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data-garden-id="buttons.anchor" data-garden-version="8.76.2">Customer experience: strategies, importance, and examples</a></h2><p class="Textstyle__TextRoot-sc-c9um69-0 dubpne">Learn what customer experience is and why it’s so important for your business. We also provide tips and examples for how to improve your CX strategy.</p></div></div><div class="StyledCol-sc-inuw62-0 cZPYkB Gridstyle__Col-sc-1uhmtis-2 sc-2e10321-0 hmvmFG ccoNuy" data-garden-id="grid.col" data-garden-version="8.76.2"><h2 class="Headingstyle__HeadingRoot-sc-150xww-0 erblZw">Editor’s picks</h2><ul style="padding-left:0;list-style-type:none" class="sc-e2fe0354-2 kRlZiJ"><li><h3 class="Headingstyle__HeadingRoot-sc-150xww-0 iLUbfW"><a href="/au/blog/customer-service-skills/" data-interaction-type="link-inline-primary" class="StyledButton-sc-qe3ace-0 StyledAnchor-sc-xshgmo-0 hFhGrE eLyIGa Linkstyle__LinkRoot-sc-1cm3ukq-2 dujRMD" data-garden-id="buttons.anchor" data-garden-version="8.76.2">Customer service</a></h3></li><li><h3 class="Headingstyle__HeadingRoot-sc-150xww-0 iLUbfW"><a href="/au/blog/humanizing-power-of-ai-in-cx/" data-interaction-type="link-inline-primary" class="StyledButton-sc-qe3ace-0 StyledAnchor-sc-xshgmo-0 hFhGrE eLyIGa Linkstyle__LinkRoot-sc-1cm3ukq-2 dujRMD" data-garden-id="buttons.anchor" data-garden-version="8.76.2">The humanizing power of AI in CX</a></h3></li><li><h3 class="Headingstyle__HeadingRoot-sc-150xww-0 iLUbfW"><a href="/au/blog/top-5-reasons-to-attend-zendesk-showcase-2024-in-sydney/" data-interaction-type="link-inline-primary" class="StyledButton-sc-qe3ace-0 StyledAnchor-sc-xshgmo-0 hFhGrE eLyIGa Linkstyle__LinkRoot-sc-1cm3ukq-2 dujRMD" data-garden-id="buttons.anchor" data-garden-version="8.76.2">Top 5 reasons to attend Zendesk Showcase</a></h3></li><li><h2 class="Headingstyle__HeadingRoot-sc-150xww-0 hpSOeB sc-ca1478c-0 ddSPwE"><a href="/au/blog/tags/customer-engagement/" data-interaction-type="link-primary" class="StyledButton-sc-qe3ace-0 StyledAnchor-sc-xshgmo-0 hFhGrE eLyIGa Linkstyle__LinkRoot-sc-1cm3ukq-2 hPvZoB" data-garden-id="buttons.anchor" data-garden-version="8.76.2"><span class="Linkstyle__LinkText-sc-1cm3ukq-0 iSSENB">Customer engagement</span></a> <!-- --> </h2><h4 class="Headingstyle__HeadingRoot-sc-150xww-0 iLUbfW"><a href="/au/blog/customer-retention/" data-interaction-type="link-inline-primary" class="StyledButton-sc-qe3ace-0 StyledAnchor-sc-xshgmo-0 hFhGrE eLyIGa Linkstyle__LinkRoot-sc-1cm3ukq-2 dujRMD" data-garden-id="buttons.anchor" data-garden-version="8.76.2">Customer retention</a></h4></li><li><h2 class="Headingstyle__HeadingRoot-sc-150xww-0 hpSOeB sc-ca1478c-0 ddSPwE"><a href="/au/blog/tags/customer-engagement/" data-interaction-type="link-primary" class="StyledButton-sc-qe3ace-0 StyledAnchor-sc-xshgmo-0 hFhGrE eLyIGa Linkstyle__LinkRoot-sc-1cm3ukq-2 hPvZoB" data-garden-id="buttons.anchor" data-garden-version="8.76.2"><span class="Linkstyle__LinkText-sc-1cm3ukq-0 iSSENB">Customer engagement</span></a> <!-- --> </h2><h4 class="Headingstyle__HeadingRoot-sc-150xww-0 iLUbfW"><a href="/au/blog/why-companies-should-invest-in-the-customer-experience/" data-interaction-type="link-inline-primary" class="StyledButton-sc-qe3ace-0 StyledAnchor-sc-xshgmo-0 hFhGrE eLyIGa Linkstyle__LinkRoot-sc-1cm3ukq-2 dujRMD" data-garden-id="buttons.anchor" data-garden-version="8.76.2">Customer experience</a></h4></li><li><h2 class="Headingstyle__HeadingRoot-sc-150xww-0 hpSOeB sc-ca1478c-0 ddSPwE"><a href="/au/blog/tags/sales-prospecting/" data-interaction-type="link-primary" class="StyledButton-sc-qe3ace-0 StyledAnchor-sc-xshgmo-0 hFhGrE eLyIGa Linkstyle__LinkRoot-sc-1cm3ukq-2 hPvZoB" data-garden-id="buttons.anchor" data-garden-version="8.76.2"><span class="Linkstyle__LinkText-sc-1cm3ukq-0 iSSENB">Sales prospecting</span></a> <!-- --> </h2><h4 class="Headingstyle__HeadingRoot-sc-150xww-0 iLUbfW"><a href="/au/blog/sales-crm/" data-interaction-type="link-inline-primary" class="StyledButton-sc-qe3ace-0 StyledAnchor-sc-xshgmo-0 hFhGrE eLyIGa Linkstyle__LinkRoot-sc-1cm3ukq-2 dujRMD" data-garden-id="buttons.anchor" data-garden-version="8.76.2">Sales CRM</a></h4></li></ul><div data-nmw-id="pages.Blog.BlogNewsletterForm" class="sc-9dced013-0 eGZGbZ"><div class="sc-9dced013-1 bUVbhN"><h4 class="Headingstyle__HeadingRoot-sc-150xww-0 iLUbfW">Subscribe to the blog</h4><p class="Headingstyle__HeadingRoot-sc-150xww-0 koqEIv">The best source of information for customer service, sales tips, guides and industry best practice. 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data-garden-version="8.76.2">13 ways AI will improve the customer experience in 2024</a></h3><p class="Textstyle__TextRoot-sc-c9um69-0 dubpne">Use artificial intelligence to enhance the customer experience at every stage of the buyer's journey.</p><div class="Tagstyle__TagContainer-sc-1uuac66-3 ceUOVi"></div></div></div><div style="margin-bottom:16px" class="StyledCol-sc-inuw62-0 jjCVBw Gridstyle__Col-sc-1uhmtis-2 hmvmFG" data-garden-id="grid.col" data-garden-version="8.76.2"><div href="#" data-tags="" class="Cardstyle__CardRoot-sc-1g3sojj-1 kMMbdA"><div shape="square" class="Relationframestyle__RelationframeRoot-sc-myqvby-0 jvviVs"><span data-nmw-id="global.Image" class="sc-4d715a79-0 gAXghe"><span style="box-sizing:border-box;display:block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;position:absolute;top:0;left:0;bottom:0;right:0"><img alt="" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" 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