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Sports PR Agency - Sports Public Relations | PRLab
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class="ct-link-text " href="https://prlab.co/sectors/healthcare-pr-agency/" >HealthCare</a></div><div id="div_block-3551-11286" class="ct-div-block sector-menu" ><div id="text_block-3552-11286" class="ct-text-block" >🏢</div><a id="link_text-3553-11286" class="ct-link-text " href="https://prlab.co/sectors/corporate-public-relations-agency/" >Corporate</a></div><div id="div_block-3557-11286" class="ct-div-block sector-menu" ><div id="text_block-3558-11286" class="ct-text-block" >✈️</div><a id="link_text-3559-11286" class="ct-link-text " href="https://prlab.co/sectors/supply-chain-pr-agency/" >Logistics</a></div><div id="div_block-3521-11286" class="ct-div-block sector-menu" ><div id="text_block-3522-11286" class="ct-text-block" >☁️</div><a id="link_text-3523-11286" class="ct-link-text " href="https://prlab.co/sectors/web3-pr-agency/" >Web3</a></div><div id="div_block-3554-11286" class="ct-div-block sector-menu" ><div id="text_block-3555-11286" class="ct-text-block" >🤑</div><a id="link_text-3556-11286" class="ct-link-text " href="https://prlab.co/sectors/crypto-pr-agency/" >Crypto</a></div><div id="div_block-3607-11286" class="ct-div-block sector-menu" ><div id="text_block-3608-11286" class="ct-text-block" >🏭</div><a id="link_text-3609-11286" class="ct-link-text " href="https://prlab.co/sectors/manufacturing-and-industrial-pr-agency/" >Industrial </a></div><div id="div_block-3804-11286" class="ct-div-block sector-menu" ><div id="text_block-3805-11286" class="ct-text-block" >🗣️</div><a id="link_text-3806-11286" class="ct-link-text " href="https://prlab.co/sectors/events-pr-agency/" >Events</a></div></div></div></section></div></div><div id="div_block-3765-11286" class="ct-div-block oxel_megamenu__wrapper oxel_megamenu__wrapper--hidden" megamenu-link-id="4"><div id="div_block-3766-11286" class="ct-div-block" ><section id="section-3767-11286" class=" ct-section" ><div class="ct-section-inner-wrap"><a id="div_block-3768-11286" class="ct-link div-menu" href="https://prlab.co/about-us/clients/" ><div id="text_block-3852-11286" class="ct-text-block menu-title-new" >Our clients</div><div id="text_block-3770-11286" class="ct-text-block menu-title-text" >We work with a diverse range of clients across multiple industries</div></a><a id="div_block-3780-11286" class="ct-link div-menu" href="https://prlab.co/blog/" ><div id="text_block-3857-11286" class="ct-text-block menu-title-new" >PR Blog</div><div id="text_block-3782-11286" class="ct-text-block menu-title-text" >Our blog shares insights across the public relations spectrum</div></a><a id="div_block-3771-11286" class="ct-link div-menu" href="https://prlab.co/resources/case-studies/" ><div id="text_block-3861-11286" class="ct-text-block menu-title-new" >Case studies</div><div id="text_block-3773-11286" class="ct-text-block menu-title-text" >Explore our case studies that demonstrate our results-driven approach</div></a><a id="div_block-3812-11286" class="ct-link div-menu" href="https://prlab.co/resources/" ><div id="text_block-3863-11286" class="ct-text-block menu-title-new" >Resources</div><div id="text_block-3814-11286" class="ct-text-block menu-title-text" >Articles, events & ebooks designed to enhance your PR strategy</div></a><a id="div_block-3774-11286" class="ct-link div-menu" href="https://prlab.co/about-us/#philosophy-prlab" ><div id="text_block-3859-11286" class="ct-text-block menu-title-new" >Our philosophy</div><div id="text_block-3776-11286" class="ct-text-block menu-title-text" >Discover more about PRLab and our unique philosophy</div></a><a id="div_block-3777-11286" class="ct-link div-menu" href="https://prlab.co/about-us/the-pr-paradox-by-matias-rodsevich/" ><div id="text_block-3865-11286" class="ct-text-block menu-title-new" >The PR Paradox</div><div id="text_block-3779-11286" class="ct-text-block menu-title-text" >The PR Paradox is an educational book on the nature of PR today</div></a></div></section></div></div></div><section id="section-2495-11311" class=" ct-section" ><div class="ct-section-inner-wrap"><div id="div_block-2496-11311" class="ct-div-block" ><h1 id="headline-2497-11311" class="ct-headline title-main"><span id="span-2551-11311" class="ct-span" >We are a Sports tech PR agency on a mission to grow your brand</span></h1><div id="text_block-2501-11311" class="ct-text-block text-main" ><span id="span-2531-11311" class="ct-span" >Tech is altering the world of sports. We are a leading Sports Tech PR agency that prides itself on results. Harnessing the power of PR with a unique approach that prioritizes growth, we’ve helped plenty of firms grow in the last three years. Let us see how we can help you.</span></div><div id="div_block-2561-11311" class="ct-div-block" ><a id="link_text-2562-11311" class="ct-link-text btn-2025-big" href="https://prlab.co/contact/" >Get a free quote</a><div id="div_block-2563-11311" class="ct-div-block" ><div id="div_block-2564-11311" class="ct-div-block" ><div id="text_block-2565-11311" class="ct-text-block" >4.9</div><div id="fancy_icon-2566-11311" class="ct-fancy-icon" ><svg id="svg-fancy_icon-2566-11311"><use xlink:href="#FontAwesomeicon-star"></use></svg></div><div id="fancy_icon-2567-11311" class="ct-fancy-icon" ><svg id="svg-fancy_icon-2567-11311"><use xlink:href="#FontAwesomeicon-star"></use></svg></div><div id="fancy_icon-2568-11311" class="ct-fancy-icon" ><svg id="svg-fancy_icon-2568-11311"><use xlink:href="#FontAwesomeicon-star"></use></svg></div><div id="fancy_icon-2569-11311" class="ct-fancy-icon" ><svg id="svg-fancy_icon-2569-11311"><use xlink:href="#FontAwesomeicon-star"></use></svg></div><div id="fancy_icon-2570-11311" class="ct-fancy-icon" ><svg id="svg-fancy_icon-2570-11311"><use xlink:href="#FontAwesomeicon-star"></use></svg></div></div><div id="text_block-2571-11311" class="ct-text-block" >Clutch reviews</div></div></div></div><div id="div_block-2513-11311" class="ct-div-block" ><div id="slider-2514-11311" class="ct-slider ct_unique_slider_7222" ><div class="oxygen-unslider-container"><ul><li><div id="slide-2515-11311" class="ct-slide" ><img id="image-2516-11311" alt="Press Coverage at Stadia Magazine, obtained for the Sport Tech company Wiremind" src="https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-stadia-magazine-obtained-for-the-sport-tech-company-wiremind.jpg" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-stadia-magazine-obtained-for-the-sport-tech-company-wiremind.jpg 797w, https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-stadia-magazine-obtained-for-the-sport-tech-company-wiremind-243x300.jpg 243w, https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-stadia-magazine-obtained-for-the-sport-tech-company-wiremind-768x948.jpg 768w" sizes="(max-width: 797px) 100vw, 797px" /></div></li><li><div id="slide-2517-11311" class="ct-slide" ><img id="image-2518-11311" alt="Press Coverage at Startups Magazine, obtained for the Sport Tech company Wiremind" src="https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-startups-magazine-obtained-for-the-sport-tech-company-wiremind.jpg" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-startups-magazine-obtained-for-the-sport-tech-company-wiremind.jpg 797w, https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-startups-magazine-obtained-for-the-sport-tech-company-wiremind-243x300.jpg 243w, https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-startups-magazine-obtained-for-the-sport-tech-company-wiremind-768x948.jpg 768w" sizes="(max-width: 797px) 100vw, 797px" /></div></li><li><div id="slide-2519-11311" class="ct-slide" ><img id="image-2520-11311" alt="Press Coverage at Silicon Canals Magazine, obtained for StuDocu" src="https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-silicon-canals-magazine-obtained-for-stuDocu-1.jpg" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-silicon-canals-magazine-obtained-for-stuDocu-1.jpg 797w, https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-silicon-canals-magazine-obtained-for-stuDocu-1-243x300.jpg 243w, https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-silicon-canals-magazine-obtained-for-stuDocu-1-768x948.jpg 768w" sizes="(max-width: 797px) 100vw, 797px" /></div></li><li><div id="slide-2521-11311" class="ct-slide" ><img id="image-2522-11311" alt="Press Coverage at TechCrunch Magazine, obtained for Chargebee" src="https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-techcrunch-magazine-obtained-for-chargebee-1.jpg" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-techcrunch-magazine-obtained-for-chargebee-1.jpg 797w, https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-techcrunch-magazine-obtained-for-chargebee-1-243x300.jpg 243w, https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-techcrunch-magazine-obtained-for-chargebee-1-768x948.jpg 768w" sizes="(max-width: 797px) 100vw, 797px" /></div></li></ul></div></div><div id="div_block-2553-11311" class="ct-div-block" ><div id="text_block-2554-11311" class="ct-text-block" >Samples of coverage that we have achieved</div><img id="image-2555-11311" alt="" src="https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_.png" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_.png 500w, https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_-300x300.png 300w, https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_-150x150.png 150w" sizes="(max-width: 500px) 100vw, 500px" /></div></div></div></section><section id="section-33-11306" class=" ct-section" ><div class="ct-section-inner-wrap"><div id="div_block-768-11306" class="ct-div-block" ><img id="image-769-11306" alt="" src="https://prlab.co/wp-content/uploads/2024/10/quote.png" class="ct-image" srcset="" sizes="(max-width: 128px) 100vw, 128px" /><div id="div_block-770-11306" class="ct-div-block" ></div><h3 id="headline-771-11306" class="ct-headline ">Trusted by 100+ clients worldwide</h3></div><div id="div_block-780-11306" class="ct-div-block" ><img loading="lazy" id="image-781-11306" alt="Logo of Wiremind client of our PR agency" src="https://prlab.co/wp-content/uploads/2024/02/logo-of-Wiremind-client-of-prlab.png" class="ct-image logo-top" srcset="https://prlab.co/wp-content/uploads/2024/02/logo-of-Wiremind-client-of-prlab.png 500w, https://prlab.co/wp-content/uploads/2024/02/logo-of-Wiremind-client-of-prlab-300x300.png 300w, https://prlab.co/wp-content/uploads/2024/02/logo-of-Wiremind-client-of-prlab-150x150.png 150w" sizes="(max-width: 500px) 100vw, 500px" /><img loading="lazy" id="image-782-11306" alt="Logo of WayFlyer client of our PR agency." src="https://prlab.co/wp-content/uploads/2022/07/logo-of-wayflyer-blue-client-of-PRLab.png" class="ct-image logo-top" srcset="https://prlab.co/wp-content/uploads/2022/07/logo-of-wayflyer-blue-client-of-PRLab.png 500w, https://prlab.co/wp-content/uploads/2022/07/logo-of-wayflyer-blue-client-of-PRLab-300x300.png 300w, https://prlab.co/wp-content/uploads/2022/07/logo-of-wayflyer-blue-client-of-PRLab-150x150.png 150w" sizes="(max-width: 500px) 100vw, 500px" /><img loading="lazy" id="image-783-11306" alt="Logo of Chargebee client of our PR agency" src="https://prlab.co/wp-content/uploads/2022/07/logo-of-chargebee-client-of-PRLab.png" class="ct-image logo-top" srcset="https://prlab.co/wp-content/uploads/2022/07/logo-of-chargebee-client-of-PRLab.png 500w, https://prlab.co/wp-content/uploads/2022/07/logo-of-chargebee-client-of-PRLab-300x300.png 300w, https://prlab.co/wp-content/uploads/2022/07/logo-of-chargebee-client-of-PRLab-150x150.png 150w" sizes="(max-width: 500px) 100vw, 500px" /><img loading="lazy" id="image-784-11306" alt="Logo of CoreZero client of our PR company." src="https://prlab.co/wp-content/uploads/2024/11/corezero-logo.png" class="ct-image logo-top" srcset="https://prlab.co/wp-content/uploads/2024/11/corezero-logo.png 500w, https://prlab.co/wp-content/uploads/2024/11/corezero-logo-300x300.png 300w, https://prlab.co/wp-content/uploads/2024/11/corezero-logo-150x150.png 150w" sizes="(max-width: 500px) 100vw, 500px" /><img loading="lazy" id="image-785-11306" alt="Logo of TomTom client of our PR agency" src="https://prlab.co/wp-content/uploads/2023/11/TomTom_logo.svg" class="ct-image logo-top" srcset="" sizes="(max-width: 1px) 100vw, 1px" /><img loading="lazy" id="image-786-11306" alt="Logo of Meltwater client of our PR agency." src="https://prlab.co/wp-content/uploads/2022/07/logo-of-meltwater-client-of-PRLab.png" class="ct-image logo-top" srcset="https://prlab.co/wp-content/uploads/2022/07/logo-of-meltwater-client-of-PRLab.png 500w, https://prlab.co/wp-content/uploads/2022/07/logo-of-meltwater-client-of-PRLab-300x300.png 300w, https://prlab.co/wp-content/uploads/2022/07/logo-of-meltwater-client-of-PRLab-150x150.png 150w" sizes="(max-width: 500px) 100vw, 500px" /><img loading="lazy" id="image-787-11306" alt="Logo of NextEnergy client of our PR agency." src="https://prlab.co/wp-content/uploads/2024/01/logo-nextenergy-client-of-prlab.png" class="ct-image logo-top" srcset="https://prlab.co/wp-content/uploads/2024/01/logo-nextenergy-client-of-prlab.png 700w, https://prlab.co/wp-content/uploads/2024/01/logo-nextenergy-client-of-prlab-300x300.png 300w, https://prlab.co/wp-content/uploads/2024/01/logo-nextenergy-client-of-prlab-150x150.png 150w" sizes="(max-width: 700px) 100vw, 700px" /></div></div></section><section id="section-78-11306" class=" ct-section" ><div class="ct-section-inner-wrap"><h2 id="headline-79-11306" class="ct-headline title-2-main">No fluff. <span id="span-80-11306" class="ct-span" >We</span> <span id="span-81-11306" class="ct-span" >get</span> <span id="span-82-11306" class="ct-span" >results.</span> And we can prove it.</h2><div id="text_block-83-11306" class="ct-text-block text-description-main-page" ><span id="span-2169-11311" class="ct-span" >In a competitive sports tech market, traditional press releases won't set you apart. Implement a PR strategy to establish trust with key stakeholders.</span></div><div id="div_block-84-11306" class="ct-div-block" ><div id="div_block-85-11306" class="ct-div-block" ><h3 id="headline-86-11306" class="ct-headline title-3-main"><span id="span-2170-11311" class="ct-span" >Building brand awareness and thought leadership</span></h3><div id="text_block-87-11306" class="ct-text-block text-main" ><span id="span-2172-11311" class="ct-span" >Stand out in the crowded sports tech industry with a brand awareness campaign. In this competitive arena, thought leadership and trusted relationships are developed with investors, partners, and clients. We excel in securing journalist interest and in our ability to position you as a thought leader.</span></div><a id="link_text-2541-11311" class="ct-link-text btn-2025-small" href="https://prlab.co/contact/" >Book a discovery call</a></div><div id="div_block-89-11306" class="ct-div-block" ><div id="div_block-90-11306" class="ct-div-block" ><div id="div_block-91-11306" class="ct-div-block" ><img loading="lazy" id="image-92-11306" alt="Natalie Dzigciot, Communications Director, CoreZero" src="https://prlab.co/wp-content/uploads/2023/12/Natalie-Dzigciot.jpeg" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2023/12/Natalie-Dzigciot.jpeg 800w, https://prlab.co/wp-content/uploads/2023/12/Natalie-Dzigciot-300x300.jpeg 300w, https://prlab.co/wp-content/uploads/2023/12/Natalie-Dzigciot-150x150.jpeg 150w, https://prlab.co/wp-content/uploads/2023/12/Natalie-Dzigciot-768x768.jpeg 768w" sizes="(max-width: 800px) 100vw, 800px" /></div><div id="div_block-93-11306" class="ct-div-block" ><div id="div_block-94-11306" class="ct-div-block" style="background-image:url(https://prlab.co/wp-content/uploads/2024/11/corezero-logo-300x300.png);background-size: cover;" ></div><div id="text_block-95-11306" class="ct-text-block" ><span id="span-2185-11311" class="ct-span" >"PRLab created content that even won a prize for us. Their understanding of our philosophy resulted in great content and top tier coverage. The team delivered on time and was responsive, demonstrating professionalism, and attentiveness."</span></div><div id="div_block-96-11306" class="ct-div-block" ><div id="text_block-97-11306" class="ct-text-block" ><span id="span-2186-11311" class="ct-span" >Natalie Dzigciot</span><br></div><div id="text_block-98-11306" class="ct-text-block" ><span id="span-2188-11311" class="ct-span" >Communications Director, CoreZero</span><br></div></div></div></div></div></div><div id="div_block-99-11306" class="ct-div-block" ><div id="div_block-100-11306" class="ct-div-block" ><div id="div_block-101-11306" class="ct-div-block" ><div id="div_block-102-11306" class="ct-div-block" ><img loading="lazy" id="image-103-11306" alt="Frida Fors Wallsbeck, Marketing Manager Nordics, Meltwater" src="https://prlab.co/wp-content/uploads/2024/11/Frida-Fors-Wallsbeck.jpg" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2024/11/Frida-Fors-Wallsbeck.jpg 854w, https://prlab.co/wp-content/uploads/2024/11/Frida-Fors-Wallsbeck-263x300.jpg 263w, https://prlab.co/wp-content/uploads/2024/11/Frida-Fors-Wallsbeck-768x876.jpg 768w" sizes="(max-width: 854px) 100vw, 854px" /></div><div id="div_block-104-11306" class="ct-div-block" ><div id="div_block-105-11306" class="ct-div-block" style="background-image:url(https://prlab.co/wp-content/uploads/2022/07/logo-of-meltwater-client-of-PRLab-300x300.png);background-size: cover;" ></div><div id="text_block-106-11306" class="ct-text-block" ><span id="span-2189-11311" class="ct-span" >"PRLab increased our share of voice and helped us become thought leaders in our space, which resulted in many new clients. The number of high-tier media coverage impressed us."</span></div><div id="div_block-107-11306" class="ct-div-block" ><div id="text_block-108-11306" class="ct-text-block" ><span id="span-2191-11311" class="ct-span" >Frida Fors Wallsbeck</span></div><div id="text_block-109-11306" class="ct-text-block" ><span id="span-2193-11311" class="ct-span" >Marketing Manager Nordics, Meltwater</span><br></div></div></div></div></div><div id="div_block-110-11306" class="ct-div-block" ><h3 id="headline-111-11306" class="ct-headline title-3-main"><span id="span-2174-11311" class="ct-span" >Investor and partner interest</span></h3><div id="text_block-112-11306" class="ct-text-block text-main" ><span id="span-2176-11311" class="ct-span" >Attract investors in the competitive sports tech sector by showcasing your innovation and growth potential. Communicate your success, market impact, and vision with a focused strategy to cut through the noise and speak directly to investment audiences.</span></div><a id="link_text-113-11306" class="ct-link-text link-btn" href="https://prlab.co/contact/" >Boost my exposure</a></div></div><div id="div_block-114-11306" class="ct-div-block" ><div id="div_block-115-11306" class="ct-div-block" ><h3 id="headline-116-11306" class="ct-headline title-3-main"><span id="span-2182-11311" class="ct-span" >Sports tech market expansion through PR</span></h3><div id="text_block-117-11306" class="ct-text-block text-main" ><span id="span-2184-11311" class="ct-span" >Effortlessly expand into new sports tech markets with our PR prowess. Tailor a strong PR strategy for brand expansion, solidifying awareness and thought leadership in target regions. Our global team, equipped with local experts, ensures a personalized approach, making you not just a global entity but a local brand.</span></div><a id="link_text-118-11306" class="ct-link-text link-btn" href="https://prlab.co/contact/" >Boost my exposure</a></div><div id="div_block-119-11306" class="ct-div-block" ><div id="div_block-120-11306" class="ct-div-block" ><div id="div_block-121-11306" class="ct-div-block" ><img loading="lazy" id="image-122-11306" alt="Matthijs Onland, Country Manager, Wayflyer" src="https://prlab.co/wp-content/uploads/2023/11/Matthijs-Onland.jpeg" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2023/11/Matthijs-Onland.jpeg 800w, https://prlab.co/wp-content/uploads/2023/11/Matthijs-Onland-300x300.jpeg 300w, https://prlab.co/wp-content/uploads/2023/11/Matthijs-Onland-150x150.jpeg 150w, https://prlab.co/wp-content/uploads/2023/11/Matthijs-Onland-768x768.jpeg 768w" sizes="(max-width: 800px) 100vw, 800px" /></div><div id="div_block-123-11306" class="ct-div-block" ><div id="div_block-124-11306" class="ct-div-block" style="background-image:url(https://prlab.co/wp-content/uploads/2022/07/logo-of-wayflyer-blue-client-of-PRLab-300x300.png);background-size: cover;" ></div><div id="text_block-125-11306" class="ct-text-block" ><span id="span-2198-11311" class="ct-span" >"PRLab managed to help us enter the Dutch market via relevant constant media coverage. Their great content got listed frequently in key local outlets. They become part of our team, which was key."</span></div><div id="div_block-126-11306" class="ct-div-block" ><div id="text_block-127-11306" class="ct-text-block" ><span id="span-2200-11311" class="ct-span" >Matthijs Onland</span><br></div><div id="text_block-128-11306" class="ct-text-block" ><span id="span-2202-11311" class="ct-span" >Country Manager, Wayflyer</span><br></div></div></div></div></div></div></div></section><section id="section-841-11306" class=" ct-section" ><div class="ct-section-inner-wrap"><div id="div_block-892-11306" class="ct-div-block" ><div id="text_block-893-11306" class="ct-text-block testimonial-text-2025" ><span id="span-2204-11311" class="ct-span" >"Our tailored Sports Tech PR campaigns highlight the cutting-edge aspects of our clients’ technologies, connecting them with key stakeholders and boosting their industry presence. From investors to consumers, we focus on storytelling that illustrates the impact of the technology.."</span><br></div><img id="image-906-11306" alt="Photo of Matias Rodsevich, CEO of PRLab" src="https://prlab.co/wp-content/uploads/2023/05/matias-rodsevich-international-pr-expert.webp" class="ct-image"/><div id="text_block-900-11306" class="ct-text-block name-testimonials" >Matias Rodsevich</div><div id="text_block-901-11306" class="ct-text-block position-testimonial" >Founder & CEO of PRLab, a pioneer in <span id="span-2205-11311" class="ct-span" >Sports tech</span> PR<br></div></div></div></section><section id="section-2095-11311" class=" ct-section" ><div class="ct-section-inner-wrap"><h2 id="headline-2096-11311" class="ct-headline title-2-main">Why trust us as your <span id="span-2097-11311" class="ct-span" >Sports tech</span> <span id="span-2098-11311" class="ct-span" >PR </span><span id="span-2099-11311" class="ct-span" > agency</span></h2><div id="text_block-2100-11311" class="ct-text-block text-description-main-page" >We are a <span id="span-2210-11311" class="ct-span" >Sports tech</span> PR firm specializing in getting you seen and heard by the right audiences, on a mission to revamp a broken PR industry</div><div id="_tabs-2101-11311" class="oxy-tabs-wrapper oxy-tabs" data-oxy-tabs-active-tab-class='tabs-7144-tab-active' data-oxy-tabs-contents-wrapper='_tabs_contents-2110-11311' ><div id="_tab-2102-11311" class="oxy-tab tabs-7144-tab tabs-7144-tab-active" ><div id="text_block-2103-11311" class="ct-text-block" ><span id="span-2432-11311" class="ct-span" >Growth-driven PR Impact</span></div></div><div id="_tab-2104-11311" class="oxy-tab tabs-7144-tab tabs-7144-tab-active" ><div id="text_block-2105-11311" class="ct-text-block" ><span id="span-2436-11311" class="ct-span" >Proactive news generation</span></div></div><div id="_tab-2106-11311" class="oxy-tab tabs-7144-tab tabs-7144-tab-active" ><div id="text_block-2107-11311" class="ct-text-block" ><span id="span-2442-11311" class="ct-span" >Results-oriented outcomes</span></div></div><div id="_tab-2108-11311" class="oxy-tab tabs-7144-tab tabs-7144-tab-active" ><div id="text_block-2109-11311" class="ct-text-block" ><span id="span-2448-11311" class="ct-span" >Proven success stories </span></div></div></div><div id="_tabs_contents-2110-11311" class="oxy-tabs-contents-wrapper oxy-tabs-contents" ><div id="_tab_content-2111-11311" class="oxy-tab-content tabs-contents-7144-tab oxy-tabs-contents-content-hidden" ><div id="div_block-2112-11311" class="ct-div-block" ><div id="div_block-2113-11311" class="ct-div-block" ><h3 id="headline-2114-11311" class="ct-headline title-3-main"><span id="span-2430-11311" class="ct-span" >Growth-driven PR Impact</span></h3><div id="text_block-2115-11311" class="ct-text-block text-main" ><span id="span-2434-11311" class="ct-span" >Our PR strategy influences every stage of your marketing funnel, from raising brand awareness to nurturing leads and building brand loyalty. We help your brand grow holistically. By combining data-driven insights with creative storytelling, our approach ensures measurable impact that will increase your brand's visibility, credibility, and overall business success.</span></div></div><div id="div_block-2116-11311" class="ct-div-block" ><img id="image-2117-11311" alt="PRLab team working" src="https://prlab.co/wp-content/uploads/2024/10/DSC_9188.jpg" class="ct-image"/></div></div></div><div id="_tab_content-2408-11311" class="oxy-tab-content tabs-contents-7144-tab oxy-tabs-contents-content-hidden" ><div id="div_block-2409-11311" class="ct-div-block" ><div id="div_block-2410-11311" class="ct-div-block" ><h3 id="headline-2411-11311" class="ct-headline title-3-main"><span id="span-2438-11311" class="ct-span" >Proactive news generation</span></h3><div id="text_block-2412-11311" class="ct-text-block text-main" ><span id="span-2440-11311" class="ct-span" >We don't sit and wait for news to happen; we make it. We position your brand as a player in the conversation by developing timely, relevant stories. Our expertise ensures your narrative captures journalist interest and engages your audience, driving relevance and media attention when and where it matters most.</span></div></div><div id="div_block-2413-11311" class="ct-div-block" ><img id="image-2414-11311" alt="PRLab CEO Matias Rodsevich working" src="https://prlab.co/wp-content/uploads/2024/10/DSC_9249.jpg" class="ct-image"/></div></div></div><div id="_tab_content-2415-11311" class="oxy-tab-content tabs-contents-7144-tab oxy-tabs-contents-content-hidden" ><div id="div_block-2416-11311" class="ct-div-block" ><div id="div_block-2417-11311" class="ct-div-block" ><h3 id="headline-2418-11311" class="ct-headline title-3-main"><span id="span-2444-11311" class="ct-span" >Results-oriented outcomes</span></h3><div id="text_block-2419-11311" class="ct-text-block text-main" ><span id="span-2446-11311" class="ct-span" >Our approach is to create actual impact and value with our PR efforts. Or else what is the point? That's why, for any set of goals that you might have, we design PR campaigns to effect measurable outcomes: heightened visibility, deeper engagement, and the long-term growth of your brand.</span></div></div><div id="div_block-2420-11311" class="ct-div-block" ><img id="image-2421-11311" alt="PRLab team working" src="https://prlab.co/wp-content/uploads/2024/10/DSC_9171.jpg" class="ct-image"/></div></div></div><div id="_tab_content-2422-11311" class="oxy-tab-content tabs-contents-7144-tab oxy-tabs-contents-content-hidden" ><div id="div_block-2423-11311" class="ct-div-block" ><div id="div_block-2424-11311" class="ct-div-block" ><h3 id="headline-2425-11311" class="ct-headline title-3-main"><span id="span-2450-11311" class="ct-span" >Proven success stories </span></h3><div id="text_block-2426-11311" class="ct-text-block text-main" ><span id="span-2452-11311" class="ct-span" >We have an excellent record of securing high-impact PR results that have helped our clients achieve their business goals with high-quality media coverage in cleantech. Tailored strategies connect your brand with the right journalists and publications, ensuring your story reaches the audiences that matter most. Your brand will gain trust and recognition in the market and become better positioned through our expertise.</span></div></div><div id="div_block-2427-11311" class="ct-div-block" ><img id="image-2428-11311" alt="PRLab team working" src="https://prlab.co/wp-content/uploads/2024/10/DSC_9134.jpg" class="ct-image"/></div></div></div></div></div></section><section id="section-936-11306" class=" ct-section" ><div class="ct-section-inner-wrap"><div id="div_block-959-11306" class="ct-div-block" ><img id="image-960-11306" alt="" src="https://prlab.co/wp-content/uploads/2024/10/quote.png" class="ct-image" srcset="" sizes="(max-width: 128px) 100vw, 128px" /><div id="div_block-961-11306" class="ct-div-block" ></div><h3 id="headline-962-11306" class="ct-headline ">Our clients have been featured on:</h3></div><div id="div_block-1241-11306" class="ct-div-block" ><img loading="lazy" id="image-1242-11306" alt="Logo of Fortune, one of the media in which our PR clients are featured." src="https://prlab.co/wp-content/uploads/2024/10/fortune-logo.png" class="ct-image logo-top"/><img loading="lazy" id="image-1249-11306" alt="Logo of TechCrunch, one of the media in which our PR clients are featured." src="https://prlab.co/wp-content/uploads/2024/10/TechCrunch_logo.png" class="ct-image logo-top"/><img loading="lazy" id="image-1243-11306" alt="Logo of Forbes, one of the media in which customers of our PR services are featured." src="https://prlab.co/wp-content/uploads/2024/10/forbes-logo.png" class="ct-image logo-top"/><img loading="lazy" id="image-1244-11306" alt="Logo of Reuters, one of the media in which customers of our PR services are featured." src="https://prlab.co/wp-content/uploads/2024/10/reuters-logo.png" class="ct-image logo-top"/><img loading="lazy" id="image-1245-11306" alt="Logo of The WSJ, one of the media in which customers of our PR company are featured." src="https://prlab.co/wp-content/uploads/2024/10/wsj.png" class="ct-image logo-top"/><img loading="lazy" id="image-1246-11306" alt="Logo of Silicon Canals, one of the media in which customers of our PR agency are featured." src="https://prlab.co/wp-content/uploads/2024/10/silicon-canals-logo.png" class="ct-image logo-top"/><img loading="lazy" id="image-1247-11306" alt="Logo of Startups Magazine, one of the media in which customers of our PR firm are featured." src="https://prlab.co/wp-content/uploads/2024/10/startup-magazine-logo.png" class="ct-image logo-top"/><img loading="lazy" id="image-1248-11306" alt="Logo of Bloomberg, one of the media in which customers of our public relations agency are featured." src="https://prlab.co/wp-content/uploads/2024/10/bloomberg-logo.png" class="ct-image logo-top"/><img loading="lazy" id="image-2493-11311" alt="Logo of Business Insider, one of the media in which our PR clients are featured." src="https://prlab.co/wp-content/uploads/2024/12/business-insider-logo.png" class="ct-image logo-top"/></div></div></section><section id="section-510-11306" class=" ct-section" ><div class="ct-section-inner-wrap"><div id="div_block-2088-11311" class="ct-div-block" ><div id="div_block-2573-11311" class="ct-div-block" ><img id="image-2574-11311" alt="" src="https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_.png" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_.png 500w, https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_-300x300.png 300w, https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_-150x150.png 150w" sizes="(max-width: 500px) 100vw, 500px" /><div id="text_block-2575-11311" class="ct-text-block" >Learn how our PR services work<br></div></div><h2 id="headline-631-11306" class="ct-headline title-2-main">How do our <span id="span-2211-11311" class="ct-span" >Sports tech</span> PR services work?</h2><div id="text_block-641-11306" class="ct-text-block text-description-main-page" >PRLab has a unique results-driven approach. We don’t start collaborations without a clear, custom-made set of KPIs that will ensure we get you the results we want.</div></div><div id="div_block-2215-11311" class="ct-div-block" ><div id="div_block-2216-11311" class="ct-div-block" ><div id="div_block-2225-11311" class="ct-div-block" ><div id="div_block-2226-11311" class="ct-div-block" ><div id="div_block-2227-11311" class="ct-div-block" ><div id="text_block-2228-11311" class="ct-text-block" >1</div></div><div id="div_block-2229-11311" class="ct-div-block" ></div></div><div id="div_block-2230-11311" class="ct-div-block" ><h3 id="headline-2231-11311" class="ct-headline title-3-new-box"><span id="span-2278-11311" class="ct-span" >Onboarding and research</span></h3><div id="text_block-2232-11311" class="ct-text-block text-main" ><span id="span-2280-11311" class="ct-span" >We dive deep into your brand, industry, spokesperson, and USPs in order to develop a bespoke, effective PR strategy.</span></div></div></div><div id="div_block-2234-11311" class="ct-div-block" ><div id="div_block-2235-11311" class="ct-div-block" ><div id="div_block-2236-11311" class="ct-div-block" ><div id="text_block-2237-11311" class="ct-text-block" >2</div></div><div id="div_block-2238-11311" class="ct-div-block" ></div></div><div id="div_block-2239-11311" class="ct-div-block" ><h3 id="headline-2240-11311" class="ct-headline title-3-new-box"><span id="span-2282-11311" class="ct-span" >Editorial and PR calendar</span></h3><div id="text_block-2241-11311" class="ct-text-block text-main" ><span id="span-2293-11311" class="ct-span" >We create a PR calendar whereby we plan relevant trends and evergreen stories to make your brand timely and engaging.</span></div></div></div><div id="div_block-2243-11311" class="ct-div-block" ><div id="div_block-2244-11311" class="ct-div-block" ><div id="div_block-2245-11311" class="ct-div-block" ><div id="text_block-2246-11311" class="ct-text-block" >3</div></div><div id="div_block-2247-11311" class="ct-div-block" ></div></div><div id="div_block-2248-11311" class="ct-div-block" ><h3 id="headline-2249-11311" class="ct-headline title-3-new-box"><span id="span-2284-11311" class="ct-span" >Story experimentation</span></h3><div id="text_block-2250-11311" class="ct-text-block text-main" ><span id="span-2295-11311" class="ct-span" >We are pitching stories in different formats to test audience and media reactions with a view to refining our approach if and when needed.</span></div></div></div></div><div id="div_block-2253-11311" class="ct-div-block" ><div id="div_block-2254-11311" class="ct-div-block" ><div id="div_block-2255-11311" class="ct-div-block" ><div id="div_block-2256-11311" class="ct-div-block" ><div id="text_block-2257-11311" class="ct-text-block" >4</div></div><div id="div_block-2258-11311" class="ct-div-block" ></div></div><div id="div_block-2259-11311" class="ct-div-block" ><h3 id="headline-2260-11311" class="ct-headline title-3-new-box"><span id="span-2286-11311" class="ct-span" >Iteration of data-led strategy </span></h3><div id="text_block-2261-11311" class="ct-text-block text-main" ><span id="span-2297-11311" class="ct-span" >We analyze early results to optimize the public relations strategy for better performance in meeting your KPIs.</span></div></div></div><div id="div_block-2262-11311" class="ct-div-block" ><div id="div_block-2263-11311" class="ct-div-block" ><div id="div_block-2264-11311" class="ct-div-block" ><div id="text_block-2265-11311" class="ct-text-block" >5</div></div><div id="div_block-2266-11311" class="ct-div-block" ></div></div><div id="div_block-2267-11311" class="ct-div-block" ><h3 id="headline-2268-11311" class="ct-headline title-3-new-box"><span id="span-2288-11311" class="ct-span" >Alignment and progress</span></h3><div id="text_block-2269-11311" class="ct-text-block text-main" ><span id="span-2299-11311" class="ct-span" >We review progress regularly, sharing insights and proposing strategies to amplify growth and long-term PR success.</span></div></div></div><div id="div_block-2270-11311" class="ct-div-block" ><div id="div_block-2271-11311" class="ct-div-block" ><div id="div_block-2272-11311" class="ct-div-block" ><div id="text_block-2273-11311" class="ct-text-block" >6</div></div><div id="div_block-2274-11311" class="ct-div-block" ></div></div><div id="div_block-2275-11311" class="ct-div-block" ><h3 id="headline-2276-11311" class="ct-headline title-3-new-box"><span id="span-2291-11311" class="ct-span" >Marketing funnel analysis</span></h3><div id="text_block-2277-11311" class="ct-text-block text-main" ><span id="span-2301-11311" class="ct-span" >We measure the unseen impact of our efforts through insights to iterate and refine our approach to achieve even stronger results.</span></div></div></div></div></div></div></section><section id="section-2543-11311" class=" ct-section" ><div class="ct-section-inner-wrap"><div id="div_block-2544-11311" class="ct-div-block" ><h3 id="headline-2545-11311" class="ct-headline ">Join our community!</h3><div id="text_block-2546-11311" class="ct-text-block " >Join our newsletter to stay up to date on features and releases.<br></div></div><div id="div_block-2547-11311" class="ct-div-block" ><a id="link_text-2548-11311" class="ct-link-text btn-2025-small" href="https://tidy-kiwi-42349.myflodesk.com/f206a4m3xp" >Subscribe now</a><a id="link_text-2549-11311" class="ct-link-text link-btn" href="https://prlab.co/blog/" >Check our blog</a></div></div></section><section id="section-740-11306" class=" ct-section" ><div class="ct-section-inner-wrap"><div id="div_block-741-11306" class="ct-div-block" ><div id="div_block-742-11306" class="ct-div-block" ><a id="link-743-11306" class="ct-link " href="https://prlab.co/pr-services/international-pr-agency/" ><h3 id="headline-744-11306" class="ct-headline title-3-new-box">Global PR agency</h3><div id="text_block-745-11306" class="ct-text-block text-new-small" >We specialize in global PR for tech companies<br></div></a><a id="link-746-11306" class="ct-link box" href="https://prlab.co/pr-services/internal-communications/" ><h3 id="headline-747-11306" class="ct-headline title-3-new-box">Internal comms</h3><div id="text_block-748-11306" class="ct-text-block text-new-small" >Internal communication services for corporates<br></div></a><a id="link-749-11306" class="ct-link box" href="https://prlab.co/pr-services/digital-pr-agency/" ><h3 id="headline-750-11306" class="ct-headline title-3-new-box">Digital PR</h3><div id="text_block-751-11306" class="ct-text-block text-new-small" >We apply core PR principles to a digital context<br></div></a><a id="link-752-11306" class="ct-link box" href="https://prlab.co/pr-services/media-training/" ><h3 id="headline-753-11306" class="ct-headline title-3-new-box">Media training</h3><div id="text_block-754-11306" class="ct-text-block text-new-small" >We build media relationships and train your team<br></div></a><div id="div_block-2557-11311" class="ct-div-block" ><img id="image-2558-11311" alt="" src="https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_.png" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_.png 500w, https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_-300x300.png 300w, https://prlab.co/wp-content/uploads/2025/02/arrow-thin-red_-150x150.png 150w" sizes="(max-width: 500px) 100vw, 500px" /><div id="text_block-2559-11311" class="ct-text-block" >PR Services we help with</div></div></div><div id="div_block-758-11306" class="ct-div-block" ><h2 id="headline-759-11306" class="ct-headline title-2-main"><span id="span-760-11306" class="ct-span" >Grow</span> <span id="span-761-11306" class="ct-span" >your</span> <span id="span-762-11306" class="ct-span" >reach</span> with our results-driven tech PR services</h2><div id="text_block-763-11306" class="ct-text-block text-main" >Extend your influence and amplify your brand's visibility with our strategic B2B technology PR services. We are committed to impactful results tailored to your specific business needs.</div></div></div></div></section><section id="section-2121-11311" class=" ct-section" ><div class="ct-section-inner-wrap"><h2 id="headline-2122-11311" class="ct-headline title-2-main">Case studies with proven results</h2><div id="text_block-2123-11311" class="ct-text-block text-description-main-page" >Read our case studies to see how we tailored our approach to ensure we hit the desired outcomes unique to every client.</div><div id="div_block-2124-11311" class="ct-div-block" ><div id="div_block-2125-11311" class="ct-div-block" ><img loading="lazy" id="image-2126-11311" alt="Press Coverage at Forbes Middle East Magazine, obtained for Unifonic" src="https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-forbes-middle-east-magazine-obtained-for-unifonic.jpg" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-forbes-middle-east-magazine-obtained-for-unifonic.jpg 797w, https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-forbes-middle-east-magazine-obtained-for-unifonic-243x300.jpg 243w, https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-forbes-middle-east-magazine-obtained-for-unifonic-768x948.jpg 768w" sizes="(max-width: 797px) 100vw, 797px" /><div id="div_block-2127-11311" class="ct-div-block" ><div id="div_block-2128-11311" class="ct-div-block" ><h3 id="headline-2131-11311" class="ct-headline title-3-new-box"><span id="span-2383-11311" class="ct-span" >Unifonic</span> case study</h3><div id="text_block-2132-11311" class="ct-text-block" ><span id="span-2387-11311" class="ct-span" >Build personalized customer interactions over any channel with our customer engagement platform.</span><br></div><div id="text_block-2456-11311" class="ct-text-block " ><span id="span-2461-11311" class="ct-span" ><a href="https://prlab.co/about-us/clients/unifonic/">Read case study</a></span></div></div><div id="div_block-2134-11311" class="ct-div-block" ><div id="div_block-2135-11311" class="ct-div-block" ><div id="div_block-2136-11311" class="ct-div-block" ><div id="text_block-2137-11311" class="ct-text-block" ><span id="span-2391-11311" class="ct-span" >103</span><br></div><div id="text_block-2138-11311" class="ct-text-block" ><span id="span-2395-11311" class="ct-span" >Pieces of coverage</span><br></div></div><div id="div_block-2139-11311" class="ct-div-block" ><div id="text_block-2140-11311" class="ct-text-block" ><span id="span-2393-11311" class="ct-span" >390m</span><br></div><div id="text_block-2141-11311" class="ct-text-block" ><span id="span-2397-11311" class="ct-span" >Online readership</span><br></div></div></div></div></div></div><div id="div_block-2142-11311" class="ct-div-block" ><img loading="lazy" id="image-2143-11311" alt="Press Coverage at Fortune Magazine, obtained for Impraise" src="https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-fortune-magazine-obtained-for-impraise.jpg" class="ct-image" srcset="https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-fortune-magazine-obtained-for-impraise.jpg 797w, https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-fortune-magazine-obtained-for-impraise-243x300.jpg 243w, https://prlab.co/wp-content/uploads/2025/01/press-coverage-at-fortune-magazine-obtained-for-impraise-768x948.jpg 768w" sizes="(max-width: 797px) 100vw, 797px" /><div id="div_block-2144-11311" class="ct-div-block" ><div id="div_block-2145-11311" class="ct-div-block" ><h3 id="headline-2148-11311" class="ct-headline title-3-new-box"><span id="span-2385-11311" class="ct-span" >Impraise</span> case study</h3><div id="text_block-2149-11311" class="ct-text-block" ><span id="span-2389-11311" class="ct-span" >Impraise is the people enablement platform to grow your people & your business.</span></div><div id="text_block-2468-11311" class="ct-text-block " ><span id="span-2469-11311" class="ct-span" ><a href="https://prlab.co/about-us/clients/impraise/">Read case study</a></span></div></div><div id="div_block-2151-11311" class="ct-div-block" ><div id="div_block-2152-11311" class="ct-div-block" ><div id="div_block-2153-11311" class="ct-div-block" ><div id="text_block-2154-11311" class="ct-text-block" ><span id="span-2399-11311" class="ct-span" >130k</span><br></div><div id="text_block-2155-11311" class="ct-text-block" ><span id="span-2401-11311" class="ct-span" >Monthly visits</span><br></div></div><div id="div_block-2156-11311" class="ct-div-block" ><div id="text_block-2157-11311" class="ct-text-block" ><span id="span-2403-11311" class="ct-span" >10k</span><br></div><div id="text_block-2158-11311" class="ct-text-block" ><span id="span-2405-11311" class="ct-span" >New subscribers</span><br></div></div></div></div></div></div></div></div></section><section id="section-181-11306" class=" ct-section" ><div class="ct-section-inner-wrap"><h2 id="headline-1143-11306" class="ct-headline title-2-main">Solid track record in the <span id="span-1144-11306" class="ct-span" >following sectors</span></h2><div id="text_block-1194-11306" class="ct-text-block text-description-main-page" >We have proven experience in various sectors and have achieved demonstrable results for businesses across multiple tech verticals.</div><div id="div_block-1079-11306" class="ct-div-block" ><div id="div_block-2304-11311" class="ct-div-block box" ><h3 id="headline-2307-11311" class="ct-headline title-3-new-box"><span id="span-2308-11311" class="ct-span" ><a href="https://prlab.co/sectors/events-pr-agency/">Events PR</a></span></h3><div id="text_block-2310-11311" class="ct-text-block text-new-small" ><span id="span-2320-11311" class="ct-span" >Trust PRLab as your Events PR agency</span><br></div></div><div id="div_block-2312-11311" class="ct-div-block box" ><h3 id="headline-2313-11311" class="ct-headline title-3-new-box"><span id="span-2314-11311" class="ct-span" ><a href="https://prlab.co/sectors/gaming-pr-agency/">Gaming PR</a></span></h3><div id="text_block-2315-11311" class="ct-text-block text-new-small" ><span id="span-2322-11311" class="ct-span" >Trust PRLab as your Gaming PR agency</span><br></div></div><div id="div_block-2316-11311" class="ct-div-block box" ><h3 id="headline-2317-11311" class="ct-headline title-3-new-box"><span id="span-2318-11311" class="ct-span" ><a href="https://prlab.co/sectors/entertainment-pr-agency/">Entertainment PR</a></span></h3><div id="text_block-2319-11311" class="ct-text-block text-new-small" ><span id="span-2324-11311" class="ct-span" >Trust PRLab as your Entertainment PR agency</span><br></div></div></div></div></section><section id="section-306-11306" class=" ct-section" ><div class="ct-section-inner-wrap"><h2 id="headline-307-11306" class="ct-headline title-2-main">Still have questions?</h2><div id="div_block-308-11306" class="ct-div-block" ><div id="_toggle-309-11306" class="oxy-toggle toggle-2963 toggle-2963-expanded" data-oxy-toggle-initial-state="closed" data-oxy-toggle-active-class="toggle-2963-expanded" ><div class='oxy-expand-collapse-icon' href='#'></div><div class='oxy-toggle-content'><h3 id="headline-310-11306" class="ct-headline faq-title-new"><span id="span-2325-11311" class="ct-span" >What is Sports PR?</span></h3></div></div><div id="text_block-2327-11311" class="ct-text-block text-faq-new" ><span id="span-2328-11311" class="ct-span" >Sports PR is public relations for sports teams, players, sports-related companies, or other such organizations. It is about building productive media relationships with sports journalists to garner publicity with the overall goal of creating a positive image and brand reputation for people or an organization. In addition, it involves preparing for and responding to negative publicity or other issues that could be harmful to an individual or brand. It also assists with engaging communities through charity or community-based programs.</span></div></div><div id="div_block-312-11306" class="ct-div-block" ><div id="_toggle-313-11306" class="oxy-toggle toggle-2963 toggle-2963-expanded" data-oxy-toggle-initial-state="closed" data-oxy-toggle-active-class="toggle-2963-expanded" ><div class='oxy-expand-collapse-icon' href='#'></div><div class='oxy-toggle-content'><h3 id="headline-314-11306" class="ct-headline faq-title-new"><span id="span-2330-11311" class="ct-span" >What are the specifics of PR for sports companies?</span><br></h3></div></div><div id="text_block-2334-11311" class="ct-text-block text-faq-new" ><span id="span-2335-11311" class="ct-span" >Sports companies need to be seen in and on the right channels to generate the best coverage. Public relations is essential for strong media and achieving and retaining sponsor-related relationships. Sports firms often depend on events for revenue and to gain visibility. PR professionals are key to making these events happen and get reported on. PR also assists organizations in promoting their charity projects.</span></div></div><div id="div_block-316-11306" class="ct-div-block" ><div id="_toggle-317-11306" class="oxy-toggle toggle-2963 toggle-2963-expanded" data-oxy-toggle-initial-state="closed" data-oxy-toggle-active-class="toggle-2963-expanded" ><div class='oxy-expand-collapse-icon' href='#'></div><div class='oxy-toggle-content'><h3 id="headline-318-11306" class="ct-headline faq-title-new"><span id="span-2364-11311" class="ct-span" >Why is Sports PR important?</span><br></h3></div></div><div id="text_block-2338-11311" class="ct-text-block text-faq-new" ><span id="span-2339-11311" class="ct-span" >Public relations can build an entity's positive reputation, increasing loyalty and trust with the public. Creating engaging content that hits home for an audience helps them connect with you. Establishing solid relationships is another important reason for using PR. Brands generate good publicity, increasing their visibility and amplifying their brand message. These relationships can lead to partnerships and collaborations that further benefit the brand. PR can also be necessary for raising awareness of wider sports-related causes.</span></div></div><div id="div_block-320-11306" class="ct-div-block" ><div id="_toggle-321-11306" class="oxy-toggle toggle-2963 toggle-2963-expanded" data-oxy-toggle-initial-state="closed" data-oxy-toggle-active-class="toggle-2963-expanded" ><div class='oxy-expand-collapse-icon' href='#'></div><div class='oxy-toggle-content'><h3 id="headline-322-11306" class="ct-headline faq-title-new"><span id="span-2366-11311" class="ct-span" >How do we measure the success of sports PR?</span><br></h3></div></div><div id="text_block-2341-11311" class="ct-text-block text-faq-new" ><span id="span-2342-11311" class="ct-span" >PRLab analyzes target outlets, online feedback, impressions, discussions, engagement, and web traffic among the earned and owned media channels. As the objectives of the campaign differ, we establish clear methods of tracking success tailored to your specific needs. A sports PR campaign's results can be measured in terms of public engagement, online web traffic, and Return on Investment (ROI).</span></div></div><div id="div_block-324-11306" class="ct-div-block" ><div id="_toggle-325-11306" class="oxy-toggle toggle-2963 toggle-2963-expanded" data-oxy-toggle-initial-state="closed" data-oxy-toggle-active-class="toggle-2963-expanded" ><div class='oxy-expand-collapse-icon' href='#'></div><div class='oxy-toggle-content'><h3 id="headline-326-11306" class="ct-headline faq-title-new"><span id="span-2368-11311" class="ct-span" >How does PR help in creating long-term brand loyalty?</span><br></h3></div></div><div id="text_block-2344-11311" class="ct-text-block text-faq-new" ><span id="span-2345-11311" class="ct-span" >PR focuses on building authentic connections with audiences by sharing compelling stories and maintaining transparent communication. By fostering trust through consistent messaging, engaging campaigns, and addressing audience concerns promptly, PR helps brands develop a loyal following. It strengthens relationships with customers, media, and stakeholders, ensuring long-term brand credibility and loyalty.</span></div></div><div id="div_block-328-11306" class="ct-div-block" ><div id="_toggle-329-11306" class="oxy-toggle toggle-2963 toggle-2963-expanded" data-oxy-toggle-initial-state="closed" data-oxy-toggle-active-class="toggle-2963-expanded" ><div class='oxy-expand-collapse-icon' href='#'></div><div class='oxy-toggle-content'><h3 id="headline-330-11306" class="ct-headline faq-title-new"><span id="span-2372-11311" class="ct-span" >Who can benefit from Sports PR services?</span><br></h3></div></div><div id="text_block-2347-11311" class="ct-text-block text-faq-new" ><span id="span-2348-11311" class="ct-span" >Sports PR services benefit a wide range of stakeholders, including professional athletes, sports teams, event organizers, sports brands, and even nonprofit organizations in the sports sector. Whether it’s promoting events, managing sponsorships, or building an athlete’s personal brand, Sports PR ensures stakeholders maintain a positive public image and build meaningful connections with their audience.</span></div></div></div></section><div id="code_block-2476-11311" class="ct-code-block" ><!-- --></div><div id="text_block-2478-11311" class="ct-text-block" ><span id="span-2479-11311" class="ct-span oxy-stock-content-styles" ><div class='heateorSssClear'></div><div class='heateor_sss_sharing_container heateor_sss_horizontal_sharing' data-heateor-sss-href='https://prlab.co/sectors/sport-pr-agency/'><div class='heateor_sss_sharing_title' style="font-weight:bold" >PRLab | PR Agency - PR Firm</div><div class="heateor_sss_sharing_ul"><a aria-label="Facebook" class="heateor_sss_facebook" href="https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fprlab.co%2Fsectors%2Fsport-pr-agency%2F" title="Facebook" rel="nofollow noopener" target="_blank" style="font-size:32px!important;box-shadow:none;display:inline-block;vertical-align:middle"><span class="heateor_sss_svg" style="background-color:#0765FE;width:20px;height:20px;border-radius:3px;display:inline-block;opacity:1;float:left;font-size:32px;box-shadow:none;display:inline-block;font-size:16px;padding:0 4px;vertical-align:middle;background-repeat:repeat;overflow:hidden;padding:0;cursor:pointer;box-sizing:content-box"><svg style="display:block;" focusable="false" aria-hidden="true" xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 32 32"><path fill="white" d="M28 16c0-6.627-5.373-12-12-12S4 9.373 4 16c0 5.628 3.875 10.35 9.101 11.647v-7.98h-2.474V16H13.1v-1.58c0-4.085 1.849-5.978 5.859-5.978.76 0 2.072.15 2.608.298v3.325c-.283-.03-.775-.045-1.386-.045-1.967 0-2.728.745-2.728 2.683V16h3.92l-.673 3.667h-3.247v8.245C23.395 27.195 28 22.135 28 16Z"></path></svg></span></a><a aria-label="Linkedin" class="heateor_sss_button_linkedin" href="https://www.linkedin.com/sharing/share-offsite/?url=https%3A%2F%2Fprlab.co%2Fsectors%2Fsport-pr-agency%2F" title="Linkedin" rel="nofollow noopener" target="_blank" style="font-size:32px!important;box-shadow:none;display:inline-block;vertical-align:middle"><span class="heateor_sss_svg heateor_sss_s__default heateor_sss_s_linkedin" style="background-color:#0077b5;width:20px;height:20px;border-radius:3px;display:inline-block;opacity:1;float:left;font-size:32px;box-shadow:none;display:inline-block;font-size:16px;padding:0 4px;vertical-align:middle;background-repeat:repeat;overflow:hidden;padding:0;cursor:pointer;box-sizing:content-box"><svg style="display:block;" focusable="false" aria-hidden="true" xmlns="http://www.w3.org/2000/svg" width="100%" height="100%" viewBox="0 0 32 32"><path d="M6.227 12.61h4.19v13.48h-4.19V12.61zm2.095-6.7a2.43 2.43 0 0 1 0 4.86c-1.344 0-2.428-1.09-2.428-2.43s1.084-2.43 2.428-2.43m4.72 6.7h4.02v1.84h.058c.56-1.058 1.927-2.176 3.965-2.176 4.238 0 5.02 2.792 5.02 6.42v7.395h-4.183v-6.56c0-1.564-.03-3.574-2.178-3.574-2.18 0-2.514 1.7-2.514 3.46v6.668h-4.187V12.61z" fill="white"></path></svg></span></a><a aria-label="X" class="heateor_sss_button_x" href="https://twitter.com/intent/tweet?text=Sport%20PR%20Agency&url=https%3A%2F%2Fprlab.co%2Fsectors%2Fsport-pr-agency%2F" title="X" rel="nofollow noopener" target="_blank" style="font-size:32px!important;box-shadow:none;display:inline-block;vertical-align:middle"><span class="heateor_sss_svg heateor_sss_s__default heateor_sss_s_x" style="background-color:#2a2a2a;width:20px;height:20px;border-radius:3px;display:inline-block;opacity:1;float:left;font-size:32px;box-shadow:none;display:inline-block;font-size:16px;padding:0 4px;vertical-align:middle;background-repeat:repeat;overflow:hidden;padding:0;cursor:pointer;box-sizing:content-box"><svg width="100%" height="100%" style="display:block;" focusable="false" aria-hidden="true" xmlns="http://www.w3.org/2000/svg" viewBox="0 0 32 32"><path fill="white" d="M21.751 7h3.067l-6.7 7.658L26 25.078h-6.172l-4.833-6.32-5.531 6.32h-3.07l7.167-8.19L6 7h6.328l4.37 5.777L21.75 7Zm-1.076 16.242h1.7L11.404 8.74H9.58l11.094 14.503Z"></path></svg></span></a></div><div class="heateorSssClear"></div></div><div class='heateorSssClear'></div><script type="application/ld+json"> { "@context": "https://schema.org", "@type": "Service", "name": "Sports PR Agency", "url": "https://prlab.co/sectors/sport-pr-agency/", "mainEntityOfPage": { "@type": "WebPage", "@id": "https://prlab.co/sectors/sport-pr-agency/" }, "mainEntity": { "@type": "Service", "name": "Sports PR Agency" }, "description": "Tech is altering the world of sports. 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Whether it’s promoting events, managing sponsorships, or building an athlete’s personal brand, Sports PR ensures stakeholders maintain a positive public image and build meaningful connections with their audience." } } ] } </script><p></p> </span></div><section id="section-2591-11286" class=" ct-section" ><div class="ct-section-inner-wrap"><h2 id="headline-2592-11286" class="ct-headline title-2-main">Do you want to <span id="span-2593-11286" class="ct-span" >boost your growth</span> with PR?</h2><div id="text_block-2594-11286" class="ct-text-block text-description-main-page" >We've helped +100 clients achieve their business goals with the power of Strategic PR across key markets. All our PR strategies are custom-made to fit your needs and meet you at the stage of growth you're at. <br></div><a id="link_text-2595-11286" class="ct-link-text btn-2025-big" href="https://prlab.co/contact/" >Get a free quote</a></div></section><section id="section-2473-11286" class=" ct-section" ><div class="ct-section-inner-wrap"><div id="div_block-2474-11286" class="ct-div-block" ><div id="div_block-2475-11286" class="ct-div-block" ><div id="text_block-2476-11286" class="ct-text-block footer-title" >About</div><a id="link_text-2477-11286" class="ct-link-text link-footer-new" href="https://prlab.co/about-us/" >About Us</a><a id="link_text-2478-11286" class="ct-link-text link-footer-new" href="https://prlab.co/resources/case-studies/" >Case studies<br></a><a id="link_text-3847-11286" class="ct-link-text link-footer-new" href="https://prlab.co/about-us/clients/" target="_self" >Clients<br></a><a id="link_text-2479-11286" class="ct-link-text link-footer-new" 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