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Automotive Consulting | Bain & Company

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Insights</a> </li> </ul> </div> </div> <a class="primary-nav__see-all" href="/es-ar/insights/featured-topics/" aria-label="View all featured topics">View all featured topics</a> </section> </div> </section> </div> </div> </li> <li> <a href="#" id="nav-78394bc1-10c2-4929-b82e-8a890ea8b814" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-two-active">About</a> <div class="primary-nav__mega-menu" data-level="1" data-delay-toggle data-control-elements="#nav-78394bc1-10c2-4929-b82e-8a890ea8b814, #nav-78394bc1-10c2-4929-b82e-8a890ea8b814-close" data-class-toggle="mega-menu__level-two--expanded" data-delay-time="400" data-reverse="true"> <div class="primary-nav__mega-menu-wrapper"> <div id="off-canvas-header" class="off-canvas-menu__header"> <button data-toggle="off-canvas-menu body html overlay" role="button" aria-label="menu" class="js-hamburger-btn js-hamburger-btn-in-off-canvas"> <span class="icon-bars"></span> </button> <div class="off-canvas-menu__logo 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Believe">What We Believe</a> </li> <li> <a href="/es-ar/about/our-people/" aria-label="Our People &amp; Leadership">Our People &amp; Leadership</a> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="/es-ar/client-results/" aria-label="Client Results">Client Results</a> </li> <li> <a href="/es-ar/about/awards-recognition/" aria-label="Awards &amp; Recognition">Awards &amp; Recognition</a> </li> <li> <a href="/es-ar/about/global-affiliations/" aria-label="Global Affiliations">Global Affiliations</a> </li> </ul> </div> </div> </div> <section class="primary-nav__secondary-list"> <h5 class="primary-nav__mega-menu-heading">Further: Our global responsibility</h5> <div class="primary-nav__col-group"> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="sub-nav-cae67eec-709d-44be-bd17-db68fd095e55" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Diversity, Equity &amp; Inclusion</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#sub-nav-cae67eec-709d-44be-bd17-db68fd095e55, #sub-nav-cae67eec-709d-44be-bd17-db68fd095e55-close, #-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="sub-nav-cae67eec-709d-44be-bd17-db68fd095e55-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" class="off-canvas-menu__back-link">About</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5> <a href="/es-ar/about/further/diversity-equity-inclusion/" aria-label="Diversity, Equity &amp; Inclusion">Diversity, Equity &amp; Inclusion</a> </h5> <ul> <li> <a href="/es-ar/about/further/diversity-equity-inclusion/dei-report/" aria-label="2024 Diversity, Equity, and Inclusion Report">2024 Diversity, Equity, and Inclusion Report</a> </li> <li> <a href="/es-ar/about/further/diversity-equity-inclusion/dei-report/2023/" aria-label="2023 Diversity, Equity, and Inclusion Report">2023 Diversity, Equity, and Inclusion Report</a> </li> </ul> </div> </div> </li> </ul> </div> </div> </section> <section class="primary-nav__secondary-list"> <div class="primary-nav__col-group"> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="/es-ar/about/further/our-social-impact/" aria-label="Social Impact">Social Impact</a> </li> <li> <a href="/es-ar/about/further/our-sustainability/" aria-label="Sustainability">Sustainability</a> </li> <li> <a href="/es-ar/about/world-economic-forum/" aria-label="World Economic Forum">World Economic Forum</a> </li> </ul> </div> </div> <a class="primary-nav__see-all" href="/es-ar/about/further/" aria-label="Learn more about Further">Learn more about Further</a> </section> </div> </section> </div> </div> </li> <li> <a href="#" id="nav-6b0da116-8866-4fa0-bff1-60340dd398ac" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-two-active">Carreras</a> <div class="primary-nav__mega-menu" data-level="1" data-delay-toggle data-control-elements="#nav-6b0da116-8866-4fa0-bff1-60340dd398ac, #nav-6b0da116-8866-4fa0-bff1-60340dd398ac-close" data-class-toggle="mega-menu__level-two--expanded" data-delay-time="400" data-reverse="true"> <div class="primary-nav__mega-menu-wrapper"> <div id="off-canvas-header" class="off-canvas-menu__header"> <button data-toggle="off-canvas-menu body html overlay" role="button" aria-label="menu" class="js-hamburger-btn js-hamburger-btn-in-off-canvas"> <span class="icon-bars"></span> </button> <div class="off-canvas-menu__logo primary-nav__logo "> <a href="/es-ar/" aria-label="Main navigation logo link"> <img alt="" src="/contentassets/0b88e3e10a7b4592809517c28b75847e/logo_red_bain.svg" /> </a> </div> </div> <div class="off-canvas-menu__back-link"> <a id="nav-6b0da116-8866-4fa0-bff1-60340dd398ac-close" data-toggle="off-canvas-header" data-toggle-element="#off-canvas-menu-container" data-close-only="true" data-toggle-class="level-two-active" data-remove-class="level-three-active" class="off-canvas-menu__back-link ">Main menu</a> </div> <section data-dynamic-max-height data-delay-time="400"> <div class="primary-nav__level2-container"> <div class="primary-nav__primary-list"> <h4 class="primary-nav__mega-menu-heading"> <a href="/es-ar/careers/">Carreras</a> </h4> <div class="primary-nav__col-group"> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="sub-nav-8ad96413-f4e6-480b-8f23-0ead83f788ba" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Trabaja con Nosotros</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#sub-nav-8ad96413-f4e6-480b-8f23-0ead83f788ba, #sub-nav-8ad96413-f4e6-480b-8f23-0ead83f788ba-close, #nav-6b0da116-8866-4fa0-bff1-60340dd398ac-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="sub-nav-8ad96413-f4e6-480b-8f23-0ead83f788ba-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" class="off-canvas-menu__back-link">Carreras</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5> <a href="/es-ar/careers/work-with-us/" aria-label="Trabaja con Nosotros">Trabaja con Nosotros</a> </h5> <ul> <li> <a href="/es-ar/careers/work-with-us/find-your-place/" aria-label="Find Your Place">Find Your Place</a> </li> <li> <a href="/es-ar/careers/work-with-us/our-work-areas/" aria-label="Nuestras &#193;reas de Trabajo">Nuestras &#193;reas de Trabajo</a> </li> <li> <a href="/es-ar/careers/work-with-us/integrated-teams/" aria-label="Equipos Integrados">Equipos Integrados</a> </li> <li> <a href="/es-ar/careers/work-with-us/students/" aria-label="Estudiantes">Estudiantes</a> </li> <li> <a href="/es-ar/careers/work-with-us/internships-programs/" aria-label="Internships &amp; Programs">Internships &amp; Programs</a> </li> <li> <a href="/es-ar/careers/work-with-us/recruiting-events/" aria-label="Eventos de Reclutamiento">Eventos de Reclutamiento</a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="sub-nav-c266d386-71eb-423a-8d84-251f809b8053" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">La Vida en Bain</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#sub-nav-c266d386-71eb-423a-8d84-251f809b8053, #sub-nav-c266d386-71eb-423a-8d84-251f809b8053-close, #nav-6b0da116-8866-4fa0-bff1-60340dd398ac-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="sub-nav-c266d386-71eb-423a-8d84-251f809b8053-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" class="off-canvas-menu__back-link">Carreras</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5> <a href="/es-ar/careers/life-at-bain/" aria-label="La Vida en Bain">La Vida en Bain</a> </h5> <ul> <li> <a href="/es-ar/careers/life-at-bain/supporting-your-growth/career-stories/" aria-label="Historias Profesionales">Historias Profesionales</a> </li> <li> <a href="/es-ar/careers/life-at-bain/our-people/" aria-label="Nuestra Gente">Nuestra Gente</a> </li> <li> <a href="/es-ar/careers/life-at-bain/where-we-work/" aria-label="D&#243;nde Trabajamos">D&#243;nde Trabajamos</a> </li> <li> <a href="/es-ar/careers/life-at-bain/supporting-your-growth/" aria-label="Apoyando tu Crecimiento">Apoyando tu Crecimiento</a> </li> <li> <a href="/es-ar/careers/life-at-bain/affinity-groups/" aria-label="Grupos de Afinidad">Grupos de Afinidad</a> </li> <li> <a href="/es-ar/careers/life-at-bain/benefits/" aria-label="Beneficios">Beneficios</a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="/es-ar/careers/impact-stories/" aria-label="Impact Stories">Impact Stories</a> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="sub-nav-b6fdc310-75b5-446e-bb62-52dfa6779606" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Nuestro Proceso</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#sub-nav-b6fdc310-75b5-446e-bb62-52dfa6779606, #sub-nav-b6fdc310-75b5-446e-bb62-52dfa6779606-close, #nav-6b0da116-8866-4fa0-bff1-60340dd398ac-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="sub-nav-b6fdc310-75b5-446e-bb62-52dfa6779606-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" class="off-canvas-menu__back-link">Carreras</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5> <a href="/es-ar/careers/hiring-process/" aria-label="Nuestro Proceso">Nuestro Proceso</a> </h5> <ul> <li> <a href="/es-ar/careers/hiring-process/what-to-expect/" aria-label="Qu&#233; Esperar">Qu&#233; Esperar</a> </li> <li> <a href="/es-ar/careers/hiring-process/interviewing/" aria-label="Entrevistas">Entrevistas</a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__career-ctas primary-nav__career-ctas-hamburger"> <a href="/es-ar/careers/find-a-role/" class="btn--pill-hamburger " data-ctabuttonclick="true">FIND JOBS </a> </div> </div> </div> </div> </section> </div> </div> </li> </ul> <ul class="primary-nav__level-one off-canvas-menu__utility-nav global-utility-nav"> <li> <a href="#" id="nav-utility-4ab583fd-b0fa-4ba8-a05b-43082311e9bd" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-two-active"> Offices </a> <div class="primary-nav__mega-menu" data-level="1" data-delay-toggle data-control-elements="#nav-utility-4ab583fd-b0fa-4ba8-a05b-43082311e9bd, #nav-utility-4ab583fd-b0fa-4ba8-a05b-43082311e9bd-close" data-class-toggle="mega-menu__level-two--expanded" data-delay-time="400" data-reverse="true"> <div class="primary-nav__mega-menu-wrapper"> <div id="off-canvas-header" class="off-canvas-menu__header"> <button data-toggle="off-canvas-menu body html overlay" role="button" aria-label="menu" class="js-hamburger-btn js-hamburger-btn-in-off-canvas"> <span class="icon-bars"></span> </button> <div class="off-canvas-menu__logo primary-nav__logo "> <a href="/es-ar/" aria-label="Main navigation logo link"> <img alt="" src="/contentassets/0b88e3e10a7b4592809517c28b75847e/logo_red_bain.svg" /> </a> </div> </div> <div class="off-canvas-menu__back-link"> <a id="nav-utility-4ab583fd-b0fa-4ba8-a05b-43082311e9bd-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-two-active" data-remove-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Main menu</a> </div> <section data-dynamic-max-height data-delay-time="400"> <div class="primary-nav__level2-container"> <div class="primary-nav__primary-list"> <h4 class="primary-nav__mega-menu-heading"> <a href="" aria-label="Offices">Offices</a> </h4> <div class="primary-nav__col-group"> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-3e2b47aa-83dc-4c7f-b506-195ea5d74a3b" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">North &amp; Latin America</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#nav-utility-3e2b47aa-83dc-4c7f-b506-195ea5d74a3b, #nav-utility-3e2b47aa-83dc-4c7f-b506-195ea5d74a3b-close, #nav-utility-4ab583fd-b0fa-4ba8-a05b-43082311e9bd-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="nav-utility-3e2b47aa-83dc-4c7f-b506-195ea5d74a3b-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Offices</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5 class="">North &amp; Latin America</h5> <ul> <li> <a href="/es-ar/offices/atlanta/" aria-label="Atlanta">Atlanta</a> </li> <li> <a href="/es-ar/offices/austin/" aria-label="Austin">Austin</a> </li> <li> <a href="/es-ar/offices/bogota/" aria-label="Bogota">Bogota</a> </li> <li> <a href="/es-ar/offices/boston/" aria-label="Boston">Boston</a> </li> <li> <a href="/es-ar/offices/buenos-aires/" aria-label="Buenos Aires">Buenos Aires</a> </li> <li> <a href="/es-ar/offices/Chicago/" aria-label="Chicago">Chicago</a> </li> <li> <a href="/es-ar/offices/dallas/" aria-label="Dallas">Dallas</a> </li> <li> <a href="/es-ar/offices/denver/" aria-label="Denver">Denver</a> </li> <li> <a href="/es-ar/offices/houston/" aria-label="Houston">Houston</a> </li> <li> <a href="/es-ar/offices/los-angeles/" aria-label="Los Angeles">Los Angeles</a> </li> <li> <a href="/es-ar/offices/mexico-city/" aria-label="Mexico City">Mexico City</a> </li> <li> <a href="/es-ar/offices/minneapolis-frwd/" aria-label="Minneapolis">Minneapolis</a> </li> <li> <a href="/es-ar/offices/monterrey/" aria-label="Monterrey">Monterrey</a> </li> <li> <a href="/es-ar/offices/new-york/" aria-label="New York">New York</a> </li> <li> <a href="/es-ar/offices/rio-de-janeiro/" aria-label="Rio de Janeiro">Rio de Janeiro</a> </li> <li> <a href="/es-ar/offices/san-francisco/" aria-label="San Francisco">San Francisco</a> </li> <li> <a href="/es-ar/offices/santiago/" aria-label="Santiago">Santiago</a> </li> <li> <a href="/es-ar/offices/sao-paulo/" aria-label="S&#227;o Paulo">S&#227;o Paulo</a> </li> <li> <a href="/es-ar/offices/seattle/" aria-label="Seattle">Seattle</a> </li> <li> <a href="/es-ar/offices/silicon-valley/" aria-label="Silicon Valley">Silicon Valley</a> </li> <li> <a href="/es-ar/offices/toronto/" aria-label="Toronto">Toronto</a> </li> <li> <a href="/es-ar/offices/washington-dc/" aria-label="Washington, DC">Washington, DC</a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-02fade70-a1ee-4870-9848-5ddc3c1d7a5b" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Europe &amp; Africa</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#nav-utility-02fade70-a1ee-4870-9848-5ddc3c1d7a5b, #nav-utility-02fade70-a1ee-4870-9848-5ddc3c1d7a5b-close, #nav-utility-4ab583fd-b0fa-4ba8-a05b-43082311e9bd-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="nav-utility-02fade70-a1ee-4870-9848-5ddc3c1d7a5b-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Offices</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5 class="">Europe &amp; Africa</h5> <ul> <li> <a href="/es-ar/offices/amsterdam/" aria-label="Amsterdam">Amsterdam</a> </li> <li> <a href="/es-ar/offices/athens/" aria-label="Athens">Athens</a> </li> <li> <a href="/es-ar/offices/berlin/" aria-label="Berlin">Berlin</a> </li> <li> <a href="/es-ar/offices/brussels/" aria-label="Brussels">Brussels</a> </li> <li> <a href="/es-ar/offices/copenhagen/" aria-label="Copenhagen">Copenhagen</a> </li> <li> <a href="/es-ar/offices/dusseldorf/" aria-label="Dusseldorf">Dusseldorf</a> </li> <li> <a href="/es-ar/offices/frankfurt/" aria-label="Frankfurt">Frankfurt</a> </li> <li> <a href="/es-ar/offices/helsinki/" aria-label="Helsinki">Helsinki</a> </li> <li> <a href="/es-ar/offices/istanbul/" aria-label="Istanbul">Istanbul</a> </li> <li> <a href="/es-ar/offices/johannesburg/" aria-label="Johannesburg">Johannesburg</a> </li> <li> <a href="/es-ar/offices/kyiv/" aria-label="Kyiv">Kyiv</a> </li> <li> <a href="/es-ar/offices/lisbon/" aria-label="Lisbon">Lisbon</a> </li> <li> <a href="/es-ar/offices/london/" aria-label="London">London</a> </li> <li> <a href="/es-ar/offices/madrid/" aria-label="Madrid">Madrid</a> </li> <li> <a href="/es-ar/offices/milan/" aria-label="Milan">Milan</a> </li> <li> <a href="/es-ar/offices/munich/" aria-label="Munich">Munich</a> </li> <li> <a href="/es-ar/offices/oslo/" aria-label="Oslo">Oslo</a> </li> <li> <a href="/es-ar/offices/paris/" aria-label="Paris">Paris</a> </li> <li> <a href="/es-ar/offices/rome/" aria-label="Rome">Rome</a> </li> <li> <a href="/es-ar/offices/stockholm/" aria-label="Stockholm">Stockholm</a> </li> <li> <a href="/es-ar/offices/vienna/" aria-label="Vienna">Vienna</a> </li> <li> <a href="/es-ar/offices/warsaw/" aria-label="Warsaw">Warsaw</a> </li> <li> <a href="/es-ar/offices/zurich/" aria-label="Zurich">Zurich</a> </li> </ul> </div> </div> </li> </ul> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-2e1f4f16-d16c-4526-83f7-1e97e448b22f" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Middle East</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#nav-utility-2e1f4f16-d16c-4526-83f7-1e97e448b22f, #nav-utility-2e1f4f16-d16c-4526-83f7-1e97e448b22f-close, #nav-utility-4ab583fd-b0fa-4ba8-a05b-43082311e9bd-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="nav-utility-2e1f4f16-d16c-4526-83f7-1e97e448b22f-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Offices</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5><a href=/es-ar/offices/middle-east/>Middle East</a></h5> <ul> <li> <a href="/es-ar/offices/doha/" aria-label="Doha">Doha</a> </li> <li> <a href="/es-ar/offices/dubai/" aria-label="Dubai">Dubai</a> </li> <li> <a href="/es-ar/offices/riyadh/" aria-label="Riyadh">Riyadh</a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-ba80b176-663c-49a4-84a3-93f68e439e1d" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Asia &amp; Australia</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#nav-utility-ba80b176-663c-49a4-84a3-93f68e439e1d, #nav-utility-ba80b176-663c-49a4-84a3-93f68e439e1d-close, #nav-utility-4ab583fd-b0fa-4ba8-a05b-43082311e9bd-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="nav-utility-ba80b176-663c-49a4-84a3-93f68e439e1d-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Offices</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5 class="">Asia &amp; Australia</h5> <ul> <li> <a href="/es-ar/offices/bangkok/" aria-label="Bangkok">Bangkok</a> </li> <li> <a href="/offices/beijing/" aria-label="Beijing">Beijing</a> </li> <li> <a href="/es-ar/offices/bengaluru/" aria-label="Bengaluru">Bengaluru</a> </li> <li> <a href="/es-ar/offices/ho-chi-minh-city/" aria-label="Ho Chi Minh City">Ho Chi Minh City</a> </li> <li> <a href="/es-ar/offices/hong-kong/" aria-label="Hong Kong">Hong Kong</a> </li> <li> <a href="/es-ar/offices/jakarta/" aria-label="Jakarta">Jakarta</a> </li> <li> <a href="/es-ar/offices/kuala-lumpur/" aria-label="Kuala Lumpur">Kuala Lumpur</a> </li> <li> <a href="/es-ar/offices/manila/" aria-label="Manila">Manila</a> </li> <li> <a href="/es-ar/offices/melbourne/" aria-label="Melbourne">Melbourne</a> </li> <li> <a href="/es-ar/offices/mumbai/" aria-label="Mumbai">Mumbai</a> </li> <li> <a href="/es-ar/offices/new-delhi/" aria-label="New Delhi">New Delhi</a> </li> <li> <a href="/es-ar/offices/perth/" aria-label="Perth">Perth</a> </li> <li> <a href="/offices/seoul/" aria-label="Seoul">Seoul</a> </li> <li> <a href="/es-ar/offices/shanghai/" aria-label="Shanghai">Shanghai</a> </li> <li> <a href="/es-ar/offices/singapore/" aria-label="Singapore">Singapore</a> </li> <li> <a href="/es-ar/offices/sydney/" aria-label="Sydney">Sydney</a> </li> <li> <a href="/es-ar/offices/tokyo/" aria-label="Tokyo">Tokyo</a> </li> </ul> </div> </div> </li> </ul> </div> </div> <a href="/es-ar/about/offices/" aria-label="See all offices" target="" class="primary-nav__see-all">See all offices</a> </div> </div> </section> </div> </div> </li> <li > <a href="/es-ar/about/alumni-services/" aria-label="Alumni" class="">Alumni</a> </li><li > <a href="/es-ar/about/media-center/" aria-label="Media Center" target="_top" class="">Media Center</a> </li><li > <a href="/es-ar/subscribe/" aria-label="Subscribe" class="">Subscribe</a> </li><li > <a href="/es-ar/about/contact-us/" aria-label="Contact" target="_top" class="">Contact</a> </li> <li> <a href="#" id="nav-utility-a058de05-af4e-416e-9169-77a3d8dd5a41" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-two-active"> <i class="utility-navigation__icon utility-megamenu__icon utility-megamenu__icon--spritesheet argentina-icon"></i> Argentina | Espa&#241;ol </a> <div class="primary-nav__mega-menu" data-level="1" data-delay-toggle data-control-elements="#nav-utility-a058de05-af4e-416e-9169-77a3d8dd5a41, #nav-utility-a058de05-af4e-416e-9169-77a3d8dd5a41-close" data-class-toggle="mega-menu__level-two--expanded" data-delay-time="400" data-reverse="true"> <div class="primary-nav__mega-menu-wrapper"> <div id="off-canvas-header" class="off-canvas-menu__header"> <button data-toggle="off-canvas-menu body html overlay" role="button" aria-label="menu" class="js-hamburger-btn js-hamburger-btn-in-off-canvas"> <span class="icon-bars"></span> </button> <div class="off-canvas-menu__logo primary-nav__logo "> <a href="/es-ar/" aria-label="Main navigation logo link"> <img alt="" src="/contentassets/0b88e3e10a7b4592809517c28b75847e/logo_red_bain.svg" /> </a> </div> </div> <div class="off-canvas-menu__back-link"> <a id="nav-utility-a058de05-af4e-416e-9169-77a3d8dd5a41-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-two-active" data-remove-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Main menu</a> </div> <section data-dynamic-max-height data-delay-time="400"> <div class="primary-nav__level2-container"> <div class="primary-nav__primary-list"> <h4 class="primary-nav__mega-menu-heading"> <a href="" aria-label="Select your region and language">Select your region and language</a> </h4> <div class="primary-nav__col-group"> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-271de236-5732-4e9c-bca5-42173a4bdec4" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Global</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#nav-utility-271de236-5732-4e9c-bca5-42173a4bdec4, #nav-utility-271de236-5732-4e9c-bca5-42173a4bdec4-close, #nav-utility-a058de05-af4e-416e-9169-77a3d8dd5a41-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="nav-utility-271de236-5732-4e9c-bca5-42173a4bdec4-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Select your region and language</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5 class="">Global</h5> <ul> <li> <a href="/industry-expertise/automotive/" title="Global (English)" target="" data-visibility-id="utility-lang-message_en" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--global"></i> Global (English) </a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-008ba1db-39fc-42eb-9710-d5caeca55efa" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">North &amp; Latin America</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#nav-utility-008ba1db-39fc-42eb-9710-d5caeca55efa, #nav-utility-008ba1db-39fc-42eb-9710-d5caeca55efa-close, #nav-utility-a058de05-af4e-416e-9169-77a3d8dd5a41-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div 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href="/es-cl/industry-expertise/automotive/" title="Chile (Espa&#241;ol)" target="" data-visibility-id="utility-lang-message_es-cl" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet chile-icon"></i> Chile (Espa&#241;ol) </a> </li> <li> <a href="/es-co/industry-expertise/automotive/" title="Colombia (Espa&#241;ol)" target="" data-visibility-id="utility-lang-message_es-co" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet columbia-icon"></i> Colombia (Espa&#241;ol) </a> </li> </ul> </div> </div> </li> </ul> </div> <div class="primary-nav__col"> <ul class="primary-nav__level-two"> <li> <a href="#" id="nav-utility-9d6de727-fcce-4e14-915f-c1a104e82b23" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active">Europe, Middle East, &amp; Africa</a> <div class="primary-nav__level-three" data-level="2" data-delay-toggle data-control-elements="#nav-utility-9d6de727-fcce-4e14-915f-c1a104e82b23, #nav-utility-9d6de727-fcce-4e14-915f-c1a104e82b23-close, #nav-utility-a058de05-af4e-416e-9169-77a3d8dd5a41-close" data-class-toggle="mega-menu__level-three--expanded" data-delay-time="400" data-reverse="true"> <div class="off-canvas-menu__back-link"> <a id="nav-utility-9d6de727-fcce-4e14-915f-c1a104e82b23-close" data-toggle-element="#off-canvas-menu-container" data-toggle-class="level-three-active" data-close-only="true" class="off-canvas-menu__back-link">Select your region and language</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5 class="">Europe, Middle East, &amp; Africa</h5> <ul> <li> <a href="/fr/expertises-sectorielles/automobile/" title="France (Fran&#231;ais)" target="" data-visibility-id="utility-lang-message_fr" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet france-icon"></i> France (Fran&#231;ais) </a> </li> <li> <a href="/de/branchenkompetenzen/automotive-und-mobilitaet/" title="DACH Region (Deutsch)" target="" data-visibility-id="utility-lang-message_de" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet german-icon"></i> DACH Region (Deutsch) </a> </li> <li> <a href="/it/industry-expertise/automotive/" title="Italy (Italiano)" target="" data-visibility-id="utility-lang-message_it" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet italy-icon"></i> Italy (Italiano) </a> </li> <li> <a href="/es-es/industry-expertise/automotive/" title="Spain (Espa&#241;ol)" target="" data-visibility-id="utility-lang-message_es-es" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet spain-icon"></i> Spain (Espa&#241;ol) </a> </li> <li> <a href="/el/industry-expertise/automotive/" title="Greece (Ellinik&#225;)" target="" data-visibility-id="utility-lang-message_el" data-utility-lang-nav> <i 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class="off-canvas-menu__back-link">Select your region and language</a> </div> <div class="off-canvas-menu__level-three-wrap"> <h5 class="">Asia &amp; Australia</h5> <ul> <li> <a href="http://www.bain.cn/" title="China (中文版)" target="_blank" data-visibility-id="utility-lang-message_zh" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet china-icon"></i> China (中文版) <span class="icon-external-link"></span> </a> </li> <li> <a href="/ko/industries/automotive/" title="Korea (한국어)" target="" data-visibility-id="utility-lang-message_ko" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet korea-icon"></i> Korea (한국어) </a> </li> <li> <a href="/ja/industries/automotive/" title="Japan (日本語)" target="" data-visibility-id="utility-lang-message_ja" data-utility-lang-nav> <i class="utility-megamenu__icon utility-megamenu__icon--spritesheet japan-icon"></i> Japan (日本語) </a> </li> </ul> </div> </div> </li> </ul> </div> </div> </div> </div> </section> </div> </div> </li> <li> <a href="#" id="red-2a4052ea-ccbd-489e-9b92-e51d652a5998" class="js-offcanvas-red-folder" data-nav-red-folder-hamburger-control> <span class="icon-folder"></span>Saved items &nbsp;<span class="red-folder-count-container" data-red-folder-count-container>(<span class="red-folder-count" data-red-folder-count>0</span>)</span> </a> <section class="red-folder empty" data-delay-toggle data-control-elements="#red-2a4052ea-ccbd-489e-9b92-e51d652a5998, #red-2a4052ea-ccbd-489e-9b92-e51d652a5998-close" data-class-toggle="red-folder--expanded" data-delay-time="400" data-reverse="true" data-level="1"> <div id="off-canvas-header" class="off-canvas-menu__header"> <button data-toggle="off-canvas-menu body html overlay" role="button" aria-label="menu" class="js-hamburger-btn js-hamburger-btn-in-off-canvas"> <span class="icon-bars"></span> </button> <div class="off-canvas-menu__logo primary-nav__logo "> <a href="/es-ar/"> <img alt="" 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data-cookie-element="#nav-site-search-input" data-cookie-max-length="5" action="/es-ar/search/"> <button class="site-search__search-submit" title="search"> <span class="icon-search"></span> </button> <label for="nav-site-search-input" class="site-search__visually-hidden-label">Search insights, services, and experts"</label> <input id="nav-site-search-input" data-autocomplete data-autocomplete-container="#nav-site-search-autocomplete" data-search-results-container="#nav-site-search-results" data-char-threshold="3" autocomplete="off" data-enable-keyboard="true" class="site-search__search-input" name="searchValue" placeholder="Search insights, services, and experts" /> <div class="site-search__suggestions-block"> <section class="site-search__autocomplete-section"> <ul id="nav-site-search-autocomplete" class="site-search__suggestion-list"></ul> </section> <section id="nav-site-search-results" class="site-search__search-results-section"></section> <section class="site-search__suggestions-section"> <h6 class="site-search__suggestion-title">Popular Searches</h6> <ul class="site-search__suggestion-list"> <li class="site-search__suggestion-item"> <a href="#" data-input-element="#nav-site-search-input" data-form-submit-value="Agile">Agile</a> </li> <li class="site-search__suggestion-item"> <a href="#" data-input-element="#nav-site-search-input" data-form-submit-value="Digital">Digital</a> </li> <li class="site-search__suggestion-item"> <a href="#" data-input-element="#nav-site-search-input" data-form-submit-value="Strategy">Strategy</a> </li> </ul> </section> <section class="site-search__suggestions-section"> <h6 class="site-search__suggestion-title site-search__previous-suggestions">Your Previous Searches</h6> <ul class="site-search__suggestion-list" data-render-from-cookie="search-suggestion" data-cookie-name="previousSearches" data-input-element="#nav-site-search-input"></ul> </section> <section class="site-search__history-block"> <h6 class="site-search__suggestion-title">Recently Visited Pages</h6> <div class="site-search__history-items" data-render-from-cookie="history-item" data-cookie-name="bainPageHistory" data-fallback-image="/globalassets/site-settings-imagery/image.png"></div> </section> </div> </form> <button role="button" class="site-search__close" data-site-search-control aria-label="Close search"> <span class="icon-close"></span> </button> </div> </div> </div> </div> </div> </div> </div> <script nonce="/wAZBrS99iA8odCVPza3HN6GJK9sVKZXMvOjX9bqJ3w="> (function () { //click on hamburger icon -> open the off-canvas, add the overlay document.getElementById('js-hamburger-btn').addEventListener('click', function () { document.getElementById('off-canvas-menu').classList.add('off-canvas-menu--expanded'); document.getElementById('overlay_697').classList.add('primary-nav__overlay--visible'); }); //click on close icon (off-canvas) -> close the off-canvas, the overlay closes from toggler 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critical trends (see our analysis of the &ldquo;5 RACES&rdquo;) promise to reshape not just the industry, but society. To succeed, companies will need to decide which of these trends to differentiate themselves on, and which to address through a range of partnerships&mdash;possibly even with competitors.</p> <p style="text-align: left;">Companies can no longer focus only on traditional value chain activities. Instead, they must pursue a comprehensive business transformation that puts a renewed focus on customers, invests in the right digital technologies, and rethinks every aspect of the organization, from the C-suite to the factory floor.&nbsp;</p> <p style="text-align: left;">In this environment, our automotive consulting experts work closely with vehicle manufacturers, suppliers, retailers, technology companies and mobility service providers to develop breakthrough strategies that help you achieve the full potential of your business today while ensuring that every facet of your business is future-ready and poised to seize new opportunities.</p> </div> <div class="column row overview__expander"> <a href="#" id="172ecea7-0145-4051-af77-09c1f1d27ee6_readMore" class="overview__read-more" data-toggle="overview-section-text"> Lea m&#225;s <span class="icon-triangle-down"></span> </a> <a href="#" id="172ecea7-0145-4051-af77-09c1f1d27ee6_readLess" class="overview__read-less" data-toggle="overview-section-text"> Read less <span class="icon-triangle-up"></span> </a> </div> </div> </section> <script nonce="/wAZBrS99iA8odCVPza3HN6GJK9sVKZXMvOjX9bqJ3w="> if (document.getElementById("172ecea7-0145-4051-af77-09c1f1d27ee6_readMore")) { document.getElementById("172ecea7-0145-4051-af77-09c1f1d27ee6_readMore").onclick = function (event) { event.preventDefault(); } } if (document.getElementById("172ecea7-0145-4051-af77-09c1f1d27ee6_readLess")) { document.getElementById("172ecea7-0145-4051-af77-09c1f1d27ee6_readLess").onclick = function (event) { event.preventDefault(); } } </script> <section class="spacing spacing--top-bottom"> <section class="section overview row" id="63aa9b24-71be-4eac-a717-1ee3b3adf99c" data-magellan-target="63aa9b24-71be-4eac-a717-1ee3b3adf99c"> <div class="column"> <div class="section__midline-heading"> <h3 class="showDesktopTitle">Our Automotive Consulting Experience</h3> <h3 class="showMobileTitle">Our Automotive Consulting Experience</h3> </div> </div> <div class="medium-10 large-8 column content-align medium-centered"> <!--Using styles from the overview organism--> <div id="basicTextBlockReadMore172f7766-02ae-46f0-9f71-5e91b16bf952" class="rte__heading rte__rte-table"> </div> </div> </section> </section> <section class="spacing spacing--top-bottom"> <section class="brand-narrative-container"> <div class="mobile-carousel brand-narrative-container__carousel " data-brand-narrative-carousel> <section class="brand-narrative "> <div class="brand-narrative--largeFont"> 2,300+ </div> <p>Automotive consulting engagements</p> </section> <section class="brand-narrative "> <div class="brand-narrative--largeFont"> 600+ </div> <p>Automotive diligence projects for private equity and corporate clients</p> </section> </div> </section> </section> <section class="spacing spacing--top-bottom"> <section class="promo promo--on-white row collapse promo__img-right feed__row promo--thin" > <div class="promo__medium-8 column"> <div class="promo__text-container"> <h4 class="">Electric Vehicles</h4> <p class="">We expect the tipping point for e-mobility to be reached by 2026, with increased consumer demand leading to mass adoption of electric vehicles. Our deep expertise across every component of the e-mobility value chain can help you accelerate progress and achieve a winning edge.</p> <a href="/es-ar/insights/topics/electric-vehicles/" target="_blank" class="btn " data-ctabuttonclick=true>Learn More</a> </div> </div> <div class="promo__medium-4 column"> <div class="promo__image"> <picture> <source srcset="/contentassets/7d50b54ec4b34442b41832a57c482941/ev-page-16-9.jpg?width=1440&amp;height=810&amp;mode=crop" media="(min-width:1440px)" /> <source srcset="/contentassets/7d50b54ec4b34442b41832a57c482941/ev-page-16-9.jpg?width=1080&amp;height=612&amp;mode=crop" media="(min-width:1081px)" /> <source srcset="/contentassets/7d50b54ec4b34442b41832a57c482941/ev-page-1-1.jpg?width=768&amp;height=768&amp;mode=crop" media="(min-width:768px)" /> <source srcset="/contentassets/7d50b54ec4b34442b41832a57c482941/ev-page-16-9.jpg?width=768&amp;height=432&amp;mode=crop" media="(min-width:350px)" /> <source srcset="/contentassets/7d50b54ec4b34442b41832a57c482941/ev-page-16-9.jpg?width=480&amp;height=270&amp;mode=crop" media="(min-width:110px)" /> <img alt="" src="/contentassets/7d50b54ec4b34442b41832a57c482941/ev-page-16-9.jpg?width=110&amp;height=110&amp;mode=crop" /> </picture> </div> </div> </section> </section> <section class="spacing spacing--top-bottom"> <section id="84dfe41f-c4d0-483a-9524-35ff78c2e7b9" data-magellan-target="84dfe41f-c4d0-483a-9524-35ff78c2e7b9" class="section image-text-promo-container image-text-promo-container--small column row"> <div class="section__midline-heading"> <h3 class="">Our Client Results in Automotive</h3> </div> <div class="row large-up-2 mobile-carousel" data-mobile-carousel> <section class="image-text-promo image-text-promo--small column"> <div class="row large-up-2"> <div class="column"> <a href="/es-ar/client-results/an-auto-parts-company-revs-up-its-competitive-position/" aria-label="Client results promo link"> <div class="image-text-promo__picture-wrap"> <picture> <source srcset="/contentassets/25334fe92d314368a9008f88ecae29e7/16067-autopartsco-1x1.jpg?width=350&amp;height=350&amp;mode=crop" media="(min-width:1081px)" /> <source srcset="/contentassets/25334fe92d314368a9008f88ecae29e7/16067-autopartsco-16x9.jpg?width=768&amp;height=432&amp;mode=crop" media="(min-width:0px)" /> <img alt="" src="/contentassets/25334fe92d314368a9008f88ecae29e7/16067-autopartsco-1x1.jpg?width=350&amp;height=350&amp;mode=crop" data-object-fit /> </picture> <span class="true-north-logo"> <img src="https://www.bain.com/globalassets/site-settings-imagery/true-north-bold.png" alt="" /> </span> </div> </a> </div> <div class="column image-text-promo__content-wrap"> <div class="image-text-promo__text-wrap"> <a href="/es-ar/client-results/an-auto-parts-company-revs-up-its-competitive-position/" > <header> <p class="image-text-promo__tag">Case study</p> <h5 class="image-text-promo__title">An Auto Parts Company Revs Up Its Competitive Position</h5> </header> <div class="image-text-promo__description"> <div class="rte__heading">A combination of resetting the cost base, pruning the portfolio, and strategic M&A created a new global contender.</div> </div> </a> </div> <div class="image-text-promo__bottom-wrap"> <ul class="social-links"> <li class="social-links__item"> <a class="social-links__link" href="#" title="Save" data-hover-text="Save" data-remove-hover="Remove" data-redfoldersave="true" data-bookmark-link data-show-on="large" data-cookie-name="redFolder" data-add-message="#red-folder-added-message" data-remove-message="#red-folder-removed-message" data-tooltip aria-haspopup="true" data-disable-hover="false" data-click-open="false" data-template-classes="red-folder--tooltip" data-pageid="1906576" data-endpoint="/es-AR/api/redfolder/getcontent" data-databaseendpointurl="/es-AR/api/redfolder/addUpdateUserBookmark"> <i class="icon-bookmark" aria-hidden="true"></i> </a> </li> </ul> </div> </div> </div> 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class="image-text-promo__text-wrap"> <a href="/es-ar/client-results/an-automaker-reinvents-customer-experience-with-a-focus-on-key-episodes/" > <header> <p class="image-text-promo__tag">Case study</p> <h5 class="image-text-promo__title">An Automaker Reinvents Customer Experience with a Focus on Key Episodes</h5> </header> <div class="image-text-promo__description"> <div class="rte__heading">NPS Prism helped ensure results were well-aimed and long-lasting.</div> </div> </a> </div> <div class="image-text-promo__bottom-wrap"> <ul class="social-links"> <li class="social-links__item"> <a class="social-links__link" href="#" title="Save" data-hover-text="Save" data-remove-hover="Remove" data-redfoldersave="true" data-bookmark-link data-show-on="large" data-cookie-name="redFolder" data-add-message="#red-folder-added-message" data-remove-message="#red-folder-removed-message" data-tooltip aria-haspopup="true" data-disable-hover="false" data-click-open="false" data-template-classes="red-folder--tooltip" data-pageid="1757192" data-endpoint="/es-AR/api/redfolder/getcontent" data-databaseendpointurl="/es-AR/api/redfolder/addUpdateUserBookmark"> <i class="icon-bookmark" aria-hidden="true"></i> </a> </li> </ul> </div> </div> </div> </section> </div> <div class="image-text-promo-container__more-results row medium-up-2"></div> <div class="image-text-promo-container__load-more"> <a class="btn btn--secondary" href="/es-ar/client-results/?filters=industries(176)" data-ctabuttonclick="true"> See more </a> </div> </section> </section> <section class="spacing spacing--top-bottom"> <section class="section overview row" id="b2c52675-2f8e-46b0-a768-836ab32ba35a" data-magellan-target="b2c52675-2f8e-46b0-a768-836ab32ba35a"> <div class="column"> <div class="section__midline-heading"> <h3 class="showDesktopTitle">5 RACES</h3> <h3 class="showMobileTitle">5 RACES</h3> </div> </div> <div class="medium-10 large-8 column overview--centered medium-centered"> <!--Using styles from the overview organism--> <div id="basicTextBlockReadMorecbb84fe2-cb1e-4df0-8fd1-c559909defdc" class="rte__heading rte__rte-table"> <p style="text-align: left;">The automotive industry is experiencing a period of massive change towards the "Automotive Endgame" driven by major disruptive trends, which we summarize as "5 RACES":</p> </div> </div> </section> </section> <div class="bain-code-embed small-width-content " id="207e034a-4ce8-4290-9fbc-24fa53a85b4e" data-magellan-target="207e034a-4ce8-4290-9fbc-24fa53a85b4e"> <div style='position: relative;width: auto;padding: 0 0 74.7%;height: 0;top: 0;left: 0;bottom: 0;right: 0;margin: 0;border: 0 none' id="experience-6123f3876c839" data-aspectRatio="1.33868809" data-mobile-aspectRatio="0.5625"><iframe allowfullscreen src='//view.ceros.com/bain-communication-design/5-races-v05-1?heightOverride=747' style='position: absolute;top: 0;left: 0;bottom: 0;right: 0;margin: 0;padding: 0;border: 0 none;height: 1px;width: 1px;min-height: 100%;min-width: 100%' frameborder='0' class='ceros-experience' title='5 RACES V06' scrolling='no'></iframe></div><script nonce="/wAZBrS99iA8odCVPza3HN6GJK9sVKZXMvOjX9bqJ3w=" type="text/javascript" src="//view.ceros.com/scroll-proxy.min.js" data-ceros-origin-domains="view.ceros.com"></script> </div> <section class="spacing spacing--top-bottom"> <section class="section overview row" id="2902796f-ac8b-4d3f-bf4f-5fe79eb76652" data-magellan-target="2902796f-ac8b-4d3f-bf4f-5fe79eb76652"> <div class="medium-10 large-8 column overview--centered medium-centered"> <!--Using styles from the overview organism--> <div id="basicTextBlockReadMore3e2e5a41-4dd3-4d8c-a797-3fae8aa58dba" class="overview--collapsible rte__heading rte__rte-table" data-toggler=".reading-more"> <p style="text-align: left;">All traditional manufacturers and suppliers will need to develop their own answers and strategies to cope with the 5 RACES and to be well set up for the "Automotive Endgame". Each of the RACES will require massive investments and the development of often new capabilities, including software. Given the magnitude of the challenge, we believe that no player will be able to implement proprietary solutions for all 5 RACES without strong partnerships.</p> <p style="text-align: left;">The speed and trajectory for each of these trends will depend on many factors. Adoption of electric vehicles, for instance, depends heavily on regulations at the national and even city level, further cost reductions for batteries and cells, the availability of competitive products including range and charging time, the availability of charging infrastructure in cities and highways, and more. We have built and are continually refining our proprietary data models for the 5 RACES, which are scenario-based and forecast the tipping points in the adoption S-Curves under specific premises.</p> <p style="text-align: left;">The 5 RACES will have a massive impact on profit pools over the next decade and beyond. In some key urban areas mobility will likely be revolutionized by shared electric self-driving robo-cabs. As major trends such as autonomous driving and new mobility services allow for platform economics, the early movers&mdash;at least, those who make the right moves&mdash;may have an opportunity to build highly profitable and prohibitive business models. In contrast, companies who take a wait-and-see approach may either miss the chance to participate in certain profit pools or be forced to make huge investments to catch up.</p> <p style="text-align: left;">Leading OEMs and suppliers will:</p> <ul style="text-align: left;"> <li><strong>Pick their battles and drive for leadership position in selected RACE</strong>S. This will often require substantial investments in M&amp;A and certain capabilities that are often outside of traditional automotive strongholds. It will be critical for these companies to provide a differentiated omni-channel customer interface, bringing brand values to life and establishing a unique eco-system that sticks.</li> <li><strong>Establish smart partnerships with leading technology companies</strong> or even with competitors for other RACES. With limited resources available, winning OEMs and suppliers will work with their partners on establishing industry-wide standards and platforms to exploit broader synergies and even lock-in effects, e.g., for autonomous driving capabilities. It will be critical for these companies to provide a differentiated omni-channel customer interface, bringing brand values to life and establishing a unique eco-system that sticks.</li> <li><strong>Manage the traditional automotive business to its full operational potential</strong> and meet key benchmark standards along the entire value chain of R&amp;D, manufacturing, sourcing, sales/ marketing, after sales, services and general management.</li> </ul> <p style="text-align: left;">Even though these massive changes will require 10 to 20 years to fully manifest themselves, it&rsquo;s critical that companies make major strategic decisions and investments now, to ensure access to emerging new profit pools and to protect and grow their profitable core businesses.</p> </div> <div class="column row overview__expander centered"> <a href="#" id="3e2e5a41-4dd3-4d8c-a797-3fae8aa58dba_readMore" class="overview__read-more" data-toggle="basicTextBlockReadMore3e2e5a41-4dd3-4d8c-a797-3fae8aa58dba"> Lea m&#225;s <span class="icon-triangle-down"></span> </a> <a href="#" id="3e2e5a41-4dd3-4d8c-a797-3fae8aa58dba_readLess" class="overview__read-less" data-toggle="basicTextBlockReadMore3e2e5a41-4dd3-4d8c-a797-3fae8aa58dba"> Read less <span class="icon-triangle-up"></span> </a> </div> </div> </section> </section> <script nonce="/wAZBrS99iA8odCVPza3HN6GJK9sVKZXMvOjX9bqJ3w="> document.getElementById("3e2e5a41-4dd3-4d8c-a797-3fae8aa58dba_readMore").onclick = function (event) { event.preventDefault(); 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