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MonsterInsights Review: Is It the Right Analytics Tool for You

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Reviews</a> <span class="mobile-hide">| <a class="review-link" href="#expert-review">Our Expert MonsterInsights Review</a></span> </p><p class="solution-details"><span class="solution-type">Marketing</span><mark></mark><span class="solution-users" title="Used by 3 million users">Used by 3 million users </span></p></div><div class="description"><a class="review-link" href="#expert-review" aria-hidden="true" tabindex="-1">Our Expert MonsterInsights Review</a>MonsterInsights it the best Google Analytics solution for WordPress. Get detailed, real-time stats, eCommerce tracking, and form conversion tracking directly in the WordPress dashboard.</div><div class="solution-review-cta">Have you used &quot;MonsterInsights&quot; before? <a href="#respond">Add Your Review</a> to help the community.</div></div><div class="hosting-summary"><div class="pros-cons"><p class="pros-label"><svg width="12" height="12" aria-hidden="true" role="img" focusable="false"><use xlink:href="#regular-thumbs-up"></use></svg>Pros:</p><ul> <li>Quickly and easily install Google Analytics on your WordPress website</li> <li>Get detailed analytics reports directly in the WordPress dashboard</li> <li>eCommerce tracking for WooCommerce, Easy Digital Downloads, GiveWP, MemberPress, and more</li> <li>Form conversion tracking</li> <li>Make Google Analytics GDPR compliant with just a few clicks</li> </ul> <p class="cons-label"><svg width="12" height="12" aria-hidden="true" role="img" focusable="false"><use xlink:href="#regular-thumbs-down"></use></svg>Cons:</p><ul> <li>You'll need to sign up for a separate Google Analytics account</li> <li>Although there is a free Lite version available, most business owners will need to upgrade to Plus or higher</li> </ul> </div><div class="discount"><p class="discount__title">WPBeginner users can get an <strong>exclusive 50% off discount</strong>!</p><a class="wp-block-button__link large" href="https://www.monsterinsights.com/" target="_blank" rel="nofollow">Visit MonsterInsights</a><p class="discount__desc">(this discount will be applied automatically)</p><p class="discount__disclosure"> | <a class="reader-disclosure__link" href="#reader-disclosure">Reader Disclosure</a></p><p class="discount__verified"><svg class="icon-verified"viewBox="0 0 480 86" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M70.2057 48.3677C76.5661 37.686 67.7099 24.8193 53.6206 24.8193C39.4507 24.8193 30.5946 37.686 36.9549 48.3677C32.3658 53.6277 36.6329 61.0725 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"http:\/\/schema.org", "@type": "Review", "name": "MonsterInsights", "datePublished": "2023-09-07T09:54:15-04:00", "dateModified": "2024-09-30T16:03:15-04:00", "reviewBody": "MonsterInsights it the best Google Analytics solution for WordPress. Get detailed, real-time stats, eCommerce tracking, and form conversion tracking directly in the WordPress dashboard.", "itemReviewed": { "@type": "Product", "name": "MonsterInsights", "image": "https:\/\/www.wpbeginner.com\/wp-content\/uploads\/2023\/09\/monsterinsights-review-google.png", "brand": { "@type": "Brand", "name": "MonsterInsights" }, "aggregateRating": { "@type": "AggregateRating", "ratingValue": "5", "ratingCount": "3" } }, "reviewRating": { "@type": "Rating", "ratingValue": "5" }, "author": { "@type": "Person", "name": "Syed Balkhi", "description": "Syed Balkhi is an award winning entrepreneur and the founder of WPBeginner. Syed has over 14 years of experience in the tech industry and developing websites. He has helped thousands of business owners get started with WordPress. Due to his unique background and experiences, he is considered among the leading experts in the web hosting industry." }, "publisher": { "@type": "Organization", "name": "WPBeginner", "logo": { "@type": "ImageObject", "url": "https:\/\/www.wpbeginner.com\/wp-content\/uploads\/2010\/02\/wpbeginner-logo-520.png", "height": "130", "width": "520" } } }</script><article class="type-solution entry" aria-label="MonsterInsights"><header class="entry-header"><h2 id="expert-review" class="entry-title">MonsterInsights Review: Is It the Right Analytics Tool for You</h2><p class="entry-meta"><span>Last seen 8 hours ago</span> <span>Reviewed by: <a href="https://www.wpbeginner.com/author/syedb/">Syed Balkhi</a></span> | <a class="reader-disclosure__link" href="#reader-disclosure">Reader Disclosure</a></p></header><div class="entry-content"> <p>Across our 15+ years of experience, we&#8217;ve tried countless tracking and analytics solutions to help us better understand our audience, and how they&#8217;re engaging with WPBeginner&#8217;s content.</p> <p>With that in mind, we&#8217;re confident that Google Analytics is still the best analytics solution out there. The problem is that many of our readers find it difficult to set up Google Analytics tracking with WordPress, and have asked whether there&#8217;s an easier way to add this analytics solution to their website. </p> <p>With that in mind, we&#8217;re going to examine MonsterInsights. This popular analytics plugin promises to install Google Analytics on any WordPress blog or website, without requiring any custom code or specialist skills. </p> <p>In this MonsterInsights review, we’ll look at its features, support, and pricing, to see if it&#8217;s the right Google Analytics solution for you. </p> <figure class="wp-block-image size-full"><a href="https://www.monsterinsights.com/" target="_blank" rel="noreferrer noopener"><img title="Is MonsterInsights the best Google Analytics plugin for WordPress?" decoding="async" width="680" height="385" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;385&#039;%20viewBox=&#039;0%200%20680%20385&#039;%3E%3C/svg%3E" alt="Is MonsterInsights the best Google Analytics plugin for WordPress?" class="wp-image-211791 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/best-google-analytics.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/best-google-analytics.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/best-google-analytics-300x170.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="Is MonsterInsights the best Google Analytics plugin for WordPress?" decoding="async" width="680" height="385" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/best-google-analytics.png" alt="Is MonsterInsights the best Google Analytics plugin for WordPress?" class="wp-image-211791" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/best-google-analytics.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/best-google-analytics-300x170.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></a></figure> <h4 class="wp-block-heading">What is MonsterInsights?</h4> <p><a href="https://www.monsterinsights.com/" target="_blank" rel="noopener" title="The MonsterInsights Google Analytics plugin for WordPress">MonsterInsights</a>&nbsp;is the&nbsp;<a href="https://www.wpbeginner.com/showcase/7-best-analytics-solutions-for-wordpress-users/" title="Best Analytics Solutions for WordPress Users">best analytics plugin for WordPress</a>&nbsp;that&#8217;s used by over 3 million professionals. It allows you to install Google Analytics on your WordPress website without writing a single line of code.</p> <p>Knowing how your audience interacts with your website is crucial for your success, and MonsterInsights shows this information directly in the WordPress dashboard.</p> <figure class="wp-block-image size-full"><img title="Viewing Google Analytics data in the WordPress dashboard using MonsterInsights" decoding="async" width="680" height="353" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;353&#039;%20viewBox=&#039;0%200%20680%20353&#039;%3E%3C/svg%3E" alt="Viewing Google Analytics data in the WordPress dashboard using MonsterInsights" class="wp-image-212087 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-stats-overview.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-stats-overview.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-stats-overview-300x156.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="Viewing Google Analytics data in the WordPress dashboard using MonsterInsights" decoding="async" width="680" height="353" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-stats-overview.png" alt="Viewing Google Analytics data in the WordPress dashboard using MonsterInsights" class="wp-image-212087" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-stats-overview.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-stats-overview-300x156.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>MonsterInsights&#8217; <a href="https://www.wpbeginner.com/plugins/how-to-add-a-stats-dashboard-on-your-wordpress-site/" title="How to Add a Stats Dashboard On Your WordPress Site">website stats dashboard</a> shows your top traffic sources, top-ranking pages, average session duration, and other <a href="https://www.wpbeginner.com/beginners-guide/10-important-metrics-to-measure-on-your-wordpress-site/" title="Important Metrics to Measure on Your WordPress Site">important metrics</a>. You can use these metrics to do more of what&#8217;s working, so you can get even better results. </p> <p>If you&#8217;re just getting started or have a limited budget, then there is a <a href="https://wordpress.org/plugins/google-analytics-for-wordpress" target="_blank" rel="noopener" title="Free version of MonsterInsights Google Analytics Plugin">MonsterInsights Lite</a> plugin that you can download for free. </p> <figure class="wp-block-image size-full"><a href="https://wordpress.org/plugins/google-analytics-for-wordpress/" target="_blank" rel="noreferrer noopener"><img title="The free MonsterInsights WordPress plugin" decoding="async" width="680" height="308" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;308&#039;%20viewBox=&#039;0%200%20680%20308&#039;%3E%3C/svg%3E" alt="The free MonsterInsights WordPress plugin" class="wp-image-212736 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-free-wordpress.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-free-wordpress.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-free-wordpress-300x136.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="The free MonsterInsights WordPress plugin" decoding="async" width="680" height="308" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-free-wordpress.png" alt="The free MonsterInsights WordPress plugin" class="wp-image-212736" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-free-wordpress.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-free-wordpress-300x136.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></a></figure> <p>This plugin offers all the basic features you&#8217;ll need to <a href="https://www.wpbeginner.com/beginners-guide/how-to-install-google-analytics-in-wordpress/" title="How to Install Google Analytics in WordPress for Beginners">install Google Analytics in WordPress</a>, and track many essential metrics. This includes your top-referring domains, the number of new and returning visitors, and your total pageviews. </p> <p>However, if you want to track advanced metrics such as your WooCommerce and form conversion rates, or <a href="https://www.wpbeginner.com/wp-tutorials/how-to-set-up-google-ads-conversion-tracking-in-wordpress/" title="How to Set Up Google Ads Conversion Tracking in WordPress">set up Google Ads conversion tracking</a>, then you&#8217;ll need the premium MonsterInsights plugin. </p> <figure class="wp-block-image size-full"><img title="eCommerce tracking, in the WordPress dashboard" decoding="async" width="680" height="299" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;299&#039;%20viewBox=&#039;0%200%20680%20299&#039;%3E%3C/svg%3E" alt="eCommerce tracking, in the WordPress dashboard" class="wp-image-212088 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/ecommerce-report-monsterinsights.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/ecommerce-report-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/ecommerce-report-monsterinsights-300x132.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="eCommerce tracking, in the WordPress dashboard" decoding="async" width="680" height="299" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/ecommerce-report-monsterinsights.png" alt="eCommerce tracking, in the WordPress dashboard" class="wp-image-212088" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/ecommerce-report-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/ecommerce-report-monsterinsights-300x132.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <h4 class="wp-block-heading">MonsterInsights Review: Why Use It in WordPress?</h4> <p>Ever wonder how visitors find your website and what content resonates with them? Google Analytics can help you answer those questions, but it isn&#8217;t always easy to add GA tracking codes to WordPress. </p> <p>In this MonsterInsights review, we&#8217;ll look at all the reasons why you should choose it as your Google Analytics plugin. </p> <p><strong>1. Easily Install Google Analytics</strong></p> <p>If you don&#8217;t use a plugin, then you’ll need to&nbsp;<a href="https://www.wpbeginner.com/plugins/how-to-easily-add-custom-code-in-wordpress-without-breaking-your-site/" title="How to Easily Add Custom Code in WordPress (Without Breaking Your Site)">add a code snippet</a>&nbsp;to your WordPress website in order to use Google Analytics. However, editing your website&#8217;s code directly can cause all sorts of <a href="https://www.wpbeginner.com/common-wordpress-errors-and-how-to-fix-them/" title="Most Common WordPress Errors and How to Fix Them">common WordPress errors</a>, or even make your site completely inaccessible.</p> <p>Even misplacing the Google Analytics code can prevent it from tracking your users or even skewing your Analytics data.</p> <p>Thankfully, MonsterInsights makes it easy to install Google Analytics. To get started, you simply need to install and activate MonsterInsights, just like any other WordPress plugin. For more details, see our step-by-step guide on&nbsp;<a href="https://www.wpbeginner.com/beginners-guide/step-by-step-guide-to-install-a-wordpress-plugin-for-beginners/" title="How to Install a WordPress Plugin – Step by Step for Beginners">how to install a WordPress plugin</a>.</p> <p>Upon activation, MonsterInsights&#8217; user-friendly setup wizard will show you how to connect Google Analytics to WordPress. </p> <figure class="wp-block-image size-full"><img title="The MonsterInsights setup wizard" decoding="async" width="680" height="385" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;385&#039;%20viewBox=&#039;0%200%20680%20385&#039;%3E%3C/svg%3E" alt="The MonsterInsights setup wizard" class="wp-image-212053 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-setup-wizard.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-setup-wizard.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-setup-wizard-300x170.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="The MonsterInsights setup wizard" decoding="async" width="680" height="385" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-setup-wizard.png" alt="The MonsterInsights setup wizard" class="wp-image-212053" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-setup-wizard.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-setup-wizard-300x170.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>Simply enter some basic information about your <a href="https://www.wpbeginner.com/start-a-wordpress-blog/" title="How to Start a WordPress Blog (Beginner’s Guide)">WordPress blog</a> or website, and then type in your Google username and password. </p> <p>MonsterInsights will then go ahead and install the Google Analytics code for you. </p> <figure class="wp-block-image size-full"><img title="How to connect WordPress to Google Analytics using MonsterInsights" decoding="async" width="680" height="369" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;369&#039;%20viewBox=&#039;0%200%20680%20369&#039;%3E%3C/svg%3E" alt="How to connect WordPress to Google Analytics using MonsterInsights" class="wp-image-212090 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/connect-monsterinsights-wordpress.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/connect-monsterinsights-wordpress.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/connect-monsterinsights-wordpress-300x163.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="How to connect WordPress to Google Analytics using MonsterInsights" decoding="async" width="680" height="369" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/connect-monsterinsights-wordpress.png" alt="How to connect WordPress to Google Analytics using MonsterInsights" class="wp-image-212090" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/connect-monsterinsights-wordpress.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/connect-monsterinsights-wordpress-300x163.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>For more details, please see our guide on&nbsp;<a href="https://www.wpbeginner.com/beginners-guide/how-to-install-google-analytics-in-wordpress/" title="How to Install Google Analytics in WordPress for Beginners">how to add Google Analytics to WordPress</a>.</p> <p>The default MonsterInsights settings should work well for most websites. However, there are some more advanced options that unlock additional features. For example, if you&#8217;re an affiliate marketer then you can start <a href="https://www.wpbeginner.com/wp-tutorials/how-to-track-link-clicks-and-button-clicks-in-wordpress/" title="How to Track Link Clicks and Button Clicks in WordPress (Easy Way)">tracking your affiliate links</a>.</p> <figure class="wp-block-image size-full"><img title="How to set up affiliate link tracking in WordPress" decoding="async" width="680" height="337" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;337&#039;%20viewBox=&#039;0%200%20680%20337&#039;%3E%3C/svg%3E" alt="How to set up affiliate link tracking in WordPress" class="wp-image-212268 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/affiliate-tracking-monsterinsights.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/affiliate-tracking-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/affiliate-tracking-monsterinsights-300x150.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="How to set up affiliate link tracking in WordPress" decoding="async" width="680" height="337" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/affiliate-tracking-monsterinsights.png" alt="How to set up affiliate link tracking in WordPress" class="wp-image-212268" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/affiliate-tracking-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/affiliate-tracking-monsterinsights-300x150.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>If you share the WordPress dashboard with other people, then you can choose the <a href="https://www.wpbeginner.com/beginners-guide/wordpress-user-roles-and-permissions/" title="Beginner’s Guide to WordPress User Roles and Permissions">WordPress user roles</a> who&#8217;ll have access to your Google Analytics reports.</p> <p><strong>2. See Google Analytics Data Inside WordPress</strong></p> <p>Google Analytics collects lots of information about your <a href="https://www.wpbeginner.com/beginners-guide/how-to-check-website-traffic-for-any-site-best-tools/" title="How to Check Website Traffic for Any Site">website traffic</a>, <a href="https://www.wpbeginner.com/wp-tutorials/how-to-track-link-clicks-and-button-clicks-in-wordpress/" title="How to Track Link Clicks and Button Clicks in WordPress (Easy Way)">link clicks and button clicks</a>, conversion rates, and more. However, all this data can make it difficult to find the exact information that matters to your business.</p> <p>With MonsterInsights&#8217;&nbsp;<a href="https://www.wpbeginner.com/plugins/how-to-add-a-stats-dashboard-on-your-wordpress-site/" title="How to Add a Stats Dashboard On Your WordPress Site">dashboard reports</a>, you can see how well your site is performing without having to leave WordPress or look through complicated Google Analytics reports. </p> <p>Instead, you can make informed decisions based on data that&#8217;s easily available inside your WordPress dashboard.</p> <figure class="wp-block-image size-full"><img title="Analytics data, inside the WordPress dashboard" decoding="async" width="680" height="355" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;355&#039;%20viewBox=&#039;0%200%20680%20355&#039;%3E%3C/svg%3E" alt="Analytics data, inside the WordPress dashboard" class="wp-image-212062 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/dashboard-reports-monsterinsights.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/dashboard-reports-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/dashboard-reports-monsterinsights-300x157.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="Analytics data, inside the WordPress dashboard" decoding="async" width="680" height="355" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/dashboard-reports-monsterinsights.png" alt="Analytics data, inside the WordPress dashboard" class="wp-image-212062" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/dashboard-reports-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/dashboard-reports-monsterinsights-300x157.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>MonsterInsights also comes with lots of different reports, covering specific types of data and use cases. To start, you can get a quick overview of your top referral sites, so you can see how visitors are finding your site. </p> <p>You can also learn more about your visitors, including the countries where they&#8217;re located, and the devices they&#8217;re using. </p> <figure class="wp-block-image size-full"><img title="Analyzing traffic sources using MonsterInsights" decoding="async" width="680" height="313" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;313&#039;%20viewBox=&#039;0%200%20680%20313&#039;%3E%3C/svg%3E" alt="Analyzing traffic sources using MonsterInsights" class="wp-image-212063 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/traffic-sources-monsterinsight.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/traffic-sources-monsterinsight.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/traffic-sources-monsterinsight-300x138.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="Analyzing traffic sources using MonsterInsights" decoding="async" width="680" height="313" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/traffic-sources-monsterinsight.png" alt="Analyzing traffic sources using MonsterInsights" class="wp-image-212063" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/traffic-sources-monsterinsight.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/traffic-sources-monsterinsight-300x138.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>If you <a href="https://www.wpbeginner.com/wp-tutorials/how-to-create-a-landing-page-with-wordpress/" title="How to Create a Landing Page With WordPress">create landing pages</a>, then you can also see your top-performing pages. You can then try re-using elements from these high-converting designs, to see whether you get the same results. For example, you might use the same layout or a similar <a href="https://www.wpbeginner.com/plugins/how-to-add-buttons-in-wordpress-without-using-shortcodes/" title="How to Add Call to Action Buttons in WordPress (Without Code)">call to action button</a>.</p> <p>If you&#8217;re <a href="https://www.wpbeginner.com/wp-tutorials/how-to-build-an-amazon-affiliate-store-using-wordpress/" title="How to Build an Amazon Affiliate Store Using WordPress">building an Amazon affiliate store</a> or affiliate marketing site, then you can see which links are getting the most engagement and include them more often or create more content around those products.</p> <figure class="wp-block-image size-full"><img title="Tracking affiliate links using MonsterInsights" decoding="async" width="680" height="371" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;371&#039;%20viewBox=&#039;0%200%20680%20371&#039;%3E%3C/svg%3E" alt="Tracking affiliate links using MonsterInsights" class="wp-image-212064 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/affiliate-links-report.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/affiliate-links-report.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/affiliate-links-report-300x164.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="Tracking affiliate links using MonsterInsights" decoding="async" width="680" height="371" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/affiliate-links-report.png" alt="Tracking affiliate links using MonsterInsights" class="wp-image-212064" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/affiliate-links-report.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/affiliate-links-report-300x164.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>There are also reports that you can use to monitor your WordPress SEO, <a href="https://www.wpbeginner.com/beginners-guide/how-to-properly-run-a-website-speed-test-best-tools/" title="How to Properly Run a Website Speed Test (Best Tools)">measure page load times</a>, and much more.</p> <p><strong>3. Set Up Advanced Tracking in Google Analytics</strong></p> <p>With MonsterInsights, you can configure advanced tracking that Google Analytics either doesn&#8217;t support by default, or that&#8217;s difficult to set up. </p> <p>For example, MonsterInsights&#8217; eCommerce addon allows you&nbsp;to <a href="https://www.wpbeginner.com/plugins/how-to-properly-set-up-ecommerce-tracking-in-wordpress/" title="How To Properly Set Up eCommerce Tracking In WordPress">set up eCommerce tracking</a>&nbsp;in just a few clicks. </p> <figure class="wp-block-image size-full"><img title="How to set up eCommerce tracking on a WooCommerce store" decoding="async" width="680" height="298" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;298&#039;%20viewBox=&#039;0%200%20680%20298&#039;%3E%3C/svg%3E" alt="How to set up eCommerce tracking on a WooCommerce store" class="wp-image-212068 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/ecommerce-tracking-monsterinsights.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/ecommerce-tracking-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/ecommerce-tracking-monsterinsights-300x131.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="How to set up eCommerce tracking on a WooCommerce store" decoding="async" width="680" height="298" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/ecommerce-tracking-monsterinsights.png" alt="How to set up eCommerce tracking on a WooCommerce store" class="wp-image-212068" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/ecommerce-tracking-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/ecommerce-tracking-monsterinsights-300x131.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>You can see how many times customers added a particular product to their <a href="https://www.wpbeginner.com/wp-tutorials/how-to-create-a-custom-woocommerce-cart-page/" title="How to Create a Custom WooCommerce Cart Page (No Coding)">shopping cart</a>, and how many customers removed that product from their cart.</p> <p>This insight can help you find your most popular products, so you can feature them in your landing pages, online ads, <a href="https://www.wpbeginner.com/beginners-guide/how-to-create-an-email-newsletter/" title="How to Create an Email Newsletter the RIGHT WAY (Step by Step)">email newsletters</a>, and other campaigns. </p> <figure class="wp-block-image size-full"><img title="Tracking WooCommerce and eCommerce conversions on your online store" decoding="async" width="680" height="63" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;63&#039;%20viewBox=&#039;0%200%20680%2063&#039;%3E%3C/svg%3E" alt="Tracking WooCommerce and eCommerce conversions on your online store" class="wp-image-212072 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/woocommerce-tracking-monsterinsights.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/woocommerce-tracking-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/woocommerce-tracking-monsterinsights-300x28.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="Tracking WooCommerce and eCommerce conversions on your online store" decoding="async" width="680" height="63" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/woocommerce-tracking-monsterinsights.png" alt="Tracking WooCommerce and eCommerce conversions on your online store" class="wp-image-212072" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/woocommerce-tracking-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/woocommerce-tracking-monsterinsights-300x28.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>You could even use this information to identify products that aren&#8217;t performing so well, and then create campaigns to promote those products. For example, you might add them to cross-sell or <a href="https://www.wpbeginner.com/wp-tutorials/how-to-upsell-products-in-woocommerce/" title="How to Upsell Products in WooCommerce (Easy Ways)">upsell campaigns</a>, to try and get more sales or clear your inventory. </p> <p>MonsterInsights also shows the percentage of <a href="https://www.wpbeginner.com/wp-tutorials/ways-to-recover-woocommerce-abandoned-cart-sales/" title="Ways to Recover WooCommerce Abandoned Cart Sales">abandoned cart sales</a>, the percentage of new customers compared to returning customers, and more.</p> <p>Without MonsterInsights, most online store owners would need to <a href="https://www.wpbeginner.com/beginners-guide/how-to-install-and-setup-google-tag-manager-in-wordpress/" title="How to Install and Setup Google Tag Manager in WordPress">set up the Google Tag Manager</a> or hire a specialist developer in order to properly use eCommerce tracking in Google Analytics.</p> <p>If you <a href="https://www.wpbeginner.com/showcase/best-platforms-to-sell-digital-products-easily/" title="Best Platforms to Easily Sell Digital Products (Compared)">sell digital products</a>, then MonsterInsights makes it easy to track file downloads. By default, MonsterInsights shows the total downloads for doc, pdf, ppt, zip, xls, docx, pptx, and xlsx files. </p> <p>However, it&#8217;s easy to add more extensions if you sell different types of files. </p> <p>As we&#8217;ve already seen in this MonsterInsights review, this can help you identify the top-performing products, so you can feature them more heavily in your <a href="https://www.wpbeginner.com/showcase/best-email-marketing-services/" title="Best Email Marketing Services for Small Business">email marketing</a>, online ads, and other campaigns. </p> <figure class="wp-block-image size-full"><img title="How to track digital downloads using MonsterInsights" decoding="async" width="680" height="246" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;246&#039;%20viewBox=&#039;0%200%20680%20246&#039;%3E%3C/svg%3E" alt="How to track digital downloads using MonsterInsights" class="wp-image-212078 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-download-tracking.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-download-tracking.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-download-tracking-300x109.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="How to track digital downloads using MonsterInsights" decoding="async" width="680" height="246" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-download-tracking.png" alt="How to track digital downloads using MonsterInsights" class="wp-image-212078" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-download-tracking.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-download-tracking-300x109.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>It can also help you find products that are under-performing. You can then either promote these digital products more heavily, or stop creating that kind of content. </p> <p>If you use forms to <a href="https://www.wpbeginner.com/plugins/best-lead-generation-wordpress-plugins-powerful/" title="Best Lead Generation WordPress Plugins (Compared)">generate leads</a> and conversions, then it&#8217;s important to track how well each form is performing. </p> <p>The&nbsp;<a href="https://www.monsterinsights.com/addon/forms/" target="_blank" rel="noopener" title="The MonsterInsights Forms addon">MonsterInsights Forms addon</a>&nbsp;allows you to easily track your form views and conversions.</p> <figure class="wp-block-image size-full"><img title="Extending MonsterInsights with premium addons" decoding="async" width="680" height="379" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;379&#039;%20viewBox=&#039;0%200%20680%20379&#039;%3E%3C/svg%3E" alt="Extending MonsterInsights with premium addons" class="wp-image-213933 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-forms-addon.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-forms-addon.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-forms-addon-300x167.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="Extending MonsterInsights with premium addons" decoding="async" width="680" height="379" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-forms-addon.png" alt="Extending MonsterInsights with premium addons" class="wp-image-213933" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-forms-addon.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-forms-addon-300x167.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>It works well with all the&nbsp;<a href="https://www.wpbeginner.com/plugins/5-best-contact-form-plugins-for-wordpress-compared/" title="Best Contact Form Plugins for WordPress Compared">best WordPress contact form plugins</a>, including <a href="https://wpforms.com" target="_blank" rel="noopener" title="WPForms - Drag &amp; Drop WordPress Form Builder">WPForms</a>.</p> <p>MonsterInsights will even show this information inside the WordPress dashboard, so it&#8217;s always within easy reach. </p> <figure class="wp-block-image size-full"><img title="A MonsterInsights form conversion report" decoding="async" width="680" height="276" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;276&#039;%20viewBox=&#039;0%200%20680%20276&#039;%3E%3C/svg%3E" alt="A MonsterInsights form conversion report" class="wp-image-212083 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/forms-report-monsterinsights.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/forms-report-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/forms-report-monsterinsights-300x122.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="A MonsterInsights form conversion report" decoding="async" width="680" height="276" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/forms-report-monsterinsights.png" alt="A MonsterInsights form conversion report" class="wp-image-212083" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/forms-report-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/forms-report-monsterinsights-300x122.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>If you create videos, then you can use the Media addon to&nbsp;<a href="https://www.wpbeginner.com/plugins/how-to-track-video-analytics-in-wordpress/" title="https://www.wpbeginner.com/plugins/5-best-contact-form-plugins-for-wordpress-compared/">track your YouTube videos</a> and Vimeo videos.</p> <p>This addon allows you to see exactly how many views these videos are getting on your WordPress website, compared to the third-party platform where the video is hosted, such as YouTube or Vimeo. </p> <figure class="wp-block-image size-full"><img title="MonsterInsights&#039; media analytics report" decoding="async" width="680" height="368" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;368&#039;%20viewBox=&#039;0%200%20680%20368&#039;%3E%3C/svg%3E" alt="MonsterInsights&#039; media analytics report" class="wp-image-212084 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-media-analytics.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-media-analytics.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-media-analytics-300x162.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="MonsterInsights&#039; media analytics report" decoding="async" width="680" height="368" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-media-analytics.png" alt="MonsterInsights' media analytics report" class="wp-image-212084" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-media-analytics.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-media-analytics-300x162.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>For more on this topic, please see our guide on <a href="https://www.wpbeginner.com/beginners-guide/how-to-easily-embed-videos-in-wordpress-blog-posts/" title="How to Easily Embed Videos in WordPress Blog Posts">how to easily embed videos in WordPress</a>. </p> <p><strong>4. Integrates Seamlessly with Google Analytics 4 (GA4)</strong></p> <p>This MonsterInsights review won&#8217;t be complete without talking about Google Analytics 4 (GA4), which is the latest version of Google’s web analytics platform. It comes with a ton of new reporting features and insights, allowing you to track websites and apps from the same account. </p> <p>With MonsterInsights, it&#8217;s easy to set up a GA4 property and start benefiting from the latest reports, tracking, and advanced features. </p> <figure class="wp-block-image size-full"><img title="Adding Google Analytics 4 to your WordPress website" decoding="async" width="680" height="370" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;370&#039;%20viewBox=&#039;0%200%20680%20370&#039;%3E%3C/svg%3E" alt="Adding Google Analytics 4 to your WordPress website" class="wp-image-212734 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/ga4-property-monsterinsights.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/ga4-property-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/ga4-property-monsterinsights-300x163.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="Adding Google Analytics 4 to your WordPress website" decoding="async" width="680" height="370" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/ga4-property-monsterinsights.png" alt="Adding Google Analytics 4 to your WordPress website" class="wp-image-212734" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/ga4-property-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/ga4-property-monsterinsights-300x163.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>To get started with Google Analytics 4, please see our <a href="https://www.wpbeginner.com/beginners-guide/ultimate-guide-to-ga4-in-wordpress-for-beginners/" title="The Ultimate Guide to GA4 in WordPress for Beginners">ultimate guide to GA4 in WordPress</a>. </p> <p><strong>5. GDPR Compliance</strong></p> <p>In 2018, the European Union (EU) introduced a General Data Protection Regulation (GDPR) law that affects many websites and <a href="https://www.wpbeginner.com/beginners-guide/proven-and-easy-to-start-online-business-ideas-that-make-money/" title="Low Cost and Easy Online Business Ideas that Make Money">online businesses</a>.</p> <p>According to GDPR, you must obtain explicit consent before collecting or processing any personal information of an EU resident or citizen. This means visitors must give you permission to collect their data. </p> <p>With that in mind, Google Analytics is&nbsp;not&nbsp;GDPR compliant by default.</p> <p>If you break GDPR then you may get a fine, or possibly even jail time. With that said, it&#8217;s important to <a href="https://www.wpbeginner.com/beginners-guide/the-ultimate-guide-to-wordpress-and-gdpr-compliance-everything-you-need-to-know/" title="The Ultimate Guide to WordPress and GDPR Compliance – Everything You Need to Know">make your WordPress website GDPR compliant</a>. </p> <p>If you purchase a premium MonsterInsights license then you&#8217;ll get access to the <a href="https://www.monsterinsights.com/addon/eu-compliance/" target="_blank" rel="noopener" title="EU Compliance Addon for MonsterInsights">EU Compliance Addon for MonsterInsights</a>. This addon can anonymize user information and make your website GDPR-compliant.</p> <figure class="wp-block-image size-full"><img title="How to make Google Analytics GDPR compliant" decoding="async" width="680" height="375" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;375&#039;%20viewBox=&#039;0%200%20680%20375&#039;%3E%3C/svg%3E" alt="How to make Google Analytics GDPR compliant" class="wp-image-212085 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/eu-compliance-monsterinsights.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/eu-compliance-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/eu-compliance-monsterinsights-300x165.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="How to make Google Analytics GDPR compliant" decoding="async" width="680" height="375" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/eu-compliance-monsterinsights.png" alt="How to make Google Analytics GDPR compliant" class="wp-image-212085" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/eu-compliance-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/eu-compliance-monsterinsights-300x165.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>If you do need to collect personal data from visitors, then the addon also&nbsp;integrates seamlessly with popular <a href="https://www.wpbeginner.com/plugins/add-cookies-popup-wordpress/" title="cHow to Add a Cookies Popup in WordPress for GDPR/CCPA">cookie popup</a> plugins, including <a href="https://www.wpbeginner.com/refer/complianz/" target="_blank" rel="noopener nofollow" title="Complianz">Complianz</a>.</p> <p>In this way, you can collect personally-identifiable information without breaking GDPR, and risking a big fine. </p> <p>It&#8217;s also worth noting that MonsterInsights integrates seamlessly with other GDPR-compliant plugins. For example, you can use WPForms to <a href="https://www.wpbeginner.com/plugins/how-to-create-gdpr-compliant-forms-in-wordpress/" title="How to Create GDPR Compliant Forms in WordPress">create GDPR complaint forms</a>, and then track your form conversion rates in MonsterInsights with the GDPR addon. </p> <p><strong>6. Check Your Website Speed Inside WordPress Dashboard</strong></p> <p>There are many factors that can impact your <a href="https://www.wpbeginner.com/wordpress-seo/" title="Ultimate WordPress SEO Guide for Beginners (Step by Step)">WordPress SEO</a>, including your website&#8217;s speed and performance.</p> <p>If your site is slow to load, then search engines such as Google may show your content lower in the search results. By <a href="https://www.wpbeginner.com/wordpress-performance-speed/" title="The Ultimate Guide to Boost WordPress Speed &amp; Performance">boosting your WordPress speed and performance</a>, you can often improve your search engine rankings.</p> <p>Your site&#8217;s speed also has a big impact on the user experience. In fact, according to our <a href="https://www.wpbeginner.com/research/web-design-industry-statistics-and-latest-trends/" title="Web Design Industry Statistics and Latest Trends">web design industry statistics</a>, pages that load within 2 seconds have an average 9% bounce rate. If your page takes 6 seconds to load, then that bounce rate goes up to 46%.</p> <p>To help track your site&#8217;s performance, MonsterInsights comes with a Site Speed report that measures loading times for mobile and desktop. </p> <p>The report shows an overall score so you can see how well your site is performing at a glance. </p> <figure class="wp-block-image size-full"><img title="Viewing speed and performance metrics in the WordPress dashboard" decoding="async" width="680" height="346" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;346&#039;%20viewBox=&#039;0%200%20680%20346&#039;%3E%3C/svg%3E" alt="Viewing speed and performance metrics in the WordPress dashboard" class="wp-image-212086 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/site-speed-report.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/site-speed-report.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/site-speed-report-300x153.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="Viewing speed and performance metrics in the WordPress dashboard" decoding="async" width="680" height="346" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/site-speed-report.png" alt="Viewing speed and performance metrics in the WordPress dashboard" class="wp-image-212086" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/site-speed-report.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/site-speed-report-300x153.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>MonsterInsights also creates an actionable &#8216;How to improve&#8217; checklist.</p> <p>Simply follow these recommendations to improve your Site Speed score.</p> <figure class="wp-block-image size-full"><img title="Getting actionable insights on site speed using MonsterInsights" decoding="async" width="680" height="203" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;203&#039;%20viewBox=&#039;0%200%20680%20203&#039;%3E%3C/svg%3E" alt="Getting actionable insights on site speed using MonsterInsights" class="wp-image-213940 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-actionable-insights.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-actionable-insights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-actionable-insights-300x90.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="Getting actionable insights on site speed using MonsterInsights" decoding="async" width="680" height="203" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-actionable-insights.png" alt="Getting actionable insights on site speed using MonsterInsights" class="wp-image-213940" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-actionable-insights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-actionable-insights-300x90.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p><strong>7. Display Popular Posts and Products Anywhere on Your Site</strong></p> <p>MonsterInsights has widgets that can show your site&#8217;s best content to visitors. In this way, you can often <a href="https://www.wpbeginner.com/beginners-guide/how-to-increase-pageviews-and-reduce-bounce-rate-in-wordpress/" title="How to Increase Pageviews and Reduce Bounce Rate in WordPress">increase pageviews and reduce bounce rate in WordPress</a>. </p> <p>If you run a WooCommerce store, then MonsterInsights comes with a Popular Products widget. This widget allows you to <a href="https://www.wpbeginner.com/wp-tutorials/how-to-display-popular-products-on-woocommerce-product-pages/" title="How to Display Popular Products on WooCommerce Product Pages">display popular WooCommerce products</a> on any page, post, or widget-ready area.</p> <figure class="wp-block-image size-full"><img title="Showing best-selling products on your WooCommerce store using MonsterInsights" decoding="async" width="680" height="385" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;385&#039;%20viewBox=&#039;0%200%20680%20385&#039;%3E%3C/svg%3E" alt="Showing best-selling products on your WooCommerce store using MonsterInsights" class="wp-image-212320 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-popular-products.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-popular-products.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-popular-products-300x170.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="Showing best-selling products on your WooCommerce store using MonsterInsights" decoding="async" width="680" height="385" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-popular-products.png" alt="Showing best-selling products on your WooCommerce store using MonsterInsights" class="wp-image-212320" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-popular-products.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-popular-products-300x170.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>The widget is fully-customizable, so you can specify how many products to show, any products or categories you want to exclude, <a href="https://www.wpbeginner.com/wp-tutorials/how-to-change-the-text-color-in-wordpress-easy-methods/" title="How to Change the Text Color in WordPress (Easy Methods)">change the text color</a>, and more.</p> <p>There&#8217;s even an &#8216;Automatic Placement&#8217; setting that will automatically add the widget to all your <a href="https://www.wpbeginner.com/wp-tutorials/woocommerce-tutorial-ultimate-guide/" title="WooCommerce Made Simple: A Step-by-Step Tutorial [+ Resources]">WooCommerce</a> product pages.</p> <figure class="wp-block-image size-full"><img title="MonsterInsights&#039; automatic placement settings" decoding="async" width="680" height="280" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;280&#039;%20viewBox=&#039;0%200%20680%20280&#039;%3E%3C/svg%3E" alt="MonsterInsights&#039; automatic placement settings" class="wp-image-213944 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/embed-options-monsterinsights.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/embed-options-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/embed-options-monsterinsights-300x124.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="MonsterInsights&#039; automatic placement settings" decoding="async" width="680" height="280" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/embed-options-monsterinsights.png" alt="MonsterInsights' automatic placement settings" class="wp-image-213944" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/embed-options-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/embed-options-monsterinsights-300x124.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>Similarly, if you write articles then MonsterInsights can <a href="https://www.wpbeginner.com/wp-tutorials/display-popular-posts-by-day-week-month-and-all-time-in-wordpress/" title="How to Display Popular Posts by Day, Week, and Month in WordPress">display your most popular posts</a>. </p> <p>Once again, you can customize the built-in Popular Posts widget by <a href="https://www.wpbeginner.com/wp-tutorials/how-to-change-background-color-in-wordpress-beginners-guide/" title="How to Change Background Color in WordPress (Beginner’s Guide)">changing the background color</a>, excluding post categories, and more. </p> <p>There are lots of templates you can choose from, too.</p> <figure class="wp-block-image size-full"><img title="Showing popular products on your online marketplace or store" decoding="async" width="680" height="342" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;342&#039;%20viewBox=&#039;0%200%20680%20342&#039;%3E%3C/svg%3E" alt="Showing popular products on your online marketplace or store" class="wp-image-213942 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-popular-posts-1.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-popular-posts-1.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-popular-posts-1-300x150.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="Showing popular products on your online marketplace or store" decoding="async" width="680" height="342" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-popular-posts-1.png" alt="Showing popular products on your online marketplace or store" class="wp-image-213942" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-popular-posts-1.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-popular-posts-1-300x150.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>You can also automatically embed this widget in your posts using the &#8216;Automatic Placement&#8217; feature, or add it to your site using the provided block or shortcode.</p> <p>For more information, please see our guide on <a href="https://www.wpbeginner.com/wp-tutorials/how-to-add-a-shortcode-in-wordpress/" title="How to Add a Shortcode in WordPress (Beginner’s Guide)">how to add a shortcode in WordPress</a>. </p> <p><strong>8. AI Insights</strong></p> <p>One of the coolest things about MonsterInsights is how it uses <a href="https://www.wpbeginner.com/showcase/wordpress-plugins-using-artificial-intelligence-and-machine-learning/" title="10 WordPress Plugins Using Artificial Intelligence &amp; Machine Learning">artificial intelligence</a> to make understanding your website data super easy.</p> <p>With its AI Insights feature, you get automatic updates about your site&#8217;s performance delivered right to your WordPress dashboard. </p> <p>This powerful feature keeps track of trends and changes in your traffic, then highlights 3 key insights based on what it sees. Want to dive deeper? Just click on the &#8216;Generate Insights&#8217; button to uncover 3 more observations.</p> <p>This is an easy way to see what&#8217;s going on with your website at-a-glance. It&#8217;s especially useful if you&#8217;re new to analytics because it presents complex information in a clear, concise way.</p> <figure class="wp-block-image size-full"><img title="MonsterInsights AI Insights feature" decoding="async" width="680" height="422" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;422&#039;%20viewBox=&#039;0%200%20680%20422&#039;%3E%3C/svg%3E" alt="MonsterInsights AI Insights feature" class="wp-image-304955 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2022/10/ai-insights-wide-2.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2022/10/ai-insights-wide-2.png 680w, https://www.wpbeginner.com/wp-content/uploads/2022/10/ai-insights-wide-2-300x186.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="MonsterInsights AI Insights feature" decoding="async" width="680" height="422" src="https://www.wpbeginner.com/wp-content/uploads/2022/10/ai-insights-wide-2.png" alt="MonsterInsights AI Insights feature" class="wp-image-304955" srcset="https://www.wpbeginner.com/wp-content/uploads/2022/10/ai-insights-wide-2.png 680w, https://www.wpbeginner.com/wp-content/uploads/2022/10/ai-insights-wide-2-300x186.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>In addition, there&#8217;s also a Conversations AI feature that lets you ask any question about your website stats. </p> <p>For example, you can ask what your top traffic sources are, what the conversion rate is for a particular landing page, how much revenue you&#8217;ve earned on a specific product, and more. </p> <figure class="wp-block-image size-full"><img title="Ask Conversations AI any question about your analytics" decoding="async" width="680" height="477" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;477&#039;%20viewBox=&#039;0%200%20680%20477&#039;%3E%3C/svg%3E" alt="Ask Conversations AI any question about your analytics" class="wp-image-305487 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2020/05/conversations-ai3.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2020/05/conversations-ai3.png 680w, https://www.wpbeginner.com/wp-content/uploads/2020/05/conversations-ai3-300x210.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="Ask Conversations AI any question about your analytics" decoding="async" width="680" height="477" src="https://www.wpbeginner.com/wp-content/uploads/2020/05/conversations-ai3.png" alt="Ask Conversations AI any question about your analytics" class="wp-image-305487" srcset="https://www.wpbeginner.com/wp-content/uploads/2020/05/conversations-ai3.png 680w, https://www.wpbeginner.com/wp-content/uploads/2020/05/conversations-ai3-300x210.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>MonsterInsights will then analyze your data for you and provide an answer, no more digging through reports to find the information you need. </p> <p><strong>9. Scroll Depth Tracking</strong></p> <p>MonsterInsights offers <a href="https://www.wpbeginner.com/wp-tutorials/how-to-add-scroll-depth-tracking-in-wordpress-with-google-analytics/" title="How to Add Scroll Depth Tracking in WordPress with Google Analytics">scroll depth tracking</a>, so you can track how far visitors scroll on each page. This information helps you see if people are actually scrolling all the way through your posts, and identify any points where your audience tends to lose interest. </p> <figure class="wp-block-image size-full"><img title="Tracking scroll-depth using MonsterInsights" decoding="async" width="680" height="301" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;301&#039;%20viewBox=&#039;0%200%20680%20301&#039;%3E%3C/svg%3E" alt="Tracking scroll-depth using MonsterInsights" class="wp-image-212311 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/scroll-depth-monsterinsights.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/scroll-depth-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/scroll-depth-monsterinsights-300x133.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="Tracking scroll-depth using MonsterInsights" decoding="async" width="680" height="301" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/scroll-depth-monsterinsights.png" alt="Tracking scroll-depth using MonsterInsights" class="wp-image-212311" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/scroll-depth-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/scroll-depth-monsterinsights-300x133.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>You can use this insight to optimize your content for more engagement and conversions. For example, you may shorten your posts, or place different content above the &#8216;fold,&#8217; which is the area visitors see before they start scrolling.</p> <p>If you&#8217;re <a href="https://www.wpbeginner.com/wp-tutorials/how-to-create-a-sales-page-in-wordpress-that-converts/" title="How to Create a Sales Page in WordPress (That Converts)">creating sales pages</a>, then scroll tracking can help you perfectly position important content such as your call to action or <a href="https://www.wpbeginner.com/plugins/how-to-create-a-custom-user-registration-form-in-wordpress/" title="How to Create a Custom User Registration Form in WordPress">user registration form</a> to get more conversions.</p> <p>You can even use MonsterInsights&#8217; scroll tracking to perform <a href="https://www.wpbeginner.com/wp-tutorials/how-to-ab-split-testing-in-wordpress-using-google-analytics/" title="How to Do A/B Split Testing in WordPress using Google Optimize">A/B split testing</a>. By trying different lengths and then analyzing the results, you can continuously optimize your website for more engagement, conversions, and sales. </p> <p><strong>10. Outbound Link Tracking</strong></p> <p>Outbound links take visitors away from your website. These might be links to affiliate products, <a href="https://www.wpbeginner.com/wp-themes/social-media-cheat-sheet-for-wordpress/" title="The Complete Social Media Cheat Sheet for WordPress (Updated)">social media</a> networks, or sources that you quoted in a blog post. </p> <p>MonsterInsights can show the outgoing links that customers click most often, so you can see which URLs are performing the best. </p> <p>For example, if you&#8217;re an affiliate marketer then you can see&nbsp;<a href="https://www.wpbeginner.com/beginners-guide/how-to-choose-the-best-products-to-sell-online-beginners-guide/" title="How to Choose the Best Products to Sell Online (Beginner’s Guide)">which products perform better</a>&nbsp;with your audience. </p> <p>You can then find similar affiliate products and add them to your website. </p> <figure class="wp-block-image size-full"><img title="Tracking outbound links using MonsterInsights" decoding="async" width="680" height="357" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;357&#039;%20viewBox=&#039;0%200%20680%20357&#039;%3E%3C/svg%3E" alt="Tracking outbound links using MonsterInsights" class="wp-image-212718 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/outbound-links-report.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/outbound-links-report.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/outbound-links-report-300x158.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="Tracking outbound links using MonsterInsights" decoding="async" width="680" height="357" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/outbound-links-report.png" alt="Tracking outbound links using MonsterInsights" class="wp-image-212718" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/outbound-links-report.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/outbound-links-report-300x158.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>You can even <a href="https://www.wpbeginner.com/tools/blog-post-idea-generator/" title="Blog Post Idea Generator">generate new content ideas</a> by tracking outbound links. If lots of visitors click to view content on another site, then it&#8217;s smart to create similar content for your own website. </p> <p>For more on this topic, please see our guide on <a href="https://www.wpbeginner.com/plugins/how-to-track-outbound-links-in-wordpress/" title="How to Track Outbound Links in WordPress">how to track outbound links in WordPress</a>.</p> <p><strong>11. Track Logged In Users and WooCommerce Customers</strong></p> <p>If you <a href="https://www.wpbeginner.com/beginners-guide/how-to-allow-user-registration-on-your-wordpress-site/" title="How to Allow User Registration on Your WordPress Site">allow user registration on your WordPress site</a>, then MonsterInsights can track individual users. This allows you to monitor the customer or user journey across multiple sessions, including the devices they use, how they access your site, their revenue, and more. </p> <p>In this way, you can see the actions that users take before they convert, or identify anything that makes visitors lose interest in your site. </p> <p>For eCommerce sites, MonsterInsights can help you spot patterns in shopper behavior. You can then use this insight to improve the customer experience and <a href="https://www.wpbeginner.com/wp-tutorials/how-to-make-a-high-converting-sales-funnel-in-wordpress/" title="How to Make a High Converting Sales Funnel in WordPress">create a high-converting sales funnel</a> to get more conversions.</p> <figure class="wp-block-image size-full"><img title="Tracking individual users and WooCommerce customers" decoding="async" width="680" height="334" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;334&#039;%20viewBox=&#039;0%200%20680%20334&#039;%3E%3C/svg%3E" alt="Tracking individual users and WooCommerce customers" class="wp-image-212719 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-user-tracking.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-user-tracking.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-user-tracking-300x147.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="Tracking individual users and WooCommerce customers" decoding="async" width="680" height="334" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-user-tracking.png" alt="Tracking individual users and WooCommerce customers" class="wp-image-212719" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-user-tracking.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-user-tracking-300x147.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>For detailed step-by-step instructions, please see our guide on <a href="https://www.wpbeginner.com/plugins/how-to-enable-customer-tracking-in-woocommerce-with-google-analytics/" title="how to enable customer tracking in WooCommerce with Google Analytics">how to enable customer tracking in WooCommerce with Google Analytics</a>. </p> <p><strong>12. Publish Time Tracking</strong></p> <p>Publishing your content at the right time can help you <a href="https://www.wpbeginner.com/beginners-guide/11-ways-to-get-more-comments-on-your-wordpress-blog-posts/" title="Ways to Get More Comments on Your WordPress Blog Posts">get more comments</a>, visitors, <a href="https://www.wpbeginner.com/wp-tutorials/how-to-add-social-share-buttons-in-wordpress/" title="How to Add Social Share Buttons in WordPress (Beginner’s Guide)">social shares</a>, and backlinks. </p> <p>You can see how many visitors you get immediately after publishing or promoting a blog post, in MonsterInsights&#8217; Realtime report.</p> <figure class="wp-block-image size-full"><img title="The MonsterInsights realtime reports" decoding="async" width="680" height="361" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;361&#039;%20viewBox=&#039;0%200%20680%20361&#039;%3E%3C/svg%3E" alt="The MonsterInsights realtime reports" class="wp-image-212725 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/realtime-report-monsterinsights.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/realtime-report-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/realtime-report-monsterinsights-300x159.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="The MonsterInsights realtime reports" decoding="async" width="680" height="361" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/realtime-report-monsterinsights.png" alt="The MonsterInsights realtime reports" class="wp-image-212725" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/realtime-report-monsterinsights.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/realtime-report-monsterinsights-300x159.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>This helps you find the <a href="https://www.wpbeginner.com/beginners-guide/what-is-the-best-time-to-publish-a-blog-and-how-to-test-it/" title="When Is the Best Time to Publish a Blog (+ How to Test It)">best time to publish a WordPress blog post</a>. </p> <p>When testing different publishing times, it often helps to record your findings. You can add annotations directly to your MonsterInsights reports using the Site Notes feature.</p> <figure class="wp-block-image size-full"><img title="Adding notes to a MonsterInsights dashboard" decoding="async" width="680" height="397" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;397&#039;%20viewBox=&#039;0%200%20680%20397&#039;%3E%3C/svg%3E" alt="Adding notes to a MonsterInsights dashboard" class="wp-image-212726 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-site-notes.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-site-notes.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-site-notes-300x175.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="Adding notes to a MonsterInsights dashboard" decoding="async" width="680" height="397" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-site-notes.png" alt="Adding notes to a MonsterInsights dashboard" class="wp-image-212726" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-site-notes.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-site-notes-300x175.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>For example, you can add an annotation every time you publish new content, so everyone can see the exact publication time, post category, and other important information. </p> <p>For more details, see this guide on&nbsp;<a href="https://www.wpbeginner.com/plugins/how-to-get-ga4-site-annotations-and-notes-in-wordpress/" title="How to Get GA4 Site Annotations and Notes in WordPress">how to get GA4 site annotations in WordPress</a>.</p> <figure class="wp-block-image size-full"><img title="Adding annotations to a MonsterInsights report" decoding="async" width="680" height="335" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;335&#039;%20viewBox=&#039;0%200%20680%20335&#039;%3E%3C/svg%3E" alt="Adding annotations to a MonsterInsights report" class="wp-image-212727 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-publishing-annotation.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-publishing-annotation.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-publishing-annotation-300x148.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="Adding annotations to a MonsterInsights report" decoding="async" width="680" height="335" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-publishing-annotation.png" alt="Adding annotations to a MonsterInsights report" class="wp-image-212727" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-publishing-annotation.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-publishing-annotation-300x148.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p><strong>13. Focus Keyword Tracking </strong></p> <p>Keywords are the phrases users type into search engines to find content such as blog posts and articles. By monitoring the keywords that bring visitors to your website, you can plan more content that targets these keywords. This can <a href="https://www.wpbeginner.com/beginners-guide/how-to-increase-your-blog-traffic/" title="How to Increase Your Blog Traffic – The Easy Way (Proven Tips)">increase your blog traffic</a>. </p> <p>There are many <a href="https://www.wpbeginner.com/showcase/9-best-wordpress-seo-plugins-and-tools-that-you-should-use/" title="Best WordPress SEO Plugins and Tools That You Should Use">WordPress SEO plugins</a> that can help optimize your content for search engines, including <a href="https://aioseo.com" target="_blank" rel="noopener" title="All in One SEO - WordPress SEO Plugin and Toolkit">AIOSEO</a>. </p> <p>However, you can also use MonsterInsights to track your keywords from the WordPress dashboard, including the clicks, impressions, and average position. For more on this topic, please see our guide on <a href="https://www.wpbeginner.com/wp-tutorials/how-to-see-the-keywords-people-use-to-find-your-wordpress-site/" title="How to See the Keywords People Use to Find Your WordPress Site">how to see the keywords people use to find your WordPress site</a>. </p> <p><strong>14. Community and Professional Support</strong></p> <p>MonsterInsights is designed to help you add Google Analytics to WordPress, without any complicated setup or coding. However, sometimes you may still need some extra help.</p> <p>If you prefer to find answers yourself, then MonsterInsights has detailed <a href="https://www.monsterinsights.com/docs/" target="_blank" rel="noopener" title="MonsterInsights'online documentation ">online documentation </a>that you can access no matter whether you&#8217;re using MonsterInsights Lite or the premium MonsterInsights plugin. </p> <figure class="wp-block-image size-full"><a href="https://www.monsterinsights.com/docs/" target="_blank" rel="noreferrer noopener"><img title="The MonsterInsights&#039; online documentation portal" decoding="async" width="680" height="250" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;250&#039;%20viewBox=&#039;0%200%20680%20250&#039;%3E%3C/svg%3E" alt="The MonsterInsights&#039; online documentation portal" class="wp-image-212323 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-online-documentation.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-online-documentation.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-online-documentation-300x110.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="The MonsterInsights&#039; online documentation portal" decoding="async" width="680" height="250" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-online-documentation.png" alt="The MonsterInsights' online documentation portal" class="wp-image-212323" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-online-documentation.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-online-documentation-300x110.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></a></figure> <p>There&#8217;s also a <a href="https://www.monsterinsights.com/blog/" target="_blank" rel="noopener" title="The MonsterInsights blog">MonsterInsights blog</a> where you&#8217;ll find guides on how to use the plugin&#8217;s specific features.</p> <p>MonsterInsights also publishes a ton of best practices, industry news, and advice on how to get the most out of <a href="https://www.wpbeginner.com/beginners-guide/ultimate-guide-to-ga4-in-wordpress-for-beginners/" title="The Ultimate Guide to GA4 in WordPress for Beginners">Google Analytics 4 (GA4)</a>.</p> <figure class="wp-block-image size-full"><a href="https://www.monsterinsights.com/blog/" target="_blank" rel="noreferrer noopener"><img title="The MonsterInsights Google Analytics blog" decoding="async" width="680" height="372" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;372&#039;%20viewBox=&#039;0%200%20680%20372&#039;%3E%3C/svg%3E" alt="The MonsterInsights Google Analytics blog" class="wp-image-212324 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-support-blog.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-support-blog.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-support-blog-300x164.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="The MonsterInsights Google Analytics blog" decoding="async" width="680" height="372" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-support-blog.png" alt="The MonsterInsights Google Analytics blog" class="wp-image-212324" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-support-blog.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-support-blog-300x164.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></a></figure> <p>If you buy a MonsterInsights license, then you&#8217;ll get access to professional support. </p> <p>Simply raise a ticket and the MonsterInsights team will aim to respond within 24 hours, Monday-Friday.</p> <figure class="wp-block-image size-full"><img title="Submitting a ticket in the MonsterInsights&#039; support portal" decoding="async" width="680" height="282" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;282&#039;%20viewBox=&#039;0%200%20680%20282&#039;%3E%3C/svg%3E" alt="Submitting a ticket in the MonsterInsights&#039; support portal" class="wp-image-213947 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-support-ticket-1.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-support-ticket-1.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-support-ticket-1-300x124.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="Submitting a ticket in the MonsterInsights&#039; support portal" decoding="async" width="680" height="282" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-support-ticket-1.png" alt="Submitting a ticket in the MonsterInsights' support portal" class="wp-image-213947" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-support-ticket-1.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-support-ticket-1-300x124.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <h4 class="wp-block-heading">MonsterInsights Review: <strong>Pricing</strong> and Plans </h4> <p>No matter whether you&#8217;re running a personal blog or a corporate website, analytics are essential for growing your audience. </p> <p>With that in mind, the free MonsterInsights Lite plugin allows you to install Google Analytics in WordPress, no matter what your budget. You can then track important metrics, learn more about your audience, and <a href="https://www.wpbeginner.com/wp-tutorials/how-to-set-up-google-analytics-goals-for-your-wordpress-site/" title="How to Set Up Google Analytics Goals for Your WordPress Site">set your Google Analytics goals</a>. </p> <p>If you want to unlock additional analytics reports, track your eCommerce or form conversion rates, or use MonsterInsights with popular plugins like WooCommerce and <a href="https://easydigitaldownloads.com" target="_blank" title="Easy Digital Downloads - WordPress eCommerce plugin" rel="noopener">Easy Digital Downloads</a>, then you&#8217;ll need to buy a premium license.</p> <figure class="wp-block-image size-full"><a href="https://www.monsterinsights.com/pricing/" target="_blank" rel="noreferrer noopener"><img title="MonsterInsights&#039; pricing plans" decoding="async" width="680" height="320" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;320&#039;%20viewBox=&#039;0%200%20680%20320&#039;%3E%3C/svg%3E" alt="MonsterInsights&#039; pricing plans" class="wp-image-212326 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-pricing-plans.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-pricing-plans.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-pricing-plans-300x141.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="MonsterInsights&#039; pricing plans" decoding="async" width="680" height="320" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-pricing-plans.png" alt="MonsterInsights' pricing plans" class="wp-image-212326" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-pricing-plans.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-pricing-plans-300x141.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></a></figure> <p>MonsterInsights has three different licenses that are designed for different businesses, and use cases:</p> <ul class="wp-block-list"> <li><strong>Plus.</strong> $99.50 per year, for 1 website. This premium plan gives you access to the EU Compliance addon, plus all the standard reports and tracking. This includes media tracking, events tracking, and <a href="https://www.wpbeginner.com/wp-tutorials/how-to-properly-setup-google-amp-on-your-wordpress-site/" title="How to Properly Setup Google AMP on Your WordPress Site">Google AMP</a> tracking. If you run a single website or blog, then we highly recommend MonsterInsights Plus. </li> <li><strong>Pro. </strong>$199.50 per year, for 5 websites. Designed for online businesses, MonsterInsights Pro adds eCommerce, form, and coupon tracking. It also integrates with more plugins, including <a href="https://www.wpbeginner.com/refer/memberpress/" target="_blank" rel="noopener nofollow" title="MemberPress membership plugin">MemberPress</a>, <a href="https://www.wpbeginner.com/refer/givewp/" target="_blank" rel="noopener nofollow" title="GiveWP">GiveWP</a>, and WooCommerce. If you need help, then all MonsterInsights Pro users are entitled to priority support, so you&#8217;ll receive responses faster compared to users on other plans. With that being said, MonsterInsights Pro is perfect for online store owners, <a href="https://www.wpbeginner.com/wp-tutorials/ultimate-guide-to-creating-a-wordpress-membership-site/" title="Ultimate Guide to Creating a WordPress Membership Site">membership websites</a>, and other online businesses.</li> <li><strong>Agency. </strong>Designed with marketing and web development agencies in mind, this license allows you to use MonsterInsights on 25 websites for $399.50 per year. It also adds advanced access control, client license management, and <a href="https://www.wpbeginner.com/wp-tutorials/how-to-install-and-setup-wordpress-multisite-network/" title="How to Install and Setup WordPress Multisite Network">WordPress multisite</a> support. </li> </ul> <h4 class="wp-block-heading">MonsterInsights Review – Is it Worth It?</h4> <p>To wrap up this comprehensive MonsterInsights review, we&#8217;re confident that it&#8217;s the best Google Analytics plugin. It walks you through the process of installing Google Analytics in WordPress, so you don&#8217;t need to hire a developer or learn how to code. </p> <p>After setting up MonsterInsights, you&#8217;ll get detailed Google Analytics data inside the WordPress dashboard. To help you find the information you need, MonsterInsights organizes this information into themed reports, such as Site Speed, Media, and eCommerce.</p> <p>MonsterInsights also has everything you need to <a href="https://www.wpbeginner.com/wp-tutorials/how-to-setup-woocommerce-conversion-tracking/" title="How to Setup WooCommerce Conversion Tracking (Step by Step)">track your WooCommerce conversions</a>, eCommerce conversions, form conversions, affiliate links, and events. </p> <p>If you have a single website or blog, then the MonsterInsights Plus plan should have everything you need to grow your audience. </p> <p>If you run an online store, <a href="https://www.wpbeginner.com/plugins/how-to-create-a-digital-product-marketplace-in-wordpress/" title="How to Create a Digital Product Marketplace in WordPress">digital product marketplace</a>, or some other online business, then we recommend MonsterInsights Pro due to its eCommerce and form-tracking features.</p> <p>Finally, if you&#8217;re a marketer or web development agency then MonsterInsights Agency represents great value for money. You can buy a single license, and then use MonsterInsights&#8217; advanced tracking and analytics on up to 25 client websites. </p> <h4 class="wp-block-heading">MonsterInsights Review: FAQs</h4> <p>In this MonsterInsights review, we have looked at its features, support options, and pricing. If you still have questions, then here are our FAQs about this popular Google Analytics solution.</p> <p><strong>Is MonsterInsights any good?</strong></p> <p>After taking a closer look at MonsterInsights, we&#8217;re confident that it&#8217;s the best Google Analytics plugin. It walks you through the process of installing Google Analytics in WordPress, so you don’t need to learn how to code or hire a developer. </p> <p>Once it&#8217;s up and running, you’ll get detailed Google Analytics data inside the WordPress dashboard. MonsterInsights can also track other important events including WooCommerce conversions, eCommerce conversions, form conversions, affiliate links, events, and more. </p> <p><strong>Is MonsterInsights free?</strong></p> <p>If you’re just getting started or have a limited budget, then you can download the <a href="https://wordpress.org/plugins/google-analytics-for-wordpress" target="_blank" rel="noopener nofollow" title="The free MonsterInsights Lite plugin">MonsterInsights Lite</a> plugin for free. This plugin offers all the basic features you’ll need to <a href="https://www.wpbeginner.com/beginners-guide/how-to-install-google-analytics-in-wordpress/" title="How to Install Google Analytics in WordPress for Beginners">install Google Analytics in WordPress</a>, and track many essential metrics. </p> <p><strong>Should I use MonsterInsights or Google Analytics?</strong></p> <p>When choosing the best Google Analytics solution to use on your <a href="https://www.wpbeginner.com/guides/" title="How to Make a WordPress Website (Ultimate Guide)">WordPress website</a>, it&#8217;s important to note that no solution completely replaces Google Analytics.</p> <p>Google Analytics&nbsp;is a web analytics service offered by Google that helps you understand how people are finding your website and the actions they take once they arrive at your site. </p> <p>Meanwhile,&nbsp;MonsterInsights&nbsp;is a powerful WordPress plugin that helps you connect your Google Analytics account to your WordPress website.</p> <p>Without a plugin such as MonsterInsights, you may have to <a href="https://www.wpbeginner.com/showcase/best-places-to-hire-wordpress-developers/" title="Best Places to Hire WordPress Developers (Expert Pick)">hire a WordPress developer</a>, write code, or follow complicated tutorials to integrate Google Analytics and WordPress. You don&#8217;t have to worry about skewing your data by double-tracking Analytics. </p> <p>Going one step further, MonsterInsights improves the Google Analytics experience by showing analytics inside your WordPress dashboard. This means you don&#8217;t have to log into a separate Google Analytics account in order to <a href="https://www.wpbeginner.com/wp-tutorials/how-to-track-website-visitors-to-your-wordpress-site/" title="How to Track Website Visitors to Your WordPress Site">track visitors</a>, user engagement, and other important metrics. </p> <figure class="wp-block-image size-full"><img title="The MonsterInsights real time dashboard" decoding="async" width="680" height="359" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;680&#039;%20height=&#039;359&#039;%20viewBox=&#039;0%200%20680%20359&#039;%3E%3C/svg%3E" alt="The MonsterInsights real time dashboard" class="wp-image-212089 perfmatters-lazy" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/analytics-wordpress-dashboard.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/analytics-wordpress-dashboard.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/analytics-wordpress-dashboard-300x158.png 300w" data-sizes="(max-width: 680px) 100vw, 680px" /><noscript><img title="The MonsterInsights real time dashboard" decoding="async" width="680" height="359" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/analytics-wordpress-dashboard.png" alt="The MonsterInsights real time dashboard" class="wp-image-212089" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/analytics-wordpress-dashboard.png 680w, https://www.wpbeginner.com/wp-content/uploads/2023/09/analytics-wordpress-dashboard-300x158.png 300w" sizes="(max-width: 680px) 100vw, 680px" /></noscript></figure> <p>MonsterInsights also offers advanced tracking features that aren’t available in Google Analytics by default. For example, MonsterInsights can track your form conversion rates, affiliate links, and custom events. </p> <p>We hope this MonsterInsights review helped you decide whether it&#8217;s the best Google Analytics solution for your WordPress website. You may also want to see our guide on&nbsp;<a href="https://www.wpbeginner.com/beginners-guide/how-to-add-keywords-and-meta-descriptions-in-wordpress/" title="How to Add Keywords and Meta Descriptions in WordPress">how to add keywords and meta descriptions in WordPress</a>, or see our expert pick of the <a href="https://www.wpbeginner.com/showcase/24-must-have-wordpress-plugins-for-business-websites/" title="Must Have WordPress Plugins for Business Websites">must have WordPress plugins for business websites</a>. </p> <p>If you liked this article, then please subscribe to our <a href="https://youtube.com/wpbeginner?sub_confirmation=1" target="_blank" rel="noreferrer noopener nofollow" title="Subscribe to WPBeginner YouTube Channel">YouTube Channel</a> for WordPress video tutorials. You can also find us on <a href="https://twitter.com/wpbeginner" target="_blank" rel="noreferrer noopener nofollow" title="Follow WPBeginner on Twitter">Twitter</a> and <a href="https://facebook.com/wpbeginner" target="_blank" rel="noreferrer noopener nofollow" title="Join WPBeginner Community on Facebook">Facebook</a>.</p> </div><div class="hosting-footer"><div class="hosting-footer__left"><a href="" title="MonsterInsights" target="_blank" rel="nofollow" aria-hidden="true" tabindex="-1" class="hosting-logo"><img width="96" height="96" src="data:image/svg+xml,%3Csvg%20xmlns=&#039;http://www.w3.org/2000/svg&#039;%20width=&#039;96&#039;%20height=&#039;96&#039;%20viewBox=&#039;0%200%2096%2096&#039;%3E%3C/svg%3E" class="attachment-coupon-thumb size-coupon-thumb wp-post-image perfmatters-lazy" alt="Is MonsterInsights the best Google Analytics solution for WordPress?" title="Is MonsterInsights the best Google Analytics solution for WordPress?" decoding="async" data-src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-review-google-96x96.png" data-srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-review-google-96x96.png 96w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-review-google-150x150.png 150w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-review-google-72x72.png 72w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-review-google-180x180.png 180w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-review-google.png 250w" data-sizes="(max-width: 96px) 100vw, 96px" /><noscript><img width="96" height="96" src="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-review-google-96x96.png" class="attachment-coupon-thumb size-coupon-thumb wp-post-image" alt="Is MonsterInsights the best Google Analytics solution for WordPress?" title="Is MonsterInsights the best Google Analytics solution for WordPress?" decoding="async" srcset="https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-review-google-96x96.png 96w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-review-google-150x150.png 150w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-review-google-72x72.png 72w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-review-google-180x180.png 180w, https://www.wpbeginner.com/wp-content/uploads/2023/09/monsterinsights-review-google.png 250w" sizes="(max-width: 96px) 100vw, 96px" /></noscript></a><p><a class="comment-link" href="#comments"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14.78 14.06" width="14" height="14" class="star"> <defs> <linearGradient id="wpb-star-progress-100"><stop offset="0%" stop-color="#ffac36" /> <stop offset="100%" stop-color="#ffac36" /></linearGradient> </defs> <g> <polygon points="3.55 9.02 .47 5.52 5.02 4.51 7.39 .49 9.76 4.51 14.32 5.52 11.23 9.02 11.67 13.66 7.39 11.81 3.11 13.66 3.55 9.02" style="stroke-width: 0px;" fill="url(#wpb-star-progress-100)"/> <path d="M7.39.98l2.1,3.56.11.19.21.05,4.03.9-2.73,3.1-.14.16.02.22.39,4.11-3.79-1.64-.2-.09-.2.09-3.79,1.64.39-4.11.02-.22-.14-.16L.94,5.67l4.03-.9.21-.05.11-.19L7.39.98M7.39,0l-2.53,4.29L0,5.37l3.3,3.73-.47,4.96,4.57-1.98,4.57,1.98-.47-4.96,3.3-3.73-4.86-1.08L7.39,0h0Z" style="fill: #ffac36; 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stroke-width: 0px;"/> </g> <path d="M7.39.98l2.1,3.56.11.19.21.05,4.03.9-2.73,3.1-.14.16.02.22.39,4.11-3.79-1.64-.2-.09-.2.09-3.79,1.64.39-4.11.02-.22-.14-.16L.94,5.67l4.03-.9.21-.05.11-.19L7.39.98M7.39,0l-2.53,4.29L0,5.37l3.3,3.73-.47,4.96,4.57-1.98,4.57,1.98-.47-4.96,3.3-3.73-4.86-1.08L7.39,0h0Z" style="fill: #ffac36; stroke-width: 0px;"/> </svg> 3 Reviews</a></p></div><div class="hosting-footer__right"><p class="hosting-footer__title"><a href="" title="MonsterInsights" target="_blank" rel="nofollow">MonsterInsights</a></p><div class="description">MonsterInsights it the best Google Analytics solution for WordPress. Get detailed, real-time stats, eCommerce tracking, and form conversion tracking directly in the WordPress dashboard.</div></div></div><div class="discount"><p class="discount__title">WPBeginner users can get an <strong>exclusive 50% off discount</strong>!</p><div class="discount__button"><a class="wp-block-button__link large" href="https://www.monsterinsights.com/" target="_blank" rel="nofollow">Visit MonsterInsights</a></div></div><footer class="entry-footer"><div class="sidebartoolkit widget"><div class="sidebartoolkit__icons"><svg width="12" height="12" aria-hidden="true" role="img" focusable="false"><use xlink:href="#regular-server"></use></svg><svg width="12" height="12" aria-hidden="true" role="img" focusable="false"><use xlink:href="#regular-tools"></use></svg><svg width="22" height="22" aria-hidden="true" role="img" focusable="false"><use xlink:href="#brands-wordpress"></use></svg><svg width="12" height="12" aria-hidden="true" role="img" focusable="false"><use xlink:href="#regular-plug"></use></svg><svg width="12" height="12" aria-hidden="true" role="img" focusable="false"><use xlink:href="#regular-browser"></use></svg></div><p class="sidebartoolkit__title">The Ultimate <strong>WordPress Toolkit</strong></p><p><strong>Get FREE access to our toolkit</strong> - a collection of WordPress related products and resources that every professional should have!</p><div class="wp-block-button"><a class="wp-block-button__link large" href="https://app.monstercampaigns.com/c/iyqfvnwed1i5jxbmo47x/" target="_blank" rel="noopener noreferrer">Download Now</a></div></div><p id="reader-disclosure"><strong>Disclosure:</strong> Our content is reader-supported. 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Here&#039;s our <a href="https://www.wpbeginner.com/wpbeginner-editorial-process/" target="_blank" rel="noopener noreferrer" style="color: #555;text-decoration: underline">editorial process</a>.</p></footer></article><h2 class="screen-reader-text">Reader Interactions</h2><div class="entry-comments" id="comments"><h3><svg width="24" height="24" aria-hidden="true" role="img" focusable="false"><use xlink:href="#light-comment-lines"></use></svg>3 User Reviews<a class="reply-button" href="#respond">Add Your Review</a></h3><ol class="comment-list"> <li class="comment even thread-even depth-1" id="comment-5449230"> <article id="article-comment-5449230"> <header class="comment-header"> <p class="comment-author"> <span class="comment-author-name">Villa ciovka <span class="solution-comment-rating"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14.78 14.06" width="14" height="14" class="star"> <defs> <linearGradient id="wpb-star-progress-100"><stop offset="0%" stop-color="#ffac36" /> <stop offset="100%" stop-color="#ffac36" /></linearGradient> </defs> <g> <polygon points="3.55 9.02 .47 5.52 5.02 4.51 7.39 .49 9.76 4.51 14.32 5.52 11.23 9.02 11.67 13.66 7.39 11.81 3.11 13.66 3.55 9.02" style="stroke-width: 0px;" fill="url(#wpb-star-progress-100)"/> <path d="M7.39.98l2.1,3.56.11.19.21.05,4.03.9-2.73,3.1-.14.16.02.22.39,4.11-3.79-1.64-.2-.09-.2.09-3.79,1.64.39-4.11.02-.22-.14-.16L.94,5.67l4.03-.9.21-.05.11-.19L7.39.98M7.39,0l-2.53,4.29L0,5.37l3.3,3.73-.47,4.96,4.57-1.98,4.57,1.98-.47-4.96,3.3-3.73-4.86-1.08L7.39,0h0Z" style="fill: #ffac36; 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stroke-width: 0px;"/> </g> <path d="M7.39.98l2.1,3.56.11.19.21.05,4.03.9-2.73,3.1-.14.16.02.22.39,4.11-3.79-1.64-.2-.09-.2.09-3.79,1.64.39-4.11.02-.22-.14-.16L.94,5.67l4.03-.9.21-.05.11-.19L7.39.98M7.39,0l-2.53,4.29L0,5.37l3.3,3.73-.47,4.96,4.57-1.98,4.57,1.98-.47-4.96,3.3-3.73-4.86-1.08L7.39,0h0Z" style="fill: #ffac36; stroke-width: 0px;"/> </svg><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14.78 14.06" width="14" height="14" class="star"> <defs> <linearGradient id="wpb-star-progress-0"><stop offset="0%" stop-color="#ffffff" /> <stop offset="100%" stop-color="#ffffff" /></linearGradient> </defs> <g> <polygon points="3.55 9.02 .47 5.52 5.02 4.51 7.39 .49 9.76 4.51 14.32 5.52 11.23 9.02 11.67 13.66 7.39 11.81 3.11 13.66 3.55 9.02" style="stroke-width: 0px;" fill="url(#wpb-star-progress-0)"/> <path d="M7.39.98l2.1,3.56.11.19.21.05,4.03.9-2.73,3.1-.14.16.02.22.39,4.11-3.79-1.64-.2-.09-.2.09-3.79,1.64.39-4.11.02-.22-.14-.16L.94,5.67l4.03-.9.21-.05.11-.19L7.39.98M7.39,0l-2.53,4.29L0,5.37l3.3,3.73-.47,4.96,4.57-1.98,4.57,1.98-.47-4.96,3.3-3.73-4.86-1.08L7.39,0h0Z" style="fill: #ffac36; stroke-width: 0px;"/> </g> <path d="M7.39.98l2.1,3.56.11.19.21.05,4.03.9-2.73,3.1-.14.16.02.22.39,4.11-3.79-1.64-.2-.09-.2.09-3.79,1.64.39-4.11.02-.22-.14-.16L.94,5.67l4.03-.9.21-.05.11-.19L7.39.98M7.39,0l-2.53,4.29L0,5.37l3.3,3.73-.47,4.96,4.57-1.98,4.57,1.98-.47-4.96,3.3-3.73-4.86-1.08L7.39,0h0Z" style="fill: #ffac36; stroke-width: 0px;"/> </svg></span></span> </p> </header> <div class="comment-content"> <p>First time installed monsterinsights. Setup wizard was supereasy. But then it offered mi options that looked free so i thought to give it a try. Than it proceeded to install a bunch of unusable bloatware. Whatever i click it asks to buy pro. I coudnt find anything usable not only in monsterinsights bu now my whole admin backend was cloged with screaming ads to BUY PRO. It is an example of bad marketing. I will not buy from them, ever.</p> </div> </article> <ul class="children"> <li class="comment byuser comment-author-jeremycomments odd alt depth-2 staff" id="comment-5456553"> <article id="article-comment-5456553"> <header class="comment-header"> <p class="comment-author"> <span class="comment-author-name">MonsterInsights</span> </p> </header> <div class="comment-content"> <p>Hey there!<br /> Thanks for sharing your experience, and I&#8217;m really sorry for the frustration this has caused.<br /> It&#8217;s definitely not our intention to clutter your admin backend or push you into upgrading. We aim to provide useful suggestions by integrating plugins that can add more advanced reporting features, which many users find helpful but may not be aware of. These options are presented during the setup wizard, particularly in Step 4 of 5 (the &#8220;Which website features would you like to enable?&#8221; page). Here, you&#8217;ll see the text indicating, &#8220;The following plugins will be installed&#8230;&#8221; if those features are selected.<br /> If you&#8217;d prefer not to use the recommended plugins, you can:</p> <p>Deselect them under the &#8220;Add Recommended Plugins To My Website&#8221; option during setup.<br /> Skip that step entirely by clicking Skip for Now.<br /> Or, if you’ve already completed the setup, you can always uninstall them just like any other WordPress plugin.</p> <p>We do our best to avoid pushing upsells, but if you feel like there are too many, please don&#8217;t hesitate to reach out to our support team at <a href="https://www.monsterinsights.com/contact/" rel="nofollow ugc">https://www.monsterinsights.com/contact/</a> and let us know. We&#8217;re always here to help and appreciate your feedback!</p> </div> </article> </li><!-- #comment-## --> </ul><!-- .children --> </li><!-- #comment-## --> <li class="comment even thread-odd thread-alt depth-1" id="comment-5055264"> <article id="article-comment-5055264"> <header class="comment-header"> <p class="comment-author"> <span class="comment-author-name">Dennis Muthomi <span class="solution-comment-rating"><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14.78 14.06" width="14" height="14" class="star"> <defs> <linearGradient id="wpb-star-progress-100"><stop offset="0%" stop-color="#ffac36" /> <stop offset="100%" stop-color="#ffac36" /></linearGradient> </defs> <g> <polygon points="3.55 9.02 .47 5.52 5.02 4.51 7.39 .49 9.76 4.51 14.32 5.52 11.23 9.02 11.67 13.66 7.39 11.81 3.11 13.66 3.55 9.02" style="stroke-width: 0px;" fill="url(#wpb-star-progress-100)"/> <path d="M7.39.98l2.1,3.56.11.19.21.05,4.03.9-2.73,3.1-.14.16.02.22.39,4.11-3.79-1.64-.2-.09-.2.09-3.79,1.64.39-4.11.02-.22-.14-.16L.94,5.67l4.03-.9.21-.05.11-.19L7.39.98M7.39,0l-2.53,4.29L0,5.37l3.3,3.73-.47,4.96,4.57-1.98,4.57,1.98-.47-4.96,3.3-3.73-4.86-1.08L7.39,0h0Z" style="fill: #ffac36; 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stroke-width: 0px;"/> </g> <path d="M7.39.98l2.1,3.56.11.19.21.05,4.03.9-2.73,3.1-.14.16.02.22.39,4.11-3.79-1.64-.2-.09-.2.09-3.79,1.64.39-4.11.02-.22-.14-.16L.94,5.67l4.03-.9.21-.05.11-.19L7.39.98M7.39,0l-2.53,4.29L0,5.37l3.3,3.73-.47,4.96,4.57-1.98,4.57,1.98-.47-4.96,3.3-3.73-4.86-1.08L7.39,0h0Z" style="fill: #ffac36; stroke-width: 0px;"/> </svg><svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 14.78 14.06" width="14" height="14" class="star"> <defs> <linearGradient id="wpb-star-progress-100"><stop offset="0%" stop-color="#ffac36" /> <stop offset="100%" stop-color="#ffac36" /></linearGradient> </defs> <g> <polygon points="3.55 9.02 .47 5.52 5.02 4.51 7.39 .49 9.76 4.51 14.32 5.52 11.23 9.02 11.67 13.66 7.39 11.81 3.11 13.66 3.55 9.02" style="stroke-width: 0px;" fill="url(#wpb-star-progress-100)"/> <path d="M7.39.98l2.1,3.56.11.19.21.05,4.03.9-2.73,3.1-.14.16.02.22.39,4.11-3.79-1.64-.2-.09-.2.09-3.79,1.64.39-4.11.02-.22-.14-.16L.94,5.67l4.03-.9.21-.05.11-.19L7.39.98M7.39,0l-2.53,4.29L0,5.37l3.3,3.73-.47,4.96,4.57-1.98,4.57,1.98-.47-4.96,3.3-3.73-4.86-1.08L7.39,0h0Z" style="fill: #ffac36; stroke-width: 0px;"/> </g> <path d="M7.39.98l2.1,3.56.11.19.21.05,4.03.9-2.73,3.1-.14.16.02.22.39,4.11-3.79-1.64-.2-.09-.2.09-3.79,1.64.39-4.11.02-.22-.14-.16L.94,5.67l4.03-.9.21-.05.11-.19L7.39.98M7.39,0l-2.53,4.29L0,5.37l3.3,3.73-.47,4.96,4.57-1.98,4.57,1.98-.47-4.96,3.3-3.73-4.86-1.08L7.39,0h0Z" style="fill: #ffac36; stroke-width: 0px;"/> </svg></span></span> </p> </header> <div class="comment-content"> <p>BEST of the Best analytics WordPress plugin I have ever used.<br /> The thing that I liked the most was that MonsterInsights simplifies the process while offering advanced features especially when it comes to ecommerce analytics.<br /> Being able to see cart additions, removals, and abandoned cart rates directly in the WordPress dashboard is a game-changer for online store owners. It&#8217;s impressive how MonsterInsights integrates these complex tracking features without requiring users to dive into Google Tag Manager or custom coding.</p> </div> </article> </li><!-- #comment-## --> </ol></div><div class="pagination comment-pagination"></div> <div id="respond" class="comment-respond"> <h3 id="reply-title" class="comment-reply-title">Leave A Review <small><a rel="nofollow" id="cancel-comment-reply-link" href="/solutions/monsterinsights/#respond" style="display:none;">Cancel reply</a></small></h3><form action="https://www.wpbeginner.com/wp-comments-post.php" method="post" id="commentform" class="comment-form" novalidate><p class="commentpolicy">Thanks for choosing to leave a review. Please keep in mind that all reviews are moderated according to our <a href="https://www.wpbeginner.com/comment-policy/" title="WPBeginner Comment Policy">comment policy</a>, and your email address will NOT be published. Please Do NOT use keywords in the name field. 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d="M7.39.98l2.1,3.56.11.19.21.05,4.03.9-2.73,3.1-.14.16.02.22.39,4.11-3.79-1.64-.2-.09-.2.09-3.79,1.64.39-4.11.02-.22-.14-.16L.94,5.67l4.03-.9.21-.05.11-.19L7.39.98M7.39,0l-2.53,4.29L0,5.37l3.3,3.73-.47,4.96,4.57-1.98,4.57,1.98-.47-4.96,3.3-3.73-4.86-1.08L7.39,0h0Z" style="fill: #ffac36; stroke-width: 0px;"/> </svg></span> 3 Reviews</a></div><div class="discount"><p class="discount__title">WPBeginner users can get an <strong>exclusive 50% off discount</strong>!</p><a class="wp-block-button__link large" href="https://www.monsterinsights.com/" target="_blank" rel="nofollow">Visit MonsterInsights</a><p class="discount__desc">(this discount will be applied automatically)</p><p class="discount__disclosure"> | <a class="reader-disclosure__link" href="#reader-disclosure">Reader Disclosure</a></p><p class="discount__verified"><svg class="icon-verified"viewBox="0 0 480 86" fill="none" xmlns="http://www.w3.org/2000/svg"><path d="M70.2057 48.3677C76.5661 37.686 67.7099 24.8193 53.6206 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s=d.createElement('script');s.type='text/javascript';s.src='https://a.omappapi.com/app/js/api.min.js';s.async=true;s.dataset.user=u;s.dataset.campaign=ac;d.getElementsByTagName('head')[0].appendChild(s);})(document,1,'ygz7dakejwybm2dgwzyn');</script> <!-- / OptinMonster --><!-- This site is converting visitors into subscribers and customers with OptinMonster - https://optinmonster.com :: Campaign Title: Calendly link on SEO --> <script type="pmdelayedscript" data-cfasync="false" data-no-optimize="1" data-no-defer="1" data-no-minify="1">(function(d,u,ac){var s=d.createElement('script');s.type='text/javascript';s.src='https://a.omappapi.com/app/js/api.min.js';s.async=true;s.dataset.user=u;s.dataset.campaign=ac;d.getElementsByTagName('head')[0].appendChild(s);})(document,1,'djpltannwqskloxol47k');</script> <!-- / OptinMonster --><!-- This site is converting visitors into subscribers and customers with OptinMonster - https://optinmonster.com :: Campaign Title: Calendly link on Design --> 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s=d.createElement('script');s.type='text/javascript';s.src='https://a.omappapi.com/app/js/api.min.js';s.async=true;s.dataset.user=u;s.dataset.campaign=ac;d.getElementsByTagName('head')[0].appendChild(s);})(document,1,'hysqjgfyyqsckdzvdaav');</script> <!-- / OptinMonster --><!-- This site is converting visitors into subscribers and customers with OptinMonster - https://optinmonster.com :: Campaign Title: Page: Fix WordPress Errors --> <script type="pmdelayedscript" data-cfasync="false" data-no-optimize="1" data-no-defer="1" data-no-minify="1">(function(d,u,ac){var s=d.createElement('script');s.type='text/javascript';s.src='https://a.omappapi.com/app/js/api.min.js';s.async=true;s.dataset.user=u;s.dataset.campaign=ac;d.getElementsByTagName('head')[0].appendChild(s);})(document,1,'voryezdmadohbszzg0mo');</script> <!-- / OptinMonster --><!-- This site is converting visitors into subscribers and customers with OptinMonster - https://optinmonster.com :: Campaign Title: Page: Free business 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