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height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='493434' data-pn='1'> <img loading='lazy' alt='Esports Energy Partnerships Image 1' src='https://cdn.trendhunterstatic.com/phpthumbnails/493/493434/493434_1_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div><div class='gal__thumb' data-btn='galthumb' data-id='485172' data-pn='1'> <img loading='lazy' alt='Energy Drink Esports Partnerships Image 1' src='https://cdn.trendhunterstatic.com/phpthumbnails/485/485172/485172_1_80.jpeg' class='gal__thumbImage' width=80 height=80 /> </div> <button type='button' class='tha__btn gal__similar' data-btn='gallerynext'> <div class='gal__similarNum'>15</div> <div class='gal__similarText'>SIMILAR</br>PHOTOS</div></button> </div> </div> <div class='tha__articleBody'> <a href='https://www.cleanthesky.com?source=eyJwIjoiaHR0cHM6XC9cL3d3dy50cmVuZGh1bnRlci5jb21cL3RyZW5kc1wvcmVkLWJ1bGwtZ2l2ZXMteW91LXdpbmdzIiwiYWQiOiJjbGVhbnRoZXNreS1iMy0zIn0%3D' class='tha__bb cts__banner' data-bn='cleanthesky-b3-3' style='width:300px; height:300px; float:right; margin:0px 0px 20px 20px;'><img alt='Clean the Sky - Positive Eco Trends & Breakthroughs' src='https://cdn.trendhunterstatic.com/banners/cleanthesky/cleanthesky-b3-3.png?auto=webp' width=300 height=300 /></a> <h2 class='tha__title2'>Red Bull Gives Wings to Artists and Athletes Alike (SPONSORED)</h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='/TrendHunterAdvertising'>Trend Hunter</a> — April 7, 2014 — <a class='tha__bcLink tha__bcLink--category' href='/lifestyle'>Lifestyle</a></div><div class='tha__referenceLinks'> References: <a target='_blank' href='https://www.facebook.com/redbull' class='tha__referenceLink' rel='nofollow noreferrer'>facebook</a> & <a target='_blank' href='http://givesyouwings.redbull.com' class='tha__referenceLink' rel='nofollow noreferrer'>givesyouwings.redbull</a></div></div><div class='tha__social'> <a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open("https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fred-bull-gives-you-wings","_blank");' rel='nofollow' href='javascript:void(0);' >Share on Facebook</a> <a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open("https://twitter.com/intent/tweet?text=Reaching+New+Heights+-+Red+Bull+Gives+Wings+to+Artists+and+Athletes+Alike+%28SPONSORED%29&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fred-bull-gives-you-wings","_blank");' href='javascript:void(0);'>Share on Twitter</a> <a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open("https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fred-bull-gives-you-wings&title=Reaching+New+Heights+-+Red+Bull+Gives+Wings+to+Artists+and+Athletes+Alike+%28SPONSORED%29","_blank");' href='javascript:void(0);'>Share on LinkedIn</a> <a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open("https://pinterest.com/pin/create/button/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fred-bull-gives-you-wings&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fred-bull-gives-you-wings_2d7f9acf.jpeg%3Fauto%3Dwebp&description=Reaching+New+Heights+-+Red+Bull+Gives+Wings+to+Artists+and+Athletes+Alike+%28SPONSORED%29","_blank");' href='javascript:void(0);'>Share on Pinterest</a> </div><div class='tha__articleText tha__articleText--hasAt'>Red Bull is giving wings to talents across Sports and Music, helping them achieve new heights and turn ideas into reality. Check out this video to see what they're all about in 2014.<br /> <br /> From high-flying NBA superstar Blake Griffin to electric rockers AWOLNATION, Red Bull showcases what drives athletes and artists. Even at the top of their game this group knows there's more out there that can reinvigorate their passions and help them grow.<br /> <br /> Dive into the World of Red Bull to see the stories of these athletes and artists, and discover what inspires them, motivates them, and what makes them feel alive.<br /> </div><div class='tpt__aSecCont'><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Trend Themes</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Athlete Empowerment - </b>Empowering athletes to reach new heights and turn their ideas into reality through support and resources.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Artist Development - </b>Providing artists with opportunities and resources to grow and push their creative boundaries.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Cross-disciplinary Collaboration - </b>Facilitating collaborations between athletes and artists to create unique and innovative projects.</div> </div></div> </div><div class='tpt__aSec'> <div class='tpt__aSecHeading'>Industry Implications</div> <div class='tpt__aSecItems'><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Sports - </b>Disruptive innovation opportunities in the sports industry by supporting athletes in achieving their full potential and exploring new avenues.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Music - </b>Disruptive innovation opportunities in the music industry by providing artists with the tools and support to experiment and evolve creatively.</div> </div><div class='tpt__aItem'> <div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Entertainment - </b>Disruptive innovation opportunities in the entertainment industry by fostering collaborations between athletes and artists to create engaging and groundbreaking experiences.</div> </div></div> </div></div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>3.7</div><div class='tha__scoreLbl'>Score</div></div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:10%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:90%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity</div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:94%;'></div><div class='tha__scorePart tha__scorePart--empty' style='width:6%'></div></div></div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness</div><div 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href='\/lifestyle'>Lifestyle<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.facebook.com\/redbull' class='tha__referenceLink' rel='nofollow noreferrer'>facebook<\/a> & <a target='_blank' href='http:\/\/givesyouwings.redbull.com' class='tha__referenceLink' rel='nofollow noreferrer'>givesyouwings.redbull<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fred-bull-gives-you-wings\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Reaching+New+Heights+-+Red+Bull+Gives+Wings+to+Artists+and+Athletes+Alike+%28SPONSORED%29&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fred-bull-gives-you-wings\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fred-bull-gives-you-wings&title=Reaching+New+Heights+-+Red+Bull+Gives+Wings+to+Artists+and+Athletes+Alike+%28SPONSORED%29\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fred-bull-gives-you-wings&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fred-bull-gives-you-wings_2d7f9acf.jpeg%3Fauto%3Dwebp&description=Reaching+New+Heights+-+Red+Bull+Gives+Wings+to+Artists+and+Athletes+Alike+%28SPONSORED%29\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Red Bull is giving wings to talents across Sports and Music, helping them achieve new heights and turn ideas into reality. Check out this video to see what they're all about in 2014.<br \/>\n<br \/>\nFrom high-flying NBA superstar Blake Griffin to electric rockers AWOLNATION, Red Bull showcases what drives athletes and artists. Even at the top of their game this group knows there's more out there that can reinvigorate their passions and help them grow.<br \/>\n<br \/>\nDive into the World of Red Bull to see the stories of these athletes and artists, and discover what inspires them, motivates them, and what makes them feel alive.<br \/>\n<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Athlete Empowerment - <\/b>Empowering athletes to reach new heights and turn their ideas into reality through support and resources.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Artist Development - <\/b>Providing artists with opportunities and resources to grow and push their creative boundaries.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Cross-disciplinary Collaboration - <\/b>Facilitating collaborations between athletes and artists to create unique and innovative projects.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Sports - <\/b>Disruptive innovation opportunities in the sports industry by supporting athletes in achieving their full potential and exploring new avenues.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Music - <\/b>Disruptive innovation opportunities in the music industry by providing artists with the tools and support to experiment and evolve creatively.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Entertainment - <\/b>Disruptive innovation opportunities in the entertainment industry by fostering collaborations between athletes and artists to create engaging and groundbreaking experiences.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>3.7<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:10%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:90%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:94%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:6%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:8%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:92%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-474px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='238116'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:37%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:63%;'><\/div><\/div>","u":"\/trends\/red-bull-gives-you-wings","t":"Reaching New Heights : Red Bull Gives you Wings","okk":"2d7f9acf"},"506777":{"cn":"Marketing","cu":"marketing","t1":"Branded Global Music Programs","pc":"1","ab":"<h2 class='tha__title2'>Sprite Limelight Season Two Spotlights the Untold Stories of Artists<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/knedelch'>Kalin Ned<\/a> \u2014 May 30, 2023 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/lifestyle'>Lifestyle<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.coca-cola.com\/us\/en\/offerings\/sprite-limelight' class='tha__referenceLink' rel='nofollow noreferrer'>coca-cola<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fglobal-music-program\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Branded+Global+Music+Programs+-+Sprite+Limelight+Season+Two+Spotlights+the+Untold+Stories+of+Artists&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fglobal-music-program\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fglobal-music-program&title=Branded+Global+Music+Programs+-+Sprite+Limelight+Season+Two+Spotlights+the+Untold+Stories+of+Artists\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fglobal-music-program&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fred-bull-gives-you-wings_2d7f9acf.jpeg%3Fauto%3Dwebp&description=Branded+Global+Music+Programs+-+Sprite+Limelight+Season+Two+Spotlights+the+Untold+Stories+of+Artists\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Sprite Limelight is a branded global music program that launched last year. Dedicated to recognizing and uplifting the \"rich musical history and legacies across global cultures,\" the initiative enjoyed success in its first iteration and in 2023, Sprite is launching part two. <br \/>\n<br \/>\nSprite Limelight Season Two begins with a strategic partnership with Ryan Tedder, the three-times Grammy award-winning writer, producer, and lead singer of OneRepublic. As the lead artist for this year's interaction of the global music program, Tedder will provide a central hook and lyric, from which artists Feid, Cassper Nyovest, Lexa, and Lay Zhang will create an original song. It is \"one musical starting point, reinterpreted through four unique, creative lenses.\" <br \/>\n<br \/>\nSprite Limelight Season Two debuted on May 3rd, beginning with a program trailer on YouTube that introduced the artists and provide a glimpse into their song creation journeys.<br \/>\n<br \/>\nImage Credit: Sprite<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Branded Global Music Programs - <\/b>The success of Sprite Limelight has demonstrated the potential for partnerships between brands and musicians to create engaging and culturally rich experiences for audiences.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Strategic Partnerships with Music Industry Influencers - <\/b>Sprite's collaboration with Grammy award-winning artist Ryan Tedder showcases the potential for brands to expand their reach by partnering with well-known figures in the music industry.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Original Music Collaboration with Diverse Artists - <\/b>Sprite Limelight's approach of creating one starting point for several diverse musicians to reinterpret is an innovative way to showcase the unique creative perspectives of artists from different cultures and backgrounds.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Beverage Industry - <\/b>By leveraging the power of music, beverage companies like Sprite can create memorable experiences for consumers that go beyond just the product itself.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Music Industry - <\/b>The success of brands like Sprite Limelight showcases the potential for the music industry to expand its revenue streams by partnering with brands to co-create unique experiences for audiences.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Marketing and Advertising Industry - <\/b>Branded music initiatives like Sprite Limelight demonstrate the potential for marketers to create emotionally resonant campaigns that connect with audiences on a deeper level.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>2.4<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:24%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:76%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:8%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:92%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:39%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:61%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='506777'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:24%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:76%;'><\/div><\/div>","u":"\/trends\/global-music-program","t":"Branded Global Music Programs : global music program "},"446488":{"cn":"Marketing","cu":"marketing","t1":"Inspiring Belief Ads","pc":"1","ab":"<h2 class='tha__title2'>Believe You Will from Guaranteed Rate Leveraged Athletes' Success Stories<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/ellensmiith'>Ellen Smith<\/a> \u2014 February 6, 2021 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/lifestyle'>Lifestyle<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.rate.com\/' class='tha__referenceLink' rel='nofollow noreferrer'>rate<\/a> & <a target='_blank' href='https:\/\/www.adweek.com\/brand-marketing\/the-first-blind-man-to-climb-mount-everest-and-other-athletes-star-in-guaranteed-rates-first-super-bowl-ad\/' class='tha__referenceLink' rel='nofollow noreferrer'>adweek<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbelieve-you-will\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Inspiring+Belief+Ads+-+Believe+You+Will+from+Guaranteed+Rate+Leveraged+Athletes%27+Success+Stories&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbelieve-you-will\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbelieve-you-will&title=Inspiring+Belief+Ads+-+Believe+You+Will+from+Guaranteed+Rate+Leveraged+Athletes%27+Success+Stories\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbelieve-you-will&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fred-bull-gives-you-wings_2d7f9acf.jpeg%3Fauto%3Dwebp&description=Inspiring+Belief+Ads+-+Believe+You+Will+from+Guaranteed+Rate+Leveraged+Athletes%27+Success+Stories\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Believe You Will from Guaranteed Rate is an motivational ad spot featuring top athletes with inspiring stories. The brief commercial will air at this year's Super Bowl, and aims to make a big impact in the midst of a tumultuous housing market. <br \/>\n<br \/>\nThe ad opens with the stories of underdog athletes who achieved their goal by believing in themselves. Erik Weihenmeyer, for example, was the first blind man to climb Mount Everest. Accompanying him are athletes like Dustin Porierer and Ryan Newman, whose success stories are shared by the narrator. By the end of the ad, the voice over connects these inspiring stories to the power of belief, and encourages soon-to-be home owners to keep looking for their perfect home.<br \/>\n<br \/>\nImage Credit: Guaranteed Rate<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Motivational Advertising - <\/b>There may be opportunities for companies to advertise motivational content that promotes their brand.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Inspirational Storytelling in Advertising - <\/b>Companies can create ads that focus on telling inspiring stories, which may attract and retain viewers more effectively.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Brands Leveraging Athlete Success Stories - <\/b>Companies can use athlete success stories to promote their brand and connect with consumers on a personal level.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Advertising - <\/b>Advertising agencies can create campaigns that use motivational and inspirational content to attract viewers.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Athletic Gear and Apparel - <\/b>Athletic brands can partner with successful athletes to showcase their products while telling their stories of success.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Real Estate - <\/b>Real estate companies can create ads that promote the idea of finding the perfect home through believing in oneself.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>1<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:3%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:97%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:14%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:86%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:14%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:86%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='446488'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:10%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:90%;'><\/div><\/div>","u":"\/trends\/believe-you-will","t":"Inspiring Belief Ads : believe you will"},"493434":{"cn":"Tech","cu":"tech","t1":"Esports Energy Partnerships","pc":"1","ab":"<h2 class='tha__title2'>Ninjas in Pyjamas Secures a Red Bull Partnership for the BLAST Premier<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/kanesadavid'>Kanesa D<\/a> \u2014 November 23, 2022 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/lifestyle'>Lifestyle<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/nip.gl\/' class='tha__referenceLink' rel='nofollow noreferrer'>nip.gl<\/a> & <a target='_blank' href='https:\/\/esportsinsider.com\/2022\/11\/ninjas-in-pyjamas-red-bull' class='tha__referenceLink' rel='nofollow noreferrer'>esportsinsider<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fninjas-in-pyjamas\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Esports+Energy+Partnerships+-+Ninjas+in+Pyjamas+Secures+a+Red+Bull+Partnership+for+the+BLAST+Premier&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fninjas-in-pyjamas\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fninjas-in-pyjamas&title=Esports+Energy+Partnerships+-+Ninjas+in+Pyjamas+Secures+a+Red+Bull+Partnership+for+the+BLAST+Premier\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fninjas-in-pyjamas&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fred-bull-gives-you-wings_2d7f9acf.jpeg%3Fauto%3Dwebp&description=Esports+Energy+Partnerships+-+Ninjas+in+Pyjamas+Secures+a+Red+Bull+Partnership+for+the+BLAST+Premier\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Ninjas in Pyjamas has partnered with Red Bull for the organization\u2019s 2023 CS:GO jerseys at the BLAST Premier Fall Finals. The collaboration, which will cover the rest of the organization's rosters and the jerseys, will, according to the organization, be \"much more than simply a logo on a shirt.\" NiP has been exceptionally busy these past few months as the organization secured a partnership with gaming lifestyle brand Razer and also worked alongside FILA for a new merchandise collection.<br \/>\n<br \/>\nRed Bull has joined the likes of Betway, Leeds United, and Stiksen, who are current partners of Ninjas in Pyjamas. No additional information was provided on further activations between the two parties.<br \/>\n<br \/>\nHicham Chahine, CEO of NiP, commented on the deal: \u201cRed Bull has been in the game almost as long as we have \u2013 and where there is esports, there is Red Bull. It\u2019s a feeling that Ninjas finally got their wings! Seeing the raging crimson bull on our NiP jerseys will be a proud moment for our organisation.\u201d<br \/>\n<br \/>\nImage Credit: Ninjas in Pyjamas<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Esports Partnership Collaborations - <\/b>Esports organizations partnering with non-endemic brands opens opportunities for unique collaborative activations beyond traditional sponsorships.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Gaming Merchandise Collections - <\/b>Esports organizations collaborating with fashion brands provides opportunities for new merchandise collections that cater to a broader audience beyond gaming fans.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Brand Recognition Through Esports - <\/b>Partnering with esports organizations provides non-endemic brands with a unique way to increase brand recognition among younger and tech-savvy demographics.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Sports Apparel - <\/b>Sports apparel companies can collaborate with esports organizations to create merchandise collections that cater to both traditional sports and gaming fans.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Food and Beverage - <\/b>Food and beverage companies can partner with esports organizations to create unique and engaging activations that connect with younger and tech-savvy audiences.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Consumer Electronics - <\/b>Consumer electronics companies can leverage esports partnerships to showcase their latest products to a highly-engaged and tech-savvy audience.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>1.7<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:17%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:83%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:6%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:94%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:29%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:71%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-0px;background-position-y:-316px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='493434'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:17%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:83%;'><\/div><\/div>","u":"\/trends\/ninjas-in-pyjamas","t":"Esports Energy Partnerships : ninjas in pyjamas"},"485172":{"cn":"Marketing","cu":"marketing","t1":"Energy Drink Esports Partnerships","pc":"1","ab":"<h2 class='tha__title2'>Red Bull Partners with 'Bacon Time' Going Forward<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/Colin96'>Colin Smith<\/a> \u2014 August 5, 2022 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/lifestyle'>Lifestyle<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/bacon-time.com\/password' class='tha__referenceLink' rel='nofollow noreferrer'>bacon-time<\/a> & <a target='_blank' href='https:\/\/esportsinsider.com\/2022\/08\/red-bull-partners-with-ampverse-owned-bacon-time\/' class='tha__referenceLink' rel='nofollow noreferrer'>esportsinsider<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbacon-time\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Energy+Drink+Esports+Partnerships+-+Red+Bull+Partners+with+%27Bacon+Time%27+Going+Forward&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbacon-time\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbacon-time&title=Energy+Drink+Esports+Partnerships+-+Red+Bull+Partners+with+%27Bacon+Time%27+Going+Forward\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fbacon-time&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fred-bull-gives-you-wings_2d7f9acf.jpeg%3Fauto%3Dwebp&description=Energy+Drink+Esports+Partnerships+-+Red+Bull+Partners+with+%27Bacon+Time%27+Going+Forward\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Red Bull, the popular energy drink brand, announced a new partnership with the Southeast Asian esports organization 'Bacon Time.' As part of this partnership, Red Bull will supply drinks for Bacon Time's entire roster of professional players, team members, coaches, streamers, content creators, and brand ambassadors. In addition to this, Red Bull products will be available at future Bacon Time events. Currently, the partnership will last one year with extensions possible.<br \/>\n<br \/>\nTine Hanse, the Head of Sponsorship at Bacon Time's parent company, Ampverse, stated: \"Red Bull is a world-class brand and we\u2019re excited to have them onboard with Bacon Time,\" showing that the esports organization is excited to work with a high-profile brand in the food and beverage space.<br \/>\n<br \/>\nImage Credit: Red Bull, Ampverse<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Esports-drink Partnerships - <\/b>Opportunity for other drink and food brands to collaborate with esports teams and events.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Marketing Through Esports - <\/b>Opportunity for non-endemic brands to enter the esports market and reach new audiences.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Celebrity Endorsements in Gaming - <\/b>Opportunity for celebrities to partner with esports organizations and further legitimize the industry.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Food and Beverage - <\/b>Opportunity for other food and drink brands to collaborate with esports teams and events to increase brand exposure and revenue.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Esports - <\/b>Opportunity for non-endemic brands to enter the esports market through sponsorships and collaborations, leading to growth in the industry.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Entertainment - <\/b>Opportunity for celebrities to invest in or partner with esports organizations and establish themselves as supporters and influencers in the gaming industry.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>4.7<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:75%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:25%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:40%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:60%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:25%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:75%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-0px;background-position-y:-158px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='485172'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:47%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:53%;'><\/div><\/div>","u":"\/trends\/bacon-time","t":"Energy Drink Esports Partnerships : bacon time"},"544014":{"cn":"Tech","cu":"tech","t1":"Athlete-Inspired AI Brand Campaigns","pc":"1","ab":"<h2 class='tha__title2'>AngelAi Taps a Groups of Athletes to Promote Its Ethos<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/knedelch'>Kalin Ned<\/a> \u2014 August 23, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/lifestyle'>Lifestyle<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.newswire.com\/news\/angelai-unveils-a-stunning-lineup-of-ambassadors-from-baseball-to-22408063' class='tha__referenceLink' rel='nofollow noreferrer'>newswire<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fangelai\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Athlete-Inspired+AI+Brand+Campaigns+-+AngelAi+Taps+a+Groups+of+Athletes+to+Promote+Its+Ethos&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fangelai\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fangelai&title=Athlete-Inspired+AI+Brand+Campaigns+-+AngelAi+Taps+a+Groups+of+Athletes+to+Promote+Its+Ethos\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fangelai&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fred-bull-gives-you-wings_2d7f9acf.jpeg%3Fauto%3Dwebp&description=Athlete-Inspired+AI+Brand+Campaigns+-+AngelAi+Taps+a+Groups+of+Athletes+to+Promote+Its+Ethos\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>AngelAi has recently partnered with a diverse group of athletes from various sports \u2014 from baseball and surfing to skateboarding and mixed martial arts \u2014 to promote its brand's ethos of perseverance and achievement. The athletes include high-profile names such as Hall of Fame baseball player Ivan Rodriguez and para-surfer Sean Neil Reyngoudt. Each individual was chosen for their ability to embody the spirit of overcoming adversity and striving for excellence. This collaboration highlights the personal journeys of these athletes, emphasizing their dedication and the challenges they've faced.<br \/>\n<br \/>\nConsumers might be interested in this partnership as it connects AngelAi's financial technology with stories of resilience and success. This may provide inspiration and motivation for audiences who engage with the campaign. <br \/>\n<br \/>\nAngelAi positions itself as \"one of the fastest-growing fin-tech and Ai companies.\"<br \/>\n<br \/>\nImage Credit: AngelAi<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Athlete-AI Collaborations - <\/b>The campaign merges the popularity of athletes with advanced AI technologies, highlighting new pathways for interactive brand storytelling.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Narrative-driven Marketing - <\/b>Brands leveraging personal journey narratives of athletes can create emotionally resonant marketing campaigns that drive customer engagement.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Sports-infused Fintech - <\/b>Integrating sports figures into fintech marketing can position financial technologies as dynamic and relatable through the association with perseverance and success.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Financial Technology - <\/b>Fintech companies can humanize their advanced technologies by aligning with popular athletes' stories of overcoming adversity.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Marketing and Advertising - <\/b>The advertising industry can enhance emotional resonance in campaigns through athlete-driven narratives focusing on dedication and achievement.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Artificial Intelligence - <\/b>AI firms can explore new realms of consumer interaction by combining AI capabilities with the inspiring journeys of well-known sports figures.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>5.1<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:41%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:59%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:27%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:73%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:85%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:15%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='544014'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:51%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:49%;'><\/div><\/div>","u":"\/trends\/angelai","t":"Athlete-Inspired AI Brand Campaigns : AngelAi"},"446316":{"cn":"Marketing","cu":"marketing","t1":"Inspiring Musician Beer Ads","pc":"1","ab":"<h2 class='tha__title2'>The Stella Artois 'Heartbeat Billionaire' Ad Stars Lenny Kravitz<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/janapijak'>Jana Pijak<\/a> \u2014 February 4, 2021 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/lifestyle'>Lifestyle<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.youtube.com\/watch?v=2ickWfpGyeQ' class='tha__referenceLink' rel='nofollow noreferrer'>youtube<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fheartbeat-billionaire\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Inspiring+Musician+Beer+Ads+-+The+Stella+Artois+%27Heartbeat+Billionaire%27+Ad+Stars+Lenny+Kravitz&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fheartbeat-billionaire\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fheartbeat-billionaire&title=Inspiring+Musician+Beer+Ads+-+The+Stella+Artois+%27Heartbeat+Billionaire%27+Ad+Stars+Lenny+Kravitz\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fheartbeat-billionaire&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fred-bull-gives-you-wings_2d7f9acf.jpeg%3Fauto%3Dwebp&description=Inspiring+Musician+Beer+Ads+-+The+Stella+Artois+%27Heartbeat+Billionaire%27+Ad+Stars+Lenny+Kravitz\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Lenny Kravitz and Stella Artois have teamed up for 'Heartbeat Billionaire,' an inspiring new ad launched just in time for the 2021 Super Bowl big game event airing this weekend.<br \/>\n<br \/>\nEncouraging viewers to \"invest in every moment that life has to offer because we are all born with a fortune of 2.5 billion heartbeats,\" the commercial reminds us that investing in real life experiences and being rich at heart is more rewarding than being wealthy in the traditional monetary sense.<br \/>\n<br \/>\nPromoted with #InvestYourHeartbeats on social channels, the Stella Artois Heartbeat Billionaire commercial celebrates the simple joys of spending time with loved ones with a refreshing beer in hand. The ad also features Lenny Kravitz's 1991 hit song It Ain't Over Till It's Over while combining footage of the musician alongside visually bold animations.<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Heartbeat Billionaire Campaign - <\/b>The Stella Artois 'Heartbeat Billionaire' ad campaign inspires viewers to invest in real-life experiences and prioritize simple joys.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Musician Endorsed Ads - <\/b>Advertising campaigns featuring famous musicians such as Lenny Kravitz can be used to promote a variety of products and services.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Social Media Promotion - <\/b>Promoting ad campaigns on social media channels is an effective way to increase brand awareness and engagement with target audiences.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Alcohol Industry - <\/b>The Heartbeat Billionaire campaign demonstrates opportunities for the alcohol industry to promote their products through emotional appeals and wholesome messaging.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Advertising Industry - <\/b>Using celebrities and musicians to endorse products in ad campaigns is a tried and tested approach in the advertising industry.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Digital Marketing Industry - <\/b>Social media promotion of ad campaigns is an important aspect of digital marketing industry, as it allows for precise targeting and real-time engagement with target audiences.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>3<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:59%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:41%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:18%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:82%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:14%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:86%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-474px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='446316'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:30%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:70%;'><\/div><\/div>","u":"\/trends\/heartbeat-billionaire","t":"Inspiring Musician Beer Ads : Heartbeat Billionaire"},"483458":{"cn":"Marketing","cu":"marketing","t1":"Athlete-Backed Social Good Campaigns","pc":"1","ab":"<h2 class='tha__title2'>LeBron James and LIFEWTR Aim to Help People Thrive<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/Grace.Mahas'>Grace Mahas<\/a> \u2014 July 15, 2022 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/lifestyle'>Lifestyle<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.lebronjamesfamilyfoundation.org\/' class='tha__referenceLink' rel='nofollow noreferrer'>lebronjamesfamilyfoundation.org<\/a> & <a target='_blank' href='https:\/\/lifewtr.com\/en-us\/home\/?dddddd' class='tha__referenceLink' rel='nofollow noreferrer'>lifewtr<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Flebron-james-and-lifewtr\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Athlete-Backed+Social+Good+Campaigns+-+LeBron+James+and+LIFEWTR+Aim+to+Help+People+Thrive&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Flebron-james-and-lifewtr\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Flebron-james-and-lifewtr&title=Athlete-Backed+Social+Good+Campaigns+-+LeBron+James+and+LIFEWTR+Aim+to+Help+People+Thrive\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Flebron-james-and-lifewtr&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fred-bull-gives-you-wings_2d7f9acf.jpeg%3Fauto%3Dwebp&description=Athlete-Backed+Social+Good+Campaigns+-+LeBron+James+and+LIFEWTR+Aim+to+Help+People+Thrive\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>LeBron James, the NBA icon, businessman, and philanthropist, recently joined forces with premium bottled water brand LIFEWTR for a new purpose-driven, multiyear partnership that aims to help communities thrive.<br \/>\n<br \/>\nLIFEWTR and LeBron James share a passion for creating change, and, through dedicated programs, they will leverage LIFEWTR's platform to enable people to flourish, bringing together James' passion for community, empowerment, and storytelling with LIFEWTR's mission to empower people.<br \/>\n<br \/>\n\u201cI\u2019ve always loved LIFEWTR and how every detail \u2013 from the original art showcased on its bottles to the brand\u2019s efforts to champion diverse voices \u2013 serves a bigger purpose,\u201d said LeBron James. \u201cLIFEWTR is all about inspiring creativity, and I want the kids in my I PROMISE program and people everywhere to be inspired by the exciting work we\u2019ll do together.\u201d<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Athlete-backed Social Good Campaigns - <\/b>Athletes teaming up with purpose-driven brands to create social change campaigns.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Purpose-driven Partnerships - <\/b>Businesses partnering with celebrities to achieve their social missions.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Youth Empowerment Initiatives - <\/b>Athlete-backed campaigns focused on inspiring and empowering young people.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Sports - <\/b>Professional athletes partnering with brands for purpose-driven campaigns.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Beverage - <\/b>Brands using their platforms to promote social causes and partner with people like LeBron James.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Nonprofit - <\/b>Socially conscious organizations creating initiatives to help youth and communities thrive.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>3.6<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:54%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:46%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:30%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:70%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:24%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:76%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='483458'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:36%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:64%;'><\/div><\/div>","u":"\/trends\/lebron-james-and-lifewtr","t":"Athlete-Backed Social Good Campaigns : LeBron James and LIFEWTR"},"489518":{"cn":"Lifestyle","cu":"lifestyle","t1":"Wintry Energy Drinks","pc":"3","ab":"<h2 class='tha__title2'>Red Bull Winter Edition Fig Apple Shares a Crisp Seasonal Flavor<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/LauraMcQuarrie'>Laura McQuarrie<\/a> \u2014 September 28, 2022 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/lifestyle'>Lifestyle<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/www.redbull.com\/us-en\/energydrink\/red-bull-winter-edition' class='tha__referenceLink' rel='nofollow noreferrer'>redbull<\/a> & <a target='_blank' href='https:\/\/www.prnewswire.com\/news-releases\/break-the-ice-this-winter-with-the-launch-of-red-bull-winter-edition-fig-apple-301635562.html' class='tha__referenceLink' rel='nofollow noreferrer'>prnewswire<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fred-bull-winter-edition-fig-apple\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Wintry+Energy+Drinks+-+Red+Bull+Winter+Edition+Fig+Apple+Shares+a+Crisp+Seasonal+Flavor&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fred-bull-winter-edition-fig-apple\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fred-bull-winter-edition-fig-apple&title=Wintry+Energy+Drinks+-+Red+Bull+Winter+Edition+Fig+Apple+Shares+a+Crisp+Seasonal+Flavor\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fred-bull-winter-edition-fig-apple&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fred-bull-gives-you-wings_2d7f9acf.jpeg%3Fauto%3Dwebp&description=Wintry+Energy+Drinks+-+Red+Bull+Winter+Edition+Fig+Apple+Shares+a+Crisp+Seasonal+Flavor\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>Red Bull Winter Edition Fig Apple will be hitting stores soon and it's a limited-time offering that shares a crisp, elevated seasonal flavor. This energizing beverage is fit for all sorts of winter endeavors, including a wide range of sports or recharging by the fireside. The sophisticated flavor lends itself well to creating mocktails like the Miso Pear Prickler or the Spiced Honey Spritzer recipes shared by Evie Negri-Albert (also known as Drinks by Evie on Instagram and TikTok.)<br \/>\n <br \/>\nRed Bull Winter Edition Fig Apple is a seasonal treat that's ready to be purchased in the form of single cans and shareable 4-packs. <br \/>\n <br \/>\nThe matte, spruce-colored cans stand out in the product release images starring Red Bull athlete Maame Biney.<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Seasonal Energy Drinks - <\/b>There is an opportunity to create seasonal energy drinks with elevated flavors targeted at specific time periods like winter or summer.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Mocktail Energy Drinks - <\/b>Energy drinks can be used as key ingredients in mocktails, presenting the opportunity to market to a wider audience interested in non-alcoholic beverages.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Athlete-endorsed Energy Drinks - <\/b>Partnering with athletes to endorse energy drinks creates brand authenticity and promotes the products' benefits to athletes while also broadening the drink's potential user base.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Energy Drinks - <\/b>Energy drink companies can innovate and create new product lines that cater to seasonal-specific consumer preferences.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Non-alcoholic Beverages - <\/b>The versatility of energy drinks make them great additions to mocktail recipes and make them attractive options for consumers who consume non-alcoholic beverages.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Athletic Endorsements - <\/b>Energy drink companies can align themselves with athletes and sports teams that fit their brand identity to increase their product's appeal to athletes and sports enthusiasts.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>7<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:99%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:1%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:84%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:16%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:27%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:73%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span class='demo__ageBox demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span class='demo__ageBox demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-120px;background-position-y:-0px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='489518'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:70%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:30%;'><\/div><\/div>","u":"\/trends\/red-bull-winter-edition-fig-apple","t":"Wintry Energy Drinks : Red Bull Winter Edition Fig Apple"},"551275":{"cn":"Marketing","cu":"marketing","t1":"Multi-Brand Esports Deals","pc":"1","ab":"<h2 class='tha__title2'>Red Bull, Nissin Cup Noodles and Kreo Team Up with College Rivals<\/h2><div class='tha__references'><div><a rel='author' class='tha__referenceAuthor' href='\/kanesadavid'>Kanesa D<\/a> \u2014 November 13, 2024 \u2014 <a class='tha__bcLink tha__bcLink--category' href='\/lifestyle'>Lifestyle<\/a><\/div><div class='tha__referenceLinks'> References: <a target='_blank' href='https:\/\/collegerivals.com\/' class='tha__referenceLink' rel='nofollow noreferrer'>collegerivals<\/a> & <a target='_blank' href='https:\/\/esportsinsider.com\/2024\/11\/college-rivals-secure-sponsorships' class='tha__referenceLink' rel='nofollow noreferrer'>esportsinsider<\/a><\/div><\/div><div class='tha__social'>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--facebook' data-social='facebook' onclick='window.open(\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fcollege-rivals\",\"_blank\");' rel='nofollow'\thref='javascript:void(0);' >Share on Facebook<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--twitter' data-social='twitter' rel='nofollow' onclick='window.open(\"https:\/\/twitter.com\/intent\/tweet?text=Multi-Brand+Esports+Deals+-+Red+Bull%2C+Nissin+Cup+Noodles+and+Kreo+Team+Up+with+College+Rivals&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fcollege-rivals\",\"_blank\");'\thref='javascript:void(0);'>Share on Twitter<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--linkedin' data-social='linkedin' rel='nofollow' onclick='window.open(\"https:\/\/www.linkedin.com\/shareArticle?mini=true&url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fcollege-rivals&title=Multi-Brand+Esports+Deals+-+Red+Bull%2C+Nissin+Cup+Noodles+and+Kreo+Team+Up+with+College+Rivals\",\"_blank\");' href='javascript:void(0);'>Share on LinkedIn<\/a>\n\t\t\t\t\t<a class='tha__socialItem thh__socialItem thh__socialItem--pinterest' data-social='pinterest' rel='nofollow' onclick='window.open(\"https:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.trendhunter.com%2Ftrends%2Fcollege-rivals&media=https%3A%2F%2Fcdn.trendhunterstatic.com%2Fthumbs%2Fred-bull-gives-you-wings_2d7f9acf.jpeg%3Fauto%3Dwebp&description=Multi-Brand+Esports+Deals+-+Red+Bull%2C+Nissin+Cup+Noodles+and+Kreo+Team+Up+with+College+Rivals\",\"_blank\");' href='javascript:void(0);'>Share on Pinterest<\/a>\n\t\t\t\t<\/div><div class='tha__articleText tha__articleText--hasAt'>College Rivals, operating as one of India's premier esports collegiate platforms, has secured sponsorships from Red Bull, Nissin Cup Noodles, and Kreo for its Season 2 events. Red Bull will serve as the official energy partner, Nissin Cup Noodles as the snacking partner, and Kreo as the 'Kreative' partner, allowing for unique activations and marketing campaigns. The competition will see over 200,000 student participants competing for a cash prize and a professional gaming contract.<br \/>\n<br \/>\n\u201cWe\u2019re absolutely fired up to be part of College Rivals Season 2! The energy is electric, with thousands of students from all over the country bringing their A-game. The fast-paced action, intense competition, and pure thrill of gaming make this event a perfect match for Nissin Cup Noodles which is the go-to snacking option for gamers.\u201d<br \/>\n<br \/>\nImage Credit: College Rivals<\/div><div class='tpt__aSecCont'><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Trend Themes<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Esports Sponsorship Synergy - <\/b>Brands like Red Bull, Nissin Cup Noodles, and Kreo collaborating with esports events create dynamic marketing opportunities and innovative brand integrations.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Collegiate Gaming Expansion - <\/b>The rise of platforms like College Rivals emphasizes the growing significance of esports in educational institutions and can pave the way for emerging markets within student populations.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Interactive Brand Activations - <\/b>Creative partnerships with brands such as Kreo enhance the event experience through unique, interactive marketing campaigns that engage participants and audiences alike.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><div class='tpt__aSec'>\n\t\t\t\t\t<div class='tpt__aSecHeading'>Industry Implications<\/div>\n\t\t\t\t\t<div class='tpt__aSecItems'><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>1. Energy Drinks - <\/b>Aligning with high-energy events such as esports tournaments could transform the marketing strategies within the energy drink sector.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>2. Snack Foods - <\/b>As the gaming culture merges with everyday snacking habits, the snack food industry can innovate with products tailored for the gaming demographic.<\/div>\n\t\t\t\t\t<\/div><div class='tpt__aItem'>\n\t\t\t\t\t\t<div class='tpt__aItemText'><b class='tpt__aItemTitle'>3. Advertising and Creative Agencies - <\/b>Agencies that specialize in creative campaigns have an expansive playing field to explore unique and engaging strategies for brand activations in the growing esports landscape.<\/div>\n\t\t\t\t\t<\/div><\/div>\n\t\t\t\t<\/div><\/div><div class='tha__scoreCont'><div class='tha__scoreBox'><div class='tha__scoreNum'>5<\/div><div class='tha__scoreLbl'>Score<\/div><\/div><div class='tha__scoreBars'><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Popularity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:27%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:73%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Activity<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:26%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:74%'><\/div><\/div><\/div><div class='tha__scoreLine'><div class='tha__scoreBarLbl'>Freshness<\/div><div class='tha__scoreBar'><div class='tha__scorePart tha__scorePart--filled' style='width:98%;'><\/div><div class='tha__scorePart tha__scorePart--empty' style='width:2%'><\/div><\/div><\/div><\/div><div class='tha__demoBox'><div class='tha__demoLeft'><div class='tha__demoSec tha__demoSec--gender'><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__male demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><span class='demo__female demo__genderBox'><\/span><\/div><div class='tha__demoSec tha__demoSec--age'><span class='demo__ageBox demo__baby'><\/span><span class='demo__ageBox demo__child'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__kid'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__youngAdult'><\/span><span style='background-color:#000000' class='demo__ageBox demo__ageBox--on demo__middleAge'><\/span><span class='demo__ageBox demo__senior'><\/span><\/div><\/div><div class='tha__demoRight'><div class='tha__demoSec tha__demoSec--map'><div class='demo__map demo__item' style='background-position-x:-0px;background-position-y:-158px ;background-color:#000000; '><\/div><\/div><\/div><\/div><\/div><div class='tha__articleBtns'><a href='javascript:void(0);' class='tha__articleBtn'><button class='tha__btn tha__btn--white tha__btn--hasicon' type='button' data-btn='morestats' data-eid='551275'>VIEW MORE STATS <i class='material-icons'>expand_more<\/i><\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn tha__btn--white' type='button'>GET A CUSTOM REPORT<\/button><\/a><a class='tha__articleBtn' href='https:\/\/www.trendhunter.com\/trendreports'><button class='tha__btn' type='button'>SUBSCRIBE TO ADVISORY<\/button><\/a><\/div><div class='tha__advancedStats tas'><\/div>","sb":"<div class='tha__bigScoreBar'><div class='tha__bigScoreBarPart tha__bigScoreBarPart--filled' style='width:50%;'><\/div><div class='tha__bigScoreBarPart tha__bigScoreBarPart--empty' style='width:50%;'><\/div><\/div>","u":"\/trends\/college-rivals","t":"Multi-Brand Esports Deals : college rivals"}}</script> </div> </div> <footer class='thf' data-sv='Web 3 through Edgecast'> <div class='th__container'> <div class='thf__cont'> <div class='thf__links'> <a href='https://www.trendhunter.com/about-trend-hunter'>About Us & Contact</a>     <a href='https://www.jeremygutsche.com'>Innovation Keynote Speaker</a>     <a href='https://www.futurefestival.com'>Best Innovation Conference</a>     <a href='https://www.trendhunter.com/trendreports'>Custom Trend Reports</a> </div> <div class='thf__copyright'> <a href='https://www.trendhunter.com/'>Trends</a> Ⓒ 2024 <span itemprop='publisher' itemscope itemtype='https://schema.org/Organization'> <span itemprop='name'>TREND HUNTER Inc.</span> </span>     <a href='https://www.trendhunter.com/terms'>Terms of Use, Copyright Info & Privacy Policy</a> </div> </div> </div> </footer> <script> </script>   <script src="https://ajax.googleapis.com/ajax/libs/jquery/3.6.0/jquery.min.js" ></script>  <script src='https://www.trendhunter.com/apps/js/kite-header.js?v=17323.4' defer async></script> <script src='https://www.trendhunter.com/apps/redesign/ksite.js?v=17323.4' defer async></script> <script defer fetchpriority='low' type='text/javascript' async src='https://www.googletagmanager.com/gtm.js?id=GTM-NTQ3SGG'></script> <script type='text/javascript'> window.dataLayer = window.dataLayer || []; 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