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Vibrant Summer Packaging Designs : First Harvest Green Tea
<!Doctype html> <html lang='en'> <head> <title>Vibrant Summer Packaging Designs : First Harvest Green Tea</title> <link rel='canonical' href='https://www.trendhunter.com/trends/first-harvest-green-tea' /> <meta property='fb:page_id' content='58207373724' /> <meta property='title' content='Vibrant Summer Packaging Designs First Harvest Green Tea'/> <meta name='description' content='First Harvest Green Tea - Yeo’s has introduced a new First Harvest Green Tea design, now branded as ‘Brattea,’ to reign in a ‘Brat Summer.’ Th...'/> <meta name='keywords' content='First Harvest Green Tea, first-harvest-green-tea'/> <meta name='copyright' content='Trend Hunter Inc.'> <meta property='image' content='https://cdn.trendhunterstatic.com/thumbs/542/first-harvest-green-tea.jpeg?auto=webp'/> <link rel='image_src' type='image/jpeg' href='https://cdn.trendhunterstatic.com/thumbs/542/first-harvest-green-tea.jpeg?auto=webp'/> <meta property='og:title' content='Vibrant Summer Packaging Designs' /> <meta property='og:description' content='First Harvest Green Tea - Yeo’s has introduced a new First Harvest Green Tea design, now branded as ‘Brattea,’ to reign in a ‘Brat Summer.’ Th...'/> <meta property='og:url' content='https://www.trendhunter.com/trends/first-harvest-green-tea'/> <meta property='og:site_name' content='TrendHunter.com'/> <meta property='og:image' content='https://cdn.trendhunterstatic.com/thumbs/542/first-harvest-green-tea.jpeg?auto=webp'/> <meta property='og:type' content='article'/> <link rel='preload' href='https://cdn.trendhunterstatic.com/thumbs/542/first-harvest-green-tea.jpeg?auto=webp' as='image'> <link rel='amphtml' href='https://www.trendhunter.com/amp/trends/first-harvest-green-tea'> <meta name='viewport' content='width=device-width, initial-scale=1.0'> <meta charset='UTF-8'> <link rel="apple-touch-icon" sizes="180x180" href="https://cdn.trendhunterstatic.com/icons/manifest/apple-touch-icon.png"> <link rel="icon" type="image/png" sizes="32x32" href="https://cdn.trendhunterstatic.com/icons/manifest/favicon-32x32.png"> <link rel="icon" type="image/png" sizes="16x16" href="https://cdn.trendhunterstatic.com/icons/manifest/favicon-16x16.png"> <link rel="mask-icon" href="https://cdn.trendhunterstatic.com/icons/manifest/safari-pinned-tab.svg" color="#000000"> <meta name="theme-color" content="#000000"> <link rel="manifest" href="https://www.trendhunter.com/apps/inc/manifest.json"> <meta property='fb:app_id' content='85925738555' /> <meta name='copyright' content='Trend Hunter Inc.'> <link rel='preconnect' href='https://www.trendhunter.com' /><link rel='preconnect' href='https://fonts.gstatic.com' /> <link href='https://fonts.googleapis.com/css2?family=Roboto+Mono&family=Roboto:wght@100;300;400;500;700&family=Material+Icons&display=swap' rel='preload' as='style'> <link href='https://fonts.googleapis.com/css2?family=Roboto+Mono&family=Roboto:wght@100;300;400;500;700&family=Material+Icons&display=swap' rel='stylesheet'> <link href='https://www.trendhunter.com/apps/css/style?s=all&v=17321.4' rel='stylesheet' async type='text/css'> <script type='application/ld+json'> {"@context":"https:\/\/schema.org","@type":"Article","articleBody":"Yeo's has introduced a new First Harvest Green Tea design, now branded as 'Brattea,' to reign in a 'Brat Summer.' The updated packaging features a neon green color and a low-resolution text style in Arial font, inspired by Charli XCX’s album BRAT. This design approach reflects a departure from traditional clean and polished packaging, opting for a more vibrant and unconventional look. Moreover, the Brattea packaging highlights Yeo's commitment to authenticity, showcasing the green tea's real ingredients and lack of preservatives. Likewise, the minimalistic design is intended to convey simplicity and transparency to reflect Yeo's beverage philosophy in a simplistic interactive form. Charli XCX’s album cover, known for its "low-resolution Arial text on a neon background," has influenced this design; Yeo's has leveraged this aesthetic to attract a younger audience and promote the limited edition 'Brattea' product, especially to Gen Z and fans of the music artist.","datePublished":"2024-08-07T20:55:02Z","headline":"Vibrant Summer Packaging Designs","publisher":{"@type":"Organization","name":"TREND HUNTER Inc.","url":"https:\/\/www.trendhunter.com","logo":{"@type":"ImageObject","url":"https:\/\/cdn.trendhunterstatic.com\/Logo2019-400.png"},"dateModified":"2024-08-07T20:55:02Z","mainEntityOfPage":"https:\/\/www.trendhunter.com\/trends\/first-harvest-green-tea"},"author":{"@type":"Person","name":"Debra John","url":"https:\/\/www.trendhunter.com\/DebraJ"},"image":{"@type":"ImageObject","url":"https:\/\/cdn.trendhunterstatic.com\/thumbs\/542\/first-harvest-green-tea.jpeg?auto=webp","width":800,"height":466}} </script> <style> :root{--btn-hover:#EA2027}; </style> <style> .tha__loginDialog{position:absolute; bottom:50%; transform:translateY(50%);background:rgba(255,255,255,0.7);padding:15px;width:calc(100% - 80px); margin:5px;left:5px;} .tha__loginDialogMessage{font-size:19px;text-align:center; font-weight:bold; margin-bottom:20px;} .tha__loginDialogButtons{text-align:center;} .tha__loginDialogButton{display:inline-block;width:auto;} .tha__loginDialogButton:first-child{margin-right:5px;} .tha__loginDialogButton:last-child{margin-left:5px;} .tha--toplist .tha__loginDialog{position:relative; bottom:0%; transform:none; width:100%; margin:0px; margin-bottom:var(--aspace); border:1px solid black;left:0px;background:white;} .tha--ideablurred .tha__articleInner{display:flex; flex-flow:column;} .tha--ideablurred .tha__gallery {order:0;} /*reverted*/ .tha--ideablurred .gal__mainImage{max-height:40vh; } .th--hasdisplay .tha--trends .tha__title2{text-align:left;} .th--hasdisplay .tha--trends .tha__references{text-align:left;} .tha--news .tha__scoreCont{display:none; } @media(max-width:767px){ .tha__loginDialog{width:calc(100% - 20px);} } </style> </head> <body class='th th--hasdisplay' data-url='/trends/first-harvest-green-tea' data-id='542309'> <header class='th__header thh thh--hasCatMenu thh--needsCatPages th__header--hasdisplay'> <!--[if lt IE 9]><div class='thh__ie8msg'>This site will not display correctly with your browser. 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src='https://cdn.trendhunterstatic.com/phpthumbnails/541/541981/541981_1_230c.jpeg' /> </div><div class='tha__tgTitle'>Singer-Inspired Green Shakes</div> </a></div></div> <div class='tha__tgSec tha__tgSec--right' data-btn='tgforward'> <div class='tha__tgSecLbl'> Next<br/>Set of<br/>Related<br/>Ideas </div><button type='button' class='tha__btn tha__btn--tg tha__btn--square' ><i class='material-icons'>arrow_forward</i></button> </div> </div> <article class='tha__articleCont'> <div class='tha__articleInner'> <div class='tha__gallery gal'> <div class='gal__main'> <img alt='Vibrant Summer Packaging Designs' class='gal__mainImage' data-btn='gallerynext' width=1024 height=597 data-src='https://cdn.trendhunterstatic.com/thumbs/542/first-harvest-green-tea.jpeg?auto=webp' loading='eager' fetchpriority='high' srcset='https://cdn.trendhunterstatic.com/phpthumbnails/542/542309/542309_1_230.jpeg?auto=webp 230w, https://cdn.trendhunterstatic.com/phpthumbnails/542/542309/542309_1_300.jpeg?auto=webp 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data-id='541981' data-pn='2'> <img loading='lazy' alt='Singer-Inspired Green Shakes Image 2' src='https://cdn.trendhunterstatic.com/phpthumbnails/541/541981/541981_2_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='541981' data-pn='3'> <img loading='lazy' alt='Singer-Inspired Green Shakes Image 3' src='https://cdn.trendhunterstatic.com/phpthumbnails/541/541981/541981_3_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='541981' data-pn='4'> <img loading='lazy' alt='Singer-Inspired Green Shakes Image 4' src='https://cdn.trendhunterstatic.com/phpthumbnails/541/541981/541981_4_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div> <button type='button' class='tha__btn gal__similar' data-btn='gallerynext'> <div class='gal__similarNum'>13</div> <div class='gal__similarText'>SIMILAR</br>PHOTOS</div></button> </div> </div> <div class='tha__articleBody'> <a href='https://www.cleanthesky.com?source=eyJwIjoiaHR0cHM6XC9cL3d3dy50cmVuZGh1bnRlci5jb21cL3RyZW5kc1wvZmlyc3QtaGFydmVzdC1ncmVlbi10ZWEiLCJhZCI6ImNsZWFudGhlc2t5LWIzLTMifQ%3D%3D' class='tha__bb cts__banner' data-bn='cleanthesky-b3-3' style='width:300px; height:300px; float:right; margin:0px 0px 20px 20px;'><img alt='Clean the Sky - Positive Eco Trends & Breakthroughs' src='https://cdn.trendhunterstatic.com/banners/cleanthesky/cleanthesky-b3-3.png?auto=webp' width=300 height=300 /></a> <h2 class='tha__title2'>Yeo's First Harvest Green Tea is Reimagined into 'Brattea'</h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='/DebraJ'>Debra John</a> — August 7, 2024 — <a class='tha__bcLink tha__bcLink--category' href='/marketing'>Marketing</a></div><div class='tha__referenceLinks'> References: <a target='_blank' href='https://www.instagram.com/p/C-UyqKwSWVL/' class='tha__referenceLink' rel='nofollow noreferrer'>instagram</a> & <a target='_blank' href='https://www.marketing-interactive.com/yeos-rips-up-classic-packaging-brat-summer' class='tha__referenceLink' rel='nofollow noreferrer'>marketing-interactive</a></div></div><div class='tha__social'> <a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open("https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Ffirst-harvest-green-tea","_blank");' rel='nofollow' href='javascript:void(0);' >Share on Facebook</a> <a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open("https://twitter.com/intent/tweet?text=Vibrant+Summer+Packaging+Designs+-+Yeo%27s+First+Harvest+Green+Tea+is+Reimagined+into+%27Brattea%27&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Ffirst-harvest-green-tea","_blank");' href='javascript:void(0);'>Share on Twitter</a> <a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open("https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Ffirst-harvest-green-tea&title=Vibrant+Summer+Packaging+Designs+-+Yeo%27s+First+Harvest+Green+Tea+is+Reimagined+into+%27Brattea%27","_blank");' href='javascript:void(0);'>Share on LinkedIn</a> <a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open("https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Ffirst-harvest-green-tea&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F542%2Ffirst-harvest-green-tea.jpeg%3Fauto%3Dwebp&description=Vibrant+Summer+Packaging+Designs+-+Yeo%27s+First+Harvest+Green+Tea+is+Reimagined+into+%27Brattea%27","_blank");' href='javascript:void(0);'>Share on Pinterest</a> </div><div class='tha__articleText tha__articleText--hasAt'>Yeo's has introduced a new First Harvest Green Tea design, now branded as 'Brattea,' to reign in a 'Brat Summer.'<br /> <br /> The updated packaging features a neon green color and a low-resolution text style in Arial font, inspired by Charli XCX’s album BRAT. This design approach reflects a departure from traditional clean and polished packaging, opting for a more vibrant and unconventional look.<br /> <br /> Moreover, the Brattea packaging highlights Yeo's commitment to authenticity, showcasing the green tea's real ingredients and lack of preservatives. Likewise, the minimalistic design is intended to convey simplicity and transparency to reflect Yeo's beverage philosophy in a simplistic interactive form.<br /> <br /> Charli XCX’s album cover, known for its "low-resolution Arial text on a neon background," has influenced this design; Yeo's has leveraged this aesthetic to attract a younger audience and promote the limited edition 'Brattea' product, especially to Gen Z and fans of the music artist.<br /> <br /> Image Credit: Yeo's</div><div class='tpt__aSecCont'><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Trend Themes</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Neon Packaging - </b>Adopting a neon aesthetic could disrupt traditional packaging norms by attracting attention with bold, eye-catching designs.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Minimalistic Design - </b>Using minimalistic design that emphasizes simplicity and transparency creates an honest and straightforward brand image.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Music-inspired Branding - </b>Aligning product packaging with popular music and cultural elements can effectively target younger demographics and fans.</div> </div></div> </div><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Industry Implications</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Beverage Industry - </b>Incorporating unique packaging designs into beverages can differentiate products in a crowded market.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Graphic Design Industry - </b>Exploring new, vibrant design trends allows graphic designers to push the boundaries of conventional packaging.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Marketing and Advertising - </b>Leveraging cultural and music influences in marketing strategies can enhance brand appeal and consumer connection.</div> </div></div> </div></div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>9.1</div><div class='tha__scoreLbl'>Score</div></div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:97%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:3%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:94%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:6%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:82%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:18%'></div></div></div></div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'></span><span class='demo__male demo__genderBox'></span><span class='demo__male demo__genderBox'></span><span class='demo__male demo__genderBox'></span><span class='demo__female demo__genderBox'></span><span class='demo__female demo__genderBox'></span><span class='demo__female demo__genderBox'></span><span class='demo__female demo__genderBox'></span></div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'></span><span class='demo__ageBox demo__child'></span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid'></span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'></span><span 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<div class='thar__text'> <div class='thar__title1'>Top 100 Marketing Trends in September</div> <div class='thar__title2'>From Spoof Wine Merchants to Voter Activation Ice Creams</div> </div><div class='thar__scoreBar'> <div class='thar__scoreBarPart thar__scoreBarPart--filled' style='width:96%;'></div> <div class='thar__scoreBarPart thar__scoreBarPart--empty' style='width:4%'></div> </div> </a></div> </div> <button class='tha__btn tha__btn--more' data-btn='more' type='button'>VIEW MORE RELATED</button> <div class='tha__moreLoader'><div class='tha__moreLoaderInner tha__loadCircle'></div></div> </div> <script id='tha__relData' type='application/json'>{"542309":{"cn":"Marketing","cu":"marketing","t1":"Vibrant Summer Packaging Designs","pc":"1","ab":"<h2 class='tha__title2'>Yeo's First Harvest Green Tea is Reimagined into 'Brattea'<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/DebraJ'>Debra John<\/a> \u2014 August 7, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.instagram.com\/p\/C-UyqKwSWVL\/' class='tha__referenceLink' rel='nofollow noreferrer'>instagram<\/a> & <a target='_blank' href='https:\/\/www.marketing-interactive.com\/yeos-rips-up-classic-packaging-brat-summer' class='tha__referenceLink' rel='nofollow noreferrer'>marketing-interactive<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Ffirst-harvest-green-tea\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Vibrant+Summer+Packaging+Designs+-+Yeo%27s+First+Harvest+Green+Tea+is+Reimagined+into+%27Brattea%27&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Ffirst-harvest-green-tea\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Ffirst-harvest-green-tea&title=Vibrant+Summer+Packaging+Designs+-+Yeo%27s+First+Harvest+Green+Tea+is+Reimagined+into+%27Brattea%27\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Ffirst-harvest-green-tea&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F542%2Ffirst-harvest-green-tea.jpeg%3Fauto%3Dwebp&description=Vibrant+Summer+Packaging+Designs+-+Yeo%27s+First+Harvest+Green+Tea+is+Reimagined+into+%27Brattea%27\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Yeo's has introduced a new First Harvest Green Tea design, now branded as 'Brattea,' to reign in a 'Brat Summer.'<br \/>\n<br \/>\nThe updated packaging features a neon green color and a low-resolution text style in Arial font, inspired by Charli XCX\u2019s album BRAT. This design approach reflects a departure from traditional clean and polished packaging, opting for a more vibrant and unconventional look.<br \/>\n<br \/>\nMoreover, the Brattea packaging highlights Yeo's commitment to authenticity, showcasing the green tea's real ingredients and lack of preservatives. Likewise, the minimalistic design is intended to convey simplicity and transparency to reflect Yeo's beverage philosophy in a simplistic interactive form.<br \/>\n<br \/>\nCharli XCX\u2019s album cover, known for its \"low-resolution Arial text on a neon background,\" has influenced this design; Yeo's has leveraged this aesthetic to attract a younger audience and promote the limited edition 'Brattea' product, especially to Gen Z and fans of the music artist.<br \/>\n<br \/>\nImage Credit: Yeo's<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Neon Packaging - <\/b>Adopting a neon aesthetic could disrupt traditional packaging norms by attracting attention with bold, eye-catching designs.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Minimalistic Design - <\/b>Using minimalistic design that emphasizes simplicity and transparency creates an honest and straightforward brand image.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Music-inspired Branding - <\/b>Aligning product packaging with popular music and cultural elements can effectively target younger demographics and fans.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Beverage Industry - <\/b>Incorporating unique packaging designs into beverages can differentiate products in a crowded market.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Graphic Design Industry - <\/b>Exploring new, vibrant design trends allows graphic designers to push the boundaries of conventional packaging.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Marketing and Advertising - <\/b>Leveraging cultural and music influences in marketing strategies can enhance brand appeal and consumer connection.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>9.1<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:97%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:3%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:94%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:6%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:82%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:18%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-474px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='542309'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:91%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:9%;'><\/div><\/div>","u":"\/trends\/first-harvest-green-tea","t":"Vibrant Summer Packaging Designs : First Harvest Green Tea"},"539005":{"cn":"Marketing","cu":"marketing","t1":"Refreshing Streetwear Collabs","pc":"1","ab":"<h2 class='tha__title2'>Lipton Iced Tea x Cruel Pancake Dropped 90s-Inspired Summer Styles<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/LauraMcQuarrie'>Laura McQuarrie<\/a> \u2014 July 5, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.instagram.com\/p\/C9Aiw1XoPMQ\/?hl=fr&img_index=1' class='tha__referenceLink' rel='nofollow noreferrer'>instagram<\/a> & <a target='_blank' href='https:\/\/finance.yahoo.com\/news\/lipton-ice-tea-unveils-refreshing-150200183.html' class='tha__referenceLink' rel='nofollow noreferrer'>finance.yahoo<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Flipton-iced-tea-x-cruel-pancake\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Refreshing+Streetwear+Collabs+-+Lipton+Iced+Tea+x+Cruel+Pancake+Dropped+90s-Inspired+Summer+Styles&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Flipton-iced-tea-x-cruel-pancake\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Flipton-iced-tea-x-cruel-pancake&title=Refreshing+Streetwear+Collabs+-+Lipton+Iced+Tea+x+Cruel+Pancake+Dropped+90s-Inspired+Summer+Styles\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Flipton-iced-tea-x-cruel-pancake&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F542%2Ffirst-harvest-green-tea.jpeg%3Fauto%3Dwebp&description=Refreshing+Streetwear+Collabs+-+Lipton+Iced+Tea+x+Cruel+Pancake+Dropped+90s-Inspired+Summer+Styles\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Lipton Iced Tea x Cruel Pancake, the streetwear brand by Hugo Philip, teamed up to create a collaboration with 25 colorful items that revive iconic 90s style. In the vintage-style collection, fans will find everything from Harrington jackets and shorts to summer staples like bandanas, visors, towels and beach bags. <br \/>\n <br \/>\nTo show off the vibrant styles from the collection, both brands elected 92-year-old model The Spanish King to pose alongside Gen Z in the That Summer Feeling campaign. <br \/>\n <br \/>\nFans can look forward to visiting the Thirsty pop-up in Paris in July for their chance to win exclusive items from the collection and replenish with iced donuts and signature drinks by Lipton Ice Tea. Additionally, fans in other locations can participate in a limited-time online game for another way to win.<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Nostalgia-driven Fashion - <\/b>Revival of 90s fashion trends creates a unique blend of retro style with modern appeal, generating new interest among younger demographics.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Interactive Retail Experiences - <\/b>Pop-up shops and online games engage consumers by combining physical and digital experiences, enhancing brand presence and customer loyalty.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Inclusive Marketing Campaigns - <\/b>Featuring a diverse age range in model selections promotes inclusivity and broadens brand resonance across different generations.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Streetwear Fashion - <\/b>Collaborations between iconic beverage brands and streetwear labels create cross-industry appeal and diversify product offerings.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Beverage Industry - <\/b>Incorporating fashion elements into beverage marketing strategies innovates traditional branding and reaches new customer segments.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Event Marketing - <\/b>Hosting themed pop-up events provides immersive brand experiences that boost customer interaction and drive social media engagement.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>8.7<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:92%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:8%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:90%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:10%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:78%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:22%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='539005'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:87%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:13%;'><\/div><\/div>","u":"\/trends\/lipton-iced-tea-x-cruel-pancake","t":"Refreshing Streetwear Collabs : Lipton Iced Tea x Cruel Pancake"},"532439":{"cn":"Fashion","cu":"fashion","t1":"Organic Gradient Sunscreens","pc":"1","ab":"<h2 class='tha__title2'>COOLA's Sunscreen Packaging Designs Convey Efficacy & Innovation<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/LauraMcQuarrie'>Laura McQuarrie<\/a> \u2014 April 25, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='http:\/\/www.coola.com' class='tha__referenceLink' rel='nofollow noreferrer'>coola<\/a> & <a target='_blank' href='https:\/\/en.pressbee.net\/show2855746.html?title=coola-celebrates-20-years-of-innovation-with-a-modern-new-look' class='tha__referenceLink' rel='nofollow noreferrer'>en.pressbee.net<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsunscreen-packaging-designs\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Organic+Gradient+Sunscreens+-+COOLA%27s+Sunscreen+Packaging+Designs+Convey+Efficacy+%26+Innovation&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsunscreen-packaging-designs\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsunscreen-packaging-designs&title=Organic+Gradient+Sunscreens+-+COOLA%27s+Sunscreen+Packaging+Designs+Convey+Efficacy+%26+Innovation\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fsunscreen-packaging-designs&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F542%2Ffirst-harvest-green-tea.jpeg%3Fauto%3Dwebp&description=Organic+Gradient+Sunscreens+-+COOLA%27s+Sunscreen+Packaging+Designs+Convey+Efficacy+%26+Innovation\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Innovative sun care brand COOLA is introducing fresh new sunscreen packaging designs for its product portfolio that better conveys its efficacy and innovation, all while staying to its organic, Southern California roots. <br \/>\n<br \/>\nAs the brand shared in a press release, \"COOLA's iconic, cult-classic packaging was originally designed to represent its organic and lifestyle positioning\u2014which was a first for the category when the brand launched. At the time, there were no \"premium\" or \"clean\" segments in suncare.\" Now, the refreshed packaging conveys the brand's stance in premium skincare and its signature ocean blue is paired with gradients are carried across the entire product portfolio. <br \/>\n <br \/>\nAdditionally, COOLA is introducing a new tagline, SPF Perfected, to convey its feel-good, clinically effective solutions for daily wear.<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Premium Skincare Packaging - <\/b>Innovative packaging designs for sun care products align with premium skincare trends, emphasizing efficacy and innovation.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Organic Lifestyle Positioning - <\/b>Brands integrating organic values in product positioning are resonating with consumers seeking clean and sustainable options.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Clinically Effective Solutions - <\/b>Introduction of taglines emphasizing clinically proven effectiveness meets the growing demand for science-backed beauty solutions.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Skincare Products - <\/b>Skincare companies can leverage premium packaging designs to communicate product efficacy and differentiate in a crowded market.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Beauty Packaging Design - <\/b>The beauty industry can explore gradient designs to enhance product aesthetics and convey a sense of luxury and innovation.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Eco-friendly Cosmetics - <\/b>The cosmetics sector can capitalize on the demand for organic and eco-friendly products by aligning with consumer preferences for sustainability.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>8<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:85%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:15%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:86%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:14%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:69%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:31%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='532439'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:80%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:20%;'><\/div><\/div>","u":"\/trends\/sunscreen-packaging-designs","t":"Organic Gradient Sunscreens : sunscreen packaging designs"},"527018":{"cn":"Lifestyle","cu":"lifestyle","t1":"Pastel-Hued Energy Drink Packaging","pc":"1","ab":"<h2 class='tha__title2'>The Rockstar Energy Rebranding Has Enhanced Graphics and More<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/Michael.Hemsworth'>Michael Hemsworth<\/a> \u2014 February 24, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.rockstarenergy.com' class='tha__referenceLink' rel='nofollow noreferrer'>rockstarenergy<\/a> & <a target='_blank' href='https:\/\/www.talkingretail.com\/products-news\/soft-drinks\/new-look-for-rockstar-23-02-2024\/' class='tha__referenceLink' rel='nofollow noreferrer'>talkingretail<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Frockstar-energy-rebranding\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Pastel-Hued+Energy+Drink+Packaging+-+The+Rockstar+Energy+Rebranding+Has+Enhanced+Graphics+and+More&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Frockstar-energy-rebranding\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Frockstar-energy-rebranding&title=Pastel-Hued+Energy+Drink+Packaging+-+The+Rockstar+Energy+Rebranding+Has+Enhanced+Graphics+and+More\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Frockstar-energy-rebranding&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F542%2Ffirst-harvest-green-tea.jpeg%3Fauto%3Dwebp&description=Pastel-Hued+Energy+Drink+Packaging+-+The+Rockstar+Energy+Rebranding+Has+Enhanced+Graphics+and+More\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>The Rockstar Energy rebranding has been unveiled by the energy drink brand to help breathe new life into its products and keep them relevant with today's consumer. The branding consists of newly redesigned 500ml cans that have pastel colors and enhanced graphics to position them as higher level alternatives to other varieties on the market. The branding was chosen for its ability to align with the current preferences of today's consumer when it comes to sugar-free energy drinks.<br \/>\n<br \/>\nBrand Manager Adrian Howe commented on the Rockstar Energy rebranding saying, \"The rebrand comes at an ideal time to help retailers capitalise on the strong sales performance of energy drinks. We can now better showcase our line-up of innovative flavours, offering shoppers a range of options, including those looking for zero-sugar alternatives.\u201d<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Pastel Colors in Packaging - <\/b>Brands are incorporating pastel hues in packaging designs to appeal to modern consumer preferences.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Enhanced Graphics for Products - <\/b>Product rebranding with improved graphics is becoming a strategy to elevate brand positioning in competitive markets.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Sugar-free Energy Drink Demand - <\/b>The increasing demand for sugar-free energy drinks is driving brands to offer healthier alternatives with innovative flavors.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Beverage Packaging - <\/b>Innovations in beverage packaging, such as using pastel colors, can help brands differentiate their products on shelves.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Graphic Design - <\/b>The need for enhanced graphics in product design presents opportunities for graphic design firms to collaborate with brands seeking rebranding.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Energy Drink Manufacturing - <\/b>The shift towards zero-sugar energy drinks is prompting energy drink manufacturers to innovate and expand their product lines to meet consumer preferences.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>7.5<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:88%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:12%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:75%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:25%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:61%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:39%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-0px;background-position-y:-316px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='527018'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:75%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:25%;'><\/div><\/div>","u":"\/trends\/rockstar-energy-rebranding","t":"Pastel-Hued Energy Drink Packaging : Rockstar Energy rebranding"},"541981":{"cn":"Lifestyle","cu":"lifestyle","t1":"Singer-Inspired Green Shakes","pc":"4","ab":"<h2 class='tha__title2'>Moon Juice's New Bratty Shake Celebrates Brat Summer<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/katherine.pendrill'>Katherine Pendrill<\/a> \u2014 August 3, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.tiktok.com\/@misterpreda\/video\/7383711948313021739' class='tha__referenceLink' rel='nofollow noreferrer'>tiktok<\/a> & <a target='_blank' href='https:\/\/www.elitedaily.com\/lifestyle\/moon-juice-charli-xcx-bratty-shake-smoothie' class='tha__referenceLink' rel='nofollow noreferrer'>elitedaily<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbratty-shake\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Singer-Inspired+Green+Shakes+-+Moon+Juice%27s+New+Bratty+Shake+Celebrates+Brat+Summer&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbratty-shake\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbratty-shake&title=Singer-Inspired+Green+Shakes+-+Moon+Juice%27s+New+Bratty+Shake+Celebrates+Brat+Summer\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbratty-shake&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F542%2Ffirst-harvest-green-tea.jpeg%3Fauto%3Dwebp&description=Singer-Inspired+Green+Shakes+-+Moon+Juice%27s+New+Bratty+Shake+Celebrates+Brat+Summer\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>If you're proudly celebrating 'Brat Summer,' you'll be thrilled to hear that Moon Juice has a new Bratty Shake just for the occasion.<br \/>\n<br \/>\nIf you're unfamiliar, the term 'Brat Summer' refers to Charli XCX\u2019s sixth studio album, Brat, which has become the biggest album of the summer. To help those who want to live a bratty life this summer, Moon Juice has teamed up with TikToker Daniel Preda (@misterpreda) to essentially deliver \"brat in a cup.\u201d The result is a kind of fruit smoothie made up of coconut milk, Moon Juice\u2019s Mini Dew, Moon Juice\u2019s Rhodiola, organic banana, gingered lemon, organic lime, organic coconut cream, matcha, and a touch of activated charcoal. Of course, just like the album cover, the new Bratty Shake is bright green.<br \/>\n<br \/>\nImage Credit: Moon Juice, @misterpreda on TikTok<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Celebrity-influenced Food Products - <\/b>Brands are increasingly collaborating with celebrities to create limited-edition food items that resonate with fan cultures.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Social Media Collaboration - <\/b>Partnering with social media influencers facilitates the creation of trendy, highly marketable products designed to attract younger audiences.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Mental Health-inspired Beverages - <\/b>Functional drinks infused with adaptogenic herbs and supplements are gaining popularity as consumers seek to improve their mental well-being.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Food and Beverage - <\/b>The sector is witnessing a surge in celebrity-endorsed products, catering to niche market segments seeking unique and Instagram-worthy experiences.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Health and Wellness - <\/b>Innovative beverage formulations are leveraging adaptogens and other health-boosting ingredients, reflecting the consumer trend towards holistic wellness.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Digital Marketing - <\/b>Utilizing social media influencers for product launches is revolutionizing marketing strategies, driving consumer engagement through authentic endorsements.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>6.3<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:44%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:56%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:62%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:38%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:82%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:18%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='541981'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:63%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:37%;'><\/div><\/div>","u":"\/trends\/bratty-shake","t":"Singer-Inspired Green Shakes : Bratty Shake"},"529015":{"cn":"Fashion","cu":"fashion","t1":"Playful Artist-Designed Skincare","pc":"1","ab":"<h2 class='tha__title2'>The Isle Adventure by Innisfree Tells the Story of Ingredients<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/LauraMcQuarrie'>Laura McQuarrie<\/a> \u2014 March 19, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.timeout.com\/hong-kong\/shopping\/best-skincare-and-beauty-products-to-try-this-season' class='tha__referenceLink' rel='nofollow noreferrer'>timeout<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fthe-isle-adventure\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Playful+Artist-Designed+Skincare+-+The+Isle+Adventure+by+Innisfree+Tells+the+Story+of+Ingredients&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fthe-isle-adventure\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fthe-isle-adventure&title=Playful+Artist-Designed+Skincare+-+The+Isle+Adventure+by+Innisfree+Tells+the+Story+of+Ingredients\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fthe-isle-adventure&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F542%2Ffirst-harvest-green-tea.jpeg%3Fauto%3Dwebp&description=Playful+Artist-Designed+Skincare+-+The+Isle+Adventure+by+Innisfree+Tells+the+Story+of+Ingredients\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Innisfree, Korea's first natural skincare brand, collaborated with American artist Steven Harrington to create The Isle Adventure collection. This limited-edition skincare range packages fan-favorite products with artful designs that showcase key ingredients and the origin stories. <br \/>\n <br \/>\nThis vibrant collection plays with Harrington's iconic style informed by the natural beauty of California, and it also features his signature character, Mello. Innisfree's top-selling Green Tea Seed Hyaluronic Serum is freshly repackaged with a dew-drop character that sports a leafy crown, and the brand's Retinol Cica Repair Ampoule plays with yin-yang energy, subtly emphasizing the balancing qualities of the renewing product. <br \/>\n <br \/>\nThese novel skincare packaging designs for fans of Innisfree offer a playful way for fans to replenish their favorites, and discover new ones, as well as affordably expand their collection of functional art.<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Artful Skincare Packaging - <\/b>Innisfree's collaboration with artist Steven Harrington introduces playful and vibrant designs to the skincare packaging landscape.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Storytelling Ingredient Origins - <\/b>The Isle Adventure collection by Innisfree innovatively showcases ingredient stories through artistic representations, enhancing consumer engagement.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Functional Art Collections - <\/b>The design-led approach of The Isle Adventure collection transforms skincare products into affordable and stylish functional art pieces for consumers.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Skincare - <\/b>The skincare industry has a disruptive innovation opportunity to combine artistic collaborations with ingredient-focused storytelling to enhance product experiences.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Art and Design - <\/b>Art and design industries can explore the integration of functional products like skincare into artistic collaborations to create unique and engaging consumer experiences.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Consumer Goods - <\/b>The consumer goods sector can benefit from the trend of combining artful packaging with storytelling to create compelling and emotionally resonant product offerings.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>4.6<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:40%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:60%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:34%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:66%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:64%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:36%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-0px;background-position-y:-158px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='529015'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:46%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:54%;'><\/div><\/div>","u":"\/trends\/the-isle-adventure","t":"Playful Artist-Designed Skincare : The Isle Adventure"},"523471":{"cn":"Marketing","cu":"marketing","t1":"Vibrantly Re-Designed Tea Packaging","pc":"1","ab":"<h2 class='tha__title2'>Chay Tea Has Undergone a Geometric Packaging Rebrand<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/ellensmiith'>Ellen Smith<\/a> \u2014 January 15, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/packagingoftheworld.com\/2024\/01\/tea-chay-2.html' class='tha__referenceLink' rel='nofollow noreferrer'>packagingoftheworld<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fchay-tea\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Vibrantly+Re-Designed+Tea+Packaging+-+Chay+Tea+Has+Undergone+a+Geometric+Packaging+Rebrand&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fchay-tea\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fchay-tea&title=Vibrantly+Re-Designed+Tea+Packaging+-+Chay+Tea+Has+Undergone+a+Geometric+Packaging+Rebrand\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fchay-tea&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F542%2Ffirst-harvest-green-tea.jpeg%3Fauto%3Dwebp&description=Vibrantly+Re-Designed+Tea+Packaging+-+Chay+Tea+Has+Undergone+a+Geometric+Packaging+Rebrand\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Chay tea has undergone a packaging makeover, bringing shoppers a vibrant new look and feel that speaks to the brand's overall ethos. <br \/>\n<br \/>\nVibrant hues and intricate geometric patterns converge to craft a visually stunning aesthetic destined to captivate consumers. Every box is designed to align with its distinct flavor profile, a thoughtful touch that not only enhances the overall visual appeal but also aids consumers in effortlessly identifying and favoring their preferred choices. As consumers reach for their preferred flavor\u2014be it orange, lemon, or grapefruit\u2014the striking design becomes synonymous with anticipation and satisfaction. Chay's commitment to both aesthetic and functional aspects elevates the brand, establishing a refined and engaging visual identity that speaks directly to consumer preferences and elevates the overall tea-drinking experience.<br \/>\n<br \/>\nImage Credit: Chay, Darbo Studios<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Vibrant Tea Packaging - <\/b>Vibrant hues and intricate geometric patterns converge to craft a visually stunning aesthetic destined to captivate consumers.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Distinct Flavor Profiling - <\/b>Every box is designed to align with its distinct flavor profile, aiding consumers in effortlessly identifying and favoring their preferred choices.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Refined Visual Identity - <\/b>Chay's commitment to both aesthetic and functional aspects elevates the brand, establishing a refined and engaging visual identity that speaks directly to consumer preferences.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Tea Packaging - <\/b>The vibrant and geometric redesign of Chay tea packaging presents an opportunity for tea packaging companies to explore visually appealing and flavor-specific packaging solutions.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Beverage Retail - <\/b>The captivating and identifiable packaging redesign by Chay tea creates an opportunity for beverage retailers to enhance the tea-drinking experience and engage consumers through visually striking and flavor-aligned packaging.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Graphic Design - <\/b>The visually stunning and geometric packaging rebrand by Chay tea offers a potential disruptive innovation opportunity for graphic design companies to create eye-catching and flavor-driven designs for various product packaging.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>4.3<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:42%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:58%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:29%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:71%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:57%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:43%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='523471'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:43%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:57%;'><\/div><\/div>","u":"\/trends\/chay-tea","t":"Vibrantly Re-Designed Tea Packaging : chay tea"},"541161":{"cn":"Marketing","cu":"marketing","t1":"Connected Packaging Updates","pc":"1","ab":"<h2 class='tha__title2'>Appetite Creative Revamps its Connected Packaging with Tetra Pak<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/kanesadavid'>Kanesa D<\/a> \u2014 July 25, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.appetitecreative.com\/' class='tha__referenceLink' rel='nofollow noreferrer'>appetitecreative<\/a> & <a target='_blank' href='https:\/\/www.packagingstrategies.com\/articles\/104826-summer-themed-connected-packaging-inspires-personality-based-drinks' class='tha__referenceLink' rel='nofollow noreferrer'>packagingstrategies<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Ftetra-pak-3\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Connected+Packaging+Updates+-+Appetite+Creative+Revamps+its+Connected+Packaging+with+Tetra+Pak&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Ftetra-pak-3\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Ftetra-pak-3&title=Connected+Packaging+Updates+-+Appetite+Creative+Revamps+its+Connected+Packaging+with+Tetra+Pak\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Ftetra-pak-3&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F542%2Ffirst-harvest-green-tea.jpeg%3Fauto%3Dwebp&description=Connected+Packaging+Updates+-+Appetite+Creative+Revamps+its+Connected+Packaging+with+Tetra+Pak\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Appetite Creative's partnership with Tetra Pak is receiving an update inspired by the summer season, which is affecting its smart packaging experience. The update will focus on providing consumers with festive summer treats, including drinks, desserts, and cocktails, by considering their unique personality types. This experience offers unique recipes such as a chocolate cake with a pomegranate glaze, a pink super smoothie, coconut mango lassi, and more. <br \/>\n<br \/>\nThe updated packaging experience can be accessed through a QR code on the back of the product. This code brings users to a personality test that determines the recommended ingredients and recipes. After completing the quiz or sharing relevant content, users can also enter a giveaway competition.<br \/>\n<br \/>\n\u201cIt\u2019s great to see our partners continue to embrace connected packaging and reap its many benefits, time and time again, to enhance the consumer experience and build brand loyalty,\u201d said Lena Feichtenschlager, Marketing Director DACH at Tetra Pak.<br \/>\n<br \/>\nImage Credit: Appetite Creative<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Personalized Smart Packaging - <\/b>Enhanced packaging that leverages user data to customize content and recommendations directly targets consumer preferences.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Interactive Consumer Engagement - <\/b>Packaging that includes interactive elements like QR codes engages customers in an experiential format, enhancing the user journey.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Seasonal Themed Products - <\/b>Seasonally tailored product updates can create a dynamic and relevant connection with consumers, enhancing brand loyalty.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Food and Beverage - <\/b>The food and beverage industry can see growth through novel packaging that tailors product recommendations based on consumer preferences.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Marketing and Advertising - <\/b>Utilizing connected packaging as a marketing tool provides an innovative avenue for campaigns that enhance consumer interaction and retention.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Consumer Goods - <\/b>Consumer goods companies can harness smart packaging technology to offer a more personalized and engaging product experience.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>4.5<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:29%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:71%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:24%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:76%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:81%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:19%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='541161'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:45%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:55%;'><\/div><\/div>","u":"\/trends\/tetra-pak-3","t":"Connected Packaging Updates : tetra pak 3"},"531055":{"cn":"Marketing","cu":"marketing","t1":"Beer-Branded Fashion Capsules","pc":"1","ab":"<h2 class='tha__title2'>805 Beer Has Unveiled Its Latest Spring 2024 Fashion Capsule<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/knedelch'>Kalin Ned<\/a> \u2014 April 12, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/webstore.firestonewalker.com\/collections\/805-x-atwyld' class='tha__referenceLink' rel='nofollow noreferrer'>webstore.firestonewalker<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbeerbranded-fashion\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Beer-Branded+Fashion+Capsules+-+805+Beer+Has+Unveiled+Its+Latest+Spring+2024+Fashion+Capsule&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbeerbranded-fashion\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbeerbranded-fashion&title=Beer-Branded+Fashion+Capsules+-+805+Beer+Has+Unveiled+Its+Latest+Spring+2024+Fashion+Capsule\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbeerbranded-fashion&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F542%2Ffirst-harvest-green-tea.jpeg%3Fauto%3Dwebp&description=Beer-Branded+Fashion+Capsules+-+805+Beer+Has+Unveiled+Its+Latest+Spring+2024+Fashion+Capsule\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>805 Beer debuts a chic beer-branded fashion capsule in collaboration with 805 Beer Authentico and ATWYLD co-founder Anya Violet. The silhouettes in the Spring 2024 collection boldly blend moto-fashion with versatility, appealing to consumers both in terms of aesthetics and functionality. <br \/>\n<br \/>\nInspired by a love for life on the road and the adventurous spirit of women, the beer-branded fashion range is designed to endure the daily demands while maintaining a sense of style. As such, these pieces are suitable for both motorcycle enthusiasts and those enjoying a cold 805 blond ale. Anya Violet, as an 805 Beer \"Authentico,\" co-founded Babes Ride Out and ATWYLD, emphasizes the collection's impact on empowering women in the motorcycle community. <br \/>\n<br \/>\nThis beer-branded fashion line aligns with 805 Beer's campaign to empower women and inspire the next generation of female athletes.<br \/>\n<br \/>\nImage Credit: 805 Beer<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Moto-fashion Fusion - <\/b>The Spring 2024 collection boldly blends motorcycle-inspired fashion with everyday versatility, creating a unique appeal for fashion-conscious consumers.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Empowering Brand Collaborations - <\/b>Collaborating with Anya Violet and 805 Beer Authentico showcases a trend of brands joining forces to empower and inspire specific communities.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Functional Fashion Statements - <\/b>The beer-branded range combines style and functionality, catering to a niche market seeking clothing that can withstand daily demands while staying fashionable.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Fashion & Apparel - <\/b>The partnership between 805 Beer and ATWYLD hints at innovative opportunities in the fashion industry by merging beer branding with functional, stylish designs.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Beverage & Alcohol - <\/b>Beer brands venturing into fashion collaborations pave the way for unique disruptions within the beverage industry, exploring new avenues of brand expression.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Women's Empowerment - <\/b>The focus on empowering women in the motorcycle community through fashion signifies an emerging trend for brands to drive social impact within the women's empowerment sector.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>5.8<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:50%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:50%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:58%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:42%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:67%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:33%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span style='background-color:#000000' class='demo__female demo__genderBox demo__genderBox--on'><\/span><span style='background-color:#000000' class='demo__female demo__genderBox demo__genderBox--on'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='531055'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:58%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:42%;'><\/div><\/div>","u":"\/trends\/beerbranded-fashion","t":"Beer-Branded Fashion Capsules : beer-branded fashion ","ok":1},"552033":{"cn":"Social Good","cu":"socialgood","t1":"Sustainable Restaurant Ecosystems","pc":"1","ab":"<h2 class='tha__title2'>Farm Bar Operates Its Own 140-Acre Supply Farm in Wisconsin<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/Grace.Mahas'>Grace Mahas<\/a> \u2014 November 20, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/marketing'>Marketing<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.farm-bar.com\/' class='tha__referenceLink' rel='nofollow noreferrer'>farm-bar<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Ffarm-bar\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Sustainable+Restaurant+Ecosystems+-+Farm+Bar+Operates+Its+Own+140-Acre+Supply+Farm+in+Wisconsin&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Ffarm-bar\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Ffarm-bar&title=Sustainable+Restaurant+Ecosystems+-+Farm+Bar+Operates+Its+Own+140-Acre+Supply+Farm+in+Wisconsin\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Ffarm-bar&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2F542%2Ffirst-harvest-green-tea.jpeg%3Fauto%3Dwebp&description=Sustainable+Restaurant+Ecosystems+-+Farm+Bar+Operates+Its+Own+140-Acre+Supply+Farm+in+Wisconsin\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Farm Bar exemplifies the evolution of farm-to-table dining by maintaining complete control over its supply chain through Brown Dog Farm, its 140-acre agricultural hub in Wisconsin. This vertically integrated approach enables the Chicago-based restaurant to deliver authentic Midwestern cuisine while ensuring quality and sustainability. The farm's diverse ecosystem includes a 200-tree orchard producing various fruits, alongside 40 beehives that supply honey for both culinary applications and retail sales at Farm Bar's Lakeview and Ravenswood locations.<br \/>\n<br \/>\nThe restaurant leverages its agricultural resources to create distinctive menu offerings that showcase the Midwest's seasonal bounty. Farm Bar's signature dishes incorporate fresh ingredients directly from Brown Dog Farm, including the Wolf River Flatbread featuring house-made apple butter and honey-infused craft cocktails. This model represents a growing trend among restaurants to secure their supply chains while offering guests transparency about ingredient sourcing, effectively bridging the gap between urban dining and rural agriculture.<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Vertical Integration - <\/b>Restaurants like Farm Bar are increasingly adopting vertical integration to oversee every aspect of their supply chain from farm to table, ensuring product quality and sustainability.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Transparent Sourcing - <\/b>Consumers are drawn to dining establishments that provide transparency about ingredient sourcing, as seen with Farm Bar's detailed showcase of ingredients from their own Brown Dog Farm.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Seasonal Menus - <\/b>The use of local farms allows restaurants to create menus that highlight seasonal produce, which not only offers fresh culinary experiences but also supports sustainable agricultural practices.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Hospitality - <\/b>In the hospitality sector, farm-to-table dining emphasizes quality control and sustainability, driving a shift towards environmentally conscious operations.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Agriculture - <\/b>The integration of agricultural production into restaurant operations exemplifies a new model where farming and dining are closely interconnected and mutually beneficial.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Retail - <\/b>Businesses in the retail space can capitalize on the growing demand for products like Farm Bar's honey, which cater to consumers' interest in locally sourced and artisanal goods.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>9.7<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:100%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:0%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:92%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:8%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:100%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:0%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; 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