CINXE.COM
New rhetoric - Wikipedia
<!DOCTYPE html> <html class="client-nojs vector-feature-language-in-header-enabled vector-feature-language-in-main-page-header-disabled vector-feature-sticky-header-disabled vector-feature-page-tools-pinned-disabled vector-feature-toc-pinned-clientpref-1 vector-feature-main-menu-pinned-disabled vector-feature-limited-width-clientpref-1 vector-feature-limited-width-content-enabled vector-feature-custom-font-size-clientpref-1 vector-feature-appearance-pinned-clientpref-1 vector-feature-night-mode-enabled skin-theme-clientpref-day vector-toc-available" lang="en" dir="ltr"> <head> <meta charset="UTF-8"> <title>New rhetoric - Wikipedia</title> <script>(function(){var className="client-js vector-feature-language-in-header-enabled vector-feature-language-in-main-page-header-disabled vector-feature-sticky-header-disabled vector-feature-page-tools-pinned-disabled vector-feature-toc-pinned-clientpref-1 vector-feature-main-menu-pinned-disabled vector-feature-limited-width-clientpref-1 vector-feature-limited-width-content-enabled vector-feature-custom-font-size-clientpref-1 vector-feature-appearance-pinned-clientpref-1 vector-feature-night-mode-enabled skin-theme-clientpref-day vector-toc-available";var cookie=document.cookie.match(/(?:^|; )enwikimwclientpreferences=([^;]+)/);if(cookie){cookie[1].split('%2C').forEach(function(pref){className=className.replace(new RegExp('(^| )'+pref.replace(/-clientpref-\w+$|[^\w-]+/g,'')+'-clientpref-\\w+( |$)'),'$1'+pref+'$2');});}document.documentElement.className=className;}());RLCONF={"wgBreakFrames":false,"wgSeparatorTransformTable":["",""],"wgDigitTransformTable":["",""],"wgDefaultDateFormat":"dmy", "wgMonthNames":["","January","February","March","April","May","June","July","August","September","October","November","December"],"wgRequestId":"f5e8c9a8-1ce1-43c8-b07a-fe554fca1a32","wgCanonicalNamespace":"","wgCanonicalSpecialPageName":false,"wgNamespaceNumber":0,"wgPageName":"New_rhetoric","wgTitle":"New rhetoric","wgCurRevisionId":1246024859,"wgRevisionId":1246024859,"wgArticleId":28099867,"wgIsArticle":true,"wgIsRedirect":false,"wgAction":"view","wgUserName":null,"wgUserGroups":["*"],"wgCategories":["Rhetoric","Structuralism","Formalism (philosophy)"],"wgPageViewLanguage":"en","wgPageContentLanguage":"en","wgPageContentModel":"wikitext","wgRelevantPageName":"New_rhetoric","wgRelevantArticleId":28099867,"wgIsProbablyEditable":true,"wgRelevantPageIsProbablyEditable":true,"wgRestrictionEdit":[],"wgRestrictionMove":[],"wgRedirectedFrom":"New_rhetorics","wgNoticeProject":"wikipedia","wgCiteReferencePreviewsActive":false,"wgFlaggedRevsParams":{"tags":{"status":{"levels":1}}}, "wgMediaViewerOnClick":true,"wgMediaViewerEnabledByDefault":true,"wgPopupsFlags":0,"wgVisualEditor":{"pageLanguageCode":"en","pageLanguageDir":"ltr","pageVariantFallbacks":"en"},"wgMFDisplayWikibaseDescriptions":{"search":true,"watchlist":true,"tagline":false,"nearby":true},"wgWMESchemaEditAttemptStepOversample":false,"wgWMEPageLength":5000,"wgInternalRedirectTargetUrl":"/wiki/New_rhetoric","wgRelatedArticlesCompat":[],"wgCentralAuthMobileDomain":false,"wgEditSubmitButtonLabelPublish":true,"wgULSPosition":"interlanguage","wgULSisCompactLinksEnabled":false,"wgVector2022LanguageInHeader":true,"wgULSisLanguageSelectorEmpty":false,"wgWikibaseItemId":"Q3345183","wgCheckUserClientHintsHeadersJsApi":["brands","architecture","bitness","fullVersionList","mobile","model","platform","platformVersion"],"GEHomepageSuggestedEditsEnableTopics":true,"wgGETopicsMatchModeEnabled":false,"wgGEStructuredTaskRejectionReasonTextInputEnabled":false,"wgGELevelingUpEnabledForUser":false};RLSTATE={ "ext.globalCssJs.user.styles":"ready","site.styles":"ready","user.styles":"ready","ext.globalCssJs.user":"ready","user":"ready","user.options":"loading","ext.cite.styles":"ready","skins.vector.search.codex.styles":"ready","skins.vector.styles":"ready","skins.vector.icons":"ready","jquery.makeCollapsible.styles":"ready","ext.wikimediamessages.styles":"ready","ext.visualEditor.desktopArticleTarget.noscript":"ready","ext.uls.interlanguage":"ready","wikibase.client.init":"ready","ext.wikimediaBadges":"ready"};RLPAGEMODULES=["mediawiki.action.view.redirect","ext.cite.ux-enhancements","site","mediawiki.page.ready","jquery.makeCollapsible","skins.vector.js","ext.centralNotice.geoIP","ext.centralNotice.startUp","ext.gadget.ReferenceTooltips","ext.gadget.switcher","ext.urlShortener.toolbar","ext.centralauth.centralautologin","mmv.bootstrap","ext.popups","ext.visualEditor.desktopArticleTarget.init","ext.visualEditor.targetLoader","ext.echo.centralauth","ext.eventLogging","ext.wikimediaEvents", "ext.navigationTiming","ext.uls.interface","ext.cx.eventlogging.campaigns","ext.cx.uls.quick.actions","wikibase.client.vector-2022","ext.checkUser.clientHints","ext.quicksurveys.init","ext.growthExperiments.SuggestedEditSession","wikibase.sidebar.tracking"];</script> <script>(RLQ=window.RLQ||[]).push(function(){mw.loader.impl(function(){return["user.options@12s5i",function($,jQuery,require,module){mw.user.tokens.set({"patrolToken":"+\\","watchToken":"+\\","csrfToken":"+\\"}); }];});});</script> <link rel="stylesheet" href="/w/load.php?lang=en&modules=ext.cite.styles%7Cext.uls.interlanguage%7Cext.visualEditor.desktopArticleTarget.noscript%7Cext.wikimediaBadges%7Cext.wikimediamessages.styles%7Cjquery.makeCollapsible.styles%7Cskins.vector.icons%2Cstyles%7Cskins.vector.search.codex.styles%7Cwikibase.client.init&only=styles&skin=vector-2022"> <script async="" src="/w/load.php?lang=en&modules=startup&only=scripts&raw=1&skin=vector-2022"></script> <meta name="ResourceLoaderDynamicStyles" content=""> <link rel="stylesheet" href="/w/load.php?lang=en&modules=site.styles&only=styles&skin=vector-2022"> <meta name="generator" content="MediaWiki 1.44.0-wmf.4"> <meta name="referrer" content="origin"> <meta name="referrer" content="origin-when-cross-origin"> <meta name="robots" content="max-image-preview:standard"> <meta name="format-detection" content="telephone=no"> <meta property="og:image" content="https://upload.wikimedia.org/wikipedia/commons/8/81/Cicero_Denounces_Catiline_in_the_Roman_Senate_by_Cesare_Maccari_-_3.jpg"> <meta property="og:image:width" content="1200"> <meta property="og:image:height" content="748"> <meta property="og:image" content="https://upload.wikimedia.org/wikipedia/commons/thumb/8/81/Cicero_Denounces_Catiline_in_the_Roman_Senate_by_Cesare_Maccari_-_3.jpg/800px-Cicero_Denounces_Catiline_in_the_Roman_Senate_by_Cesare_Maccari_-_3.jpg"> <meta property="og:image:width" content="800"> <meta property="og:image:height" content="499"> <meta property="og:image" content="https://upload.wikimedia.org/wikipedia/commons/thumb/8/81/Cicero_Denounces_Catiline_in_the_Roman_Senate_by_Cesare_Maccari_-_3.jpg/640px-Cicero_Denounces_Catiline_in_the_Roman_Senate_by_Cesare_Maccari_-_3.jpg"> <meta property="og:image:width" content="640"> <meta property="og:image:height" content="399"> <meta name="viewport" content="width=1120"> <meta property="og:title" content="New rhetoric - Wikipedia"> <meta property="og:type" content="website"> <link rel="preconnect" href="//upload.wikimedia.org"> <link rel="alternate" media="only screen and (max-width: 640px)" href="//en.m.wikipedia.org/wiki/New_rhetoric"> <link rel="alternate" type="application/x-wiki" title="Edit this page" href="/w/index.php?title=New_rhetoric&action=edit"> <link rel="apple-touch-icon" href="/static/apple-touch/wikipedia.png"> <link rel="icon" href="/static/favicon/wikipedia.ico"> <link rel="search" type="application/opensearchdescription+xml" href="/w/rest.php/v1/search" title="Wikipedia (en)"> <link rel="EditURI" type="application/rsd+xml" href="//en.wikipedia.org/w/api.php?action=rsd"> <link rel="canonical" href="https://en.wikipedia.org/wiki/New_rhetoric"> <link rel="license" href="https://creativecommons.org/licenses/by-sa/4.0/deed.en"> <link rel="alternate" type="application/atom+xml" title="Wikipedia Atom feed" href="/w/index.php?title=Special:RecentChanges&feed=atom"> <link rel="dns-prefetch" href="//meta.wikimedia.org" /> <link rel="dns-prefetch" href="//login.wikimedia.org"> </head> <body class="skin--responsive skin-vector skin-vector-search-vue mediawiki ltr sitedir-ltr mw-hide-empty-elt ns-0 ns-subject mw-editable page-New_rhetoric rootpage-New_rhetoric skin-vector-2022 action-view"><a class="mw-jump-link" href="#bodyContent">Jump to content</a> <div class="vector-header-container"> <header class="vector-header mw-header"> <div class="vector-header-start"> <nav class="vector-main-menu-landmark" aria-label="Site"> <div id="vector-main-menu-dropdown" class="vector-dropdown vector-main-menu-dropdown vector-button-flush-left vector-button-flush-right" > <input type="checkbox" id="vector-main-menu-dropdown-checkbox" role="button" aria-haspopup="true" data-event-name="ui.dropdown-vector-main-menu-dropdown" class="vector-dropdown-checkbox " aria-label="Main menu" > <label id="vector-main-menu-dropdown-label" for="vector-main-menu-dropdown-checkbox" class="vector-dropdown-label cdx-button cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--weight-quiet cdx-button--icon-only " aria-hidden="true" ><span class="vector-icon mw-ui-icon-menu mw-ui-icon-wikimedia-menu"></span> <span class="vector-dropdown-label-text">Main menu</span> </label> <div class="vector-dropdown-content"> <div id="vector-main-menu-unpinned-container" class="vector-unpinned-container"> <div id="vector-main-menu" class="vector-main-menu vector-pinnable-element"> <div class="vector-pinnable-header vector-main-menu-pinnable-header vector-pinnable-header-unpinned" data-feature-name="main-menu-pinned" data-pinnable-element-id="vector-main-menu" data-pinned-container-id="vector-main-menu-pinned-container" data-unpinned-container-id="vector-main-menu-unpinned-container" > <div class="vector-pinnable-header-label">Main menu</div> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-pin-button" data-event-name="pinnable-header.vector-main-menu.pin">move to sidebar</button> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-unpin-button" data-event-name="pinnable-header.vector-main-menu.unpin">hide</button> </div> <div id="p-navigation" class="vector-menu mw-portlet mw-portlet-navigation" > <div class="vector-menu-heading"> Navigation </div> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="n-mainpage-description" class="mw-list-item"><a href="/wiki/Main_Page" title="Visit the main page [z]" accesskey="z"><span>Main page</span></a></li><li id="n-contents" class="mw-list-item"><a href="/wiki/Wikipedia:Contents" title="Guides to browsing Wikipedia"><span>Contents</span></a></li><li id="n-currentevents" class="mw-list-item"><a href="/wiki/Portal:Current_events" title="Articles related to current events"><span>Current events</span></a></li><li id="n-randompage" class="mw-list-item"><a href="/wiki/Special:Random" title="Visit a randomly selected article [x]" accesskey="x"><span>Random article</span></a></li><li id="n-aboutsite" class="mw-list-item"><a href="/wiki/Wikipedia:About" title="Learn about Wikipedia and how it works"><span>About Wikipedia</span></a></li><li id="n-contactpage" class="mw-list-item"><a href="//en.wikipedia.org/wiki/Wikipedia:Contact_us" title="How to contact Wikipedia"><span>Contact us</span></a></li> </ul> </div> </div> <div id="p-interaction" class="vector-menu mw-portlet mw-portlet-interaction" > <div class="vector-menu-heading"> Contribute </div> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="n-help" class="mw-list-item"><a href="/wiki/Help:Contents" title="Guidance on how to use and edit Wikipedia"><span>Help</span></a></li><li id="n-introduction" class="mw-list-item"><a href="/wiki/Help:Introduction" title="Learn how to edit Wikipedia"><span>Learn to edit</span></a></li><li id="n-portal" class="mw-list-item"><a href="/wiki/Wikipedia:Community_portal" title="The hub for editors"><span>Community portal</span></a></li><li id="n-recentchanges" class="mw-list-item"><a href="/wiki/Special:RecentChanges" title="A list of recent changes to Wikipedia [r]" accesskey="r"><span>Recent changes</span></a></li><li id="n-upload" class="mw-list-item"><a href="/wiki/Wikipedia:File_upload_wizard" title="Add images or other media for use on Wikipedia"><span>Upload file</span></a></li> </ul> </div> </div> </div> </div> </div> </div> </nav> <a href="/wiki/Main_Page" class="mw-logo"> <img class="mw-logo-icon" src="/static/images/icons/wikipedia.png" alt="" aria-hidden="true" height="50" width="50"> <span class="mw-logo-container skin-invert"> <img class="mw-logo-wordmark" alt="Wikipedia" src="/static/images/mobile/copyright/wikipedia-wordmark-en.svg" style="width: 7.5em; height: 1.125em;"> <img class="mw-logo-tagline" alt="The Free Encyclopedia" src="/static/images/mobile/copyright/wikipedia-tagline-en.svg" width="117" height="13" style="width: 7.3125em; height: 0.8125em;"> </span> </a> </div> <div class="vector-header-end"> <div id="p-search" role="search" class="vector-search-box-vue vector-search-box-collapses vector-search-box-show-thumbnail vector-search-box-auto-expand-width vector-search-box"> <a href="/wiki/Special:Search" class="cdx-button cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--weight-quiet cdx-button--icon-only search-toggle" title="Search Wikipedia [f]" accesskey="f"><span class="vector-icon mw-ui-icon-search mw-ui-icon-wikimedia-search"></span> <span>Search</span> </a> <div class="vector-typeahead-search-container"> <div class="cdx-typeahead-search cdx-typeahead-search--show-thumbnail cdx-typeahead-search--auto-expand-width"> <form action="/w/index.php" id="searchform" class="cdx-search-input cdx-search-input--has-end-button"> <div id="simpleSearch" class="cdx-search-input__input-wrapper" data-search-loc="header-moved"> <div class="cdx-text-input cdx-text-input--has-start-icon"> <input class="cdx-text-input__input" type="search" name="search" placeholder="Search Wikipedia" aria-label="Search Wikipedia" autocapitalize="sentences" title="Search Wikipedia [f]" accesskey="f" id="searchInput" > <span class="cdx-text-input__icon cdx-text-input__start-icon"></span> </div> <input type="hidden" name="title" value="Special:Search"> </div> <button class="cdx-button cdx-search-input__end-button">Search</button> </form> </div> </div> </div> <nav class="vector-user-links vector-user-links-wide" aria-label="Personal tools"> <div class="vector-user-links-main"> <div id="p-vector-user-menu-preferences" class="vector-menu mw-portlet emptyPortlet" > <div class="vector-menu-content"> <ul class="vector-menu-content-list"> </ul> </div> </div> <div id="p-vector-user-menu-userpage" class="vector-menu mw-portlet emptyPortlet" > <div class="vector-menu-content"> <ul class="vector-menu-content-list"> </ul> </div> </div> <nav class="vector-appearance-landmark" aria-label="Appearance"> <div id="vector-appearance-dropdown" class="vector-dropdown " title="Change the appearance of the page's font size, width, and color" > <input type="checkbox" id="vector-appearance-dropdown-checkbox" role="button" aria-haspopup="true" data-event-name="ui.dropdown-vector-appearance-dropdown" class="vector-dropdown-checkbox " aria-label="Appearance" > <label id="vector-appearance-dropdown-label" for="vector-appearance-dropdown-checkbox" class="vector-dropdown-label cdx-button cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--weight-quiet cdx-button--icon-only " aria-hidden="true" ><span class="vector-icon mw-ui-icon-appearance mw-ui-icon-wikimedia-appearance"></span> <span class="vector-dropdown-label-text">Appearance</span> </label> <div class="vector-dropdown-content"> <div id="vector-appearance-unpinned-container" class="vector-unpinned-container"> </div> </div> </div> </nav> <div id="p-vector-user-menu-notifications" class="vector-menu mw-portlet emptyPortlet" > <div class="vector-menu-content"> <ul class="vector-menu-content-list"> </ul> </div> </div> <div id="p-vector-user-menu-overflow" class="vector-menu mw-portlet" > <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="pt-sitesupport-2" class="user-links-collapsible-item mw-list-item user-links-collapsible-item"><a data-mw="interface" href="https://donate.wikimedia.org/wiki/Special:FundraiserRedirector?utm_source=donate&utm_medium=sidebar&utm_campaign=C13_en.wikipedia.org&uselang=en" class=""><span>Donate</span></a> </li> <li id="pt-createaccount-2" class="user-links-collapsible-item mw-list-item user-links-collapsible-item"><a data-mw="interface" href="/w/index.php?title=Special:CreateAccount&returnto=New+rhetoric" title="You are encouraged to create an account and log in; however, it is not mandatory" class=""><span>Create account</span></a> </li> <li id="pt-login-2" class="user-links-collapsible-item mw-list-item user-links-collapsible-item"><a data-mw="interface" href="/w/index.php?title=Special:UserLogin&returnto=New+rhetoric" title="You're encouraged to log in; however, it's not mandatory. [o]" accesskey="o" class=""><span>Log in</span></a> </li> </ul> </div> </div> </div> <div id="vector-user-links-dropdown" class="vector-dropdown vector-user-menu vector-button-flush-right vector-user-menu-logged-out" title="Log in and more options" > <input type="checkbox" id="vector-user-links-dropdown-checkbox" role="button" aria-haspopup="true" data-event-name="ui.dropdown-vector-user-links-dropdown" class="vector-dropdown-checkbox " aria-label="Personal tools" > <label id="vector-user-links-dropdown-label" for="vector-user-links-dropdown-checkbox" class="vector-dropdown-label cdx-button cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--weight-quiet cdx-button--icon-only " aria-hidden="true" ><span class="vector-icon mw-ui-icon-ellipsis mw-ui-icon-wikimedia-ellipsis"></span> <span class="vector-dropdown-label-text">Personal tools</span> </label> <div class="vector-dropdown-content"> <div id="p-personal" class="vector-menu mw-portlet mw-portlet-personal user-links-collapsible-item" title="User menu" > <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="pt-sitesupport" class="user-links-collapsible-item mw-list-item"><a href="https://donate.wikimedia.org/wiki/Special:FundraiserRedirector?utm_source=donate&utm_medium=sidebar&utm_campaign=C13_en.wikipedia.org&uselang=en"><span>Donate</span></a></li><li id="pt-createaccount" class="user-links-collapsible-item mw-list-item"><a href="/w/index.php?title=Special:CreateAccount&returnto=New+rhetoric" title="You are encouraged to create an account and log in; however, it is not mandatory"><span class="vector-icon mw-ui-icon-userAdd mw-ui-icon-wikimedia-userAdd"></span> <span>Create account</span></a></li><li id="pt-login" class="user-links-collapsible-item mw-list-item"><a href="/w/index.php?title=Special:UserLogin&returnto=New+rhetoric" title="You're encouraged to log in; however, it's not mandatory. [o]" accesskey="o"><span class="vector-icon mw-ui-icon-logIn mw-ui-icon-wikimedia-logIn"></span> <span>Log in</span></a></li> </ul> </div> </div> <div id="p-user-menu-anon-editor" class="vector-menu mw-portlet mw-portlet-user-menu-anon-editor" > <div class="vector-menu-heading"> Pages for logged out editors <a href="/wiki/Help:Introduction" aria-label="Learn more about editing"><span>learn more</span></a> </div> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="pt-anoncontribs" class="mw-list-item"><a href="/wiki/Special:MyContributions" title="A list of edits made from this IP address [y]" accesskey="y"><span>Contributions</span></a></li><li id="pt-anontalk" class="mw-list-item"><a href="/wiki/Special:MyTalk" title="Discussion about edits from this IP address [n]" accesskey="n"><span>Talk</span></a></li> </ul> </div> </div> </div> </div> </nav> </div> </header> </div> <div class="mw-page-container"> <div class="mw-page-container-inner"> <div class="vector-sitenotice-container"> <div id="siteNotice"><!-- CentralNotice --></div> </div> <div class="vector-column-start"> <div class="vector-main-menu-container"> <div id="mw-navigation"> <nav id="mw-panel" class="vector-main-menu-landmark" aria-label="Site"> <div id="vector-main-menu-pinned-container" class="vector-pinned-container"> </div> </nav> </div> </div> <div class="vector-sticky-pinned-container"> <nav id="mw-panel-toc" aria-label="Contents" data-event-name="ui.sidebar-toc" class="mw-table-of-contents-container vector-toc-landmark"> <div id="vector-toc-pinned-container" class="vector-pinned-container"> <div id="vector-toc" class="vector-toc vector-pinnable-element"> <div class="vector-pinnable-header vector-toc-pinnable-header vector-pinnable-header-pinned" data-feature-name="toc-pinned" data-pinnable-element-id="vector-toc" > <h2 class="vector-pinnable-header-label">Contents</h2> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-pin-button" data-event-name="pinnable-header.vector-toc.pin">move to sidebar</button> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-unpin-button" data-event-name="pinnable-header.vector-toc.unpin">hide</button> </div> <ul class="vector-toc-contents" id="mw-panel-toc-list"> <li id="toc-mw-content-text" class="vector-toc-list-item vector-toc-level-1"> <a href="#" class="vector-toc-link"> <div class="vector-toc-text">(Top)</div> </a> </li> <li id="toc-Overview" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#Overview"> <div class="vector-toc-text"> <span class="vector-toc-numb">1</span> <span>Overview</span> </div> </a> <ul id="toc-Overview-sublist" class="vector-toc-list"> </ul> </li> <li id="toc-References" class="vector-toc-list-item vector-toc-level-1 vector-toc-list-item-expanded"> <a class="vector-toc-link" href="#References"> <div class="vector-toc-text"> <span class="vector-toc-numb">2</span> <span>References</span> </div> </a> <ul id="toc-References-sublist" class="vector-toc-list"> </ul> </li> </ul> </div> </div> </nav> </div> </div> <div class="mw-content-container"> <main id="content" class="mw-body"> <header class="mw-body-header vector-page-titlebar"> <nav aria-label="Contents" class="vector-toc-landmark"> <div id="vector-page-titlebar-toc" class="vector-dropdown vector-page-titlebar-toc vector-button-flush-left" > <input type="checkbox" id="vector-page-titlebar-toc-checkbox" role="button" aria-haspopup="true" data-event-name="ui.dropdown-vector-page-titlebar-toc" class="vector-dropdown-checkbox " aria-label="Toggle the table of contents" > <label id="vector-page-titlebar-toc-label" for="vector-page-titlebar-toc-checkbox" class="vector-dropdown-label cdx-button cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--weight-quiet cdx-button--icon-only " aria-hidden="true" ><span class="vector-icon mw-ui-icon-listBullet mw-ui-icon-wikimedia-listBullet"></span> <span class="vector-dropdown-label-text">Toggle the table of contents</span> </label> <div class="vector-dropdown-content"> <div id="vector-page-titlebar-toc-unpinned-container" class="vector-unpinned-container"> </div> </div> </div> </nav> <h1 id="firstHeading" class="firstHeading mw-first-heading"><span class="mw-page-title-main">New rhetoric</span></h1> <div id="p-lang-btn" class="vector-dropdown mw-portlet mw-portlet-lang" > <input type="checkbox" id="p-lang-btn-checkbox" role="button" aria-haspopup="true" data-event-name="ui.dropdown-p-lang-btn" class="vector-dropdown-checkbox mw-interlanguage-selector" aria-label="Go to an article in another language. Available in 9 languages" > <label id="p-lang-btn-label" for="p-lang-btn-checkbox" class="vector-dropdown-label cdx-button cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--weight-quiet cdx-button--action-progressive mw-portlet-lang-heading-9" aria-hidden="true" ><span class="vector-icon mw-ui-icon-language-progressive mw-ui-icon-wikimedia-language-progressive"></span> <span class="vector-dropdown-label-text">9 languages</span> </label> <div class="vector-dropdown-content"> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li class="interlanguage-link interwiki-es mw-list-item"><a href="https://es.wikipedia.org/wiki/Nueva_ret%C3%B3rica" title="Nueva retórica – Spanish" lang="es" hreflang="es" data-title="Nueva retórica" data-language-autonym="Español" data-language-local-name="Spanish" class="interlanguage-link-target"><span>Español</span></a></li><li class="interlanguage-link interwiki-fr mw-list-item"><a href="https://fr.wikipedia.org/wiki/Nouvelle_Rh%C3%A9torique" title="Nouvelle Rhétorique – French" lang="fr" hreflang="fr" data-title="Nouvelle Rhétorique" data-language-autonym="Français" data-language-local-name="French" class="interlanguage-link-target"><span>Français</span></a></li><li class="interlanguage-link interwiki-id mw-list-item"><a href="https://id.wikipedia.org/wiki/Retorika_baru" title="Retorika baru – Indonesian" lang="id" hreflang="id" data-title="Retorika baru" data-language-autonym="Bahasa Indonesia" data-language-local-name="Indonesian" class="interlanguage-link-target"><span>Bahasa Indonesia</span></a></li><li class="interlanguage-link interwiki-he mw-list-item"><a href="https://he.wikipedia.org/wiki/%D7%94%D7%A8%D7%98%D7%95%D7%A8%D7%99%D7%A7%D7%94_%D7%94%D7%97%D7%93%D7%A9%D7%94" title="הרטוריקה החדשה – Hebrew" lang="he" hreflang="he" data-title="הרטוריקה החדשה" data-language-autonym="עברית" data-language-local-name="Hebrew" class="interlanguage-link-target"><span>עברית</span></a></li><li class="interlanguage-link interwiki-hu mw-list-item"><a href="https://hu.wikipedia.org/wiki/%C3%9Aj_retorika" title="Új retorika – Hungarian" lang="hu" hreflang="hu" data-title="Új retorika" data-language-autonym="Magyar" data-language-local-name="Hungarian" class="interlanguage-link-target"><span>Magyar</span></a></li><li class="interlanguage-link interwiki-ms mw-list-item"><a href="https://ms.wikipedia.org/wiki/Retorik_baharu" title="Retorik baharu – Malay" lang="ms" hreflang="ms" data-title="Retorik baharu" data-language-autonym="Bahasa Melayu" data-language-local-name="Malay" class="interlanguage-link-target"><span>Bahasa Melayu</span></a></li><li class="interlanguage-link interwiki-ru mw-list-item"><a href="https://ru.wikipedia.org/wiki/%D0%9D%D0%B5%D0%BE%D1%80%D0%B8%D1%82%D0%BE%D1%80%D0%B8%D0%BA%D0%B0" title="Неориторика – Russian" lang="ru" hreflang="ru" data-title="Неориторика" data-language-autonym="Русский" data-language-local-name="Russian" class="interlanguage-link-target"><span>Русский</span></a></li><li class="interlanguage-link interwiki-fi badge-Q17559452 badge-recommendedarticle mw-list-item" title="recommended article"><a href="https://fi.wikipedia.org/wiki/Uusi_retoriikka" title="Uusi retoriikka – Finnish" lang="fi" hreflang="fi" data-title="Uusi retoriikka" data-language-autonym="Suomi" data-language-local-name="Finnish" class="interlanguage-link-target"><span>Suomi</span></a></li><li class="interlanguage-link interwiki-uk mw-list-item"><a href="https://uk.wikipedia.org/wiki/%D0%9D%D0%B5%D0%BE%D1%80%D0%B8%D1%82%D0%BE%D1%80%D0%B8%D0%BA%D0%B0" title="Неориторика – Ukrainian" lang="uk" hreflang="uk" data-title="Неориторика" data-language-autonym="Українська" data-language-local-name="Ukrainian" class="interlanguage-link-target"><span>Українська</span></a></li> </ul> <div class="after-portlet after-portlet-lang"><span class="wb-langlinks-edit wb-langlinks-link"><a href="https://www.wikidata.org/wiki/Special:EntityPage/Q3345183#sitelinks-wikipedia" title="Edit interlanguage links" class="wbc-editpage">Edit links</a></span></div> </div> </div> </div> </header> <div class="vector-page-toolbar"> <div class="vector-page-toolbar-container"> <div id="left-navigation"> <nav aria-label="Namespaces"> <div id="p-associated-pages" class="vector-menu vector-menu-tabs mw-portlet mw-portlet-associated-pages" > <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="ca-nstab-main" class="selected vector-tab-noicon mw-list-item"><a href="/wiki/New_rhetoric" title="View the content page [c]" accesskey="c"><span>Article</span></a></li><li id="ca-talk" class="vector-tab-noicon mw-list-item"><a href="/wiki/Talk:New_rhetoric" rel="discussion" title="Discuss improvements to the content page [t]" accesskey="t"><span>Talk</span></a></li> </ul> </div> </div> <div id="vector-variants-dropdown" class="vector-dropdown emptyPortlet" > <input type="checkbox" id="vector-variants-dropdown-checkbox" role="button" aria-haspopup="true" data-event-name="ui.dropdown-vector-variants-dropdown" class="vector-dropdown-checkbox " aria-label="Change language variant" > <label id="vector-variants-dropdown-label" for="vector-variants-dropdown-checkbox" class="vector-dropdown-label cdx-button cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--weight-quiet" aria-hidden="true" ><span class="vector-dropdown-label-text">English</span> </label> <div class="vector-dropdown-content"> <div id="p-variants" class="vector-menu mw-portlet mw-portlet-variants emptyPortlet" > <div class="vector-menu-content"> <ul class="vector-menu-content-list"> </ul> </div> </div> </div> </div> </nav> </div> <div id="right-navigation" class="vector-collapsible"> <nav aria-label="Views"> <div id="p-views" class="vector-menu vector-menu-tabs mw-portlet mw-portlet-views" > <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="ca-view" class="selected vector-tab-noicon mw-list-item"><a href="/wiki/New_rhetoric"><span>Read</span></a></li><li id="ca-edit" class="vector-tab-noicon mw-list-item"><a href="/w/index.php?title=New_rhetoric&action=edit" title="Edit this page [e]" accesskey="e"><span>Edit</span></a></li><li id="ca-history" class="vector-tab-noicon mw-list-item"><a href="/w/index.php?title=New_rhetoric&action=history" title="Past revisions of this page [h]" accesskey="h"><span>View history</span></a></li> </ul> </div> </div> </nav> <nav class="vector-page-tools-landmark" aria-label="Page tools"> <div id="vector-page-tools-dropdown" class="vector-dropdown vector-page-tools-dropdown" > <input type="checkbox" id="vector-page-tools-dropdown-checkbox" role="button" aria-haspopup="true" data-event-name="ui.dropdown-vector-page-tools-dropdown" class="vector-dropdown-checkbox " aria-label="Tools" > <label id="vector-page-tools-dropdown-label" for="vector-page-tools-dropdown-checkbox" class="vector-dropdown-label cdx-button cdx-button--fake-button cdx-button--fake-button--enabled cdx-button--weight-quiet" aria-hidden="true" ><span class="vector-dropdown-label-text">Tools</span> </label> <div class="vector-dropdown-content"> <div id="vector-page-tools-unpinned-container" class="vector-unpinned-container"> <div id="vector-page-tools" class="vector-page-tools vector-pinnable-element"> <div class="vector-pinnable-header vector-page-tools-pinnable-header vector-pinnable-header-unpinned" data-feature-name="page-tools-pinned" data-pinnable-element-id="vector-page-tools" data-pinned-container-id="vector-page-tools-pinned-container" data-unpinned-container-id="vector-page-tools-unpinned-container" > <div class="vector-pinnable-header-label">Tools</div> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-pin-button" data-event-name="pinnable-header.vector-page-tools.pin">move to sidebar</button> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-unpin-button" data-event-name="pinnable-header.vector-page-tools.unpin">hide</button> </div> <div id="p-cactions" class="vector-menu mw-portlet mw-portlet-cactions emptyPortlet vector-has-collapsible-items" title="More options" > <div class="vector-menu-heading"> Actions </div> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="ca-more-view" class="selected vector-more-collapsible-item mw-list-item"><a href="/wiki/New_rhetoric"><span>Read</span></a></li><li id="ca-more-edit" class="vector-more-collapsible-item mw-list-item"><a href="/w/index.php?title=New_rhetoric&action=edit" title="Edit this page [e]" accesskey="e"><span>Edit</span></a></li><li id="ca-more-history" class="vector-more-collapsible-item mw-list-item"><a href="/w/index.php?title=New_rhetoric&action=history"><span>View history</span></a></li> </ul> </div> </div> <div id="p-tb" class="vector-menu mw-portlet mw-portlet-tb" > <div class="vector-menu-heading"> General </div> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="t-whatlinkshere" class="mw-list-item"><a href="/wiki/Special:WhatLinksHere/New_rhetoric" title="List of all English Wikipedia pages containing links to this page [j]" accesskey="j"><span>What links here</span></a></li><li id="t-recentchangeslinked" class="mw-list-item"><a href="/wiki/Special:RecentChangesLinked/New_rhetoric" rel="nofollow" title="Recent changes in pages linked from this page [k]" accesskey="k"><span>Related changes</span></a></li><li id="t-upload" class="mw-list-item"><a href="/wiki/Wikipedia:File_Upload_Wizard" title="Upload files [u]" accesskey="u"><span>Upload file</span></a></li><li id="t-specialpages" class="mw-list-item"><a href="/wiki/Special:SpecialPages" title="A list of all special pages [q]" accesskey="q"><span>Special pages</span></a></li><li id="t-permalink" class="mw-list-item"><a href="/w/index.php?title=New_rhetoric&oldid=1246024859" title="Permanent link to this revision of this page"><span>Permanent link</span></a></li><li id="t-info" class="mw-list-item"><a href="/w/index.php?title=New_rhetoric&action=info" title="More information about this page"><span>Page information</span></a></li><li id="t-cite" class="mw-list-item"><a href="/w/index.php?title=Special:CiteThisPage&page=New_rhetoric&id=1246024859&wpFormIdentifier=titleform" title="Information on how to cite this page"><span>Cite this page</span></a></li><li id="t-urlshortener" class="mw-list-item"><a href="/w/index.php?title=Special:UrlShortener&url=https%3A%2F%2Fen.wikipedia.org%2Fwiki%2FNew_rhetoric"><span>Get shortened URL</span></a></li><li id="t-urlshortener-qrcode" class="mw-list-item"><a href="/w/index.php?title=Special:QrCode&url=https%3A%2F%2Fen.wikipedia.org%2Fwiki%2FNew_rhetoric"><span>Download QR code</span></a></li> </ul> </div> </div> <div id="p-coll-print_export" class="vector-menu mw-portlet mw-portlet-coll-print_export" > <div class="vector-menu-heading"> Print/export </div> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="coll-download-as-rl" class="mw-list-item"><a href="/w/index.php?title=Special:DownloadAsPdf&page=New_rhetoric&action=show-download-screen" title="Download this page as a PDF file"><span>Download as PDF</span></a></li><li id="t-print" class="mw-list-item"><a href="/w/index.php?title=New_rhetoric&printable=yes" title="Printable version of this page [p]" accesskey="p"><span>Printable version</span></a></li> </ul> </div> </div> <div id="p-wikibase-otherprojects" class="vector-menu mw-portlet mw-portlet-wikibase-otherprojects" > <div class="vector-menu-heading"> In other projects </div> <div class="vector-menu-content"> <ul class="vector-menu-content-list"> <li id="t-wikibase" class="wb-otherproject-link wb-otherproject-wikibase-dataitem mw-list-item"><a href="https://www.wikidata.org/wiki/Special:EntityPage/Q3345183" title="Structured data on this page hosted by Wikidata [g]" accesskey="g"><span>Wikidata item</span></a></li> </ul> </div> </div> </div> </div> </div> </div> </nav> </div> </div> </div> <div class="vector-column-end"> <div class="vector-sticky-pinned-container"> <nav class="vector-page-tools-landmark" aria-label="Page tools"> <div id="vector-page-tools-pinned-container" class="vector-pinned-container"> </div> </nav> <nav class="vector-appearance-landmark" aria-label="Appearance"> <div id="vector-appearance-pinned-container" class="vector-pinned-container"> <div id="vector-appearance" class="vector-appearance vector-pinnable-element"> <div class="vector-pinnable-header vector-appearance-pinnable-header vector-pinnable-header-pinned" data-feature-name="appearance-pinned" data-pinnable-element-id="vector-appearance" data-pinned-container-id="vector-appearance-pinned-container" data-unpinned-container-id="vector-appearance-unpinned-container" > <div class="vector-pinnable-header-label">Appearance</div> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-pin-button" data-event-name="pinnable-header.vector-appearance.pin">move to sidebar</button> <button class="vector-pinnable-header-toggle-button vector-pinnable-header-unpin-button" data-event-name="pinnable-header.vector-appearance.unpin">hide</button> </div> </div> </div> </nav> </div> </div> <div id="bodyContent" class="vector-body" aria-labelledby="firstHeading" data-mw-ve-target-container> <div class="vector-body-before-content"> <div class="mw-indicators"> </div> <div id="siteSub" class="noprint">From Wikipedia, the free encyclopedia</div> </div> <div id="contentSub"><div id="mw-content-subtitle"><span class="mw-redirectedfrom">(Redirected from <a href="/w/index.php?title=New_rhetorics&redirect=no" class="mw-redirect" title="New rhetorics">New rhetorics</a>)</span></div></div> <div id="mw-content-text" class="mw-body-content"><div class="mw-content-ltr mw-parser-output" lang="en" dir="ltr"><style data-mw-deduplicate="TemplateStyles:r1129693374">.mw-parser-output .hlist dl,.mw-parser-output .hlist ol,.mw-parser-output .hlist ul{margin:0;padding:0}.mw-parser-output .hlist dd,.mw-parser-output .hlist dt,.mw-parser-output .hlist li{margin:0;display:inline}.mw-parser-output .hlist.inline,.mw-parser-output .hlist.inline dl,.mw-parser-output .hlist.inline ol,.mw-parser-output .hlist.inline ul,.mw-parser-output .hlist dl dl,.mw-parser-output .hlist dl ol,.mw-parser-output .hlist dl ul,.mw-parser-output .hlist ol dl,.mw-parser-output .hlist ol ol,.mw-parser-output .hlist ol ul,.mw-parser-output .hlist ul dl,.mw-parser-output .hlist ul ol,.mw-parser-output .hlist ul ul{display:inline}.mw-parser-output .hlist .mw-empty-li{display:none}.mw-parser-output .hlist dt::after{content:": "}.mw-parser-output .hlist dd::after,.mw-parser-output .hlist li::after{content:" · ";font-weight:bold}.mw-parser-output .hlist dd:last-child::after,.mw-parser-output .hlist dt:last-child::after,.mw-parser-output .hlist li:last-child::after{content:none}.mw-parser-output .hlist dd dd:first-child::before,.mw-parser-output .hlist dd dt:first-child::before,.mw-parser-output .hlist dd li:first-child::before,.mw-parser-output .hlist dt dd:first-child::before,.mw-parser-output .hlist dt dt:first-child::before,.mw-parser-output .hlist dt li:first-child::before,.mw-parser-output .hlist li dd:first-child::before,.mw-parser-output .hlist li dt:first-child::before,.mw-parser-output .hlist li li:first-child::before{content:" (";font-weight:normal}.mw-parser-output .hlist dd dd:last-child::after,.mw-parser-output .hlist dd dt:last-child::after,.mw-parser-output .hlist dd li:last-child::after,.mw-parser-output .hlist dt dd:last-child::after,.mw-parser-output .hlist dt dt:last-child::after,.mw-parser-output .hlist dt li:last-child::after,.mw-parser-output .hlist li dd:last-child::after,.mw-parser-output .hlist li dt:last-child::after,.mw-parser-output .hlist li li:last-child::after{content:")";font-weight:normal}.mw-parser-output .hlist ol{counter-reset:listitem}.mw-parser-output .hlist ol>li{counter-increment:listitem}.mw-parser-output .hlist ol>li::before{content:" "counter(listitem)"\a0 "}.mw-parser-output .hlist dd ol>li:first-child::before,.mw-parser-output .hlist dt ol>li:first-child::before,.mw-parser-output .hlist li ol>li:first-child::before{content:" ("counter(listitem)"\a0 "}</style><style data-mw-deduplicate="TemplateStyles:r1246091330">.mw-parser-output .sidebar{width:22em;float:right;clear:right;margin:0.5em 0 1em 1em;background:var(--background-color-neutral-subtle,#f8f9fa);border:1px solid var(--border-color-base,#a2a9b1);padding:0.2em;text-align:center;line-height:1.4em;font-size:88%;border-collapse:collapse;display:table}body.skin-minerva .mw-parser-output .sidebar{display:table!important;float:right!important;margin:0.5em 0 1em 1em!important}.mw-parser-output .sidebar-subgroup{width:100%;margin:0;border-spacing:0}.mw-parser-output .sidebar-left{float:left;clear:left;margin:0.5em 1em 1em 0}.mw-parser-output .sidebar-none{float:none;clear:both;margin:0.5em 1em 1em 0}.mw-parser-output .sidebar-outer-title{padding:0 0.4em 0.2em;font-size:125%;line-height:1.2em;font-weight:bold}.mw-parser-output .sidebar-top-image{padding:0.4em}.mw-parser-output .sidebar-top-caption,.mw-parser-output .sidebar-pretitle-with-top-image,.mw-parser-output .sidebar-caption{padding:0.2em 0.4em 0;line-height:1.2em}.mw-parser-output .sidebar-pretitle{padding:0.4em 0.4em 0;line-height:1.2em}.mw-parser-output .sidebar-title,.mw-parser-output .sidebar-title-with-pretitle{padding:0.2em 0.8em;font-size:145%;line-height:1.2em}.mw-parser-output .sidebar-title-with-pretitle{padding:0.1em 0.4em}.mw-parser-output .sidebar-image{padding:0.2em 0.4em 0.4em}.mw-parser-output .sidebar-heading{padding:0.1em 0.4em}.mw-parser-output .sidebar-content{padding:0 0.5em 0.4em}.mw-parser-output .sidebar-content-with-subgroup{padding:0.1em 0.4em 0.2em}.mw-parser-output .sidebar-above,.mw-parser-output .sidebar-below{padding:0.3em 0.8em;font-weight:bold}.mw-parser-output .sidebar-collapse .sidebar-above,.mw-parser-output .sidebar-collapse .sidebar-below{border-top:1px solid #aaa;border-bottom:1px solid #aaa}.mw-parser-output .sidebar-navbar{text-align:right;font-size:115%;padding:0 0.4em 0.4em}.mw-parser-output .sidebar-list-title{padding:0 0.4em;text-align:left;font-weight:bold;line-height:1.6em;font-size:105%}.mw-parser-output .sidebar-list-title-c{padding:0 0.4em;text-align:center;margin:0 3.3em}@media(max-width:640px){body.mediawiki .mw-parser-output .sidebar{width:100%!important;clear:both;float:none!important;margin-left:0!important;margin-right:0!important}}body.skin--responsive .mw-parser-output .sidebar a>img{max-width:none!important}@media screen{html.skin-theme-clientpref-night .mw-parser-output .sidebar:not(.notheme) .sidebar-list-title,html.skin-theme-clientpref-night .mw-parser-output .sidebar:not(.notheme) .sidebar-title-with-pretitle{background:transparent!important}html.skin-theme-clientpref-night .mw-parser-output .sidebar:not(.notheme) .sidebar-title-with-pretitle a{color:var(--color-progressive)!important}}@media screen and (prefers-color-scheme:dark){html.skin-theme-clientpref-os .mw-parser-output .sidebar:not(.notheme) .sidebar-list-title,html.skin-theme-clientpref-os .mw-parser-output .sidebar:not(.notheme) .sidebar-title-with-pretitle{background:transparent!important}html.skin-theme-clientpref-os .mw-parser-output .sidebar:not(.notheme) .sidebar-title-with-pretitle a{color:var(--color-progressive)!important}}@media print{body.ns-0 .mw-parser-output .sidebar{display:none!important}}</style><table class="sidebar sidebar-collapse nomobile nowraplinks"><tbody><tr><td class="sidebar-pretitle">Part of <a href="/wiki/Category:Rhetoric" title="Category:Rhetoric">a series</a> on</td></tr><tr><th class="sidebar-title-with-pretitle"><a href="/wiki/Rhetoric" title="Rhetoric">Rhetoric</a></th></tr><tr><td class="sidebar-image"><span typeof="mw:File"><a href="/wiki/File:Cicero_Denounces_Catiline_in_the_Roman_Senate_by_Cesare_Maccari_-_3.jpg" class="mw-file-description"><img src="//upload.wikimedia.org/wikipedia/commons/thumb/8/81/Cicero_Denounces_Catiline_in_the_Roman_Senate_by_Cesare_Maccari_-_3.jpg/150px-Cicero_Denounces_Catiline_in_the_Roman_Senate_by_Cesare_Maccari_-_3.jpg" decoding="async" width="150" height="94" class="mw-file-element" srcset="//upload.wikimedia.org/wikipedia/commons/thumb/8/81/Cicero_Denounces_Catiline_in_the_Roman_Senate_by_Cesare_Maccari_-_3.jpg/225px-Cicero_Denounces_Catiline_in_the_Roman_Senate_by_Cesare_Maccari_-_3.jpg 1.5x, //upload.wikimedia.org/wikipedia/commons/thumb/8/81/Cicero_Denounces_Catiline_in_the_Roman_Senate_by_Cesare_Maccari_-_3.jpg/300px-Cicero_Denounces_Catiline_in_the_Roman_Senate_by_Cesare_Maccari_-_3.jpg 2x" data-file-width="962" data-file-height="600" /></a></span></td></tr><tr><td class="sidebar-content"> <div class="sidebar-list mw-collapsible mw-collapsed"><div class="sidebar-list-title" style="color: var(--color-base)"><div class="sidebar-list-title-c"><a href="/wiki/Rhetoric#History_and_development" title="Rhetoric">History</a></div></div><div class="sidebar-list-content mw-collapsible-content hlist"> <ul><li><a href="/wiki/Rhetoric#Ancient_Greece" title="Rhetoric">Ancient Greece</a> <ul><li><a href="/wiki/Asiatic_style" title="Asiatic style">Asianism</a></li> <li><a href="/wiki/Atticism" title="Atticism">Atticism</a></li> <li><a href="/wiki/Attic_orators" title="Attic orators">Attic orators</a></li> <li><a href="/wiki/Calliope" title="Calliope">Calliope</a></li> <li><a href="/wiki/Sophist" title="Sophist">Sophists</a></li></ul></li> <li><a href="/wiki/Ancient_Indian_rhetoric" title="Ancient Indian rhetoric">Ancient India</a></li> <li><a href="/wiki/Rhetoric#Rome" title="Rhetoric">Ancient Rome</a> <ul><li><a href="/wiki/Latin_literature#The_age_of_Cicero" title="Latin literature">The age of Cicero</a></li> <li><a href="/wiki/Second_Sophistic" title="Second Sophistic">Second Sophistic</a></li></ul></li> <li><a href="/wiki/Rhetoric#Medieval_to_Enlightenment" title="Rhetoric">Middle Ages</a> <ul><li><a href="/wiki/Byzantine_rhetoric" title="Byzantine rhetoric">Byzantine rhetoric</a></li> <li><a href="/wiki/Trivium" title="Trivium">Trivium</a></li></ul></li> <li><a href="/wiki/Rhetoric#Sixteenth_century" title="Rhetoric">Renaissance</a> <ul><li><i><a href="/wiki/Studia_humanitatis" class="mw-redirect" title="Studia humanitatis">Studia humanitatis</a></i></li></ul></li> <li><a href="/wiki/Modern_rhetoric" title="Modern rhetoric">Modern period</a></li></ul></div></div></td> </tr><tr><td class="sidebar-content"> <div class="sidebar-list mw-collapsible mw-collapsed"><div class="sidebar-list-title" style="color: var(--color-base)"><div class="sidebar-list-title-c">Concepts</div></div><div class="sidebar-list-content mw-collapsible-content hlist"> <ul><li><i><a href="/wiki/Captatio_benevolentiae" title="Captatio benevolentiae">Captatio benevolentiae</a></i></li> <li><a href="/wiki/Chironomia" title="Chironomia">Chironomia</a></li> <li><a href="/wiki/Decorum" title="Decorum">Decorum</a></li> <li><i><a href="/wiki/Delectare" class="mw-redirect" title="Delectare">Delectare</a></i></li> <li><i><a href="/wiki/Docere" class="mw-redirect" title="Docere">Docere</a></i></li> <li><a href="/wiki/Rhetorical_device" title="Rhetorical device">Device</a></li> <li><a href="/wiki/Eloquence" title="Eloquence">Eloquence</a> <ul><li><i><a href="/wiki/Eloquentia_perfecta" title="Eloquentia perfecta">Eloquentia perfecta</a></i></li></ul></li> <li><i><a href="/wiki/Eunoia" title="Eunoia">Eunoia</a></i></li> <li><a href="/wiki/Enthymeme" title="Enthymeme">Enthymeme</a></li> <li><i><a href="/wiki/Facilitas" title="Facilitas">Facilitas</a></i></li> <li><a href="/wiki/Fallacy" title="Fallacy">Fallacy</a> <ul><li><a href="/wiki/Informal_fallacy" title="Informal fallacy">Informal</a></li></ul></li> <li><a href="/wiki/Figure_of_speech" title="Figure of speech">Figure of speech</a> <ul><li><a href="/wiki/Scheme_(rhetoric)" title="Scheme (rhetoric)">Scheme</a></li> <li><a href="/wiki/Trope_(literature)" title="Trope (literature)">Trope</a></li></ul></li> <li><a href="/wiki/Five_Canons_of_Rhetoric" class="mw-redirect" title="Five Canons of Rhetoric">Five canons</a> <ul><li><i><a href="/wiki/Inventio" title="Inventio">Inventio</a></i></li> <li><i><a href="/wiki/Dispositio" title="Dispositio">Dispositio</a></i></li> <li><i><a href="/wiki/Elocutio" title="Elocutio">Elocutio</a></i></li> <li><i><a href="/wiki/Memoria" title="Memoria">Memoria</a></i></li> <li><i><a href="/wiki/Pronuntiatio" title="Pronuntiatio">Pronuntiatio</a></i></li></ul></li> <li><a href="/wiki/Hypsos" title="Hypsos">Hypsos</a></li> <li><i><a href="/wiki/Dionysian_imitatio" title="Dionysian imitatio">Imitatio</a></i></li> <li><i><a href="/wiki/Kairos" title="Kairos">Kairos</a></i></li> <li><a href="/wiki/Method_of_loci" title="Method of loci">Method of loci</a></li> <li><a href="/wiki/Rhetorical_modes" title="Rhetorical modes">Modes</a></li> <li><a href="/wiki/Rhetorical_operations" title="Rhetorical operations">Operations</a></li> <li><a href="/wiki/Modes_of_persuasion" title="Modes of persuasion">Persuasion</a> <ul><li><i><a href="/wiki/Ethos" title="Ethos">Ethos</a></i></li> <li><i><a href="/wiki/Pathos" title="Pathos">Pathos</a></i></li> <li><i><a href="/wiki/Logos" title="Logos">Logos</a></i></li></ul></li> <li><a href="/wiki/Rhetorical_situation" title="Rhetorical situation">Situation</a></li> <li><a href="/wiki/Style_(sociolinguistics)" title="Style (sociolinguistics)">Style</a> <ul><li><a href="/wiki/Grand_style_(rhetoric)" title="Grand style (rhetoric)">Grand</a></li></ul></li> <li><i><a href="/wiki/Sotto_voce" title="Sotto voce">Sotto voce</a></i></li> <li><i><a href="/wiki/Literary_topos" title="Literary topos">Topos</a></i></li></ul></div></div></td> </tr><tr><td class="sidebar-content"> <div class="sidebar-list mw-collapsible mw-collapsed"><div class="sidebar-list-title" style="color: var(--color-base)"><div class="sidebar-list-title-c">Genres</div></div><div class="sidebar-list-content mw-collapsible-content hlist"> <ul><li><a href="/wiki/Apologetics" title="Apologetics">Apologetics</a></li> <li><a href="/wiki/Debate" title="Debate">Debate</a></li> <li><a href="/wiki/Declamation" title="Declamation">Declamation</a> <ul><li><i><a href="/wiki/Controversia" title="Controversia">Controversia</a></i></li></ul></li> <li><a href="/wiki/Deliberative_rhetoric" title="Deliberative rhetoric">Deliberative</a></li> <li><a href="/wiki/Demagogue" title="Demagogue">Demagogy</a></li> <li><a href="/wiki/Dialectic" title="Dialectic">Dialectic</a> <ul><li><a href="/wiki/Socratic_method" title="Socratic method">Socratic method</a></li></ul></li> <li><i><a href="/wiki/Dissoi_logoi" title="Dissoi logoi">Dissoi logoi</a></i></li> <li><a href="/wiki/Elocution" title="Elocution">Elocution</a></li> <li><a href="/wiki/Epideictic" title="Epideictic">Epideictic</a> <ul><li><i><a href="/wiki/Encomium" title="Encomium">Encomium</a></i></li> <li><a href="/wiki/Panegyric" title="Panegyric">Panegyric</a></li></ul></li> <li><a href="/wiki/Eulogy" title="Eulogy">Eulogy</a></li> <li><a href="/wiki/Farewell_speech" title="Farewell speech">Farewell speech</a></li> <li><a href="/wiki/Forensic_rhetoric" title="Forensic rhetoric">Forensic</a></li> <li><a href="/wiki/Funeral_oration_(ancient_Greece)" title="Funeral oration (ancient Greece)">Funeral oration</a></li> <li><a href="/wiki/Homiletics" title="Homiletics">Homiletics</a> <ul><li><a href="/wiki/Sermon" title="Sermon">Sermon</a></li></ul></li> <li><a href="/wiki/Invitational_rhetoric" title="Invitational rhetoric">Invitational</a></li> <li><a href="/wiki/Lecture" title="Lecture">Lecture</a> <ul><li><a href="/wiki/Public_lecture" title="Public lecture">Public</a></li></ul></li> <li><a href="/wiki/Lightning_talk" title="Lightning talk">Lightning talk</a></li> <li><a href="/wiki/Maiden_speech" title="Maiden speech">Maiden speech</a></li> <li><a href="/wiki/Public_speaking" title="Public speaking">Oratory</a></li> <li><a href="/wiki/Polemic" title="Polemic">Polemic</a> <ul><li><a href="/wiki/Diatribe" title="Diatribe">Diatribe</a></li> <li><a href="/wiki/Eristic" title="Eristic">Eristic</a></li> <li><a href="/wiki/Philippic" title="Philippic">Philippic</a></li></ul></li> <li><a href="/wiki/Progymnasmata" title="Progymnasmata">Progymnasmata</a> <ul><li><a href="/wiki/Suasoria" title="Suasoria">Suasoria</a></li></ul></li> <li><a href="/wiki/Propaganda" title="Propaganda">Propaganda</a> <ul><li><a href="/wiki/Spin_(propaganda)" title="Spin (propaganda)">Spin</a></li></ul></li> <li><a href="/wiki/Resignation_speech" title="Resignation speech">Resignation speech</a></li> <li><a href="/wiki/Stump_speech" title="Stump speech">Stump speech</a></li> <li><a href="/wiki/Pro-war_rhetoric" title="Pro-war rhetoric">War-mongering</a></li></ul></div></div></td> </tr><tr><td class="sidebar-content"> <div class="sidebar-list mw-collapsible mw-collapsed"><div class="sidebar-list-title" style="color: var(--color-base)"><div class="sidebar-list-title-c"><a href="/wiki/Rhetorical_criticism" title="Rhetorical criticism">Criticism</a></div></div><div class="sidebar-list-content mw-collapsible-content hlist"> <ul><li><a href="/wiki/Cluster_criticism" title="Cluster criticism">Cluster</a></li> <li><a href="/wiki/Dramatism" title="Dramatism">Dramatic</a> <ul><li><a href="/wiki/Dramatistic_pentad" title="Dramatistic pentad">Pentadic</a></li></ul></li> <li><a href="/wiki/Frame_analysis" title="Frame analysis">Frame</a></li> <li><a href="/wiki/Genre_criticism" title="Genre criticism">Genre</a></li> <li><a href="/wiki/Ideological_criticism" title="Ideological criticism">Ideological</a></li> <li><a href="/wiki/Metaphoric_criticism" title="Metaphoric criticism">Metaphoric</a></li> <li><a href="/wiki/Mimesis_criticism" title="Mimesis criticism">Mimesis</a></li> <li><a href="/wiki/Narrative_criticism" title="Narrative criticism">Narrative</a></li> <li><a href="/wiki/Neo-Aristotelianism_(literature)" title="Neo-Aristotelianism (literature)">Neo-Aristotelian</a></li></ul></div></div></td> </tr><tr><td class="sidebar-content"> <div class="sidebar-list mw-collapsible mw-collapsed"><div class="sidebar-list-title" style="color: var(--color-base)"><div class="sidebar-list-title-c">Rhetoricians</div></div><div class="sidebar-list-content mw-collapsible-content hlist"> <ul><li><a href="/wiki/Aristotle" title="Aristotle">Aristotle</a></li> <li><a href="/wiki/Aspasia" title="Aspasia">Aspasia</a></li> <li><a href="/wiki/Augustine_of_Hippo" title="Augustine of Hippo">Augustine</a></li> <li><a href="/wiki/Mikhail_Bakhtin" title="Mikhail Bakhtin">Bakhtin</a></li> <li><a href="/wiki/Wayne_C._Booth" title="Wayne C. Booth">Booth</a></li> <li><a href="/wiki/Walter_Brueggemann" title="Walter Brueggemann">Brueggemann</a></li> <li><a href="/wiki/Kenneth_Burke" title="Kenneth Burke">Burke</a></li> <li><a href="/wiki/Cicero" title="Cicero">Cicero</a></li> <li><a href="/wiki/Paul_de_Man" title="Paul de Man">de Man</a></li> <li><a href="/wiki/Demosthenes" title="Demosthenes">Demosthenes</a></li> <li><a href="/wiki/Jacques_Derrida" title="Jacques Derrida">Derrida</a></li> <li><a href="/wiki/Erasmus" title="Erasmus">Erasmus</a></li> <li><a href="/wiki/Gorgias" title="Gorgias">Gorgias</a></li> <li><a href="/wiki/Thomas_Hobbes" title="Thomas Hobbes">Hobbes</a></li> <li><a href="/wiki/Isocrates" title="Isocrates">Isocrates</a></li> <li><a href="/wiki/Lucian" title="Lucian">Lucian</a></li> <li><a href="/wiki/Lysias" title="Lysias">Lysias</a></li> <li><a href="/wiki/Marshall_McLuhan" title="Marshall McLuhan">McLuhan</a></li> <li><a href="/wiki/Walter_J._Ong" title="Walter J. Ong">Ong</a></li> <li><a href="/wiki/Cha%C3%AFm_Perelman" title="Chaïm Perelman">Perelman</a></li> <li><a href="/wiki/Christine_de_Pizan" title="Christine de Pizan">Pizan</a></li> <li><a href="/wiki/Plato" title="Plato">Plato</a></li> <li><a href="/wiki/Protagoras" title="Protagoras">Protagoras</a></li> <li><a href="/wiki/Quintilian" title="Quintilian">Quintilian</a></li> <li><a href="/wiki/Petrus_Ramus" title="Petrus Ramus">Ramus</a></li> <li><a href="/wiki/I._A._Richards" title="I. A. Richards">Richards</a></li> <li><a href="/wiki/Adam_Smith" title="Adam Smith">Smith</a></li> <li><a href="/wiki/Tacitus" title="Tacitus">Tacitus</a></li> <li><a href="/wiki/Stephen_Toulmin" title="Stephen Toulmin">Toulmin</a></li> <li><a href="/wiki/Giambattista_Vico" title="Giambattista Vico">Vico</a></li> <li><a href="/wiki/Richard_M._Weaver" title="Richard M. Weaver">Weaver</a></li></ul></div></div></td> </tr><tr><td class="sidebar-content"> <div class="sidebar-list mw-collapsible mw-collapsed"><div class="sidebar-list-title" style="color: var(--color-base)"><div class="sidebar-list-title-c">Works</div></div><div class="sidebar-list-content mw-collapsible-content hlist"> <ul><li><i><a href="/wiki/Gorgias_(dialogue)" title="Gorgias (dialogue)">Gorgias</a></i> <span style="font-size:85%;">(380 BC)</span></li> <li><i><a href="/wiki/Phaedrus_(dialogue)#Discussion_of_rhetoric_and_writing_(257c–279c)" title="Phaedrus (dialogue)">Phaedrus</a></i> <span style="font-size:85%;">(c. 370 BC)</span></li> <li><i><a href="/wiki/Rhetoric_(Aristotle)" title="Rhetoric (Aristotle)">Rhetoric</a></i> <span style="font-size:85%;">(c. 350 BC)</span></li> <li><i><a href="/wiki/Rhetoric_to_Alexander" title="Rhetoric to Alexander">Rhetoric to Alexander</a></i> <span style="font-size:85%;">(c. 350 BC)</span></li> <li><i><a href="/wiki/Sophistical_Refutations" title="Sophistical Refutations">De Sophisticis Elenchis</a></i> <span style="font-size:85%;">(c. 350 BC)</span></li> <li><i><a href="/wiki/Topics_(Aristotle)" title="Topics (Aristotle)">Topics</a></i> <span style="font-size:85%;">(c. 350 BC)</span></li> <li><i><a href="/wiki/De_Inventione" title="De Inventione">De Inventione</a></i> <span style="font-size:85%;">(84 BC)</span></li> <li><i><a href="/wiki/Rhetorica_ad_Herennium" title="Rhetorica ad Herennium">Rhetorica ad Herennium</a></i> <span style="font-size:85%;">(80 BC)</span></li> <li><i><a href="/wiki/De_Oratore" title="De Oratore">De Oratore</a></i> <span style="font-size:85%;">(55 BC)</span></li> <li><i><a href="/wiki/A_Dialogue_Concerning_Oratorical_Partitions" title="A Dialogue Concerning Oratorical Partitions">A Dialogue Concerning Oratorical Partitions</a></i> <span style="font-size:85%;">(c. 50 BC)</span></li> <li><i><a href="/wiki/De_Optimo_Genere_Oratorum" title="De Optimo Genere Oratorum">De Optimo Genere Oratorum</a></i> <span style="font-size:85%;">(46 BC)</span></li> <li><i><a href="/wiki/Orator_(Cicero)" title="Orator (Cicero)">Orator</a></i> <span style="font-size:85%;">(46 BC)</span></li> <li><i><a href="/wiki/On_the_Sublime" title="On the Sublime">On the Sublime</a></i> <span style="font-size:85%;">(c. 50)</span></li> <li><i><a href="/wiki/Institutio_Oratoria" title="Institutio Oratoria">Institutio Oratoria</a></i> <span style="font-size:85%;">(95)</span></li> <li><i><a href="/wiki/Panegyrici_Latini" title="Panegyrici Latini">Panegyrici Latini</a></i> <span style="font-size:85%;">(100–400)</span></li> <li><i><a href="/wiki/Dialogus_de_oratoribus" title="Dialogus de oratoribus">Dialogus de oratoribus</a></i> <span style="font-size:85%;">(102)</span></li> <li><i><a href="/wiki/De_doctrina_Christiana" title="De doctrina Christiana">De doctrina Christiana</a></i> <span style="font-size:85%;">(426)</span></li> <li><i><a href="/wiki/De_vulgari_eloquentia" title="De vulgari eloquentia">De vulgari eloquentia</a></i> <span style="font-size:85%;">(1305)</span></li> <li><i><a href="/wiki/Copia:_Foundations_of_the_Abundant_Style" title="Copia: Foundations of the Abundant Style">Copia: Foundations of the Abundant Style</a></i> <span style="font-size:85%;">(1521)</span></li> <li><i><a href="/wiki/Language_as_Symbolic_Action" title="Language as Symbolic Action">Language as Symbolic Action</a></i> <span style="font-size:85%;">(1966)</span></li> <li><i><a href="/wiki/A_General_Rhetoric" title="A General Rhetoric">A General Rhetoric</a></i> <span style="font-size:85%;">(1970)</span></li></ul></div></div></td> </tr><tr><td class="sidebar-content"> <div class="sidebar-list mw-collapsible mw-collapsed"><div class="sidebar-list-title" style="color: var(--color-base)"><div class="sidebar-list-title-c">Subfields</div></div><div class="sidebar-list-content mw-collapsible-content hlist"> <ul><li><a href="/wiki/Argumentation_theory" title="Argumentation theory">Argumentation</a></li> <li><a href="/wiki/Cognitive_rhetoric" title="Cognitive rhetoric">Cognitive</a></li> <li><a href="/wiki/Contrastive_rhetoric" title="Contrastive rhetoric">Contrastive</a></li> <li><a href="/wiki/Constitutive_rhetoric" title="Constitutive rhetoric">Constitutive</a></li> <li><a href="/wiki/Digital_rhetoric" title="Digital rhetoric">Digital</a></li> <li><a href="/wiki/Feminist_rhetoric" title="Feminist rhetoric">Feminist</a></li> <li><a href="/wiki/Native_American_rhetoric" title="Native American rhetoric">Native American</a></li> <li><a href="/wiki/New_rhetorics" class="mw-redirect" title="New rhetorics">New</a></li> <li><a href="/wiki/Rhetoric_of_health_and_medicine" title="Rhetoric of health and medicine">Health and medicine</a></li> <li><a href="/wiki/Theories_of_rhetoric_and_composition_pedagogy" title="Theories of rhetoric and composition pedagogy">Pedagogy</a></li> <li><a href="/wiki/Procedural_rhetoric" title="Procedural rhetoric">Procedural</a></li> <li><a href="/wiki/Rhetoric_of_science" title="Rhetoric of science">Science</a></li> <li><a href="/wiki/Rhetoric_of_technology" title="Rhetoric of technology">Technology</a></li> <li><a href="/wiki/Rhetoric_of_therapy" title="Rhetoric of therapy">Therapy</a></li> <li><a href="/wiki/Visual_rhetoric" title="Visual rhetoric">Visual</a> <ul><li><a href="/wiki/Visual_rhetoric_and_composition" title="Visual rhetoric and composition">Composition</a></li></ul></li></ul></div></div></td> </tr><tr><td class="sidebar-content"> <div class="sidebar-list mw-collapsible mw-collapsed"><div class="sidebar-list-title" style="color: var(--color-base)"><div class="sidebar-list-title-c">Related</div></div><div class="sidebar-list-content mw-collapsible-content hlist"> <ul><li><i><a href="/wiki/Ars_dictaminis" title="Ars dictaminis">Ars dictaminis</a></i></li> <li><a href="/wiki/Communication_studies" title="Communication studies">Communication studies</a></li> <li><a href="/wiki/Composition_studies" title="Composition studies">Composition studies</a></li> <li><a href="/wiki/Doxa" title="Doxa">Doxa</a></li> <li><a href="/wiki/Glossary_of_rhetorical_terms" title="Glossary of rhetorical terms">Glossary of rhetorical terms</a></li> <li><a href="/wiki/Glossophobia" title="Glossophobia">Glossophobia</a></li> <li><a href="/wiki/List_of_feminist_rhetoricians" title="List of feminist rhetoricians">List of feminist rhetoricians</a></li> <li><a href="/wiki/List_of_speeches" title="List of speeches">List of speeches</a></li> <li><a href="/wiki/Oral_skills" title="Oral skills">Oral skills</a></li> <li><a href="/wiki/Orator" title="Orator">Orator</a></li> <li><a href="/wiki/Pistis" title="Pistis">Pistis</a></li> <li><a href="/wiki/Public_rhetoric" title="Public rhetoric">Public rhetoric</a></li> <li><a href="/wiki/Rhetoric_of_social_intervention_model" title="Rhetoric of social intervention model">Rhetoric of social intervention model</a></li> <li><a href="/wiki/Rhetrickery" title="Rhetrickery">Rhetrickery</a></li> <li><a href="/wiki/Rogerian_argument" title="Rogerian argument">Rogerian argument</a></li> <li><a href="/wiki/Seduction" title="Seduction">Seduction</a></li> <li><a href="/wiki/Speechwriter" title="Speechwriter">Speechwriting</a></li> <li><a href="/wiki/Talking_point" title="Talking point">Talking point</a></li> <li><a href="/wiki/TED_(conference)" title="TED (conference)">TED</a></li> <li><a href="/wiki/Terministic_screen" title="Terministic screen">Terministic screen</a></li> <li><a href="/wiki/Toulmin_model" class="mw-redirect" title="Toulmin model">Toulmin model</a></li> <li><a href="/wiki/Wooden_iron" title="Wooden iron">Wooden iron</a></li></ul></div></div></td> </tr><tr><td class="sidebar-navbar"><link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1129693374"><style data-mw-deduplicate="TemplateStyles:r1239400231">.mw-parser-output .navbar{display:inline;font-size:88%;font-weight:normal}.mw-parser-output .navbar-collapse{float:left;text-align:left}.mw-parser-output .navbar-boxtext{word-spacing:0}.mw-parser-output .navbar ul{display:inline-block;white-space:nowrap;line-height:inherit}.mw-parser-output .navbar-brackets::before{margin-right:-0.125em;content:"[ "}.mw-parser-output .navbar-brackets::after{margin-left:-0.125em;content:" ]"}.mw-parser-output .navbar li{word-spacing:-0.125em}.mw-parser-output .navbar a>span,.mw-parser-output .navbar a>abbr{text-decoration:inherit}.mw-parser-output .navbar-mini abbr{font-variant:small-caps;border-bottom:none;text-decoration:none;cursor:inherit}.mw-parser-output .navbar-ct-full{font-size:114%;margin:0 7em}.mw-parser-output .navbar-ct-mini{font-size:114%;margin:0 4em}html.skin-theme-clientpref-night .mw-parser-output .navbar li a abbr{color:var(--color-base)!important}@media(prefers-color-scheme:dark){html.skin-theme-clientpref-os .mw-parser-output .navbar li a abbr{color:var(--color-base)!important}}@media print{.mw-parser-output .navbar{display:none!important}}</style><div class="navbar plainlinks hlist navbar-mini"><ul><li class="nv-view"><a href="/wiki/Template:Rhetoric" title="Template:Rhetoric"><abbr title="View this template">v</abbr></a></li><li class="nv-talk"><a href="/wiki/Template_talk:Rhetoric" title="Template talk:Rhetoric"><abbr title="Discuss this template">t</abbr></a></li><li class="nv-edit"><a href="/wiki/Special:EditPage/Template:Rhetoric" title="Special:EditPage/Template:Rhetoric"><abbr title="Edit this template">e</abbr></a></li></ul></div></td></tr></tbody></table> <p><b>New rhetoric</b> is an <a href="/wiki/Interdisciplinary_field" class="mw-redirect" title="Interdisciplinary field">interdisciplinary field</a><sup id="cite_ref-Andreea_1-0" class="reference"><a href="#cite_note-Andreea-1"><span class="cite-bracket">[</span>1<span class="cite-bracket">]</span></a></sup> approaching for the broadening of <a href="/wiki/Classical_rhetorics" class="mw-redirect" title="Classical rhetorics">classical rhetorical canon</a>.<sup id="cite_ref-2" class="reference"><a href="#cite_note-2"><span class="cite-bracket">[</span>2<span class="cite-bracket">]</span></a></sup><sup id="cite_ref-DeGenaro_3-0" class="reference"><a href="#cite_note-DeGenaro-3"><span class="cite-bracket">[</span>3<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading2"><h2 id="Overview">Overview</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=New_rhetoric&action=edit&section=1" title="Edit section: Overview"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <p>New rhetoric is a result of various efforts of bringing back rhetorics from the marginal status<sup id="cite_ref-Andreea_1-1" class="reference"><a href="#cite_note-Andreea-1"><span class="cite-bracket">[</span>1<span class="cite-bracket">]</span></a></sup> it attained by its image and negative connotations of "political lies, corporate spin, long list of Greek and Roman terms for patterns of expression no one knowingly uses, <a href="/wiki/Purple_prose" title="Purple prose">purple prose</a>, <a href="/wiki/Boilerplate_text" title="Boilerplate text">boiler-plate</a> arrangement schemas, unimaginative reproductions of bullshit and so on"<sup id="cite_ref-George_4-0" class="reference"><a href="#cite_note-George-4"><span class="cite-bracket">[</span>4<span class="cite-bracket">]</span></a></sup> if not to its previous place of a discipline "associated with social and intellectual prestige"<sup id="cite_ref-Andreea_1-2" class="reference"><a href="#cite_note-Andreea-1"><span class="cite-bracket">[</span>1<span class="cite-bracket">]</span></a></sup> then at least to the level of the other contemporary fields in the social, cultural and linguistic studies. Notoriously the field emerged after the work of <a href="/wiki/Cha%C3%AFm_Perelman" title="Chaïm Perelman">Chaïm Perelman</a> and <a href="/wiki/Lucie_Olbrechts-Tyteca" title="Lucie Olbrechts-Tyteca">Lucie Olbrechts-Tyteca</a> in their book <i>The New Rhetoric</i> (1969)<sup id="cite_ref-Thomas_5-0" class="reference"><a href="#cite_note-Thomas-5"><span class="cite-bracket">[</span>5<span class="cite-bracket">]</span></a></sup> but both the notion and the idea for the need of "new" rhetoric, different from the "old" one can be traced to the works of <a href="/wiki/Kenneth_Burke" title="Kenneth Burke">Kenneth Burke</a> - <i>A Rhetoric of Motives</i> (1950) and <i>Rhetoric - Old and New</i> (1967).<sup id="cite_ref-6" class="reference"><a href="#cite_note-6"><span class="cite-bracket">[</span>6<span class="cite-bracket">]</span></a></sup> </p><p>What helped the emergence of new rhetoric was the ideas of the <a href="/wiki/Epistemic" class="mw-redirect" title="Epistemic">epistemic</a> status of rhetoric, the notion of a clearly definable rhetorical core, and others.<sup id="cite_ref-Andreea_1-3" class="reference"><a href="#cite_note-Andreea-1"><span class="cite-bracket">[</span>1<span class="cite-bracket">]</span></a></sup> An attempt to apply new rhetoric as a social philosophy was made by the Polish philosopher <a href="/wiki/Mieczys%C5%82aw_Maneli" title="Mieczysław Maneli">Mieczysław Maneli</a> in his 1994 book <i>Perelman's New Rhetoric as Philosophy and Methodology for the Next Century</i>.<sup id="cite_ref-7" class="reference"><a href="#cite_note-7"><span class="cite-bracket">[</span>7<span class="cite-bracket">]</span></a></sup> Maneli wrote: "The New Rhetoric is modern <a href="/wiki/Humanism" title="Humanism">humanism</a>. The struggle for humanism never ends. The most essential features to a humanistic approach to life are: individuals should be given the chance to develop their personal talents and energies, they should be able to be creative and become happy...Their essence and value are creativity and self-determination...Once new rhetoric took as its basic proposition that nothing is absolutely good or sacred except human dignity, one must constantly search for new values, for better forms, and ways of life. There are three specific areas that is especially important for modern humanism: social and individual justice, freedom from oppression with a genuine opportunity for a decent life; and tolerance and privacy."<sup id="cite_ref-8" class="reference"><a href="#cite_note-8"><span class="cite-bracket">[</span>8<span class="cite-bracket">]</span></a></sup> </p><p>New rhetoric attempts to preserve the original field but it also has tense relationship with it.<sup id="cite_ref-Andreea_1-4" class="reference"><a href="#cite_note-Andreea-1"><span class="cite-bracket">[</span>1<span class="cite-bracket">]</span></a></sup> For example, New rhetoric attempts to break up with the <a href="/wiki/Formalism_(philosophy)" title="Formalism (philosophy)">formalistic</a> and <a href="/wiki/Logocentric" class="mw-redirect" title="Logocentric">logocentric</a> (i.e. <a href="/wiki/Patriarchal" class="mw-redirect" title="Patriarchal">patriarchal</a>) <a href="/wiki/Neo-Aristotelianism_(literature)" title="Neo-Aristotelianism (literature)">Neo-Aristotelian</a> analysis in favour of interplay between <a href="/wiki/Text_(literary_theory)" title="Text (literary theory)">text</a> and <a href="/wiki/Context_(language_use)" class="mw-redirect" title="Context (language use)">context</a>, but according to DeGenaro it does not succeed to place itself outside the "Western-patriarchal" tradition with being unable to departure from "elite backgrounds and scopes of study"<sup id="cite_ref-DeGenaro_3-1" class="reference"><a href="#cite_note-DeGenaro-3"><span class="cite-bracket">[</span>3<span class="cite-bracket">]</span></a></sup> to a diversity of voices, topics, etc. This probably makes new rhetoric rather a ground for <a href="/wiki/Postmodernism" title="Postmodernism">postmodern</a> rhetoric<sup id="cite_ref-9" class="reference"><a href="#cite_note-9"><span class="cite-bracket">[</span>9<span class="cite-bracket">]</span></a></sup> which "puts into question the identities of the speaker, the audience, and the messages that pass between them"<sup id="cite_ref-Gary1_10-0" class="reference"><a href="#cite_note-Gary1-10"><span class="cite-bracket">[</span>10<span class="cite-bracket">]</span></a></sup> with evaluating the <a href="/wiki/Intersubjective" class="mw-redirect" title="Intersubjective">intersubjective</a> philosophy<sup id="cite_ref-Barry_11-0" class="reference"><a href="#cite_note-Barry-11"><span class="cite-bracket">[</span>11<span class="cite-bracket">]</span></a></sup> because of the idea inherently accepted in <a href="/wiki/Postmodern_philosophy" title="Postmodern philosophy">postmodernistic philosophy</a> that "differences cannot be overcome, in <a href="/wiki/Hegel" class="mw-redirect" title="Hegel">Hegelian</a> fashion, by cancelling them under a higher-order <a href="/wiki/Sublation" class="mw-redirect" title="Sublation">synthesis</a>, but must be eroded or defaced in the course of traversing them".<sup id="cite_ref-Gary2_12-0" class="reference"><a href="#cite_note-Gary2-12"><span class="cite-bracket">[</span>12<span class="cite-bracket">]</span></a></sup> </p> <div class="mw-heading mw-heading2"><h2 id="References">References</h2><span class="mw-editsection"><span class="mw-editsection-bracket">[</span><a href="/w/index.php?title=New_rhetoric&action=edit&section=2" title="Edit section: References"><span>edit</span></a><span class="mw-editsection-bracket">]</span></span></div> <style data-mw-deduplicate="TemplateStyles:r1239543626">.mw-parser-output .reflist{margin-bottom:0.5em;list-style-type:decimal}@media screen{.mw-parser-output .reflist{font-size:90%}}.mw-parser-output .reflist .references{font-size:100%;margin-bottom:0;list-style-type:inherit}.mw-parser-output .reflist-columns-2{column-width:30em}.mw-parser-output .reflist-columns-3{column-width:25em}.mw-parser-output .reflist-columns{margin-top:0.3em}.mw-parser-output .reflist-columns ol{margin-top:0}.mw-parser-output .reflist-columns li{page-break-inside:avoid;break-inside:avoid-column}.mw-parser-output .reflist-upper-alpha{list-style-type:upper-alpha}.mw-parser-output .reflist-upper-roman{list-style-type:upper-roman}.mw-parser-output .reflist-lower-alpha{list-style-type:lower-alpha}.mw-parser-output .reflist-lower-greek{list-style-type:lower-greek}.mw-parser-output .reflist-lower-roman{list-style-type:lower-roman}</style><div class="reflist reflist-columns references-column-width" style="column-width: 30em;"> <ol class="references"> <li id="cite_note-Andreea-1"><span class="mw-cite-backlink">^ <a href="#cite_ref-Andreea_1-0"><sup><i><b>a</b></i></sup></a> <a href="#cite_ref-Andreea_1-1"><sup><i><b>b</b></i></sup></a> <a href="#cite_ref-Andreea_1-2"><sup><i><b>c</b></i></sup></a> <a href="#cite_ref-Andreea_1-3"><sup><i><b>d</b></i></sup></a> <a href="#cite_ref-Andreea_1-4"><sup><i><b>e</b></i></sup></a></span> <span class="reference-text">Andreea Deciu Ritivoi, <i>Rhetorics: New Rhetorics</i>, in Wolfgang Donsbach (ed.), <i>The International Encyclopedia of Communication</i>, <style data-mw-deduplicate="TemplateStyles:r1238218222">.mw-parser-output cite.citation{font-style:inherit;word-wrap:break-word}.mw-parser-output .citation q{quotes:"\"""\"""'""'"}.mw-parser-output .citation:target{background-color:rgba(0,127,255,0.133)}.mw-parser-output .id-lock-free.id-lock-free a{background:url("//upload.wikimedia.org/wikipedia/commons/6/65/Lock-green.svg")right 0.1em center/9px no-repeat}.mw-parser-output .id-lock-limited.id-lock-limited a,.mw-parser-output .id-lock-registration.id-lock-registration a{background:url("//upload.wikimedia.org/wikipedia/commons/d/d6/Lock-gray-alt-2.svg")right 0.1em center/9px no-repeat}.mw-parser-output .id-lock-subscription.id-lock-subscription a{background:url("//upload.wikimedia.org/wikipedia/commons/a/aa/Lock-red-alt-2.svg")right 0.1em center/9px no-repeat}.mw-parser-output .cs1-ws-icon a{background:url("//upload.wikimedia.org/wikipedia/commons/4/4c/Wikisource-logo.svg")right 0.1em center/12px no-repeat}body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-free a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-limited a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-registration a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .id-lock-subscription a,body:not(.skin-timeless):not(.skin-minerva) .mw-parser-output .cs1-ws-icon a{background-size:contain;padding:0 1em 0 0}.mw-parser-output .cs1-code{color:inherit;background:inherit;border:none;padding:inherit}.mw-parser-output .cs1-hidden-error{display:none;color:var(--color-error,#d33)}.mw-parser-output .cs1-visible-error{color:var(--color-error,#d33)}.mw-parser-output .cs1-maint{display:none;color:#085;margin-left:0.3em}.mw-parser-output .cs1-kern-left{padding-left:0.2em}.mw-parser-output .cs1-kern-right{padding-right:0.2em}.mw-parser-output .citation .mw-selflink{font-weight:inherit}@media screen{.mw-parser-output .cs1-format{font-size:95%}html.skin-theme-clientpref-night .mw-parser-output .cs1-maint{color:#18911f}}@media screen and (prefers-color-scheme:dark){html.skin-theme-clientpref-os .mw-parser-output .cs1-maint{color:#18911f}}</style><a href="/wiki/Doi_(identifier)" class="mw-redirect" title="Doi (identifier)">doi</a>:<a rel="nofollow" class="external text" href="https://doi.org/10.1002%2F9781405186407.wbiecr093">10.1002/9781405186407.wbiecr093</a></span> </li> <li id="cite_note-2"><span class="mw-cite-backlink"><b><a href="#cite_ref-2">^</a></b></span> <span class="reference-text">Per example in <i>Defining the New Rhetoric</i> and <i>Professing the New Rhetoric</i></span> </li> <li id="cite_note-DeGenaro-3"><span class="mw-cite-backlink">^ <a href="#cite_ref-DeGenaro_3-0"><sup><i><b>a</b></i></sup></a> <a href="#cite_ref-DeGenaro_3-1"><sup><i><b>b</b></i></sup></a></span> <span class="reference-text">New and Alternative Rhetorics - William DeGenaro, <i>Who says?: working-class rhetoric, class consciousness, and community</i>, Univ of Pittsburgh Press, 2007, p.5</span> </li> <li id="cite_note-George-4"><span class="mw-cite-backlink"><b><a href="#cite_ref-George_4-0">^</a></b></span> <span class="reference-text">George Pullman, <i>Rhetorically Speaking, What's New?</i>, Georgia State University, What is the New Rhetoric? conference</span> </li> <li id="cite_note-Thomas-5"><span class="mw-cite-backlink"><b><a href="#cite_ref-Thomas_5-0">^</a></b></span> <span class="reference-text">Thomas M. Carr, Jr. <i>Some Consequences of The New Rhetoric: A Critical Study</i>, Argumentation 7: 475-479, 1993</span> </li> <li id="cite_note-6"><span class="mw-cite-backlink"><b><a href="#cite_ref-6">^</a></b></span> <span class="reference-text">Zachary M. White, <a rel="nofollow" class="external text" href="https://docs.lib.purdue.edu/dissertations/AAI3113888/">Re-examining Kenneth Burke on "identification" in the "new" rhetoric</a>, dissertation @ Purdue University</span> </li> <li id="cite_note-7"><span class="mw-cite-backlink"><b><a href="#cite_ref-7">^</a></b></span> <span class="reference-text">Crosswhite, James <i>Deep Rhetoric: Philosophy, Reason, Violence, Justice</i>, Wisdom, Chicago: University of Chicago Press, 2013 p.45-56</span> </li> <li id="cite_note-8"><span class="mw-cite-backlink"><b><a href="#cite_ref-8">^</a></b></span> <span class="reference-text">Crosswhite, James <i>Deep Rhetoric: Philosophy, Reason, Violence, Justice</i>, Wisdom, Chicago: University of Chicago Press, 2013 p.48-46</span> </li> <li id="cite_note-9"><span class="mw-cite-backlink"><b><a href="#cite_ref-9">^</a></b></span> <span class="reference-text">Not the rhetoric of <a href="/wiki/Postmodernism" title="Postmodernism">postmodernism</a> but postmodern theory and analysis in rhetorics.</span> </li> <li id="cite_note-Gary1-10"><span class="mw-cite-backlink"><b><a href="#cite_ref-Gary1_10-0">^</a></b></span> <span class="reference-text">Gary E. Aylesworth, <i>Rhetoric, Postmodern</i> <i>The International Encyclopedia of Communication</i>, <link rel="mw-deduplicated-inline-style" href="mw-data:TemplateStyles:r1238218222"><a href="/wiki/Doi_(identifier)" class="mw-redirect" title="Doi (identifier)">doi</a>:<a rel="nofollow" class="external text" href="https://doi.org/10.1002%2F9781405186407.wbiecr069">10.1002/9781405186407.wbiecr069</a></span> </li> <li id="cite_note-Barry-11"><span class="mw-cite-backlink"><b><a href="#cite_ref-Barry_11-0">^</a></b></span> <span class="reference-text">Barry Brummett, <i>Some Implications of "Process" or "Intersubjectivity": Postmodern Rhetoric</i>, Philosophy & Rhetoric, Penn State University Press, 1976</span> </li> <li id="cite_note-Gary2-12"><span class="mw-cite-backlink"><b><a href="#cite_ref-Gary2_12-0">^</a></b></span> <span class="reference-text">Gary Aylesworth, <i><a rel="nofollow" class="external text" href="http://plato.stanford.edu/entries/postmodernism/#8">Postmodernism</a></i>, Stanford Encyclopedia of Philosophy</span> </li> </ol></div> <!-- NewPP limit report Parsed by mw‐web.eqiad.main‐57b7bf8ff9‐cppnz Cached time: 20241113160131 Cache expiry: 2592000 Reduced expiry: false Complications: [] CPU time usage: 0.209 seconds Real time usage: 0.293 seconds Preprocessor visited node count: 639/1000000 Post‐expand include size: 31286/2097152 bytes Template argument size: 556/2097152 bytes Highest expansion depth: 9/100 Expensive parser function count: 0/500 Unstrip recursion depth: 1/20 Unstrip post‐expand size: 21709/5000000 bytes Lua time usage: 0.105/10.000 seconds Lua memory usage: 961594/52428800 bytes Number of Wikibase entities loaded: 0/400 --> <!-- Transclusion expansion time report (%,ms,calls,template) 100.00% 189.787 1 -total 58.49% 111.009 1 Template:Rhetoric 56.16% 106.593 1 Template:Sidebar_with_collapsible_lists 37.40% 70.988 1 Template:Reflist 20.67% 39.233 2 Template:Doi 16.13% 30.612 2 Template:Catalog_lookup_link 1.72% 3.256 21 Template:Small 0.91% 1.723 1 Template:Main_other --> <!-- Saved in parser cache with key enwiki:pcache:idhash:28099867-0!canonical and timestamp 20241113160131 and revision id 1246024859. Rendering was triggered because: page-view --> </div><!--esi <esi:include src="/esitest-fa8a495983347898/content" /> --><noscript><img src="https://login.wikimedia.org/wiki/Special:CentralAutoLogin/start?type=1x1" alt="" width="1" height="1" style="border: none; position: absolute;"></noscript> <div class="printfooter" data-nosnippet="">Retrieved from "<a dir="ltr" href="https://en.wikipedia.org/w/index.php?title=New_rhetoric&oldid=1246024859">https://en.wikipedia.org/w/index.php?title=New_rhetoric&oldid=1246024859</a>"</div></div> <div id="catlinks" class="catlinks" data-mw="interface"><div id="mw-normal-catlinks" class="mw-normal-catlinks"><a href="/wiki/Help:Category" title="Help:Category">Categories</a>: <ul><li><a href="/wiki/Category:Rhetoric" title="Category:Rhetoric">Rhetoric</a></li><li><a href="/wiki/Category:Structuralism" title="Category:Structuralism">Structuralism</a></li><li><a href="/wiki/Category:Formalism_(philosophy)" title="Category:Formalism (philosophy)">Formalism (philosophy)</a></li></ul></div></div> </div> </main> </div> <div class="mw-footer-container"> <footer id="footer" class="mw-footer" > <ul id="footer-info"> <li id="footer-info-lastmod"> This page was last edited on 16 September 2024, at 13:37<span class="anonymous-show"> (UTC)</span>.</li> <li id="footer-info-copyright">Text is available under the <a href="/wiki/Wikipedia:Text_of_the_Creative_Commons_Attribution-ShareAlike_4.0_International_License" title="Wikipedia:Text of the Creative Commons Attribution-ShareAlike 4.0 International License">Creative Commons Attribution-ShareAlike 4.0 License</a>; additional terms may apply. By using this site, you agree to the <a href="https://foundation.wikimedia.org/wiki/Special:MyLanguage/Policy:Terms_of_Use" class="extiw" title="foundation:Special:MyLanguage/Policy:Terms of Use">Terms of Use</a> and <a href="https://foundation.wikimedia.org/wiki/Special:MyLanguage/Policy:Privacy_policy" class="extiw" title="foundation:Special:MyLanguage/Policy:Privacy policy">Privacy Policy</a>. Wikipedia® is a registered trademark of the <a rel="nofollow" class="external text" href="https://wikimediafoundation.org/">Wikimedia Foundation, Inc.</a>, a non-profit organization.</li> </ul> <ul id="footer-places"> <li id="footer-places-privacy"><a href="https://foundation.wikimedia.org/wiki/Special:MyLanguage/Policy:Privacy_policy">Privacy policy</a></li> <li id="footer-places-about"><a href="/wiki/Wikipedia:About">About Wikipedia</a></li> <li id="footer-places-disclaimers"><a href="/wiki/Wikipedia:General_disclaimer">Disclaimers</a></li> <li id="footer-places-contact"><a href="//en.wikipedia.org/wiki/Wikipedia:Contact_us">Contact Wikipedia</a></li> <li id="footer-places-wm-codeofconduct"><a href="https://foundation.wikimedia.org/wiki/Special:MyLanguage/Policy:Universal_Code_of_Conduct">Code of Conduct</a></li> <li id="footer-places-developers"><a href="https://developer.wikimedia.org">Developers</a></li> <li id="footer-places-statslink"><a href="https://stats.wikimedia.org/#/en.wikipedia.org">Statistics</a></li> <li id="footer-places-cookiestatement"><a href="https://foundation.wikimedia.org/wiki/Special:MyLanguage/Policy:Cookie_statement">Cookie statement</a></li> <li id="footer-places-mobileview"><a href="//en.m.wikipedia.org/w/index.php?title=New_rhetoric&mobileaction=toggle_view_mobile" class="noprint stopMobileRedirectToggle">Mobile view</a></li> </ul> <ul id="footer-icons" class="noprint"> <li id="footer-copyrightico"><a href="https://wikimediafoundation.org/" class="cdx-button cdx-button--fake-button cdx-button--size-large cdx-button--fake-button--enabled"><img src="/static/images/footer/wikimedia-button.svg" width="84" height="29" alt="Wikimedia Foundation" loading="lazy"></a></li> <li id="footer-poweredbyico"><a href="https://www.mediawiki.org/" class="cdx-button cdx-button--fake-button cdx-button--size-large cdx-button--fake-button--enabled"><img src="/w/resources/assets/poweredby_mediawiki.svg" alt="Powered by MediaWiki" width="88" height="31" loading="lazy"></a></li> </ul> </footer> </div> </div> </div> <div class="vector-settings" id="p-dock-bottom"> <ul></ul> </div><script>(RLQ=window.RLQ||[]).push(function(){mw.config.set({"wgHostname":"mw-web.codfw.main-6d67bf974d-8srsl","wgBackendResponseTime":154,"wgPageParseReport":{"limitreport":{"cputime":"0.209","walltime":"0.293","ppvisitednodes":{"value":639,"limit":1000000},"postexpandincludesize":{"value":31286,"limit":2097152},"templateargumentsize":{"value":556,"limit":2097152},"expansiondepth":{"value":9,"limit":100},"expensivefunctioncount":{"value":0,"limit":500},"unstrip-depth":{"value":1,"limit":20},"unstrip-size":{"value":21709,"limit":5000000},"entityaccesscount":{"value":0,"limit":400},"timingprofile":["100.00% 189.787 1 -total"," 58.49% 111.009 1 Template:Rhetoric"," 56.16% 106.593 1 Template:Sidebar_with_collapsible_lists"," 37.40% 70.988 1 Template:Reflist"," 20.67% 39.233 2 Template:Doi"," 16.13% 30.612 2 Template:Catalog_lookup_link"," 1.72% 3.256 21 Template:Small"," 0.91% 1.723 1 Template:Main_other"]},"scribunto":{"limitreport-timeusage":{"value":"0.105","limit":"10.000"},"limitreport-memusage":{"value":961594,"limit":52428800}},"cachereport":{"origin":"mw-web.eqiad.main-57b7bf8ff9-cppnz","timestamp":"20241113160131","ttl":2592000,"transientcontent":false}}});});</script> <script type="application/ld+json">{"@context":"https:\/\/schema.org","@type":"Article","name":"New rhetoric","url":"https:\/\/en.wikipedia.org\/wiki\/New_rhetoric","sameAs":"http:\/\/www.wikidata.org\/entity\/Q3345183","mainEntity":"http:\/\/www.wikidata.org\/entity\/Q3345183","author":{"@type":"Organization","name":"Contributors to Wikimedia projects"},"publisher":{"@type":"Organization","name":"Wikimedia Foundation, Inc.","logo":{"@type":"ImageObject","url":"https:\/\/www.wikimedia.org\/static\/images\/wmf-hor-googpub.png"}},"datePublished":"2010-07-20T22:56:37Z","dateModified":"2024-09-16T13:37:09Z","image":"https:\/\/upload.wikimedia.org\/wikipedia\/commons\/8\/81\/Cicero_Denounces_Catiline_in_the_Roman_Senate_by_Cesare_Maccari_-_3.jpg"}</script> </body> </html>