" data-title="New Research: Women Who Don't Negotiate Might Have a Good Reason" data-url="/2016/04/women-who-dont-negotiate-their-salaries-might-have-a-good-reason" data-topic="Strategy & Execution" data-authors="Christine L. 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Exley</li><li> Muriel Niederle</li><li> Lise Vesterlund</li></ul> </div>  <div class="stream-item-price"> </div> <div class="dek">They know when it's going to backfire.</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility"><a href="/product/new-research-women-who-don-t-negotiate-might-have-a-good-reason/H02T7A?sku=H02T7A-PDF-ENG"><i class="icon icon-buy-copies"></i> Buy Copies</a></li> <li class="utility pubdate"><time>April 12, 2016</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="99312" data-title="Will This Open Space Work?" data-url="/1999/05/will-this-open-space-work" data-topic="Organizational culture" data-authors="Jacqueline Vischer" data-content-type="Magazine Article" data-content-image="" data-summary="The CEO wants to increase collaboration and cut costs with an open-plan work space, but the knowledge workers say they need their walls, their doors, and their privacy." data-list-price="0"> <div class="stream-image" aria-hidden="true"> </div> <h3 class="hed"><a href="/1999/05/will-this-open-space-work">Will This Open Space Work?</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/organizational-culture" class="topic">Organizational culture</a> <span class="content-type">Magazine Article</span> <ul class="byline byline-list"><li>Jacqueline Vischer</li></ul> </div>  <div class="stream-item-price"> </div> <div class="dek">The CEO wants to increase collaboration and cut costs with an open-plan work space, but the knowledge workers say they need their walls, their doors, and their privacy.</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>From the May–June 1999 Issue</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="78306" data-title="Strategies for Low Market Share Businesses" data-url="/1978/05/strategies-for-low-market-share-businesses" data-topic="Marketing" data-authors="R.G. 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}); </script> </div> </div> </div> </div> </aside> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="H0389O-PDF-ENG" data-title="Make Your Strategy More Agile" data-url="/2016/10/make-your-strategy-more-agile" data-topic="Leadership & Managing People" data-authors="Tim Leberecht" data-content-type="Digital Article" data-content-image="" data-summary="Incorporate vision and improvisation." data-list-price="0"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/2016/10/make-your-strategy-more-agile" tabindex="-1"><img src="" /></a> </figure> </div> <h3 class="hed"><a href="/2016/10/make-your-strategy-more-agile">Make Your Strategy More Agile</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/leadership-and-managing-people" class="topic">Leadership & Managing People</a> <span class="content-type">Digital Article</span> <ul class="byline byline-list"><li>Tim Leberecht</li></ul> </div>  <div class="stream-item-price"> </div> <div class="dek">Incorporate vision and improvisation.</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility"><a href="/product/make-your-strategy-more-agile/H0389O?sku=H0389O-PDF-ENG"><i class="icon icon-buy-copies"></i> Buy Copies</a></li> <li class="utility pubdate"><time>October 31, 2016</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="H07RQK" data-title="Using ChatGPT to Make Better Decisions" data-url="/2023/08/using-chatgpt-to-make-better-decisions" data-topic="Decision making and problem solving" data-authors="Viktor Mayer-Schönberger" data-content-type="Digital Article" data-content-image="/resources/images/article_assets/2023/08/Aug23_24_1468320081-383x215.jpg" data-summary="While it may be tempting to just ask for answers, LLMs can assist you at every stage of the decision-making process." data-list-price="0"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/2023/08/using-chatgpt-to-make-better-decisions" tabindex="-1"><img src="/resources/images/article_assets/2023/08/Aug23_24_1468320081-383x215.jpg" /></a> </figure> </div> <h3 class="hed"><a href="/2023/08/using-chatgpt-to-make-better-decisions">Using ChatGPT to Make Better Decisions</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/decision-making-and-problem-solving" class="topic">Decision making and problem solving</a> <span class="content-type">Digital Article</span> <ul class="byline byline-list"><li>Viktor Mayer-Schönberger</li></ul> </div>  <div class="stream-item-price"> </div> <div class="dek">While it may be tempting to just ask for answers, LLMs can assist you at every stage of the decision-making process.</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>August 24, 2023</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="99402" data-title="Are You Paying Too Much for That Acquisition?" data-url="/1999/07/are-you-paying-too-much-for-that-acquisition" data-topic="Mergers and acquisitions" data-authors="Robert G. 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The idea was that, rather than basing one’s insurance bill on demographic factors such as how expensive your car is […]" data-list-price="0"> <div class="stream-image" aria-hidden="true"> </div> <h3 class="hed"><a href="/2011/02/gps-tracks-you-and-youre-happy">GPS Tracks You — And You’re Happy About It!</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/innovation" class="topic">Innovation</a> <span class="content-type">Digital Article</span> <ul class="byline byline-list"><li>Rita Gunther McGrath</li></ul> </div>  <div class="stream-item-price"> </div> <div class="dek">Some years ago, doing some research for our book MarketBusters, my colleague Ian MacMillan and I ran across some interesting experiments Progressive Insurance was doing to change the business model in the car insurance market. The idea was that, rather than basing one’s insurance bill on demographic factors such as how expensive your car is […]</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>February 11, 2011</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="H037JM" data-title="How the Very Best Strategists Decide" data-url="/2016/10/how-the-very-best-strategists-decide" data-topic="Strategy formulation" data-authors="Mark Chussil" data-content-type="Digital Article" data-content-image="/resources/images/article_assets/2016/10/oct16-24-565803463-383x215.jpg" data-summary="They use two modes of thinking." data-list-price="0"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/2016/10/how-the-very-best-strategists-decide" tabindex="-1"><img src="/resources/images/article_assets/2016/10/oct16-24-565803463-383x215.jpg" /></a> </figure> </div> <h3 class="hed"><a href="/2016/10/how-the-very-best-strategists-decide">How the Very Best Strategists Decide</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/strategy-formulation" class="topic">Strategy formulation</a> <span class="content-type">Digital Article</span> <ul class="byline byline-list"><li>Mark Chussil</li></ul> </div>  <div class="stream-item-price"> </div> <div class="dek">They use two modes of thinking.</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>October 24, 2016</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="H07PMW-PDF-ENG" data-title="How Software Companies Can Enter the U.S. Defense Market" data-url="/2023/07/how-software-companies-can-enter-the-u-s-defense-market" data-topic="Global Business" data-authors="Jeff Decker; Eric Li" data-content-type="Digital Article" data-content-image="/resources/images/article_assets/2023/07/Jul23_14_1374800771_1423913682-383x215.jpg" data-summary="Cumbersome old Pentagon procurement processes are falling away, and VCs are paying attention." data-list-price="0"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/2023/07/how-software-companies-can-enter-the-u-s-defense-market" tabindex="-1"><img src="/resources/images/article_assets/2023/07/Jul23_14_1374800771_1423913682-383x215.jpg" /></a> </figure> </div> <h3 class="hed"><a href="/2023/07/how-software-companies-can-enter-the-u-s-defense-market">How Software Companies Can Enter the U.S. Defense Market</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/global-business" class="topic">Global Business</a> <span class="content-type">Digital Article</span> <ul class="byline byline-list"><li>Jeff Decker</li><li> Eric Li</li></ul> </div>  <div class="stream-item-price"> </div> <div class="dek">Cumbersome old Pentagon procurement processes are falling away, and VCs are paying attention.</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility"><a href="/product/how-software-companies-can-enter-the-u-s-defense-market/H07PMW?sku=H07PMW-PDF-ENG"><i class="icon icon-buy-copies"></i> Buy Copies</a></li> <li class="utility pubdate"><time>July 14, 2023</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="H088H6" data-title="Why You Should Be Tracking Customer Surplus Value" data-url="/2024/05/why-you-should-be-tracking-customer-surplus-value" data-topic="Customer experience" data-authors="Felix Eggers; Marco Vriens; Rogier Verhulst; Jason S. Talwar; Avinash Collis" data-content-type="Digital Article" data-content-image="/resources/images/article_assets/2024/05/May24_29_5046508-383x215.jpg" data-summary="This key metric can help you measure customer loyalty." data-list-price="0"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/2024/05/why-you-should-be-tracking-customer-surplus-value" tabindex="-1"><img src="/resources/images/article_assets/2024/05/May24_29_5046508-383x215.jpg" /></a> </figure> </div> <h3 class="hed"><a href="/2024/05/why-you-should-be-tracking-customer-surplus-value">Why You Should Be Tracking Customer Surplus Value</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/customer-experience" class="topic">Customer experience</a> <span class="content-type">Digital Article</span> <ul class="byline byline-list"><li>Felix Eggers</li><li> Marco Vriens</li><li> Rogier Verhulst</li><li> Jason S. Talwar</li><li> Avinash Collis</li></ul> </div>  <div class="stream-item-price"> </div> <div class="dek">This key metric can help you measure customer loyalty.</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>May 29, 2024</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="H00W9C" data-title="A Method for Better Marketing Decisions" data-url="/2014/07/how-to-make-better-marketing-decisions" data-topic="Marketing" data-authors="Gardiner Morse" data-content-type="Digital Article" data-content-image="/resources/images/article_assets/2014/07/20140708_2-383x215.jpg" data-summary="What to do when you don’t have final say." data-list-price="0"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/2014/07/how-to-make-better-marketing-decisions" tabindex="-1"><img src="/resources/images/article_assets/2014/07/20140708_2-383x215.jpg" /></a> </figure> </div> <h3 class="hed"><a href="/2014/07/how-to-make-better-marketing-decisions">A Method for Better Marketing Decisions</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/marketing" class="topic">Marketing</a> <span class="content-type">Digital Article</span> <ul class="byline byline-list"><li>Gardiner Morse</li></ul> </div>  <div class="stream-item-price"> </div> <div class="dek">What to do when you don’t have final say.</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>July 07, 2014</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="H02TMM-PDF-ENG" data-title="What We Can Learn from One of the World's Most-Mocked Cars" data-url="/2016/04/what-we-can-learn-from-one-of-the-worlds-most-mocked-cars" data-topic="Sales & Marketing" data-authors="Gabor George Burt" data-content-type="Digital Article" data-content-image="" data-summary="Never stop listening to your customers." data-list-price="0"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/2016/04/what-we-can-learn-from-one-of-the-worlds-most-mocked-cars" tabindex="-1"><img src="" /></a> </figure> </div> <h3 class="hed"><a href="/2016/04/what-we-can-learn-from-one-of-the-worlds-most-mocked-cars">What We Can Learn from One of the World's Most-Mocked Cars</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/sales-and-marketing" class="topic">Sales & Marketing</a> <span class="content-type">Digital Article</span> <ul class="byline byline-list"><li>Gabor George Burt</li></ul> </div>  <div class="stream-item-price"> </div> <div class="dek">Never stop listening to your customers.</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility"><a href="/product/what-we-can-learn-from-one-of-the-world-s-most-mocked-cars/H02TMM?sku=H02TMM-PDF-ENG"><i class="icon icon-buy-copies"></i> Buy Copies</a></li> <li class="utility pubdate"><time>April 22, 2016</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="H00A3R" data-title="The Power of Real-Time Advertising" data-url="/2013/02/the-power-of-real-time-adverti" data-topic="Marketing" data-authors="B. 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Anand</li></ul> </div>  <div class="stream-item-price"> </div> <div class="dek">Could the telecom giant accomplish the same thing with a contract?</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility"><a href="/product/at-t-time-warner-and-what-makes-vertical-mergers-succeed/H038DW?sku=H038DW-PDF-ENG"><i class="icon icon-buy-copies"></i> Buy Copies</a></li> <li class="utility pubdate"><time>October 28, 2016</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="R1704K-PDF-ENG" data-title=""Don't Try to Protect the Past"" data-url="/2017/07/dont-try-to-protect-the-past" data-topic="Leadership & Managing People" data-authors="Ginni Rometty; Adi Ignatius" data-content-type="Magazine Article" data-content-image="/resources/images/article_assets/2017/06/R1704K_BECKER-383x215.jpg" data-summary="Ginni Rometty has spent 36 years at IBM, where she now serves as president, CEO, and chairman of the board. She is on a protracted mission to reinvent..." data-list-price="0"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/2017/07/dont-try-to-protect-the-past" tabindex="-1"><img src="/resources/images/article_assets/2017/06/R1704K_BECKER-383x215.jpg" /></a> </figure> </div> <h3 class="hed"><a href="/2017/07/dont-try-to-protect-the-past">"Don't Try to Protect the Past"</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/leadership-and-managing-people" class="topic">Leadership & Managing People</a> <span class="content-type">Magazine Article</span> <ul class="byline byline-list"><li>Ginni Rometty</li><li> Adi Ignatius</li></ul> </div>  <div class="stream-item-price"> </div> <div class="dek">Ginni Rometty has spent 36 years at IBM, where she now serves as president, CEO, and chairman of the board. She is on a protracted mission to reinvent...</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility"><a href="/product/don-t-try-to-protect-the-past/R1704K?sku=R1704K-PDF-ENG"><i class="icon icon-buy-copies"></i> Buy Copies</a></li> <li class="utility pubdate"><time>From the July–August 2017 Issue</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="H0257N" data-title="An Inside Look at Facebook’s Approach to Automation and Human Work" data-url="/2015/06/an-inside-look-at-facebooks-approach-to-automation-and-human-work" data-topic="Operations and supply chain management" data-authors="Julia Kirby" data-content-type="Digital Article" data-content-image="" data-summary="A Q&A with the company’s VP of Engineering." data-list-price="0"> <div class="stream-image" aria-hidden="true"> </div> <h3 class="hed"><a href="/2015/06/an-inside-look-at-facebooks-approach-to-automation-and-human-work">An Inside Look at Facebook’s Approach to Automation and Human Work</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/operations-and-supply-chain-management" class="topic">Operations and supply chain management</a> <span class="content-type">Digital Article</span> <ul class="byline byline-list"><li>Julia Kirby</li></ul> </div>  <div class="stream-item-price"> </div> <div class="dek">A Q&A with the company’s VP of Engineering.</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>June 12, 2015</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="R1305B-PDF-ENG" data-title="The Performance Frontier: Innovating for a Sustainable Strategy" data-url="/2013/05/the-performance-frontier-innovating-for-a-sustainable-strategy" data-topic="Technology & Operations" data-authors="Robert G. Eccles; George Serafeim" data-content-type="Magazine Article" data-content-image="" data-summary="Too often, companies launch sustainability programs with the hope that they'll be financially rewarded for doing good, even when those programs aren't..." data-list-price="0"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/2013/05/the-performance-frontier-innovating-for-a-sustainable-strategy" tabindex="-1"><img src="" /></a> </figure> </div> <h3 class="hed"><a href="/2013/05/the-performance-frontier-innovating-for-a-sustainable-strategy">The Performance Frontier: Innovating for a Sustainable Strategy</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/technology-and-operations" class="topic">Technology & Operations</a> <span class="content-type">Magazine Article</span> <ul class="byline byline-list"><li>Robert G. Eccles</li><li> George Serafeim</li></ul> </div>  <div class="stream-item-price"> </div> <div class="dek">Too often, companies launch sustainability programs with the hope that they'll be financially rewarded for doing good, even when those programs aren't...</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility"><a href="/product/the-performance-frontier-innovating-for-a-sustainable-strategy/R1305B?sku=R1305B-PDF-ENG"><i class="icon icon-buy-copies"></i> Buy Copies</a></li> <li class="utility pubdate"><time>From the May 2013 Issue</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="R1512E" data-title="Getting to Si, Ja, Oui, Hai, and Da" data-url="/2015/12/getting-to-si-ja-oui-hai-and-da" data-topic="International business" data-authors="Erin Meyer" data-content-type="Magazine Article" data-content-image="/resources/images/article_assets/2015/11/R1512E_SUTHERLAND_TOC-383x180.jpg" data-summary="How to negotiate across cultures" data-list-price="0"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/2015/12/getting-to-si-ja-oui-hai-and-da" tabindex="-1"><img src="/resources/images/article_assets/2015/11/R1512E_SUTHERLAND_TOC-383x180.jpg" /></a> </figure> </div> <h3 class="hed"><a href="/2015/12/getting-to-si-ja-oui-hai-and-da">Getting to Si, Ja, Oui, Hai, and Da</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/international-business" class="topic">International business</a> <span class="content-type">Magazine Article</span> <ul class="byline byline-list"><li>Erin Meyer</li></ul> </div>  <div class="stream-item-price"> </div> <div class="dek">How to negotiate across cultures</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>From the December 2015 Issue</time></li> </ul> </stream-item> </div> </div> </li> </ul> </stream-list> </stream-content> <stream-content data-stream-name="From the Store" class="stream-content"> <stream-list class="stream-list"> <ul class="stream-list" data-stream-endpoint="" data-ads-enabled="true"> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="W12508-PDF-ENG" data-title="Connor, Clark & Lunn" data-url="/product/connor-clark-lunn/W12508?sku=W12508-PDF-ENG" data-topic="Strategy & Execution" data-authors="Chuck Grace" data-content-type="Case Study" data-content-image="/resources/images/products/generic-case-study.png" data-summary="At the end of 2001, the senior partners of an investment management firm were concerned. The bear market was going on two years, and, worse, the firm's..." data-list-price="11.95"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/product/connor-clark-lunn/W12508?sku=W12508-PDF-ENG" tabindex="-1"><img src="/resources/images/products/generic-case-study.png" /></a> </figure> </div> <h3 class="hed"><a href="/product/connor-clark-lunn/W12508?sku=W12508-PDF-ENG">Connor, Clark & Lunn</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/strategy-and-execution" class="topic">Strategy & Execution</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>Chuck Grace</li></ul> </div>  <div class="stream-item-price"> <div class="price">11.95</div> <add-to-cart class="add-to-cart" data-product-title="Connor, Clark & Lunn" data-product-major-topic="Strategy & Execution" data-product-author=" Chuck Grace" data-product-price="11.95" data-product-availability-status="" data-publication-date="February 19, 2013" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="W12508-PDF-ENG" data-product-url="/product/connor-clark-lunn/W12508?sku=W12508-PDF-ENG" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/connor-clark-lunn/W12508?sku=W12508-PDF-ENG" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek">At the end of 2001, the senior partners of an investment management firm were concerned. The bear market was going on two years, and, worse, the firm's...</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>February 19, 2013</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="707S11-PDF-SPA" data-title="China: To Float or Not to Float? (B): Timeline of Changes Relevant to the Chinese Renminbi" data-url="/product/china-to-float-or-not-to-float-b-timeline-of-changes-relevant-to-the-chinese-renminbi/706022?sku=707S11-PDF-SPA" data-topic="Global Business" data-authors="Laura Alfaro; Rafael Di Tella; Ingrid Vogel; Renee Kim; William Russell" data-content-type="Case Study" data-content-image="/resources/images/products/generic-case-study.png" data-summary="On July 21, 2005 China revalued its decade-long quasi-fixed exchange rate of approximately 8.28 yuan per U.S. dollar by 2.1% to 8.11% and, at the same..." data-list-price="5"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/product/china-to-float-or-not-to-float-b-timeline-of-changes-relevant-to-the-chinese-renminbi/706022?sku=707S11-PDF-SPA" tabindex="-1"><img src="/resources/images/products/generic-case-study.png" /></a> </figure> </div> <h3 class="hed"><a href="/product/china-to-float-or-not-to-float-b-timeline-of-changes-relevant-to-the-chinese-renminbi/706022?sku=707S11-PDF-SPA">China: To Float or Not to Float? (B): Timeline of Changes Relevant to the Chinese Renminbi</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/global-business" class="topic">Global Business</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>Laura Alfaro</li><li> Rafael Di Tella</li><li> Ingrid Vogel</li><li> Renee Kim</li><li> William Russell</li></ul> </div>  <div class="stream-item-price"> <div class="price">5.00</div> <add-to-cart class="add-to-cart" data-product-title="China: To Float or Not to Float? (B): Timeline of Changes Relevant to the Chinese Renminbi" data-product-major-topic="Global Business" data-product-author=" Laura Alfaro" data-product-price="5.00" data-product-availability-status="" data-publication-date="March 03, 2006" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="707S11-PDF-SPA" data-product-url="/product/china-to-float-or-not-to-float-b-timeline-of-changes-relevant-to-the-chinese-renminbi/706022?sku=707S11-PDF-SPA" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/china-to-float-or-not-to-float-b-timeline-of-changes-relevant-to-the-chinese-renminbi/706022?sku=707S11-PDF-SPA" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek">On July 21, 2005 China revalued its decade-long quasi-fixed exchange rate of approximately 8.28 yuan per U.S. dollar by 2.1% to 8.11% and, at the same...</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>March 03, 2006</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="UV1179-PDF-ENG" data-title="The Affordable Loss Principle" data-url="/product/the-affordable-loss-principle/UV1179?sku=UV1179-PDF-ENG" data-topic="Innovation & Entrepreneurship" data-authors="Saras Sarasvathy" data-content-type="Case Study" data-content-image="/resources/images/products/generic-case-study.png" data-summary="Ideal for a study of entrepreneurship as a phenomenon, this note explores the difference between causal models and effectuation. Whereas causal models..." data-list-price="8.95"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/product/the-affordable-loss-principle/UV1179?sku=UV1179-PDF-ENG" tabindex="-1"><img src="/resources/images/products/generic-case-study.png" /></a> </figure> </div> <h3 class="hed"><a href="/product/the-affordable-loss-principle/UV1179?sku=UV1179-PDF-ENG">The Affordable Loss Principle</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/innovation-and-entrepreneurship" class="topic">Innovation & Entrepreneurship</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>Saras Sarasvathy</li></ul> </div>  <div class="stream-item-price"> <div class="price">8.95</div> <add-to-cart class="add-to-cart" data-product-title="The Affordable Loss Principle" data-product-major-topic="Innovation & Entrepreneurship" data-product-author=" Saras Sarasvathy" data-product-price="8.95" data-product-availability-status="" data-publication-date="March 25, 2008" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="UV1179-PDF-ENG" data-product-url="/product/the-affordable-loss-principle/UV1179?sku=UV1179-PDF-ENG" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/the-affordable-loss-principle/UV1179?sku=UV1179-PDF-ENG" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek">Ideal for a study of entrepreneurship as a phenomenon, this note explores the difference between causal models and effectuation. Whereas causal models...</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>March 25, 2008</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="387189-PDF-ENG" data-title="Textile Corp. Building" data-url="/product/textile-corp-building/387189?sku=387189-PDF-ENG" data-topic="Finance & Accounting" data-authors="William J. Poorvu" data-content-type="Case Study" data-content-image="/resources/images/products/generic-case-study.png" data-summary="Describes the potential acquisition of a downtown office building in Boston through a sealed bid auction. The prospective buyer analyzes in detail all..." data-list-price="11.95"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/product/textile-corp-building/387189?sku=387189-PDF-ENG" tabindex="-1"><img src="/resources/images/products/generic-case-study.png" /></a> </figure> </div> <h3 class="hed"><a href="/product/textile-corp-building/387189?sku=387189-PDF-ENG">Textile Corp. Building</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/finance-and-accounting" class="topic">Finance & Accounting</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>William J. Poorvu</li></ul> </div>  <div class="stream-item-price"> <div class="price">11.95</div> <add-to-cart class="add-to-cart" data-product-title="Textile Corp. Building" data-product-major-topic="Finance & Accounting" data-product-author=" William J. Poorvu" data-product-price="11.95" data-product-availability-status="" data-publication-date="June 22, 1987" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="387189-PDF-ENG" data-product-url="/product/textile-corp-building/387189?sku=387189-PDF-ENG" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/textile-corp-building/387189?sku=387189-PDF-ENG" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek">Describes the potential acquisition of a downtown office building in Boston through a sealed bid auction. The prospective buyer analyzes in detail all...</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>June 22, 1987</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry" js-target="stream-ad-container"> <aside class="backdrop-white"> <div class="row"> <div class="small-12 column text-center"> <div class="mts mbm ad-container"> <div id="DFP_FEED_pos5_tab2"> <script type="text/javascript"> if (isAdobeSync()) googletag.cmd.push(function() { googletag.display("DFP_FEED_pos5_tab2"); }); </script> </div> </div> </div> </div> </aside> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="111S04-PDF-SPA" data-title="Merck: Managing Vioxx (C)" data-url="/product/merck-managing-vioxx-c/109082?sku=111S04-PDF-SPA" data-topic="Finance & Accounting" data-authors="Robert Simons; Kathryn Rosenberg; Natalie Kindred" data-content-type="Case Study" data-content-image="/resources/images/products/generic-case-study.png" data-summary="" data-list-price="5"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/product/merck-managing-vioxx-c/109082?sku=111S04-PDF-SPA" tabindex="-1"><img src="/resources/images/products/generic-case-study.png" /></a> </figure> </div> <h3 class="hed"><a href="/product/merck-managing-vioxx-c/109082?sku=111S04-PDF-SPA">Merck: Managing Vioxx (C)</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/finance-and-accounting" class="topic">Finance & Accounting</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>Robert Simons</li><li> Kathryn Rosenberg</li><li> Natalie Kindred</li></ul> </div>  <div class="stream-item-price"> <div class="price">5.00</div> <add-to-cart class="add-to-cart" data-product-title="Merck: Managing Vioxx (C)" data-product-major-topic="Finance & Accounting" data-product-author=" Robert Simons" data-product-price="5.00" data-product-availability-status="" data-publication-date="April 20, 2009" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="111S04-PDF-SPA" data-product-url="/product/merck-managing-vioxx-c/109082?sku=111S04-PDF-SPA" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/merck-managing-vioxx-c/109082?sku=111S04-PDF-SPA" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek"></div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>April 20, 2009</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="BAB338-PDF-ENG" data-title="Year Up" data-url="/product/year-up/BAB338?sku=BAB338-PDF-ENG" data-topic="Innovation & Entrepreneurship" data-authors="Ed Marram; Jesseca Timmons" data-content-type="Case Study" data-content-image="/resources/images/products/generic-case-study.png" data-summary="Gerald Chertavian, an HBS graduate and successful tech entrepreneur, founded Year Up in 2000. He sought to provide opportunity via education and job training..." data-list-price="11.95"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/product/year-up/BAB338?sku=BAB338-PDF-ENG" tabindex="-1"><img src="/resources/images/products/generic-case-study.png" /></a> </figure> </div> <h3 class="hed"><a href="/product/year-up/BAB338?sku=BAB338-PDF-ENG">Year Up</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/innovation-and-entrepreneurship" class="topic">Innovation & Entrepreneurship</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>Ed Marram</li><li> Jesseca Timmons</li></ul> </div>  <div class="stream-item-price"> <div class="price">11.95</div> <add-to-cart class="add-to-cart" data-product-title="Year Up" data-product-major-topic="Innovation & Entrepreneurship" data-product-author=" Ed Marram" data-product-price="11.95" data-product-availability-status="" data-publication-date="May 01, 2017" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="BAB338-PDF-ENG" data-product-url="/product/year-up/BAB338?sku=BAB338-PDF-ENG" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/year-up/BAB338?sku=BAB338-PDF-ENG" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek">Gerald Chertavian, an HBS graduate and successful tech entrepreneur, founded Year Up in 2000. He sought to provide opportunity via education and job training...</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>May 01, 2017</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="817063-PDF-ENG" data-title="SEAS in 2016" data-url="/product/seas-in-2016/817063?sku=817063-PDF-ENG" data-topic="Strategy & Execution" data-authors="Thomas R. Eisenmann; Kerry Herman" data-content-type="Case Study" data-content-image="/resources/images/products/generic-case-study.png" data-summary="The case explores opportunities and challenges facing the Harvard School of Engineering and Applied Sciences as it: 1) grapples with rapid undergraduate..." data-list-price="11.95"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/product/seas-in-2016/817063?sku=817063-PDF-ENG" tabindex="-1"><img src="/resources/images/products/generic-case-study.png" /></a> </figure> </div> <h3 class="hed"><a href="/product/seas-in-2016/817063?sku=817063-PDF-ENG">SEAS in 2016</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/strategy-and-execution" class="topic">Strategy & Execution</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>Thomas R. Eisenmann</li><li> Kerry Herman</li></ul> </div>  <div class="stream-item-price"> <div class="price">11.95</div> <add-to-cart class="add-to-cart" data-product-title="SEAS in 2016" data-product-major-topic="Strategy & Execution" data-product-author=" Thomas R. Eisenmann" data-product-price="11.95" data-product-availability-status="" data-publication-date="December 14, 2016" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="817063-PDF-ENG" data-product-url="/product/seas-in-2016/817063?sku=817063-PDF-ENG" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/seas-in-2016/817063?sku=817063-PDF-ENG" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek">The case explores opportunities and challenges facing the Harvard School of Engineering and Applied Sciences as it: 1) grapples with rapid undergraduate...</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>December 14, 2016</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="506060-PDF-ENG" data-title="Cabo San Viejo: Rewarding Loyalty" data-url="/product/cabo-san-viejo-rewarding-loyalty/506060?sku=506060-PDF-ENG" data-topic="Sales & Marketing" data-authors="Youngme Moon; Seth Schulman; Gail McGovern" data-content-type="Case Study" data-content-image="/resources/images/products/generic-case-study.png" data-summary="In 2005, Cabo San Viejo, a premier health and fitness spa resort located in Palm Springs, California, is debating whether to introduce a Customer Rewards..." data-list-price="11.95"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/product/cabo-san-viejo-rewarding-loyalty/506060?sku=506060-PDF-ENG" tabindex="-1"><img src="/resources/images/products/generic-case-study.png" /></a> </figure> </div> <h3 class="hed"><a href="/product/cabo-san-viejo-rewarding-loyalty/506060?sku=506060-PDF-ENG">Cabo San Viejo: Rewarding Loyalty</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/sales-and-marketing" class="topic">Sales & Marketing</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>Youngme Moon</li><li> Seth Schulman</li><li> Gail McGovern</li></ul> </div>  <div class="stream-item-price"> <div class="price">11.95</div> <add-to-cart class="add-to-cart" data-product-title="Cabo San Viejo: Rewarding Loyalty" data-product-major-topic="Sales & Marketing" data-product-author=" Youngme Moon" data-product-price="11.95" data-product-availability-status="" data-publication-date="March 10, 2006" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="506060-PDF-ENG" data-product-url="/product/cabo-san-viejo-rewarding-loyalty/506060?sku=506060-PDF-ENG" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/cabo-san-viejo-rewarding-loyalty/506060?sku=506060-PDF-ENG" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek">In 2005, Cabo San Viejo, a premier health and fitness spa resort located in Palm Springs, California, is debating whether to introduce a Customer Rewards...</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>March 10, 2006</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry" js-target="stream-ad-container"> <aside class="backdrop-white"> <div class="row"> <div class="small-12 column text-center"> <div class="mts mbm ad-container"> <div id="DFP_FEED_pos6_tab2"> <script type="text/javascript"> if (isAdobeSync()) googletag.cmd.push(function() { googletag.display("DFP_FEED_pos6_tab2"); }); </script> </div> </div> </div> </div> </aside> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="BAB137-PDF-ENG" data-title="StudentCity.com" data-url="/product/studentcity-com/BAB137?sku=BAB137-PDF-ENG" data-topic="Innovation & Entrepreneurship" data-authors="Carl Hedberg; William D. Bygrave" data-content-type="Case Study" data-content-image="/resources/images/products/generic-case-study.png" data-summary="After sixteen years of building the Web's first viable online student travel business, Mario Ricciardelli finally hit upon a business model that could..." data-list-price="11.95"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/product/studentcity-com/BAB137?sku=BAB137-PDF-ENG" tabindex="-1"><img src="/resources/images/products/generic-case-study.png" /></a> </figure> </div> <h3 class="hed"><a href="/product/studentcity-com/BAB137?sku=BAB137-PDF-ENG">StudentCity.com</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/innovation-and-entrepreneurship" class="topic">Innovation & Entrepreneurship</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>Carl Hedberg</li><li> William D. Bygrave</li></ul> </div>  <div class="stream-item-price"> <div class="price">11.95</div> <add-to-cart class="add-to-cart" data-product-title="StudentCity.com" data-product-major-topic="Innovation & Entrepreneurship" data-product-author=" Carl Hedberg" data-product-price="11.95" data-product-availability-status="" data-publication-date="March 22, 2005" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="BAB137-PDF-ENG" data-product-url="/product/studentcity-com/BAB137?sku=BAB137-PDF-ENG" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/studentcity-com/BAB137?sku=BAB137-PDF-ENG" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek">After sixteen years of building the Web's first viable online student travel business, Mario Ricciardelli finally hit upon a business model that could...</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>March 22, 2005</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="314049-PDF-ENG" data-title="IBM and the Reinvention of High School (A): Proving the P-TECH Concept" data-url="/product/ibm-and-the-reinvention-of-high-school-a-proving-the-p-tech-concept/314049?sku=314049-PDF-ENG" data-topic="Leadership & Managing People" data-authors="Rosabeth Moss Kanter; Ai-Ling Jamila Malone" data-content-type="Case Study" data-content-image="/resources/images/products/generic-case-study.png" data-summary="IBM's Corporate Citizenship office created a social and organizational innovation in public education through a business-school partnership. IBM's Stanley..." data-list-price="11.95"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/product/ibm-and-the-reinvention-of-high-school-a-proving-the-p-tech-concept/314049?sku=314049-PDF-ENG" tabindex="-1"><img src="/resources/images/products/generic-case-study.png" /></a> </figure> </div> <h3 class="hed"><a href="/product/ibm-and-the-reinvention-of-high-school-a-proving-the-p-tech-concept/314049?sku=314049-PDF-ENG">IBM and the Reinvention of High School (A): Proving the P-TECH Concept</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/leadership-and-managing-people" class="topic">Leadership & Managing People</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>Rosabeth Moss Kanter</li><li> Ai-Ling Jamila Malone</li></ul> </div>  <div class="stream-item-price"> <div class="price">11.95</div> <add-to-cart class="add-to-cart" data-product-title="IBM and the Reinvention of High School (A): Proving the P-TECH Concept" data-product-major-topic="Leadership & Managing People" data-product-author=" Rosabeth Moss Kanter" data-product-price="11.95" data-product-availability-status="" data-publication-date="September 17, 2013" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="314049-PDF-ENG" data-product-url="/product/ibm-and-the-reinvention-of-high-school-a-proving-the-p-tech-concept/314049?sku=314049-PDF-ENG" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/ibm-and-the-reinvention-of-high-school-a-proving-the-p-tech-concept/314049?sku=314049-PDF-ENG" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek">IBM's Corporate Citizenship office created a social and organizational innovation in public education through a business-school partnership. IBM's Stanley...</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>September 17, 2013</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="296078-PDF-ENG" data-title="Chrysler Takeover Attempt" data-url="/product/chrysler-takeover-attempt/296078?sku=296078-PDF-ENG" data-topic="Finance & Accounting" data-authors="Richard S. Ruback; William Dewitt" data-content-type="Case Study" data-content-image="/resources/images/products/generic-case-study.png" data-summary="On April 12, 1995, Kirk Kerkorian made an unsolicited offer to buy the outstanding shares of Chrysler Corp. This case analyzes the proposed deal and addresses..." data-list-price="11.95"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/product/chrysler-takeover-attempt/296078?sku=296078-PDF-ENG" tabindex="-1"><img src="/resources/images/products/generic-case-study.png" /></a> </figure> </div> <h3 class="hed"><a href="/product/chrysler-takeover-attempt/296078?sku=296078-PDF-ENG">Chrysler Takeover Attempt</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/finance-and-accounting" class="topic">Finance & Accounting</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>Richard S. Ruback</li><li> William Dewitt</li></ul> </div>  <div class="stream-item-price"> <div class="price">11.95</div> <add-to-cart class="add-to-cart" data-product-title="Chrysler Takeover Attempt" data-product-major-topic="Finance & Accounting" data-product-author=" Richard S. Ruback" data-product-price="11.95" data-product-availability-status="" data-publication-date="February 01, 1996" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="296078-PDF-ENG" data-product-url="/product/chrysler-takeover-attempt/296078?sku=296078-PDF-ENG" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/chrysler-takeover-attempt/296078?sku=296078-PDF-ENG" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek">On April 12, 1995, Kirk Kerkorian made an unsolicited offer to buy the outstanding shares of Chrysler Corp. This case analyzes the proposed deal and addresses...</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>February 01, 1996</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="899223-PDF-ENG" data-title="Honda-Rover (A): Crafting an Alliance" data-url="/product/honda-rover-a-crafting-an-alliance/899223?sku=899223-PDF-ENG" data-topic="Strategy & Execution" data-authors="James K. Sebenius; Ashish Nanda; Ron S. Fortgang" data-content-type="Case Study" data-content-image="/resources/images/products/generic-case-study.png" data-summary="Faced with vexing financial challenges in 1993, British Aerospace (BAe) is determined to shed its loss-making automaker, Rover. It offers to sell its..." data-list-price="11.95"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/product/honda-rover-a-crafting-an-alliance/899223?sku=899223-PDF-ENG" tabindex="-1"><img src="/resources/images/products/generic-case-study.png" /></a> </figure> </div> <h3 class="hed"><a href="/product/honda-rover-a-crafting-an-alliance/899223?sku=899223-PDF-ENG">Honda-Rover (A): Crafting an Alliance</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/strategy-and-execution" class="topic">Strategy & Execution</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>James K. Sebenius</li><li> Ashish Nanda</li><li> Ron S. Fortgang</li></ul> </div>  <div class="stream-item-price"> <div class="price">11.95</div> <add-to-cart class="add-to-cart" data-product-title="Honda-Rover (A): Crafting an Alliance" data-product-major-topic="Strategy & Execution" data-product-author=" James K. Sebenius" data-product-price="11.95" data-product-availability-status="" data-publication-date="March 01, 1999" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="899223-PDF-ENG" data-product-url="/product/honda-rover-a-crafting-an-alliance/899223?sku=899223-PDF-ENG" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/honda-rover-a-crafting-an-alliance/899223?sku=899223-PDF-ENG" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek">Faced with vexing financial challenges in 1993, British Aerospace (BAe) is determined to shed its loss-making automaker, Rover. It offers to sell its...</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>March 01, 1999</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="524C20-PDF-CHI" data-title="PittaRosso: Artificial Intelligence-Driven Pricing and Promotion" data-url="/product/pittarosso-artificial-intelligence-driven-pricing-and-promotion/522046?sku=524C20-PDF-CHI" data-topic="Sales & Marketing" data-authors="Ayelet Israeli" data-content-type="Case Study" data-content-image="/resources/images/products/generic-case-study.png" data-summary="PittaRosso, a traditional Italian shoe retailer, is implementing an AI system to provide pricing and promotion recommendations. The system allows them..." data-list-price="11.95"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/product/pittarosso-artificial-intelligence-driven-pricing-and-promotion/522046?sku=524C20-PDF-CHI" tabindex="-1"><img src="/resources/images/products/generic-case-study.png" /></a> </figure> </div> <h3 class="hed"><a href="/product/pittarosso-artificial-intelligence-driven-pricing-and-promotion/522046?sku=524C20-PDF-CHI">PittaRosso: Artificial Intelligence-Driven Pricing and Promotion</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/sales-and-marketing" class="topic">Sales & Marketing</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>Ayelet Israeli</li></ul> </div>  <div class="stream-item-price"> <div class="price">11.95</div> <add-to-cart class="add-to-cart" data-product-title="PittaRosso: Artificial Intelligence-Driven Pricing and Promotion" data-product-major-topic="Sales & Marketing" data-product-author=" Ayelet Israeli" data-product-price="11.95" data-product-availability-status="" data-publication-date="October 04, 2021" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="524C20-PDF-CHI" data-product-url="/product/pittarosso-artificial-intelligence-driven-pricing-and-promotion/522046?sku=524C20-PDF-CHI" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/pittarosso-artificial-intelligence-driven-pricing-and-promotion/522046?sku=524C20-PDF-CHI" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek">PittaRosso, a traditional Italian shoe retailer, is implementing an AI system to provide pricing and promotion recommendations. The system allows them...</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>October 04, 2021</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="HKS117-PDF-ENG" data-title="Akbank Part A: A Crisis Is a Terrible Thing to Waste" data-url="/product/akbank-part-a-a-crisis-is-a-terrible-thing-to-waste/HKS117?sku=HKS117-PDF-ENG" data-topic="Finance & Accounting" data-authors="Jay K. Rosengard" data-content-type="Case Study" data-content-image="/resources/images/products/generic-case-study.png" data-summary="This case looks at the provision of financial services both when a banking system is weak and inefficient and when it is liquid, solvent, and highly competitive,..." data-list-price="11.95"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/product/akbank-part-a-a-crisis-is-a-terrible-thing-to-waste/HKS117?sku=HKS117-PDF-ENG" tabindex="-1"><img src="/resources/images/products/generic-case-study.png" /></a> </figure> </div> <h3 class="hed"><a href="/product/akbank-part-a-a-crisis-is-a-terrible-thing-to-waste/HKS117?sku=HKS117-PDF-ENG">Akbank Part A: A Crisis Is a Terrible Thing to Waste</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/finance-and-accounting" class="topic">Finance & Accounting</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>Jay K. Rosengard</li></ul> </div>  <div class="stream-item-price"> <div class="price">11.95</div> <add-to-cart class="add-to-cart" data-product-title="Akbank Part A: A Crisis Is a Terrible Thing to Waste" data-product-major-topic="Finance & Accounting" data-product-author=" Jay K. Rosengard" data-product-price="11.95" data-product-availability-status="" data-publication-date="January 27, 2010" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="HKS117-PDF-ENG" data-product-url="/product/akbank-part-a-a-crisis-is-a-terrible-thing-to-waste/HKS117?sku=HKS117-PDF-ENG" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/akbank-part-a-a-crisis-is-a-terrible-thing-to-waste/HKS117?sku=HKS117-PDF-ENG" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek">This case looks at the provision of financial services both when a banking system is weak and inefficient and when it is liquid, solvent, and highly competitive,...</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>January 27, 2010</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="324103-PDF-ENG" data-title="Governing OpenAI (A)" data-url="/product/governing-openai-a/324103?sku=324103-PDF-ENG" data-topic="Management" data-authors="Lynn Sharp Paine; Suraj Srinivasan; Will Hurwitz" data-content-type="Case Study" data-content-image="/resources/images/products/generic-case-study.png" data-summary="In late November 2023, OpenAI's new board of directors took stock of the situation. The company, which sought to develop artificial general intelligence..." data-list-price="11.95"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/product/governing-openai-a/324103?sku=324103-PDF-ENG" tabindex="-1"><img src="/resources/images/products/generic-case-study.png" /></a> </figure> </div> <h3 class="hed"><a href="/product/governing-openai-a/324103?sku=324103-PDF-ENG">Governing OpenAI (A)</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/management" class="topic">Management</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>Lynn Sharp Paine</li><li> Suraj Srinivasan</li><li> Will Hurwitz</li></ul> </div>  <div class="stream-item-price"> <div class="price">11.95</div> <add-to-cart class="add-to-cart" data-product-title="Governing OpenAI (A)" data-product-major-topic="Management" data-product-author=" Lynn Sharp Paine" data-product-price="11.95" data-product-availability-status="" data-publication-date="March 05, 2024" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="324103-PDF-ENG" data-product-url="/product/governing-openai-a/324103?sku=324103-PDF-ENG" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/governing-openai-a/324103?sku=324103-PDF-ENG" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek">In late November 2023, OpenAI's new board of directors took stock of the situation. The company, which sought to develop artificial general intelligence...</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>March 05, 2024</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="417P02-PDF-POR" data-title="Applied Research Technologies, Inc.: Global Innovation's Challenges" data-url="/product/applied-research-technologies-inc-global-innovation-s-challenges/4168?sku=417P02-PDF-POR" data-topic="Leadership & Managing People" data-authors="Christopher A. Bartlett; Heather Beckham" data-content-type="Case Study" data-content-image="/resources/images/products/generic-case-study.png" data-summary="Applied Research Technologies, Inc. (ART) is a diversified technology company which has used its entrepreneurial culture and encouragement of innovation..." data-list-price="8.95"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/product/applied-research-technologies-inc-global-innovation-s-challenges/4168?sku=417P02-PDF-POR" tabindex="-1"><img src="/resources/images/products/generic-case-study.png" /></a> </figure> </div> <h3 class="hed"><a href="/product/applied-research-technologies-inc-global-innovation-s-challenges/4168?sku=417P02-PDF-POR">Applied Research Technologies, Inc.: Global Innovation's Challenges</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/leadership-and-managing-people" class="topic">Leadership & Managing People</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>Christopher A. Bartlett</li><li> Heather Beckham</li></ul> </div>  <div class="stream-item-price"> <div class="price">8.95</div> <add-to-cart class="add-to-cart" data-product-title="Applied Research Technologies, Inc.: Global Innovation's Challenges" data-product-major-topic="Leadership & Managing People" data-product-author=" Christopher A. Bartlett" data-product-price="8.95" data-product-availability-status="" data-publication-date="February 19, 2010" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="417P02-PDF-POR" data-product-url="/product/applied-research-technologies-inc-global-innovation-s-challenges/4168?sku=417P02-PDF-POR" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/applied-research-technologies-inc-global-innovation-s-challenges/4168?sku=417P02-PDF-POR" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek">Applied Research Technologies, Inc. (ART) is a diversified technology company which has used its entrepreneurial culture and encouragement of innovation...</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>February 19, 2010</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="ISB070-PDF-ENG" data-title="SREI Sahaj e-Village (A)" data-url="/product/srei-sahaj-e-village-a/ISB070?sku=ISB070-PDF-ENG" data-topic="Strategy & Execution" data-authors="Rajesh Chakrabarti; Digvijay Singh Sujlana" data-content-type="Case Study" data-content-image="/resources/images/products/generic-case-study.png" data-summary="Sahaj e-Village Limited, an initiative of SREI Infrastructure Finance Ltd, hoped to answer the need of the Indian government's National e-Governance Plan..." data-list-price="11.95"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/product/srei-sahaj-e-village-a/ISB070?sku=ISB070-PDF-ENG" tabindex="-1"><img src="/resources/images/products/generic-case-study.png" /></a> </figure> </div> <h3 class="hed"><a href="/product/srei-sahaj-e-village-a/ISB070?sku=ISB070-PDF-ENG">SREI Sahaj e-Village (A)</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/strategy-and-execution" class="topic">Strategy & Execution</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>Rajesh Chakrabarti</li><li> Digvijay Singh Sujlana</li></ul> </div>  <div class="stream-item-price"> <div class="price">11.95</div> <add-to-cart class="add-to-cart" data-product-title="SREI Sahaj e-Village (A)" data-product-major-topic="Strategy & Execution" data-product-author=" Rajesh Chakrabarti" data-product-price="11.95" data-product-availability-status="" data-publication-date="December 22, 2016" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="ISB070-PDF-ENG" data-product-url="/product/srei-sahaj-e-village-a/ISB070?sku=ISB070-PDF-ENG" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/srei-sahaj-e-village-a/ISB070?sku=ISB070-PDF-ENG" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek">Sahaj e-Village Limited, an initiative of SREI Infrastructure Finance Ltd, hoped to answer the need of the Indian government's National e-Governance Plan...</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>December 22, 2016</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="702433-PDF-ENG" data-title="Options-Led Approach to Making Strategic Choices" data-url="/product/options-led-approach-to-making-strategic-choices/702433?sku=702433-PDF-ENG" data-topic="Strategy & Execution" data-authors="Jan W. Rivkin" data-content-type="Case Study" data-content-image="/resources/images/products/generic-case-study.png" data-summary="Summarizes some of the pitfalls of conventional strategic planning processes and proposes an alternative approach to making strategic choices." data-list-price="8.95"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/product/options-led-approach-to-making-strategic-choices/702433?sku=702433-PDF-ENG" tabindex="-1"><img src="/resources/images/products/generic-case-study.png" /></a> </figure> </div> <h3 class="hed"><a href="/product/options-led-approach-to-making-strategic-choices/702433?sku=702433-PDF-ENG">Options-Led Approach to Making Strategic Choices</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/strategy-and-execution" class="topic">Strategy & Execution</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>Jan W. Rivkin</li></ul> </div>  <div class="stream-item-price"> <div class="price">8.95</div> <add-to-cart class="add-to-cart" data-product-title="Options-Led Approach to Making Strategic Choices" data-product-major-topic="Strategy & Execution" data-product-author=" Jan W. Rivkin" data-product-price="8.95" data-product-availability-status="" data-publication-date="December 11, 2001" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="702433-PDF-ENG" data-product-url="/product/options-led-approach-to-making-strategic-choices/702433?sku=702433-PDF-ENG" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/options-led-approach-to-making-strategic-choices/702433?sku=702433-PDF-ENG" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek">Summarizes some of the pitfalls of conventional strategic planning processes and proposes an alternative approach to making strategic choices.</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>December 11, 2001</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="111S05-PDF-SPA" data-title="Merck: Managing Vioxx (D)" data-url="/product/merck-managing-vioxx-d/109083?sku=111S05-PDF-SPA" data-topic="Finance & Accounting" data-authors="Robert Simons; Kathryn Rosenberg; Natalie Kindred" data-content-type="Case Study" data-content-image="/resources/images/products/generic-case-study.png" data-summary="" data-list-price="5"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/product/merck-managing-vioxx-d/109083?sku=111S05-PDF-SPA" tabindex="-1"><img src="/resources/images/products/generic-case-study.png" /></a> </figure> </div> <h3 class="hed"><a href="/product/merck-managing-vioxx-d/109083?sku=111S05-PDF-SPA">Merck: Managing Vioxx (D)</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/finance-and-accounting" class="topic">Finance & Accounting</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>Robert Simons</li><li> Kathryn Rosenberg</li><li> Natalie Kindred</li></ul> </div>  <div class="stream-item-price"> <div class="price">5.00</div> <add-to-cart class="add-to-cart" data-product-title="Merck: Managing Vioxx (D)" data-product-major-topic="Finance & Accounting" data-product-author=" Robert Simons" data-product-price="5.00" data-product-availability-status="" data-publication-date="April 20, 2009" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="111S05-PDF-SPA" data-product-url="/product/merck-managing-vioxx-d/109083?sku=111S05-PDF-SPA" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/merck-managing-vioxx-d/109083?sku=111S05-PDF-SPA" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek"></div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>April 20, 2009</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="721428-PDF-ENG" data-title="mPharma (A)" data-url="/product/mpharma-a/721428?sku=721428-PDF-ENG" data-topic="Strategy & Execution" data-authors="Rembrand Koning; John D. Macomber; Pippa Tubman Armerding; Wale Lawal" data-content-type="Case Study" data-content-image="/resources/images/products/generic-case-study.png" data-summary="mPharma pioneered electronic prescriptions in Ghana, and aimed to increase drug affordability and accessibility in Africa, but the company remained unprofitable...." data-list-price="11.95"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/product/mpharma-a/721428?sku=721428-PDF-ENG" tabindex="-1"><img src="/resources/images/products/generic-case-study.png" /></a> </figure> </div> <h3 class="hed"><a href="/product/mpharma-a/721428?sku=721428-PDF-ENG">mPharma (A)</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/strategy-and-execution" class="topic">Strategy & Execution</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>Rembrand Koning</li><li> John D. Macomber</li><li> Pippa Tubman Armerding</li><li> Wale Lawal</li></ul> </div>  <div class="stream-item-price"> <div class="price">11.95</div> <add-to-cart class="add-to-cart" data-product-title="mPharma (A)" data-product-major-topic="Strategy & Execution" data-product-author=" Rembrand Koning" data-product-price="11.95" data-product-availability-status="" data-publication-date="January 11, 2021" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="721428-PDF-ENG" data-product-url="/product/mpharma-a/721428?sku=721428-PDF-ENG" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/mpharma-a/721428?sku=721428-PDF-ENG" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek">mPharma pioneered electronic prescriptions in Ghana, and aimed to increase drug affordability and accessibility in Africa, but the company remained unprofitable....</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>January 11, 2021</time></li> </ul> </stream-item> </div> </div> </li> </ul> </stream-list> </stream-content> <stream-content data-stream-name="For You" class="stream-content"> <stream-list class="stream-list"> <ul class="stream-list" data-stream-endpoint="" data-ads-enabled="true"> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="H02T7A-PDF-ENG" data-title="New Research: Women Who Don't Negotiate Might Have a Good Reason" data-url="/2016/04/women-who-dont-negotiate-their-salaries-might-have-a-good-reason" data-topic="Strategy & Execution" data-authors="Christine L. Exley; Muriel Niederle; Lise Vesterlund" data-content-type="Research" data-content-image="/resources/images/article_assets/2016/04/apr16-12-121837427-horz-383x215.jpg" data-summary="They know when it's going to backfire." data-list-price="0"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/2016/04/women-who-dont-negotiate-their-salaries-might-have-a-good-reason" tabindex="-1"><img src="/resources/images/article_assets/2016/04/apr16-12-121837427-horz-383x215.jpg" /></a> </figure> </div> <h3 class="hed"><a href="/2016/04/women-who-dont-negotiate-their-salaries-might-have-a-good-reason">New Research: Women Who Don't Negotiate Might Have a Good Reason</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/strategy-and-execution" class="topic">Strategy & Execution</a> <span class="content-type">Research</span> <ul class="byline byline-list"><li>Christine L. Exley</li><li> Muriel Niederle</li><li> Lise Vesterlund</li></ul> </div>  <div class="stream-item-price"> </div> <div class="dek">They know when it's going to backfire.</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility"><a href="/product/new-research-women-who-don-t-negotiate-might-have-a-good-reason/H02T7A?sku=H02T7A-PDF-ENG"><i class="icon icon-buy-copies"></i> Buy Copies</a></li> <li class="utility pubdate"><time>April 12, 2016</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="99312" data-title="Will This Open Space Work?" data-url="/1999/05/will-this-open-space-work" data-topic="Organizational culture" data-authors="Jacqueline Vischer" data-content-type="Magazine Article" data-content-image="" data-summary="The CEO wants to increase collaboration and cut costs with an open-plan work space, but the knowledge workers say they need their walls, their doors, and their privacy." data-list-price="0"> <div class="stream-image" aria-hidden="true"> </div> <h3 class="hed"><a href="/1999/05/will-this-open-space-work">Will This Open Space Work?</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/organizational-culture" class="topic">Organizational culture</a> <span class="content-type">Magazine Article</span> <ul class="byline byline-list"><li>Jacqueline Vischer</li></ul> </div>  <div class="stream-item-price"> </div> <div class="dek">The CEO wants to increase collaboration and cut costs with an open-plan work space, but the knowledge workers say they need their walls, their doors, and their privacy.</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>From the May–June 1999 Issue</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="78306" data-title="Strategies for Low Market Share Businesses" data-url="/1978/05/strategies-for-low-market-share-businesses" data-topic="Marketing" data-authors="R.G. Hamermesh; M.J. Anderson, Jr.; J.E. Harris" data-content-type="Magazine Article" data-content-image="" data-summary="What do the Burroughs Corporation, Crown Cork & Seal Co., Inc., and the Union Camp Corporation have in common? Although none of them enjoys a dominant market share, all three earn quite respectable returns on their equity, have healthy profit margins, and continue to maintain strong sales growth year after year. In this article, the […]" data-list-price="0"> <div class="stream-image" aria-hidden="true"> </div> <h3 class="hed"><a href="/1978/05/strategies-for-low-market-share-businesses">Strategies for Low Market Share Businesses</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/marketing" class="topic">Marketing</a> <span class="content-type">Magazine Article</span> <ul class="byline byline-list"><li>R.G. Hamermesh</li><li> M.J. Anderson, Jr.</li><li> J.E. 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In this article, the […]</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>From the May 1978 Issue</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="H02T7W-PDF-ENG" data-title="Let Go of What Made Your Company Great" data-url="/2016/04/let-go-of-what-made-your-company-great" data-topic="Leadership & Managing People" data-authors="Vijay Govindarajan" data-content-type="Digital Article" data-content-image="/resources/images/article_assets/2016/04/apr16-13-hbr-nguyen-dscf6863-383x215.jpg" data-summary="How to selectively forget the past." data-list-price="0"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/2016/04/let-go-of-what-made-your-company-great" tabindex="-1"><img src="/resources/images/article_assets/2016/04/apr16-13-hbr-nguyen-dscf6863-383x215.jpg" /></a> </figure> </div> <h3 class="hed"><a href="/2016/04/let-go-of-what-made-your-company-great">Let Go of What Made Your Company Great</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/leadership-and-managing-people" class="topic">Leadership & Managing People</a> <span class="content-type">Digital Article</span> <ul class="byline byline-list"><li>Vijay Govindarajan</li></ul> </div>  <div class="stream-item-price"> </div> <div class="dek">How to selectively forget the past.</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility"><a href="/product/let-go-of-what-made-your-company-great/H02T7W?sku=H02T7W-PDF-ENG"><i class="icon icon-buy-copies"></i> Buy Copies</a></li> <li class="utility pubdate"><time>April 13, 2016</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry" js-target="stream-ad-container"> <aside class="backdrop-white"> <div class="row"> <div class="small-12 column text-center"> <div class="mts mbm ad-container"> <div id="DFP_FEED_pos5_tab3"> <script type="text/javascript"> if (isAdobeSync()) googletag.cmd.push(function() { googletag.display("DFP_FEED_pos5_tab3"); }); </script> </div> </div> </div> </div> </aside> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="W12508-PDF-ENG" data-title="Connor, Clark & Lunn" data-url="/product/connor-clark-lunn/W12508?sku=W12508-PDF-ENG" data-topic="Strategy & Execution" data-authors="Chuck Grace" data-content-type="Case Study" data-content-image="/resources/images/products/generic-case-study.png" data-summary="At the end of 2001, the senior partners of an investment management firm were concerned. The bear market was going on two years, and, worse, the firm's..." data-list-price="11.95"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/product/connor-clark-lunn/W12508?sku=W12508-PDF-ENG" tabindex="-1"><img src="/resources/images/products/generic-case-study.png" /></a> </figure> </div> <h3 class="hed"><a href="/product/connor-clark-lunn/W12508?sku=W12508-PDF-ENG">Connor, Clark & Lunn</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/strategy-and-execution" class="topic">Strategy & Execution</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>Chuck Grace</li></ul> </div>  <div class="stream-item-price"> <div class="price">11.95</div> <add-to-cart class="add-to-cart" data-product-title="Connor, Clark & Lunn" data-product-major-topic="Strategy & Execution" data-product-author=" Chuck Grace" data-product-price="11.95" data-product-availability-status="" data-publication-date="February 19, 2013" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="W12508-PDF-ENG" data-product-url="/product/connor-clark-lunn/W12508?sku=W12508-PDF-ENG" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/connor-clark-lunn/W12508?sku=W12508-PDF-ENG" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek">At the end of 2001, the senior partners of an investment management firm were concerned. The bear market was going on two years, and, worse, the firm's...</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>February 19, 2013</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="H0389O-PDF-ENG" data-title="Make Your Strategy More Agile" data-url="/2016/10/make-your-strategy-more-agile" data-topic="Leadership & Managing People" data-authors="Tim Leberecht" data-content-type="Digital Article" data-content-image="" data-summary="Incorporate vision and improvisation." data-list-price="0"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/2016/10/make-your-strategy-more-agile" tabindex="-1"><img src="" /></a> </figure> </div> <h3 class="hed"><a href="/2016/10/make-your-strategy-more-agile">Make Your Strategy More Agile</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/leadership-and-managing-people" class="topic">Leadership & Managing People</a> <span class="content-type">Digital Article</span> <ul class="byline byline-list"><li>Tim Leberecht</li></ul> </div>  <div class="stream-item-price"> </div> <div class="dek">Incorporate vision and improvisation.</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility"><a href="/product/make-your-strategy-more-agile/H0389O?sku=H0389O-PDF-ENG"><i class="icon icon-buy-copies"></i> Buy Copies</a></li> <li class="utility pubdate"><time>October 31, 2016</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="707S11-PDF-SPA" data-title="China: To Float or Not to Float? 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(B): Timeline of Changes Relevant to the Chinese Renminbi</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/global-business" class="topic">Global Business</a> <span class="content-type">Case Study</span> <ul class="byline byline-list"><li>Laura Alfaro</li><li> Rafael Di Tella</li><li> Ingrid Vogel</li><li> Renee Kim</li><li> William Russell</li></ul> </div>  <div class="stream-item-price"> <div class="price">5.00</div> <add-to-cart class="add-to-cart" data-product-title="China: To Float or Not to Float? (B): Timeline of Changes Relevant to the Chinese Renminbi" data-product-major-topic="Global Business" data-product-author=" Laura Alfaro" data-product-price="5.00" data-product-availability-status="" data-publication-date="March 03, 2006" data-product-image="/resources/images/products/generic-case-study.png" data-product-id="707S11-PDF-SPA" data-product-url="/product/china-to-float-or-not-to-float-b-timeline-of-changes-relevant-to-the-chinese-renminbi/706022?sku=707S11-PDF-SPA" data-product-content-type="Case Study" data-product-format="" data-referral="03069" > <input type="hidden" js-target="item-quantity" value="1"> <a href="/product/china-to-float-or-not-to-float-b-timeline-of-changes-relevant-to-the-chinese-renminbi/706022?sku=707S11-PDF-SPA" class="button button--tight">View Details</a> </add-to-cart> </div> <div class="dek">On July 21, 2005 China revalued its decade-long quasi-fixed exchange rate of approximately 8.28 yuan per U.S. dollar by 2.1% to 8.11% and, at the same...</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>March 03, 2006</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="H07RQK" data-title="Using ChatGPT to Make Better Decisions" data-url="/2023/08/using-chatgpt-to-make-better-decisions" data-topic="Decision making and problem solving" data-authors="Viktor Mayer-Schönberger" data-content-type="Digital Article" data-content-image="/resources/images/article_assets/2023/08/Aug23_24_1468320081-383x215.jpg" data-summary="While it may be tempting to just ask for answers, LLMs can assist you at every stage of the decision-making process." data-list-price="0"> <div class="stream-image" aria-hidden="true"> <figure> <a href="/2023/08/using-chatgpt-to-make-better-decisions" tabindex="-1"><img src="/resources/images/article_assets/2023/08/Aug23_24_1468320081-383x215.jpg" /></a> </figure> </div> <h3 class="hed"><a href="/2023/08/using-chatgpt-to-make-better-decisions">Using ChatGPT to Make Better Decisions</a></h3>  <div class="stream-item-info"> <a href="/topic/subject/decision-making-and-problem-solving" class="topic">Decision making and problem solving</a> <span class="content-type">Digital Article</span> <ul class="byline byline-list"><li>Viktor Mayer-Schönberger</li></ul> </div>  <div class="stream-item-price"> </div> <div class="dek">While it may be tempting to just ask for answers, LLMs can assist you at every stage of the decision-making process.</div> <ul class="stream-utility plain-inline-list">  <li class="utility"><a href="#" js-target="save-flyout"><i class="icon icon-file-text-o"></i> Save</a></li> <li class="utility"><a href="#" js-target="share-flyout"><i class="icon icon-share-square-o"></i> Share</a></li> <li class="utility pubdate"><time>August 24, 2023</time></li> </ul> </stream-item> </div> </div> </li> <li class="stream-entry" js-target="stream-ad-container"> <aside class="backdrop-white"> <div class="row"> <div class="small-12 column text-center"> <div class="mts mbm ad-container"> <div id="DFP_FEED_pos6_tab3"> <script type="text/javascript"> if (isAdobeSync()) googletag.cmd.push(function() { googletag.display("DFP_FEED_pos6_tab3"); }); </script> </div> </div> </div> </div> </aside> </li> <li class="stream-entry"> <div class="row"> <div class="content-area column"> <stream-item class="stream-item topic-distinction" data-id="99402" data-title="Are You Paying Too Much for That Acquisition?" data-url="/1999/07/are-you-paying-too-much-for-that-acquisition" data-topic="Mergers and acquisitions" data-authors="Robert G. 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